The Good Tech Companies - Solo Leveling Levels Up: Korean Billion-Dollar Megafranchise Goes Onchain With Story

Episode Date: October 2, 2025

This story was originally published on HackerNoon at: https://hackernoon.com/solo-leveling-levels-up-korean-billion-dollar-megafranchise-goes-onchain-with-story. Korea��s highest-grossing webnovel and webtoon, and the most-watched anime in Crunchyroll history, announces a partnership with Story. Check more stories related to web3 at: https://hackernoon.com/c/web3. You can also check exclusive content about #web3, #story, #chainwire, #press-release, #blockchain-development, #tokenization-of-rwas, #rwa-protocols, #good-company, and more. This story was written by: @chainwire. Learn more about this writer by checking @chainwire's about page, and for more stories, please visit hackernoon.com. Korea’s highest-grossing webnovel and webtoon, and the most-watched anime in Crunchyroll history, announces a partnership with Story. Solo Leveling is exploring the issuance of a tokenized real-world asset (RWA)

This audio is presented by Hacker Noon, where anyone can learn anything about any technology. Solo leveling levels up. Korean billion dollar mega franchise goes on chain with story, by Chainwire. Seoul, South Korea, October 1, 2025, Chainwire, Korea's highest grossing web novel and Webtoon, and the most watched anime in Crunchyroll history, announces a partnership with Story, spanning IP-backed meancoins in exploring on chain IP economics. The global phenomenon solo leveling is breaking new ground by coming on-chain via Story. In a move that bridges a blockbuster franchise with blockchain, solo leveling is exploring

the issuance of a tokenized real-world asset, RWA, exploring an entirely new flavor of tokenized RWA's that differs from money market funds, equity offerings, and treasury vehicles that are typically represented in Web 3. Solo leveling is working with Story to initiate steps toward on-chain representation of select IP elements. This approach is intended to enable on-chain programmability for select integrations, opening the door to future fan-driven remixing, blockchain-based experiences, both digital and real-world, and next-gen licensing deals. The announcement cements solo leveling's status as a cross-media juggernaut and as a pioneer in its industry by moving its IP to Web 3. Before its Web 3 debut, Solo leveling has already proven itself a cultural titan across

multiple formats, web novel and webtoon. Originating as a web novel and adapted as webtoon in Korea, solo leveling amassed over 14 plus billion views worldwide, 175 plus million readers, an unprecedented achievement that solidified it as a flagship Korean series with global influence. It is also the highest grossing webtoon and Korean web novel in history. Comic book. The comic adaptation has been a breakout print hit, reaching number one on the New York Times graphic books bestseller list and selling over 10 million copies globally. Anime, streaming, solo leveling's anime adaptation stormed streaming platforms, becoming the most watched anime in the history of Crunchyroll and ranking in Netflix's weekly top 10 in 11 countries

upon debut, and clinching the number one spot on Amazon Prime video in Japan. Anime Awards, the series swept the 2025 Crunchyroll Anime Awards with nine honors at the 2025 Crunchyroll Anime Awards, including the coveted anime of the year, a historic first for a Monwa-based show. Game. The Mobile RPG Solo Leveling. Arise turned the franchise into an interactive experience, grossing approximately $70 million in its first month and attracting 50 million players within five months of launch. The game was number one in downloads in 141 countries, number one in revenue in 21 countries, and number one in App Store popularity rankings across 78 countries. Live action series. Netflix is producing a live action series adaptation of the global

phenomenon, solo leveling, with rising star Bian Wu Sok attached to lead the project as protagonist Sung Jinwuk. These feats illustrate solo leveling's unrivaled multi-format success and passionate worldwide fanbase. Now, by venturing onto the blockchain, solo leveling is poised to redefine how modern franchise can engage its community and unlock new value with its content. Web novel and web tune to W.E.B3 solo leveling is collaborating with Story, the world's first blockchain network purpose built for intellectual property, to begin steps toward on-chain I-representation for select elements. Story tokenizes IP and makes it programmable, enabling new models of ownership, remix, and monetization for creators and fans. By onboarding solo leveling,

Story is effectively aiming to demonstrate on-chain representation for one of the world's highest value franchises. In practice, this means select elements of the solo leveling IP, E. G, characters, universe, and content rights could be represented on chain and managed through smart contracts. Once on story, solo leveling's IP would become machine readable and enforceable on chain, allowing developers and fans to build with it under preset rules. For example, a creator could remix a solo leveling character into a game mod with automated royalties flowing back to the IP holders. Licensed merchandise could be tied to on-chain provenance, and any third-party game or media using solo leveling content could seamlessly implement programmable licensing and revenue

splits. In short, solo leveling's move to story unlocks a playground for community-driven innovation around the franchise, all secured by blockchain. Greater than Korea has always been a global launchpad for intellectual property. Beyond greater than early unique cultural IP from K-pop, K-drama, as leading the way in greater than gaming, web tunes and Hollywood heavy hitters such as Squid Games and Parasite. Greater than solo leveling is a perfect example of how Korean IP can transcend borders, greater than dominate every format, and build massive global fandoms. IP shouldn't just be greater than watched or read, it should be programmable. That means IP that can be greater than tokenized, composable, and monetized across games, AI models, and consumer greater

than applications, said Cy Lee, co-founder and CEO of Story. Greater than, registering solo leveling's IP on chain would unlock the next level of greater than engagement, loyalty, and monetization enabling remix culture, fan-powered greater than economies, and token native formats that weren't possible before. Official solo leveling IP backed mean coin on the horizon in a bold crypto-native twist, the solo leveling team also revealed plans for an official iodine mono-phosphide-backed mean coin tied to the story's universe and characters. This upcoming token, details and launch date TBA, will be directly backed by solo leveling's characters and lore, making it one of the first mean coins anchored by a blockbuster franchise's IP. Fans will effectively get to own a piece

of the solo leveling saga in token form, a concept that could transform community engagement and fandom in Web 3. Unlike typical meme coins that often emerge from internet jokes with no ties to creators, this solo leveling coin will be authorized and supported by the iponers. Built on story's infrastructure, it aims to align the token's value with the franchise's success. The more the story and its memes spread, the more both fans and creators can benefit. This approach follows a growing recognition that memes and viral content drive immense value, the meme coin market tops $100 billion, yet creators historically capture little of it. An official solo leveling coin would flip that script by channeling cultural hype into a token model designed to align fan engagement with

the franchise's success greater than solo leveling has always been about leveling up, and now we're looking to greater than level up the franchise with Web 3. With Story, we hope to see the IP expand greater than beyond the series itself, which could allow fans and creators to join solo-leveling's next chapter in new ways. Jungsuk Jang, CEO at Redis Studio. Bringing solo leveling on-chain could mark a watershed moment for Story and the broader concept of tokenized IP. Solo leveling is exploring phased registration of select IP elements, reflecting how one of the highest value franchises is beginning to approach blockchain representation. For Story, this is a massive validation of its network's vision to become the go-to infrastructure for the $80 trillion IP industry in the age

of AI and crypto. The solo leveling partnership is expected to drive significant activity to Story's ecosystem including new user onboarding, millions of fans curious about crypto, to developers building ecosystem DAPPs leveraging the IP. With solo leveling's fan base and content now connected to Story's purpose-built IP blockchain, the stage is set for groundbreaking experiments at the intersection of fandom and Web 3. Community-created art, games, NFTs, and story expansions can bloom under clear rights and royalty rules. Meancoin enthusiasts can rally around a token that has real narrative backing and IP owners, like Solo Levelings creators, have a template for how to extend their works into Web 3 while retaining control and revenue share. About Story. Story is a L-A-Y-E-R-1

blockchain purpose built for intellectual property. It provides a decentralized registry for creators to tokenize their IP and set programmable licensing terms, enabling fair attribution, remixing, and monetization of creative works on-chain. The network's native dollar IP token powers transactions and governance. Backed by leading investors, including a 16-Z crypto, story is building an AI native infrastructure to unlock the full value of the $80 trillion IP asset class story. Foundation. About Solo leveling, Redis Studio. Solo Level is a South Korean fantasy franchise that began as a web novel by Chugung and became a smash-hit webtoen illustrated by Redis Studio. Since its 2016 debut, solo leveling has grown into a global

IP spanning comics, animation, games, and more, garnering over 10 billions of reeds in a massive international fandom. Redis Studio is renowned for its stunning visuals and has been instrumental in expanding solo leveling's universe. Together with its partners, Redis Continuesto explore innovative ways, like story, to expand the franchise and engage fans worldwide. Sources to back up stats, solo leveling viewership and readership welcome. Koka, Kirpinepat, com, NYT bestseller OWL, org, Netflix Top 10 Korea Junging Daily. Joins, Com, Com, Crunchyroll Awards Newsroom, KakaOnt, Com, News, Solo Leveling wins top honor at Crunchyroll Anime Awards 2025.

Game revenue and users Mobidictum. Com Korea Junggang Daily. Joins Com Contact Head of Communications HV story Henri. Vise at PIP Labs. XYZ this story was published as a press release by Chainwire under Hackernoon's business blogging program. Do your own research before making any financial decision. Thank you for listening to this Hackernoon story, read by artificial intelligence. Visit Hackernoon.com to read, write, learn and publish.