The Good Tech Companies - TEN's Vision for a Seamless Web3 User Experience With Cais Manai

Starting point is 00:00:00 This is so crucial that it's inconceivable for the internet to work without it. However, Web3 developers will tell you that the radical transparency of blockchains makes all of this impossible. It's precisely here that TEN differentiates itself from the competition. TEN makes it possible to build anything in Web2 on a decentralized network. This gives Web3 developers the same powers as their Web3 counterparts with nothing but pure solidity. There's nothing new to learn, no complex new languages or tools to master. As for attracting both Web2 and Web3 users, our strategy is twofold. For Web3 users,

Starting point is 00:00:40 10 offers a unique value proposition that no other platform can match. By enabling data access controls on a decentralized network, we're opening up a whole new realm of possibilities for dApp developers. They can now build applications that were previously impossible on Web3 while on-chain games with hidden maps and player moves combined with real in-game economies, or the real moonshots like future governments running economies entirely on-chain with eye-driven processes, all of the world's trade finance executed on-chain with limitless deep-tier financing and zero risk. This is a game-changer for the Web3 ecosystem, and it will attract a significant portion of the existing Web3 user base. We've built a platform that appeals to both Web2 and Web3 users by combining the best of both

Starting point is 00:01:35 worlds. By enabling Web2 functionality on a decentralized network, TEN is the Web3 platform with the potential to attract a massive new user base and is quickly becoming the go-to platform for building the next generation of decentralized applications. While other L2s are cookie-cutter clones of each other, 10 is entirely revolutionizing Web3 by bridging the gap between Web2 and Web3. Ashant Pandey How does 10 handle scalability and security concerns that are often raised in Web3 projects? Kaiz Manai. We solved scalability and security concerns early on intense development by designing

Starting point is 00:02:11 a new type of roll-up, a confidential roll-up. We figured out that with roll-up technology, we could have the security and decentralization of Ethereum with the scalability provided by being a layer 2, by solving the blockchain trilemma. This refers to the trade-off between three critical aspects of blockchain technology, security, scalability, and decentralization. You could only solve two of these for a large part of Web3's history. All transactions on 10 are protected by the economic and technical safeguards available within other blockchains and we leverage secure hardware as an additional layer to prevent even node operators from accessing data or computations. Ashant Pandey. How does your marketing strategy for TEN incorporate traditional Web2 channels

Starting point is 00:02:54 to onboard new users, especially those unfamiliar with Web3? Kaiz Manai. We're building infrastructure that others then build on top of ToeAppeal to new users. We believe it's our job to provide the necessary feature set to allow Dapp developers to build new applications with mainstream appeal that can only be built on a Web3 stack. We're actually working on an in-house game ourselves that we believe will have mainstream appeal. It's a game that anyone can understand, has significant economic incentives, and, crucially, can only exist on 10. We'll be pushing itto the masses via Web2 channels because we believe in, show, not tell, we want to showcase the unique use cases that Web3 can unlock when used correctly with the

Starting point is 00:03:35 right tools available. One specific way we're doing this is by implementing account abstraction ERC-4337 at the network level, allowing developers to add account and gas abstraction and social auth into their DAPPs, making for an overall more Web2-like experience. Developers can exploit the synergies of Web2 and Web3 to solve user problems without compromise. Bilateral integration will solve problems that we can't even imagine yet without impacting the UX. We're making it so frictionless to build and use TEN that we ultimately hope to just blend into the background and allow the amazing DAPPs that are being built to shine. Ashant Pandey. User-generated content played a significant role in Upland's success. How do you see this approach fitting into your marketing strategy, Forden?

Starting point is 00:04:24 Kaizman I. That's an interesting one, as we've been talking about how we need to be able to support new types of user-generated content for a long time. NFTs with hidden elements, NFTs that evolve based on preconditions that nobody knows about, can only exist on a network like Ten. Ultimately, we're a network providing developers with the tools to do entirely new things. Anyone can commando us with their idea, and we'll make sure to allocate time to help bring it to life. Ashan Pandey. What strategies are you implementing to build and sustain a strong community around 10, considering the diverse nature of the Web3 audience? Kaizman I. That's a great question and one we've given a lot of thought to.

Starting point is 00:05:09 First and foremost, we know we're building a network that offers functionality that simply doesn't exist elsewhere. This translates into unique DAPPs that you will only be able to use on 10, which allows us to build a community based on merit and utility rather than relying on short-term incentives like airdrops that fail to foster long-term community engagement. We believe the current approach to community building is broken. Many projects leverage war chests with millions to splash out on, buying DAPPs and communities. You end up building a mercenary landscape where it becomes purely about money and gains, and genuine innovation is washed away. Our growth comes from passionate, grassroots developers and users excited by what's made possible on a chain like TEN. Those who still passionately believe in a world made better be

Starting point is 00:05:51 Web3. Our community, the musketeers many of whom have been with us since the early days, feel a strong affinity for the mission to build a bigger and better Web3 that can surpass Web2. They act as ambassadors for TEN and will eventually take control of the project through the TEN DAO, ensuring that our community remains engaged, empowered, and aligned with our long-term vision. Ashan Pandey. What is your vision for TEN's role in the broader Web 3 landscape? How do you see it evolving over the next three to five years? Kaiz Manai. As with any big tech, over a sufficiently long time horizon, you end up with a small handful of big players. It's no different in Web3. Ultimately, we don't need 100s of L1s,

Starting point is 00:06:33 all that does is fragment liquidity and add complexity for end users. We'll probably land on 2-3 dominant L1s, and Ethereum will be one of them. Ethereum's roadmap is entirely focused on scaling through L2s, and I believe 10 will become the dominant L2. From a technical perspective, 10 offers everything that other L2s do, plus so much more. Our team at 10 is by far the strongest in Web3. We have already built the dominant enterprise blockchain that is actually being used by industries from banking to telecommunications and payments through to insurance. Banks are notoriously difficult to get new software in the door or change processes, and yet we did it. We'll continue to leverage the team's creativity, technical ability, and strategic foresight to make waves

Starting point is 00:07:19 in Web3 and establish TEN as the leading L2. Ashant Pandey. Given the dynamic nature of Web3, what future trends do you believe will shape the success of Web3 projects? Kaiz Manai. Given the dynamic nature of Web3, I believe several key trends will shape the success of future projects. 1. Leveraging Web3 fundamentals. Successful projects will better leverage and promote the unique attributes of web 3 don't forget to like and share the story tip vested interest disclosure this author is an independent contributor publishing via our business blogging program hacker noon has reviewed the report for quality but the claims herein belong to the author hashtag dyor thank you for listening to this hacker noon story read by artificial intelligence

Starting point is 00:08:06 visit hackernoon.com to read write learn and publish

The Good Tech Companies - TEN's Vision for a Seamless Web3 User Experience With Cais Manai

There aren't comments yet for this episode. Click on any sentence in the transcript to leave a comment.