The Good Tech Companies - Web3-native Advertising Platform Slise to Be Acquired by Media Conglomerate Web3 Media Ventures
Episode Date: December 6, 2024This story was originally published on HackerNoon at: https://hackernoon.com/web3-native-advertising-platform-slise-to-be-acquired-by-media-conglomerate-web3-media-ventures. ... The company analyzes user’s blockchain activity to deliver hyper-targeted advertisements while prioritizing user privacy and data protection. Check more stories related to web3 at: https://hackernoon.com/c/web3. You can also check exclusive content about #web3, #mergers-and-acquisitions, #startups, #slise-acquisition, #slise-press-release, #slise-announcement, #web3-media-ventures, #good-company, and more. This story was written by: @slise. Learn more about this writer by checking @slise's about page, and for more stories, please visit hackernoon.com. Web3 Media Ventures, an investment firm with a Web3 and adtech focus, has reached a definitive agreement to acquire Slise.xyz, the largest Web3-native advertising platform. This acquisition has a strategic significance for W3M Ventures and its commitment to advancing digital advertising technologies and enhancing user privacy in the Web3 ecosystem through the integration of Slise's onchain data-powered advertising platform into its portfolio.
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Web3 native advertising platform Slize to be acquired by media conglomerate Web3 Media Ventures
by Slize. Wilmington, 5 December 2024. Web3 Media Ventures, W3M Ventures,
an investment firm with a Web3 and AdTech focus, has reached a definitive agreement to acquire Slize.zi,
Slize, the largest Web3 native advertising platform. This acquisition has a strategic
significance for W3M Ventures and its commitment to advancing digital advertising technologies and
enhancing user privacy in the Web3 ecosystem through the integration of Slice's on-chain
data-powered advertising platform into its portfolio.
Equals Equals Slice, founded in 2022 by a group of Y Combinator alumni, has quickly established itself as the go-to solution in the Web3 native advertising space by leveraging on-chain data
to provide tailored ad experiences across decentralized applications, DAPPs, Equals
Equals, including DeFi protocols, NFT analytics tools, blockchain explorers,
and Web3 gaming platforms without relying on cookies. The company's innovative approach
analyzes users' blockchain activity to deliver hyper-targeted advertisements while prioritizing
user privacy and data protection. Today, Sly's ads reach more than 6 million active crypto users
and count the largest brands in the space including PayPal, Metamask, Revolut, and OKEx among its clients.
This acquisition marks a significant step forward for W3M Ventures as it continues to
expand its vision for decentralized advertising technology.
The company has interests in various Web3 and crypto adtech platforms including AADS,
the oldest traditional
ad network in the crypto space. The acquisition of Slize represents a pivotal moment in our
journey to revolutionize digital advertising for the Web3 era. The spokesperson for W3M Ventures
said, Their groundbreaking technology aligns perfectly with our vision of creating more
effective, privacy-centric advertising solutions for the decentralized web.
Alexei Sidorov, co-founder and CEO of Slize, added, W3M Ventures is the perfect catalyst
for Slice's growth as they have experience and resources to accelerate the adoption of
on-chain data in digital advertising space for a more fair and transparent future.
The team and I couldn't be more excited to make
our contribution to this change. Reflecting on the journey, Alexei shares insights into the
growth and development of the company during crypto winter. The beginning of Sly's coincided
with the collapse of Luna and later FTX which initiated a downturn of the crypto market.
Economically, it didn't make any sense, only our belief in the potential of on-chain data
for ads pushed US forward, it wasn't a smooth journey, very few VCs shared our beliefs.
Slice didn't close huge rounds despite later having 6-digit revenue,
neither did we receive countless grants, we were underdogs, surviving, while our token
first competitors raised tens of millions before even having a product.
I don't think the
crypto market incentivizes building good products. Only independent thinking from first principles
took us where we are now. We've never sponsored a side event or entertained people on X, instead,
we stayed frugal and focused on client acquisition and operational efficiency.
This all helped US build a business value and a dominant market position which W3M Ventures
acquires today.
Equals equals the integration of Slize into Web3 Media Ventures portfolio is expected
to be completed within the next quarter.
Clients and partners can anticipate new, enhanced advertising experiences in the coming months.
The Slize team will help transition the Slize.zi business under W3M Ventures management
while the core personnel will continue working on its new non-competing product Dice.app,
an AI-powered sales CRM for crypto teams on Telegram.
About WEB3 Media Ventures Web3 Media Ventures is an investment firm with equity and digital
asset holdings in Web3 and adtech platforms.
W3M Ventures has been founded by crypto-entrepreneurs turned investors with a collective experience of more than 50 years in the blockchain space. Crypto-enabled advertising
was the early focus of the W3M Ventures founders in the very early days of Bitcoin.
About SLISE SLISE is a Web3 native programmatic advertising platform that utilizes on-chain
data to provide targeted advertising solutions across decentralized apps and blockchain explorers.
Founded in 2022 by Y Combinator alumni Alexey Sidorov, Dmitry Radkovsky, and Aditya Mehta,
it was backed by Alliance and incubated by Binance Labs.
Slize has quickly become a leader in privacy-preserving,
blockchain-based advertising technology. In February 2024 the startup reached profitability.
For press inquiries and founders at Slize.zi and thank you for listening to this HackerNoon story
read by Artificial Intelligence. Visit HackerNoon.com to read, write, learn and publish.