The Good Tech Companies - Why vTubeXR by Mawari is Creating FOMO Among VTuber Enthusiasts
Episode Date: May 27, 2025This story was originally published on HackerNoon at: https://hackernoon.com/why-vtubexr-by-mawari-is-creating-fomo-among-vtuber-enthusiasts. Mawari’s vTubeXR platform... reshapes VTuber-fan interaction with immersive 3D technology, debuting at Expo 2025 Osaka alongside top VTuber agencies. Check more stories related to web3 at: https://hackernoon.com/c/web3. You can also check exclusive content about #blockchain, #web3, #cryptocurrency, #vtuber, #osaka, #mawari-news, #mawari, #good-company, and more. This story was written by: @ishanpandey. Learn more about this writer by checking @ishanpandey's about page, and for more stories, please visit hackernoon.com. Mawari’s vTubeXR platform reshapes VTuber-fan interaction with immersive 3D technology, debuting at Expo 2025 Osaka alongside top VTuber agencies.
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Why Vtube XR by Mowari is creating FOMO among VTuber enthusiasts?
By Aishan Pandey.
Can immersive 3D technology redefine the way fans interact with virtual YouTubers, VTubers?
Mowari, a Japan-based pioneer in immersive AI-driven experiences, has unveiled Vtube XR,
promising to transform
digital fan engagements with interactive, immersive encounters.
The emergence of immersive VTuber interaction.
Vtubers, creators who use digital avatars, have rapidly become cultural staples, especially
in Japan.
The domestic market for VTuber content is projected to reach $1.5 billion by 2026.
Mewari's VTubXR platform taps into this growing market by providing fans with real-time, spatial
interactions with their favorite virtual personalities.
Luis Oscar Ramirez Solorzano, CEO of Mewari Corporation, stated, with VTubXR, we are creating
a new era where fans can truly meet and connect with virtual creators in ways that were never before possible.
It bridges the gap between virtual performance and real-world intimacy through real-time, interactive 3D technology.
A glimpse into the future at Expo 2025 Osaka, Kansai. Kari has partnered with two leading Japanese VTuber agencies, Brave Group and Virtual AVOX,
to showcase the technology at Expo 2025 Osaka, Kansai.
This demonstration, set to run from June 1 to August 31, 2025, offers a preview of what
immersive 3D fan engagement looks like in practice.
Visitors at Expo 2025 can experience virtual handshake events, interactive storytelling
sessions,
and exclusive appearances replicating the intimacy and immediacy of physical meet and greets.
The partnerships aim not only at showcasing the technology but also at redefining global standards
for digital interaction. Flexible technology breaking physical boundaries. One critical
advantage of Vtube XR is its ability to stream high-quality 3D avatars
with ultra-low latency.
Unlike traditional setups requiring specialized studios, Vtube XR uses Mewary's proprietary
3D streaming and immersive compute network.
This flexibility allows VTuber interactions to reach global audiences seamlessly through
XR devices like MetaQuest, augmented reality glasses, and
smartphones.
BraveGroup, known for entertainment IP development across VTubers, eSports, and gaming, plans
to use Vtube XR for XR live performances and storytelling events.
Virtual AVOX aims to regularly host immersive events every weekend starting in June 2025,
creating sustained fan engagement.
Immersive Engagement and Monetization
Mowery's internal surveys indicate a high demand for personalized experiences, with
76% of respondents eager for more immersive interactions and 86% willing to pay for such
spatial engagements.
To address this demand, VtubeXR is introducing monetization avenues like ticketed events,
digital goods, and VIP experiences. This model allows VTuber creators to capitalize on their IP
through diverse, scalable monetization strategies. In turn, Mowari anticipates increased network
usage and revenue, complementing its decentralized infrastructure offering, D.O., aimed at global network expansion.
New Horizons Beyond Entertainment
Beyond Entertainment, Mowari sees broader applications for VtubeXR technology,
including real-time language learning with AI avatar instructors,
multilingual virtual guides for tourists, and personalized digital customer service avatars.
These applications represent the evolving landscape where digital and real-world interactions
converge through immersive technology.
Final thoughts
In my view, Vtube XR represents a significant evolution in fan engagement, blurring the
lines between virtual and physical worlds.
While this advancement is promising, it is essential to observe how this technology manages
user expectations, privacy concerns, and scalability.
As Vtube XR expands globally, these factors will determine its long-term success and influence.
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