The Iced Coffee Hour - The Truth About The 2022 Housing Collapse | Ryan Pineda
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Transcript
Discussion (0)
Welcome back to the ice coffee hour.
My name is Ryan Paneda, and the podcast has made $336,000.
Wow.
Great guess.
It's $202,112.
Close.
Very close.
Thank you so much for making it on, man.
Yeah, I'm happy to be back.
It's been a while.
Yeah, I know.
We got the real estate expert here.
Yeah.
Buying up a lot of real estate this year.
You know, I think I said it.
The last two ice coffee hours, everyone needs to keep buying.
and they would have did pretty good.
How much have you bought this year so far?
This year, I think we've been buying around 10 a month.
So we're buying a lot.
And that's just flips.
That's all in Las Vegas as well.
Yeah, those are flips.
And then obviously we're buying the apartments now,
which we'll talk about.
So it's going good.
Wow.
Well, before we go into the state of the real estate market,
what you're doing, what you're buying,
and if there are any good deals out there,
I got to ask you, every single shot,
we set up the camera here, you look chiseled.
Yeah.
How do you do this?
What's your secret, man?
Oh, man.
Do you do, have done like Botox or anything like that?
Or do you just, like, what's the secret?
No, dude.
You know, it's funny.
People ask me, they're like, do you have fake teeth?
Do you do Botox?
And like, do you do the hair restoration?
And I'm like, dude, I haven't done any of that.
The only thing I've ever done is I have two fake teeth right here.
And now people will know about it.
But they're kind of discolored because they're fake and they can't be colored.
But no, no Botox or anything.
Why?
Why two teeth on the side?
When I was younger, I had braces and all that stuff.
And then when they removed them, like, these two teeth were like really tiny, just super small.
And so they had to fill them in.
They put like the fake caps on them or something.
And then eventually as I got older, they're like, you can do veneers now.
And so, yeah, two fake veneers, just because they were small teeth.
Do you get like 11 hours of sleep every night?
Because you have no bags, no wrinkles.
You just look pristine.
Well, you know, I don't edit my own videos.
I think editing is what kills all these creators, dude.
Really?
Editing is a lot of work, man.
You guys are up late.
That's true.
But no, I don't know.
I go to bed at like 11, wake up at 5.30.
Your sunscreen, moisturized.
I'm trying to find.
How can we emulate this, man?
I know, I know.
I gram, it's just, dude.
I tell people this all the time.
It's just being Asian, dude.
Asians look younger and they have better skin,
which is what it is.
I've been moisturizing now.
For like three months, every single day, morning and night.
I've been putting on the moisturizer on my face to help with wrinkles.
Yeah, I like that.
Saravei.
Shout out to them.
They've got like a moisturizing cream.
So I like that.
That keeps it nice.
I'll try it.
And you walked in here.
I'll try it.
So you walked in.
I see myself in the podcast.
I know me too, man.
I look terrible.
I'm 23.
I look like I'm 45.
Man.
Anyway, so this watch, you walk in rocking this watch.
It's AP, Royal Oak, and it's massive.
Yeah, offshore.
Yep, so I bought this.
Oh, wait, Alex is supposed to guess how much you bought that for.
Oh, okay.
Alex, what do you guess?
Yeah, so guys, my camera is out of here.
But my guess is that that watch costs approximately $17,500.
Alex, come on.
I'm guessing 85.
No.
My guess is 30.
35 because you got a deal and you could buy it at MSRP.
I wish.
So I bought this, I think I did a YouTube video maybe seven, eight months ago.
I've been looking for this specific watch for over a year.
I think I even showed you at Graham.
Like you were the first person back in 2020 to be like, you should treat yourself with a watch.
I was like, I'm never going to buy a watch.
I don't need them.
And you're like, no, it's a good investment.
It's a way to hold your money and stuff.
I was like, all right, I'm going to buy a watch.
And so.
Sounds like something I would say.
But Jack's wearing a Samara.
I had to talk him into buying this.
Yeah.
And it's like almost double what Jack got it for us.
Yep.
So that's the other watch I have is the exact same one as Jack.
So I go to this place called Happy Jewelor.
And he does a lot of athletes and stuff like that out in California.
And he just so happened to get this watch in stock.
And I had texted him for months.
I was like, if you ever see this exact watch, let me know.
I love black and blue.
And he says, I got it in stock.
You know, I'm going to get you it.
But it's above MSRP.
And at the time,
You know, MSRP on these was like 35,000.
And if you went on eBay or something, they were selling for 50 to 55,000.
And so I just started thinking about I'm like, man, if I'm ever going to buy a watch,
I'm not going to get an MSRP.
They won't even sell it to me.
AP won't sell you a watch like this.
And so I said, okay, like, what can we do?
And he's like, I'm actually going to give it to you below cost of what I have it at.
He's like, just because I know you're going to make content, it's going to help out.
And I want to build a relationship with you.
You're going to refer me a bunch of clients, which I have.
You know, now I'm talking about it on this podcast.
right. So I ended up getting it from him for like 42,000. And I was looking at it on eBay the other day.
I think it was like worth 60 to 70 now. So it's crazy. Yeah. Watch market is ridiculous right now. It makes no sense to me.
Yeah. At all. So I think eventually Rolex prices are beginning to come down, believe it or not.
They're finally got to that point where people are starting to realize maybe it's not worth triple over. I mean, it's still ridiculously expensive. But it's come down.
a little bit. Yeah. I mean, dude, I mean, real estate's one thing that that's gone crazy,
but the luxury cars and watches and all this stuff, you're like, I don't get it. But like,
my buddy flipped a Lambo for like 50K the other day. I'm like, what's going on here? He drove it
for six months. So what crazy times? What compels you to spend $45,000 on a watch?
Graham. Graham told me to do it. That's a good reason to do that. Yeah. And I was, I was right.
Yeah. He was right. Yeah. Yeah.
You guys can go back to that first episode.
He was like, buy it.
I was like, dude, if like the cheapest millionaire ever tells me to buy a luxury watch,
then I have no excuse.
So I don't know, dude.
I just, I've never bought like a luxury item like this.
So I wanted to do it.
Have you found any value outside of like the monetary value of the watch?
Like, for example, like marketing and stuff like that.
Networking.
So actually that YouTube video I did.
It did really well for me anyways.
But I did a bunch of TikToks and reels and stuff from that video.
We cut it up.
It was actually my highest performing TikTok ever.
It got 9 million views.
Wow.
So, I mean, I'm sure it probably led to something that got me more than 45,000.
Wow.
That's incredible.
Let's talk about how you got your start.
For people that are not familiar with you, started in baseball.
Could you tell us about that and then how you transition that to working as a real estate
to then investing in real estate?
Yeah, so growing up, I never wanted to get into real estate.
I wanted to just play pro baseball.
That was it.
Just played Little League.
Then, you know, high school, got Division I scholarship, became an All-American.
Then, you know, in 2010, I got drafted by the Oakland A's.
So that was me, like, living my dream doing what I wanted to do.
But in the minor leagues, you make $1,200 bucks a month.
People don't really know that.
But you're, like, scraping by for six months.
That's all you're making.
You sound like can go get another job.
And so in the off-season, I had to go work and make money somehow.
And so at that time, I was like, well, I can do this realtor thing because I don't need to like go get a job and then nobody's going to hire me because I'm going to go leave six months from now. So I just became a realtor. And I didn't realize like that was the hardest time ever to be a realtor because prices were so cheap that even if you sold something, you didn't make much. People were dealing with foreclosures and bankruptcies and all this stuff. So nobody could buy. And there was so much inventory on the market.
that it just was really hard to sell something because people were like, oh, well, I can go buy
8 million other things. Like, why, why this one? The market's going to keep going down. I can get a
deal. And it was a tough time. And I sold some homes. Definitely wasn't that successful at it.
And after a couple of years, I just kind of gave it up. I was like, dude, this is not for me.
I'm going to go figure other stuff out. And so I started doing other side hustles. I was a
substitute teacher for a little bit. And then I started doing what's now kind of
famous with couch flipping.
You know, it was just this thing.
I just was like, man, I bet you I could go flip this couch and make some good money.
And it was right.
Like I started making, you know, 8,000 a month at my best levels flipping couches.
I was like, this is great.
But eventually I got burnt out by that too because that wasn't really fulfilling.
And we kind of hit the cap of buying every couch in Las Vegas.
And I said, dude, what am I going to do?
Well, in 2015, my wife and I are on our one-year anniversary.
We had saved up $10,000 from couch flipping and stuff.
And eventually I was just like praying one day.
I'm like, God, what do you want me to do with my life?
Is it like baseball?
Is it, you know, couch flipping?
I don't think it's real estate.
I suck at that.
And I just remember him showing me like this commercial for flipping houses.
And it was like one of those scammy commercials, you know, you can flip houses today with
no money, no credit, all this stuff.
And I've been a realtor for five years.
And I'm like, I've been a realtor for five years.
would have heard about this by now. There's no way that you can do this. And that's a scam. Well,
it led me down the path of finding bigger pockets, which kind of influenced me. And I was like,
oh, there is ways to do this. You could wholesale. You could raise private money. You could get
hard money loans. And so I ended up going and finding my first deal after that. I got a hard money
loan. I maxed out all my credit cards to fund the down payment on that hard money loan.
And thankfully, it worked out.
I'm curious, how do they do, how are you maxing out credit lines as a down payment?
Yeah.
Are you just doing a cash out of that?
Like, taking out the cash from the credit cards and paying that like high fee.
How are you doing that?
Yeah, so what happened was I actually got credit lines for me and my wife.
So we signed up for those 0% credit cards, you know, and it was like 18 months, 0%.
And they had like these balance transfers where they would send you a check.
And so we ended up doing a balance transfer for a check.
And that's how I got 50 grand in that.
50 grand just from credit cards alone?
Yeah.
Yep.
And like hard money lenders, people, people don't realize this.
They're not like normal conventional or FHA lenders where they're looking at your debt
to income ratios and all that stuff.
Like all they really care about is the deal itself.
And like, do you have the down payment?
And so if you got a good enough deal, they'll fund it.
And so that's what happened.
Like, I got a good deal.
And he's like, all right, you need this amount of money to fund it.
Like, you're going to do it?
I was like, yeah.
And so I got the money, maxed out the cards, and it was off to the races.
But first, I want to thank our sponsor, Upstart.
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when you go to upstart.com slash iced coffee.
That's upstart.com slash iced coffee down below in the description so they know we say it.
Once again, upstart.com slash iced coffee.
Thank you so much upstart and back to the podcast.
Did you ever pay interest on those credit cards or like what about the rates on the hard money loan
as well?
I'm wondering just like the actual finances of this deal itself.
Yeah.
So I mean the hard money rates were 12% and four points.
So very expensive today.
But back then, you know.
eight years ago going to seven eight years ago wasn't i was like whatever dude it's the cost of doing
business like i don't care um so i did that i mean and the credit card was zero percent for 18
months so it wasn't i had to pay you ended up yeah i had to pay a fee of like three percent
to borrow the money but that was nothing once again a cost to doing business how much you making
that first deal that first deal made 25 grand profit so after you pay after the hard money lender oh wow
yeah so from there i was like man this is this is it this is the way to go
And so I did five deals that first year, then 20 the next year, 50 the year after that, and then
150 in year four. And then I've been doing a hundred ever since. And, you know, a bunch of
businesses spread off from that. And, you know, now we're doing the apartments and education
and everything else. And in order to flip houses that successfully, you have to have a lot of knowledge.
And I always wonder, because, like, I know a decent about real estate and how you can add value
and stuff like that, but it seems like I'm surrounded by people that just have like so much knowledge
on that type of stuff. Where did you learn that stuff? I actually did starting out was I just was on
Bigger Pockets. I was listening to a podcast like three times a day. While I was delivering couches,
I was literally just learning the game nonstop. And so I remember I watched every Bigger Pockets episode
for probably the first 150 episodes. I just binged them. And that gave me the foundation of like,
okay, I get this. And it also like gave me confidence.
to hear all these other people's stories who, you know, were in the same boat I was in.
I was like, oh, if these guys could do it, I can do it.
And so, you know, I learned a lot doing that.
I started attending local meetups.
I started, you know, networking with these other guys.
And, you know, truthfully, I didn't do it the way that I would do it now.
I just kind of like winged it and just trial by error.
But now, I mean, there's so many resources with YouTube, with coaching programs,
with like so many more transparent ways versus back.
then, you know, eight years ago, nothing was like transparent. It was like, you have to go to the
free event and then be upsold and then be upsold and then be upsold and like then you'll learn the
information. But now on YouTube, dude, I mean, you can go watch my stuff. You can go watch other people's
stuff and I'm like, here's how you do it. Boom, boom, boom, boom, boom. And, you know,
anyone could really get started today with no information or I mean, I guess no like connections in the space.
YouTube and podcasts can teach you. But there's definitely a lot more, just speed up your time frame,
being with a mentor and like a program that can push you through.
Who cuts your hair?
Dude, I get a haircut every Monday, dude.
Are you serious?
How much does it cost?
Yes.
80 bucks.
80 bucks?
What do you think?
See, the thing is it looks expensive.
It can't be,
80 bucks is pretty big.
There's no way to 80 bucks.
But like,
I see, I think you have someone probably coming to you.
You're not going in like,
so my guess is probably 120 bucks.
Yeah, so Graham, Graham guest, right.
I used to go to the barbershop.
And, you know, I'm like, and honestly, the typical hair coat is like 30 bucks.
And then you tip them and, you know, I'd be usually at like 50 bucks.
I'm like, thanks, dude.
And then I was like one day, dude, this is wasting so much time having to always come to the barbershop every week.
Like, can you come to my house?
I was like, I'll pay you double.
He's like, all right.
So it's just $100 every Monday.
Wow.
$100 or $400 a month on haircut.
Has your wife not just said, hey, Ron, we got to sit down.
We got to talk about this.
Seriously, would this not create like arguments in the house?
Because I just would, how?
Why?
Who's going to argue?
What's the reason for argument about that?
Yeah, what are we arguing about?
It's $100 a week for a head.
You don't need a haircut every week.
You do when it's your signature.
What difference does a week make?
It does.
Is it actually?
It's not as crispy as you're seeing it today.
You'll be like, yeah, he's got good hair.
But now you're like, dude, how is it so crisp?
You're talking about it right now.
Yeah, I mean, it's true, but it's like the line.
But see, you could have the line for more than just like a week.
No, you can.
It would grow in.
And I'd have to like maintain it myself, which is.
How did you pick that haircut?
That's what like my hair naturally does.
Like my hair naturally like goes up.
Like I don't blow dry it.
I don't do anything crazy.
Like yeah, I put gel in it.
But that's it.
Have you made a video my hair routine?
No, I need to.
That would honestly, it would blow up.
My hair routine.
And you just show like, you just got out of the shell.
sour, you know, and you're just like combing your hair back, put the gel in, what kind of gel you
use, something like that would be how often you get a haircut. That would do really well. Yeah,
I should do it. I think, though, it would piss a lot of people off because people talk about
my hair all the time. I'm like, dude, it must take you a long time. I'm like, it really doesn't.
It would be funny if you did a satirical video. Yeah. Where it's like four hours.
Like, I get it up at five because that's when my hair is perfect. Yeah. It's like, three a.m.
Dedication. Yeah. You eat certain things to like help your hair.
Boil to your hair. Broccoli. Yeah. Yeah. That's the key.
That would be funny.
Do you like the laser treatments on the hair?
Yeah.
Follicles, like every morning if someone come in.
Individually placing each hair.
Yeah.
Well, my 9 a.m.
It's ready.
Well, like, to your point of the hair, you know, my Discord community was making all these hair memes.
Alex, you know, right when I came in, he's like, dude, I love the hair memes.
Yeah.
These guys are, they take my hair to a whole other level.
I even think was possible.
I'm like, you guys have too much time on your hands, but I love it.
Let's talk about the real estate market.
Yeah.
Yeah, we're talking a lot about hair and Botox and stuff.
You are the expert of real estate here.
Are they going to say Botox?
No, not quite.
No.
You're the expert of cosmetic surgery.
No, I'm just kidding.
So everyone wants to know what's going on with the real estate market because we've
seen a lot of fear in the market.
Some YouTubers are talking about like price reductions and stuff like that that's going on.
What's your opinion of all of this?
Look, we've had the same conversation since the very first iced coffee hour.
Every time, you know, we come on, like, look,
I'm buying as much as humanly possible because this thing is going to keep going.
And then, you know, now it's kind of an interesting time because the Fed's been raising rates.
And so, you know, people are getting scared and whatever, right?
I'll say in January, I made a YouTube video with like my predictions for 2022.
And I said, this is what I predict is going to happen.
I think they're going to raise rates in like March April.
It's going to cause a negative effect in the stock market.
People are going to start panicking and doing all this stuff.
and then they're going to reverse course and lower rates again, you know, Q3, Q4.
Like, that's still today what I predict will happen.
And even if that doesn't happen, let's just say they keep rates where they are.
I don't see them continuing to race rates.
The market still is just so hot.
It doesn't matter.
Like, if you compare it to two months ago or whatever, sure, like it's slowing down in comparison to that.
But like here in Vegas, there's still been less than a month of inventory.
You know, like if you were to go into like a pure like the market is tanking, you would need four or five months of inventory to do that.
So unless you believe, you know, five times the amount of houses are going to flood the market, nothing's going to happen.
Like as far as price is declining or anything like that.
So my opinion is I think that, yeah, I won't keep, you know, moving at the speed of lightning like it's been for the last two years.
it's going to definitely grow slower, but I still think it's going up.
Do you think that there's a chance that now maybe affordability is kind of tapped out?
Rates are going up.
Sellers might have to now begin to lower their asking prices because they're competing
with other people.
If they need to sell, they're going to sell.
If rates go up, affordability goes down, lower prices, and that could start a trend.
Well, let's talk about lowering prices because we lower prices on our flips too.
For the last two years, we've been pricing things like stupid asking prices.
You know, we don't price it at market value and try to get a bidding war.
Like these houses were buying, you know, we originally thought, let's just say it was going to get 450 grand.
And then by the time we list, we're looking at it.
We're like, oh, man, one just sold for, you know, 480, right?
Like, that's great.
But we're still like, let's list it at freaking 525 because we just know people have been paying it
the last two years. So will we still take that kind of strategy as it slows down? No, we're not going to
price as aggressive, right? And currently, if we've priced this thing at 525 and we thought we were going to
sell it for 450, you know, yeah, we drop it to 500 and it still goes over and sets a new comp. Like,
that's what we're seeing. So, yeah, I think price reductions are a bit of a myth because people are
overpricing them so high compared to comps that like,
Oh, you got to price it closer to comps now.
Like, big thing that's happening that didn't happen in, you know, 2008 is that you have all
these hedge funds buying houses now, right?
Like single family homes weren't an asset class before this.
And, you know, when these hedge funds are buying these homes, what people don't realize is
they're taking them off the market completely.
Like, that home is gone the moment you sell it to them because they're not relisting it
trying to go flip it or anything.
They're holding it for the next five, ten years.
knows, right? And when they hold it, you know, they're building up their portfolio. They're not going to go
sell it on the MLS when they're ready to sell. They're going to go sell it to another fund. So that,
that house just never comes back on the market. And that's why these funds are still buying so
heavily because they just know every single day houses are being picked off the market for like good.
And we're not being, we're not able to build quick enough or cheap enough to replace that house.
And so right now you're just seeing this weird dynamic that's never existed in the history of housing where they're literally being removed from the market completely because they're not owned by normal people anymore.
Yeah, but how many hedge funds and institutions are really out there buying these single family homes?
From all the research I could find, everything points to that being mostly a myth.
Institutional investors for single family homes are like 0.01% of the market.
and they're buying up single family homes,
but in communities or in bulk,
in certain areas that were specifically designed
or made to be rentals.
So they're not like, you know,
Jack List's house and Black Rock isn't going
and like looking at Jack's house.
But they are.
So, I mean, we've sold a bunch to hedge funds.
Like just normal flips.
We already flipped them and, you know,
like renovated them and they paid over every normal buyer.
What sort of hedge funds are you saying?
They're just like normal hedge funds that like are,
keeping them as rentals.
Like, I don't know the exact hedge funds by name, but like we've sold a bunch to hedge funds.
And so like we'll also wholesale to hedge funds where we don't even fix it up, right?
They're like, we want to buy this right now before you ever let it hit the market.
And so we just sell it direct to them.
What you're referring to is build for rent, which is a very small niche thing.
Like when they do these build for rent communities, those are really cool.
But yeah, they are very niche.
But I would say also, too, it depends on the market you're in.
most hedge funds are looking in places like Vegas and Phoenix
and really nice markets and climates and newer homes.
They love that.
So like Vegas is a very heavily impacted market by hedge funds.
I just have not seen, and again, you're in it.
So you see like where these offers come.
I have not seen anything that indicates that hedge funds are buying up single family homes
like one by one because even from my perspective,
going in and like negotiating.
Because to buy one house doesn't make sense for a hedge fund.
Right.
They would have to buy probably 50 to 100 houses.
Yeah.
Going through and negotiating 50 different homes, 50 different inspections, 50 different rentals.
It just, it doesn't make sense on like when they're scattered around the city.
If they're just, if their objective is to buy as much as possible.
Yeah.
And I'll send you.
Yeah.
This is an email yesterday from one of the largest hedge funds.
And, you know, basically they're just outlining what it is they really want.
in their portfolio.
Yeah, but these are,
this seems like more like a wealthy individual
who's like going out
and trying to build a portfolio.
No,
that's what he wants you to think
because you're more likely to sell
to a small investor
than you are to a hedge fund
as like a mom and pop person.
Like even for us,
we try to do it more personable
like with our postcards.
It's me and my family.
And so it's like,
me and my family,
we want to buy your house.
And they're like,
oh, that's cute.
you know, this guy wants to support his family and buy the house.
And it's like, I'm not even big, right?
But if I had a big corporate thing of like, you know,
home run offers buying houses,
it would perform worse than if it was a more personal thing
with my kids, my wife and all that.
So what you saw is exactly what they're doing.
That company I showed you is, like you said,
the biggest buyer in Vegas.
I mean, they're buying so many houses.
It's nuts.
But I'm curious what company that is.
And it's, to me, it seems like it's a local company.
who's going and buying these and not like some big institution
to publicly traded on the market or anything like that.
Well, what these institutions do is they partner with local brokers like that guy
and they just do this in every single state.
I'll show you after this.
Sure.
But yeah, I think even if you take out the hedge funds,
which is a big portion of this,
the other side of it is just homeowners in general right now.
So, you know, it's like, man, if you sell your house,
house, the big question is not how much you're going to make. You're going to make a ton. Everyone's got
equity. But where are you going to move? That's the problem. And so when you have this issue of
affordability, like you said, somebody who maybe bought a house five years ago would love to sell, but they can't
because they can't buy anything after the fact. They'll have all this money, but they either can't
qualify for a mortgage or they don't want to deal with the headache of moving. And so now that can
constrained supply because these people can't move because they can't buy. And so like if you up,
you take out these people now, you take out these hedge fund buyers, you take out, you know, like just
where, where's the inventory going to come from? Like I don't know. And that's why when I look at it,
I'm saying, okay, maybe even if demand goes down because people are like, I can't afford this,
right? Still, where's the supply going to come from? It's not only just where are you going to move to,
but it's also now you're getting a higher interest rate
than you are probably locked into now.
So like Jack, you got like a 2.8.
If you sold and you bought another house,
just an equivalent house or even something a little bit more,
that monthly payment's going to be so much higher.
Yeah.
So a lot of people in that position are just going to say,
you know, it's probably better to stay.
Jack, would you ever sell right now?
Would I ever?
Well, no, like right now, this very moment.
No.
Why?
Because I know I got a fantastic rate
and plus I want to acquire more real estate
rather than offload what I currently have.
Right.
So another point, right?
It's like you can't buy something else because it's too expensive.
The rates are higher or whatever, right?
You're locked into this great deal of an interest rate.
So people are less likely to sell because they got a great rate.
Something that was interesting that we discussed with Jeremy when we had him on
is like people in my age group that are looking to buy real estate,
they've never seen higher rates.
Like maybe you or Graham have seen.
And for me to see, you know, I locked in 2.874 back in October.
And now it's almost double that now.
and it's just like, you know, half a year later, it's just like, I'm, I can't even process it. I'm like,
oh my gosh, like I do not want to get anywhere near buying another piece of property because it just
seems like it's, the rates are so high, but historically, not necessarily. Yeah, when I got in 2010,
the rates were around 5% at that time. And, um, I know that back in before that, you know,
seeing rates at 6, 7, you know, 8% wasn't crazy. And then I remember my mom telling me like, yeah,
5% is really cheap. It's a great rate. Like, get on it. And yeah, I've watched it over the years,
go to four. And then when they did all this stuff, to see things in the twos blew my mind. I'm like,
I can't believe people are getting 2% rates. Like, this is nuts. So yeah, I mean, for me,
I don't mind paying 5%. Like, I'm still buying rental properties and I'm fine with those rates. And
if rates go back down, like I think they will. If it makes sense, I'll just refi and, you know,
do that. But I want to acquire rentals.
Why don't you go into developing properties instead of flipping?
Yeah, so development is very lucrative as of today, right?
These developers who started projects two years ago,
they're getting way more than they anticipated.
I had one of my students actually just text me.
He's doing a development of like 10 lake houses in,
and where is he at?
He's like somewhere in the south.
And he was like, dude, we already got two offers on these houses that aren't even done.
Like 200 grand down, non-refundable, like they want them.
And he's like, we're going to make like 400K more than we projected on these million
dollar houses in the span of like, you know, a year. So it's crazy just what's happening in
development on that side. And then you see all the development with, you know, commercial real
estate. You know, you look in Las Vegas, commercial real estate's going around everywhere.
You know, people are not stopping. I would say for me, the reason I'm not doing development
other than my personal home, which I'm doing development on is, I mean, you can only do so much
in real estate, right?
So my focus is on, obviously, it's been flipping in wholesaling's last bunch of years,
and now it's, you know, on the fund and buying apartments across the country.
And we could certainly do development, but I don't know, it's just like, it's super lucrative,
but I just not the capacity to worry about it right now.
One thing that I was telling Jack when we had Shelby on the podcast was that I stayed in
Yosemite at this airstream park.
It was insane.
So they have this huge plot of land right outside of Yosemite,
and there are 85 of these, like, mobile home, you know, air streams.
Yeah, exactly.
And each one rents for about $300 to $400 a night.
There's 85 of them.
Yeah, they're crushing.
And plus they got like a little center clubhouse where they sell, like, food and snacks and
coffees and stuff like that.
I was estimating this place is probably pulling in about 8 to 10 minutes.
million dollars a year. And net, they're probably at like five million bucks a year doing something
like that. Yeah. So I had this girl in my podcast, her name's Heather Blankenship. And she's actually
a part of Future Flipper and stuff now doing some really cool things. But she has these glamping
resorts across the country. And when she was first telling me about it on the podcast, this was like
over a year ago, she's like, yeah, you know, we have these tents and stuff. And, you know, we get like 300
bucks a night. I'm like, who's paying $300 for a tent? Like, what do you mean? And she was like,
it's not a tent like you think. Like, it's a house, you know, that, you know, it's really nice.
It's got a bedroom. It's got a living room. And the whole glamping thing is nuts because it's so
cheap to do. It's an experience people want. They're willing to pay a lot, you know, to get it. And all you
really need is land and some utilities. Like it's not, you don't even need the airstreams. You know,
people are doing this with tents and stuff. Yeah. Yeah.
the tents they had were actually really nice.
Exactly.
Yeah.
What's your opinion on like modular homes?
Because I've been also looking into that.
For me, it sounds really cool to be able to just buy a plot of land that sound residential
and then just throw in like, you know, a prefab home or something like that.
Five of them next to each other.
Yeah, that's what I'm saying and create like a little commune.
I know that they also sell in Home Depot or in Home Depot like basically, you know,
sheds that can be livable.
And they're like 30, 30 grand.
Yeah.
So I've learned so much about modular homes over the years, like way more than I ever thought to imagine.
So we've been flipping mobile homes here in Vegas for a long time.
And so I remember I used to be able to buy a mobile home with land for like 50K.
We'd try and go flip it for like 80K.
It was great.
I mean, dude, do you see mobile homes now in Vegas are selling for like 300 grand?
Like it's nuts.
And so your plan of like buying land and putting a mobile home on it in Vegas is going to
cost you at like 300 grand. That's just where prices are. So I mean, maybe you buy it out there.
But we ended up getting our mobile home dealers license, my partner and I, because we were
buying so many mobile homes. And I was getting a bunch that were just terrible. And I was like,
you know what? Like let's scrap them and throw a new mobile home on there. We don't have to do any
renovation. We don't have to, we'll just throw the mobile home on there. And at the time when we got it,
it was going to be like around 100 grand to like do a legit like 1,500.
square foot, double wide, brand new everything, you know, the shipping, the foundation,
all the things you needed to do. We ended up never doing it because it just was a lot of work.
And like that same 50 grand mobile home, we were able to just go flip it for like 80.
And so we were like, why even deal with all this? It's just not really worth the headache or the
risk. But like that's what mobile homes are today as far as like owning the land with them in
these places in Vegas. You know, like what our friend Brandon Turner is doing is he's buying
mobile home parks across the country.
I invested in one.
Oh, nice.
Yeah, nice.
So, yeah, so I'm actually a one-tenth owner now of a mobile park.
Of his mobile home park.
Yeah.
I tell you that, Jack.
No.
Yeah.
I have no idea.
Yeah, yeah.
He had an allocation and asked me if I wanted to go in.
I was like, you know what, why not?
He sent me the deal, and I really liked it a lot.
Can you walk just through the numbers?
Yeah, I have to pull it up.
Yeah, while you pull it up, I'll explain.
So, like, the mobile home parks are cool.
because you don't own the mobile homes themselves.
I mean, you can, but all you do is you own the land,
and then people pay you lot rent on all of these mobile homes on there.
And so, um,
so they move their mobile homes onto that land.
Yeah.
Or you might already have one there because it came with the land or somebody left it or
whatever.
Um,
and then you can charge more because you've already got a mobile home for them.
Are,
is mobile home zoning different than like actual like, you know,
yeah,
you can't just go throw a mobile home.
wherever you want. Yeah, so it still has to be zoned for the same amount of capacity of like residential
you know, houses or whatever. Yeah, and I mean, it's just you have to be able to, you know,
if you got a plot of land, you know, in the middle of this nice neighborhood in Summerland or something,
you know, you can't just go throw a mobile home here. I'm not going to let you. Yeah.
I actually thought, the reason I know that is because I thought about it. I was like,
what would happen if I just did this? Yeah. But no, they won't let you.
Mobile homes are interesting in that way, but like, even today, you, you won't believe.
this, but there are luxury homes that are built modularly.
And so, yeah, yeah, I've seen those.
My house that I'm actually moving into now, not the house I'm building on the
mountain, but this other house that I bought as a flip, I paid $1.8 million for it.
And, you know, it's worth over $3 million once we get it fixed up and stuff.
But, you know, it looks like a normal, modern house.
It's super cool.
And all of a sudden, like, the guy starts telling me, he's like, yeah, you know, this is a
modular home.
I was like, this is a modular home.
Like, what do you mean?
Like, how was a, you know, $3 million home, a modular home?
He's like, well, you know, half of the house is built, you know, as a normal stick build.
And then there's this half of the house that is, you know, they brought in, they imported these different modulars.
And so there's like five pieces that came, you know, in these modular.
And you would never know.
Like, there's no way you would ever know unless he told you.
But I realized it by actually looking at the walls.
And so, like, the door.
If you look at the doorframe right out here, right?
You know, it's like six inches.
Well, these door frames were like this big.
And I was like, why is the door frame and wall so big?
That doesn't make any sense.
Well, the reason was they were attached.
That was where the seam was for the modular.
And so it has to be thicker to support it and do all that.
So I was like, oh, that makes sense.
Huh.
Yeah.
Yeah, those luxury modular homes are really cool.
and they make ones with like big glass sliding doors and stuff like that.
And it's still like relatively cheap for what you're getting.
Yeah, I don't know why the guy did that, but, you know, I got a good deal on it for a reason, I guess.
I don't know.
Yeah.
Here's the deal.
Maybe don't give too much detail out just I, because I don't know how much of it is public.
Yeah.
But basically for $3.2 million, they're expecting overall, I think the total return over the next 10 years is going to be somewhere on like almost 20.
percent a year.
Mm-hmm.
It's pretty high.
Yep.
The advantage of this is that you could do some mass depreciation up front.
Yep.
Which is really good.
So let's say for every dollar you invest, you're able to write off like a dollar to
$1.40.
Yep.
And depreciation, which is really attractive.
And then also their plan was to not only fix up the area and just make it more inviting.
I mean, it was not run properly.
So a lot of things were just degrading and not properly taken care of.
So with his team, he's going to go in there and make sure everything is properly taken care of.
And then also what I really liked about Brandon Turner was that he really wants his tenants to grow their wealth and invest in where they live.
And so oftentimes with this tenants, instead of him trying to like raise rents, he'll host these events that teach about financial literacy and ways for them to eventually buy the place that they're living.
And so long term, they'll be the owner.
And so part of that was he intends to sell those units if they could afford them or if they want to buy them.
Instead of them renting, they could own them.
And then that works out for them and it works out for Brandon and his fund because now it's one less thing that they have to manage for upkeep.
Well, and also, too, it makes that tenant more sticky because now that they own that mobile home, they're not leaving.
Yeah.
I really like not having to worry about it.
Like, I trust Brandon explicitly.
And it's just like, here's my money.
I trust you, man.
So how much did you give them?
$300,000.
So you should get like $60,000 a year from that effectively?
Over eight years.
But that also includes the sale.
The sale.
So up until the sale, I'll be getting anywhere between like 7% to 10% a year.
Yeah.
Which I don't care.
I mean, just I see the long term.
You're going to get the big payday at the end.
Like that's how all syndications work.
like you're going to cash flow a little bit throughout the play and then the hope is that you have a big exit or a big refi where you get your money back and then you know you've got this property that you own with no money in the deal.
Yeah. And that's actually what we've, what Ryan and I have done, which is odd because it's, I've wanted to, when we had Alex Formosia on here, he was telling me you got to do like a real estate fund.
Yep. And I told them I didn't want to do the work on that because it's, I've just seen how much work is involved behind this.
scenes of like managing it. I just, I couldn't possibly do that. So when you reached out to me,
it was actually really cool because I talked to Brandon Turner about potentially partnering with
him on a fund. Because I really like Brandon Turner a lot. I know he has a good eye for things.
And we, we had a good talk. And, you know, he is just so inundated. And he just like, I can't
do anything. Like, so when you called me and said, hey, I think we could work together. I was really
excited about it. Yeah, dude. I was too. So it's funny because I've talked to Hormosey.
quite a bit, him being here in Vegas and stuff.
And, you know, somebody had sent me the podcast you did with them.
They're like, dude, Hermosey's telling Graham he needs to start a fun.
You know, you should reach out to Graham.
And I was like, all right, let me go watch this.
And so, you know, I watched him.
I'm like, all right, Graham, dude, are you ready?
Like, and then you're like, yeah.
It was just like a very quick thing.
Yeah, I said give me 24 hours.
Yeah.
Because I had told Brandon Turner that he had priority.
Yep.
And I wasn't going to do anything without Brandon Turner's permission on that.
because I didn't want to feel like, you know, I remember like going around someone, so I called them.
Yeah.
And he spoke very highly of you, by the way.
Yeah.
Brandon's the man.
Yeah.
I love Brandon, dude.
We, I mean, I've said this on bigger pockets and, you know, just with him, like, he's the reason I've been able to have success in real estate.
Like, it was his book I read.
It was his podcast I listened to that gave me the start.
And so, you know, I'm forever grateful to him.
And then being able to, you know, I've been to Hawaii multiple times and hung out with him.
And he's always like, dude, if you ever want to come, the basement's open.
Like his place is so cool. Yeah, he's nice. He's the man. And yeah, so it's funny because he,
you know, we all share the same lawyer. We were just talking to our lawyer Monday, right? And he had
been telling me to start a fund at some point. And then my other friend told me, and I'm like,
all right, fine, we're going to do this. And so last year we did it. And, you know, we've bought
460 units there. And then, you know, when I saw Hermose's podcast with you, you know, I reached out
And I'm like, look, I think there's a way that we can do this even bigger.
You know, if we work together, we've already got all these relationships with all these
operators and guys finding deals across the country.
And in fact, you know, we turned down a lot of deals that I think would be great for a different
fund because, you know, for us, we want the pieces of crap that are just so beat up.
And like, you know, the last thing we bought was 126 units.
It's literally zero vacants or it's zero occupying.
Zero vacancy.
Yeah, no, zero occupying.
there's no one there.
Like, we like it.
We want to fix that up and make a lot.
But there's a ton of great deals that, you know, are doing well.
And there are ways to add value to them.
But, like, we just were like, man, our thing is we want to go with these home run type
deals.
But there's so many doubles out there, doubles, triples that could become home runs, too,
if we just took them down.
And so I was when I reached out to you, I'm like, I think if we partner, your audience would
eat up these deals that we're just turning down that are great.
And so, dude, I think we're going to do a lot of good stuff.
Because I was telling Ryan, too, I would much rather a safe, predictable return than something
that's a home run 10 years from now.
I would just rather just feel better about consistency.
I agree.
And that's why I'm so excited about it because we're getting sent those all the time.
And there's, I mean, right when we, you know, we're like, let's do this.
I'm sure we're going to paper.
I was blown away.
Within 24 hours, you're like, all right, we're going to get all this done.
And by the end of the week, you're like, here's the paperwork.
Yeah.
Like, not like that.
And obviously not that tone.
But like, here you go, grab it.
Here's our logo.
Here's our website.
I was shocked how fast you moved on all of this.
I mean, I wouldn't expect anything else.
But like, it was faster than I thought was possible.
Yeah.
But then you brought us the deal in St. Louis.
Can you tell us about that?
I was telling Jack, there's like a brewery in the bottom that I was really excited about.
Yeah.
So this, and this is the beauty of having, you know, a coaching program and a big mastermind.
So like my students are nation-world.
wide, right? And they're always hunting for deals everywhere. And so with them, you know, they have
a harder time raising capital than you or I would have. And so this deal actually came from one of my
students in St. Louis. He's flipping a lot of houses. He's a GC on commercial real estate projects
and stuff. And he was like, dude, Ryan need to look at this deal. Like it's around like 80 units or
something in St. Louis. And there's this really hip bar at the bottom that, you know, everyone all
the locals love going to. It's like renovated and it's super cool. And there's like this other space that's
empty that we could, you know, do whatever we want with. It's also cool. And we started looking at the
numbers and, you know, I was like, all right, this is a really cool deal. Like it's already occupied. It's
stable. It's good. And, you know, there's some other things we can do to add value. And you and I were
talking and we had just, you know, finalized our deal. And I was like, dude, this would be a great first one for
Creator properties.
So I'm excited about that one.
Yeah.
Oh, that's the name of it.
It's called creator properties.
Yeah.
Yeah, guys, if you want a hot take, I didn't like the name.
I'm going to be honest.
No.
It sounded a little gimmicky.
No, really?
Yeah.
I like the name.
I'm just going to be honest.
Because it's like, because you could have a dual meaning, like a creator is in a creator on
YouTube or wherever, but it goes to be like creators and like you're creating these
opportunities.
Yeah.
Well, Alex.
Can't win them all.
Well, you can't invest, Alex.
You know what guys.
You know what, Alex?
You don't want you anyway.
I can't even invest in it.
Yeah, you've got to be an accredited investor.
Is that the requirement is being an accredited investor?
Yeah, you have to be a creditor investor.
And for those that don't know, what is an accredited investor?
So you got to have a million dollar net worth or income of $200,000 for the last two years.
Yep.
Or if you're married, I think it's $300,000 the last two years as a joint couple.
And are there other inns potentially for those that don't meet those requirements?
Because I may know someone.
So there's actually...
Well, check your house is worth $2 million, right?
Yeah, it's worth $2 million.
How do they verify that?
I mean...
So we use third party.
Oh, okay.
So we don't, you know, if you guys apply at creator properties, we're not going to
verify.
We're going to send you to a third party accreditation.
They're going to be the ones who decide.
Got it.
Do you guys have a minimum, like an investment amount?
Typically, we do about 50K.
Just because, you know, at the end of the day, you don't want to have so many investors
in one deal.
Like, it's just more paperwork.
It's...
Right.
If you're in a credit investor,
like,
you should have more capital anyway.
Right.
What do you think about the name, Jack?
Be honest.
Creator properties?
Creator properties.
Okay.
So, I will be honest.
Be honest.
I thought it was a touch gimmicky.
Because creator properties,
it's just like...
It's kind of a little bit easy of a name.
And I'm not going to say...
But here's the thing.
No.
There is a little bit of a double entendre,
which you know,
Oh, I like.
I do like that.
I know.
And overall, I think realistically, that's a great way to market.
Especially, like, if you're marketing on YouTube predominantly, creator properties, it just goes in line with it.
What was the first name that we thought of that we both really liked?
It was, so when I was just randomly telling Graham, like, okay, so here's the deal, you know, we're going to start this
creator capital.
And was that it?
Yeah, it was just.
I really liked that name.
Yeah, it's like, where'd you come up with that?
And I was like, it's just like the placeholder name until.
Creator capital.
honestly sounds like something coffee would make coffee zella would make a video on it just sounds like
that does it not you know what i think jack summarized my thoughts like pretty much perfectly i i
agree with everything jack said um i think it's great for branding and i think it's a good move just
a tad Alex what do you think of the logo the logo i actually liked uh it i mean because it made
sense with the name uh and i thought that it it was great for branding so the logo i think you guys
nailed it.
Just not sure if I like to create a properties, but, you know, it's growing.
It's growing on me a little bit.
Is it too late to change the name?
We stuck with this now.
We're already doing a name change.
Yeah.
It's always fun coming up with names.
Like, that's my favorite part of business.
I hate that, really?
You know, coming up with them and the logos and the branding and all that stuff.
And when I was trying to think of names, I'm trying to think, like, how does this relate to
Graham and what, like, has made.
Graham who he is and successful.
It's like, man, if you think of Graham, you're like, this guy is the best creator.
Like, cheap property.
That's funny.
Yeah.
Cheap investments.
You know, it's funny.
When I set out my first LLC, thankfully Jason Oppenheim talked me out of this, but I was
setting up the first one, I think I was like, this is like 2014.
and I came up with a name real estate cash flow LLC
Gries like Graham you're not doing that
why it's real estate cash flow he's like that that is the worst name stupid his name
do not do that and he was like so against it I thought like wow real estate cash flow
it's cool it's cool
it's cool it's so cringy like I even thought like yeah and the reason we didn't go
with creator capital too was obviously the domains were taken and stuff but the
more I thought, I'm like, how will they know it's real estate, right? Because like to me, it'd be like,
oh, creator capital, we're going to go fund other creators and like buy, you know, their,
brands. That makes sense. Yeah. And so I'm like, how do we add real estate to, you know, being a
creator and so on the mindset? Can you go over some of the specifics on the St. Louis deal?
Oh, man, I don't have the numbers off the top of my head. Yeah, I don't want to butcher what we're doing
with it. But I do know we got a million dollar credit for the roof. So we got a million dollars off
since we got it too. So let's say I am an accredited investor. Why would I go and do this instead of
just go and buy a property on my own and have all of that control? Multiple reasons. So,
you know, if you go and buy a house yourself, I mean, obviously you own it 100% and you're the one
who has to deal with everything. You've got to find the deal. You've got to deal with the tenants,
the maintenance, et cetera, right?
When you invest in something like this, we're going to find the deal, which we have, right?
Here's the deal.
You can choose whether or not you want to invest in it.
We are going to manage it.
We're going to renovate it, stabilize it, all this stuff.
And it's really passive for you.
Like, you don't have to do anything.
And so that's the benefit for most people.
Like Graham, you know, the reason he invested with Brandon in that deal is that, you know,
he's not doing anything.
Like he's just like, take my money, multiply it.
And I trust you.
And so that's the benefit of a fund.
like a lot of accredited investors that invest with us on these deals. Most of them aren't always
real estate guys. Most of them are doctors and, you know, even influencers or, you know,
e-commerce people, people who are not in the real estate field, but have made a lot of money.
And they don't know how to invest because they haven't made their money investing. They've made
it like doing a job. And so for them, they just don't, they wouldn't even know what to buy in real estate.
And so they would rather just go with the experts and not do anything and focus on their job that actually makes them money.
And how do the finances work out for you?
Like in the syndication, like how would it?
So obviously you collect all of these people's money.
You put it into a property.
The property sells it a premium.
How do you distribute the money after you sell the property different percentage wise?
I'm sure you guys have some sort of, you know, bonus or something that you guys take from the work.
Yeah.
So we can break down just kind of how a typical syndication works.
So you have GPs and LPs. GPs are your general partners. These are the people who are,
you know, me and Graham. We're finding the deals. We are underwriting them. We're getting everything
prepared. You know, once we buy it, we're going to be the ones managing it, doing everything.
Then you have the LPs, which are the limited partners. Those are the investors, right?
Like they're not in charge of doing any of that. They just are in charge of putting their money up
and then just kind of waiting and collecting checks on the meantime. So typically what happens is
your GPs and LPs will split the deal.
deal in a certain percentage. I mean, it, it varies, man, just depending on how big the deal is.
I mean, you might see deals that are 50-50, you might see deals that are 70-30, 80-20.
Like, it really just depends on how good the deal is and how it's structured.
But along with that, the LPs will also get a preferred return.
And so, you know, a typical preferred returns anywhere from 6 to 8%.
And essentially, before anyone takes their profit split, the LPs need to be paid that preferred return
first. And anything above that preferred return then gets split up depending on how that split goes.
So for easy sake, let's just say it's a 50-50 split and the property is returning, you know,
12% every month right now. Well, if you have a preferred return, what will happen is the LP will
get 8% first and foremost before anybody. Then the remaining 4% gets split up 50-50 between the GPs
and the LPs. And so what would happen is the LPs, the LPs,
would make 10%, GPs would make 2%.
So as the GPs on that side, we're making 2%.
But we also make monies in other ways with GPs.
I mean, we have an acquisition fee, you know, a yearly management fee.
But, you know, at the end of the day, honestly, as a GP, the big payday is at the end.
You know, like the 2% every month ain't doing much for us.
But at the end, you know, let's just say this St. Louis deal, I don't know, you know, around $10 million.
dollars. If it sells for $15 million in however many years, as long as the LPs got paid
their, you know, their 8%, all those years and stuff, basically we'd end up splitting the profit
from that. And so that's how we make a bigger payday. So the GPs would take, let's say,
two and a half million, split that amongst themselves. And then the remaining two and a half
million would just go to every LP investor. Yep. And then the LPs have been making that 8% that
whole time as well. But of course this is always subject to change if it's a different structure of a
syndication. Yeah, yeah. So like what would typically happen is like if a deal is more thin,
we always want to make sure the LPs get like the desired return, right? So it's like, man,
Graham is looking at like that 15% return on Brandon's deal, right? 15 to 20%. That's what he's looking
at. He's not necessarily super concerned about, well, how much is Brandon making? You know,
he's like, oh, I'm making 15, 20%. Like, cool. And so, like, like,
like to structure a deal like that, you know, you might have to give the LPs a big chunk of
the deal. You might have to give them 80% to achieve that return that you're trying to get for
them. But maybe you got like a super crazy deal and you don't need to give up that much because
the deal is so good. You know, you can split it up differently because everybody wants to invest
in it, you know? So it's just like anything else. It's kind of supply and demand and you just kind of
take it on a deal by deal basis and say like, okay, first and foremost,
What's my LPs desired return, you know, on this?
And so how do we structure it to get them that?
And do the GPs put up any capital in the beginning to like own a certain percentage or
whatever of the location?
Yeah. So obviously we have all of our startup cost with this and everything we're doing
on the legal side and everything.
So we front all of that.
We front the earnest money deposits.
In fact, I didn't even tell you this, Graham, but on the Arizona deal that we're doing,
I just sent 100 grand for the earnest money deposit.
So, you know, we have those upfront cost.
And then typically what happens is a lot of the banks that we're doing these deals with want to see skin in the game from the GPs.
And so like in Graham and I's partnership, essentially we're going to put in whatever they want us to put in, you know, equally.
And so, you know, on this deal, the banks might say, hey, Graham and Ryan, we want you guys to put in 100 grand each into this deal, you know, for us to fund it.
And so, you know, we'll do whatever we got to do.
And then we'll actually make, you know, the preferred return on that 8% as if we were just
investors on it, too.
And when you do buy these big properties, you buy them with debt, right?
So let's say you accept like $2 million and it's like a $5 million property or whatever.
Like, yeah.
Take out a loan.
Yeah, like let's just, you know, the St. Louis deal.
Like, let's just say it's around $10 million total.
You know, we'll go and take a loan out for probably 70%ish of it.
So we'll get a $7 million.
loan, we'll go raise three million bucks. And so that's kind of how it goes. And all of the tax benefits
and everything, is that dispersed amongst all LPs? Or is that how does that go about? So this is where
you can get creative with it. You can totally just change how you want the depreciation and the
taxes to go on a deal by deal basis. So, you know, let's just say, Graham and I buy so many deals this
year because we're just crushing it and everybody's happy. What might happen is like, we're like,
we don't even need any more depreciation.
Like we're, you know, we've got our taxes down to zero, which would be fantastic for
Graham.
Well, then we can just start saying, hey, you know what?
We're going to start giving all of our depreciation to the LPs because we don't really need
it.
Like it would be a waste for us.
So we can totally manipulate deals that way.
Or if like, you know, let's just say we want to make a juicier deal for LPs.
Right.
Then you'd include that in the terms and everything.
Yeah, we would just manipulate it to give them more depreciation and tax advance.
and structure the deal that way.
How do people that make syndications, like, screw over LPs?
Because I know that to some people, there could be kind of like a bad idea,
you know, bad connotation towards syndications.
Why do you think that's there?
And what is done in those situations that, like, can negatively, you know,
affect the LPs?
Well, you know, with the type of fund we're doing, you know, it's a 506C, so it's
credit investors only.
So basically the reason that they do that is because, like,
accredited investors are, you know, big boys.
Like they, they know what they're doing and, like, they know that they're investing their own money at their own risk.
And if they lose it, it's not going to be catastrophic.
Like, they're obviously doing pretty well.
The reason they make it so strict on 506Bs where they're, they allow anyone and everyone to invest is because those people, you know, might not be a savvy or educated.
And so, you know, they hear Graham and they're like, dude, I want to put my life savings with Graham.
I got $10,000.
dollars and then all of a sudden they're just like dude how's this deal doing like because it's
their whole life savings and so that's why you see most funds not i don't even want to say most
don't go that route but like that's where you see a lot of the flack is when you deal with that side
of it because most accredited investors are busy like running their businesses and their
lives like they don't have time to have you checked in like to worry about the mobile home part
oh never yeah like and that's what most investors that's why they're investing um but i would say to
protect them. I mean, first and foremost, like, they're getting the preferred return. So, like,
they're getting that interest before anybody. So whatever cash flow is coming in, making sure that they get
paid first on it. But, you know, as far as, like, protection, it's just like any other normal
real estate deal you do. Like, I mean, if things go south, there is the, you know, threat of a foreclosure
and things. But I will say with what Graham and I are doing on a lot of the initial purchases,
Right. We're having to personally guarantee them.
And so by us personally guaranteeing them, like, we're on the hook.
If anything goes bad, it's like Ryan and I.
Coffee Zill up. Yeah.
Well, I mean, honestly, like, we don't even coffee zill.
Yeah. If anything goes bad, it's obviously then we step in.
And so just like with anything.
But I think the biggest risk, Jack, honestly, is the lack of liquidity.
And I think that's hard for some people to overcome just knowing that if they invest in a deal like this, the money is tied up.
for anywhere from five to 10 years.
They can't sell their portion of,
unless if they negotiate out some other like discounted deal or like,
well,
how does that work, right?
Yeah.
Yeah,
so I don't want to go off topic.
But,
um,
so,
okay,
just on the way it works today on a normal fund.
If Jack,
all of a sudden you were accredited and you invests 100K with us and you're like,
Ryan, dude,
I really need the 100K because,
um,
you know,
I'm going through something or there's a big opportunity for me.
What would happen is you'd come to us and we would say,
okay, Jack,
like,
we'll try our best to,
see if there's any other investors in the deal that want to take your place and buy your shares, right?
That would be first thing we try and do.
Second thing we would try to do is go put it like to our contacts of like people that we know weren't in on that deal.
Like, hey, do you want to get in on this deal now?
Because Jacks doesn't want to.
So we try to get you out that way.
You might have to take a loss, you know, as far as like, you know, just to get liquidity.
Like that, those are all scenarios.
Or, you know, potentially, you know, you've been in this fund for two years.
It's gone up a lot.
And it's getting ready to exit.
but you're like, I need to exit early.
And so maybe, you know, you make a little bit of money, right?
That's what would happen today.
What I've been making a lot of YouTube videos about and like something that, you know,
I'm working on heavily is my NFT project called Tykes,
which is basically getting ready for this digital real estate revolution.
Because what's going to happen eventually is they're going to NFT funds like this.
And it's already happening.
They're companies that do it.
but they're going to NFT funds to solve that very issue of liquidity.
Because if everybody's share was an NFT, say for $100,000, right, instead of relying on me to
try and cash you out and be out of luck, you'd be able to sell that share, like whenever you felt like
it.
Right, but maybe not to an accredited investor or something like that.
Well, what will happen for the accredited investor funds is there's going to be intermediaries
where you can list it, right?
You can list it on a marketplace and the intermediary will verify that the new buyer is accredited.
You know, they'll get their information and do the transaction.
But just being able to make shares liquid is going to be huge in the future.
And there's no reason like that shouldn't be the way things happen, right?
Because for us as GPs, if you go sell your shares on the open market, it doesn't matter to us.
Like, we still have the property.
Nothing has changed on our end.
You've just decided to either exit for liquidity or, you know, maybe you think the market's going
to crash next year, but, you know, you know we're not selling anytime soon. We're still getting
it stabilized and ready. And you're like, dude, you know, my 100,000, I could probably go sell
it for 120 right now. I'm just going to sell it and bounce and let somebody else take the risk.
So that's going to happen in the future, for sure. But why can't that be done in the current way,
not including the NFTs? I mean, it would be done the way I'm talking about where, um,
we would just go try to sell your shares.
Like, I can't be sold on the open market.
It's the same reason.
Like when I invest in a startup company,
I can't just go and sell my shares,
even if I want to,
even if it's worth more.
It's against the paperwork that you've signed.
It's a long process,
and it would have to,
it would be contingent on them
basically finding a replacement
who wants to buy it
under the terms of whatever the board is set.
So it's the same as investment,
well, similar is investing in a startup company
that's illiquid or a privatized,
company where shares are not trading back and forth.
But in a way, I think it could work to people's favor because I remember in Grant Cardone's
fund in 2020, right as the COVID shutdown, people were panicking and wanting to get rid of
whatever they had with Grant Cardone.
And I remember him making these videos telling people, now we're holding, you know,
we need to see this through, don't worry about it.
And there were all these rumors about him like selling this jet to go bankrupt.
But those people that didn't sell, they've probably more than doubled their money.
Yeah, they did great.
Just by not selling.
And so in a way, locking it up ensures that you're able to hold on to it long enough
to increase the chances of coming out ahead.
Yeah.
Yeah.
Well, and I saw an article from Goldman Sachs about a week ago where they talked about
how they're super bullish on digital real estate.
Like essentially, they're looking at real estate being, you know, tokenized and traded
just like stocks for this very reason, right?
You know, imagine, instead of me hunting for deals, you know, to buy the whole house,
I could hunt for people, you know, who are trying to sell their shares right now on great
projects.
They're like, oh, dude, creator properties has this great deal.
Why does this guy want to sell his stuff right now?
Like, for whatever reason, you're listing it for sale and they're going to be buying up
these, you know, things.
And so that will become more efficient as time goes on 100%, and that's going to be a
full-on industry of trading, you know, shares in these real estate projects.
That makes sense. Yeah, it sounds like something very interesting.
I wonder if you could be accredited. I can't. You need that extra a year? Yeah.
So, Graham, what we can do, though, okay, for all of our friends is, you know, we could do
a 506B, but we just can't market it. And so what, you know, we could do with Jack is, like,
let's just say we get a deal where, you know, we're going to.
raise million, two million bucks. And we already know Jackson. We're going to, we might let Alex
in if he changes his tone about creator properties. Burn. We might let him in. But, you know,
we'll have Jeremy and Kevin and all these guys. Like, Andre, they're all like, yeah, we want in.
We don't even need to advertise it, right? Well, in that case, you can do, you know, like a friends and
family fund where you can invest with us. What if, because the St. Louis one, man, it sounds pretty,
You're attempting to me.
Can Graham invest in that?
And then after I file my next, you know, return and then I'd become accredited.
Then he can sell his portion to me.
It's going to be a hefty profit, Jack.
It's a premium for that.
My gut tells me that you can, but I'm not the lawyer.
So I'm not going to say that you can do that and do anything to jeopardize us.
How about Jack and I just pass our series 65?
and then you guys drop that requirement for us.
The 50K a little bit.
Can you and Jack just make more money?
Yeah.
Like, let's just do that.
Yeah.
Yeah.
Yeah.
Yeah.
Yeah.
Can I co-sign for Jack as like, like,
as an accredited.
Like you get like a sponsor.
I'm sponsoring Jack as the accredited investor.
Like,
I'll back them up.
Can I do that?
I would do it.
Because Jack,
I would,
I would gladly.
Because I was playing, all of my money this year is, well, almost all of it is probably going to go in real estate funds this year.
So, like, that's my goal.
It's like, everything I make and save goes right back into the fund.
So, like, I would, I don't know if I'd leave in legal.
Like, oh, I'll put money in and if you want to buy my portion.
Later.
Maybe, yeah.
Contingent, if that is legal, of course.
If it is illegal, I will not do it.
Got it.
But either way, I will invest.
And maybe if I feel like it and it's legal and you can buy those funds.
as an accredited investor.
And at a premium.
At a premium.
I've got a profit.
A significant premium.
Then maybe I will possibly consider it.
Thank you, Graham.
I really appreciate it.
And you know what's funny too about that, Graham?
So in most of these deals, I imagine, we're going to do a cost segregation to get, you know,
the big tax benefits on these deals.
So if we did do that, you would get the depreciation that year you bought it.
Jack would be sound.
Jack's like, well, let's up go there.
I don't know.
So you'd actually not even need to sell it for a premium because you already took the huge bonus.
Oh, tell for discount.
That's a good idea.
Discount.
You know that word, discount.
But you know the last podcast it was on, you were actually telling Jack, you know, Jack hadn't
bought his first house yet.
And he was like, Ryan, should I buy a house?
I'm like, yes.
And you're like, the market's so high right now.
I'm like, buy the house, Jack.
You played a big role in me buying that property because someone, I'm not going to say
who didn't want me to buy very, very much so.
I said he could save so much money by not buying.
And then by the time he's ready to buy something, he's going to be in a different price point.
And I guarantee, had you waited probably another year, your price point would be maybe double.
I agree.
But the price would have gone up.
Yeah.
And also, I wanted to have a place of my own.
And since I moved in my own place, I have been able to use the space and the people I've moved in to then do contract work through and then increase my income.
And then I agree.
You're doing barbecues.
Like every week, too.
I am doing networking barbecue.
Yes. I gotta come. Beef is a right off. Yeah. Beef is a right off. He basically uses his entire house as an office because everyone that lives there.
We all work together. Oh, I love it. Yeah. So he's got just like everyone in one house and they all just like work together. It's incredible. It's so nice to be able to just knock on, you know, my brand manager's door. Hey man, how's this sponsorship deal?
That's how I felt with Jack living here. It's just Jack. Yeah. It's got a podcast. I love it. That was something different. But yeah, it's super nice. And my editor, I just knock on his door.
man, how's the video going?
Jack hated when I knocked
in his door.
He would always lock it
and I would have to,
I would send a text,
which I'm fine with it.
I would always lock it.
Did you ever try it?
It was so annoying
he would always lock his door
to his bedroom and his bathroom.
The guest house though,
I would basically just like,
I would startle him.
That was the thing.
Yeah,
all of a sudden like 7 p.m.
Yeah.
The reason I brought it up
was because I remember
during that time,
Graham was like,
hey, I will,
I'll spot you on it.
Like I'll fund your down payment.
and whatever and you'll pay me interest.
And so he's offering to do that again for you, dude.
What a good boss.
He really is.
Yeah, he really is.
If it's legal.
If it's legal.
Yes.
Maybe.
For a pre-reval.
I would do it.
For a premium.
You can't forget the premium.
All right.
Cool.
Yeah.
What questions do you have on a Alex?
I feel like honestly we addressed most of things.
I know.
I was like,
Jack was over there like power housing through all the questions that were going through my head,
Jack.
Yeah, great job.
I just wanted to make sure that if I just did a great webinar.
Good.
Yeah.
I thought that was.
honestly helped you guys out a lot.
Like the pitch was...
Very good.
Give me a percentage.
Yeah, you get it for less of a premium now.
Cool.
Thank you.
Yeah.
But now the other thing I really liked about this is I think this was late 2020.
I started looking around for myself because I wanted to not do a syndicate.
I wanted to do something on my own.
And I spoke with a lender.
And the lender basically told me you could buy something in between six and 12.
And I'm like, maybe if I, if I wait a little,
a little bit longer, I could maybe push that to like 15.
And I started looking around and calling, there was nothing.
And every single deal, I was in this weird price point where, like, by myself, either I was
getting something that was needing a ton of work.
Like, you were talking about these home run deals.
These are deals that, like, this is a year of my life that I'd have to spend, renovating,
trying to rent it out.
It's a full-time job for a year that I'd be buying myself.
And in the really expensive places, you're competing with these deals that, you're, you're
You know, sure I could afford it, but I'm competing with people who buy them all cash.
Yeah.
And there's no way that I can compete with, like, some, you know, conglomerate or some really rich guy who's like, here's $15 million cash, seven-day clothes.
And I'm sitting there, like, sweating, be like, this is everything.
Like, what if it goes wrong?
We need a 30-day inspection on it.
And so this was, I at least felt for myself, I could mix in between that I could get in that price point with partnering with other people who have done it before in terms of the management.
side of things because I've never managed anything beyond a triplex. Yeah. Yeah, I'm excited for it,
dude. I think obviously, and we've just started, you know, it's only been a month of really,
you know, going through everything, but already having two deals and there's going to be many
more like, we're going to buy a lot of real estate here in the coming. I don't want to put a
projection on how much real estate we're going to buy, but I think we're going to buy a lot.
Well, Jack, you've got to be accredited now. I know.
It's the next miles time.
No, we'll save one deal, though, for Jack and everyone else.
We'll keep that one with the friends and family.
We'll link to all the info down below in the description for creator properties.
But beyond that.
How much money are you making, Ryan?
Oh, I love that question.
We should all take guesses.
Okay.
And we're talking net to you.
So this is like your portion at the end of the day, after splits, but before taxes.
And I'd also like to know when you say how much you're making, how much is from
each different business because I know you have like several different businesses.
Not too much for them to count.
Yeah.
Yeah.
We've got more businesses than fingers and toes.
Yeah.
There's no way I could just break them all off.
I'd have to look at P&Ls from every single business and, you know, with partners and stuff.
I don't want to, you know, jump on their toes.
But man, my projection this year has been that I think we can do around 40 million in gross
profit.
And that's not counting like all the deals we buy.
Like that's not really profit.
That's just acquiring units and different things like that.
I would guess on that revenue after all my partners and everything else,
hopefully I could net around $15 million.
No.
What has it been in the last 12 months?
Because we have projections.
What did you put on your taxes?
Yeah, what's on your taxes, man?
How much is on there?
Well, we're in the extension period.
Of course, yeah.
So, yeah, we haven't filed taxes yet.
But I would say last year, net.
wise, you know, I think I probably made five to six mil. Now, I'm not going to pay tax on five to six
mill. Like, we have all these apartments we've bought, all these rentals, like, we're still working
through all that. And you just depreciate that and cost segregate and stuff like that.
But now, what's taking that from five to six to 15? Where is that, how does it double?
Well, all the companies are growing, you know, pretty rapidly. You know, education's growing.
We're flipping more and more houses.
E-commerce is going well.
And then if this whole NFT thing and Tykes,
I mean, that could blow it out of the water, really.
So really just having like multiple ways to make money
that I wasn't making revenue in before, right?
I didn't make money, you know, with NFTs and digital real estate.
But I think that's like a huge, I mean,
that's a trillion dollar like industry that is going to happen, right?
Like there's no doubt about it.
And so whoever creates,
the businesses around that first is going to capitalize.
Like there's no Zillow for what we're talking about with these shares of funds for NFTs.
There's no one like doing that at high level.
Whoever does is going to make a lot of money as well as a whole bunch of other services.
But so I would say it's coming from all the existing businesses continuing to grow,
plus new streams of income like NFTs, creator properties, buying more apartments and that type of stuff.
And what's interesting to me is that you have so many businesses under like the umbrella of like Ryan Paneda.
How do you build such an effective team underneath you? And also last time we spoke, you said you only work, what was it like seven hours a day, six hours a day?
How are you able to accomplish so much in such little time?
You know, I think it just comes down to building an organization like the right way.
You know, I know I've watched a bunch of guys' podcasts.
So like I've seen Hormozzi speak and Ryan Sirhant speak and all these guys like, it's true.
The moment you start scaling and building out the organization to kind of function without you,
like you don't necessarily have to do all this stuff.
You know, so it's like I used to go on all the seller appointments myself and closed deals.
You know, I haven't done that in years, right?
If I wanted to raise money, I used to be the one calling the investors trying to raise money.
It's like, I don't do that anymore, right?
We have people who do that.
I used to go to the houses and manage the construction and the projects.
I don't do that.
You know,
like even in the education space,
you know,
that was something Graham was,
we were talking about maybe months back when I first,
we first met.
Like that company,
you know,
I think last month we did like 600 grand,
pretty much organic.
And,
you know,
like info has really high margins.
Like you don't,
you know,
it's super high margins.
But like even in coaching,
you know,
it's like, how do I build this so that's not me always having a coach?
How can I empower other coaches and teach them what I know and like have them coach
and hold people accountable and, you know, all this stuff?
So I think all the businesses are built in that same way where it's like,
I'll be there initially like really building it out the way it needs to be.
You know, the same way like when we did creator properties,
I was with Graham, you know, every day like, hey, what do you think of this logo?
What do you think of this name?
Here's the website.
How are we going to change the word?
and all this stuff. Okay, great, here's these first initial deals. Like, here's the lawyers,
like really laying the groundwork. But once we do that, we don't have to do that again.
Like, it's done. At that point, you know, now the machine is built and now you just plug
deals into it, you know, and it's just a process. We get a deal. We talk about it. We send it to
investors. They invest. You know, then we manage. And then you just keep doing it over and over again.
So whatever product or service we're selling, if you just build the process and you have
really good people that can execute that process over and over again and adapt as markets and,
you know, things change, it doesn't really require you too much, you know. I said this from the
beginning with content. For me, I still have yet to edit a video. Like I don't edit. I don't post
them anymore. I don't make my thumbnails or anything else. Could I do better if I like
put all my time and focus into doing that. Absolutely. Like it we could do better. But for one,
I don't want to do that. And two, um, by not doing it, allows me to do all these other things.
And when there are random fires in the different businesses that you own, do you still find yourself
having to step in and put them out sometimes? Or do you have people that are able to solve any
issue that may come up? Because I've noticed with me, you know, I do have an editor and I do have
an assistant, but when things, when they're struggling and they can't find a solution to something,
I constantly have to find myself to still step in, review certain things, and I can't fully detach
myself from the stuff that they're doing, which I feel like would ease my mind a lot.
It doesn't save that much time, but for me not having to think about these certain little
things that happen on a daily basis would really, I feel like, spur my creativity.
What's been, what's your experience been like with that?
So this is also why I'm like a big advocate of delegating and building this out the right way,
because it does give you the ability to have like free time and actually be creative, like you just said.
So, you know, right now my schedule for the last, you know, I don't even know,
year plus has been Monday to Thursday, 10 to 5 at the office, Friday I golf, weekends are with the family.
Like it hasn't changed, right?
You know, tomorrow I'm actually, I told you guys it's like we had to film today because I'm taking the family to Malibu for the next five days.
and I was in the Dominican last week.
And it's just like the business is still churn along.
Like we still got creator properties up and going.
We still flipped houses and did things.
And so it's like you gain freedom by creating systems and hiring great people.
And it costs you money to do that.
You know, I've paid millions and millions of dollars in salaries,
but it's well worth it to gain my time freedom.
And for me, it's not about.
making the most money. It's really just about doing what I want to do every day and, you know,
doing the things I love. And then also building, at least as far as business goes,
sustainable things that don't need me. You know, so if I were to die tomorrow, you know, I would
hope that, you know, my tax company would still function without me, which it does. Like, I don't
do taxes. Like, they're good without me. I would hope that, you know, my education company,
which most people is, it's tied to them. And it still is like, I'm the face.
for sure. But as far as like training people and like executing, it doesn't need me. Like it will run
just fine without me. We might suffer on sales because, you know, I'm not now talking about it and
whatever. But I have faith that the leadership in place would figure out a way to go generate leads
without me, you know, have a different face. Promote one of our students who is, you know, a good marketer,
a good leader and, you know, one of our coaches, whoever. And you've found all these different
businesses that you've built out to be 100% automated, you don't ever have to dip into them
and like I said, put out fires? Well, no, I don't want to say I don't ever have to dip into them.
What I do is like really from the sidelines. Like I see myself more like a, I guess, general,
once it's established, once it's starting. Like when I first start a business, I'm like all in
building that out. But once it's built out and the right people are in place, then I kind of become like
a general where, you know, every week, you know, my sister, she sends me the report on every single
company. She's like, here's how much revenue they did. You know, we have different KPIs that I'm
tracking. Like, I want to know how many deals did we get this week, right? How close are we to raising
the money on this, you know, fund deal that we're doing? You know, how many students signed up?
How many, whatever. And so I get all these metrics every single week from her. And then I'm
able to look at them and say, okay, that's like on par. Like, we're close to hitting our quarterly goal.
okay, what's up with this? Why is this so far behind? And, you know, I'll get the story and then I'll be like,
okay, well, what are we going to do to fix it? And, you know, from there, she kind of executes that.
And so the way we're structured now is like each individual company has its own C.O and it has its own
organizational chart, right? And so that CEO's job is to strictly run that specific company.
And with that, they get a percentage of net profit, whether they're a pro.
whether they're a partner or not, because I want them equally incentivized.
Like, if we win as a whole, I want them to win.
Like, I don't want them just be on salary.
Like, it doesn't matter what the company does.
So I always have a net profit split with all my COOs.
But from there, what I started to realize as we grew was that these companies weren't
communicating good enough together.
Because if we learned something that worked well for sales or marketing in one company,
they weren't communicating it to the other company, right?
Because they're kind of just worried about their.
own thing. And I started to think like, man, dude, you know, every time we need a website made or an
ad or like hiring a new salesperson or some tech, like each one has to individually go figure
this out. And I was like, dude, it's time to like create this parent company or this shared
resource company. And you just like, it wasn't any new revolutionary idea I had. It was just
something that I've seen from big companies, right? Like, you know, Google has Alphabet and Alphabet
feeds YouTube. It feeds every other company that they have. And it's kind of like this shared
resource where YouTube can communicate with Google Drive and all their other things. So at this parent
company level or shared resource level, you know, we hired all of the people that all the
companies need, but don't really need like on a full-time individual basis. So,
We got legal, finance, sales trainer, our media buyer, our graphic designer for the websites,
our tech development team for any softwares or CRM stuff, whatever we need.
And then just like operations for that company.
And so like on that shared resource company, you know, I pay over 100 grand a month in salaries
because it's just so strong.
And so like when we wanted to go create all the stuff for creator properties, I told Graham,
I said, all right, you know, we'll get it set up. And, you know, it's going to be way cheaper
than if we were to go hire out all these people initially because we already have it all in place.
And so immediately, logo was made, website was made, copy was written.
Like everything was so quick because the parent company already has all those people.
But they're all, that's not a salaried employee. That's like more contract work.
No, they're all salaried employees full time. Wow. Yeah, because think about it.
all my companies need this stuff on a daily basis.
Yeah.
Hmm.
That's incredible.
So instead of hiring someone or hiring an outside company, Ryan's just like, like, he just
basically creates his own company to do it.
Yeah.
So you need someone to clean the toilet.
He's like, I'm going to hire a toilet cleaning company.
We need that.
Well, like I was telling Graham, you know.
Car wash company.
We're going to need an investor relation person for creator because there's going to be so
many people that want to invest, right?
We're going to have to talk to these leads.
And so instead of being like, Graham, do you know anybody who wants to work for us as investor relations?
First thing we do is, I forgot to mention, we have HR at the parent company level.
So HR has a process for posting a job.
You know, like if you guys watch my Instagram stories, you'll see whenever we post jobs.
Constantly hiring.
I don't post that, right?
There's a process for a job posting.
And then there's the interview and then there's everything else.
And then what happens like for a sales position is the final check would be interviewing with our
sales manager in the parent company because he knows like what we need. And the beauty is maybe that
salesperson doesn't fit good for a creator. You know, they're not savvy enough for funds or whatever else.
But they might be a good salesperson for, you know, home run off or future flip or whatever, right?
And so he has all of these candidates of salespeople and we're able to place them if we really like them for
something else. And so, you know, it just kind of merges this whole ecosystem together. But then it also allows us
to really, you know, do cross sales and other things because people don't realize like,
oh, well, if you invest with us, you need tax, you know, do you want to talk to one of our
accountants and see if we're a good fit for you? It, you know, it doesn't cost you anything.
And it's like, yeah, sure. And then, you know, it could be revenue if they end up signing up with us.
So that parent company will end up paying for itself like easily just from just being better.
So you see a lot of crossover from your clients, amongst businesses?
100%. I would say most people.
who are a client
or a client in multiple companies.
Interesting.
Yeah, I say you're looking for a personal assistant, right?
Yeah.
Posted that on Instagram.
So how does this work?
So if someone applies, they go through your HR,
what if someone comes to you and is like,
Ryan, I'm going to be the perfect person.
Everything goes through HR?
Yeah.
I don't have time to interview people, dude.
What if it's someone you know?
I mean, if I know of a buddy comes to you like,
hey, you know, I want to, I'll be your assistant.
Well, if I already know them,
I'll be like, yeah or no.
You know, like I know whether I want them or not.
So, yeah, I mean, no, everything goes through HR,
and she goes through a rigorous process of, you know,
having them send their resume.
They've got to do personality test.
How do you do that?
Do you have them do like a quiz online?
Are you serious?
Like a Myers-Briggs?
Yeah.
But it's called predictive index.
I think it cost us like $8,000 a year.
So, like, once again, parent company expense.
So like when you think about these other expenses, too, you know,
the tech.
the CRM we've created to be the same across all companies now.
So like if somebody gets taxed from us,
everyone can see like, oh, this is a tax client.
And then, you know, you have them fill out a survey saying,
like, what else are you interested in out of all these things we offer?
And so then there's other offers that we can make them.
But, you know, with the personality test and all these other softwares
and things we have to buy to run the parent company,
most companies can't buy it by themselves as a single company.
It just doesn't make sense financially.
But when it's spread across all these companies, it makes a lot of sense.
You know, so like the personality test, we do that.
We, you know, obviously read the resume.
If everything looks good on the personality and the resume, you know, she'll hop on a virtual interview, whatever.
If that goes good, you know, in person and she'll meet either, you know, typically that that person will meet the COO of the company that they're hiring for to see if there's a good fit.
That way the COO is not wasting their time.
You think about this, other companies who have COOs, like they're hiring people themselves.
They're creating the job posting.
They are interviewing all these people.
And that takes away from them actually running the company and doing things that make money.
And so when you think about our competitive advantage, it's like, dude, our COOs don't have to worry about any of this crap.
Like running ads, training salespeople, hiring, all they have to focus on is just the day-to-day operations of what they have in front of them.
you know how do we get more deals how do we get these houses fixed up and how do we get these
apartments stabilized like they're super focused on just like the product and service itself
instead of all the organizational stuff that most companies lack wow wow that's pretty awesome
that's incredible thank you you've built out an amazing structure for a business yeah yeah i think
you're jack's idol at this point yeah all the assistants all the people how many assistants can i
Jack's like, you're going to Malibu for five days?
That sounds lovely.
That sounds very lovely.
I really only have one other question.
I know that you're building one of the nicest homes Las Vegas has ever seen.
And the finances on that house are ridiculous.
Can you walk us through the process of building that home and some of the numbers on it?
So, you know, I bought this, you know, when I'm calling a mountain, it was two acres, you know,
in McDonald Highlands, which is, you know, one of the top areas here in Vegas. I think last year
they had the highest sales, like $25 million for a house that sold in there. And the year before,
we actually sold the most expensive house in there for $11 million. Wow. So yeah, I found this
lot that was just such a great deal. I bought it for $620,000 for two acres. Yeah, it's an entire thing.
I don't know what it's worth today. I mean, if I had to ballpark, it could be anywhere from
five to 10 million just because you know lots in mcdonald highlands right now with strip views
are selling at like four million dollars an acre so yeah whatever i'm not looking to sell it but uh you know
i bought you a million dollars right now a million right now no i'm all right you'd almost double your
money i know i know almost almost we'll roll it into the fund so um you know i bought this land
and I immediately hired an architect and got to work.
And so, you know, we spent about, man, at least like seven, eight months doing this plan.
And all of a sudden, like, my architect starts to have family problems.
I'll just kind of leave it at that.
And he wasn't able to complete him.
And so, you know, we had to let him go and find a new architect, right?
But the problem is, on something like that, a new architect doesn't want to take the old plans.
Like, they want to do their own deal.
And so we pretty much had the whole decision of like, well, we just pretty much wasted a year where we have to start over.
And so, yeah, I ended up, it actually worked great because the new guy is amazing.
He's actually one of my students.
He does developments in Beverly Hills and stuff, like sick homes.
I did a YouTube video with him too.
Like he's doing a $100 million development in L.A. right now or Beverly Hills.
and he was like, first time I ever met him, he just joined the mastermind.
He was like, hey, you know, I saw your house.
You know, I'll do it for free.
And I was like, dude, that's such a nice offer, but I don't know you.
Like, you're my student, right?
Like, you're not doing that much.
I didn't know anything about him.
And we already had our architect.
Well, you know, as I got to know this guy more, his name's Amor, he, you know,
I start learning what he's doing.
I'm like, holy crap.
Like the houses you're building are insane.
And you asked about development earlier.
A lot of our students have actually partnered with him on development, you know, across the country.
Like, he's building sick houses.
So, you know, long story short, I go back to him and I'm like, hey, like, let's do this.
He's done.
You know, we'll build this.
And so we hired him, I don't know, late last year, January or something.
And so he's already finished his renderings of this new house, which we haven't revealed.
And we had to tame it down.
because it was so big and crazy.
I was like,
Homer,
how big is this?
Like,
what are we talking about here?
And he's like,
it's,
you know,
looking at it from the basketball court
and the house,
it's 30,000 square feet.
Oh,
come on.
No.
This guy's,
this guy's,
like,
well,
we need a room.
Oh,
they come on,
man.
Yeah,
so,
no.
Well,
did you not give him any,
like,
tell him,
like,
don't give him
3,000 square feet.
No,
no,
no.
So, yeah, obviously we give them the, you know, like, hey, you know, we're thinking like 12,000 square feet for this type of home is pretty much, like, right, you know.
And I also wanted, like, a basketball court and a gym and stuff, too, outside of the house.
And so, you know, he built his thing.
So really, like, his was, like, 20,000 house, 10,000, like, auxiliary.
Recreational.
Right.
And, you know, I'm like, dude, this is just like, I don't even need this.
This is, like, crazy.
And, you know, he's basically like, well, you know, in the end, you can always downsize, but you can't upsize, like, once it's done.
So, like, my job is to show you, like, the full potential of what it could be.
And then, you know, you take out what you don't want, right?
And what's not necessary.
And so, yeah, we're getting those revisions back now where it's like, yeah, you know, this is tight.
This is super sick.
Don't get me wrong.
But we just don't need that.
Sounds like you're using the same guy who built Nile, Niamy's house.
Yeah.
Who's that?
Oh, the guy who built the one.
Oh, the one.
A hundred thousand square three.
You guys like, yep, no, more square footage.
You could always build more.
You can't build more or you can't build it.
I'm losing it.
I don't know.
Something like that.
Something like that.
I don't know.
Yeah, so anyways, I don't know.
It's downsize.
That's it.
You could always downsize.
Right.
So, yeah, I don't know what it's going to be.
I mean, dude, I mean, when I started this back in the end of 2020, you know, labor, material,
everything was so much cheaper than it is today.
And so like the cost of building has just skyrocketed in the last year and a half since buying
the land.
So I don't know what it's going to end up being.
I mean, if I had to guess, it could be a, you know, seven to $10 million home, just
depending on what it is like cost wise, which is crazy considering the land itself, you know,
would be a $5 to $10 million piece of land on its own.
And then you would build the house.
So if we were all into the house for say, you know, just even call it $10.
million dollars like that house is worth 25 30 million dollars because it's better than the house
that's over 25 like way better and um you know so i don't know i who knows i might flip it by then i
don't know would you okay so if you built this incredible home would that be your forever home or
do you think you'd move on to something else a wholesale it you could do a fund it out i'm gonna
nfti the home and you know it's gonna do an air b and yeah yeah um
Dude, I don't know, man.
I'm so, like, always open to anything and everything that I don't ever like, this is it.
My life's done at this point.
Like, I don't know, dude.
I was telling you about the modular home that I bought recently, right?
That is where I'm going to go live now.
Because I wasn't looking.
I was going to build this house.
But then this flip just came up.
And I'm like, oh, this house is sick.
Like, it's 6,000 square feet.
It's, you know, on a half an acre.
It's in a super nice community.
You know, I'm a golf member at this community.
And so I'm like, dude, this would be great.
I freaking golf cart to the course.
Like, it's going to be epic.
And so I just bought the house.
And I'm like, I'm just going to keep it instead of flipping it.
And the house is way over budget now because I'm keeping it.
But I don't know.
Like I'm kind of also at the point now where that house is so nice and like it's totally
fine.
Like I don't need anything more than that, you know.
But I also own this prime piece of real estate that's like already being developed.
And so they're,
there could be a chance that I just go flip this thing and like build it out or even like another exit
strategy is sell it with these plans to somebody and like look you know you got these legit plans you've
got this house and you know 10 mil for everything and you go build it yourself and you know whatever
you want to do so I don't know but uh I'm not too worried about that anymore as far as like
getting it done and moving in because I'm moving into this and I'm like really excited about this
Final question. What is your net worth and you can't like count the estimation of value of your businesses?
I don't even know, dude. If I had to guess, it's probably close to 20 mil as far as like real estate and, you know, cash and just like those types of things. But I mean, honestly, the real value is in my businesses. You know, like I wouldn't sell my businesses for 20 million. You know, like they make way more cash.
than that and I know how hard it was to build up those businesses to where there are today and
they're only going to keep getting bigger and better. So like that was something actually,
listening to Horamosi talk about a lot was really interesting. It's like, man, I mean,
it's true. The wealthiest people get wealthy from owning businesses. It's not from like buying
real estate. Buying real estate's great for like normal everyday people. But, you know,
the true wealth is made in owning these businesses. And then, you know, seeing like what these rich guys do.
they just borrow against their business value and they never pay tax and they just
buy stuff that way and it's just like yeah that's the way to go it's also by a not buying
Starbucks and avocado toast that helps that's true that's not forget it starts there and then
it builds eventually to 20 million dollars.
Exactly.
In the long run in the long run no and look I mean that stuff will work like anyone can
become a millionaire today just being frugal and buying real estate like you'll get there.
but like the businesses are what my focus is on like I would rather go dump a million dollars into
my business and like it's technically not in my net worth anymore because it's now you know
stuff that we've done for the business maybe we're building out software technology like we've
spent a lot of money developing software it's like yeah obviously that doesn't it's not on my
network sheet the software we spend all this money on but it's making the business more valuable and
in the years to come it's going to allow us to you know
make a lot more money. So I don't even care, honestly, like what my net worth is. Like,
I've, I have more money than I ever thought I would. And, um, I'm really passionate just about
building businesses and helping people grow businesses and partnering up with people like Graham and like,
you know, just new opportunities and like it's fun doing this stuff. So I enjoy that. Well,
perfect. Well, Ryan, thank you so much. I really appreciate it. We'll link to, uh, all the information
down below in the description
and creator properties
is probably going to fill up fast
so you better act now
before it fills up
so anyway
also make sure to hit the like button
subscribe
mentorship group link down below
get your free stock on public
public dot com slash brand
add me on Instagram at JLSS
SELR B-Y
thank you Ryan so much for coming on
it's great seeing you as per usual
and until next time
thanks for having me guys
you got it
cool
That was awesome.
