The Joe Rogan Experience - #521 - Lewis, from Unbox Therapy
Episode Date: July 15, 2014Unbox Therapy is a YouTube channel "where products get naked." Lewis does in-depth reviews of new tech products releasing to the consumer market. http://www.youtube.com/unboxtherapy ...
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Lewis, a lot of people don't want to think you're on speed when you're on coffee,
but you're lying to yourself, ladies and gentlemen.
You're on a mild form of speed.
That's a good point.
Drugs are everywhere.
Like Dr. Carl Hart said,
you don't want a drug-free America.
That's what he said.
That's an unproductive America right there.
Take coffee away from people.
They're not working anymore. It's amazing, isn't it?
Remember when you were young and there was no
Starbucks? They didn't exist?
There's zero something like that
waiting for us out there? There's zero
new thing that's going to just...
That's a good question. Some
substance? I don't know. Because coffee was there forever.
Marijuana?
Yeah, that's probably it. Isn't that what's happening in Colorado? You know? That's a good question. Some substance? I don't know. Because coffee was there forever, right? Marijuana?
Before, yeah.
That's probably it.
It's cafes.
Isn't that what's happening in Colorado?
Oh, yeah.
It's happening like crazy.
Right.
Colorado's going off.
Washington State's going off now, too, because now they just started selling it. So now the same ripple effect, the same effect that's happening in Colorado, which is they're making way more money than they even planned.
Right.
They had an idea of how much money they would make, and they're making way more money than they even planned. They had an idea of how much money they would make,
and they're making way more, way more now.
I mean, well, that's something that's been tied up for too long,
and I think it makes a lot of sense.
Fascinating.
What a strange world we live in.
You know?
I mean, now they have, have you seen the pot coin?
It is a digital currency based on marijuana.
Oh, my.
Inevitable. Mm-hmm. You're going to be able to buy marijuana with a digital currency based on marijuana. Oh my god. Inevitable.
You're going to be able to buy marijuana with this digital currency.
I think you need your own currency next.
Nope. That's when the government comes after you.
You got to stay low, dude. J-R-E coin.
You got to stay free and unambitious.
That's true. I agree.
No running for office. No trying
to affect policy. Nothing crazy.
But maybe coins can become that seriously
like where communities online could have a coin almost as a reward system for the best
participants within that community well i think ultimately we will have digital currency across
the board for a variety of different things and it could be really easy for communities
whether it's online communities or in towns to set up their own money
Because I remember there was a town and man, I want to say like North Carolina
but there was a town that was in the news a while back where
They had decided to make their own
digital not digital currency
But local currency and it was being talked about in the news and it was like everybody sort of agreed to what things would be worth and they
would all have their own you know way of trading goods and selling things and
passing it back and forth through each other I think that yeah that like as an
online thing that could be everywhere yeah it is the decentralization of the
power you know why should some person in Missouri be concerned with what guys on Wall Street are doing, you know?
Yeah, like what, why is that affecting you? Why are you allowing it to affect you?
I guess.
Does it have to be all international like this?
I don't know, there's smarter people than me that probably have something to say about that.
But when the bailout happened, right, that was the conversation.
It was, you know, dudes in suits taking money away from dudes in plaid shirts do you know who michael
schirmer is no uh was he a famous skeptic was he on the podcast no okay he's a famous skeptic okay
he wrote this very strange article for scientific america that's been chewed apart. And it's interesting because it's like his idea of,
if you like Google Michael Shermer, Scientific America,
he apparently writes an article there.
And he's got this myth of income inequality
is like the title of the article.
And look, this is how I know your ideas about finance are dumb.
If I think they're dumb.
This is how I know.
Because I'm clearly dumb.
That's the litmus test right there.
So if I read your dumb shit and I'm like, yo, this is some dumb shit,
that's when you know that your shit is off.
It's really strange.
It's a weird analysis of the situation and the idea that, here's like one quote, almost all of our studies participants, the authors conclude, grossly underestimated Americans' average household incomes and overestimated the level of income inequality.
of income inequality.
So both income inequality and social mobility,
though not as ideal as we would like them to be in the land of equal opportunity,
are not as large and immobile as most of us perceive them.
He's getting destroyed in the comments.
Yeah, whenever I see something like that,
I always wonder if it's the audience dictating the message
or the message being authentic.
Because I always wonder,
who are the people reading this magazine?
They're probably fairly well off, right?
Scientific American. Scientific American or whatever.
So isn't it easier to reinforce what they want to hear
than it is to stir something up?
I don't know, but when I read this,
when I read something that's so goofy like this,
this is obviously like a libertarian slant.
There's a lot of people obviously like a libertarian slant you know there's a lot of
people that they they they lean libertarian and libertarian almost has like a bit of a
conservative context to it or a conservative bend to it because it's a lot of that things are not
as bad as everyone's perceiving pull yourself up by your bootstraps the ability to you know to
have more freedom will equal more you you know to have more freedom will
equal more you know less regulation and more freedom will equal more prosperity it's almost
it's an ideology you know it's an ideology as much as being a conservative is as much as being
a liberal is like sometimes people they get on that one team and then they just sort of adopt
the ideas and the inclinations of that team so this seems like what he's doing and this is again coming from a moron
this seems like very libertarian in its slant and it just whenever someone does
something like this it makes me question like all the things that they think
about like you're supposed to be a guy who points out logical fallacies he's
involved in critical thinking objective, and you say something like this, this is like, no, there's crazy inequality
in this country.
I mean, to deny that is insane.
That's exactly what I was going to say, is I think the separation between rich and poor
is such an obvious thing.
Yeah.
I mean, how can you dispute?
I watched, I can't remember the name of the documentary right now, but it followed a couple of people, Silicon Valley type entrepreneurs, and tracked their incomes relative to those of individuals within the company and the sort of ratio angle that I'm looking at it from, the whole intent, more often than not, is to build efficiencies into your process.
So if you're Amazon, for example, figure out a way to run your warehouse without people.
Figure out a way to have robots to automate all of it, right?
Because essentially your bottom line is affected by how much you can automate.
Like the automakers, for example, get robots in there.
Their technology appears to push in this direction of eliminating humans from the equation where it becomes tougher to pinpoint where the actual value is being added in the product that you're receiving.
So it's not like Amazon warehouses don't have humans in them.
They do, and they're creating jobs, and they can go around and say we open a new
warehouse so we hired 200 people or whatever it might be but once upon a
time without the automation how many people would that have been yeah and
what is gonna happen when they I mean are they really testing drones for
delivery that's not bullshit that's not bullshit I mean it's not I think it's
not nearly as close as the video makes it seem.
But just the idea that they're testing it.
The idea.
That it's not, look, it's going to happen.
It's like when they first made those photographs where you put the hood on and you stood up there and ka-chunk, you know.
Oh.
They had that thing.
Was it like 1850 or something like that?
Something like that, yeah.
The time between that and having it in your pocket was inevitable.
Definitely.
All those ideas are out there.
Someone just has to uncover them.
Definitely.
So once we have drones that there are testing that are delivering products, it's a matter of time before the skies are filled with robot delivery trucks that are landing places and dropping off TVs.
Definitely.
trucks that are landing places and dropping off TVs.
Definitely.
I think the last time we were here, we were talking about self-driving cars and how in an airplane, it's okay for that process to be automated, but in cars, we freak out about
it.
Yeah.
I think it's the same thing with drones.
People are afraid of what they don't know, afraid of the unknown.
But maybe drones are a little bit further out, but what's happening right now is also
interesting and exciting, and it's kind of flying under the radar in the sense that you have Amazon Prime, you have Amazon Fresh, you have all these ways of getting things that you need without necessarily the same ecosystem, the same chain that you once would have had where you had a delivery man brings it to a store, and then the person in the puts it on the shelf and then you have to go to the store to buy it and you have to go through
a cashier instead of an automated checkout just a number of human beings involved in that process
used to be a lot more so everybody in that value chain could take a little piece for themselves
but in this amazon universe it's all about eliminating those cogs and and just doing A to B. So yeah, a drone is maybe the end game, but even right now,
there's a huge impact to that form of consumption. Yeah. It's so strange to watch the climate shift
and change. And it's so strange to watch just online shopping. I remember I did some online
shopping a year ago. I mean mean not a year ago a while
ago rather and um i forget what it was that i bought but somebody said where'd you get that i
said i got it online and he was like oh man i wouldn't buy anything online put your credit
card out there how long ago is that long time ago okay yeah i mean i don't i was on when when
online shopping first existed i was buying things yeah i was just like, this is so crazy. So cool. You could find something online, then it shows up in your...
I think that now it's almost more common to shop online than it is to not shop online.
Yeah.
I mean...
I don't know.
My mom still says I would never put my credit card on there.
And my mom's not super old, but I think that we just do it, so we think everyone does it.
And it depends on the item as well.
Let's find out. Let's take a guess.
What percentage of Americans shop online?
I'd say
60%. Oh, that actually do it
at all? Yeah. Frequently.
Frequently, I'd say 50-60%.
What's frequently done? Once a week.
First of all, if you type in... Once a month.
If you type in what percentage of Americans, the first question is, are gay?
What does that tell you about people using Google search?
What percentage of Americans are gay is first?
What percentage are Christian is second?
To be honest with you, though, is that really that strange if you think about it?
Yes.
Do you have the answer to that question?
The gay part?
Yeah.
All of them.
How close would we actually be?
Everyone's gay.
Just need enough time alone.
80%.
Yeah, everyone's gay.
You just need enough time in prison.
I'm just curious what that top...
So the search is a common search.
I'm just curious what the top result actually is.
No, for Wikipedia?
What do you think based on your own findings?
Like the people...
All of America?
See, I don't have enough experience with all of America.
Well, just humans.
Canada.
You guys are America North.
Let's be honest.
No, no, no.
I know, but I'm saying I'm talking more about urban areas versus rural areas.
Rural areas, they're all gay.
All those farmers are gay as fuck.
They might not even know it.
See, that's what I'm talking about.
I have city experience.
I don't have any country experience.
Do you think it's different?
I do.
I think they hide it more.
In fact, I think the city-country thing is more defining than, say, the city you come from.
People say, oh, somebody from Chicago is like this and somebody from New York is like that.
In fact, I've been in marketing meetings where they have specific terms for those urban type of people.
You're talking about black folk?
No, no, no.
Don't get crazy, Canadian. No, no, no, no, no, no. Don't get crazy, Canadian.
No, no, no, not urban like that.
You can't say urban.
I mean the life experience of a person who lives in a high-rise
versus the type of person who has a few acres.
Right, right, right.
It's a totally different life experience,
and therefore the culture that you participate in
is going to be a little bit different.
So when people say to me, for example,
oh, you're Canadian, you've been to Toronto a lot, so you know, it's roughly the
same kind of idea. But when you ask me like a question like that, statistically, I would say
Toronto is probably more like New York than New York is like Kansas City. Right. You know what
I'm saying? Yeah, I agree with you on that. Except folks, well, the big difference between Canadians and Americans is how nice everybody is.
There's way more nice people for whatever reason, even in urban centers in Canada.
Yeah, I know, I know.
I notice people say excuse me and sorry a lot more.
Excuse me, sorry, pardon me.
How you doing?
Smiling.
It's just a friendlier place.
I feel like it's probably because you don't have this background of conquerors. You know, it's a different. It's just a friendlier place. I feel like it's probably because you don't have this
background of conquerors.
It could be. It's a different
kind of mentality that's set up the country.
Yeah. Whereas America is...
It's definitely a different culture. For sure.
Definitely. But close.
Oh, yeah. It's like a little bit twisted, sort of.
And again, it varies depending
on where you are. But one of the
things that comes up more than anything is guns.
The difference in the perception of guns, crime, et cetera.
That conversation always comes up when I'm talking to people from America asking me what the difference is.
And famously, that Michael Moore documentary.
What the hell?
Which one was it
it's one of his first ones yeah yeah but Bowling for Columbine was it Bowling for Columbine yeah
where he what he's from Michigan and he went over the border to Windsor from Detroit and I don't
know he had some statistics in there and people weren't locking their doors in Windsor and I don't
know he a lot of people thought that that was i thought it was horseshit too but he was trying to draw some kind of conclusion there that even though we're
culturally identical we don't shoot each other which obviously is not true but some of the
statistics coming out of chicago right now are crazy as far as the amount of people that are
dying yeah due to gang warfare etc like there's nothing like that at all. So I don't know. Nothing like that in Canada.
No, no.
I think Toronto, I don't want to say a number because I don't know,
but murder figures, I mean it's one of the safest.
You should thank Rob Ford.
He's kept you guys safe by doing all your crack.
That's what he does.
Keeping it off the street.
It's a strategy.
Hanging out with the thugs.
Yeah, he's trying to calm everybody down towards overweight white people.
Is that The Prince, that book about, I I don't remember but a king needs to be down
with the people mm-hmm you see the minute he gets up on his high horse up
on a hill somewhere too good for crack he can't relate anymore that's what I'm
saying free Rob Ford that's what I say I think he's running again he's running
against a porn star actually perfect yeah the world's running again. He's running against a porn star, actually. Perfect. The world's going to end.
Yep.
It's fucking the aliens are going to land whenever either one of them wins.
See, I think that is the perfect-
Nicky Benz.
That's the perfect kind of way to look at politics is that if these people can be there
and nothing actually happens, there's no actual effect of it, for me, it exposes politics
as a whole.
Well, politics, given the state of our culture, I think the most intelligent, most capable people don't want that job.
No, no.
They decide, no, I'll just get some puppet in place to do my bidding and pay them off.
It's obviously not that planned out.
It's like one guy is pulling strings.
Of course, of course.
But most people don't want a job that doesn't pay that well. It's going to take a shitload of your time, and everyone's going to hate you no matter
what you do.
Yeah, what?
Who wants that job that's smart?
Not me.
That's the problem.
Not me.
We have real issues.
All right.
It's saying actually that America's, there's several different articles about shopping
online, what the numbers were, but it's overtaking stores, it's saying now.
Yeah.
40%-47% of consumers said the internet would be their favorite shopping destination.
Wow.
Yeah.
Here's in 2013.
It says more than 80% of the online population has used the internet to purchase something.
So at least once.
And that's only people that have used the internet.
So that, of all, I'd probably say it would be a lot lower.
I'd probably say like 60%.
Globally?
Yeah, there's some people who don't have access.
How many people shop on their phone?
What would you say there?
Oh, that's growing rapidly.
I know that for a fact.
I don't know the number.
Seven out of 10 smartphone owners will use their smartphone for holiday shopping.
Wow.
Finding store locations,
and checking and comparing prices being the top two uses, with 45% of the consumers saying
they use social media to assist them with their holiday shopping. Fascinating. I think
social media is a huge, huge, huge factor in buying electronics.
Huge.
I mean, we were talking to your friend Marcus.
Marquez.
Marquez, who also has videos online.
Right.
Great, really in-detail videos about cell phones especially.
He's helped me a lot.
I've really enjoyed his videos.
I was talking to him about it.
I was like, there's never been a thing like this before.
No.
And they actually, we were involved in some report recently it was some university report I'm not remembering the name but they did some tallying to
figure out how many people watch videos like that prior to making a purchasing
decision the percentage in in our world in the tech space it's huge the numbers
were staggering and so this is really awkward thing going on right now where the influencers are becoming the retailers in a way.
Wow.
We're taking on that role where it used to be a guy in a blue shirt at a Best Buy who could give a shit about the job.
Right.
Who you kind of had to deal with whatever information he had.
You didn't have a choice.
with whatever information he had,
you didn't have a choice.
And now it's like, why would we,
it's not very,
it's not the best use of resources to take a bunch of unsophisticated individuals
with a part-time job
and put them in that role,
which is essentially a fairly sophisticated role.
It's keeping up with all this shit,
which is crazy.
So let's take one guy,
give him video as a platform
and then allow for him to reach millions.
It's also the difference between someone taking on that role as a job and someone who's extremely passionate about electronics.
Completely agree with that.
For a guy like you, you would probably, no matter what your job is, you would still be passionate about electronics.
100%.
I'd still be having the exact same conversations.
Sometimes I feel like I might even be more passionate because I wouldn't be jaded by the
whole thing. You know what I mean? Like, I think in a weird way that might happen. But, you know,
there's definitely this change happening right now where social media is allowing for individuals
who you don't know in your personal life to take on the role where that used to be for somebody
connected to you, you know, immediately connected to you. Now, the word of mouth marketing, which
was the most powerful, is still the most powerful, is transitioning from word of mouth in real life,
real words, to social media words. Because even though you might be unreachable to people
in real life, you're not because of
social media so so joe rogan is an influencer i'm an influencer marquez is an influencer
and all of a sudden you're managing this social group of a million friends essentially that's the
way they look at it yeah you know you you're building that connection you have this two-way
communication you're producing hundreds of videos right you're pumping out hundreds of tweets it's a you take on a different role and you're super
responsible in a way like say if you choose a certain phone it turns out to
be a piece of shit oh for sure a massive burden on you that would destroy to be
unjustly like there was no way would be worth it because it would kind of like
stain you forever yeah like your people's perceptions of your judgment.
And most importantly, if you grew up invested in this like I did, just wanting to get my hands on the next thing, if you're actually excited, it's super hard to fake it.
You know what I mean?
To fake it one way or the other way.
There's something about the format the third party format
like brands they'll put out their own videos they'll put out a feature video on their product
nobody wants that nobody wants your super polished version of the way you want the thing to be
interpreted yeah uh in conversations i've had it's like i'm i'm playing the like unboxing videos in
general i'm playing the role of you.
That's why traditionally they were shot point of view.
Point of view because it's your head.
You're about to go experience this.
And when I was playing around with the Google Cardboard VR, I was like, oh, shit.
Can you imagine this idea being expanded on of consumption through someone else?
Having experiences that would be unavailable to you through someone else experience having experiences that would be unavailable to
you through someone else's perspective because oftentimes i'm playing with items that people
don't have the money to buy not at least not immediately they may be thinking about it or
they may just be watching it for entertainment there's all kinds of different viewers but i can
imagine being a kid really wanting something and the closest i could get to it was that experience
of getting it opening it etc and imagining that perspective of as being mine you
know well the unboxing videos are always very cool because you know you get to
you get a real sense of the product like from from the purchase to your hands to
discovering it whereas like other times you like you the guy already has it out
it's already fully charged she's he knows how to work it so Whereas like other times, you're like, the guy already has it out. It's already fully charged.
He knows how to work it.
So he's swiping back and forth
and showing you all the things.
But you would never be able to talk
a producer of a television show
into letting you film 20 minutes
on a fucking new LG phone.
They would go,
no one's going to watch that.
You know,
I've heard of,
I think maybe it was Virgin.
Somebody put some tech videos in the airplanes, which were kind of extended in length.
I don't know.
People would definitely watch them.
The world is changing, you know?
It's totally changing.
Those producers that are in that business, in that world, maybe they couldn't understand it.
But the audience and the numbers, they don't lie.
Well, the content delivery device of television.
Terrible. It's going to be on at 8 o'clock,
it's going to go from 8 to 9,
and that's when you've got to be there or DVR it.
I love this conversation.
I feel like it's not us who need to be adapting to them.
It's them that need to be adapting to us.
Well, there's no need.
As technology has started to change what online video is,
and now you have like Netflix documentaries
and television
shows and comedy specials what what is the difference between something that's on Netflix
and something that's on television it's it seems the same thing to me and that's it's becoming more
and more prominent and it's going to get to a point where it's going to eclipse it because they
don't have the limitations of you have to watch it this time it's only on then you got to sit
through commercials all the silly limitation you're dealing with a
more sophisticated delivery system and in the past sophisticated evolutions of
systems are never held back you can't stop them you can try but you where's
blockbuster yeah they fucked up there was a bunch of dudes sitting around a
table like this with gray hair saying people like to go and rent a movie.
You know, it's an outing.
That's what they like to do.
They do do it.
And then the wife gets to pick.
That's right.
That's right.
Tuesday and the husband gets to pick on Wednesday.
Tonight's my night.
They like the classics for seven-day rentals and late fees.
Do you remember late fees?
Yeah.
Can you believe that we put up with that shit?
I'll do you one better.
How about rewind fees?
Whoa. Now, I can't go with you you there i can't get that far back remember the rewind fees yeah that was bullshit
that was so you don't rewind and they're charging you money charge you money if you didn't rewind
did you rewind the video you're like uh i think i did and then they look at it no you didn't
like who's considering user experience there like how about some customer service well you know my friend figured out that most of the time the people that work at blockbuster are
way too dumb to know whether it's fully watched or fully rewound they would like look at it so
what he would do is just fast forward it to the very end and then say it's look it's totally
rewound they would go oh okay because they didn't know if it was rewound. Which side it was on.
They didn't, couldn't, this one?
That one?
Does it go like that?
Or is it like this?
Like, where's, what's the start?
Does it go clockwise?
Does it go, okay.
Getting back to that conversation about the internet as a delivery method,
there's this thing happening now where online content creators
with really large audiences
are getting approached by traditional media.
They are wanting to bring them over into that world to try and generate some interest in traditional media
to an audience that generally isn't interested in that content.
And there's problems occurring where those people aren't translating and vice versa
or they're trying to mold them into something else.
There's a lot of really big content creators that have branched out in that way and there's some
sort of feeling like once you've got once you're on tv you've made it you know which is still
appealing to a lot of people but not not at all for me because when i see like like i said before
a more sophisticated delivery system i want for, we've won when we've convinced them
that when we've convinced them to come work with us, not the other way around, you know,
and, and I feel like there's a lot of people, there's a lot of people that are undermining
how cool all of this is by taking their services and saying, and saying, I'm gonna, I'm not
gonna upload on my channel as much anymore, because I have a show on this channel or because I'm working with this brand
or because I'm in commercials now or whatever it is.
And that's a real thing that's happening with big YouTube stars.
That's fascinating.
So big YouTube stars are getting lured into the dark side.
That's right.
They're getting pulled over.
Come with us.
That's right.
We'll control the content, but we'll pay you.
That's right.
We'll give you a paycheck.
Steady, steady money. That's right. Gold'll give you a pay-to-do. Steady, steady money.
Gold coins from the bottom of the mountain.
Come with us.
That is a real thing because their whole business is based around control.
They have to control the assets.
Like record deals.
Think about record deals.
Music companies.
Yeah.
All that shit got overhauled.
Well, I heard there's, I don't know what podcast company it is But one of the podcast networks got sold got sold to some radio conglomerate or some shit like that
Remember when that happened I was like wow, that's weird. Then why would they want to buy a podcast never noticed?
It didn't they get bought by like Warner Brothers or some kind of form of Warner Brothers
I don't know find out what the actual well who cares, who cares? Let him do whatever he wants to do.
I've had offers to buy my channel.
Really? Look at you. You said that with
pursed lips. That's right. You said that
in very serious tones. That's right.
Yeah, well, hey, it's worth a lot of money.
A lot of people are checking it out. We could just
change the way you look at things, Lewis. You're just
a little too critical. Like, why are you so
mean when it comes to certain devices
that could generate millions of dollars?
If you just flavored your things...
I just can't imagine that life
being that person, though.
Really, just a shell, you know?
Well, it's also...
It's completely contrary
to what you're passionate about.
What you're passionate about is innovation.
What you're passionate about
is the consumer experience.
Like, I was kind of really interested
in the last conversation that we had. You were talking about the consumer experience. I was kind of really interested in the last conversation that we had.
You were talking about the user experience, the UE,
which I had never really thought of as a concept.
But it's not just a user interface, but it's the experience.
How does it make you feel?
Start to finish.
The beveled edges, the polished glass.
The materials, the box that it comes in.
Yeah, what is all that about?
And that's something that you only would sort of get if you were truly passionate about this.
Look at Apple.
I mean, they're trying to control the experience start to finish from the retail perspective.
There's a difference between walking into an Apple store and a Verizon store.
Yeah, the Apple, they got it nailed.
They do have that nailed.
Everything looks Apple-y.
You go into the Apple store, it's totally Apple-y. I feel like we
shouldn't go off on Apple talk again
because people get upset.
They can suck it.
The reality is that they make the best laptops.
They make the best desktops.
They make the best phones. They just do.
The Android phones,
the best thing about the Android phones is that
they're open, is that anybody could
make things for them, is that the screens are bigger, that you know there's a lot you could watch flash on
them there's a lot of really positives when it comes to android phones but when it comes to like
who has made an android phone that can fuck with an iphone the closest is like that htc m8
and i've had that it's it's good you know camera HTC One. Yeah, it's good. Actually, me and Marques, we did an inadvertent camera test out the window of our hotel.
We check in.
He's three floors above me.
So I'm 12.
He's 15.
We both snapped the exact same photo unknowingly.
I use a 5S.
He uses the M8, right?
And we both post to Instagram within seconds of each other.
I see mine go live, right underneath I see his.
And you should check out.
I'll show you the results.
I've seen a bunch of the results from videos
like Marcus's. I'll show you the results.
It's obvious. The iPhones
have a better camera.
It's a slicker design.
There's a lot of great things to it. But damn, the Android's
fucking close.
It's getting really close
check this out
just scroll down to the next one
that's the iPhone 5S on the top
we essentially took the same
and scroll down
oh my god
and that's the M8
oh my god
that's incredibly different
look at all the details
yeah but it's not at the same time
because the sun is different
no
no dude
come on really
that's within seconds of one another.
That's insane.
Look at the detail.
How come yours, like, look at, you see your sun,
it doesn't show any, like, what is that?
The blast?
The flare.
Flare.
But look at his flare.
Yeah, and look at, the interesting part for me
is if you scroll down a little more
and you look in the shadow portion,
there's no detail in the M8's shadows.
It's terrible.
It looks like shit. You go up to mine, look at the detail portion, there's no detail in the M8's shadows. It's terrible. It looks like shit.
You go up to mine, look at the detail where the cars are parked
and that building in the forefront.
Yeah.
It's fascinating that you guys did that accidentally.
And then, yeah, because it just goes to show you the mindset.
We both saw the cool shot.
We're like, I'm going to take this shot.
And the difference in the output.
Yeah.
See, this sort of the context of the user experience like the
passionate you know person who's into electronics that can't you can't fake
that you can you know it is that's why it's so hard there are so many users or
guys like us that really really like the interface on stock Android like we talked last time, I have a Nexus with me as well pretty much all the time.
But it's so hard to ditch the iPhone because when you want to make a photo, when you want to communicate through photography, there's just no other way right now.
And it's not – that Sony one that takes very high – the one that has the extra big flat lens.
Yeah, the Nokia one.
The Nokia? Yeah. That's what it is. Yeah. Is there a Sony that has that as big fat lens? Right, the Nokia one. The Nokia?
Yeah.
That's what it is.
Yeah.
Is there a Sony
that has that as well?
The Sonys have
some great cameras too.
The Sony's a waterproof one,
right?
They have a waterproof one.
A totally waterproof phone.
Definitely.
Why is this not waterproof?
That's a good question.
That's stupid.
Back when,
back then,
like when the,
this really hasn't,
the body hasn't changed
much since the 5.
Right.
Back then,
it really wasn't a thing.
People weren't making it.
It's relatively recent.
Samsung's is IP rated for dust and water.
So is, I don't know if HTC's is, but definitely Sony's is.
It's a relatively new thing that that's happening.
They can go a meter underwater for 10 minutes.
Hey, the next one might be.
The next one might be.
But for them them that's not
a huge priority it just doesn't seem like a huge problem but it gets everybody gets their phone
ruined by pouring a drink on it like that's the number one reason phones get ruined i would say
i would say cracked screens toilet i would say cracked screens are probably higher than water
but they're both high speaking of cracked screens crack screens, right? Doesn't everybody get a cracked screen?
I've never had one,
but I've had to move a turd to get my phone out of the toilet.
Did you kill the phone, or did the phone survive?
No, the phone survived.
How long was it in there?
Did you push it away?
Your thumbnail?
It literally, like, I got up,
and then it fell in the toilet,
and I was like, ah!
Put my hand through the turd,
grabbed it, pulled it out,
and then just dried it off
he probably didn't even wash his hands as fuck
no I did the shaky thing
and the hair dryer
oh really what you should do
if that happens is 24 hours
in a bag of rice
it'll pull away all the moisture
what I usually end up just doing is then having something
stop working and then take it to the Apple or call the Apple store,
and they will send you one with that.
Apple's great with that.
Here's the weird thing, though.
They put, or at least they used to.
I don't know anymore.
I used to do some repairs on these things, crack them open,
and get crazy like that.
But they used to put little litmus paper in there that would show.
It got wet.
It would turn red.
It used to be in the headphone jack.
I don't know.
They probably are still doing it.
They still do it.
But if you call, there's no way for them to check it.
Well, here's a question.
Say if you drop something in the toilet, you drop a phone in the toilet,
should you shut it off and throw it in the bag of rice?
Or should you leave it on?
Oftentimes it turns itself off.
But yeah, if it's still on, turn it off.
Quickly, shut it off.
So shut it off, throw it in the bag of rice, what I usually do is just suck the water out of it
Oh, oh, but but you need it, but but I wasn't gonna do it with the poop ones, right?
It's gross cuz when you suck it off if you look at your iPhone like there's the top part where the this this where your ear
Usually goes but there's water that's in there,
so you suck that, and you're pretty much sucking earwax.
It's gross.
I never thought of sucking on my phone ever.
Deep into that.
I go really hard.
How many times have you done this?
Probably five times.
So where's your phone?
Wait a minute.
Where's your ear going that you're getting earwax on that area?
If you look, there's a little getting ear wax on that area If you look
There's like a little grill
That's right there
And if you look really close
You can actually see there's shit in there
I was thinking about the jack itself
I know
But yeah you have to suck all of them
There's the bottom one that you suck
And you suck the power
Does that work?
Can you really suck the water out?
Will it really help?
That's what I've always done
You mean
Getting water away from it
Is gonna be a positive thing, but.
He's not like a guy on the phone.
Customer service here.
Dude, listen, I've been sucking on my phone.
Is that cool?
I'm just saying it in the most polite way possible.
I wouldn't recommend it, no.
Here's the answer to our other question.
1.7% of American adults identify as gay or lesbian
1.7 see I had heard 10%
That's the gays. They just want you to think that everyone's gay. Yeah, goddamn tough stat to get though
Who's taking that? Yeah good question. It's a really good question
Cuz what percentage of gays are in the closet versus out that's a good question I would wonder
what do you think again impossible stat to get I would say 50 50 yeah just take 20 friends that
you know and then think alright how many of those 20 people are gay how many people are those do you
think are in the closet how many just like right tastes we all know a few people that are in the closet. Yeah.
Everybody does.
In public figures, too. It's really sad.
It's sad when someone's in the closet.
When you've got a guy who's a friend like Justin Martindale
who's out and happy and silly about it,
and nobody judges him.
It's no different than judging someone
who likes to drive a certain kind of car.
Why do you give a fuck?
It's a weird...
Is it more the individual, though?
Is it possible that somebody's experience is exactly the way they want it without coming out?
Could it be that there's too much pressure to come out, too?
Sure.
There's a lot of factors.
I think it all depends entirely on your environment, your family, your religious background, where you grew up.
If you grew up in San Francisco, it's probably pretty easy to be gay.
If you grew up in Kentucky, it's probably pretty hard to come out.
You're in a fucking deer stand with a bunch of buddies.
You go, hey, man, some shit I've been meaning to get off my chest.
You know?
You're all listening to Garth Brooks songs and shit,
and, like, one of you just happens to be gay.
Like, that guy's fucked, man.
Yeah, he leaves the community at that point.
That's weird.
You know, if we had a situation where one of our comedian friends
came out as gay out of nowhere,
like, say if Ari just decided to tell us,
you know what, guys?
I'm going to fight this, but I'm pretty sure I'm gay. Whatever. friends came out as gay out of nowhere like safe Ari just decided tell us you know what guys like whoa what that's weird okay wait you had that one guy on okay you 10% gay Oh Brody Brody yeah he's 84% what would Ari with a lisp
sound like we wouldn't have a list it not like, I'm coming out of the closet, guys.
I'm tired of talking normal.
No, I think that happens, Joe.
I think once you're out, you can start to enhance it.
I think, yeah, because you hide it and you breathe it in.
You try to hide your gayness.
But once it's out, it's like, oh, my God, I'm so ready to.
Well, some gay guys would totally disagree with that
because there's gay guys that like really gay men like really lispy femi gay men
and there's gay men that like men that are men who like other men and they
don't talk gay yeah yeah that's a girl yeah I give sir girl was gay you know
if Segura was living with a guy who looked exactly like him
Chrysler him and Christ yeah bears they two guys were bears, they wouldn't be obvious.
No.
Right?
That's a delicious couple.
Just imagine.
They're great whether or not they have sex or not.
They're just so awesome guys.
So what percentage do you think then are complete, like flaming the whole way versus you'd never know?
I don't know.
1.7%. If know, 1.7%.
If it's 1.7%, so let's round it off.
Let's say it's 2% that are in the closet,
2% out of the closet, 4% of all Americans gay.
Are we willing to say that?
I'm willing to say that.
I'm willing to say that.
I'm willing to say that.
I think that's probably about right.
So 4% of all Americans being gay.
I'd say super gay dudes, it's like 1%.
Yeah. One out of four% and that's mostly drug
connected to drug probably
like just raging like I wanna fuck you
I don't know man
I have some friends that are a gay couple
that live in my neighborhood
and they're pretty obviously gay
but they're not like partiers
or animals or anything wacky
they're not doing
I don't think they're doing drugs.
You know what's weird about it to me is like,
I know for myself, I don't really want to be defined by anything.
I don't want to be defined by one thing about myself.
Then you're queer.
That's the queers.
Oh, okay, perfect.
That's what queer is.
I'm going to fit right in.
You know the LBGTQ.
When somebody put like, the last thing I want is some kind of label,
but in that world, it seems like that's exactly what, you know what I mean?
They want to be labeled.
Yeah, it's so weird.
It's like, I don't know.
I think because there's a lot of, they want to be identified.
First of all, they're proud to be out.
Like, to be out is probably, like, a huge relief off of your back.
Right.
It's just, you know, just to be out and accept and not have to hide that shit anymore, not
have to have that hovering over your head.
That probably really fucks with people.
So it's probably like an affirmation in a lot of ways to just say you're gay.
But the queer thing is, I think they don't want to be, I don't want to butcher this,
my queer friends.
They don't want to be described as a he or a she or a gay or a straight.
They want to be them.
Oh, right.
There's those folks too.
I mean, otherwise, why would it be queer?
Why wouldn't it be bisexual?
Like, what are you?
I'm queer.
Okay, what does that mean?
Are you gay?
Are you straight?
Are you bisexual?
I'm just queer.
So you're just, all right, I got it.
I think I got it.
I don't know if I have it.
You know, it's, so that's a real, that's a thing.
Yes, queer.
That's who queer is.
No one's ever told me that before.
No, you're fucking Canadians.
We keep shit from you.
Yeah, I guess so.
There's a lot of things we can.
I'm sure if I investigated, I could figure it out.
Maybe.
Maybe.
No, I mean, we have, there's one hell of a pride parade in Toronto.
One hell of a pride parade.
Is it queer pride, though?
That's a fucking confusing parade.
Because if you're truly queer, you wouldn't even show up for it because you don't even identify with it.
You don't identify with that group that's running that parade.
Wow.
Yeah, I think people for the longest time have been suppressed and still are.
But I think for the longest time they didn't have an outlet where they can identify with other people that have also been suppressed in very similar ways.
So whether it's being gay or whether it's being transgender or whether it's being – they didn't have a community before to support them.
They just had scattered groups of people all across the country with no way to communicate with each other.
Yeah.
Now that you can –
I think it's like – it's probably the time that we're in.
I don't think it will be like that forever.
At some point – What do you mean?
Well, at some point, I feel like it won't be as exciting as it is now.
To be a queer?
Here's what I mean by that.
Since it's only recently become as accepted as it is now, 50 years ago, I don't know what they were going to do to somebody who came out.
Right.
Or 100 years ago or whatever.
It was obviously a tougher time.
So eventually it will be so commonplace that it won't even drum up nearly the discussion that it does now.
Yeah, but as long as it's only 4% of the population, it's always going to be a marginalized group.
I guess so.
I can't go with you on that.
But do you think it's always going to be 4%?
Is this something that is a growing figure, shrinking figure?
That's where it becomes a real problem in the Christian
community, because that means a bunch of queers are
indoctrinating all the youngins. That's what's
going on. They're spreading their queer.
Well, there's a lot of people that believe that if you
sexually indoctrinate someone into
a world of homosexuality very young in life,
that they'll identify with that.
This is a deep conversation,
dude. It's a deep conversation, but it has more to do with...
What is it with the pedophile stuff?
I'm not saying pedophilia.
No, but the likelihood of a person who was molested
by a pedophile turning into a pedophile themselves.
Yes, yeah.
That's documented.
That is documented.
I don't know if those are totally related.
No, just how young experiences that you have when you're young help shape your perception of so many things.
It does.
And also women who have been molested at a young age tend to lean more towards prostitution and towards pornography and towards a lot of things along those lines that their ideas about sexuality get morphed
but yeah it's
interesting man
the 4% thing
there's another question
like what makes someone gay
how many people are gay because of a choice
how many people are like I'm tired of
fucking dealing with chicks I'm just going to learn
to start liking dudes
I feel like the company line is that people are born gay, but I always had difficulty with that.
Why?
I have difficulty believing people are born anything.
Oh, you need to meet this kid that lives on my street.
No, but by this I mean that some percentage of our existence is nature and some percentage of our existence is nurture.
It's a mixture.
It's not concrete. You don't come out with a concrete perspective on anything except
this kid down my street he's five and he's gay as fuck well five but five but by five i don't i
think we underestimate how quickly character is built on an individual between the ages of one
to two or two to three we look at a five-year-old, and for us as adults,
five years is nothing.
It's a blank.
But for them, it's such a huge span,
and so much is happening in that period of time.
Oh, yeah, and your childhood being traumatic
is incredibly hard to get over.
It's just the fact that it happened 15 years ago.
It set the boundaries and the framework,
sort of the building blocks of your personality
and to kind of go back and repair that shit very difficult to do yeah some people never do some
people most people i think never do but as opposed to um someone who's born and raised in a really
like i have friends that grew up fucked up and they're just there's something about the fucked
up in this that they encountered that just, they're gone.
They're never going to come all the way back.
They're never going to look at themselves objectively.
They're never going to step back and try to fix many or any of the personality issues they might have developed
because of, like, a protective mechanism they sort of developed as a young person.
They're just not going to do it.
A shut-off button.
Yeah, there's just, whatever it is, they're done.
They're done growing, changing.
And then other people, like you meet them and they're consistently exploring their personality
and their life and improving upon themselves and doing new things.
You know, I love when I talk to someone like, dude, I took up scuba diving.
I'm like, what?
That's awesome.
Tell me about scuba diving, you know?
Like people, I mean, and that's not the best example, but about someone who's like consistently and constantly trying to expand their experiences
and analyzing their life.
Then there's other people that are just in a sea of bad decision making
and alcoholism and drug abuse and gambling and this and that.
It seems like it can come out in so many different ways,
but it ultimately stems from being happy or not being happy you know finding a way to get there
right i mean shit can happen to you and you have that moment of interpretation where you can take
it one way or take it down down a different path and the more severe the experience the the harder
it is to take it in a positive way as weird. That is, I don't know.
You know what I mean?
Like, for example, failure.
Like, that's the main way you learn how to do something.
So I'm going to learn how to ride a bike.
Well, if I fall off that bike, I'm going to learn really quickly to stay focused so that that doesn't happen because there's pain on the other end of it. So here's this really negative thing that actually acts as the mechanism for getting me from A to B and getting better at something.
But the pain portion on its own, when you can't justify it, when you can't figure out the end
message, when you can't figure out what I've learned because of this, that's when it's the
toughest to digest. Yeah, I think there's a lot of folks that try to stay as comfortable as possible,
as much as possible too, so they're terrified of that pain.
So instead, they just don't experience much.
They just have like a very narrow world of, you know.
And then maybe they'll experience like a little bit of emotional pain online
every now and again, you know what I mean?
Like they'll put up a YouTube video and then read the comments.
And that's enough no no bike riding for them because that that would be some real life pain see i have i have two little kids i have a four-year-old and a two-year-old
and just like my life has changed a lot since having them just in analyzing their behavior
and and then analyzing my own in contrast to theirs. Like, again, yeah, adults are constantly trying to find ways to avoid pain, to avoid not feeling great all the time.
Yeah.
Like we're complete, you know, risk avoidance.
I mean, the average person, whatever, nine to five type individual, them, they put themselves out there for no reason.
My four-year-old, there's a swing set.
them they put themselves out there for no reason my four-year-old there's a swing set he could go on the swing or he could pick one of the posts going to the top and climb all the way to the
top and sit he's four you know like what is driving him to do that because the adult mind
would say oh you're gonna break your wrist or leg or whatever and he might and someone's gonna blame
me for it fine but that it's the drive portion in and of itself this just wanting to
experiment that's the most exciting that's the part that i want to tap into that's the part
that's contagious you see him do that and it's like shit why do i why should i fall in line even
if it's not directly related why does the next thing i do need to be the status quo right like
what we did today what we did today is not your average tech video right
well to tell people what you did today i was wondering if you were going to talk about it
yeah for sure we could talk about anything and everything what we did today we ran a little test
a little experiment uh do people know most people know behind this studio is in a little mini archery
range if you don't know that you should know that. There's a couple pictures on Joe's Instagram feed.
That's how I knew about it.
A little mini archery range,
and the experiment involved bringing some technology components
out here to figure out how they would resist the impact of an arrow.
Right?
Yes.
Yes.
Have I done a good job so far?
I feel like I'm dancing around? Yes. Yes. Yes. Have I done a good job so far?
Or I feel like I'm dancing around the subject.
Okay, the upcoming iPhone, the iPhone 6,
supposedly has a sapphire display or a display that's partially made of sapphire.
Here's the problem with sapphire.
How technical do you want to get about this?
Get in there.
Okay.
Sapphires are really hard material.
They've been using it on watch faces for a long time.
It doesn't scratch easily. If you buy a Rolex or or something it's probably got a sapphire face or something
something like that but it's really expensive and it's really brittle so for a flexible surface
it would be shit shit shitty and what a lot of people don't realize is that even if you have a
stiff phone like an iphone there's a certain amount of flex that it can put up with without
chipping or shattering,
like something like this, you know?
You can put some force on it.
You could sit on it, et cetera.
It doesn't crack when you bend over type stuff
or chip very easily,
although people crack them anyway, smash them anyways.
So companies came out with things like Gorilla Glass,
which are these flexible kinds of glass
that are made out of laminated poly type bullshit, a little bit of everything
in there, some glass, some minerals, some plastic.
This new Sapphire one, which is supposed to be patented by Apple, is supposed to be the
strongest we've ever seen.
So fewer people are going to end up in the Apple store with a cracked iPhone.
Essentially, that's the way it's looking right now.
So my buddy Marquez, who we talked about earlier, got his hands on,
and through a very similar source
to who I've gotten my hands on components from before,
got his hands on this glass,
supposedly,
allegedly,
whatever,
no,
no,
no definitiveness there.
But what we think is the,
the upcoming glass,
put it through its paces,
scratched it with a knife,
scratched it with keys,
would not scratch, right? Very durable. durable but i met i was unimpressed because i said well we need to
bust the thing we need to take the thing to the point of destruction this is not enough
and i wasn't the only one there were people in the comments that were like well dude you
he did a great video so he he doesn't deserve it. But they were like, well, dude, sure you bent it and scratched it, but at what point is it going to be destroyed?
And so we wanted to test that.
So I sent him a message where I said, listen, me, you, let's figure out how to get this done.
I think maybe we should go to a gun range.
That's what I said to him at first.
I said, on DM, I said, you ever been to a gun range?
He said, I like where this is going.
Then I responded with, I think I can do one better.
I said, what do you think about an arrow?
He said, sold, right?
I said, let me reach out to Joe.
So then I sent a message to Joe.
It was kind of vague.
I like the way it was phrased, though.
I said, leaked iPhone Sapphire screen, an arrow, and a high-speed camera.
That was it.
Dot, dot, dot.
What do you think about that?
And he responded with, fuck yeah.
You hear me, folks?
No hesitation.
Fuck yeah.
Right in the DM.
That's what I love about this guy right here.
So we came down, and we did it.
We made it happen, and the video is going to go live.
I have a shit ton of data to look through because this camera is shooting at 960 FPS,
which I'm going to have the calculation wrong here,
but essentially an eight-second clip is an enormous amount of footage.
It's like minutes worth, over a minute.
960 frames per second?
That's what we shot it at, the impact.
960 in a second. Yeah, it turned out to be what was it was like
one minute of video equals one second was that the yeah is that is that it i don't know yeah i
don't want to go on record right as because i'm going to be wrong if i do go on record but for
those that are really into this shit we were shooting on a an fs 700 at the highest frame
rate possible and uh and basically
we're going to try and give you guys the most accurate representation of the impact that we can
and uh i mean i'm not going to spill it here we got to leave a little reason to go check out the
video but uh interesting results yes we're not going to spill it. But guess who wins?
We did some other stuff too.
It's not the phone. We didn't stop at the Sapphire, the upcoming Sapphire.
We had more fun than that.
So plenty of incentive to head over to Unbox Therapy.
Hit the subscribe button right now so you're ready when the video goes live
because we're about to take over the internet.
And we're counting on you guys to help us get there.
We'll definitely promote it. We shot some some shit we shot quite a bunch of shit yeah
definitely it was uh it was worth doing definitely for sure yeah so yeah we brought a lot of cool
people down i should shout everybody out we brought uh austin evans we brought john from tld
we brought uh marquez of course who else am I missing right now? I don't think anybody.
No? I probably am. I'm being an
asshole right now. Josh,
also from TLD, was there.
Anyway.
We made it happen. A bunch of cool
people. Way too many cameras
were in the back there. You're going to see it all.
We got behind the scenes. We got in front
of the scenes. This is
destruction at its best.
It was awesome.
It went down.
Go watch a video.
What is it about men that we were talking about this?
Right.
Like men wanting to shoot things and blow them up.
Like if you had to compare like the numbers, just the sheer numbers.
Forget about how many people are gay. The sheer number of things that get blown up by men.
You know?
Like what is it? Butt holes of things that get blown up by men. You know? Like what is...
Like buttholes.
Things that get...
Yeah.
No chicks are sticking firecrackers up their butt.
Things that get like blown up in a field.
How many things get blown up in a field that are...
Growing up, I used to blow up fish.
You know, I used to put firecrackers in their mouth
and just blow them up after fishing.
That's so rude.
You should be on some watch list somewhere.
If you weren't before, you are now.
Yeah.
Men, like how many different refrigerators have been stuffed full of dynamite?
Definitely.
It's all men, right?
When I was a kid, I had an obsession with opening stuff like this up.
My parents would buy me some awesome piece of technology,
and I would want to get inside of it, like keyboards and Walkmans.
I used to open those up to just see what they were made of.
I don't know if this is an extension of that,
but ultimately you get to see what the thing is made of.
You know what I mean?
That's part of it, I think, for sure to to see inside once you shoot it look inside
but blowing things up it's also just to just blow things no you're right you're right i'm
stretching on that i was trying to put two different they're two different desires like
your desire is like the desire to see the wiring under the board yeah but also like when the also
when the arrow hits it like we're so used to seeing this in the context of, ooh, don't drop it.
Right.
Don't spill on it.
Right.
To see it in that light where, fuck you.
This thing that you've been so concerned about for so long, you're gentle with it.
We fucking baby these things.
True.
And so to take this thing that's on your conscience all the time, where is it?
Do I have it?
Is it in my pocket?
Right.
Who doesn't do the slap?
Everybody does.
You slap the wallet, phone.
You don't leave that premises until it's in there.
So to say fuck it, even for a minute, even for a second, that's a win.
Or you're just destroying things and you're just getting off on the fact you destroyed things.
Yeah, but if it was – I mean, it was cool.
But, like, let's say we put some, I don't know, a fucking banana there.
It wouldn't have been quite the same.
Yeah, no.
Definitely more valuable things are cooler to see explode for whatever.
We're rebelling against our instincts.
That's right.
Yeah, I guess.
Yeah.
What was I going to say?
Oh, exploding things.
I don't know.
Whatever. I lost it.
I lost whatever I thought it was.
It's exciting.
I mean, there's also this just from a very straight up primal perspective, this idea of the impending doom.
I remember.
As a viewer, you get to wait.
You get to watch.
But you know the outcome.
You already know what the fuck's going to happen, but you need to see it happen anyways.
I know what I was going to say.
Blend tech blenders.
You ever seen that? Yeah. seen that yeah yeah that's crazy
yeah they blend the fucking iPhone they blend the shit out of that dude blends
my Vitamix couldn't take I have a Vitamix not blend tech and it couldn't
do a pineapple I cut a pop of pineapple in there it just overheat kept on
overheating but luckily there's a sensor in there that you just have to unplug it and wait 30 minutes and shit.
But I'm like, wait a second.
Why can't this shit do a pineapple but like a Blendtec?
You got to man up and get the Blendtec, man.
I don't know.
I enjoyed the Vitamix.
You know what I like about the Vitamix?
That plunger thing.
Yeah, the plunger thing is nice.
But I never used it for anything other than kale shakes.
Right.
But it's perfect for kale shakes.
It works great.
But the Blendtec's better, even for kale shakes because it uh it's perfect for kale shakes works great but the blend
tech's better even for kale shakes it really liquefies it it brings it down to like a much
smaller smaller sized particle does it i use my blend tech though every day or my vitamix every
day like even if i'm just getting like hey i'm gonna get some apple juice i'll put some apple
juice and ice in it and make it like a frozen eye it It's good, man. It's good. I mean, you should, look,
the more you could give your digestive system a break,
blend shit up like that, like vegetables,
it's good for you.
It helps you poop, too.
God, good Lord.
That's the best thing about those kale shakes.
The poops are fantastic.
I need help there, man.
Wild rides.
I guess I got to jump on a kale train.
Just a wild log ride.
Like you're
working on the yukon and there's a river and then the the logs broke loose and they went down current
like that's what it's like when you take a shit it's just like oh hang on just hang on perfect
and then you think like why isn't my shit always like this sometimes you know you go i think i
gotta take a shit i definitely got to take a shit.
I definitely have to take a shit.
All right, let me just sit here and wait for this to come out.
How long should you be in there for?
How long should you be sitting down for?
It's really truly dependent on your diet.
Right.
I think the easier it is for you to shit is-
For you.
For Joe Rogan, an experience in the bathroom, what's the perfect length of time?
Depends on if I have my phone with me.
Because sometimes I'll drag it out.
Even when I'm done. Or a good magazine
or a book that I'm into, I'll drag it out.
Like I'm done shitting. I'm finished.
I just don't feel like pulling my pants out.
What's your record
for time after you've been finished
for still chilling with the phone?
My legs go numb all the time.
Tell you that.
Especially when you've got that iPhone.
Art used to have a joke about it.
It's so true.
You know, you've got that iPhone resting on your elbows, resting on your thighs, and then you're leaning forward.
And you're just cutting off all that blood.
You're choking out your legs, essentially.
Yeah.
Have you ever masturbated on the toilet?
No.
Not shitting, but just sitting on the toilet like sitting on the floor that's not but just
sitting on the toilet no no like i had when the girl was over and i couldn't masturbate in front
of her so i would go to the bathroom like i might take a shower and then just try to masturbate
while sitting on the toilet why don't you just have sex with her she's right there i don't know
you weren't into it too much work too much work too much work so what happened what was what was
the outcome it's really hard i've only done it once. I've tried like three times.
It's something about sitting on the toilet.
It takes you out of it.
I remember somebody sending me something, not a product.
They wanted to send me a product because they say
we don't sit on the toilet properly
and it's this thing to adjust the way you sit.
Oh, like a squat thing?
That's what it was.
Like a platform?
Imagine that review. My god. That is supposedly the way you're supposed to shit. I looked it was. Like a platform. That's what it was. Imagine that review. My God.
Yeah.
That is supposedly the way you're supposed to shit.
I looked it up.
I went to their website, and I was like, holy shit.
Everyone's shitting the wrong way.
Yeah.
We are.
That is true.
It is easier for your bowels to work.
You can also sort of adjust your posture.
Stand over top.
Yeah, because I think probably the way I'm doing it
With my phone where I'm leaning forward
It's probably the worst way
What we should do is
Straighten up
And mimic the squatting
The perfect technique with Joe Rogan
Yeah this is how you shit
I know your mom never taught you this
I'm here for you
Yeah I think like a squatting sort of a thing like that,
like with a straight back would be the way to do it.
We've got to fix the morning pee boner problem because that shit,
like I still, like I'm not good at it.
What do you mean?
Like where you have to like do that weird position to stand over the toilet
and push your boner down just to pee.
Oh.
Yeah.
Well, you just got gotta just go outside is
that what you do yeah really that's what you do get close to get one with nature do you have a
piss pot have we talked about this i have a piss pot and i know it's outside i like to pee outside
for some reason it's just more comforting i'll just walk outside and pee and carry it in a pot
how come you know no there's just a pot out there it's a pot that's like a planted pot
bush oh okay so you're dirt yeah yeah a there. It's a pot that's like a planted pot bush.
Oh, okay.
So there's dirt in there.
A little fertilizer for the plant.
It's not good for it.
No, not at all.
Dog piss kills lawns.
I know that.
Definitely yellow.
Disaster.
No, no, no.
Yeah, it stops being green.
I don't know what's in a dog's piss.
It's pneumonia.
But it doesn't seem to be the same as a human.
Like when you pee on the grass, like if you pee on your grass, it doesn't seem to kill the grass that a human. Like, when you pee on the grass, like, if you pee on your grass, it doesn't seem to kill the grass.
It tastes the same, though.
Shit.
No, but you could smell dog pee.
It smells like regular pee.
Yeah, it definitely does.
Cat pee is different.
Cat pee is disgusting.
I don't know what you're into, man.
Dirty little animals.
My cat, my oldest cat.
Oh, she's a problem.
She shits in front of the toilet now.
She's old as fuck.
She's 18.
Right.
Mine just starts shitting in front of my toilet.
And it's like gray shit or something.
They're a mess.
They're getting old.
When they get old, man, cats fall apart.
Yeah.
I mean, they hang in there for a long time.
Like, my cat's 18 fucking years old.
She's hanging in there, but every night, meow, meow, meow, meow. She doesn't know what's going on. She's hanging in there, but every night, she doesn't know what's going on.
She's 18.
She's probably got some sort of...
Neurological issue.
Yeah.
Some Alzheimer's, kidney Alzheimer's or something like that.
She's just a racist as fuck.
Screaming N-words at night.
I don't know if she can...
She remembers where the litter box is.
There's two litter boxes in the house. But sometimes
she's in the bathroom and she'll just shit in the
wrong bathroom on the floor.
This is all new.
And mine's also having problems jumping
on little counters. Like, you know, it's just
like falls all the time. And I think she's
starting to get blind or something.
They just get weak, too.
At what point? Tomorrow. Bullets. No. I weak, too. Their legs are weak. At what point?
Tomorrow.
Bullets.
No.
I don't want her to suffer.
If I thought she was suffering,
most of the time she's cool.
She has a problem shitting and she pees in the wrong spot sometimes.
It's a weird one, though,
putting an animal down.
I put my dog down.
Well, I mean, I didn't put it down personally.
But you've been there.
Yeah, yeah, yeah.
It's horrible.
It's weird.
It's hard.
It's hard. It's weird because you don't do it down personally. But you've been there. Yeah, yeah, yeah. It's horrible. It's weird. It's hard. It's hard.
It's weird because you don't do that to people.
Well, some people say it's more humane.
Well, it is more humane.
It's certainly more humane.
If you knew that someone that you love dearly was suffering in some horrible way
and they would probably stay alive for months or maybe even a year in this state
before their body eventually gave out, and there's no hope to bring them back the problem
is there's so many people that would kill their parents there's so many people that would kill
loved ones kill and if they had the choice like people have had there's been situations where a
husband or a wife had been critic in critical condition and the wife had been arguing to pull the
plug or the husband had been arguing to pull the plug and the massive controversy.
The family gets involved.
Everybody's angry.
You know, so it's, you can't just do that.
You know, it's, it's, it's a tricky.
What about the person themselves making the call?
Like if they're still cognizant.
How can you tell they're cognizant?
They want to kill themselves.
I mean, it's like, suicide's illegal, which is hilarious.
Not everywhere. No. Other countries, it's like, suicide's illegal, which is hilarious. Not everywhere.
No.
Other countries,
you mean.
Yeah.
Yeah.
But in America,
essentially,
it's illegal everywhere.
Right.
You know,
euthanasia's illegal.
The Kevorkian guy who...
See,
I don't have a problem with it.
If a person could pass
a psychological evaluation
that they're cognizantly there,
a basic psychological evaluation, and they say,
listen, I'm sick of suffering or whatever.
But there needs to be suicide houses.
They could go in and there's just a big hole
in the ground and they fall in or something.
Suicide houses.
There should be a furnace.
How about that suicide forest in Japan?
Yeah, that's weird.
The way people choose to do it,
they choose to do it with as little pain as possible.
Very few people jump into volcanoes.
That would be a badass way to go right there.
How long would that take?
Maybe instant?
Yeah.
You went head first.
I think so.
Yeah, you basically would just burst into flames.
Yeah.
I mean, that's what they used to do, right?
The bad people, they would throw them into volcanoes.
Didn't they used to do that?
I don't know. In the Hawaiian days? I never heard about it. I'm sure it's happening. used to do, right? The bad people, they would throw them in the volcanoes. Didn't they used to do that? I don't know.
In the Hawaiian days?
I never heard about it.
I'm sure it's happening.
King Kamehameha.
It seems like they used to sacrifice to the volcano gods,
but I don't know if that's a real thing or not.
Well, sacrifice is certainly a real thing.
So you've got to assume sacrifice by volcano would be the most cool way to do it.
Definitely.
Although, how about that Braveheart shit where the definitely and although how about like that braveheart shit
where they the torture and what making everybody watch the torture like that might be more badass
because you you're intentionally keeping the guy alive yeah but that's killing someone that's not
like human sacrifice oh it's like i guess oh i guess you're saying it's a form of punishment
but they're never sacrificing the cool people. They're always sacrificing the assholes they don't like anyway.
But by whose standards are they
an asshole? That's a problem. The king or whoever.
He doesn't give a fuck about them. Right. But the king,
by the time the guy gets to be a king,
who knows whether he's a good guy or not?
His judgment. Oh, I guarantee
you he is not. Joe versus
the volcano. What is that?
Meg Ryan movie? Yeah, but
Tom Hanks and Meg
Ryan and they something about sacrificing something okay you know you
sacrifice your fucking hour and a half of your life Meg Meg Ryan Tom Hanks
movie Oh Christ try watching like that was sleepless in Seattle that was like
one of the first internet-based love affair movies.
You've Got Mail.
Remember that?
Wait a minute.
Isn't that You've Got Mail?
Sleepless in Seattle.
They were having an online correspondence, right?
I think that was You've Got Mail. I think that's You've Got Mail.
Is it?
Yeah.
What was Sleepless in Seattle?
That was one where she squirted in the deli or something.
Remember?
She had an orgasm in the restaurant.
Oh, you're right.
It's famous for that scene.
You're right.
But wasn't that also like, oh, that was like they sent each other actual letters?
Is that what it was?
I don't remember.
That was Billy Crystal, right?
Yeah.
So You've Got Mail was the first online.
What year was You've Got Mail?
I would say 95, 6?
Okay, let's find out.
Sleepless in Seattle.
95, 96.
But you see, You've Got Mail, that was an AOL thing that it said. You've Got Mail. So it's Sleepless in Seattle. Ninety-six. But you see, You've Got Mail, that was an AOL thing that it said.
You've Got Mail.
So it's Sleepless in Seattle was 1993.
Yeah.
Okay, this is a radio talk show that they called in.
That's what it was.
You've Got Mail, 1998.
Interesting.
So 93, Sleepless in Seattle was radio, so that was before AOL.
Yeah, that was before AOL.
So 98 was essentially You've got mail was like
right when four years into the internet invasion yeah in our culture that was probably aol number
5.0 a really confusing time i still know people like old people who they their perception of who
aol is and what they do is all confused like people people? Well, you know what I mean?
I don't want to call anybody out, but AOL was a service provider.
They had a browser, right?
At one time, you would get a disk that comes along with your service.
You sign up, and you get a CD that you have to put in and install their software.
Do you remember that?
Yeah, yeah, yeah. And then they essentially became a media company, which is what they are now.
They own some tech sites.
That's the reason I'm familiar.
And they have, of course, their own website.
But does anybody still use AOL as a website?
That's what I was wondering.
A lot of people do.
Yeah, I think a lot of people still actually use AOL.
Bobcat Goldwit, he sent me a fucking AOL email address.
There you go.
I was like, no way.
They're still out there.
He's like, I'm old school.
Back in the day, it was awesome.
The member directory search got me late.
You used to be able to just type in your address
and it would find anybody that had AOL around you based on your miles.
And I found out girls that lived down the street from me
and then I started hooking up with them.
Shit.
They could probably fucking sue them for that.
Super stalker.
Yeah. Well, that's what internet for that. Super stalker. Yeah.
Well, that's what internet privacy back then
does not exist.
No, no one even knew what the fuck was going on.
You could just send them a message.
And I used to, like, you know,
anyone could get a message to anyone.
So, like, if your mom was on AOL
and she had an account,
like, somebody, a stranger could just be like,
hey, lady, you wanna fuck?
And no one, isn't it funny that,
like, given the option,
like, message boards and AOL, given the option to use your actual name.
I have a message board, and my message board has shit.
We'll look at it right now.
I want to say at least 10 million posts.
How many millions?
Okay, 7 million posts in the main forum.
Whoa.
Half a million posts in the podcast forum.
Combat sports forum is 697,000. Half a million posts in the podcast forum.
Combat Sports Forum is 697,000.
The Cunt Farm is 1,700,000.
That's the OG message board right there.
It's been around a long fucking time.
There's a lot of posts on it.
But, like, the actual number of people that use a real name, it's almost none.
Oh, on a message board.
Definitely.
Yeah, given the opportunity.
Yeah, I mean, I use my real name, but if I go through the podcast forum or any of the forums, it's all crazy names.
Right.
Shazam, Biz, Wally Ryder, Derpa.
I mean, everyone's got these whacking King Phoenix.
That's not your name, motherfucker.
People used to do that with email, too.
How many do you think, I got the number here,
still use AOL per year?
As a service provider?
As a service. They pay for a service.
I would say...
I'm going to say 4 million.
Okay. What would you think?
This is obviously a U.S. number.
It's only in America.
How many people are currently subscribers to the internet through AOL?
You said 4 million?
I said 4.
And to think, there's probably nothing really to subscribe to anymore.
It's just AOL is still charging them.
Yeah.
I got to feel like it's less than that.
I don't know, 2 million.
I got to feel like I'm underestimating.
I feel like if I had to do it again, I would say 10.
Okay, go.
Do you want 10? I'll take 10. Take 10. Okay, it's 2.5 million. Shit. That wasimating. I feel like if I had to do it again, I would say 10. Okay, go. Do you want 10?
I'll take 10.
Okay, it's 2.5 million.
I got greedy.
It's amazing that it's two.
Two and a half million.
It's still a lot of people.
What was it in its heyday?
That's a good question.
I remember, wait a minute, what was that merger?
It was Time and AOL.
Time Media and AOL, right?
Yeah.
That was like the epitome of the dot-com fallout,
that acquisition where they valued AOL at some enormous figure.
I think I'm right about that.
I'm talking about a lot of things today, Worms.
Welcome to the podcast.
I've got AOL now.
That's AOL, huh?
Yeah, you could just do all the- It's just a news site, similar to Yahoo. Wow've got AOL now. It's just... That's AOL, huh? Yeah, you could just do all the...
It's just a news site, similar to Yahoo.
Wow, it looks so weird.
Yeah, it does.
It looks so odd.
Yep.
And see, there's an example.
Remember how we were talking about traditional media before?
There's an example of a company essentially losing its foothold in an incredibly short span of time where they were the way to get on the internet.
And then a decade later, they're a news site.
Yeah.
Whoa, wait a minute.
And they started buying up media properties, websites that are successful, et cetera, trying to get back into the game in some way.
But that's an example of how the acceleration is happening now where adaptation is more necessary than ever.
You can never rest on what you're currently doing.
You always have to be moving on to the next thing or you turn into AOL.
Yeah, and there's also going to be times where whatever you used to do just doesn't exist anymore.
It's going to go away.
If Blockbuster tried to stay open in some way shape or form it wouldn't have made
it nobody needs that anymore so it went away no you know there's gonna be a lot
of those kind of things when things turn digital like record stores or they still
exist but it's because records have become kind of cool yeah like an actual
record it'll always it'll be there in format, but it just won't be the status quo.
Like comic book stores.
Yeah.
Like comic book stores are cool because to have a physical copy of Spider-Man 1 is pretty dope.
But you know what?
You can get that Marvel has an app that you can get on your iPad.
Right.
And you watch comic books on an iPad are better.
Comixology? It's Marvel. I think it's Marvel. Oh, Marvel has one. There's also another really big one I think is called Comixology
or something like that. They were recently purchased by Amazon. Anyway. I'm sorry. It's
the best way to look at comic books because you flip frame by frame so you don't have spoilers.
Like, you know, sometimes you'd be reading a comic book. And you see the next page. Yeah,
you see the explosion that's in the next page.
And you go, oh, damn, that's going to happen?
It's actually better.
It is better because you're literally going frame by frame.
Every frame is in a unique frame.
When you put it down and pick it back up, you're right where you left off.
Yeah, dude, reading comic books.
And also, it's not like a limited edition.
You can't get it.
They could reproduce every goddamn comic book that ever existed in a digital form.
And they'd be fools not to.
Yeah, and they could do like Netflix, like subscription packages where you just read all you can.
Yeah.
You know, not actually have to buy them as one if you're willing to pay a monthly fee or something like that.
Yeah, and it would make it accessible to the average fan.
And the real big wig sort of comic book collectors that are willing to pay, how much is Spider-Man 1 worth?
Oh, I have no idea.
It's probably an insane amount of money, right?
Spider-Man 1?
Insane amounts of money.
A million bucks? I don't know.
Something crazy like that.
Most people are not going to have it, but you could easily get it if you were a regular kid who had an iPad.
They could just upload it digitally, and it'd be great.
Yeah, no problem.
And it would make things there's this fear though there's this fear though that it brings down it has the potential to bring down the
overall economic value of the of that independent marketplace where if people aren't going out and
spending eight dollars per you know per comic then overall there might be less money there
less incentive to get into it less like this. This is the music business's argument about independent stuff.
I don't think that that makes any sense, though,
because I think that you're just going to make people more excited.
You're dealing with 350 million people in this country alone.
You're getting more access to the comic book,
and I think it's going to make them more excited about it.
The physical copy is still going to be worth a massive amount of money.
I don't think it undervalues it at all.
I think, in fact, it probably makes it more exciting to actually hold the copy of it.
Right, but there will be fewer comic book stores than there were before.
Will there be?
I don't know.
I don't even know how many exist.
Because I think that people still love to have the physical thing in front of them.
Yeah, I do too. I don't know. I many exist. Because I think that people still love to have the physical thing in front of them. Yeah, I do too.
I don't know.
I think it's a mix.
If you look at, like, well, for example, movies.
Could you sustain a big budget Michael Bay?
How much money does he spend on Transformers?
If people aren't going to go to the movie theater and spend $15 and another $10 on popcorn,
is Michael Bay able to make his movies anymore?
Yeah.
He is?
Yeah.
At the same budget?
You buy them online.
Right, but that's what I mean is the consumption medium, once you're online, your expectation is that it's not going to cost you as much as it costs you at the theater.
It's the context of the theater that pulls that money out of your pocket.
It's the context of the theater that pulls that money out of your pocket the highest number spider-man 1 has generated
Is this it for the the grade you know they grade them from course?
0.5. Which is a complete magazine
1.0. Which is very poor 0.5 is fetched as much as
$1,600 for a complete shitty torn apart spider-man Wow the highest grade, for a perfect copy, 1.1 million.
I was close on that estimate, too.
Yep, you were dead on.
And that's Amazing Fantasy.
It's only the, that is the original Spider-Man.
Amazing Fantasy had Spider-Man on the cover,
and it was the very first time that we were introduced to Spider-Man. It's only the third comic book to break $1 million.
The other two are Action Comics No. 1 and Detective Comics No. 27.
Amazing.
A million bucks for some paper.
See, but people, but look at there.
It's like the shitty version of it that's all fucked up is only worth $1,600,
but the best, perfect, crisp, clean.
There's a huge gap.
Yeah.
I think there's always going to be that.
I completely agree with you.
That's always going to exist too.
I guess the part I'm talking about is just more mass consumption,
that if the mass consumption medium was paper
that needed to be distributed everywhere,
the average cost of consumption for the average user
would be higher than it is in a subscription-based model.
Like Netflix, for example, is $8 a month,
but what did you spend on rentals before Netflix
existed?
A lot more.
A lot more.
Yeah, that's true.
That's a good way of looking at it.
And also, the amount of comics that are released, like new ones that are digitally released.
Right.
Like right now, the amount of apps just for viewing comic books is, you know, there's
a couple, but it's not like the same.
I mean, if you used to be able to go to any
grocery store anywhere and there would be an aisle that had comic books there would be like a thing
that spun around that little rack yeah that had comic books on it yeah like that slowly is going
to be digital yeah so it's kind of like our our amazon conversation from earlier where
streamlining the delivery method inevitably cuts money from that transaction.
It kind of does, I guess, but you can't think that.
No, no, no. I'm not supporting that.
No, I know you're not.
I'm just saying that that's the counter-argument in all this stuff.
And probably the better analogy is the Michael Bay one,
is this idea that the traditional model, as fucked up as it is,
and maybe the most original ideas aren't getting out,
it generates a fuck ton of money.
Yeah, it's interesting,
but it's an inevitable part of innovation.
Like, the horseshoe maker of the 1800s
was probably so pissed when cars came along.
Yeah, yeah, definitely.
He's like, I bought this fucking house with horseshoes.
My kingdom is from horseshoes.
I'd like to see his reaction.
He's probably so mad.
You know?
Guy's probably going ape shit right now.
You don't need a fucking car.
Okay?
Hey, it's not that expensive.
All of a sudden, he became Jerry Seinfeld.
I don't know.
What was that?
Why do you need hay?
He strikes me as a horseshoe kind of guy.
He's a car guy.
Yeah.
He's the opposite of a horseshoe guy.
No, that's true.
He's got like a million cars.
Right, but he's got old ones.
Yeah, but old Porsches. That's his main thing, though. Porsche is his main thing. Yeah. It's the opposite of a horseshoe guy. No, that's true. He's got like a million cars. Right, but he's got old ones. Yeah, but old Porsches.
That's his main thing, though.
Porsches is his main thing.
Yeah.
Porsche 911s.
He's got like some ungodly number of Porsche 911s.
Who's got better cars overall, him or Leno?
Leno.
Wow.
You did not hesitate on that.
Yeah, Leno's a gangster.
He has a full-time staff that takes care of his cars.
They're in a warehouse.
Geez.
He has an online show.
Yeah, he's got some giant place.
Wow.
He also has a show, a web show that he does, like all based on cars, breaking down cars.
Seinfeld has that Cars and Coffee show.
I've watched it.
He's pretty close.
It's close second.
His show is more, I mean, it's a little bit about the car, but more about hanging out with unique individuals. I don't mind
that show. No, it's not bad.
You think about a traditional media guy
from the 90s,
I think it's a decent transition.
It's definitely better than that marriage ref
thing, whatever that was on TV. That was dog
shit. Yeah. But you can't fix
marriages. Who the fuck told you to fix
marriages? This is how you fix them. You break
them.
You break them and you tell people to to get your shit together meet somebody else and yeah don't let
this happen again yeah don't let it get to the point where you're on tv working out your grievances
sniping at each other in front of america but his his coffee car comedians in cars or whatever it
kind of has like a podcast vibe to it a little bit very much so it's probably edited a little
too much for my taste,
but otherwise I feel like you're sort of getting an uncensored version
of both individuals.
Pretty much, yeah.
And it's also a passion project, whereas he doesn't need any money.
Probably doesn't make much from it.
Although they're still getting those Acura ads in there.
They are, sure.
They're nice and smooth too.
Yeah, they're good ads.
He's good at it.
He's good at the show.
He really loves cars, but that's why it's a passion project.
He really is a guy.
He was driving a 1973 Porsche 911 RS, which is a very rare car.
It's worth a million dollars.
Yeah, and he was driving it around with someone.
I forget who it was. It was in the around with someone. I forget who it was.
It was in the car with him.
But I think it was a guy who hosts.
Seth Meyers, is that his name?
Yeah, that guy.
I think it was him.
One of those, some comedian character, whoever it was.
Sure.
And, you know, you could tell as he's describing the car.
Like these are Jerry's words.
He's a real car nut.
There's such a difference between that and someone who is just doing that gig.
There's plenty of those guys online
that are doing the car gig because
they could have been a weathercaster
or they could have been... Journalism school.
Not even that. They could have been a
fucking top 40 DJ or something.
But instead, they're reviewing cars.
This is the new automatic
transition. Transmission.
It's a seven-speed dual-clutch setup.
There's a difference between that and Matt Farah, who's a friend of mine,
who has a show called Drive.
He's on that and smoking tires.
Pretty much if you've got a script and a teleprompter, you're doing it wrong.
Yeah, and that's the thing about if you can pursue your interests,
you'll never work a day in your life.
If you can actually find a job you'll never work a day in your life.
If you can actually find a job where you're doing what you love,
unless it becomes a burden, which also you can fuck up.
You can fuck up and the thing that you love can become your... It's like marrying your mistress.
At least you're still doing it your way and fucking up your way.
It's so different than having somebody else tell you what's right and wrong to experience it yourself.
Like,
like sort of like the bicycle thing.
Someone can tell you,
you can,
you're going to fall,
but it's,
you're never going to learn as fast as experiencing the failure and,
and,
and iterating based on it.
You know,
that's something that I think makes like YouTube,
for example,
so great is that the content producer themselves is keeping track of
so many different producers we're creative we're content creators writers whatever whatever wearing
all these different hats so you get to essentially see uh so many different perspectives on on the
output what eventually becomes the video and that job used to take and that's a super common question
i get when people when i talk to people is you do this you mean you do all that on your own all of it like
where's the what about the camera guy what about this guy about that guy
etc and but there is some level of control and creativity and imagination
that can come free when you know how to do everything you know I mean when there
aren't you aren't seeing physical barriers everywhere. You're like, I know how to do that.
Well, you're also seeing you
in an undirected
atmosphere. Exactly. It's really you.
And you're an interesting guy. You're a passionate
guy about all these different things that you're reviewing.
So it draws you in.
There's no
fakeness to it all.
There's no very produced
layer. In the back, all of us had ideas.
You know what I mean?
Everyone was directing everyone else and themselves and the whole thing.
And in a more regimented environment, it just sucks the life out of everything.
Well, we were talking about that.
We had a producer back there that was calling the shots.
With a clipboard.
Meanwhile, it was just five guys laughing hysterically.
That's right.
And trying to make the best video too.
Everybody's idea was clearly about trying to like,
maybe we can get this shot.
What about that?
Maybe we could do that or this.
And it became like we were ramping it up
and escalating it to make it better.
And I feel like that's what exposes
the traditional media model in the sense that
if we're having fun, it's going to come through coming back to the
social media kind of element we're these guys friends we need to get as close to the experience
of having them here as we can for them to get the most out of the video yeah and every every time
you put this business person or whoever in between that communication spectrum all of a sudden
there's this filter.
And audiences are more sophisticated than ever.
And that's why I feel like YouTube is the place,
it's the ultimate battleground.
Because everybody has equal access to viewership.
And so you can come with your big budget,
and you can come with your fancy voice,
the one you were doing there.
The fancy voice.
You can come with your million dollars, in fact.
A million dollars. Bring it, bring bring it and the organic shit will win in fact in fact a couple of years ago maybe a couple of years
ago google thought we need more premium content on youtube so they had they launched this premium
content initiative spent an enormous amount of money like a hundred million dollars to convince
traditional media people to bring their content to youtube almost everything within that initiative uh
initiative bombed wow because it wasn't passion-based because it wasn't passion-based
and it wasn't organic to the platform it was this really weird kind of frankenstein version of it
you know and i you know i'm i'm really passionate about it i'm really passionate about people that
are web native remaining that way you know and a fat paycheck not necessarily changing that yeah I don't
think it would change that for you you you you really do enjoy it and love it
and the only thing that would change is if it became a burden you know if it
became you were beholden to another company you're holding to if you had
Sony sponsors unblocked i mean imagine if sony
sponsored unbox therapy or well dude it i mean it's not it's not impossible that at all i mean
on the web there's this advertising is the web and no one wants to talk about that you know people
want to run ad block and pretend that it doesn't exist every site you love every video you love
everything important and interesting on the web or the or a
lot of it the vast majority of it is supported by the fact that brands are paying to be in your face
google exists because they're an advertising company first and foremost that's how they keep
the doors open right but there's this really weird thing where people you know haters whoever
people want to come on there and pretend that it's actually
something else they're participating in but if it wasn't for advertising and real money
finding its way to the web none of us would be here right now you need it you need it to survive
and you need it to invest back in the content i'm out here in la right now shooting fucking arrows
it's not free i got a ten thousand dollar camera back there it's not free if I got a $10,000 camera back there. It's not free. If you want to see cool shit, it's going to cost you. But at least in this environment, you know it's spent on the actual thing and not spent on some woman walking around with a clipboard.
seen YouTube shows where they do it like a Hollywood show where they have makeup artists and producers and directors. There's a guy that's holding the camera and there's another
guy directing it and there's someone who's overviewing the thing. I've seen like six,
seven people. I've been on the same sets, man. What is that? That's the blockbuster
effect. Those are the traditional people taking the easiest path to secure their position
without being imaginative
it's also people that think that you have to do that in order to be legit you
have to have all those roles that's right if yeah if there's not today we
had probably five people holding cameras yeah you know I mean not everybody not
because it was their job but because it was exciting to try and get an
interesting frame themselves yeah you know we wasted everybody on the actual subject matter instead of having somebody putting powder on our
faces and there was also there wasn't the the voice of reason didn't exist no there was no one
person that was no saying say look we can't do that that's too far i'm gonna lose our sponsors
we're gonna exactly i think once you've had the real version, once you've had the uncensored version, once you've had you on the podcast, you've had me in my show, it's really hard to ingest us in another format.
Yeah.
Well, it would be really hard to recreate that too, to recreate someone who's really interested in what they're talking about, really passionate about it.
I don't think you can recreate it.
You're either into it or you're not.
You can't fake that.
It comes through.
You know, that's a big issue in mixed martial arts, too.
In mixed martial arts, there was a bunch of those sort of sports guys
that got into mixed martial arts and were doing commentary on it
but really didn't know what the fuck they were talking about.
But they were more sports, and they would say ridiculous shit,
and the hardcore fans would go crazy then go after them
They're like you're not really a fan you fuck problem weird faker guy
Who doesn't even understand what you're talking about and it just shown through and then there's other guys that do it that they?
They clearly love it and those are the ones that are usually embraced for the most part the only
They clearly love it, and those are the ones that are usually embraced for the most part. The only problem from a business perspective is when the guy, if the guy you're employing knows more about the thing than you do, who's really in the power position?
Right.
You see?
There's something really enticing about putting a puppet in.
It's true.
Yeah.
Or putting an expert in who will do your bidding putting putting it
yeah exactly an expert the way you see it a well-compensated expert that would be a company
man an expert actor yeah and when it comes to electronics and things that's when it gets really
squirrely because if sony knows that you've been beholding to lg and they try to lure you from the
lg side and then and then lg finds out that you well you fucking went to LG, and they try to lure you from the LG side, and then LG finds out that you fucking went over to Sony,
huh, you goddamn turncoat?
Relationships and the whole fucking thing, yeah.
How does that work?
When you get stuff, like I know Top Gear.
Okay, you know that show Top Gear from the BBC?
Love the show Top Gear.
Great show, great show.
Well, they had a problem with American,
with doing it in America, because they shit on
some cars.
I mean, Jeremy Clarkson takes open dumps on some cars.
Yeah, definitely.
And Porsches, like for years and years, until like the 997 Turbo was the first Porsche he
praised.
Right.
He would shit on them, how stupid stupid they were and they were basically overgrown
beatles and like i mean it would constantly do that and because of that like a lot of american
car companies didn't want to donate their cars to them and they had a real issue doing that show on
american tv we kind of dipped into that in the last conversation about how when your subject
matter comes from a company like if you know if you want to go shoot a rom-com movie, the subject matter are the actors that you hire.
But in this case, these are our actors.
This is what makes the video or breaks the video.
I mean I can sit there and talk about what I've heard all I want.
But without it in my hands, I have no interpretation to share with you.
So it's a very big deal maintaining these relationships
and making sure that you're going to get your hands on this stuff.
And therefore, it is important what people say and how they say it.
And so this is, I was ranting last show on tech journalism
and somebody had a really good point in the YouTube comments
about journalism in general.
They're like, wait a minute, think about politics.
Think about commercials on CNN.
Think about the agenda of anybody
trying to get a message out there.
If you can shroud it under the heading of journalism,
it's going to get past the filtration system
that much easier.
See, the best advertising, real advertising,
is stuff you don't even know is there.
Ooh, like we just said. Product placement.
I remember when I first found out about product
placement. I think it was on news radio.
There's two.
There's different types of product placement. One, there's
free product. They just
give you free product and so you drink
their sodas on the set and you wear their
clothes like Nike will give you free sneakers
if you're on a television show.
Things along those lines. There's's that kind and then there's also like where you are supposed to be holding
up a coca-cola while you're in the like man we've got to find this fucking killer before he kills
again it's refreshing it's really helped me fight crime you know that's like the low the lo-fi
version that's that's like the lo-fi version.
That's like the unsophisticated version of it. But that unsophisticated version rears its ugly head pretty often, sometimes offensively.
Yeah, on cable TV.
And the internet will react.
The internet won't put up with that shit, man.
Great product placement, you fuckheads.
The internet won't put up with that shit.
And ultimately, I don't think it functions nearly as well.
Here's the thing i always get pissed off when i'm watching a movie or something and they've completely
covered up the logos on everything because watching that movie for me is all about the
suspension of disbelief i have to believe that what i'm looking at is potentially possible like
if it's an apple laptop but the apple part is blurred out every reality show ever is that as bad as when it's a
sony show and everyone's got a sony i was watching a movie the other day where everyone had sony
everything sony vio laptops the worst right now is music videos music videos is no longer a viable
business to invest that much money in a video and all you're going to get is a little bit of ad
revenue off youtube so they're all supported heavily by product placement.
You'll see Beats Audio.
You'll see special phones and, like, super heavy duty in the frame, you know.
But for me, if we can all agree that the audience themselves is becoming more sophisticated,
we need to get better at hiding the Easter eggs in our entertainment
because you're going to fuck up my suspension of disbelief.
Yeah, using them so blatantly obvious like i like i said with this movie i saw the other day
every time they took a photograph it was a sony camera every time what fucking movie was it god
damn it yeah you need to call this out right now yeah i'm trying to remember what movie it is
i just saw it yeah well here's the problem with the blatant call-out is that all of a sudden, as a consumer, your guard is up.
We are bombarded with brand messages on a daily basis.
And so because of it, we build up this force field, right?
I don't remember what the figure is.
You're inundated with thousands of brand messages
before you even get to work in the morning type thing.
Yeah.
And so your guard is up.
And so it doesn't pass into that other portion of you,
that subconscious portion of your mind that controls your purchasing decisions.
So not only are you fucking up my entertainment
by not allowing for the suspension of disbelief,
but you're also not selling me your product because I saw what you did there.
Right.
Yeah.
And if I do buy it, like I'm buying it in spite of what you did.
Because, exactly.
Like it's so good, I'll buy it anyway, but God, you idiots.
Oh, Deliver Us From Evil.
That's what it was.
What's it about?
Oh, it's a silly fucking movie.
It's supposedly, it's an Eric Bana movie.
It's based on the real life instances of a New York City police detective
who had a serious thing where a guy was possessed.
Like, get the fuck out of here.
It's so ridiculous.
And that had product placement.
Interesting.
Really blatantly obvious product placement.
It was pretty silly.
Yeah.
Like, so much so, like, every time they used a phone,
you got to see the Sony logo clearly in place.
See, brands themselves, the people making those those calls they're the wrong fucking people they're the wrong people that
there's some meeting somewhere and they're going okay we can have the phone in for three frames or
eight frames we'll take eight frames because we want as much of this as we can get well it's not
a question of quantity it's not you just gotta the seed man Well, if you're teaching them how to be fuckheads
I don't think you should I don't but I don't think that's fuckhead at all because my life experience
I don't care about average like I I personally think good advertising is one of the most sophisticated art forms that exists, right?
I have enormous respect for good advertising the problem with advertising
It's context like for example
Women they're gonna read vote vogue magazine right vogue magazine is as much about the people they choose to let
advertise in there as it is about anything they write on their own it's all about context the
experience of picking it up going through the pages finding things that are attractive and
pulling you in and knowing that for three or four dollars you are now you are now uh completely consumed in the culture of all this really expensive stuff in
these really expensive brands and it's all connected see their narrative the narrative
on vogue magazine is not about what they're putting into it it's about who else is there
who's at the party gucci's there louis vuitton is there etc It's about who else is there, who's at the party.
Gucci's there, Louis Vuitton is there, etc.
It's about building that entire thing up.
And for the male perspective,
DuPont Registry, even better example.
DuPont Registry is an ad book.
You're buying an ad book.
Everything in that magazine is an advertisement.
Everything, and we love it.
And it's there at every fucking newsstand.
You see a DuPont Registry registry and it's got some new car on
that's cost way too much fucking money for 99.999% of the people that ever buy
that magazine to afford that's right probably more than that like the Bugatti
Veyron a million five and it's on the cover and you're like what who's this
magazine for yeah add for a car that costs more than most people's fucking houses.
What else is the Rob Report?
Yes, that's another one.
Oh, the Rob Report is everything though.
It's like yachts and planes,
vacation homes in Hawaii
and all this crazy shit.
But that's the thing is like,
ultimately people want to be told what to get.
You know, we don't have the time.
It's the reason that channels like mine exist.
You don't have the, there are's the reason that channels like mine exist.
You don't have – there are so many – the product sphere is so huge now that keeping tabs on all of it is very difficult to do.
And in some ways, we're reverting back to the informational type of advertising that
existed in previous times.
You break the show and the guy comes out and he goes, I got the new Colgate toothpaste.
And the host of the show is actually showing you
what it is and what it does.
Advertising has moved so far
in the abstract direction, right?
Where it's like, you're advertising for beer, but everyone's
partying all the fucking time. It's like, what am I buying?
I'm buying a party.
I'm buying a party in a bottle, right?
I'm hanging out with these guys, Lou.
That's their dream come true.
The problem is, beer is not representative of the massive sphere that we have to purchase within.
We need to buy complicated shit too.
Right.
And you can't just tell me my life's better because I have it.
I need evidence, man.
Yeah.
That's the place where you come in.
And then Marcus, anybody who – that's how you say his name?
Marquez?
Marquez.
I say Marquez. He doesn't care
if he's Marcus or Marquez.
Or if we want to shout out his channel
it's MKBHD. Awesome reviews.
Awesome reviews. But
the kind of in-depth coverage
of electronics just did not
exist. Even on
the screensavers.
They just couldn't. There's no way you can.
No one has that time and it's it highlights the issues that people have with traditional media you know it highlights
the issues that people have with having a very specific time where you have to tune into something
it's true that's that was that's a huge barrier to creativity oh it's a mess because you have to
build this messaging that's suitable for this
huge amount of people at one time like you know the super bowl right you spend a million dollars
for a commercial because everybody's paying attention at that time but it's not targeted
at all right you're not reaching anybody specifically i mean maybe more dudes are
watching it than women though i was amazed at the female figures there's a lot of women watching it too everyone in the house is watching it but ultimately is part of it is the shotgun approach
part of it is just getting the name of your goddamn thing to as many people as possible
but i think real decision making happens at a at a much deeper level personally that's my feeling. So awareness is point A, but knowledge is the next step.
So fine, make your introduction at the Super Bowl, but that's not enough.
You can't stop there.
Yeah, and I think that also the kind of advertising, like the difference between advertising and informative entertainment, which is essentially what you're doing.
I mean, when you're doing your things. What I'm doing, yeah, but brands are trying to essentially what you're doing.
I mean,
when you're doing your things...
What I'm doing,
yeah,
but brands are trying
to do what I do now.
Like,
Samsung will do
their own unboxing videos.
Really?
Hell yes.
And who does it for them?
Some random employee.
fucking scrubs.
Fuck you.
No, seriously.
So it's not
someone who's passionate.
If you want a major
mind blow, look one up later.
Look up the, I believe it was the S5 or the Note 3.
A Korean girl did it for me.
Yeah, not good.
Not a good job.
It's the whole thing.
Fluff piece.
The whole thing feels so bizarre.
Again, you're hitting that force field.
You're hitting that sensor.
People are alerted.
You know, we're all – that's what I love about it.
I love that sophisticated advertising – I don't even know if it's just advertising, but sophisticated content drives a more sophisticated viewer.
I love that.
That all these people out there that experience my content now are going to hold everything else up to that standard right you see yeah so you can you are literally pushing the entire marketplace
marketplace by not fitting within a particular paradigm that's so interesting man and it's also
kind of redefining how we view the information that we get on on each product like it used to
be the only information that you got about a new Chevy truck
was either reading about it
in a magazine
because you're so intrigued
that you pick up
a Chevy truck magazine
or you'd get an ad.
You'd see an ad
for a Chevy truck.
Now,
you go online
and you touch
Chevy truck review.
Boom.
Everyone does.
And there's so many reviews.
I've been looking
at a new SUV.
My lease is up on my SUV.
I'm thinking about something else to get or a truck or whatever.
And I'm reading all these different reviews.
And you get lost, man.
It's almost an overload.
Because you're like, look up the Toyota Land Cruiser.
Okay, the Land Cruiser.
You binge.
You binge on it.
You binge on it.
How much time did you spend?
Oh, lots of hours.
How much time will you put into this purchase?
Quite a bit.
More than anything else because it's the family vehicle.
So I want to make sure they're safe and they're big and they can carry all our shit if we're going anywhere.
Seats fold in a million different ways.
That's big.
Entertainment things.
I have a four-year-old and a six-year-old.
They get their little party on in the back seat and everything's groovy.
iPhone connection.
Got to look at those.
There's new ones.
Everybody has that, pretty much.
The new one.
What's the thing called that's-
CarPlay?
CarPlay, yeah.
What's that?
Well, we sort of had that conversation about Google.
They're doing their own version, but Apple has their in-car software,
and they have a few automakers they've aligned with to put essentially an iPhone
experience in your dash, so you no longer have that dumb unit.
You know what they're doing also for a lot of back seats?
They have this thing where you lock in an iPad.
Oh, right.
And the kids watch-
Just fuck it.
Just paste it right in there.
The kids watch their iPad, and they also have games that they can play on it.
Of course.
And they also have their own individual ear jack.
Oh, definitely.
That's awesome.
Or they can go Bluetooth within the device.
So they have wireless headphones.
You know, mommy and daddy don't have to listen
to the fucking Frozen for the hundredth time.
That's the thing about kids, man.
It's cute.
It's adorable.
But once they love something,
they just want to watch it over and over and over
and over and over.
I went through Tangled.
I went through a period of watching Tangled.
I probably saw it a hundred times.
Whoa.
Mine don't do that yet.
No?
No.
Mine are American.
They're different than yours.
My kids are different.
They have different DNA.
No, they're not.
They're different.
You want to know, mine, my two-year-old especially, you got to remember, they've had all the technology,
all the video games since day one.
So no Waldorf school for your kids?
Fuck no.
Do you know about Waldorf school?
They make you play with wooden toys.
I had a friend who went there, yeah.
No electronics.
Yeah, no, none of that.
They make nice kids.
Well, that's subjective.
Nice is a subjective word.
Right, I agree.
But no, listen, I'm immersed in it.
I want to connect with them.
How am I?
In fact, Will's been in a bunch of my videos, my four-year-old, lately,
which is amazing because half of this shit, he sees it come in the house,
and he doesn't get to participate in that part of it.
So I think in that sense, I have the coolest job.
I get to do shit with him.
And every time
it's him driving it not me so for the audience it's like you're exploiting him or whatever
this is him nagging me weeks on end let's make another video four years old he likes it he loves
it that's funny loves it but they're so into this world that uh like youtube for example they
give them an ipad they know how to navigate YouTube and that's the craziest part And I and I've talked about this before as well
It's like the consumption thing that I'm in like the product world the the tech world it exists for different
Spectrums to like makeup and beauty and kids shit my they research their toys man. They research the stuff they want
Yeah, so they're watching play-doh sets. They're watching car sets. They're watching Lego.
Lego, man.
So they're getting started even earlier than me.
Not only that, those toys get reviewed now.
That's right.
The star rating system.
That's right.
If you go to Amazon and you look up children's toys, you'll see a rating system and comments
that the parents and the children will even like tell the parents what
they like or don't like about a toy and the parents talk about like the build quality right
which you used to you know you used to have to like read consumer reports or find out right if
it was even safe or there's a dangerous toys that broke and stabbed you and you felt oh uh the high
chairs recall a fucking high chair because people are falling over or whatever
now all that shit's out in the open it's amazing see but here's the thing it's like if if the
blockbuster guys are on one end of the spectrum poor fucking blockbuster guys i keep on calling
them out they still exist those are real guys they're listening right now probably not poor
bastards anyway if the blockbuster guys are on one end of the spectrum and my kids are on the other
Anyway, if the Blockbuster guys are on one end of the spectrum and my kids are on the other, because I'm already completely sensitized to the traditional media messaging, like it's not going to fucking work on me.
It sure as fuck isn't going to work on them.
Yeah.
They know how to get around it.
Not only that, they're from the jump.
How old are you?
29.
I'm 46.
Right. I'm 46, so obviously I dealt with a lot of years where there was no influence whatsoever by the common person with social media and the ability to spread information.
A guy like you didn't exist when I was young.
My job didn't exist when I was in high school.
My guidance counselor couldn't have told me what the fuck I was going to be doing because YouTube wasn't even a thing.
He probably wouldn't have told you to do it anyway.
Even today, what guidance counselor is going to tell you,
hey, man, you should make some YouTube videos?
I get that question more than anything else from young people.
How do I do what you do?
It's the number one question.
Just start doing it, right?
That's it.
I mean, those people that are asking that question,
you guys are knuckleheads.
Stop with the questions.
Just go do something.
That's the problem with people.
They like to talk about shit so much they don't actually do shit.
I've been reading Stephen King's book on writing, which is a great book.
I was reading it this weekend.
And one of the great things about the book is it says, like, you don't talk about writing so much.
Like, just go write.
Just get it done. And this is also in Stephen Pressfield's book, The War of Art.
A lot of times people will distract themselves from the actual work at hand by talking about it.
Definitely.
No, I mean, I completely feel that way.
In fact, in my studio, I tried to create it in such a fashion where the friction between me starting something and not starting something is at the lowest level possible.
You've done the same thing here, obviously.
I mean, Jesus, you just sit down and go.
Yeah. possible you've done the same thing here obviously i mean jesus you just sit down and go yeah you know and that's the key because human beings we will naturally find ways out of doing what we know
we're supposed to be doing but this is easy to do this is like out of all the things that i do
that require me to do it whether it's writing being the most difficult stand up being the least
difficult this is the easiest stand up being the least difficult? Oh, oh. To get me to do. Oh, okay.
I love doing stand-up.
Right, right. It's really fun.
Right.
You know, it's probably the most difficult to get right.
This is probably the easiest out of all the things that I do to get right.
I don't know.
Out of all the things that I do?
No, no, it might be to you, but I mean to the average person.
I think this format, it requires a certain openness
about yourself
because to do a set,
are you revealing as much
about yourself in a comedy set
as you are in a three-hour conversation?
You definitely reveal more
in a three-hour conversation,
I would think.
I would think so too.
Especially when you do 500 of them.
That's what I'm saying.
People kind of get a sense. And a lot of people I know, the them that's what i'm saying yeah yeah that's gonna
get a sense and a lot of people i know the barrier that's holding them back in the first place is
insecurity about who they are or what they have to share or whether or not anyone gives a fuck
well that's a much tougher place to put them in this seat where they're expected to show who they
are for three hours instead of mastering this really perfect little box,
this little thing that represents them.
Right.
Like I think most of my videos are three to five minutes long,
and I think a person could listen to this podcast right here
and know more about me than if they watched 500 of them.
Oh, most certainly.
What's the longest you've ever done a video for?
Is there anything that's really complex that warrants much longer?
You know, you can get up into like 10 15 maybe 15 like what would be 15
like a new phone or something like really complicated kind of comparison
like something versus something else but you don't like limit yourself like you
well there's this it listen if you're you had to be smart in anything that you
that you do if you're investing a lot of time in it. And so there is definitely a retention issue.
If we're willing to identify the fact that consumption habits are changing and the web is the driving force behind that,
then we also need to be cognizant of the fact that we need to fit within certain boundaries.
Even though those boundaries are loose and no one's going to fucking tell you one way or the other,
certain boundaries even though those boundaries are loose and no one's going to fucking tell you one way or the other a lot of the conversations i have in brainstorming that i do is about hyper
focusing and iterating and finding better ways of reaching people and we just i think a lot of us
i'm speaking i guess for the community as a whole have figured out that three to five minutes is
just what makes sense three to five minutes is a song length as well yeah it's a really weird it's really weird
that it lines up that way three minutes is what they say right you see like something yeah for
sure something weird uh we don't have uh youtube up there right now but like if you look at the
youtube interface it's a lot of thought goes into the way things are laid out people freak out
whenever anything changes and why the fuck is that? Google's
stupid. People love seeing shit like that.
YouTube does a pretty decent job of
setting up, like if you click on one of those
videos, Brian, like one of your videos,
you would look on the right.
And you get suggested stuff.
That's what sends you down those fucking
rabbit holes, man. That's where
shit gets weird.
Here's the thing about this frame right now that we're looking at.
At what point does
this video become less enticing than
the juicy shit on the right? Right.
You see, he full screened it, so
he kind of killed it. Well, full screening it
definitely does. Full screening it does,
right? But why is YouTube not by
default a full screen interface?
Well, because
they're about view times
as a whole. Did we talk about this
last time? Did we? I don't
remember. But that totally makes sense.
The way they're designed. I think it's the perfect
design. Also the comments.
As inane and retarded and
fucking aggravating
as they can be, they engage people
and get people to spend more
time. There's some folks that just do not have an outlet.
And I think that's sometimes reflected in the angry and anger and vitriol that you see
exhibited on a YouTube page.
It's not even representative oftentimes of what they're actually reviewing.
It's a reflection of their own life is that people don't feel like they are heard.
They don't feel like they matter.
They don't feel like they have a voice.
And then finally when they do have a voice, like, yeah, what they're saying is no one wants to fuck me.
My boss is an asshole.
I picked a shitty career.
You know, I don't like where I live.
I sort of feel like people within those communities don't get enough recognition, though.
Which communities?
So, like, my, let's say my best viewers.
Let's say your best viewers, anyone's.
The best.
They're all the same to me, Louis.
Get the fuck out of my face right now.
They're all awesome people.
Get out of my face right now.
How dare you.
Listen, there are people who are fucking Joe Rogan diehards. Those people matter more to you than the hundred thousand others
that are
fair weather type viewers.
They're evangelists for you.
They're out there saying to their buddies,
you fucking hear the podcast? Go check out the podcast.
You need to hear this podcast.
Check out this guest he had on, so on and so forth.
Don't tell them they're important. Then they're going to want more attention.
No, no, no. What are you doing?
You're fucking up everything. There's a way this can work.
There's a way that it can work.
Yeah, mushrooms.
Everybody's got to get on mushrooms together at the same time.
No, no, no.
Here's how it works.
We need to find a way to reward the most important in our own communities.
Okay, because here's why.
It's not fair that they're out there as evangelists for our brands, and yet they get nothing out of it.
What are you talking about?
They get the entertainment out of it.
That's the whole exchange.
That's fine.
If you give them something other than the entertainment, then it changes and morphs.
That's fine.
They get the entertainment out of it, but so does somebody else who shuts the fuck up immediately after they watch it.
The part they're doing on their own time is not about the entertainment anymore.
Right, but don't you do that as well, but don't you do that as well?
And don't I do that as well? Do what?
You talk about things that you enjoy,
and the benefit of that is that you support
the things that you enjoy. Like Game of Thrones,
for instance. I'm a big evangelist
of Game of Thrones. I can't stop talking.
They've never paid me.
They wouldn't. Did I say pay?
What do you mean by reward? There are ways
to recognize without necessarily paying somebody.
Like who's, let's put it this way.
Who's your most engaged Twitter follower?
Who do you talk to more than anyone else?
I don't think I have a one.
You probably do.
But I don't have one that I talk to more than anyone.
We don't have an accurate way of figuring out.
You know what would be interesting to me?
To know who has tweeted at Joe Rogan more than any other user.
You're going to attract a psycho.
No.
Who's going to, Lewis, it's me.
I am the one.
I am Highlander.
No.
You're essentially sending out a bad signal to crazy people.
No.
That's what you are.
No, no, no, I'm not.
Calling all crazy people.
No, I'm not.
Because in the real world, stuff like this has existed for the longest time.
Take, for example, a forum. A forum's not in the real world, stuff like this has existed for the longest time. Take, for example, a forum.
A forum's not in the real world, but it's an older platform.
In a forum...
Game of Thrones sent me a box.
See, that counts.
That fucking counts, by the way.
That's true.
Well, they did that after I talked about them forever.
That fucking counts.
They didn't just send it just to me, either, by the way.
Okay, no, no, I know.
But what are you talking about?
In what way would you reward them?
What do you got planned?
In the old days on a forum.
A forum on the old days?
What old days?
Mine's been around since 1998.
I thought I had the oldest forum on the net.
Or it's one of the oldest.
Forums to me, when I get in a forum, I feel like I'm in the old internet.
Okay? forums to me when i get in a forum i feel like i'm in the old internet okay and the reason is
because social media to me has sort of sort of absorbed some of what forums used to be for
socializing right right so i kind of look at social networks as like forum 2.0 or whatever
right but anyway forums still exist and that's cool but on a forum the people who participate
like crazy in some forums they have they have like five stars or something.
Right.
Or they're a contributor, a rep, a moderator.
Moderators take lots of pride in being moderators even though they're not getting paid to be moderators.
Right.
Now, granted, you can have circumstances where things get fucking creepy and weird.
That's going to happen. that's inevitably going to happen but for each one of them
there's a hundred cool people
who want to participate in your community
and just get a little bit of recognition
for that participation
I really want to know who has tweeted
at Unbox Therapy more than anyone else
I want to know who that person is
not because I want to stalk them
but because I want to find a way to-
Thank them for stalking you.
See, you're taking the totally negative approach on this.
I can't help it.
It's right there.
Be optimistic.
Be optimistic.
Normally, you're the optimistic one, right, on the podcast, and the person in this seat
is the pessimistic one.
Not necessarily, but I think that, I agree in form
of what you're saying,
but I think that
the beauty and the purity
of the relationship
between someone
who likes your show
and someone who comments
on your show,
someone who enjoys your show,
is that your show
gets more recognition,
more hits,
and it continues to grow.
And they get better content because of it.
And they enjoy it.
They enjoy it.
It makes their life interesting.
I try as much as possible.
If you look at my Twitter, one of the things that is about my Twitter that's important to me
is anything that I find that's interesting online, I share.
Right.
So not everything because it would be a constant stream.
I put that up.
I just fucking read it.
How dare you?
But it would be a constant stream of videos and content.
I can't do everything.
But things that I think are fascinating or important, like I put up something from Science Magazine about widespread contamination of the marine environment by microplastics,
which I think is really sad and, you know, reversible but needs to be addressed,
part of our society and the use of plastics and our relationship with the oceans.
Things along those lines.
Sexy photos on Facebook may cause women to be seen as less competent.
That's from the Science World Report.
That's another thing that I tweeted.
I believe that.
Fascinating, right?
Interesting.
So I put a lot of that online.
So I feel like that is...
You're adding value for people.
Yeah.
Definitely.
I completely agree.
It gives them an incentive also, selfishly,
to tweet me these interesting things so that I retweet them
because I do that all the time too.
Ten followers.
Yeah, yeah, a lot of followers and recognition.
People like to be engaged.
That's a perfect example.
That's part of the reason that I love Twitter
is that they know you see them.
But see, in YouTube comments,
you can reply.
It's impossible to reply to everyone.
But on Twitter, you see one guy gets retweeted.
You think, well, I could get retweeted
at some point later. Something that's been a big conversation lately is the favorite button.
Are you a fan of the favorite button? No, it doesn't make any sense to me.
Yeah. Well, it doesn't make a lot of sense to a lot of people. People use it for different
reasons. Some people use it to save tweets, but that's not the way I use it at all. I could care
less about saving tweets most of the time. I could use it that way, but the not the way I use it at all. I could care less about saving tweets most of the time.
I could use it that way, but the majority of how I use it is as a recognition piece.
So you're cool.
You sent me some cool shit.
I can't retweet it right now, but I see you.
But why can't you retweet it?
It's just as easy to press retweet as it is to press favorite.
Because ultimately you need to curate your feed.
If you retweet everything, everyone sends you, you're fucked.
Right.
But if you see someone's feed
and favorites come up...
No, so what I mean...
Well, favorites do come up, but it's kind of...
You have to go there to get it.
Meaning if you favorite something, it's not going to go on your feed.
Right. So
favorites are a little tougher to get your hands on.
Oh, I see what you're saying. So you're letting
someone know that you see them,
you give them a response by favoriting their tweet.
But you don't put it on your feed so they know that you see them.
That makes sense.
Actually, that's the best use of it that I've ever heard.
I do it as a bookmark.
That's what it was intended for.
Yeah, that's how I've used it.
It's the only way I've ever used it.
It's intended as a bookmark.
And there's this growing group of people.
I don't know how many.
But when I talk about it on Twitter, a lot of people said they're doing the same thing
It's a movement to try and generate essentially a like button on Twitter where it doesn't exist
Okay, so the favorite becomes a like button sort of I like that
I like that because I can actually use that way more because the way I use it now
I just I just don't I can't there's no way I can retweet everything that comes my way.
Or even see everything that comes your way.
No, it's not possible.
But if you're sitting on Twitter and somebody takes the effort to, like, they thought of you.
They saw this cool thing.
They thought of you.
You hit the star button, and it's like there's an exchange there.
Yeah.
There's some recognition.
It's not a dollar value.
But that's the kind of stuff I'm talking about.
I'm talking about nurturing a community. That makes sense. That's some recognition. It's not a dollar value. But that's the kind of stuff I'm talking about. I'm talking about nurturing a community.
That makes sense.
That totally makes sense.
I think nurturing a community also comes from being engaged, from reading your comments and maybe commenting on them in another podcast or another video cast, whatever you like to call it.
Or Twitter, engaging with people as much as possible,
answering questions as much as possible.
But with me, there's a certain balance of engaging
and still getting work done.
My thing is all about producing content.
I produce hours of a podcast, three days a week most of the time,
and then there's the writing of comedy and of random thoughts that have to take place.
If it doesn't take place, my comedy will suffer,
and probably my conversations that I have on podcasts will suffer.
I need to think about ideas by myself as well as have them in a conversation with people.
And then there's also the researching of shit, the reading of articles,
the watching of documentaries, the reading of magazines or books.
The amount of time that's left over to just engage with people online is pretty minimal.
And if you change the balance in any way, all the content that you put out suffers.
Right. And I think it's easy to forget that the content in and of itself is a communication
yes meaning that like it's it's similar to what i said before about the best buy thing how
essentially we took a traditional model this guy in his best buy store and we said this is much
more dynamic and it's much more streamlined to take one guy who really knows and give that to
everyone well video is this way of having one message suitable or sent to hundreds, thousands, millions of people.
Whereas a personalized tweet, I'm sorry, if you were to sit there all day and answer every tweet you ever got,
you'd never make another thing in your life.
Exactly.
And ultimately the reason people care about you in the first place is because of all the cool shit you made.
Yeah, there's a balance.
Yeah.
There's a balance.
And it may be, who knows, maybe it's like a weekly ask me anything sort of a thing like they do on Reddit.
Like I've done a couple of those Reddit ones.
Definitely.
It's kind of fun.
Some of the guys that we had with us are big proponents of ask me videos as well.
Yeah.
And you just get thousands of questions in on Twitter and you pick a few and address them.
It's huge.
Yeah, and I think that might be a better way to do it even because writing things, one of the issues that i have with blog entries and i do enjoy reading people's blogs but one of the issues that i have is that you if
you give someone a free you know a page where it's just an open platform to write things and to write
about a subject they're not opposed you know it's just their thoughts and it's a way to express thoughts, but they might be saying some incorrect and not factual shit or distorted shit,
and they use that as the base for other statements,
and they use that as a base to further expand upon these thoughts
that were based almost entirely on something incorrect in the first place
or distorted in the first place or biased in the first place.
So it creates this piece.
Like say if someone was writing something about you, like a really biased piece about
Lewis from Unbox Therapy.
Oh, thanks for giving them the idea.
But you know what I'm saying?
They did do that.
And a lot of it was based on some incorrect assumptions about you and some incorrect information
or distorted perceptions.
It probably exists.
Sure.
I'm sure it does.
But my point being that that's a really bad way to communicate ideas.
It's good for just trying to shame someone or trying to just throw mud on their name.
Or to praise someone or to pump someone up and create some art.
But the best way to express an idea is to have that idea sort of vetted out with another person.
Yeah.
You know, and that doesn't really happen when you do it in that form.
No.
Yeah.
And another thing, too, like, well, building on that is the fact that video in and of itself is the closest thing we have to real life.
Yes.
To actually meeting somebody.
Yes.
is the closest thing we have to real life.
Yes.
To actually meeting somebody.
Yes.
So you can, you know,
you can take all of those things that are happening within communication
that aren't necessarily the words themselves
and you can put those into the overall sort of scenario
and the line that you're going to draw
based on their perspective.
You guys were talking recently about your buddy on twitter who had the radio
show and said some stuff and then got kicked off the radio show anthony yeah yeah and you know
how context in so many ways dictates interpretation so if video is the best
right video is this modern form of communication and writing is fucking super old you you look at
the you first of all one of them's way better but look at the reason why writing was invented
writing was invented because you didn't have what was your alternative right but i don't think it's
way better well because i think writing has its place definitely for some things it's not yeah i
don't think i agree with you i don't think it's a question of better or worse,
but look what television did to newspapers.
Yeah.
Or the web did to newspapers.
Right.
So it's not better or worse,
or maybe it's the comic book discussion all over again.
Something will win out.
It will happen.
Is TV better for people than newspapers?
It doesn't really matter anymore.
It's a moot point because people chose TV.
Right, but that's just because it's passive.
You just sit there.
That's right.
And it just comes to you.
When given the choice between video, here's something that Google's testing.
Instead of giving you text-based search results, on a Google search, they give you video results.
You Google something and there's a video option for Google to serve up, they'll grab it.
That's a lot of my traffic. serve up, they'll grab it.
That's a lot of my traffic.
It comes from Google searches, not YouTube searches.
So Google knows that their objective is to answer your question in the way that you want to have it answered, if that makes sense.
Right.
The most suitable format for you to ingest. And oftentimes that means video because retention times are better on video people
i don't want to say are lazy people just like sophisticated delivery models like documentaries
for me are an amazing way to learn well it's also you can't hide when if someone writes something
in print but they're full of shit it's hard yeah it's hard to see that they're exposing less about
themselves how much would you like
If you ever read like
You ever read a really crazy Tumblr site
Right
And you're like
Oh my god
I would so much rather hear you say this
Yeah
You know like
Like some crazy radical feminist ranting
Anti-male ranting
But here's the thing about that too
Is when you write something
It's not
It's nothing like plastering your face on
something right i think these people wouldn't say half the shit they said if it was their face in
front of everyone most likely yeah and so if you would expose the craziness would come out of it
you would see it you go oh you're a fucking banana head yeah oh sorry i mean i can stop watching this
now now i know what i'm dealing with or i can watch this with a more level perspective because I know you're nuts.
That's why I'm saying video is the ultimate.
The ultimate in terms of bits and bytes.
Yeah.
Think about the information.
I write down a bunch of shit on this notepad.
If I were to put that into bits and bytes, take a photograph or type it out, that's nothing.
An SMS message in terms of size, there's not very much data there.
Yeah.
It's true. That's what held the data there. Yeah, it's true.
That's what held the web back.
That's why newspapers exist.
That's why we had to send each other letters.
We didn't have the bandwidth.
Now that we have the bandwidth, we can transport ourselves, the closest thing we can get to it, across the other way.
And so we have to stand up for the shit that we actually believe in.
We have to stand up for the shit that we actually believe in we have to be authentic We have to all these other things immediately fall into line
Because it's so much harder to fake when you have access to all that extra data. Well, then how come
like a sort of 15 second thing on
Twitter hasn't taken off like a hundred and forty character thing like a 15 second video thing oh like fine like a yeah like
those do you know i mean they're kind of silly yeah instagram's pretty big though yeah right but
i mean how many people express themselves on it they have videos where they do things like they'll
skateboard jump woo or they'll fucking ride a motorcycle woo you know they'll have that but
how many of them are of people staring at the camera and saying something for 140 characters?
There's a huge community.
I mean, Instagram is humongous.
But Instagram is mostly pictures.
Yeah.
Mostly pictures with context underneath it.
How many, why, if we're talking about the purest expression, the closest thing you can get to an actual person being an actual video.
I like this.
Why isn't that taking off? off where is it a pure video communication
YouTube fine be about 15 seconds why does why do you care why do you want it
to be 15 because yeah that's what I know it's fine six but because I know that
because of like one of the things that made Twitter stand out Oh forces out. The fact that it's 140 characters. Forces concision. I see what you're saying. So can we force concision with video?
Is that possible?
Well, we're talking about ultimate expression.
Right. The ultimate experience
of
somebody and who they are and what they
are. What you do
over here,
three hours,
if we're agreeing that it's all about faking it or not faking it, it's only going to get astronomically harder the longer you have to hold it up.
Right.
I agree with that.
But what I'm saying is take out that.
I definitely agree that to get across a more elaborate point of view or discuss something in depth, you would want a YouTube video.
That's the benefit of YouTube.
or discuss something in depth,
you would want a YouTube video.
That's the benefit of YouTube.
But what about something where,
I guess a lot of Twitter is a sharing of links,
but take away the sharing of links.
I went to see the new Captain America movie today.
Oh my God, did it suck a fat dick.
Boom.
That's it.
Vine.
But do they use it for that?
Yeah.
People use it for that.
Most of Vine is like comedy stuff.
The vast majority.
People joking around?
Little tiny seven-second skits.
Right.
Like some of the popular ones that I recognize is this thing where people really like Jordan shoes.
I don't know, you probably maybe saw this passed around where if a guy's really into sneakers, if he gets a little mark on his Jordans, he freaks out.
You know, that kind of paradigm.
Right, right.
That kind of whatever that is.
So that's like a thing.
But on Vine, there's some channels that are dedicated to that,
like what I would do.
You know, I don't know.
Really?
But funny, in a funny way, whatever, a skit.
I'm doing a terrible job of describing it.
I use Vine all the time.
Like I was pretty much reviewing Spider-Man 3
when I was watching it using Vine and Instagram and stuff like that.
While you were watching it.
So you're watching it at home?
I think there's an issue right now of expectations.
And I think that when a person logs on to Twitter,
they have obvious expectations of what's going to be there, the context of it.
And I think that right now YouTube is synonymous with video.
And it's going to be difficult for any player at any length to come in there and change that.
I started taking pictures, tweets of drawings of writings rather than I made.
I just said I was going to do it for the rest of my tweets from now on.
Just even a picture of shit that I wrote down so people could see my handwriting.
But I only did it once.
Yeah.
I was like, this is stupid.
Takes way longer to write things.
Well, not only that, but the problem is there that a lot of what makes the web so good in finding shit you care about is the fact that text is searchable.
Yeah.
You take a picture, all that data is gone.
That's true.
But what I was going to say is how infuriating would it be to people if you made a YouTube video of a bunch of shit you wrote?
Like page after page of things you wrote?
That was a thing
was is really the people super depressed people hold up a thing and it says oh i see they don't
have a voice and then they throw the page oh wow leftovers yeah did you ever see that one where a
woman left a job and she wrote this uh the page after page like a Tumblr thing of all these cards,
like shitting on her boss.
Yeah, yeah, yeah.
And then so the boss wrote back and did the exact same thing.
Yeah, I saw that.
Same form and essentially annihilated her.
She was dancing around and shit, too.
Yeah.
Yeah, well, she was wearing, like, sexy outfits and stuff like that,
and he was talking about how fucking stupid she was and incompetent
and a bad employee and selfish.
But, see, that's interesting.
When people take old tech and introduce it into a new format,
the reason that they're doing it is because they're trying to imply,
I don't know if they're trying to make it more serious than it is,
but ultimately I think it's because that person is not the best
at expressing themselves in the real form.
Well, that's weird because the original version of that was Bob Dylan.
Bob Dylan with that song.
What was that song that he did that?
There was a music video, an old Bob Dylan music video.
And then In Excess did it.
I've seen it.
Do you think Bob Dylan was great at expressing himself?
Oh, yeah.
You don't think he was great at expressing himself?
No, no, no.
See, but I appreciate abstract representation, but it's not the same as sitting in a room with somebody.
Right.
We never sat in a room with Bob Dylan.
That's true. That's a good point. But that was his art form was expressing himself through music and through lyrics.
He did a great job there.
Yeah.
And if you look at the lyrics and whatnot, incredibly sophisticated and deep and meaningful and all the rest of it.
But I think – I don't know.
I'm drawing a separation myself.
I think art has always been a way for those – for people to communicate in a format that's more comfortable for them.
You're going to go to their party.
They're not going to come to yours.
Right.
Talking is something we all have to do.
Right.
It's interesting as well.
If you went back to Bob Dylan's heyday, you went to the 60s and the 70s and said, okay, we're going to make short films where you just talk about shit and then people could take it and watch it.
They'd be like, what?
It seems brutal, right?
It seems terrible.
I'd rather just do a song.
It's like why would we want our Bob Dylan in that form?
But it's the same for celebrities nowadays.
It's like once upon a time, a celebrity was like vapor.
Like what are they doing in their spare time?
Now it's Charlie Sheen arguing with his ex-wife on Twitter.
Yeah, exactly.
Do they eat Cheerios?
Like what?
Are they real?
You know?
Right.
You know? Right. You know?
But now
this exposure
in so many ways
has forced them
to be real people
for us
and we can shit all over them.
Yeah.
You know?
Well the shitting all over them also
we have the access
to shit all over them.
That's right.
That's right.
And again it's much like
the traditional brand thing
coming into YouTube
it's like the traditional people
have to come
to our party now.
You see, they just got a profile like anyone else.
Well, sort of, and then there's people that exploit that opening.
Like, if you have, like, an article, a TMZ article about Kim and Kanye,
that is essentially a portal for hate.
That's all that is.
What that exists is you open up the comments
and then just let the floodgates of hell just open up on the photo of Kim and Kanye
Kissing in front of some fucking fountain somewhere
That is so fucked up to me that people give a shit about that
Give a shit?
It's probably second only to porn
Wow
If you thought about like the amount of internet space that's used to just shit on random targets of hate
whether it's
like some ridiculous
celebrities
like it used to be
Paris Hilton
and that bitch
just evaporated
she vanished
don't people realize
that piggybacking
on that
is so fucking low
who
the people that are
commenting
or the people that are
making it
all of it
well the people that are
making it
was TMZ
or any of these
they're making a lot of money.
Have you ever seen,
there's Morgan Spurlock has that show,
Inside Man.
You ever see that show?
No, I've seen his documentaries, though.
Good show.
It's on CNN,
and he does a bunch of different jobs,
and just will go inside
and see what it's like to be
in different people's lives.
And one of them he did
was he hung out with a bunch of paparazzi. And the way they see it, it's like, be in different people's lives. And one of them he did was he hung out with a bunch of paparazzi.
And the way they see it, it's like, look, this is a gig.
Sure.
You wanted to be famous.
This comes with the gig.
You know what?
Let's leave them out.
Let's go boil it down all the way to the consumption
because that's what drives everything else.
That's the fuel.
Right.
Why is that something that human beings want to consume?
Because it's fascinating. Why is that something that human beings want to consume? Because it's fascinating.
Why is that fascinating?
Because we're stupid as fuck.
Why does it matter what Kim Kardashian and Kanye West are doing?
Well, this has actually been studied by sociologists.
And their conclusion is that gossip was a way of keeping monitoring behavior
is that gossip was a way of keeping monitoring behavior and the sort of reactions to our own behavior
and how people perceived us in the community.
And it's sort of to elevate themselves by trial and error,
what we talked about earlier, learning from your mistakes.
Well, those mistakes sometimes are socially being ostracized
because of your acts or your words or, you know,
those things
existed in communities kind of keep people in check right well now we live
in communities where I've been in the same house for ten years I barely know
my fucking neighbors dude I mean barely I wait there's a few people in my
neighborhood that I'm pretty friendly with that I've seen over the times
we've had conversations but we don't hang out we don't want no one's knocking
on my door and coming over for dinner.
We have these weird environments that we live in now.
And we have this desire to find out what everyone else is up to.
And the only real way to do that is through gossip.
And when there's no gossip, you just go to the gossip of the kings and queens.
And who is the kings and queens?
Movie stars, rock stars, those people that you see in movies low form of communication though it well but so compelling so then it becomes well
if it's so low why do so many people engage in it what is the draw what is the there's some sort of
base human attraction to finding out what tiger woods texted to all those freaky bitches on his hit list.
You know, there's some strange thing to finding out about.
I guess it makes people feel better about themselves.
Gets them excited.
Yeah.
Finding out some dirt.
Right.
But at the same time, they can point and say, you're the fucked up one, so my life's more normal or my life's better.
Well, it takes the focus on their fucked upness.
You know, like remember when Britney Spears was like imploding or whatever it was.
Oh, yeah.
Shaved her head and went nutty. And it was an opportunity for people to point and say look
how fucking crazy she is the photos of her with a fucking umbrella wielding it at photographers
exactly yeah yeah oh it definitely makes you especially when it's that bad when do you remember
David Hasselhoff his daughter released a video of him unbelievably drunk, like scrounging around for a hamburger.
I recall that. It was so
insane. You see this poor
fucking guy in the throes of sickness
scrambling up food like that.
I see shit like that as
traps. Like, if I'm on the web,
that's like a bear trap to me.
You get stuck in it. You know, that
link bait and shit.
Yeah.
See, the web is consumed in these tidbits, and all I get stuck in it. You know, that link bait and shit. Yeah.
See, the web is consumed in these tidbits.
And all you need to do is grip a person on the lowest common denominator and you win.
And it's like if the consumers themselves don't man the fuck up and see a trap when it's there and not click on it.
You know, I mean, obviously, it's obviously a discussion that you can't get to the bottom of,
but it's like you are essentially
supporting the kind of shit
you don't really like.
I was reading this thing
on pornography recently,
or watching this thing.
It's a TED Talk on pornography.
Somebody sent it to me on Twitter,
and they said,
this guy's the biggest white knight ever.
And I expected it to be
just like a Tumblr website
where some dude was arguing about being a male feminist or something.
Something along those lines.
But it was a guy who actually made these like pretty intense detailed points about what's the real issue with watching pornography.
And it was pretty fascinating because it was really in depth.
And he was talking about a lot of shit that's, you know,
pretty undeniable and uniquely undeniable.
Like one of the things he was talking about is that a lot of sex in porn
is nothing like sex in real life in that there's no hands.
And what he meant was there's no caressing and massaging,
rubbing and holding and all the thing that people do when they make love.
They make love.
No, it's not very sensitive.
Instead, it's like people are doing things at odd angles.
He was a little white nighty for sure.
But it's undeniable that when you take – don't just have this idea in your head that there might be something wrong with watching porn, but have it so much so that you've concocted a TED Talk and you've presented yourself as this moral alternative, this moral and ethical alternative to all the other men out there.
There's certainly a progressive brownie point sort of pull of that initiative.
initiative.
Something regarding the pornography thing, though, that I think is interesting and maybe a reason why, from a discussion standpoint, there's something there, is because at once
upon a time, the consumption of porn, I don't know, when I was a kid, I guess, I don't know,
because I sort of missed it, you had to physically go and get a videotape or buy a magazine.
Well, I'll tell you, son, because I was around back then.
When I was young, they had video stores.
And this was before Blockbuster even took off.
Right.
It was mom and pop video stores.
And you would go to these local video stores.
And they'd watch you walk into the back.
Sometimes you have memberships to these video stores.
Remember those?
And you had a card.
And they would punch your card.
And every 10th video, you got a fucking discount or a free video um there was a like you would push beads aside or like
saloon doors and you would go into this area and it was all dicks and fucking asses and and mostly
not like really hardcore shit like you're seeing today right like they would actually like the covers of these these videos would sort of be concocted knowing that
they were going to be placed on a shelf somewhere that someone could kind of
just get to as opposed to typing in you know suck my cock calm or whatever the
hell it is you're gonna go right there so you know what to expect American
pornography consumption pre-internet, post-internet.
Well, I think it's a lot like our gossip consumption.
We have access to it.
We're going to consume more of it.
But the amplification level on porn I think is like nothing else.
I think it's like both of them.
I think both of them have massive amplification levels because of the access.
Let's put it this way.
But you could always go to a grocery store and walk out the door with a gossip magazine.
Right.
Super easy access.
The saloon door thing.
Yeah.
I mean, there's like what two in every town.
It was in a corner somewhere.
That's true.
But a magazine is very finite.
Maybe there's two or three of them on the shelf.
Yeah.
That's true.
You get from front to back and you have to stop consuming it.
There's not a lot of stuff there
as far as content.
There are parallels there.
I mean, I think probably
the pornography one.
I think both of them
are based on human instincts.
They're both kind of fucking similar.
They're both based on some weird...
How about this?
Gossip is porn for girls.
For women.
Huh.
But it's not.
Yeah, I don't think it is porn for them.
I don't know.
Well, there's obviously still porn for women.
But I'll tell you one thing you can be sure of.
If there's a man who's really into gossip, that guy's a bitch.
That's a fact.
If there's a man out there who's really into this girl's shoes or that girl's dress and look at her stupid car.
I think there's gossip.
dress and look at her stupid car like i think there's i think there's gossip i think guys and girls like gossip for the same reason that like if you go to a movie and you're you like brad pitt
movies you also want to know what brad pitt's doing in real life like is he getting doing drugs
and but that's only if you like someone who's a movie star when you talk about kim and kim
kardashian and her family they don't they don't do anything. Well, Kanye is one of the biggest rappers ever.
He's a recent addition to that fucking circus.
I'm going to use this opportunity to go pee.
Before that, yeah, please do.
Before that, there was nothing.
I mean, if you stop and think about it, she contributed nothing.
All she was doing was being a point of gossip.
So in that sense, she's a way bigger gossip star than any Angelina Jolie story.
If you looked at the number of people
that are paying attention to Kim Kardashian
versus paying attention to Angelina Jolie,
I'd be willing to bet it's like five or six to one
in Kim's favor.
So I think it's more of, ooh, look at her.
And if you can do things to keep eyes on you,
that's your business.
Whether it's hate or love, your business is to keep that sort of weird gossipy energy up.
Yeah.
I mean, I go to it every day to watch.
What do you go to watch?
TMZ and stuff like that.
I love that shit because it's just like, oh, my God, look what happened here.
Look what happened there.
I love that shit because it's just like, oh, my God, look what happened here.
Look what happened there.
And it's just because you watch them on TV and you watch them in movies and like make-believe world.
And so it's weird seeing them outside of make-believe world with, oh, shit, Tom Cruise has got AIDS.
You can't say that.
Allegedly.
That's not even true.
The Scientologist cured him of it.
He wore that big gold medal around his neck.
By the way, do you follow Yoko Ono on Twitter?
Of course I don't.
Should I?
Yeah, of course.
Write down a sad memory, put it in a box, burn the box, and sprinkle the ashes in a field.
Give some ashes to a friend who shared the sadness.
Oh my God. Yeah, your friend who had a sad memory.
Here's some ashes.
That's rude.
Meemaw has 4.7 million fucking Twitter followers?
That's hilarious.
That shows you how Twitter is crazy.
Yoko Ono has more than 4 million Twitter followers
because she used to fuck one of the best musicians ever.
That's hilarious.
Look at this one.
Imagine what would happen to your room when you move away.
Imagine if there is anything in the room that you could take with you when you die.
Shut the fuck up.
Just shut the fuck up.
How many retweets?
How many retweets?
Call your answer phone every day and complain and moan about your life and people around you.
Listen to the tape at the end of the year.
What?
Wow. She doesn't even know how to say voicemail. Call your answer phone. and people around you listen to the tape at the end of the year what Wow she
doesn't even know how to say voicemail call your answer phone that's not an
answer phone dummy it's goddamn voicemail what planet are you living on
you can't agree to the same descriptives could that be a translation thing maybe
what she speaks English well sort of fuck she speaks she's been around she's
been speaking English longer than I've been alive.
Okay?
Yeah, but people never really fully grab it if they didn't, you know. I don't understand how people could be in this country for so long and communicate with people.
Like, I have people in my life that I know that work in certain places that I visit that speak Spanish mostly.
Yeah.
And I've been communicating with them for years.
And they still don't know how to talk English.
I've met them for years.
How hard is it, man?
Is it that fucking hard?
My daughter's four, and I can talk to her.
I've known you for 15 fucking years.
I've been coming to this place,
and I still can't understand you.
But that exposes this thing we were talking about earlier
about how when you're young,
you have capabilities to learn that will never be replicated again.
That's not true either because I know people that have picked up languages late into their 50s and they're fucking awesome at it.
There's always going to be outliers.
There's going to be special people.
But the average immigrant is never going to sound like a fluent person who grew up here.
Yeah, but that's mostly because they keep themselves in communities that are other immigrants and they have native language
Yeah, they don't attempt to do it
But if you've immersed yourself in whatever culture is Spanish culture and want to learn how to speak Spanish, right?
I know people that have learned in their adulthood learn how to speak Spanish. They speak perfect Spanish, right?
They just chose to do it.
It's not impossible to do.
It's all just a matter of focus.
If you can get good at swimming into your 30s- Very few, you'll see very few Western people learn how to speak Asian languages.
Right.
But I think that is more of a time and interest thing than it is of an ability.
Yeah.
I sense a challenge here.
I'm not doing it.
I have no time and I have no interest.
See,
I just sort of proved my point.
Well,
yeah,
but I don't know.
I think a lot of people
like to walk around too
and say,
hey,
I learned another language
and who's testing it?
I'm not testing their theory.
I'll go,
okay,
fine,
you can tell somebody
you're hungry
in another language.
Good,
great.
Right.
Who's really patrolling that?
Well,
there's a Canadian comedian,
I don't know his name,
but he learned Chinese,
learned Mandarin, I think it was,
and went to China and started doing stand-up
in Chinese.
And there was a video that they put online.
It was fascinating.
A white guy?
Yeah, a white guy.
The accent was amazing.
Obviously, I don't know whether or not he's sane,
but he was talking like he was from China.
I'm sure.
I mean, if you're going to put somebody into a test to figure out if they're actually fluent in the language,
put them on a stage in front of a bunch of people and see if you can make them laugh.
You know, if the guy was able to put that together, I'd say he's probably pretty fluent.
Well, I think there's also like a situation where he just recognized that there was a big market that wasn't being tapped into.
Right. Like there's millions of people. They have this new freedom now. Billions. Yeah. There was also a situation where he just recognized that there was a big market that wasn't being tapped into.
There's millions of people.
They have this new freedom now.
Billions.
Yeah, billion.
How many billions are in China?
One, at least one.
At least one, yeah.
So all these people that don't have access to stand-up comedy in their language.
Really?
There's no such thing as Chinese stand-up comedy? I wouldn't say there's no such thing, but it's certainly
not nearly as popular
as English-speaking comedy
as in Canada.
So there's a lot
of goddamn
Canadian comedians.
Sure.
Like, if you wanted
to learn stand-up comedy
and you wanted to perform
it in Canada,
there's many, many, many,
many venues,
many places to do it.
Of course.
But there's also
many comedians,
whereas if you wanted
to learn Chinese
and just tap, I mean, maybe his motivation to learn Chinese was totally unrelated to his doing stand-up in China.
I mean, he might be just a person like, my friend John was like super into languages.
He spoke like five different languages.
He just loved learning languages and he would practice them with people that, you know, spoke it.
It could be that.
But also, it's like the amount of competition that you have over
there is probably none yeah there's a huge advantage well there's a huge advantage to
being white over there in general i know a couple buddies went over there to teach english in korea
and it's like you're a stud you know because you're the you're the guy you know i mean you're
the guy that they see on tv you know you're you you're Tom Cruise for a minute. Really?
Yeah, because they're really homogenous societies.
Like, you walk around Japan,
you're not seeing this mixed,
this mix-up of ethnicity that you have in North America.
We have a very strange cultural experience compared to the rest of the world.
Yeah, that kind of makes sense.
It kind of makes sense in the fact that
there's so much content, again,
that gets distributed by Americans.
But that's also why it's really crazy in Korea,
the amount of people getting surgery to change their appearance to a Western appearance.
That's crazy.
Woo!
Boy, we've gotten into it a few times on the podcast.
We won't get into it again because we shared a bunch of links and a bunch of images.
But it's apparently as popular as like braces you know like that people get like some serious plastic surgery
india they're trying to get lighter yeah as well you know what they use in a lot of those um those
places they use some sort of an injection that uh yeah i heard about chemical hold on a second
i've said it before and i know what it is. Philippines, they do it?
Yeah, yeah, yeah, yeah.
Lighter skin.
I forget what it's called.
It's actually also an amino acid or something like that.
Yeah, but it's harmful, right?
It's actually a good thing for you.
It's like healthy.
If you take it like as a dietary supplement.
What the fuck is it called?
Glutathione.
Glutathione glutathione right which is uh glutathione is what is it um originally used for i forget what it's originally used for
but it's also been shown to aid in the body's um absorption of alcohol so uh dr mark gordon who
had been on my podcast before told me that it would greatly decrease the effect that alcohol has on your body.
That glutathione helps in some way to digest alcohol.
It's an antioxidant in plants, animals, fungi, and some bacteria, preventing damage to important cellular components caused by reactive oxygen species such as free radicals and peroxides.
So somehow or another, they inject this stuff into their body,
and it makes you turn more pale in some strange way.
Is that the stuff Michael Jackson was on?
I don't know what the fuck they do.
And they actually have pills, too.
I don't know. the fuck they do. And they actually have pills, too. I don't know.
Skin whitening at home.
Hmm.
There's a video.
There's a video how to whiten your skin.
After eight weeks, I managed to get my skin a few turns whiter
and also got rid of my freckles.
Whoa, what else are you doing?
What are you doing to your eyes?
What are you doing to your fucking brain?
What's going on there?
I don't know, man.
What are you doing in your fucking brain?
What's going on there?
I don't know, man.
That's a really far end of the spectrum kind of scenario in which you can immediately see the Western influence
on the rest of the world in a physical way.
Well, how about people that tan, though?
What about people that get nutty and they don't feel comfortable
unless they're super, super tan?
How many people are into that?
A lot.
Yeah, tanning.
Tanning salon.
I love tanning.
Remember that tan lady that was on TV?
She was like insanely dark.
She even took her daughter tanning and burned her daughter.
Yeah, but is there such a thing as white people trying to look like some other race?
There's such a thing as white people trying to look darker for sure.
Well, darker, but you know what I mean?
Eye surgeries or, ah, fuck, I guess everyone...
Well, a Brazilian guy just got an operation recently
and he didn't look Korean.
Get the fuck out of here.
Yeah, yeah, it was a big news piece.
Wow.
Got some plastic surgery.
There's enough people on the planet, I guess.
For sure.
Everyone's tried something.
Not only have they tried it, there's probably a forum about it.
There's a Reddit sub-forum.
It's nasty.
Look, people are...
And also, it's like what we were talking about before.
There's a lot of people that are just not...
They're not comfortable with who they are.
So they think that maybe if I look Korean, I'd feel better.
Maybe if I was a few shades whiter, I'd feel better.
Maybe I was tan.
I think it gets particularly strange or interesting
when it's a huge group of people that are doing it right I mean when you have
it when you have a trend is when it sort of changes yeah and that's also what
we're talking about it's like that where's the content coming from most of
its from the West yeah this these these features is Brad Pitt face that you're
seeing on your big screen over and over again, sort of making you want, why are my eyes so small?
But that's crazy.
The physical manifestation of influence.
The physical manifestation.
Wow.
But isn't it all the physical manifestation of influence when it comes to like cultural
ideas?
What do you choose to wear?
What are your clothes?
How about you put a plate in your lip?
How'd that get started?
You got a bone through your nose? Who the fuck else has a bone through their nose? What are your clothes? How about you put a plate in your lip? How did that get started? You got a bone through your nose?
Who the fuck else has a bone through their nose?
Is that your thing?
You're the only guy?
No, it's a tradition.
Well, who the fuck?
We look great.
We have bones in our nose.
You do not look great.
Come here.
Yeah, so ultimately we all do things because of other people and what they're doing.
Well, there was a thing on this television show where this guy was going to Africa.
this television show where this guy was going to Africa,
and he was visiting with these people that are regularly around crocodiles,
and they have these markings that they scar their skin in the form of a crocodile,
like crocodile ridges, and they have them across their bodies, and it's really crazy shit, and they sort of mimic the skin of a crocodile.
Whoa. Yeah. body it's really crazy shit and they they sort of mimic the skin of a crocodile whoa yeah what's the what it's just what I'm coming of age thing men and they write they do this and it sort of represents strength and they cover
themselves this these crocodile scars Wow it was so weird to look at these
keloid scars all around this guy's body and this is somehow or another become a
part of their culture like war paint or what weird you
know facial paint or how about what we think of as normal when a woman wears ridiculous lipstick
and blue colored eyeliner and you know lashes i gotta say i'm happy as hell that that's not us
like we don't have our sex yeah if you've ever watched it going down the way he's saying it you're like a fucking assault
like a woman's getting beat up by her makeup you're watching going down bro it's hard to watch
it is you can't just get out of bed and get to your shit you can't just move on with your life
like i put no thought i mean not no i mean i gotta look in the mirror and make sure i'm not
fucked up or for some reason you know but the idea that there's preparation just to leave the house mm-hmm
Facial preparation yeah and some women if they don't have their makeup on and another girl is around
She has her makeup on they get like upset
Should have told me it has her makeup on look her lips. They're crazy colors like from space.
Look at her eyes.
She closes her eyes.
You see the heavens.
She's winning.
The heavens in her eyelids.
God damn it.
Her skin is perfect.
It's covered in fucking powder.
How dare she?
Skin colored powder all over your face.
Yeah, we lucked out, man.
Look at her nails.
We lucked out in all kinds of areas.
Mm-hmm.
Except war.
How about urinating?
How about urinating?
That's awesome.
Except we die in war more often.
We have jobs that are far
more dangerous. We're more likely to be
murdered. There's a lot of shit that's not
so hot about being a dude.
You know what else? You have to be tough, to a degree.
Do you think so?
Well, let's put it this way. Let's say
growing up,
there's going to be circumstances in which
you could be physically threatened, and that's socially acceptable. For a woman, there's going to be circumstances in which you could be physically threatened and that's socially acceptable.
For a woman, it's really never.
I mean.
Unless you're being threatened by another woman.
Or unless it's like an actual crime.
Right.
But if two boys who are 10 years old decide to duke it out, it's not a crime. of it is there's a real problem with people and and violent interactions that
could a lot of the problems could be resolved with the introduction of
martial arts early in people's lives like the amount of actual violence that
you see like other than sparring in an actual martial arts environment it's
almost non-existent it's very very rare and rare. At a rare gym, we see people arguing
or fighting. Most of the time, it's just you're getting it all out. You're getting it all out of
your system. I agree with that. But I think maybe what I should have said was this idea that a man
needs to stick up for himself. Like all this, the Chicago stuff I was talking about earlier,
they had like 50 murders last month or something crazy, and I'm guaranteed. They're all men shooting men
Yeah, but that's a poverty crime gang sure drug war. It has both sexes exist there. Yeah, that's true
Well, there's actually a lot of girls that are involved in gang crime as well. I'm sure I'm sure
But there's a big article recently about this one girl died
And she was like 19 years old and she had all these photos of her online with guns, holding up guns and shit, making gang signs.
I'm sure that's there too.
But I think the tough guy thing is a thing.
It's definitely a thing.
It is.
It's a jungle out there.
We're out of time, dude.
We fucking killed it.
Yeah.
Hey, thanks again.
Lots of fun.
Thank you.
Both things we did today were really fun.
Fantastic.
I can't wait to see it.
It was fun to smash shit and it was fun to do podcasts with you.
Again, we've got to do this more often.
Big time.
We could never run out of shit to talk about.
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Mwah!