The Jordan Harbinger Show - 734: Scott Galloway | Course Correcting an America Adrift
Episode Date: October 6, 2022Scott Galloway (@profgalloway) hosts The Prof G Pod and The Prof G Show, cohosts Pivot with Kara Swisher, publishes the No Mercy/No Malice newsletter, is a professor at NYU Stern School of ...Business, and is a bestselling author. His latest book is Adrift: America in 100 Charts. What We Discuss with Scott Galloway: What the 70% of Americans who describe themselves as middle class should consider in the election cycles ahead. Do we want advanced technologies in the hands of elected officials, or under the exclusive control of private enterprise? What Scott means when he says, "In America, it’s never been easier to become a billionaire — but it’s never been harder to become a millionaire." Why does the tax code seem to get increasingly complex in spite of the majority of Americans supporting its simplification? How can we address the inequities and inequalities of the current state of capitalism without seeking to dismantle it entirely? And much more... Full show notes and resources can be found here: jordanharbinger.com/734 Sign up for Six-Minute Networking -- our free networking and relationship development mini course -- at jordanharbinger.com/course! Miss the first show we did with Pivot co-host and NYU Stern School of Business professor Scott Galloway? Catch up here with episode 204: Solving the Algebra of Happiness! Like this show? Please leave us a review here -- even one sentence helps! Consider including your Twitter handle so we can thank you personally!See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Coming up next on the Jordan Harbinger Show.
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I said I'd rather give my 15-year-old kids a bottle of Jack
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Today, my friend Scott Galloway back on the show,
always a blast.
We always have a lot of similar opinions when it comes to capitalism,
business, education, thinking about the future. Very smart, dude. For people who think I'm on the left,
this episode will either confirm your suspicions or be very confusing. For those that know I'm a
right-leaning centrist in many ways, this will also confirm your suspicions or be equally confusing.
Either way, if you're on the left or the right, you're going to agree with a lot of what we
discuss here today. And of course, you're going to have a few cooks that send me one-star reviews
because they can't stand to hear a dissenting opinion. And we all know that those people,
while they're the real snowflakes always have been.
Now, here we go with Scott Galloway.
So post-World War II, the U.S.'s greatest innovation was not a thing.
It was social and economic construct, the middle class.
This is what you wrote in your book, which I read and really enjoyed it.
It's a bunch of charts.
Normally, I don't go for the charts.
I feel like it's a little bit of a cheat, but you did good, in my opinion.
Thanks, Jordan.
Yeah, like you need my approval.
But all of that is in trouble now.
Tell me what's going on there.
First off, great to be with you again, and thanks to having me on. Peter Drucker said an economy
exists to create a middle class. And I think a middle class is a way of essentially sharing
prosperity across this construct called a nation. We have had traditionally the strongest middle
class in the world. And as a result, a strength of a middle class, I think directly correlates
the prosperity in a middle class, correlates to how successful that system is. So democracy and
capitalism have produced the most robust, most prosperous middle classes. And they fight our wars,
they pay our taxes, they kind of fund real forward-leaning innovation. Now, over the last 50 years,
if you were to say what country has been the most descendant, you would say it's been China,
hands down. And it's no accident that China has brought a half a billion people into their
middle class, and we have actually shed people. So it's a decent proxy for the health of a nation.
And I think one of the things we have failed to do is recognize that sometimes the middle class or the middle class is a bit of an accident.
You didn't have middle classes in countries until kind of the last century.
And also that it's a naturally occurring entity.
I think unless you focus on it and you figure out policies that directly support the middle class, it begins to erode.
And China, with its long term thinking, with its laws against corruption that can be quite,
blunt, with its authoritarian rule that sometimes says we're going to put a tutoring industry
out of business because it favors the rich, with its 10x as a percentage of GDP investment
and infrastructure, investments in infrastructure are essentially an investment in the middle
class. People who are rich can build their own infrastructure. They have known hospitals,
their own schools, their own transportation. So when you're a nation like the U.S., and you're letting
bridges and tunnels crumble, you've basically decided not to invest the middle class because
they have to utilize that stuff to get to work. I believe that our middle class has been probably the
most productive, prosperous, and noble entity in the history of mankind, and we haven't been investing
in it as of late. Today, and we can talk about China in a bit because I know some people are like,
but China's corrupt and they have lots of things crumbling and burning as well, which is true,
and the tutoring thing can go either way. I mean, to be fair, the rich in China still do the
tutoring thing. They just have the tutors come over to their house. So they actually took away the upper
middle class version of tutoring. The rich people still get what they want. I'm a big China
watcher and people are like, you lose your mind when it comes to China because I, you know,
when you can read between the lines of a lot of their claims, half are bullshit and half are not
exactly. I mean, it's like any claim that a country that's authoritarian that controls their media
makes. Yep. Not always what's on the tin, so to speak. But let's talk about America because otherwise
I'm going to get in trouble with my audience here. Somewhere around 70% of Americans describe themselves
as middle class. This seems normal to me, but Americans, do we ever describe ourselves as wealthy?
Do we ever voluntarily say, actually, I'm rich? It's so rare. I think maybe blue collar
folks might say, yeah, we're a blue collar, we're working family. But Americans just don't say
that they're wealthy, even if their dad has a jet. They don't say that. They don't admit that.
It's really interesting. Our relationship and our identity as it relates to money is really unusual.
because while no one comes on a podcast and says,
oh yeah, unless they're Warren Buffett and are obviously wealthy,
you sort of play down your wealth
because the American story is that I've overcome hardship
and now I'm economically secure,
but there's a certain, especially on the left,
a resentment of the wealthy.
There's, in my view, this incorrect correlation
between wealth and character.
And that is we've made a cartoon of rich people
that they're Monty Burns and they run the power plant and they must have, you know, when you
have Elizabeth Warren saying things like most billionaires have had to climb over people,
and I would argue, I know a lot of very wealthy people, I would argue that on average,
and I get a lot of pushback here, they're high character, people who are concerned about the
Commonwealth and Patriots and good people, because what I have found is in order to attain that
level of wealth and success, you have to create allies along the way. And that this cartoon of,
and there's some people out there that are assholes and their fain.
famous and they got really wealthy. But people hide their wealth because one, I think they worry that
they're about to become targets. It's been considered sort of uncouth, if you will, to talk about
money, which I think is a little bit, and I'm parroting the Godfather here, a means for rich people
to stay wealthy, such that people don't realize exactly how much wealth they have. But at the same time,
with this thin veneer or layer of somewhat of anonymity, I find young people, I find Instagram
is basically wealth porn.
And that is, let me take a picture of me at the Emirates first class lounge or me hanging out
at the almond in Utah, which is basically saying not like, look how beautiful the sunset is,
but look how rich I am.
I find Instagram is basically just trying to convince people, I have amazing abs or I'm rich.
I think that describes about half the post.
Well, ideally both, right?
Yeah, ideally both.
I got rich off my abs.
But in terms of an honest open discourse between people in an environment like this, you don't say
I have a private plane.
You don't say I don't need to work any longer.
It just people are self-conscious about it.
And again, people, I think, have incorrectly conflated wealth with a lack of character.
They're not, I think you might say, okay, it doesn't mean you're a good person.
We have an idolatry of money in our society, but you're not allowed to pretend you care about it.
One of the other myths, and I apologize to the word salad here, is that rich people,
are fond of getting in front of an audience and saying, oh, I never think about money, which is a lie.
It's a huge lie, yeah.
So rich people are good at money.
Now, some accidentally got wealthy.
You know, Kanye is so talented that he was going to be a millionaire even without trying or billionaire
even.
99% of people are rich or 99% of people are good at baseball, 90% of people are good
at anything, including me good at money.
Think about it day and night.
That's how they get good at it.
And the notion that they just get up there and tell young people, just follow your passion
and don't think about money, you should know how much.
much money you have. You should know how much money you can spend. You should have a reasonable
idea in your mind, how much money you need to save and invest and understand what the investment
rates would be. My kid can do calculus, but he doesn't understand the interest rate on his credit
card. I think that there is this myth that wealthy people are, you shouldn't think about money.
I think people should be thinking about it all the time. I'm not obsessed with it, but it's
something I think about every day. I'm still financially insecure, even though I am financially
secure by almost every metric. I find the relationship you're talking about between people and money
and this weird anonymity they feel they need to have, but when they're younger and not wealthy,
they feel like they need to inflate their wealth. It's very odd. Well, it's a status symbol game,
of course, with Instagram. I mean, when I was, I don't know about you, when I was a kid,
I went to school with a bunch of rich kids. It was a public school, but I mean, the parking lot of
this high school looked like a BMW Mercedes dealership. We had kids that had range rovers that you
couldn't buy in the United States. They were import only. That driver's side was on the,
quote-unquote, wrong side of the car because it was from Australia. I mean, it was,
there was a lot of real money at that school. Nobody talked about it because the kids didn't
understand it. Nobody went, oh, Jordan, look at your Ford Topaz that you bought from your mom
or your aunt or whatever for 500 bucks. That's rusting. Nobody cared about that. That may be
because there was already so much that we were in that environment. But I'm guessing, and I know you grew up
with a single mom and you were less sort of secure with money back then, financially insecure back then.
Did you think about it? I mean, you knew you didn't have a bunch. I remember your jacket story when you
lost your jacket. But did you think about it all the time? Is that a kid thing? Or is that because I grew up
around a bunch of people with dad's credit card? I don't know. I think kids think about it less.
I think if kids have somebody who's irrationally passionate about their well-being and they have other kids, they kind of make their own fun.
Now, kids from lower income households have actually higher standing blood pressure or elevated blood pressure.
Really?
So poverty literally is a sickness.
But I think if you get into sort of, I describe my upbringing.
I was upper, lower middle class.
My mom never made more than $40,000.
But here's the thing, Jordan, we were happy.
It wasn't a sob story.
We could have a decent place to live.
We could take vacations.
I went to a decent public school that had rich kids, middle class, and lower income kids.
And I think that churn or that diversity was good because I had friends who were rich and it was
aspirational for me.
I wanted the shit that they and their parents had.
And I had a friend Ronnie Drake, black kid who wasn't going to college unless they got a football
scholarship, full stop.
So when he injured his neck mid-season, it was devastating for him because that was it.
He wasn't going to get to go to college.
And that created, I think, a little bit more empathy.
And what's tragic now about our schools is they basically segment.
into sort of a caste system. I went back to my high school a few months ago, university high charter,
and it's middle and lower income school kids mostly. And I think that's bad. I think that this kind
of casting, if you will, I think kids need to mix. And I think we need more institutions that mix us.
Like, if we don't go to the movie theater any longer, if we don't go to the mall, if we don't go to
work, like where do we meet people with different backgrounds and different income levels and different
beliefs? Where do we run into a Republican and realize, you know what, oh, he's a good guy?
Or you run into someone, an immigrant, and you realize they love their kids the way we love our kids and are really thankful to be here.
But I didn't think a lot about money grow up.
Where I thought about money was, and it's kind of, I don't want to say it's when I became a man because that feels cliche, but where I sort of grew up, when I was in, you know, I was a fuck up in high school and underachiever, really unremarkable in college.
Got a 2.27 GPA from UCLA.
And then the crazy thing is Berkeley let me in for grad school because it was a time when education was meant to say, okay, maybe we could help you.
That's how they evaluated people as opposed to who's freakishly remarkable or who knows somebody on our board.
It was totally different back then.
But the moment, like my life change was in graduate school when my mom got cancer.
And it was just my mom was a secretary.
We were underinsured.
And these very strong, I don't know if they're like, you know, it was just me.
So it was the man of the house.
And I don't know if it's these masculine feelings.
or just maybe it's just concern of a love of kid has your mom.
When it's just you and her, it was just like, I got to get my shit together.
I got to take care of my mom.
And I looked around and I realized, like, I remember some very ugly weekends when my mom was
home.
She was discharged early from the hospital.
I remember just thinking all the time, fuck, I wish I had more money.
And the fact that I'm the 26-year-old male son and I don't have money means I have failed
on a cosmic level.
I can't take care of my mom.
That was when I got my shit together.
There were two moments where I got really hungry and focused for money.
It was that.
And then I started making money.
And then when my first kid came marching out of my girlfriend, I thought, oh, fuck, I got to make more money.
But I would say to kids, you know, young people in a capitalist society, the reality is for better or for worse.
You know, America becomes more like itself every day.
And that is, it is a loving, generous place for people with money.
And it is a rapacious, violent place for people without money.
And so I'm not saying it's the right way. I'm saying it's our way. So when you're younger,
I say burn a lot of fuel and work really hard, try and find something you're good at, become great at it,
and then economic power will come to you. I'm not saying you need to be totally obsessed with money.
I'm not saying you need to be in New York and be an investment banker. But economic security in a capitalist society is paramount.
And you should be thinking about money. You should be focused on it from an early age.
you should be trying to save money and developing, more importantly, really developing a skill
that people will pay you for. And it sounds very boomer, but I stand by it. I think in a capitalist
society, your wealth is directly correlated to your kid's opportunity. How many people will
laugh at your jokes and your ability to take advantage of just some amazing things in a capitalist
society, which keeps coming up with new cool things for people if you have the money.
So if you want people to laugh at your jokes, sign a deal with Vox Media.
and get that 100%. That's where it is.
100%. That makes sense. There's a lot there. And I love this because we do sort of debunk the
follow your passion myth. I encourage people to get into trades because those jobs tend to actually
exist. 100%. I would say, tell me if you agree, it's a hell of a lot easier to make
$100,000 a year or whatever as a plumber or an electrician than it is probably most attorneys.
Because you really have to be in the top single percent or double percent of attorneys, at least in
the beginning of your career to make that kind of money. And I think for trades, if you get into those
apprenticeship programs, I mean, you can kind of pop out the other end and you've got a lot of benefits.
Now, the numbers may decouple a little bit early on, but man, have you tried to hire a roofer
or a plumber or an electrician? I mean, you're paying out the nose, and that's if they can
even get to you in under two or three weeks, here in California anyway.
I mean, 100%. And we have this obsession in the United States.
Basically, we tell all parents you've failed. If your kid doesn't end up at MIT and then at Google,
you've kind of failed. If they don't go to Stanford and then to KKR, you know, you've done okay
as a parent if you haven't achieved those things. And if your kid doesn't graduate from a four-year
college, something's gone wrong. It's like, oh, you know, you're talking to parent. Oh, really?
That's too bad. I'm sorry. We need to stop fetishizing these elite four-year degrees.
We need to revoke the tax status of universities if they don't grow their freshman enrollments
faster than population growth and also public universities need to get funding to massively expand
one-and-two-year non-traditional certification programs. If Berkeley and UCLA, and I'm actually
working with both those universities on this, offered a one- or two-year degrees for certification
in cybersecurity, health technology, specialty construction, think about all the nuclear power
plants and windmills and solar farms that are going to need to build installation of solar panels.
you're talking about 80 to 120K after 12 or 24 months of training, they can take on debt.
When you're going to go to school for a year or two years and get that certification,
you're going to take on it.
And we also got to realize that two-thirds of our kids are not going to end up with a college degree
and not college isn't for everyone, at least the traditional means.
So 50% of Germans have some sort of vocational certification.
It's less than 5% in the U.S.
Because we have this fetish around a specific path.
and but 100% I just built a house and you can't even get like for people outside you can't find
people born in America to do any job outside now and there's a whole lot of societal things
around that but plumbers I was talking to the guy I have dogs so dogs and carpets are not one with
each other not a great mix usually yeah not a great mix especially we have a great dain puppy
I won't get into specifics but the carpet cleaner he's a guy and he got a franchise
and he's like a 63-year-old guy.
He used to be a pilot.
And I went through the economics.
I think he makes about 180 grand a year.
And he's training his son now.
And this guy's like the carpet whisperer.
He can get any substance out of any carpet.
And so he's at my house about two or three times a month.
I'm paying this guy a thousand bucks a month, probably just to put to my house.
Have you considered just not having carpet?
Not having carpets.
Yeah.
Don't get rid of the dog.
We get rid of the carpet.
Yeah.
And one of them's got to go.
But the Main Street economy and also colleges that folks,
that foot to the mainstream economy and also perhaps don't are on the hook for if they loan a kid
200 grand to get a history degree at NYU, my institution had more student debt issued, not issued more
student debt, but more kids borrowed more money, $3.5 billion to go to NYU than any university in the
world. Wow. If we were on the hook for 10 or 20 percent of those defaults, I think we would do the math
and go, we're not comfortable loaning you 200 or we're not comfortable putting in front of you
paperwork such that you borrowed $200,000 to get a history.
degree. When we know deep down, about a third of you are going to have a tough time paying it back.
But a one or two year degree in health tech? I mean, 100%. So we need a lot more vocational investment.
You said in the book, this is especially relevant in the wake of the student loan forgiveness.
You said the greatest assault on middle class America's prosperity may be the relentless
four-decade-long inflation and higher education. Between 1980, which is when I was born in 2019,
college costs increased 169% while earnings for young workers rose just 19%.
So I take it you don't think young workers or young people should skip college.
But, well, actually, first, we talked a little bit about the trades.
Tell me what you think of the loan forgiveness because I think it kind of helped some of the wrong people.
Not that if you got this, you're not worthy of help before you get that email going to me.
I'm just saying student loans are, they're rough, but I think a lot of the people who need a financial break
who aren't as well suited to maybe deal with that kind of debt and bear the cost,
I think people who graduate with a four-year degree generally are in a decent place to bear those
costs. And also, there's nothing in this loan forgiveness that stops the inflationary education costs,
right? We just sort of like threw these people a bone, but we still have the same issue,
which is that college is too freaking expensive. It's ridiculous. Yeah. So student debt is a tumor. It's a
cancer, and that is we've transferred a trillion and a half dollars from middle class homes to the
endowments and faculty, such that my colleagues can answer the question we ask ourselves every
day, and that is, how do we increase our compensation while decreasing our accountability?
And cheap credit has enabled us to raise prices faster than inflation with absolutely no
recourse in the sense is that once somebody defaults on their student debt, which, by the way,
they cannot discharge in bankruptcy, so it haunts them the rest of their lives, but the university
got their money and they're not on the hook on it whatsoever.
unless I think defaults go above 25%,
and then they're no longer eligible to get student debt
or get accreditation.
This legislation, in my view, is bad legislation.
Now, should we have targeted relief
for people who work in low-income areas,
take jobs where they can't find people,
go into government, armed services,
yeah, we should absolutely have targeted student debt relief.
But while we have shrunk the tumor 20 or 30%,
at a cost of $600 billion to a trillion dollars,
the tumor begins growing again,
as you referenced tomorrow. And that is we're not going after the cancer, which is a massive
increase in college costs. And what has happened is that we have started all sorts of administrative,
we have increased administrative bloat dramatically. We have created a luxury position. Rather than
being public servants, we said, I know, let's maintain our freshman class at 1,500 students,
despite the fact we have an endowment the size of the GDP of Costa Rica, Harvard, because it creates
the ultimate luxury item. And the key to a luxury.
item is scarcity. I can't get a pen or I watch. Every Ferrari is sold out before it's even announced,
and I can charge $450,000 for a car of the charges. It costs $200,000. What has happened with a
cartel that is more corrupt than OPEC, with pricing power that is more outrageous in pharmaceuticals,
is you end up in a situation of the following. If somebody gets an NYU business school,
which is difficult to get into, they take a class called Brand Strategy over Zoom because of a
pandemic. And 300 kids listen to me do this for two hours and 40 minutes for 12 nights.
In exchange for that, they pay NYU $7,000 each. That's 300 kids times $7,000. That's $2.1
million for me to do this 12 nights. I think the gross margin on that is about 98 points.
I've returned all my compensation the last 10 years so I can bite the hand that doesn't feed me.
And I know I'm virtue signaling and I'm in a place a privilege that I can do that, but I do it.
You don't take compensation for teaching? No, I've returned all my compensation.
I used to. I've returned it. I got very lucky. I'll say it out loud. I'm now financially secure. But one of the first things I did such that I could say that Andy Hamilton makes $5 million a year, which is fucking outrageous, the president of our university. And anyone who would demand $5 million, not a million to lead a university shouldn't lead a university. Anyways, I can say shit like that because I don't take compensation. Or I'm less of a hypocrite. I'm still a hypocrite because I benefit from the platform. But I can rail on it. And to their credit, they protect.
me and whenever any of my colleagues get upset at me, the leadership at NYU says that's part of
academia and that is freedom of thought and to be provocative. Anyways, what you have is a business
model that creates rejectionism and a caste system like mentality. The fewer people we let in,
the more we go up in U.S. News and World Report, the rankings have been terrible for America.
And then we can charge these outrageous rates where we can charge $2.1 million to kids, 300 kids,
to take brand strategy over Zoom, basically the most expensive Netflix program in the history of mankind,
at 98 points of gross margin.
I'm trying to think what other product has arguably gross margins of 98 points and costs over $2 million.
And I found one product.
It's called Solgenza, I think.
And it's an amazing biotech product of the biotech industry.
And it addresses an otherwise incurable disease that it creates muscular degenerate.
It's a degenerative muscular disease.
imminent death. Two doses of this, cured. Wow. And it's $2.1 million. So save your life from a horrible
death or brand strategy from Scott Galloway at NYU. Both of those things in their own way are corrupt,
but what has happened at higher ed is we have lost the script. We have decided that we're not
public servants, that were Chanel backs. And we absolutely need to move in and we need to demand the
universities. What could you have done with that $600 billion in student loan debt, forgiveness?
you could have gone to our great public universities, which educate two-thirds of our kids in America
and said, okay, we have this grand bargain deal for you. We want you to make a massive investment
in technology such that every year you can increase your enrollments by 6% and decrease your cost
by 2% because the dirty secret is about a third to two-thirds of our classes could be taken
online with no decrease in quality. We're going to give you the money for the infrastructure
for the tech investments, but we are not going to pay for more administrative bloat. You've got to offer
more vocational certification. And where does that get us? In 10 years, we're going to have double
the number of freshman enrollments at half the price. We're going to go back to where it was when
I applied with the admissions rate of UCLA was 76 percent, and tuition was $1,200 a year.
Because here's the thing. Higher ed is still a great plan B. Yeah, college isn't up for
everybody, but the opportunity to go to college is for most people. And that is, if we were in the
environment now, I wouldn't have got through UCLA. I wouldn't have had the confidence to pay for it.
My mom would have said if we're going to pay $72,000 a year, which I think is the tuition at NYU this year, and you're getting C's and D's, we're just not going to do it.
I wouldn't have started an analytics company.
I wouldn't have gone to business school.
I wouldn't have started a consulting firm.
There are very few college dropouts that start consulting firms.
I wouldn't have started a business intelligence firm.
I would have hired and fired 1,400 people, and I wouldn't have paid about 15 million in taxes over the last decade.
So guess what?
This is not only the right thing to do to move back to where it was.
It's good for America.
it's good for our tax base because Jordan, no institution, no admissions department can predict
greatness at 18. No one has any fucking idea. I mean, there's some indicators. There's some kids that are
just such stars. They're senior year in high school. You know they're going to go on to do great things.
And then there's other kids that have such problems. They're probably not. But for the 90% of us in the
middle, no admissions department can decide who's going to be most beneficial, who's going to be a great
military leader, who's going to start a great nonprofit and feed people, who's going to start
an incredible company that creates tremendous economic value. It is impossible to predict that
at 18. And every psychologist that's tried, it just doesn't work. I don't care if it's the
marshmallow test, which gets debunked. It is very hard to predict that. So what we need to do is
offer as much opportunity, spread as much opportunity across as many Americans as possible.
So I don't like the student debt forgiveness program. I thought it was, you've shrunk the tumor,
but you haven't addressed the underlying cancer, and that as college, it's not only too damn
expensive, but it's not accessible. It doesn't matter how expensive school is if you don't get in,
and what happens is all these kids get arbitrage down to a tier two school, so they end up paying
a Mercedes Prize for a Hyundai. So I think higher ed has become absolutely more from the greatest
upward lubricant in the history of mankind to an enforcer the caste system in America.
It absolutely, we need fundamental structural reform.
You're listening to the Jordan Harbinger show with our guest, Scott Galloway.
We'll be right back.
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Now, back to Scott Galloway.
I want to switch gears a little bit and talk about investment in R&D.
Because we see the Chips Act, we see the Climate Bill.
Some of this stuff, at least on its face, seems really promising.
I know people are going to be like, the Climate Bill has all these faults.
The Chips Act has all these faults.
but at least we seem to be going in the right direction, especially when we look at what countries
like China are doing. In the book, you say federal funding for R&D as a share of GDP has declined steadily
since the golden era from a peak of, and there's some percentages in here. But basically,
private investment has filled the breach. Total R&D spend as a percentage of GDP is slightly
higher today than it was in the 1960s, but leaving the future up to private interests is
short-sighted because, of course, private investments, they have short-term market pressure,
people want to raise the stock price instead of spending something that's going to take 10 or 20
years to return in most cases. And also because private investment means private ownership.
So the fruits of research won't necessarily be fully exploited by everyone. They might just be owned
by Elon and Zuck. And that makes it hard to compete with a country like China, even if you're
meta or Microsoft. Tell me what you think about this, because it seems like we are, if you ask
anyone, chips act aside, we're falling behind in long-term R&D and investment. Okay, you look at the
vaccines and medical stuff, maybe that's a difference, but Big Farm is not exactly beloved either.
Yeah, look, we're brothers from another mother on this stuff. I agree with everything you said.
And if you look at, I don't care if it's Moderna, Apple, Google, Tesla, you can reverse
engineer their success. So let me back at, how do you build a trillion dollar company? You find
amazing technology that's been funded by middle class Americans over the last five decades.
and you build a layer of innovation on top.
To a certain extent, Airbnb is just leveraging fallow assets made by other people.
They buy cars, and then Airbnb doesn't buy the car.
It creates a layer of innovation on top of apartments.
Uber is the one that creates a layer of innovation on top of cars.
Modern had built a layer of innovation and additional research on top of government investments
and R&D at places from Vanderbilt to the NIH.
GPS, DARPA, the Internet, the $6,500 EV tax credit.
The fact we're building out charging stations, all of these are subsidies such that Tesla can build
a trillion dollar or a six or $700 billion company. So if we want to have more Googles, we want to have
more apples, we need to make these forward-leaning investments and technologies that don't pay off for a
long time. The semiconductor or the Chips Act is one of national security. And that is whether it's
your toaster oven or an M1 Bradley tank, they're run on chips. And if a, if a, you know,
our supply chain, and the thing about it, just as nine women can have a baby in a month,
these things cost four and a half, five billion dollars, these chip plants to make. And we have
to have a steady domestic supply of chips. You know, something like a third of all chips are now
coming out of Taiwan or two thirds of a certain type of chip in South Korea. And no one's going to
make those sort of forward-leaning speculative investments unless it's the government. So I'm a big
fan of it. You can't let perfectly be the enemy of the good. I like the climate act at the end of the
day, we're going to reduce emissions by 40% by 2030, which I think is an enormous victory.
You know, I like the infrastructure bill. I like when government actually does things. So I'm a
fan of this stuff. We absolutely, you know, if you think about inflation, inflation is demand
and supply driven, too many dollars facing two few products. And the way you address the demand side
is you raise interest rates and the stock market goes down and people feel poor. That's an ugly way
to tame inflation. And you have to do it. But the way you address the supply side is you make
forward-leaning investments in investment in infrastructure. And one of the things we're doing,
which I think is really smart, is we're going to start taxing stock buybacks because instead of
inflating share- Thank goodness. Instead of inflating share prices, we're saying to companies,
no, we want you to make forward-leaning investments in innovation in people, property plants,
and equipment. So we have to, there's just certain things. The National Shoe Association that lobbies
on behalf of shoe manufacturers has figured out a way to tax shoes coming in from China,
such that we can support our domestic shoe-making capability.
and their reasoning has always been, if we go to war, we have to have boots on our young men and
women in uniform. All right, that's probably bullshit. Fine, they got it through. You have to have
chips. You have to have chips. So I'm a fan of the act in kind of these forward-leaning investments.
And just my last rant on this, you know, we're talking about these huge investments. What I find
really obnoxious is if the most patriotic Americans are veterans, and it ends up, and it makes
sense that the people invest the most in America are the most loyal. And anyone who has kids,
kids, you just irrationally love this thing, even if they're not that nice, because you made such an
enormous investment in it. And so veterans are the most patriotic. I find some of the least patriotic
people are the people who've benefited the most from America, and that is our tech billionaires.
And I find the general narrative is they shitpost America. Government should just stay out of the way.
Government doesn't get anything done. Really aggressive, mean, profane tweets against our elected
leaders. The FTC is corrupt. And it's like, boss, start an EV company in South Africa.
Why are you launching rockets out of Montreal where you went to school?
If you look at the Pacific coast, it's riddled with organizations, companies that have hundreds of millions of trillions of wealth.
And then what happens just above Seattle, it stops.
There's Lulu Lemon north of the Canadian border and that's about it.
And then when you hit to Qualcomm and La Jolla in America in San Diego, it stops until you get down to Mercado Libre down in Buenos Aires.
And yet these tech billionaires who have benefited more than I think almost any cohort in America are their first ones to shitpost America.
I just think it's obnoxious.
I agree with you.
And look, I come into this conversation with a license plate that says Elon fan because I got it a long time ago.
I'll put it at that.
And it was my wife's idea.
But it really.
That's your license plate, Elon fan?
Yeah, yeah, it is.
And people take photos of it all the time.
Yeah.
Yeah.
I'll send you a picture of it.
ridiculous. It's objectively ridiculous. But it really pissed me off when he goes, oh, man, the taxes
in this place where I built this company and did all these things and took advantage of all the
infrastructure of California, I'm going to start talking about how everyone here is a Libtar because
I can't make them work in the parking lot in a tent for 20 hours a day. I'm going to move because
I don't want to pay the taxes that built the infrastructure that allowed me to build this company
in the first place. And I get the argument. I just think it's bullshit. I just think it's bullshit.
Well, I mean, yeah, we're reading each other's material on this. And then, so let's be honest,
Elon is a genius and he deserves to be worth $100 billion. The question is, should he be able to
take that $100 billion and piece out to Texas and pay a lower tax rate on it? How does California
continue to produce graduates of the University of California and that culture of innovation
and the roads and the hospitals, if the people who benefit most are allowed to take their capital
gains somewhere else and pay a much lower tax rate. There's a VC who moved from the Bay Area to
Miami. And the first thing they do when they leave is they start really the criticizing local
government. And I just wish they were more honest. I would just wish they said, look, I would rather
move to a low tax domain because I'm about to register an enormous capital gain. And,
you're allowed to do that in America. If you move, you're allowed to take advantage of low tax domains.
But all of a sudden, it just about the time someone has an enormous capital game, they're about
to recognize, they start getting really upset about local government. Yeah. I find it's like,
do you really think you're fooling us? It didn't seem to bother you for 20 years when you were
building this company. Yeah, I agree. Look, I understand the domain shopping. I understand the impulse
to not want to pay high taxes. I completely understand that. And I agree that it is okay.
in America, allowed in America to do this. But you're right. It's the disingenuous part of going,
you know, I just can't believe fill it in, whether it's a legitimate gripe with the homeless
situation in San Francisco, to the taxation, to whatever it is in the area, to whatever,
your gun rights. I mean, those are valid criticisms for many people, but the timing is a little
interesting that you suddenly wanted to have different kinds of conversations around guns in
America right when your stock vested. What a coincidence that you started thinking about all that,
the month and a half or three of the year that all of your shares in Uber started to vest.
What a remarkable coincidence that is. That's what really grinds my gears, I suppose.
You said it's never easy, and I take, I always drop this quote. People think I'm really smart
when I do, but when I do it online, I got to credit you. In America, it's never been easier to
become a billionaire, but it's never been harder to become a millionaire. Talk to me about
this. It's a bit counterintuitive. And I must be doing great because I'm nowhere near a billionaire. So
I'm doing it right so far. We've shed people from the middle class, but we continue to produce
billionaires and everything we do is, or most of our policies do a couple of things. One, we have
decided that we want to transfer wealth from young people to old people. Over the last 40 years,
the percentage of wealth that people under the age of 40 command has gone from 19% of GDP to 9%.
And there's these accepted things that are part of American culture that are just transfers of wealth from young to old people.
The two largest tax deductions are mortgage interest rate and capital gains.
Who owns homes? Old people. Who rents? Young people. Who makes money off of stocks and dividends and selling assets?
Old people. Who makes their money from current income? Young people. So we've decided that young people who are making their money with sweat and renting should pay higher taxes than older people.
seniors are about to get their largest increase in compensation in history because they have a cost of living adjustment in social security.
There's no such adjustment taking place for young people.
The wealthiest generation in the history of the planet is also the one that gets the greatest reallocation of capital called Social Security, which is a trillion and a half dollars a year.
So we have decided that young people should transfer money to old people.
And it's not a surprise.
is 50% of America is under the age of 38. 5% of our elected officials are under the age of 38.
Our elected officials get older and older every year, a quarter of them are over the age of 70.
And the first two states we go to to elect a president are very old and very white.
So we end up with policies that favor the old and sometimes aren't as empathetic to people of color.
We are becoming slowly but surely a nation that caters to this one group of people.
And Social Security was a very successful program, but I would argue we have gone too far.
Even when we're bailing out people under the auspices of COVID, the PPP program, we create a cartoon of a cupcake bakery owner.
The reality is the millionaire next store owns a carwash or several car washes.
The wealthiest cohort in America are small business owners.
And we decided to put $700 billion in their pocket.
When I was, I have an ed tech company raised $37 million.
we could have got $270,000 in the PPP program. CFO came and signed here, here and here. And my board to
the credit said, we're not going to do this. We don't need the money. Everybody on this board is rich.
You raised a shit ton of money. We're just not going to do it. So everything we do is kind of this
transfer from old to young. And the scary thing about it is we act like it's just a natural state
of being. Now, these are conscious decisions we have made. In addition, we just haven't invested,
reinvested in the middle class. We have seen it.
shrink. And what we do is once you hit 99 percentile, once you get to kind of three, four,
$500,000, what we decide is we're going to start taking your taxes down. And there's a bit of a
myth if you look at the data or the conventional wisdom isn't as accurate, as you might believe.
And that is if you look at taxation policy, lower income people and middle income people,
haven't seen their taxes go up, but they haven't seen them go down either. They're sort of where
they are. Now, if you layer in things like consumption taxes and sales tax, you could argue their
taxes have gone up and things like education and housing and energy, depending on the era,
go up or down or food prices. And especially lately, they've been going up, which has hit
low income people especially hard. The people who really get screwed are people, no one feels
sorry for that. And it's what I term as the workhorses. And that is you make $300,000 to a million
a year. Your wife is a lawyer. You're a chiropractor. You got great certification. You're played by
the rules. You're really good at what you do. You're killing it or you think you're killing it.
$800,000 a year between the two of you, right? Rounding third base. In order to make that kind of money,
you got to live typically in a big city and what is typically a blue state. You are probably being taxed
48 to 52 percent. Now, no one feels sorry for those people because they have a lot of money and they
live good lives, but they don't have enough money to, quote, and go get into, because they have to live
in San Francisco or New York. They typically don't have the kind of capital or enough money to save
such that they can start making forward-leaning investments in alternative investments or stocks and bonds,
which get taxed at a lower rate.
The people, once you hit 99% and you start going to 99.9.9, your tax rate actually goes down.
So relatively speaking over the last 50 years, the group that's got hit the hardest are actually
the workhorses. The people who make really good livings, they make enough to get into the top
current income tax brackets, but they don't make enough to go to sort of the, you know,
Your taxes plummet.
I'm an entrepreneur.
When I sold my business L2 in 2017, the first 10 million of proceeds were tax-free.
Wow.
That makes no fucking sense.
No.
That makes no sense.
And since then, I have been able to get the majority of my income from recognition or capital gains on investments.
So my tax rate is lower than the people who are working for me at my firms because I get
most of my income from capital gains.
these are concerted decisions we have made. And that is, we've said, okay, once you get to call it,
what I'd say, like for me, getting to a million dollars was tough. But I think if you work hard,
you can get to a certain level of income. But getting to one million or getting to be a
millionaire was pretty hard. It was a grind. Once you got to a certain level, it just became a
rocket ship. And so it feels to me we should invert it. We got to make it much easier for people
to get to 100,000, 500,000, or a million, I don't see why we have taxes for anyone paying
under, you know, 60 or 70,000 or 70,000. We've got to get, you know, people, education,
the people who are real, I don't think anyone has a birthright to be in college, but get them a low
cost, you know, a reasonable cost of education, help people get to financial or economic
security. And then I'm for going back to where we were in the 60s and 70s. I just don't think
there's any reason why we need people worth $200 billion. I don't see what that does for
society. I'm not saying you robin hood it and you show up and just take their money away,
but the fact that they're paying lower taxes than even the workhorses at 7 or 800,000 a year,
that just makes no sense. I don't see what value it's adding to society. And I can also tell you as
an entrepreneur, I have never known what my tax rate is. So the notion that people would leave the
country or would get lazy and not start companies, I couldn't tell you what my tax. I've started nine
businesses. I have absolutely no idea what the tax rate was when I started.
So I think we have, with our tax system, with our economic policies, we have decided,
let's let people, let's have it be the hunger games until you get to the 99th percent.
But once you get on the gold medal stand, we're going to give you the bronze and silver
metal.
Yeah.
It's interesting.
That argument I hear all the time.
People are going to leave.
People are going to move.
You guys just talked about people moving from California to Texas.
What are you talking about?
You're arguing against yourselves.
It's not necessarily that, right?
People are still going to build businesses in the places that have the infrastructure.
structure to build that business, I am not going to work less or do less because of my tax rate.
I don't even, same as you, I don't even know what my tax rate is.
They usually tell me after the fact because it's so damn complicated when you have a business
and you're doing what you can, which by the way, the tax code, that's a whole thing we don't
really, I don't really want to get into.
That in itself is kind of a tax on the poor because I have a whole team of people that create,
I have a whole team.
I probably shouldn't admit this, but we're talking about it.
and it's not my style to hide anything.
There's a whole team of people that go,
so you start this entity,
and that is a different financial tax year than this one,
and you move this over here,
and this is called a management company,
and it moves this,
and then when you do that,
and you make this charitable deduction over here,
and you can write this thing off,
and I'm thinking,
I bet my dad, who's a decent investor,
but worked at Ford, his whole career,
has no idea how this works,
has never hired anybody to do anything like this
because he just pays taxes on what he got from Ford,
and the rest of it went into the market,
slash, into my mouth,
and into my college tuition fund, and that's it. And if you don't have that team of people,
you pay more. And I pay less. And it doesn't make any fucking sense. You're right. At none.
Complexity is a tax on the poor. Our tax code's gone from 400 pages to 4,000. Wow.
The government, over time, regardless of calls for inefficiency or efficiency,
the government's about 23% of GDP. So logically, our taxes should be on average around 23%. And we fund a lot of
it with our deficit. So technically, it should be about 20 or 21%. So if you charge people who made
over a million dollars a year, call it 30%, you'd be able to probably have a flat tax across everybody
else of around 15%. But here's the thing. When you can navigate by Starlight, you want to run your
races at night. And so what the rich do and what corporations do is they make massive investments
in lobbyists such that they can create complexity around the tax code that only they can navigate.
what you said resonates with me. The brightest woman I deal with is a woman named Lucy Lee,
who works for a big law firm and charges me $1,900 an hour to basically figure out the most
of tax-efficient strategies, and they're really complicated. And people who are lower income or middle
income or even the workhorses don't have those sorts of resources. And what's happened? There's
been automation at the IRS, but the only tax returns they can automate are lower and middle-income
tax returns, which aren't that complicated. So guess what? Lower and middle income people are being
audited, but really wealthy people who require very complex or a lot of resources don't get audited
because the IRS doesn't have the funding. So we've just sort of engaged in this. We want to tilt
as much money to the already rich as possible. And when you have a middle class that's shrinking,
you're not going to have a prosperous society. And when you have this sort of income inequality,
it always fixes itself. It always self-corrects, which is the good news. The bad news is that the
mechanisms for correction, Oro's one of three things, war, famine, or revolution. And I would argue we have
some form of all three of those things right now. Look, the American dream used to be work hard and do better
than your parents. But today, and maybe you know this off the top of your head, I want to say that a 30-year-old
or somewhere around that age is not doing as well as their parents were at 30. And so now
the new American dream is either to be, I don't know, to be an Instagram influencer,
or YouTuber slash born rich in the first place and not have to worry about it? I don't even know,
but I do know that it's sort of broken, right? My parents wanted my life to be better than theirs,
and it has been, but that's just not the case for a lot of people that I grew up with.
Yeah, your data is exactly right, and it's a chart in the book. And by the way, the fact that
young men and women at 30 aren't doing as well as their parents were at 30, that has never happened
until now. That's the first time in the history of the U.S. And when you think about,
the compact people have with a system or a government, that's kind of the basic compact,
is my kids will do better than me. So what does that mean? That means more than 50% of young men
under the age of 30 are living with a non-romantic partner. They're living with their parents,
usually. In addition, if you really want to zero in on the cohort that's not doing well,
it's young men. Young women are actually holding their own, and single-parent households or outcomes
aren't any different. Men, it's different. In single-parent households, they don't do as well.
And there's really scary stats, Jordan, are that for every one male graduate of college over the next five years, there's going to be two females.
And I think, well, that's not, I mean, okay, fine.
If women are getting into college seven to ten high school valetorians or girls, then fine.
The men have had a 400-year head start.
It's time.
We freaked out, understandably, and created affirmative action for women when it was 40, 60, women to men in college.
It's not going to be 6633 in terms of college grads, women to men.
But no one feels sorry or feels as if there's a need to help young men because they have had incredible
advantages over time. But it creates all these knock on effects. For example, marriage rates are
plummeting. And one of the reasons is marriage has become sort of a luxury item. It's expensive.
Low-income men have no mating opportunities. And essentially women, and we don't like to say this on the left,
but women mate socioeconomically horizontally and up, men horizontally and down. And when there's no
economically or emotionally viable men available. Women aren't interested in mating with them. A female
college graduate does not want to mate with a guy who's not a college graduate. And so there's this
massive imbalance in mating. And it really goes parabolic and online dating where now more than
half of people meet because people aren't meeting at work. And the problem is if you looked at mating
with a genie coefficient, which measures variance, mating inequality on Tinder is more unequal than income
inequality in Venezuela. What do I mean by that? Oh, no. Really? If there's 50 men on Tinder and 50
women on Tinder, 46 of the women will show all of their attention to just four men, usually based on
his ability to signal not only current resources, but his ability to garner resources in the future.
So if you live in New York, you went to MIT and you're working at KKR and your Rolex accidentally
shows up in your profile picture, you're going to get just a massive amount of inbound interest.
that leaves 46 men vying for the attention of four women. And the thing about meeting in person is
there's vibe, there's pheromones, there's humor, there's all sorts of kind of the magic and mystery
of why we are attracted to people. When it gets two-dimensional, it just comes down to resources,
you end up with what I call Portia Polygamy. And that is 10% of the men get 90% of the mating
opportunities, which by the way doesn't catalyze or encourage long-term relationships and also
encourages a lot of bad behavior. The bottom half of men are totally shut out of the market.
They have absolutely no mating opportunities. You think, well, okay, women don't have a responsibility
to service anybody. I agree. Most of my friends in college are having sex with other men.
I'm not suggesting they have an obligation to enter into relationships with people they don't want.
But what you end up with is the most dangerous person in the world, and that is a broke and lonely
young man who's not attaching to work, not attaching to school, not
attaching to a relationship. The most violent, unstable societies in the world all have the same
thing, a disproportionate amount of young men who are lonely and broke. And we are producing way
too many of them. We're also producing men who are not emotionally viable. They're alone.
They have no guardrails. They're living at home. We have this unbelievably terrible experiment,
unsupervised experiment in porn that creates unreasonable expectations around a relationship with a woman
and also decreases their mojo to go out and actually make their own bad porn.
Online dating is just a little shittier for all women because I think a lot of young men
who don't have prospects are more prone to misogynistic content and hold women responsible
for their failure socially.
They're less likely to believe in climate change.
They're much more likely to believe in conspiracy theory.
They're much more likely to engage in all this nationalist bullshit.
And also because of sexist tendencies, women have been graduating from college in greater numbers
for the last 40 years, but only 28% of our elected representatives are women, because I think
as a species, we incorrectly conflate height and voice tenor with leadership capability.
So you have this disproportionate number of our leaders who will want to get reelected
by catering to this disaffected, angry group of young, uneducated men.
And it leads to Trump rallies where people are making QAnonan gestures.
QAnon, yeah.
QAnon, excuse me, QAnon.
QAnon?
Oh, man.
Got to clean up that sound bite.
You're the right one. I did it wrong. It's Q&ON. I'm the boomer. It doesn't know how to do this stuff. But what you end up with is presidents who make incredibly misogynistic comments and the crowd goes crazy because there's too many young men who hold women responsible for their shortcomings or for society has failed them. So the under 30 failing thing is a narrative. And we need to level up people under the age of 40 with programs that start to restore their opportunities and economic viability. But the group that is
fallen furthest fastest, hands down in our society is young men.
Yeah.
This is the Jordan Harbinger Show with our guest, Scott Galloway.
We'll be right back back.
Thank you so much for listening to and supporting the show.
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Now for the rest of my conversation with Scott Galloway.
That scares me because I assume most mass shooters fit this kind of profile.
I'm not saying every shooter or school shooter is this, but it seems like there's,
I would imagine there's overlap big time between guys who have violent attacks and go on to
kill a bunch of strangers and these types of, not only that in-cell culture,
but just the difficulty mating, bored, lonely, less educated.
Am I onto something here?
Do you have any data on that?
So there's some nuance here, and that is when you hear about a mass shooter,
you know who it is before you know who it is.
You know what's a young man who was not connecting to school, not connecting to it.
And unfortunately, the talking point is, well, it's not about guns.
It's about mental illness.
Or it's not about men with a lack of opportunity.
It's about mental illness.
And the reality is that only about 4% of violent,
crimes, would the individual be classified as mentally ill the day before? And the majority of mass
shooters would not be classified as mentally ill the day before the action. Mentally ill people
are more likely to be subjects of violence than the perpetrators. Now, in terms of incels,
what we have is young men, their brain, their prefrontal cortex doesn't grow as fast or doesn't
develop. They're much more risk aggressive. They think they can get social status by doing these
acts. They're much more comfortable with gunplay, so they're much more dangerous. But we're
We have to be careful of his profiling, and that is just because a young man's an introvert,
just because he's not socially skilled, just because he's not dating, doesn't mean he's going to
pick up a gun and head into a university or head to a school. So there's some danger around
talking too much around their tendency towards violence. But at the same time, the attack on Salman
Rusty, it wasn't about the fatwa. It was about a young man living in his mother's basement.
And until you have more opportunity for young, the question is, well, what do we do about it?
And I'm not sure you want affirmative action for men because it would become too politicized and too
much of a political hot potato. But if you massively increased opportunities for vocational
certification, if you massively increased freshman enrollment opportunities at our great public
universities, leveling up young people to begin with, lowering their taxes, increasing investments
in them would disproportionately help young men who on the margin have,
fallen off the map. And at certain schools in the Northeast, there's petitions from the women
saying we showed up at 7228 women of men here. We didn't apply to an all-girls college. And so we need
more emotionally and economically viable men, but there's no doubt about it. Young men who have
nothing to lose get violent and they crave volatility. And so people say, well, and there's some truth to
this to say that young men need more help and we need to do more young men or they'll be violent
is a form of repackage violence. And I think there's some merit to that argument. What I'm suggesting
is we need a massive investment in young people, and we need to stop the illusion that we're doing
nothing but transferring money such that Nana and Pop Pop can upgrade from Carnival to Crystal Cruises.
Enough already. My generation has soaked so much money from the young, and it's creating all sorts
of terrible outcomes, both in terms of ability to form relationships, and specifically, we need to
produce more economically and emotionally viable men.
There's so much of this, and it seems sort of daunting.
I think the simplistic argument is, hey, women don't do this because when they feel shame,
rage, whatever it is, they don't turn to semi-automatic weapons to gain that stance.
So, come on, ladies, arm yourselves.
Was that not your point?
Never mind.
But there is, just to give equal opportunity to how tough it is for women, when social went
on mobile in 2013, you immediately saw a skyrocketing rate.
and self-harm and depression and suicide attempts among girls.
The number of hospital admissions, and this isn't self-reported, this is actual hospital admissions
for self-cutting, has gone up anywhere between 60 and 120% among girls.
And what you have with social media is you have, basically, you're presented with your
full self 24 by 7.
And the teen brain, just as it's coming online and understanding social status, but it doesn't
have the ability to modulate, it doesn't have the ability to not take certain actions,
as seriously as more seriously than they should.
So you have all of the downside.
You have all of the emotional receptivity and insecurity,
but the inability to modulate it.
And boys bully physically and verbally,
girls bully relationally.
And we've put these nuclear weapons in their hands
with phones with social media.
And I set it on CNN, and it got played on Jimmy Fallon a late night.
I said I'd rather give my 15-year-old kids
a bottle of Jack and a bag of marijuana
than an Instagram account.
This has been a disaster, especially for girls. And you see data like between 8 and 12 percent of
British girls report specifically Instagram being a cause of their depression. And it's not the only
cause, but it's definitely one of the roots. And amateur statisticians will say, well, correlation doesn't
equal causation. Well, actually, if you go through as my colleague Jonathan Haid has done and eliminate
every other cause, correlation is causation. So we have found, or there has been period
review research now that shows when social went on mobile, there was an enormous uptick in teen
depression. As a parent of two little kids, I also worry about this. You know, I've largely
sort of weaned my, I don't check Instagram other than my DM inbox for show fans. I don't
mess with most of that stuff. I don't even have a TikTok account. So it scares me having a
nine-month-old daughter. I just hope we get a handle on it by the time they're old enough to
even use this stuff because it is terrifying. I do see the effects on even healthy, emotionally healthy
women and men, for that matter, who use this stuff. It's just a, I haven't seen it be good for anyone
other than people who've used it to make a living, for example. And even for them, sanity-wise,
not great. Only an economic boon. I'm curious if you feel this way, because you have a big
profile on social. It's been hugely economically beneficial for me. It's a channel for me to
put my thought leadership out there, get attention to my books and my content. So I would argue,
and I've argued for this, that Twitter should charge people like me and you with a certain following
a subscription fee.
And that way, they wouldn't be as reliant on advertising.
They wouldn't feel the incentive to lie about the number of people on the platform.
They wouldn't allow fake accounts.
Their algorithms wouldn't incentivize heinous foul comments to create a lot of engagement.
But I've economically benefited.
I would argue that when I've had sort of 10 kind of mental health scares, when I say scares,
I've just been really down for whatever reason.
I would say somewhere between a third and a half of them have been probably motivated by Twitter.
And that is, somebody comes after me, says something that I find really offensive or incorrect or not accurate, and then a bunch of other people weigh in.
And I respond in a childish man, and there's this back and forth.
And it just takes an enormous fucking toll on me.
And I should be adult enough.
And then when I get really upset is like, I mean, Jesus Christ, I'm a 57-year-old man that can't modulate this shit.
What's going to happen to my 15-year-old boy?
But I think like if I can't manage to the extent I'm like the ability of my mental health on these platforms, what the hell is happening to kids?
I'm with you on this.
I don't check my YouTube comments because 90 plus percent of them are either just brain dead nonsense conspiracy stuff or just horrifically mean for absolutely no reason.
Like it could be the shirt I'm wearing the video, the lighting that makes my forehead look larger or whatever.
And some of it's funny, right?
Like if you're going to say Jordan has a five head, that's funnier than saying Jordan has a big forehead.
I get that.
That's objectively funny.
But a lot of it is just like really kind of almost like sick aggression.
And it doesn't make any sense.
So I stopped reading all that stuff.
Twitter, people try and come after me.
I'm quick to block because I know I get sucked into it.
There was a time.
This is a few months, several months ago, actually a couple of years ago now,
I was sitting with my baby son and he was looking at something and I was feeding him.
and I found myself checking my phone to see if that a-hole who had sent me that mean thing
had replied to my retort, and I thought, this is, if I had to pick something that is the biggest
waste of my time in my life during a precious time, this is it.
And I immediately cut that crap out.
But it's very difficult.
And again, yeah, I'm 42.
I'm not into the social media thing.
You use Twitter a lot more than me, and you have more insightful stuff on there.
I decided these are inboxes now.
These are inboxes for DMs from fans.
That's it.
I'm not going to check the rest of it because I can't help myself.
And yeah, so what is a 15-year-old boy or girl going to do when they don't have the presence
of mind to say, you know what, life is bigger than this?
Because it's not for them.
It's not for them bigger than this.
Their whole class is on there.
All their friends are on there.
So what happens when someone posts, oh, you're, you know, so-and-so did this bad thing or
it's embarrassing status-degrading thing with this other person?
That is their life.
And they can't just turn it off because nothing else matters as much to.
them. I have other things that do matter more. And that was the only reason I could tear myself
away from it. So yeah, it's freaking terrifying. And you can't just ban them from it. That's not
going to work either. They're just going to hide it from you. Yeah. I didn't even know my son
had a snap account until after a year he'd had it. But I don't understand. We age gate marijuana,
pornography, R-rated movies, the military, but we don't age gate social media. I just don't see why
any 14-year-old needs an Instagram account. Again, the illusion of complexity. These are difficult
problems. We couldn't stop a 14-year-old if we wanted these fake bots. We can't stop it. It's like,
okay, Amazon gets critic bombed on Lord of the Rings and also She-Hulk. She-Hulk attorney at law.
Great new TV show. A bunch of people, bad actors, fake accounts weigh in and start bombing
the Lord of the Rings and take their rotten tomatoes or their ratings down to 30%. They have an
economic incentive to not have fake reviews. They take down the review page. They use AI, some sort
identity verification, and 48 hours later, they turn it back on, and now it's real reviews.
They figured it out in 48 hours because they're economically incentive to figure it out,
whereas Facebook and Twitter like can't figure it out. Election misinformation, these are big
problems, Jordan. We can't figure them out. They kick one account off, the real Donald Trump,
and somewhere between 30 and 60 percent of election misinformation goes away overnight.
So these problems are absolutely solvable, and that's kind of the major theme of the book.
We have enormous problems. That's the bad news. Teen Depression, income inequality, failing young men,
a lack of respect for our institutions, a lack of appreciation for how wonderful it is to be American.
And the good news is they are all fixable. And we have been told they're more complex than they are.
So big companies can continue to delay and obfuscate because we're not talking about the realm of the possible.
We're talking about the realm of the profitable. So they want to make it the realm of the perplexing.
We can fix all of these problems. And the notion that we can't, this bereft feeling of resignation in our society, is really the most dangerous thing. We can absolutely fix social media. We can turn back teen depression. We can make income more equal without hurting the economy. We can give young men more opportunity. We can create more economically and emotionally viable young men. We can recognize how wonderful it is to be American. These are all things we can turn around.
and just like come as a total prostitute. I didn't call it lost in America. I call it a drift.
We can see land. We've been there. We know how to get there. We just have to have the will.
We just got to start rowing in unison in the same direction here. These problems are all solvable.
In the time, the short amount of time we have left, I want to deliver some ideally good news.
I always like to end with that because otherwise it's a little daunting. I worry we're headed for a recession.
I know that's very insightful and prescient, depending on when we release this. It's either going to be
really obvious or will still be pretending the sky is falling. But recessions are usually necessary
shocks to the economy. They have other advantages. I came into my legal career in 2007, just before
everything imploded 2008. It was one of the best things that ever happened to me because,
one, I stopped being a lawyer and I didn't even try to look. Well, I shouldn't say I didn't try.
I barely tried to look for another job that I didn't want. I went all in on radio, went all in on
podcasting. Look, disclaimer, sample size of one and all that, but I think there's something,
there is something to joining a workforce in a recession or starting a business in a recession.
There's something to that. What do you think? There are plants, I think they're called pyrophilic
that don't germinate unless there's a fire. The reason I'm economically secure is,
one, I've sold, I've built and sold some businesses, but the primary reason is I took most of my
money in 2009 as I was coming into my prime income earning years and I put it in.
into these two stocks, Apple and Amazon.
One's up 1100%, one's up like 2,200%.
And the reason why they're up 92200%
was when we hit the great financial crisis of 2008,
we didn't pump the economy full of ice cream and steroids
like fucking Elvis at 42.
We said, no, we're going to let stocks fall.
Recessions is described by Jamie Diamond
or something that happens every seven years.
When you bail out every small business owner
during the pandemic, all you're doing again
is robbing opportunity from a young person because that 45-year-old or 55-year-old
that might lose their restaurant, and I'm not saying it's not tragic, but you have to let the
gale force winds of disruption howl. When that business goes out of business, the 28-year-old
with a better business comes in and gets that business for pennies on the dollar.
All we're doing when we prop up with steroids and ice cream, business isn't an economy.
Our economy I would describe as the Elvis economy right now. Let's use drugs to wake it up.
let's use drugs to put it to sleep. It's all about financial engineering. You know what? Let
businesses go out of business. Why the fuck are we saving Delta Airlines? Amen. Yeah. Airlines have gone
bankrupt 63 times. It's not like the planes crash. Someone else comes in and says, all right, we need to
rethink how we approach airlines. They buy it for pennies on the dollar. And a new generation of
entrepreneurs make a lot of money. Young people should have the opportunity to buy Brooklyn real estate
for a thousand bucks a foot instead of two thousand they should be able to buy Apple they should be able to
buy sales force at good prices but instead it's like no no no no we've decided the NASDAQ getting cut and
we've decided a million people dying that's tragic but what would be really horrific is if we let
the NASDAQ go down everything we do is how do we keep the current rich rich you need churn you need
to give young people opportunity and some of that opportunity quite frankly is disruption we should
have given money to consumers, not to businesses, and let them decide what businesses survive.
I think our economy is probably going in a recession. And guess what? That's not the worst thing in the
world. I remember learning at my LibTard School of the University of Michigan back in the day,
in a healthy capitalist economy, the capital is at risk. That's the point, right? The competition
spurs the innovation. The disruption creates the winners and the losers. But it's like in America,
those who have benefited from, they got lucky early on. Now we're
stifling creativity and competition, whether we mean to or not, what we don't want to do is
lose, but what we're doing is we're stifling. We're protecting and rewarding existing shareholders
while diminishing opportunities for future innovators. And that's the opposite of capitalism.
America used to be the best place to get rich. It's become the best place to stay rich.
I had some piffy thing, but I don't.
Noted. Noted. I like that. That was better than my pithy thing, and I just decided not to put a cap
I think that's what happened there. Anyway, but yeah, bailouts, what did Delta get? It was like
billions of dollars. 50 billion all around, I think, but Delta Airlines, look, I'm a shareholder,
so I know I'm arguing against my own interest, but that CEO, he's doing okay. That guy did
pretty good every year during the pandemic. We basically chose to bail that guy. We chose to buy that
guy another house in Martha's Vineyard instead of getting health care for veterans or paying for
vocational schooling for disadvantaged kids? Yeah, it's so obnoxious. On the way up, they're all
rugged individualists who say we should have lower taxes. We need to reward the entrepreneurs,
the innovators that pull themselves up by their bootstraps. And then shit gets real in a pandemic.
And by the way, over the last 10 years, pre-pandemic, they'd spent 97% of their free cash flow
on stock buybacks, which artificially inflate the stock price. Why? Because the majority of their
compensation comes from options on stock.
that three CEOs, the largest airlines, had paid themselves about $150 million, about $130
of it in stock compensation, and then she gets thrown a pandemic, and they're out of money.
They didn't save any of that money, and it's like, we're in this together.
We're in this together.
So when you have capitalism on the way up and you have socialism on the way down, you don't
have either of those things.
You have cronyism.
And the fact that we were bailing out, and by the way, it wasn't $50 billion.
It was $700 billion on PPP.
Oh, God.
I didn't realize the bailouts.
I thought the bailouts were around $50 billion.
for a bigger company? I don't know where I got that data.
$700 billion for PPP program, okay?
Those numbers are so big, they're hard to imagine.
What if you take in their 120 million households in America?
What if you take in the poor 60 million, the bottom half, and said, all right, $700 billion,
here's $15,000 given to every household below the median.
If you're in the top half, you've done okay, figure it out.
Bottom half, here's $115,000.
What would have that have done to the economy?
What would that have done to child poverty? What would that have done to veterans? What would that have done to the homeless problem? What would that have done to diabetes in lower income homes that disproportionately are suffer from obesity? Can you imagine what would have happened to are the health of our nation? If we had taken that money instead of bailing out Shake Shack or fucking Spirit Airlines, we had just given $115,000 for the same amount of money. And by the way, I'm not even sure. That's a good idea. But what if we had given $115,000?
to the poorest half of U.S. households for the same cost. Would we be in a better place right now?
It's so hard to say. I mean, I'm usually not one to just say, like, cut them a check and see what
happens. But that's what we did with businesses. So maybe it's just not a good idea to give
that kind of thing away without a little more scrutiny and oversight. It's hard. I'm just not an expert
in this area. You know, Scott, I love these conversations. I realize you have to go. I do want
to be you when I grow up except you are me with more hair. You just have better hair.
You got me on the punchline. Thank you so much for coming on the show. I really appreciate it. The book is a drift. We'll link to it in the show notes. It's a lot of pictures so people like me can read it really fast. And if you're not a reader, this is the book for you. It's all charts. There you go, man. And hey, congrats on your success. I love the fact that you're killing it and you have kids. You're exactly the kind of person that should be having kids. And I really enjoy watching your success.
Hey, it's kind of you to say, man. I'm looking forward to meeting you in person at some point. Whenever we try and do these in person, we're on opposite continents. We'll make it happen at some point.
That'll happen. I look forward to it.
Here's a trailer for another episode of the Jordan Harbinger show that you can sink your teeth into.
Most of the people, young people I deal with, envision themselves in kind of the top economic class, or at least aspire to it.
Two basic rules. Get certified and get to a city.
I know, of course, most people want to be in the 1%.
You know what? Actually, I take it back. I think now most people want to be in the 0.1%.
They just think that's what the 1% is.
100%. 100%.
The myth of balance is a myth.
And the other big myth is this notion that you should follow your passion.
And the notion that you should follow your passion is dangerous.
Because most passion sectors are over-invested.
If you want to open a nightclub, go to work or vogue,
or play professional sports or music, just recognize.
You better get a great deal of psychic income from those things.
Because the monetary income relative to your effort will be dramatically lower than other asset classes.
Your job is a young person is not to follow.
your passion, it's to find out what you're good at and then invest the time, the grit,
and the energy to become great at it. The accoutrements that follow being great at something,
status, respect your colleagues, money, access to better health care, the ability to
take care of your parents and your kids, you will become passionate about whatever it is
that lets you do those things. Happiness is love, full stop. So the depth and number of
relationships across work, family, and friends is the best practice around happiness.
Again, this is one of our most popular episodes. Scott has a bunch of great advice, whether you're
young or old and you want to live in rich and happy life, whether that means economics or not.
And that's episode 204 with Scott Galloway, solving the algebra of happiness here on the Jordan
Harbinger Show. Check it out. I always love conversations like these. Scott is a really amazing
thinker, really, really great writer. Always glad to have him on the show. I mean, the writer,
okay, fine, this book has a lot of charts. Like I said earlier in the conversation, kind of a cheat.
Not sure how he took that one. He did laugh, but was it a chortle? Was it a real laugh? Anyway,
a few notes, and I'm cribbing a lot of this from Scott's new book. He did say it best.
Productivity is an economic measure of efficiency, the ratio of output to input. So U.S.
productivity, that has increased at a remarkably steady rate since the 1950s, meaning we keep
getting better at getting more value out of our labor, out of our equipment, out of our raw materials.
From 1950 to the mid-1970s, so our parents' generation, depending on who you are and when you're
listening, average compensation for workers kept pace with productivity, meaning the benefits of productivity
gains went to the people actually doing the work. Since then, productivity and wages have decoupled.
What the heck does that mean? That means that while the value of our output has kept climbing,
so we're getting more out of less, the compensation of our workers has stopped reflecting that.
So between 1973 and 2014, net productivity, again, remember, that's the measure of efficiency.
That grew by 72%, but hourly worker compensation grew by 9%.
Now, this left worker compensation at less than half of what it would have been if these two things
had stayed in line.
In other words, our nation kept winning, but our workers only got to cash in half their chips.
started going somewhere else. Now, this is not only unfair. It can be dangerous and destabilizing to the
country. Again, this is where people who are like on the left are like, wait, I think I agree with you.
And people who are like on the crazy right wing are going to be like, you're a communist. This is a
problem. Because while the elites ran, and I'm fully aware of the irony that it's me saying this,
the rest of the nation crawled. The bottom 99% of Americans experienced wage growth that was nearly
eight times slower than the top 1%. That makes it really hard to build wealth. It makes it impossible
to enjoy the upward mobility that our parents had. And look, I'm all for, to the victory of the
spoils and capitalism and working hard and getting the rewards of that. The problem is now we can
work hard and not get the actual rewards. Capitalism itself is rife with failure. I don't mean
the system is a failure. I mean that capitalism, when it functions best, has a ton of failure.
That is actually one of its best features.
When a restaurant goes out of business, the pain of that loss has to be balanced against the opening that it gives a new chef who can finally afford to get a freaking lease to bring something better to the neighborhood that's a better fit.
A decline in apartment rents means that young people can actually move to a city and they can bring their energy and their ideas and their culture to a larger market.
change always involves and entails risk because in a dynamic economy, accumulated capital can be lost.
So it's natural for winners to want to arrest the pace of change, to shift from offense to
defense once the score is in their favor. I get it. You're older, you've made a bunch of money.
Wait a minute. I don't want to pay all these taxes. Let young people do that. Well, I don't want to
give up my competitive advantage. But doing this is short-sighted. It's actually detrimental to the long-term
health of society. You got to let the gale of creative destruction blow. And this is true, whether you're
on the left wing or the right wing, you're going to disagree with some of this for different reasons,
but it's problematic either way. And if I were you, I would strongly consider taking a hard look in the
mirror if you disagree with that statement. And I think the problem is a lot of younger people
are going to agree with it. And a lot of older people who are entrenched are probably going
to disagree with it. And that is problematic for society. Now, shifting gears a little bit.
We mentioned earlier in the show, I think it was a throwaway comment.
marriage rates are way down. So why does this matter? Who cares, right? Marriage is actually a powerful
institution. It gives us a partner, economically, emotionally, logistically. Two people simply
form a more efficient household and build a stronger foundation that consistently proves to produce
better outcomes for children. Now, look, if you don't want to get married, you don't want to have
kids, all that stuff, fine. A household of unmarried parents makes just two-thirds of the income a married
couple makes. Now, this is not a moral judgment. Okay, this is simply an economic statistic.
Married people also have better health insurance, as do their kids. That's something we can also
fix by law, of course, and greater access to social networks via their spouse. You arguably get that.
Just shacking up with somebody, fair enough. So not surprisingly, married people also tend to live
longer. They experience fewer strokes and heart attacks. They have a lower incidence of depression.
So this is something to look at. And again, not a moral judgment, simply statistics. We can probably
navigate around what we mean by marriage and define certain terms, things like that if we need to,
but we need to build a society that either rewards that less or we need to figure out how to
make that happen more. I am not here to suggest which one of those is correct. Where we are headed
doesn't depend on the conductivity of Silicon or the depth of the Arctic sea ice. It depends on us,
and it depends on what we do tomorrow and what we do the next day. What's singular about this moment
is the scope of possibility. America is more populous, more powerful, and more connected than ever.
The range of potential consequences of our actions is as open-ended today as it has been since at least
1980 or possibly 1945. And for the first time in memory, this is both Scott's memory and
mine, we might have the political raw material necessary to mend our fraying social safety net.
Done effectively, investments in early education, protections against job loss, and care
for the sick, disabled, the elderly, these can actually be economic superchargers.
Risk, again, at the heart of capitalist achievement.
And we are understandably more risk-averse when a failed enterprise would mean losing our home,
our health care for our family, so we can make changes that can remedy that situation
while also including all of the necessary risk.
We can actually de-risk in certain places and increase risk in others, and we will be better
off for that.
That is what capitalism actually is kind of supposed to be.
Now, President Clinton, Love and or Hate him, famously said,
there is nothing wrong with America that cannot be cured by what is right with America.
And although it's out of fashion, I remain an American exceptionalist.
Not that it's perfect.
Nobody listening to the show would assume that I think is much, by the way.
The best engine for upward mobility in the history of the world is still capitalism for all its quirks.
And look, folks, we're allowed to fine-tune it.
Big thank you to Scott Galloway.
The book will be in the show notes.
along with all of Scott Galloway's clickables.
That'll be over at Jordan Harbinger.com.
Transcripts are in the show notes, videos up on YouTube,
advertisers, deals, and discount codes,
all at Jordan Harbinger.com slash deals.
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I'll say it again.
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