The Josh Innes Show - Could I Have Made It Long Term In Philly?

Episode Date: August 28, 2025

I happened upon a clip of a dude that goes by Brodes Media. He's obviously a diehard Philly fan. He looks and sounds like it. He's built a nice world for himself and I admire it. But, seeing that content and seeing that gets people's attention in 2025 confirms to me that I was never going to be long for the Philly world. Learn more about your ad choices. Visit megaphone.fm/adchoices

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All right, everybody. So we were talking the other day about the anniversary of the WIP firing. I don't know the exact date. I guess it was the 23rd or the 25th. I don't I like as time goes on I forget the actual dates these were red letter dates in the past that I would know off the top of my head like I don't remember exactly the day that I got fired in Houston the I think it was March 13th 19th 6th I don't remember like I guess as you get older like I used to mock people I'd be like how do you not remember a such an important date or such an important event then I'm like I don't remember any of this shit either as time goes on the further and further way you get from it the less you talk about it. You just forget these things. They're not, they weren't like tragic events in my life getting fired. None of these were tragedies. And I kind of wish they were. Like, I kind of wish that getting fired was such a big deal to me and it hurts so bad that I never forgot how it felt

and I never forgot the date. And I wish it ate at me like that because it would mean that I cared about it. And that's one of the things I hate about myself is that I cared so little about getting fired from these places. And I think part of it is because I never fully committed myself to places. We talk about that a lot on this podcast, but I think there's a thing that I have deep inside of me that tells myself, if I don't get fully committed to something and I don't fully invest myself into it, and I always kind of leave this thought in the back of my mind that, hey, things are eventually going to fail anyway, so don't fall in love with this situation. Then when I get fired, I can say it was just a self-fulfilling prophecy and I did it to myself

and it makes it feel better. It's like a coping mechanism, if that makes sense. I don't know if that makes sense at all, but it might. Let me play a couple of commercials, and I'll tell you why I brought this up. I was thinking about that, though, like, I think the last time I fully jumped headfirst into something. Not to say I didn't try in Philadelphia,

not to say that I didn't want it to be successful in Philadelphia. Eventually, I didn't care. But when I first got there, it's not like I went to Philadelphia and was like, boy, I hope I fail here. and I get it like that wasn't the key that wasn't how I went into it when I got to Houston the first time like there was no other thought of things like yes I had the same kind of feelings that I always have which is like the second I got there I'm like oh boy what's next and radio stations were calling me almost instantly like the second you go from being the dufus in Baton Rouge to being the third guy in Houston and people think you sound good and you're young when they see young the first thing they think is cheap so I was getting calls from you know different radio stations and auditioning for different radio stations like you're young I sent it a demo to Miami. I'm like 23 years old, third guy in the morning show, but Miami, Dallas, Kansas City. Like, this is, you know, again, and they want me because I'm cheap.

I mean, remember, when I took the job in Houston, I was making $35,000, which, I mean, ain't much less than I'm making now. It's funny how we've come full circle. But when I left Baton Rouge, I was making 19.5, and that's after they brought me back after laying me off like five months before. Then they had to rehire me because, or at least had to offer it to me because they didn't fill the position. So they had to bring me back. And I was there for maybe a month or two before I got the job in Houston. But I was going from 19 to 35,000. And so you're making 35,000.

That means if somebody thinks you're good, they can bring you into work cheap at another city and pay you like 50. And they're like, shit, this is easy. I mean, because guys were making decent money back then. So they could probably hire a dupist like me, you know, to make 35, go to $5. 50,000 and everything would be all right, you know. But when I got these gigs, Houston was a time that, like, I was invested in. Like, I always wanted to go somewhere else.

Like, I'd always tell Barry Warner, like, man, I want to get to L.A., man, I want to do this. But, like, I was invested in the job. Eventually, like, so if I would have gotten fired there, maybe it would have hurt me. Maybe it wouldn't have. Getting fired in Philly didn't hurt me because I was already on my way out and I didn't want to be there and whatever. The Houston one only hurt me because I was losing my show that I think was probably the combination of people I've ever had.

Although, I will say, I think the show with Rich was a really good show and it was a really good show because Rich was authentic and is disdain for me. And I think that's important if you're going to dislike someone. Like sometimes, Jim and I are so close mentally that there's a lot of times that I'd have to tell Jim, like, you know, like, hey, just disagree with me on this so we have a show. Because, well, first of all, Jim didn't give a shit enough about what was happening in sports to have an opinion about going off on sports. You know what I mean?

Like, Jim didn't have the desire to sit there and be angry and feisty over a baseball game or a football game. That's not Jim's passion. It doesn't mean that Jim doesn't like sports and it doesn't mean that he doesn't watch sports. But now that Jim is out of sports and does the news stuff with Michael Barry, I don't think Jim gives two fucks about what happens in an Astros game, a Texan's game. He may not even watch it most of the time. Does not give a shit. So that's not to say that Jim wasn't. invested in talking about sports. Jim's personality was not that of somebody who wanted to fight

about sports or debate about sports. It just wasn't his passion. He and I were two dudes that wanted to do radio and have fun with it. So there were times I would have to tell Jim, like, listen, just play the devil's advocate here so the other side is presented. If I'm shitting on the Rockets, play devil's advocate. If I'm shitting on the Texans, play devil's advocate. But I think overall the people on the show were as good as I had with Jillie and Jim. I think those were two of the best that I had. And I loved the vibe of that show. And I think it was a funny show.

And we had some moments where it was good. And I know I say this all the time, but if they would have really jumped in head first after that radio rose shit and backed me and rode with that instead of all their salespeople and everybody else acting like I was the biggest cock sucker on the planet, who knows what would have happened. But instead it was just, you know, they bought into the idea that I'm this piece of shit. and I've ruined everything and they hated me and who knows like if I were in a city that would have embraced that who knows what would happen with the radio row thing or the the chairlift or the the the cherry picker or whatever you would call it for the Texans practice who knows how that would have gone in a city that gave a shit but you know we were on an AM radio station and nobody gave a shit so when I got fired there it was it it hurt only in the sense that

I loved being in Houston and it hurt in that, you know, I wasn't going to work with Jim and Jilly, but I was already trying to get out of there anyway. I guess that's kind of the moral of the story here for me, or at least the basic, you know, common denominator in everywhere, is every time I got fired, I was already trying to get out of that situation, which I think is a mental thing on my part. It's a defense mechanism. If you don't invest yourself too deep into something when you get fired, like not to say I didn't try hard. I always worked hard at stuff. I didn't just show up and say, I don't give a shit how this sounds.

Like, I would go out and I wanted to do good shit because I love doing good shit. But I think as a defense mechanism, if you go into it saying, I don't really care if I get fired or it's not going to work out anyway or whatever, it allows you to not get hurt. And I don't think this just applies to jobs. I think it applies to relationships. Not for me, but I think it applies to relationships for some people, too. Like, if you don't allow yourself to fully invest in something, then you can't get hurt by that something, right? Like, I think that's common, right? Like, I think people deal with that on a consistent basis.

I think a lot of women do that with men and vice versa, right? And I don't know when this became the case for me, but it's like, I just kind of always knew that it was always going to end with me getting fired in some way. So look for something else. So when you get fired, you can tell people, hey, listen, I wanted to get fired anyway. Like, I don't know. Maybe it's a horrible thing to do. Maybe I'm a mental case, which is probably true. But, you know, I bring all.

that up because I was thinking about Philadelphia yesterday and I saw this dude and this is a radio dude I think he's still on the radio I don't know but it was a guy that at one point got hired by 975 by the brilliant Joe Bell who I don't know if Joe Bell made any good decisions as it related to 975 when he was there I hate that I have to shit on this guy because I liked him when I talked with him, but obviously he's not there anymore. And I think he's doing, he's like a sales manager or some shit at some radio cluster, which, hey, wherever you are, good, a job's a job. I'm not banging on you for that.

But Joe Bell, in my experience, did not make very many good moves over at 97.5. And that's the guy that led me on to thinking I was going to get a gig. I was going to do weekends there. And then it was going to lead to something else. And then they pushed out at the last minute because of Missinelli and fuck those guys. like you don't talk to somebody from months and months and months to the point that you're a week away from doing a weekend shift and you're talking to their engineer about setting things up at your home studio in Houston only to have them go hey guess what we were fucking wrong and they weren't i don't even know if they were going to tell me i reached out to them and i was like say are we still good to go this weekend and he said hey i need to call you and then that's what i knew and then i went off on the phone i'm like fuck you like this is ridiculous but anyhow he hired this guy brodie i think is the guy's name is his actual name Hunter Brody is the guy's name and I happened upon his video yesterday

of him being very upset about a Phillies game now I give this guy a lot of credit only because he is a guy that is born of this new era of media where anybody can have a podcast anybody can have a YouTube channel and if you find an audience you find an audience his podcast audience and his video audience is bigger than mine and I've worked in a handful of major markets

So I do not, I'm not hating on the guy for that. Good for that. Look, you found an audience. Philly is a town where almost anybody, if you get the right thing to go viral, you can build an audience. As I've told you before, my regret after I got fired in Philly is instead of doing all these Facebook lives that people were wanting me to talk shit on, I should have just started a podcast boom that day in August of 2016 and built the podcast there. and I would have had a built-in YouTube slash a podcast audience. But instead I did the Facebook live shit and eventually just started doing dumb shit on there

and nobody cared anymore. I would have built a huge podcast audience. That's why I didn't cash in. That's where I should have been like, let's do this. But I didn't have the foresight to do it. I didn't think, oh, this is going to be where the future is. I was just worried about getting another job, which I pretty much had lined up anyway.

But I should have started the podcast that day. Then I got fired in Houston, and I didn't start the podcast for six months. until after I got fired, but that's, I was getting a huge severance and I didn't want to say anything that might fuck that up, but I shoulda, coulda, would have started a podcast the day after I got fired there as well. But, you know, you live and you learn. But I bring this guy up because I actually find what he's done to be commendable. I find what he's done to be admirable. Like, look, I give the guy tons of credit. Like, just because I'm about to bang

on the content doesn't mean I don't applaud the effort, right? Like, I applaud the fact that this guy seemingly out of nowhere a nobody like someone that nobody knew not like you were born into media not like you started in print media and gotten to radio or something this is a guy that just went like new school podcast video viral made a name for himself like i think his thing is brods media let me see how many followers this guy has he's got 21 000 followers on twitter which i don't really think is that big of a deal but what is his uh following on YouTube. He's got 34,000 followers on YouTube. He's got a website, broadsmedia.com. Give the guy credit. Every one of his thumbnails is just him in the midst of yelling. So, of course, someone's going to go, what is this guy angry about? And he's built an audience like that. And it got him a job at Fanatic. And I think he's got a job at WIP as well. So the guy has found out. Look, I'm not on the radio in Philadelphia. I'm not on the radio at WIP. This guy is. So more power to. to the guy. Give him credit. People are watching his shit and he's built an audit. That's something

that we should commend when new media people do this. Here's actually what I'm going to do, because I've gone too long on this episode here. Let me carry this over. I've not done this one before. Let me carry this over because I'm going to play this guy's audio. I meant to get right into it and then I went into a fucking whole spiel about my history. Here's what I'm going to do. I'm going to play this audio. You know what, actually, let's just, cap it off here let's just do let's let's get into it here because i try to keep these episodes to you know 15 minutes max usually um but um let's see here actually you know what i'm going to do i'm going to carry this one over let me go to another episode of this so it's a to be continued

it's a two-parter it's a philly media two-parter how about that uh we will continue