The Kevin Trudeau Show LIMITLESS - Hollywood Insider Reveals Secret Path To Success | The Kevin Trudeau Show | Ep. 30

Episode Date: July 15, 2024

In this episode, Kevin Trudeau is LIVE in Beverly Hills, California, with a special guest! Kevin also talked about the assassination attempt on Trump, and how “news” can be staged. He shares some ...1st-hand witness stories of staged “news” and so much more you don’t want to miss!Timestamps0:00 Show Start2:20 The big news on the assassination attempt on Donald Trump12:20 Special Guest appearance 15:56 The “Infomercial King”36:53 Natural Cures changed lives38:00 Protect Yourself - Story of Grand Master Tai50:09 Keys to Success The Official Kevin Trudeau Show is where Kevin Trudeau exposes things that "They" don't want you to know about! Kevin Trudeau is one of the most-read authors of all time.  His books have all been best sellers and have sold over 30 million copies globally. Kevin's most controversial book, Natural Cures They Don’t Want You to Know About, was number 1 on the New York Times best-seller list for 26 weeks in a row, becoming the number 1 best-selling health book of all time.Kevin is also a philanthropist, entrepreneur, and mass communications expert – as well as a consumer, natural health, and free speech advocate.Due to Kevin Trudeau's legal issues concerning his books and being held for the longest 'contempt of court' in US history, this show has been on hiatus since 2012. The original Kevin Trudeau Radio Show was syndicated across countless radio stations worldwide, reaching over 100 million listeners. Returning LIVE on YouTube and Rumble in 2024, The Kevin Trudeau Show is fast becoming the 'World's Best Show' on a variety of topics, including the secrets to Health, Wealth, and Happiness. 🔗 Learn the truth about Kevin : https://KevinTrudeau.com ****************************************************************************Learn how to become a ‘Prosperity and Luck Attractor Field’ with the ‘Ultimate Success Course’ : https://www.claimyourwish.com/ Remove the invisible barriers to wealth with the “Money Processes” : https://www.buymoneyprocesses.com/spotify  ****************************************************************************FREE TRAINING, FREE VALUE:[https://gurukev.com][https://nuggetsofgold.com][https://t.me/TheKevinTrudeauFanClubChannel]

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Starting point is 00:00:01 This is the Kevin Trudeau show. I am exposing the corruption in government and in major multinational corporations. We're telling you the things that they don't want you to know that will make your life better. Live from Beverly Hills, California, welcome your host, Kevin Trudeau. Thank you. Thank you very much. Grab a seat, grab a seat. I'm Kevin Trudeau. Welcome to the Kevin Trudeau Show.
Starting point is 00:00:47 We are here with a live studio audience. It's actually, it's actually, are we actually broadcasting or is, I see nothing on the screen here. Have I actually just a voice in a black void or we actually, I get thumbs up? Okay, I see nothing, but I see I get thumbs up. You know, the fake studio audience that we have back in the studio in Chicago that applause, this is a real studio audience. We're here in Beverly Hills. We're in Beverly Hills at the Beverly Wilshire Hotel, right at the Wilshire Boulevard and Rodeo Drive,
Starting point is 00:01:38 part of wealth and opulence. A lot of good stuff here. We're here for a global information network, high-level summer conference for level five members and above. But this is the Kevin Shredo Show. We're so glad to have you here. I have a very special guest that I'm going to be bringing out in just a moment. But before I do, I have to address the biggest news other than Jokovic losing a against Alcarez in the Wilmington finals,
Starting point is 00:02:06 which was an exciting match that I watched this morning. I'm actually recording this on Sunday. You're watching this probably on Monday when we actually see it out there live. We're not live, by the way. We're live here, but you're watching it on Monday. But the big news is obviously the terrible assassination attempt of President Trump, former President Trump.
Starting point is 00:02:29 And it's in the news. There's a lot of already conspiracy theories about what's going on. And let me just give you a short little take on this. This is a tragic situation. If we remember in history in the United States, Martin Luther King was assassinated. RFK, Robert Kennedy, Jr. was assassinated. his brother, JFK, was assassinated.
Starting point is 00:03:02 And if you go back, obviously, President. Lincoln was assassinated. There was a lot of things learned from these assassinations. When John F. Kennedy was assassinated, a guy allegedly went into the book depository, walked in with a rifle, strolled up, opened up a window, and shot. Maybe there was a second shooter on the grassy knoll. You know, there's a lot of things going on there. But clearly, somebody shot from the book depository.
Starting point is 00:03:32 Based on that, the Secret Service had come up with some very specific protocols to protect people that they're protecting, like former presidents. And one of which is if President Biden or past President Obama or Clinton or President Trump, they all have Secret Service details. If they're speaking, the Secret Service comes in and says, okay, let's do a little walkthrough here. This is the podium. Where would a shooter be if there's somebody trying to assassinate them? So they do a 360-degree search and say, where could a shooter be?
Starting point is 00:04:11 Oh, there's a building right there. And there's a building over there. And there's a building right there. So what the Secret Service does is we need to secure the building. So we have to go in and make sure that nobody can get in or out of the building, and they put people on top of the building on the roofs. That's standard protocol. There are witnesses that have been filmed on camera,
Starting point is 00:04:34 and they seem like they're not fake, they seem like they're legitimate witnesses, who said, yeah, I saw the guy shoot. He was on top of the building. I saw the shooter on top of the building. And I saw after the shooting how the Secret Service immediately came and shot him and killed him. So there's a couple interesting questions here. Number one, how is it to be gone on top of the building if the building was secure by protocol?
Starting point is 00:04:56 By protocol, it was supposed to be secure. That means nobody could enter or leave the building. So how did he get in? And it was supposed to be by protocol, secret service on top of the building, because it was obviously a clear line of sight for an assassination attempt. And so that's a question. And then the other question is, how was it within seconds after the shot? that the Secret Service took the guy out.
Starting point is 00:05:21 How is that possible? How is it that people on the ground said they saw him before he shot, but the Secret Service didn't see him before he shot. But then as soon as he shot, they immediately took him out. There's a lot of questions, aren't there? A lot of interesting questions, but at the end of the day, whether you like President Trump or hate President Trump, we should all be horrified that somebody tried to kill.
Starting point is 00:05:48 President Trump, just like we would have been horrified if they tried to kill President Biden or President Obama or anybody, President Clinton. Whether you like their politics or not, we should be horrified at violence in every form and without exception. So it's a terrible situation. We only know what we're being told, correct? We only know what we're being told in the media. those very trustworthy people that always tell the truth. I'll tell you about the media real quick. I am going to bring out a very special guest here,
Starting point is 00:06:27 because we're in Hollywood, so I have a Hollywood guest. Somebody you don't know, though. It's behind the scenes Hollywood guest. I'll make up all types of things about him, so you think he's, yeah. But it's going to be great. I was in Kiev, Ukraine. And in Kiev, Ukraine, there was a square, actually similar to this room service table.
Starting point is 00:06:51 And I'm at this hotel, and there's this square. And this is where political speeches are held and so forth in Kiev. This was years ago, 15, 20 years ago. And I'm in this area, and there were some political upheavals going on in Kiev, Ukraine at the time. And I'm on my balcony. I'll never forget this. I'm on my balcony.
Starting point is 00:07:16 And because I'm in Kiev, Ukraine, they had a little market right around the corner. where I went and I bought Baluga Caviar. And the reason I bought Baluga Caviar, other than the fact that I do like beluga caviar, in case anybody is interested, or Iranian Imperial Caviar. Back then it was all from wild sturgeon.
Starting point is 00:07:39 But the reason I bought it, I bought a tin, which was just about this big, about that thick, this enormous tin, for like $35, because it was in king. Kiev, you know, and I had American dollars, and they had like this abundance of this caviar. This same tin would have cost like 3,000 in America. It's like $35.
Starting point is 00:08:01 Okay, I'll take two. So I'm sitting there eating my beluga caviar with a spoon, but it can't be a steel spoon, if you know anything about caviar. It has to be an alabaster spoon or a mother-purle spoon, so it doesn't interact with the delicateness of the caviar. Welcome to Beverly Hills. Welcome to Hollywood. Okay, so I'm eating my caviar,
Starting point is 00:08:26 and of course, you can't eat caviar without champagne. Thank you. Caviar dreams, champagne dreams. So I have champagne with the caviar, and I'm sitting on the balcony overlooking the square. A truck pulls up, two trucks pull up, and they're open bed trucks. filled with people with protest signs.
Starting point is 00:08:58 A third van pulls up, the people jump out of the truck with the protest signs, and they're standing around. The van opens up and a couple cameramen get out, and it looks like a director or a producer, telling the protestors where to stand, and he's checking the camera angles, and I've seen movies,
Starting point is 00:09:23 sets and things shot before, and they're setting this thing up, they got the cameras ready, and then the guy does this, and then everyone sat screaming, ah! And then he goes, okay, that's a wrap, and then they'll just hop in their truck and leave. And I'm going, this is like Wag the Dog. Remember the TV show or the movie Wag the Dog? You haven't seen it? A couple hours later, my mom calls me from Boston, Massachusetts, She knows I'm in Kiev, Ukraine. Oh my God, you're in Kiev. There's tanks in the streets and there's mayhem.
Starting point is 00:10:03 I go, what are you talking about? She goes, it's all over the news. The people are rioting in the streets. I go, no, I actually happen to see the riot that you're watching on the news. And it was staged. It was 100% staged. It's a lie. And it's on CNN.
Starting point is 00:10:21 And it's on Fox and it's on ABC. and it's a lie. It was staged. 100% fake. Not 90% fake. 100% fake. Now, stupid me, six months later, I'm watching
Starting point is 00:10:39 the news. And it's talking about the blizzard in Boston, where my mother and father live. And it's, oh my God, I'm watching this. This is horrific. So I call my mother, I said, you are right. What's the matter? I go, it's like 25 feet of no, I'm watching the news. Like, people are dying.
Starting point is 00:10:55 There's no food. There's no. And she's like, Kevin, everything is fine here. We got like three inches. I go, no, but I'm watching the news. And she goes, remember Kiev? So the point is, please, please, please. I mean, it's so easy to be a stuyap, susceptible to the negative influence of other people
Starting point is 00:11:25 and believe whatever is in the news. It's easy. It's easy because they do a magnificent job of putting you in a trance with all the hypnotic language patterns and all the technical skills that they have to get you mesmerized and get you convinced that what they're saying is true. Pay attention. Don't believe everything in the news. Just remember that.
Starting point is 00:11:47 Don't believe everything in the news. Well, we have a special guest I'm going to bring out right now. We're going to have a lot of fun from Hollywood, California, from Beverly Hills, from Los Angeles. I've known this gentleman for, I think, over 30 years. He's a Hollywood producer. He's produced movies, television specials, and he's also been the guy who's produced all of my TV infomercials since day one.
Starting point is 00:12:15 So he knows stuff about me that I hope he doesn't share. So please help me welcome to the Kevin Shrewdow show, Mr. John Denny. Hey, good to see you, buddy. Look at it, Matt? John, when was the last time you got this type of an ovation for one of your movies? Well, I was... It's a while.
Starting point is 00:13:07 Following an assassination attempt in beluga caviar. It's got to be the best leading I've ever gotten. But good to see you all. Obviously, no one emailed me about the dress code. Gin is by far the best dressed, most stylish, good-looking, group, of people, like-minded people I've ever seen. And I've been... Seriously.
Starting point is 00:13:44 I was hoping one of you showed up in sweat so I wouldn't feel like that. But I just got off a tennis court, so very, very alike. Well, glad they had you here. I appreciate you. Come on by. Of course. We've known each other for, what, 30 years more? Kevin and I were
Starting point is 00:13:58 newborns in a... It's been 30 years. Wow. and we met in Chicago through a mutual friend. Yes. How many here know the name Danny Bonaducci,
Starting point is 00:14:14 the red-headed kid from the Partridge family. I was friends with Danny back in Chicago. He had a radio show on the loop, and he introduced me. Now, how did you guys, though? Because you were shooting a movie for him? Yeah, I wrote executive produced The Partridge Family movie on ABC
Starting point is 00:14:30 and also his daytime series, which lasted a couple years. But Danny was a cat, characters, you remember, the red-headed kid from the Partridge family, had gone through a lot of issues, you know, drug abuse and other issues in his life. And this was probably 1996, 95 in that range. And Danny said, hey, I have done it, I did an infomercial with this guy. And I'm wondering if you'd like to meet him. He's a pretty good guy. And I said, A, I have no interest in meeting another guy. And B, infomercials, no, thank you. At the time, infomercials had a, you know, somewhat negative connotation.
Starting point is 00:15:15 You know, there was a lot of stuff out there being sold in late-night television at two, three in the morning when you wake up, and there they are. So I met Kevin. We hit it off. We had an Italian dinner, of course, somewhere. And I just found him, you know, incredibly interesting and charming and worldly. And he said to me, look, would you be interested in producing one of my infomercials? And I was a movie guy.
Starting point is 00:15:43 I was a TV guy. And the first question I asked, are there any credits rolling on infomercials? No, there are no credits. Okay. Maybe. Maybe I could do this. And he said, why don't you come to the infomercial convention in Las Vegas and see what it's all about? Now, I had been to the Cannes Film Festival, I'd been to Sundance, I'd been to the Venice Film Festival,
Starting point is 00:16:10 all these beautiful, you know, incredibly gaudy and interesting, worldly film festivals. And as I was flying into Las Vegas, I noticed there were more private jets in the infomercial convention than I had ever seen in any film festival. And I said there might be a business here. And then Kevin and I spoke about his goals and what he wanted to do. And I was incredibly impressed with his charisma and his on-air command and his conviction about things that we started a working relationship. Well, it was really interesting because the infomercial convention was being held at the Mirage.
Starting point is 00:16:53 And at the time, I was the king of infomercials. So I had the biggest suite in Las Vegas, which was not at the Mirage, it was over at the MGM. And Barbara Streisand was at the MRAC. in the suite the week before me. So I had this big, huge suite, and everybody at the convention who wanted to meet me, which was there was a list. You had to get on to have, you know, I was holding court, if you remember.
Starting point is 00:17:13 So people would be lining up in the hallway with meeting times to meet me for 10 minutes or five minutes. You have seven minutes. And so when John was there, I was sitting there in kind of a throne that I had in the room. And it's true, because it was all about the staging to set up the tone with the people. So mine was higher than everybody else.
Starting point is 00:17:34 So when they came in, they had to like, you know, I would put my hand out and they were, you know. And apparently this psychological strategy of towering over his guests still applies to this day. Yeah. I like that. So Kim, how you doing? All right, now hold on a second.
Starting point is 00:18:03 He's got two cushions. I do, I do. I do. I do. Came out here and he goes, wait a minute. I need a bigger cushion. After 20 years of therapy, you figure I could forego the cushions. But apparently I'm still...
Starting point is 00:18:14 I'm still five-nine. So we got together and I said, all right, we're going to shoot an infomercial. So he does research on infomercials on how they're all shot, you know, the scripts that are done and the teleprompters and the rehearsals and the days of shooting and editing and all that stuff. So he's, I don't know this, but he's doing all this research. So I said, yeah, we'll shoot 9 o'clock on Tuesday morning. Now, when I say we're shooting at 9 o'clock, that means the cameras are rolling at 9 o'clock.
Starting point is 00:18:41 And John, still to this day, uses 9-ish. There's apparently no ish at gin. Apparently, ish? In the lexicon. He says, are you starting the meeting at what, 9-ish? I go, no, we started at 9. This goes back at the infomercial. So I get there, and he's still tweaking lights at 9 o'clock, right, because he wanted to get to right.
Starting point is 00:19:06 But tell us about the first time we shot that infomercial. Which one was it? Well, I think this is, I'm not sure which one it was, but the first time I actually did it any infomercial with you. Yeah, yeah. I forgot what it was. I mean, it, you know, I've done natural cures and, and, you know, the Ron Ball and the mortars and many of Kevin's.
Starting point is 00:19:26 Howler, the world's fastest reader, Scott Flansberg, the human calculator, Ellen Kreidman we did with the relationship. Oh, endless. And then you did, we also did the one with Master Tie. Yeah. With Danny Bonaducci on the straight shooting golf. Straight shooting golf with Mike Siegel. Yeah, all that great stuff.
Starting point is 00:19:43 So, yeah, I came from the movie world where you do, you know, 103 takes, and you tweak the lighting, and there's hair and makeup. And, you know, it takes, you know, six and a half weeks to get, you know, a minute or two. And, you know, we had a host. I had hosted a couple of shows as well with Kevin, but Kevin sat down at nine-ish. He wasn't very happy about that, but, you know, I made up some excuse. And Kevin says, okay, we're going to go right through it. And then I said, sure, and then we'll do another take.
Starting point is 00:20:22 And maybe another take. And, you know, we'll redo some stuff. But he said, I don't think so. And then John's going, where's the telepractor? Yeah. Yeah. Where the cue cards? Right.
Starting point is 00:20:33 Where's the script? Where the notes. Yeah. were the notes. Basically, as the director, I yelled action. And then I could have gone to subway and had a tuna sandwich.
Starting point is 00:20:44 I mean, there was nothing left for me to do, basically. You know, I sat there and, you know, action, when you say action, we're in Beverly Hills and Hollywood, that's, you know, it gives you a certain of a power. That power dissipated immediately. Because Kevin literally
Starting point is 00:21:00 did 30 minutes straight of incredibly compelling information and then at the end I said you know is there anything else you'd like to do you say yeah go have lunch and that was it and two weeks later was on air and and touching people and moving people and certainly informing and enlightening people the one thing about Kevin I will say this I don't think I've ever said this to you you know the the world's reliance or at least our for language has diminished so much over the years and social media has something to do
Starting point is 00:21:36 with that as well you know people don't read anymore they certainly don't know how to write anymore and Kevin is the only person I've known now for 30 years who's never said two words never said two words and the two words are uh and like like like I really want to like I really want to do my radio shows today know, like, like, like I was in prison, you know, like, uh, like. And he's the only person I've known. I've actually listened to it for all these years for one moment when Kevin's command of the English language and his ability to communicate, uh, didn't have the clarity, power and purpose
Starting point is 00:22:32 that it has. So I've been always impressed by that. Like, it's really been great. Like, you're amazing. Well, there are two words that I do use in negotiation. The first word is spelled H-U-H. Huh? The other one is W-H-A-pronounced.
Starting point is 00:22:52 What? What? Sometimes I put them together, huh? What? What? You know, if you add a like in there, you do. It would be golden. Now, obviously, people know I did Mega Memory.
Starting point is 00:23:07 which was one of the first infomercial. If you were watching the show, I showed you the very first infomercial I did, John was not around at that time, in 1989, and then later the show I did with Danny Bondi Ducci with Mega Memory. And then, so I was known at the time when we met as the memory guy,
Starting point is 00:23:27 you know, with the world's greatest memory. I could remember anything and everything, you know, names, faces, I could go in and I would do all these amazing demonstrations. He forgot to tell me about the drama. dress code. So he's slipping a little bit. So John and I at the time, this is back in the 90s, are both single guys.
Starting point is 00:23:51 So we're going out to, we go out to a club. So tell, this is an interesting story. Well, it's a, it's a sad story. I'm still recovering. For one of us, yes. All's well that ends well for you, of course. So I had known Kevin probably for about six months or so. Friends, we weren't working yet together, and Danny had introduced us,
Starting point is 00:24:15 and we sort of hit it off in spite of the fact that he was a guy and did infomercial. So, you know, it was surprising. I have a new friend. And we, I'm in Chicago. I'm based in L.A., but, you know, was there, and we probably, you know, we were hanging out. And we go to a bar club, probably on Oak Street, you know, in that nice. cool area of Chicago, which is really pretty. And back in those days, this is, you know, the War of 1812,
Starting point is 00:24:45 there really weren't cell phones then. Some people had them. We didn't. And, you know, at the end of the night, it's 132 in the morning, it's last call. And I'm in town, you know, I'm a single guy, and there's a girl at the bar, and I've been chatting her up. And the lights start going up. Remember in those bars, the lights start going up
Starting point is 00:25:12 and they want you out. And I'm already, you know, I'm already awkward anyway. You know, it's not like I'm cool like him. I'm a wolf-woold. And I, you know, we talked and I said, you know, I'm wondering, could I get your number and give you a call? And she said, yeah, you know. It's dark.
Starting point is 00:25:34 And so she said, I'll give you my number. And I don't have a pen on me or a piece of paper. I've got nothing and I'm not going to rely on this memory. Like. So I realized that next to me is the world's most famous memory expert. You know, I mean, he's, he also kind of, he chatted her up a little bit too, but Clearly I was winning. Clearly.
Starting point is 00:26:11 And I said, okay, you know, it's the pressure, the lights, the girl's starting to edge out. She's grabbing her handbag. And I said, Kevin, come over here. Will you remember her number and give it to me on the way? Oh, I have a feeling I think you know where this is going. So I said, just tell my friend, he's a mega member. I think she actually recognized him as well, which made it even worth.
Starting point is 00:26:37 And she said, sure, I'll give you my number, 312573-1177. Just to be safe. Could you just repeat that for the memory expert? 312556-1-2. I said, Kevin, got it, got it. You sure you got it? Got it? Perfect, lights go on, everybody parts.
Starting point is 00:26:55 I'll call you. Oh, I'll call you. So we get into the Rolls-Royce. Kevin's driving. And I find a piece of paper in the glove compartment And I have a pen now, and I'm not waiting. It happened a minute ago. As Kevin's driving, I said, Kevin, you know, what's that number again?
Starting point is 00:27:18 He's driving, he says, 312, 55, 6, 16, 1. June, you memorize frontwards and backwards the U.S. Constitution. You know 11 languages frontwards and backwards. You have to, 312, 5, 5, 5, 6, doesn't remember it. He went out with her, he called in the next day. He went out with her. Didn't last, didn't last.
Starting point is 00:27:56 Long time ago. Anybody old enough to remember Jack Benny, the comedian? Now listen. Yeah, that was a great, that was a fun moment. And yet we remained friends. After all that. after all that, after all done.
Starting point is 00:28:15 Well, we did an infomercial, I remember, with the book Natural Cures. Yeah. And you have to understand the story behind the Natural Cures book. And for those of you who are watching, in every adversity are the seeds of a greater benefit. And we know this. And this is a strong axiom that you have to understand.
Starting point is 00:28:33 So the Federal Trade Commission sued me for selling coral calcium. Because I had a guy who I was interviewing, and I said, what are the health benefits, if any, of calcium? And we all know that calcium is good for the bones, and it's advertised everywhere. And he says, well, according to Otto Wahlberg, who won the Nobel Prize for medicine twice,
Starting point is 00:28:59 Otto Wahlberg says that calcium, when taken, most people are deficient in it, and when you take calcium, it can alkalize the body, and cancer can't grow in an alkaline environment. And he quoted Dr. Walberg, and I said, where'd you get that quote? He goes out of the New York Times. Okay. The Federal Trade Commission sued me because they said, you're claiming that calcium cures cancer.
Starting point is 00:29:25 I said, no, we're just quoting the New York Times, which is quoting Dr. Otto Wahlberg, and he never said that. This is the quote. I make a long story short. Obviously, I settled with the Federal Trade Commission because back then, if you don't settle, you go to the their building and their employee is the judge who finds everybody guilty. And the Supreme Court just made said that that's unconstitutional. No kidding. You know, finally.
Starting point is 00:29:53 But back then it wasn't. So my lawyers are now thinking, hey, can we unwind this whole thing? Because it was based on something that was unconstitutional. Anyway, we're looking at that. That'll cost $20 million in legal bills. So we're looking at it not that hard, but we're looking at it. So out of this adversity, I signed this consent to occur. and in the consent decree, I agree that I'm not going to sell any products on television anymore
Starting point is 00:30:19 with the exception of informational publications and books. Now, at that time, I had never written a book. I had mega memory, but I didn't even write that book. They just took my seminar, and we just transcribed it and put it in a book form. So I never wrote a book. So I'm sitting here in Ohio, and I'm thinking, you know, I'm just going to retire. I'm going to sell the place in Ohio, go to Italy. I'm an Italian citizen, and I'll just live in Italy and just retire.
Starting point is 00:30:42 I don't do this anymore. And we're having a discussion with some of my friends in the I. And all of a sudden the idea is, you know, what if you write a book on health and expose what the Federal Trade Commission is doing and what the FDA is doing that they're hiding all this information about coral calcium and natural ways to cure and prevent disease? That would be a great expose book. And just out of spite, I said, yeah, I would just love to write a book and expose them guys. It's just for spite.
Starting point is 00:31:13 I said, but that's not the right reason to do it. I said, I'll do it to actually help people. And that's when the name of the book, Natural Cures that the government and the drug companies don't want you to know about. And we try to fit that on the cover, and that wouldn't work. So it was natural cures they don't want you to know about. And I said, but I don't know if anyone's going to buy this book.
Starting point is 00:31:34 And I would have to sit down and write the book. So what am I going to do? So I call up John. I says, John, I need to produce an infomercial for a product that doesn't exist, because I want to see if people would be interested in buying it. So this is the name of the book. Can you produce a cover for me?
Starting point is 00:31:51 So he says, yeah, I need a picture of you. He says, well, I got a picture, I don't have a picture, like a professional picture. So he says, is a guy I know by the name of Bobby. Where's Bobby? Bobby around here. Yeah, Bobby's right over here. So he does, he does the Academy Awards, and he'll take a picture that we'll use on the cover.
Starting point is 00:32:25 So I'm expecting that I'm going to go to this guy, like I've seen, you know, in the movies. I'm going to go in. There's going to be beautiful women supermodels everywhere that he's got music playing and fans going on and, you know, caviar and champagne. I'm just Kevin's house in Ohio. He's describing. So I'm expecting, I'm going to go to Bobby's. studio where it's going to be world-class and everything so Bobby says meet me at this address so I go and it's on some side street in like LA someplace all these little tiny houses are and I this can't be
Starting point is 00:33:00 right so I get there and he says yeah yeah there's like a back we're just kind of using this for the set area there's some areas to shoot and it's just him there's nobody what's happening well we got a makeup person who's going to put some powder on I'm like I'm very disappointed And he goes, he just stand in this doorway. I go, this little barn is going to fall down. I'm afraid of getting splinters. There's spiders around. Just stand there.
Starting point is 00:33:29 So I just stand there like this, click, click, click, click. All of a sudden, that's the cover. That's the book that's the shot that's on the cover. He's a magician. He's an absolute magician. It seems like he doesn't know what he's doing. He doesn't really have a clue, but he knows exactly what he's doing. Everything is on purpose and perfect.
Starting point is 00:33:54 And he's from Massachusetts, which didn't hurt. Yeah, so which is where I grew up, so that worked out fine. So I give him the picture. Then John produces, as he does his magic, he produced the cover of natural cures they don't want you to know about. Right. And what was fascinating. You know, we are now going to shoot an infomercial for a product that does not exist. So number one is you just can't hold up a cover
Starting point is 00:34:20 flimsy so I had to find a book to put the cover on so I found, you know, like insignificant book like it was probably Moby Dick or crimes and punishment I think it was a joy of sex but I'm not sure. Joy of sex might have been a little too thin a book we wanted to show a big book
Starting point is 00:34:42 so it was probably a real classic And we take, you know, crimes and punishment and throw their cover off. Who would ever read that anyway? And put on Kevin's beautiful, glossy cover. And I think Kevin already had the book in his head. He knew what he wanted to say. And the most powerful and palpable things he wanted to talk about was the unholy alliance, as you all know,
Starting point is 00:35:12 between Fisers and Merck's and the FDA and Harvard Medical School. You know, I'm a little less strident than a little less bombastic. You know, I do think there are certain good things that come out of science and medicine, and I'm sure you agree. But there's no question that there's lots of conflicts of interest and lots of things that are being suppressed. I take a statin every day, which to this day, Kevin would strangle me. And the reality is I'm going to take a statin every day for the rest of my life.
Starting point is 00:35:45 They don't want to cure me. They want to keep me buying that drug. They're a good customer. I'm a very good customer. And they have one fiduciary responsibility as publicly traded companies, and that is to raise shareholder value. That's their one mandate. That's their goal.
Starting point is 00:36:04 I have stock in that company. You should take a double dose. Totally. So we're about to go on and shoot a show for a book that does not exist. It's sort of like Hamlet before he, oh, Shakespeare, before he wrote Hamlet, going out to the town square and pitching the story, and if people liked it, I'll go write it. That's a story about a king and an id and blah.
Starting point is 00:36:31 Wow, you like it? I'm going to go back and write it now. And that's really what it was. If Kevin felt that there was enough response, if there was enough receptivity to what he was saying based on the calls that came in, then he would go back and take his outlines that he'd already prepared and his theories and theseses
Starting point is 00:36:50 and positions and perspectives and put it in a book. So we did an infomercial again. By this time I had learned, this is about five years later, so there's no isish. We got started at 9 a.m. And at 9 a.m., I had hired a host
Starting point is 00:37:05 who, you know, we scribbled a few questions. and at 9.30, we were done. And Kevin walked out of the studio, and two weeks later, that infomercial tested on television. Suffice it to say, Kevin had to write that book really fast. That book on an infomercial that we did in 30 minutes, straight to finish, no us, no likes, no second takes, no let's do another version,
Starting point is 00:37:37 of it, that book became the number one New York Times bestseller for over a year and the biggest selling book in the world outside of Harry Potter over that two-year period and change a lot of lives and perspectives. So I'm very proud of that. Thank you. We've also done some fun. I mean, that was fun. It was life-changing and obviously profitable and so forth. But we've also done some other interesting things.
Starting point is 00:38:12 We did a show with Grandmaster Ty. Danny Bonaducci was going to interview Grandmaster Ty to sell a product called Protect Yourself, which was videotapes on how to protect yourself in 30 minutes. You can learn in 30 minutes how to basically protect yourself rather than do years and years of martial art training that was just really focused on specific techniques of how anybody, regardless of their physical fitness level,
Starting point is 00:38:41 could protect themselves. And largely to protect yourself against the room service bills at the Beverly Wilshire. That really was the... So Danny is there, if you remember this. And so John's getting all the, we have a band, we have this beautiful set and big studio audience. It looks like a late night show,
Starting point is 00:39:00 like the tonight show or something, but it's a Danny Bonaducci show. So Danny is there as the host, big studio audience, and he's going to introduce Grand Master Tie. So I grab Grandmaster Tie, and I said, look, Danny Bonaducci has three black belts in three different disciplines. Now, you guys are going to do a little demonstration
Starting point is 00:39:22 where you're going to get out in front of your desk, and he's going to attack you, and you need to show people how you protect yourself. And I said, you can't hold back Grandmaster Ty, because Danny is a badass. He thinks that you're a small, weak guy that he could actually beat up. And unless you put Danny on the ground in like one half a second, no one's going to buy your product.
Starting point is 00:39:53 You really have to hurt Danny in order to have your product sell. Are you sure? Are you that okay? Oh, yes. Yes. John's over there going, this is going to be the best TV I've ever shot. Exactly. You know, also check the insurance policy.
Starting point is 00:40:17 So then I go over to Danny, who's over there, I go, Danny, you know, I'm not too convinced about this Grandmaster tie. I think he's actually a lot of, you know, full of it. I'm not too sure. I think it's all smoke and mirrors. So when you guys do the demonstration, I go, Danny, hurt him. Because if he can't protect himself, you're still getting paid, Danny, you're still getting paid.
Starting point is 00:40:39 But if he can't protect himself, I don't want to be involved in selling the product. So try to hurt him. Danny goes, you got it. So John and I are back there, and I'm like, John's like, this is great. Make sure we get all the cameras. I want every angle. So they come out, and we're actually going to show this show. I'm going to show that here on the Kevin Trudeau show in the next few weeks.
Starting point is 00:41:14 You're actually going to see this because I found the show. We found the show. So Danny comes out, Grand Master Ty comes out, and Danny quickly, I mean, because he's fast and he's trained, tries to attack Grandmaster Ty, Grandmaster Ty just smacks him and he flips on his back so fast. Like hurt his back, and it was fantastic. He flipped him on his back so fast the cocaine flakes. came out of Danny's nose. It was like, his microphone
Starting point is 00:41:53 comes flying off, so they put it back together, and so Danny is all discombobulated. And we're loving it. We're just loving it. The audience is loving it. So then Danny says, but what happens if somebody just, and he grabs Grandmaster Ty's throat?
Starting point is 00:42:12 Just grab his throat. Well, Grandmaster Ty takes his hand, reaches over, squeezes and twist all you hear is a blood-curdling scream of Danny Bonaduce. He goes, ah! And then he smacked him and went on his back again.
Starting point is 00:42:30 And Danny was in, he goes, what the hell was that? He goes, oh, that called Eagleclaw. He goes, well, I hate it. He goes, just get away from me. And that's called comeuppance for having been on a show called The Partridge Family. Poetic justice.
Starting point is 00:42:50 I always said to Kevin that, you know, he had so many amazing lawyers during his travails with the FTC. He should have just hired Master Tye. Eagle Claw, Judge Gellman. Eagle Claw! So then we go down to Australia. Do you remember the Australian trip? We have pictures of this. Yes, we do.
Starting point is 00:43:13 With the kangaroo. John's sitting like this and there's a kangaroo about to pounce right behind them. Yeah, yeah. I mean, here's the thing with Kevin. We've been on fishing trips in the wild, desolate islands of Western Canada with Tom. Tom is from Arkansas. You know, he's a salt of the earth. You know, Kevin hikes.
Starting point is 00:43:35 Kevin does this thing. I'm a half Jew from New York City. To me, the great outdoors is the space between the front of the building and the taxi. You know that? That, that... Oh my God, there's air! Quickly. I mean, hiking, you know,
Starting point is 00:43:57 walleye fishing with Kevin at five in the morning. Where were we? Australia. So, yeah, I mean, Kevin introduced me to a world that, you know, resulted in several more years of therapy from me. Outdoor stuff. You know, stuff that I'd never experienced before. But, yeah, Australia was great.
Starting point is 00:44:20 Australia was a lot of fun. And that fishing trip, you were talking about. talking about. All right, does anybody here, if you're watching right now, I'm going to ask you the question too, but by your show hands here in the room, is anybody here know of what's called a snipe hunt? A snipe hunt, okay, a few of you.
Starting point is 00:44:36 Well, a snipe is really a non-existent bird. And when you have somebody, such as John, in the wilderness for the first time, yes. One fun little thing you can do is convince him to go hunting for this imaginary fake bird called a snipe, sending them out into the woods in the middle of the night where there are bears and other animals that could kill you. So we sent John, and everybody, everybody is, is,
Starting point is 00:45:04 in on it except John. We sent John into the woods at midnight, because you have, the snipe only really come out between midnight 1 a.m. First of all, you know, to my defense. I'm in a log cabin with Kevin Judo, arguably the best salesman in America, Tom Mortar, who's pretty slick himself. Don't get me wrong. And Blaine Athorn, who's pretty slick himself. So they could have convinced me of anything.
Starting point is 00:45:49 And when they said, look, there's a dangerous animal. out there. And Tom last night at the dinner said, you know, I always remember John because we're in Western Canada in an island, a desolate Indian guides. And he said, I always remember John for coming out to the, you know, to the log habit for the first time, in Gucci loafers. You know, I was just, I was not suited for this life. And off I went, and there were pictures still, with me with a flashlight on my forehead. looking at 12 and 1 and 2 in the morning for a non-existent bird
Starting point is 00:46:30 and they were laughing back there they were having the best of time so to this day I hadn't seen Tom in 20 years he instantly remembered snipe instantly remembered it was a lot of fun you actually caught fish for the first time in your life the first time I caught fish that wasn't in a can
Starting point is 00:46:52 Wow, they exist. Yeah, we went out. Lakota's was the tribe. Kevin made us get up at 5 a.m. And there was Blaine, who's a little city slickerish himself. Don't get me wrong. Me and Tom and you. And we went out with Lakota tribe guides out in a rowboat.
Starting point is 00:47:18 And they're all catching fish. They're all catching them. They're doing it. you know, in their natural global information way. Effortless. Got to put in the hard work. They put in the hard work, but they're doing it. And they're reeling in fish.
Starting point is 00:47:35 And I'm sitting, they're getting tangled. And I think I once hooked my ear. But I finally caught a fish. And it was very, very exciting. It was the last time I went fishing. Trust me. Trust me. I'm perfectly fine with StarKist.
Starting point is 00:47:59 Now, we had some exciting times up at the ranch, too, in Ohio. Because I had this, I had a home in Ohio, and I had a big ranch where Gary Spivey was. And we had, you know, parties there and dinners there with Ken and Gary and Dean and the whole crew many a time. And you came up from Hollywood many times up there as well. Do you remember any of those parties? Any of the fun things we have? It's hard not to remember Gary Spivey. You know, yeah, I mean, they were always,
Starting point is 00:48:37 Kevin's always been an amazingly gracious host. I will say this, you know, having worked with Kevin, with a team of people, you know, Kevin was always Sinatra. We were always, you know, there was Dean and there was, was I Sammy? Or Joey? I don't know who I was. But it was always a really warm feeling.
Starting point is 00:49:02 But, you know, we were also very aware of Kevin and his presence. He was the boss. He was, in my case, certainly a very close friend. But he was a... He demanded a lot of you. And I think it was because he saw the potential in us and wanted us to realize that. You know, he was scary at times.
Starting point is 00:49:24 You know, that priority manager thing, scared the heck out. But I always remembered amazing graciousness and laughs. When I first heard about gin, I was surprised because I always thought Kevin was a single malt scotch guy. And I thought he'd gotten involved in an alcohol brand. Really? Really, Jen, interesting. But, no, they were always amazing times. And Kevin always, he would, you know, when he was out of town, I would borrow his cars, I'd borrow his house.
Starting point is 00:50:07 It was great. It was. There's been a lot of success, obviously, that you've been around. You yourself have achieved an amazing amount of success over the years. Andrew Melcher, our mutual friend used to work for me, and an amazing success has made millions. Ken, Ken Wright, incredible success. A lot of people in our circles have gone on, sometimes in their own separate directions,
Starting point is 00:50:33 based on what they learned and achieved great success. And again, our organization, my organization, did very, very well. Is there anything that you would say from your vantage point were keys to that success? That's a great question. You know, I was hearing Donnie, who I also met for the first time, on this trip, talk about copywriting.
Starting point is 00:50:57 And I write now, and I didn't write Kevin's infomercial, certainly, but henceforth I've written many, many infomercials and directed and producing. So I had, number one, on a personal, intimate level, the opportunity to learn writing, copyrighting, and marketing from the acknowledged master of it. So for that, you know, it was an amazing joy an amazing experience to think you know it all and then realize you don't.
Starting point is 00:51:29 And Kevin was an amazing mentor and teacher on that front. But in terms of success, I think, and you all are so lucky and privileged to be privy to people like Kevin and Tom and Blaine and Donnie and many others Ron. because one of the things I notice about them, and I mentioned this to my cameraman yesterday because I'm also here doing a film on Kevin, that all of them speak with such clarity and such purpose behind their words.
Starting point is 00:52:04 There's not a lot of waste. There's warmth, there's connection, there's empathy, but there's also a tremendous amount of focus and command of. of the English language for all its beauty. So I learned, I think part of success is to try to leave the lights and us at the door and to also connect with people, to look them in the eye.
Starting point is 00:52:34 I have a saying, I don't know if it came from Kevin, but first understand and then be understood. So understand where people are coming from. You know, we're on different sides of the spectrum politically, completely. I live in Los Angeles, of course. So you know where I'm at. But that's the problem in this country now.
Starting point is 00:52:55 We're so polarized. We're so divisive. You know, if you vote for that guy, you're the enemy. If you vote for this person, you're the enemy. If you believe in this, you're the enemy. And I'll tell you, the one thing that I see in this group, and I'm not just saying this because I'm in front of you, because I've been around others,
Starting point is 00:53:09 is there's such a sense of collegialism. There's such a sense of collaboration of support of synergy, spiritedness amongst all your members. And that's coming from Kevin, and it's coming from the leadership here. So I would say in a very circuitous, long answer, sorry, that it's really about understanding where other people are at, being focused on your goals and your strengths,
Starting point is 00:53:40 realizing you don't know it all, but have a forever lifelong appetite to learn, and to be kind. You know, I read something once, you know, I don't, I have a lot of things I wish I still and still will accomplish in my life. But, you know, it's a lifelong journey. And there's no time clock. You know, there's no, time is a construct.
Starting point is 00:54:09 It's a social construct. I always get angry when people say, you know, age 68 or age 43 or this or that, it's all in your head. You are who you want to be. And I think Kevin taught me a lot of that. You come in with cynicism, right? Oh, really? Oh, come on.
Starting point is 00:54:28 And then it seeps in to your core. It starts seep permeating who you are, your sense of self, your sense of a possibility, your sense of wonder. And Kevin really brought that to me and still does all these years. and after eight and a half years of what he experienced, to have had that attitude, to have that positivity, to have that sense of possibility and wonder still,
Starting point is 00:54:53 and no sense of retribution and no sense of vindictiveness, is probably some of the greatest life lessons I've ever learned, and I thank you for it. I appreciate that. John, John, well-spoken, eloquent, as usual, with a couple big words in there that we need dictionaries to know them. John is the guy who used the word parapetetic on me, and I said, huh, what? I need a dictionary. Parapathetic.
Starting point is 00:55:25 John came to visit me many, many times as well, very close friend. We've been together for a long, long time. I appreciate you spending the time. By the way, he's doing a documentary and filming, doing some work on me. That's why he's here with the film crew, so we'll look forward to seeing that. That'll be a lot of fun as well. Yeah, I mean, a very complex project. Kevin is a multi-layered prismatic.
Starting point is 00:55:48 Uh-oh, that word again. It means, you know, multi-layered. You know. But he's a complex, interesting, layered person who could only have been made in America. He's a distinctly American original. And you all, hey, everybody have met, you know, imbued with that spirit,
Starting point is 00:56:14 it, galvanized with that sense of possibility and focus and self-actualization. But it's been a great joy to be around you guys. And I hope you've enjoyed my fair city, Los Angeles. Thank you, Kevin. Thank you, Kevin. Thank you, John. Fantastic. Good to see it.
Starting point is 00:56:35 I'm Kevin Trudeau. This is the Kevin Trudeau show. See you next time.

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