The Kevin Trudeau Show LIMITLESS - Infomercial Legend Kevin Trudeau On Marketing, Manifesting, and Making Billions! | Episode 115

Episode Date: September 24, 2025

🔗 Learn The Truth: https://www.trudeautraining.com/3kkeys2limitlessIn this legendary episode of the ClickBank Podcast, Cam Forrey sits down with Kevin Trudeau, the infomercial king and master marke...ter whose direct response campaigns generated over $20 BILLION in sales. If you want to make money, this is required viewing! Kevin shares the real stories behind the Ginsu knife, Mega Memory (which did $450M+), and the secret techniques that got him called America’s Marketing Guru by the New York Times and the Master of Modern-Day Marketing by the Wall Street Journal. But wait, there's more! Kevin dives DEEP into:The truth about energetic blocks & why some affiliates self-sabotage,  how secret societies like The Brotherhood taught Kevin to manifest with power,  the real Law of Attraction formula (and what 99% of people get wrong), why direct mail still works in 2025 (and how to do it profitably) and the exact mindset and energy tuning needed to hit $100K/mo. Whether you’re just starting or doing 8-figures, this episode will unlock something inside you—guaranteed.**********************************************************Timestamps:00:00 How Kevin Revolutionized Infomercials  06:17 Clearing Energetic Blocks to Achieve Success 11:50 Is Direct Mail Dead?17:42 The Key to Higher Return On Investment23:52 What is a Secret Society?29:17 What do People Get Wrong About the Law of Attraction?33:38 How to Properly Envision Your Future 39:46 Are Obstacles Self-Created?45:18 Setting the Intention that Wealth Creation is ‘Easy’47:35 Balancing Gratitude for Today with Planning for the Future54:00 Life is a Reflection of What’s Inside of You57:17 The ‘Processes’ to Clear Counter-Intentions01:01:18 Where Does One Start?01:04:40 How to Keep Up With Kevin**********************************************************"Your Wish Is Your Command: The Missing Secrets of Manifesting" - https://youtu.be/lg7QTsdxzO4**********************************************************To access the secret training that Kevin received in the secret society called ‘The Brotherhood’, become a member of the exclusive club founded by Kevin Trudeau: https://globalinformationnetwork.comExplore Kevin’s newest book series ‘Nuggets of Gold’ here: https://nuggetsofgold.com**********************************************************#MarketingSecrets #Manifesting #WealthMindset #InfomercialLegend #LawOfAttraction #SuccessPrinciples #SubconsciousMind #MindsetMatters #EntrepreneurMindset #BusinessStrategy #HiddenKnowledge #PersonalGrowth #ManifestationJourney #LimitlessPodcast #FinancialFreedom #AbundanceMindset #MarketingMastery #KevinTrudeau #KevinTrudeauShow #TheKevinTrudeauShow #TheKevinTrudeauShowLimitless #InfomercialLegend #MarketingSecrets #HowToManifest #LawOfAttraction #SubconsciousMind #WealthMindset #FinancialFreedom #BusinessStrategy #PersonalGrowth #ManifestationJourney #SuccessPrinciples #MindsetMatters #AbundanceMindset #InfluenceAndPersuasion #HiddenKnowledge #EntrepreneurMindset #MarketingMastery #ManifestingTechniques #BusinessInsights #LimitlessShow #manifestationtips 

Transcript
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Starting point is 00:00:00 Well, welcome to another edition of the affiliated podcast. For our regular listeners, you might recognize that I am not our normal host. I am neither Mr. Kyle Kosteco or Thomas McMahon. My name is Cam Fori. I am a business development manager here at ClickBank, and I am super excited to be joined by Mr. Kevin Trudeau. Kevin, thanks so much for taking time to be here with us today. It's my pleasure. Glad to be here.
Starting point is 00:00:21 Absolutely. Well, I don't know if there's many people that don't know who you are, but maybe for those listeners that don't know who you are, can you tell us a little bit about yourself and your career and marketing and business. Well, a lot of people today, some of the younger guys don't know. But I've been in the direct response industry since the 70s. And a lot of people don't know. Back then, we did direct mail.
Starting point is 00:00:42 And we did full-page ads in magazines and newspapers. And we launched also the first direct response ads on television with an 800 number. A lot of people don't know. I was the guy who was involved with the Ginsu Knife. And again, some of the younger guys don't know what that was. but that was a revolutionary commercial back then and armor coat cookware and so forth. There was a book that came out. It was the 100 best direct mail pieces of all time defined as the direct mail pieces that generated the most revenue with a coupon and you had the mail in a check back then.
Starting point is 00:01:17 There was no credit card. You had mail in a check. And I had out of the hundred, I had over 30 in there because I was a ghostwriter for a lot of the biggest guys that people knew. I was one of the top copywriters actually generated some of the biggest closing rates and sales by writing ad copy back in the 70s. When I'm old, I'm old, by the way, but I was still young back then, but that was a long time ago. And then in the 80s, I launched the infomercial world when Ronald Reagan deregulated TV infomercials. And I became known as the infomercial king because I produced to more, winning infomercials than anybody else in history and the highest percentage of winning
Starting point is 00:02:03 infomercials. And this went globally around the world. So in my direct, just the direct response advertising that I did in direct mail, print, TV and radio ads and TV infomercials, in today's dollars, we generated over $20 billion in sales. Wow. So it really is. Yeah. And I broke every record.
Starting point is 00:02:25 I had, I remember Ron Popiel, you may remember Ron Copiel. You may remember Ron Po Peel. Well, the infomercial world at that time, nobody could make money on the front end. You would do in a one ratio. I guess they call it Roads today. That's right. Back then it was called ratio. You spent $1,000 in media.
Starting point is 00:02:41 You brought in $1,000 in sales. It was a one ratio. And people were doing a one, 1.2, 1.3. And nobody was making money. You had to have some type of continuity on the back end. And I looked at all the ads and I thought, they're terrible. No wonder they're not doing more than a one ratio. They're just terrible ads.
Starting point is 00:03:01 So I thought, am I missing something? So I decided to do my own ad. So I produced an ad for a product called Mega Memory. And I changed it all up. I didn't show the product. I didn't have any testimonials. I broke all the rules. I didn't look into the camera.
Starting point is 00:03:16 It was an interview. There was no editing, no teleprompter, no script, no rehearsals. We shot it live to tape. It was 28 minutes and 30 seconds, because that was, was the amount of time you had to do the TV. So we recorded it in 28 seconds. So we had a little bumper at the beginning at the end. And I shot that done, no problem. Off we went. And the show started doing a four, five, six ratio. Wow. And nobody could believe it, except the media buyer, because he saw the numbers. And we were at, we were at the National Infomercial Marketing
Starting point is 00:03:50 Association conference. Then it became Electronic Retailing Association. And Ron Po Peel came up because I was spending a million dollars a week in media. So it was everywhere. And the call centers were bombed with phone calls. And Ron said, how is that show working? How are you spending all that money? It's impossible to work. How can that work?
Starting point is 00:04:14 What are you doing for a ratio? And I just very kind of humbly said, well, I'm doing over a five. And he says, you're a liar. Well, standing right over there, tall guy was the owner, Dan Danielson, of Mercury Media, who was buying my media. And he was one of the most respected guys in the whole direct response world because he bought media for a lot of guys, Guthey Rencare Corporation and so. And he got, he came running over.
Starting point is 00:04:44 And he put his finger in Rompil's face. And he says, I'm buying Trudeau's media. He's doing a five ratio. Wow. And everybody kind of gathers. gathered around and they were like, oh my God. Well, from that moment on, I was like, you know, it was like bees on honey. No matter where I walked, everyone was trying to pick my brain.
Starting point is 00:05:05 How did you do that? What did you do different? How? And everyone, that's when I became known as the king of infomercials because every show I did just did bigger ratios than anyone else. And no one could figure out what I was doing, no matter, they picked it apart and they couldn't figure out the nuances, the little subtle secrets that I was using in that marketing to create those great sales. People were watching. They couldn't stop watching the show.
Starting point is 00:05:33 And of course, they would buy and the money came in. So it was kind of a revolutionary thing. So that's when the Wall Street Journal called me the master of modern day marketing. I was on the front page of the Wall Street Journal, front page of the New York Times that called me America's marketing guru. USA Today called me a marketing genius. I was on the front page of the London Times because we, we blew the media out in the UK and Europe. And then in Australia, I owned 80% of all the TV infomercial time because nobody could make any money on the front end except me. So I just bought all the media and owned 80% of all the media for TV commercials in Australia for many, many years. I love that. That's amazing. Here in my notes,
Starting point is 00:06:18 I've got a note that said you did $450 million with that mega memory offer, which in today's dollars would be more like 1.2 billion. And so talk to us a little bit more about that. What was that like having a single infomercial that grossed that kind of revenue? That had to be such a wild ride. Well, it was. But up until that point, I had, you know, one success after another in a variety of businesses around the world. So, you know, success was something that I knew would come. And one of the reasons I knew it would come is not only did I know the marketing techniques, but I could read the energy of the buyer and how that was shifting. And I also understood that the reason why some people fail is they have counterintensions or energetic blocks where they hit a ceiling
Starting point is 00:07:06 and they can't get past that ceiling or they succeed and then all of a sudden they start almost self-sabotaging themselves and then they start to fail. Well, I cleared that out of my field because I was in a secret society called the Brotherhood since 1969. And so, So we did special processing to clear this out of the field. So I didn't have those energetic blocks. As a matter of fact, the first time that I cleared it, I'll tell you with the story, back in the 70s, I wrote little classified ads and I placed them in magazines like the National Enquirer. These were the tabloids. So I ran a classified ad.
Starting point is 00:07:47 People would then write in for the free information. and then I would send them a sales letter asking them to send me some money to buy the product. So I tested this out. I looked at what other people were doing. I tested it out and it was a miserable failure. I got very few inquiries. And when I sent out the sales letters, almost no orders, like virtually nothing. So I lost money.
Starting point is 00:08:11 And I couldn't figure it out. So I'm looking at all this. And I talked to my uncle in the brotherhood. We called them an uncle. It's really your mentor or your sponsor. And I said, I don't understand this. I feel like there's some block that's holding back the success. And he laughed and he says, well, look.
Starting point is 00:08:30 So I looked at the field and I said, I see it. And he goes, you want to get rid of it? I said, yes. He goes, we'll do a process. So I had to pay him, of course, for the process in cash. He ran the process on me, which took about an hour. He goes, now try it and see what happens. And I'm looking and I'm thinking, that block seems to be gone.
Starting point is 00:08:50 I ran the exact same ad about three or four weeks later. I changed one word. Okay. I did change one word, but I ran the exact same ad. And all of a sudden, the mailman knocked on the door and he had a mailbag full of inquiries. Now, before, I could get him out of my mailbox. Now he had a mail bag full of inquiries. I couldn't believe it.
Starting point is 00:09:14 I had to call my couple of my friends up and said, I knew you to come over the house and help me stuff envelopes. Yeah. We're stuffed in envelopes on the kitchen table, sending them out. And then a few days later, as we're getting the mailbag, now it became two mailbags, we're opening up the inquiries, but now there's orders. And there's cash money and money orders. And we're talking hundreds of dollars a day, thousands of dollars a day. This is in the 70s.
Starting point is 00:09:38 Yeah. And me and my friends are looking and we're like dancing, you know, it's like, we need to do estate planning. And that was the breakthrough when I knew. no matter what I do, applying the proper technique when you don't have the counterintensions in the field is going to result in this avalanche of money that's coming in. And I did it over and over again. I taught it to other people and I would watch them. I would say, try this and it wouldn't succeed.
Starting point is 00:10:06 Then I would clear out those energetic blocks and all of a sudden they would try it and they succeeded. I had one guy who was a UPS truck driver who was failing and then I cleared the blocks and then he started to succeed. and his company did $150 million in sales. Another guy was living in his mother-in-law's house, sleeping on a mattress, flipping pizzas at a pizza joint. And he saw me on TV. He tracked me down to meet me. And he said, I want to be in the infomercial business.
Starting point is 00:10:35 I want to make money. I said, try it. And it failed. I said, let me clear out the blocks. I did. And all of a sudden, his company did over $200 million in sales. And then another fellow got involved. And he said, I want to build a big company.
Starting point is 00:10:48 I just want to make a lot of money. And he started working out of his house. And out of his house with one employee, he was netting. And this was back in the 80s. He was netting over $2 million in profit. Wow. And he was like, this is a man. And then there's another guy in the UK whose company right now, I think, is doing
Starting point is 00:11:06 250 million pounds a year. And he became stupidly successful. And this was just one after the other. Not only when they apply the proper marketing and sales techniques, but when they get rid of those blocks, And everybody who's an affiliate knows that. I mean, you're doing all the right things. And all of a sudden you're thinking, what am I doing wrong?
Starting point is 00:11:24 I'm doing everything right. How come it's not working or how come I hit this ceiling? And it really is energy. It has to do with your self-image. It has to do with counterintentions. It has to do what you can call it self-sabotage that kind of just stops you. And you can't make that breakthrough. But once you do and clear it out, virtually the sky's the limit.
Starting point is 00:11:46 It's amazing. It's amazing. I love it. I've got a bunch of follow up. questions on that, but one that I want to ask before. So in the internet game that I'm very much focused on, that you're obviously very much a part of now, there's very much a shiny object syndrome and also kind of a chicken little syndrome where the sky's always falling, right? Facebook ads don't work anymore. Email's dead. Email's dead. And so I think the really
Starting point is 00:12:05 interesting question I'd love to ask you is, is direct mail dead? Do you think people can sell big money doing direct mail? Well, first up, none of those things are dead. And I'm going to tell you a story at a minute because I just proved it last week. And I'll tell you that story. One of the things that I have done very successfully is I don't follow the leader. Now, there's an axiom that says follow a pattern for success, duplicate successful actions. And that's true. However, you can become a Me Too and also ran. So when I did my first infomercial, everyone on TV had a formula. And that formula was you have to have testimonials.
Starting point is 00:12:47 people telling their success. You had to have a live studio audience with reaction shots, which was all fake. You had to have scripts written with all the proper hypnotic language patterns and NLP and there and all the closing techniques and so forth. You had to rehearse and rehearse. You had to do multiple takes. You had to show the product and create great product value.
Starting point is 00:13:13 Like, look at all you get. So there was a formula. And then you had to look into the camera and sell, sell, sell, sell, sell, sell. And that's what everyone was doing. So what I said is people love to buy, but they hate being sold. And everybody feels they're being sold. It worked in the beginning because there wasn't anything out there. But now it's getting old.
Starting point is 00:13:40 So I said, I'm going to do an infomercial. I'm not going to do any of that stuff. As a matter of fact, I'm never going to look in the camera. I'm going to actually just have somebody interview me. I'm not going to show the mega memory product. I'm not going to have any testimonials. And guess what? I'm not even going to mention the price.
Starting point is 00:13:55 I'm just going to say, if people want more information, they can call the number on the screen. That's all. I'm going to do such a... Literally broke all the rules in the book, right? I broke all the rules. And I said, now nobody feels like they're being sold. And that's when I broke all the records with sales.
Starting point is 00:14:12 So I always go contrary. Now, here's the funny thing. Everyone started picking up on that. So they started doing these interview shows with no studio audience and so forth. And now the TV was flooded with all of these duplicate shows. So guess what I did? I looked into the camera and said, hi, I'm Kevin Trudeau. And then I started selling to the camera because it had to be different than everybody else.
Starting point is 00:14:35 So the point is, you have to be a little contrary. Today, no one uses direct mail. Now, I'll give you a little test. We have big lists and we have a product called the Guru Keb book. And it's a spectacular book of Guru Kev Lessons. The book is virtually embedded with energy and it creates this attractor field in your life. And it's something that when I was just at the Golden Door Spa with 35 billionaires, not everyone was a billionaire, but one of the guys owns the second largest hedge fund in the world.
Starting point is 00:15:07 Now the guy was, they were talking about him on Fox News because he had built one of this, I can't mention names. Sure. Another guy is the owner of this big and major Fortune 5 company. I mean, these are the biggest guys. We kind of added it up and said, you know, the net worth of what we control in this room is around a trillion dollars. So these are big guys. Yep.
Starting point is 00:15:30 But they all have some type of heirloom, some type of relics, some type of art that has been in wealthy families for generations, which virtually has prosperity energy. They all have it. And they all say, this is like a lucky charm. It attracts money because it's been in a lineage of wealth. So I had this Guru Keb book and we sold it via email marketing very successfully. I mean, just, you know, huge amounts of profit coming in from email. So we hit our list over and over and over again. And as you know, when you hit the list again and again and again, you have diminishing returns.
Starting point is 00:16:08 Because people see it and they're not going to buy. But we also know that certain people don't. open the emails or don't read them. So I told my marketing guys after we hammered this for six months, I says, now we're going to send a direct mail piece to that same list. And they said, that's a waste of money. If these people were going to buy, they would have purchased. I said, trust me. So I wrote a direct mail piece. And it was a letter. It wasn't even a fancy piece. It was just a letter, an eight page letter. That was it with a call to action to click on the QR code, I didn't even have a form to send in a check because nobody even uses checks anymore.
Starting point is 00:16:47 So I sent it out and everyone said, we're throwing our money away with postage and printing. The return on investment, or you would call it ROAS, after you look at the printing and the postage, we didn't have to pay for the list. And then we had to ship the product. So when you add it all up, the return on investment was 200%. Wow. Amazing. Two hundred percent. Not 100 percent. That's doubling your money. 200 percent. So, in 30 days. Wow. So if you put up 100,000 and you make 200,000 net after everything, every 30 days, how often
Starting point is 00:17:21 you want to do that? Yeah. So the point is direct mail is categorically not dead. And I hate to say this because I don't want people to get into direct mail because right now I have no competition. But email marketing is not dead and neither is Facebook. And I got to tell you a quick story. So there's a guy I can't mention his name because I promise I wouldn't mention it.
Starting point is 00:17:46 But he has a $150 million your company. They sell products online for many, many years. And they do a ROAS of about one. Sometimes it's 0.8. Sometimes it's 1.2. But they have continuity. And they have the formula. And they said Facebook ads don't work anymore.
Starting point is 00:18:06 You can't make money because this is blah, blah, blah, blah, blah. blah, blah, blah, blah, blah. And I said, no, the reason they're not working for you is your ads suck. That's why. What do you mean? I go, if I did an ad for that product, I bet you it would do better. And this is a guy doing $150 million a year. This is not like a rookie, right?
Starting point is 00:18:27 It's not a rookie. And of course, they look at me as the legend, right? They all bow down, kiss the ring. But I'm also a dinosaur and a relic, according to them. Yeah, cuts both ways. It doesn't apply today anymore. We respect them and everything, but we'll put them over there, you know. Yeah.
Starting point is 00:18:45 And I said, listen, I'll do this. You don't have to pay me. Just pay me a royalty. So I asked for this big, huge royalty on big ROASs, which they didn't care because they're never going to hit them. All upside. Right? And I said, yeah, yeah, if I do this, I want more. Okay.
Starting point is 00:19:00 So they, I shoot the show. And when I shot the show, there was no script, no teleprompter. There was nothing. It was completely nothing. I walked in, said hi to everybody. I said, it's live to tape. We're going to shoot this in 40 minutes, and then I'm leaving. Nobody could believe it.
Starting point is 00:19:19 They sent me all this material, and they said, you didn't even open the email. I go, I know. So I sat down. I did the interview. Nobody could believe it. They said, we've never seen anything like this. They put it on, and I'm getting the numbers. He's going, Kevin, and the guy's shaking.
Starting point is 00:19:38 He goes, we're doing like four, five ratios or Roaz. Four and fives. This is unbelievable. And he did a test to his list. And I said, what do you normally do? He told me the number. I said, what did we do? He goes, 10 times more.
Starting point is 00:19:55 Wow. Now, they were hoping for maybe a 10% bump, a 30% thing. 10 times more. Wow. And I said, yeah, because I haven't revealed all the secrets. And you guys don't even apply them anyway. But the point is, if you produce good advertising that is genuine and authentic, that is not full of bullshit and BS, and people don't feel like they're being sold, then you're going to make sales. There's a big challenge with people.
Starting point is 00:20:28 They get out there and they're trying to sell. They're trying to sell. They're trying to sell. They're trying to sell. I don't try to sell anything. What I'm doing is I have a product that I believe in, a hundred thousand. 100% I use it. I want my family to use it. And I want my friends to use it. And all I'm doing is really hoping that the people watching take advantage so that their lives can get better.
Starting point is 00:20:52 And if they don't, I don't care because my life is great. So there's an attitude that's completely different. It's not attachment to that purchase. And people feel the authenticity and realness of that conversation and therefore they will buy. Now I do use different techniques in it, but it's so subtle that nobody can feel it. I'll tell you a quick story about that. You've heard Zig Zig Zigler, the name Zig Ziglar, the great motivational speaker. Yeah. Well, him and I were speaking together. And this was the first time, I think it was 1988, first time I had been on stage with Zig. We were in Bradenton, Florida, the Manatee Convention Center. There must have been about 5,000, 8,000 people, 10,000, whatever it was.
Starting point is 00:21:38 So Zig Zigler gets up. He does his presentation for two hours, and he sells his books and tapes for half an hour. Brian Tracy gets up, and he's a good friend of mine. He gets up, he does his excellent presentation for two hours, and he sells his tapes for 45 minutes. I mean, he sells. Charlie Tremendous Jones, another dear friend of mine gets up, and he sells his books. And then I get up, well, everyone's out of money. Right? Because they bought all this other people stuff. So I get up there and I speak and at the end, I say, by the way, if anyone's interested in the mega memory home study course, I do have some at the back of the room. And the price is $89. And if you'd like to buy it today, it's $89 because it's worth it. Now, all the other guys were discounting and discounting and using every sales clothes in the world. My clothes was 30 seconds. People started getting up out of,
Starting point is 00:22:35 out of their chair and and I said, but there's not enough to go around so it'll be first come for a sur. People started getting out of the chair and running to the back. They called it the tape rush. I outsold Zig, Brian Tracy and Charlie Tremendous Jones two to one combined. Wow. Zig Zigler grabbed me and he said, I want to have dinner with you because I've never seen anything like what you just did. You started suddenly selling the course for, from the moment you opened your mouth, but nobody knew it. And the whole presentation was a subtle undertone of selling that nobody felt like they were being sold. Because I'd never seen anything like that in my life.
Starting point is 00:23:21 What you did, you had two layers. You were teaching and selling simultaneously. It was, I've never seen it. You need to teach me how to do that. This is exactly, he was like a hero of mine. And I'm like, wow. Yeah. So the point is when you use effective techniques, they are going to get really good results. I love it. That's amazing. You said something that earlier that I'm sure is going to catch some people's ears. It's something that we don't talk about a lot on the affiliated podcast, and that is Secret Societies. I'd love to ask you some more about that. Number one, give us sort of an intro to that. I know you've talked about other places, but this audience maybe hasn't heard about this. And so it would just love to learn more. And then I've got a second part or for you after you tell us a little bit about that.
Starting point is 00:24:03 Yeah, you know, people probably are familiar with secret societies that aren't so secret, like Yale University's skull and bones. They're a secret society because what goes on inside skull and bones is a secret, but everybody knows skull and bones exist. There's a building. As a matter of fact, President Bush was who's a member. In his book said, when I went to Yale, I got tapped on the shoulder and invited to join the secret society, skull and bones, a society.
Starting point is 00:24:33 society so secret, that's all I can say about it. And so it is a secret. John Kerry, Supreme Court judges, the head of the CIA, they're all members of that. Bohemian Grove. Alex Jones went to Bohemian Grove with his camera and said, saw all these billionaires there like, what is this? What is going on here? The Bilderberg group, which I've been to many times. And there's other ones as well. The top of the food chain is called the Brotherhood, and it's an international society. And basically, it's just a group of people that have a global perspective on the world, that have a lot of influence on politicians and corporations and the media. So they control the message.
Starting point is 00:25:13 But one of the things that the Brotherhood does, which is different than the others, more so, is they train the people on how to use and control their mind. Now, on Click Bank, you guys had a couple landing pages about the wealth wave and the billionaire brain wave, which is alpha. and one said alpha, one said theta, it's actually right in the middle. So alpha and theta is like this, but it's right here.
Starting point is 00:25:41 That's really the wave, which if you broadcast a thought on that, scientists now know that it vibrates matter in the physical universe more so than other waves. Like beta is kind of the poverty wave or the slave wave. So we were taught how to broadcast there. And you can do that today with biofeedback. And they're guys.
Starting point is 00:26:02 that I know who are big affiliates on ClickBank who went and got trained on how to move their mind thoughts so they can broadcast on that and become more effective. So you can kind of train it or you can get it to autopilot where it virtually works without any real conscious effort or even deliberate intent. It's just there. So we're taught that in the Brotherhood and we're also taught a series of processes that clear out counterintensions on a variety of fields like money, relationship, communication, leadership, the ability to dream and expand our imagination, health and spiritual
Starting point is 00:26:38 awakening. So we clear out the counterintensions, and then we learn through a series of trainings, the basic manifesting formula, how to create in your life what you want, such as the words you use, seeing yourself in possession of what you want, feeling now as if Neville Goddard talked about that. This will be thinking grow rich. There's a lot of people that talk about some of the basic ingredients of how. and manifest and set goals.
Starting point is 00:27:04 But there are a lot of nuances. So I was just with a guy the other day, and he says, yeah, we set our targets really high, so we're shooting for them, and we're trying to hit them. And we never hit our targets, but we're shooting. You know, you've got to shoot for the moon
Starting point is 00:27:19 because even if you miss, you wind up amongst the stars. And he was going on and on. I said, I don't do that. And none of the guys I know who are super wealthy do that. I go, look, success bills, confidence. You want to set up the rules so you win. You need to create momentum. Think about football game. The quarterback throws a two-yard pass. He wants to get some success under his belt.
Starting point is 00:27:43 He wants to get momentum. So you need to set targets that are low so that you beat, you beat your deadline, you're ahead of schedule, and you now have another win, then set another target and get another win. And now you start building momentum. So when I set monthly goals, I set my target knowing that I'll probably hit this in the first 10 days of the month. Now someone says, that's ridiculous. No, I still have the dream. I still think about what I would like it. Wouldn't it be nice if we did this number? But there's a nuance to setting financial targets and goals. And there's a nuance to putting deadlines. Most people, put deadlines on achievement. You can't because you can't put a deadline on manifesting something,
Starting point is 00:28:32 but you can only put a deadline on your activity. So I will write this piece by tomorrow night at 6 o'clock. That's an activity, but you can't say, I'm going to make X amount of money by next month, because you don't know. And so this sets up fear. If you set up a deadline to achieve a certain amount of income or profit or sales, but automatically you have fear, which is a counterintention working against you. But if you set your deadline on an activity, then you don't have that fear. And if you release attachment to the outcome, now you have no fear attached to it, but you still put that desire out there, it will then manifest easier. I love it. I love it. Well, I've seen that you say that when people first starting or first starting out
Starting point is 00:29:22 studying the law of attraction, there's often a handful of things to get wrong. You mentioned a couple there, but I'd love you to dive boring to what are the big mistakes you see? What do people get wrong when they first start learning about and practicing the law of attraction? And if someone isn't familiar with the law of attraction, where do you recommend they go to learn about it? Yeah, you know, there's a lot of good books out there on the law of attraction. Think and Grow Rich by Nabilion Hill is excellent. Ask and it is given by Esther Hicks is excellent. Even though they don't use the law of attraction in the book, The Magic of Believing, which Liberacee and many other successful people. I found an ad, a full page ad, but Liberacee going,
Starting point is 00:29:56 This is the book that made me wealthy, the magic of believing. And so those are good books. Of course, my course, Your Wishes Your Command, how to manifest your desire, I think, is the best course out there on the Law of Attraction. And I have a new book coming out in about two months called Your Wishes Your Command. It'll be a hardcover book. You know, my books have sold 100 million copies. That book back, you can't see it, but the natural cures they don't want you to know about. When I came out with that book, it was number one on the New York Times best selling list,
Starting point is 00:30:28 26 weeks in a row. Wow. It was a bestselling book in all of America. It came out. And I owned the publishing company. So I got all the money, not royalties, but I don't know. Nice. Yeah, that book itself sold over 50 million copies.
Starting point is 00:30:42 But the biggest mistake that people make with the law of attraction when they start getting into it is they miss the first step. The first step is not talked about anywhere. You can read all those books I mentioned. go to all these classes by these success gurus who know about success, but they don't know success. They don't know the first step. The first step is you have to find some pain. What is it?
Starting point is 00:31:05 If you want to make money, for example, okay, great. How much money you want to make? I want to make $100,000 a month. Good. Million two per year. Good. Yep. Okay.
Starting point is 00:31:16 Where's the pain? So they say, well, I see myself make it. No, no, no. Where's the pain? Do you need to make that money or do you want to make that money or you wish you had that money? See, most people wish they were making $100,000 a month or they want to make $100,000 a month, but they don't need to. It's not life or death. When I was in the Brotherhood, we were talking about this and I was in a swimming pool.
Starting point is 00:31:40 This guy's $150 million mansion. And I was swimming. We were talking about this. And he said, let me tell you. And he swam over to me. And he was kind of a big burly guy, kind of a heavyset guy. And he grabs my hair. and he pushes me under the water.
Starting point is 00:31:55 And he's a big guy. He's got like a hundred pounds on me. And I'm like, and I'm struggling, you know. And I'm struggling. And now I'm desperate to get out and breathe. You start to panic. And I actually inhaled some water. And he pulls me up and I'm spitting water out and I'm, you know, in a state of shock.
Starting point is 00:32:18 But in the brotherhood, I know nobody's going to hurt me. They're doing something for my benefit. And I couldn't figure out what the hell that would be. And he said this. He says, when you want something as much as you wanted to breathe, that's when you'll get it. I said, well, how do I get to that point? And he goes, because you have to find something in your life that you will not tolerate anymore, that you absolutely hate. That makes you so mad that you will not tolerate it.
Starting point is 00:32:47 That contracts energy. And from that point, that's when you can clearly define what you want. and now you need it. That's how you, that's the first magical step so you can be motivated. Now you're going to get out of bed at four o'clock in a morning and go to work because you are driven. And then you go through the whole cycle, you know, which is seeing yourself in possession of what you want feeling now is if you had it.
Starting point is 00:33:10 Release attachment to the outcome, which is a critical part. People miss that. So the first part of the formula on the last part is what people don't do. So you have two ingredients, there's two ingredients that aren't being used. and therefore people don't wonder why they don't get the result that they want. So those are the two critical elements. I think those are the two biggest mistakes that I see people make when they're trying to apply the manifesting formula or utilize the law of attraction.
Starting point is 00:33:38 I love that. I'm a big student of reality creation and the law of attraction. You're speaking my language. This is stuff I love. And so my question for you is when someone first gets into the law of attraction, let's use money as an example, right? So let's say they've developed an intention or an affirmation that I earn $100,000 a month, right? And they're trying to feel it. They're trying to imagine it. But what happens is inevitably, because they're starting from somewhere that isn't that truth, it creates a level of
Starting point is 00:34:04 cognitive dissonance, right? Today, my reality doesn't match this reality I'm trying to create. And so what do you recommend for people to deal with this cognitive dissonance, which is the gap between where they are today and this future that they're trying to create or this future that they're envisioning? It's very simple. I teach this in the course your wishes or command. and our club, the Global Information Network, I have the whole training I got in the Brotherhood called the Success Mastery Course and the Science of Personal Master's course. And a person goes through it, just like they would go through and get a PhD. You start and you do level one, lesson one, then you do lesson two, then you do lesson three.
Starting point is 00:34:41 Then you go to level two, lesson one, lesson two, then you go to level three, and you go through this. But what we teach is this. there is a difference between a dream. I want to make $100,000 a month. Well, if you're making $10,000 a month right now, that is a dream. Okay? You can have a dream,
Starting point is 00:35:02 but most people live in a dream world. And they can't connect that with their reality today. So therefore, there is doubt. And when they say, I am, I'm going to use an affirmation, I am a billionaire. And your mind says, you're lying. You're not. So you can't do that. That sets up and activates counterintention. It's actually working against you, not for you. So if you have a dream of making
Starting point is 00:35:33 $100,000 a month as a dream, fine, but you're only making $10,000. Good. What's your chief aim? well my chief aim is something that is big enough to excite me but small enough that I know I can achieve it so now my chief aim is well I want to make 30,000 a month but it's still too big good that's your chief aim what is your goal the goal is something that you can virtually almost touch. If you're making 10,000 a month, your goal should be 15,000 a month. And keep the target at 15. Yes, throughout the day, once or twice or once or twice a week, dream about the 100,000 a month. Remind yourself of your chief aim, but focus on the goal on the next logical step. If you're trying to lose 50 pounds, the first thing you want to do is lose one pound. They'll focus on losing
Starting point is 00:36:43 one pound because that's getting you closer to your goal of 50, right? Or your dream of losing 50. And people miss this. This is a real technical, and it's very technical way of getting the mind in alignment so that you don't have any doubt or fear of not making it. You don't. activate counterintention. You're always feeling like you're winning. And you have momentum. You have no doubt's gone. Fear of not getting it's gone. Self doubt is gone. All the little things, well, maybe I'm not smart enough. Maybe I'm not good enough. That's gone because your target is something that you know you can hit. And then you focus on your activities and you're, you put deadlines on your activities, not the end result. But it's a cycle you do throughout the day.
Starting point is 00:37:45 When people come in, I have fly on the wall training now. People come and live with me for 24 hours. They can't talk to me. They're a fly on the wall. Flies don't talk. And this is what I did. I used to go to billionaires' homes and be there for a day or two. And I would just basically watch them. And I watch how they talk, how they wrote notes, how they set their goals, how they communicated on the phone. how they focused on something and then took breaks and focused again. I learned all these little nuances of how to actually apply this stuff in real life. And then when you start mimicking and modeling that from real observation, not a seminar, not teaching, but by observation, then it makes all the difference.
Starting point is 00:38:29 But when people see this, they get blown away. They go, I never understood that's how you applied it. And I go, yeah. Like one guy was with me and I was going on the plane and I'm flying in first class. And I got my driver in the Rolls Royce taking me to the airport. Okay, nice. Well, I used to have my own private plane years ago before, you know, things happened. And I don't know.
Starting point is 00:38:54 So what I do when I go to the airport is I start bitching, whining, and complaining to myself. This line sucks. Flying commercial sucks. I can't, how can anyone live like this? And I start doing this. Why? Because I'm creating that. I can't, this is something I will not tolerate anymore.
Starting point is 00:39:15 I need to have my own Gulfstream or the challenge of 300 is the plane. I need to have my own challenge. I had a challenge of 604 before 300 is better. So now, and I start, so now I know what I hate. And people say, I can't believe it. I thought you'd be all so positive and everything. I go, you're playing, I'm playing a game. I'm creating by playing the game of looking for things that I will not tolerate, which is always step one.
Starting point is 00:39:46 I love that. So one of the obstacles that you have talked about a little bit is counterintensions, right, which is a sort of self-created block to achieving the thing that you think you want. I wanted to dive a little further into talk more about the role of obstacles, resistance, challenge, difficulty. in someone achieving their goals. Is that always self-created or talk a little bit more about that? It's not self-created. Most of it is not self-created.
Starting point is 00:40:14 Counterintention is in your DNA. It's from your ancestors. And this has been proven now. Scientists recently, in the last eight months, it's been all over the scientific community, that researchers now see that if there's a trauma, let's say that your great-grandfather was in a concentration camp or in the war or went bankrupt,
Starting point is 00:40:35 and had some emotional trauma and put out some postulate or something. That's in your DNA. This is why wealthy people success breeds success. When you go to people who have wealthy families, it's in their DNA. They don't have a lot of a counterintention around money. But a normal person has. For example, your grandmother was very religious or your great-grandmother was very religious. And she was taught that money is the root of all evil.
Starting point is 00:41:05 that's in your DNA. So you're out there trying to make money and you have this subconscious vibration that money is the root of all evil and you're trying to make money. That's going exactly against you and stopping you and preventing you from making money. So then you have a hard time starting a project or you start a project and you have a hard time finishing the project. Right? You start self-sabotaging yourself.
Starting point is 00:41:31 People do this all the time. They buy a course on how to get rich in real estate. And if they just listen, Carlton Sheets was a friend of mine who had an information. If you go through the course and actually apply it, it works. The plan works if you work it. But the majority of people bought that course, and guess what they did with it? It was cassettes back then. They shoved it under the bed and never listened to one.
Starting point is 00:41:52 The second group of people started listening and then they quit. They stopped listening. The third group of people listened to them all. Then they say, I'm going to do this tomorrow. And tomorrow never comes. So they can't get off the down. They can't actually start taking action. That is a counterintention that is creating you to self-sabotize your success.
Starting point is 00:42:13 And unless you clear it out of your DNA, it's going to be working against you for the rest of your life. And I'll give you an example of what I mean by this. So I want you to imagine that you're trying to go up a hill. You're walking up a hill. But there's a cart that you're pushing. And in that cart is all these rocks, these boulders, those are the counterintensions. So you're trying to make money, but you have these counterintensions. And they're always pushing against you.
Starting point is 00:42:39 The first thing you have to do is get rid of the cart or empty it out. Get rid of the counterintensions. Then if you do the right things long enough consistently, going up the mouth and you'll get there without resistance. So you have to. The second group of counterintensions does come from things you've created in this lifetime. People call it your beliefs or your postulates or your agreements or the things that you your self-image. These are counterintensions.
Starting point is 00:43:07 The self-image is a big one. So unless you clear this out, it's going to be, if you do everything right, you're still going to be struggling. And that's why people say, what's wrong with me? How can other people make all this money seemingly so effortlessly? And I struggle. And the answer is, it's in your field of energy. It's counterintentions.
Starting point is 00:43:32 in your DNA and in your field, unless you clear it out, you are going to continue to struggle. You can still make money. It's just going to be a hell of a lot harder. And you'll hit that ceiling. You'll never break through the ceiling. I see that with affiliates all the time. They go from zero to this really quick. And then they can't get past past.
Starting point is 00:43:51 Yep. That's a counterintention. And if I would take that person and say, let me clear it out. I've seen it recently, because people have gone through my money process where I do this. I've seen it over 500 times. One guy, digital marketing guy. And he's a guy doing $100 million a year. And he's looking at his numbers every day.
Starting point is 00:44:14 And he's doing the same thing every day, the same thing, and the numbers are the same. He comes and he does the money processes where I get rid of the energy. And he says, Kevin, I finished. I went back to my room, checked my laptop, and I thought there was a glitch. because the numbers were up 50%. And he kept calling everybody. He goes, what did we do different? Nothing.
Starting point is 00:44:40 And he called him and he says, holy shit. He goes, Kevin, it was like the windows opened up. It was like this glass ceiling was shattered. I didn't do anything different. I said, hey, that's what happened to me when I had my first clearing of this energetic block where my direct mail or my, advertising in the classified ads went from zero to successful. You have a track record and it just went up 50%.
Starting point is 00:45:11 And he goes, it's been consistent. I go, there you go. I love it. One of the things that I've thought a lot about is in a lot of, a lot of attraction books or manifestation books, there's this kind of through line that you should set the intention that it's easy, writer that it comes to you. And so I'm curious on your thoughts on that. Is that sort of like a tricky counterintention because you're giving yourself an out there. You're not going to do the work.
Starting point is 00:45:39 Like what do you think is the deal with trying to hope or working to make it easy versus saying kind of like you said earlier. This is something I want. Not only do I want this, but I have to have this. I will bleed for my eyes to make this happen. And so talk about sort of this theme in the law of attraction community about everything needing to come easy. Yeah. Well, they're living in fantasy land. Welcome to Fantasy Island. You look at people that are incredibly successful, guys who have net worth of $100 million or more, they work their ass off. They don't sit around going, oh, and money's just going to flow to me. They wake up early, they go to bed late, and they work their ass off.
Starting point is 00:46:19 Now, here's the difference. They love it. The journey is the reward. So it's not that it's easy, but it is. Think about that. You go to the gym. You want to get big muscles. Is working out easy?
Starting point is 00:46:41 Well, you ask Arnold Schwarzenegger. Yeah, I love it because he always had a smile in the gym. He couldn't not work out, right? It just was his identity. Correct. So there's kind of a dichotomy here. Easy is me. you enjoy the process. So I never use the word easy. I always say I am going to put massive
Starting point is 00:47:08 amounts of effort because I love it. I go fishing. We wake up at four in the morning. We go out and carry boats and everything. No one can say it's easy. We love it. So that's the difference. So you have to enjoy the journey. The journey is the reward. Mm-hmm. Mm-hmm. I love that. I love that.
Starting point is 00:47:35 As you can tell, I get really excited about the law of attraction stuff. So a couple more questions on this stuff because I find this fascinating. So regarding the law of attraction, how do you balance gratitude for what you have today with kind of this desire to have this other version of reality or this different set of things that you really would like to experience? And that's an excellent question. When you go through the cycles or the steps of manifesting, some of them are exact opposite. So the first step is, I hate this car. That's going to motivate you to get the money to buy a new car.
Starting point is 00:48:11 Where does the gratitude come in? At a certain point at the end of the night, when you say your prayers, when we were young, we always kneel down, say your prayers. And the prayers were two prayers. One, God, bless Mommy and Daddy, bless my teacher, even though I'm really upset with her because she yelled at me today, but bless her. And so what you did was you blessed everyone. You sent them love. You sent them good tidings.
Starting point is 00:48:41 You hoped good things would happen to them. And you also blessed your enemies. This was an important prayer because whatever you give out will come back. whatever you give out will come back that's law of attraction it's also the law of sewing and reaping but the second type of prayer is we said thank you because you've counted your blessings thank you god for my warm home thank you for my health thank you for having food on the table and you started to list the things that you were grateful and thankful for okay well earlier in the day you were pissed off that you had of your car but now you're grateful
Starting point is 00:49:22 for it. So this is the confusion that a lot of people have. You don't live in any one of these steps. You go through the steps over and over again. You're going through the cycle over and over again. But if you walk around, I will guarantee you this, if you walk around with a big smile on your face all day, I love my house, I love my car, I love my clothes, I love my job, I love how much money I'm making. Everything is great. Nothing's going to change. you'll be very happy and there's nothing wrong with that I'm not saying that there's anything wrong with that at all
Starting point is 00:49:57 because at a certain point somebody says you know something I'm done I just want to live in gratitude and appreciation and I'm completely comfortable with what I got nothing will change my mom and dad would like that my dad was a union welder he had a new car every three years
Starting point is 00:50:12 we had an above ground swimming pool in the back we had a little house that he built he went to the gun club on Tuesday nights he went bowling on Monday night Monday nights. We had Bridge on Wednesday night. We had all the family over on Thursday night. We had a fish fry on Friday night. We had a routine here. Roast beef and Italian gravy on Sunday with the Italians. And he always said, I live a good life. And it was the same as whole, he never got better. But he didn't need to because he was incredibly
Starting point is 00:50:41 happy. And at the end of his life, he said, I love my life. I lived the life that I wanted to live. no regrets, never feeling deprived, never feeling he was missing out. But if you're going through life, feeling like you want more, and you feel like you're missing out, and you're trying to be in gratitude, nothing's going to change. But you have to go through all the steps and repeat the cycle and repeat the cycle and repeat the cycle. Yeah. Yeah, what I'm hearing, you say, sort of reflect that back. It sounds like there's really sort of two paths to choose.
Starting point is 00:51:12 You don't have to choose these universally, but it could be subject to subject. There's sort of this called the Buddhist path, which is desire is suffering. And so I'm just going to let go of any desires that are causing suffering and be perfectly content, which is a path to peace and contented us. Or there's this other path, which is to say, you know what, I'm going to be honest with myself. I'm not happy about the way this is going, but I'm going to fall in love with the game of building a life that I do love.
Starting point is 00:51:32 And so through that process of falling in love with the game, even though there's a mismatch maybe between your current reality and your future one you want to have, you can enjoy the process of getting there. And so either way, you're landing sort of in the same emotional state. And you just get to decide which version of that game do you want to play? Well, those two paths are not mutually exclusive. Okay. So, for example, the Buddhist pastries, his desire is the cause of all suffering.
Starting point is 00:51:52 And that is feeling lack. So feeling lack is the cause of all suffering. When you go through the success cycle or the manifesting cycle or formula properly, you do feel first lack. I hate this. But then you see yourself in possession of what you want and feel now as if you were in possession of it. You have no desire and no feeling of lack at that point because you're actually feeling good right now. And then you release attachment to the outcome by virtually
Starting point is 00:52:26 saying something as simple as, and if that never happens, it's perfectly okay. Therefore, you never suffer because you're never feeling deprived or lack for a long period of time. You only, with deliberate intent, create that feeling of, I'm not happy, by deliberate intent to contract energy so that you can then focus on what you want and shoot a rocket of desire into the universe so that the universe starts to manifest it for you. So when you go through that cycle, it's really a blending of what we think is two paths, but it really isn't. Therefore, we never suffer. And we never have a feeling of want and we never have a feeling of lack. Except for those moments when I play the game and contract the energy. But I'm not living there.
Starting point is 00:53:18 You don't live in the past and you don't live in the dream world. You visit the past. You visit the things you don't want anymore. You visit the dream world, but you live in the present with happiness, glee and gratitude. So it's, again, it's a side. You have to visit the past. You have to visit the dream world. But you live here in a state of feeling good now.
Starting point is 00:53:46 Therefore, suffering is not part of the equation. Yeah, I love that. I love that. If we, let's say we had two friends here on the podcast with this. On my left is a friend that is convinced we have zero percent control over our own reality. And then on my right is a friend who thinks that he has absolute and complete control over his reality down. to the most minute detail. Where would you say you land on that spectrum and why?
Starting point is 00:54:12 Everything in your life is a reflection of what's inside. If you could imagine that there's a light bulb inside and in front of that light bulb, which is broadcasting a beam and what you experience is the beam broad being on a screen. Whatever's in front of that beam like a movie is what's broadcast. So if you put in terrible things on the film, that's what's going to broadcast and that's what your reality is. If you change that film, then the reality change. This is why in ancient times, the phrase was, as within, so without. We do create everything in our life.
Starting point is 00:54:57 And there are people that say, well, I don't think that's true. I didn't create the car crash. I didn't want to get into a car crash. How did I create that car crash? And the answer is, you know, how did the car crash make you feel? It made me feel helpless. Okay, over the last six months, have you ever felt helpless? You put that out into the universe and the universe is going to create event, circumstances,
Starting point is 00:55:18 situations, and conditions to make you feel that again because it will attract or create what you're putting out in broadcasting. But if you don't believe that, that's irrelevant. The fact is the high, this is the fact. The higher. you take responsibility for everything in your life, the more at cause you are over your environment instead of being at effect. So it's difficult for people to have 100% responsibility or feel that they're 100% the creative
Starting point is 00:55:54 of their reality. It's okay. But the more that you realize or acknowledge that it is your responsibility, that it is your responsibility for everything in your life, that you are the creator of your reality, the more you are, then the more cause you are over your environment instead of being at effect. You become, you're in a boat, instead of being in that boat with no motor and it just goes wherever the wind and the waves take you, which is what most people, how they live, I have no control. Well, guess what?
Starting point is 00:56:32 There is a motor. and you can just turn the key and start the engine, get behind the wheel, and you can take control. And if there's a storm, you can navigate through the storm and get to where you want to go. That's what life is. And when we understand that,
Starting point is 00:56:49 well, first and foremost, life becomes a heck of a lot more fun because we don't feel like a victim. We automatically feel better because we're now taking control. I love that. And the results speak for themselves. I love that. That was a great answer. So we've talked about counterintensions and blockages,
Starting point is 00:57:12 whether it's from your lineage or something you're creating. What's a process that someone could go through to start to identify those blockages in their lives? Like how do people start to become aware of these things? Yeah, the first thing people can do. And obviously, there is a process to do that. And I deliver those processes. I have money processes. we handle the 33 energetic blocks. There's 33 dimensions, there's 33 areas of frequency and vibration in a person's field, and in their DNA that we clear out, that I clear out, on the areas of money, relationship, leadership, dreaming, the ability to use your imagination to be creative and dream big.
Starting point is 00:57:55 Communication, spiritual, awakening, and health. Those are the areas. but unless a person goes through that, what can they do? What they can do is increase their awareness. Most people are walking around asleep. They're in a trance. They're not aware. They're not self-aware.
Starting point is 00:58:23 So when you increase your awareness, now you can see that there is a counterintention working and active. You can acknowledge it. And then you can use magic words. The magic words are cancel, cancel. And then with deliberate intent and a terrible word we don't use anymore today called willpower, you change and you break through. I'll give you an example.
Starting point is 00:58:53 I was living with this guy in Arlington Heights, Illinois. And I was going downtown and driving home. Then I moved. I moved into a different house. So I went downtown. And on the way home, I was driving home, listening to some music, thinking about this, thinking about that. I pull into the parking lot.
Starting point is 00:59:12 I get out of the car. And I realize, I don't live here anymore. I'm back at the old house in Arlington Heights. I automatic, I was on autopilot driving there. And I laughed. And I had to drive to my new house. The next time I went downtown, I started driving home. Halfway, I realized.
Starting point is 00:59:32 I'm going the wrong way. I'm going to the old house. I don't live there anymore. So I caught myself. Cancel, cancel. Got off the exit, got on the right route, went home. The third time I went downtown. When I got into the car, I said,
Starting point is 00:59:47 I know where I live. I'm not going to go to the old house. And that's how you break a counterintention or a bad habit. It starts with awareness. You have to be self-aware, and most people are clueless, clueless of their actions and their words and their thoughts. There was one person, we were at an event who every meeting was the last person to walk into the meeting. They were late every single time. And I had a lecture, and I said, some of you do things out of habit and you're not aware, such as some of you show up late,
Starting point is 01:00:30 every single time. And I pointed that out three, four, five times. The next class, this person showed up late again. They were clueless. They are clueless. They're walking around in a trance. So unless you increase your self-awareness, nothing's going to happen. I love that.
Starting point is 01:00:54 One question I have is, for those that are listening, they're probably not getting the invite to the Brotherhood, right? Or some of these very high-level secret societies, right? But if someone wanted to work to surround themselves with the kind of people that are in a place like that or wanted to start to delve into that world, what would be a good next step for someone like that? Like, is there a first step that someone could take
Starting point is 01:01:17 that would start to set them on a path where something like that could become possible in their future? Yeah, you know, I set up with a council of people from their brotherhood and some of the names that have passed away, which I can reveal because they're no longer with us, but General Norman Schwarzkopf, President Gorbachev, Henry Kissinger, and some others. But we set up an organization, a private club called the Global Information Network. It's international. We have members in 150 countries around the world.
Starting point is 01:01:43 We have events that we put on. We have local chapter meetings. And it's a place where people from a variety of industries and fields can become members. They can go through the training that I got in the Brotherhood, success and manifesting called the success mastery course. They can go through additional training called the Science of Personal Mastery course. We have various levels. People go at their own pace and do what they want. We have online events. We have live events and live local chapters, as I mentioned, around the world. People can meet me. There's mentoring. There's one-on-ones.
Starting point is 01:02:19 And so that's the group that I put together so that all the people that can't join, let's say, if you didn't go to Harvard, you're not going to be part of the Harvard Alumni Club. Sure. If you're not a young president of a company, you probably can't join YPO, young president's organization. So people can't get into those exclusive things. And maybe they don't have the money to join an exclusive country club that cost a million dollars initiation fee where you can start meeting those people.
Starting point is 01:02:46 So in our organization, you can meet celebrities and multimillionaires and people from a variety of fields and learn the success principles. But there is one print, and the reason why that's important is Aristotle on NASA, who was the richest man in the world, said the single most important thing you can do to become successful is to associate with people that make more money than you. Your income will always be the average of your five best friends. You must be associating with positive, motivated, inspired, successful people if you want to turn out just like them. and ideally people that are at a higher level than you, because all boats go up on a rising tide. You become the people that you associate with.
Starting point is 01:03:32 When I was a kid, I used to listen to an audio tape of this multimillionaire that I was gone from the Brotherhood. And I've listened in my room over and over again, and my mother got so mad she came in. And she said, if you keep listening to those people, you're going to turn out just like them.
Starting point is 01:03:47 I go, yeah, they're like billionaires and they're incredibly happy healthy and successful. I'm glad because you always use to say if you hang out with the bad crowd, you're going to turn out just like them too. So associating with people is critical. So I would encourage anyone to join some group. If it's not the global information network, I certainly I would encourage people to join that. I'd like to meet the people and help everyone. I think that's the best group out there. But there are other groups, but associate with winners and you will become one. And if you can get access to training, really plug into a system. And a system. And a system
Starting point is 01:04:20 is going to keep you on the right track and keep you moving forward, keep you motivated, keep you inspired so that you succeed at a level that you couldn't without that connection. I love that. Well, if anyone's curiosity is piqued by this, let's say they're interested in learning more about the global information network, one of the books you mentioned, one of the courses, where can people find more information about you if someone's looking to dive deeper in your world. Yeah, two things. Number one, they can go to my website, which has links to all the things I
Starting point is 01:04:53 mentioned, Kevin Trudeau.com, K-E-V-I-N-T-R-U-D-E-A-U, Kevin Trudeau. And as you have access, you'll find the global information network link there. You'll find the money processes that I talked about, link there. Everything is there. Kevin Trudeau.com. I have a YouTube show that's free every week that I put on on Rumble, Apple Podcast and Spotify and YouTube so people can watch that. But go to Kevin Trudeau.com. That's the best one. And I am putting together landing pages and promotions here right on ClickBank. That's right. But we have the first one. Remember I mentioned my first TV and commercial was Mega Memory? Well, I'm bringing it back. And I produced a BSL, which again is an interview, it's completely different than anything anyone's ever seen, and a landing page.
Starting point is 01:05:44 And we've already tested it. And guess what the ROAS is? What do you guys see? The ROAS is like eight. It's amazing. So the landing page, if anybody wants to make a fortune, we pay a big, big percentage. I'm coming out with a bunch of landing pages here on Click Bank, which the conversion rates are spectacular. And I think I'm paying a higher percentage than anybody else because I want everybody to make money. There's enough to go around. And I really would love people to, you know, make a lot of money. And the products that I market really have a positive impact on people, things that I put my name behind and stand behind and they pass the test of time.
Starting point is 01:06:25 Yeah. Yeah, that's obviously something I'm very excited about. I get the opportunity to work with Kevin on bringing his information and his products to the platform, which I think is a huge win. And so not only if you're interested in learning from Kevin, but you're interested in making some money selling these ideas and, you know, getting to sort of ride the coattails of Kevin. That's one of the huge opportunities that ClickBank brings is they can find someone like Kevin. And it's easy to set up a link and send clicks and off they go. Yeah, Click Bank, I think, and the reason that I'm doing this is, you know, there's a couple platforms similar to Click Bank, but I love to.
Starting point is 01:06:59 And I became an affiliate just to test it out, just so you know. And with a couple platforms. And when I got on, I got some type of trophy back there. I think it was like $280,000 in four months in commissions that I did. Remember, I'm the relic who doesn't know anything about anything these days. So I said, let me show you. Let the old being get out of the chair and show the young kids how it's done. And I swear to God, I had a bunch of guys here.
Starting point is 01:07:28 I said, I'm going to spend two hours. And that's it. Push the button. And we'll see what happens. Six months later, over 280,000 in commissions. And I go, I mean, this is the easiest. It's so easy to make money today on the internet.
Starting point is 01:07:41 It's ridiculous. And with ClickBank, it's ridiculously easy for people to make money. If they get their mind right, they get rid of the counterintensions and they just get a little bit of motivation and learn just a little bit on the mind side. All the technical aspects are simple. And once you get the mindset right, then the activities you do will produce better results. And with ClickBank, you don't have to do anything. It's just what you guys have put together, I am very impressed. And anybody who wants to make money in the affiliate market, it's right here.
Starting point is 01:08:17 Yeah, yeah, I love that. I know for me, this is actually my second stint at ClickBank. So I was at ClickBank from 2014, 2016. And then I've been self-employed for almost the last decade and back now. One of the big reasons I wanted to come back is what you're talking about, just being surrounded by people who are making money. They're looking for reasons to win instead of reasons, you know, to not win. And so being surrounded by people like this, it's an incredible opportunity.
Starting point is 01:08:41 So, Kevin, I want to really thank you so much. This has been an amazing hour. Selfishly, I was looking forward to this and you delivered on everything. I hoped you would. I certainly selfishly took it down a path that I was excited to have the conversation about. And so I hope that everyone else finds a conversation as engaging and interesting as I have. And just deeply want to say thank you so much for your time, Kevin. It really means a lot.
Starting point is 01:09:02 It's absolutely my pleasure. and nothing gives me more joy than seeing other people succeed. I've been to the pay window enough times. I always say it's somebody else's turn. I still go to the pay window, but I love to see other people go to the pay window as well. And everybody who's listening or watching, all I can tell you is don't let anyone steal your dreams. And just remember, you can do it. Amazing.

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