The Koerner Office - Business Ideas and Deep Dives with Chris Koerner - $1M in 6 Months? These Are the Business Ideas We’d Bet On ⏐Holdco Bros. Ep. #203

Episode Date: August 1, 2025

Check out my newsletter at ⁠⁠TKOPOD.com⁠⁠ and join my new community at ⁠⁠TKOwners.com⁠⁠.HoldCo Bros are back! In this episode, Nik and I take on a simple but powerful challenge: how would you build a business worth $1 million in just six months? We each pitch our favorite ideas, from RV rentals and AI wrapper agencies to offshore staffing, buying up newsletters, and starting an AI automation agency with real clients and real money. Nik lays out his hero workflow strategy, and I break down how I spun up an AI-powered voice agent for a garage door company and closed a deal in under an hour.Learn more about Nik here: ⁠http://linktr.ee/cofoundersnik⁠Share your ideas with us:[e-mail]@cofounders.comEnjoy!---Watch this on YouTube instead here: ⁠⁠tkopod.co/p-yt⁠⁠Ask me a question on or off the show here: ⁠⁠http://tkopod.co/p-ask⁠⁠Learn more about me: ⁠⁠http://tkopod.co/p-cjk⁠⁠Learn about my company: ⁠⁠http://tkopod.co/p-cof⁠⁠Follow me on Twitter here: ⁠⁠http://tkopod.co/p-x⁠⁠⁠⁠Free weekly business ideas newsletter: ⁠⁠http://tkopod.co/p-nl⁠⁠Share this podcast: ⁠⁠http://tkopod.co/p-all⁠⁠Scrape small business data: ⁠⁠http://tkopod.co/p-os⁠⁠⁠⁠---

I recorded my screen and I created an AI voice agent with literally like six clicks. 57 minutes later, I had a business owner that said, yes, I want to pay for your service. F me, dude. Billy Howl. That dude's an animal. He has no coding experience, but he's spun up an agency now where he's helping people build rappers using Replit, lovable. I think he's making like 60 grand a month.

You don't need money. You just need an upwork account. His whole business is saying, hey, I can use AI to save your company money. He's 18 and he's crushing. He just uses Chachadipedee, right? It's six figures from each customer. Nick, I'm going to let you choose. Do we want to talk about fastest to 10K a month in six months,

fastest to a million dollars in the bank in six months, fastest to a million dollar valuation, revenue? What do we want to do here? I'd say like the fastest to a million dollar business in six months. All right. Number one idea. I love this idea eight years ago. I love it just as much today.

I talked about this idea loosely on the pod before, Not much in depth. So RV rentals, okay? Oh. Most people don't understand that you can finance an RV for 20 to 30 years because it also counts as a home. I'm not saying you should. I'm not saying it's a good idea, but the interest rates are not crazy. And it means that your monthly payment is like $2 to $300.

But you're not not saying that. Make your own conclusions from what I'm telling you. Okay. But what do we always talking? about, we talk about validating an idea before spending a dime. You can validate this before buying an RV. And so I distinctly remember, Nick, as I was getting my MBA from TCU, not paying attention at all during class, I distinctly remember sitting up in the back of the classroom, right in the middle, having Google sheets in one window and RV share in outdoorsy in another. And I was just doing

research, trying to find out what types of RVs in my local area, greater DFW, were in the most demand. And I would run a search for this weekend for a class CRV. And I'd run a search for a year out for class CRV. And I'd put them in a spreadsheet and I'd be able to know what the occupancy is for any different type of RV at any given moment. And that data screamed at me, class CRVs, class RVs. And I even went so far as to email the company and say, here's what my data shown me. This is true? And they're like, how did you learn this? That's absolutely true. And so what did I do? I took action. I bought a class CRV. I traveled around with. with my family in it.

And then when I wasn't using it, I rented it out. And the unit economics on this is pretty dumb. It's stupid in a good way. You can finance an RV like a $35, $40,000 class C RV, which is a motor home. You got the motor in the front and the home in the back. And your payment's going to be a couple hundred bucks. And you could rent it out for, depending on the market, like 200 to 500 a night. So like literally your monthly payment is paid for on one or two nights of renting it out.

It scales. The only downside is you need a place to park these, but you can find lots. You can find storage facilities to park them. And then you can meet your customers at the storage facility to hand them off. I love the business. I really do. How do you get to a million dollars in six months though? Because from what I remember, you bought it. You started to rent it out and like three months in, you're like, this is annoying. You're like, because I have to clean it and I have to turn it over. You know what I mean? Yeah. It's like my rental home analogy. You should never own a rental home unless you're going to own like 10, 20, 100 of them. There's just no point.

If you're self-managing it, right? Because there's no scale to it. So I never got scale. I had one at any given time. But if I had 10 or five, then I could hire someone. And I wouldn't have to deal with any of that crap. I wouldn't have to take calls,

meet people, show them how to use it, et cetera. So how do you scale this? If you keep this thing rented out 50% of the time, that's call it $7,000 a month in top line revenue. They pay for the gas. They pay extra for mileage. You're only cost.

is the payment and repairs. And if they break something, they have to pay for repairs. So let's say 5K a month in profit. If you're self-managing it, net income, no employees. 10 of those would be 50k a month. Well, and we're trying to get to 25, right? Because 25 was that number of $300,000. So $300,000. So five RVs. That's not your other cost would be parking it, right? Because most people have HOA, they don't have enough space in their yard. And so you're looking at like $150 a month per RV to store it. So $1,000 a month for five RVs. And you can manage that. that yourself. Let's say 10 rbs. Can you finance all 10 of those? How hard it be to get 10 RVs? You can do it. You're probably not going to do it with the same bank. You probably

have to bounce around banks. But if you're making your payments, it's feasible. I had the best luck with credit unions. You're like, you probably could do it. You probably have to like change banks, change your identity. Social security number. Just hop on the dark web, download the onion browser. You can do it. Make it happen, dude. I know but you can do it okay I like that one here we go you ready for mine yep gun to my head I have to make you know a million dollars of value in the next six months do you know who billy howell is oh yeah he was on the pod that dude's an animal he has no coding no experience being technical but he's spun up an agency now where he's helping people build effectively rappers

using replet lovable I think replet's his drug up choice so to speak but he's developing software now and he's created this company, but because he put a bunch of time and effort and energy into it, I think he's making like 60 grand a month. I can't remember exactly what his economics are, but like he's doing well. So for me, what I would do, I would do a 30 for 30 challenge, 30 rappers in 30 days. I would just give myself 30 days to learn how to build in replet. And that's it. It's like, so every day what I would do is I would identify a problem or a pain point and I would just build a wrapper around it. It doesn't matter how good it is or how bad it is. I would just build a wrapper around it.

And then at the end of 30 days, I've got 30 rappers worth of experience. Some of them might even be good. Maybe I can productize those. But then I would really do the research and the work of like, okay, which of these rappers that I did had the coolest pain point? And I would go hard in building out one or two of those. And then either placing it on the app store or finding local businesses with that pain point and selling into them as a SaaS product.

I already know this is going to be one of the best episodes we've ever recorded. I'm just going to call it right now. We're 11 minutes into this. That's a good one, Nick. That's a good one. Episode 150, by the way, Billy Halle, I interviewed him.

The thing is, I would bet most people listening to this probably know like 60 to 80% as much as Billy. Not to downplay anything he does. You've got to go out and find customers. That's the real hard part. You got to operationalize it,

system it ties it. But like, he's not a coder. He has no coding background. He's just messing around with these vibe coding apps more than the average bear. Well, and the crazy thing, he just had a LinkedIn post, I think, or something on Twitter where he live coded, live, not vibe, live coded an app on stage at some conference and was like, it worked. And he created the automations for it, et cetera. The thing that's, I think, special about Billy, or at least different about Billy is all of us have built these and we've gotten like 90% of the way there. And then the last 10% was like, I don't know how to figure this out. He actually put the time in and figured it out himself. You and I have never done that. We,

Like we've hired people to finish. I finished. I finished. Yeah. Yeah, I was going to say like I, I've been saying for months like that last mile is really hard. It's got a lot easier. And I've finished two projects now. And I was actually surprised like how much better the experience has gotten.

So, but is it still the hardest part? Is the last mile still the hardest part? Oh, yeah. Okay. But that's why I think is special about him is he's like, okay, I figured this out. And now he's doing it for other people. He's built an agency around building it for other people. Interesting.

That's a good one. I like that. Thank you, my boy. You could spend 30 days learning, 30 days building, 30 days marketing, just running tests for those 30. I would do it 30 days building and then 30 days learning and then 30 days marketing. I just feel like you're only going to learn how to do it by building. And then you can be doing research after like, okay, which industries do I want to focus on? That's me because I'm in the analysis by paralysis by analysis type.

So it's like, I just got to get going. Otherwise, I'm just going to be like, well, did I optimize this plan the best? And should I do this first or should I do the second? Maybe for you, it's the other way. But I'm the guy that contradicts himself because on this podcast a week or two ago, I used an analogy of learning Hungarian in the MTC, feeling like an expert, going to Hungary with you as my trainer, not knowing any Hungarian, but actually learning it really fast while I was failing on the job, right? So I absolutely agree with you.

Learned by building. What did your trainer do to make you learn Hungarian so fast? What happened to talk about it? trial by fire pissed pissed me off all the time all right moving on you got to keep me in a good mood okay i think you're going to like this idea so i think that you and i collectively have like 13 friends that own offshore staffing agencies yes it's ridiculous in the staffing world you got two models you can hold their hand and provide someone and manage them over time and mark up their rate, call it 100%. You're paying a virtual assistant in the Philippines, $1,200 a month. You're charging

your client. $2,500 a month. You're managing payroll and all that. That's good because it's recurring. It's just more handholding. You got to do work up front to find them and then you got to do work, less work on going to manage them. The other model is to find someone awesome, place them for 35% of their first year salary. Am I right? Which is nice. Because you get paid up front and you wash your hands of it. It's kind of like the grandma that takes the grandkids and says, all right, take it. them back, right? You just get your money. You get to move on. But it's not recurring. Okay. I think that that model has been a thing for five plus years. I think it's going to be a thing for the next five to 10 plus years. I think it literally can be as simple as going to Upwork, finding them on Upwork, hopping on a Zoom

with them, vetting them, qualifying them, seeing how well they're trained on AI. I think that's a non-negotiable here. They have to be AI native, AI trained, even if it's just Chad, GBT, and then placing them. So Now, how do you do this quickly? I think you just start sliding into the DMs of hiring managers at big companies that need to hire 10 to 100 people overseas. And you charge 20 to 35 percent of their first year's salary. And so you place enough people, you get to that number pretty quickly. Yeah. Okay.

So the two models in staffing are head hunting. So it's like recruiting, placing, getting a fee. And then there's staffing, which you're actually managing it. You're saying to do the head hunting. Mm-hmm. Yeah. Go find people in place. So there won't be a recurring aspect to it. But that's okay.

Well, that's the thing. If I'm trying to make a million dollars in six months, I don't care about recurrent. I care about right now. So that's absolutely where I would focus. I would probably piggyback. I would like try to find somebody who I knew that had a good network and be like, hey, can I just, can I just hire somebody for you to at least get started? Yeah.

Tested out. And then obviously do a really good job and selling to them. Maybe find like a small business owner that's already selling like software or something to hiring managers. And he just has like a big CRM of hiring managers. And it's like, listen, dude, I have a $4,000 ticket product. That's the average 30% salary from my average placement. I'm going to give you 10, 20% of that for everyone you refer.

$400 checks just for making introductions. And if they place 10 people, I'll give you a $4,000 check. Okay. Building on that, you know what else I would do? Don't reinvent the wheel. Just copy what's already working. It's annoying. Okay.

I know it's annoying. But how many times have you been looking for someone to fill a role or you post for a job and somebody applies to it and they apply to it and it's not really then? It's like a VA or it's an agency. It's like, oh, I can fill this for you with my agency, right? I would probably do that. I would probably either post. No, I wouldn't post that I'm looking for a job. I would go and apply to a bunch of jobs.

And I could probably automate that application process. And yeah, I'm going to get a lot of people who are pissed off about it. And just be an agency. Uh-huh. I'd just be, hey, oh, you're looking for that? I got somebody for you and then you do the work on the back end to go find them and fill it. Yeah. Dude, I've said it a million times and I'll say it another million times.

There's a lot of money to be made by just sitting on either Facebook marketplace or Upwork all day every day and just hunting for deals and opportunities. Either as an Upwork freelancer or an Upwork employer. There's just so many ideas coming across the feed and business ideas and like there's just a lot of money to be made. And I do think that you have to have a special personality type. Like I don't think I would do well sitting on Facebook marketplace all day, every day. I think you would because you're a hustler. You know what I mean?

I'm more of like, oh, is this a good deal? Let me pencil it out really quick. Well, I guess it's kind of a good deal. But actually, if you look at the, I just, I think too much. Whereas somebody like you is like, cool, I can buy it for five and sell it for seven. I'll do that all day. Five, seven, five, seven. And I just think that's an important caveat to think about.

Yeah, I just think that's, that's an AI proof business. You don't need skills. You just need know how to talk to people. You don't need money. You just need an Upwork account. You need to slide into people's DMs on LinkedIn. And if you can make a relationship, someone that you may already know today that's, I mean, how many people that we know on a daily basis are like, have something to sell to people on LinkedIn, right?

Yeah, too many. Piggyback. All right. I got one. You ready? Yep. All right. So my number three idea, gun to my head, have to make a million dollars in six months.

You're going to like this one. is a hyper-niche AI audit and savings agency that focuses on large corporations. I've had two conversations in the last week with two different large corporations, both of them in the nine figures approaching, you know, billion dollar valuation. One of them spent every single month as they onboarded new employees, they had to enter a profile for them in their CRM. And there was nobody internally who would enter the profile.

So they would send it to their help desk. They're so big. they had so many employees. I want you to guess how much money they were spending a month, creating new profiles for new employees. I have no idea. Thousands, tens of thousands. $20,000 a month. $20,000 a month just creating new profiles for new employees. And they were super stoked because they're like, we just figured out an automation for this. And starting next month, we're going to be saving like $17,000 a month because now it just ties in with their HR system, creates a profile and it's done, right?

You're like, where's that three grain going? Well, they explained it. For the purpose of the story, I should just say $20,000. They save $20,000 a month. But I'm like, dude, right there, quarter of a million dollars a year off of one automation, nuts. Talk to another company. A friend of mine, she works in benefits. And she was like, there's no system that our company has that reconciles our benefits.

And I was like, what do you mean? Like health insurance? She's like, no, no, not even health insurance. Medical, dental, and vision. Okay. Every single month, we get a bill from those insurance providers, and we, the employer have to pay that. Okay. And then we have to take it out of the employee's checks.

I'm like, all right, so what's the problem? She's like, it's always wrong. We might not have taken the right amount out of the employee's check or the insurance company might have billed us for an employee that we terminated two months ago. She's like, I just found somebody who's been on for 12 months. Another friend of mine just like, a quick aside is an accountant. And he's like, yeah, I just found somebody who was fired 12 months ago that still had access to their credit card. Right. So there's just, there's a lot of these inefficiencies and that friend of mine who's in benefits,

it's like $5,000 a month that they find. And they've been doing this for seven years. They just started actually auditing it. So I know 5,000 doesn't sound like a lot. $60,000 a year. That's a full-time employee. But I think that if you have a specialized skill set, let's say you're an accountant. Let's say you work in payroll. Let's say you are in IT and you understand a specific thing. And you know the pain points in large organizations. I would create just very clean and clear plug and play. I will help you with this audit and automation process to show you how much you're spending and losing and how much I can save you by implementing this process. And then I would target people in that niche industry by just sending them my calculator, just to have them see what it is. And that's what I would do.

I would target large corporations because I need to get big clients in order to get to that like. million dollar run rate. Are you charging a percentage of what you save them? That's what I would propose. So there's like there's like two options. I would propose like, hey, 50% of what I save you in the first year you pay me. And then everything else after that you keep. I think companies get squeamish at that, which is kind of annoying. Then what I would do is I would probably just price it out to effectively get to that same number, but not tell them that that's what I'm doing. You know what I mean? Yeah. Customers, they want to know like what they're paying every month. So if your savings fluctuates, they don't want to get hit with this huge bill,

even if it's a net win for them, right? So something predictable that they can wrap their mind around is usually the better pricing model. I have a guy, I know a guy, Benoit, he's Swiss, okay, 18 years old. His whole business is sliding into DMs of executives at Fortune 100 companies in Switzerland and saying like, hey, I can use AI to save your company money. If I can't, I will donate $1,000 to the charity of your choice. When can I come talk to you?

he does not hop on Zoom's with people. This is what he's doing. And he's 18 and he's crushing it. And he doesn't have like corporate experience. He doesn't like know traditionally what corporations struggle with. He just uses Chad GPT. Right. And he goes and he only pitches in person and he has like a something like a 30 or 60 somewhere in there percent close rate.

And it's six figures worth of value from each customer. He's just saving a money with AI. That's insane. He's in person. He's there and he's young and they like him. And so yeah, there's absolutely a market. for that. All right. Well, that was my idea number three. What do you got next? I love the diversity of these ideas. There's really no pattern to them. So I like this one. Are you ready? Yeah.

Okay. There's a lot of newsletters out there, right? Newsletters are becoming more and more popular. You've got substack, B-Hive, all of the newsletter companies kit. Most newsletter operators, statistically, will burn out, usually sooner rather than later. Just like most podcasters burn out. It's hard to create content over a long period of time. We've launched a newsletter that we burned out on. Okay? We get it. What? But what happens when you have a newsletter operator that's burned out? He's completely moved on from it. Maybe it's only been a month, a week, a year. And then someone emails them one day and says, I want to buy your newsletter. They could pay basically whatever they want because those emails are gone in their head. I don't remember where

or when, but I recently talked to a guy that this is, this was this whole strategy. He would just buy up dormant news in the same kind of niche and just aggregate them, throw them all together. and then he could sell ads for these newsletters at scale. They were all free, no paid newsletters, all based on a CPM basis. So my idea is come in and buy small newsletters. Like we're talking three to 30,000 subscribers each in the same general niche. Maybe they're AI newsletters, finance newsletters, business, marketing, sports, entertainment, doesn't matter.

You can find them by going to Beehive, by going to Kit, by going to subsect, where they like they have public directories of all. these newsletters, especially if you want to like do a boost. You can go see, oh, I want to, I want to exchange recommendations with this guy. They're all publicly listed. Just go start clicking into them. You could use Chad GPD agent, operator. You could use manas, perplexity, comment for this to automate it to say, I want you to make a spreadsheet of every single newsletter that has not sent an email in at least a month, at least a month. Boom. And then you just start reaching out and say, listen, today I can give you 10 cents per subscriber.

But if X, Y, or Z happen, I'll give you a dollar per subscriber at a certain point in the future. So you can either aggregate all these together. You can start finding sponsors or you can just start emailing all of them together, reach some scale and then sell all. You're just rolling up tiny newsletters in the same niche. You could just sell it six months later. Okay. Give us an idea of what the union economics are for newsletters, just so people understand. So newsletter ads are sold on a CPM basis, cost per mail, cost per thousand people.

that open it, not on the list, but people that open the newsletter. So if I have a 10,000 subscriber newsletter, I have a 50% open rate. That's 5,000 eyeballs, 5,000 people on my newsletter every week. Let's say if it's a weekly newsletter. A good, decent, like a conservative CPM is $30 per thousand views. So that's five times 30, $150. So that means you can make $150 every time you hit send on that newsletter. Let's say it's weekly every week. So $600. a month. Yep. Oh, and that gave me another idea. Thank you. That doesn't include affiliate links or 1% of those people opting into a $10 a month paid newsletter with extra features. So that's the opportunity is an ad sales. But here's a bigger opportunity, Nick. Are you ready? I just thought it was

on the fly. I have an idea. It could be the same thing. It could be the same thing. Let's say it on three. One, two, three. You aggregate a bunch of weekly newsletters, whether they're dormant or active, and you turn them into daily newsletters. And your revenue goes from X per week to 5X per week. Do that make sense? Yeah, totally makes sense. It doesn't scale perfectly. You still have to find this of sponsors to agree to it.

You know, maybe you can charge $50 CPM if it's daily and only 30 if it's weekly because there's more scale. But net of net, that's another opportunity. Dude, so here's the idea that I was thinking of. what if you targeted a vertical home services or a city and you're like, I'm just going to reach out to every dormant newsletter in that vertical or city or demographic or whatever. You're offering pennies on the dollar.

So you're just getting subscribers that are being added to your list. And then on the back end, you partner with an existing agency. So it's like you're, it's almost like you're playing a broker and you partner with an existing marketing agency and you're like, hey, I'll sell you this massive list of people that are exactly in your space and the perfect type of. ideal customer and I walk away because in your model I've got to then run the newsletter I'm not saying it's hard it's just there's more operation you have to actually like do work yeah yeah exactly in this model it's like no you just buy up the list and then you just sell the leads so you're probably

getting a lower value but you could probably do a lot more volume if you're just very specific on where you're targeting yeah so you might need more money to do this than others unless you sell or finance them or you create creative structured deals. But I think that's very possible with these because there's not like an established multiple for a newsletter, especially if someone's already written it off in their mind. It's like, sure, just take it. And if it turns into something, give me something. Oh, that's interesting. If it turns into something, give me something. Yeah, you could buy it on contingency almost. Like a seller finance deal. Yeah, I can't pay you right now, but I'll give you X percentage of whatever the cash flows are to come in. Yeah. What do they have to

lose. I'm going to start to monetize it. I'm going to go out hustle and find sponsors. I'll give you 50 cents on the dollar of every sponsor I find. And you're going to be a subscriber. You're going to see if they're sponsors in there. You don't have to, you know, keep me honest. Can you target on like Buzz Sprout, not Bus Brow? Beehive and Kit. By industry. Just by industry, not by geography. I think it depends on the platform. Certainly by industry and size. I don't know about geography. That's going to be harder. Okay. That's interesting. I especially, love industries where you can find your sponsors in your newsletter. Like if it were a marketing newsletter, there's probably executives in there that would like to

sponsor the newsletter. Whereas if you had like an art or an entertainment newsletter, that'd be harder to just email everyone and say, anyone want to sponsor this, you know? I like that one. That would be a really cool one. Because I would bet that those asset values are still undervalued compared to other lists. Like we already know that marketing, like the CPMs are, there's an arbitrage there and the ability to reach individuals. So like, why would the assets not also be undervalued?

Amen. I'm sorry. Did I just say arbitrage? Huh. I don't know. Call me later, Gordon Gecko. All right. Here's my gun to the head number two favorite idea to make a million dollars in six months. We've talked about this number of times small businesses are overwhelmed. They don't really know what to do with AI, but they want results, right? They don't care about like dashboards. So number three, I would start an AI automation agency. And I would focus on very specific plug and play automations. All right, here's the deal. There are so many different workflows that small businesses might have.

So what I would do is I would do some research and I would just pick one. But Nick, how would you do the research? Well, I'm glad you asked. I go through the paid method. And what I do is the first thing is that I want to find that there's pain, clear operational cost or stress. The second is access. I'm going to ask myself, who could I actually reach out to that's going to give me access

to go and do this, right? Like, where can I get in and just start tinkering? Number three, infrastructure. Do they already use digital tools? Hopefully they do, but hopefully they don't use them too much. It's like this like Goldilocks zone that most people are in. And then the next one is dollar savings, right? Like I want to see real savings.

But basically you're looking for hero workflows. And these are what hero workflows are. They're high impact and their low complexity. but they feel like freaking magic. So they save time. They capture missed revenue. They're easy to explain. They're fast to install.

And there's like a clear before and after when. So here's like an example, automating missed call follow up texts for any, any home services company. And you recover 15% of leads. And so you identify this. How you identify these workflows is like, is it where is anything falling through the cracks?

You talk to people high friction manual tasks. Anytime anybody's like entering things into the computer, me, and again, anything that you can build real automations around. That's the business that I would launch and that's how I would do. Oh, okay, 100%. We haven't talked about this yet. How much did the listeners like perk up in their seat when I say that? We haven't talked about this.

Dude, yesterday. Yesterday, I'm like, all right, I got to make a YouTube video. Got to make a YouTube video. I put it on my calendar. Got to do it. What should I do? I'm going to make an AI automation agency and I'm going to live stream it. Not live stream it, but I'm going to just record my screen.

just record all of it. Okay. Oh, okay. So this is what this is what I did. Yeah, I'm going to publish it like today on YouTube. I don't know, but it might be out by the time this comes up. Maybe not. Here's what I did. Went and logged into my high level account. I clicked on AI employee, which is a new feature they have. And I recorded my screen. And I created an AI voice agent with literally like six clicks. Okay. In like three minutes and six clicks. I created an AI on high level on high level. Sweet. And it was for a garage door repair business. And I just used Chachapiti to make a knowledge base that said, you know, you are a 24-7 answering service for a garage door repair company because I chose that industry because it's higher

ticket, $500 to $3,000 per job. And it's something that might get after hours calls. You're trying to go somewhere at 10 p.m. garage won't open. You need help. Okay. Yep. I thought like plumbing, HVAC electrical, those are kind of saturated with private equity. They might already have stuff like this, whereas no one's looking at garage doors. So that's so funny. After hours calls was like one of the main things that I've picked after talking to many entrepreneurs. Really? Yeah. Yeah.

Because I just kind of guessed at that one. It's a great one because what happens to those calls? What happens to those leads? Who follows up with them? If they don't get an answer right then, they're going to call the next guy, right? Like, it's a no-brainer. Yeah. It's also something that the vast majority of business owners aren't doing.

They're not picking up their phone after hours or ever. I scraped every garage door repair company in DFW. I texted them and I showed my watch at the start of the video. and it was 9.41 in the morning. And by 1038, 1038, 57 minutes later, I had a business owner that said, yes, I want to pay for your service. Oh, my, that's going to be such a freaking. So, Chris, that's going to be such a good video. I'm so pissed.

I'm so pissed and excited, happy for, you know what I mean? It's like that mix of jealousy and happiness. I randomized the spreadsheet to prove there's no, like, audience plants. You know, there was no prep involved. I've seen you do it before. Like, that's the thing is I feel. seen you do this multiple times where you're like, yeah, I'll do this right now. And within an hour, you're getting people to reach out to you. That's a freaking amazing video and I'm freaking

piss that I'm not at. Can I, can you just like, I'm sorry and thank you. I'm, Nick. Yes, Nick. Oh, in that video. Oh. We'll put it. We'll add it to post. I. I had a guy on my podcast, Nickonomics, who was the founder and CEO of think.a.i, t h Y, Nk.a.com. that's the one thing that they've focused on first is after hours and it's all AI and they're actually having conversations with people and they'll say it straight up like they're not hiding from it. But there's so much business that's missed when you don't have somebody picking up the phone after hours. There's so much business that's missed and they don't even know it.

And it's not like there's a high cost to it. Yeah, you can't afford a full-time employee after hours to answer the phone. But you can definitely pay $100 a month and have AI available at any moment or pay per lead. That's what I put in my text is like only pay me once you get a lead that closes. That closes. So it was a good offer. Dude, episode 133, I interviewed a guy that raised venture capital and launched an AI call service for small businesses. And he's doing well.

He's doing really, really well. But like he went and raised venture capital. It's like a full thing. But what's crazy to me is like a year later, you can do that on a high level with like a few clicks. I'm not saying it's as good or as customized as his, right? I don't want to disrespect his business, but it's just become so much easier. I love how we're to the point where, you know, we've both done 200 episodes on our podcasts individually.

And we're both like, I know, dude. So episode 173, I was talking to this guy. Seriously? So episode 121 at timestamp 45.4.2, you're just like, we just keep getting more and more specific. Anyways, to wrap up my idea. Yeah. This is the hero.

This is the hero AI formula. I would pick three niches. I'd build out one hero workflow per niche, right? This is not a custom workflow. This is just like plug and play because we're trying to go to the masses. I'd reach out to a lot of owners. I'd close clients and charge $3,000 for a setup, have a monthly retainer. And then maybe we do some upsells in there.

But I think that business would get me to a million dollars. Do you smell that, Nick? No, I didn't. Kind of smells like a lead magnet. Do we need to link to that in the show notes, that hero? Oh, do we? I don't know. Huh.

All right. what you think please share it with a friend and we'll see you next time on the kiner office