The Marketing Bestie Podcast with zoeunlimited - poor spoiled rich kids on tiktok

Episode Date: July 6, 2026

uncovering the lives of the poor rich kids of tiktokLearn & Grow with me.💖 Instagram: https://www.instagram.com/zoeunlimited/💜 TikTok: http://www.tiktok.com/@zoeunlimited🪭 All my outfits ...https://www.shopltk.com/explore/zoeunlimited👩🏻‍💻 LinkedIn www.linkedin.com/in/zoeunlimited🛒 Essentials https://www.amazon.com/shop/zoeunlimited📧 Business inquiries: zoeunlimited.official@gmail.com//🕙Timestamps: 0:00 Intro2:52 Rich kids of Tiktok7:45 who is to blame 12:31 You are your appearance (and no more?)

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Starting point is 00:00:00 literally want to die. The world is full of poverty, and the poor kids on TikTok are clearly suffering. Apple, apple, apple. They cannot get the right color of LAMBos. I just got the worst news of my life. The Lamborghini I wanted got sold. Get paid only $1,000 a day to try to work. I worked so hard and only made $1,000.
Starting point is 00:00:25 They need to sometimes breathe the same air as commoners. First I got this small Gucci bag. They have this in like a bigger size, but like I said, we're poor, so this is all my parents could afford. And worse, have to go to school. Why am I smiling when I have to go to school? I bought these really nice trousers and a top from Dior, some nice ballet flats, and from Gucci, a strawberry dress. I'm so annoyed right now. My housekeeper's arm is still broken, so I have no one to clean my room and do my laundry.
Starting point is 00:00:54 I don't understand why she can't just use her other arm. If you thought Sephora kids are crazy enough to buy a thousand dollars worth of anti-aging skincare when they still have a bedtime, think again. Instead of having a glucose guardian, wouldn't it be so nice to have an actual blood-related sugar parent? Daddy's morning! Daddy! Wouldn't it be so nice to have every single thing on your wish list checked out? Cute. We have just include earrings and gold to match
Starting point is 00:01:34 my bracelets. Every new drop from your favorite beauty line, every piece of clothing that catches your attention, every vacation you want to be on, roller skate in your house for some cardio, and warm up for a hard day at school by doing a little dance. Your room will remain forever sparkling clean until your housekeeper breaks her arm. How dare she? I don't understand why she can't just use her other arm. Like it works perfectly fine.
Starting point is 00:02:00 She's literally just being lazy. I swear no one wants to work these days. Is it just me or does what it means to be a child, a teen, a human, so distorted nowadays? Are we really in an era where working a job is so distasteful that it is a joke? An era where being rich and pretty in appearance defines your every last bit of value. Are we in a new wave of culture that is so rich in appearance but poor in substance? Without further ado, let us dive into the rise of the unfortunate. real and staged rich kids of TikTok.
Starting point is 00:02:37 What led to the flux culture and kids whose fault is it? And how this only scratches the surface of the worship of consumerism with a fever sentiment toward appearances and appearing rich online. Daddy's money! Daddy's money! Daddy's money! Rich kids of TikTok. We're rich kids. We went to board in school in Switzerland.
Starting point is 00:03:03 We're rich kids. We only do charity for tax reasons. We're rich kids. We don't know what R. Miles are. We always fly private. We're rich kids. The only color our cards are are black. We're rich kids. We always have a bus cards memorizing our heads. We're rich kids. We only spending years in St. Farts or Aspen. Okay, Karen? Do you want to explain to me what this even is? Where are the presents? There's barely anything here. Rich kids of TikTok are the new model citizens of a rising generation of Gen Alpha Girlie's
Starting point is 00:03:34 and boys. Sure, getting the full line of Glow Recipe and Drunk Elephant is nice. But why not a Lambo? Want to sit inside? Oh no, thank you. Him. Why not a jet? Why not another mansion? Of course, life is rough and we can't always get what we want. Here's who I am. What's your price? I'm not walking out of this house until I buy it. To get a sense of what it means to live a hard life of a rich kid, Let us first watch some heartbreaking TikToks, shall we?
Starting point is 00:04:07 This one is captioned, quote, RIP my iPhone since high school begun, tag a phone breaker. Apple, Apple, Apple, Hashtag iPhone, hashtag Apple, hashtag whole phone, hashtag RIP. A moment of Ceylon's for the 50 broken iPhones since last semester. It's obviously good that you switch your phones as often as your tampons, got to stay fresh.
Starting point is 00:04:47 Respect for the Apple Cemetery, though. He's got enough to plan a forest. The next sad and scary story is called, quote, Why my house is so dark. Hashtag FYPE. Hashtag for you page. That was the scariest thing I saw since Shrek 3.
Starting point is 00:05:18 I didn't watch Trek 3. Why is this girl living in a huge, dark, haunted mansion? There's so much space for ghosts and murderers. I really hope her parents can at least get her another phone to use as a flashlight. Oh, I guess a big curtain that could crush a skull also works. This one is called POV, your car wakes you up instead of your alarm. Have your car wakes you up instead of your alarm. Worst feeling, honestly.
Starting point is 00:05:59 Ugh, guaranteed bad start to the day. I'm so sorry. It hurts to be gifted with such good hearing that the sound of the car spreads over the 300-acre mansion. Lamborghini I want is actually used... Ew, a used car. I mean, obviously I don't want to use car, but if I get it new, it would take like 15 months.
Starting point is 00:06:19 No, good things are never worth the way. Save yourself 15 months, girlie. I don't know what's so hard to believe about getting a Lambo. Like, they're not even that expensive. Honestly, no, not really. It's a monthly item. Alright, I think by this point we have a good understanding of the deep woes of the rich kids of TikTok. And truthfully told, I don't dislike Flo, and I actually think she's genuinely upset. When she found out that the Lamborghini she wanted was sold.
Starting point is 00:06:45 It is a sentiment that we can all probably relate to when something we want is suddenly taken away. Like that last perfect avocado on the shelf just got taken into someone else's cart. cart. Like if you take a toy away from a baby's hand, it will almost certainly cry. If rich kids were not, we are all wired to normalize certain things that we feel entitled to. Some of us do not give second thoughts to the roof over our heads when we were raised by our parents. For instance, I used to be so picky of my mom's cooking until I left for college and started adulting on my own. Did I really start to appreciate the love and time she puts into every single meal. And for the rich kids of TikTok, when life takes things such as a Lambo,
Starting point is 00:07:29 the last cardio bracelet they had their eyes on, the housekeeper, away. She's literally just being lazy. Because they were so conditioned to have these things handed to them. It's like taking the iPad from an iPad kid, genuinely unbearable. So who is to blame for this debilitating sensitivity? From the Sephora fiasco to spoiled rich kids on TikTok, Of course we need to inspect the parents. No I didn't, Daddy bought it. It is true that most parents genuinely want the very best for their kids. Therefore, satisfying their almost every single need,
Starting point is 00:08:26 they're the best of their abilities. Generational wealth doesn't just appear out of thin air. There was indeed at least one generation within the lineage that worked blood, sweat, tears in hopes that their family could be well off and supported. But there is a boundary between support and trying to solve every single problem with money. Instead of doing the parenting, parents of rich TikTok kids are letting their money do the parenting for them. Charterold is 5,900 and 25 years.
Starting point is 00:08:56 How would you like to pay? Card. Cash. Uh-huh. Can I be with my debt? If you brush your teeth, you can get whatever you want at the toy store tomorrow. If you stop crying, you can get a Van Cleave bracelet this weekend. If you go to school for one day, you can get a Lambo.
Starting point is 00:09:13 When I said poor, rich kids of TikTok, I don't just mean it sarcastically. It is extremely sad to be conditioned to view only money or things bought by money as love. When sometimes it's just a way to manipulate behaviors like Pavlov's dog. Just like shoving an iPad in front of your kid to stop them from crying, buying your kid's obedience is just as loving and warm as a brick of an iPad. But we don't grow a desire for things without the influence of culture and our family. For instance, a real Stanley Cup Stan might actually buy this used winter pink cup for just
Starting point is 00:09:52 $7,000, where you probably have to point a gun in my face for me to make that purchase. Thus, we have to talk about second, media brainwashing. The worship of consumerism with a feverish sentiment towards external appearances and appearing rich is nothing new. In order to understand our warp reality of seeing appearance as the ultimate determinant of value, Let us take a look at two case studies. The Kardashians and Lil Tay. The Kardashians need no intro. They are the creation of the internet and consumerism,
Starting point is 00:10:35 and in the end, they also created the internet and consumerism. Despite all the messy drama, the slanders, and even the humiliations and hate. There's never been a stronger empire since the Roman era. And the Kardashians seem to only get hotter, younger, richer, showing the world that, at the end of the day, That's all that matters. That is how you stay relevant. That is how to be successful as women. That is how you are valued as human. You are your appearance. And that includes appearing to be rich.
Starting point is 00:11:11 And so the icon Lil Tay was created. Lil Tay, aka the youngest flexor of the century, got her start on the internet by flexing at 9. Her toilet, as she announced, cost more than your mama's rent. So does her wardrobe, her bed, her jewelry, really anything in her vicinity. But behind all the memeifiable flexing of all the wealth that Lil Tate adopted at a super young age are the masterminds of adults who understand the appeal to material wealth, to an ever-hungrier consumer-driven culture, and decided to put a child as a face of this frenzy. The houses and cars and little taste videos were reported not to belong to her or her family,
Starting point is 00:12:01 but the real estate client of her mother. But as long as she appeared to be wealthy, that was enough. Even after getting found out about and after the fake death drama, it seems that everything is all right. As long as you align with what the general culture wants, money and appearing to be rich. Appearance became the ultimate currency. Appearing to be rich, appearing to be a baddie, appearing to be mature.
Starting point is 00:12:29 But is that the full story? You are your appearance. And no more? Wow, Kimberly, you do manual labor? I thought you would have summoned someone to do this. There is no doubt that from Sephora kids to the rich kids of TikTok, everyone is truly blessed in one way or another. A rich family, a beautiful home, 5 million followers on Instagram,
Starting point is 00:12:52 and undoubtedly a career path of many possibilities. But is it truly a blessing or a curse? I'm apparently too old to not know how to clean my own room. No one ever taught me, so how do she expect me to know? Beyond the glam of owning things and looking a certain way, what did the rich kids really gain from endless cash flow? A distorted echo chamber, the lack of ability to survive without their guardians,
Starting point is 00:13:19 the debilitating sensitivity to rejection and tolerance, and tolerance to problem solve. Got a job last week. I quit after the first day. They just were not paying me enough, so I quit. It was really tiring. I thought it was gonna be fun, but it just wasn't. Why am I putting this back?
Starting point is 00:13:33 I worked so hard and only made $1,000. In a sense, the level of entitlement and distorted perspectives are learned behaviors that the kids cannot be 100% held accountable for. The quote-unquote norms were influenced since birth by their parents. I'm a little confused. The money you make is your money, but the money I make is our money. You're not confused, Greg, you nailed it. And not all rich kids are whiny and helpless.
Starting point is 00:13:59 Some end up building great successes on their own. But the easy route for the parents is to choose to pay instead of teaching discipline. And the easy route for the kids is to go for what is comfortable. Staying in the rich bubble, never getting told no. Here's a little haul of what I got for Christmas this year. Having things done for you instead of learning how to do that. and judging people's worth on their wealth and appearance, aka never growing up. Like Mary Lennox in the children's book, The Secret Garden, before she became orphaned.
Starting point is 00:14:31 Ironically, the absurd amount of wealth that rich kids have access to without boundaries will only be the wheelchairs they think they always need. Until one day, they realize they cannot get up on their own. Having never learned to broaden their perspectives, having never had the humility to learn beyond their limits, never pushed themselves hard enough to challenges, never learned to deal with the inevitable curveballs of life, and never practiced the art of surviving on their own. Having wealth is not a problem, liking fine material things is not a problem. Money only amplifies who you already are as a person.
Starting point is 00:15:10 And when you were never taught how to be a person, with morals, empathy, and worth outside of your family's net worth, you'll forever be spellbound by the dollar sign. next to your last name. And with the mesmerizing media culture infatuated by consumerism, chanting how you'll only be as worthy as your appearances. If you are attractive enough to the beauty standard of the day, if you own enough things that advertisers tell you are valuable
Starting point is 00:15:36 and make you worthy as a person, if only you own things, you will be loved and happy. It makes me sad. And before things begin to own you. The rich kids of TikTok are indeed poor. Not pouring cash or credit, not pour in Lambo and Rolex and Van Cleaves, but in the sense of who they are.
Starting point is 00:15:57 Because of all the noises around them since the moment they were born. But just like how anyone at any age could gain material wealth, it is also never too late to gain emotional wealth. Because at the end of the day, we don't just want things. We want the feelings that we think these things will bring. So if you hate the white Lambo you got instead of the pink one, What really is the emotional value to that? Desire things, but know why you desire them.
Starting point is 00:16:25 Hope you like this dive into the rich kids of TikTok. Let me know your thoughts in the comments below and let me know what you'd like to see next. Like this video to help the algorithm push this video out to hopefully add a little bit more joy and insight into other people's lives. That's the wealth you share with the world. See you next week.

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