The Mello Millionaire with Tommy Mello -  Inside the Minds of Andy and Jacqueline Elliott

Episode Date: October 31, 2025

Andy Elliott is the founder of The Elliott Group, a fast-growing sales training organization known for its high-energy approach to performance and leadership. Drawing on his years in automotive sales,... Andy built a national following by teaching aggressive, mindset-driven sales strategies. While his style and methods often spark debate, there’s no denying his impact on modern sales culture — and his ability to motivate teams to break through plateaus and chase excellence with intensity.Jacqueline Elliott, Andy’s wife and business partner, serves as the driving force behind the company’s operations and brand strategy. A former fitness professional turned entrepreneur, she’s known for her leadership, discipline, and focus on culture-building within The Elliott Group.In our conversation, Andy and Jacqueline open up about what drives the Elliott mindset, how they push their limits, and why comfort is the enemy of growth.00:00:00 Pursuing Greatness: Andy & Jacqueline's GOAT Philosophy00:01:10 Pivoting from Automotive Sales to People Development00:04:00 Achieving Sustainable Success and Family Integration00:07:07 Embracing the 'Having It All' Life Philosophy00:09:17 Transitioning from Operator to Empowered Owner00:11:52 Mastering Work Ethic and Intentional Time Management00:16:30 The Power of Intentionality, Focus, and Discipline00:21:01 The Art of Commitment and Daily Reinvention00:23:24 Implementing Strategic Downtime and Building Trust00:26:38 Building Confidence Through Patterns and Reinvention00:31:37 The Difference Between Getting Rich and Living Rich00:36:45 The Power of Daily Self-Development and Decisive ActionCheck Out My Social Media:Tiktok  ⟶ https://www.tiktok.com/@officialtommymelloInstagram ⟶ https://www.instagram.com/officialtommymello/Facebook ⟶https://www.facebook.com/thomasmello/My other podcast:Home Service Expert ⟶ https://open.spotify.com/show/4WHQ3ldGThHsP1cfzNF33GLive Q&A submission form:https://homeserviceexpert.com/questions

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Starting point is 00:00:00 You want to be good, you want to be great, or you want to be the goat. You got to decide. And I told Jackie we're after the goat trophy. And the goat trophy is just built different. You know what I mean? Like over my dead body, am I going to die without changing hundreds of millions of lives? And I know she's a big part of that too. I think that's why we were born.
Starting point is 00:00:19 It's our ministry, bro. Introspective, passionate, cutthroat. Our guest today is one of the most dynamic performance coaches in the world. Turn your wounds into your weapons. Andy Elliott is the founder and CEO of the Elliott Group, a top-growing sales and leadership training company. I need to make sure I wear my heart on my sleeve because I really care about people.
Starting point is 00:00:41 After more than two decades dominating the automotive industry, Andy built a company to train millions of professionals and transform how people sell, lead, and win. We can't teach other people to have what we're not. You know, we've got to be real, not frauds. From Scottsdale, Arizona, Andy's coaching elite athletes, CEOs and top performers to reach levels they never thought possible.
Starting point is 00:01:00 Ground and tell the truth. Get ready. This episode today will change the way you think about your mindset and leadership skills. All right, guys, welcome back to the Mellow Millionaire. Today I got Andy Elliott and Jacqueline, Elliot, the Elliott Army. I'm part of the Army. I don't have my thing with me, but they inducted me into the Hall of Fame. He's one of us.
Starting point is 00:01:21 We're one of you. And, well, it was a pleasure. You guys were in Vegas right now. You guys are in here for some huge event with Russell Brunston. and his amigos and Tony Robbins. Yeah. I was in here for Ryan, and you guys are about as busy as me, if not busy. You guys are traveling more probably.
Starting point is 00:01:39 I'm just busy, like, with my head down. Like, you guys are amazing. I see you guys all over the planet. And you bring the family with you, a lot. You bring the whole army with you. But how often you guys travel? It depends on when you ask. For this year, we haven't really traveled much, but, I mean, we just started the year.
Starting point is 00:01:55 but I mean there was we counted what was last year the year before we traveled like 200 days it was insane 200 days yeah so we're in Vegas now our teams here we go back home we fly out to Miami on Monday we go to Miami for a week we're taking our kids with us we rock a big event down in Miami and then you know we come back we got the dean and Tony deal in Scottsdale and then we fly to Dubai you guys both seem like you started out and I got the accolades here and I don't need these but you know 19 top car salesman in the state holds a sales record for the most money ever made by a car salesman in a month in a year 74,500, 7,000, 15,000 you know, three kids obviously you started out it was sales training and then at some point it pivoted not just the sales
Starting point is 00:02:47 my body sold faith what where where are we out now when you say annie's coming to Dubai and Andy Jacqueline, the whole team. What is that? What is the message they're waiting for? Is it discipline? I think from 18 to 39 was Andy Elliott was an automotive guy. Right? So in November... It was all sales, I think. Yeah. So November of 2019, we pivoted out of the automotive industry as a W-2 employee to train the automotive industry. And we rocked that for two years. And we really niche down. And that's what you guys are doing crazy YouTube. Yeah. And we just took over the automotive industry. So basically from 2019 to 2021, we dominated, destroyed, and crushed the automotive industry. That'd be like you crushing garage doors, right? That's what you know.
Starting point is 00:03:36 That's your niche. You're like, dude, if I'm going to take something out, I'm going to take down some garage doors, right? And then you've noticed lately, like you've even pivoted from garage doors to some other products and some other things and now you're in other businesses. And just like you did with all of that stuff, every time I talked to somebody's like, yeah, Tommy invests in my business. He's doing this. And it ain't garage doors. I mean, you're a businessman now. And you went from garage doors to business, and we went from automotive to business.
Starting point is 00:04:00 Right. And so I would say, honestly, me and Jacqueline are just in the people development space now fully. And we understand sales. We understand business because we are business owners. We understand life. You see people with their marriages being torn apart because they want to be successful all around the world, being bad parents, right? I mean, it's just like you see these things that are happening.
Starting point is 00:04:21 And we've decoded, like, how to be successful. because we had to screw it all up. Well, sustainable success. I mean, we started by training people how to sell and make money. But we saw a lot of people were lost and they really weren't keeping the money. They were still cheating on their wives. They were still having bad, you know, they're bad, not the best parents. They were just lost, like addictions, a lot of things that were going on.
Starting point is 00:04:42 So we started, you know, focusing on people just in general. Yeah. A lot of people don't like themselves. Do you remember when me and you got together and, you know, like nobody would believe it. Yeah. But like this is where like I almost like sometimes like to pull pictures up. Yeah. You were very successful.
Starting point is 00:04:58 You were making a lot of money in those things. But dude, there was another man in there. And I was like, dude, I was like, and by the way, it had nothing to do with money though. No. Notice I never once told you I want to help you make more money. I would be a fool for doing that. You were going to do that regardless. But I said, dude, there is a leader inside of you that I promise you if he comes out.
Starting point is 00:05:18 He's going to freaking rock the world. And so that's really the space that we've gone into. is making people their most dangerous elite self ever, dude. And we're passionate as hell about doing it. Stretching people because we've stretched ourselves. Like, you're probably going to pull out pictures of Andy the way he looked before. Yeah, yeah. And then I grabbed him by the love handle and all of a sudden he came.
Starting point is 00:05:38 You know, that guy was lost, man. I was a loser. That's the stuff that we're totally in the total transformation in recreating stage of our life. So we're constantly trying to stretch people to become a better version of themselves. And that's what we're here. And going back to like Dubai, you know, we shot content for years for free. Like we really want to go bring the kids with us and show them like, hey, this is how you start business.
Starting point is 00:06:01 This is how you get going. This is how they have to live that. If people think I got lucky, wait to the, it's about to see what's going to happen. Yeah. No, I love it. So 200 days out of 365, I guess 366 last year. That's not all, that's not what we plan on doing like obviously forever. But that was that was what we need to do to build our brand.
Starting point is 00:06:21 And there's a season for certain things. Being in the field with your men to get them ready. You know, like that was our season. I mean, though, if you build into buy, you get into Australia, you become a legend in Europe and you start going, obviously England, France, Italy, Greece, and the whole thing. And then, all of a sudden, Asia's not off the table. It starts to become, and then there's a bigger purpose because you're, it's kind of addictive. Like, it's addicting when you help others. It's like, Zig Ziglar once said you could have anything you want in life if you're helping up, people get what they want.
Starting point is 00:06:49 Yes. Yes. But you also have three kids that depend on you and a family that you need to raise. Where do you draw the line? Because last year you both were like next year, dude, head focused, head down, fountain hills. We're not, we're not. But you're still going to do events. And I know that.
Starting point is 00:07:04 You're going to go to Miami. You're going to go to Vegas. How do you, how do you balance that? Because I'm asking selfishly. Okay. Can I answer? Then I want her answer. Yeah.
Starting point is 00:07:12 I'm going to let you guys answer. I'm not. Well, no, because here's the deal. You want to be good. You want to be great or you want to be the goat. You got to decide. And I told Jackie we're after the goat trophy. And the goat trophy is just built different.
Starting point is 00:07:26 You know what I mean? Like over my dead body, am I going to die without changing hundreds of millions of lives? And I know she's a big part of that too. I think that's why we were born. It's our ministry, bro. Yep. So you're willing to, there's obviously discipline,
Starting point is 00:07:40 sacrifice that comes along with that. Well, I think a lot of people get really confused on what sacrifice really is. I believe in having it all. And we don't try to separate our family from our business. I think a lot of people when they achieve success, quote unquote success, or they make money, they believe in separating family from business and all of that. We bring our kids along with us because we want to teach them what we're doing and they find value and become better kids because
Starting point is 00:08:05 of it. We're raising little entrepreneurs. So we don't try to separate that, you know. And of course, we have our time. We're like, hey, phones aside, we're going to spend some family time. That's always important. And we believe we can have it all. But I think a lot of stress comes. and the families when they think that society teaches them like, hey, family and business are separated. With us, it all runs together and the kids know that, hey, we're out to change the world and you guys are a huge part of it. I love that. Yeah. You know, Tommy, what are you after an easier life or do you want to make the history books? Yeah, you know, the deal of the idea of discipline. I put, you know, can I put you guys, and listen, I put you in the realm of the ultimate
Starting point is 00:08:49 of sales, a little bit in the discipline side of like the David Goggins, but it's two separate, like not this idea though, but at the same time, I think you guys really enjoy working out. You enjoy the, like, the lift and the pump, and your team does. And you're getting them like, you watch the way they smile. Some of the people on your team would be still looking down, not making eye contact, not be, you know, stuttering all over the places because they didn't believe in themselves. So I guess it's the idea of getting addicted to changing lives is what you guys have been just. Yeah, and the sales space, I mean, okay, so we are a sales company.
Starting point is 00:09:22 Right. Our company sells. We built a nine-figure business through sales. If anybody would train on sales, it's like what we live. We live sales. But if you want to really own your own business one day, you know, there's a difference between being an operator and an owner. Right. Right.
Starting point is 00:09:41 Most people don't know that. Yeah. They're the operator. Right. And they call themselves the owner. They're an employee. me and Jackie are becoming an owner. We are an owner now.
Starting point is 00:09:52 We are, that's why we're going to Dubai is because we own our business. Everyone in our company is set. We don't even have to go into the office. Do we want to go of some control in order to get there? Like you can't grow. This is a big part of this last year. You can have control and grow at the same time. And that was a huge, huge problem for me and him, but mostly me, I think, because I
Starting point is 00:10:10 handle a lot of the operations, a lot of handling a lot of things that I wasn't delegating. But in order to grow, I had to learn to delegate. I mean, we talk about climbing a rope. You can't climb the rope without letting go of one hand. You're always going to have to let go. So we've been getting very good at delegating and trusting our team. And they actually feel empowered and we have the right leaders because they take that on very well. And they actually, like, surprise us.
Starting point is 00:10:34 I used to believe that nobody was going to do the job as good as I did. Nobody was going to care as much as I didn't. And they actually do care. We just have to be tolerant as business owners that they're going to make mistakes. You built your life off of mistakes. You just, you're like, well, you're like, well, you're like, We look at people sometimes when we say, what were you thinking? Yeah.
Starting point is 00:10:51 Because you already made that mistake. Of course. And the delegation, there's actually an art between delegation and dumping. Yeah. There's a lot of times you're like, if you should call me, but if they learn to rely on you, but let them make their mistakes. I kind of like it when people make mistakes. I'm like, look, we've made that mistake.
Starting point is 00:11:04 Just don't do it again. I just had a guy below 50 grand made a big mistake. Not the end of the world. I'm like, we learned a lot. And it was a really important guy in the company. And that's like my job, if I ask you guys right now, I need you guys to 20x next year. 20x.
Starting point is 00:11:20 You wouldn't say Andy and Jackie need to be instead of two, you don't have more days. Right. No. So you need to start hiring better and interviewing more at checking references and inspiring more. Yeah. And building the team.
Starting point is 00:11:32 Right. If you build a team 20X, that's a quick 20X. I mean, what's the other way to do it? No, that's the math equation. But you're also delegating power, you know, and that's the hardest thing to delegate, right? Because you're delegating responsibilities that you don't think anybody's equipped to have. But if you're not preparing these people and you're not tolerating, like you said, mistakes,
Starting point is 00:11:50 then you're never going to grow. But I think the biggest thing. People try to stay in control too. Exactly. And a lot of times people, like they ask us, like, how do you build your leaders? How do you build this culture? And a lot of people are like, hey, culture is the most important thing. I think with me and Andy, it's mostly like work ethics.
Starting point is 00:12:06 Yeah, you can tell how hungry somebody is when they get successful, whether they let off the gas or not. Yeah. Let me ask you this. This is something I've been talking a lot about because I used to work 90 hour weeks. and I'm not kidding. I put in more hours. And I was never equated the dollars of success.
Starting point is 00:12:21 It wasn't, and I hear like, at my last say, dude, I start three days. I work three days. You're working one day. Because I'm working three different shifts
Starting point is 00:12:31 and I'm like, dude, if I out delegate and I want to work out, and I want to have a family, I don't have kids yet, and, you know, future self and faith.
Starting point is 00:12:41 And we talked about a little bit about Travis Hearn, who we'll talk about a little bit, but, you know, I don't equate, man, if I could get to 100 hours, man, I'd be two and a half times more successful than my 40. Because I look at you at Bezos, Elon Musk. I look at the top, top, top.
Starting point is 00:12:54 I don't even cut to like, ooh, this guy's pretty good. I go straight to the top most elite. I think that's the piece. Is this idea? Because, listen, I'm really asking, is it outworking? No. Or is it? Because I don't think Elon's like putting in into going to Mars and his SpaceX.
Starting point is 00:13:14 I don't think he's putting in $60 weeks into that. Yeah, no, people trade time for results. That's how money comes. Money comes from results. Like, you don't trade time for money. You trade time for results. Just to be for real, like me and Jackie, like, I work out every morning. I don't even get into the office most of the time.
Starting point is 00:13:33 My meetings don't even start in my day until 10 or 11 a. Yeah. Like, you can't get on my schedule before 11. You can't. But before it was like we were the first ones there, last ones to leave. I take my kids, I take my kids a school. Or, I mean, I'm sorry, I take my kids a dance class and all that stuff. By, by 4 o'clock I'm done.
Starting point is 00:13:50 But everything in the machine is running. But he's working so hard during that time. I think a lot of people think that, you know, time is like, okay, you come in at a certain time and go out. Like, he works so much hard. Efficiency. Yeah, exactly. Well, but also I've been working, I'm 45. I've been working since I was 18.
Starting point is 00:14:07 Yeah, for 25 years, I worked 19 hours a day. So the idea of it is, just like you, you put all that. time in and now you're finally getting wiser you've built enough credibility in the marketplace you've you've had enough lessons so and I know you guys invests a lot of real estate and I think it's amazing and there's tax there's cool things that you could do with that I think the smartest people in the world made their money in real estate but for me it's going and turn the rate of return how many doubles do I have left while I can still enjoy them how many doubles could I double once I get to a billion so I'm like probably 12 doubles if I'm really good I got 12
Starting point is 00:14:42 doubles left. But do you guys realize if you double a billion or double a dollar 12 times what happens goes to one to two to four to eight to 16 to 32 to 64 to 128? It turns into hundreds and hundreds of billions of dollars. But then I'm like how many lives can I impact? Don't I got a fiduciary and a mental and a faithful duty to like make this work? And now I'm not going to be able to impact lives I don't think as much on stages. Like you guys have a way of moving people that I've never seen. Yes. And most of the time, the people that actually make it. So what is that idea?
Starting point is 00:15:15 You guys are doing marriage counseling in some ways now. We do couples masterminds. Couples, couple masterminds. Yeah, but I think the biggest thing is that we just value the family. Yeah. I mean, at the end of the day, like anybody that even works for you in your company or that you run into, you're always going to tell them, dude, take care of your family. Oh, yeah. Right.
Starting point is 00:15:31 Like, I mean, like, I don't know why. But that's not typical for coaching anymore to talk about taking your family with you. But what do you, you know, as well as I do you, what do they say when you're on a plane and the mass drops? Yeah, put it on, put yours on first and put yours on yourself first. And the deal is you guys want to be so helpful to your families, but you don't, you don't take care of yourself. You're not going to, you come home and exhausted and you can't, you crack a beer and you're exhausted and you eat fast food all day, especially the trades. You know what I mean? You're bringing home leftovers.
Starting point is 00:16:01 Yeah. And that's really tough for a kid to grow up and not have a father or mother figure. Well, watch us. How many boys. in this generation right now aren't going through manhood because we're in a fatherless nation or we have a bunch of dads that think success is what they need they need to make money and they don't take on the responsibility of taking their sons right through boyhood to manhood well that's how the that's how the generational curse comes yeah and so that's why it's hard to get
Starting point is 00:16:30 out of that well that well that's what we're doing we're going out there and freaking cracking their heads dude i you know jack hill one day you said um I was creeping on your Instagram and it said 168 hours and I quote this I stole it from you if every the whole world knows this I stole it from you You get 40 hours to You know you said 50 hours to work
Starting point is 00:16:50 50 hours to sleep 10 hours working out you still got 60 hours left And I even added that I go you can take each child on a date You take your wife on a date You can watch your favorite show that night You could read 10 pages of a book and still have 20 hours left Yeah It's just this mismanagement of time I think that's the biggest culprit
Starting point is 00:17:07 it is this idea of you don't understand. I don't have any time. But that breakdown you did, I mean, I memorized it, $160, I mean, literally. What is it that we do? But we're human beings too. There's got to be some downtime, some kids time, some, even if you're on and your nutrition is perfect and your T levels are right, because that's one thing that I needed is to get my levels right.
Starting point is 00:17:31 I have a lot of energy, but I still like a little bit of downtime, a little bit of me, time, a little bit of focus, just think, reflect. It could be prayer, could be anything, but I can't go. There's not 168 hours in my week of just full-blown capacity. So how do you tell the average person to maximize schedule time? Well, most people, what they do is they're spending time on social media, watching other people live their lives, or they're like wasting time just trying to keep up with the neighbors
Starting point is 00:17:59 or trying to prove to the wrong people that, you know, that they have a good life and it's all fake. I mean, that's the truth. So I think a lot of it is just being really, intentional with your time and that's what we talk about like when we're with their kids and I think like you give priority to what's important to you in your life you'll always find time for what you want to do and I think a lot of times like we make excuses or we say hey you know what like my family is like really important or I work for my family but those are the people that you take for granted the most
Starting point is 00:18:27 and you don't show them either so it's like well focus full can be a distracted genius it's true I'm not very smart but I kill people for a living yeah because I'm I'm focused. And I think that I got our life changed and we built this business really quick, Tommy. I know. But not because we were smart, but because me and Jackie really wrote down what was important. We got intentional and we attacked relentlessly on these things that we wanted to be great at. And it's what actually I had a podcast with the number one person on the planet, this psychologist, Dr. Lemkis, yeah. And she said, our bodies. It wasn't made to get caffeine or heroin or dopamine is created in the morning, usually by doing really hard things.
Starting point is 00:19:13 Right. It's a natural way to getting it. And this discipline creates dopamine and it creates these things. But what do you think is more important? Focus or discipline or leadership and I know there's a combination. So I'm going to say this real quick. When you work out really hard in the morning and do hard things, that releases a biological reward in your body, oxytocin, serotonin, dopamine and endorphins.
Starting point is 00:19:36 all release. It is crack that your body releases because you do hard things. So that's that. Also, look, time isn't the most important thing in your life. What gets your attention is the most important thing in your life. And so what gets your attention to me is what you're focusing on. And so if social media gets your attention, you're out. I don't even know you guys want to talk about it, but is there any accountability partners that you keep But what is it to keep you on track with the workouts? Is it to keep you on track with, is there anything that ever you guys are afraid to fall off on? I will tell you this.
Starting point is 00:20:13 The accountability to me has, my biggest accountability has been number one, her. I have told her who I'm going to be and she has to hold me at that standard. He gave me permission to grind on him when he got off. And also we've learned that discipline, you know, prevents you from making mistakes. So if you have a routine, like you're going to not make as many mistakes, you're not going to veer off. It's like, you know, like I listened to something like Connor McGregor said a long time ago. And it was like, he's like, he never lost a fight because the other fighter was better than him. It was getting off of his routine.
Starting point is 00:20:43 Like he didn't eat right. He didn't sleep right. He didn't do certain things that made the other fighter win. So he always talked about like discipline, you know, when you're on your game, when you follow your routine, you're not going to get veered off. You're not going to be tempted by making mistakes and eating bad or, you know, not going to the gym or whatever it is. So this idea of, it's called commitment. And in Robert Chardini's book, Influence, who's the best psychologist of all time. I love Robert Chaldini.
Starting point is 00:21:12 He explained commitment. He said, there's three things that need to happen. Number one, it needs to be your commitment. Can't be anybody else's. Can't be your trainers. Can't be Andy's telling me this. It needs to be you come up with your own commitments. You've got to tell me what you want to weigh, how you want to look, what your body fat needs to be.
Starting point is 00:21:27 You need to tell me how much you want to make. I can't pick that for you. Number two, it needs to be written down in front of a group. And number three, it needs to be somewhere that's where we could remind you. mind each other every day, what we stayed committed to each other. Now, you create that every time on social media. But you've got people reminding you every day. Well, what about marriages?
Starting point is 00:21:47 Because I think there's a lot of misalignment most times. You guys are the perfect. You guys both want this. It seems like you're both, you're not living his dream and he's not living yours. It's a combined dream. Well, we came from a lot of shit, too. Like, we are trying to catch up for lost time. You know, I mean, that's just the truth.
Starting point is 00:22:04 We're like, I'm 43. He's 45. and you think like you're not that old, no, but we feel like we don't have time to waste. Like we've got our kids, they're watching us. We have people, you know, that you're counting on us everywhere, that we want to make sure that, like, we live up, live up to what we're preaching. Yeah, but also, Tommy, I want to say something to you. Listen, do you want to be the father, the mother, right, the parent that shows their kids what's possible? Oh, yeah.
Starting point is 00:22:28 Because at the end of the day, people say, well, yeah, your kids can't live up to your shoes. I never had a leader grown up. You know what it would have been like to have someone in my best. bloodline to look up to and say, man, I can become that. I don't know. That 100%. You're right. I mean, I get that.
Starting point is 00:22:42 There's always going to be a different set of eyes looking at it and be like, oh, you shouldn't know went that hard. Dude, me and Jackie, now that we've, we're world. So this is, okay, so 45, 43. This is sustainable. Okay, we do this all day. We talk on stages. We do podcasts.
Starting point is 00:23:00 We've got it going on. Well, what's the unwind time. I mean, I can't tell you really what it is. you know, obviously God only knows how long we're going to have the energy that we have. But right now I can tell you that, like, there's nothing that's going to get in our way. And we feel like we have more energy than ever. We feel like we have the health. I mean, we're going to go for it.
Starting point is 00:23:17 We're going to go for wherever, I mean, whatever we can get right now. And then our health might change. I mean, a lot of things can happen. Only God is. Is it like unwind time, though, every quarter of you like this weekend, three days? Dude, check this out. Number one. Okay.
Starting point is 00:23:30 So that's a great question because, so our whole year, it was blog, off last year and this year. There is a- After the 200 and something travel days, we decided to put something in place for the following year. Yeah. There's a week that's blocked off every month that nothing can get scheduled on,
Starting point is 00:23:48 no appointments, no meetings, no nothing. Once a month? Once a month. One week. One week. It's blocked off. You can't touch it. One week. You can't touch it.
Starting point is 00:23:57 One week a month. One week every month. And this is you're not going to work. We don't go into work. It's blocked off. I'm with my kids, my wife, my family. wife, my family. But we just handed it to our assistant and we said, hey, you see these blocked off times? Nothing can happen here. It's very hard to say, you know, knowing, saying no is, because
Starting point is 00:24:17 a lot of people, they don't have bad intentions. And the deal is, is like, people will look, I started to work, you know, here's the deal. Today you think about the meetings and then, look, I left Phoenix at two. I will be back in Phoenix at 11. I will be back to bed by 1230. Yeah. Let me start over. tomorrow and it's not even a big deal to me because I'm hanging out with you guys taking a lot of notes thinking through a different lens right and if this is work I mean I don't feel like I ever go to work in a way but I still got to perform I still got a schedule you know what I mean and it's it's a lot it could be draining people are like how do you keep going and I'm like dude we're just getting started well you have a lot of energy but also a question that you have to kind of train yourself
Starting point is 00:24:55 and I think that that's something that we've learned recently is like can you do it the answer is yes right because you're so driven you have the energy yeah is should I I really do this. Like, what is that? What is that? What is that? What is the litmus test of, does any or Jackie do it? Or do we delegate it or we just say no? I mean, we didn't do this before, obviously. This is something that we've like recently gotten good at, you know, we blocked that week out of the month, but we also look at, hey, how many events are we going to plan? Let's say we have one event per, oh, how many speaking, no matter how many, like, come up later, like, Andy, we need you to speak and such and such. We already have the year pretty much planned out.
Starting point is 00:25:32 Our team can handle so much. We've given them so much power. And with us... Yeah, are you ever afraid? Now, here's the question I have for you guys. Because you guys... So how do you get over getting burned? Because this is the biggest problem is people lose.
Starting point is 00:25:45 They start not trusting. Right. And I'm sure you've got the checks and balances and you'll pop in and still let people know who big mama and big daddy are. But what do you do when that happens? I think a lot of people are scared of being burned and it prevents them from really going all in in really giving their business and everybody else are best.
Starting point is 00:26:05 With Andy, and yes, of course, we've been burned. And people tell us, hey, don't get close to your people because they're going to take advantage of you or don't share this with them. We're like, you know, we share pretty much everything. I mean, probably not just. They never let them at your house. I see everybody's at your house every day. I mean, you've let us all my guys are at your house.
Starting point is 00:26:22 Yeah, and we're so, we're so open. But I think the best example you can give to your team, though, is when those people do burn you. And by you showing them like, hey, you know what, I'm still going to be. be the same person with you no matter what and I'm not going to let this person affect our relationship they respect you more what about firing you guys find it you who does the firing when somebody screws up or lets the client down or like i'm not good at that i never wanted to do that pretty rare it is very rare because i mean the people that we have like they really do love
Starting point is 00:26:52 people they have great hearts the relationship you've built with them yeah exactly but we do have things now like we have scorecards of things that are kept so it's like we make sure that they follow a certain process. Yeah, so we've gotten really data. Yeah, we've gotten very data heavy. But we also love everybody's heart. So like, you know. I'm going to go through some speed questions
Starting point is 00:27:12 and I'll get you guys out of here. So total recreation. In order to get what you've never had, you have to become someone you've never been. Yeah. Let's hear that. Well, you got to reinvent daily. If Jackie sees the same man show up every day,
Starting point is 00:27:28 you think she's gonna fall more in love with me? it's going to stay the same, or she's eventually going to love me less? I mean, what do you think? I'll love you less eventually. Eventually. It's just, it's mundane, boring. The same gym workout. You go in every day, the trainers put you to the same workout every day.
Starting point is 00:27:43 You're going to stop going back. If you quit getting results, you're not going to go anymore. Well, the newness wears off and everything you do. Yeah, so me, reinvention never lets anyone outgrow you. This is a very important thing for a marriage, for a father, and to be a leader, and also to prove to yourself what you're made of. The daily art of reinvention and to be reborn is huge. I love it. Confidence is the mental muscle you have to train every day.
Starting point is 00:28:12 Competence is the mental muscle you have to train every day. Yep. Yeah, well, because I'm in sales, belief and confidence are the two keys of success. Without those two, you're screwed. You are screwed, but I think a lot of confidence, like, comes from within. I remember, like, when Andy and I used to go places, before we even had a falling or anybody, like, we had to be.
Starting point is 00:28:29 anybody like we had to really believe in ourselves and we'd walk places and be like do i know you from somewhere i'm like you don't know us but like they just we just carried that with us and i think that it comes from believing in yourself so the confidence people can't make decisions with you if they can't see that certainty in your eyes and people see people on a soul level yeah and confidence without the cockiness right without arrogance it's just knowing you're confident within yourself you know yeah it's hard it's actually hard to see a guy that's been working on a lot with the cockiness. But there's walking in and having an ambience that I know I love myself and I deserve this. And I've always had this idea of why not me? Nobody wants to stay in a relationship with somebody
Starting point is 00:29:09 that constantly lied to them. If I lied to you, would you stay in a relationship with me? No. No. What if you lie every day to yourself and you don't do what you say you're going to do? Internally, you don't like you. So if you do what you say you're going to do, it'll increase your self-belief, self-confidence. Everything will go through the roof. But if you don't do what you say you're going to do, you're not going to like you, and your confidence will never be real. You can't lead that way either because people can sniff it, you know? Well, again, I can look in your eyes and I can see like, did you don't keep your word? Yeah, no, it's a big deal.
Starting point is 00:29:41 And there's a lot of people. They walk in. They're timid. They're at contact. They don't have it. They don't show up consistently. Consistency, I've talked a lot about, I think discipline beats motivation and this idea of consistency of consistency is tough.
Starting point is 00:29:55 I was telling Jackie, Tony Robbins, who's like one of the. the number one like psychologist in the world, like he's super smart, right? Yeah. Like people try to fix people for five years, Tony fixes them in five minutes. You see it all the time. And Tony always talks about patterns and cycles. And he's like, dude, first of all, three things that every person must know, a skill I was telling her night. Number one, you got to learn patterns and cycles.
Starting point is 00:30:17 Like you got to learn them like that. You got to understand it. Secondly, you got to be able to use these patterns and cycles that other people have. So like, if I could watch you use a pattern and cycle to be, stop being an alcohol, then I would just learn that you're doing a pattern and cycle that would be skill one skill two would be then I would do that pattern and cycle I would learn that pattern and that cycle now I'm using it and then three I would start to create my own patterns and cycles now I'm free but if you understand patterns and cycles that's how you fix anyone that's how you fix any business I want to you know I want
Starting point is 00:30:50 to learn more about that I've never understood I've not learned enough about 20 rounds how do you make a million If I was to ask you, how do you make a business? This times this plus this, minus this. There's a formula. I mean, it's pretty simple. But once you understand that formula, you can make a million to 100 million. Yeah. A hundred million to a billion.
Starting point is 00:31:09 And once I understand if an alcoholic does these things, these patterns and cycles, they can get out of it, that guy, the gym, that pattern, that cycle, keeps them out of the bar. It keeps that edge, that it. You've got to teach this due cycle. You're almost changing the habits. You're replacing certain things. broke the pattern in the cycle that was bad and created a good one. And he won't. And now he won't let anybody create the pattern cycle because he's figured out the formula. He knows his formula. What do you mean by getting rich versus living a rich life? And what's the difference?
Starting point is 00:31:41 Well, in the beginning with us, when we didn't have a dollar, like we decided to become married to millionaires. You know, we didn't have to have any money to do that. We just had to be good to each other. For example, I believe that a lot of people like money magnifies people, right? You're a good person with money you can help a lot of people. That's why you talk to a lot of, you know, people and give them business advice, but, you know, and it magnifies who they are. And we've taught people how to make money for a long time. Like, that's what we're really good at. Everybody thinks if you make more money, you're going to be successful. Am I right? Yeah. How many people right now got hella problems at home and they think if they make more money,
Starting point is 00:32:15 it's going to fix it. It's not. It's just going to bury all those problems. The money's going to cover it and those problems are going to come back out one day and everything's going to implode. And the second money stops coming in, guess what? All those problems are coming back up. And so basically what I'm saying is living a rich life is this. I want to be a good daddy. I want to be a good husband. I want to look in the mirror and be proud of me.
Starting point is 00:32:33 I want to be close to God. I want to put a financial fence around my family. I want to be a good leader of my team. That's me being rich. What are the most common ways leaders fail their teams? They're not keeping their word. Yeah. The circle of trust gets broken.
Starting point is 00:32:47 Trust. Yeah, the circle of trust. Once that gets broken, you're finished. And by the way, not accepting also new ideas in the company from other people. Everybody has to see where they fit in the company, big picture. Significance. Five years, 10 years from now, 15 years from now, because if not, they're not going to be there. Yeah.
Starting point is 00:33:04 They'll always leave you for somebody else that makes them feel like they're a part of their picture. These are all circumstantial. But the deal is, is like, look, at the end of the day, I feel like a lot of leaders that I've seen, when they come to this real money, they go, sorry, this is mine, my family's. I've taken the sacrifice. And they said they were going to do this stuff all along, but they never experienced what it's like to give. And then look, I've done the math either way.
Starting point is 00:33:30 When you're able to give and create an army behind you, these people are loyal and they'll do whatever. But you should leave from up front. And you guys do lead up from up front. So give me a game-changing piece of advice that each of you wish you would have known in your 20s. Quit trying to please the wrong people. I think that was like huge, like for us.
Starting point is 00:33:50 I think a lot of it, like most of the problems that we've ever had as a couple, or even Andy or me as a person, is that, you know, we tried to find that significance, you know, in the wrong people. And I was going to say the same thing that she's saying is basically when I was around the wrong people, I'm going to do bad things. But staying uncomfortable is another big thing. I'm just an idiot. Staying uncomfortable has been a huge thing for us. Like we started this whole conversation with, hey, we find comfort in discomfort, basically. We want to stay uncomfortable because it stretches us to grow. We find fulfillment not by, oh, you, obviously gratitude is a huge part of being fulfilled.
Starting point is 00:34:27 But it's not it alone. You can't be fulfilled by just being grateful. You're going, like, to us, we're addicted to stretching ourselves by reaching a goal that everybody, like, doubted us for. And then all of a sudden, we hit it. And then it's like, oh, my gosh, well, now you feel powerful. And you feel like instead another one and another one and another one. And it seems like that's where you've reached success as well.
Starting point is 00:34:45 And I think a lot of, like, you know, people that have success or, you know, that, have built good businesses is because they're addicted to that. The field goal always moves. You know, get a billion. And most people say that exact same thing, a billion. Here's the problem with 100 million. Here's a problem with a million. It's most people think about what they're going to do with the money.
Starting point is 00:35:07 Yeah, exactly. And I think that's a mistake. But most losers that win the lottery, they lose all the money because they go, I buy this, this, this, this, this, this. You know what I think about now is like compound interest? How do, how do, what can I do with the compound interest? And then I could do nice things for a lot of people. But if I lose the principle, it's gone.
Starting point is 00:35:26 One of the things I think that we made a big decision a long time ago is we don't make decisions based on money. Like, and it's a really hard thing to kind of grasp and understand, but we don't make a decision on how much money we're going to make. We have to feel like it's a good. Yeah, I think if we don't make any more money, even if we got paid 10% of what we're making now, I think I would still want to live this life. Yeah, I would. I mean, I just help people for a living. I really do. I'm finally doing something I love. Is there anything coming up that you guys want to discuss?
Starting point is 00:35:58 This is not going to come out right away, but is there like this year something in the summer or fall, like the mega event or? No, I mean, we got a big event coming up in April with David Goggins. Okay. He's going to be here with us in Arizona. We have some big things planned, you know. Yeah, I love that. Yeah. We want to do things with like, just...
Starting point is 00:36:18 The biggest, the best. Yeah, but, you know, like, just we just want to be with good people, you know. The main deal is that me and Jackie just want to keep, we want to keep growing and we want to keep becoming better people. We want to contribute as much as we can to be able to make that connection with people that are lost in a lot of ways. For a lot of people, I think 95% of the people in the world are lost. Yeah. And I think we're the comeback kids. And so I think staying out in the public is pretty big deal.
Starting point is 00:36:44 Yeah, it's a big deal. People need to hear it. The coolest thing is like when we have like the 50s. 15-year-old son that turns his dad onto training or something and they come to an event together and the dad comes up like, Matt, this is amazing, like, I'm a realtor or I do this for a living and my son's been watching your content and got me hooked on this. How many people do you think fit the, of like, that you meet and you get to know them for a while? Was it 20% you went into business with?
Starting point is 00:37:11 Is it 30? Is it just a small amount? I think it's 50-50, but our team does such a good job of vetting people. Oh, yeah, yeah, yeah. They know like who me and Jackie are attracted to. Like they know that we're not too good for anybody. But if you're not coachable. Well, they've seen a lot of the content.
Starting point is 00:37:25 They already know that Andy's going to be hard. They already know that they need to be coachable. They already know what we're looking for. And the people, I bet you guys have got, you know this. And you've seen this a million times. The people that him haul around and they don't dive in. And they're like, maybe, maybe, maybe. The maybes are the worst.
Starting point is 00:37:42 Like a great no, quick no is respectable. Right. A quick yes is like, hell yeah. But a maybe is like, dude, don't call us back. Because they kick you guys around and like your team is very, very outgoing and they make the calls. I'm going to let you guys both do whatever you want to close us out. No, I just think I'm going to finish with what you said. The quicker that you can make a decision, the quicker you get to success.
Starting point is 00:38:04 When you're shorten, when you're, when you shorten your decision making time, you'll be more successful faster. And lastly, I think I would say this because you believe in self-development big time. Yeah. That's how you were built. That's how she was built. That's how I was built. The greatest gift, and I think we'll finish with this, but the greatest gift you can ever give yourself
Starting point is 00:38:23 is to just spend time working on you. I think your mind isn't your friend, and I think if you can just spend 30 minutes every day, just programming yourself, first thing in the morning, I think you're going to kill it. I think if you do that for a year, you're going to have a really big life. Programming, more than just working out.
Starting point is 00:38:40 Just spend time working on you. Yeah, this has nothing to do to the gym. This has to do with like your brain isn't your friend. It doesn't want you to do big things. You know, the Father of Lies, which is the devil, has brainwashed you to believe that you're not capable of this. I think if you were to listen to like a podcast or training or something and you plug into it, you start to believe in yourself, you think differently, you get in a different state, and then you want to go win. I do it every day still. I've been doing it for five years.
Starting point is 00:39:03 So I just think this, that that's the gift and no one's going to do it for you. You got to make the time to do it. So you wake up, that's where you start. You take a shower, you cold plunge. Where does that start? Usually why I drink my coffee. I'm reading a book. I'm listening to a book.
Starting point is 00:39:16 I'm trying to plug into something to get me ready to dominate that day and kill it. And, dude, when I don't do it, I notice a big difference, man. That's great advice. Yeah, so just, hey, just try it for 30 days. See how you feel. I love that.
Starting point is 00:39:29 Yeah. I love that. So it's a gift. Well, you guys are amazing. And it's a hell of a podcast. You guys killed them. Thank you so much. Thanks so much for listening to this episode.
Starting point is 00:39:39 Like always, we're going to close it out with the Tommy Truth, which is a little slice of wisdom for me to you. you that can help guide you in whatever you're striving towards right now. When I started a podcast, every single one of the people in my management team said, why are you giving away all of our secrets? I go, well, I'll teach you how to get a six-pack, too. It doesn't mean you're going to do it. Everybody knows what they should be doing, but they don't do it.
Starting point is 00:40:00 So I don't feel like we're giving away like the secret sauce. The secret sauce is we grind. We come in, we work hard, we take care of our clients. And you can tell people that, but it's a different thing from saying and doing. And that's it, guys. We'll talk to you next week.

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