The Money Mondays - Nick Santonastasso & Adam Weitsman on Money & Mindset | E10

Episode Date: April 17, 2023

Adam Weitsman and Nick Santonastasso share money strategies, business advice and motivation tactics in Episode 10 of The Money Mondays podcast. https://themoneymondays.com Adam Weitsman is a prominen...t entrepreneur and philanthropist, known for his successful ventures in the scrap metal, recycling and shipping industries. He is the owner of Upstate Shredding, one of the largest privately owned scrap metal processing facilities in the US, and also serves as the CEO of the shipping company, Empire Recycling Corporation. Weitsman is highly regarded for his commitment to sustainability and environmental responsibility, as well as his dedication to giving back to the community. He has been recognized for his charitable work, including his contributions to local hospitals, schools, and other non-profit organizations in the Central New York region. --- Nick Santonastasso is a motivational speaker, author, and social media personality. Born with Hanhart syndrome, a rare genetic disorder that left him without limbs, Nick has become an inspiration to millions of people around the world. He uses his platform to spread awareness about disability rights and promotes a positive attitude towards life no matter what comes your way. His story of overcoming adversity has been featured in various media outlets, and he has also appeared in popular TV shows such as "The Walking Dead" and "American Ninja Warrior." Nick has worked with well-known celebrities like The Rock & Tony Robbins, and his story is an inspiring testament to the power of the human spirit. He continues to encourage people to chase their dreams, regardless of any obstacles they may face. --- Like this episode? Watch more like it 👇 Watch ALL Full Episodes Here: https://www.youtube.com/playlist?list... --- The Money Mondays is a business podcast here to teach you how to make money, invest money, and donate money by showcasing some of the world's most successful people and how they do the same. Hosted by serial entrepreneur Dan Fleyshman, the youngest founder of a publicly traded company in history, this money podcast gives you an exclusive behind the scenes look at how the wealthiest celebrities, entrepreneurs, athletes and influencers make, invest and donate money. If you want to learn more business and investing while you work to improve your financial life, you're in the right place! Subscribe for new weekly episodes: https://www.youtube.com/@themoneymond... Dan Fleyshman, The Money Mondays Learn more here: https://themoneymondays.com Watch all the podcast episodes: https://youtube.com/playlist?list=PLs... Let’s Connect... Website: https://themoneymondays.com Twitter: https://twitter.com/themoneymondays TikTok: https://tiktok.com/@themoneymondays

Transcript
Discussion (0)
Starting point is 00:00:00 Why do you think people are scared to ask for the check? Yeah, I think most people are scared to ask for the check or talk about money because most of their model of the world and their beliefs were cultivated between zero and seven years old when your brain was in theta state. And when you were a little boy or a little girl, you heard we can't afford that. And money doesn't grow in trees. And rich people are evil and they probably screwed someone over for that Lamborghini. And so, at a little boy or little girl, you believe that money was hard to make. You believe that you couldn't afford it.
Starting point is 00:00:26 Or, in my household, in specific, money was a hush-hush topic. We don't talk about money. Don't let anyone know how much money you have or how little money you have, right? And so, then money becomes taboo. And I love why your dimension of this podcast is to make it a common conversation, right?
Starting point is 00:00:40 And so, oftentimes, your relationship with money isn't yours, it got thrown on to you. You picked it up along the way, it's not yours. And so I tell people most of your elevation in personal development is going to be coming from unlearning the BS that you've been taught by the Matrix and by the world and by your parents. Ladies and gentlemen, welcome to a very, very, very special edition of the Money Monday's. This is going to be my easiest interview ever because the question I'm going to ask,
Starting point is 00:01:10 I want to know you guys are going to like to hear about it, but I actually have these questions because this is one of the few humans in the world that I look up to. I deal with a lot of influencer celebrities, athletes, business people, etc. but Adam Weitzman, Deep Innistels, one of the best humans I've ever met in my life. And so I've got some serious questions. Please welcome Mr. Adam might spend We are co-hosted by the real Tarzan I gotta make animal noises again like So as you guys know the real Tarzan gets over 200 million views a month doing animal content helping with animal preservation
Starting point is 00:01:44 We've created the wild jungle together out there in to Macular, California, 26 acre ranch. If you ever want to come visit, we'll be ready soon. But our first guest is going to be Adam Weitzman. He's going to be there with his kids. No, I can't. We've to come out of the place. It's crazy. I can't wait to see it.
Starting point is 00:01:57 So the way the money money works as you guys know is we keep it very short and effective to 40 minutes. We do three topics. How to make money, how to invest money, and how to give it away to charity. Adam is one of the most philanthropic people that I know as well, so that's gonna be a really good segment. But let's start off with a quick two or three minute bio and we'll get straight to the money.
Starting point is 00:02:12 Man, Adam White, man. I'm in the scrap metal recycling business. That's the core business. I've sort of diversified in the last couple of years. So I sit on the board of directors of 40 different companies. Well. I'm partners in 41 different companies of just all, you know, various things from bio to tech, just to try to, you know,
Starting point is 00:02:34 diversify as things go, you know, for it in the future. Yeah. So it's been a pretty interesting, right? And, you know, learning things every day, and it's more disinvesting in people than just the idea. So if I find somebody that I really believe in, I'll basically fund any idea as long as I have trust in faith in the person.
Starting point is 00:02:52 Very cool. So how did you get into that business? The recycling scrap metal in the steel business, I've been doing for like 30 something years. It was an offshoot. My family was in auto parts. And Yep. And then I sort of you know When I got into it, I sort of morphed it into something different based on market conditions You know, there's some hard times along the way. Yeah, you know, definitely, you know, I had to pivot and you know
Starting point is 00:03:15 I like recycling, you know, I like you know, it's sustainability and things like that. So for listeners out there They're from all different categories of entrepreneurs and also watch winners people that are working a job that want to be an entrepreneur. When they're thinking about their decision of how to make money or how to get a job or how to pick a career or brand to work with, what do you think it takes for someone to decide and make that decision of, I want to work for this company or start my company or work with this brand? I don't know if you have to decide that fast because things with me sort of change as it goes, but I think the key is is you know
Starting point is 00:03:45 do what you really like but you have to go full on you know you can't really have fast anything these days the competition's so tough yeah there's never been you know the people that I'm going up against are smarter faster you know better educated better educated so you have to really try to be on your A game you know at all times And that's why I never really like kind of drink and drugs or anything, just because I always want to be on my A game as much as I could. So when you have 40 different companies to think about as an advisor and investor, and then you have your core business, how do you decide from a time management perspective? What are you going to work on?
Starting point is 00:04:21 Is there like ebbs and flows of times? Or do you have like, this is my strict regimen? No, I'm very like big into time management. So like I'll have, you know, my tinierey broken down for the whole day. So I know pretty much, you know, I have some assistance, of course, that thank God to help me out. I couldn't do it.
Starting point is 00:04:35 But with the time management, it's, I just know what the flow is. So I try not to waste much time, because there isn't much time in the day to waste. You know, I'm down in Miami for five days probably I've like 25 to 30 meetings So it's a going one to another to another and you know just trying to see really good people and learn as I go You know, I've learned a lot from you guys, you know, we want to have forget together Which is I learned so much there and so I try to take away a little something from every single meeting
Starting point is 00:05:02 Tarzan how do you decide? You got so many things going on. You have 85 animals to feed. You got the world to showcase your content to like how do you decide on your time? Well, that's a good thing. I was around you guys and other people. And I was asked, you know,
Starting point is 00:05:15 what makes you guys get to that next level when you guys always tell me time management discipline. So spreading your time towards animals. You're going to see who's high maintenance, who's low maintenance. Some animals that can feed once a week, once a month, like a snake or a lizard. Some animals like our baby zebras and small giraffes,
Starting point is 00:05:33 they gotta eat, they gotta be on the bottle every couple hours. They're gonna be on the bottle at the same time. They're gonna feed, feed, feed, you got more food. You're like 20 minutes. So you have your little small niche of animals. I try to keep it at minimum. And when I have a lot of babies or something like that
Starting point is 00:05:46 My travels to a minimum when I like sick winter time. I have a lot of free time You know, so like a travel around the world winter time like you know in Africa I'm December you know we can go for three weeks or a month at a time So it's good man. I love it. But time management is very very key So Adam, I'm gonna ask you an emotional question Is there a number, age, or a goal that you would just stop? You would retire and that's it? Not working anymore. I don't really think so because I people, I don't have too many hobbies. So like, you know, doing
Starting point is 00:06:17 investing in new businesses is kind of like a hobby. So it is kind of my retirement. I'm getting up there like I'm 54. You guys are like kids. But I don't think there's like a retirement age, but definitely, now I'm just funding other people's ideas, which I'm on their board of directors and things like that, but they're putting a lot of the work in the way. I'm slowing up that way, but the core business is still the one that funds everything.
Starting point is 00:06:44 So I still have to be like all of it on that. So I've never worked more hours in my life. So I thought it was going to be different as I had older, but the plan went the opposite. So all of us here have a lot of mutual friends from entertainers, athletes, influencers, everybody between. Some of them go on to become very wealthy and like control their money like a Jake Paul that actually you see him building up wealth, building up
Starting point is 00:07:08 fame, but it doesn't look like he's one of those kids that's going to go broke compared to other athletes and influencers we watch make a lot of money, spend a lot of money and then fade away into oblivion. What do you think the difference is between someone that's financially sound and that's going to waste away their money like a lot of athletes that go broke. Like using Jake Paul, like Jake Paul, I invested as one of his original investors. It's fun. It's a good, anti-fun with Jeff Wu, like the best guys.
Starting point is 00:07:34 And in the beginning, I was just like, you know, this is not going to be good. You know, I didn't know Jake at that time very well, but you know, I thought he was really smart. He's a little crazy, I'm camera, but off camera, the guy's methodical. He's very smart. Jeffery's brilliant. That ended up to be $1 for dollar, probably my best investment of that year. Wow, that's awesome.
Starting point is 00:07:54 They crushed it. So it just, I think the difference with him is, you know, his persona is, there's two different Jake Pauls, the Jake Paul, you know, you and I've seen behind the scenes, is generous, caring, smart, and then you have the character. The character Jake Paul, which is kind of crazy and everything, but as a friend, there is no better friend than him. The guy reaches out, he checks in, never asks me for anything, he's never asked for a thing, you know.
Starting point is 00:08:22 And I was the one that said, I'd like to invest in their fun. They didn't like pitch me or anything like that, you know, so I just sent big fans, a Jake big fan of his family and Jeff Wu is just, you know, it's a little deal brilliant staff or guy, like, you know, crazy. That's what you want, right? Running a fun. So I actually walked through investment funds. That's one of the things and topics I've wanted to talk about on these episodes, but we have you and I invested into different funds.
Starting point is 00:08:44 So I created a fund a couple years ago called the Elevator Rolling Funds. I created a rolling fund structure, which is backed by a company called Angelist. Angelist has billions of dollars of transactions. Angelist is the biggest in it comes to syndications and funds. So let's walk through a syndication and a fund. So I created Elevator Syndicate.
Starting point is 00:09:01 I have 846 investors and Elevator Syndicate. They don't invest into the Syndicate, they invest optionally into deals that I invest into. So what happens is I send out a text or an email to the Elevator Syndicate, so let's say Adam and Tarzan, you get a text, ding, Dan is investing $200,000 into this food brand. And then you decide if you want to respond, I'll put in 25k, 50k, 100k, 500k, or zero. If you're going to put in zero, you don't respond anything. And so syndication deals, last year we did $44 million of investments through syndication deals, food and beverage brands, consumer products, a lot of things that Jake and Jeffrey will invest into as well, things that we can help, food and beverage consumer products.
Starting point is 00:09:39 So for those of you listening, there are syndicate groups that are out there that Jason Callecannis has. His is the largest group out there. I think there's like 6,000 members where you can invest optionally into deals. So let's say Adam's like, yeah, I'm going to throw in 200k. Tartans is going to throw in 100k. Travis is going to throw in 200k. Well, our friends are going to throw in 100k, 200k.
Starting point is 00:09:57 You can fund a deal through syndication. Outside of that's a fund. There are different types of funds. A rolling fund structure that Angelus created is where people can invest quarterly over the course of time and they can go up or down after 12 months. It's a really interesting structure. If you are a solar entrepreneur, so let's say you have one to three people that work with you and you want to start a fund, a rolling fund structure through Angelus is the easiest
Starting point is 00:10:17 way for you to do it because they cover the legal, they cover the headache, etc. A traditional fund, which is what most people do when you hear about like Sequoia capital and those type of huge VCs, those are where you have to lock it up for 10 years, you have to have a minimum net worth of XYZ and you have to be, you have to get away to get in because usually those funds are like their seventh fund, it's hard to get in and they want you to put in 5, 9, 10, 9 $20,000, $59. So when you guys are out there considering as you are going through the stages of life, you start to make $50,000 a year, then $100,000 a year, then $500,000 a year,
Starting point is 00:10:52 or $2,000,000 or something big exit happens, and you want to look at syndications or funds, do your research about it, angelist is one of the best companies to look at to do your research about it, and then make decisions that like Adam just said about the person. Jake was the marketing figure behind Antifund, but then he had Jeffrey Wu to back it up because this guy is a real Ivy League guy that's gonna actually run the operation. So make sure you guys do your research
Starting point is 00:11:13 when deciding between a fund syndication or any type of investment, but look at the people that are running it and look at their background and track record. Adam, how do you decide what funds to invest into? Like a real estate fund, a tech fund, an antifund, etc. How do you make those decisions about where to deploy capital? Well, I'm just trying to diversify.
Starting point is 00:11:29 So I'm not trying to put more than 10% in any one thing. In any one thing for sure. In another thing today with the internet and social media, you see these things are like home run returns. I'll put a little into something like that, but that's not the real life. That's not real life. It's really not, and you have to be conservative. Conservative is the key. You know, the slow and steady is really what's built it up today. It was never the, sure, there's a
Starting point is 00:11:54 couple of small home runs along the way, but there was a couple of disasters here. Of course, along the well way. So I didn't think a lot of it is, you know, you want to, you want to, you don't want, if people promise you returns that are too good to be true. Probably is. It is. And you've seen, you know, crypto and stuff. There was so many scams during that time. Like, so many people got NFTs, so many people got destroyed. Like, literally destroyed. Yeah. And I try to guide people away from that stuff. You know, you can put your fun money in that stuff for sure. It's, you might get a good hit. You've done some really good ones along the way. Yep.
Starting point is 00:12:27 But a lot of people that don't have the inside knowledge of some of these things are going to get really crushed. For sure. I always say buyer, beware. Yep. So, my speech about investing, which is the main speech that I do throughout the year, is called 40, 40, 20. 40 percent low risk, 40 percent medium risk, 20 percent shadow glory high risk and even from that 20%
Starting point is 00:12:47 It's not to put all 20% into one high risk project Someone's like I'm doing the new orange t-shirt NFT don't put all 20% of your capital into that one thing because Who knows if it works out and sometimes even when things work out the people that invested are too late Yeah, so you hear the hype or you hear the new thing that's happening, and this rapper is promoting it, and this athlete is promoting it. It goes from $1 to $12. And yeah, oh my god, it's amazing. They invested the $12 mark, and then that stuff happens. And so, as Adam just mentioned, buyer beware. Keep in mind when you're investing the things, think about the stage of where it's at. Sometimes you're coming in a bit too late. If you're hearing about it everywhere, you're probably too late because everyone's talking about it.
Starting point is 00:13:27 And a lot of the huge NFT returns happened for people who came in early or midway through. The people that lost a lot of money came in towards the end and they're investing at the peak or at the the downfall timeframe. And so keep in mind as you're listening to the people that are out there, you're seeing marketing for NFTs, cryptocurrencies, etc. the people that are out there, you're seeing marketing for NFTs, cryptocurrencies, et cetera, those are your shot at glory. Those are your biggest chances. But if you're going to do that, put in a small amount of money throwing $100, $1,000, $2,000, some small, affordable amount for you.
Starting point is 00:13:53 If it works out, fantastic. If it doesn't, you're not going to miss out on rent the next month. At least by NFT that you actually like the picture to. Because it goes to zero, that you have to lease something. You know what's interesting about the NFT market is there are some that have function like Gary Vaynerchuk when Gary V created his V friends there's function to it you can buy tickets to Vcon only through having NFT you can buy FaceTime's with him you can buy Zooms with him you can
Starting point is 00:14:20 play basketball with him in New York City that That has function. The NFT from that perspective I don't think will ever go away because people will always have functional NFTs But buying something just has a cool parrot on it. You're not gonna get 12 grand for a parrot anymore That's what I think is gonna be different about our market. Okay, so we talked a bit about making money a little bit about investing Sometimes there's investments that you make that are for personal relationship like with Jake Paul Maybe that was for at first. They were doing for fun to be a part of it. If it worked out great, if it didn't, it wasn't going to hurt you. How do you make that decision of, I'm into this for just making like a base hit.
Starting point is 00:14:53 I want to make a smaller turn. This one, I want a home runner. This one, I'm going to invest deeper. This is my grand slam. I try not to overthink it. I just take it based on just the fundamentals mostly. But sometimes, at times, you're investing in something, it's a cost of entry. So if you want to get into a group, you know, that you want to access, you know, sometimes you might go in and the investment might go south, but what you're going to gain on connections and things like that could go the opposite way. So you just have to judge everything based on your own personal, you know, personal situation. I just like to do things also with my friends,
Starting point is 00:15:27 I've done some things with you, and some things with Travis. It's been a lot of fun, and I just like to do it. It's also a good communal thing to do together. It's a fun thing. Good or bad, it's still fun to do it with people you care about. Right.
Starting point is 00:15:39 So let's say the topic for a minute. You've been spending a lot of time with, in the college scene, supporting a team out there. Why do you spend so much time supporting the team, bringing characters, bringing celebrities and athletes, friends of yours to the team? And what's the concept behind it? Well, it's my home.
Starting point is 00:15:56 It's my home. And we live in a small area in upstate New York. And we have the worst weather up there. There's not a lot of excitement up there. The academy is tough up there for people. So I just like to bring things that make people happy. That area's allowed me to make a good living and to be able to do some great things.
Starting point is 00:16:14 And I just try to bring some things back. I didn't go to that school. The school that I do a lot of this stuff with, I couldn't get in. So it's just a place that a lot of people go and congregate and it's fun bringing people and so everybody can enjoy it. Do you believe in work life balance? Yeah, I think I got that going now. I don't think I always had it. You know, again, life is pretty crazy. It goes the way up. That was in prison for a while. So when you go from prison, then you have your highs.
Starting point is 00:16:46 You have your lows. And so I guess you're happy and around good people. I'm OK with it. I mean, sometimes I'm like lately, I'm grinding it out so much. I'm like beat up all the time. But I mean, so I guess you're happy and around good. Like I'm happy to be here.
Starting point is 00:16:59 I haven't seen you guys in a while, so it's good. So you've built up millions and millions and millions and millions and millions of followers, and you get bombarded with requests. People message you to invest in things for meetings. Can I pick your brain? All those type of things. How do you deal with it when there's hundreds of requests
Starting point is 00:17:14 or thousands of requests that are coming in of people wanting your time, energy, or money? Well, it's spread out, but I have a good team of assistants. I answer every DM every day, so they all have my passwords so in the morning We start like early in the morning. So they'll read me the question. I'll answer it. It's keep going around circle We do it for about four hours a day. Wow Yeah, it's tough. It's tough But yeah every single every single thing is some people will some people will message
Starting point is 00:17:41 How do I know this is you and then I'll screen? Yeah, no, I'll do a picture. I'll send a picture like this. That's a good way. Hi, Johnny, 444. But no, most people have really, a lot of people just, there's a lot of people right now. I don't know if it's COVID or what
Starting point is 00:17:55 I have in there. A lot of people are in the economy's top. A lot of people just need a little boost. You're really motivational. That's your whole thing. It's your always pushing people. So I just give you a little like one liner boost to someone if they really know it's you can really you know people just want to be heard yes and who's gonna believe your bullshit if you don't take
Starting point is 00:18:15 the time for other people you can sit and you can spew and spew it away but if you're not gonna let other people be heard I don't think you know they're ever gonna take you serious Tarsan you have Thousand and thousand thousand thousand the comments on your post You I can't imagine your DMs. I don't even want to I don't understand it like when you have that many millions of followers on every different platform How do you deal with the interactions and wanting to do what Adam's talking about but it takes time it takes hours in a day How do you decide how you're gonna sit there and respond to comments? Good or bad?
Starting point is 00:18:46 Well most of the time I can't really reply to all comments and DMs but I do like to put the little questions thing up on my story People can ask me questions and I'll spend them about twice a month Entrant tons of questions. So some days I post like five little posts on my story and at some days I have like 40 posts Answering questions all day, you know, I do a Q&A on Instagram live sometimes. Mainly when I'm out of the country, you know, it's like flip-flops, I'll be, you know, 10 o'clock in the morning somewhere and it's like 10 p.m. over here.
Starting point is 00:19:13 But it's like, where are you at? You know, you just answer questions, you know. Like who got any questions? Let's talk, so on and so forth. So that's how I like to reach out. And also in person, I love in person conversations because I used to be a real introverted for a long time with animals you know so I had just a lot of solitary time
Starting point is 00:19:29 with little creatures that didn't talk to me you know so when I had public interactions I was like really shy at first so one thing I want to do is like you know reach out more and talk more to people so I can be more you know verbal and just you know more more friendly he's really accessible to people. People were in Africa. Like, you'd think in Africa people were coming up to it. It was the craziest thing, but what I like about him is he's so accessible.
Starting point is 00:19:53 Me and more of a hermit, you know, I'm saying, like, I'm like, the aviator guy in my own world is in there by myself. But what I like about him is he takes a time for everybody and you can see like the fans, like he makes the changes their whole day to their smile they're walking away pointing back at their parents yeah yeah so that's I love that. We're at the airport yesterday and 37 different people stopped him and he stopped to take a picture with every single person. It's hard to walk anyway.
Starting point is 00:20:20 It is hard to walk. It's an alcohol walk. It's an alcohol walk wherever you go. The only time we had free time was in the jungle. Looking at grilas and stuff. It's amazing. I love you guys. Okay, so Adam, let's talk about real estate. You've got some of the coolest condos ever. You've also invested digital real estate. We did a million dollar investment into big time to buy metaverse real estate To buy land all over big time In the real life world and Miami, New York, etc How do you decide some of these marquee properties that you bought as investments and why do you like real estate market? Oh my I don't know if I ever really did it for an investment, you know, I love Miami
Starting point is 00:20:59 I love here my parents live here, so I wanted to be close to them So I just took my time and found something that resonated with me. And there's some really great things down here. I just took the time and just was patient and emotional. And then you can find the things that really, really clicked with you. I love real estate. Are there cities that you'd like to get real estate in? There's not like a big plan.
Starting point is 00:21:24 My friend, Talon, we're opening a hospitality group in Paris. do you like to get real estate in? There's not like a big plan. My friend, Talon, we're opening a hospitality group in Paris. Yeah, I'd like to get a place in Paris to go. So when that goes, we should be open about eight months, the first dress. Very cool. Yeah, so that's going to be a really big project. So when thinking about the diverse investments,
Starting point is 00:21:43 41 different investments and board advisors, etc. how do you decide on a hospitality group? Again, just I just wanted to be in that space. You know, right now I have six restaurants right now that are all non-profit. This is different. This will be this is a profit based. You got to explain this to people. You have six restaurants that are non-profit. What on earth does that mean? Yeah, all the money goes to women's and children's charities Love for all the restaurants. So they're actually pretty cool. Like there's sushi, Mexican, you know farm to table
Starting point is 00:22:11 It's Italian Where are these restaurants that I want people to go there? They're an absolute So people go these restaurants the profits are gonna go to charity. So we give all the money away And so it's it's good because you're feeding people people are coming and eating but with that money you're feeding people in return. So it's pretty cool and the area's been really great. You know, the restaurants are really crazy busy there. So the people that come, it's part tour is part locals. So it's a good mix of the two. You say a couple of names and I want people to go there. We get millions
Starting point is 00:22:42 of listeners here. I want people to go to Ustate New York, go to these restaurants, support this. This is amazing. I don't want to hype anything up. It's just one's elephant in dove, which is Crabbs, which is a restaurant. It's been there a hundred years. A hundred years? Yeah, it's a...
Starting point is 00:22:55 Come on. Yeah, I think we're the second family that's own it. Yeah, so they passed away. We took it over that. Hidden fish, which is sushi. S she got clover. It's a died end. The end after my daughter. She works there. So she's granted that. So cool, man. Her first job is at her own restaurant. It's not so glamorous. You think?
Starting point is 00:23:20 Restarts. Hard work. It's glamorous for like one day. Yeah. The rest of it. It's not you know, I can know. All right. So's glamorous for like Monday. Yeah. I can know. All right, so let's go to the charity sites. We're talking about making money, investing money. Now let's talk about giving money away. You have a lot of options. There are so many tens of thousands of charities
Starting point is 00:23:36 that are out there. How do you decide what charities to get behind financially or personal brand-wise? A lot of them are like smaller charities, food kitchens, churches, I get food pantries, battered women's shelter. It's like, you know, it's just a huge cross variation. But what we do is, one of the things we do, my daughter started
Starting point is 00:23:57 is the Southern Tier Tuesday, Central Nair Tuesdays. So she gives a grant every week to geographic areas. People vote on which charity. But it gives a lot to some of the smaller charities, but on top of that, because I do it on my social media, it gives a lot of needed exposure to, you know, you have great chairs like the Red Cross and American Cancer Society, those are all great, but they have, you know, billions of dollars. They have a lot. So these are a lot of the ones we do are on the local scale, you know,
Starting point is 00:24:24 They have a lot. So these are a lot of the ones we do are on the local scale, you know, a church might need a handicap to access, you know, this sitting ag might need a library, things like that, but we just, you know, it's just spread across to try to directly help as many people as possible without incurring the administrative cost that a lot of the donations to some of the larger charities, you know, the administration cost, eat up 90% and then 10% go to the people. And I try to stay away from that. I try to circumvent that. Yeah.
Starting point is 00:24:52 And social media helps you because you can really dive in, you know, animal rescues a huge one that we do, you know, so. And you know, it's a great job. It will work and, uh, I think we went. I mean, this man was just, you know,
Starting point is 00:25:05 it was beautiful seeing you, you know. There's one thing to go to like giraffe manner and a Scotsie gorillas, but we went to that real rough part of Kenya. And you gave all of, you know, it was like two years worth of food and running water to the kids and their books and we did their schooling.
Starting point is 00:25:19 That was great, man. That was a, that was an eye opener, you know. When I walked there like, Kenya, it was rough. It was rough. I've never seen anything that was rough, that was an eye opener, you know, when I walked there like, it was rough. That was rough. I've never seen anything that was rough, like dangerous, rough, like surprisingly dangerous rough. And there's no like a like, she's, it's like dark. It's not that it was like street lights and everything is dark, but we went to, you
Starting point is 00:25:38 know, I found this school, um, this crazy school and it was funny because they were, they let us in the school and I had to sit in the back and I'm all shy so I was talking to one of the teachers and I'm like, oh, how much is it, what do you make? Like, what is a teacher make here? He's like, it was during COVID and they're like, oh, we haven't been paid in nine months. But they're in Africa, they still,
Starting point is 00:25:59 the teachers still shop every day. There's no like strikes or anything that is like work and the kids look so happy. And they go, what's the budget of this school? And they're like, she goes 50,000. I'm like 50,000 a week. How many kids you guys, she goes, no, no, 50,000 for the whole year. I go, no, no, there's like a couple hundred kids and that's how you go. 50,000 dollars for the whole. And then I'm thinking like, so guilty because I just bought a car or something. I'm like, that's five years of this school.
Starting point is 00:26:26 And then we did something where we gave 250,000 to keep the school for five years. And you just think like I'm not not going to 250,000 hours because it's a lot but of course we spend, you know, we spend money on things that, you know. Don't matter like that. That don't matter at all. Like it's stupid.
Starting point is 00:26:47 You're by a car, the hardly drive, you know. It's tough like that. So it was just really inspirational because he and I were talking to the kids and the kids are also happy and they have nothing. Right, nothing is nothing. Like nothing. And they drink it, they're like for lunch
Starting point is 00:27:00 it's this big, that like porridge cry. Like and they're like happy and smiling. And I loved him. was just it was just a great it was like a great moment. Yeah, everybody was touched Yeah, we were like with some girls that were friends so much from there and even so those girls are like They were all crying Everybody is the same you know the toughest people broke at that place. Yeah So one third of the money money is about charity because of this. Because we want people to do more charity.
Starting point is 00:27:29 And even your initial reaction when I mentioned talking about the restaurant and the charity, you didn't want to promote it. We have this thing when we grew up thinking that it's rude to talk about money. That's the concept of this podcast. We think it's rude to talk about charity. Like it takes it away if we talk about it.
Starting point is 00:27:42 The reason that I want to promote it is I want people to do more of it. And very unabashedly, I want people to do more charity. I think that they have to do more charity. I think that people make a lot of money and they don't realize how much a little bit of money would help this earth. And if we all collectively put in a little bit of money,
Starting point is 00:27:57 it becomes a massive scale. And so I'm not going to be asking people to donate and not to my charity. I don't want a little don't even ever raise money from my charity for the last 10 years. I always tell people, and not to my charity. I don't want, I don't know, I literally don't even ever raise money for my charity last 10 years. I always tell people, I sell fun my charity. I want you to replicate my charity in yourself.
Starting point is 00:28:10 My charity makes backpacks for the homeless. You don't need me. You can make backpacks for the homeless. You can fill up a zip lock bags for the homeless. You can make supplies for the homeless. We do that toy thing you did was the craziest thing of all time. I was the craziest philanthropic thing I've ever done. No, that was just like, because I remember when you first
Starting point is 00:28:26 started talking about it, like, oh, cool. He's going to get like a truckload of stuff. I was like, oh, maybe he's going to get like a Vansha No, but I was like, that's cool. You know, Vansha, then all the say he's like, he's had the word stadium. I'm like, huh? It's all by stadium.
Starting point is 00:28:38 It's all by stadium. He's just up to different. Nine years ago, that charity started where we were on the floor with eight of us, just wrapping toys and 300 families which show up the next day, and we gave out toys that we wrapped. The next year, there's 20 of us, the next year, 30, 40, et cetera.
Starting point is 00:28:54 Now, this will be our 10th year. We literally have hundreds and hundreds of volunteers that if I show up, it doesn't even matter. I don't even be there because there's so many volunteers. And it just comes from time, math, that compounds. If you just rally the community, that didn't take a bunch of money. The biggest thing we talk about in the money Monday is for the charity element. It's not about the money part.
Starting point is 00:29:12 The time, energy, and passion rallying community together is what can help you do charity. I'll give you guys some quick examples. We do a report card day with what's called Trinus Kids Foundation. Trinus Kids Foundation is 300 families, downtown Los Angeles. Report Card Day is the kids bring the report card, based on the A's, B's, or C's, they get cooler presence to be getting A, kind of good presence with the B,
Starting point is 00:29:32 with the C you're gonna get some shoes and a haircut, but we want you to go get their B's and A's so we can give you laptops and iPads and cool stuff. Then there's back to school day. It's not a bunch of money involved in this. The community gets together, we get hundreds of donations, and we give them backpacks, school supplies, etc. Things that you think, oh, anybody can afford school supplies? No, they can't. Just like you just said, they're drinking out of porridge. Same concept. Downtown LA, they can't afford pencils, pens, basic
Starting point is 00:29:56 supplies. Thanks to you, Food Drive. Anyone listening can do a thanks even food drive without one dollar. You need to find a warehouse, an art gallery gallery or car, a car studio, a car showroom, someone's office building, the back parking lot, and just say everyone come to this parking lot Saturday, November 20th, right before the Thursday Thanksgiving, and bring cranberry sauce, Thanksgiving, stuffing, bread, cranberry juice, etc. And people will love you for it. It won't take you one dollar. Toy Drive. You do not need money to throw a toy drive. If you are listening to me. All you need is location, flyers, social media, and rally say, hey, Tarzan, will you bring some toys? Sure I will. Hey Adam Whiteman, can you bring some toys? Of course I will. Hey Adam, could you actually put a flyer up in your office and add your employees to bring one toy each? Sure I'll put up a flyer for you. Did any of that cost any money? Yeah. It takes time, energy, and rallying people together.
Starting point is 00:30:47 That's why we have such a segment. About money, Mondays, is for people to give things to charity, even if it doesn't have money yet. All right, last part. When you're doing these charity things, when you're rallying the friends together, why do you think it's important for humans or for businesses to add charity elements to their personal life or their business life?
Starting point is 00:31:08 I just think it's like morally what you're supposed to do. I don't think there's like a big plan for it. I just think you know all of us in this room we have probably more than we really should have. You know look at now you're gonna be opened up this huge place you know just five years ago you would never really get a smaller place and get Florida and and it's like this crazy, like Disney of animals coming up. And it's just like, it's kind of like our obligation, sadly, that we should just, we should automatically be doing it, it shouldn't take too much thought, it should be already in here. I was greedy when I was younger, so this was a, this was like a more fitting process,
Starting point is 00:31:43 because when I was younger, I like cared about myself. I didn't care about charity, it's only about whatever it would like just enrich me. That's all I cared about. But as you get older, you know, you sort of change and stuff in life makes you a little more humble and stuff like that. So for the people listening, how do we also get our family, friends, or community to get behinds charity? Not necessarily the charities that we throw, but how do we get them to rally the troops? I don't think people want to. Our inside just got to get behinds charity. Not necessarily the charity's a we throw, but how do we get them to rally the troops? I don't think people want to, our inside just gotta get out of it.
Starting point is 00:32:09 I remember one day like as Dan Balsy or Ian call me. He was a Dan was just like, oh, I wanna do something for kids. Let's put something together for like make a wish or something like that. And like people always ask me, oh, what's Dan Balsy or Ian like, when you talk to him,
Starting point is 00:32:22 like is he talking about girls, is he talking about like whatever. And you know, a lot of times, the guys just talk about people don't see that side. Yeah, he doesn't show it. They don't see that side. He's very like quiet about it. He's not out hyping it up, you know.
Starting point is 00:32:33 But the guys like talking to me, Adam, let's do something. I saw you did this thing for Make a Wish. You wanted to do something like crazy. Let's fly it to my truck of toys. Yeah, like maybe we can, you know. I want to do the monster truck, or the kids, whatever, the crazy trucks. Yeah. We can bring some kids out here and fly them truck or the most crazy trucks he had.
Starting point is 00:32:46 We can bring some kids out here and fly them in on the jet and everything like that. And like no one'd ever see that side. And that's what I always thought, that's where we saw Daniels X are cool. Is that kind of stuff, is like legendary stuff that he doesn't tell anybody. Yep, that was one of the questions I asked him was,
Starting point is 00:33:02 we were there, and this is before he was, he was damn bizarre, and everybody wasn't like damnals Aron right with hundreds and millions of views type and he did a post where he said I'm gonna donate $10,000 to 10 different families Comment below your best stories There was like 17,000 comments in the first hour and then you're like heart-wrenching stories like oh my god Yeah, single mom this with three kids. This lady had her husband pass away. This happened here. That's...
Starting point is 00:33:27 He never talked about the fact. He had ended up hiring a whole team to go through it and he donated $10,000 to so many people. It wasn't 10. It wasn't 100. There was a lot more than that. Never talked about it. And even when I brought up to him, he didn't want to talk about it.
Starting point is 00:33:41 Because inside, he wanted to do it. And my goal is to have these discussions where people go out there and whether they do it publicly, quietly, et cetera. Just do it. Just do it. Jake Paul's like that too, though. Oh, yeah. I think for the bullies thing, he's out there doing charities.
Starting point is 00:33:55 Like, I'll be at the fair and some kid will come out to me and you know, be some kid that's like really sick. Like for one of the things I'm doing, like, oh, you know, Jake Paul. Can I talk to him? You face time. You face time and he answers every he answers every single right he can be in the gym He can be with his girl. I can be a good effort. Yeah, he that guy he'd be training He answers every single time and there's some people just There's this people just like that. You know what I mean?
Starting point is 00:34:19 All right, ladies and gentlemen, you just listen to Adam Weitzman the real Tarzan We do have a favorite quest at the end of each episode because we grew up thinking it's rude to talk about money is why we think there's a lot of financial hurt and a lot of misinformation that's out there because we don't get to talk about what salary to ask for. Should I get rents in a apartment? Should I at least get a apartment? Should I rent a car? Should I at least get a car?
Starting point is 00:34:38 Should I get finance? Get a mortgage? FICO score. I can't spell FICO. We don't know these things because we don't have these discussions. So I think it's really important for us. If you'd like this episode or any episode, please share it with your friends. Make sure to go follow Adam Weitzman and follow his fun journey through life as he helps people in crates restaurants. No profit. Just donate to the money
Starting point is 00:34:56 out there. Follow Tarzan. For all of his great animal content. And we'll see you guys soon. Peace. Please. Ladies and gentlemen, welcome to another edition of the Money Mondays. Today, we have a guest that I've known for many, many, many, many years. Every time I see him, I smile, and every time I see him, he is smiling. Because this is one of the happiest humans I know. I've watched him grow himself from being an influencer, a speaker, to all of a sudden working out with the rock, getting on stage with Tony Robbins and everything between. He's
Starting point is 00:35:32 going to blow your mind. Please welcome Mr. Nick, Santa Nostasano. Amen. Thanks for having me. Alright, we are co-hosted here by the real Tarzan. Alright Nick, so the way it works is we talk about three main things. We do exactly 40 minutes because people work out for around 45 minutes, they drive around 45 minutes to work, and so we made a 40 minute podcast to make it nice and easy, we able to listen to, we only talk about three core topics, how to make money, how to invest money, how to give some away to charity.
Starting point is 00:36:03 So before that, give us a two-minute bio about Nick, and then we'll get straight to the money. Great. So 26 years old, in 1996, I was born with a super rare genetic disorder called hand heart syndrome, which either leaves the babies with undeveloped limbs or undeveloped organs. I had about a 30% chance to live. And when I was born, the only thing that
Starting point is 00:36:21 was affected were my limbs. So I'm beautiful. I have no legs, one arm, one finger and all my organs were 100% healthy and you know had to figure out how to survive with no legs, one arm. I got beat up like my sibling beat up by my sibling just like everybody else. Became a wrestler, became a prankster. There was a lot of identity hats. You probably see me running around either scaring people or inspiring people. But I've elevated my identity where a bunch of hats
Starting point is 00:36:48 and figured out a lot of ways to make money and make an impact. And so I'm glad to dive into it. How was that two minutes? Yeah, the most effective bio so far. OK, so Nick, on the making money side, you have different verticals, right? You've done the influencer side of things,
Starting point is 00:37:03 you've done the speaking side of things, you've authored a book, etc. How can people decide what they're gonna make money in when they start to build a personal brand? Because now you've got multiple streams of income. How did you decide which ones you're gonna do? Which ones are gonna spend your time on? Yeah, that's great. I'm a big believer that you can only lead people as far as you're willing to be led. You can also only heal people as deep as you can heal yourself.
Starting point is 00:37:26 And so I think one of the greatest ways that you can turn around and condense time for other people is on your own journey. And so for me, I think it's very similar to a lot of human beings, whether they have all their legs and all their arms, as I struggle with confidence, I struggle with the depression or feeling suicidal
Starting point is 00:37:41 and not being able to fit in, self-worth, all these different things. And so I feel like whatever path that you've walked, life has already qualified you to turn around and condense time for others. And I think oftentimes there's a misconception of leading and coaching others. You think you have to be like a million steps ahead to be an authority.
Starting point is 00:37:57 When in reality, you just need to be a few steps or a few hops in front of someone in order to turn around and condense time for them. And so I think if people want to understand who they can serve and how they can make an impact and how they can make income That you're who is you a few years ago, right? So where were you five years ago? Where were you three years ago? What were you struggling with?
Starting point is 00:38:15 What was the path that you've walked? What were the things that you've had to overcome? And because of you because you went through those things you can turn around and then help people get there from A to Z very quickly. And so I think everybody needs a little baby Yoda in their life because when you're in the game, you can only see what you can see and you can only hear what you can hear. So you need a little baby Yoda flying 30,000 feet above the air so they can see things that you can't. When you decide it was time to get on stage, I'm going to speak, I'm going to tell my story, I'm going to inspire people, I'm going to teach them it'll be better. When was that turning point? Yeah, this is a great question. Well, I think there's many different stages, which by the stage has changed my life,
Starting point is 00:38:50 but I think oftentimes people think when they think stages, they think of like getting on stage in an actual room. And so for me, internet was my first stage. And I think that's one of the greatest stages that everybody has in their pocket or on their laptop. You have a stage that is accessible to you. And so I was on the news here and there, like being 13 and they brought me on today's show and that was really amazing. But I think my biggest and my first stage was the Ab Vine. And Vine was an app that was released in 2014 where you can post six second videos. You'll remember Vine.
Starting point is 00:39:22 And you had to be as creative as you can in six seconds. And I was coming out of, at this point, I was 17, 18 years old, I just became a wrestler. I was just starting to get confidence. And I was like, I wanna create something that has never been done before that no one can replicate. So I'm immediately the king of it. And it can make people laugh and it can inspire them
Starting point is 00:39:39 at the same time. And so I sat with my friends and I was like, hey, I got an idea. They're like, well, what is it? And I'm like, well, what if I dress up as a legless zombie and I crawl around Walmart scaring people? Do you think it would work? And they're like, I've never seen it done. I'm like, great.
Starting point is 00:39:52 This is exactly what the internet needs. And so I was a senior in high school. I put fake blood on my face and I put fake blood on my clothes and I set out to my local Walmart in New Jersey, which makes none allowed that Walmart anymore. And we're going down the aisles looking for the first victim. And I see this guy is heavily invested in the paper towels. And I told my camera guy I was going to try to scare this guy. And I crawled around the corner, going,
Starting point is 00:40:13 and he threw the paper towels at my face and got really scared. And I captured this all in six seconds. And my goal was to post this on Vine the stage and have 500 people see it. And I posted that video, I went to sleep, and for school the next morning, and I woke up and it was the number one video on Vine. Logan Paul texted me, like it was crazy. Logan had no idea who I was.
Starting point is 00:40:35 I didn't really know who Logan was. This was back in the day. And that year, I was like, oh, I'm onto something, because I think we can all agree in life and in business. One of the first things that I look for is proof of concept My first yes my first leg my first engagement because if I can do it once I could do it a million times and so I was like Okay, I'm gonna do some pranks here without like trying to get I don't want to get shot or anything or kick in the head or anything Right and so I did these pranks and my senior year of high school and gained one million followers and created my own stage
Starting point is 00:41:01 Which led me to the walking dead hiring me to scare Norman Ridas in Tokyo, Japan as the zombie and that was my first gig they pay me 10 grand. That's so far. That's how I got started, scaring people in Walmart. Tarzan, now you're getting 200 million views a month, when did you first get the first 200 views? Man, just like Nick, you know, I had these crazy ideas of you know doing odd stuff I was like man let me when we actually posted see what happened so I had a how to come you in in my hand and I'd put a a cricket in my mouth and they have these long tongues I put it up and it stuck his tongue out and grabbed the cricket I post it just got like 700 views
Starting point is 00:41:42 right you know and then someone actually posted it and it got like 700,000 views in a day. And I was like, what? This is like five, six, seven years ago. And I'm like, man, so shall we go on viral? After that, I had the bug. And then I sent the video on my page. I had this big huge same giant anaconda and I was taking a bath with it.
Starting point is 00:42:07 He's in a bathtub and I had a rubber ducky in there and I'm kicking the anaconda over, I'm like, dude, I'm over it. You're hogging up all the space and I pan the camera and he's giant snake in the tub. And I had like, he's always hogging all the space out of me. People like, bro, you're in the, in the bathtub. Well, they're in a condo, you know? I then worked our post to do it. And then like, rest of history.
Starting point is 00:42:31 Rest of history, man. It was just, So your first viral video was kissing a chameleon. Yeah. Let's go. Let's go. That's a spider no, man. I love it.
Starting point is 00:42:41 When did you go from speaking end event for free to actually asking a charge for speaking? Because I think a lot Thank you, brother. When did you go from speaking and event for free to actually asking a charge for speaking? Because I think a lot of people are nervous. Oh, yeah, that's a great question. I'll start off with this. You'll never make more than you think you're worth and for a lot of us, for a lot of us that are successful, a lot of our success and what we build comes from trying to fill a void of love me. Am I enough? Can you accept me? Am I good enough in the world? And so I love this answer because, you know, Wes was talking about a perception is projection. However you perceive yourself, you're going to project into the world. And so if you don't think you're worth a keynote fee, you're not going to get a keynote fee. And I always tell people,
Starting point is 00:43:18 what's the difference between selling a thousand dollar product between selling a $10,000 product? It's adding a comma and adding a zero and get someone to say, yes, it's all fake. It's all the solution. And so I would do free speaking engagements, which by the way, I never wanted to be a speaker. I didn't know that speaking was on this, this industry and people were doing it.
Starting point is 00:43:38 And actually, Saul a guy, his name is Nick Voyager. And a lot of people get us mixed up. I'm the more handsome one, sorry. And he's an Australian pastor. And my dad showed me to him one time, and I saw him speak in a church in New York when I was 13, and it was proof of concept that, wow, someone who has no arms and no legs as a speaker. And so I didn't know anything about speaking,
Starting point is 00:43:58 and when I moved to Tampa from Jersey to become a body builder, I was in a small mastermind, it was like eight people, and I started sharing my story, and after I was done sharing my story, there was a guy in the couch and said, you're gonna be on stage with Tony Robbins one day. And I was like, who's Tony Robbins? I had no idea anything about personal development.
Starting point is 00:44:13 And that was Ratmeyer, who's here behind the scenes. And he saw the gift in me that I didn't see myself. And he said, I'm gonna work for you for free. And maybe one day we'll start a company together. And that was five years later, two seven figure companies in a world tour of Tony Robbins. But we start just to give some context here, right? So just to give some context.
Starting point is 00:44:30 And so I spoke a lot for free. And this is a very good skill because oftentimes the ego gets in the way it's like no, I need to be paid for my time. I need to get paid for my work, especially the ego gets in the way even when you didn't get your stripes or you don't even have enough reps under your Bell. And so I spoke a lot for free and actually my first paid speaking engagement was a car dealership in Tampa, Florida, and I got paid $1,500 for an hour and I'm like, I'm rich. I'm rich. Done. Mom retired. Everyone, we're going to Disney World. Like whatever. I looked at Ratmeer. I'm like, bro, we ain't never going broke.
Starting point is 00:45:03 Right? I just open my mouth and I Breathe and I talked and they pay me $1,500. I was like this is amazing. We have a picture of me is like holding up the Check we were so proud and They were like our sales team had a record record month the next month I'm like this is amazing. I don't know if they were just hyping me up I don't even know if it was real or not, but I was like this is amazing and so from there we started Modeling or learning from those that had massive success in the industry, like learning from Tony's, learning from the Ed Myletz, like anyone who was
Starting point is 00:45:31 prevalent and dominant in the speaking world, we started to study everything about them. And so I went from a free speaker to a paid speaker when I got the moxie or I got the confidence to say, hey, this is the fee and this is what it is. And just hope they would say yes And so that was the transition but for everyone listening out there like if you want to make a jump in your impact And you want to make a jump in your income all it takes is someone on the other side of that phone call to say yes and your life will never be the same Okay, so Speaking we talked a bit about making money there
Starting point is 00:46:04 Coaching when do people go from giving free advice, coaching a little bit, to being an expert enough or being qualified enough to actually charge for coaching? Yeah, I think there's a few variables. I think you start charging when you realize you're doing your clients a disservice by giving them information free. People don't pay, they don't pay attention, so you can lay down the the inflation, lay down the playbook to make a hundred million dollars and if they don't pay for it, they're going to take action on it. And so a lot of coaches out here are actually falling short or they're doing their people to
Starting point is 00:46:35 service because they're not charging enough. And so I think first you have to just start charging, but also I think one of the greatest skills that I developed and from going to speaking and coaching is digging my well deep on my specific expertise or a specific niche, right? And my mentor told me, he said, you should know 50 times more than anyone could ever ask you in the moment. You should never be able to run out of content.
Starting point is 00:46:58 And if you never run out of content and answer, you will always be positioned as the expert in the authority. And because you're the expert in the authority, people will pay you as much money as you will always be positioned as the expert in the authority. And because you're the expert in the authority, people will pay you as much money as you want. And so I think often times, we talk about imposter syndrome, the fear and postar syndrome I don't fit in, often times in postar syndrome is you not being competent enough. You don't know enough about your subject,
Starting point is 00:47:19 so you feel like a fraud, and you don't want someone to ask you a question that you don't have the answer for. And so if you want to start coaching and if you want wanna start getting paid, go really deep on a specific subject where no one can out debate you and no one can out talk you in that.
Starting point is 00:47:31 And I think when it comes to overcoming adversity and unwiring and rewiring the mind, I'm top five. And that's because I have a unique body that I've had to live life with and I have a unique perspective, but I've also dedicated the past five to six years of my life learning from the greatest minds in the world. And so I got into code. I was forced into coaching.
Starting point is 00:47:51 And what I mean by that is before COVID, my only business model was getting paid for speaking engagements and selling books. And I was like, this is amazing. I'm 20, 22. I'm traveling 85% of the year. I never see my family and never see my friends, but I'm making cash and I'm making income. I'm like, I'm never going to stop. This is amazing, I'm 20, 22, I'm traveling 85% of the year, I never see my family and never see my friends, but I'm making cash and I'm making income. I'm like, I'm never gonna stop, this is amazing.
Starting point is 00:48:09 I'll never get burnt out. And I got to the point where I realized, wow, I either learn how to clone myself or I figured out a new business model because this isn't scalable. I'm still trading time for money and we'll talk about that. And so I was like, okay, what if we moved to Vegas and we build relationships with all the hotels?
Starting point is 00:48:26 I won't have to travel and all the events come to me. And so February of 2020, I moved my company to Vegas, not knowing that everything was gonna get shit on. Everything was gonna fall down, right? And so in two weeks, right? Two weeks to flatten the curve. In two weeks, I saw hundreds and hundreds of thousands of dollars fall.
Starting point is 00:48:46 And that was money that we probably already celebrated, rookie move, right? Never celebrate money until the bank account. Like, dude, we got all these contracts. It's amazing. We could chill, right? And then all the money's gone. And so there were two types of people
Starting point is 00:48:58 during that phase of COVID. The first person was like, I'm going to wait until the world comes back to normal. And they got screwed. And then the other person was like, I need to pivot. I need to adapt. And I'm gonna wait till the world comes back to normal and they got screwed and then the other person was like I need to pivot I need to adapt and I need to see what the world's doing so I can pick up on this and so there was probably like a week or two weeks of like oh shit like there's like fear like what are we gonna do about the go bankrupt wasn't prepared for that just moved all the expenses and all the company to Vegas and we were in a
Starting point is 00:49:22 very scary spot and what did I do I look to Tony look to the best in best in the world. They said, what is this guy doing? He's got his whole event company is based off of events. What is he doing? And he started doing these challenges and these four hour workshops. And that was enough leverage and enough pain for me to say, okay, I need to figure out this digital marketing, click on all this different type of stuff. I need to figure out funnels and coaching or else I'm going to not be able to impact lives and I'm gonna go broke. And so the pain of COVID pushed me to create an online education company.
Starting point is 00:49:53 Wow, I was forced, but now it's the greatest gift I was given. So some of the most impactful people in history, the biggest views, the biggest names are the rock and Tony Robbins. How do you go and work out with the rock? Or actually, he asks you to work out with him. And how do you go tour with for Tony Robbins that stage is priceless.
Starting point is 00:50:13 And he's on the stage most of the time, so he doesn't actually need them any speakers. Like, how do you get into that elite group that he chooses? That's a great question. I think a few things. The first thing is dropping your ego and realizing you only know what you know. One of the biggest wealth traps that you can fall into is the know it all syndrome. And the moment you think you've mastered something is the very belief that's holding you back from the next level of life. And so I'm always trying to learn. The other thing that Ratmeer taught me, Ratmeer is like the end to my yang, right? My ego gets really big and I got a big head sometimes
Starting point is 00:50:39 and everybody claps for me and Ratmeer kind of, you know, brings me back down. And not many people know this, but I worked for Tony's foundation for two years without ever getting any compensation or any spotlight. And when we got into the speaking industry, Rammie was like, hey, if we get Tony to endorse us and give us the nod, like we have everyone in the speaking, we have all the credibility. And so at our first Tony event, we couldn't afford three tickets. It was me, my two business partners, Rami included.
Starting point is 00:51:07 And so they all pitched in for my ticket, got it upgraded to VIP, and then they volunteered. And we planted seeds, and Tony knew who I was, and I got to meet him, and he invited me to other events. And we kept emailing them, like, hey, Nick just climbed them out, and hey, Nick just filmed a podcast, hey, Nick just did a book book and nothing, nothing, nothing.
Starting point is 00:51:26 And then finally, a year goes by and they're like, hey, Tony has a youth leadership program. He's not in it, but kids come to San Diego and they do youth exercises with you, go home speak and I'm like, absolutely. And they're like, there's a catch though. We can't pay you, we can't fly you out and we can't compensate you.
Starting point is 00:51:41 And at first, I was like, oh hell no. Right, you know who I am? You know, like, I'm an ex-ancerist and I was like, yo, humble yourself, like this is for the greater cause. And so I did that, I burned it down, I made a name for myself, and I worked under the under radar for two years until Tony was like, hey, we wanna test you out on UPW.
Starting point is 00:51:59 And then I spoke once on UPW, who's like, I want you to go on all my UPWs. Wow. And so the lesson behind that one is to give without any expectation. I think oftentimes people fall into, we were talking about a very transactional relationships. And it's very like tip for tat, like you do this and I do that and it's got to be even. But I think the person that really invests in people and gives the most value wins in the end and builds meaningful relationships.
Starting point is 00:52:23 But also the lesson of getting in the room and builds meaningful relationships. But also the the lesson of getting in the room, which Dan did a great job of talking about that in the event that we were at today is like you got to pay to get in rooms and you got to get in rooms that are richer and smarter than you because they're going to allow you to condense time, but you're one handshake away, one piece of information away from changing the trajectory of your life and talking about the law of exposure once you're exposed you cannot be unexposed. So the truth is the only reason why most people aren't successful is because they didn't have the right support system, they didn't have the right stages and they weren't exposed to the information, they never knew it. You only know what you know and so I would
Starting point is 00:52:57 say get in the room, give without any expectation and be a student of the game and learn as much as you can. How and why did the rock ask you to work out with him? Because I have bigger legs in them. So when someone like the rock, when I have bigger legs in them, it's a jealousy, yeah, exactly 100%. You go. No, so another person on the radar, right? It's like I kind of have like a, I wouldn't say hit list,
Starting point is 00:53:19 but a dream 100 that you want to collaborate with. And I'll throw content on every platform, I'll DM them with my blue check in every way and blow up their DMs until I get some attention. And for the rock, I think he had seen me just through my bodybuilding videos because bodybuilding was a massive stage for me. People never seen a man with no legs when I'm
Starting point is 00:53:39 be better in better shape than people with other limbs. And so I knew I would gain an attention for that. And so I was in Vegas for Mr. Olympia. And there was a famous gym. It's a shame it's no longer there, but it was a city athletic club. And it was famous because the lighting makes you look way better than what you look like. It was perfect lighting. And I go into the gym and there was like a few legends in there. There was the rock. There was Kai Green and there was CT Fletcher. And if you're in the fitness industry, those are all legends. And I think one of my greatest skills and people that are networking with high level individuals and I think you guys would attest for this is the moment you make a celebrity just feel like a regular human being,
Starting point is 00:54:16 they start to mess with you. They like, in a good way, like they start to connect with you. Like you don't put them on this high pedestal and because they wanna feel like a human being. And so I saw the rock in the gym, I was like, I'm not gonna bother them. I I was like, the truth is I stick out like a sore thumb. If this man knows who I am, who come up to me. And long behold, we were lifting, you know, next to each other doing curls, paying each other no mind. I didn't want to mess with his set and his
Starting point is 00:54:37 flow. And he had like security guards in the, it was crazy. This thing I've ever seen. And his security guard comes up to me, goes, you're Nick, right? And I was like, well, not many, not many people look like this, bro. I'm this handsome. I got no legs. What arm you're Nick, right? And I was like, well, not many people look like this, bro. I'm this handsome. I got no legs. What are? I'm Nick. And he's like, Dwayne wants to meet you.
Starting point is 00:54:50 He's like, can I bring him over? I'm like, yeah, sure. Give me a couple minutes. No, no, no, bring him over. And he comes over and he's like, can I have a picture with you? And I'm like, you're so good with people. You're saying, no, what you're doing? You're so good with people.
Starting point is 00:55:01 And he's like, I want to take a picture with you. You're amazing. And so we took a picture. And he posted that picture. And it blew me up. It blew me up big. I gained a couple hundred thousand followers and Social proof, you know, immediately blow up. So I was in the right place at the right time, but also I made someone who everybody Fan girls over felt like a human being and I think that's the greatest tool that you can give love that Investing instead of talking about investing money. Let's talk about investing time and energy and passion
Starting point is 00:55:31 Why should people invest into themselves? Why should they get coaches? Why should they go into masterminds? Why should they invest in themselves? Oh, this is a great question I think people should invest in themselves because it's the one thing that the government can't take from there You go make that a clip I think people should invest in themselves because it's the one thing that the government can't take from me. There you go. Make that a clip. They can take your, I'm saying the world matrix, whatever you want to call it, they can take your house, they can take your family, they can take your cars, they can take your business, but they can't take the knowledge that you have inside your brain.
Starting point is 00:55:56 So it's an invaluable investment and you will always hold that knowledge. You always rebuild as long as you have the knowledge. Most people can't build because they don't have the knowledge. And so it's, it's, it's, it's information that will go with you for the rest of your life, but also the more that you invest in yourself, you start to step into the identity of someone who values himself, someone who pays for information, someone who's only focused on the ROI and not what they have to invest initially. And that goes a long way.
Starting point is 00:56:21 And so not only is the investment for the coach I get the money's great right But also for you investing you're gonna you're gonna retain more information But also you're gonna step into the identity of someone who pays to be a big player And when you pay to be a big player you get in big rooms You big have big conversations and you get big networks And so I think oftentimes one of the greatest things that's holding people back from the next little of life is theirself, but also it's their identity. And so if you want to do things that are going to expand your identity, get a little bit uncomfortable, pay to get in rooms, and upgrade your habits and rituals, and one of them should
Starting point is 00:56:54 be investing in yourself. And necessarily, you don't even need money these days to investing yourself. I mean, now we have a computer in our pocket, then you can go on Google and you learn some amazing things. And so I'll give the audience one of the greatest habits that changed my life and elevated my identity was taking at least 30 to 45 minutes every single day to acquire a new skill or to expand on a skill
Starting point is 00:57:15 that I already have. Because competence breeds confidence. And if I'm confident, I can make as much money as I want in the world. And I can transfer that confidence to my students and they can make as much money as they want. So world and I can transfer that confidence to my students and they can make as much money as they want. So when it's time for someone to invest themselves, how do they decide who to believe? Like who do they choose?
Starting point is 00:57:33 Yeah, great. So first things first, if you want a leg workout, don't come to me because I don't have the results that you desire, right? Now go to Tarzan, right? If you want to learn how to get, you know, nurture animals and build amazing things around animals, like go to you, you're the expert in that. If you wanna learn with a money and investing, you go to Dan.
Starting point is 00:57:50 And so the first thing that you need to do, and again, West set is like be very judgmental. Like, is the person that I'm listening to have the life and have the results that I want? If they don't, I deflect it. Because the truth is, most of you are trying to get business advice from your mom who's never built a business.
Starting point is 00:58:07 Or grandma who's never taken any financial risk or she didn't know how. And so the first thing's first is like, does this person have the life and the results that I want? And the second thing is, do I align with their core values? Do I align with their beliefs? Do I align with the way that they do business? Do they have integrity? Are they meaning for?
Starting point is 00:58:24 They're in their heart, right? And so those are the things that I look for. And the moment that my core values and my beliefs and the way that I view the world, then my impact aligns with that person, I'll pay whatever it is to get in their presence. I mean, Dan knows, I'll text you like, I was like, bro, I will meet you anywhere in the world,
Starting point is 00:58:40 wherever you are, because I know the proximity to Dan is just invaluable. It allows me to condense time. I've learned so much from you. So that's what I would say is make sure people have the life and the results that you want so you can pay them so they can condense time. So Tarzan on the animal side, how do people know who's the real deal or not when it comes to animal content? Numbers don't lie.
Starting point is 00:59:04 You know, just a lot of people try to do a lot of things in the animal space, deal or not when it comes to animal content. Numbers don't lie. A lot of people try to do a lot of things in the animal space, but one of the animals, they're weed out who's real and who's not. And the numbers show a lot as well, too. There's a lot of copy and paste out there, but I encourage it because a lot of people need, we need a thousand more tarzans. We need a thousand more people that want to care
Starting point is 00:59:28 about animals, whether they have a lot of numbers or they don't. So in my opinion, I look at everybody as real an animal space. Numbers are not. I know it's kind of contradicting if we want to just said, but it's not about the numbers, it's about the animals. And if you look at the numbers and people are still doing
Starting point is 00:59:46 Animal content and trying to help animals then having numbers and they're still going I see these people for the animals, you know People like myself that have you know all the numbers are back it up and I'm still doing the animals You know, I was doing before the numbers. I do it after the numbers I'll do it well. You can see the numbers and not, you know, it's like You got it. You got to really want what you're doing and sometimes and most of the time in this space with animals, you don't get anything in return, you know, so. Nick, how do you decide as a speaker, author, DJ, whatever it is that you're doing, how
Starting point is 01:00:22 do you decide what to charge low price, medium price, or high price, or crazy price? How do you decide how much is it to charge? That's a great question. I think, I think oftentimes, I think there's a balance to this answer here. I think oftentimes as entrepreneurs, we try to create things based off what we think people need. Rather than asking our people what they need and where they're at.
Starting point is 01:00:45 And so one of the greatest things that I've done is just survey my audience and identify like what income levels are they at? What are they struggling with? What is feasible to them? Because the truth is, if I'm gonna pitch someone a $50,000 VIP day with me on stages to someone who only makes 40K, like that's not the right fit.
Starting point is 01:01:01 They would be more for my mindset, my inner circle program. And so I think the first thing is getting the lay of the land and really understanding who your target audience is, who you're serving. And then I think the other thing is find other people that have similar products. You know, you were giving me price points on recurring models and everything because you've done it.
Starting point is 01:01:22 And so find people who've already had this ascension ladder of digital products and see what price points work, because they've already been tested. Like you're a smart person, you've already tested price points. So I would go and see people that are in the same industry and see what they're offering and what their price points are. But also sometimes you're afraid to throw out the 50Ks and the 100Ks.
Starting point is 01:01:43 And I think there is an elevation in your identity when you spit that number out, even if they say no, it's just like, hey, I offered a 50,000 other program and I never done it before, but I want everybody to look at their value ladder as an ice cream shop, right? You like ice cream? I love ice cream, right?
Starting point is 01:01:59 You look potatoes. He loves potatoes, right? I know that about you. But say we go into an ice cream shop. I love ice cream. And I'm a go-bigger, go home guy. So I'm always gonna go for a large, and we're gonna get a you. But say we go into an ice cream shop. I love ice cream. And I'm a go big or go home guy. So I'm always going to go for a large. We're going to get a pint.
Starting point is 01:02:08 And that's what I do. And so if I went into Dan's ice cream shop, and I was like, hey, I want a pint. He's like, we don't sell pints. He just missed out on a high ticket customer. Now, you may come in and say, Dan, I want a small. He's like, here I got a small, right? But I would suggest that every single person has a low offer,
Starting point is 01:02:23 a medium offer, and then this big whale offer because there's always going to be a person that's going to buy it. But you don't want the scenario where someone says, hey, I'll pay you 50 grand. You're like, I don't even have anything off you for 50 grand. So I say have price, price points for all different things and really start surveying your audience and identifying their demographic with their income level is where they're trying to go where they want to be to see how you can best serve their needs. demographic with their income level is where they're trying to go where they want to be to see how you can best serve their needs. Yeah, I have elevator night, which is free. I've thrown that 51 times and it's always going to be free. I have for 200 bucks a month, we have the money Mondays dot com. So people can do like a virtual zoom with us every Monday at four o'clock.
Starting point is 01:02:58 I have a $20,000 mastermind, which is Operation Black site to learn how to shoot with Navy SEALs or fight with Michael Chandler and Tim Kennedy. We have a $35,000 match to mine, which is Avengers. That's the real estate match to mine. And then we have a $100,000 match to mine, which is called the $100,000,000 match to my experience. You have to have all these different price points because there's different audiences that you have.
Starting point is 01:03:20 You don't know if someone can afford free, I mean they can't afford anything, or they have the money they just don't want to pay it with you. It's fine. You don't know if $200 a free, I mean they can't afford anything, or they have the money they just don't want to pay it with you. It's fine. You don't know if 200 bucks a month is like the perfect price point, or does this person want to learn about shooting guns, real estate, or overall, or cheap business? And so in our own world, we created all different levels of products so that people could buy whatever they wanted. I never did the one on one coaching do the time.
Starting point is 01:03:43 Yep. Everyone always hits me up like, oh, pay you 50 grand 100 grand for one on coaching. Like I physically can't do it because there's so many moving parts to my world. Maybe that'll change one day or they'll say a number that's bigger and I'll donate it all to charity. I'll do something.
Starting point is 01:03:56 But you have to decide for yourself what levels you wanna be at and also make sure you can back it up. What I'm concerned about is the amount of coaches I called the 19-year-old life coach. They haven't lived life yet. You're 19 years old, bro. Like, you're not. You haven't lived life yet. And we see a lot of 19-year-old life coaches coming out and charging $10,000 for coaching when they literally can't get it. They can buy alcohol, you know.
Starting point is 01:04:19 And so when you're out there thinking about either getting into coaching or speaking on stage etc. Researching is very important, like Nick said, research what other speakers are charging, what other coaches are charging. Make sure you can back it up whether it's on stage through a coaching program to an online course etc. And then make sure you really follow through. When someone makes the leap to pay you $500, $1000, $10,000 etc. Make sure you back it up and give them what they're asking for and over-deliver. If you over-deliver, they'll reorder from you and they'll recommend you to their friends.
Starting point is 01:04:50 100% So, as people are progressing through their life, why do you think people are scared to ask for any money at all? Why do you think that they're scared? What's holding them back from saying, I'm worth $1,000 to DJ. I'm worth $5,000 to speak speak. I want a ten thousand dollar sign fee for my book, whatever, blah. Why do you think people are scared to ask for the check? Yeah, I think most people are scared to ask for the check or talk about money because most of their model of the world and their beliefs were cultivated between zero and seven years old when your brain was in theta state. And when you were a little boy or a little girl, you heard we can't afford that. And money doesn't grow in trees. And rich people are evil. And they probably screwed someone over
Starting point is 01:05:28 for that Lamborghini. And so at a little boy or little girl, you believed that money was hard to make. You believed that you couldn't afford it. Or in my household, in specific, money was a hush hush topic. We don't talk about money. Don't let anyone know how much money you have or how little money you have. Right. And so then money becomes taboo. And I love why your dimension of this podcast is to make it a common conversation, right? And so oftentimes, your relationship with money isn't yours, it got thrown on to you. You picked it up along the way. It's not yours. And so I tell people most of your elevation and personal development is going to be coming from unlearning the BS that you've been taught by the matrix and by the world and by your parents. And in no way, shape reform and my throwing stones
Starting point is 01:06:06 at those who raised you because the truth is, our parents did the best they could with what they knew in their conditioning, right? And so that's why people are scared to ask for the money, you're scared to ask for the check because they have a specific relationship with money and they never challenged it or growing up, they never had evidence that money was an important thing because
Starting point is 01:06:26 no one in the family has ever made money. And so the truth is, oftentimes people just don't have a standard. The standard has been set or the standard is very average or it's below average which it's all around you. And so they don't know. They only know what they know. And so that's why I think it's a beautiful thing about this podcast is educating people on the one tool that makes the world go around, but also makes a massive impact.
Starting point is 01:06:47 But also a thing that people are very uncomfortable to talk about. And the truth is, if you right now, if you're uncomfortable talking about money, you probably struggle with making money. You probably struggle with saving money. And those things probably were trickled down generations and generations. And it's your goal and your duty to be the one to break that. And that's what Dan's done. That's what you've done. And that's what you're doing with the podcast is like being the one to say,
Starting point is 01:07:07 Hey, money is great. It's a magnifier. If you're a dick, you're going to be a bigger dick. And if you're amazing, you're going to be more amazing. But let's talk about this more so you can have a better relationship with it. Absolutely. So for the last segment, we always talk about, you know, making money, investing money and then giving away the charity. When we talk about giving away the charity, we don't necessarily always talk about the money part. We talk about the time energy passion and building a community around a charity. Why is it that people are scared to
Starting point is 01:07:31 talk about charity? Do you think it's the same thing from the money relation? And how do you choose charities that you would put your money time energy or personal brand behind? I think people don't talk about charities. Maybe because this world is a very interesting place. I mean, I think Jeff Bezos, he donated like $900 million in the first headline was an abillion. Right, so people get shit on regardless of what they do. So some people just want to be private
Starting point is 01:08:01 with their philanthropy or the things that they do. So I think it's a very sensitive world. So sometimes people are tiptoeing. And then maybe some people aren want to be private with their philanthropy or the things that they do. So I think it's a very sensitive world. So sometimes people are tip-toeing. And then maybe some people aren't talking about charity because they ain't got the cash to give the charity, right? So they feel uncomfortable about it. When I pick charities, it goes back to business partners and relationships as well. I look for things that align.
Starting point is 01:08:18 I think I want to align with their values. I want to align with their mission. And it probably hits home. And so for example, there's a few charities that I donate to, and that I'm a part of. The first one is, I sit on the board of a nonprofit called Roar. And this is a foundation that built my adaptive snowboard that gave me the gift of independence and mobility on a mountain. I get the run, I got no legs, I get the shred down the slope.
Starting point is 01:08:41 And so they gave me the gift of mobility. And now we have a nonprofit where we put limb different people on snowboards, and we raise the money, we get investors and sponsors, and then we go do a trip. I just got back from Colorado, so that's one of them. And then the other one is, I got to go to Mexico with my buddy Brad, and we gave out,
Starting point is 01:08:59 that we built a hundred wheelchairs, and gave them to people that can't never seen wheelchair in a 60 years. It's been 60 years, they were carrying around by their family and we get to give them the gift of mobility and independence and you see their face. And so that hits home for me because when I was born, there was a lot of medical expenses in wheelchairs and there was a group of people who raised money
Starting point is 01:09:21 to help my family. And so I want to give that back. And so I look for things that are close to home, and I look for things that align. And I look for, and by the way, those that are wondering about philanthropy and charity, like that impact is for them, but it makes a whole bigger impact on you.
Starting point is 01:09:37 It actually heals you way deeper than you think. And so there's two things that every single human being needs to do in order to live a fulfilled life. The first one is growth. You're either growing or you're dying and the second one is contribution. And I think that with money, the reason why we make so much money, we want to make so much money is so we can give it back and do amazing things in the world. Ladies and gentlemen, you have listened to Nick Santana-Salsa. We're going to bring him back multiple times because he's one of the best humans.
Starting point is 01:10:01 In history, we are co-hosted here with The Real Tires and make sure you follow them both on social media and we have one request at the end of each episode. The moneymundays.com to us is very important because as Nick mentioned, we grew up thinking it's rude to talk about money, it's taboo. And the whole point of this podcast is to realize, it's not, money is not the root of all evil. Money is important to talk about.
Starting point is 01:10:22 People need to hear about salaries, apartments, rent, mortgages, loans, FICO scores, debt, equity, and everything in between. And that's Money is important to talk about. People need to hear about salaries, apartments, rent, mortgages, loans, FICO scores, debt, equity, and everything between. And that's what we're gonna talk about. We're gonna keep talking about. And so if you guys can help us, keep sharing this podcast, like comment review, forward it to your friends that also want to talk about money.
Starting point is 01:10:37 Have discussions at your home, household, and offices, about money. It's very important for our country. It's very important for your life. Thank you. My name is Anplayishman. We'll see you next Monday.

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