The Money Mondays - "The Biggest Risk Is Not Taking Any Risk" - BJ Baldwin & Vince Ricci | EP49

Episode Date: December 25, 2023

BJ Baldwin, an off-road racing icon, dominates the toughest terrains with unmatched skill and passion. Renowned for conquering Baja races and off-road championships, he's a trailblazer inspiring enthusiasts globally. His charisma transcends the track, embodying resilience and dedication. A maverick in off-road racing, Baldwin's journey redefines the sport's boundaries, leaving an indelible mark on its legacy. --- Vince Ricci, the CEO and Founder of Hubble Studio, leads a creative hub nurturing artistic visions since its 2014 inception. It’s the go-to for fashion, photography, videography, and more, reflecting contemporary culture for future retrospection. Ricci, a Bronx native, drives not just Hubble Studio but also its affiliates, Hubble Clothing and Hubble Agency. Together, they empower artists, shaping a cultural legacy and fostering a community of forward-thinking creatives. Like this episode? Watch more like it 👇 Navy Seal Ray Cash Care + Dan Dreyer on Scaling Over $100M: https://youtu.be/LwkSSfu9jm4 "A Private Jet WILL PAY FOR ITSELF" - Jas Mathur & Randall Kaplan: https://youtu.be/Q8f1OdQuN_k Watch ALL Full Episodes Here: https://www.youtube.com/playlist?list=PLs0D-M5aH-0IOUKtQPKts-VZfO55mfH6k --- The Money Mondays is a business podcast here to teach you how to make money, invest money, and donate money by showcasing some of the world's most successful people and how they do the same. Hosted by serial entrepreneur Dan Fleyshman, the youngest founder of a publicly traded company in history, this money podcast gives you an exclusive behind the scenes look at how the wealthiest celebrities, entrepreneurs, athletes and influencers make, invest and donate money. If you want to learn more business and investing while you work to improve your financial life, you're in the right place! Subscribe: https://www.youtube.com/@themoneymondays?sub_confirmation=1 Dan Fleyshman, The Money Mondays Learn more here: https://themoneymondays.com Watch all the podcast episodes: https://youtube.com/playlist?list=PLs0D-M5aH-0IOUKtQPKts-VZfO55mfH6k Let’s Connect... Website: https://themoneymondays.com Podcast: https://podcasts.apple.com/us/podcast/the-money-mondays/id1663564091 Twitter: https://twitter.com/themoneymondays LinkedIn: https://www.linkedin.com/company/the-money-mondays/about/ TikTok: https://tiktok.com/@themoneymondays FB: https://www.facebook.com/The-Money-Mondays-110233585203220/

There's no take-backs, right? You can't undo famous. And for years, people are going to remember the story, and some people for many, many years It's been fresh for you the last four or five, six weeks about getting, you know, unbarded with people asking you How you've been handling it? I think there were so many other things on my mind right after, you know And most of it was, was my wife, you know, making sure she was alright If I really did my homework in Baja, you know, I would really be able to run very fast pace in certain parts of the course.

And I caught one of these legends in that part of the course where I had a lot of knowledge about that particular area. When we caught those iguanas, you said hold it. And I was telling him, he put so much confidence that if he told me to wrestle a crocodile, I would wrestle the crocodile because this guy is the best because if the person that believes in you, knows what he's doing and he's going to back you up, if you don't do it now, you will regret it for the rest of your life. Ladies and gentlemen, welcome to the Money Monday's. This is a very special edition because we're only gonna talk

about money a little bit, we're gonna talk about brand a little bit and we're gonna talk about defending your household, defending your life, why training is important, everything between, and normally only have one guess. You know what's better than one guess, two guess. And both of our dear friends of mine, both of them had tens of millions of views,

hundreds of millions of views, one of them for one in particular video that you guys have probably seen in the last month. The other one, he's been an everything from shooting guns, racing, freaking motor cross and bikes and on the bottom one thousands and all the cool things you've seen online. So both of them have done a lot of content that we have watched over the years. Tarzan getting over 200 million views a month across social media, just this last 10 days, 225 million views a month across social media just this last 10 days

225 million views because he decided to go on this fancy trip and start wrestling with Anaconda's and we'll get into that a little bit later Typically we talk about three core topics how to make money how to invest money how to give it away to charity We're only doing a little bit of that today because of our guests first. We have Mr. Vince Richie Vince has built up Hubble Studio, where I've been throwing my elevator nights for the last decade. Vincent and I have co-founded a charity called Treatness Kids Foundation literally 10 years ago. Today, actually, is the 10 year anniversary.

We just wrapped up a 10 city tour drive. All for our 10 year anniversary. We're sitting in the parking lot of a drag and slayer gym where we just completed all 10 cities. Right next to Mr. BJ Baldwin you guys have seen BJ on social media for many many years whether you saw him jumping over things off of huge Dirt ramps or you saw him shooting things really really quickly because one of faster shooters there is I mean, I'm gonna do the longest intro of all time for you guys

It's just so fun that you're bored for the same time. Alright guys, so the way that works is we're gonna have you each do a quick two-minute bio and we're gonna get straight to our topic. So Vince, start us off. Two minutes. So two minutes basically came to LA about 11 years ago, exactly. One of the first people I sat down was Mr. Dan Fleischman. And literally he was the reason why I started

everything. He was the reason why I was able to start Hubble, the reason why I was able to start training his kids. And I'm not saying this because I'm on the show with you, but that was, he saw optimistic and he believes that it could happen, that he put the belief in me, you know, coming from the Bronx, New York. I always thought everybody was against me. Everything was against me. I was never going to be able to work. I only knew one life. And it was only going to lead to negative outcomes. Coming to LA, I believe this was going to happen. And in the Papua Nand.

And then I started Hubble, became a full production studio with 44,000 square feet in downtown LA under Hubble Studios Hubble Agency. And we run multiple CPG brands, a beauty company, a coffee company, a cannabis company, multiple companies, we run and develop all the assets for and all within the help of Dan and a group of good friends

that understand exactly what you're talking about on the show. BJ Baldwin, two minute bios, we can get straight to the money. My name's BJ Baldwin, I run a competitive motor sports company, it's kind of a digital marketing company disguised as a motor sports company. But I do long distance off road racing, the bottom 1,500.

I've got eight season points championships. And I'm also very competitive shooter in the world of personal defense and self defense and concealed carry and I've been in off road motor sports for about 18 years. Wow The real tarzan. I never get the full bio. Why don't you do a quick bio here? Slide the mic over there real tarzan names Michael Holston

I'm from Rhode Island the smallest state in that states I've been around the world, 30 different countries. I started working with animals since I was a little kid. I worked in zoos and hung out with chimpanzees and wild orangutans and flim with sharks and whales. Normal stuff. Normal stuff. A mass million to followers on social media hang out with different tribes around the

world. I'm a brother of a ten- a 10 siblings on the Oles. Yeah, man, I live in California and in Miami. And we share a property with neighbors. And try the same fence. We have about 200 animals at home. And yeah, man, it's a cool thing to be a part of a podcast like this. And be a student and learn about all different types of things

From money, the charities to invest in yourself and your future. All right Vince just last month We've all seen this video at least a hundred fifty million views now and growing you've been on almost every major in national Television station news channel and everything between And everyone has a different version of it from from CNN says one thing, Fox says another, the way they portray the situation. Let's walk through the main concept of it, and then what happens when you start to get that type of fame of something so, I don't say controversial,

but such an important topic in the industry. Well, you know, simply put, just coming home from a long day, the gym and work, and I was walking in the house and two guys attempted to break in my house, and we all know right now in the current climate of things and people not making money, these are crimes of opportunity.

People are trying to come in. And because we put ourselves in a position in most states that people don't have guns and on- and carrying guns, no one is defending themselves. So the expectation that someone will fight back isn't there. You know, they're not expecting that. So I just happened that day to be carrying, like most days, and how my earpods on, they ran up. Immediately my adrenal response, which

a lot, this guy taught me after the fact, because you know, the next day he was there, full support helped me was able to slow down time and think, my wife, my baby, the other people that are in my house, and the option of letting them in was way outweighed the option of dying if I'd defend them myself. So I chose second option, defend myself, and I survived.

And then now fast forward, five weeks later, everyone people stopped. I mean, I put you for two weeks, how many times have I been stopped? We checked in the hotel, people, the guy was like, oh my God. People are recognizing you now. The airport everywhere.

And I think that, you know, this is not the way I want people to recognize me, even if that was something I've ever won of which I don't know if that was. But each one was commanding you. I will say that whether we're at the Manel A. Bay or they're at the four seasons we're at the airport check-in or the baggage person. Now there was not one person with any type of off-reaction it was like I commend you or I agree with you or I hope you get your CCW back etc. I didn't see one.

Yeah and he's he's influenced you may not want this attention. I didn't want that attention either, but for you to have this event happen and have the success that you did and keeping you and your family safe, that helps influence other people to pay attention in the current climate and the current world right now where it's like a little bit more mayhem than it was in the last decade because of everything that's going on. So it's really nice that you're able to do some of the things that you've done since then to help bring awareness that this world's not all buckets of sunshine and rainbows at times. You got to take care of yourself. Yeah, and it is the approach that we have a submissive mentality that is growing, and

John Ratt's growing, and it's a sissy mentality. In certain ways, that, you know, we emescalate men. We emescalate men, and we call it toxic masculine, and the effeminate stand up for themselves. And I think there's a big separation between toxic, actual toxic masculine and defending your family and providing a safe haven in a home. And that's all I was trying to do was provide a safe home. And by now, speaking up for our second amendment,

speaking up, this is the greatest country in the world. This is the greatest country that you could have a podcast, have a guy like Dan, who, if you really knew how many things, how many obstacles this guy overcame, how many businesses he's overcame, when you took your company, public, and everything, it is a constant grind. It's like working out every single day, every day,

and they had never taken a break. We live in the greatest country in the world that gives you the chance to do that. Now, it also gives you the chance to own yourself. You have to activate those rights. You have to defend yourself, because if you don't, you know, seconds matter, police have minutes away. Must the police want to defend you?

They can't. You know, and the truth is, I will speak up to my last day about the Second Amendment and actually defending yourself because your family does count on that. I mean, you would agree to that. Oh yeah, 100%. Yeah, if it wasn't for, if it wasn't for the Second Amendment,

I would be fertilizer right now. You know, and most of you, obviously, all you guys know, and maybe some of the listeners don't know. But I was in a civilian engagement between an armed perpetrator three years ago. So I've already seen this movie and I see what happens in the aftermath and all the people that are trying to approach you and trying to get unfortunately, in certain circumstances some people are trying to get value out of the situation, capitalize on your unfortunate event. And I was there the next day like, we had mutual friends, we became friends like really, really quickly.

And it was good to have the opportunity to have a connection to where I could help you know, get you through all that stuff and in a time where You're still have a certain amount of adrenaline to trying to you know kind of try even though you're really calm and you know Really strong guy trying to figure out all these different phone calls that you're getting over the next four or five days And you know what? to it I think to a test To everything about this podcast about teaching people my money and this being the greatest country in the world You know this is a guy looked up to this guy who I built a truck around

Because I was watching the drive and then they're like oh do you want to be J on the phone? I said I don't want As you want to talk to me about yeah, I know this guy's like yeah, what's up? You're alive. All right, you know, good luck and hang up the phone. We talk for an hour, he's like, you know what, man? Well, I want to make sure that that video goes good tomorrow and they get the right start. I'm going to drive out from Vegas and stay with you.

And all of a sudden, he's at my house sleeping over and walking me through and training me and I'm like a sponge. I'm retaining this guy's 20 years of armed experience of learning everything about the sport. And I'm like, like I sinking every ounce of it in. It's not like a, you know, I'm trying to drink water out of a fire hose. It's like I slowed the fire hose down

and I'm trying to take every drop of it. And I literally left when you left so fortunate to say, wow, I came from the Bronx, New York, from not a broken home because I would never call it that. But other people may say that. But I wouldn't, I wouldn't, I don't victimize myself. But to see the people I've, I've looked up to, the people I looked as visionaries as idols now helping me, staying in my house, you know, working with you, sitting in with Tauzan with the whole world is DM me. Oh, you know

Tauzan. Yeah, even. And this guy, I'm like, this is the greatest place on earth. It really is. Like a kid from the Bronx that comes from, you know, that type of home that could do all these things. And I survived. So I'm going to ask each of you this question because each of you have had hundreds of millions of views.

Tauzan does it consistently with animals. Beaches had it for sports, guns, that huge situation that happened with the news like a lot of things that have happened and then Vince most recently last month, this situation who knows how many views it's had because it's gone so viral on so many different platforms. I'm going to ask you this very similar question, we'll start with Tarzan. When people approach you, how do you interact with them, how do you deal with it? Especially when a lot of time does this similar questions about the similar topic

over and over and over? What I first started getting people to come up to me was freaky, you know, because I come from an area where you don't just walk up to me and you just walk up to me. Yeah, it's a wild thing. And we had talked about it a couple of times when we were working out, because I mean, Vince hanging out and people were coming up to me in the gym.

And I had a situation some years ago where I got in a fight with a guy in Guns Reinvolved and so on and so forth. Anyways, after that in my mind, I went back to, I got really comfortable with people coming up to me in the beginning. And then when I had situation happen, I got on back to my street mentality, back to my street mode. So everybody that was coming up to me, or anybody that made eye contact with me, it became like a mental nuisance. You know, I was on defense and I'm like looking at people like getting ready to knock a guy

out. My adrenaline response was just the hair in the back of my neck was up, you know, but it was just people coming up for a selfie or, you know, someone trying to say hi or, all men, you're my inspiration, you know, I got a gecko because of you. And in my mind, I'm like, you know, this guy's trying to rob me. It's just guys trying to do something. I started bringing my dog with me everywhere. And my dog actually would kind of, it made me come back. Yeah, it brought me back to civilization versus trying to be a defensive animal.

And once I got out of that traumatic thing out of my mind, I had to really, truly appreciate the people coming up as which it is, it's truth. They change my life. These fans, these followers, people that support me and share my videos or watch my content. They helped me travel around the world and see animals and help me pay for my bills or help me feed my animals

or help with my family. So I always take in people every time I see them, I never refuse a photo of something like in a bathroom somewhere or a fucking strip club or something, but other than that, I'm always taking photos of people, I never say no. I'm always happy to engage with somebody You know, and I hardly if anytime I ever get anything negative

You know, and I think with the last time I got an issue people like I had to probably not a guy you want to fuck with You know and I'm not trying to be a tough guy or anything, but like I respect everybody I Expect respect and return all my dog about you, you know, so that's where that barrier comes from, but I love it, man. So BJ, when people come up to you, they're asking either about car related things, gun related things, etc. How do you deal with it when that happens? You know, I've had that obviously for a very long time from doing so well and off-road motor sports and being able to be people that I looked up as like Superman, like people that had really successful off-road careers.

And I was very, very long time ago entering the scene where all these people were winning all these races and I viewed him as Superman and now all of a sudden I'm ripping their cave off and like you know sticking my foot up there but you know like fucking kicking these guys assing embarrassing fashion whereas most of that interaction if I really did my homework in Baja you know I would really be able to run very fast pace in certain parts of the course. And I caught one of these legends in that part of the course where I had a lot of knowledge about that particular area. I could run up on them pretty fast.

And I focused on certain areas as it relates to pre-running, getting to know certain areas where I can harvest time and do very, very well. Certain areas I struggled with, but that's when I started to get a lot of notoriety is when I was beating people that were legends in the sport as a young man. And I was I was kind of like that you know with people starting to come up to me you know a long time ago where I was like why is this why is this person looking at me you know this is very strange and off-putting. And you kind of

get used to it after a while, but at first it is like that. It's a little bit alarming. Like, I don't recognize this person. They've been staring at me for 15 minutes across the room, not knowing that they're just trying to work up the courage to be like, yo, you're awesome. You know, can I get a photo with you? Can I get a picture with you? People will like, FaceTime, like their brother or something like that. And yeah, say, how do my brother? He's a big fan. He loves you and all that stuff.

So yeah, it takes some getting used to it first when you're first entering the public eye. And now recently, in the last three years, everybody's asking me about handgun know, handgun selection, internal external internal determinabolistics is something that I've really studied for the last three years. And they're always asking me questions about, you know, what project I'll do I run and what am you, should I carry my carry gun? Because I shoot at a very, very high level.

I've been able to do four rounds from concealment in under a second at five yards of seazone target, which not very many people have been able to do that. And so people have seen that, and they've seen my scenario where somebody picked a gun fight with somebody that's been studying gun fights for 15 years. And obviously that didn't, that worked out well for me. Unfortunately, I wish it never happened,

but if it had to happen, you know, in the universe, I'm glad it happened to somebody that couldn't deal with that in a very safe manner. But yeah, people come up to me now for those two reasons for both racing and as well as firearms knowledge and stuff like that. But entering the scene early on to have a very, very successful career right away and off-road racing to where I was beating these legends, it was very strange for me at first to have

people coming up to me and wanting to get pictures and be like really fan-boying out. It was, it was, it's not, I mean, it's cool. I'm grateful, but because of those people, I'm able to run a successful program, Motorsports program, to where I get to say that this is my job. That trophy truck racing is my job. But at the same time, it comes at a price, having all these people that you've never seen before come up to you and want to picture and stuff like that. It takes some getting used to.

So Vince, you've built a big business for years and years and years, but you always stayed behind the scenes on purpose. Now, you've been thrust into the limelight and there's no takebacks, right? You can't undo famous. And for years, people are going to remember the story and some people for many, many years. It's been fresh for you the last four or five, six weeks about getting, you know, bombarded with people asking you to pick your brain about it, asking questions about it, congratulate you and everything between how you've been handling it. I think there was so many other things on my mind right after, you know, and most of it was, was my wife, you know, making sure she was all right, you know, like we talked

about, you know, the next day I drove down the CEO and spoke at Operation Black Sight because you asked me to come down and I wanted to do a little two hours by myself in the car and then with you coming to see me, I had so much support that I was comfortable with talking about what happened, I was confident with what happened with the decision that I made. So I wasn't really worried, but it is strange, because I catch people looking at me, I was in the gym the other day, and three guys, like tattoos, bigger guys looking,

and looking around the guy, looks around the pole, to see if I'm still there, and on my own, my god. Normally, I got a fight with the research guys. You spoke the next start of the interview, but you spoke the next day after you got in a gunfight the very next morning That's like the most gangster stuff. I don't know if I can cuss on this again. That's the most gays or shit I've ever heard you didn't tell me that that's super. I see you that night. Yeah, I spoke the next time you came That's that's pretty gnarly. Yeah, we played you spoke the next time you came. That's pretty gnarly. We played the video, so we have Operation Black site with Tim Kennedy, Bejus Kool-Eon,

Ray Cashcare, Michael Chandler, and Tim Grover. We're all at the ranch, and I got 50 guys that are getting trained about how to shoot guns, how to fight from guy like Michael Chandler, how to go through these things, go through the experience with Operation Black site. So we're all on the phone with Vince, because we're all like showing each other the video and like analyzing it and these guys, I can't analyze it, like they can't obviously.

They're telling me like, like he did it in 1.4 seconds and he did this and he did this and like, and they're all geeking out about it because it's fun, right? As you guys, you know, for guys that are deep in the game like you are BJ, like it's fun to analyze and watch it, something in real life like that, protecting the household. And so I'm talking to Vince I was like yo let's surprise them. We have 50

guys here that are getting trained. That's surprising. We'll show them your video. We'll have these guys analyze your video and then boom we'll bring you up on stage. That's exactly what we did. And Vince showed up you know the very next morning after such an intense scenario where especially in the video went viral that next morning Yeah, one guy posted at first. Vince's like I'm not gonna post it. We all talked about like I was not gonna post it You know some people know about it, etc. But one guy posted it I got like three million views by the morning and three million turned to 30 turn to hundreds so quickly anyways And so that morning was fresh, you know, it's those so fresh on his mind. So that speech was Nobody wanted to stop. We were asking questions for like 45 minutes, you know like because it was real life

Yeah, and I think that the fact that everybody invited me down I have so much confidence in you know Tony Blau one of them like I've been looking up this guy for so long. Yeah, like you're my love Tony Yeah, he reminds me of my father like I'm reading the book on combat right now. They talk about him and He and in you and other people to kind of the everybody that was there made my father like I'm reading the book on combat right now they talk about him and He and you and other people to kind of the everybody that was there I'm like these are people that I respect and if I was in a lean into anybody for advice It would be right there. So I look to the people that are getting advice from and you know big part of this show and big part of you know pursuing success and different things is leaning into the people immediately that can support

you and can give you good advice. And that would deter you from making bad decisions from good decisions. I wanted to come talk to you and want to see, how do I handle the situation? Talk to them, did I do the right thing? How did I went? Not that I needed to, because I'm a father, I'm a husband, and I vowed to do the right thing. But it did give me some support. As a man, you could lean into other people that you respect for support.

But now when people come to me, I feel an obligation to speak up about the second amendment, to speak up about activating your rights, and to show that this is the greatest country in the world. And I believe in my heart, I believe in my core. I am an American, an Italian American. I'm proud to be from the Bronx, New York. I'm proud to be Italian, but I'm more proud to be an American citizen with the rights that we have and given it. Now, California isn't the best place to give even rights, but that's not what we're going to talk

about. You know, hopefully they give it back, hopefully they're listening, but we are in America. And if people want to come over, they're more than but we are in America. And if people wanna come over, they're more than afraid to come over to me as long as they don't try to run down on me in front of my house, you know, happy with anything. Tony must love the drink tactic. The drink in the face. Oh yeah, he loves that, right?

Yeah, drink and then draw on and engage in. But studying defense and studying these things, it's like everything at that moment, you know, you sympathetic nervous system kicks in and every impulse from every ounce of everything that anyone's ever taught me how I listen to it, even Tim Kenney at the first operation of Black Side said, your mission is not to kill. Your mission is not to be a hero, your mission is to protect your family. And if you're killed, you fail your mission. If you do something to go to jail, you fail your mission. If you let them in the house, you fail your mission.

You know, and all that came to mind immediately. Was it really faster? Was it really slow when it all happened? Slow. Slow like like I thought it was going to be embarrassing slow. Like when I didn't even watch one, watch the video back because I was like, oh, I'm gonna be clear to it. It's gonna be terrible. Yeah, and I was like, this is gonna be so, I'm gonna be stormed, look, I'm back, thinking, should I hit him with a drink, should I hit him with a drink? And it happened so fast that I was like, oh, my God. I won.

And I'm happy those guys survived. You know what I mean? The one guy I got hit, but I'm happy that they survived, because hopefully they move on, and they do something else. You know, I've been there, I've been in the street before, and I chose a better path for my life because I was given opportunity. Now, if you don't believe opportunities out there, you're not going to go for it.

But when I met you, the biggest thing that people don't realize about why Dan is so successful besides the fact that he's extremely intellectual is that he's an optimist. He believes that it can happen. And he continues to keep trying, no matter how much we fail. And, you know, we both come from disenfranchised areas and you believe this isn't gonna happen. It's not for me. I mean, I'd rather just stay in the corner.

Nobody wants to take a picture of me. Nobody wants to do this. I'm fine. But this guy believes. And then he makes me believe. And I'm like, well,, I guess I could do it. You know, and it's exactly the scenario when we caught those iguanas, you said, hold it. And I was telling him, he put so much confidence that if he told me a wrestle a crocodile, I would

wrestle the crocodile because this guy is the best. And if he said, go wrestle it, I'd be like, all right, and I wouldn't have trepidation and I wouldn't have fiat and one stolen the door because if the person that believes in you knows what he's doing, and he's there to back you up, if you don't do it now, you will regret it for the rest of your life. And I would regret it for the rest of my life not grabbing that iguana.

All right, so let's switch topics to about brands. So BJ, you've had different endorsement deals with brands over the years. Seems like most of the brands you've worked with, there's like two, three, four core ones you've had different endorsement deals with brands over the years. Seems like most of the brands you worked with, there's like two, three, four core ones you worked with for the longest time. How do you choose the brands that you're willing to put your face, your likeness, your time, your energy, and two besides the money part, that you actually want to stand behind the support? Well, you know, I'm not, I'm not like most of my peers as it relates to offer racing. I'm not vanilla.

I'm very, very colorful. And I say what I mean. I say what I want. I'm very unfiltered. So I have to have a brand that's OK with me having the freedom that I want to have to say whatever I want on social media, regardless of whatever topic it might be. And I've had partnerships in the past that I've lost because I refused to change.

I had a UTV company years ago that they paid me very well and they sent me several units, several UTVs and I had one of them as like a range buggy that I had all my CZone steel targets on, all my U SPCA targets on and I would use that to go train. I typically at the time I was training like three or four days a week because I was trying to reach that benchmark of firing four rounds from concealment under second, which is very hard. I don't recommend trying that. So the I had, I had that range buggy that I would use and I would make content around that to promote the system to promote that unit in that company. And then, you know, somebody that was having a lot of trouble decided to hurt a bunch of people and then I couldn't use that anymore. So I don't like, I really, really dislike the idea in this country that there is a certain

amount of, a certain type of people that don't know enough about one side versus the next, like the people that will use a firearm to go hurt other people and the people that are willing to die to keep a complete stranger safe like if something happens and in the grocery store and somebody comes in there with the with a rifle and starts burning people down I'm going to be the first one to put 115 grain Fluidment flu transfer model at the call point to into their memories You know, I'm willing to do that to save other people

and to be put in kind of the same category as the people that have serious problems, the evil people, as somebody that's willing to, like this is not comfortable. This is very big, it's not comfortable. It's part of my wardrobe. My gun is part of my wardrobe. The people that are willing to make that part

of their wardrobe every single day to preserve blood pressure, you know, and themselves are somebody that they love, mostly for somebody that they love in case they have a scenario like I did several years ago. You know, those people are not in any way shape or form have anything in common. And the fact like with that particular company, they didn't want me to use my training sessions as like an event to promote the product and talk about this cool vehicle

that I built specifically catered towards combat pistol training and bounce speed and accuracy because of this event that happened, 25 hundred miles away with some psychopath. So, I ended up parting ways with that company and building a relationship with a different UTV company that I was able to work with and recognize who I am, the things that I like to do,

and that I can be my own kind of influencer athlete without having to change anything. So that's, I always like partnering with companies that I align with and the activities that I do and how I live my life is not something that's conflicting with them. So that's very, very important. There's certain brands like First Form and Black Rifle.

Who are the main brands you're working with currently? The main brands, my title right now is Black Rifle Coffee and first form is Tier 2 and then I have some endemic motor sports companies like Kingshocks, Ultra Wheels, Rigid Industries, but Black Rifle Coffee and first form they are people that I align with. I really look up to Evan Hafer and Matt Best and GT and everybody at Black Rifle. I'm really, really good friends with them. But I also, really good friends with everybody

at first form. I really look up to Andy, Fricilla, and Sal, and everybody over there. They're like, they are people. They're family. They're rad people. And we've been friends for a long time. So it was really cool for us to get to work together.

Are we picking up trauma snore and I was like, I'm not going to be able to work with companies like that. And we share some of the same interests and we get to work together and I get to run my motorsports program representing those brands. We just did our toy drive in St. Louis at the first form headquarters. Quarter of a million square foot headquarters. Yeah. We walked across the street.

There's another 200,000 square foot. And then another 200,000. Yeah. You know, it's cooler than one warehouse, three warehouses. Alright, Ben, you've built up big warehouses as well. In the cannabis industry, you've also with Hubble Studio, have 44,000 square feet. Talk us through the brand side.

Your brands are so clean cut. It's mostly white with black lettering, like it's visual and clean. Like tell us about brand and why brand is so important. I think I think people don't realize that you know the brand is a culture and When you travel and you go to different tribes and you work with them There's distinguishing marks and markings and people and cultural things and how they inhabit that area And you know where you are when you look at a brand

You should know the feeling it gives you what it you. And we talked about this with SDK before in Las Vegas. It's been around 15 years. You've developed so many memories there that, you know, part of that culture is the history that it's had and the memories it's created. So when it comes to Hubble Studio, we focus on hospitality first. That it's a feeling. It's an engagement with the client that we make them feel so vulnerable. They come here to create. So when they see this thing, we're actually markings on Hubble.

And it's so communicated through the place on a clothing. For everyone who's worn, I've had every celebrity from Caudi B to Kylie Jenner to Justin B. But your name is Dave Warren, Hubble Studio stuff. celebrity from you know, Coddy B to Kylie Jenner to Justin Bieber. You name it, they've won Hubble Studio stuff. And I focused on less on the apparel because the apparel was just reflective of that. It was just part of it. But, and I never thought I was going to be in clothing, but I could just make stuff and people would wear it. But I focused on the hospitality aspect. There was no place like Hubble milk studios I respect to Today, you know, and they've been around for 30 years. I've been around for 10

When I built balance when I've came into rebranded other companies. I looked at insane. I looked at Hubble It is a feeling it has to it has to translate into a soul when you wear that shirt when you're at that when you're using that product When you're looking at the packaging, there was care, there was consideration. How does it make me feel? You know, cannabis helped my mother on her last days. You know, the products I used to make I feel comfortable.

So I wanted to build a brand that, women that in the day and day, would reach for that and say, this made me feel good, the soft touch, the way the bottle felt and everything. And it was just, it was beautiful. What they make up. And when you, when you seen it, you knew when you knew the result of the product, it could something that could depend on. It's consistent. And when building a brand,

there's so much more than, you know, typography and hierarchy and information, hierarchy and spacing and color and building a brand Bible, it is commitment to the service. And when you commit to that brand Bible and you commit to how this looks across the board, you commit to the service. And building a brand is a heart and soul. And we talked about this about eight years ago in the office, who are another friend of yours, and I remember you saying, it has to be the heart and soul.

And I've been the heart and soul behind every brand because I live and die for my brands. I live and die for the business I create. My name is behind that business. And my client has to leave feeling, working with Vince, working with Hubble, working with balance is just different. They just care, they're there, they just support you. And I think that everybody meets me,

knows I may not be the front and center guy, I'm literally behind the scenes, I mean now, front and center, but I show up. I show up for my business. If we do a workout together I you know When when Tauzan came back and said this guy's just built different That was the ultimate compliment for me. I'm not the biggest. I'm not the strongest

I'm not the most fit, but I don't give up and I will be there and that's the way I treat my business and that's why I treat the brands So Tarzan you've been building up the wild jungle brand WYLD So Tarzan, you've been building up the Wild Jungle brand, WYLD. Wild Jungle is the ranch where we live. Obviously, eight acres out of the 26 is dedicated to the animal sanctuary. But you've been building Wild Jungle into merch, kids toys, pet toys and everything in between. Tell us about the passion behind the brand and what you're doing with it. Yeah, man.

I mean, going back to belief, you know, a den, you know, I always had a idea, you know, in a belief I could make Co-impet smart type of products for myself for animals, you know, I could make the best dog for the best cat food Make some of the best merch, but like it looked like real animal merch, you know, or make the best anime, you know through wild jungle Or whatever they make the best animal park for my backyard, you know, but make the best anime, you know, through wild jungle or whatever, make the best animal park for my backyard, you know, but most people really wouldn't believe these crazy dreams and crazy ideas, you know, and you go back to Dan and I looked through some of my old content from like 2016, 2017 and Dan's commenting on that stuff, you know, he'd been believing and had been seeing it.

I always believed in myself when you tell people you want to be Tarzan, you're like, this guy's mentally delusional. You know? So I've always had this undying faith and undying belief that I could do something really big in that space. And if I named it right and I believed in my ideas the right way and I worked tirelessly,

endlessly, I'd be successful. in my ideas the right way and I worked tirelessly endlessly. I'd be successful, you know, and getting around the right people is, you know, how they always say you surround yourself with, you know, 10 losers, you're going to be the 11th. If you surround yourself with 11 successful business entrepreneurs, a billionaires, you're done to be the 11th. You surround yourself with, you know, 10 hard workers or 10 tutors, you're going to be the 11th, you know what I'm saying so it's um You know building this wild jungle brand is it's my baby since I was a baby You know, I believe then I could do something the right way. I knew was gonna happen overnight and

We're crushing it, you know we're building it piece by piece day by day and You don't give up on any of your brands, your businesses, but when you say, you know, while John was gonna be the biggest brand I ever did, it feels good, you know, then I'm down, I'm down to the death and after that, you know, you know. I know. All right, guys, last core topic is about charity.

Why do you think we'll start with Vince? Why do you think it's important for people to be involved in charity? Whether it's for their personal life for their households or for their business with their staff and their culture? I think you know it really goes down to to culture and a lot of cultures and based off religion You know and every single religion no matter what iteration no matter who you follow No matter which way you pour it, you look up, there is an obligation to give back, and there's obligation to give to the less fortunate.

And that creates that social divide that we're starting to create, it brings it back together. And you start to pull people up, and you have an obligation to give back, no matter what it is. And when you, you know, not everybody's gonna give back, you know, me and Dan call everybody, you know, not everybody's gonna give back, you know, me and Dan call everybody. You know, it's like that episode on Throj,

when I say, man, he's like, it's gonna call. You know, I can check. It's like, it's on the check. And I call people up, I'm like, listen, you're gonna make a, I'm gonna give you a 10 extra ton on your money, they're like, what? I'm like, it's called a God, a God note. They said, what's that?

I said, whatever you give me, I'm gonna get you 10 times back. And I'm like, wait, what? And they said, they said, what's that? I said, whatever you give me, I'm gonna get you 10 times back. And I like, wait, what? And they said, they actually went, like, just trust me. Just give, and God will give you back. And if you don't believe in God, whoever you believe in,

but the universal give the back. And when you, when you company starts to do it, everyone will complain. They have to show up on Saturday. They gotta do it. But no matter what goes on, I mean, we've done 10 toy drives in 17 days. We've bought a same pair of socks the whole time. Oh man, I did a pair of socks, but you know what goes on, I mean, we've done 10 toy drives in 17 days. We've won a same pair of socks the whole time.

Oh man, I did a pair of socks, but you know what I mean? It's been a lot, a lot of shop going to get new clothes because it wasn't a washing machine we bought. It was a lot of stress, missing flights, this, that, everything. But ultimately, look how many people are gonna have, be able to give toys, how many smiles we put on people's face, how many single mothers out there that are struggling to work, and we'll alleviate them of not being able to give the kids

anything. And we give these people faith that somebody cares, and just like the faith that you gave me, when I first met you, you had five minutes to meet me, that we ended up having dinner together. That changed my whole life. And that little piece of that little faith that you bestowed into me, that you put into me is what we give people to believe it's not so bad.

People care. And we're from two different walks of life and we're so similar. From totally different places. But so when someone walks in, they say me say me it is Blood fucking guy that who knows and a little puttering kid from wherever he's from you know And he feels like that guy that guy cares, you know, and maybe the next guy cares And maybe maybe people do care and life has kicked my ass But they care and then your staff season they do it and they start to do it and it's a little bit of paying a forward That's how important it is and you start to do it and it's a little bit of paying a forward. That's how important it is. And you start to spread that. Now you're

spreading good. And if that's all you get out of life is the happiness from doing that. And then you got a rewarding life. That's really your successful person. And I believe that in my heart. My mother's name is Trina's kids and my mom died. And you know, they say you die once when last breath that leaves your lungs and you died the last time somebody says your name and as long as I live people keep saying a name and she will live on with me. So, Bijai, why do you think it's important for people to

involve charity into their households or into their businesses? Well, first and foremost for selfish reasons. And that's for dopamine and serotonin release in yourself. It makes you feel good to have helped other people. If you run a business, it's good for promotion to the business. But having that knowledge that you gave somebody hope and you made somebody happy, maybe somebody that was struggling. There's a lot of families out there because of the state of our nation

is a little wounded right now. So certain people can't afford to provide their kids with, especially with your toy drive. It's helping a lot of people. And I love that. I love that. I subscribe to that. That's awesome because people can't really afford to provide their children

with the Christmas that they would like to provide them with and you're helping a great deal with that. So, you know, to know that you gave back and friends and all the people here because I know everyone here is They're awesome people and they, you know, you guys love to give back and make the world a better place and I identify with that, you know, I used to and I still do I would buy like 40 pizzas, 40 or 50 pizzas and go down to like D street and owns and you know, it used to, and I still do, I would buy like 40 pizzas, 40 or 50 pizzas and go down to like D-Street and Ones and you know, it's gangland and go in Vegas and Northtown and go give pizzas away to like all the homeless people that are there. I would give a lot of my own clothes like I saw your post the other day about you know if it's been in there for two years, two years,

two long, you know, give your clothes away. And I love that. I do that in North-Talents, Vegas. I will, you know, feed the homeless once a year during Christmas, give way blankets, give way clothes and stuff like that. And I do it, you know, I do it. It makes me feel really good to know

that I've helped other people that are less fortunate and I love that you're doing that with the toy drive all you guys and all your hard work I think that's awesome. Thank you. Charizard. When I was growing up you know I would watch my father and my grandma give homeless people 20 bucks, 10 bucks, 100 bucks sometimes 50 bucks and I was like why are you giving them money? And it's close back to the religious thing, you know. And they'd say, uh, those homeless people, they're angels. And God sent them down here to see how you treat them.

And one day when you get to heaven, if you get to heaven, they're going to be judging you at the gate. I'm like, damn. So I always gave back a couple bucks when I had money. Even when I was broke or homeless, a guy come up to me and he's like, yo, you got some, well, I'm inside of the highway, but I'm inside of the street. It's like that guy's doing worse than me, you know?

So I got 15 bucks, here's five, buddy. You know? But seeing that snowball effect over the years, it made me feel good just giving a couple bucks to someone I didn't know. Imagine giving help to an animal, something I really truly built for and put on this earth for, you know, so we can go, you know, help a dog shelter, spaying new to dogs or randomly help someone that's got a dog and a dog getting ready to die because they need surgery and they can't afford it. And you've got a couple, you know, 800 bucks and like, hey, just take it, you know, and

I lost a dog. We lost dogs before. I don't want this person with a dog, you know, but it trickles down to, oh, these rhinoceros need help. Let's raise some money for our rhinoceros and then God gives me a platform. So what am I going to do? Make money and travel and be selfish or do I go around and go to war for people that have churches, they don't have a platform, they don't have exposure and I give them all

I got, you know, I round the troop, rally the troops up. I don't ask people for anything. No money, no nothing. These big celebs follow me. I'll send them a post like, you know, repost this on your story because this charity needs help. Someone's killer rhinos inside the Africa, and you're black, and you're from the Congo, you're from here, share this shit. I don't want none from you, I want you to help. The same thing if people see you help and see you caring,

they might start doing it too. Exactly. All right, guys, this is a very special episode for the Money Monday's. It's important for you to have these discussions. Typically, I say it's important to talk about money within your household, with your friends, family, and followers. Because we all grew up thinking it's rude to talk about money.

All that is true. But also, in this episode, it's important to protect your household. So, it's important to get training. The reason that Vince reacted so well is he was studying and learning and watching for years. So, in the moment, the worst moment possible, he was able to react and to be victorious in a situation that could have been tragic if those robbers open that door.

As BJ, he has proven what training is so important. His skill set has inspired millions of people to also go get training. So for yourself, get self-defense training, get gun training, get good at those skills because they are important for your life Hopefully you never ever ever ever have to use it But in that moment like what Vince went through what BJ's been through with Tarzan's been through in those fight scenarios

You know what to do with yourself to protect yourself and your household Thank you guys for listening this episode make sure to share it with your friends and family. We'll see you guys next Monday Make sure to share it with your friends and family. We'll see you guys next Monday. [♪ OUTRO MUSIC PLAYING [♪