The Money Mondays - This #1 Sales Trainer Has Trained 1.5M+ Salespeople | Daniel G 🤑 EP115

Episode Date: March 31, 2025

On this episode of Money Mondays, I sit down with Daniel G, the #1 sales trainer who has helped over 1.5 million salespeople achieve success. We dive into his proven strategies for training top sales ...performers and discuss how anyone can apply these techniques to make more money and level up their sales game..---Daniel G is a highly successful sales trainer and entrepreneur known for his expertise in coaching salespeople to achieve exceptional results. With over 1.5 million sales professionals trained, Daniel has built a reputation for delivering impactful strategies that help individuals and organizations boost their sales performance. He focuses on providing practical, actionable advice to help people succeed in competitive sales environments.---Like this episode? Watch more like it 👇"We Did $4.5 Million In Sales Without Running Any Ads" - Neel Dhingra: https://youtu.be/1XT4_gMJ450Can Anyone Become a World-Class Salesperson? Jeremy Miner Reveals How: https://youtu.be/m07lSVAoZpIDoor-to-Door Salesman Made $700K in One Summer w/ Kyle Nielsen: https://youtu.be/BuPBFYiKpQMShark Tank’s Daymond John: Life, Best Sales and Business Strategies: https://youtu.be/RkHBezJ3n8sWatch ALL Full Episodes Here: https://www.youtube.com/playlist?list=PLs0D-M5aH-0IOUKtQPKts-VZfO55mfH6k---The Money Mondays is a business podcast here to teach you how to make money, invest money, and donate money by showcasing some of the world's most successful people and how they do the same. Hosted by serial entrepreneur Dan Fleyshman, the youngest founder of a publicly traded company in history, this money podcast gives you an exclusive behind the scenes look at how the wealthiest celebrities, entrepreneurs, athletes and influencers make, invest and donate money.If you want to learn more business and investing while you work to improve your financial life, you're in the right place! Subscribe: https://www.youtube.com/@themoneymondays?sub_confirmation=1Dan Fleyshman,The Money MondaysLearn more here: https://themoneymondays.comWatch all the podcast episodes: https://youtube.com/playlist?list=PLs0D-M5aH-0IOUKtQPKts-VZfO55mfH6kLet’s Connect...Website: https://themoneymondays.comPodcast: https://podcasts.apple.com/us/podcast/the-money-mondays/id1663564091Twitter: https://twitter.com/themoneymondaysLinkedIn: https://www.linkedin.com/company/the-money-mondays/about/TikTok: https://tiktok.com/@themoneymondaysFB: https://www.facebook.com/The-Money-Mondays-110233585203220/

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Starting point is 00:00:00 Yeah, that's where we're at now. Did a couple million salespeople online and offline and probably well over 700 events at this point. We live on the road. Pick a vehicle that you can have a lot of reps in very early on. You can't talk to a lot of people about a very luxury item.
Starting point is 00:00:13 Now everybody's in this aggression to close money. But before there was great sales reps. Like when our parents, you know, were in sales, when they were car sales, real estate sales, older people that you meet that done billions inside of real estate, they were like lambs. They were very calm, when they were car sales, real estate sales, older people that you meet that done billions inside of real estate, they were like lambs. They were very calm, cool. They would ask you, how's your family?
Starting point is 00:00:30 What's new with life? Now, we don't have people that can create conversations anymore. When you're in sales, you should sell like a lamb. And that's the person that's like, yeah, don't even worry, what else? What do you guys got going on for the holidays? And I think that's hard for people nowadays
Starting point is 00:00:44 because they're just thinking about the commission, but they forget that it's a personal other end. And I think that's hard for people nowadays because they're just thinking about the commission, but they forget that it's a personal other end. And I think that's hard for people nowadays because they're just thinking about the commission, but they forget that it's a personal other end.
Starting point is 00:00:53 Ladies and gentlemen, welcome to the Monday Mondays. Typically this podcast takes place in an RV motor home, but we're in Miami, we got Daniel G here. There's all these events going on. So I want to catch him because this guy speaks at over 50 to 100 events a year, he's spoken over 700 events, I think the number's higher than that by the way,
Starting point is 00:01:12 and he's trained over two million people about sales, that is his expertise, he lives and breathes it, you can see it through his social media, it exudes from him because he loves it, he's passionate about it, because there's the thing, if you believe in what you're selling, it's rude of you not to sell it. And so this is the person that exemplifies that.
Starting point is 00:01:31 So Daniel G, give us a quick two minute bio so we can get straight to the money. Yeah, I mean, I started sales since I was young. By the way, I didn't start sales because I wanted to become a salesperson. Like some people probably look at me now and they're like, oh man, that guy must have been passionate about sales since he was young. You know,
Starting point is 00:01:46 I started sales because just like everybody else, it's one of those professions you kind of fall back into. You're not passionate about sales. And then sometimes just like myself, you find products that you like, it turns into love, it turns into passion. Like I almost found my passion in sales at 14 when my parents split up. You know, I had nothing else to do, but you know, knock on doors and sell products. So I started direct sales at the age of 14 years old. Never stopped since. Like I took a, I had a bad six month period inside of my life, which was college and university.
Starting point is 00:02:15 I always say that was like my bad period. But you know, after that I dropped right out at 18 and a half, got right back into B2B sales, did it for about six years, found a gap in the industry very early on. I was always training sales. When people look at me now, I was doing this since I was like 14 in a warehouse training new sales reps because we had the ability to build a sales team
Starting point is 00:02:35 and I was 14, kind of like Stormy's compensation plan that you were just interviewing. So I had the ability to train salespeople when I was young. So I was already great at training sales. So this was, what I'm doing right now is like my passion project that just now pays me. Like I didn't even expect to become a sales trainer. When I opened up my business, I opened up a sales agency
Starting point is 00:02:54 cause I found a gap very early on. Kind of maybe when I met you guys 2016, 2017, I said, oh, this coaching space is gonna blow up. Nobody has sales reps. Let me start training my sales reps and get these young guys sales jobs. So before this whole high ticket space was even, I think there was probably one guy beside me back in Canada that had an agency and we started training outsourcing sales reps and now, you know, like I said, just because I love what I do. You know, the training thing has just picked up steam because I used to do all the events for free, travel for free, speak for free, and yeah, that's where we're at now,
Starting point is 00:03:26 did a couple million salespeople online and offline, and probably well over 700 events at this point. We live on the road. Live it, yes. Yeah. And so now, after speaking for free, because a lot of people aspire to be a speaker and don't realize that a lot of people
Starting point is 00:03:37 actually do speak for free because it helps the personal brand, or maybe they have products, or maybe they have services, or there's other reasons for speaking because it levels them up. But you're getting paid. People are paying you 25K, 50K, 100K, sometimes more
Starting point is 00:03:48 to speak at their events or their corporate events. Talk about the transition of when you decided, okay, I've spoken at a couple hundred events now for free, I built up this personal brand, I'm not gonna speak for free, I'm gonna charge 25K, 50K, 100K, et cetera. You know, the first thing that's interesting that you said that because there's a lot of people
Starting point is 00:04:03 that probably come up to you and me and the question is like, how do I become a speaker? And I almost stop people and I say, wait, wait, wait. You're almost starting with like the end in the beginning. And that's like almost saying to somebody like, Hey, Dan, um, you know, what sports should I pick if I want to become famous? Right. It's like, wait, what do you do and what value can you offer? Because people hire Daniel G. Yes, I get it. I have great energy.
Starting point is 00:04:25 But the end of the day, like I narrowed down just sales. Like I never moved anywhere else. I stuck with sales training. I show sales training on my social media and people hire me to solve a specific problem. Hey, I got the sales company. Can you come out and train? We have sales people, we have a sales audience, etc. So going back to the question, what was the transition?
Starting point is 00:04:49 Just I guess when when people started asking like, how much do you charge? And I said, oh, now you're ready to pay. The real transition for me was when do you go from charging the hourly rate of what a professional gets paid, which is a thousand to five thousand dollars an hour if you're a doctor, lawyer, engineer, because that's your money beliefs inside of life. It's like, you're a doctor, lawyer, engineer, because that's your money beliefs inside of life. It's like, OK, a doctor, lawyer, engineer is getting paid $1,000, $2,000, $3,000 if they're great lawyers per hour. So that's what I was trying to do.
Starting point is 00:05:13 Oh, an hour keynote, let me charge $3,000. Let me charge $2,000. And that was like, and I love that it's the money mindset, money Mondays, because that was my trauma. I said, I'm only gonna charge based off the hourly rate and not the problem that we solve and make the money that event
Starting point is 00:05:33 or that company is actually gonna make. I never had that thought process. So I was always like 5,000 an hour. Or I'd get super happy when I tell my guys in my old office, like 2021, this wasn't too far out, or 2022, I'd be like, man, I just charged him 8,000 and they said, yeah, for one hour. You start doing this math breakdown. First of all, you got to travel, you got to take time off the office. We lose money when
Starting point is 00:05:53 we travel, which people don't know as well, right? And then you start thinking like, shit, what that's, what's that company going to make after I train their salespeople? It's going to take a couple sales. So I was charging based off the hour and my trauma with money, not based off the result that I can actually provide them. And then it's, you know, I had to go through a lot of money trauma and ask myself, why do I charge that? Number one.
Starting point is 00:06:12 And then number two, you know, what's the result that I can actually provide to them and give that person a logical ROI as to why I'm worth this. And then the universe also tells you and the marketplace also tells you what you're worth. Like, you know, a lot of of people Dan, they also say this. You know they also say, oh my keynote fee is $50,000. I say that's great, but how many times do you also speak per year?
Starting point is 00:06:33 Sure. That's like the most, your keynote fee could be $50,000 when you're in demand. Right. But your keynote fee cannot be $50,000. You'd be like, oh yeah, but you're charging $10,000 because I always got ripped on in the industry. I'm like, yes, but I'm speaking right now. And if anything, if anybody knows anything about branding,
Starting point is 00:06:48 cause I mastered my branding part, I said, you know, your online game is just as good as your offline game. The more they see us with people offline, the more the online game trusts you. So in the beginning stages, I'm just trying to get in front of people. I didn't care who it was. Like that was the most important part that social media,
Starting point is 00:07:04 if they just see us on podcasts, they're not gonna really trust us anymore. So yeah, I just, I let the marketplace, when you send an invoice and you tell them, you know, $15,000 for the hour and they're like send it over and it gets paid right away. You say, okay, wait, now I got it, you know, increase it a little bit, right?
Starting point is 00:07:19 Yeah. On the sales side, there's a lot of questions I have there because there's a lot of people that are out there that are now considering getting into sales, or maybe they're scared to pick up the phone, or they don't know what product to sell. How does someone decide and get the confidence to go sell a certain product,
Starting point is 00:07:34 or maybe selling for a coaching, a coach, et cetera? Yeah, that's a great question. I think the first thing is, in sales, it's almost what we talked about at your pop-up. It's like the confidence part. And I always tell somebody, you know, pick a vehicle that you can have a lot of reps in very early on.
Starting point is 00:07:52 So let's say, for example, whether it's high ticket sales or selling a low ticket product, I wouldn't go too luxury where the product is two, $3 million plus, because you can't get like the pit out of your stomach. You can't talk to a lot of people about a very luxury item. So that that way, like when you're in a lower ticket bracket, $5,000 under, you could talk to a lot of people. You can make a lot of cold calls.
Starting point is 00:08:13 You could shake a lot of hands. I want a product that can serve a lot of people that way. It can get in the reps of just approaching, you know, dealing with early on objections. Uh, so anything that is very low ticket, number one. Number two, where you actually resonate either with the vehicle or the pathway. Like some people, you know, they pick things
Starting point is 00:08:31 where it drains them to sell. It's almost like content. When people are creating content, I say, hey, does your content feel like it's draining you and it's a literally drain? Or do you feel like it's a fountain and you could be pouring into it? So when you're looking at a product,
Starting point is 00:08:44 figure out something where number one, you can get a lot of reps in very early on. This is like for the first year to two years, something where cold calling's heavy, right? Even if you're working for an entrepreneur, ask an entrepreneur, hey, by the way, do you have untouched leads for the last three years? Door knocking, very heavy.
Starting point is 00:08:58 Something like Stormy's business where you could shake people's hands. Something where you could talk a lot of people. So someone's going down the rabbit hole, they're searching around and they find, okay, this is the one I wanna go sell for this coach or this product or this service or for roofing or solar insurance
Starting point is 00:09:13 or all the different options, but I wanna stand out. How can I stand out in the office or how can I stand out in the group chat to be one of the better salespeople? Yeah, I think everything, you know, Dan, some people say, you know, well, I made the calls just to say they of the better salespeople. Yeah, I think everything, you know, Dan, some people say, you know, well, I made the calls just to say they made the calls, or they show up to work just to say I showed up to work.
Starting point is 00:09:31 And I was speaking about this last night, I said, there's one sales rep that just does everything to say they did everything. And then there's one sales rep that while they're doing it, it's not the, you know, we've heard this line inside of sales, you know, fortune's in the follow up, right? And I said, fortune's in the follow up, right? And I said, fortune's in the amount of times you attempt on the first conversation. Fortune is all in the attempts. It's when you're on a conversation
Starting point is 00:09:51 and that entrepreneur that you're working for or that company or yourself and you're a salesperson yourself, you did all this work to generate a lead, harvest the lead, brand marketing, prospecting. You got them on a booked meeting. They told you, no, thank you, I'm not interested. I need to send me over some information. I need to think about it. And you gave up after the first attempt because somebody told you fortune's in the follow-up. And by you programming your mind where you're like, oh, I just got to follow up with this person a lot of times,
Starting point is 00:10:13 then you just quit on the first call because somebody told you fortune's in the follow-up. And I said, a great sales rep. They stand out when they know all their money is made on the third and fourth attempt. It's always done one more time. Like all the money in sales is made on the off hours, number one, six to 12 o'clock at nighttime and on the weekends. And it's made in all the attempts on one conversation.
Starting point is 00:10:33 When we get a phone call, comes inside of the office, the stat in sales is you got to follow up with somebody six to eight times before they buy a product. And I've been studying sales since I was young, Brian Tracy, Tom Hopkins, Zig Ziglar, and I said, why does nobody ever talk about the stat of how many attempts should you be doing on the first phone call,
Starting point is 00:10:50 which would lower the amount of times that you have to follow up with that customer. And the rule of follow up is, I don't wanna get too deep here, but the rule of follow up is you only follow up on the true and tried objection of what they give you on the first phone call. So majority of sales reps follow up on the wrong objection because they haven't attempted enough time to get the bare naked truth on the first phone call. So majority of sales reps follow up on the wrong objection
Starting point is 00:11:05 because they haven't attempted enough time to get the bare naked truth on the first phone call. So realistically that, like if I go look at a sales process, I say, huh, why is it taking you guys on average six weeks to close out a deal or four weeks? Well, that's just the follow up process. And then I go look at what the reps following up with. Hey, by the way, did you get the money?
Starting point is 00:11:22 Did you get the funds? Did you get the funds? And I say, ah, he or she is following up with the wrong objection, because they didn't attempt so many times to get the bare naked truth. When you attempt three to four times on one objection, even if you don't close out the deal on the first call, it actually shortens the follow-up process,
Starting point is 00:11:36 because now you're following up with the real fear or the real barriers to why, you know, the deal doesn't happen. So I think it's just, you know, one more time. Everything for me is like, try one more time. Did you go back in one more time to try to get, you know, the truth of the objection? Because usually the objection moves, right? Like I have this, I have this one thing where I'm like, if you're an amateur sales rep, you never trained in sales, and we can't, you know, go through objection handling right now. But I said, imagine somebody tells you,
Starting point is 00:12:01 I need to speak to my spouse or I'm not interested, or I need to think about it, or I don't have the money, right? It's kind of like a brush off. It's like if a guy approaches late and she's like, oh, I have a boyfriend, right? Sometimes that's the same way they go home and it's like, I wish I had an amazing boyfriend, but they know that's the easiest way just to get a guy off, right? Same thing with customers. We are customers, by the way, we are prospects.
Starting point is 00:12:19 We tell people this 24 seven. So I said, even if you're not trained in sales and you want to see how objections move and you can attempt one more time, because the goal of a sale is just stay in the conversation. The goal is just to stay in it. Like you don't have to be a great closer. As much as my brand is like world-class closer, I'm like, you have to be a world-class conversationalist. Stay inside of the conversation. That's the best salespeople in the world. So one day on social media, I was making this video with Steve and I was about to go into role play with one of my guys at the office and I was about to, I can't remember what objection was. It was like, okay, I need to think about it. And something happened in
Starting point is 00:12:52 my mind where I said, you know, forget about this. And I scrapped it away and it was live. I said, what if you guys just said two words to get back inside the conversation? Like you could say, yeah, think about it. What else? I'm like, just two words. Usually, the prospect will be like, yeah, and last time, one of my friends, just by two words, just by being like, what else? Because you're not putting gasoline on the first objection that they give you. And a goal of a great salesperson,
Starting point is 00:13:15 when you stand out to go back to your question, is the person that can stay in the conversation longest. So usually, when you're just like, yeah, don't worry about it, so what else do you got going on? They will talk, the objections will always move. And the greatest salespeople in the world, I mean, now it's harder when I look at the sales market prior, before to now, now everybody's in this aggression
Starting point is 00:13:36 to close money, but before there was great sales reps, like when our parents, you know, were in sales, when they were car sales, real estate sales, older people that you meet that done billions inside of real estate, they were like lambs, they were very calm, cool. They would ask you, how's your family? What's new with life? Now, we don't have people
Starting point is 00:13:53 that can create conversations anymore. So I say the goal of becoming a great sales rep, right now I'm in lion mode. That means like I'm in real aggression mode because the cameras are on, we're training. But I think when you're in sales, you should sell like a lamb. And that's the person that's like,
Starting point is 00:14:08 yeah, don't even worry about it, what else? What do you guys got going on for the holidays? And I think that's hard for people nowadays because they're just thinking about the commission but they forget that it's a person on the other end. So I say, you think like the lion, but you sell like the lamb. That's the best line inside of sales.
Starting point is 00:14:22 And I've created that because I said, everybody's, back then when you look at old salespeople, they were always lambs. Like I meet some of my friends now, 65 years old, done a billion in real estate. I met this guy two months ago. And now I know why he sold a billion in real estate
Starting point is 00:14:35 because I could see the way his language is. He's like, so how's your mom doing? Tell your mother. I said, hi. I said, this guy doesn't even know my mother. But like just the level of how they build rapport is just so simple. It's like a lamb,
Starting point is 00:14:47 because you could stay in the zoo with a lamb. You can't stay in the zoo. You can't stay in a conversation with a lion that's going to eat you, right? So I say, learn how to be relaxed because, you know, the moment you raise your aggression, that's when they know you need them. And the moment they know you need them,
Starting point is 00:15:00 they don't need you anymore. So this last year on social media, we finally seen, in particularly, that people are hiring more and more and more for sales groups, hiring people that have sales companies, hiring individual salespeople, and I'm seeing people post about left and right, because it's finally becoming a common discussion.
Starting point is 00:15:17 Obviously, sales have been around forever, hundreds of years, but the last few decades, there's been sales groups and sales programs and sales training, but now I'm seeing so many that are looking for that one sales rep. I think they're taking a high risk by just hiring one. Because sometimes they come and go, sometimes they get a better offer,
Starting point is 00:15:34 sometimes they leave you because they're getting a, someone's approaching them or poaching them. So when someone's getting, how do I say this, approached to want to go work for them, there are a lot of options. There's base salary, straight commission, which most of the time is straight commission. What would you say that they should be looking for
Starting point is 00:15:53 if they're gonna go work for me, for example, and they're gonna go work for me, what would you say to that person, that salesperson, like, hey, this is what you should ask Dan for? Yeah, 100%. Well, I mean, I'd always go straight commissions. The moment somebody comes in and asks for a salary, what they're saying is,
Starting point is 00:16:07 I don't believe in my sales skills, number one, or I don't believe in my consistency, number two. We never hired anybody off a base salary inside of sales, but I think it's more so of, number one, I look at two things. If I'm a sales rep and I'm going into high ticket sales, and just even me, if I'm going to service as an agency, a client, I'm looking at two things. Like either A, do they have good marketing
Starting point is 00:16:29 or B, good branding? It'd be amazing if they have both, right? But what's the longevity of like, how long have they been running their marketing for? You know, what's their branding look like? And also like, how do they invest as an entrepreneur? Because here's what happens. Sometimes you will be a sales rep
Starting point is 00:16:44 and you'll go work for this fancy entrepreneur online and maybe that entrepreneur doesn't like, they don't really care about the software, they're just trying to do a one-time launch. So sometimes it's good to know about the past and ask them questions about like, hey, where do you wanna be in the next five years? Because the way somebody invests their time
Starting point is 00:16:59 in their dollars right now is a reflection of where that entrepreneur wants to go in the future. So if that entrepreneur has four million watches and four million Bugattis, but then maybe you don't see infrastructure, that signals a red flag for me because I'm like, okay, this person spends more on themselves than they spend more in their business. So the longevity of the business, what he's basically showing his company or her company is I don't care about the longevity of business based off the way I invest my money right now. Not like every single action and every single investment an entrepreneur does right now is a reflection of where they want to be inside of the future. Even for myself, sometimes I'm like, why did my personal expenses outweigh the business expenses?
Starting point is 00:17:35 Would I even go work for myself if I was a salesperson? Because I got caught up in that when I was young. I love when you made the videos, just like week you posted video where you said you're like buy one watch buy one car like People don't get this cuz like after a while. It's just like us doing a stage you become desensitized It's just like the car but that entrepreneur thinks like seven cars is gonna fulfill them right and then they go crazy on personal Expenses when in meantime most people that you see that have those things Those are just a byproduct because they spend so much inside of their business. So I think for me, again, going back to the question is just look at the past of that entrepreneur, look at the way the investor
Starting point is 00:18:13 dollars right now and look at their branding and marketing. And a good point that you also brought up for sales leaders when they're hiring salespeople, the reason why you don't want to hire one person from the other perspective is because then you don't know if it's ever a process problem. If you just hire one person and Sally comes in and sells for you and then Sally does amazing, then you think you got a good sales process because Sally's doing amazing.
Starting point is 00:18:36 But maybe Sally's like somebody like Daniel Jinn, they have 15 years of building blocks and they sell plants or they sell ice to an Eskimo. It's great to hire three people because then you know, oh, Sally's shitting the bed and these people are doing amazing. Sally, we have a problem. Because maybe you can never really figure out your process just based off one person if you're serving off one person.
Starting point is 00:18:55 And you can never point fingers either. You can never be like, hey, you're doing bad or you're doing good. Right? So I think it's very important from a safety aspect and at the same time to figure out your processes, to figure out if you actually have a good process and you're basing off of personality. The worst, the worst thing you could do as a leader is to hire and run your company off somebody's personality because personality is not duplicatable inside of the business. So what I do is called free, cheap, affordable, holy shit. Free is podcasts, social media, things like that. Cheap is aspire tour, $50, $100 tickets, elevator nights. People can buy little programs for 100 bucks,
Starting point is 00:19:35 books for $20. Affordable is $6,000 for Operation Blacksite, 20K for different things, 5K, 10K type things, and then holy shit is $100,000, right? 100 million mastermind, one-on-one coaching, things like that. And the reason for the different price points is you don't know where people are in their journey
Starting point is 00:19:51 or they're trusting you along their journey. They might be able to afford 100k, but they might want to jump in the 20k first or the 6k first, or maybe just buy your book for 20 bucks. And so we have an ascension model in theory, but there's other people that just want to skip right to the 100K. They just want the most expensive thing.
Starting point is 00:20:06 They walk into a store, or they walk into a restaurant, or they walk into a nightclub, and they just want the most expensive car, the most expensive bottle, the most expensive thing. And so for someone that has products, that has coaching, what would you say to them about thinking about their price points of what they should be offering so that a sales rep can have the most success
Starting point is 00:20:22 working for them? I think, you know, looking at the price points, I love how you, I love how you, uh, pan it out because what it does, it's like, just like you said, you never, you, you never know based on where somebody's after just trying to figure out trust with the person, right? Like for me, it's I, I'm, I'm that person. Like I'm that person where it's like, okay, they have a hundred K mastermind, but how fast can they deliver the book to me? Because that's how I am.
Starting point is 00:20:45 I just judge off of speed and delivery, and I think that's important. So I think for everybody, they should all have the models where, you know, some people think they should just go high ticket right up front and just charge a $50,000 package, but at the baseline, it's like how much brand building did you do on the front end to break that barrier of trust?
Starting point is 00:21:02 So you could have a $50,000 package if you start off, but how much did you give for free? And I think some people are scared to give for free. And I think if you're scared to give for free as an entrepreneur, like do a lot of low ticket things or completely free, like you and I do pop-up events, build relationships at events, and we still do it till today, right?
Starting point is 00:21:17 A lot of free things. It's that means that I don't think you have enough value to give on the backend. And that's something to check yourself on. Like when people are like, oh, but you're giving way too much. Let's say we have like a school community and it's super, super cheap. And my whole team is like, man, but I think we're giving too much. I'm like, don't even worry about it because when they come in the mass market,
Starting point is 00:21:34 I have more, I have more advanced psychology stuff that can talk about sales. So give this all to them. I'm not scared, right? Because if you give them, and you know this Dan, for being in the industry for decades, if you give so much good information on the backend, they want to peel back the curtains regardless. That was like my social media 101. I, if, you know, I tell people, when, when we have people call us
Starting point is 00:21:54 in and they want to buy sales education, I tell my sales guys and sales girls 24 seven, I say, guys, if they can't, don't twist nobody's arm, come to go back to Daniel G's Instagram. It's like a sales university. Like I attest to this, a lot of the bullshit that is sold online through 95% of people that are sales trainers, what are the cases or they're selling some programs, go back to my Instagram. I can guarantee you could figure out the whole sales process if you really dissect the last thousand videos. I did it all for free, every single objection,
Starting point is 00:22:23 every way you prospect, every way you make a phone call. You know, how do you close out deals, the difficult objections, how do you build confidence inside of sales? Because I know I can go deeper on the back end, right? So I think some entrepreneurs are scared to give away for free. And then it's like, I think they got to go back to studying and making sure, like, they're actually passionate about giving away. Because when you're passionate about something, you're a fountain.
Starting point is 00:22:41 Like, you know what I love? Like, when we were at the pop-up event, I'm watching somebody like Gary Breck on stage and I'm watching this guy and I said, wow, finally somebody. Like you could tell when he speaks, he's a nerd about it. He loves it. He loves it. And that's what makes him so good where he's just a fountain talking about it.
Starting point is 00:23:01 It's very hard to like kind of get me to listen to a speaker because I'm like, they really just don't believe in it. He can geek out about it, it's very hard to like, kind of get me to listen to a speaker, because I'm like, they really just don't believe in it. He can geek out about it. And he, the reason why I know that is because the moment he got on stage, he went to people right away and he's like, what are you guys facing with right now? Like forget about my talk. And I'm like, ah, finally somebody that's in it to solve a problem for somebody.
Starting point is 00:23:21 And the only reason why he could do that is because he prepared because he's a geek about it. Right, most people can't talk a lot about their. Most people can't talk a lot about their business because they don't know a lot about their business. So I think the level of your preparedness equals your brand, the way you market promote and give your offers. That's a $100,000 speaker that came for free for us
Starting point is 00:23:36 because we're just giving back to the community. Right, wow. You know, like he just landed at 430, came over there and spoke at 630. Yeah. So, but he's also built one of the biggest brands in history, especially over the last two years. So your school community, how much is that versus joining
Starting point is 00:23:53 to learn about you on a deeper level like joining your mastermind? Yeah, the school community is, we offer it free for seven days for anybody to come in. We just changed it recently for anybody to test it. It's $37 a month. So it's $37 a month. There's thousands it recently for anybody to test it. It's $37 a month. So it's $37 a month. There's thousands of people.
Starting point is 00:24:07 It's a lot of it. Yeah. And they learn everything, like A to Z of sales. The deeper level, which is like the masterminds that go from $5,000 plus, and then it can get into consulting after that with team consulting, we do specific things. But that is more for people that have already
Starting point is 00:24:27 went through the, I've hit $5,000 a month inside of sales. I no longer just need to learn how to prospect, I need to take it to a deeper level. I need to train somebody else to prospect. So it's advanced levels of sales plus leadership and selling. That's who I recommend comes inside. Like the moment somebody asks this, like, oh, I just need to learn how to prospect somebody.
Starting point is 00:24:44 I say, don't sell them a mass wine. Like I don't even want them to be in there. You know, actually I know a lot of people say, oh, it's an exclusive invite. And you know, we're gonna see if we can accept you. We actually stand true to that because I say, that person should actually not be in there. We kick out at least 50% of people
Starting point is 00:24:59 when they're ready to pay, like ready to pay. And even myself, I'll go through applications at nighttime that we accepted and they paid. I will go back to my sales ladies and sales guys the next day in the office and I'll be like, hey, refund these three people. I've seen their challenges, I've seen their problems, I could see by their language.
Starting point is 00:25:16 They have money, I see it. They didn't do financing, they have money, but just kick them out, kick them out. I said, just kick them out, let them go into school, don't worry about it. Even give them to school for free, they will come after and they'll, let them go into school. Don't worry about it. Even give them to school for free. They will come after and they'll become ready and qualified. Like don't worry about it.
Starting point is 00:25:28 Like, you know, let people, like let people work for it. Number one, but also the worst thing is to give something to somebody that they don't need. And then it becomes a sour customer after that. I want every single customer to just be a raving fan. Right. Right. So talking about the investing side, not investing into deals and businesses and real estate.
Starting point is 00:25:45 What about investing into yourself? Like why should people be joining schools and masterminds? Why should they be hiring coaches, reading books? Like why should they be spending money on their minds? Yeah, this is huge, especially for like a sales audience that's watching and entrepreneurs. You have a huge entrepreneurship audience. It's like, you know, we ask people to invest in things,
Starting point is 00:26:03 but the problem is when it comes down to time for us to invest in things, but the problem is, is when it comes down to time for us to invest in something, we kind of choke up. And I say, everything we get inside of our business is always a reflection of what we do behind the scenes. Right, like even for myself, it's like, how do I look at everything in life? Do I look at it as a expenditure or do I look at investment?
Starting point is 00:26:18 We just opened up a new office. I say, okay, this is an investment. But for me, you know, the simplest way is this. I would give people a money breakdown right now, and this is good investment. But for me, you know, the simplest way is this. I would give people a money breakdown right now and this is good for your podcast. Like I think some people feel that just by working harder, they're gonna make more money. And by the way, I'm a workaholic,
Starting point is 00:26:34 Dan, you love working, we work hard, we're always working. However, there's this one guy at your event that came up to me. He asked me, what time do you wake up? This was right before I went on stage at your event. He said, what time do you wake up? I'm like, dude, whenever. Like I don't have this like 5.30, 6.30, 7.30 AM.
Starting point is 00:26:49 Yeah, like I don't have it. And I get it. And maybe he's asked me that because he sees me run on my social media and stuff and I'm into fitness. But I'm like, dude, whenever I wake up, if there's a meeting I have to wake up earlier. And when my body needs to wake up,
Starting point is 00:27:00 six, seven, eight, nine, 10, whatever the case is. He's like, oh, I wake up at 4.30 every morning. And I said, oh shit, wow, how? And he's just like, I'm like, I can't do that, man. I told him, I'm like, that's not my routine. I'm like, but did you expect me to say, I wake up at four and do the cold plunge and stuff? And he's like, no, I just wake up at 4.30
Starting point is 00:27:19 so I can get four hours done on top of everybody else. And I said, huh? I said, okay, dude, I have a question for you. So you're trying to get an extra four hours on me and that's what you think is gonna beat me, right? Because you watch a video of somebody saying they gotta wake up at 2 a.m. Stupid videos online, like entrepreneurs.
Starting point is 00:27:33 I see one entrepreneur that said, I wake up at 2 a.m. And the problem is you have influence, brother. And what you don't know that those words are powerful. Now you're telling everybody to wake up at 2 a.m. But that's not the key to making money inside of life. Now you have all these young generation be like, I gotta wake up at 2 a.m. And they eventually burn out because of these dumb routines and habits. So I said, okay, well let me ask you a question. Why do you wake up at 4 30 a.m.? He said, I want to beat everybody. I said, why do you want to beat everybody? He said, I want to make more money. I said,
Starting point is 00:27:58 why do you want to make money? He said, because I didn't come from money. I said, what? He said, I didn't come from money. I said, can I ask you a question? Where did you, what's your origins? I said, where did your ancestors come from? He said, South America. I said, great. I said, were your ancestors hard workers? He said, yes.
Starting point is 00:28:18 I said, huh, but you said you wanna, why didn't they leave you generational wealth if they were hard workers? So I'm giving them this example now. I said, so you're telling me you want to freaking work harder because you want to make more money, but your family's done the exact same thing. I came from an immigrant family too as well that are Italians. I said, they work hard.
Starting point is 00:28:35 I'm going to work hard. My parents didn't leave me generational wealth, but they all worked hard. So I said, I guess work. And you getting two hours a day, I guess that's not the answer to everything because they worked hard, they didn't leave us fricking generational wealth. And I said at the same time, you might just be that dummy
Starting point is 00:28:51 that thinks you're gonna double shift and you're gonna become a millionaire. That's not the way money works. It's not just off the hardest worker, you get paid the most inside of McDonald's. You could work the hardest inside of McDonald's, the manager still might get paid more than you. And then the other thing is this,
Starting point is 00:29:04 like I believe in this too as well, that you could be the smartest, it also doesn't mean you're the richest too. So you could work hard, but the smartest kid in the class didn't make the most money. So now the question becomes, how do you truly make money inside of life?
Starting point is 00:29:17 If it's not based off of waking up at 4.30 a.m. and getting a two hours, if that's what you're really banking on, you're dumb. And if you think you're gonna be the smartest person, usually that person entrepreneurship, they get cracked because, you know, they're in informational obesity always. They're the smartest person in the room. So who makes the most money inside of life and how is money actually created? Money is created through solving the biggest problems and becoming the most responsible inside of life. The question just becomes, it's not how hard you work, how smart you are. It's
Starting point is 00:29:44 how many problems can you solve throughout the day on a micro level, how many big problems can you solve on a macro level? That's it, it's like, or just how responsible you are for your problems and other people's problems inside of life. Like if you wanna make more money and you're sitting at McDonald's, you don't flip faster,
Starting point is 00:29:58 you don't have a better flip, you'll still get paid to the person left and right of you, you have to have an area of responsibility, even in McDonald's, I'm not even talking about entrepreneurship, where maybe you have to open up the doors and close the cash. Now you upped your responsibility, you up your pay. So in entrepreneurship, in the real world,
Starting point is 00:30:13 you don't get paid how much you work or how smart you are. You get paid off for solving your own problems and other people's problems. The more responsible you are for your problems and other people's problems, the more you get paid inside of life. Most people are on the opposite end where they wake up and they pray and they say, I don't want a problem. And it's stupid.
Starting point is 00:30:28 You should wake up, pray and say, give me three of your best problems. I will solve them and I will get paid more even than the person that works harder than me. So on the charity side, why do you think that people should have some philanthropic or charity component to their life? Whether it doesn't have to be necessarily money, but putting in time, energy, effort, social media,
Starting point is 00:30:46 promoting a charity, finding a charity, why should there be some charity in people's lives? I think one thing can always shift somebody, meaning, you know, even, I know the people right now that maybe have $100, like, well, you know, I just have $100 in my bank account. Well, if you don't give one, you won't give a million when you have 100 million.
Starting point is 00:31:03 That's, we all know that. Like, if you don't give one, and just like Stormi said before, if you don't give one, you won't give a million when you have a hundred million. That's, we all know that. Like if you don't give one and it just like Stormy said before, if you don't even give anything, hold a door open for somebody, you know, that one thing can change somebody's life and perspective, whether it's a compliment or even if it is $5, $20 inside of life, like that person might be on the verge of something horrendous happening. And that $20, that $100 can completely shift somebody, put them in a home, make them think a different thought,
Starting point is 00:31:27 meet them, meet somebody, you know. And the thing I think with charity is what people don't realize is you're giving somebody faith again. You know, like when you donate resources, money, or a compliment, you're giving them faith that that person still has existence. And I think that's what people don't realize.
Starting point is 00:31:48 Most people that have, you know, that are down and out inside of life, they feel like nobody cares about them. And just by giving somebody $20, $100, like you put faith back in that person's life. Whether it's a compliment, you put faith back inside of that somebody's life. And I think compliments are huge too. Whatever you do, like you know like you should just be a walking charity and always give to people without the reciprocation where you feel like the universe owes you back something.
Starting point is 00:32:12 That's it. That's powerful. Yeah. Daniel G, where do people find you on social media where they can check out school, tell us everything. Simple, I just keep it simple. Daniel G, when I met Dan Fleischman like six years back, this is a branding thing, like
Starting point is 00:32:25 just make your shit very easy. Like I changed my name. My name is very hard. My name is Daniel Guarana. And I said, I will never be on show stages. And I don't want it because nobody's ever going to be able to say my name. So one guy comes up to me and he says, your name is Daniel G. I said, shit. I go by the Instagram handle and I change it to Daniel G. So as simple, everything's on Instagram. Like you guys can just go through it. It's free. I try to go live every single day just to help out people and interact with my audience.
Starting point is 00:32:50 So Daniel G on Instagram, they can find everything. So you guys are listening to The Money Mondays. Make sure to check out Daniel G across social media platforms and have discussions with your friends, family, and followers about money. We all grew up thinking it's rude to talk about money. That is ridiculous.
Starting point is 00:33:03 We have to have these discussions. You've gotta talk accounting, taxes, finance and sales. It is powerful to have these discussions with people around you from your past, present and future people you haven't even met yet. Have discussion with them as well because you need to have open communication about money. It's part of your daily life. So check us out across social media. Make sure to like comment, subscribe, share the post, check out Daniel G. And we'll see you guys next Monday.

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