The Offset Podcast - The Offset Podcast EP047: 2026 Goals
Episode Date: January 15, 2026It's our first episode of 2026 and the first episode of season 3! We have a lot planned for the show this year, and we appreciate you, our audience, for being along for the ride. Over the n...ext few months, we'll be dropping some new features for the show, along with some content that we're really excited about - stay tuned! In this installment of The Offset Podcast, we're doing that cliché, but useful exercise of exploring our business, technical, and creative goals for 2026. Some of the specifics we'll discuss in this episode include:How everyone can get better - but doing it is different than just talking about itEvaluating weak spotsImproved planning - pivots, side hustles and weathering industry ups/downsBeing more methodical about sales and marketingBetter client outreachMore efficient project organizationBeing more open to new tools and techniquesLearning more from other coloristsDefeating procrastination Working smarter, not harderBe sure to like it and subscribe to the podcast wherever you found it and be sure to check out our growing library of episodes. If you like the podcast it'd mean the world to us if you'd consider supporting the show by buying us a cup of virtual coffee -https://buymeacoffee.com/theoffsetpodcastSee you in about two weeks for a new episode.
Transcript
Discussion (0)
Hey everyone, welcome back to another episode of The Offset Podcast, and today we're talking about our goals for 2026. Stay tuned.
Support for this episode comes from Flander Scientific.
You can visit them at the Innovation Zone at this year's HPA Tech Retreat, February 15th through 19th, 2026, in Rancho, California.
There, you'll be able to see FSI reference monitors up close and talk monitoring and calibration workflows with the team.
Learn more at flanderscientific.com.
Hey everybody, welcome back to another episode of The Offset Podcast.
I'm one of your host, Robbie Carmen, and with me as always is Joey Danny.
Hey, Joey, how are you doing, buddy?
Hi, everyone.
Joey, we've made it to season three.
This is our first episode of the new year of 2026.
What's season three?
For those of you who are new to the show, we kind of treat every year as a new season,
and we're rolling into season three.
this is episode
gosh, 47, man.
We're getting close
to that magical 50 number
which will hit
which will hit here pretty soon.
But welcome back.
I hope everybody had a great holiday season,
got some time off with
and got to spend some quality time
with friends and family
over the holidays
and you're sliding right into the new year.
And Joey, I thought, you know,
probably, you know,
the first episode of the year,
it's a week or two
after the calendar flipped over to 2026.
maybe we should spend some time talking about kind of that cliche that, you know, that people do around this time of year is kind of talk about their, you know, resolutions, goals, whatever you want to call it, going into the new year. And, you know, I was like, eh, I'm not sure about this idea. But the more that I thought about it, you know what, there is a lot of things that I'm personally, I know you are too. And then together as a team, you know, we're kind of looking to improve on, get better at this year. And so we figured, hey, let's do an episode on that. We have to.
some things to say. And just as a reminder for you guys, if you do have thoughts and things that
you want to share about the show, we have a lot of ways to do that. You can interact with us on
Instagram and Facebook. Just search for the Offset Podcast. You can leave comments there.
Of course, you can watch the show on YouTube so you can check out video portions of the show there
and leave comments. We do our best respond. And of course, we're on all major podcasting platforms,
Spotify, Apple Podcasts, and so on. And you can also head over to The Offsetpodcast.com,
where we have additional show notes.
That's our whole library of shows.
Very easy to browse over there.
You can play them directly on the Offset Podcasts
without going out to another app
or another website as well.
And as a quick reminder,
at the very top of the page
when you visit The Offsetpodcast.com,
there is a submission button.
So if you do have an idea for a topic,
a question, whether it's technical or creative,
you can always hit that up as well.
Now, one little last piece of housekeeping
before we dive into today's episode,
At the end of last year, we put out a viewer slash listener survey.
That survey is still live.
And actually, you can find it right here on the screen.
We got some awesome feedback from you guys in the audience about things that we could be doing better,
things that we're doing well at, in ways to kind of subtly tweak the show.
And I think through 2026, you're going to see us starting to implement and roll out some of those things.
We're not quite prepared to talk about all of them at the moment, but just,
rest sure that your ideas, your thoughts, your input has definitely been well received on our end.
We're going to try to implement as much of it as we possibly can.
We're also excited this year to be bringing on some new sponsors.
It's going to be a great year.
I'm stoked about it.
We have lots of great new content to talk about.
So you can head over and answer the survey that you see on the screen here.
It takes about five, ten minutes, and every little bit will help us and we'll help improve the show.
All right, man, man.
And so let's talk a little bit about goals for the new year.
You know, one of the things that I think about this is that like every year, you know,
it's funny.
Like if you turn on the TV right around this time of year, have you ever noticed it's all like
gym and weight loss commercials and like, you know, get healthy in 2026?
And like, yeah, I mean, that's kind of like, it's a cliche, right?
Every right here around this time of year is like, okay, fresh year, get a start off, you know,
from from scratch with you know getting healthy getting fitter whatever that may mean to you
I'm just struck by this idea that like for a lot of us and around this time of year
it's a lot of talk and that's kind of different than actually doing it you know what I'm saying
yeah and I think you know it's important especially because we're going to talk a lot about
you know obviously everybody has their personal goals but we're going to talk a lot about kind of our goals
related to the business and what we do professionally, both creatively, technically, and even
logistically with the business kind of navigating the whole ever-changing post-production landscape,
right? Because it's always changing. We are at a period in time where our industry is
dramatically, dramatically changing. So we can't really afford to kind of idly speculate about our
goals, we need to actually kind of look at them analytically. And most importantly, I think is we got to
focus on what our weak spots are, right? Because we have got a lot of strengths. And we've, we've talked a lot
about this, kind of being a jack of all trades versus a complete specialist. We always want to get
other little things that we think could help us along our journey in this business. And I think
identifying where we're the weakest and focusing on that as opposed to, you know what, I'm really good
at roto work and tracking and online editing and stuff like that. I'm going to get 10% better at that
this year. That's not really going to effectively have a major change or major improvement or help us
navigate this changing industry any better. But focusing and finding those areas was like, hey,
I'm really weak at this one thing. And it's affecting how I do my business and how I operate my
life. That's what I want to focus on. I think that's much more.
not only actionable because small changes can make a bigger difference, but also it's going to have
much more measurable results than, you know, I'm going to get 5% better at this really isolated skill.
Yeah, and I mean, I think the things that, like, that you're already good at and you're going to
improve upon or try to get better at or focus on, like, that's kind of like a given, right?
Like if you just...
Yeah, that's like autopilot improvement.
Right.
You discovered a new technique last year that you really got into and it was good for you and it
improved your workflow keep on keeping on right like that's like that's great but i also mentioned this
because i think there's a tendency by you know pundins people who do podcasts shows you know write articles
whatever around this time of year to be like to put this out there just because it's kind of like
going through the motions of like hey this is what i'm going to do in 2026 but i want to just be clear
that like these are actually things that are like we're talking about to improve our business and like
actually going to do to implement as real goals uh that we're just sharing with you try to anyway
Well, I tried to anyway, but I'm going to really try hard.
But being optimistic.
I agree with you about the weak spot.
And actually, I want to just give a shout out to our pal Colin Kelly about this.
Because if you haven't checked out the two episodes we did last fall with Colin about, you know, ostensibly it was about education in color.
But Colin is just like a deep dude, right?
He has like some real things.
And he kind of put, I think, I think he put this into focus to it for us, right?
Like I asked him a question about like color science or something obscure about color science.
And he's like, I don't know, man, is that your weak spot?
And like, just the way that he said it was just a really hit home to me that, like, you know, we do spend a lot of time for a lot of reasons, focusing on the things that we're good at, the things that are low-hanging fruit, and seldom really address some and honest with ourselves about what a lot of those weak spots are.
And we kind of just coast by thinking that they're automagically going to improve somehow.
And I think that Colin was right on about some of these things.
So that said, Colin, thanks for the nudge on this.
but let's dive right into it, talk about some of the weak things.
For me, a lot of these things are business-related, not so much, like, color-related.
I mean, I do have some color-related things that we'll get to.
But the first thing for me is acknowledging and not being, not operating with blinders
on to what you said just a minute ago.
Kind of the idea of the industry is changing dramatically.
And I think that, you know, I think we were for a couple years there just,
coasting by and being like, oh, man, you know, it's slow in L.A.
Or it's slow in this market and we're doing great and it's fine.
It's whatever.
And then like-
Jobs are coming in. Jobs are going out.
Status quo.
Right.
And then it's sort of like, I think we were like on a little bit of a delayed timer.
Like to be honest with you, a lot of the pain and agony that people were talking about,
you know, two years ago, two years ago, et cetera, and other markets wasn't really
affecting us at all.
Like we saw a lot of series works.
So had a lot of spot where like, whatever.
And it's like two years later.
it's like, oh, now we're seeing some of that, like, delay.
And I want to be clear.
It's not like, we're not doom and gloom here.
It's more of just like acknowledging the fact that, okay, maybe we put it off and kind
of we're in a little bit of denial about the state of the change of the industry.
Now it's affecting us directly here in our market in the D.C. area.
Like, let's talk about this.
So I think the first thing I'm trying to focus on this year is the idea of like better planning.
And that means, that means a couple things to me.
It means better financial planning.
it means better logistical planning,
but it also means to me like factoring in
alternative revenue streams,
pivots, if you will, side hustles, that kind of thing
and just kind of the things that we can be doing as a business
to weather the ups and downs a little bit, right?
Like, I mean, to a certain degree,
this little podcast that we do is an example of that.
But it also means a lot of things of like,
Like, okay, you know what?
Like, we're pretty good at conceptual workflow ideas.
We're pretty good at coding, pretty good at that kind of stuff.
What could we maybe be doing in that space to, you know, do product creation, workflow creation?
Is any of that kind of thing, can we monetize any of that kind of stuff?
Could we be doing, you know, small group coaching?
Like, there was a million different things in that kind of that container.
And that's kind of the first thing I want to focus on.
So for years, just to be completely transparent with our audience.
you know, like this was my life, the idea of like pivots and side hustles, right?
I was a professional working colorist, but throughout the years, I've written 12 books,
side hustle, writing books.
I did a lot of education stuff with linda.com, LinkedIn learning.
You know, I started with a couple, you know, friends of mine, we started a big, you know,
color education website, you know, and all sorts of things.
And I lost the past couple years, the weak spot, I've lost sight of that kind of stuff.
I think partly out of just like, it's a lot of work, it's a lot of effort.
And now it's like, now I'm like, man, I need those side hustles again, not only to help the business weather the ups and downs, but also personally, I've realized that taking a break from that kind of stuff and those side hustles and those other things that I'm interested in, I just really got to get complacent, you know, just not really challenging myself, not growing in general.
Do you know what I mean?
Yeah.
And I think, you know, we've talked about this just amongst ourselves a lot in that, you know, the entrepreneurial mindset is something that you've always been drastically good at.
You know, you can see an opportunity and kind of jump on it even if you're not 100% prepped on it.
You know, you can kind of get started and get moving and build it as you go.
That's something that I've never really drastically done.
So I'm on board with this too.
I want to I want to try to explore those other.
opportunities and things we can do with our existing skill set that might be out of my comfort
zone a little bit. We've talked about software products. I've talked about software products for
God, the last 20 years of my career. I've written so many custom workflow tools.
And every time, this is for me or a small group of friends to solve a specific problem.
I don't want to get into support. I don't want to get into sales. I don't want to sell software.
I just want to make my own software for my own purposes.
I think I've been too dogmatic about that, and I think there's probably some software aspect that we could get into, and I don't mean this just to, oh, we're going to be the next plug-in doing this to jump on the train.
No, I feel like we could come up with some, a lot of the internal tools we've built could probably be expanded to more general purpose use cases and actually really be an asset to the industry.
So exploring those ideas, I don't know which ones or what are the exact how or why yet,
but just being more open to the idea of, hey, maybe we're going to do some more public-facing products than just color grading.
100%.
And I think that, like, what you just kind of alluded to there is I think a problem that I have to a lesser degree, because I am, admittedly, I'm a dreamer.
And I'm like, ooh, idea, like I dream about it.
I mean, I was giggling to myself when you were kind of explaining that about it.
I was thinking about this, you know, server that I have sitting over here.
That's like a perfect byproduct of what you just said.
Like, I'm like, oh, cool.
I'm going to build this Uber complicated server with, you know, tens of thousands of dollars of equipment that I don't really understand.
But it's just going to come together.
And just for our audience out there, literally have spent the past three weeks in pain and agony with like, you know, unexplainable glitches and whatever.
So it's like, yeah, that's certainly part of the process.
of addressing your weak spots and exploring some of this stuff is like building confidence.
And I think that's one thing.
It's great to hear that you say that because I think that part of this happens to all of us
to a certain degree and it's different for everybody.
But that is you come up with reasons, not you, but one comes up with reasons to go,
yeah, that's a bad idea, right?
And if you spend some time reading books or articles from entrepreneurs who have really
gotten to the top of the pile ultimately.
One of the overriding themes is failure, right?
It is the idea that I tried a hundred different times and a hundred different things
before I found the right one, but all the other ones I struck out on.
And I think that if you realize that the most successful people have failed,
and they have failed a lot in their process.
You know, for me, one of the things that really gets to me, and I'll just be transparent with everybody, is that like, all right, I'll be 47 next month, right?
Like, I'm getting closer to 50.
And, like, honestly, I thought at 50, you know, getting closer to 50, I was just going to be like, you know, sitting on a beach somewhere, relax and like this was whatever.
And part of it is, like, I have a little bit of self-doubt.
Like, I feel like I'm underachieved for, you know, where I am in my career, my age.
But then I've been reading books recently, you know, this entrepreneur didn't hit success until 52.
this one didn't hit success until they were 49, whatever it may be, right?
And so, like, all these excuses that we tell ourselves of, like, that's not a good idea,
that won't work, or this is in the way.
I think that's an underlying part about this for me,
about figuring out what the next side hustle or pivot is,
is like, don't tell myself the stories that are going to stop me from, like,
you're right.
It might ultimately fail.
It might ultimately be a bad idea.
There might not be anything to it, but that shouldn't be a,
a line in the sand
for at least trying, if that makes sense.
Yeah, that makes perfect sense.
Yeah, man, so I'm curious.
What do you got in your pile?
Your first thing here?
The first thing that I was really thinking a lot about
basically over the holidays,
because that's kind of when, you know,
you kind of get out of your shell a little bit
and actually talk to people in life
as opposed to being just day to day in the room.
Right, right.
is I want to get better about client outreach and interacting with our clients.
And I don't mean that in a general sense.
I mean that in a very specific sense because we have said on countless episodes
and in countless places everywhere we go, we always say, this is a people business.
And your interaction with your clients and with your collaborators matters the most.
And that was so easy to walk the walk with that.
When we were all in offices and we were interacting with our clients face to face all the time.
And we've kind of been able to sail on the fact that we both have 20 year long relationships with lots and lots of clients that we've met in person.
We know very well.
They send us jobs.
We do the jobs.
We're very comfortable interacting with them over kind of the new world post-COVID way of we're going to do everything online.
What about the clients that we've gained and acquired and are doing work for?
newly in the past couple of years, kind of COVID era and after.
We have clients, multiple clients that we've done lots and lots of work with.
Never one's met with really well.
We discuss things.
We get on the phone.
We get on Zoom meetings.
We do emails.
Very comfortable working with that are in our region that we've never met in person.
That's an inexcusable bit of customer service on our part, specifically my part, that we need to remedy somehow.
We got to figure out kind of the right way to do it.
But, you know, this demarcation line between clients that I've had very good personal relationships with for the past 20 years and clients that I've met since COVID, the way I've interacted with them interpersonably is drastically different.
Because a lot of these people, I just never, have never even met face to face.
And that's got to change.
Yeah, I agree.
And I also think that you point to something, and this is not a word that I think is very common in our industry.
but my wife works in fundraising,
and it's something that she talks about all the time.
And as you look at big organizations
who are heavy with their customers,
it's the word stewardship, right?
The idea of taking care of
and acknowledging that customer base.
And this kind of parlayes into one of the things
I was gonna talk about,
which is the idea of being more methodical
about sales and marketing.
So let's combine the two, right?
I think that there's part of it is
the stewardship aspect. Like, how are you doing? What's going on? Can we go out to lunch? Can we
catch up? Can we talk about this? Not necessarily like, hey, do you have work for me? That's not
what you're talking about. You're talking about like, hey, you know, we've worked on some projects
before, but we never really like talked about whatever, you know, your interest or things that you do
or whatever, becoming more friendly with them, checking in with them. One great example I have of this.
And if any of anybody else out there, the audience is, you know, a guitarist or a musician,
and you've purchased stuff from sweetwater.com before.
Sweetwater is a huge, huge online music retailer.
They do an unbelievable stewardship job.
Here's why.
Of course, they remember your birthday.
They remember your kid's birthday or whatever.
They send candy out for those events, that kind of stuff.
But they just are so good at being like,
hey, man, like three months ago, you bought this guitar from us.
Like, how's it going?
Do you have any questions about it?
Do you really liking the sound?
Oh, if you like that sound, you might.
might want to consider this kind of thing.
So it's sales, it's, you know, sales and marketing,
but it's presented in a way that is about relationship building.
And like my wife and kids joke all the time because I talk about my Sweetwater sales
engineer, like he's a good buddy of mine, right?
And that's like, that's not me.
That's because he's done such a good job over the years,
curating and stewarding the relationship that I think about my,
sales guy at a large online music retailer as being a friend of mine, right?
And that's kind of what I think you're talking about is like,
how do we build relationships so if the trust is implicit?
And that I think is largely through this idea of stewardship that you're talking about.
Yeah, and not to be disingenuous about it,
I do actually really like our clients and would like to get to know them better.
And having those personal relationships with your clients does give you a better judge as you interact with them.
We've talked about how to deal with client notes.
We've talked about how to have client review sessions, all of these things.
That face-to-face interaction that we're kind of resolving to improve upon this year, that all goes into kind of that overall equation of how do you best interact with your clients for everybody's benefit.
So I definitely want to just, it's that, you know, we talked about weak spots.
The fact that we have clients that we've never met in person is silliness.
I agree.
You know, the ones that are local that we've never met in person.
That's that's utter silliness.
That's a complete weak spot.
It's not a difficult solve.
Yeah.
And there's a technical part about this too, which is my next thing about being methodical about sales and marketing.
You know, we've spent in the past couple years,
We spent a considerable amount of time building our tracking ecosystem for project tracking and that kind of thing.
And to a certain degree, we've done like a light job on kind of the CRM, the customer relationship management part about that.
We haven't really dove into like some full featured CRM platforms.
Like you might have, if we might have mentioned that we use Monday.com quite a bit for our project tracking and that kind of stuff.
And that has some CRM features.
But that's one of the things that I want to be doing too
is that like be more methodical
and tracking about the sales and market
like okay, when was the last time that you reached out
to this person? What was the nature
of what you talked about? Did they have
any projects on the horizon? Ask
about those projects, right?
Because the more like can, like
I have found everybody's had that situation
where you get a generic like sales email
from somebody be like, oh, if there's anything
we can help you out with, just let us know.
We're here to help. Like, but if you can write
a customer and go, hey,
How was Mikey's 10th birthday?
Do you guys have a good time last week?
Cool.
You know, and like, I mean, I'm just, you know, making things up.
But like the more specific, the more personal you can be,
the more accurate you can be in the information.
And that's hard to remember as your customer base gets big, bigger.
So one of the things that I really want to work on is fleshing out that CRM part of our tracking
to really know more at a glance, more things about customers,
where the last time we touched base with them,
what we touched base about, what they had in the pipeline, all of those kind of things,
so we can get better at targeted stuff.
And that's kind of the last part about this for me is being, you know, we go into every year
going, hey, you know what we're going to do this year, we're going to send out, I don't
know, quarterly emails, you know, we're going to do these happy hours or whatever it may be.
And then like middle, middle of the year after the first quarter or whatever, you kind of lose
track of it.
And I just think that's partly because it's an easy thing to lose track of.
But if we have a system in place that's going to, you know, kind of bark at us every once in a while,
hey, Rob, it's been four months since you last work with this client.
You might want to just reach out to them and say, hey, and if I can automate that,
if I can get methodical about that process and I can use the tools that we have to help remind me to do these things,
I think ultimately it pays dividends.
And it's not, you know, and a lot of those clients, it's going to be a long game, right?
Like you might touch base to them every quarter and they go, I don't have anything right now,
but like, but you're putting yourself back to the top of the deck of cards with,
in their memory, right?
They go, oh, yeah, you know what?
They might not work with you at that given moment,
but because your name, just, you know, your company
or you personally just came to the top of their email box,
they might go, you know what,
I have a colleague or I have a friend that's doing a film or a doc.
I should recommend them to rock.
I forgot about Rob and Joey and DC Color doing their work, whatever.
Like, you know what I'm saying?
Like, so those kind of things,
those soft touchstones you make with people
might not pay dividends with the person
you're actually reaching out to,
but it's a network, right?
It's a relationship business.
It's a people business.
You never know how that spider's out.
Exactly.
And, you know, we also, you know, as we were doing some kind of end of the year marketing stuff, we found, oh, we've got some out-of-date email addresses for some people.
Because guess what?
They've gone on to new jobs.
That's the exact time where you want to have a better interpersonal relationship with them because then they can talk about their contacts at their new job.
you know, and everybody's, everybody kind of wins when that network expands.
I mean, dude, case, case in point.
Case and point.
You had some former colleagues that you had known pretty well over, you know,
over a course of a couple years.
And literally one of them found us.
And that snowballed already into two or three jobs from that same new client because
your old pal is at this new opportunity.
And now they're starting to pass work down to us.
Yeah.
And it's great for them too because then they can do what we like to think is really,
premium looking work. Right. Right. Exactly. Exactly. Now, let me ask you this. I want to get into some of the kind of more
creative color post-production technical things because we've alluded to a lot of the business goals.
What about technical things? Is there anything on your list that you're like, hey, we could really get
better at XYZ technically? Absolutely. And for me, the biggest thing that again, looking for my weak spots,
the biggest weak spot I have on the technical workflow side,
I think is project organization.
And people are going to say, like, wait a minute,
no, you're always like adamant about organizing everything.
You're crazy. What are you talking about?
You know, we've talked on the podcast and we've executed ourselves.
We have very specific naming structures, folder structures for everything that goes on our
NASS and our storage, the way we archive things.
Like you said, everything goes into Monday and is tracked.
But that's all well and good.
when the rubber hits the road
and I actually start bringing stuff
into resolve
more times than not
that's what I gotta get ready
I gotta get to work here
I'm just throwing crap in one big bin
full of files
I've got like a miscellaneous
and a miscellaneous two
and a miscellaneous three folder
I've got like
temp folders that make no sense
I've got 17 different sequences
that are old and out of date
like I want to apply
the organization that we've kind of forcibly
applied to our storage and our non-inside resolve workflow and actually make my resolve projects
make some damn sense. And it's one of those things that I've always kind of sometimes I start out
really good, right? Like especially on big series is where I know it's going to be like dividends
to be very, very organized. I'll start off really organized, but then it starts to get
hectic and I just start bringing stuff into the fixes folder. Everything's a fix, right? Great.
Or if I think it's going to be a, this is the worst.
This is the worst time that this happens is, oh, we got a quick spot for someone.
I'm going to drop the spot in.
I'm going to make a timeline.
I'm going to export it.
Clients going to love it.
We're all going to be happy.
Guess what?
That one spot job turns into a two week long series of 50 spots and a long form social piece
and all this and all that.
And I started out thinking this was a quick, easy project.
I don't need to be organized.
That's the mistake.
And that's what I got to stop doing.
is so I think it's going to be a quick easy project get the bins organized get the names
organized and just take that five minutes or even like 30 seconds when you're bringing in a last
minute fix or a patch from the client or something to put it in the right bin and name it nicely
and make everything makes sense because so this you know me two days from now that's a lot
more stress than me now is going to be real happy that me now took the time.
It's music to my ears and I do a little bit of the same sometimes.
I might be like a half a step better than you at the internal stuff, but like it is always
funny to me that you are so adamant about the outside of resolve organization and file names
and whatever and then inside resolve sometimes I was like, what?
I will say that I will say that it's something that I think everybody can get better at on, right?
you know,
name the standardized for naming sequences,
bins,
et cetera.
One thing that's helped me,
the thing you said about patches and fixes,
I do think one thing that I would suggest to everybody is,
and it's a really easy system to do,
if you have that fixes folder or patches folder,
whatever you call it,
you know,
like things happen to the product,
you know,
course the project.
Every time you go to download something,
just put it in a new dated folder for the day,
right?
So like,
at least that way,
you're like,
okay,
I have a one to,
when did I get these from the client?
When did it come from?
Like,
that kind of stuff.
There's a lot of small,
things to do there. But the thing that I, along the same lines that I want to get better at in
terms of project organization, right now I feel like I have a very robust or we have a very
robust media infrastructure system moving from near line, I mean, online to near line to
backup storage, eventually off to LTO, labeling the LTO tapes. You know the one thing that always
gets, that's always a pain in the ass in those, you know, a couple times a year you have to resource
something and fix something is where is the project file right where is the last like so one of the
things that I want to get better to doing this year for sure is that when a project is done it's wrapped
it's going through our our life cycle of data storage is figure out in more automated way
to get that project file out of the resolved database but here's the big the other thing too
is that somehow I want to be able to tag it with metadata
that tells me some descriptive information about that project other than the, like, the basic technical stuff, frame rate, frame rate, or whatever.
I'm talking about like, okay, well, what version of this plugin was used, right?
What version of, you know, like, real easy, what timeline in here was the final timeline that all outputs were made from?
And I have some ideas in that regard, how to keep track of that stuff.
But, like, that's one thing that I think we definitely could work on fleshing out a little bit more is how do we get better at the,
the soft metadata about project files
and making sure that the correct version of the project file
makes it through the data lifecycle of that project when it's done
because I'm telling you, it's always a pain in the ass to go,
what database was that in?
Was it this one, that one?
We need to get better at that for sure.
Support for this episode comes from Flander Scientific
and the XMP 270 and XMP 310,
the accessible, lightweight, and versatile monitors
helping to bring HDR monitoring on set
while also being very well suited
to post-production work.
Learn more at flanderscientific.com.
Staying with the actual work,
resolve, color grading,
what other kind of color grading ecosystem goals
do you have for this year?
You know, I'm admittedly somebody
who gets stuck in my ways
and puts blinders on,
and I've had the tendency to be like, oh, that's just what all the kids are doing these days and kind of ignore it, right?
And like, I think that that attitude has not served me well.
Like, I feel, and as we talked about, we talked about Cullen at the beginning of this episode.
You know, one of the things I, I'm a member of Cullen's community, and I look at these, and I'm not calling them kids, but to me, they're kind of kids.
You know, kids, you know, people were like 20-ish, you know, new to the, new to the scene.
their approach to color is just so different than mine.
And I look at it, I think I've looked at it for the longest time as like overly complicated.
And there's clearly parts of it that are like, dude, you're just making your life 400 times more complicated.
But I'll give you a case and point.
I was talking to somebody last week or the week before.
And they had pulled up something that I had said in one of these communities where I said something to paraphrase,
oh, I'm not the biggest fan of linear gain for balancing.
And they said, like, you know, months later or years later,
I found this, why is this?
Why are you not a fan?
And I was thinking long and hard about it.
Like, why am I not a fan of linear gain?
And all I could come up with was,
oh, that's one of those newfangled things that all the people are talking about.
And I just ignored it.
Not from like a real, like a real technical reason,
but I just ignored it out of hand.
And then I started thinking about all the things
that are like that. The 3D Warper, like, haven't even touched it really since the first week
it came out because I was like, ah, whatever, that seems stupid. I'm just going to go back to
using secondary curves for everything, right? And so I think I've been dismissive a lot of times
of new tools and new workflows that I need to, and we've said this on our show, spend some time
to experiment, figure out what you like and don't like, see how you can, and I've, I've ignored that
part of the process. So in 2026, one of the things, not just
I'm not going to just integrate things just because, but I am going to spend more deliberate time
looking at these things to see if they fit in the workflow and not dismissing them out of hand
as, oh, that's just something the cool kids are doing. And actually, and actually try it out. And actually
this past weekend, I revisited linear gain and I'm like, you know what? I should totally add
a node to my tree as another way, like, you know, because we've got into those situations like
Lyft Gamma Gaines not working.
Offset might not be working, whatever.
Like, okay, it's just another way to attack the same problem.
Put it in the tree.
It's already set up to work, you know, work that way and give it a shot.
And I actually was like, oh, this is kind of cool.
Like this work, I can see why this works.
So I'm just going to be more open to those things, if that makes sense.
Yeah, and I think we kind of, in the name of workflow efficiency,
we get really good at streamlining, which does kind of stop us from trying new things.
Case in point, you know, we've talked at length about how much we both love using a preset fixed node structure for every project, right?
Still love that workflow.
But you get into a point where you start to work around problems in that node structure or in your old way of working from two years ago when you built this template that now you're doing the same workaround for every project instead of integrating in something new that's better.
So late last year, actually, I did a complete deep dive full rebuild of my node structure that was drastically different than how it's been in the past.
And hopefully I can use that because now it's a little bit more open and changeable, if you will.
Now we can use that to kind of try out new tools and integrate new tools.
I'm just saying, you know, it's one of those things where we got a balance between, okay, we got to get the job done and we got to get the job done quickly and efficiently and high quality.
quality and we got to learn these new tools to figure out what types of projects, what types of work they help with.
You know, we don't want to let efficiency be the enemy of learning and trying new things.
And that's the weak spot for, I think, both of us is we get into a rhythm of getting the work done that we do dismiss newer techniques, newer tools sometimes a little too quickly.
And then it becomes the default.
Oh, I dismissed this last time.
It's not even going to come up when I think of this next project when it could be the perfect thing for that project.
I 100% agree with that
And I think that it's also one of those things
Where like you know I'm not saying that you just because something's cool and you know
Popular that you have to go to it like I'll give me an example end of last year I did similar
Kind of revisiting the tree and I really tried to get the idea of
Grading layers and resolve to be like because I was like oh that seems cool
That would really work for me and as I dove into it. I was like okay I gave this a try
This is not for me right so it's not like there's no there's no commitment
to a certain tool, like, but just to try it out and be open to it.
And I think the difference to me is like, there's a difference between like conceptually
trying something out when you have some downtime and working on it and then trying something
out in the context of an actual job.
And it's the latter that I think that we should spend more time of doing, like, did this
work for a job and figure it out there?
Now, I have one more last related thing that goes to that new techniques and tools thing
and then I'll let you wrap up with your last couple of things here.
I think that in general, the colorist world ecosystem is a little,
like people are protective about their flow and their approach.
And I think that, you know, throughout my career,
I've tried to buck that by being open about tools and techniques,
you know, sort of the dark arts, if you will,
that people for years told me,
hey, you teach somebody this, they're going to steal your job or whatever.
but I think that in general, I want to try to learn more from other colorists.
I think that we spend a lot of time isolated by ourselves in dark rooms with the same kinds of clients or whatever.
And I mean this.
I want to learn more from other clients, not just technically, but I want to learn about room management, client, all aspects of what we do.
Because you'll be surprised that when you talk to somebody for a few minutes, how the similarities pop up, but then the, like, they might be doing something that's,
very similar to what you're doing, but they have a slightly different view or a slightly different
take on that. I'll give you a case and point. I was talking to a colorist friend of ours that were in a
community with, and I was describing a problem that I was having with saturation, shot to shot
saturation, and that the saturation was like, you know, kind of too electric, right? And he was like,
got it.
And we talked briefly about,
you know,
subtractive saturation
and all this kind of stuff.
And then he was like,
you know,
I find myself in these situations
all the time reaching for color boost.
And I'm like,
color boost.
And it goes to my first thing I said.
I love color boost.
I know,
but I had dismissed color boost
as like one of those things
that like,
eh,
whatever.
I get what it does technically,
but it's not for me.
And then I was like talking to him.
I was like,
oh,
yeah.
Color Boost solves this
exact problem.
It's like a vibrancy control.
And he's like, yeah, yeah, yeah.
And it's just like through that interaction with other colors and learning their approach,
you can rediscover things.
You can discover new tools.
And so I do want to spend a lot more time in 2026 just in those casual conversations,
uh, asking more, how do you do this?
Rather than saying to people, this is how I do it, learning more like asking those
probing questions.
Here's a situation.
How do you do it?
because chances are it's something that's going to be new or slightly different to you and it can benefit you for sure.
Yeah, absolutely.
Now, not exactly a resolve related, but I definitely think business related, but also kind of life related.
One of the big, again, back to the weak spots, this is, I was thinking when we were talking about this episode, I was sitting here thinking like, okay, we're going to, we're going to face our own weak spots.
What are my big ones?
This one's a big one.
And it sounds weird because in general, I'm not about.
it, but procrastination. I got to get better about procrastination and not doing it. But I mean by
that is not for like big important stuff, right? Big important stuff. I jump on immediately. I work
late. I start early. I get excited. I know this needs to get done. I know this is a big deal.
It's important. It becomes my immediate priority. Lower priority things find a way of becoming
tomorrow problems a little more often than they should. And then once it becomes,
a tomorrow problem, it becomes a, oh, I kind of forgot about this problem. I need a reminder
about it problem. And then every so often, that cascades into, I forgot about something that started
off small and now is big because I forgot about it for way too long. I think that's awesome,
that you're thinking about this. Because it partly goes back to kind of how my brain works, right?
I do hyper focus on things. And especially if something is occupying most of my, like if we've got a
major job happening and I know I need to be laser focused on it. I'm on that and I'm doing it.
It's not getting procrastinated. But if I've got like a slower day and I've got like four little
things that would make my life easier to get done, that's when I kick them down the road.
And I just have a slow day. And it's like, this is the time when I shouldn't be doing that,
right? Things are pretty chill right now. Let's knock things off the to do list one by one.
And what I want to do specifically to address this is I want to become better about keeping a roll.
I haven't figured out how I'm going to do it yet because there's a million tools.
There's a million methods.
I've never kept a up-to-date rolling to-do list of like literally just like pay this bill, do this email, whatever.
It all stays in my head.
And that's when it starts to get once things get busy, the lower priority stuff gets kicked down the road and kick down the road and kick down the road.
I want to figure out a good to-do organization method, whether that's in our...
We've tried it in Monday, and I don't think it worked really well.
In Monday, I was never loving that because it didn't fit into the rest of my life, because, you know, these procrastination things, sometimes they are like life things that could interrupt a session later if I forgot about it.
Or sometimes it's the opposite.
Sometimes it's, I kicked a work thing down the road and now I have a life thing come up and it's a conflict.
because it was, I kind of put it out of mind while I was focusing on something else.
So getting a good unified work and life to do organizational system is something that I think
would make my efficiency a thousand times, not a thousand, a lot better.
You know, it's definitely one of those major weak points.
It's really actually satisfying to hear you say this, not because I am, well,
I'm not trying to say that like, yeah, Joey, finally, you welcome to this.
but like also because I've had some of the same realizations myself,
but have been a little embarrassed to acknowledge them
because like I for years have prided myself on like that juggling.
Like I can, I have it all on my head.
Yeah, we're both really good at it.
That's the problem.
We're really good at it until the one time a month or every two months or whatever
that it knocks us in the face.
And it's funny because I have these discussions with my wife all the time
who is all about.
list and i want to be specific about something she's not even just about lists like it has to be
like a paper like on a sheet of paper written down list and she like puts it you know folds it up
carries it with her puts it in her bag or whatever like whatever like i think there's different
systems and i think one of the dangers of this kind of thinking is that you get more wrapped up in
the system than actually acknowledging what the problem is and like you spend too much time auditioning
oh am i going to do it with this tool or this platform or this like
That's missing the point.
I think that as something as simple, like simplicity is often better.
And, you know, for example, it might be something as using like sticky notes on the Mac desktop, really, I don't know, whatever.
It doesn't really matter.
But I am starting to realize that the people who are really good and efficient and productive do this better than other people who might be just as smart, might as just as good.
but they're tracking things all the time about where things are.
I'm on 100% agreement of this.
I need to start making better lists.
I need to start using calendaring much, much better to understand overflows.
But I also need to get better at, like, I was sitting on the couch last night talking, talking to my spouse about, I don't know how it came up, but we were talking about the idea of like Gant charts and like, you know, those kind of like higher level kind of visualizations of calendaring and.
project management.
And I started being like, you know, some of these tools were exactly what I need.
I need like something that's like, okay, well, like in the case of like a Gant chart, right?
Like, okay, I need to see like this is the duration of the thing, but this is also how it overlaps
with other things, right?
And like I need ways of better visualizing that.
But more to the point is, I just need better management because when it's on a list,
I go, okay, done.
And it reduces your mental overload about how.
having to keep up with all those things.
And like, I don't know if you feel the same way.
But when you don't write it down and you don't have a list about this,
whatever the method is, that builds anxiety.
It feels bigger.
And the weird thing is the feedback loop of as that back of your mind to do list gets bigger,
the amount you want to put it off gets bigger too.
Totally.
And it just you, there's something.
I'm looking at my assist station desk over there.
I got a speeding ticket I need to pay.
and a check I need a deposit that have been sitting there for a week.
Right.
Totally.
We'll pay the speeding ticket because they'll get mad at you about that.
But yeah, exactly.
I mean, I think that it's not a very hard thing to do.
Like, as you think about it, just blast up.
And actually, this is, to prove the point that different things work for different people,
I have actually started, like, just in the past two weeks, started to do this, like, in a digital sense with, like, like, an assistant, like, whether that's Alexa or Google or whatever, right?
Like, add this, hey, you know, hey, you know, whatever, a digital assistant, add this to my task list, right?
And the beauty about that for me is that I'm not a real big writer down kind of person, writing down kind of list kind of person.
But as I think of something, just to shout out this little box, hey, remember this for me and remind me in a week if I haven't done it, whatever the system is, I'm on board for this, man.
It's good stuff.
Yeah.
So let me wrap all of these things up in one final concept that I think.
Again, as we were kind of discussing this, we both kind of got on our list, which is overall working smarter, not harder, which is something we've talked about at great length.
But to apply to the stuff we've talked about just today, yeah, coming up with a good way of managing to do's, coming up with for project organization, one of my big things.
I want to, and we've talked about this a little bit, but I want to integrate in Monday to that and the resolve API.
I want to do some scripting to where we press a button in our project management,
and it might import a resolve template I've already built that has the organization already built.
Because I feel like that's why when we organize folders, we do so good, because that's already pre-built.
If the folder's already there, you're apt to use it, and you're apt to put things in the right place.
Whereas with a resolve project, we're just starting fresh, and if I'm in a rush, I'm just going to get disorganized.
So I want to figure out a way to automate the resolve side so it feels.
forces me to be organized from the start, even on the small projects.
Same thing with client outreach and some of the other stuff we've talked about.
There's a million different ways I feel like we can integrate technology and
integrate the workflows that we have and kind of the scripting and the
automation and stuff like that and make it. So we are working smarter, not harder at these
goals, but we got to be careful not to, just like you said with the to-do list,
make it about the actual work, not the system.
because I will get into a situation where I will build the most complicated system and it'll be like,
this is awesome. Look at how cool it is. It's got all these nodes and all this code I wrote.
And then we throw one like out of bound variable from a new project into it and the whole thing comes collapsing down because it wasn't expecting that.
It's got to be resilient enough that we use it regularly and that it fits with our projects and it doesn't get in our way.
And it's also more like when you go down those paths as you ultimately will because every,
Everybody's guilty of that over-engineering things sometimes, is acknowledging that, oh, we could actually strip a lot of this out because a lot of this is fluff and acknowledging that you went too far and you became a little bit of the slave to the system, right?
Like, the notes are a great example.
You know, I sink it everywhere and it's voice activated and I get reminder.
Like, all, you know, what would have worked just as well?
A sticky note writing down like these are the four things I have to do today.
Like, I mean, you know what I'm saying?
Like, so there's levels of that to how it works.
And I'm in general agreement of this kind of stuff.
And I also, I think that I want to try to do things that have, like, work smarter, yes, not harder, yes.
But the smarter part to me is also acknowledging things that we can insert.
In other words, I'm trying to say we don't have to create everything ourselves, right?
There might be other tools out there that, hey, somebody.
did this, we can adopt this to what we do. Because a lot of it, to be honest with you, between you and I
and our little business, we operate on a lot of pride in that sense that like, it's not worth
doing unless we do it the way that we want to do it and it's custom and whatever. And that
leads us to procrastination. We didn't do something that was relatively low-hanging fruit because
we were so prideful in the fact that we have to create a custom blah, blah, blah, blah, blah,
to do it that we totally ignore that somebody sells a product for five bucks that we could have bought that does this exact same thing, you know?
Guilty.
Right, exactly.
So good stuff.
Hey, so do us a favor.
If you have some goals of your own for 2026, share them wherever you find this, whether that be in YouTube, Instagram, Facebook, wherever.
We'd love to hear what you got going on with your 2026.
You can also head over to the offset podcast.com where you can check out our whole library of existing shows.
there's also a submit button there.
Also, if you wouldn't mind, our audience survey is still open.
You can find that link right here at the bottom of the screen.
The audience survey is going to help us sort of guide the future of the Offset Podcast.
For those of you have already participated, thank you so much.
It's been really, really good information.
And then a final reminder, if you do like to show and you want to support us,
you can head over and buy us a cup of virtual coffee right here at this link.
This is just another way of supporting our audience,
or having our audience help support the show.
And actually one of the things that we're doing for 2026, not ready to really talk about it in depth yet, but we are going to have some special features for those who support the show in that way as well.
So really good stuff, Joey.
I'm excited about 2026.
It's, you know, it's a time of turmoil and craziness in the world and our industry and everything.
And it's hard not to be stressed sometimes.
But I think that if you go about breaking it down, being methodical about your thinking, looking at those weak spots,
you know, it's going to be easier to ride that stuff out as well.
So good stuff.
So for the Offset Podcast, I am Robbie Carmen.
And I'm Joey Deanna.
Thanks for listening.
