The Opinions - ‘African American’ Is Awkward. It’s Time to Use ‘Black.’
Episode Date: July 29, 2025The linguist John McWhorter on how language around racial identity is evolving.Trump urged the Washington Commanders to revert to their former name. They dropped “Redskins” in 2020 following years... of pressure. In this episode of The Opinions, linguist John McWhorter joins David Leonhardt, the editorial director of New York Times Opinion, to discuss the politics of language and how we talk about race.Thoughts? Email us at theopinions@nytimes.com. Hosted by Simplecast, an AdsWizz company. See pcm.adswizz.com for information about our collection and use of personal data for advertising.
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This is The Opinions, a show that brings you a mix of voices from New York Times Opinion.
You've heard the news. Here's what to make of it.
I'm David Leonhard, an editorial director in New York Times Opinion,
and every week I'm having conversations to shape the views of our editorial board.
My colleague John McWhorter wrote a fascinating recent column,
arguing that it's time to retire the term African-American and return to using black,
loudly and proudly, as John put it.
I kept thinking about that article after I read it
because it reminded me of so many other debates
we have about the politics of language,
especially involving questions of identity.
A lot of people are asking, well, which term should I use
Latinx, Latinx, Latino?
The folks who are the most mad about Latinx,
which was a term that was created to be more inclusive of gender,
are straight people, and I'm like, full of this even about you.
Are you Asian or Korean?
Brough, that's like asking me if I'm a vegetable or a broccoli.
Irish-American, like no white.
You don't have to say that.
Nobody White has to say anything like that.
John, in addition to writing for Times opinion,
is an associate professor of linguistics at Columbia University,
and he spent years mulling over many of these questions.
So I asked him to come on the show this week
and talk through a list of hot-button linguistic issues.
John, welcome to the opinions.
Happy to be here, David. Thank you.
You write so much about identity and language and politics.
How did you get interested in that intersection?
You know, David, to tell the truth, the kind of linguistics work I do as an academic is
pointy-headed stuff about how languages all over the world change and what happens when they
come together, the kinds of things that I don't usually write about, for example, in the Times.
The reason I write about language and identity is because those are the language issues
in society that people are most interested in.
And frankly, very few people are going to care about my work on the indigenous languages
of the island of Flores.
What they're going to be more interested in is things like Latinx.
And so, therefore, I become interested in them too
and just try to give a sense of how somebody
who's trained in linguistics and lives in a society
might approach issues like those.
That makes a lot of sense.
So you're basically meeting the readers where they are.
So let's dive into one of these areas.
Can you summarize, for me,
the background and the history of the debate
between African American and black?
Well, in 1988, when the Reverend Jesse Jackson had a massive influence on the black community, he basically declared that we need to start calling ourselves African Americans rather than black because black was too crude in general to capture all the different shades that we are.
And I think the idea also was that to add the African part was to give a note of pride, a note of heritage.
And so it happened very quickly if you were, you know, alive and mature at the time. It was as if all of a sudden one week you were supposed to say African-American rather than black. And, you know, I never much liked it. I didn't rail against it, but it never felt right to me because I'm black. I'm a black American. But to me, the African connection is too long ago. It's too abstract. It didn't feel right. Italian-American is one thing. You know, your mother, your grandmother speaks Sicilian and you're eating Italian food and you have a certain
way of talking. There's a whole culture. I felt black American culture is not African in that way.
It's black American. But time has gone by. And the problem is that the term African American has
become so awkward that it was time to start asking some questions. Because back in 1988,
there weren't nearly as many immigrants from Africa in the United States as now. That number has
truly skyrocketed. And so it's at the point where, well, what about the African Americans who are like
Italian Americans where Africa is just a generation or two away. You speak one of the languages or you
halfway speak it. In other words, you are an African American person. Is that person really the same
thing as Eddie Murphy or me? To me, the best argument for African American is that it is similar
to the case for both Latino and Asian American, in that, of course, Latinos and Asian Americans
are large, very diverse groups. And so any term that try to
to encompass all of them, flattens a lot of diversity, much as African-American does. But most,
the vast majority of black Americans, do have African ancestry and their family, even if it comes
through the Caribbean. And so in a way, there's an apples-to-apples quality of African-American
to Asian-American and Latino, which are terms we use comfortably. Why do you find that idea
unpersuasive. Because for one thing, personally, I feel, Africa in our case is just too far away.
And so, for example, to my knowledge, my African ancestry would be about in the 1840s, and that's at the
very latest. And so I don't feel terribly African. And that's not just because I'm kind of a
starchy white-sounding college professor. This is the thing. A great many black people have never
particularly liked African American. And so if there's a significant number of Asian Americans
who start to feel that what is Asian, especially when you deal with South Asian, or I've known
Southeast Asians who really don't feel comfortable being grouped with Chinese, Korean, and Japanese
Americans, well, then I think there's something to that as well. These labels can be crude. But with the
African-American one, a lot of my feeling is that even within the black community, there has
often been a sense that it was not appropriate to who we actually are here in the present tense.
Yeah, and I think that's a theme that we're going to hit on a few times in here, which is
that when we're using words to describe a group of people, we owe some deference to the
preferences of that group of people.
Mm-hmm, definitely.
Let me make a prediction and then let you react to it.
I think you're going to win this argument.
I don't mean you personally.
But if you asked me to predict 10 or 20 years from now, I would guess that black will be the dominant term and African American will be less common than it is today.
Black is just simpler in addition to all the arguments that you've just laid out.
Do you share my prediction?
Actually, David, I do think, yeah, I don't think it's me that's going to win.
I think that the general sense of African American as the right term to use.
I think that that's going to fall away.
And, you know, I think there's something as easy to forget now, unless you are at this point elderly.
I caught just the tail end of it.
African American had been tried before.
There was a mini fashion in the late 60s and early 70s of saying Afro-American.
Never caught on because it didn't feel right.
And I don't think African-American has really been much different, except that there was more media by 1988 than there had been in 1972.
So, yeah, I can feel something falling away.
And despite my reputation as being a quote unquote contrarian, part of why I wrote that article about African Americans, because I could feel that there's a current going on. I didn't write it to stir up the pot. I wrote it to report on what's going on in the pot without it being stirred.
So you mentioned that the change from black to African American happened very quickly. I remember it. I was in high school at the time. And another change that recently happened very quickly involved capitalization. In 20,
after the murder of George Floyd, a whole bunch of institutions in American society switched to capitalizing black, including the Wall Street Journal, the Associated Press, our own New York Times. But all those institutions I just mentioned do not capitalize white. So they now capitalize black, Latino, and Asian American, but not white. And I read a fascinating article by the philosopher Kwame Anthony Apia in which he argued for a different approach.
And he argued for capitalizing both black and white.
He pointed out that both blackness and whiteness are social constructs.
And as he wrote in the Atlantic, without the theory and practice of racism, there are neither blacks nor whites.
So, John, where do you stand on the capitalization question?
You know, David, it's interesting.
You have to change your mind sometimes.
And it can be hard and I don't like it.
But the truth is, when the capitalization started, I found it.
trivial, and I did not follow it myself. I didn't find it offensive, but I even wrote a piece
in The Times about how I think that we have bigger fish to fry than whether or not we're going to
capitalize something. But it's funny how this has happened. Writing for the Times, I'm writing
for an organ where the house style is to capitalize, and it is unseemly of a writer, my editor
very justly informed me, to keep on submitting copy with the lowercase that then the editor has to
make uppercase. And so you know what, damn it, I've gotten into the habit of using the capital
letter and I must admit that I'm now doing it when I write other things too. And, you know, I don't
mind it. It feels right. In 2020, to me, it felt forced as frankly an awful lot of things that
happened. In 2020, felt forced to me and made me angry, different topic. But with this, I'm beginning
to think, yeah, we're talking about people. And if we're going to avoid the idea that we're just
talking about some damn color. Yeah, capital B. And then the idea five years ago was don't
capitalize white, because that's what many white nationalists do. But, you know, Apia in that article
makes a very good point. I'm all the way with it, which is that if all of the rest of us start
using the capital W, then that negates the white nationalist doing it. It takes away the distinction
that they're trying to make, and they're going to have to come up with some other way of being
obnoxious. So, yeah, I would go with capital B, capital W, and
I would never have imagined myself saying this five years ago,
but sometimes you have to go with the times.
Apia didn't specifically say this in his article,
but he made me think about the notion,
which is there is a way in which the current convention
of capitalizing everything but white treats white almost as normal
and to use a phrase that has become popular,
others, everyone who is not white.
And that makes me a little bit uncomfortable.
comfortable. I would completely agree. If you're going to have a black person, then to have just
lowercase white implies that blackness is a departure from the norm, whereas really to the extent
that we're going to have these inconvenient but frankly necessary labels for the races, why don't
we capitalize them all? And so we acknowledge all of them as unfortunate but indispensable
artifices.
Well, if we're going to talk about uncomfortable
linguistic subjects, we have to talk about Latin X,
which has had sort of a little boomlet of becoming a
symbol of how parts of the progressive left,
particularly the academic elite progressive left,
has become out of touch with parts of America.
So at this point, I have to turn it over to Senator Ruben Gallego,
the first term senator from Arizona.
Here we're going to play a clip of him on real
time with Bill Maher. I've quoted you on this show a number of times because you've been talking about
this term Latinx, which I don't know what it sounds like. It's something that white liberals made up,
right? It's something that's used largely by white liberals and small amount of Latinos, but largely
is to satisfy white liberals. And you said, stop doing this because we have polling on it and like an
extraordinary number, sometimes up to 99% of Latinos either don't know it or when they
hear it don't like it.
Or if I didn't, but, yeah.
Right.
So how did we end up with the phrase Latin X, John, and how do you think about it?
That is a very 2010s, teens thing.
I remember first hearing it at Columbia from students around the year would have been 2014 when I first heard it.
And I thought, okay, it's clever.
It avoids, you know, the gender binary.
But the simple truth is, it's been a long time now.
and very few actual Latinos are ever going to embrace the term, partly because X is awkward.
It's not very aesthetically pleasing, given that, you know, Spanish words so often end in vowels,
which the human ear likes.
And then more to the point, there are an awful lot of Latinos who don't want to get rid of the gender binary.
That is, however you feel about it, generally a minority opinion among human beings.
So that means that it's highly imposed.
but I'm not angry about Latinx the way many people are because, you know, I live in a very
Latino neighborhood in New York and I hear Spanish daily. I have never heard a single person
ever use it. What Latinx is is academic and activist jargon. They're academics, including
Latino ones, not just white liberal ones, but, you know, most humanities and social science academics.
And then activists and artists, they like that term. And as far as I'm concerned, there's
nothing wrong with them liking it. But there is no way that that term is going to be
embraced by people beyond that rarefied realm to the extent that anybody makes anyone feel bad
about not saying Latinx. That would be inappropriate. There are times when you have to stop telling
people what to say, and that's one of them. That reminds me of what Senator Gallego has said
about this at more length, which is, he said, look, if someone wants to be called Latinx themselves
and I know that, I will call them Latinx because I'm not a jerk. I think he may
have even used a saltier term than jerk. But I'm not going to use it myself. And I actually think
it offends many, many more Latinos and Latinas than the phrase Latinx helps with. And so to me,
there is a larger point here that's important because I think one of the things you sometimes
hear people say is this is a manufactured issue. Republicans are using it to distract from all
of the bad things that Donald Trump is doing, and regular listeners will know, I think Donald Trump is
doing many bad things. But I don't think it's just a distraction because, first of all, it does offend
some number of people. And second of all, it is a symbol of something larger, which is a lot of
Democrats made this mistake of thinking that people in academia actually represented the views of
large numbers of working class Latinos and other groups. And so in many ways, I think the Latin
X debate is a stand-in for the debate on immigration, which clearly does matter. And Democrats thought,
if we enact a more and more and more open border policy, as Joe Biden did, we will win more
Latino support. And in fact, the opposite happened, because when you look at actual public opinion,
Latinos have views on immigration, much as they have views on Latin X, that look much more like
American society as a whole and not like the views of academics that you're hanging out with,
presumably John, at faculty meetings.
One of the hardest things for humanities and social science academics is that they are often
under an understandable and sincere impression that their views on matters like that, on, you know,
what Latinos should be called, on immigration, on frankly any social issue, are truth rather than
an opinion.
And yes, they do tend to have the idea that, you know, any good minority must certainly agree
with this. So let's test the limits of some of the ideas that you and I have been talking about here
by talking about another thing in the news and another thing you've written about, which is sports teams' names.
For a very long time, we've had a bunch of team names that certainly seem offensive on their face.
I mean, look, I will confess, I'm going to struggle to say this right now, even though I've said it
hundreds of times in my life as a football fan, the football team in Washington used to be called the
Redskins. They changed their name to commanders.
And now Donald Trump has come out saying that they should change it back, along with the Cleveland Guardians, who used to be the Cleveland Indians, he said they should change it back.
And Trump has written, without any evidence, our great Indian people in massive numbers want this to happen.
So how do you think about what sports teams should be named?
And how does that help you think about when actually we do need to change common usage because it's offensive?
Well, you know, what Trump is going from is a poll that's about 10 years old that suggested that most Native Americans, the vast majority, didn't mind the usage of Redskins.
But there's a more recent poll from 2020 that was a subtler and asking real questions in a way that the first one didn't.
And it turns out that, no, most Native Americans don't want there to be a football team called the Redskins.
And what it gets down to is you would never call someone a red skin to their face.
You know, sports plays no role in my life whatsoever.
But I remember when I was 10, the local Philadelphians will remember Gino's, the fast food restaurant.
They were beginning to go under.
And so they had this thing where whenever you went to Gino's, you would get this plastic football helmet and some decals.
And if you went to Gino's enough, you had all the teams and all the helmets.
And I managed, I don't remember how we were going to Gino's so much.
but I got all the helmets, and I remember the Redskins, and it reminds me of the 70s and, you know, cereal and Bugs Bunny and pajamas.
But no, that kind of nostalgia is inappropriate here because you would never say hello, Redskin.
And frankly, we also have to think of something else.
And this is something that I had not actually really thought of myself until my editor mentioned it, which is that the whole idea of their being, just this Native American as a mascot, is something we would never consider with any kind of white person.
Certainly you wouldn't have the New York Negroes.
That would have stopped eons ago by now.
So what really is that?
So with that one, I think it's pretty easy.
Polling, it doesn't work.
It's dehumanizing.
You would never actually say it to someone's face.
And so, red skin, no, that does not work.
So I find that totally persuasive,
but I also want to offer what I think is the best counter argument,
which is we do, in fact, have teams named
for entire groups of people.
We have the Notre Dame Fighting Irish,
which is a beloved team name.
We have the Boston Celtics.
We have the Montreal Canadiens.
We have the Vancouver Canucks.
And so why are those names not offensive?
And I don't think anyone's arguing
for changing those names
in any meaningful numbers.
But Cleveland Indians,
and I presume Chicago Blackhawks,
a team name that still exists,
our offense. Well, to tell you the truth, I would assume that a lot of those are going to be on the
chopping block soon. And so, for example, the fighting Irish, I can imagine people deciding that
that is playing into a notion of the Irish as exotic. I wouldn't be surprised and I wouldn't
argue against it. To be honest, I'm not sure what a Canuck is. I would have to do some research
on that. But I would imagine that for the sake of consistency, there might be a kind of review.
of this sort of thing. But I would imagine that there's going to be a kind of a mission creep here
where we question whether teams should be based on people. I'll gently disagree with you there,
which is I would expect Notre Dame Fighting Irish and Montreal Canadians to exist for at least
the rest of my life. And the reason I feel that way highlights an idea that you brought up before,
which is context matters and public opinion matters. And huge numbers of Irish people root for
Notre Dame, obviously huge numbers of Canadians root for the Montreal Canadians. And I think when you
have a situation in which the opinion of a group being described says, hey, we're okay with this,
we like this, that's a fundamentally different situation than we have with Native Americans who
have endured horrific discrimination. There are not huge numbers of Native American fans of these
teams. It really is other groups using it. And so who knows what?
going to happen. I expect those names will change. But I want to try to get to a McWhorter doctrine here. It actually
reminds me of some of the larger ideas you've been saying, which is, as we think about these things,
we shouldn't think about them in isolation. We should think about them in historical context,
and we should show some respect for public opinion. And so that ends up applying to whether we should
use black or African American. It ends up applying to whether we should use Latino and Latino or Latinx.
And I think it ends up applying to this team name debate as well. David, you have me.
thinking in real time, which I really enjoy because sports is very much my weakest subject. And I agree
with what you said that there are sensitivities that must come into question on these things. And it's not,
it is not a weak or performative reflex to be sensitive about these things. One doesn't want to
overdo. One doesn't want to be recreationally demonstrative. But there are things that we need to
think about when it comes to language and names and what's going on in the surrounding society.
Okay, so if I'm trying to spell out a McWhorter doctrine, one is that context matters, history
matters, public opinion matters, I would say another part of that might be don't reach for
comprehensiveness. You are never going to come up with terms that fit absolutely everybody
equally and manage to capture the diversity of a group. Do you accept that? I do.
Absolutely.
There's always going to be fuzz.
No term is going to be perfect because humanity and history and geography are so complex.
But we also have to be open to general societal consensus that something is too imperfect and that maybe we need to hone things a little bit.
And maybe to be a little bit mischievous, I would say the last item on the McWhorter Doctrine is,
don't confuse arguments that you hear coming from academia with views that are widely held among the American public.
Maybe they are, but there's a good chance that they are not.
That makes me sound so disloyal to what I think of as my tribe, but I'd have to come clean and say, yes, you do have to beware of a tendency for people with PhDs and the humanities and social sciences to think that they are representing the view from below, as you might unfortunately put it, when very often, especially these days, that's not as true as it used to be.
and frankly, it never was as true as people often thought.
We're in special times, though.
John, I think of you as the loyal opposition
to your academic tribe rather than disloyalty.
I'll take it.
John McWhorter, thank you so much.
Thank you, David.
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