The Personal Finance Podcast - From Flipping Couches to Flipping Houses With Ryan Pineda
Episode Date: January 19, 202290. From Flipping Couches to Flipping Houses With Ryan Pineda Ryans Free course and community: wealthyway.com Ryans couch flipping video ============== FREE GUIDES: ============== -Check out... the free guide on where to put your money in what order! https://www.mastermoney.co/stairway-to-wealth -Here is the free How to Ask for A Raise ebook! https://www.mastermoney.co/get-a-raise-ebook -Get Access to the 75 Day Challenge: https://www.mastermoney.co/75daychallenge ============= We have a YOUTUBE channel! Check it out here! Our Latest Videos: 5 Index Funds to Hold for Life! What Would Happen If You Maxed Out Your Roth IRA By Age?! (These Results Will Amaze You!) How to Become a Millionaire With a Small Amount of Money (Is it Really This Easy!?) ============ Got questions? Ask me on Instagram Here. @mastermoneyco This is the fastest way to get in touch with me. ============ Sponsors: Thank you to Better Help for sponsoring the show! Check them out at betterhelp.com/pfp Thanks to Policygenius For Sponsoring the show! Check them out a Policygenius.com Thanks to Mint Mobile for supporting the show! Cut your phone bill to $15 a month by going to https://mintmobile.com/pfp Thanks to Ladder for Sponsoring the Show. Go to Ladderlife.com/pfp Thanks to Fundrise for Sponsoring the show! Invest in real estate for as little as $10 by going to fundrise.com/personalfinance Thank you to Hello Fresh for sponsoring the show! Go to Hello Fresh and use code PFP16 for 16 free meals and 3 free gifts. ============ Want to Support the Show? Follow on Spotify or Follow and Leave a 5-Star Review on Apple Podcasts! ============ Today We Discuss: One of the best side-hustles for people starting out. How Ryan Got Started Investing In Real Estate The systems Ryan uses to invest in real estate. Ryan’s daily habits that allow him to work less and make more. The Wealthy Way! ============ Episodes Mentioned More Episodes You Will Love: The Stairway to Wealth 2.0 (The Order You Should Put Your Money in!) How to Track Your Net Worth How to Set Money Goals You Will Actually Achieve How to Read a Book Per Week (My Unbelievably Simple System!) How To Prevent Lifestyle Creep (Lifestyle Inflation) ============ Check out all the Stuff I Recommend! USEFUL RESOURCES: Best Place to Open a Roth IRA: https://m1finance.8bxp97.net/5vzD1 My Favorite Free Net Worth and Budget Tool: https://fxo.co/905L Best Online Bank: https://bit.ly/3ENRIDu Get a $10 Free Bonus with Acorns: https://bit.ly/3lV0LLE Best Bank and Debit Card for Kids: https://bit.ly/3pJeI09 Get $5 Free Bitcoin at Coinbase: https://bit.ly/3oIQOml Best Personal Finance Books: https://kit.co/MasterMoney/best-personal-finance-books ============ DISCLAIMER: I am not a financial adviser. This Podcast is for educational purposes only. Investing of any kind involves risk. While it is possible to minimize risk, your investments are solely your responsibility. It is imperative that you conduct your own research. I am sharing my opinion. AFFILIATE DISCLOSURE: Some of the links on this channel are affiliate links, meaning, at NO additional cost to you, I may earn a commission if you click through and make a purchase and/or subscribe. However, this does not impact my opinion. ============ Check us out on social fam! Twitter Dollar After Dollar Instagram www.thepersonalfinancepodcast.com www.dollarafterdollar.com www.mastermoney.co Learn more about your ad choices. Visit megaphone.fm/adchoices
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On this episode of the Personal Finance Podcast, we're going to talk to Ryan Paneda,
who went from flipping couches to flipping houses.
What's up, everybody, and welcome to the Personal Finance Podcast.
I'm your host, Andrew, founder of Master Money.com.
And today on the Personal Finance Podcast, we're going to be talking to Ryan Paneda,
who went from flipping couches to flipping houses.
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So today, we're going to be doing something a little bit different.
We're going to be starting to do some interviews with people, people who I think can make a major
impact in your life. And today, we're going to be talking to Ryan Panetta. And if you don't know who
Ryan Panetta is, he's an unbelievable real estate investor, but he's also got some amazing content
on YouTube. You've got to check him out on YouTube, Ryan Paneda on YouTube. And he's also got a new
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It's with your time. It's with your energy. It's with everything surrounding your life.
And this is an extremely valuable episode. You guys.
have to tune into this episode. Take notes if you can because what I want you to understand is look
what Ryan did. Ryan started out with no money. He started out with literally no money. He started
from the bottom and he built wealth over time by doing the right things every single day. And with
The wealthy way.com he's going to teach you exactly what he does every single day to do the right
things to make sure you're putting yourself in the right to position to be building wealth over
time. But listening to his story, he started with no money and now has seven multi-million
dollar businesses and is launching more this year. So this is what I'm talking about when I tell
you guys, anybody can build wealth. It doesn't matter where you start. He started from ground
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every single day. So I want you guys to listen to this story. It's an amazing story of where he
started and where he is today. And listen, guys, this actually didn't. This actually didn't
happen over a super long period of time. Ryan is a really young guy. He did this very fast because
he was doing the right things each and every single day. So I know you guys are going to love this
interview. I know you guys are going to love this episode. So without further ado, let's talk to Ryan Paneda.
Ryan, welcome to the personal finance podcast. Hey, happy to be here, man. Thank you so much for coming on.
So you have such an amazing story. You're a pro baseball player to realtor to multi-million dollar
a real estate investor. How did you get to where you are today? Man, I think a lot by accident and
just looking at different opportunities and kind of pursuing them, not knowing what was going to
happen. You know, for me, it's just been like every step of my career has been a door that was
open that I didn't expect. And I just kind of went with it because I felt right. And I felt like
this is the place God was calling me to go and ended up working out. Growing up, I just thought that
I was going to be a baseball player.
And thankfully, that plan went pretty good for most of my life.
I got a Division I scholarship.
I became an All-American.
I got drafted by the Oakland A's.
And eventually, as time went on, I realized, you know what?
It's not looking like I'm going to be in the big leagues and I'm going to make all the millions.
I thought I was making over there.
So I need a backup plan.
And, you know, looking at the backup plans early on, I got my real estate license.
and I realized over time that wasn't for me.
I didn't like touring homes and dealing with clients.
It just wasn't my style.
And personally, it just led me down the path of entrepreneurship
because I realized if I wanted to go play baseball
and still pursue that,
but also make money and provide for my family,
I had to figure out a way to do it.
And so that led me to actually couch flipping,
which has become very big recently.
and it was just this thing where I was like sitting there thinking, man, what can I do to make money?
And I was just looking around at our apartment.
I'm like, I think I could sell these more than I bought them for because I got good deals.
And tested the theory.
And that was really my first successful business of like, this is an idea.
Let's test it and see how it goes.
And it was successful.
And I would say every business since then has kind of followed that same process of,
hey, this is an idea. I'm not sure it'll work, but I'm pretty confident. Let's test it. And if it has
legs, then let's like scale it. So I didn't know that that was my plan, but that's kind of what's
happened. That's amazing. And I think couch flipping is one thing that we want to talk about here,
because I get so many questions from people. How can I increase my income? Specifically,
college students or younger people. And I think couch flipping is one of the coolest things that they
could do or just flipping items on Craigslist, you know, in general. So that's something I think,
we want to kind of dig in a little bit. So how did you actually get started? I know you had your first
couch and you were looking at it and figured out you could flip that thing. So how did you actually
get started it? And how did you haul these couches around? Yeah. So, you know, it started, like I said,
with me and the apartment just kind of looking at these couches and, you know, furniture items that I just
bought on Craigslist. And at the time, too, before I even started couch flipping, I was actually
substitute teaching. And I don't really tell people this part of the story because I don't know. I
just never really comes up, but I remember substitute teaching for $90 a day. And as I had this idea
of couch flipping, I'm sitting there talking to the kids and substitute teaching, being a terrible
sub by the way. And I'm like, dude, I know I could make more than $90 a day if I just bought
one item. I guarantee it. Like, it's so easy. And I just had the revelation. Like that week,
I said, I'm done. I am not substitute teaching anymore. The moment I flip one couch and I prove
that I'm right, I'm going all in on this. And so, you know, that very first couch, I remember I found one.
I got, I don't even know whose truck I got. I borrowed someone's truck. And I was like,
let's just pick up this couch. We'll go put it in my apartment. And let's see if we can sell it.
And I ended up selling it a few days later. I made over 100 bucks. And I was like, okay,
I'm done something because that took me literally like one hour to go find the deal and go get it
versus six hours of sitting in this classroom and, you know, not being able to do it. And I also,
I also thought, too, I was like, if this prevents me from getting one deal, then it's not worth
sitting in this classroom because, you know, getting good deals in anything is all about speed,
right?
Especially real estate.
Like, how quick can you make the offer?
How quick can you close?
And I understood that even when I was broke.
Like, speed is the name of the game.
And so once I proved it, I said, you know what?
To prove I am all in on this, I'm going to go buy a truck on Craigslist, first and foremost.
So after that first couch, I went and bought a truck for $1,500.
It's like a 1990-something.
Fun fact, I thought it had 99,000 miles.
It actually had 199,000.
The guy lied to me.
He, like, shifted the odometer so I couldn't see the one.
A month after I bought it, I looked.
I'm like, is that an extra number over here?
And sure enough, it was.
But that couch or that truck ended up serving well.
I started flipping couches with it.
And from there, as part of the scaling process,
I got my first storage unit.
I used that truck.
And after a couple of months, I was making good money.
I made like 2000 the first month and then 3,000 and then 4,000.
I'm like, okay, this is like an actual thing.
And I decided that I was going to trade in that truck, trade in my car that I had.
I had a Mazda 6.
And the Mazda 6 was actually a brand new car.
It was the last brand new car I bought until this year, actually.
So I bought this 2013 Mazda 6.
I was super proud of it.
And I was never driving it.
I was driving the $1,500 piece of crap.
And I was like, I need to get a truck that I can drive every day.
That's nice.
So sold the Mazda 6, sold the truck, bought a 2004 Toyota Tundra.
And that was what I drove for a couple of years while I was doing it.
That is awesome.
So couches are obviously a really big item.
So how did you store these things?
Did you keep them in your living room or where did you put them?
Yeah, so starting out, my wife, thankfully, she supported me.
I'd put a couple of couches in the apartment.
There was no way to walk.
It was just like there.
And soon enough, I realized after I bought the truck, I'm like, okay, to scale this, I need a space.
And so I remember calling up all of the storage facilities close by to our apartment, just trying to get their pricing and all that stuff.
And I think at the time, it was like $100 for a month.
Like, that was the special.
And then it would go up to like $150.
So I got a 10 by 30 storage unit.
and this is what I recommended in that original YouTube video,
but don't get a storage unit where you got to go walk through the facilities
and like, that's a nightmare.
For me to get in that garage one where you just lift it up,
unload your couch right there with the truck, go slide it in.
It made things a lot easier.
And so, man, that was like my first real office, essentially.
It was 10 by 30.
It had a little light bulb in it.
We took power from the light bulb.
I don't know if that was against the rolls or anything,
but we've made this little outlet on top of there.
We ran some extension cables so that we could have, you know,
power for either cleaning vacuums and sprays and other things.
That's awesome.
And I think I saw another YouTube video where you were coaching somebody else
and showing how you laid the power and stuff in there,
which was really cool to see.
So I definitely want everybody to go check that out.
Do specific types of couches sell better than others?
You know, back when I was doing it, I mean, this was 20, 13.
when I first had the idea.
At the time, I realized quickly that sectionals were it.
Like, sectionals were the only thing that was really worth buying.
You know, like a single two-seater or even a three-seater couch,
they would sell for like $100, $150 bucks.
And so there wasn't a lot of margin on it.
And, you know, that was all I focused on.
I also realized that neutral colors were the best.
Anytime I got like a weird, funky color just never sold.
So I was like, hey,
brown black sectionals.
Like, that's it.
That's the bread and butter.
And that was what I did.
But what's funny is,
I learned this, like, recently
after talking to so many different couch flippers
across the nation,
they're literally flipping anything and everything
and making a ton.
These guys, like, I interviewed two here recently
on my YouTube channel,
that they showed me a couch in their warehouse.
And I was like, what is this?
And sure enough, they were like,
yeah, that's going to get like 300 bucks.
I was like, $300 for,
for this single couch that's just crappy,
I wouldn't have ever thought that would sell for over $100.
But I guess when you factor in inflation,
you factor in no supply,
people just don't really have a choice.
Like they have to buy the couch.
And so, yeah, it's a lot different than when I was doing it, man.
I'm sure that's crazy.
I'm sure that different markets, I guess,
would have different couches that sell well.
But I can see that the neutrals and things like that would do well for the most part.
Yeah.
So after you started doing this,
what was your average monthly net profit when you started to
kind of get good at this and doing it for a specific period of time.
Yeah, so when I first started, you know, like I said, I was making like 2000.
Then it went to three and then four.
And then I remember I got it all the way up to 8,000.
And that was probably like after a year of like really refining it because it didn't just start
as couches.
It started as everything.
I'm like, I'll buy a table.
I'll buy a couch.
I'll buy a refrigerator.
Dude, I've installed so many washers and dryers.
Like you have no idea.
But I realized as I installed all these washers and dryers that a lot of them were, you know, broke.
You know, they look good.
And then people after like a week be like, dude, this thing is leaking.
This is doing that.
I'm like, I got to get out of the appliance business.
Like, this is just too much headache.
And, you know, hauling those things was freaking heavy, dude.
Getting those washers and fridges in and out.
I have literally unloaded a fridge by myself with the truck.
Like I've done almost everything you can imagine with like moving.
crap. And after months of doing it, I realized, dude, couches are it. Like, they're the easiest.
They have the highest margin. They don't break. They don't have any mechanical. They're super easy.
And so I focused only on couches. And that was when I started making the most money and having the
least amount of headache. And it's funny because it's like that in business now. Like, you try a
bunch of things in your business you think are good. And then you start to realize this is where
the money's at. Like, this is making me the most. It has the least amount of headache. Like,
I just need to go all in at this. And so as I realized with couches, but around that time,
and this is what people got to remember, is there, I've seen some people are like,
his story doesn't add up. If he's making $8,000 a month, how did he not have money to flip
houses? And the reality is, when I was flipping couches, it was only while I was in Vegas,
right? I would still go leave six, seven months to go play baseball. So I was making $1,200 a month
playing baseball for six months. I'd come back. I'd go flip couches and it made good money,
you know, but it's still like even if I made $6,000 for six months, it's still only $36 grand a
year. And that was like everything to live off of. So it was good money when I was doing it,
but I just wasn't doing it full time, really. And then it was around that time that I realized,
like, I'm kind of capped out on couches. Like, I'm literally the guy. I'm buying every couch that
you can buy on Craigslist. And, you know, at the time there was no offer up. There was no
Facebook marketplace. It was just pretty much Craigslist. And I'm like, I can't scale this
anymore. And it was that time I started learning about house flipping. And I was like, I'm going to
go all in on this house flipping thing. And I ended up basically hiring my buddy to kind of take
over my couch living business. I was like, hey, you know, I'll give you 50 bucks a pickup, 50 bucks
of delivery. You know, I'll find the deals and, you know, just run this for me while I try and figure
out this house flipping thing. That's awesome. And I know in your book, Flip Your Future, you're talking about a
moment where you and your wife were on vacation in Orleans and you were reading through these real estate
books and all of a sudden this light bulb moment went off. Is that kind of the point where you decided to
switch? Yeah, you know, we were on our one year anniversary. This was in 2014. And at that point,
I had had months where I made $8,000 flipping couches. But I was still like, man, what am I going to do
with my life. Like, I'm, what would I have been? 25, you know, around there. I'm like, I'm 25 years old.
Like, am I really going to just flip couches forever? Is that all my life is going to be? And I honestly
was never thinking about getting back into real estate because I had already failed as a realtor,
you know, couch flipping was literally the only thing I ever succeeded at with making money.
And then, you know, this light bulb happened, you know, where I prayed about it.
and I see this TV commercial for, you know, Scott Yancey, if you remember him.
And it's ironic because, you know, I'm in Vegas and I'd watched his show and he was doing
these guru courses.
And I'm like, it's a scam, dude.
Like, I always dismissed any kind of education.
And I just felt like God was calling me to look more into it.
So I just Googled it.
I was like, hey, you know, is this course legit?
And Bigger Pockets pops up, which I had no idea what Bigger Pockets was.
And I literally, like, searched, is Bigger Pockets?
a scam. Like, I don't trust anybody at this point in my life. I'm like, everyone's trying to get me.
You see this a lot in the world. I mean, there is so much like scams out there, so I get it.
But it's also more of like a poor person's mindset, which I was. I was still poor.
Of like, man, I don't want to pay for nothing. Like, I'll figure it out myself. And, you know,
I look into it. And sure enough, I find bigger pockets. I start reading the forums and other stuff
while we're on our anniversary. And I'm like, okay, this stuff's legit. And I buy Brandon
book. And, you know, Brandon's a good friend of mine now. But, you know, at the time, I read his book,
and I go, this is life-changing. Like, I know I can do this. You know, I know I could find undervalued
houses. I'll find a way to get them fixed up, just like I do couches. The only problem I was missing
was money. This didn't have money. And he starts talking about these things called hard money
lenders. And I'm like, dude, this is what I've been missing my whole career. Because I grew up as a
realtor thinking, oh, you need two years tax returns. You got to have a W-2. These are
the only ways to qualify for a loan and just it's not true. And once I found about hard money lenders
where, you know, my credit didn't matter, my tax returns didn't matter. All that mattered was the deal.
I was like, I am going to flip houses and I'm confident that I can do this. It's funny because
Brandon's books are the first books I ever bought too. And they're honestly life changing from just the
real estate investing one to the low and no money down one. And bigger pockets was a big impact on me
in my real estate career too. And they're just some of the coolest guys. So it's just awesome.
Yeah, and I know he just recently left BP, but man, I don't think he fully understands
like how many lives he's changed from what, you know, he did the last 10 years with BP.
It's crazy.
Absolutely.
So as you started getting to real estate, you started to kind of flipping houses and things like that.
So what are some false beliefs that you see when it comes to flipping houses?
Um, I mean, the money is number one.
That was my biggest false belief.
I thought I needed all the money.
And it's like, dude, back then, I wanted to justify.
that false belief and say like, oh, no one has money. We're coming out of the recession and yada, yada,
yada, right? Well, today, literally no one can make that excuse because there's more money in the
world than ever. Everybody has money trying to go find a place to put it. We're more connected
than ever a society with social media. It used to be like, when I was thinking about it, I was like,
man, I don't have any family members who could like help me with this. I don't have any friends
who've got money. I'm young. My friends ain't doing nothing yet. And,
And today, it's like, dude, if I wanted to go raise money for a deal, I could go DM you.
You could DM me.
You could go join a Facebook group.
You can go join a media.
And like, the money is everywhere.
And so that false belief is like, I think most people still.
And that is the easiest part of real estate these days.
Even still today, I still have to get over that.
You know, when I started my fund, Paneda Capital, I had never raised this amount of
money to buy an apartment, you know, and you have these false beliefs where you're like, man,
are people really going to, you know, invest with me on this? And we raised our first fund.
It was almost $6 million to buy over $20 million worth of apartments in Georgia. And we did it.
It wasn't easy. We learned a lot along the way. But in the end, we did it. And I got over that
false belief of like, okay, people will trust me with their money for a different asset class.
And then we recently just did another raise to buy 96 units in Iowa.
And, you know, the raise was less.
It was 1.6 million.
But we ended up doing that one in a couple of days.
And so it just like keeps getting easier and easier as you go along.
But I just want people to know, like, even I still struggle with like, can we actually
do this?
Like, as we keep going bigger and bigger.
And there will come a time where I'm like, dude, let's raise 50 million to go do this massive
idea.
Can we do it?
you know, so I think you're always battling false beliefs.
I mean, you just have to get out there and try them.
So money is always a big one.
The second one I see with like a lot of our students and people who DME is, like I think
it's just a lack of confidence.
Like they're like, man, how do I know if I'm buying a good deal?
Who's going to help me and help me like I don't want to buy a bad deal and then be screwed?
Like I think that's people's biggest fear as well.
There's really no rebuttal to that other than being in like a coaching program or having
a mentor because if you have never done it before, then you might be mis-evaluating it. It's very
likely that you are. So I think the only way to combat that is by having a mentor, having a
coaching program, and somebody to double look exactly what you're doing. So lately, I've been
noticing how fast things are changing at home. The kids are growing like crazy, clothes don't
fit anymore, and routines are changing. And it just hits you. Life is expanding. And when your
life grows, your responsibility grows with it. That's something I've been thinking about more this
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Absolutely.
And that's kind of the cool thing that you guys can hear Ryan talking about these numbers that he's working with now.
And he started with no money flipping couches and look where he is with his real estate investment career now.
And that's why we talk about in this podcast all the time that anybody can build wealth.
You just have to take the correct steps in the correct order.
100%.
And Ryan, when it comes to funding, where do you think new investors to start out?
It depends what you're trying to do and where you're at in life.
You know, so if you're trying to flip houses, I mean, hard money lenders.
are dying to lend out money.
They have so much capital,
they don't know what to do with it.
They don't care if you've never done a deal.
They will lend you money.
They don't care if you went bankrupt last year.
They will still lend you money.
There's somebody who will give you money.
So I think if you're flipping,
hard money lenders are great.
I think if you're trying to buy rentals
and other things,
traditional financing is always going to be the way to go
to get long-term debt.
But, you know,
the biggest one would be private lenders.
And this is one that took me years
to finally get. I still had a false belief even after, you know, flipping houses and having
profits like that I could get other people to invest with me. Because at that time, I was just
using my own money. I was maxing out credit cards. That's how I did deals. And I got my first private
lender actually in a Bible study. And he had saw what I was doing the last couple of years. And I
think at that time, I had flipped about 25 homes. And he finally came to me. He's like, hey, you know,
I've watched what you're doing. Let's talk.
about how I can get in on this, right? And how I can help you. So we went to play golf.
And that was like my first deal on the golf course. You know, we hashed out the terms.
And he's like, all right, I'm going to start you off with half a million dollars. You know,
that should buy you a couple of deals. And I remember telling him, I was like, hey, here's the deal.
Like, I could scale this, but my biggest thing is I don't have the money to put as down payments
and I don't want to pay interest. Like, that's just, if you can wait to get your interest and
and you could fund the whole deal, I could buy a lot of these and we can make a lot of money.
And he was like, that's fine.
Like, I don't need the money today.
You know, and I trust you.
And so that's what he did.
You know, we bought two houses with that 500K.
I got his money back in a few months and we just kept doing it over and over again.
And sure enough, he started to expand the limit, you know.
And now over the years, I don't even know how much we've invested together.
Like I've literally made him millions and he's helped me make millions too.
But he starts telling his friends about it, you know, wealthy people.
people have wealthy friends, you know. And so he tells his friends, they start lending to me. And,
you know, that was just really how I got started with my private money career was it took one guy
who was willing to take a chance on me. And it was only because he trusted like my integrity over
the years. Like I had built years of credibility with him, never asking him for a dime, you know.
And then, you know, he approached me. And looking back on it, was that the right thing to do?
it's probably not what I would do today.
You know, I'd be a lot more proactive today
trying to go reach out to people
because I was not proactive at all.
I was very like, hey, if people want to work with me,
they'll come to me.
And that did happen, but it took three years, you know,
versus today if I was like a young guy
who had no money today, I would not be like,
hey, you know, over time people will trust me.
I'd be like, hey, let me go reach out to Ryan.
Let me go reach out to guys I knew who have money
and try to get them to trust me.
And worst case, let me at least find them a deal and prove to them I'm good at finding deals
and maybe we'll JV it or I'll wholesale it to them. You know, there's a lot more ways to go about
getting private money today. Absolutely. And it's one of those things where it just shows the power
of networking and your network around you. I know you're based in Las Vegas. What are some things you
look at when choosing a market? Do you only invest in Las Vegas? You know, for the fix and flips,
we're mainly in Vegas. I would say like 95%. I'll do an occasional deal in these random
markets with my students because once again, they need financing and funding, and they know that
if I trust them, then I'll fund the deal and we'll split profits. And so, you know, we'll do
occasional random deals in like Cali or Arizona. We did a few in New Mexico last year. So I'm open to
doing those. I've got some rentals in other states like Cali. You know, I've talked about my
Airbnb portfolio and Big Bear. And then obviously we're buying these huge buildings in random places, you
know, like we bought one in 334 units in Warner Robbins, Georgia. The Southern one's in Quad Cities,
Iowa. And I think on the bigger apartments, I'm not looking in any specific market. We're just looking
at the deal. It's like, hey, okay, this is a super good deal. It's big enough where it makes sense.
I wouldn't buy, like, say, a 10 unit in Iowa. It's just not worth my time. But, you know,
100 units? Cool. We'll buy that. We'll build the infrastructure and get that thing going. So there's
this big shift of people wanting to do virtual, especially working remote, and they're like,
you know, I want to virtually wholesale in Vegas and Arizona and Cali. And I think on the wholesaling
side, you can definitely do it. But I do believe it's easier to be focused on one market.
If you're flipping for sure, okay, because building out contractors and checking on properties
virtually is a nightmare. Okay. I tell me this all the time, if you're going to flip a house
in another place, it better be like double the profit because you're probably, you're probably
going to be delayed. You're going to get burned somehow because you're just not actively there
and you just don't know it the way you know your local market. But if you're wholesaling,
I still think it's better to just stay in one market because you lose the ability to like really
know that market and go on appointments. You know, most virtual wholesalers are trying to close on the
phone. And you can. We've closed deals on the phone. But we always get better deals going on appointments.
How do you find and source these deals? Are the majority on market or the off market?
Pretty much all off market at this point. One of my big focuses for 2022 is to do more on market.
We've kind of gotten away from that. And I really hate it because on market deals to me are the best deals because they cost you nothing.
Right. Like if we find a deal in the MLS, I didn't have to pay a marketing dollar. I didn't have to do any of that.
But anytime I market the way we do, I got to pay ad spend.
I got to pay my sales team. I got to pay a lot of people every time we do a deal off market.
So I want to really make a commitment to getting back to doing more on market. And our goals to
get one a week on the market. If we can get basically 50 deals on market this year, I'm going to be
really happy. And then still just continue to do what we do off market. But in regards to what kind of
marketing we're doing, I think last year our average spend for the year was about $60,000 a month.
So it's a lot of money we spend to acquire these deals.
But on the flip side, your off-market deals are usually going to be a lot juicier.
There's no middleman.
There's no realtors.
You're going straight to the seller.
And typically you can get a better deal.
And I haven't tallied up the total final numbers for 2021.
But it was a record year in terms of average profit, mainly because the market appreciated so much more than anything.
By the time we sold it, we got way more than we thought.
But I want to say the average profit was over 50,000 last year.
It was crazy.
And I think a lot of that is due to how good we are with marketing.
We do a lot of TV commercials.
I would say that's, I don't know, half the budget on TV commercials.
We do direct mail.
We do cold calling.
We do texting.
Those are the main sources.
And when you evaluate these properties, when you go look at these properties and do you run it on a spreadsheet or is there a calculator used?
or how do you run your numbers on these?
Because I know you make all your money
when you buy on these deals.
When we look at a deal,
we look at it a bit differently than most people.
You know, I don't say that I'm a house flipper anymore.
I mean, that's what I was known as
and what, you know, made me my first million, let's say.
But over time, I've just realized, like,
I'm a real estate investor.
And so any deal that we get locked up,
I'm looking at it through the lens of every exit strategy.
What's this look like if we were,
to rent it. What's this look like if we wholesale it? What's this look like as a flip? And just kind of
running through those scenarios. And so majority of things these days were flipping because we know
that the market is hot. We know that by the time this thing gets fixed up, there's a likely chance.
It's worth more than what we think today. And so my team has just been flipping like crazy.
We did not really wholesale too many homes in 2021 because it wasn't really the right move.
but things are definitely changing because as I transition into this year,
you know, house flipping used to be my main source of income, right?
So it was like, hey, if I want to, you know, eat and have nice things,
I have to flip houses.
And now it's not the case.
You know, we have all these different companies and house living might be like my fourth
most profitable stream of income at this point.
And so with that being said, it's like I don't have to flip every house anymore.
I can take down the ones I want to keep as rentals.
and really start, you know, building the portfolio bigger, get all the tax benefits of keeping them.
And quite honestly, by not making the profit as a flip and instead keeping it as a rental,
it has a huge impact now for me because I don't need that cash anymore because of the other businesses.
And it just saves me on my income by not flipping it and then keeping it as a rental.
It's like double bonus. So, you know, I'm looking at it in every lens,
but now they know going into this year 2022, the first,
question they need to ask themselves is, does Ryan want to keep this? And that's what the team does.
Does this fit his rental criteria? If not, okay, are we going to flip it? Are we going to wholesale it?
What are we doing? And if it does fit your rental criteria, how many offers are you making per month?
Because obviously the volume of offers is going to make a big impact on your business.
And when I make offers sometimes, especially on market, I feel embarrassed half the time. I'm going to get laughed at all the time. Does that ever happen to you?
Oh, dude. If you're not embarrassed when you make your offer, you're offering too high, man.
That's the goal.
Exactly.
I'll show you this.
So, you know, we're in my office.
I can't turn it too much.
But if you could see, there's a TV there that kind of blocks it.
But that entire cubicle is a sales floor.
And so they're literally making offers all day.
This is just the house flipping team.
We have three people in-house.
We call them inside sales agents.
So their job is to not go on appointments.
It's to not, you know, do anything other than just sit on the phones.
all day, make offers. That's it. They're making offers or setting appointments. And then we have one guy
who's never in office if they're doing their jobs because his job is to just be the appointment guy.
He's literally just going on, you know, hopefully two, three appointments a day trying to lock up deals.
And that's really how our system works on the offer side. Now we have other people like marketing and
COO and stuff. But essentially, if you think about it, we have three guys making offers all day
internally and one guy going on appointments all day. And I have no idea how many offers these guys are
making on a daily basis, but it's a lot. And that's actually not even counting too are people who are
on the MLS. So like I told you before, I was very disappointed with how we did last year on the MLS.
I think we may have bought like, I don't know, like five, five or six. Like it was embarrassing.
And, you know, I said, we need to buy one a week. I teach our students too. It's like,
okay, you got to reverse engineer it.
You want to buy one a week.
How many offers is going to take, right?
This is kind of what you're asking.
And it's like, man, to get one deal a week on the MLS,
you better make at least probably 30 offers a day
because the MLS is so competitive that you're going to throw 30 low ball offers out there.
You're going to get set FU 30 times.
And then you're going to do it again tomorrow.
And you're going to get told to F off tomorrow too.
And then, you know, you're going to get lucky.
Thursday, one person's like, you know what?
I think he would take that.
And boom, you got your deal.
And it's all worth it because, you know,
we can make so much money just getting one undervalue deal.
And you got to just understand that that's part of the game.
As long as you're getting that 1%, you're going to win.
Absolutely.
And that's kind of the same thing I've seen as well,
where I've had to make, you know, hundreds of offers to get one on the MLS.
But that's the way it is.
And that's what you have to do.
So you were talking about how you sometimes will hold properties as rentals instead
of flipping them.
How do you make that decision?
Is there a specific amount of cash flow you're looking for?
You know, this has been a weird one for me because in Vegas, it's not a very good cash flow
market.
You know, it used to be like, say a $300,000 house would rent for like $1,700.
And it's like, man, once you get the mortgage, you would be losing money.
And so I never wanted to build a rental portfolio out here because it just never made sense.
But like I said, two things have kind of happened since then.
The first is seeing those same properties two years later, three years later, like that
$300,000 house is now worth $450, $500.
And it's renting for, I don't know, $3,000 now.
And so it's like, dude, if I would have bought that and kept it, it would have been good.
It didn't, like, look good initially, but now it's good.
And I know we never want to buy based on speculation, especially if, like, this is your only rental
and you know, you can't afford to, you know, be negative cash flow or lose.
But that really got me thinking like, man, okay, what is my buying criteria?
If we know that Vegas or Cali or where are you at, Andrew?
I'm in Tampa, Florida.
Okay, Tampa.
Tampa's super hot right now.
But it is.
It really is.
Yeah.
But let's just say you're not in like one of these markets that necessarily cash flow very well.
Well, they're appreciation markets, right?
Tampa is an appreciation market.
Vegas is.
Cali is. Like, they've gone through the roof. They're not like the Midwest where you can get good
cash flow. And yeah, they're going up a little bit. But I mean, you ain't getting rich like from one
property in the Midwest. You could have bought one property in Cali five years ago and became a millionaire
today doing nothing. Right. Like, that's the difference. Exactly. So having that mindset now where
it's like, yeah, I don't really care about making 200 bucks a month cash flow. Like it doesn't do
anything for me. It doesn't change my life. What I do care about is the long term of it. How bullish am I on
that market? How much more do I think they're going to print money? Which hint, I think they're going to
print a lot. How much more do I think I need in tax write-offs? And that's kind of what I'm looking
at now is like, okay, if let's just say, I'm getting an undervalue deal, it's always going to be
undervalue, never pay a market value. Let's just say I've got this $400,000, this house I'm all
into for 400,000 in a great area of Las Vegas that I want to hold long term, right? And let's just say
it rents for 2,500. Well, if I did get a loan for say 400,000, I'd kind of like break even. Now,
granted, I'm getting a good deal, so maybe it's worth, I'm all in for 400, but it's worth, I don't
know, 470. Let's just say that. I would probably buy that deal today, and I wouldn't have did that two years ago.
I would be okay breaking even because for one, I know that. I know that.
in the long term, I'm going to make a lot. In a couple of years, that thing's going to cash flow a lot
better than it does today. And in those years until that happens, I'm okay absorbing the loss,
you know, whatever loss that could be. But even if it, you know, doesn't go up, let's just say
I still have negative cash flow or break even for the next five years, right? The tax writeoff
that it's giving me is so much bigger than any kind of cash flow. You know, it's like if we
cost segregate that or, you know, I can write off all of the renovation expense to that
house. Like, let's just say, like, it gave me a 60 grand write off, right? By buying that house. Well,
60 grand to me at 40% tax bracket is worth $24,000, like in year one. That's just year one. That's
not every year after that. So it's like, by keeping this as a rental, I save $24,000 in taxes.
Like, that's $2,000 a month, essentially. That is cash flow. Because,
I would have paid that. So I see things a lot different now, being in the position I'm in,
trying to really bring my tax bill down and then build my net worth for the long term. Because,
I mean, look, even if you bought real estate in 2006, 2007, if you held it this whole time,
you're sitting pretty, right? You've paid off 15 years of principal. As long as you withstood the storm,
your house is worth more than what you paid for it 15 years later,
and you've paid off 15 years of principal,
and your rents have gone up significantly.
So you're looking good,
and that's kind of how I see it is like,
worst case,
there's a storm,
and I feel like I'm in a position to weather a storm
with all my other businesses.
Best case, things keep going like they're going.
And then I look like a genius,
because these things are cash flowing like crazy,
the values are crazy,
and I get the tax write-offs.
So that's kind of how I look at things today.
Absolutely.
And that's a fantastic outlook.
And I think the task benefits are huge.
We've had episodes on that in the past.
And if you look at the real estate market
for people looking at the day-to-day trends of real estate,
the biggest thing to understand
is the real estate market goes in one direction
over the long term.
And if you're in this for the long run,
it's going to absolutely change your life
because the real estate market goes up
and it's buying more assets to build more wealth
so you can build generational wealth for you and your family.
So that's the coolest thing about real estate
and that's what Ryan's talking about here.
you know, my strategy is different than somebody just getting started out strategy, right?
Like, what I suggest you go and keep that deal that I just said?
Probably not.
Like, you know, you'd be better off probably flipping it and making your money and building it up.
I'm just giving you guys my perspective of like what my criteria is because my criteria
is different than everyone else is.
I have different problems and different needs and different things than other people do.
So don't just be like, oh, that's what Ryan does.
That's what I'm going to do.
it may not make sense for you. Absolutely. Absolutely. And you got to kind of find your path.
You got to put the personal education in there and all that stuff as well. So Ryan, what's the best deal
that you've ever done? It's a good question. I think there's a few that come to mind. The first was
this apartment we bought. Bought it three years ago. I actually did a YouTube video on it.
It was probably one of the first viral videos I ever had. And I talked about how I paid, what did I
pay. I can't even remember how much I paid down. It was like 15 grand or something down. It was a seller
finance deal and we got it for $300,000, this 10 unit building. And part of that deal was I got three
years of no payments. So that was really cool. So, you know, I get into this apartment. I've never
bought an apartment in my life, but I'm like, I'll figure it out, right? Well, after about a year,
we get it all fixed up, cost about $200,000. And we start cash flowing. We're making $7,000 a month. We're
and rents, and I have no payment for two years. And so I just basically cash flow and make money
for two years. And then finally, I have the payment. I think the payment's $12.50 now because it's
interest only. So it's 5% on $300,000. So right now I'm just paying $12.50 a month, making $7,000 in
gross. And I actually just got an offer for $1.2 million on the building. So I might sell it. I don't
know. Like, it doesn't matter what I do. It's a win. So that was like my first, like, super big deal
that was really cool. Another deal, we actually just filmed a YouTube video on this. It is a flip
we're doing, a luxury flip. We're all into it for about $1.5 million. And we just listed it for
2.5. And I don't know what it's going to end up selling at. We got an offer at 2.2. If we did sell it,
that'd be a $700,000 profit. So that could be the first potential close to a million dollar flip,
would be insane. But if I had to actually say what the best deal was, not counting like their
apartments were buying and stuff, because those are like really big deals. But I would say it was
my land I bought from a house and building. That's a development deal where I paid $620,000
bucks for this two acres that's on a mountain. And it's absolutely insane. Late 2020, I bought it.
And, you know, at the time, people were, like, tripping over the election and, like, COVID.
Like, people didn't know what was going on.
And, you know, I was able to buy it an extremely discounted price.
And today, I don't know what it's worth because it's literally like one of a kind.
But I can tell you, I wouldn't sell it for less than eight figures.
Like, that's how strongly I feel about it.
And I truly believe that I could be all into that development and build, like, this crazy luxury home
for call it seven or eight million. And I think it's going to be worth over 30 million. So that's
probably the biggest deal that I'm going to be most proud about. Or I could flip it right now and make
a lot of money too. Those are some awesome deals. Is development something you want to get into more?
Yeah, we're definitely leaning that way. One of the arms of Panetta Capital will be raising
money for big developments. Actually, one of my students, I partnered up with him. He's a developer
in Bel Air. He's been developing these big commercial buildings and hotels. He's got the best designs
you've ever seen. We got together and we're going to use all of our resources to find really good deals,
put some crazy buildings on them, and then basically show them on social media to drum up traffic
to raise the money to build them and make profit. And it's going to be pretty fun. So I'm really
into development and I'm also into development in the Metaverse too. So that's something I've been
talking a lot about, but I've got a lot of plans for development in both worlds.
That's fantastic. And I think development is something that's just, you know, we're in a low inventory
right now in housing. So it's something that could be huge in the long run. Yeah, when I look at these
properties from a couple of years ago and how much they sold for after the fact, like these people
started developing these houses, you know, in these luxury areas. And then all of a sudden,
they are finally built and they're selling for millions more than projected.
And I'm like, oh my gosh, dude, like luxury is kind of where it's at when you want development, especially if you're a small builder because, you know, just with where I think the world is going, I think things are going to keep going up. I think they're going to keep printing money. And we've just seen the rich get richer. Like, that's just what's happening with all the money printing. It's all flowing to the top. And so it's like, if they're getting richer, you probably want to build some luxury home for these people because there's definitely not very much inventory of it.
Absolutely. So you've been super successful at an impressive pace. Knowing what you know now,
what would you have done differently? I think one of the things I hit on earlier was I would have
reached out to people sooner for raising money and for mentorship and all those things because it's just
like, man, I was so much like expecting people to just flock to me. I was like, hey, if I just do a good
job, people will come to me. And I got lucky that it happened. But if I would have just been proactive
from the beginning, things could have went even faster.
So I think that.
But the second thing is, I've realized this with all my businesses, is that people are the most
important thing to business success.
I don't care how good your ideas.
I don't care how talented you are.
I don't care how much money you personally have.
If you don't have people around you, you cannot scale quick.
There's just no way to do it.
And I've realized the only reason I'm able to do what I do is.
because I have great people around me.
And if I had to say, like, the one superpower I have is that I'm able to come up with an idea
and then find the right person to help me do it.
And I don't try to think that I can do it myself because I just know I can't.
I know I'm neither not talented enough in that specific area or I just don't have the time.
Like, maybe I am good enough to do it, but my time is so limited now that it's just not worth it.
Like, it's better to just go partner with somebody, to go pay someone.
a lot of money and that way the idea gets out there because I know in the long run with help
I can scale infinitely right if I have enough people and I have this vision I can make it come to
life if I just have the right people and so I'd really tell everybody that is like look if you're
trying to do this solo whatever your business is that is the wrong approach find other people
who can help you and if it involves partnership or equity or profit share do it it's worth
it. So it sounds like you figured out how to master leveraging your time. So how did you get there? And
what's your daily routine? Man, this is actually why I just came out with a new program called
The Wealthy Way, which is really all about that. So over time, I didn't really understand what I was doing.
I just like kind of went through it and it just ended up being successful. And like anything,
I was like, okay, let's do more of what works. Let's do less of what doesn't work, right? And
it just started to like exponentially increase my success.
by doing these right things over and over again. But while I was doing that, I also realized
there were other people who were doing different things than I was doing. And I don't want to say
they're the wrong things, but, you know, they looked like they were having a lot of success.
They're making money. Their business was doing good. And then I'm like, man, maybe I should
be doing what they're doing. Maybe I need to whatever, right? And over the years, I just started to
see the difference of where I went and where they went. You know, their lives ended up either
stalling out or hitting crazy rough patches or whatever while I kept trucking along and like
creating all these new things and I just realized like what I was doing was so different than
what most people do because I was working less hours than everybody. I was making more money.
I was having more joy in what I was doing and just it was like I was doing everything counterintuitive
to what other people tell you to do. And like you just, um, like you just, you just, you just, you just,
asked many people started to ask, like, how do you do it? How are you, like, able to manage all those
businesses and create content and still spend time with your family? Spend time working out and taking
care of your, like, how do you do it all? I was like, you know what? This question has been asked
so many times that I'm just going to create like the blueprint. That was what I did with the
wealthy way. I just created a course. I created a planner that I used for the morning routine,
something that like didn't exist. And I was like, I'm just going to create it for myself. I'm going to hire an
app team to do this. Like, I've paid over $100,000 just to create everything that we've made into
the wealthy way and a Discord community. And I just said, you know what? I'm going to give it all
away for free. And I'm never going to charge anything. And it's the first business like that where
there's no plan to like monetize. It's like, hey, I'm just going to put all this value out for people.
And if they like it and it really helps them, I'm sure like we'll do business in some way. Whatever
happens happens. That's just the law of reciprocity. But I have no plans to ever like sell the planner
to sell the course to like none of that. And it pretty much just goes into, you know, what wealth
really is, right? It's not just about being rich and making money. That's what people think. And that's
what I used to think too. But I slowly realize that like wealth is about having an abundant life in all
aspects, right? Like, all the money in the world does you know good if you're getting divorced
tomorrow, if your kids don't like you, if your health sucks and you can't even move, if your faith
sucks, if all of these areas you neglected in the pursuit of getting rich all fail, then you're
not wealthy to me. I wouldn't trade lives with you, you know? So just seeing so many rich people
do that over the years and seeing it firsthand. I was like, man, people have got to know. Like,
there's nobody else saying this. Like, everybody's like, hustle, hustle culture, make money, work 15
hours a day till, you know, you make it. Your family will understand. Like, you got to sacrifice
now for it later. And I'm like, no, you don't. I didn't do it. I've never had to work 15 hours
a day. Like, I still, today, I work four days a week, seven hours a day. I golf every Friday. I take the
weekends off. I leave the office by five. I get a lot of crap done every day. And it's only because of
all of the principles that I talk about in the wealthy way with, you know, time management, morning
routine, delegation, going after the right goals, holding yourself accountable. Like, there's a bunch of
things that I know have made the difference versus other people who kind of are, you know, I guess,
not proactive in what they're trying to accomplish every day. They waste a lot of time. They're inefficient.
So they go after the wrong goals.
Like all of these things play a role in, you know, everything.
And here's the point, too, that people need to realize is I learned this from a book,
compound effect and atomic habits.
They're kind of similar.
It's like, every day you do these things, you don't see it.
You don't get the result right away.
But over the years or even one year, you see it.
And you're like, whoa, it's only because of all the little daily actions I took that led to this crazy result.
and unfortunately in the present we want gratification today right we're always fighting our present
self versus our future self right our present self wants to spend money wants to eat like crap
and you know have fun our future self is like don't eat that donut save the money it's going to
reward you in the future right and so it's like understanding these conflicting things that we're
going through every day and doing the right daily actions and then seeing what happens a year from now
or five years from now and that's what i've seen in my own
life, you know, without going too crazy off topic, five years ago. That was the first year I made
$100,000 in my career. You know, I made $100,000 for the first full year, five years ago. And then to
see five years later, where my life is today, where we've made over a million dollars in a month,
I'm like, this is crazy. You could not have ever told me five years ago that this would be
possible. And I'm like, was there any big moment where I just like had these like crazy things
that happened is like, no, like literally I've just been doing the same thing every day for five years,
being disciplined, being open opportunities. And it's not like sexy or like these crazy advice.
It's just being consistent with these daily things. And this is one of the coolest projects.
I think you and I align totally on what wealth truly is. And this is something that we talk about
on this podcast all the time. So I encourage everybody go check this out. It's at wealthyway.com.
We'll link it up in the show notes as well so that you can check.
that out. But it is one of the coolest projects. I've been going through some of the modules and
things like that. And it's going to really change your life. And Ryan is giving us away for free.
It is absolutely tremendous value. And it's something that you should definitely check out.
And one of the things that I love about the wealthy way is the acronym that comes with it. So can you
explain the acronym a little bit? Yeah, I totally forgot that. I'm glad you brought that up.
And I'm glad that you like it too. So I created this acronym called wealth, right?
stands for worship, education, affluence, lifestyle, team, and health. Okay, spells out the word
wealth. And I just realized like most people, when they're setting goals for the year, I'm guilty
of this, is thinking financially. Like, how much do we want to do this year in business? How many
deals don't want to do? But very few people set goals in the other aspects of their life.
And so I started to come up with this concept of like, how can I get people to set goals in all
aspects and then how do I help them stay accountable to those goals? And so with the wealth planner,
it kind of takes people through that step by step of like, okay, this is education, right? This is
anything to do with your self-development. How many books do you want to read this year? How many
podcasts you want to listen to? You want to join a coaching program like, you know, setting goals for
education. The same thing is with affluence, right? Like that's anything with making money. People
like making those goals. I don't think any of us listening to this podcast need help setting our
affluence goals. But with worship, for me, that's anything to do with prayer, with charities,
with donating, with, you know, anything, volunteering. What are you doing on that aspect? How many people
are setting goals for how many charities they want to, you know, help and volunteer at or how much
they want to donate? You know, so having all of the goals and thinking about that for your year
is something that is already going to change your mindset from the beginning of like pursuing what's
actually important beyond money, right? But then the way that we created the planner as well
was to create daily habits that you want to, you know, implement in your life. And basically,
every day you log into the planner, you have to mark whether you did those habits or not. And if you do,
you're going to get a nice green checkmark. It's going to give you a dopamine hit. If you don't,
you get a big old fat red X and you're like, dude, I got to hit that habit today, you know,
when super simple habits could be reading for 30 minutes a day, working out and being active if you
struggle with that. For me, I had a very simple one this year. I wanted to tell my wife I love her
every single day. And you would think that I do that, but the reality is I don't. Like, I forget.
I'm just like, it's a given. She knows I love her, right? But by looking at the planner every day and
having to mark and really think, like, did I tell her that yesterday? Like, did I show her that I love her?
And then I'm like, I don't think I did.
And I have to get that X.
I'm like, okay, today I need to step it up.
And that's the beauty of what successful people do is that they're being held accountable,
either themselves or, you know, somebody else or whatever.
In this case, the planer is meant to hold you accountable of like, yo, you said you're going to do this.
Yeah, you're not going to be perfect every day, but you're going to immediately know when you're off path.
And you're going to be able to get back on path the next day.
Because that's what leads to these slumps and these funks is when you veer off path.
and you don't know it.
And then all of a sudden, you look up a month later and you're like, holy crap, like, what
happened?
I just have no idea.
But by being proactive and understanding when you're off path immediately, you're able to
recorrect.
And so that's what the wealth plan is all about.
And, you know, like Andrews said, like, I could have easily charged for it and charged
for all these things, just like I do all my other products.
But I was like, dude, I just think this can really change lives.
And I don't want it like anybody to not have the ability to go.
go through it. Absolutely. It can definitely change your life. It's actionable stuff that you can do
each and every single day. And it's going to keep you accountable, especially if you're using
the planner, if you're in the Discord community talking to people. This is something that you
definitely can use each and every day. It really is life changing. So before we wrap it up,
Ryan, besides your own book, are there any other resources or anything else that change your life
or the way you operate today? Are there any books or courses or anything like that? Yeah, so
I have a goal of reading 36 books this coming year. Last year I read 36, the year before I read
52. That was really tough, one a week. So I've read a lot of books in the last couple of years,
so it's hard to pick what are my favorite books. But one thing I'll say is, like, I personally
don't read a lot of real estate books anymore, just because I have very little value to gain
by learning, like I kind of am at the point where I know pretty much what I need to know.
and that's something I would encourage other people to realize too is like once you know like 80%
of that craft or whatever it is like you know enough and that's what the wealthy way also talks about
is parades principle the 80 20 rule it's like dude if you got 80% down you can have a lot of success
so most of the books I read today are more self-development they're more business related
theories and strategies and everything else but the two books I mentioned earlier Atomic
habits and compound effect are really important for understanding what like taking daily action
looks like and what it leads to if you stay consistent.
So I love that book.
Another book I read, let me see, I'm looking through my list right now for you guys.
I read some golf books this year.
I read like five of them because I'm getting into golf.
So that was kind of like more of a fun book.
But even the golf books were interesting because they talk a lot about mindset.
And that totally relates to business and what we're doing.
Another bunch of books I've been reading lately have been these books about big companies.
So I read the book about Uber and how they went public.
And then Travis, the CEO, got outed because, you know, just being done, whatever.
Same deal with WeWork.
There was a book called Billion Dollar Loser.
Very similar to Uber.
they created a culture that just wasn't sustainable and crazy valuations, all this stuff.
And the reason I'm reading those books is because it's like, I don't know what it's like taking a company public.
I don't know what it's like running like huge billion-dollar company, but I might one day.
And I want to understand what these people did that caused it.
And it's not like they're failing. Uber's just fine.
But he don't get to realize his vision with Uber and lead it through because of mistakes he
made along the way. So I'm just pretty much trying to learn from other people's mistakes.
That makes sense. And I can vouch for a ton of those books as well, including, you know,
Atomic Habits, which I reread every single year. And that's what I'm reading right now. I always
read at the beginning of the year. So that's a fantastic read as well. Well, Ryan, thank you so much
for coming on today. Where can people find more about you in your courses, your YouTube channel,
all that stuff? Yeah, you know, if you want to learn more about my businesses and everything,
You can go to Ryan Paneda.com.
It's got all the different businesses I have,
our social media followings, all that.
But I think the most important thing is just go to wealthy way.
Go to wealthyway.com.
Get all that stuff we talked about.
That's my push for 2022.
It's just like I want a million people to go through the wealthy way
and change their lives.
And whatever happens from it, I know it's going to be good.
So that's all I want you to do.
Go to wealthyway.com.
Awesome. Fantastic.
Well, Ryan, thank you so much.
This was fun.
Yeah, man.
Thanks for having me.
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