The Pomp Podcast - #1081 Texas Slim On How Your Food May Be Killing You

Starting point is 00:00:00 what's up everyone this is anthony pompliano most of you know me as pomp you're listening to the pomp podcast simply the best podcast out there now let's kick this thing off texas slim is the founder of the beef initiative and food intelligence in this conversation we talk about the food supply and what are some of the problems this includes everything from seed oils to the beef supply system why market access has become so difficult for the american consumer what things like ancient Rome and the European energy crisis have to do together, and why testosterone levels are so low, why children in schools are being forced to eat crickets, what Mayor Adams in New York City is doing and the mistakes that he's making, whether the liver king, somebody who's

Starting point is 00:00:42 gone viral on the internet recently, is the real deal or not, and what you need to know about genetic engineering and things like Bill Gates and the CCP buying up so much farmland. Least to say, there is a lot covered in this episode, and I hope that you all really enjoy it. Once you listen, let me know on Twitter or in the comments what you think about this episode. I really enjoyed this one. I hope you enjoyed it as well. Let's get into it starting now. Anthony Pompliano runs Pomp Investments. All views of him and the guests on his podcast are solely their opinions and do not reflect the opinions of Pomp Investments. You should not treat any opinion expressed by Pomp or his guests as a specific inducement to make a particular investment or follow a particular

Starting point is 00:01:24 strategy, but only as an expression of his personal opinion. This podcast is for informational purposes only. All right, guys, bang, bang. I'm very excited. Texas Slim here in the house. I think a great place to start this conversation about what the hell is going wrong with the food supply is just how the food supply works. And so if we look at cattle as an example, I know that you have the Beef Initiative, and I think that's probably a good place for us to start. There's cattle on a ranch and somehow i eat at home how do we get from cattle on a ranch to me eating at home and less about the problems but just like what does that process look like for those that don't understand how the food supply works well you know one thing is called it's basically daunting

Starting point is 00:02:05 to to start off with but it used to not be daunting as far as every one of those touch points of our food supply let's just say pure animal protein right now okay you know livestock You know, either it be beef or fowl or hog, whatever it is, pure animal protein has basically been so centralized now that you have so many touch points along that market access that a lot of people don't even, even good intentional people that are trying to pay attention, they don't understand the complexities of that. and that's been going on for you know several decades now but the last decade has really kind of been very um it's hindered our way of understanding what food is anymore so that food supply is getting more complex with more and more touch points what's driving that is that like a capitalism thing where more people are trying to put their hand in the cookie jar and extract value is a regulation thing what's yeah i would say basically coming from where i do as far as

Starting point is 00:03:02 agriculture and ranching it's it's basically been a combination of a regulatory capture for one and then people that know how to basically manipulate the regulations that are put into place you have some corruption you have some manipulation you have some global movements of course that we know about they all kind of combine and the last person that's really being thought of is the consumer and the rancher the producer and so to say that it's like you have this movement that's been going on. We've had four major food consolidations on the corporate, global corporate level since 1992, 95, when NAFTA kind of kicked in. So saying that, they're pushing for a one world food group and they're trying to basically compartmentalize the understanding of food

Starting point is 00:03:49 and then actually the market access of that food. So where they can have more control over our nutrition, our food, our access to food from supply chain lines. And I think that's being exposed right now that it's kind of a broken system and they're trying to grab even more control right now as far as the consumer itself got it so we go to the consumers uh in terms of where we are in america it's like 45 of americans are obese 70 plus percent are overweight yeah and uh some of that one out of two is diabetic insane yeah and and so some of that is obviously people live a sedentary lifestyle like you know there's a bunch of things that feed into it but the food supply is a huge piece of it and so if we go all the way back to where this starts right and we

Starting point is 00:04:32 look at these animal proteins uh what are the ranchers doing or kind of these uh um initial food supply kind of insertion points if you will what are they doing with the food and if we were simply to go buy it directly from them what would be the difference between that food versus once it gets on the other end of the food supply well what you have now you have ranchers and that's a broad spectrum of ranchers or animal producers right you have cow-calf operators you have uh you have somebody that brings a calf all the way to you know adulthood to where it does get harvested you know and so they they steward that animal they steward the land all the way through and then you have some uh ranchers and animal producers that'll take that cow-calf to a certain level and then

Starting point is 00:05:13 they basically have to get rid of it because the the profits are controlled the margins are controlled by four major global processors. Those processors, of course, are JBS, National, Tyson, and Cargill. And so what happens is that they don't have a say-so after they sell that cow. Once it goes into the four, we call them the packer, feeders, processors. Once they get into that feedlot apparatus, then they're basically fed grains. They're given antibiotics. Some of given steroid you know you just don't know and a lot of that type of input that is given into that cow is not always reported to the consumer themselves that's part of the regulatory capture you know it involves the fda it involves the usda and so the rancher producer doesn't have

Starting point is 00:06:05 a say in that and they have to go ahead and get rid of that cow at that point in time because Because they had to have that cow processed. So it's a dumb question, but on the animal protein side, we've got people who essentially go birth to like adolescence. Right. It's kind of the way I think of it. And then someone else takes it from adolescence to adulthood. That's a good way to put it.

Starting point is 00:06:26 And then from adulthood, okay, now we're going to go give it to the four processors. Right. And whatever they do from there, they almost in some way are essentially taking an animal that usually one or two kind of ranchers have stewarded, to use your word, to this point. And then from there, that's where a lot of kind of the nasty stuff is happening. And then the animal is ultimately killed, cut up, and then sent to a grocery store or whatever for the consumer. 100%.

Starting point is 00:06:52 And you know what? I'll give two kind of comparisons here so we can kind of clarify. You have the cow calf. You have the feedlot cow. You have a commodity cowboy. You know, there's a lot of things that we basically refer to in the ranching industry. What kind of producer are you? And then you have the regenerative.

Starting point is 00:07:11 Regenerative basically means from the soil to the grass to the cow to the producer, then to the processor, then to the supplier, then to our forks, us as the consumers. That's kind of a decentralized vertical integration back into how we used to basically raise, steward, harvest, and consume that cow. Right now, once we get to that processing point, that's the four major global processors. They process over 80% of our animal protein in the United States right now. And they get to have a big say about what type of cattle that they are bringing in, what type of labels they can put on our beef, let's say, like USDA Prime. That doesn't mean anything anymore. We don't know where that cow is coming from.

Starting point is 00:07:57 What did it used to mean? It used to mean that this was U.S. beef. that we basically we are the best cattle producers in the world we have proven that and it really all started in texas in the late 1800s and so we have a protocol that we did know how to grow the best beef in the world part of that stewardship part of that basically harvesting of the animals themselves the the lands that are used that's all been kind of globalized and we the consumer are not understanding of what has taken place, but the ranchers do know because they're being, there's a prohibition going against ranchers. You know, we've lost over, I'd say 40% of our

Starting point is 00:08:38 ranch land in the last, you know, let's say less than two decades, even, even worse than the last decade itself. Where's the ranch land going? Billionaires, wherever you want, you know, you have a lot of people selling out these days because, you know, we know real estate, we know land values, they're getting out of the system because they're having to rely on those processors. Their margins on those cows are very minimal. In the past, like you said, if they were able to take that cow all the way to your fork, their profit margins, you know, they triple, they quadruple. That way they have power. Now they don't have a voice, a digital voice, or they don't have a voice in basically the market access that we started this conversation with.

Starting point is 00:09:21 So if we go back 1800s up until, I don't know, a couple of decades ago, you mentioned this kind of decentralized model, which was a local rancher would be there to raise the animal. It would go to a local producer. It would go to a local supplier and then eventually would end up on your plate at your house. And there were a network of these throughout the entire country. You bet. And over time, what we saw, as we've seen in many other industries, but this one is important because it's food that we're consuming, there was consolidation. And when you look at that kind of supply system, the place that the consolidation has happened and is most egregious is at the producer level, right? It's basically people have gone in, they've created these four major producers.

Starting point is 00:10:07 Processors. Processors, I'm sorry. And so if we go back and we think of, let's start with the land first. I remember the first time that I got tipped off to, uh, Hey, there might be a problem here is I was reading, uh, Ted Turner, the founder of CNN's book and, uh, quite entertaining, you know, uh, uh, frankly, you know, kind of a tip of a cap to an entrepreneur who saw a market opportunity and said, Hey, I'm going to go and I'm going to build out this whole news thing.

Starting point is 00:10:31 And he made a bunch of money doing it. He then got into land ownership and, uh, I believe is still today the largest bison owner, uh, in North America. And so when you say, wait a minute, one of the folks who was an entrepreneur and, you know, kind of the equivalent of what is today the technology industry, he was on the forefront of the media industry. What is he doing buying up land and bison? Now, his argument was that there's going to be this food crisis and we need to make sure that there's kind of a resurgence of these animals and things like that. uh, if we start there, how big of a problem, uh, is that, or are we actually happy that folks like a Ted Turner are going up and buying all this land and trying to create, uh, uh, such a larger

Starting point is 00:11:15 animal population? No, we're, it's not a good thing. It's not to console. It's not a good thing to consolidate, uh, basically the vertical integration that gave us the health in which we stride with whenever you have that major consolidation of land and of livestock and then basically of how that livestock gets stewarded and processed that is way too much control in too few hands and if you if you look back and i always tell everybody look at how your grandfather used to live maybe it's your great-grandfather right but what what my grandfather did is that he had a farm ranch he stewarded land and and the animal itself what he did is exactly what you said he's like okay i'm gonna i'm gonna raise this cow to a certain level then i'm gonna go have it processed

Starting point is 00:12:05 he fed his family first and then he fed the community small texas town let's say that small texas town had a small microprocessor an avatar well that community said okay well we have this avatar we have a butcher we have a grocery store perhaps in that so that local produce that local animal was sold to the local community and it was decentralized it was a two-party system it was a peer-to-peer transactional system that the community basically agreed to themselves and if you look at food and where it comes from most people say you should be eating where you're standing food from where you're standing and that's that's what you know america basically that's how we got started in the 1800s texas fed the nation at some time basically after 1878 texas started feeding cattle

Starting point is 00:12:56 to the united states okay why did they do that well you had the civil war right and then you'd had texas became a nation then it became a state and then in texas we had the comanche wars we had a lot of conflict that was still going. By 1878, all of that had ended. The Comanche Wars had stopped. We had full access to the state. And then all of a sudden we had all these cattle that were roaming around the state of Texas. And so you created the cowboy, which came from the Vaquero from Mexico. So you look at that and they say, well, wait, we have all of this food. How are we going to deliver this food and where are we going to deliver it to? Well, we had the railroad that's really started going east and west and north and south well then you had the cowboys started the

Starting point is 00:13:39 cattle drive and we started feeding military bases across the united states some in the southwest some in the east and sees cattle drives and the railroad system itself would deliver this pure animal protein and then we started delivering to places like kansas city chicago new york and we fed a nation at that time and what i'm doing with the beef initiative is saying okay we fed the nation in 1878. That's when this started. We're going to do it again the way we used to do it, because we've been captured, the rancher has been captured, and basically our consumption models have been captured in a way that is nutritionally starving us now. You said something to me recently that just blew my mind, which is a large portion of the beef

Starting point is 00:14:24 in the United States of America is not consumed by the American consumer. It's actually shipped elsewhere. Yeah. I think that will shock many people who hear that as it shocked me. What is going on there? Why, why is American beef being shipped elsewhere? And then what does that mean in terms of the beef that we're consuming? Sure. Well, what I usually do to help clarify that, you know, you look at how much beef is imported into the United States and we'll go back to JBS, one of the processors. Okay. They've been, you know, we'll go, we'll, we'll cover them a little bit later, but I call it the Brazilian cattle drive. You have a, you have a cow that starts on grass in Brazil throughout its life. It makes it all the way to Mexico. It gets fed

Starting point is 00:15:07 grains, it gets to America and then it gets processed and then it gets to have that stamp of USDA prime put on it. Well, in San Antonio, I can't remember exactly the processing center and I won't call them out cause it's not the smart thing to do, but they did a genetic test on some ground beef okay well they found that that ground beef had over 80 sets of genetics in that ground beef that's 80 different cows was in that batch of ground beef it's not one cow it was 80 different cows okay so that brazilian cattle drive is part of that import that comes into the united states here in texas or in texas what happens is that's the market access from that beef from brazil gets spread out to the wholesale market.

Starting point is 00:15:57 So Texans are eating actually beef from Brazil, Africa, other places. In the beginning, I told you that, you know, we grow the best beef and we harvest the best beef in the world. The United States does. A lot of that definitely comes from Texas because of its history. Well, a lot of that beef is sold on the global market to the highest bidder. And the ranchers and producers don't have any control of that. It's the processors that are the global processors, packers, and distributors.

Starting point is 00:16:29 When you say that it's the best beef, help people understand what exactly makes up the best beef. So if you were to look at, let's say, the Brazilian cow versus something here in the United States, what makes it better? Well, you know, you look at technology and we say, oh, technology is bad for food. No, it's really not. I mean, we've always been at the forefront of genetics, of knowing how to raise the right bread of beef. You know, you have your Angus, you have, you know, the Charolais, we used to have the Longhorn. You have all kinds of different breeds of cattle. Well, the United States has always been at the forefront of understanding, you know, certain geographical areas, breeds of cattle.

Starting point is 00:17:06 So our technology that we have invested in the cow itself is by far the best in the world that's ever happened. so with that type of technology and that type of intelligence that we've invested into the cow itself well we get to spread that out towards the world the whole world you know we get to you know you think china has basically studied the cow like we have no but they're getting to buy the best beef and so you have that type of apparatus where we've done all the research and the development we've done the proof of work and now these global processing centers are taking our proof of work and they're sharing it to the highest bidder across the world. And once again, we the consumer and we the rancher

Starting point is 00:17:50 don't have a say in that because of the regulatory capture, because the amount of global money that is involved in making sure that that highest bidder gets that Texas beef or the United States beef. Yeah, so it makes sense to me that if I am the processor and I basically go to the global market and I say, who will pay me the most right for my best product sure we may not like it but that's just how economics work that's how capitalism works right is they're going to go auction it off for the for

Starting point is 00:18:18 the highest bidder what i i don't understand is the cow or cattle that starts off in brazil that kind of uh cattle drive if you go to the united states is their money kind of to follow and that's why they're doing it is basically now that that uh rancher or somebody along that line they're trying to get ultimately to the united states and have it processed in the u.s because they actually make more money yeah 100 i mean that cow that comes from brazil let's i call them touch points okay okay that cow from brazil is going to have probably about 20 touch points before it hits your fork okay so how many people made money in those touch points and a lot of times it the packer gets to decide that the processor gets to decide that and the distributor gets to decide

Starting point is 00:19:02 that decide that because they're all the same global corporation okay if you do a regenerative rancher producer basically you're going to have two touch points you're going to have me and the rancher you and me the rancher and so if you have those two touch points who's making the money okay well you the consumer is getting a high value quality item that you know exactly where it came from the rancher is saying okay instead of three hundred dollars off of this cow i can basically cut this cow up and make all kinds of cool steaks and i can actually you know my margins go from three to four hundred dollars a cow to maybe two thousand dollars a cow that money goes back into the land it goes back into the cow itself and it goes to the rancher so he can maintain his legacy

Starting point is 00:19:47 create a you know a pillar of strength that he doesn't have right now but he used to have in the beginning but the global processors took that away distributed those touch points to other people making those profit margins you mentioned earlier that uh ground beef there's been these genetic test uh it kind of uh it's like a surprise audit right of like hey what is actually in here yeah and uh there was 80 uh or around 80 pieces of genetic information in there meaning 80 different cows uh what is the problem for for those that don't understand in terms of if it was just ground beef from one cow versus 80 is it complexity and so if any one of those 80 cows has something wrong with it got steroids had some sort of treatment along the way then it kind of poisons the other

Starting point is 00:20:30 79 or is there other things to consider? Well, I mean, you just made me think of a kind of a comparison. Let's get 80 hamburgers from 80 different fast food joints. Let's blend them all up and let's make a new hamburger. Okay. Are you going to trust that hamburger? You shouldn't already because it's coming from fast food. But anyways, if you get that much variety within consumption of food, you really think that that consumption model is pure? Do you really think that that food is pure? How many, if you've got 80 different cattle in a ground, a pound of ground beef, how can you track down the complexities of what could go wrong with that beef and how many chemicals are in that beef? What have they included into that beef to make it to where you think it's,

Starting point is 00:21:20 it's usda prime well there's a lot of unknowns there right and if you are basically eating a random consumption model well that's your health is random at this time so we talked a little bit about ted turner obviously going and consolidating farmland um and we've talked a little bit about uh the processors getting this kind of four companies that really have created uh somewhat of um uh a monopoly on the market across those four players bill gates is probably one of the biggest names i hear thrown around around farmland and food um let's start with the farmland purchases that he's made i think he is the single largest landowner in all of uh farmland farmland yeah in north america is it just hey nobody should have that much farmland and so that's the problem

Starting point is 00:22:09 or there are other things to consider uh when i hear people talking about bill gates i wouldn't say because we live in america i mean you can you know if you if you can afford it you should be able to own it and steward it right well with his actions and what he does on a global scale you know you can look at he's got so many shell companies uh cascade investments i think is is his investment company that goes in his llc where he can go and acquire all this land and if you look what he's trying to do at this particular time you know i think he's got investments in, I don't know, from five to 13 fake meat companies. And so you look at what his narrative is and basically what his intentionalities are. You know, you're looking at

Starting point is 00:22:53 him basically taking animal protein out of the American consumption model. And he doesn't hold back. He said, this is how we're going to eat. You know, there's videos of him saying, you're not going to eat meat anymore. You're going to eat this vegetable protein. And we know it doesn't actually, we've got the texture down. We've got the look down. It doesn't quite taste like it should be like you desire, but we're almost there. So you will be eating this. And so if you look at what his intentionalities are, it is to own as much land as he can and to not let it basically steward animals in the way that got us here so the concern is if he buys up let's just use the extreme example if he bought up all the farmland in america and he was the sole farmland owner

Starting point is 00:23:40 uh he could on a whim say we're not going to do this anymore now these other companies that i have invested in that are making uh kind of genetic engineered uh meat which again isn't meat but is being positioned that way uh he essentially would be able to cut off the supply of uh of kind of the traditional animal proteins, and then force people to adopt this new genetically engineered one? 100%. I mean, what if you if you kind of look around, and you know, if you're on Twitter, Bitcoin, Twitter, you see a lot of things that are happening. Well, you know, all these processing centers that have gone up in flames, okay, and I keep on saying, we're going through a global industrial food shift. What does that mean? Well, from the ground level, the industry

Starting point is 00:24:25 is changing and he's part of driving that model of the global industrial food shift well you look at processing centers i once again i say that and you look about probably since especially the last 10 years but especially since 2017 and 2018 one of the biggest investors in new processing centers that do not include the animal themselves they're a new form of processing center are the processing centers themselves jbs tyson national and cargill well if those guys are processing all of our animal protein okay and they're building new processing centers that will actually take the animal and the soil out of those processing centers and go to even more ultra processed food model well bill gates is lock step and barrel with them at the same time and that's part of the

Starting point is 00:25:15 global industrial food shift that we're seeing and we've seen those in our time we've seen we saw them after 1971. You know, what the F happened in 1971? Well, the dollar got debased. Well, our food got debased. And when it got debased, they introduced new fake commodities into our consumption models. That's what's happening with Bill Gates. What is their argument, right? So if I was to go talk to Gates or somebody else and I said, hey, why are you doing this? Climate change. Okay. Climate change is like the driver. Okay. Explain more in terms of like, what argument are they making around climate change? Well, of course, if you look at climate change and how it's always been manipulated for certain reasons, you know, I've, I've grown up, you know, I'm

Starting point is 00:25:55 generational X. First, we were going to freeze to death. Now we're going to burn to death. You know, it's always some type of decade type of PSYOP that they're doing within, you know, our understanding of what climate change is. What they've done now is they were looking at carbon, you know, they're looking at, you know, carbon hazards. What is causing this climate change? Well, it's too much carbon. But what they're really not telling you is that the soil has been destroyed by the chemicals in which we've been using, especially in the last 50 years since 1971. And so what they do is they create a narrative, they keep, they create a global marketing plan saying, well, climate change is because of cows. And now, you know, on the UN, basically platform,

Starting point is 00:26:40 and as far as the globalists, they do consider the cow a carbon hazard. is that because of cow farts is that well it's actually cow burps but they use cow burps yeah farts sound better than burps i guess methane you know and everything like that exactly but what you know that's once again they they exploit ignorance of of the cow itself and so that's a distraction that they get the public to look at saying oh my gosh i'm not going to eat beef anymore i'm going to be a vegan because the cow is bad for the planet and i want to be a good steward of the planet what is insane to me uh i read a study uh previously um and we can link to it which stated that if you give cows in their feed uh seaweed yeah it will drastically reduce

Starting point is 00:27:29 the methane output and so cow farts burps etc uh drastically are reduced and so let's just say on one side of the extreme you have like let's not touch cows anymore let's move to you know genetically engineered food uh let's all go vegan and essentially abandon what humans have done for literally centuries yes uh instead why don't we just figure out how to make them stop burping or farting well it's not the issue though that's the problem see we're validating what they're making up as the as the propaganda that has nothing to do with what's going on with climate with carbon explain what you think is going on what's going on is we've killed the soul okay in what way with herbicides and pesticides the chemical companies from you look at after

Starting point is 00:28:17 world war ii and we'll kind of build into what's going on right now okay globally on a macro level after world war ii what we did is we quit making bombs we started making fertilizer okay and it was a good thing it's like hey we got this nitrogen we've we can actually make these plants grow a lot faster they're you know they can battle droughts they can do a lot of things And so it started out very with well intentions and we, we did, they went out to the farmer like, uh, Will Harris with White Oak Pastures and we're having a conference there, a summit. But he told me a story about his father, the guy shows up and he had a bunch of fertilizer. He goes, I'm going to pour this on your, your crop and I'm not going to pour it on this

Starting point is 00:29:00 part of your crop. And I'm going to come back in about, you know, a week and then we're going to talk again. Well, within that week, that crop had grown exponentially more. It got all this really good fertilizer, and all of a sudden we were on to something as a nation. And who was driving that was the chemical companies, okay? And so as we've evolved in time, in 1971, we still had the micro farms. We still had my grandfather that stewarded land, fed his community. Eric Butts, the ag commissioner under Nixon, came out and he said, guess what?

Starting point is 00:29:35 We're going to go big or you're going to go home. And what he meant is that you're going to do one crop and you're going to go fence to fence because we have all this new technology of chemicals. Basically, it was the herbicides, the pesticides, the fertilizers. And so then they said, we're going to feed the world. And we're the United States of America. We have won and we're going to show everybody. It was part of battling Russia and communism. It's like we do need to sustain our communities and we need to help out the rest of the world.

Starting point is 00:30:06 Great. Let's do it. right well they have failed and how they have failed is that by doing that and by doing this high production model of monocropping our food they've basically destroyed our soil to where we have to genetically modify our seeds more we have to use new chemicals to make those plants grow and we can't rely on the soil like we did from the beginning this episode is brought to you by valor which represents what's next in the digital economy they provide simplified trusted access in crypto, decentralized finance, and Web3 investment opportunities. Institutions and

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Starting point is 00:31:25 Download the FTX app today and use referral code POMP to earn free crypto on every trade over $10. The more you trade, the more you earn. Go download the FTX app today and use referral code POMP. So if I try to break this down in the most elementary way, it started out with the seeds that you would put into the soil were the seeds that we'd been using for centuries, right? And the idea originally was take the fertilizer, put it on top of the seeds in the soil,

Starting point is 00:31:54 and we would get a more efficient harvest. right and it would not only be more efficient in terms of time but also the output could be more from from an actual aggregate amount and so if we're getting more harvest in terms of frequency and larger harvest each time obviously that seems amazing right there's more food it's more plentiful all this stuff uh but it didn't stop there no and then this is where we get okay well if we put fertilizer we get you know x amount of of improvement what if we then start to try to address quote-unquote problems so this is where the pesticides and herbicides come in explain a little bit more in terms of what was the original thought process behind introducing those and then

Starting point is 00:32:36 what is you know kind of with hindsight bias on our side like what is the analysis as to whether those have been good or bad or what is the impact there well you're asking probably you're asking the right person but you know i look i've known a lot of people in the agricultural business and the dependency is of those chemicals in which we have stewarded our land our farms our ranchers it's some evil bullshit it didn't start out being that way but throughout time you've you've got you know chemical companies that basically you know invented agent orange that are actually in that invented roundup which is glyphosate and so you use glyphosate and you do studies on glyphosate And you look at, you know, the chemical companies that basically engineer glyphosate.

Starting point is 00:33:27 Well, guess what? It's poison to humans. It's poison to the ground. It's poison. And by saying that, the chemical companies in the beginning, once again, they were something that was beneficial. But now you look at how they have changed and how they've leveraged into everything that we touch, you know, throughout the last 50 years. It's greed, 100%. and they basically take the understanding and the clarity of how we got here.

Starting point is 00:33:55 The source of the seed of how we got here, they now own. It's a power play. You know, I wrote The Harvest of Deception, that first article that I wrote, and you really break down where does the seed come from? Where did it come from in the past and where is it now? Well, basically, our seed is not the heirloom seed anymore. It is a genetically modified seed that basically the grain companies and the chemical companies own and possess. I want to understand this better because in this piece, you specifically talk about something called a rapeseed, I think it's called.

Starting point is 00:34:29 Yeah. And from my understanding is that's what was used for decades and decades, if not centuries. And at some point it gets banned. 1956 by the FDA for human consumption. Okay. And now we have these genetically modified versions. Describe a little bit in terms of what are the differences between the seeds and why did the FDA step in and actually say, hey, the seed that we've been using for so long, no longer is allowed for human consumption. Okay. The rapeseed, everybody should know rapeseed, it's a freaking weed, but guess what it

Starting point is 00:35:03 is? It's canola oil. That's what we call canola oil is rapeseed. 1956, the FDA outlawed it because it was toxic to human consumption. Well, once again, we get into modifying a seed that creates business, that creates profits. Okay. Then once we've modified that seed into something, well, what are we trying to get rid of here? As far as, you know, big ag, the grain companies, well, they're not using the grass to basically steward animals. What they're doing is now we can grow these grains in a way that we can actually, you know, use to feed these cattle, right? And so what you do is you get a chemical company that basically goes in there and lobbies to say, hey, we need to get rid of animal fats out of our diets. And it goes back to a story of 1954 when

Starting point is 00:35:56 Eisenhower had a heart attack. Heart attacks really didn't happen, but they needed to find the cause of heart disease. We had a guy named Ansel Keys and he came out and he created a big study and it's basically it was a bureaucratic kind of

Starting point is 00:36:15 attempt to influence lobbyists and politicians and so they really started saying that animal fat was bad for you. If animal fat is going to cause heart disease and clog your arteries we have to have a solution. And so they looked at vegetable oil and they said, okay, well, how can we make this vegetable oil?

Starting point is 00:36:36 Well, rapeseed grows very easily. It's kind of a weed, but it's kind of toxic. Let's take out the uric acid. Okay, let's industrialize this seed in a way to where we can make it to where, yeah, it can run oil. It can be the oil in your car or you can fry your French fries with it. And that's what we've accomplished. and so now that you had the big seed oil movement that's really really started taking off once again 1971 we devalued our dollar as a way that we could devalue our food by injecting a new fake

Starting point is 00:37:07 commodity into our consumption and it has a lot of varieties in which it can be used one of it is they can inject it in candy bars crackers hamburger meat the buns of a hamburger So now it's become a commodity that is subsidized by the United States government. And so a lot of farmers will go in there and basically farm rapeseed so they can stay in business. So what happened is the seed itself was a natural thing that had been used forever. And then we decided to still use a type of it. It's just one that we have genetically modified. Right. And rather than it stay in kind of its little corner of the world in terms of its uses, we essentially have exported in some way to the entire economy.

Starting point is 00:37:57 And so much of our food now actually contains all of these oils. And that's how we cook food. That's how we treat certain things. I believe that it's even found in various other types of products that use on a day to day basis. and so when you go and you look at that how much of those types of changes around the genetically modified seeds and uh the grain that is actually fed to the animals is then linked to where we started earlier with 45 of americans are obese and 70 plus percent are overweight is there like a direct connection between yeah literally the food you're consuming is because we've genetically modified all this stuff you bet 100 and it's it's foolproof now you can especially you know i always

Starting point is 00:38:40 refer to bitcoin twitter you know there's a lot of researchers in there and they you know you'll you'll see these pictures of people on the beach in 1969 and 1970 everybody is fit everybody is healthy everybody's just i mean really collectively as a group of people you can see a society that was basically healthy and at that time we had animal fats we had pure animal protein we had access market access to a different food system in the 70s if you look at the 70s is a lot like what we're going through now you had an economy crash we had gas shortages you know you had a lot of prohibition against certain things well at that same time is when we did invest into this new fake commodity system if you look at 1971 the health of a nation and you look at the amount of

Starting point is 00:39:29 let's say seed oils that have been injected with high fructose corn syrup, highly processed foods basically into our consumption. You can look at our health and the devaluation of our dollar and the amount of fake commodities injected into our food supply. It's the same damn chart. And you can really, you don't, it's hard to question. It's hard to say, no, it's not. And, you know, you brought it up with, you know,

Starting point is 00:39:54 70 over 70 percent of americans being obese and overweight diabetic metabolical bankruptcy is what we've got it's only a 50-year window we weren't like that before 1971 and when we look at this uh you mentioned fake commodity a couple of times and what's so fascinating about it is in some ways uh people may actually uh understand hey i'm eating something that is fake right if you go and you buy a candy bar or something and it's obvious that did not grow in the ground somebody somewhere along the way made that uh tastes great but probably not healthy for you um and so i i categorize some food is just like it's very obvious that this is uh manufactured processed all that uh but there is a large portion of the population who actually believes that they

Starting point is 00:40:37 are eating quote-unquote healthy right uh but what you're really uncovering here is you may be eating some sort of beef but it could have come from uh an animal that was eating genetically modified seeds and do people know that or is there any way for them if i go to the store and i look at uh the beef i'm about to buy do they have a big label on it that says hey this animal was fed genetically modified seeds no and that's what's happened you know especially with the labeling laws and how the fda basically is a gatekeeper to chemicals that are injected into our food supplies and i'll do on two touch points and i think you and i talked about this earlier is, you know, October of 21 last year, basically the FDA won a lawsuit and it's under the gross

Starting point is 00:41:25 rule, generally recognized as safe. That's what they use and they leverage. What that means is that the FDA can say, hey, you know, we've got these chemicals that we use in the science of food. You know, they love to use the word food science. And so in October of last year, they want a lawsuit to where they can inject thousands of new chemicals into our food under the gross rule and they don't have to tell us what it is and so labeling laws of course we talk about gmo well we've all seen it we've all you know it's always there genetically modified right that's what that means well now they've even changed genetically modified to bioengineered and it's a barcode on your food packaging so now they won't actually put the gmo label on it they instead will

Starting point is 00:42:12 bioengineered you have to go actually scan the barcode yes with like your cell phone or something and if you scan the barcode with your like an app on your phone yeah then it will tell you that it's been genetically modified it'll be bioengineered they're gonna they're really kicking in the bioengineering sounds cooler it does yeah it's very scientific and so but you look at that okay and that happened at the same time fall of 2021 the labeling laws changed and the fda says sure go ahead and put 2 000 new chemicals into the food supply in 2022 you mentioned the generally recognized as safe yeah nothing is general when it comes to regulation man that's clown world stuff man yes so it just to explain a little bit more what is the intention

Starting point is 00:43:00 of this regulation i think it's so they can uh confuse the consumer man why else would they want and they can inject. You think about each chemical that they get to put into our food supply. Okay, now let's break that down as those touch points that we talked about the cattle. That's massive profit on a global scale that they get to inject and you become the recycling bin of that basically of that chemical that they get to put in there. That chemical could be all kinds of different things, nanotechnology particles, who knows what it is anymore. But by saying that each chemical is, is, is basically making profits. It has a budget. It has a plan, you know, and that's how each one of those chemicals, if we are the recycling bin of those chemicals, it's

Starting point is 00:43:48 foolproof. Why wouldn't they do it? It's business. It's big global business, man. We're talking about profits here. We're not talking about nutritional value. That's out the door because Americans don't care about nutritional value. And if they do, eating their best intentions is not going to get them to health because it's basically a hamster wheel of people chasing health anymore. And you have to go deeper. You have to get into a level of food intelligence that actually has to be more intentional and it can't be random anymore. So if I go to the grocery store, can I eat food from there that is not genetically modified? You can. Okay. But what I usually tell people, and I think a lot of people hear it, don't shop in the inside aisles.

Starting point is 00:44:34 That's where you should not be because that's where most of the processed food lies. Shop on the corners. Shop on the outside walls where you have your meats, fruits, vegetables, and meats, and your dairies and whatever. But, you know, I don't—very little of my consumption comes from the supermarkets anymore. But I've been doing this for a while, and how I was raised is I don't like— you go into a supermarket now, it looks like a cartoon world. Think about that. Go walk up and go film it and then go back and watch the film as you walk down the aisles. How many colors?

Starting point is 00:45:08 How many animation pictures do you see? How much manipulation is being fed into your brain? It's like, oh, heart healthy. And it's got a, you know, a wonderful picture and somebody who's very happy and in peace. And, you know, think about the manipulation that goes on with marketing, advertising injecting chemicals into your food supply and you are the person who gets to recycle every bit of it from audio to video to the food itself you are the test subject and they make you feel good about it because it tastes good i'm actually shocked that cancel culture made its way into the grocery store and they started to cancel some people uh who were on the the boxes right but but that that happened um so you go to the grocery store i think a lot of people hear

Starting point is 00:45:50 to say all right cool i got i went last night i was just screwed up yeah what do you do when you go you shop around the edges of the grocery store you avoid the middle uh what does a normal diet look like like when you say that uh hey i'm not going to give health advice right everyone's body is different but how do you think about putting body uh food in your body when you're traveling and not at home right i look the source of the seed of my nutrition is pure animal protein it's that simple but you know i'm that's how i was raised we were raised with we had a freezer full of beef at any time you had market access to that beef five years old i'm cooking hamburgers from a local rancher right or from grandfather whatever and so that is the sources of the seed of basically

Starting point is 00:46:34 how i look at food right now especially in the united states of america it's like yesterday i went and uh i got in flew in and then i went to public's which you know it's it's a it's a good store you know there's there's a lot of things that are good about it and there's a lot of things that are bad i went straight to the meat section bought some hamburger meat grass-fed i know it probably probably isn't grass-fed but it's as close to it as i can find got it so it's not a black and white issue here there's so many it's gray and so i buy that beef bought a steak bought hamburgers i went to uh the beachfront i cooked a steak and hamburgers i ate the hamburgers last night took me less than 30 minutes same amount of time as people sit in the freaking drive-thru

Starting point is 00:47:19 at mcdonald's yep and here i ate burgers last night and i had a steak for breakfast i won't have to eat again probably until late tonight if i if i don't want to by eliminating all of my i think that i have all these options i don't give myself options yeah and so when you go and you're looking at uh kind of the meat counter if you will right and they say hey what do you want right are there things that you will avoid in uh in there in terms of selecting the meat at the grocery store and things that you will go so you mentioned grass-fed uh but like almost give people like what's the framework right if they're going to go and they're going to get meat at the grocery store what should they be thinking about and what are the things that

Starting point is 00:47:58 they should avoid one thing you know you used to you could go to and you'd they'd have a butcher right well with those don't you know that that doesn't exist and so a lot of grocery stores won't even know where the beef comes from they they can't tell you because they actually they have that you know that wholesale market that i talked about earlier so you don't really know the butchers don't know and so i don't eat supermarket beef but i know a lot of people have to so what i'm going to do is i'm going to pay a little extra for it because that's one thing that you should you know if you're going to use that retail market through a supermarket you should basically look for the grass-fed look for the organic because it's it's better than that

Starting point is 00:48:39 crap beef that they they're probably giving you and that crap beef like i said it could be from africa it could be from brazil it can be from texas but you're not going to know and the people that are basically selling you they're not going to know either and so if you can eliminate some of those deceptions then just drill down as close as you can and you you're going to be okay as you're doing that you have to be very intentional about creating a new market access on how to get your pure animal protein that's where you start pure animal protein and pure produce and that's what the beef initiative is accomplishing all right before we get to uh eliminating the grocery store from uh from kind of the supply chain um when when you go and you buy uh if you have to

Starting point is 00:49:23 you're traveling or something right uh when you cook it on a grill do you put anything on it like what is the treatment from you purchased it till it goes in your mouth right what are you doing to the actual i forgot to bring up that i i do make my own butter but whenever i'm at the grocery store i'll get the best grass-fed butter that i can find so you look at butter and you're like really well i don't cook with oil i cook with tallow and i use butter so i'll cook a whenever i'm traveling across the united states in my pickup truck which i will go to that a little bit later i carry a cast iron skillet with me and i'll use it wherever i can and i just put salt and pepper and freaking butter on a steak and i cook it and i eat it and it's better than any

Starting point is 00:50:08 freaking steakhouse that you can find yeah and if any if you're the consumer man you just flames you know whatever you have of course and for your diet specifically uh are you one of these folks who just eats meat like the true kind of hardcore carnivore diet i'm not a hundred percent carnivore now okay are you eating ice cream and snickers bars as well sometimes i'll freaking grab a snack hell yeah all right so what does your diet look like in uh kind of on an average day are you eating other vegetables and fruits like what does that look like i used to quite often if i eat anything in abundance beyond, you know, pure. I'll eat bacon and eggs all the time. You know, I was on the plane yesterday and I made a homemade breakfast taco. I brought that thing out and

Starting point is 00:50:51 everybody started sniffing and looking around on the airplane. I was cracking up. So, you know, those are those moments that are fun. But, you know, I eat a lot of fruit. You know, I'll definitely eat some fruit. I love, you know, avocados and stuff like that. I just keep it simple. And once you start really making your diet more simple like that, you understand that You don't need all these other, like, different types of varieties of nutritional delivery to your system. If you break down beef, and especially grass-fed, grass-finished, or even organic grain-finished beef, because we do both in the Beef Initiative, you're going to find out there's nothing that matches up as far as the vitamins, the minerals, and the true nutritional delivery to your system.

Starting point is 00:51:35 There's nothing else in the world that we can have access to now. on on a larger scale that is better for you than pure animal protein so what you do is once you understand that you you really do eliminate a lot of the options that are nefarious at certain times or they're just not needed you're just making profit for somebody because you're the recycling bin yeah the recycling bin is such a good way to describe it because uh no one wants to be the recycling bin right i would i would actually argue that you should use trash bin because that Unless it's even more of an emotional response. I do, but people get kind of butt hurt.

Starting point is 00:52:09 Yeah, of course. So I have to ease into it. So you mentioned earlier about going closer to the source, right? And we mentioned in the beginning that you've got the rancher who's then got the processor, who's got the supplier, who's got the grocery store. You actually try to cut out quite a bit of that supply chain. So describe a little bit when you're at home, what do you do to get kind of the healthiest beef that you feel the most confident in terms of,

Starting point is 00:52:35 i know where this is coming from sure what i did in the very beginning you know i wrote the i got into food intelligence i told you i've been doing this for about three years and so after you know i got off i'd embedded myself in a harvest company last year so i needed to go across the midwest i started in texas all the way to the border of canada all the way back to texas and going and researching grain companies doing the harvest and seeing where we were right when i got back to texas i said i know what i need to do here we go so i went up and I shook a rancher's hand and in my local community in which I kind of stay where I grew up one of my home bases now went up and shook his hand and basically I said let's have a tell me

Starting point is 00:53:14 why you do what you do teach me I want to know what you're doing he was the same place he came from the same soil and so we developed a relationship by saying that you know that's whenever the beef initiative kicked off so and whenever I'm in that part it is canyon Texas it's in the Texas panhandle? Well, his name is Justin Trammell. He owns Panhandle Meats. And what Panhandle Meats is, is he's his own producer. He's an animal producer of fowl, hog, and beef. Okay. So now within this year, 2022, he opened up his own microprocessing center. So he is feeding the community. So anytime I need anything, I say, hey, Justin, I need a side of beef. I need a half of a cow, I need a quarter of a cow. Okay. Well, also I need some hog. I need some bacon. I need

Starting point is 00:54:02 some sausage. You got any chickens? So the first touch point that I do as far as basically acquiring my food is I talk to that rancher and then everything else, uh, spawns off from there. I've heard you say shake a rancher's hand a couple of times, uh, over the last couple of months. What exactly does that mean in terms of the importance of it? And what are you trying to get out of that interaction. Well, and that was the story of Justin Trammell. Let me go into segue into Cole Walton of KNC Cattle down there, south of Austin. Okay. He's the number one supplier of our beef right now. What I did is I, I did a lot of phone calls, not a lot, probably two or three. And you know, everybody's pretty much suspect of me in the beginning because there's so much

Starting point is 00:54:48 corruption and manipulation. These ranchers want to be left alone and they want to steward the land and they want to steward the animals well once i went up there and uh cole invited me out to his ranch and what i did because he's from texas he's a texas cowboy i'm a texas cowboy he's generational i'm generational and there's something there to be said about having that respect and that level of understanding of how you approach another person and how we were raised is you better go up and look somebody in the eye and you better shake their damn hand and you better establish a communication system that you too understand. And if you can do that now as an individual in this nation and in this world right now, it's a power move back into a new form of communication that

Starting point is 00:55:32 we've lost. So the validity and the importance and the value of, you know, because I always tell you, whenever I was in big tech, I got decided to do a study. It was the study of the division of interpersonal communication and what technology was going to do to that interpersonal communication. And I did a lot of research on certain universities and what were they predicting with texting, emailing, and now look where we are. So the division of interpersonal communication is, is a pandemic in the epidemic within itself, within the United States and the world, because it's leveraged against us now. Our digital world is, is, is not, sometimes it has a lot of deception in it. Right. A hundred percent. Right. And so if we can have that understanding that

Starting point is 00:56:20 basically relationship building is the most important thing that you can do in your life right now, it starts with that handshake. And with Cole Bolton, it started with a handshake and it taught you two guys from Texas that have respect for each other and where we come from, where our ancestors come from. And if, if people will look at that and look at the true value of that? Where's the store of value of that? Well, it's a lifelong relationship now that we're using to leverage to feed people, basically give them market access to a new lifestyle and a new consumption model that is based on health. And when you mentioned market access, obviously the grocery store controls the market access because whatever they go and they are able to get from

Starting point is 00:57:03 their suppliers, they're putting in the store and that's the only access you have is to whatever they're selling. If you're kind of the average person by going directly to the rancher themselves and kind of cutting out the grocery store, maybe even the suppliers or whoever, you're drastically increasing your market access to what you want because you're able to talk directly to them. Talk a little bit more about what you and Cole are doing

Starting point is 00:57:23 in terms of trying to bring one, education, but also two, healthier beef to millions of people. Sure. And to kind of give credit to where credit is due right here, we have Justin and I have a lot of ranchers now that come through the beef initiative, but there was three major ranchers that stepped up and saw what I was trying to do and wanted to get on board.

Starting point is 00:57:44 One of those was Jason Rick of Rick Ranches, and we just had a conference out in Colorado at his ranch. What he talked about, and it was the same day, I talked to all three of those guys, and every one of them said a vertical integration. Well, what do you mean by that? And you heard me earlier say vertical integration back into human health. It's the vertical integration back into a decentralized food system.

Starting point is 00:58:08 What does that mean? Well, it starts with the soil. That's the source. You start with the soil, then the grass, then the cow, then the producer, rancher, animal producer, then the processor. Okay, well, Cole and I and Jason and Justin, every one of us have a decentralized market access through that processing center. Once that animal is produced, processed, and ready to be delivered to you and me, well, we don't have to have permission. now we are the ones that are saying we get to sell that beef to you and we get to sell it to you and you and you it's like a direct to consumer product in the technology world you're basically

Starting point is 00:58:47 going direct to consumer with healthy beef yeah and a lot of people have tried it and they haven't had much luck with it well i think it's too centralized and you know we're in bitcoin the reason one of the most strongest and i think overlooked aspects of bitcoin is the decentralized mindset okay i come from networking computer networking that's how i got started in technology decentralization right now is the most important power move that you can have and so whenever you can actually get the best nutrition that is out there in the world right now in a decentralized way that is actually the lifestyle that is the power move that you're looking for and so whenever you create a vertical integration that is decentralized where you don't have to ask for

Starting point is 00:59:37 permission anymore then basically you're going to have success if you have a centralized type of system that's not a vertical integration it's a linear in integration then you're going to have too many people making decisions and you're going to have to ask permission from each one of those Is that permission from, you know, as far as, you know, farm to table, like we said, you know, is that going to be controlled by a chemical company? Is it going to be controlled by a processing company? Is it going to be controlled by a distribution company? Is it going to be controlled by a supermarket? Is it going to be controlled by a health department?

Starting point is 01:00:11 Is it going to be controlled? Every one of those you have to battle through and say, well, that's not very easy. So that's why it hasn't been successful because they haven't been able to decentralize the market access. that vertical integration this episode is brought to you by alto ira they can help you invest in bitcoin and crypto in a tax advantage way that helps you preserve your hard-earned money alto's crypto ira lets you invest in bitcoin and over 200 other different coins and tokens and it has all the same tax advantages of your traditional ira there's no setup or account fees and it's all you need to do invest in crypto tax-free let me repeat that again you can invest in bitcoin and

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Starting point is 01:01:33 can put real dollars in your core wallet in just a few clicks go to core.app to access the full power of web3 today what goes into building one of these microprocessors i've been working for two years now and looking deep into it in the state of texas we have over 200 processing centers as i said micro processing centers not the big giant processing centers the smaller ones and what they're they're not complex really what they are is a lot of it's freezer space you have a harvest shoot then you have processing shoot then you basically package the animal and then of course you freeze one thing that you i didn't say right there is aging the beef so you have sections okay in a processing center and just to be super granular uh and i apologize to anyone

Starting point is 01:02:24 who doesn't want the uh kind of the ground truth if you will uh animal shows up it's alive right uh the animal is held there for some period of time could be a short period or a long period the animal is slaughtered the animal is then cut up the animal is then potentially aged it's aged first before it's cut up okay so uh if the animal is slaughtered and going to be aged it will then just sit there it then is cut up and then packaged and frozen right and then waits to be delivered to whether it is the supplier or in this case direct to the 80 right now it's wholesale so it's we don't have any control over that but yeah you sum it up you basically in in within our model of decentralized market access and the vertical integration let's talk about feedlot you know

Starting point is 01:03:10 feedlot factory farming is what it's called well those thousands of cattle are stacked usually on top of each other we'll see that's the process uh and again this is me being super dumb no no we need to be alive or dead alive alive okay so they're stacked on top of each other when they're alive yeah they become they call fat cows okay and so you take them to a fat cow you know wait because that you know that's where the money is a fat cow but see the the producer and the rancher is not making that money it's the processing centers and so right there but if you go through something like ours you say well the cow shows up and then hangs out there a long time or no in a regenerative decentralized way and what's what we're doing within the beef initiative and

Starting point is 01:03:53 each one of these ranchers and many more and that people don't realize is that cow has the best life that you could hope for. It is stewarded from a calf all the way to that day that is going to basically be harvested. Well, it shows up, it might be there a day or two, but it doesn't know anything because they change pastures all the time because they're doing rotational grazing. So that cow shows up to be harvested. It's not a big thing. It's not stress because you don't want to stress out a cow because you get these cows that are supermarket beef. A lot of times they're extremely stressed and whenever you have that adrenaline rush at the time that they're harvested it tastes the beef and that's another thing this blows my mind right which is uh we know

Starting point is 01:04:37 in humans if uh we had a child uh psychological uh development uh like a psychologist right on recently and uh she talked about look if the mother is super stressed out during pregnancy Yeah. There are physiological changes that occur in the child. Um, if, uh, a child's mother during pregnancy is addicted to meth, there's physiological changes to the child. Uh, and so when we know that in humans, this idea, uh, I think sometimes gets almost like mocked of like, what do you mean if the cow is stressed out? Yeah. Why would it not change the physiological structure of the cow? if it is stressed if it has high adrenaline if it has whatever and then you're going to take that animal and put in your body and so i don't see any labels of like chill cow stressed cow at the

Starting point is 01:05:29 grocery store right and so when you talk about this is this an intentional thing or is it just something that we've noticed where in certain processing centers the cows are super stressed out and other ones they're not yeah i think it's been a cause and effect type thing right you know as we, as we grew in size and capacity to be able to, you know, to raise millions and millions and millions of cattle on the commodity side of things, as far as commodity grains, well, you got to have a, you know, a match system. It's like, okay, we're bringing, you know, there's processing centers that will harvest 3000 cattle in a day. Okay. You look at that type of capacity. Well, they're just on an assembly line and that's what everybody hates. That's what the vegans hate.

Starting point is 01:06:11 that's a vegetarian taste it's you know the globalist pointed out it's like oh this is horrible and it is it's destructive it's not all like that there's a lot of different you know once again we can't generalize but to basically if you have the awareness that that type of stuff is true and valid it's something that is is known to happen as far as on the on the bad side of that distressing and affecting. The psychological well-being of that animal does matter a hundred percent, just like it does in humans. And so if you look at that and you take ownership that that is true and factual, then you can look at the type of animal producers that that's what they live for. They want that animal to have the best life that it can. And then they want to honor that

Starting point is 01:07:03 animal to turn it into a new form of energy okay the commodity cowboy route it's not that the commodity the cowboys are making that a bad stressful thing for the uh for the cow it's not them it's the processors it's the global guys that are basically if that meat is tainted with adrenaline it's psychological damage at time of harvesting it's not the producers it's the global processors and so when we think about uh kind of these microprocessors how much money did it cost to build one of these things well it's i'm glad you bring that up because i've been holding it back as far as what what's another i always work in solutions and so we're announcing probably within two weeks that we're going to have the beef initiative association council what that is is

Starting point is 01:07:50 we've looked at the microprocessors in the state of texas and we want to have a and this is this is ambitious but we want to have a microprocessor in every county in the state of texas just like my grandfather did and just like justin's grandfather did just like cole's grandfather did justin's opened up his he does about 30 cattle a week he feeds the community how many people could 30 cattle feed you know in a week you know it's not that much that that that goes to show you that there's not competition here but he feeds everybody he is making a dang good living now he has a pillar of strength on a monetary system that he never had so he is full at capacity at all times he is producing and feeding everybody that he wants okay well there's going to be

Starting point is 01:08:35 another justin pop-up well let's look at cole he's now opening up his processing center south of austin he's going to be about 250 cattle a week so his reach is a little bit more and he's going to go a little bit more regional from his community that's his number one goal but now within the beef initiative we're actually right now because we're stepping up our volume is increasing tenfold, we can ship beef right now across 48 states. And we've been doing that now since January. We just haven't advertised it because we wanted to make sure we had a base layer foundational level. So going back to the question, Justin, back in the day, whenever he did it under a million dollars, coal's going to be, you know, the size of how much you're going

Starting point is 01:09:19 to process these days and times. It's, it's, you know, it's hard to say because of inflation, but it's not that hard to accomplish on the big scale of things a microprocessing center the the amount of cost and the amount of return that you get as far as community building a pillar of strength and monetary it's a damn good move and so what we're going to do we're going to go we have usda precedence now within beef initiative is in processing centers you can come to us, we will advise you from the ground up all the way to your last inspection within the state in which we're going to do Texas first to where you're pretty sure you have a rubber stamp that you can make this happen. We look at your capital expenditures. We look what you have as

Starting point is 01:10:06 far as investments. We look at your geography, what you're going to do. We look at the type of market access that you're going to create in your community. We get all that built in. And then that way, whenever we consult you, that you're going to know that you're pretty much in the right direction and that you can actually, you know, start really changing the, changing the game here because it does start with the processing centers. So if we go to the four large ones, uh, I started Googling around and frankly, my mind was blown. Um, and, uh, the reason I started to Google was because, uh, in one of your pieces, you wrote two things that caught my attention. The first was most of them are owned by families. I've owned them for long periods of time. Uh, and the second

Starting point is 01:10:46 was you made a comment that uh i think it was cargill has so much technology and intelligence that it rivals the cia uh let's start with the families first which is uh good or bad that the same families have controlled these and been able to consolidate so much of it and is it if it's bad is it that the families are bad or is it that it's just been consolidated well i'll tell you what i mean we'll look at cargill and it's not the smartest thing to do to talk crap on cargill So I don't, I just kind of point out what it is. I mean, it's, it's definitely families that have been close to the money since the very beginning of us really, you know, being around money.

Starting point is 01:11:25 They go way back. They have a history and what they do now is they have the capacity to be able to control basically shipping lanes. They have, you know, they have their barges, they have everything from the very beginning of that seed to the very end of that seed they control. And they control it on a global front. Well, to have that much control over the seed itself is basically, it takes an intelligence apparatus. They do have basically 7,000 people that work for them, and they mirror the CIA as far as intelligence.

Starting point is 01:12:01 You know, they do have satellites. They do basically look at things. They innovate with technology in a way that big money can. being that close to money that they can do is very centralized it's very hush hush and you know a lot of it's very good a lot of it's you know they they basically but for that one family to control the access to the seeds of humanity that's a little ridiculous and if you put it in perspective there's no way in hell that should happen but they always come up with reasons why they are the stewards of the seed of the world no it shouldn't be that way you look at all the seeds like we had

Starting point is 01:12:38 In America, a lot of our heirloom seeds now are under lock and key, and we don't have access to those seeds anymore. What we have access is to genetically modified seeds, which are controlled by these families. What is fascinating to me is that he who owns the seed, right, or the supply of the seed has so much power, seems like, well, that's kind of crazy. This has been going on for centuries.

Starting point is 01:13:03 If you go back to ancient Rome, I think it's Commodus, was the emperor of Rome at the time, Marcus Aurelius' son. And if I remember the story correctly, one of his advisors or kind of his close friends, he essentially said, hey, you're going to be in charge for a while and I'm just going to go and screw off essentially and let me know if anything goes wrong. And one of the things that that advisor did

Starting point is 01:13:29 was he actually manipulated the supply of grain to the city of Rome and his goal or his plan was to essentially create near famine and then to step in and essentially re-release the grain supply back to the people and be the hero. Of course. Now, for those that know nothing about ancient Rome, a lot of the grain came from Egypt and would come over. And so he was essentially diverting,

Starting point is 01:13:58 once it got to what is now known as Italy, into his own personal warehouses and kind of all this stuff, right? That was crazy to look back and say, what do you mean? One guy could basically divert the entire grain supply of a city, bring them to near famine. And obviously what happened is he screwed it up because he was an idiot. And literally people were starving in the streets and there was uprising and social unrest and all these different things. And finally, the emperor woke up and was like, hey, maybe I should step in here and do my job. That is A.D.

Starting point is 01:14:29 Right. Exactly. Here we are in 2022 talking about the same damn thing of like who controls the supply of grain. Which is crazy to me. It is. And you look at it, I mean, I'm glad you point that out. I mean, I did a piece and I called it Let the Poor Court the Rich. And I took sections of, you know, City of God out of it.

Starting point is 01:14:48 And I quoted, and a lot of people didn't know that I was quoting from the City of God because it reads as of today. And you go, whoa, what? That was 2,000 years ago? You know, you look at the City of God and what it was, you know, it was a control of food consumption back then, as far as people know about Rome, you know, a lot of, a lot of their agricultural was because of their, you know, their soldiers or warriors, and they would go off. And so throughout time, their food supply basically got diminished, and their nutritional value as a society depleted. And that was always like you just pointed out by

Starting point is 01:15:23 the rulers. And so you look at who are our rulers now? Well, it's the basically the people that control the access the source of the seed itself is the ones that we actually are answering to and we don't we're answering to them in ways that we have no clue about and they're able to you know really control the narrative the the the delivery of content you know the consumption model of your audio your video and the food itself and that's what we have to go and you know it we can't be surface level understanding of what food is anymore and understanding history just as you pointed out very well in understanding how we can circumvent around that type of control it's like we don't have to really dissect it forever what we have to do is just be aware of

Starting point is 01:16:10 it and say no i'm not going to play that game anymore i don't have to and that's you know what we're doing within the beef initiative we're just circumventing around it so your approach is to essentially say i cannot change the gmo kind of esg argument and so let's route around it sure There are other countries, specifically in Europe, it seems like is probably where this has taken kind of hold the most, where as a country, whether it's from the leadership or it is from the population, they have just rejected this GMO kind of entire movement to some degree. all the way to the point where I know France has a GMO cultivation ban. Yeah. Talk a little bit about what is going on in Europe with kind of these genetically modified kind of bans to some degree.

Starting point is 01:16:59 Well, we'll start with the American public. Okay. We've always been the guinea pig for this big global, you know, industrial food industry, right? And so when GMOs first came out, you know, Europe totally, collectively, They said, screw you guys, man. We're not consuming this crap. You know, I've been around the world.

Starting point is 01:17:18 You've been around the world. You know, we've seen different places and the type of foods that you can eat, you know, especially packaged and processed food. Well, Europe's always been very good about pushing back. You know, France has always kind of led that as well. The Netherlands, you know, they do as much as they can. A lot of people don't realize that the Netherlands creates second largest amount of produce in the world. So they, you know, export a lot of food out of there. Well, they've stayed closer to the seed of nutrition than we have.

Starting point is 01:17:46 And they've done these pushbacks against the genetically modified food. You get it in Europe as a whole, they've done that. And they've been very successful up to now. And now people that I talk to, friends I have in the UK, friends I have in Spain, friends I have in Portugal, friends I have in Ireland, friends I have in France, friends I have in, you know, in the Netherlands, they're all saying the same thing now. the pushback is not there anymore and they're flooding with highly processed food and europe is seeing something basically that they haven't seen they're coming on our coattails as far as this metabolical bankruptcy that we're going through and so the pushback has always been there by europe and they've done a very good job but what we need for us in america and for

Starting point is 01:18:30 the europeans to do especially the french because they've led that let's get back to where we were in this let's understand what they're planning for us with the land grabs that they're doing in the netherlands you know and the different types of distributions that they're going to establish with this new fake commodity system that they're introducing is it possible to roll back uh kind of how much progress the chemical companies you bet have made 100 okay well how do we do that well one thing and this is where we have to become strong individuals strong-minded and strong with our desires. You know, I always ask people,

Starting point is 01:19:04 why do you desire what you desire? You know, get in front of that accountability mirror and take a look. We all have to do it in certain aspects of our life. You should be doing it. We need to do it with our consumption. Okay, our consumption is basically called a consumer demand. Let's change our consumer demand as an individual.

Starting point is 01:19:23 And once we do that, we are in control. We just don't give ourselves credit for that. if we create a whole new lifestyle call the beef initiative it's international lifestyle that people just don't understand yet and and people are starting to understand what i'm talking about is like hey i have the right i don't have to ask for permission to eat what i want to eat but i'm not going to eat something that i'm not educated about so i'm going to go out there and establish relationships with communities wherever you stand is what you have to look at somebody in Washington state is going to be somebody different than Philadelphia. And what we have to do is get

Starting point is 01:20:01 each individual to start realizing change of consumer demand and quit looking at food as entertainment. It's actually needs to be very intentional. My grandfather grew his land, consumed his food and consumed those animals and that produce on a survival mindset. Okay. That gave a lot of strength because they knew first and foremost, if I'm not really intentional about how this seed goes from the ground and into my body, then I'm going to deplete my power as an individual. And if people can kind of look at that, it doesn't have to be extreme,

Starting point is 01:20:38 but if you can point your consumer demand in a different place, they start paying attention. How important is education in terms of, obviously, there's a lot that you said today. Yeah. I wasn't taught that in school. Right. You know, unfortunately, most parents,

Starting point is 01:20:54 They don't know this information. They weren't taught it in school. Where do you see the sources of education today? And how important would it be if we could even get some of this education into schools or other forms for young people to consume? Well, and that's a fantastic question. In Canyon, Texas, you know, I live right close to an agricultural university. That's where I grew up. I mean, there's a museum there that I'm going to have a regional food summit based on education. so you look at these institutions and a lot of them still you know they steward a lot of great you know information some intelligence though and some information and education is backed by these chemical companies and these grain companies understanding that say okay well I want to go

Starting point is 01:21:37 learn you of course at the university level but the one thing that I found out with every rancher that I deal with they don't sell their product what they do is they educate and so you go up there and you create that relationship with that rancher you want to talk about education that starts from the seed up you're going to find out everything you want to know and as the beef initiative does grow we're introducing new channels that you can go out there and get educated like i let people write for my sub stack and they they basically i say what are you trying to accomplish what is your why here and a lot of them are young guys right now that are they're bringing a lot of freaking food intelligence that I don't have time to provide. So I think collectively,

Starting point is 01:22:20 you know, especially within the Bitcoin space and within the ranching space, there's a lot of education moving forward. What I did within the Beef Initiative, and I'm just now really kind of launching it out there, is we have a scholarship program. In Colorado, what we did is Jason Rick of Rick Ranches, he's the one that, you know, I referred to earlier. He basically gets a scholarship in his name now it's backed by one full bitcoin and what he gets to do in us collectively as a beef initiative we could start bringing in people that want to be educated in a different way we want observational science of biology and how land and how the uh the the animal is stewarded in that way that's a new form of education that we're going to start introducing and if we can

Starting point is 01:23:06 kind of organize that in a way that is open sourced, that is crowdfunded and crowdsourced, then the education model kind of changes, that awareness changes. When we think about educating the individual as a consumer, if we move upstream, I guess, a little bit to the grocery stores themselves, is there any hope in local grocery stores maybe are more receptive than the national grocery stores in terms of, hey, you know, you all are responsible for the food that you are selling to the consumer uh if we can change the consumer demand what if we can change the grocery store right yeah is there anything going on there there is and actually if you look at the the there's i talked to cole yesterday and i said hey you know

Starting point is 01:23:51 what what should i bring up that's current affairs state of affairs right now because that's what the beef initiative is we're the voice of the rancher that's on the ground and he said there is some legislation that's moving forward to where it will help us regional processors the smaller processors have better direct access and market access to these supermarkets into where we can create a wholesale type of uh you know um access to the retail side of things so the rancher uh can basically say hey i'm going to set up a microprocessor and then rather than take my micro the the product from the microprocessor and sell it to the supplier who then go sell it to the grocery store yeah similar uh uh to tesla that says hey we're gonna sell

Starting point is 01:24:35 cars but we're not gonna put them in car dealerships we're gonna sell them in our own car dealerships directly to the consumer uh now all of a sudden the rancher with a microprocessor can go great great to the grocery store which sounds like that's a win for the end consumer it really does but it also sounds like maybe there's a little bit of pain there for the suppliers who may not like that well you know it's capitalism right and what is capitalism truly driven by consumer demand and so looking at that let's reflect on uh our summit in georgia that's coming up in september that's uh will harris of white oak pastures what he did he was the first uh regenerative farmer and rancher to sell grass-fed beef to whole foods okay he created his basically

Starting point is 01:25:17 retail wholesale system based on that so uh whole foods brought him in before bezos of course bought amount and everything but he created consumer demand for his product by doing exactly what we're talking about i think that we have the power now and we have maybe some legislation that's going to allow us to do that in a way that we haven't had in the past explain more what he did so he went to whole foods and said hey i'm not a supplier but i want to sell my product in your stores uh here's a bunch of people who want it or how did that work yeah pretty much what he did he brought a lot of studies to to whole foods whole foods i mean they're supposed to be the you know yeah that's a good person to go put some pressure on right and so what he did is like hey

Starting point is 01:26:01 this is how we can be a true you know nature lover if you're gonna love the earth then let's let's look what i do with the earth what i do with the soil well i use these land tools and they're called cows. And what I do is I basically, I saved my ranch by using these land tools, this livestock. Wouldn't you want to be part of that? Here's the studies. Here's how we can regrow soil without using chemicals, without using fertilizers, without using pesticides. And so he made a case for being the best beef that whole foods should bring on. And so by him doing that, he did it not an exploitive way, but a very, a good way that got attention. And so therefore all of a sudden Whole Foods is hell yeah, people love this grass fed beef. Let's turn

Starting point is 01:26:52 it into a retail, you know, option for our consumers. And then collectively his current consumers helped drive that consumer demand and Whole Foods understood that that was the best business move that they could. And right now you have everybody across the nation, they buy white oak pasture beef from Whole Foods because that's the market access or they buy it from white oak pastures itself. So Will Harris has a wholesale and he has retail and he did it all on his own. And that's one of the reasons we're having that summit there just beyond him being Will Harris. But people get to see that it is possible, that we have a case study, we have proof of work. And that's what Beef Initiative is doing right now collectively with Jason Rick, Justin, Cole,

Starting point is 01:27:39 All the other producers that are coming in, we are creating that same type of model and mindset. I feel like ranchers, when they meet other ranchers, there's kind of a mutual respect, as you've referenced a few times. It's just a game where if enough ranchers get together, the processors, the suppliers, they are actually serving at the whims of the rancher. An individual rancher is too weak by themselves and doesn't have enough leverage. but I don't know, 20%, 50% of ranchers in the country get together and say enough's enough in the power shifts. Yeah, sorry to interrupt because I get excited when I get to ask this. And the cowboy in me kind of comes out, you're damn right we can.

Starting point is 01:28:23 And what we can do is we can have these damn commodity cowboys, and I say this with respect, is to grow some balls. And let's get out there and let's quit freaking funneling our nutrition to the processors. let's say you're going to listen to us and we're going to change things because we're being shorted out here. A lot of guys, they're leveraged hard and they can't do that. But as we grow with awareness and education, like we're doing today on the show, what we're doing is we're giving confidence to the ranchers to say, we do have more control than we thought we did. We do see proof of

Starting point is 01:28:59 work. Now we do want to change our protocol where we can eliminate some of these, these captured prospects or processes in which we have to operate into it's a slow game it's low time it took us a long time to get here it's not just all of a sudden you know 50 years to create an issue well it's not 50 years to solve it i say the beef initiative right now in this phase is a 10-year program but within this decade what we can do is we can actually bring the rancher back home and we can bring basically our local cattle back home. This episode is brought to you by Bullish. They've reinvented the digital asset exchange.

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Starting point is 01:30:40 Either join the waitlist for a free blockchain.com domain or visit unstoppabledomains.com to buy your domain today, starting as low as $5. Unstoppabledomains.com. So when you see this problem, I think we can outline kind of theoretically, here's the solutions. One of the things we haven't talked about is there's immense friction in this process. Obviously, it would be pressured from the processors, from the suppliers, maybe even the grocery stores. There's an element of having to convince the American consumer to change their demand patterns. Not impossible, but still educational that. But there's examples outside of the cattle industry that we can point to.

Starting point is 01:31:19 uh, somebody like an Amos Miller, uh, who's recently been in the news, um, that, uh, there's other pressures from regulatory bodies, from the government, uh, describe a little bit for folks, the Amos Miller kind of story and kind of your understanding of, uh, what that is, because I think there's, while differences, there are some similarities between the individual saying, Hey, I want to do something different. And, you know, he's been doing that. It seems like for quite a while well he he kind of he he's a he he sets the standard on you know on being able to stand up you know and he stands up to the federal you know government is what he does you know and he's a rancher and he has access to a lot of different lands and so you know he's out i believe his

Starting point is 01:32:03 nevada correct and so what he's done is he's taken a stance and he and he he's willing to pioneer into the understanding and the awareness of what type of overreach and what type of regulatory capture has happened in America. And a lot of his story has been basically, you know, there's a lot of prohibition against that type of information. And so whenever you as a rancher and a producer in the United States of America, that's why you don't really know. That's why the general public doesn't understand what's really going on

Starting point is 01:32:36 because it's risky business. and you know with Amos Miller and what he's gone through on the federal level you know it's a movie within itself it's a book within itself and there's a lot of aspects of the story you know and you brought it up yesterday bring up one little touch point to what you've read and what made you curious about Amos Miller yeah well there's two main points I think the first one was uh recently in the news I saw a headline and it's uh you know positioned as like independent farmer or however they described it, is now being fined by the federal government. And, okay, I'm sure that there's fines.

Starting point is 01:33:15 Every single day they get levied, and most of them are because somebody broke rules. Now, we can argue over the validity of the rules or not, but somebody either intentionally or unintentionally broke rules and there's fines. All right, that happens every single day in the United States of America. But then I read the second line, which was he was selling to his local community. He's got kind of a subscription service going and all this. And by no means am I an expert, but what caught my attention was that he essentially was trying to sell raw milk and other things that obviously a portion of the population believes is healthier. And they want access going back to kind of there's market demand for these things.

Starting point is 01:33:53 And so capitalistic society, somebody will step in and serve that demand. And he's happened, happens to do that. And I moved on and I thought to myself, okay, you know, there's a fine, it'll get figured out. and frankly, I'm not a food connoisseur nor a food expert, so I move on with my day. And yesterday I saw somebody who had recently been on the show, Dave Collum, he tweeted an article

Starting point is 01:34:14 and it was about a federal raid on a farm. This is going back almost a decade. And so I started to say, wait a second, like this is not a one-time thing that's been going on recently. This is a multi-year battle essentially. Yes. And there's arguments on both sides

Starting point is 01:34:34 that some people agree with one side, some people agree with others, but majority of people just say, I don't know, right? They say, well, yeah, it sounds good to have the FDA look at the food and make sure that I don't eat it and die. On the other side, you have people saying, but if I can actually make it healthier and sell it directly to people who want it

Starting point is 01:34:52 and you have two consenting adults entering into a contract, then we should be able to do that as well. And so it's a fascinating issue because the deeper you go, the more complexity there is yeah uh and frankly you can see where education ultimately ends up being the single most important thing throughout that entire situation it's the best leverage you can have and that's what we're doing here and what you know with miller it is you look at the dairy industry and you know everybody thinks oh pasteurized skin milk is the that's the most

Starting point is 01:35:24 unhealthy thing in my opinion that you could be consuming it takes all the animal fat it takes all the vitamins and minerals out of your milk, they boil milk and say, oh, it's safe. You're not going to die from drinking raw milk. So you look at mill or what, and this is something that people are starting to be educated basically on. And they do, they want market access and they want to include it into their consumption model is raw milk. Well, that's how we got here. That's how my mother was raised. That's how I was. I used to wake up as a child on the front porch, there was milk and it was every other day you had milk delivered to you it wasn't boiled wasn't boiled it was straight from the cow guess what man this big little all of this that you just said is

Starting point is 01:36:11 regulatory capture and ignorance not saying it's bad ignorance it's just ignorance that we have been kept away from of understanding what true nutrition is what pure nutrition is and what pure animal protein and pure animal fat it's how we got here people and they say well oh we're so populated now that you know we can't do that it's just impossible no it's not that's their narrative that's their argument and so what he's doing he's fighting the system and he's saying i have a group of people that want my product i am actually providing more benefit to the soil to the earth into my community than any global corporation that has captured the dairy market. And so you, you know, you poke the bear, guess what happens? You have to go up and you have to fight. You get

Starting point is 01:37:05 fined. Let's talk about fines. Okay. Let's talk about how fines work. Well, let's go back to JBS. Okay. They're the biggest meat processor in the United States or out of Brazil. They actually, you know they have been fined hundreds of millions of dollars just this last year they were settled out of court federal court 56 millions i had to pay 56 million dollars well why the the what it was is during covid that they made basically over 500 million dollars on price manipulation of beef in the united states got it okay the general consumer doesn't know that so by the way 500 million uh of revenue or okay 500 million of profit and a 56 million dollar fine yes that sounds like a pretty good margin to just keep uh let's get the consulting company to do it

Starting point is 01:37:58 again for us let's let's make sure that you know we had that lined up on our next move chess you know let's let's let's play some chess with the federal government and they do it very well and you know the the owner of and the founder of jbs served two years in prison in brazil for bribing the Brazilian president, along with politicians, and they had a fast track of bribing politicians in the United States. Guess what? Settle out a court. JBS has been fined hundreds of millions of dollars, and the general public doesn't know about it. The Department of Justice should be all over JBS. Well, why isn't it? Well, we live in the United States, we have regulatory capture, we have lobbyists, we have big money, we have global

Starting point is 01:38:48 plans, and it's part of a global industrial food shift. And if you don't understand the source of the seed of the corruption, how can you understand the source of the seed of the solution? So if you're going to have this globalist movement that is okay and can afford these fines, okay, well, what are we going to do? We're going to get this guy named Amos Miller, and we're going to make an example of them and we're going to put them all over the media and we're going to let everybody know that oh my gosh what he's doing is bad for your health it's bad for your children's health you know we can prove it pasteurization and basically this new type of food that we're introducing to the food system is what you really need to be paying attention to don't pay attention

Starting point is 01:39:31 to all the corruption that happens over here on the side and who is basically let's let's look at the politicians let's look at the federal government that's going after miller who are they who are funding them that's the type of food intelligence you need to start introducing into your life because up to now it's been random we can't be random with it and when we think about these new things that are introduced into the food supply um obviously pasteurized milk and things like that uh i think people put into a bucket and they say uh it's milk yeah right and they don't know the difference between pasteurized versus raw milk or whatever. Um, and milk is milk and milk's always been a staple in the, uh, diet. And so they go to the store and they buy it and

Starting point is 01:40:14 they consume it where I do think that people, uh, there's, there's debate maybe as a, a politically correct way to say it is, uh, when you get into the bioengineered meats, so this is, uh, uh, impossible uh food and and all of these um beyond me there's a couple other ones uh they now have cracked from hey we'll sell you the patties in the grocery store to oh i you know burger king or mcdonald's or wherever they've started to get into that market and you can go and you can buy these and usually they'll tell you hey you're buying a a patty that is not meat it's the you know beyond burger or whatever they want to call it morning star farms they were one of the first ones yeah and so it's um in some ways uh if you're hip if you're cool if you care about the

Starting point is 01:41:04 environment right you go and you buy this if you're a vegan right you go and you buy this whatever uh but it's not hard to see a world where like uh rather than there being internet companies now everyone's just a company and they happen to use the internet if rather than having the you know genetically modified burger it just becomes the burger and so what is your thoughts about this whole world of like fake meat that seems to be the, you know, the sludges taking over is kind of like the critics argument. Like what's going on there? Well, I know it's a slow roll into change as far as them changing our food consumption. Right. And, you know, the last year, I think it was basically last fall, you know, I talked about kind of the fake meat and I said, there's going

Starting point is 01:41:49 to be a global marketing plan that gets released in 2022. And it's going to be based around consumption of fake meat well sure enough you know we go through and all of a sudden everybody starts seeing fake meat commercials they're seeing it burger king they're seeing the schools they're seeing everything and they people are out there you know on social media and they're saying i'm never eating that damn 3d printed steak i'm never eating that damn veggie burger that you know looks like a hamburger patty i'm not eating that sausage that looks all flaccid and you know you have all kinds of things that people are talking about of fake meat that's the distraction what what i mean by that well they pretty much know that you're not going to go over there

Starting point is 01:42:32 you know running through the aisles can't wait to get to your fake meat patties or your fake meat steak what they are though and they've already done it in a lot of basically um actions and maneuvers are already moving forward is they're going to inject fake meat and let's say fake protein let's go there i don't even want to use the word meat anymore fake protein into our food supply in ways that we don't know you heard me talk about the fda and the grass rule the uh the labeling changes in which we do you know how many people go and look at their box and really can pronounce and that pronounce all those words right so it's a play on the english language it's a play on understanding words well now what they're doing is you're seeing bugs oh shit now

Starting point is 01:43:20 we're gonna have to eat bugs you know and they're teaching children how to eat crickets as they teach them how to brush their teeth i saw the video where uh there's a guy he's dressed up he must be important he's got you know uh uh dressed the way he's going to you know church on sunday yeah and he's sitting in front of the classroom uh and you know young kids exactly what you would expecting kind of like an elementary classroom looks like uh and he pulls out a bag that you would see at the airport at the grocery store at a convenience store or whatever and it could have anything from m&ms to you know whatever other process stuff that they've put in there and he's basically telling the kids that there's crickets yeah in this bag and you know maybe they're

Starting point is 01:44:01 chocolate covered crickets or maybe they're regular crickets or whatever they've come up with yeah and he's handing them out to the kids and of course i see the video because it only cracks into my world on twitter if it's uh being mocked and ridiculed and like this is insane uh but it made me stop and say what the fuck is going on here yeah well it's social engineering at its finest of course you know because that's what we do these days is we engineer society in a way that they want us to be engineered socially so you look at that and yeah you know i've been like i said we've traveled i've you know i used to go down to oaxaca in mexico and chipolinas is something that you can go and you can get, you know, at the market, you walk up and get a bag of chipolinas.

Starting point is 01:44:43 They can be, you know, spicier. They can have, you know, some type of, you know, caramel on it. Go to Asia, same thing. People have been eating chipolinas, crickets and grasshoppers and locusts forever. You know, it was a, it was something. They does have protein in it, but what they don't really, you know, explain with that type of marketing and advertising is that they already have stuff called cricket dust cricket flour so what they've done like with seed oils they've taken a weed and basically made it one of the biggest consumption commodities in the world with that canola or any other type of seed oil okay well they're going to do the same thing with this fake protein be pea protein soy protein crickets whatever they come along with scorpions

Starting point is 01:45:29 whatever they want to do, they'll interject, interject it and inject it into our food supply. And we won't even know it because most of the people out there are okay with eating their pizza pockets and their chicken tendies. And they don't even know what the hell it is. And it's not chicken. Well, it's not pizza. It's not, you know, it's not pepperoni because you look at, I've, I've worked with some people in the industrial food, basically factories, the processing symptoms themselves used to you'd get a burrito and it was it was a combination burrito and we're just using this an example half of it was beans half of it was beef okay great well they can call it a beef and bean burrito right and that's legal right well now well shit beef is kind of more

Starting point is 01:46:15 expensive well let's put 70 beans and let's put 30 beef well no let's let's do 30 beef let's do 20% of soy protein and then we'll do 50% beans. So throughout the time that combination burrito has basically started out exactly what it was said. The labeling laws have changed to where now that combination burrito can be 10% beans. It can be 80% soy. And now moving forward, it'll be 20% bugs. It'll be that type of pea protein, bug protein, whatever they say is actually healthier and it's better for the planet they'll be putting it in those products well the people that are eating those products are usually children and it's usually mothers that are buying and fathers that are buying that label they're buying the wordage saying heart healthy good for children

Starting point is 01:47:11 packed with protein 14 grams of protein and they're they're saying you don't need as much protein now so they're manipulating society to think that you do not need animal protein that vegetable protein is even better, and basically by doing that, they're able to inject that fake protein into the food supply. It's absolutely insane. Yeah. And this is moving forward hard. One of the other things as we talk about children blew my mind.

Starting point is 01:47:40 The new New York City mayor, Mayor Adams. Yeah. He's very excited to tell people that he doesn't eat meat. He's, I think he said he's vegetarian or vegan or, you know. And one of those, uh, yeah, well, he, he, he, uh, uh, he, he, he's made a lot of promises. And then, uh, uh, I was excited cause I thought that he understood Bitcoin and, uh, you know, then all of a sudden started talking about my, uh, banning Bitcoin mining. And I said, I don't think you understand at all.

Starting point is 01:48:09 Um, and, uh, the part that absolutely just sent me over the edge was they're trying to remove meat from the children's diets in the schools. So it's not even just saying like, it's one thing if you say, Hey, protein's important let's uh let's not eat uh steak instead we're gonna eat chicken or we're gonna eat you know uh even crickets right frankly okay but just this whole washing of like protein essentially from the diets and uh meatless mondays and coming up with all these like crazy things yeah it just falls back to like just leave the kids the fuck alone yeah exactly right and so what do you take as to politicians stepping in and implementing these kind of wide sweeping

Starting point is 01:48:48 changes to the diet inside of public schools it's going to be kind of a long answer but i'll give a reflection as i as a child okay in the middle of texas we used to you know at one point in time they did feed us soy burgers back in the 70s well that soy was different then okay it was probably a little bit healthier you know it was probably good you know to go ahead and use the school system and basically provide kids that weren't getting good protein that was a supplement okay Okay, so it's a subsidized supplement that had validity, and that was in the 1970s. Okay, you look at it now in everything. Let's look at the health of a freaking nation right now where our kids are ages 5 to 11 now.

Starting point is 01:49:30 46% of them are obese or overweight. It's crazy. One out of two is going to diabetes or already has diabetes. That's the health of our kids in this nation. That is a fucking genocide. and if people do not start understanding that we're going to kill our kids in a way that we don't see but we're going to let these stupid politicians do it that's where we say no more mm-hmm and when we think about this um it feels like the kids they're helpless yeah they don't

Starting point is 01:50:03 know any better right they go to school and whatever they're fed it's a it's a belief that the teacher or the cafeteria manager or the chef or whatever they're just here to look out for me like i live in a safe world right and unfortunately there's kids who go to school and that is the most dense and supposed to be most nutritious meal that they're going to get all day yeah and that's where i think it just goes back to like just leave the kids alone exactly and actually that should be the first thing that all of us as adults responsible people parents we're all parents are going to be parents, probably a high percentage. We can look at ourselves and say, okay, but what we have to do is we have to get right. It's like, you know, I've talked to a lot

Starting point is 01:50:46 of doctors and I said, where do we start with the education with our parents? And Dr. Mary Karrasch, you spoke at one of our conferences. She says that we have to treat it like we're on an airplane. Okay. That the oxygen masks come down. We've got to put the oxygen masks on ourselves first. And then once we understand what we're up against, what politicians like Jackass is doing in New York, then we can look at the solutions in which we can basically get around of. And so you look at the school programs. I'll give you an example. Coming from Texas, I love ranches. But you have a ranch out there, and it's the Four Sixes.

Starting point is 01:51:22 It used to be one of the biggest ranches in the world. What they did, they have a certain county out there, okay? And I believe it's Guthrie County, all right? In Guthrie County, Texas, with the 4-6s, it was basically the whole county. It's the county square. It's the town. They took over the kids' food programs. It was all from the ranch.

Starting point is 01:51:42 They gave the food program to the ranch. That ranch was able to get that school system, that independent school system. They improved attendance, health, everything across the board improved because that local community fed their local independent school district. Okay, now let's look at what they're doing in New York. And before he made those announcements, I believe it was at the beginning of the year, I think February or March, and we're talking about one of the bills that, you know, the administration passed, and I said, watch out.

Starting point is 01:52:19 They're going to come after the food systems for the school systems. That in New York is exactly what they're doing. they're interjecting or they're injecting these new fake commodity ideas and then they'll inject it into the food system of our children uh governor abbott has taken a bunch of uh migrants and bussed them to new york i'm surprised that you guys aren't sending uh some meat up there as well as a way to kind of drop we're going to drop off we're like i said we're about to feed the nation When we speak about kids, I think one of the hot topics in society in general today is China and things like TikTok and kind of how they're a large consumption percentage from just like a psychological perspective of children. But China also has been buying up a lot of farmland in the United States.

Starting point is 01:53:11 What do you read into that? Is that just a country trying to make money? Is there other things people should be aware of or concerned about? Well, you look at China and, you know, they're the most populous country in the world. They have a lot of people to feed and their consumption is different. But they, you know, their elites eat a lot of our beef. They do. I mean, that's what they have to eat.

Starting point is 01:53:34 And whenever I say there's an attack on beef and everybody needs to understand, it's like you and I are the peasants, right? Modern day peasants. Now, you know, we're the ones that don't have that market access. peasants don't have market access they're not getting rid of beef they're just not going to give you access to it so they're going to turn beef into caviar for the average consumer in the united states that's their intentions and there's already 70 of the population across the globe that are saying we're cutting back on our meat because they don't even include it within inflation

Starting point is 01:54:05 okay we look at china that's trying to feed their nation right well they control a lot of grain in the world on the market, on the global market. Okay. Well, they really are dependent on a global food industry. So how do they circumvent around that? Well, you go to the bread basket of the world, which is basically the Great Plains, you know, middle America, right? And so what they've been doing during COVID, they bought over 200,000 acres of farmland that nobody was paying attention to because everybody was looking at gates. What is the gates doing? Well, China kind of flew under the radar and was able to acquire a lot of our land. And they're bringing a lot of different type of technologies and they're making a lot of plays on how food is basically probably consumed

Starting point is 01:54:51 in their nation, but also by on our farmland, they get to control how we consume and what we consume as well. So what they're doing is they're basically creating a whole new Silk Road of food distribution within the United States itself. And when we see this, what are the things you're most worried about? Is it things that they are doing to American farmland to feed themselves? And so we want to be careful as to what they're doing to the farmland itself? Or is it things that they're doing to the farmland, which ultimately is the food supply, then that food is then given to the American public? Like, where are you most concerned? Right now, what I'm concerned about in the United States of America, let's start with the United States of America,

Starting point is 01:55:33 is that the lack of market access that we truly have in the United States is far worse than people understand. I just drove 14,000 miles across the South, and I'm going to go hit the Northwest. I'm hitting Idaho, Wyoming. I'm traveling around the world right now is what I'm doing. But get back to the point. I see tons of food deserts in the United States that are feeding communities.

Starting point is 01:56:00 there's a lot of times all you find in a community is a convenience store and a dollar general or a walmart within 70 to 100 miles that's our food distribution in the united states right now and people don't realize it because they're not going out and seeing this country anymore so when we look at the united states they can basically fabricate and this is something i believe is going to happen in the united states is there's going to be a short-term food supply shortage it's not because we don't have x we don't have enough food we don't have access to food because like a famine or or well there's going to be famines moving forward okay explain that well right now we're we're basically there was a fertilizer shortage a prohibition against

Starting point is 01:56:42 fertilizer and this is part of the the global movement this basically this big global industrial food shift that i've been talking about this has been planned for a while and so what we've done is there's a nitrogen shortage. Nitrogen shortage, fertilizer shortage. You have fertilizer shortage, you have a grain shortage. You have a war in Ukraine and Russia. Well, guess who creates 33% of the global grain? Russia and Ukraine. Reason that basically I think that Russia is not having a lot, it's because Ukraine owns a lot of that wheat, a lot of that grain. So you're having a global, basically, shortage of grain that plays out over time. If you don't have grain you don't feed livestock you don't feed people so what happens with that and you

Starting point is 01:57:28 look at the history of man if you have a pandemic what else comes with the pandemic a famine what comes with the famine migration so i see what what's about to take place is we're going to have a famine that causes migration where that starts i don't know is the famine going to be in africa probably is it going to be in asia possibly and once that happens you're going to start seeing migration happening to europe again so when when something like this plays out uh it's kind of like monetary policy in the economy a little bit like uh we have high inflation right now right uh highs has been in 40 years why well monetary policy is a pretty big part of it yeah there's also supply chain disruptions government mandated lockdowns the geopolitical conflicts like

Starting point is 01:58:12 like there's multiple things that feed into it if we see famine anywhere in the world multiple things that feed into it some of it is uh what i'll call kind of more the macro trends around the way the food's been treated seeds and a lot of things we've been talking about some of it's also just like fertilizer shortage yeah right and then also some of it seems to be uh if you're not able to actually have the wheat hardest uh harvest or the grain harvest uh that you normally would in russia and ukraine right then you can't export it and if you can't export it then there's a shortage and it just throws the whole system kind of out of whack right uh the positive side of that if it occurs uh hopefully we can get back on track after you know one or two seasons and kind of

Starting point is 01:58:52 everything will be okay but that remains kind of an open question of like how bad is the pain it seems like in the short term and then how quickly can we get back on track uh once some of these issues are solved yeah and that's a really good way to look at that that's a good breakdown because a lot of people think everything's instantaneous you know we live in the high time preference way in which we think whenever you have that grain shortage that takes time to play out and so it's not automatically seen and so you'll see touch points of things that are not available anymore you know and by saying that it's like okay whenever i was on harvest i quit harvest early last year i said i gotta start writing this because i knew there was going to be a grain

Starting point is 01:59:31 shortage this year i knew that this was coming down so i wanted to get the message out there because all the ranchers that i spoke to in the very beginning especially said we have to make this happen in 2022 we have to get people aware now so they can basically be prepared i think us as americans above and beyond anybody has a way that we can empower ourselves right now during times of mass prohibition there should be times of mass innovation and i think that's what we're positioned to do as far as the beef initiative and the ranchers that have come on board we're giving that option we're not thinking about food insecurity right now everybody that's come through the beef initiative as far as a producer rancher they're thriving right now because that consumer

Starting point is 02:00:17 demand is being changed and you know i haven't talked about the beef initiative and how much beef we're selling because well you got to look at volume what can you supply i don't want to go out there and larp and say hey look at me look at me it's not about likes you know i grew my twitter channel in Bitcoin Twitter. And I did it very slowly because every bit of my growth was dependent on what we could supply to the consumer. And now that we have the processing centers, our volume is increasing tenfold. Well, now here we are talking. And that way I can control what we can supply. And I'm very confident now that we can supply to, like I say, you know, 10 times more than we were in the beginning. So how does it work? People show up and they say, hey, I want

Starting point is 02:01:01 healthy beef where i know where it came from uh and you all are essentially aggregating suppliers and producers and saying we can uh provide you access kind of market access right to to the uh the beef uh itself what what had happened and you know in in you let's talk about bitcoin you know and you know the beef initiative and i tell this to everybody the beef initiative basically is the the most firm stance and integrity that you can find in beef right now in the united states and in the world and if you don't believe me just try me we've we've put a lot of time into that it is about integrity of food and this is the number one thing that we have to look at so by saying that we've built out the technology stack and i always wanted to give the option of

Starting point is 02:01:44 you can buy in fiat or you can buy in bitcoin and so what that took was educating ranchers and everything cole bolton was one of the first ones we approached like i said before and he'd kind of dabbled in bitcoin a little bit but we built out our technology stack and we've developed these really good relationships with oshi with ibex we used open node and you know we used everything that's out there right now man our technology stack is foolproof right now it's doing really well and so by doing that you can go to the beef initiative right now in 48 states in the united states and you can buy boxes of beef by saying that well you can also go to oshi and if you're in Texas or a surrounding state, you can buy a half a cow or a quarter of a cow.

Starting point is 02:02:29 So you can basically source your beef right now through the Beef Initiative anywhere in the United States. Okay. That's our major supplier is Colbolton of KNC Cattle. Okay. You get Jason out there in Colorado. Well, he's part of the Beef Initiative too. He just likes to do the Western Slope of Colorado. And so everybody realizes that when they go find him in the beef initiative because they can search for him under the producers well people that are local to him well they're buying from him and now we're bringing in holy cow of west texas they do grass fed and grass finished now we're going to go into a subscription model to where every month you can go through there and you can basically have a box shipped to you you can from cole bolton of k and c

Starting point is 02:03:13 cattle holy cow outside of lubbock texas and then we're bringing in somebody from uh western colorado scott hawk of uh sacred farms so yeah the producers are coming in and we're giving them that technology stacked where they can accept fiat or bitcoin and so by doing that we have over i think 50 to 60 producers that are listed under in the platform under producers well now we're going to start hitting every one of those states and we're going to let them do the case study that we did with Cole Bolton now we can do it Washington state we can do it in Florida we can do it in Maine California and all these producers get to come in Cole gets to look at Texas again and then all these other producers get to start serving their communities like they want to that way we have a

Starting point is 02:03:59 lot of different options maybe you do want to get your beef from Texas you have that option maybe you want to get it from Florida where you're going to have that option and so as you know I spread the word the the producers are coming in i go meet with them and i see what their protocol is you know does it match the beef initiative standards our standard is far better than the usda stamp usda stamp can say yeah we're the usda well so what i don't care we're the beef initiative and i'll talk to anybody about how we raise and steward and process and deliver beef and it's the standard to be well you guys start to put stickers on stuff so that we will there's a process that You go through that because we had to play by the rules, right?

Starting point is 02:04:41 And we want to know the law better than the law knows itself. So at one point in time, the Beef Initiative will have a stamp. And you can put that on and people can look for it, not only the USDA, but also they can look for it. Now it's more of a state of mind. It's a marketing thing in a way that's, you know, kind of grassroots marketing, you know, kind of information exchange that builds some trust. But over a period of time, we'll say we are the brand here. You can trust us. and people will go, hell yeah, man, that's the beef initiative.

Starting point is 02:05:09 Yeah. When we think about a lot of the food supply, one of the last things I want to talk about is the testosterone levels in men have fallen off a cliff. Yeah. The latest stats that I've seen are somebody born in 2020 has about 50% of the testosterone of someone born in 2000, 20-year kind of difference, 50% drop in testosterone.

Starting point is 02:05:30 How much of that is just pure food versus other things you think? well it's let's start off by saying this your skin is your second stomach okay okay you look at that and you look at things like plastics phthalates and you look at hormones and children and you look at delivery of minerals and vitamins and you look what your skin basically takes in how many people go through and take a shower and you know soap and shampoo with all kinds of chemicals before they ever even eat anything. Okay. And you look at children, what do they eat? Well, their first, you know, maybe they took a shower last night or they took a shower this morning. Well, they already got all those chemicals. Their skin's already basically

Starting point is 02:06:13 digesting everything and has to go through their blood systems. Well, now they're eating food now that has no protein in it. That's what's dropping these testosterone levels. And going back to the doctors that I do work with, and this is just not one doctor, everybody that's come through the beef initiative because of what we're doing because we're basing nutrition to kids is they're saying that yeah most teenagers now their testosterone levels to your point is around 200 it should be about 12 to 1400 okay and that is insane it's well it's it's destroying a generation of young men that's what it's doing and you look at the children but now let's look at teenagers you know let's look at guys in their 20s they don't have the testosterone of me you know they

Starting point is 02:07:00 don't and they don't know why if you go to a doctor and say test my testosterone that doctor is going to say why why do you want your testosterone checked and you look back at the social engineering oh well that's masculinity oh that's a you know testosterone is rage you know and they talk about that all the time you know and so part of his social engineering people not understanding how important testosterone level is and how dangerous it is to engineer a decrease in hormone levels in children, you know, from testosterone to estrogen. Whenever you're having little boys come in and they're basically having estrogen and they're growing breast and they should not be growing breast, they're not going into puberty when they should be going into

Starting point is 02:07:47 puberty and you look at the manipulation and the engineering of of the delivery of the minerals and vitamins and everything that should be okay as a society that we should be paying attention to we're not paying attention to it and parents don't know how to pay attention to it and when they do try to pay attention to it you know centralized media basically makes it a non-issue when it's one of the biggest issues you have yeah and when you think of the testosterone is that water playing to it as well like that's one of the big things i hear is you know i drink a lot of liquids out of water bottles and there are people you know that's one of the big things that they push on and i'm like oh shit maybe i should stop doing that like how do you think about water versus the

Starting point is 02:08:29 just the proteins and animal proteins i think of course water is the sustenance of life you know you can go you can you know i fast a lot you know one time i did a 10-day fast i can go 10 days without eating can i go 10 days without water no so i i look at it to your question is i think it's hand in hand it really is you know having clean water is is basically just top of mind just as much as protein is and that's what i you know that's how i live and of course we shouldn't be drinking out of plastic bottles right but you know we we do the best we can right now and you know you you ease into but you know that the water consumption and the flow of the body is extremely important because it cleanses. But then again, the plastics in which we do expose ourselves to

Starting point is 02:09:16 doesn't, that we have to process that too. So, you know, if you're consuming a lot of, you know, shit food, you know, there's a lot of plastics in our food now. There's a lot of glyphosate in our food. There's so many chemicals in our food that, you know, the one thing that you should do is I do a 48 hour bone broth fast okay what is that what it is is you you get a grass-fed beef grass finished beef and you basically make a bone broth out of that and then you do a i call it a reset and what you do is you only consume water and bone broth for like 48 hours well it gives your system a reset you get to say whoa hold up here i'm gonna clear up my mind a little bit i'm gonna clear up my body a little bit and i'm gonna flush it out you know i'm gonna flush it out with water and

Starting point is 02:10:04 then i'm going to deliver pure animal protein and nutrition through bone broth if you look at and you dissect the cow down you look how valuable the bone is the marrow everything within the cow that we as people do not understand anymore what you're going to do is you're going to give your body a reset it's going to give your mind a break once again referring back to doctors some functional medicine doctors especially they're telling their parents their their patients i'm not going to talk to you until you do a 48 hour brome bath fast because what what you have right now a lot of people's brains are inflamed they're inflamed by eating overly processed food seed oils high fructose corn syrup you have children coming into the doctors as well with

Starting point is 02:10:54 fatty liver disease that used to be a problem of a man that drank all of his life in his 70s now we have children 5 to 11 that are coming in and need liver transplants because of high fructose corn syrup because of seed oils because everything that we're feeding them and of course they're not drinking enough water and they're getting too much of those pesticides those plastics and everything so we have to look like we have to become our own filters yeah um we've been talking today obviously the beef initiative is very focused on delivering animal proteins and making sure that it's the healthiest possible somebody who's blown up on the internet recently is liver king what are your take on on this guy who's eaten bone marrow and livers and uh you know

Starting point is 02:11:36 looks like a herculean statue uh says it's all natural uh what's your general take it's 100% natural man that guy will go out there you know and he will eat a full liver that's raw and he'll eat it from a grass-fed, grass-finished cow. And what he's doing, I don't want to say it's overreach. Well, it's overstep for a lot of people, but I see what his point is. It's like, this is where you get your power from. You know, he does, he looks freakishly, you know, big and built and just everything about him. But what he's making a statement of is that he knows what vitamins and minerals are he's making you look at him and he's saying i eat bones this is where the minerals are and you need to pay attention it's not in that box of cereal that

Starting point is 02:12:26 says it's loaded with vitamins and minerals but all it is is sugar you know so he's making a statement on that level but if you go through i have never met not one time in my life somebody that's east like he does or close to that has health problems and that is basically you know somebody that suffers from being overfed and nutritionally starved everybody that you look that basically has a consumption model based on his extremities basically his extremes you're going to find people that are much more clear in the mind much more clear in the body much more clear in their spirit it's just something that you you do notice i think that's what he's trying to make a point of yeah he probably didn't start out like that but his success lies in his

Starting point is 02:13:13 communication and his representation yeah that makes uh makes a ton of sense can you overeat meat yeah your body's only going to digest so much protein it'll it'll extract the rest yeah well i guess part of it is uh if you think of you know people being fat right uh it's because they eat more calories than uh than they burn right uh to some degree i think with meat most people say like you eat enough and your body just says, Hey, no, no more. Yeah, we're fine. Right. And it almost prevents you from overeating in the way that, you know, if you're eating kind of empty calories, for example, uh, it does feel like, uh, that it's much harder, I guess, to become obese. Yeah. If, uh, if your body just literally won't let you consume more calories because it's

Starting point is 02:13:55 satiation. Yeah. Well, you look at your animal protein, you know, you're going to die. You have to digest less, you know, what are you doing? Well, it's mostly just vitamins and minerals. There's not a lot of, you know, impurities in that. And so your body will say, hey, cool, you know, we're good. I'm getting energy from what you're feeding me. I'm going to let you know whenever you don't have to eat as much, right? Whenever you're eating heavily processed food and all those chemicals that we talked about, all the different ingredients, the fake commodities, everything in that food,

Starting point is 02:14:25 doesn't matter what the package says. You know, mostly with our consumption models in our food industry right now, you're having to eat every four hours. you look at how we've marketed and everything since the the food pyramid let's say you know the pizza you know you're eating pizza you're eating the best food in the world you got everything you know you got all the food groups what that has led us to be is basically our bodies are starving okay we're overfed and undernourished okay we're nutritionally starved in a way by being overfed what we mean is we're consuming so much food that our bodies don't know what to

Starting point is 02:15:02 do with that what we're consuming what does your body do with something that it doesn't know what to do with turns it into a fat cell for defense and so what we're doing that's how we're getting on this basically this roadmap of you know obesity which we are as a nation and the world is turning into is because our bodies don't know when to say our minds don't know when to say stop because we're we're basically feeding it something that's not working out it's like man this is not this and people you look at food now is a drug okay food is medicine medicine is food okay you look at it like that well now food the way that we consume it as far as the industrial food complex it's nothing more than a drug okay my father was a counselor for 25 years on chemical dependency

Starting point is 02:15:50 so i've always talked to him about that and we look at food now and you look at somebody that tries to go through a fast like that and they haven't eaten in eight hours and they're used to eating every four hours they're used to getting that snack you know whatever that snack is you know they're they're always consuming it's never stopping well you get that same person you say stop okay well they're going to go through a form of okay being an alcoholic okay is it whenever you get off alcohol and you're a true alcoholic you're going through a detox well alcohol is nothing more than sugar okay you look at our food consumption now in the united states of america heavily processed most of it is just sugar so you get somebody that's used to eating that consumption

Starting point is 02:16:33 model they're going through a form of detox that is scary to them and they don't feel right what is their comfort go back to the source just like an addict does and so we've turned food into such a powerful drug that a lot of people don't understand it nor basically do they want to even go there because they have to look in that accountability mirror. Yeah. And it literally just comes down to, uh, you're putting things in your body, whether it's medicine or food, right? Your body's going to react. And, uh, um, I think that your, you know, macro point around just the food intelligence, people don't know, uh, what they're putting in their bodies. No, right. Even if they're good and they have good intentions, man. And that's why I always tell people, this is not a judgment,

Starting point is 02:17:17 man we're all victims of it you know we all eat like crap at times we have in our lives man we're all in this together man this is not something pointing at you saying you're doing the wrong diet program you know oh keto over paleo or vegan over vegetarianism it's the beef initiative because i'm from freaking texas man you know but what it's really about is pure food again and if we can look at that and say man that's all i really need to do i don't need to get on this 12 month diet program that starts on january 2nd we're gonna have that day extra where i have to really think about it then kick in and then here i am eating donuts again on february 2nd so we don't have to play that game anymore what you have to do is basically be intentional

Starting point is 02:18:00 saying man i'm just gonna get back to some pure food again and i'm gonna take a different route this time i uh i usually eat pretty healthy but i'm gonna admit to you i had a i had a cookie last night i saw it i said that shit looks good man guilty hell yeah and i knew that i was like man i'm eating unhealthy but like whatever right and i i do think uh uh everyone does it right of course man you can't eat how guilty i feel when i eat some ice cream man i was like somebody's looking at my ass but but but i i do believe that uh you know there's plenty of fads and diets like all this stuff is uh everyone's looking for the shortcut yeah but but the overall message of just uh one understanding what you're putting in your body but also two uh just eating real food

Starting point is 02:18:44 yeah i mean if you just start there like just eat real food not the processed stuff for most people that's a pretty big improvement it really is and like i said when i first started writing about this i said man this is daunting where do you start a lot of people start midstream of trying to make change what i'm asking people is get down to the source of the seed of the solution but first you have to understand the source of the seed of the issue and there there's so many things that we can talk about and what you just said made me think about the first conversation I had with Cole and everybody's like oh your beef is too expensive you want to bet guess what our beef is just basically less expensive than the supermarket is right now or the same price

Starting point is 02:19:24 but the value okay let's talk about the value of course it's going to be the taste of course it's going to be the nutrition everything else what else is what is the value of that purchase of having that market access and that consumption well your medical bills go down your insurance changes that's what the ranchers want people to know it's like hey you don't have to look at it this way perception is your reality where your perception needs to change about buying pure animal protein in a different way if you're going to compare somebody like Cole Bolton or Jason Rick or justin trammell to the supermarket you've already lost man you're you're you're it's apples and oranges right you can't make that comparison and what you need to do is really understand that

Starting point is 02:20:09 your beef that you're getting delivered to your doorstep is basically in line with the pricing models of you basically going down to your local supermarket now because how they are manipulating the beef industry to where you the consumer and the rancher the ones that are paying the prices my takeaways from today are eat real food uh know what you put in your body and when you go to the grocery store stay on the outside don't go don't go inside all right right i feel like that's a pretty good uh takeaway for most people yeah yeah and you know i have to say it's like go to freaking beef initiative.com man seriously yeah well i was gonna ask where can we send people if people uh want either want to learn more about kind of what they're eating and all that or if

Starting point is 02:20:50 they want to actually order uh healthier beef and and go right to the ranchers where should we send Well, what I tell everybody, there's a lot of different ways you can do it. What I'm pushing right now, because, you know, it's time. We're ready to go into fall, especially because I think there will be some foods insecurity in this nation is like develop your market access. The best place to start is through the beef initiative right now. You know, people will say, well, what about places like Butcher Box or Whole Foods? It's not the same, man. It's not the same beef.

Starting point is 02:21:18 It's not aged. I mean, everything about it. we are basically right now the type of uh capacity that we have and what we can provide as far as that pure animal protein just beefinitiative.com and you can purchase your boxes through us you know that the rancher you know me now you know everything that you have you have a new market access for you know your consumption model that's the best place to start beefinitiative.com and then if you don't want to buy from us then do a search on our producer page and say, hey, I got these guys in Missouri.

Starting point is 02:21:52 I got this person I found, you know, in Idaho. We've got them basically coming in from every state and say, hey, man, they're right down the road from me. And so as what we're doing with the beef initiative, we are. We're building communities, what we're trying to do. We want every community now. That's how we win this game. We don't do it with a $300 or a $600 million processing center

Starting point is 02:22:14 that's owned by the producers. no we go through there and we put establish a processing center and a market demand and a consumer demand on a community-based level yeah and that's what we're having a lot of success and it really is taking you know taking shape absolutely where can we send people to find you if they want to either talk to you more about some of the stuff or they just want to follow along as you keep building we have a lot of touch points now we've created a new media company that We're going to do an audio docu-series. On Twitter, that's at TXSlamMedia.

Starting point is 02:22:46 And then, of course, my Substack, which started it all, is TexasSlam.Substack.com. That's where I sent you. And that's where you can read from the very beginning as far as the Harvest of Deception. I read it twice. Did you? Well, I read the first time, and I said, hey, I've got to go back. There's a lot in there. Right, there is.

Starting point is 02:23:03 But, and then your Twitter account? Yeah, it's at ModernTeaMan. And then, of course, we have the Beef Initiative, which is at Beef Initiative. And one thing I want to point out is, you know, doing these, I call them a summit now. We're having our next one at White Oak Pastures that I spoke of in the September 16th through 17th and 18th. We have Will Harris himself. We have Adam Curry's that's going to be speaking there. We have people, we have a Heritage Woman series.

Starting point is 02:23:29 We have the ranchers coming in. We have Bitcoiners that are going to be speaking. Matt O'Dell and several other Bitcoiners spoke. So we're giving education across the board. There are interactive conferences, events, and now it's basically a food intelligence summit is what it is. So we're only selling 100 tickets and we want people to show up. And we've had basically that many people. And whenever they leave these summits, their lives are changing.

Starting point is 02:23:54 And so that's why how we're growing is because it's grassroots. And, you know, it's happening. So you can go to the beef initiative.com website and you can look at that and you can buy your tickets there as well. We're going to have more of these summits. Uh, we've actually now we're going to have two in Australia. I'm heading to Australia the end of January. This is just not a Texas thing. This is just not a national, this is a global thing. Uh, we're going to have a headquarters in Tennessee and Nashville there at Bitcoin park. We've got a headquarters in Colorado out at Rick's ranches or have a headquarters in Canyon, Texas. And then down there at the

Starting point is 02:24:31 processing center, uh, South of Austin, we're building out these notes, we're building nodes and we're building beef nodes. And everywhere we go building a beef node, is it going to be a Bitcoin node? And, you know, it's happening naturally. It's happening open source. We're crowdsourcing, we're crowdfunding and, you know, everybody's coming in and they're starting to realize this isn't some stupid fiat marketing plan, man. You know, it really isn't. This is something that is grassroots. It really is.

Starting point is 02:24:59 That's what's been exciting about this is that how much the Bitcoin community has caught on and how much the ranching community has caught on. You get a Bitcoiner, what we say is the Bitcoiners are going to orange peel the ranchers. The ranchers are ranch peeling the Bitcoiners. That's great. It is, though.

Starting point is 02:25:19 it's a perfect balance because everybody's, you show up at one of these summits, there's no strangers. Everybody gets along and they're all talking and they're all making these relationships and man, we've got stuff. I got to go up to, I'm going to go up to Idaho. I'm going up to Wyoming after the, the Georgia summit. And then, like I said, I'm going to Australia. I'm in talks with, you know, talking with the U.S. Cattlemen's Association right now. This is happening and we're going to punch hard really forward really hard right now i love it well texas slim i appreciate the conversation i learned a bunch today and we'll definitely do it again in the future pomp thanks for having me man appreciate it thanks so much for listening to today's episode

Starting point is 02:26:00 i really hope you enjoyed this one make sure you're subscribed on apple spotify or your favorite podcast player and if you're looking to transition into a brand new job in the bitcoin or crypto industry we've got you covered head over to the crypto academy.io my team and i have been working with the top HR teams in the industry to develop an intensive three-week training program with over 50 live events. We teach you exactly what you need to know to break into the industry,

Starting point is 02:26:23 including live interview prep and resume review. Our students have been hired at over 75 of the world's best Bitcoin and crypto companies. Go to thecryptoacademy.io to learn more. Again, that's thecryptoacademy.io. If you enjoyed today's episode, make sure you share it with your friends and I'll see you all for the next episode.

Starting point is 02:26:44 Thank you.

The Pomp Podcast - #1081 Texas Slim On How Your Food May Be Killing You

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