The Pomp Podcast - #1491 John Linden | How Crypto & Gaming Are Shaping The Future
Episode Date: February 24, 2025John Linden is the CEO of Mythical Games. In this conversation we talk about what’s going on in the gaming world, why gaming is always at the tip of the innovation sphere, how this has infiltrated i...nto the crypto world, and what it means for the future. =======================Reed Smith is a dynamic international law firm dedicated to helping clients move their businesses forward. With an inclusive culture and innovative mindset, Reed Smith delivers smarter, more creative legal services that drive better outcomes for their clients. Their deep industry knowledge, long-standing relationships and collaborative structure make them the go-to partner for complex disputes, transactions, and regulatory matters. Learn more at www.reedsmith.com=======================Polkadot is a scalable, secure, and decentralized blockchain technology aimed at creating Web3. Created by Gavin Wood, co-founder of Ethereum, Polkadot empowers users to build decentralized applications with ease. Backed by industry leaders, making it a preferred choice for big names, Polkadot stands out as a leading choice for investors seeking a reliable, future-proof solution in the growing world of Web3 technology. Learn more at https://polkadot.com/.=======================Pomp writes a daily letter to over 265,000+ investors about business, technology, and finance. He breaks down complex topics into easy-to-understand language while sharing opinions on various aspects of each industry. You can subscribe at https://pomp.substack.com/=======================View 10k+ open startup jobs:https://dreamstartupjob.com/Enroll in my Crypto Academy: https://www.thecryptoacademy.io/
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what's up everyone this is anthony pompliano many of you know me as pomp you're listening to the
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what's going on guys today we've got a great episode with john linden the ceo of mythical
games in this conversation we talk about what's going on in the gaming world why gaming is always
at the tip of the innovation spear how this is now infiltrated into the crypto world and what
it means in terms of being able to own your own assets how these games are making money and why
they're getting so big why are six and a half million people playing an nfl game that type of
stuff is going to change the way that people interact with these games. I really enjoyed
talking to John. He is a wealth of knowledge. He's been in the industry for a long time,
including working on things like Call of Duty and many other games that you've probably played.
So here's my conversation with John Linden. Anthony Pompliano runs Pomp Investments. All
views of him and the guests on his podcast are solely their opinions and do not reflect the
opinions of Pomp Investments. You should not treat any opinion expressed by Pomp or his guests as a
specific inducement to make a particular investment or follow a particular strategy,
but only as an expression of his personal opinion. This podcast is for informational purposes only.
Today's episode is brought to you by Reed Smith. Their practice of law has the power to drive
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By seizing opportunities and overcoming obstacles, Reed Smith is focused on outcomes.
I personally use them as my law firm, and I think that they are fantastic.
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Today's episode is brought to you by Polkadot.
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It was developed by Gavin Wood, one of the co-founders of Ethereum and the creator of Solidity.
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So, Jon, I thought a great place to start the conversation is games have always been fascinating to me.
When I was a kid, I played a lot of games.
I think a lot of people do that.
Entertainment value is a huge driver of the economy.
different activities people do. You have a very storied career in what I consider traditional
games, not kind of crypto game stuff, but just traditional games. You worked on things like
Call of Duty, etc. You were at Activision Blizzard for a while. Talk about like, what is the
psychology as to why games somehow seem to be at the tip of the spear of innovation, and they really
drive some of these behaviors. And I might even argue that something like a Bitcoin ends up being
successful because people are replacing gaming with like this new digital online currency in
the early days or something yeah well that's that's a that's a big question there well thank
um so i think yeah like i said games have been you know really really fascinating to watch over
the last you know many decades right and i think there's been i mean now we have half the world's
population are in games every month now which is just absolutely amazing you know and i think
yeah the core of gaming is interesting because it's kind of a it's kind of a release
getting away from society to some degree right you can be in this other place you can be with this
somewhat anonymous group of people that you're able to interact with and really do what you
want to do right so that's always been it's also why i like things like ready player one they're
always this big dystopian world because people are trying to escape and it is an escape from reality
so i think that's that's kind of the core piece we've seen with gaming and from that though what's
been really fascinating has really been digital identity i think digital identity you have kind
of told people before one of my one of my favorite stories is my kids now their spotify playlist is
as important to them as our cassette tape or cd collection you know used to be right and and you
It is part of their identity.
And gaming really drives that.
That's why you see so many Fortnite skins.
Why also do people spend money on buying an old Fortnite account on eBay?
It's a free account.
Well, it's because I missed that one skin.
And that skin means something to me.
It has value to me as a consumer.
So there's just a lot of that economy has been built out from what is gaming, right?
This escape from reality.
And people with the Spotify accounts, they don't want anyone to mess up their algorithm.
them they want like the playlist to kind of go the way that they like it or well it's just it's
just like it's becomes it becomes who they are right like i said i remember i remember we had
cassette tapes and we show off our cassette tapes or cd collections to everybody and that that was
that collection made us who we were now it's all done digitally and they don't own anything that's
the amazing part with the with the spotify playlist it's just yeah it's just an algorithm
and i put my put my algorithm together but it defines who i am and i think that trend the
digital identity side, um, is really, really from gaming really, really, um, kind of, kind of goes
through, you know, what, what all these consumers want to see, you know, really helps define who
they are now, uh, in these games, how many games in the traditional world, uh, have items, products,
et cetera, that could be transferred between them. So I'll give you, uh, you know, an example of a
call of duty and maybe Madden football. I don't think there's probably that many things that
you're bringing between those two, uh, games and kind of the traditional world. Is that the norm
Or is that an outlier example, but most of these games actually that people do want to bring stuff between them?
Yeah, so I think it's not necessarily, there's this whole concept of interoperability that's been this myth of kind of Web3 for a long time.
And I think there's really a couple parts, right?
One is, okay, cool, I actually have a football outfit or jerseys on or whatever, and I'm going to bring that into another game.
I don't think that's as big of a reality as people really believe it to be.
People want that to be a big use case, but users aren't telling you that.
Yeah, I mean, it sounds great on paper, right? But I think there's a couple things with it. One, there's just a big production issue, right? Trying to get assets, you know, I don't know a single creative director of a game that would be like, yeah, sure, just bring anything you want to my world, right? So there's already kind of this production issue. But I don't think it's really as much what people want either. I think what becomes interesting is when you can actually trade one asset for another asset, right? I've built value in one set of assets. Could I express that value, you know, somehow through another asset?
And like, give me an example in the traditional world.
So, well, I'll use one of our games.
So we have a game called NFL Rivals.
And what's really interesting is it does have this Web3 economy behind it.
And people can come in and you can buy, put it on a credit card.
And let's say I want a Patrick Mahomes and he's $400.
Sure, I can put it on my credit card.
I could use crypto to buy Patrick Mahomes.
But to the general consumer, the average consumer,
most of them still are not going to put $400 on a credit card for a digital asset.
So what we've done is we create a system called QuickTrade.
And this is that step towards interoperability.
I think this is interoperability within one game right now, but you can start seeing where it goes.
So what I can do now is I can have Patrick Mahomes say, Hey, I want to, I want to trade for that. I
want that $400 of value. So I hit trade and it shows up on the left side. This is what I want
on the right side. Now it takes all of my digital assets. And we have an order book now about 50,000
deep, 50,000 item deep to where I can start selecting maybe items I don't want anymore.
And as, as I select them, it's being priced in real time. So it's like, okay, cool. I'll select
These four Green Bay Packers, maybe I don't want anymore.
And it's pricing them up.
It's like, oh, $400, $400.
So now as a consumer, I can hit trade and I receive what I want and I got rid of what
I don't want.
And to me, that's the start of interoperability.
It's like digital bard.
It is.
But what we actually did behind the scenes is we real-time bought from one seller and
we real-time sold to four different buyers.
So we ended up having a six-party transaction in one atomic Web3 transaction.
And to me, that's the power of Web3, right?
is we've now taken potentially six or seven people around the world and transacted in a
moment's notice. And to me, that's the start of interoperability, right? So you start off right
now with NFL for NFL, but we have a new game FIFA coming out, or we have a pudgy penguin game coming
out. What if I could eventually trade a pudgy and this for Patrick Mahomes, right? So what if I
could actually start trading across games? And to me, that's when digital assets become really
powerful because now you're able to use the value of them to get something else you might want.
And how about, you know, let's say Patrick Mahomes, if he's able to like acquire better skills or have more points or, you know, whatever the different games are, are you able to actually go and acquire them with their enhancements?
Or is it just like, hey, you start out square one like everybody else?
That's a great, that's a great question.
It really depends on the game designer.
You have to be very careful because sometimes that could be a pay to win.
Sometimes that's actually encouraged, right?
So it really depends on what the outcome of that game is.
But we've seen it both ways.
We've had it to where the stats transfer.
We have our new FIFA game.
Some of the stats won't transfer.
You know, you have to re-earn it yourself.
But it really depends on the game.
So I think you have to be very careful because you can kind of destroy the entire economy if you're not careful with that.
Yeah.
Gaming definitely leads in innovation in many ways.
What are some examples from history that you're aware of where games really kind of were the Trojan horse maybe for things to kind of become more mainstream?
Yeah, that's a great question.
I think a lot of different things.
I mean, I think if you think about just some of the depth of some of the games, right, these games that constantly had new forms of entertainment, that was constantly evolving, right?
And I think what we saw, we've seen that for decades now.
And I think games like Call of Duty, you start off, hey, I have a one-time purchase.
And then suddenly it's like, oh, there's a whole new set of content.
A lot of times it's almost like a new game.
So now I can just kind of extend that out.
And I think you're seeing more of that.
I think, frankly, a lot of mainstream linear media, the way they distribute TV shows now can kind of be related to what we used to do in games.
So we've seen a lot of that happen in terms of just how distribution works, how entertainment is basically delivered.
I think gaming has led the way in a lot of that.
I also think it's still the best value for the money, right?
You think about it, you go to a movie one time with your family and you might spend $120 for a two-hour movie for four people.
gaming you could play for hundreds and hundreds of hours on a $50, $60 purchase. And I think
that's where some of those concepts of downloadable content, DLC or microtransactions came from.
We've also seen the same thing with creator economy. And I think that's the other really
interesting thing we've seen in gaming is that there is more, you know, as soon as you have this
user generated content aspect, two things really happen. One, you start having more content than
any one studio can make on their own. And I think that's a pretty interesting thing now. And then
And what that also does is not only do you have all this huge amount of content for your consumers now, but you also have stakeholders now.
So now you have people that are wanting that game to win, right?
Because they're helping create content for that ecosystem.
So I think, again, I think gaming has kind of led the way on how do you do that?
How do you basically bring this creator economy together so that anybody can kind of contribute or anybody can eventually kind of monetize or make a living within these games?
Yeah.
And when you see these games, there's a lot of different types of games.
There's sports, there's shooting games, there's whatever.
Is there a certain type that is being kind of more popular with the users who are more digital native or kind of into Bitcoin, digital assets, crypto, whatever?
So I think, honestly, it's funny.
We've had that exercise.
Like, what game couldn't you make with this?
And there are some.
There's some.
I think if you have a big cinematic linear story or even a branching story, that's a little harder to do.
I think anything that has kind of a multiplayer aspect definitely works.
So really.
What is most popular?
in your most popular right now i think for for web three i think sports i mean i think we're
we're we've picked uh pick some good the reason we pick sports is just because the collector
mentality is there right the competition the multiplayer aspects i think sports is the biggest
i think rpg and and so like a role-playing game or a first-person shooter are going to be big
ones as well there's been some people trying to do card games which is another big genre of games
normally i think uh you know i think there's an entry i don't know if the card games have been
done quite you know well enough to to kind of hit the true mainstream but i think i think a tcg game
or something like that would work as well because what's interesting about when you talk about
gaming i think a lot of people think like you know your kid or you when you were younger sit
down maybe when you're still older you sit down you play video games right yeah um but there's
also things like candy crush and kind of mobile type games there's obviously the zingas of the
world uh but you're also talking about things like solitaire or you know poker um i would even argue
that some of the sports betting stuff is,
you know, that's borderline entertainment gaming.
It is, yeah, it is.
You're getting in kind of this weird world.
So, you know, are there areas
that you see gaming hasn't pushed into yet?
Or is it really just like,
hey, this thing's infiltrated now?
No, I think we're heading that direction.
I think, you know, we, last year,
we had a couple of games now
start to hit millions of players for Web3.
And that's a great start.
But we see games that have billion players,
you know, in the non-Web3.
So I think we still have a long way to go.
I think this year we're going to see a couple of games now hit tens of millions of players.
And I think it's within a matter of a year or two that we'll start seeing.
This is like the FIFA and stuff.
We think FIFA, yeah, is going to be easily 10 to 100 million players in that game.
Same thing with the Pudgy game.
I think we have a couple of them now.
I think there's other games out there that we'll start seeing 10 million plus.
10 million plus now starts getting into a pretty thriving economy.
But I think we're not too far off to have 100 million or even a billion player game at some point.
And are people putting money into these?
like you know when i used to play uh madden with my brother i beat him every time yeah of course
you did of course you did 21 nothing game over of course you did uh but we didn't put money in
the game like we bought the game we bought the system right obviously our parents had bought the
the tv and we plugged it all in or whatever but there was never a point where we were even tempted
they were never even asked you know hey do you want to put more money into this game yeah probably
would have been dangerous yeah right if uh if they did but it seems like gaming now has really
changed there's you know stores and you can buy things and it just feels like this is headed in
a world where game producers have really figured out ways to better monetize the IP that they're
creating. Yeah. And again, I think it's new models that come out of that. So I think there's still a
lot of hybrids out there and which is great. And there's still some very dedicated gamers that are
the same way. They're like, I'm going to put this money into the game and I'll never pay for it
again. And there are games that do that. It's dwindling now, to be real honest, because I think
what's happening now is that these games are kind of games as a service, right? They continue. They
continue on i think i read somewhere there's this is a non-web three game a game called no man's sky
i think they're on their 36th update over nine years and these are like beefy updates this game
has really morphed so you know really morphed 36 times over almost a decade and i think that's
entertaining to people you know you put you put your time and effort behind you know something
you love and the idea that content is constantly coming out is is very appealing and so i think
we had to kind of move as an industry to move from hey we can't sell you a game for 50
dollars and you're still playing nine years later, but we're still putting a lot of content out.
It used to be, you put out the game and we're done. We move on to the next game, right? But
now it's these living, breathing economies and living, breathing worlds. So the models have
kind of had to shift a little bit. I remember talking to Matthew Ball,
who was at Amazon Studios, I think for a while. And he was pretty early to this idea of,
he used the terminology metaverse, but I think that metaverse to him was different than what
kind of other people were thinking about. And he was thinking more of kind of these worlds where
there was IP, that IP would show up in a game, it would show up in a movie, maybe become a TV
series, there would be physical products, you know, stuffed animals, like maybe an amusement
park, like, like it was basically the melding of all of this together. Disney probably is,
you know, one of, if not the best at doing this. Do you see that happening with some of these games
that are being built, you know, whether you guys are building them or elsewhere, kind of this new
digital world? Yeah, definitely. I mean, I think, I think, I mean, kind of the whole world of
transmedia, I think every game developer would love has this kind of transmedia property, right?
Because it does give you opportunities.
What I do think is interesting is generally, like at the Activisions or whatever, generally
you'd have to have a mass market before you could do a transmedia type play, right?
You really had to build up these big franchises that everybody loves first.
Then you can think about some of the other pieces out there.
And I do think this whole concept of Web3 is starting to shift that a little bit.
There are more opportunities to kind of, hey, bring this in.
Hey, I have access here.
And that is the power, I think, of Web3, right?
As I have, I have kind of ownership over this asset, therefore I can get access to the other
pieces.
So I think we're starting to see more of that happen.
You know, again, I, you know, the whole, the whole metaverse thing is a whole other, a
whole other topic for sure.
But I do think what we're heading to is we're heading to this kind of these interconnected
worlds, right?
And I don't think it's, I don't think it's one system.
I don't think it's Roblox.
I don't think it's Fortnite.
I think it is literally a 3D internet's coming, right?
To where...
What does that mean?
So, so we've been, we've been looking a lot into things like cloud gaming, right?
And you think about cloud gaming, it's one of the biggest missing links in entertainment right now.
So if you think about it, if I want music right now, it's on demand.
I want a movie right now, you can get it on demand.
I want a video game, I need to go download 80 gigabytes to my hard drive, hope I have enough space.
And every time I turn it on, there's another two gig update.
And the reason for that is that it's just how the tech is done, right?
To where you can do cloud gaming right now, but you have to have a dedicated GPU in the cloud for every single player.
You can't, you can't co-share a graphics, a GPU.
And so what that basically means, if I want a million people in my world right now, I
need a million GPUs in the cloud.
Well, they're also used for things like, you know, crypto mining, they're used for AI,
right?
So, so there's, there's a, there's an issue there, right?
There's a cost issue.
It's doable right now, but I think GPUs run about $2 and 50 cents per hour.
So it'd just be a very, very expensive proposition.
What I think we're going to see now, and we have a company we acquired called Polystream.
and what they've done is they've kind of shifted the tech into more of a cpu model so we can start
doing this at scale and as you do it at scale um you can start having you know entertainment
on demand and gaming and i think once you have entertainment on demand and gaming you can start
jumping between worlds right and we even have a prototype called portals that we've shown to where
i can literally be in one video game open up a portal inside that game to somebody else's game
and walk through that portal and instantly be in the other world so i do think this concept of
metaverse is coming web three is really the the the piece that binds that all together though
when your identity and your commerce and and everything about you can move from world to world
now you have 3d internet why would you want to open one of those portals and kind of walk through
into somebody else's world like what would be a use case that's a great great so one one we were
talking about so imagine like a gta right so gta uh six is going to be coming out hopefully in the
next you know 12 months we'll see and and in that game is is this big city you know and and i could
literally walk up let's say i walked up to an arcade machine would be pretty interesting to
be able to be like hey i want to play arcade game and i can literally jump into that world and play
somebody else's piece within another property and i think there's a lot of things like that you
could almost think of almost like a digital mall or digital world over time to where i don't have
to have everybody building in my digital mall but but i have my storefront and my storefront jumps
into their world right so so if you can have the ability to jump technically like rent the store
Exactly. Exactly. So I think true digital real estate and you're driving users to the platforms.
And if you could actually do that. So imagine like a Sega, right? All these companies have
tremendous amounts of IP. And if I could actually, if Sega could reuse their old IP
in new digital storefronts, that becomes pretty interesting, right? So if you are asking,
if you're asking Sega to recreate one of their IPs in their, in your own digital mall, you know,
system, and there's a lot of work to redo that work, you're probably not going to get that world
that, that, that work moved over. But if you can suddenly literally be like, Hey, I already have
this. You can move it into mine. It starts becoming this interconnected 3d system.
Yeah. It's, it's fascinating to think about just, um, how much this is changing so quickly,
but it also mirrors, uh, or recreates what the real world, you know, kind of, uh, uh, living is.
Yeah. No, it's, um, it blows my mind when you think of, uh, where you guys have built, uh,
a lot of these products. Where did you start and where are you now? It's the same place or
has it evolved over time? And how do you think about the tech stack?
So we've been doing this since 2018. So it's been, we've been, we've been very early. We
were probably arguably a little too early. You know, it's been interesting. We were,
when we started off in 2018, what really brought me in the space from the traditional gaming space.
So I just, you know, come off of five years at Call of Duty, had a mobile game company
that we did a big Marvel game that had top 25 games. So we've had a lot of success in
the traditional games. And then I'd sold that company in 2018. And I was like, you know,
I started seeing this thing called crypto kitties and I was never really a whale in games. I'd spend
30 or 40 bucks. I never was one of those that spent thousands of dollars in a game. And the
next thing I know, I dropped $600 on these 2d images of cats. And I'm like, what the hell just
happens? You know, that's not my, my psychology is not, not what I, my normal behaviors. And that's
when it kind of hit me at what this could become. Right. Because for me, the reason I kind of
analyze this, like, why did I do that? Because it wasn't entertainment anymore. It was an asset.
I could decide if I gave it to you, if I sold it at a loss, I sold it at a profit, I destroyed it.
It was my choice as a consumer, what I did with that asset. That was the big, that was the big
aha moment right back in 2017, 2018. And so we jumped into the space and we, then we immediately
saw this thing of like, okay, we want to bring this to the masses. We're not trying to sell
$200,000 NFTs. We want to sell normal items. And then we had this problem of like, well,
if I sell a $20 item and I'm paying $60 in Ethereum gas fees, that's a challenge, right?
So we were the first ones to kind of jump on.
We jumped on maybe a blast in the past EOS, EOS back in the day, one of the first proof
of stake.
And that was our first take.
And the reason we love proof of stake is the costs were just much less, you know, it's
actually, it was something we could do to actually bring normal price assets to the
consumer.
So we went down that path for a little while.
And did you need it to be decentralized or not really?
That's a great question.
I've gotten that a lot.
We don't technically, I mean, I think you could pull off, I mean, look at Roblox.
Roblox is basically a centralized web three application in a way, right?
To me, there's a core difference though, right?
If you really believe on where this goes,
and if you really believe in the creator economy,
I do think it has to be decentralized.
I think it has to be open because I mean, again,
no shade at like a Roblox,
but Roblox is controlled by shareholders
and they could easily be like, you know what?
We want to boost our earnings this quarter.
So we're going to raise the price.
Not that they would do that, but they could.
They have the power to raise whatever,
change payment terms.
And I think if you truly want a creator economy
that I think can reach a trillion dollar industry,
I think an open creator economy is a trillion dollar industry.
It has to be transparent.
It has to be immutable, right?
It has to have all these different properties that are native to Web3.
So I really believe in what we're doing.
Could we rebuild it all for one game?
Sure.
We could build it centralized for one game.
And we've seen examples out there.
But I think for a truly interconnected global economy, I think it has to be decentralized.
Yeah.
Where are you guys building now?
So we are building on a Polkadot structure or on infrastructure right now.
So we have our own chain that we helped get kind of set up through a foundation called the Mythos Foundation.
It's awesome. Actually, about 22 other companies have joined Mythos recently.
So big, big game developers. And we've been building this kind of decentralized gaming system, you know, on top of the substrate, the Polkadot substrate ecosystem.
And I've gotten the question a lot. Why? Why? You know, and I think to me, there's been two really important things.
one our chain now is actually has more nft transactions than the other top nine i think
we're second only to ethereum and sales now mainnet ethereum so we have more sales daily
sales volume than solana more daily sales volume than polygon or immutable or anybody else base out
there right now in terms of transaction volume if you take our transactions that we do on a monthly
basis and you combine the other nine top chains combines we're doing more transaction volume so
So we can push volume.
We know how to push volume because it's gamers.
The reason we kind of chose the Polkadot infrastructure was really two things.
One, we could have our own chain tech that's really made for gaming.
So the Mythos chain is really, it's not made to do a lot else besides we're really focused on gaming entertainment.
And we can have our own tech and our own DAO that manages that.
But we have the security of Polkadot, which is actually really good.
I mean, I don't think there's ever been a case that Polkadot's been kind of hacked.
It's never really gone down.
it it just goes so i think the tech out there is super powerful and when we're
connecting consumers with fiat systems or with apple and google or systems like that
having that reliability and having that stability and growth is is really really important yeah i
actually don't know the answer to this but i think if i you know we had a live audience here of many
people in our audience somebody would raise their hand and be like well can you just do this on top
of bitcoin yeah like bitcoin's like the most decentralized yeah it's the first it's the
largest like like it has some advantages or many advantages to it uh but you were talking about
kind of the speed and performance and like talk about uh the difference there and what's interesting
to me is uh i remember when um there was a big debate about decentralization of smart contracts
and you know the bitcoin was like hey we're gonna bring to bitcoin other people like we're gonna do
it elsewhere and binance smart chain came out and a bunch of developers left ethereum and went to
binance smart chain for like a couple weeks yeah and it was the first time i was like oh wait a
minute there's a bunch of applications like actually decentralization doesn't matter at
they just want cheap and fast yeah right and so not to say that that's good or bad or whatever
it was just like very obvious that's what they were optimizing for yep versus i think a lot of
people who hold let's say bitcoin they're optimizing for security but now people are
trying to build on top of it and so actually a lot of those people they want the decentralization
but they also want speed and performance yeah so it's like you want it all right you want it all
dynamic and yeah look i i am not uh by any means a you know technical expert or any of that stuff
but like watching the decision making of companies we've invested in and stuff it's like people are
trying to figure out like what is the right mix between i'm trying to build something that's got
to be cheap and fast yep but i do want you know decentralization or security it's like like you
know a little bit about that i think i think you're exactly right there was always the the
product triangle right you can you can you pick two of the three and i think that's there's a
little of that i think i mean to be really open with you about like the polka dot ecosystem i
think it has the speed and it has the scale um if you if i put a third leg on that triangle with
them it's probably the ecosystem and they're probably a little slower on the ecosystem right
now they have a lot of great amazing projects but it's not maybe quite as developed of the
ecosystem as the other ones and we chose we chose scale and speed yeah and and i think um but i
think you're right i mean eventually i'm hoping eventually all the chains get to all three but i
think we had to choose um what what we needed right now i always love this as well to where
people so when i was at call of duty um i i want to say we we we did 1800 no wait sorry what was
we did 2 million matches or 1.8 million matches a minute in Call of Duty, right? So if all we did
with Call of Duty is record the instance of match started, match started, match started,
we would take out every chain in the world, right? Combined probably right now.
So gaming's on another level, right? And we don't do that. We don't record every match because it
would take out most chains. So I think what we figured out is like, okay, let's record what we
need i'd love to have more data on chain but i just don't think we can push it that hard yet
so we only record kind of the financial aspects that we need to protect it that we want transparent
we want out there so things like mints and transfers and quick trades and sales and
that's all we record on chain right now for for our games and um i think as time develops and as
as tech develops over time um we'll be able to record a lot more out there but yeah we kind of
chose for speed and scale and a little less on than maybe the ecosystem development side what
are people using as a currency inside of these games you know um when i first started uh paying
attention to bitcoin it's like obviously bitcoin versus the dollar yep it now seems like stable
coins are driving the dollar higher in terms of adoption and bitcoin is winning yep there's other
assets that are you know doing great and continue to grow so how do you guys think about you know
kind of like not the asset in terms of the patch my homes or whatever but actually like current
currency yeah so we have uh so the mythos the mythos chain uses the mythos token so the myth
token um it's uh it's it's erc20 token out there um you know what's what i love about where we're
heading with this is we now have millions of transactions a month and when we first set up
that mythos chain and we were proposing through the dow we kind of helped figure out the gas fee
and honestly we didn't even burn the gas we didn't know what to do with the gas fee so i just
hold it in account and we started running this and we wrote like so we've now run
30 million transactions through this and we set it painfully low so so basically the way we see
right now is consumers are coming in they're using fiat mostly fiat right now uh to purchase
the coin behind the scenes and it actually transacts in myth uh so we're looking at the
tokenomics of how does this play out right and i think my view and and maybe maybe veronically so
in my view i've as my fourth company and i think in terms of fundamentals and i'm like how do we
build something that's truly sustainable consumer sustainable tokenomics that can really last
forever that also rewards people securing it right but is very easy to do for for consumers and so
we do right now is we we just actually announced we're going to 7x the gas fee because now we have
20 plus million transactions and we can kind of see like okay we set it too low and we're going
to basically 7x that in the next couple weeks here and we are going to start burning that that
transaction fee so so basically the the players players now are are using fiat and ramps to buy
the token um what's also really interesting is only 24 of the people that buy or 24 of the tokens
they buy have ever left the ecosystem they just can see like gaming consumers are different than
crypto traders right they buy and hold they just buy and hold and what you can see you can see just
the the wallet stored value just keeps climbing every single month a store value climbs and then
from those balances they're spinning over and over and over to buy their assets and then from that is
the is the gas fees so so what we're doing now is is with that burn already this is pre-pudgy coming
out pre-fifa we'll be burning about a million and a half tokens a month or about you know 18 million
a year on a fixed billion fixed supply so we're already now going to be deflating this the the
supply by two percent a year already and then we've also set up now we're staking rewards so
people that want to hold the token or gamers eventually we're going to auto stake for them
to where uh they can they're getting kind of this interest off of this and we're setting that at
kind of a five percent we're already at two percent deflation against that i think with
fifa and pudgy coming on board those two games alone um we're going to be burning significantly
more than even the staking rewards come out so i think we'll have by the end of this year we'll
have probably i think it's the first maybe the first and only consumer sustainable tokenomics
that is every year we'll end up with paying out of strong staking rewards we'll still end up with
the deflationary supply could you do the payments with stable coins or do you feel like there's an
advantage to having like the native token yeah we like the native we could we could um you know in
And in fact, we're going to be adding some stable coins.
So people that maybe don't want to risk of holding a token, they can kind of convert into that.
But the chain does basically all gas fees and everything runs through our own token, you know, through the foundation.
So we like it because there's also more and more opportunities.
And also, if you have a deflationary model over time, it's kind of a Bitcoin phenomenon, right?
And I think the difference between what we're doing is we're not putting hash power against it.
We're putting more and more and more consumers against it.
And I think that's, that's kind of the scarcity model is people are going to keep buying these
consumers, buy the token, regardless of price. They don't care if it's 20 cents or $20 because
they're trying to get a hundred dollar credit, a hundred dollars worth of credits essentially to
buy Messi to get Ronaldo, right? Something like that. What do your former colleagues, kind of
the ones who are left behind in the traditional gaming world, what do they think about all this?
It's really interesting. So, so I think at first they thought we were a little crazy to be honest,
like what you're doing, what, you know, but I think what we're seeing now, so, so NFL has been
a great case study for us. And I think FIFA is going to really shift the momentum for the
traditional game and gaming companies before they're like, okay, we get it. The same question
you asked, why does this need to be decentralized? We can do the centralized, but what we're seeing
now is that those trade volumes, players are really loving it. So NFL, the first year we just
finished season two of NFL. So the first year of NFL, 80% of our revenue came from traditional
gaming revenue. So 80% came from in-app purchases and the app stores and things like that. 20% of
revenue came from secondary trading fees like okay and then the gaming is like okay 20 this year
because of that quick trade and things like that i mentioned um 35 of our revenue came from primary
65 of our revenue for nfl came from secondary now people are like oh over half of your revenue is
now coming from this because they don't have that they don't have any of that yeah so basically
they're looking at it and they're saying wait a minute i could essentially triple my revenue to
a degree but i was able to create some sort of secondary market exactly so i think we are just
now getting to point you gotta and you gotta remember game game companies can be very skeptical
i remember i remember a funny conversation with with bobby kodik to where he was talking to us
about mobile and we're like can we get into mobile and he's like yeah it's only a it's only a 25
billion dollar industry you know and then the next year is like more games came out we're like can we
please get into mobile and he's like it's only a 70 billion dollar industry you know and it's
growing and then finally it's like okay we're gonna buy king you know so game game companies
can be a little little slow because they're they're they're chasing a bunch of things but
they they want to see big swings before they really dive in and i don't think we had a game
that had millions of people that are creating a big impact on revenue until now so we're starting
to see that shift and you're starting to see a lot of people like what's we need to be watching
this so so i think we're going to be moving from watching the space to entering the space
very, very rapidly.
And is it something where as they come in,
all boats rise together
or is there a little bit of a zero sum?
You know, there's only so many gamers.
So they have good games
and that puts more pressure on you guys.
A little of both, a little of both.
I think there's noise, you know,
but I think we have a lot of noise
in Web3 right now too.
There's a lot of people that want to jump in
and it's like, you know what I want to do?
I want to make a video game
out of this blockchain tech.
And it's like, that's hard.
It's painful.
Talk to anybody in the gaming industry
for a long time.
And it's a very stressful industry.
So it's very hard to get a game made.
It's a harder one to even ship it.
And it's really, really hard to have one that's sustained, right?
It's a high failure rate in traditional games.
So I think, you know, people are coming in.
There will be more noise.
But I think overall, I do think, you know, I think everything will rise because I think
as you get more and more people out there, we're already figuring out ways now to be
like, cool, okay, Pingu has a token over here now and we have a game over here and we can
use these, you know, and then the Pinguns themselves are on Ethereum.
And I think we're starting to get to a point in the industry where we can kind of make all the different pieces work together.
So I think as more content and more gamers come in, it's a positive because we can make all types of new things work.
Yeah. And when you think about who's building this stuff, are these young people who are kind of digital native into crypto and stuff and they're the ones who are running towards this?
Or is this a mix of also kind of legacy, 30-year veteran gaming engineers?
I think, well, there's, there's, I'd say there's two sides. I think web three game gaming is kind of lumped into one big, one big pool. I think there's a couple of really interesting things happening. One, there's, there's younger developers that are building something completely different and it's going to take a while, right? That's some of its niche, same thing in games, you know, indie, indie game studios are, you know, there's a lot of them, but indie game studios also have a tendency every now and then there'll be a breakout and it changes everything. Right.
So I'd say a lot of the shifts in gaming have come from the indies did it first, and then the bigger studios kind of took some of that learnings, and they made it on a bigger percentage of the market.
I think we're seeing the same thing in the Web3 gaming.
I think you'll see some smaller groups that are testing the waters and doing stuff, and probably most of them will fail.
But there'll be a couple pieces that are like, oh, my God, that was cool.
How do we do that again, right?
So I think there's that portion of it.
but i do think we're starting to see bigger developers come in uh people that have been
around for a long time which is really important you know you mentioned that before like some of
the games haven't been fun right well it it takes a skill set it takes experience frankly to get
through that even then you can fail pretty easily on a game there you but but having that experience
and having that um yeah skill set you've already done it many times definitely puts it puts a gives
you an advantage for sure so i think as we get more of these in there and some of my favorite
games that are coming out soon are from people that have been around in the industry for a long
time. What are like two or three predictions you have for this whole world, maybe over the next 12
to 24 months? On the gaming side? So I think one prediction, I think we'll start seeing games,
like I said, 10 million plus players, which is going to wake up the rest of the industry.
And that's pretty big, right? It's big. It's big. And I mean, NFL, we've hit six and a half million
in our games already. But I think we're gonna start seeing 25, 30, 40 million players. And I
think that's going to wake up the industry. I think we're going to start seeing some new forms
a social come out of this and i think that's really interesting so if you think of the gaming
industry right now a successful game is one thing but once you have a successful game this kind of
fractured ecosystem starts developing around it you have content on socials you have esports over
here you have streaming on this platform and it's pretty broken and i think what we're going to see
is we're going to see web3 will start kind of uniting some of those ecosystems together to
where you when you do have a single token or a single currency or even more importantly a currency
that could easily be swapped instantly for another currency,
now these ecosystems are playing nice together.
So I think social is going to dominate
kind of what happens next.
We need great games first,
but once we have that,
things like community tournaments,
things like cross-trading amongst games
of tokens and assets,
that's when we really start seeing
some phenomenal growth of what happens.
So I'd say those are probably my two biggest.
And I think we'll see, like I said,
we'll start seeing some real great games
come from great developers.
Yeah.
Yeah. When you cross over 10, you get to 20, 30, 40 million. Is that like you've now penetrated
US schools and all the kids are talking about it and they're going home, running home and
trying to play the games or is that still kind of more a niche compared to the legacy game?
That's a great question. I don't know the exact number on it, but I think-
How many people play Call of Duty?
Call of Duty. I mean, it's been, so on the console side, probably about 50 million.
Okay.
But which is great. On the mobile side, it's over 500 million.
Wow, so it's that heavily skewed to mobile.
But most of the money is in the PC console.
Of course, of course.
But yeah, no, I mean, it's just the audience, right?
You have this global, huge audience that can play that game.
So yeah, I think they've hit over 500 million installs now.
And how much of the focus is on US-based console players
versus mobile, international?
Obviously, they have 500 million of them, that's a lot,
but the monetization plays a big part.
The monetization plays a key thing,
and that's the other thing that I think,
this is where web three will will will make a massive permanent impact on gaming the reason
that frankly yeah call of duty mobile or call of duty mobile is is very fun it's very accessible
it's um you know but most of the money still comes from pc console okay it's mostly it's not
mostly us it's pretty pretty worldwide but but it's it's a different player right not everybody
has a pc or has a console um what what we're into i'll even use fifa so so ea there's no fifa mobile
game anymore. There's now EASC, which used to be a FIFA. That game though, had 500 million people
a year play the mobile game, but it didn't monetize very well. So why didn't it monetize
very well? Because a lot, a very heavy percentage of those players were in Argentina, Southeast Asia,
you know, Brazil, you know, different parts of the world that it's very hard to get money
out of them. But what I think is really exciting about what we've done with QuickTrade
is I can now just play the game and I could earn something of value. And now when I go to trade
that, I'm actually trading with people around the world. So you're starting to mix the cohorts
together. Some of them could be whales in the United States. Some of them could be speculators.
Some of them could be collectors. We don't care. The system doesn't care. It's just trying to find
those trades in real time. And when we do that, we're generating transaction fees on everything.
So even a player in Argentina now can make money for the developer without spending a
dollar.
So time now becomes kind of crazy.
That's a permanent effect of gaming.
Once we prove that out, I think every game in the world, every company in the world is
going to be looking at it because no one has really effectively figured out how do you
monetize outside of ads as have been one and ads kind of wear on people.
But ads have been really the only form of monetization outside of in-app purchases.
And I think we have an opportunity to say, hey, trading actually also makes it work, too, because you're converting their time into money for somebody else.
Yeah, it's fascinating to think about kind of the evolution there, right?
You just keep inventing new ways to, hey, if you've got eyeballs, there's a way to make a business.
What's the 60 second pitch on Mythical Games?
Yeah, so Mythical, like I said, we're really trying to build a new economy.
You know, we really want to basically give the power of ownership back to the players, give new forms of economy, whether it's player to player, player with a game, you know, just give them new ways of how they can transact.
So we've been working, like I said, we've been working to build that chain tech and what we call the mythical platform.
So basically, it's the chain tech through the mythos chain and the myth token.
It's the marketplace tech to do these kind of real time crazy transactions that make gamers money.
And then it's the games on top of that.
So our, our mission is basically to build the best platform out there to really open up these
economies for any game in the world. And where can we send people to find you?
Where to find me? I'm at, at John was taken on Twitter because, or X, sorry, sorry. I'm still
getting used to that after years. And, or at Play Mythical. At John was taken? At John was taken.
That's a great handle. Because John was, John was taken. Is that why you got it?
That's incredible. All right. Well, thank you so much for coming. Thank you for having me. I
this is super cool and uh i think that uh games in general are something that is like uh very lindy
right games are not going away people want to be entertained and uh new form factors new
technologies are always interesting to learn about so thank you so much thank you for having me
