The Prof G Pod with Scott Galloway - China’s Collapse, America’s Rise, and What Comes Next — with Peter Zeihan
Episode Date: June 5, 2025Peter Zeihan, a geopolitical strategist and founder of Zeihan on Geopolitics, joins Scott to discuss why he’s bearish on China, bullish on U.S. demographics, and skeptical of AI. Follow Peter @Ze...ihanonGeopolitics. Algebra of Happiness: good friends, hard truths. Help us plan for the future of The Prof G Pod by filling out a brief survey: voxmedia.com/survey. Learn more about your ad choices. Visit podcastchoices.com/adchoices
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Episode 351, 351 is your area code covering Northeastern Massachusetts. In 1951, the United States passed
the 22nd Amendment limiting presidents to two terms. In other news, Taylor Swift has purchased
back her entire catalog. So just some quick data here. Taylor Swift has about 300 songs about men
breaking up with her and zero songs about giving a good blowjob. You do the math.
zero songs about giving a good blowjob. You do the math. I love that. Go, go, go.
Welcome to the 351st episode of The Propgy Bottom. I'm at that point in my life where
I've become a bit
self-destructive and I'm looking to offend people.
Anyway, I'm here at the Diplomat.
What's the Diplomat? It's a fairly,
I'd call it a four-star,
that's being generous, hotel in Hollywood,
Florida where I spoke this morning to Nielsen IQ.
Then my plane has been delayed three hours,
so I immediately offered the tech team
a 100 bucks to find me a Mac computer laptop.
And I am here recording a podcast
in this very glamorous room.
It's got an ocean view, which is pretty nice.
Although it's been kind of 85 degrees and storming.
It is hurricane weather here now.
By the way, folks, Florida,
check the weather before you come here.
It loses about 110% of its charm when it's not nice out.
It's just kind of the South minus the charm when the weather isn't good here. But here I am, here I am at the Diplomat Hotel,
just spoke and then I'll head to the airport. I'll go to New York. Then I go to Detroit for
Summit, which I'm excited about. I'm in Detroit in 17 years. I went there in 2008 during the crisis
to meet with a bankrupt General Motors. What was I doing there? I don't know. They were interested
in digital. Why was I there? Why was it there? I don't know, but I remember thinking this is a pretty depressing place. Although supposedly it's making a comeback
Supposedly it's making a comeback Dan Gilbert is renovated or rejuvenated downtown and a lot of people young people are moving in
I'm excited to go there and see see what the sitch is see what the situation is in detroit
Detroit anyways anyways with that, with that,
I'm excited about our guest, Peter Zian,
the geopolitical analyst who makes a series
of provocative predictions, many of which are wrong,
but hey, as someone who gets them wrong a lot,
I like that he kind of inspires
a really interesting conversation.
We've been trying to get this guy on the pod
for a good year now.
He's sort of a internet celebrity, I-celebrity,
there you go.
We discussed with
Peter China's looming collapse, the future of the US led global order. Those are both pretty big
assumptions. I don't know if our producer is trying to cool it. I wonder if she was talking to Peter
for too long before she wrote the script here and whether AI and automation could reshape geopolitics.
Anyways, with that, with that from the Diplomat Hotel in Hollywood, Florida, here's our
conversation with Peter Zion.
Peter, where does this podcast find you?
I am at home just above Denver.
By the way, thanks for being here. We've watched you on for a while.
You've been vocal about China's impending collapse.
Why do you believe that?
How do you, what are the dynamics that are setting up
for China's collapse?
Well, let me give you the two big ones,
and there's a lot of small ones.
Number one, this is the most trade dependent country
in human history.
They import 75 to 80% of their energy.
They import 80% of the stuff that allows them to grow their own food. They are the world's largest importer of food. They import all to 80% of their energy. They import 80% of the stuff that allows them
to grow their own food.
They are the world's largest importer of food.
They import all the raw commodities.
They need to make their manufactured products
and then they export most of those manufactured products.
So something happens to trade for any reason.
They're the first ones to go
and the ones that fall hardest.
That is something that theoretically could be managed
with a good diplomatic core, which I might add they don't have.
But the other problem is demographic.
When you industrialize and you move from the farm to the city, your birthrate drops.
Cause kids go from being a free source of labor to simply a cost.
And China industrialized and urbanized more quickly than any country in human history.
And on top of that, they had the one child policy. So from the point that the process
really got going in the 70s to 1990, their birth rate dropped by two thirds and fell
below the American birth rate. And it's only dropped since then. And today, all of the major
cities have birth rates that are less than one quarter of replacement level. So the American birth rate and it's only dropped since then and today all of the major cities have
birth rates that are less than one quarter of replacement level. So the American birth rate
is now more than triple that of China. It's been going for so long that they now have more people
aged over 53 than under and within the next few years they simply won't have a consumption base,
a workforce, a tax base or consumers at all. Yeah, one of the things, there's a lot of catastrophizing trying to
justify investments for bringing onshore and US manufacturing
that we couldn't survive in a shooting war with China.
But I think I read somewhere that China is out of business if you manage to cut
off their energy supply that they're actually
quite vulnerable to any sort of external conflict. Your thoughts?
I would argue that if there's any meaningful conflict in China, we don't simply have a break of the Chinese military, which by the way,
doesn't have range. So for them to beat us in a shooting war, we have to go to them.
If we want to destroy them, we just need a few destroyers in the Indian Ocean Basin
to interfere with shipping and that's it. It's over. We're actually looking at the
disassociation of China as a unified
industrialized nation state within the decade.
And before Trump came in, I would have said that it would probably been about
eight years, if we take a much more aggressive position on trade, it's
going to be a lot less, that doesn't mean we won't feel it.
You don't remove the world's largest industrial base from the math and not
feel it, uh, but for us, it's something we can grow through. For
them, we are literally looking at the end of the Han ethnicity this century.
Pete Just to steal man this, isn't potentially the tariffs in America sort of tearing up the post-war
alliances and a lot of nations, I think, no longer looking at us as a reliable partner.
Do you think there's an opportunity for China in terms of new trade agreements or and I just have for the first time that more
People globally see China as a force of good than the US isn't this potentially an opportunity for China for new markets as a rule?
I ignore what people say and look at what they do
This isn't the first time that in American politics have made us less popular around the world
And I'm going to suggest that there aren't some short-term opportunities here
But the bottom line is that China doesn't have enough people under age 50 to consume
And so the product has to go somewhere
It just gets dumped in other markets and as we have seen with the EV issue in
2024 as soon as the United States put on tariffs to block EVs from swarming into the American
markets, everyone else did some version of the same if they had any sort of auto industry.
So what we're seeing right now is the first stages of that. The Chinese are losing access
to the American market. They're trying to dump everything everywhere else. And we're now starting
to see those secondary waves of tariffs forming. So it's a nice thought, but I wouldn't put too
much stock in it in the longterm.
They must be playing with the ultimate poker
face though, because my sense is they've
basically told Trump to pound sand.
And if they were as vulnerable as your
data suggests, don't you think they'd be more
amenable to some sort of big, beautiful deal?
A couple of thoughts of that.
Uh, number one, this always had a limited runway.
And so any deal that they were able to strike,
say, today, they'd still collapse within the decade. So is there a deal that would allow them
to persist throughout that time without losing their sense of self? I'm not sure that's true
anymore. It might've been 10 years ago, but not now. Second, it's unclear to me how much
Xi is actually aware. He has so purged the system, most notably the bureaucracy, that the
bureaucracy no longer even collects data that they think might result in numbers
that Xi doesn't want to hear.
So they just don't collect it at all.
So the idea that Xi has a deep understanding of the reality of the
world or even his own country now, that's flawed.
Uh, it's just not true.
The new book, I think it's Patrick
McGee talking about Apple, essentially
upskilling China and as a result, creating
a pretty robust advanced manufacturing
capability in China and Tesla.
You could argue doing maybe the same thing
that some of that is leaked to BYD.
It strikes me that they have built this
incredible supply chain.
You don't, you don't think that pulls them out.
You don't think that's their saving grace.
No, I mean, that certainly helps.
Uh, but we're not at a point where tech transfer
would help here.
I mean, if you don't have workers, you don't
have workers, it really is that simple.
In the case of Tesla, Tesla made the same mistake
that most manufacturers in the United States
made is they thought they could set up a system where their intellectual
property rights would be protected.
And then the competitors, BYD, for example, set up a plant across the street
and hired exactly the same people.
So they'd work one shift at Tesla, copy everything they could work one shift
at BYD, install it all over there.
We've seen this story over and over and over again, and pretty much
every manufacturing sector.
Uh, Apple, a little different.
Apple it's an assembly story.
Most of the parts that matter for Apple are made somewhere else and everything comes together
in China.
It's just like the semiconductor sector at large has 30,000 pieces.
They come together at Taiwan.
And now Apple has to basically figure out a new model for bringing
everything together and it's not clear they can achieve the same scale
anywhere else in the world.
So we will probably be taking a few year break from having iPhones.
This was Patrick's point that the notion that an iPhone domestically
manufactured in the U S at would cost $3,500.
He said, it might as well cost a million that we're just literally not capable of
at a million or a thousand, a thousand individual.
$3,500 assumes you've already built the infrastructure.
We have.
And his, his point was it would be easier to recreate the Manhattan
project than try to figure out a way to produce a million iPhones a day.
So the project was easy.
That was just a few dozen dudes basically running a few gamma ray experiments.
That doesn't make for a good film.
Yeah.
It's just, it's like modern.
I mean, this little guy, I mean, there's
1800 pieces in this and each of those pieces
has their own supply chain.
One of the things that we forget when we talk
about electronics is it's not just like eight
pieces, it's 800 plus pieces, each of which
have their own components. Computing
today, Highland Electronics today requires the entire planet and people focus on the
United States and China and Taiwan. It's not those are unimportant partners. But for example,
there's a single company in California and another one in Germany that make very, very
small pieces for the manufacturing process that
don't even go into the chips, but without them, none of it happens.
And there's 30,000 failure points like that.
So you would not be long Apple stock right now.
You said a couple of years without iPhone.
No, no.
I mean, every time the new phone comes out, I buy a backup because I'm preparing for the
day that this just stops.
But no, it's like there's, there's no way that Apple comes out
of this without a few years of no product.
What do you, so you're obviously bearish on China.
Who are you bullish on?
If you were willing to dial the clock back to October, I would have been
bullish on the United States on all cylinders.
We've got the best demography.
We've got the best infrastructure.
We have the best educational system.
We're more than self-sufficient in energy and food.
We had some gaps, all of them related to the manufacturing
sector, and really that was it.
Uh, one of the problems that I've got with the Trump administration
right now is it's basically cut off our ability to access the precursor
stuff that we need in order to build out our industrial plant.
So Trump likes to focus on steel and aluminum.
Not that those aren't important, but it's more than that.
It's turning raw chemicals into processed chemicals that can then be
built into the manufacturing system.
It's about a copper smelter.
There's a thousand things that happen in the processing world that the United
States doesn't have that we need first.
If then we're going to build out the industrial plant.
And Trump has basically made that impossible in the midterm.
So does this all present an opportunity for Europe?
In the short term again, but their demographics, while not as terminal
as the Chinese are still pretty bad.
Uh, the Chinese are aging faster than anybody else.
And by the end of this decade, they will have the oldest average age of any country in the
world, including Japan.
But the Germans and the Italians and the Dutch are not all that far behind.
So we are in the final years of them having a value added manufacturing system as well.
Can a lot of these problems be solved with immigration though in terms of your, your,
I love that you focus on demographics, but can't some of this work, labor force and
aging population be solved with immigration policies?
Based on whose numbers you're using and how you define Hispanic, because that's a problem here in
this country, somewhere between one third and one half of the American birth rate is either
immigrants or children of immigrants. And so that's a non-trivial factor. The problem's timing.
So if you can incorporate immigration into your political culture, and so
we'll have a dribble coming in year in year out so that those people can be
assimilated, uh, then yes, immigration absolutely can be part of your solution.
But if you have waited, waited, waited, waited, waited until everyone's old
and then open
the doors, then you've got a very different situation. So take the German example right now.
There's roughly 80, 82 million Germans, but the average age is now over 50. So for them to just
hold where they are, they need to bring in 2 million people under age 25 every year for the
next 20 years just to hold the line. And that means you've brought in 50 million people under age 25 every year for the next 20 years, just to hold the line.
And that means you've brought in 50 million people and all of a sudden the Germans are no longer the majority in their own country. That triggers a series of political consequences
that I'm not sure the Germans can deal with. You want to do that in China? You need an order
of magnitude more. And the world, to be perfectly blunt, only can provide those migrants
from one place. India. Wouldn't that be a hell of a thing?
So if, and there's a lot of logic here that a youthful workforce is a productive workforce,
Saudi Arabia, India, Indonesia, who demographically has set up the best?
There is a mix of countries. Now I must underline that all of these countries are aging faster than the United States.
The faster you go through the urbanization and the industrialization experiences, the
faster your birth rate collapses.
And the US really is an outlier in that.
But Mexico, Indonesia, India, and Turkey, those are the big four that look really promising in the future,
which isn't to say they don't have their own complications. All of these countries have
problems with rule of law, for example. All of them have problems with infrastructure and
electricity and education. But these are the problems you would expect for countries at
their stage of evolution. We'll be right back after a quick break.
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So big news over the weekend with respect to Ukraine taking out 40 strategic bombers from
the Russian Air Force.
It felt, I mean, I thought it was just incredible.
I've been watching that video over and over.
Maybe with the exception of the Pager operation against Hezbollah, I think this will go down
as one of the decades great sort of, I don't know, military operations.
Curious to get your thoughts on the operation and how you see the Russia-Ukraine conflict
progressing and unfolding.
The technology of what they used was not particularly new.
It looks like what the Ukrainians did is built a bunch of sheds, put them on a bunch of flat
bed trucks and just drove them to their destination.
And when they got within a certain distance, that was pretty close.
These were not long range drones.
They just abandoned the trucks, remotely operated the roof hatches, and the drones flew out
and did their thing.
It was maybe somewhere between 100 and 150 drones is what most of the reports are saying.
And it took out long range strategic bombers who were designed to carry nuclear tipped
cruise missiles to target either extreme Western Europe, North America, or the sea lanes in
between in
case of a war with the United States. So while these craft could have been used,
have been used to target Ukrainian targets, the location of the bases and
places like Murmansk and Irkutsk, these are places that were designed to strike
the United States with weaponries that were designed to strike the United States. And so in one day, Ukraine did more to secure American national
interests than any ally has ever done since 1945.
That is going to resonate in Washington.
That's a really interesting insight.
I, so you're saying this is more a psychological blow or a, well, let me ask you this.
Do you think the Americans were behind this?
If you would ask me that a year ago, I would have said it would really be hard to imagine
this happening without the Americans behind it in some way with the today's political
environment and how things have gone, particularly as Vance becomes more and more ingratiated
into the defense community.
Ingratiated, wrong word, intertwined.
I don't know.
I have a clear answer, but you know, need to know and all that.
I can't just go through the archives and the defense department whenever I'm in Washington,
but it's difficult to imagine something of this caliber getting signed off by this White
House.
So this was, again, didn't use any fundamentally new technologies.
It was just audacity and it was amazing.
Yeah, it really was.
So give us your view of the state of play in terms of on the ground there and how the conflict,
you know, who's winning, who's losing, how you see it playing out.
Well, the problem is in part demographic.
The Russians are facing something similar to the Chinese, just not on as
a steep of a descent. They know they only have a few years left that they'll have enough men in
their twenties to even attempt to use military tactics to adjust their world. And they feel they
need to get to something closer to the old Soviet boundaries if they're going to be able to defend
themselves. Right now, they've got wide open frontiers, they're about 3,000 miles long.
If they can get into central Poland and Romania, that shrinks down to about 500 miles.
They feel that's more manageable, the right.
Unfortunately, that means they have to conquer all or part of a dozen countries
that collectively have a population that's larger than theirs.
And Ukraine isn't the first post-Soviet war, it's the ninth, and it won't be the last if Ukraine falls.
So from the Russian point of view, they outnumber the Ukrainians in any fight somewhere like
3 to 5 to 1, which means that any fight where the Ukrainians don't kill 3 to 5 as many Russians
as they lose of their own people is a fight that technically the Ukrainians have lost
because their demographics are very similar to the Russians.
So by the numbers, the Russians very much are wearing down the Ukrainians.
The problem with projecting how this war is going to go one way or the other is that the
technology is changing so quickly.
None of the weapons systems that have dominated the battlefield in 2025 existed in 2021.
And we are now, and I think our 17th turnover in terms of drone technology in Ukraine
and our 11th in Russia. The Russians aren't innovating nearly as quickly, but they also can
draw upon legacy equipment out of North Korea, lots of drones out of Iran, and then lots of
industrial plant out of China. So this is a type of war that mixes what we thought we understood
with things that are completely new. And it's taken us in a lot of really strange directions.
I mean, it looks like the Russian military, which used to be an
entirely artillery force can barely even use artillery anymore because
the Ukrainians can target it before the shell even drops.
Counter battery has gotten that good in this new acoustic drone detection age.
So I don't know by the, still Russia's war to lose.
By the numbers, NATO needs to get ready for the next phase because it involves seven NATO
countries now. But it's anyone's guess because the goalposts keep moving.
Nat Sinclair Other than drones, what are some of those new battlefield technologies?
Peter Van Doren One of the things that the Ukrainians
set up early in the war was a series of basically microphones along the border.
So whenever the drones, because they were, if you remember the Shaheed
drones out of Iran are really noisy.
Whenever the drones started to come in, they could basically get picked up on
multiple phones and figure out what the vector was and where they were going.
And so you could activate air defense on the other side.
The Ukrainians have now turned that into a counter battery fire,
which is spectacular. The Ukrainians have combined drone technology with rocket technology to make rocket
drones that have a range of 1100 miles. They can hit within a couple of meters of their target.
So we're seeing really, really cheap developments that are outperforming anything that was in the
Russian arsenal before. And that applies to us too.
A Ukrainian drone jammer, which is the only reason that Ukraine is still there this year,
which forces the Russians to use fiber optic drones, is now about one-tenth the cost of
what the US produces and performs in order of magnitude more effectively.
And so if you were advising the US and Europe, your general, what I think you
said before was that if, if Ukraine falls, it's only a matter of time before
there's a, there's a, a next conflict.
Where do you see that net next conflict emerging?
Would it be Poland?
Where would it be?
It will depend upon the tactical situation at that moment.
And a lot can change between now and a hypothetical Ukrainian fall.
But the Russians know they have to reach the Vistula River and that's in central
Poland cuts through Warsaw. They know they have to be at the Baltic Sea. So there are the three
Baltic Republics and they know they have to reach the Danube, which is the north will include the
northeastern sliver of Romania. So which one of those the Russians would go for would be shaped
by the tactical
situation at the moment they felt the need to pull the trigger, but they
need all of that territory.
And now that Finland is in NATO, they would definitely go for Finland as
well if they thought they could pull it off.
I would guess they would do the Baltics first because it looks from the details,
the simplest, but the tactical math changes pretty rapidly.
And you think they have the economy and the warmest.
I mean, my sense of all of this is it's kind of defang them a bit.
You think they still would have the capacity to wage more war.
If you had asked me that a year and a half ago, I would say that a very real concern
that they simply don't have the capacity to carry it forward.
Now I'm not so sure.
So few of the legacy weapon systems that the Russians started this war with
are still being used. This is a drone fight now, something like 70% of the legacy weapon systems that the Russians started this war with are still being used.
This is a drone fight now. Something like 70% of the casualties over the last 8 months have been first person drones.
It's a different math now. Artillery, tanks, jets just don't mean as much as they used to in the current context.
I just underline that we are very early in this transition and guessing what these weapons
systems are going to evolve into over the next five years would be as foolhardy as guessing
three years ago that we would have ended up in some version of where we are today.
This is all very new, changing very rapidly.
My sense is that it's always the stuff you're not worried about that gets you.
And I don't think we were that worried about India and Pakistan till recently.
What's your take on the situation there?
Well, the Americans love to ignore India and Pakistan because
there's obviously no solution.
You've got two countries that don't like each other on a border that
is not economically important, which means they can piss back and forth
over the line, however much they want.
And until a nuke gets used, no one in the rest of the world really cares.
Uh, so unfortunately, or fortunately based on your point of view that assessment is broadly accurate
and has not evolved in any real war.
It goes to nukes very quickly because neither of them have the capacity to really hurt the
other side in any other way.
The Thar Desert is there, Kashmir is broadly worthless, you're talking about glaciers
and empty mountainsides.
So they're fighting over an idea, which means that it can be trumped up or tamped
down based entirely on domestic politics.
And unfortunately earlier this year, they both had a vested interest in
plumping it up more than it needed to be.
Whether or not the current ceasefire will hold, that is also a question
of internal domestic politics.
So both of us predicted that Biden would be reelected.
What do you think we got wrong?
Technically he didn't run.
So, you know, fair enough.
Yeah.
When I did my post-mortem, my general idea
was that for the first time in modern American
history, in two elections in a row, the
independents flipped.
So the way it worked before is every time we had a
fresh elections, the, the independents would
vote for the other guy.
They, they're notorious for having buyers
remorse, but when it came to Trump, they changed their mind because Trump basically said,
your vote doesn't matter.
So I don't care about you at all.
And their response was basically hold my beer.
And the independent vote in the United States, the 10% of Americans who really
are independent did continue to turn against Trump, actually turned more
strongly in this most recent election.
But everyone else went the other direction. DIP continued to turn against Trump, actually turned more strongly in this most recent election.
But everyone else went the other direction. Every single voter demographic, 49 of the 50 states shifted towards Trump, which blew away any significance for the independent vote.
And what do you see going on here? I mean, you talk a lot about, uh, other nations and geopolitics. What do you, what do you think are the undercurrents in the U S that led to, I mean, I was shocked
by this, this election.
I didn't, I not only didn't see Trump winning, but I didn't see him winning as soundly.
Any themes that you think are emerging out of the U S that, uh, kind of go against conventional
wisdom?
First, let's not overplay it. Trump beat Taris by the same margin as Biden beat Trump. So it's
really only a 3% switch in voter preferences in the right places. Electoral system mucks up the
analysis, but really it wasn't nearly
as title as a lot of people would like to think it is.
The second issue is more historical.
We have a first past the post single member district system, which is a really technical
way of saying that you vote for one person who represents a specific geography and a
specific group of people.
You're not voting for an idea or a party on a national basis.
You're voting for a district. And what that means is we intend to have really, really big
tent parties that are not driven by ideology with a lot of factions within them. And those
factions get more or less powerful based on changes in demographics or technology or trade
or security or culture or immigration thousand different issues
But every once in a while about once or twice a generation
the changes become so
Significant that the factions that are under the tent don't just rise and fall within the tent
They jump out of the tent or maybe jump into the other tent and that's what's going on right now
It's the sixth time we've done this as a country
That's what's going on right now. It's the sixth time we've done this as a country. We will get through it, but it's really awkward because all of the old rules have
gone away and the new rules are not in place. So I would argue that in this last round,
the Democratic Party died. I'm not sure they're going to come back, but the Republican Party
died too. It is MAGA now, And MAGA doesn't have a wide enough
base to win an election.
So we've got two things that call themselves
parties that can't possibly win.
It's just a question of who can lose more.
And last time the Democrats pulled out all the stops.
So staying on the U S, uh, talk about the U S
is a little bit like saying Europe and that is there
just different regions and cultures and economic
bases in the U S who were in the U S or which
regions do you think are poised to be the biggest
winners and losers
from de-globalization, de-globalization, AI,
whatever big themes you see in the U S
put AI to the side.
Cause that's not going to happen. We'll touch that later.
Uh, we need to double the size of the industrial plant.
And for that, you need workers, you need green space, you need infrastructure,
and you need a regulatory structure that is friendly to the investment.
You put all those together.
You're basically looking at an area that starts roughly in Norfolk and Richmond
in Virginia, comes down through
the south into Texas and up through the Rockies to maybe Denver and Salt Lake City.
So down from the west, from the Mountain West down into Phoenix over through Texas, then
up to the very, very southern tip of the mid Atlantic.
That's the section that can most benefit from where we are. The problem that all of these areas are going to have is first
and foremost electricity. If you're going to double the size of the industrial
plant that means you need at least to expand the grid by half and we now need
to do that without the Chinese and that will not be cheap and that will not be
quick and that will not be easy but until we do that none of the rest of this
matters. It's all based on a premise that we need to further expand our industrial base. The
economy has done really well moving more to a services base. Why is an industrial base
so important to the US's future? There's a national security component to it. Trump is not
making that up. But more importantly, the Chinese system is tying and we need to prepare. And that
means if we want stuff, it needs to be made somewhere else.
Does it all need to be made here?
No.
And the wider the net that we throw, the more countries we bring into whatever the post-globalized
order happens to be, the easier and faster this will be.
We cannot do it in anything less than a 20 year timeframe without Canada, and especially Mexico.
So when Trump in his first term renegotiated NAFTA and basically we got
the guy who was calling Mexicans rapists, all of a sudden being the
Mexican's best friend in trade talks.
I was really optimistic.
Cause if you take the most rightist anti-immigrant, anti-foreigner aspect
of the American
polity, which is Trump, and you make that friends with Mexico.
That's a pretty bright future, but we're kind of up in the air again.
So you talk a little bit about Mexico.
What are your thoughts on Latin America, specifically Brazil?
Uh, well, Brazil is its own beast.
Uh, the demographics are very rapidly aging
and they haven't built out the industrial plant that they need for what's coming. Their agriculture
and industrial system are the highest cost producers in the world, which only works if
the Chinese are paying for everything. So when China is strong, Brazil is strong. You remove
China, all of a sudden Brazil looks really bad.
They've also lost a lot of their industrial plants to the Chinese.
Under Lula last time, he invited in the Chinese to do a lot of joint ventures, which from
the Chinese point of view, as we come in, we build a joint facility, we steal all of
your technology, we take it home, and then we drive you out of business on a global basis.
And there's just not much left in Brazil at this point.
So we talked a little bit about demographics and some of the countries you think that are
not well positioned.
If you're the US, and realizing it's a global world, is it you talked a little bit about
the importance of the US-Mexico relationship.
What about US and Canada?
Are there other allies we should be focused on developing stronger partnerships with?
We already have free trade deals with Central America, Mexico, Canada, Japan, Korea,
functionally with Taiwan. If the Brits can ever figure out what happens after Brexit,
we'll have a deal with them as well. That's the core. And that's a great starting point.
If you were to add one more big thing,
I would say Southeast Asia. The demographics are pretty good. The industrial plant is already
pretty good. They're very well positioned to pick up anything that the Chinese drop.
They are a bridge to India, which is a non insignificant power. But the biggest thing I
like about Southeast Asia is we're already friends courtesy of our relationship with Australia and New Zealand and they have a big consumption base so this is already a
billion people with a demographic that is very primed for consumption it's
exactly the sort of partner that you would like to preserve as the broader
world breaks down. I brought up AI and you said it's not gonna happen say more.
Sure so there's about 30,000 parts that go into your typical semiconductor, not
counting the things that do the manufacturing, like say the lithography
systems that came out of ASML in the Netherlands. So functionally you've got
50,000 failure points in that sector. Right now everything that we're running a
large language model on requires a chip
that is roughly seven or six nanometers or smaller, and the newer chips that we're making for AI are
roughly two nanometers and have encoded cooling into them. We don't have those yet, that's what
they're working on building, hopefully getting out onto the market within the next couple of years.
If we can't make those high-end chips, if we can't do anything with extreme ultraviolet,
which is how pretty much everything under 12 nanometers is made now, we have to go back to
an older, simpler technology called deep ultraviolet. And that would suggest that the only chips we're
going to be able to make at scale are going to be 14 nanometers or bigger. So we will need five
times as many of those to fill the data
centers to get the same compute power and that will take four to five times as
much power in order to operate the center. So we're looking at a 95%
reduction but on a cost basis in order to run AI models that we had last year.
ChatGPD 4.0 that won't be able to work at all but ChatGPD 4.0, that won't be able to work at all,
but ChatGPD 3.0, probably.
So that lasts until such time as we rebuild the supply chain
in a more demographically stable, geopolitically stable zone.
That'll take 20 years.
A lot of what you said the last few minutes
kind of bubble up to the need for a dramatic
increase in our power grid or ability to produce electricity.
Which of these energy technologies are you most bullish and bearish on?
I want them all.
I think it's like we're past the point where we can pick a winner and that'll do it.
We have to do so much so fast.
So number one, we're not going to retire anything.
I don't care if it's coal.
We don't have the option anymore.
If we're going to still have manufactured product, we have to do it here.
We have to do it with the grid that we have.
It's kind of like the military going into Iraq.
You fight with the military you have.
The idea of transforming it into something hypothetical and in the future is gone.
In addition, wind and solar, while we do have some of the world's best wind
and solar acreage, and the southwest for solar and the Great Plains for wind, two-thirds
of the cost of a solar or wind facility has to be financed because it's all upfront
construction. It's not a subscription model like it would be for coal or natural gas,
which means unless the geography is really, really, really good for installation, we're not
going to do it anymore because we've seen capital costs increase by a factor of four in just the
last five years. That won't come down until we have another generation that ages into the capital
class, which is typically people aged 55 to 65. Those are the people who are saving for retirement.
That's 70% of all private capital.
We've been relying on the baby-weavers until now, but now they're two-thirds retired.
And so the capital just isn't there for the green transition to happen.
At all.
I would love for nukes to be part of the equation, but we still haven't built a prototype for
a fourth generation nuclear power plant or a small modular reactor.
So we're stuck with a third generation.
And the regulatory structure for that is very strict.
And as a result, we've only built one in the last 50 years.
So we're looking at mostly coal and gas, a sprinkling of solar and wind where it makes
sense.
And after that, we have to be creative.
We'll be right back. even our own biology in the dust. And somehow, we're supposed to figure out who we want to be. That's what TED Next is built for, to provide a toolkit for navigating a world
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where career advancement meets personal reinvention, both non-negotiable for tomorrow's leaders. And right now, Ted is offering our listeners a special rate at ted.com slash Scott.
Again, that's ted.com slash Scott.
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We're back with more from Peter Zion.
I'm kind of, I'm fascinated by you because you,
as much as almost anyone I know, have created,
I had never heard of you three, four years ago,
and now you've come to the surface of the world
and you've come to the surface of the world
and you've come to the surface of the world
and you've come to the surface of the world
and you've come to the surface of the world
and you've come to the surface of the world
and you've come to the surface of the world
and you've come to the surface of the world
and you've come to the surface of the world
and you've come to the surface of the world
and you've come to the surface of the world
and you've come to the surface of the world
and you've come to the surface of the world
and you've come to the surface of the world and you've come to the surface of the world and you've come to the surface of the world and you've come to the surface of the world and you've come to the surface of the world I'm kind of, I'm fascinated by you because you, as much as almost anyone I know, have
created, I had never heard of you three, four years ago, and now you've developed this personal
brand.
I'm going to take that as a compliment.
Well, you didn't run for elected office, you're not an athlete, you've basically have kind
of built this incredible brand around very provocative predictions.
And I make a lot of predictions and quite frankly, you get a lot of yours wrong,
but you always inspire an interesting,
you catalyze an interesting conversation.
And I think that's why people are really drawn
because even with stuff I think, well, that can't happen,
it gets you thinking.
I would just like to know more about you.
Like what's your origin story?
How did you get to this point?
It's not all that exciting.
I was just always the kid who had to figure out why things worked the way they did.
And so like everyone else who was interested in international affairs, I went to
Washington for my first year out of grad school and hated it.
I was there for 10 months, it was nine months too long.
And then I ended up working for a private intelligence company slash media company
for 12 years where I ended up being their global generalist, kind of putting everything
together into a tapestry.
And then 12 years ago, I left that company.
Now I do this.
And what is this?
I help companies and entities, usually at the local government level, figure where global
trends are going and the problems and the opportunities they're going to have in front
of them in the not too distant future.
So is it like a green mantle or a, you know, a, you know, what's it called, Eurasia Group?
Eurasia Group is more focused on the here and the now and the government decision-making
apparatus.
Not that that's not important, but that's not what I do.
I focus on the longer-term trends of geopolitics,
trade, security tech, and of course demographics.
Tell us, you know, this, this is going to be the
big picture that you're going to deal with.
But if you want to know what happens next Tuesday,
talk to Ian Bremmer.
And do you connect that to alpha?
Do you get hired by hedge funds to try and come
up with investment things?
I do get hired by hedge funds and financial
houses a lot. I do not do tactical trading advice though.
Got it. And I'm curious, Peter, do you have kids?
No.
No kids.
No, I'm part of the problem.
You're part of the problem. And are you worried about kids being born generally? And how do you
feel about the prospect of this, the next generation of America?
Well, if you're in the United States and you
have any, any opinions about when the United
States should be the most reliable way to make
that happen is to ensure the existence of the
next generation and instill them with your values.
So I will never tell people to not have children.
We're not going to face an energy crisis.
We're not going to face a food crisis.
Our financial crisis is going to be something that is a mile to
compare it to the rest of the world.
Our challenge is to build as problems go.
That's not bad.
Well, where do you find inspiration?
What are, do you have any go-to sources in terms of media?
Or where do you spend your time trying to get insight?
As technology has evolved, the entire media
sector has basically removed more and more eyes
and fingers from the process and automated
everything.
So there aren't a lot of people left in global
media or national media to basically do the
smell check.
And so we've replaced it on a global basis with
opinions.
And that is definitely part of the problem in our
political space right now.
It's just, there's no incentive on any side to actually put forward something that has been checked.
If someone, I would think a lot of people look at Peter Zion and think I want to be you.
It seems to me like you have a pretty cool life.
There are a lot of migraines that go with it. I'm not sure it's all it's cracked up to be.
Yeah, but at least the perception,
I don't know what the reality is,
but the perception is you lead a very interesting life.
You do interesting work.
You're doing what you want to do
and you make a really good living.
And I think a lot of young people would like to be Peter.
Curious if you were helping someone develop a business plan
to become a thought leader or develop a strategy firm,
a geopolitical advisory firm,
in terms of basic strategy focus and
specifically which platforms to try and
weaponize.
You strike me.
It feels, I feel like you were invented for
Tik TOK.
You're just, you have these very provocative
concise.
Just to be clear, I'm not on Tik TOK.
You're not.
No.
Oh, well I stand corrected.
Where do I see, I see you everywhere.
Where am I seeing a YouTube?
I'm on YouTube.
We have a Patreon page,
which is our primary distribution for subscribers.
But yeah, we're in a lot of places, but never, never TikTok.
That'll never happen.
Well, let's go there.
You're, you, you are worried about your being on TikTok.
Oh yeah, I would never do it.
So let's, let's start with the devil.
We know Facebook, matter, whatever you want to call it.
So whenever you post something on Facebook, whenever you have Facebook on
your computer, even if it's not open, unless you've deleted it and logged out,
uh, Facebook is capturing every keystroke on your computer.
And they use that information to bundle you into
like groups of roughly 10,000 with similar demographic structure, similar economics,
similar political leanings, maybe similar kinks. There's dozens of tags. They put you into a group
of 10,000 and then they actively market you to scammers, um, based on what sort of fraud
they think you will fall for.
And there are those, there are two conventions a year, one in Vegas, one in Germany.
Didn't you just describe American capitalism?
Yeah.
To be able to, uh, but they actively do it, but when they do it, they anonymize
your data, so they become user one, two, three, for example, all that data is there.
The people can still target you personally, but they don't have like your name.
Tick-tock doesn't anonymize.
It's your name.
It's your social security number.
It's your entire credit history and that gets sold on.
So yeah, I will never ever be on tick-tock.
But let's back to we're starting Yosemite geopolitical advisory group.
What has worked really well for you?
What mistakes have you made? If you're advising, if you were investing your own money, wanted geopolitical advisory group, what has worked really well for you? What mistakes have
you made if you were advising, if you were investing your own money and wanted to advise
a group of young men and women to launch a similar firm, what's worked really well for you?
Well, everything that we do is custom. So we figure out the world from the client's point of view
before we say anything. And then we put it against the backdrop of de-globalization and
before we say anything and then we put it against the backdrop of deglobalization and
strategic shifts and demographics and we see what is relevant to them. It is difficult to imagine anyone else replicating what we do without having 20 years of experience in the background building
that baseline. We actually spend probably about half of our time looking for things that prove
the baseline wrong. So because we base
everything off of that. Does that mean that what I'm doing is not replicable? Not necessarily,
but it does mean moving forward, it's going to be a lot more difficult because when you get to the
point where globalization really does break and we're really close to that, like an entirely new
baseline is going to have to be invented for a world where all of a sudden the old rules don't play.
And the stability that has been the backbone of all economic development over
the last 75 years is going to turn into something completely different, a lot
more random, a lot more disruptive.
Uh, I'm not sure it's a great time to be getting into my business on a strategic
level, but the number of tactical
applications, if you can take a narrow review, I think our Legion in the world
we're about to be in.
And if you were going to start your business over, would you do the exact same
thing or would you have a different focus?
I'd learn to weld and I'd learn Spanish.
Say more?
Sure.
I mean, we need to double the industrial plant.
Spanish is the number two language in the United States. Mexico's our number one trading partner will be at least for the rest of my life.
The fastest way to get six figures is to speak Spanish and have a trade.
And as we wrap up here, I just want to do a serious, kind of a lightning
around here, um, name an influencer influences in terms of education or
people in your life early on that really shaped who you are.
George Herbert Walker Bush.
Well, he was the, he was the president of the United States. or influences in terms of education or people in your life early on that really shaped who you are?
Pete Slauson George Herbert Walker Bush. Well, he was the,
he was the president of the most important inflection point in modern history. He was
taking us from the Cold War to whatever was next. And he tried to get us to have a conversation with
ourselves about what should we do with globalization? What should we do with this alliance,
the greatest
alliance in human history and a system that generated
the fastest economic growth ever?
How should we reshape it for a post cold war era?
And what sort of world do we want to
leave for the next generation?
So of course we voted him out of office.
It's funny.
You don't hear that many people talk, speak
about him, not as glowingly or as, as in that
kind of singular fashion.
And where does Peter Zion invest?
Like, where do you put your money?
I'm not a fan of it's guy.
I'm certainly not a CFA, so I can't really give you any tactical advice.
It's an investment.
It's not investment advice.
I'm just curious if to the extent you're willing to disclose it,
where do you put your money?
Well, I'm in, I'm in flux right now, just like the United States is.
If you go back to October, everything, everything that I had was in US mid cap because those are the companies that have the combination
of fundraising plus access to rule of law, demographic trends, production, everything that
goes along with urbanization that we need. I liked products that were energy intensive because we
have the cheapest energy. I liked where the demand profile is driven by demographics.
We had the best in the rich world.
And if that end product could be exported, I really liked it.
But in the last three months, the policy has basically punished anyone who wants to invest
in the United States.
The Trump administration's policies are actively discouraging investment. We've now had as of today, 133 different tariff policies
since January 20th.
And as long as the goalposts keep moving, no one knows
what to do.
So construction spending is just stopped.
And until we get to the other side of this, I don't know
where to put my money.
And just as we wrap up here, best piece of advice you've ever received.
Go long.
It's like, I was told by my advisor when I was
in grad school that, you know, you could, you're
at the age where you're going to screw up and
that's fine, go long, hit hard.
And if you have to change tack in a year, fine.
I had a number of people after him who tried to talk me out of that.
And if I, every time I listened to their advice, I regretted it.
Peter Zine is a geopolitical strategist and founder of Zine on geopolitics.
Before launching his own firm in 2012, he spent over a decade at the geopolitical
intelligence company, Stratfor. Peter, I really appreciate you coming on.
We've been trying to get you on for about a year.
I'm so sort of impressed by you have these data-rich,
provocative, really kind of courageous,
out there, often wrong predictions.
But you inspire a conversation.
I think that's really important.
I really enjoy your work and just
appreciate that you took the time to join us today.
It's been my pleasure.
Audra of happiness, good friends and hard truths.
The most successful people, everyone has a certain amount
of bad judgment in their life.
I have a really close friend who just got the most
remarkable judgment, any room, he asked the right questions,
a ball of professional and great friend, helping take care
of his parents, just the kind of guy you'd call
and ask about anything and he'd give you a reason take
and you think, God, this guy is just so impressive
and has such good judgment.
Takes all of his bad judgment and throws it into his relationships.
Is a shit show with respect to his life partners, picking just low character
people who are bad for him.
And everybody has a certain amount of bad judgment, everybody.
And hopefully you have friends that not only serve, uh, as conduits for a good
time and connections and making memories, but are also willing to ask hard
questions and present hard truths.
Um, when I started an e-commerce incubator, I was going to put my consulting
from profit into the incubator such that we had it all under one roof. And the the one of the board members of my e-commerce incubator said, Scott, do you
really want to do that? Because if this doesn't work out, granted his motivation, his interests
were to for me to have everything in this thing. But he said, if it doesn't work out, you lose
everything. Whereas why wouldn't you maintain that diversification? And so I didn't put profit into brand farm, which basically shut down in the
dot com or the dot bomb implosion. And I would have lost everything. Instead, I had profit,
which I sold a few years later and got after I split my proceeds with my partner, my ex-wife,
I got 3 million bucks, but 3 million bucks was a lot of money for me. Um, you know, in the,
in the odds such that I could start a new life in New York.
And this was because a friend just saw something that I didn't see.
I have on a few occasions said to somebody, you're in a shitty relationship.
What are you doing?
What are you doing?
I had another friend about to leave an amazing job at AOL where he was making
millions of dollars a year in his thirties and said, Oh, me and my wife have decided we're going to go to Europe for a couple of years
and just be vagamons.
I'm like, don't be a fucking idiot.
Do you think it's easy to make this kind of money?
Go to Europe when you're 40 and you're worth 20 million, not 3 million.
You're going to give a, you're at the home of the bobsled right now.
Believe it or not, that was AOL in the nineties making a shit ton of money, but you've decided
you're sort of Vogue and cool.
I'm like, you're not that granola.
You like money as much as all of us.
And I presented that to my friend, Greg, and he listened and they stayed.
And by the way, they are really grateful.
Cause what they found is all of us found out was when this dot bomb
hallucination came to an end, it's really hard to make money.
While we believed in our thirties, we were came to an end. It's really hard to make money. While we believed in our 30s,
we were masters of the universe, we found out, wow, making money is really hard. And if you're
making money, you know, be careful what you give up. Is money everything? No, but it's a lot in a
capitalist society. Is your friend about to get married to someone? I have had friendships kind
of come off the tracks because I've said to people, I don't think you should get married.
I don't think this is a good fit for you.
And what I have found is over the long term,
the friends who do it in a generous, non-judgmental way
say, have you really thought this through?
Friendship might take a hit in the short run.
You're drinking too much, boss.
You're drinking too much. What the fuck are you on?
The last two or three times, I have a good friend in New York,
last two or three times, I don't know if he's on ketamine,
I don't know what he's on.
I'm like, you're disappearing to the bathroom,
you come back, you're skittish.
What the fuck is going on with you?
And that was a very uncomfortable situation.
And by the way, that person has not reached out to me since then.
And here's what I know is going to happen.
In a couple of years, this person is going to say, thank you. I not reached out to me since then. And here's what I know is going to happen in a couple of years.
This person is going to say, thank you.
I've had people save me from myself, hard truths, hard, uncomfortable moments
done in a generous, loving and nonjudgmental way.
That is what it means to be a good friend.
It is very hard to read the label from inside of the bottle and good
friends will help you see the obvious and are willing to have those
uncomfortable conversations. Do you have a friend, a real friend where you
need to express friendship and illuminate a hard truth for them?
This episode was produced by Jennifer Sanchez. Our intern is Dan Shalon. Drew
Burrows is our technical director.
Thank you for listening to the ProffG pod from the Vox Media Podcast Network.
We will catch you on Saturday for No Mercy No Mouse as read by George Hahn and
please follow our ProffG Markets pod wherever you get your pods for new episodes every Monday and Thursday.