The Prof G Pod with Scott Galloway - How Regret Motivates Us — with Daniel Pink
Episode Date: December 19, 2024Daniel Pink, the author of five New York Times bestselling books including Drive: The Surprising Truth About What Motivates Us and To Sell is Human: The Surprising Truth About Moving Others, joins Sco...tt to discuss regret, human motivation, and his Washington Post column, “Why Not?” Follow Dan, @DanielPink. Subscribe to No Mercy / No Malice Buy "The Algebra of Wealth," out now. Follow the podcast across socials @profgpod: Instagram Threads X Reddit Learn more about your ad choices. Visit podcastchoices.com/adchoices
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Episode 329. 329 is the area code belonging to the Hudson Valley region
of New York.
In 1929, the Museum of Modern Art, MoMA,
opened in New York City.
True story, I pose nude for my art class.
Problem was they didn't ask me.
Go, go, go!
The problem was they didn't ask me. Go, go, go!
Welcome to the 329th episode of the Prop G Pod.
The Doug's on vacation.
That's right, I'm in a field running.
So in place of our regular scheduled programming,
we're sharing a conversation with Daniel Pink,
the author of various bestselling books, including The Power of Regret and When,
as well as the number one New York Times bestseller, Drive,
and To Sell is Human. We discuss with Daniel regret, human motivation,
and his Washington Post column, Why Not? He's a great storyteller,
interesting concepts. It's kind of,
it's like if Ted exploded
or if Ted was personified, I think it'd be Daniel Pink.
Anyways, with that, here's our conversation
with Daniel Pink.
So let's press right into it.
You wrote a book about regret, The Power of Regret.
You said that the advice you would give
is to stay positive, look ahead,
and never dwell on the past, which is harmful.
Why?
Because we have completely misunderstood
this emotion of regret.
We've been told, as you mentioned,
that we should be positive all the time, never be negative.
We should look forward, not back.
And that's bad advice.
It goes against the science.
What the science tells us is that if we don't ignore
our regrets and don't wallow in our regrets,
but confront them, think about them, look them in the eye.
It's a transformative emotion.
It helps us in a variety of ways.
Well, that makes sense.
I don't, my struggle is I make mistakes every day
and I can't forgive myself.
And I don't know if that's regret,
but where does regret become unhealthy
in a source of depression
where you can never get out of the past?
Well, I mean, there's a big difference. So when it's a source of depression where you can never get out of the past?
Well, I mean, there's a big difference.
So when it's a source of depression, that's a medical issue.
What I'm writing about here is I'm not a doctor, so I can't opine on the medical dimensions
of it.
Essentially what we should be doing, and I think there is some relation in how the scientific
ways to deal with regret are actually very similar to cognitive behavior therapy, which is essentially not looking at your emotions as who you are, but as something that is going on in your life, that is to examine them.
And so when you talk about reckoning with regret, one of the first steps is something called self-compassion. And self-compassion is in some ways a triangulation between self-esteem and self-flagellation.
We tend to believe that lacerating self-criticism is the way to get us to perform better,
and there's no evidence of that. There's also very little evidence that kind of constantly patting
yourself on the back and boosting your self-esteem is good. What seems to be good is the work that
Kristin Neff has done at University of Texas on self-compassion, which is essentially treating yourself with kindness rather than contempt,
recognizing that mistakes, setbacks, regrets are part of life,
and then using that as a stepstone to thinking about your regrets.
One of the things we see in the research on self-compassion is that people have a very,
many people, particularly high achieving people, have a very difficult,
they talk to themselves in ways they would never talk to anybody else. So if I were probably to harness your self- very, many people, particularly high achieving people, have a very difficult, they talk to themselves
in ways they would never talk to anybody else.
So if I were probably to harness your self-talk,
we were to use those headphones you're wearing now
and create this magical thing that allows me
to hear what you're saying to yourself,
especially in the face of a mistake,
it would probably be brutal.
It would probably be lacerating.
It would probably be cruel.
And chances are you wouldn't say that to somebody else.
And so what the research on self-compassion tells us is
don't treat yourself better than anybody else,
but don't treat yourself worse than anybody else
because it's not effective.
So all of this just makes all sorts of sense, right?
I've always said that, and one of my things,
it's like three of my last five New Year's resolutions
have been to forgive myself.
What is the actual cognitive behavior,
the exercises to get better than this?
Logically, it is impossible rationally, logically,
not to agree with you.
What are the actual behavioral modification techniques
for getting there?
I'll give you an example, okay?
Because this goes to some of the other ways
that we deal with regret.
What seems to be a very effective technique on a whole range of things is what's known
as self-distancing.
There's a psychological phenomenon known as Solomon's paradox, which is that we human
beings are pretty good at solving problems, but we tend to stink at solving our own problems
because we're too close to them.
So a way to be more compassionate to yourself is to say what you would say to someone who is telling you what you're telling yourself
So if you had a friend who was telling themselves, you're an idiot. You're an imposter. You don't deserve to be here. You're worthless
What would you say to that person? I mean, what would you say? What would you say to that person?
You'd say for God's sake stop it and list off some
positive metrics. That's the kind of thing that you can say to yourself.
There are other great self-distancing techniques.
There's one of the best decision-making
self-distancing techniques is when you're stuck on a decision
is to ask yourself, what would I tell my best friend to do?
That's a great, very specific, practical tip.
In a business setting, you can use the old Andy Grove technique,
where he said when he faced a tough decision
back when he was the CEO of Intel,
he would ask himself, if I were replaced tomorrow,
what would my successor do?
And he almost always knew.
And so the idea here in the research on self-distancing
is that when we tackle our own problems, our own issues,
we tend to look
at them like scuba divers. And what we should be doing is looking at them like oceanographers,
getting above them. And there are ways to do that. There's research showing that actually
you can improve your performance. If you want to talk about self-talk, you can improve your
performance by talking to yourself in the second person or the third person. Instead
of asking yourself, what should I do?
Say, what should you do?
Or better, what should Scott do?
In an effort to understand the difference between unproductive
and productive regret, have you been able to reverse engineer
productive or unproductive regret to any sort of identity
or experience, gender, the way you were raised,
your approach to life?
Not really.
I mean, I can answer that question in two different ways.
Number one is that for this book, what I did is I did two things.
I did the largest public opinion survey ever
conducted on American attitudes about regret,
trying to identify whether there were demographic differences
in how people experience regret or what they regretted.
So looking at everything from race, from education level, even things like introversion, extroversion, belief in God, etc. etc. The one demographic
difference that came out in this public opinion research had to do with age. And what it showed
is that people in their 20s had about equal numbers of regrets of action and inaction.
That is in the architecture of regret.
You can regret something you did,
you can regret something you didn't do.
People in their 20s had roughly equal numbers
of regrets of action and inaction.
But as people age, the inaction regrets take over.
When you get to be in your 40s, certainly 50s, 60s, 70s,
inaction regrets outnumber action regrets
by three and a half, four to one.
So that's a big difference in the content 60s, 70s. Inaction regrets outnumber action regrets by three and a half, four to one.
So that's a big difference in the content of what people regret. But when you look at
things like, do men and women have different regrets? There's some evidence, there's modest
evidence showing some differences. In my research, I saw a tiny little bit, not that much on
race, a little bit on education level. I found that people with
large amounts of formal education actually had more career regrets than people with less
formal education, which sort of is superficially surprising, but perfectly understandable because
if you have more education, you have more opportunities, which means you have more opportunities
foregone. And so the demographic differences in what people regret were not massive.
Now, I also did a piece of qualitative research
where we collected regrets from 26,000 people
around the world.
And there I found that around the world,
people seem to have the same four core regrets.
They go deeper than simply a regret about a career,
a regret about romance, a regret about health,
a regret about a career, a regret about romance, a regret about health, a regret about finance.
Go deeper than those surface domains of life.
Are these the four you're talking about in your book,
Foundation, Boldness, Moral, and Connection?
Can you say more about those?
Sure, sure.
So again, we have this pretty remarkable database
of regrets from 134 countries.
The survey was up in Chinese, it was up in Spanish, and obviously it was up in English. And the four regrets that people around the world
seem to have are exactly as you say, foundation regrets.
Small decisions people make early in life
that accumulate to terrible consequences later in life.
I spent too much and saved too little, and now I'm broke.
I didn't exercise or eat right, and now I'm profoundly
out of shape.
So that's a foundation regret.
A boldness regret is a very big category of shape. So that's a foundation regret.
A boldness regret is a very big category of regret.
You're at a juncture in your life and you have two choices.
You can play it safe or you can take the chance.
And overwhelmingly, when people don't take the chance,
they regret it.
Now that's not true for everybody.
There are plenty of people who take a chance
and it goes south on them and they regret it.
But they are massively outnumbered by people who didn't take the chance. And again, what's
interesting here is that it doesn't matter the domain. So I have hundreds of people who regret
not asking somebody out on a date, hundreds of people who regret not traveling, not starting a
business, not doing something that required a little bit more boldness than they were willing to offer up at the time.
Third category, moral regrets.
Another time when you have a choice.
I can take the low road, I can take the high road.
I can do the right thing, I can do the wrong thing.
Overwhelmingly, most people, most of the time, regret doing the wrong thing because most
people are decent and most people want to be decent and
most people feel crappy when they're not decent. And the final one are connection regrets, which
are about relationships and not only romantic relationships, but the full spectrum of relationships
in our lives. So you've got a relationship that was intact or should have been intact,
say with a friend or with a sibling or with a parent or whoever and it comes apart and
in many cases the way these relationships come apart is
unexciting and undramatic. They just kind of drift apart. Somebody wants to reach out
they don't because they think it's going to be awkward and they think the other side is not going to care.
So it drifts apart even more and so those are the four regrets. Foundation regrets if only I'd
done the work, boldness regrets if only I'd taken the chance, moral regrets if only I'd done the
right thing, and connection regrets if only I'd reached out. And it's remarkable consistency all
over the world in the way people talk about these regrets and the content of their regrets.
I love this type of research. In addition to yours, I read a lot of what my colleague
at NYU, Adam Alter, has written about palliative care
and end of life.
And it fits to everything you're saying.
The only thing we haven't talked about,
and it's sort of a mix of all of them
or an alchemy of all of them, is that people,
the number one regret I've read is that people wish
they'd been less hard on themselves.
They'd wish they'd forgiven themselves.
And that is one of my favorite sayings
that's gotten me through a lot of hard times
is nothing is ever as good or as bad as it seems.
And that when you look back on your life,
you won't be as upset about the thing that happened to you,
you'll be upset about how you responded to it.
Your thoughts?
I think that's generally right.
I mean, that is essentially the underlying philosophy
of the underlying theory of cognitive behavior therapy,
which is basically how you respond to it.
It's also essentially an element of stoic philosophy,
which has become incredibly popular now.
And so, but I mean, the other thing, I mean, I'll, you know,
I think what's interesting about these regrets is,
you know, interviewing people about their regrets
is that when people tell you what they regret the most,
they're telling you what they value the most.
And so what we know from these four regrets
is that people value stability,
they value growth and learning
and not wasting their time on the planet,
they value goodness and they value love.
And I think that's very consistent
with some of the other research we know
on that we have on human flourishing,
part of which tells us that ultimately
at the end of our lives, what's gonna matter to us is,
did we have people in our lives who loved us
and did we love other people?
Period, full stop.
I mean, that's, if you look at the research,
if you look at the grant study at Harvard,
this lengthy, multi-decade longitudinal study of human flourishing,
that's what it shows. And I think what's interesting about this research on regret and in general is
also to your point Scott, is most decisions we make in a given day don't really matter all that much.
And I think this is why it's important to think about our regrets. You probably made a hundred
decisions yesterday and it's today and you don't remember most
of them.
But there are decisions and indecisions that you made, that we made, human beings made,
each of us, a year ago, five years ago, ten years ago, twenty years ago, that not only
do we remember them when we don't remember most decisions we made yesterday, not only
to remember a decision or indecision from twenty years ago, but it bugs us. That's a very strong signal. That's telling us
something. And so we have a choice. We can either plug our ears and say, nope, I'm going to be
positive all the time. Or we can say, oh my God, I'm the worst person in the world and let it topple
us. Or we can say, huh, that's interesting. That's a pretty strong signal. Let me listen to the
signal. Let me use it as data. And when we do that, there's a pretty strong signal. Let me listen to the signal. Let me use it as data.
And when we do that, there's a lot of evidence showing
that regret can help us on a whole range of different things.
It can help us become better negotiators,
better problem solvers, avoid cognitive biases,
strategize better, find more meaning in life.
We'll be right back.
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I think of you as the motivation guy.
I first came across your work,
I was excited that you agreed to come on the pod
because I remember literally 10 or 15 years ago,
I stumbled upon this video where you used an animation
to kind of brilliantly and succinctly.
I'm sure you know the video. It went everywhere. And that was, I feel like that was sort of an
inflection point for you. You were became kind of the kind of owned motivation. Your book drive
the surprising truth about what motivates us. I loved the way you broke it down, autonomy, mastery,
and purpose. Can you say more about those three pillars of the motivation stool?
Sure.
I mean, what we know about, especially motivation at work,
is that we sort of have this head fake going on.
We think that a certain kind of reward, what I call if-then rewards,
are the secret to effective motivation.
If you do this, then you get that.
If you do this, then you get that.
And we have now 60 years of research showing us
that if-then rewards are pretty good for simple tasks
with short time horizons, but not that effective
for complex tasks with long horizons.
And that for complex tasks with long horizons,
what we wanna do in the workplace especially
is pay people well, and then as you say,
offer them those three things,
autonomy, mastery, and purpose.
So autonomy is, do you have some control over what you do,
how you do it, when you do it, where you do it?
Mastery is, are you getting better at something that matters?
Are you making progress in something meaningful?
And purpose is, do you know why you're doing it?
Are you making a difference in the world?
Are you making a contribution in your own little like terrain?
And those are the things that actually lead
to enduring motivation.
These if-then rewards are like, it's like,
I mean, you can keep shoveling coal into the furnace,
but it burns up pretty quickly.
And, but these, these, if these autonomy, mastery
and purpose, which form sort of the trifecta
of intrinsic motivation, lead to enduring high performance.
And what are the enemies of motivation?
I was default to the word now.
You want to write a book?
Just start.
So many people come up to me.
I want to start a podcast.
I want to write a book.
I'm like, okay, start.
Other than that, I don't know what advice to give you.
What are the killers of motivation?
Well, I mean, there are all kinds of killers of motivation. I mean, part of it is, I mean,
what you're talking about in a way is procrastination, which is a problem of emotional regulation.
They sort of have this inchoate desire to write a book, but they don't want to deal
with the discomfort of sitting down and writing the first sentence because that's really painful.
And so I actually think that your advice to just start is, is right.
I think what you want to do is you want to try to change.
You want to offer people some scaffolding and some
structuring on that.
So, you know, if you want to write a book and is set out in your calendar
today, 15 minutes to start writing.
And then do 15 minutes tomorrow and then do 15 in your calendar, 15 minutes
the next day, and then expand that and over and over and over, that's how you write books. I mean,
I've written seven books. If I would have waited until I was inspired to start writing,
I wouldn't have written a word. I'm able to write books because I care about what I'm writing,
but also because I show up in my office at 8.30 and write and
do my job.
Then I do it the next day and the next day and the next day.
I do it even on the days that I don't feel like doing it.
I do it on the days, especially on the days I don't feel like doing it.
It's like the famous Julius Erving quotation.
It's like being a professional is doing what you love to do even on the days you don't
feel like doing it.
Let's talk about that.
What is your process?
It sounds like you go into an office, but when you don't feel like doing it. Let's talk about that. What is your process?
It sounds like you go into an office,
but when you're writing a book, that's
kind of I think what you're known for.
What's your process?
You've written seven books.
Could you offer anyone some structure around how
you get these things done?
I look at writing books like a blue collar job.
I think of it as being a bricklayer.
And so what I do in terms of
the actual execution of the book is I'm talking to you from my garage office. I live 22 steps in that
direction. I'm in Washington DC. This is my garage office. All right. Pink Inc. World headquarters is
a converted one car garage. And at eight 30 in the morning, when I'm writing a book, I come into this
office and I give myself a word count
It varies depending on where I am in the process, but I'll give myself a word count 600 words 700 words
I don't bring my phone with me in the office. I don't open up my email. I don't watch ESPN highlights
I don't do anything until I hit that number and then when I hit that number, I'm liberated to do other stuff
But nothing until I hit that number some days I hit that number at And then when I hit that number, I'm liberated to do other stuff. But
nothing until I hit that number. Some days I hit that number at 1030, 11. Other days
I don't hit it till late in the afternoon and those are crappy days. But I don't do
anything until I hit that number. And then I do it the next day. And then I do it the
next day. So if you want to have process, it's not anything exalted. It's not like I
sit in the corner over here with a smoking jacket on listening to God, for God to dictate sentences to me. No, I
show up in my workspace and I do my work.
Your dad, my understanding is two daughters and a son. What is your work on motivation
and regret? How does that change your approach to parenting?
You know, I think I'm a pretty autonomy supportive parent
to use that kind of technical language.
So I try to support my kids autonomy,
so not be too directive about what they have to do.
Now, the underlying fact here is that,
I mean, we have 50 years of evidence
that the effect of parenting on kids,
especially their intellect and their
personality, is very small. So, you know, the unhappy fact of genetic research for many
parents is that identical twins raised apart are more similar in intelligence and in personality
than fraternal twins raised together. So, you know, arguably the most important things
that a parent gives a kid, in my view,
especially in America, are jeans and a zip code.
If you look at the work of Raj Chetty,
the most important thing a parent gives a kid
are jeans and a zip code.
Now, again, when we're talking only about their outcome,
I mean, you know, I gave my kids jeans
and I gave my kids a zip code,
but more important than anything else,
I love them more than anything in the world.
And whether that has an effect on their outcome,
I don't know, but you know, it's what parents do.
But I think a lot of parents are mistaken
about how much control, how much effect they have
over who their kids become.
And what about being a good partner?
What about being a good husband?
When it comes to regret, I think it's really important
to talk to your partner or even your kids
about your own regrets.
That is, a lot of times people sit with their regrets.
They think that somehow they're the only one
who has those regrets.
And we have ample evidence showing
that writing about your regret
or talking about your regret,
it can be quite effective because it's an unburdening,
it's a sense-making.
And the other mistake that we make,
this is true not only with our kids and with our partners,
but out there in the world,
is that we mistakenly believe that when we talk about
our mistakes or our screw-ups or our setbacks,
that people will think less of us.
When in fact, we have some good evidence
that people think more of us,
that they admire our candor, they admire our courage.
So I think one thing you can do with partners
and with kids is talk about your regret,
but not in a self-flagellating way.
Say, here's something I regret.
Here's what I learned from it
and here's what I'm gonna do about it.
And that's a good way to normalize it
and it's a good way to treat regret as facts,
as information, as signal, as data.
That's really the key.
We have a lot of young people that listen to the pod.
And I look at your life, and it strikes me
doing something really cool, really interesting.
You make a good living.
Can you provide any advice around,
in terms of your lived experience
when you were a younger man, what did you do well?
What did you not do well?
If for someone out there who thinks,
I wanna be a great storyteller
and make a really good living at it.
I wanna be Daniel Pink.
What advice would you give to someone
maybe avoiding some of the mistakes
or maybe getting there,
although you've gotten there pretty quickly.
What advice would you have for someone who says,
I wanna be the next Daniel Pink?
I would say get a better goal than that, for starters.
Because that is a terrible goal.
Being another Scott Gallagher,
being another X, that's a terrible, awful goal.
That's the first, and I would say that
with a degree of harshness.
I would say, you don't want to be the next blank.
You want to be the first you.
Beyond that, you know, I mean,
among the things that I've,
some of the things that I did right and some of the things that I did wrong, among the things
that I did right were that at a certain point, young in my life, relatively young in my life,
I kind of stopped caring about what people thought about me. And I felt like earlier
in my life, I was fairly concerned about what people thought about it. Did they think I
was cool? Did they think I was smart? Did they think it was accomplished and so forth?
And then I came to this startling revelation
about what people thought about me.
And that was they weren't thinking about me.
Nobody was thinking about me
because everybody's thinking about themselves.
And so that was like a great liberating moment.
So don't think too much.
Don't think, don't care about what other people think.
That's the most important thing.
You know, and the rest of it, I think is pretty standard.
It's like, I'm a, you know, if you outwork people and you take more
shots on goal than people, than most people, you're going to be all right.
I mean, if you, if you don't care what people think, you outwork them, other
people, and you take more shots on goal, you're going to be all right.
I mean, I don't, can't tell you how exactly it's going to happen, but it's going to be all right.
The other thing that I would tell people is forget about planning in any kind of detailed
way. One of the things that I suggest that young people do is that they find Scott Galloway,
they find someone who's doing something cool, someone in their 50s or whatever, who's doing
something cool, who's doing something interesting.
Oh my god, that'd be so great to have a pie.
Oh, it'd be so great to do that.
And I'd say, talk to that person and ask them
how they got there.
And I say, I guarantee you that 49 out of 50
interesting, accomplished people answer the question like this.
It's a long story.
Because it was failure, it was circuitous, it was unplanned, there
was serendipity, there was good luck, there was bad luck.
And so, you know, if you, again, outwork, take more shots on goal, don't care what people
think, be generous, do great work, you're going to be fine, truly.
I mean, you really are.
I mean, it's easy, you know, it's easy to say from the vantage point
of someone who was 60 years old, but it's true.
The one thing that I didn't do well, Scott,
I think I relied too heavily on myself throughout my life,
especially professionally.
And I never, like someone says, who's your mentor?
I said, I don't have a fricking mentor.
I never had a great, I never had like a mentor.
Not because like people weren't kind and generous to me, it's because I was sort of too
arrogant to think that I needed something like that. And so one of the things that I could have
done a better job on is finding mentors, seeking advice from a wide range of people, doing a better
job of working through other people, rather than simply do everything on my own.
That's one thing that I could get better at
in the next chapter of my life.
We'll be right back.
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You're part of a year long project with the Washington Post opinion section called Why
Not? I want to talk about some of the things that your readers or some of the ideas that
your readers responded especially strongly to. The idea of paying teachers $100,000 a
year. You said that left turns and the busiest intersections should be banned. And in another
column you posed the question or you suggested that on your birthday, you should give other people presents.
So pick any or all of them and say more.
So the column, as you mentioned, is called, Why Not?
We take ideas that seem to be out of the realm
of possibility and say, well, why not?
So let's pay teachers a minimum salary of $100,000 a year.
We're losing too many good teachers.
Teachers are not respected enough,
so let's put our money where our mouth is and actually pay teachers a minimum salary of $100,000 a year. I got an amazing amount
of love and amazing amount of hate from that column, which is a good sign. People saying
this is the greatest idea ever. Other people saying, what are you talking about? No teacher
is worth that amount of money. So that's one. The best idea in my view is banning left turns in the busiest intersections in the busiest cities.
And this seems nutty,
but there's a guy at Penn State, an engineer at Penn State,
he's done huge numbers of papers on this.
And essentially in the busiest intersection,
first of all, in the busiest intersections,
the busiest cities,
we have incredible numbers of collisions
and actually a shocking number of deaths and injuries
in those particular places. It also contributes massively to pollution and climate change.
And so if we just ban left turns, even if it requires some people to make three right turns,
what the evidence shows is that everybody gets to where they're going faster because instead of accumulating these slow, you're stuck behind some, I live in
Washington, right? I'm driving up Wisconsin Avenue and there's some schmo in front of
me who's turning left and I'm stuck waiting behind him as he turns left onto Albemarle
or wherever. All right? And so, but if you eliminate that all the way through, people
will get where they're going faster. The math on this is inexorable. And also we know that UPS in its tracking software generally requires its drivers to
make three rights rather than one left because it saves massively on time and on fuel. And then
there's giving presents on your birthday rather than receiving presents on your birthday. I think
it's a nice tradition. I did it on my 60th birthday, basically as a way to ball my existential crisis of turning 60.
And so what I did is I found 90-something people in my life
who I was grateful for.
And I created these custom pencils,
because I love pencils.
As you can see, I'm holding a pencil right here.
And I gave people these set of three pink pencils
with a note telling them that I valued them in my life
and I was glad to have them in my life.
It was a cool, meaningful thing to do
and I sort of skated past the existential dread of that day.
I like that.
I just drank a lot.
So-
Though they're not mutually exclusive.
There you go.
Here's a pencil to drink stir.
You've been in the media game mostly through books for a while.
I'm curious, how is the changing or the shifting media landscape?
You're technically a curator.
I don't know your presence on social media.
How is the changing media landscape been good or bad for Daniel Pink and how are you adapting what you do based on changes in the media landscape?
You know what, it's a great question Scott and whether it's been good or bad for me,
I don't know.
I mean, it's harder to contend with because what you have is you have this kind of perfect
storm here where the barriers to, forgive the cliche, but what you have is the barriers to entry
are essentially zero to create stuff.
And then the shelves on which the stuff sits are infinite.
And then you have something, a device that allows you access to all that stuff and you
carry it on your person all waking hours.
That's a big freaking deal.
And that's very different from when I started out 25 years ago.
And so for me, I spend very little time on social media.
I just don't like it.
I don't find it interesting.
But I think that things like podcasts are extraordinary.
When I promoted my first book, I did a radio satellite tour. When I promoted my last book,
I did 138 podcast interviews, all right?
That's a different media landscape.
I think that video and TV
is actually really, really interesting right now.
So, you know, if I were to,
I did a television show on a cable network,
you know, eight or nine years ago,
I don't think I'd do that again.
If I were to create a new television show,
I would go straight to YouTube.
And I think that that is, I think that's super interesting.
And so, you know, is it good for me?
Is it bad for me?
I don't know, but it is for me.
And so you have to deal.
But it's been a big change, I have to say.
And I also think that books have changed, Scott.
You know, I think that books are not... I'm a writer. So my muscle memory, my instinct,
when I have an idea, is to write a book. And I am actually trying to check that impulse,
because that might not be the best vessel, the best expression of that set of ideas, that set of arguments,
that set of stories.
It might be something in another medium.
So that's some of the ways that I'm
trying to adapt to this new media landscape.
Daniel Pink is the author of various bestselling books
on a range of topics, including Human Motivation, The Science
of Timing, and Creativity.
His books include The New York Times bestsellers,
The Power of Regret, A Whole New Mind, and When, as well as
the number one New York Times bestseller, Drive. And to sell
is human. He currently has a column with the Washington Post
called Why Not. He joins us from you're in DC. Is that right,
Daniel?
Yes, sir.
So I this was such a nice moment for me because I remember
seeing your video and thinking,
I want to be like that guy.
I just want to do cool work that inspires people.
But you're doing it now, man.
Well, I know.
But you and others were a big part of that.
I just very much appreciate your work.
And it's had an impact on me.
It's really, quite frankly, it gave me a lot of motivation
because it was inspiring.
So keep on trucking, my brother.
You're doing a great job.
This episode was produced by Jennifer Sanchez and Caroline
Chagrin.
Ju Burrows is our technical director.
Thank you for listening to the ProfG Podcast from the Vox Media
Podcast Network.
We will catch you on Saturday for No Mercy, No Malice,
as read by George Hahn.
And please follow our ProfG Markets pod wherever you get your pods for new episodes every Monday
and Thursday.
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