The Russell Brunson Show - Funnel Builder Stories

Episode Date: June 15, 2022

Listen to these stories of real life, full time funnel builders. Check out funnelbuilder.com/go to learn more! Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsec...rets.com ClubHouseWithRussell.com Magnetic Marketing Learn more about your ad choices. Visit megaphone.fm/adchoices

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Starting point is 00:00:28 Travel moves us. Hey, what's up? This is Russell Brunson. Welcome back to the Marketing Secrets Podcast. I hope that you enjoyed the last episode. The last episode was basically the Funnel Builder webinar where I told you guys and taught about the new opportunity and how it works and all sorts of things. And I know a lot of you guys have been messaging us freaking out, excited,
Starting point is 00:00:51 because you're like, I want to be a funnel builder. How do I get started? So I do think right now the site is down, but we do have a behind the scenes backdoor link. If you go to funnelbuilder.com slash go, you could go and actually join the certification program, which I think you all should do. I think either you should be certified or you should have some of your team certified or both. That's how powerful the process is. But anyway, I digress. I wanted that podcast episode for a few reasons. Number one, I talked about it in an earlier podcast, and so I wanted you guys to be able to hear it. Number two, it's the perfect webinar. So those who have been studying that process, you had a chance to hear me do it. And I've added a lot of things and tweaks and changes. And hopefully you were able to view it from the outside and
Starting point is 00:01:24 through that lens of just like, oh, look how he did this and how he phrased this and how he broke down the secrets and the stack and the clothes and all that kind of stuff. So hopefully that was beneficial for you guys to watch and to see. And honestly, I just wanted to be able to open your eyes to this opportunity. Like if in my life everything went downhill, I would become a full-time funnel builder. That's it. In fact, I joke with my friends when I'm stressed out. I call them up, the big companies.
Starting point is 00:01:50 I'm like, hey, do you want to hire me? I want to be your funnel builder. And it's so much fun. So anyway, hopefully you enjoyed the presentation. Now at the end of the presentation, I actually brought on a whole bunch of funnel builders, people who do this for a living. I think there's 10 or 12 of them. And I had them each tell their story.
Starting point is 00:02:06 And so I wanted this episode to be that so you guys could hear the story for a couple of reasons. Number one, like the stories are awesome. Number two, to give more belief to you in this career and this path. And I think for a lot of you guys, this is something that, you know, you're in here listening to my podcast,
Starting point is 00:02:18 you're studying marketing, you're learning these things, you're obviously excited by it. Like imagine being able to jump in and make this a career for you, even without, you know, and a lot of people want to build funnels for themselves, but like, this is literally, we call it the back door. Cause it's like, Hey, while you're, you know, trying to figure out how to build funnels for your own products or services, like do this and make money while you learn,
Starting point is 00:02:35 while you earn, while you learn. Right. So that's kind of the, the, the goal. And so you have a chance to hear some really cool interviews. One of them is with Stephanie Blank. She's telling her story, which I think, you know, she was in a spot similar to a lot of you guys where you love the stuff, but you weren't making any money, and she decided to spend money she didn't have. She jumped the certification program, and it changed her life. You're also going to hear from a whole bunch of other people. One of them that's cool is Austin Ford.
Starting point is 00:02:59 He's in there, and he shares a nugget that's like one of the keys. In fact, I took that video clip, and I put it inside the certification members area for people to watch again. We talked about the two things. He went from like struggling and flailing around to like figuring out how to be successful as a funnel builder. And it was two things he learned.
Starting point is 00:03:16 Like it was like number one, number two, and I'm not gonna ruin the surprise for you, but that's I think the fifth or sixth interview in the series. So just listen to these, enjoy them, look for the gold nuggets that are lying there. There's a bunch of them as you go through them. And again, if you want to join us to become a certified funnel builder,
Starting point is 00:03:30 the back door is funnelbuilder.com slash go. Thanks so much and I hope you enjoy these interviews. So the big question is this, how are entrepreneurs like us who didn't cheat and take on venture capital, we're spending money from our own pockets. How do we market in a way that lets us get our products and our services and the things that we believe in out to the world, and yet still remain profitable? That is the question, and this podcast will give you the answer.
Starting point is 00:03:58 My name is Russell Brunson, and welcome to Marketing Secrets. The first person coming in here is someone I've told their story like five times today. And I'm assuming I can introduce, am I good to introduce? Okay, oh, there she is. All right, so the first person I'm gonna officially tell you,
Starting point is 00:04:17 I've shared her story a couple times. And Stephanie's one of my favorite people like I've met ever. Like she's one of the coolest people ever. And as I was planning a whole certification program, going back and forth, I messaged her a couple of questions. And then she's like, did you know that I got started going through your certification program, the very first one, ClickFunnels first launch? I was like, no. They started telling me the first one, the second.
Starting point is 00:04:35 They told me four or five stories. I was like, this is insane. Can you come and tell everyone? I want everyone to understand this is real. It's not something you make up or believe, but this is a real thing. So, Stephanie, first off, thank you for coming on. How are you doing today? I'm doing awesome. I'm super excited to be here. Make sure my audio is working. Oh, can you hear me? Oh, I hear you now. Yes.
Starting point is 00:04:54 Okay. Awesome. I'm doing so good. I'm so excited to be able to come here and tell my story because, uh, it's been absolutely incredible. I'm so glad that you've made the time and jumping on here. So I would love for you to kind of tell, I want to hear a couple of your stories because they're so good. But there was a time, I don't know, six or seven years ago where you were on a webinar like this when we had the very first, we had a certification program back in the day, you guys. It hasn't been around for five years. And you sat here and you listened to this and you had to make the same decision a lot of people are making now. What was going on in your mind?
Starting point is 00:05:27 I love to hear that. And then like what made you decide to like pull the trigger and jump all in? Absolutely. So I was so new to this whole world of digital marketing and like brand spanking new, I didn't know anything. I just happened to enter this world by a friend who needed some help. And I am kind of a techie with computers, like physical computers. Like I know how to, you know, build a computer or install Ram, you know, those kinds of things. And then I found this incredible world and it came, it happened because of the dot com secrets book funnel, I believe. And on the backend, yes, I remember seeing this video and Russell, you were talking and you're interviewing people about, you know, what had happened in their lives since they had started building funnels. And I was like, Oh my gosh. Like, I still remember
Starting point is 00:06:10 staring at the screen and kind of feeling almost like the, uh, like the heat rush on your face, whenever you know that you've happened upon something that could potentially change your life. And then there was this application process and, um had no idea about any of this stuff before, but there was an application process. So I got in, I gave my heart and soul in this application process and I got in, you know? And so I get on the phone with someone at ClickFunnels and they're starting to tell me, you know,
Starting point is 00:06:38 I think this would be really amazing for you. What would you do if this was a real thing? If you could build funnels for people and it would change your life. And I started thinking about what would you do if this was a real thing? If you could build funnels for people and it would change your life. And I started thinking about what would happen and it would, I knew it would completely change our lives. Cause at that time I was a homeschooling mom of four. Well, no, technically three at that time. And, um, my husband was working two jobs. There was no way for him to go and work another job. There was literally no more time for him to work anymore. And, um, one of my kids had some learning differences. And so it really wasn no more time for him to work anymore. And one of my
Starting point is 00:07:05 kids had some learning differences. And so it really wasn't an option for me to send my kids away and like go to corporate and make more money. And I knew it, like, I can't explain. I knew that I knew that I knew that I needed to be in this program, but the reality was, is we did not have any money. I didn't even have a thousand dollars to my name, you guys. Like, and then after I get on this call and they're like, you're approved, you can get in the program. And, um, I was like, wow, that's amazing. Uh, I'm going to have to talk to my husband. Um, and so we get off the call. I talked to my husband. I'm like, what could we do, babe? Like, I don't know. Is there anything we could do? And we both decided mutually that at that time in our lives, it just wasn't right timing to like get a credit card or do anything
Starting point is 00:07:47 like that. And I just felt this sinking feeling going to bed at night. I was like, I'm missing out on a huge opportunity. And I believe in myself. I know that if I could just get into this program and get these skills, I know that I could change our stars, right? I know that I could make a difference in our lives. And so anyway, I woke up the next morning and still just kind of like, ah, flip-flopping in my mind and my heart. And I had this idea, this epiphany. And, um, I decided, uh, I knew I needed $10,000. I was like, maybe I myself could figure out, like I could sell some stuff online and I could get a thousand dollars. And then I had just come in contact. I'd done some work for
Starting point is 00:08:25 some people that I knew, you know, $3,000 would be nothing for them. And so the crazy, I don't know. I can still, I think back about it now and I'm like, Oh my gosh, I can't believe I did this. But I wrote this email to three people that I knew. And I said, look, there's this opportunity and I am not able to help myself give you this opportunity. And guys, I've heard things in the chat already. I saw expensive for an average person. It's way too expensive for someone just starting out. It looks like I'm going to have to sell my soul. Oh my gosh. Like I can't tell you how much I understand where you're coming from and what you're saying. Cause I didn't have the money guys. We were really, really, really, really, really struggling. And so I reached out to these people and I wrote them an email, three people.
Starting point is 00:09:06 And I said, oh, if you, would you be willing to invest $3,000 into me? And then I will do six months of work for you after I complete this program with what I learned and I will help you build your business. And I wrote that email to three people. And before I knew it, this is the craziest thing. One of them wrote back and said that he wanted to give the full $10,000. And I was like, Oh my gosh. Like, I remember I was like shaking. I couldn't believe it. Um, I was like, this is going to happen. This is really going to happen. I'm going to do this.
Starting point is 00:09:38 This is going to happen. And so I, I, I met up, I got, I got, he wrote me a check for $10,000 and I can't remember how, how crazy that felt to me. I had never spent more than maybe, maybe $37 or $47 online on any kind of learning of anything. It was beyond me to think about spending even $1,000 on something online. And then here I am with this $10,000 check. I'm going to go plop it down and give it to Russell Brunson so I can build funnels like craziest thing. And it was one of the best decisions I've ever made. It changed our lives. So cool. Now I told a couple of your stories, but I sure didn't tell them as well as you can. Cause, um, I love to tell the chiropractor, so I kind of mentioned it throughout
Starting point is 00:10:19 the thing, but cause I was one of the first ones you did. Right. And, and how it's the next thing, the next thing, but I love you to kind of tell that story as people understand. Cause I know a lot of them, like, Oh, I don't want you to dare to sell a funnel, but instead that you went and got results first. And then like people started coming to you, which is the power of having success with the funnel. Yeah, no, it was. And it was so much fun because, um, if you are at all techie and I do believe that you don't actually have to be techie. I've actually taught my 12 year old, my 14 year old, how to build funnels and they're pretty darn good funnel builders. Um, but the beautiful part was I started out and I did the free funnel and then I started, and then I started getting paid
Starting point is 00:10:52 to build these funnels and run traffic to them. And, um, before I knew it, I was meeting, you know, getting into these groups and stuff and meeting all these businesses. And they're like, man, I need a funnel. I need this. I need that. And it was crazy because I could help them. I knew how to help them. And then furthermore, as I kind of progressed in different areas of what I was learning, I was able to build funnels for my own business. And that, I think that's when it really clicked for me that I had gotten a skill that was going to take away a fear that I had had a survival, you know, of how are we going to make it? What is our, you know, what, what is life going to take away a fear that I had had a survival, you know, of how are we going to make it? What is our, you know, what, what is life going to look like? You know, like this very
Starting point is 00:11:31 real fear whenever you've experienced real poverty or you've been really bad off. And, um, and it was so crazy because I remember whenever I realized I can build funnels for other people as services and I can build them for myself, for my own business and for courses and things like that, that I want to build for. And I was like, my life is, I will never have to worry again about how I'm going to be able to make money because I gained a real skill that is viable and it's not going anywhere. It's not going anywhere. And it's just been incredible. Um, I love you painting a picture. Cause now you have your agency and I and i don't have any clients but you have a bunch of clients over here and you got people now who you've trained to do the work as well but then over here you launch your own
Starting point is 00:12:10 courses you have like just people understand like i i see all this if you're doing it's like so amazing i know how many clients you got like you introduced me one of your clients who had a wall maybe you want to tell that story like that had these walls you help blow up their business and then but then you're also building your courses over here. Like, it's just so much fun. Like how many cool things you're able to do at the same time, because you have the skillset. Yes. And that's one really cool thing about what I love because yes, we're talking about funnel building right now, but Russell over delivers on everything. And so I got into the ClickFunnels certified partner program and I went through all that training and guys, it was so next level. And I can only imagine now
Starting point is 00:12:45 this is like all these years later, how much more next level this is going to be. So I didn't just learn funnel building. I learned copywriting. I understood direct response and I got to learn from the greats and it was absolutely game changing. And so as I have, uh, grown, I've been able to work with other businesses in order to grow their business. And one specifically, actually, there's two wonderful stories, but one is, uh, Joshua Stevens of Kingsloot. Uh, you know, he came to me and he had this wallet idea and it was a beautiful wallet. Like I knew I saw it as like, dang, this is, this is awesome. And, uh, he had this wallet and he was like, I sell these at trade shows, but COVID has shut us down. And I worked with him and basically he put the last bit he had on his credit card, um, with me for my coaching services. And we
Starting point is 00:13:31 started working together and he started do, I mean, he's incredible. Uh, he got in there and started going and blowing and we worked on the kind of funnel that he needed to have, what it needed to look like, what the price points needed to be. We worked on the copy and we worked on all the different things together. And let me tell you, he made a million... Well, I would tell him income claims. He sold so many wallets. It could just be absolutely...
Starting point is 00:13:53 He got a two comic club award. Let's just say that. He got a two comic club award and he became a rainmaker. And he's still going and blowing to this day. He'd get multiple, multiple, multiple two comic club awards now. And it was just from from an idea he believed he had a wallet that he wanted to be able to sell and the difference was a funnel yeah literally the difference was a funnel he tries shopify he tried these other routes got a funnel got the right offer in place got the right
Starting point is 00:14:19 funnel in place and bam two comma club awards coming out the. You are ready to make your funnel builder so cool. So for anybody who's listening to this and like, again, we're all three in chat right now. I feel like so nervous and so scared. Like, what would you tell someone who's like, how do I do this right now? This is a big deal. Especially like, you know,
Starting point is 00:14:35 the news is telling me the economy is all bad and there's all these things happening. Like all the fear, like, what would you tell someone who like, in the same spot you were at, you know, six, seven years ago when you had to make that same decision? Yeah, I think when were at, you know, six, seven years ago when you had to make that same decision? Yeah. I think when, you know, you know, and, um, I knew that I knew that I knew that I could do this. And, um, there was a lot of belief that had to take place and to know, and to trust and
Starting point is 00:14:55 believe myself and know that I would do the hard work. Cause one thing Russell said, he's not guaranteeing any success here. It's hard work. You guys, I was, I was homeschooling and I was doing all this stuff. And let me tell you, there were late nights. There were confusing things. There were things that I failed at where I really sucked at first, but I got better and I got better and I got better. And if you know that that's who you are, and if you know that you're going to show up and you're going to make it happen and you're not gonna let anything stop you, uh, then, you know, all that fear, it's probably just because you're right on the other side of a really life-changing decision. Um,
Starting point is 00:15:29 you know, everybody has their own things you have to consider whenever you've got a big decision like this, but I just want to say, Natalie, there was a lady named Natalie in the comments and she said round brainstorming ideas on how to make this happen. It is possible. That's the kind of mindset that you need to have. And then Dominic, he said 10 K for a career that could easily make you a hundred thousand dollars a year is a no brainer. And that's just quoting Dominic. But, and then Corey said, this is, this is the time to say, how can I afford this? And I feel like it's that growth mindset. It's that, um, uh, when, like I said, when you know that, you know, and you are going to have the belief to step in and do it and you have to just do it afraid. Right. And so I think, I think that
Starting point is 00:16:08 would be the biggest thing. Cause I tell you what, once I bought into the program, I didn't stop being afraid. I had to keep showing up every day and go after it, even though I was afraid that I was going to fail. And I, I mean, I'm Enneagram three. I don't know if you got any Enneagram threes in here, but, um, you know, failure is not fun for me at all. Like it makes you want to run away and scream. Uh, but what if you put this kind of money on the line and you're ready to change your life and you have the will and you, and you know, um, you just have to do it afraid. Yeah. Hey, funnel hackers, let's be real. How many of you have forgotten about subscriptions and you keep paying for these things month after month after month. That was my wife and I before Rocket Money came along. Literally a couple months ago, we downloaded this app and
Starting point is 00:16:48 within minutes we found out a whole bunch of subscriptions. In fact, we had multiple Hulu payments, multiple Disney payments from accounts that my wife had set up and I had set up and we weren't even using one of them. It was crazy. Rocket Money is a personal finance app that helps you to find and cancel your unwanted subscriptions. It monitors your spending and helps lower your bills so you can grow your savings. Rocket Money showed us where all of our subscriptions were in one place. In fact, it was crazy how many recurring payments we had that we had completely forgotten about. With just a couple of clicks, Rocket Money canceled the ones we didn't need,
Starting point is 00:17:17 and the best part is they even monitor unusual spending activity and they alert us if our bills increase. So I'm always in the loop. Rocket Money has over 5 million users, including my wife and I, and has saved a total of over $500 million in canceled subscriptions, saving members up to $740 per year when using all of the app's premium features. In fact, my wife and I, we literally saved over $1,000 a month
Starting point is 00:17:36 when we started using Rocket App. Now their dashboard is amazing and you get a clear view of all your expenses across every account you have. You can even create a personalized budget with custom categories and track your monthly spending trends to stay on top of your goals. You want to save for that dream vacation or pay off some debt.
Starting point is 00:17:50 Their new goals feature automatically saves money for you. So you don't even have to think about it. So cancel all your unwanted subscriptions and reach your financial goals faster with rocket money. Go to rocket money.com slash Russell today. That's rocket money.com slash R U S S E L L. That's rocket money.com slash Russell today. That's rocketmoney.com slash R-U-S-S-E-L-L. That's rocketmoney.com slash Russell. All right, funnel hackers, listen up.
Starting point is 00:18:10 It's 2025, and let me ask you, are your B2B ads actually driving results, or are they getting lost in the noise? You and I both know the pain of running campaigns that fall flat because they aren't seen by the right people. But here's the game changer, LinkedIn ads. LinkedIn isn't just another ad platform.. But here's the game changer. LinkedIn ads. LinkedIn isn't just another ad platform. It's the place where professionals live. I'm talking about the
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Starting point is 00:19:05 into high quality leads today. And to get started, LinkedIn is offering you a hundred dollar credit for your next campaign. Go to linkedin.com slash clicks to claim your credit. That's linkedin.com slash clicks. Terms and conditions may apply. LinkedIn is the place to be, to be. Oh, thank you Stephanie so much for being here and for taking time out of your busy day to, to share this. I'm just grateful for you coming on and proud of you. Everything you're doing is so much fun to watch you from the sidelines and cheer you on now, which is so cool. So everyone in the comments down below,
Starting point is 00:19:31 if you can tell Stephanie, thank you so much for spending time with us and jumping on here. Her story's amazing. Hopefully you guys are all following her, but she's amazing. And thank you, Stephanie, again for being part of this. Okay, so I'm gonna bring in some more funnel builders.
Starting point is 00:19:42 Come on, show you guys. There's so many ways you can do this. Some people build funnels, they become like just a one person shop and they just do it themselves. Some people, um, go and they, they blow this thing up and there's all sorts of different, uh, different things. So I think, uh, let me see who's up next. Uh, I'll make sure on my team, I have a better way to like, to let me know. Uh, um, Is it Steven up next? I see this guy jumping around outside my windows.
Starting point is 00:20:08 All right. We're going to have Steven come in. Steven Larson is here in the office today. Steven, want to come on in? What's up, dude? I told you to jump in front of the window, so I was jumping up and down. Hey, what's up, everybody?
Starting point is 00:20:19 He's in Boise, so I was like, do you want to come jump on Zoom or do you want to come into the office? And he's like, he's knocking on the doors. Yeah. Love funnel building. All right.
Starting point is 00:20:26 So I want to – I share some of your story live on the thing. But a lot of you guys – now you're out of shape from doing jumping jacks. Yeah, man. They breathe for a second. But a lot of people see you and they see that when you do comic book awards, you've launched like a dozen products. You've got high-tech stuff. You're doing the whole game. But that's not where you got started.
Starting point is 00:20:42 I think that a lot of times we confuse like the finish line with the beginning. And I'd love for you to share the story of the beginning because you use this skill set to leverage everything from like plane tickets to like everything. My computer out there, funny enough, is still the one I traded for funnels years ago. Oh, seriously? Yeah, it's still the same thing. Like I was telling them in the chat, like my stuff is all funnels. Like we just ask, how can I ride a swimming pool? That very same thing. And just from the first certification program, I just keep using
Starting point is 00:21:07 that. So yeah, I couldn't afford click funnels either when I first started. Not, not even the certification. You can afford click funnels, like the dollar trial to the nice another month. Yeah. There was nothing. Um, we were so broke. I was living on student loans, negative cashflow, um, in college. And, uh, there's this thing called a two week trial. And I was like, Ooh, if I asked rich people questions, I was a huge Robert Kiyosaki nut, you know, and he said, how can I afford it? So I was like, okay, I can't get ClickFunnels or I felt like that. And so I was like, how could I afford that? And that two week trial right there, we decided that the week before I would funnel hack like crazy and follow your process to the T.
Starting point is 00:21:46 And then after that, a little closer to the mic. Sorry. A little closer to the mic. There we go. Thanks. And so during week zero, if you will, we went and we planned the entire funnel and put it out there. And then I pressed go on that two-week trial. And week number one, we built the funnel.
Starting point is 00:22:02 And week number two, we focused on sales so that week number three was paid for by the customer and it worked and that's how I got it. But it taught me, oh my gosh, like look at the power of that. And so with the certification program, when that came up, I was like, same kind of thing. I'm seeing on some of you guys in the chat, you're like, ooh, I'm nervous, ooh, I'm scared, ooh, I can't do this, like lean into that.
Starting point is 00:22:21 That's actually, if you will, the universe or God or whatever, right? Telling you and nudging you if you feel that like hey it's time to go so uh yeah i couldn't afford even go into funnel hacking live so i traded funnels for plane tickets certification wasn't a thing then i just read dot com secrets it was like huh like you guys have so much more stuff than i ever had it's just the whole way through just push push push push how hard do you want it's life so yeah it's been really really powerful powerful. It's so cool. I love like a, so you said tickets to Funnel Hacking Live, plus like plane tickets.
Starting point is 00:22:51 And like, what are other things? Just kind of want people to understand, like when you have the skillset, like you have the ability to barter anything, right? Like there's so many cool things. Like even if it's not cash, like I use it to barter. Like I want to get to know like a Tony Robbins. Like I'm going to trade funnels for like access to cool people. But like people understand like the skillset, it's not just cash. There's so many things you can, you can, it opens up so many doors. It opens up so many doors. Like my truck, uh, click funnels
Starting point is 00:23:12 house. We said, we want that house. Ooh, can't afford that yet. Down payment's big. What can I do? We literally threw a funnel out the door. Guess what? We wrote our own house. Does that make sense? Like the whole, everything, the whole way through has been. And when I'm like, Ooh, we got to get closer to that person or this person, we'll just figure out what type of funnel to do for them and just kind of open the door and get their noise out there that way. But do you guys understand like the skillset that you're learning here with this is a widely needed skillset in the entire marketplace. A lesson my dad actually taught me. He was like, Hey, if you want to be, you know, a little bit recession proof, you want to be on the right side of business at all times, here's some and i was like oh here's and he said try to find
Starting point is 00:23:48 ways to be on the revenue generating side of a company at all times if stuff goes bad who do you think they look at to cut first not the revenue generators right and what you're learning here is a revenue generating skill set that brings leads and or sales in at all time and there's not a company in the world that doesn't need that. And, uh, I think I'm on product 57 now. So I, I keep telling, um, I keep telling people like, um, like understanding like this vulnerability skill, cause some people like they want to launch their own course, their own product, their own thing. Right. But it's hard. Cause like the first time you're going through it, like you have to learn like launch product, you have to learn how to create a product how to like source it how to do
Starting point is 00:24:26 traffic how like there's so many different variables and so you're trying to do that plus learning funnel building plus copywriting there's like it's so many things whereas if you focus on funnel building first you have a chance to learn the most important piece of the puzzle and just that right like you go work the clip with that with somebody who already has traffic they already have a product they already have customer support you're coming in and just doing the one like it's one piece you do that they do all the rest and you blow up the company and then like you get better and better that and eventually like you said it's like you're backdoor into the digital economy now it's like now i've got a skill set now i'm gonna plug in
Starting point is 00:24:54 my own product now i can do my own thing and now like i said you've done 50 something yeah because you've got the skill set so well well what's interesting too is like that's actually how i got my first funnel building clients like for this was I was like, all right, I don't have my own product yet, right? At that time, I was like, I don't have my product. I got to learn traffic. Ooh, I got to know all this stuff that's really kind of scary. And I was like, the shortest distance to success, funny enough, is by learning with another company. So I just started, I made a list of all my dream customer criteria. And I was like, this is who I'm going to go try and go after. And I just started emailing him and saying, Hey, I know you don't know what a funnel is, but I'll build the one. If it works,
Starting point is 00:25:28 can I get paid? If not, it's on my dime. And they're like, sure. And that's actually how I got the first one. I'm going to build you a funnel. If it makes $0, pay me zero. But if it makes money, I just want half of it or whatever it is. Yeah. Well, that's actually how I started getting to your events was like, that was the pitch. And when it started working, I was like, hey, how about I might be getting paid? You know what? Just buy me a ticket to that guy's event. I'm like, serious? I was like, yeah, yeah.
Starting point is 00:25:50 Give me the hotel nights. Serious? Yeah, yeah. And I just, the whole way. Need a new computer. Really? Yeah. And I just have been bartering the whole way with this whole thing.
Starting point is 00:25:57 So it's a powerful skill set. Lean into it. If it sucks, so? So awesome. Just do it. Okay. So last question for you, Steven. And our next guest guest someone's sitting
Starting point is 00:26:05 there on the fence and you just flew their house and you're talking like what would you say like to push them over the edge to understand like this is something they need to be doing in their life you're going to learn a business function that makes you pretty much lethal in the entire business world but give time and space for the fact that you're going to get frustrated of course there's going to be work you're going to have to sell yourself you're going to have to learn how to build the funnel piece you're going to have to and that's You're going to have to learn how to build the funnel piece. You're going to have to, and that's okay. That's just part of the whole thing. But I would tell people that realize that what you're about to go through would be so life transforming.
Starting point is 00:26:30 How could you expect to not try to get good, right? And the marketplace is going to pay you a lot of money. I try not to say dollar amounts, right? Marketplace is going to try and tell you, well, are you really worth that amount? Which means you're going to have to get good. And this is the shortest distance to success ever though I've seen is this program because it teaches you,
Starting point is 00:26:48 hey, this, now this. Here's how to think. Here's how to get clients. You got to sell yourself. And it stacks on one piece though. So he's already given you the guarantee. He's already given you that. So just take him up on it.
Starting point is 00:26:57 That's what I originally did as well. And I was like, okay, if he says there's a money back thing, money back thing, I'm here you go. And I went and did it and we just plowed forward. So you got nothing to lose.
Starting point is 00:27:06 So awesome. Except some regrets. Awesome. See you guys. Thanks, Steve. Appreciate it. Everyone in comments down below. Tell Steven, thank you so much for coming, hanging out.
Starting point is 00:27:14 I'll probably go buy it again. It's time to get recertified. Let's go. Oh, thank you so much, Steven. All right. For all you guys, like again, hopefully you're feeling the energy. You're seeing this. Like this is the real thing.
Starting point is 00:27:25 People are doing this all over the place. The people you're seeing online right now all over the place, they've gone through this program or they understand this process of building funnels. Again, down below, there's a link wherever. Go to funnelbuilder.com slash go. That's where you can get started. As soon as you're ready, it's time to go do it. All right.
Starting point is 00:27:39 Next up. Oh, Jeff. Next up is Jeff Vanek. How are you doing, man? First off, good to see you. It's been a long time. There you are. How's it going, man? What's up, man? I am doing amazing. I'm so honored and happy to be here right now. And this offer is so freaking cool. I cannot believe that you made it so inexpensive for people. Oh, we want to get people in there, which is awesome. So
Starting point is 00:27:58 those are no Jeff. Jeff's nickname for a long time, The Funnel Doc. And also, this is one of the coolest things. So we launched ClickFunnels. And I remember one day, like we're doing all of our thing. And also one day, someone posts like they got a tattoo of ClickFunnels on there. Jeff tattooed ClickFunnels to his arm, which is crazy. So he's got Funnel Hacker tattoos. This is not fake. It's been there for how many?
Starting point is 00:28:20 Four, five? Six years now. That's amazing. And you see it on the Comic Club board. So I want you to tell people, cause you kind of went through similar experience. Like you came in, you started learning stuff. You got really good at marketing and sales and understanding this, but then the way you had your first initial success was building funnels for other people. You want to talk about what happened and kind of the process. And again, for everyone, like we tried out to an income claim.
Starting point is 00:28:40 So he's not talking about money or anything, but just understand like he's having insane amounts of success doing this. I love you kind of tell that story yeah a lot of people don't know um one of the things that we did is i was originally making fun for other businesses um i would literally go around and and create funnels i'd go in a business with a template funnel already made like and i just go outside and i literally would change the name of the business and go into the next business and then if that one didn't the business and go into the next business. And then if that one didn't work, then I go into the next business and I just change it up for whatever it is for their certain whatever type of business was, whether it's doctor or dentist or whatever.
Starting point is 00:29:12 And that's what I think people need to understand that like, you can figure out how to make this happen. You just have to be willing to put in the effort. That's so cool. You just imagine that like you pre-build the funnel and then like jump in your car and drive from store to company, company like edit real quick and then drive in like, hey, I got a funnel for you. Do you want to pay me for it? Literally, that's what we did to get started when we first set our agency.
Starting point is 00:29:32 And literally when we launched our agency the first 30 days, we were able to get this program twice. Let's just say that. Literally, all I would do is I'd go on a laptop. I'd go into the funnel. I'd change out the headline. I'd change out a couple images so it matched whatever the business was, whether dentist, doctor, whatever it is. And I'd walk in and explain it to them. And then I'd say, hey, look, if you're willing to put in like half of whatever I decided to charge them, we were only charging like two grand.
Starting point is 00:29:57 I don't know what you could say. We were charging a small amount back then. But, you know, with this program, I only needed five people to be able to get in the program. Yeah. It's so cool. Now it's interesting. Cause I remember when I first started seeing you, like you were like, we have most of you guys who are on here should probably know we have a click phones community and the click phones community has got, you know, now it's like 250,000 people in there and you were in there and it was interesting cause there's always people that are like trying to sell services and trying to be all slick and we have to ban them all the time. And you were in there and you just started serving and giving and helping and
Starting point is 00:30:25 sharing. And like, you were just like one of the most useful people in the group. And pretty soon everyone's like, man, this Jeff guy is really helpful, man. He's really useful. He's giving me all these ideas. And then like people start just flooding to you. I don't think I ever saw you even pitching or anything. You're just like serving and helping. And then people start coming to you. Is that correct? Yeah. That was the amazing thing is I figured out the best way to serve the community and learn the most about funnels and everything was to just give as much value as I could. And then one day, this guy, Kevin David, winded up putting in the group that he needed help with his funnels. And because I'd
Starting point is 00:30:54 been providing so much value, everyone just started tagging me, Jeff, Jeff, Jeff, Jeff. He's the guy. He's the guy. He's the guy. So I met with this guy and long story short, that led to this first award, which we did in 57 days, which at the time was the fastest anyone had won a ClickFunnels award at that time. So cool. So cool, man. Well, it's been fun watching your success. And obviously you've done it with building funnels for other people.
Starting point is 00:31:16 You've done your own funnels. Like again, after you have the skillset, there's so many ways that you can use it. I'm curious for you, like anyone who's listening to right now, who's sitting on fence, like, should I do this? Should I not? Like, what would you tell them to kind of push them over the edge? You know, it's scary. Okay. When you make an investment in yourself like this, it's definitely scary, but that is you telling yourself and have to go all in. You don't necessarily need
Starting point is 00:31:37 to get a tattoo, but making this commitment is the first step to being able to change your life and have a business that can affect others. That is the greatest thing that I've got from this. It's not the money I made, but the people I've been able to impact and change their lives and have businesses that have grown. I mean, it's literally a dream come true to have been able to develop the skill. And every time I see Russell, I thank him so much for just changing my life and teaching me all the wonderful skills that he has, because this literally is a skill that you can have forever. I mean, this literally it's think about the Internet's not going away, people. The Internet's not going anywhere. So you can learn to market and adapt and change and be able to grow no matter what happens.
Starting point is 00:32:20 And that is the key with this. You have to be able to willing to go all in, take that risk, you know, jump off that ledge, because if you always just dip your toe in just a little bit, you're never going to succeed. You got to go all in. And that's one of the things is make the commitment, take that first step. Maybe you just do one of the first payments just to see what it's like to try it out. But if you don't even take that first step to try it out, you're never going to know if you could be successful and you're going to be stuck where you are. That's the thing that will not change. If you don't change anything about your life,
Starting point is 00:32:51 nothing in your life will change. Awesome, man. Hey, funnel hackers, let me paint you a picture. You're running a business. Your funnel's finally converting like crazy and suddenly it hits you. You need to hire someone like yesterday. Maybe it's a copywriter to help
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Starting point is 00:34:08 That's indeed.com slash clicks. Support the show, save time and find your next hire faster. Remember when it comes to hiring, Indeed is all that you need. Hey, funnel hackers. I want to talk about building your business. You've got the idea, the passion, the drive, but here's the thing. Setting up the legal stuff can feel like a total roadblock. That's why you need Northwest registered agent. They're like the dream team for business formation, which is 10 clicks in 10 minutes.
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Starting point is 00:35:07 Jeff, I appreciate you jumping on. I know that you're super busy. And for all the people, everyone who's listening to this, I just messaged a bunch of people I know who are building funnels. I'm like, do you mind jumping on and just letting people know your story? And some people jumped on like, yes, I'll tell my story. I'll tell my story because they all know how it affects and how it changes their life, how it can affect your guys' life as well.
Starting point is 00:35:23 So thank you so much, man, for taking time out of your busy day and jumping in. For everyone who's listening again, if you haven't yet, go to funnelbuilder.com slash go, go get started, get in there. And then you can do the same thing Jeff's doing, building funnels for other people, learning the skillset, and then you've got the skillset to do whatever you want moving forward after that. So thank you, Jeff, so much for hanging out, man. I appreciate you. Thanks, brother. Appreciate it. Very cool. All right. You guys loving this? You having fun so far? Let Jeff know down in the comments down below. Say thank you, Jeff, so much for hanging out.
Starting point is 00:35:47 Thank you for sharing time with us. And yes, the fact you got a tattoo is still crazy to me, but I love it. All right. Our next guest just popped in here. And this is the first time I've officially hung out with you. So I'm excited to talk to you. But again, we reached out to some people who we know are building funnels and said, look, tell us your story.
Starting point is 00:36:04 And Andrew reached out and told us her story. I was like, oh, it'd be so cool if she'd be willing to share. And so first off, thank you so much for jumping on and sharing your story with everyone. How are you feeling today? Good. Hi, Russell. Thanks for having me. I so appreciate being here.
Starting point is 00:36:17 Yeah, so glad. So I would love for you, again, I know your story, but I'd love for you to kind of tell people your story, this whole funnel building journey, kind of where you came from and how you got into it and like what you're doing right now. I'd love to hear it. Yeah. Okay. So I spent 18 years in corporate America as an experienced designer. And so I was highly educated and highly had all this experience in the corporate world. And I had gone from research and development and all the way up to VP level. And I just, I was tired of the corporate and the
Starting point is 00:36:45 rules and the, all that navigating. And so I was like, I'm going to go be an entrepreneur. I had no idea what I was doing. So I came away and I, you know, the most, what most people do when they're in my type of role is they become a consultant. So I was like, sure, I'm going to go start my consultancy agency. So for two years, I tried to become a consultant and go into the agencies or the companies I was working in before, but it was just going back to the same. I was back in corporate again. And even though I had my own business, not really, I kept going back into corporate. And so I was like, oh my gosh, how am I going to do this?
Starting point is 00:37:21 And so at that time, my severance was completely gone. And so I was like, but? And so I, at that time, uh, my severance was completely gone. And so I was like, but I was so determined. I was like, I am going to make something of my own. I don't know what it is, but it has to be of my own making. So I was driving Lyft during the day and I was making deli sandwiches at night. And the only thing I could do during that time was to listen. And so I was just consuming, like, how do people do this? I don't know. And so I was listening and I was actually in another program and your voice came across. And I remember it so distinctly because I was making a ham and brie Dijon sandwich. And like, I'm like, you know,
Starting point is 00:37:55 judged on performance, like how fast I can make sandwiches, but you came across. And I think it was the beginning of right before you launched phonology. And so you were talking about this and I'm like, who is this guy? Like, what is he talking about? This is amazing. And so from that point forward, every single night, I would just consume like everything you had. So traffic secrets, efforts of secrets, um, dot com secrets, everything. And I was like, okay, I think this is the way. And so I joined one funnel challenge in November of 2019.
Starting point is 00:38:28 By January, I was like, I have to get to Funnel Hacking Live. So I used all of my corporate points that I had accumulated in the past year for rental and hotel and flight. And I had like $10 a day to like on food. And I'm kind of a coffee fiend. So I had to get my coffee. So, and I went to Funnel Hacking Live and I'm sitting in the back and I'm just consuming, consuming, consuming. I'm like, yes, this is it. And then you open the door for two CCX and you said we couldn't pay.
Starting point is 00:38:52 We didn't have to pay for 30 days or something crazy like that. I was like, I have no idea how this is going to do this, but this is it. And just like took the leap of faith and went in. And I was also, uh, because I was on $10 a day, I was also hungry and you were promising a lunch and I was like, okay, but the coolest part is that when I went down in that very first lunch, I had even remember the people who were at my table were a testament to the ClickFunnels community that I was about to come into. They were so welcoming, so warm. They were trying to do these crazy things that a single person should never think that they should be able to do. And I was like,
Starting point is 00:39:30 oh my gosh, this is amazing. So I went back home. I found another community within the ClickFunnels community that helped me connect my design background with your funnel strategy and ClickFunnels. And I got my first client and it was a membership build. So, and every single client I've had since actually it's been a membership build plus funnels. And so I, I just started building and some of them, I was like, Stephanie, I just built for free, like put it into the ClickFunnels official group. And I'm like, I'll do anything. Let's go. So, um, and, uh, so I started building and of course I sucked just like what Garrett was saying, but, um, kind of a testament to what you're saying in terms of
Starting point is 00:40:10 when you land and you make this decision is that I think I ended up calling your support team about three times a day, every day for a month. They knew me all by first name. I would send them messages. Like it was, it send them messages. We went back. But they helped me. And no matter what it was, no matter how many times I called about the same thing, they were all in and anything I could do to be successful. And so fast forward now, I have an agency. I have 4 people on my team that I get to work with who are around the world. And we get to just build amazing things for our customers. We specialize in membership builds and funnels. And I have four people that I contract with on a regular basis. And I just was able to invest in this program. So it's afforded me an
Starting point is 00:40:57 amazing thing. But I think even more important, and then I'll step off. And that is, I, for the first time in my entire life, have built a system that I'm proud of. I have a and then I'll step off. And that is I, for the first time in my entire life have built a system that I'm proud of. I have a community that I'm proud to be a part of and it's of my own making. And I get to work with people that are my people. So ClickFunnels helped me find my people. And so I'm just forever grateful and happy to be here. So cool. Thank you so much for sharing that. And I hope people understand. Cause like there's, again, you didn't have to go master 20 funnel types. It's like, you got really good at memberships, which is, there's so much need for that. You became amazing at it. You like bugged our support until like you perfect it. Now you're mastered it.
Starting point is 00:41:30 And now like, now, you know what, you know what, you just can do it over and over and over again. Right. And then networking the side of the communities and get to know people and like all the different pieces that, um, that are part of this. So, ah, so awesome. Um, well, thank you for sharing that story for anyone who's like, who's sitting here listening to you like, ah, should I do this? Like, what would you tell them to like push them off the edge? Um, I would say it, yes, it is trusting your gut. Like others have said and taking that leap of faith. But I will also say that on the other side, the support community click funnels has never,
Starting point is 00:41:58 ever let me down. It is, they have always been there in one way or another, whether it be click funnels or the community that surrounds it. It, I can't think of a better community to come into and take that leap of faith into. Yeah. So cool. Well, thank you so much for jumping on. I appreciate you. Everyone in the comments down below, tell Andrea, thank you so much for hanging out with us today and sharing her story with you guys. Again, my biggest goal is I want to give you guys belief that this works. It does work. It's worked for me. It's worked for Andrea. It's worked for Jeff. It's worked for Steven. It's worked for Stephanie. It's worked for everybody.
Starting point is 00:42:27 And it can work for you as well, which is the big key. So if you haven't yet, you guys, now is the time. Write it down. Go to funnelbuilder.com slash go to get started. Go get signed up and jump in the program. The coolest thing about this, again, is obviously a lot of you guys are going to go and pay $10,000 up front, but this is the first time, and you know me, I don't do payment plans ever. I'm against them. But this is the first time we're doing a payment plan where you can get started for a couple
Starting point is 00:42:44 thousand dollars, get in there, start going through the training, start building something. And then, um, and from there you can, you can start having success, which is so awesome. All right. My next two guests are here. I'm so excited for the next two guests because they actually have a big part of the program. He hasn't like no one knows about yet, but, uh, Mike and AJ are two of my friends who've been inside my inner circle now for seven or eight years. I don't even know when you first came in, but like very beginning click phones that came in, I can hang out with them a couple of times a year, see them. And they were the ones who actually invented a new funnel type. And they brought it to me. And
Starting point is 00:43:11 now it's, and it's the concept of a funnel hub. I'll talk more about that, but it's literally the foundation of ClickFunnels 2.0 is based on their concepts and their principles. Inside the certification, we talk about this and they've made insane amounts of money doing a lot of things, but also like I have an agency building out funnel hubs for people. They build out a funnel hub for me. They charge me like retail price. I had to pay a ton of money for mine and other people. They kind of perfected this model of a funnel hub.
Starting point is 00:43:34 But Mike and AJ, how are you guys doing today? Well, as they're coming on, as they're playing with the audios, recently we put together a really cool program, Mike and AJ, called the Funnel Hub Launchpad. And just so you guys know, we license it. So every single one of you guys who are inside of the Funnel Builder cool program, Mike and AJ, called the Funnel Hub Launchpad. And just so you guys know, we license this, so every single one of you guys who are inside of the Funnel Builder training program, this is like an unadvertised bonus, you also get access to the Funnel Hub Launchpad,
Starting point is 00:43:53 which is all the training about how they pitch, how they sell, how they create, all that kind of stuff as well, as an unadvertised bonus that we're gonna get as well. And hopefully we'll get the audio working so we can have them tell you their story as well. You could tell us on my side or if it's on your guys' side? I just... Well, I will tell you what they were going to say had the audio been able to work over here. Some of you guys know, I had them speak at Funnel Hacking Live the first time two years ago
Starting point is 00:44:19 to kind of present this principle and this concept of Funnel Hub that no one had ever seen before. There was something that... It was concept, kind of like a website, but it was a different way to do website. It was completely different. And they pitched me on it. Um, I signed up and, and, uh, and went for it and then they went and they started building for a whole bunch of other people as well after that. And, um, and it was awesome. So they told me, um, we're going to go to another person. We'll come back to Mike and AJ. Hopefully we'll get the audio stuff figured out. Um, okay. So Mike and AJ, we'll be back in a second. we're going to go to another person. We'll come back to Mike and AJ. Hopefully we'll get the audio stuff figured out. Okay. So Mike and AJ, we'll be back in a second. We're going to pull the next panelist. We're figuring out whatever's happening and we're going to have Dave
Starting point is 00:44:53 Arsarno come up next. And while they're pulling Dave up, so I wanted Dave to come because Dave's got an interesting story. He came through the very first funnel builder certification program we ever did way back in the day. And some people just, you know, they'll have a small team and do a couple of funnel builds and they do that until they launch their own thing. But Dave went all in and he's built like an amazing agency. They do big high end clients. They do like, anyway, like every time someone comes in, like I'm looking for someone to build like really high expensive, like big, huge funnel builds and stuff like that. And business growth things, Dave's who I always send them to. And so I'm excited to have Dave here though, because he was here at the very
Starting point is 00:45:23 beginning, the very first time we ever did something like this. So Dave, I know you've been in a mastermind meeting, jumped out to jump on with everybody. How are you doing, man? I'm doing awesome. How are you? Doing so good. Thank you so much for jumping out, jumping on here. I'd love for you to tell people because your story, because you had an agency ahead of time and the very first Phonetic Live ever, we first introduced the original certification program. You jumped all in. I'm curious why you did it and then what kind of happened because of that? Well, first of all, thank you for having me here. It's truly an honor. And for people who are brand
Starting point is 00:45:54 new and I was watching the chat roll, you cannot go wrong. And I can tell you this because I joined Russell's Category Kings inner circle and it's not an inexpensive investment. And my wife said, anything you've done with Russell ClickFunnels had paid for itself more than 10 times over. So everyone, if you're thinking about it, find a way. And so I was, I was at the first funnel hacking live and I wasn't even a customer. In fact, I think I was one of the only people in the room that didn't even know what the heck ClickFunnels was, except I had a client of mine say they wanted to use it. And so I started doing some research and I found out about, you know, Funnel Hacking Live. So I actually got my client to pay for a ticket for me to go there to learn about it so I could use it for them.
Starting point is 00:46:42 Now you made an offer for certification and I said, you know what? If I loved, I loved everything that you said and I wanted to, I, anything that I do, I need to know everything about it. I need to know how to do it the best I possibly can. So that way I can serve the people that I need to serve at the highest level possible. So that's why I signed up. Now, one of the things that, because I got to put it on a credit card, I said, anything that I invest in, I say, how can I make it pay for itself in the next 30 days? So I went out and sold a client. I mean, plain and simple. So if any of you want to put it on a credit card, it gives you automatically 30 to 45 day grace period,
Starting point is 00:47:18 go sell a client, make it pay for itself. I mean, the, the, and by the way, I'm going to let you know the answer you ask everyone. I already bought it again and i don't even need to buy it again that's so cool that's so cool so when you when you bought it i'd love to know because again funnels weren't a thing you had in your agency because you had an existing agency and then after that you were able to start adding this in um like how did that affect your anyone who's got an agency who's listening is like, should I do this? I'd love to know how that affected your agency moving forward after that. Well, it changed everything. I mean, you know today that we're significantly larger than we were before. I mean, I've got a team of over 30 people and I've got five full-time funnel
Starting point is 00:48:01 builders on my team that this is what we do for clients. So joining your program and becoming part of your world changed my business. And in turn, it really changed my life more than I can ever imagine and express gratitude because I started thinking everything in funnels and I started communicating with clients in funnels. And once I started getting ingrained in this world, the right people started coming to us. And yes, I didn't charge a lot of money. We do charge a lot. And I see that no one's saying what the numbers are, but it has a lot ofbrainer to do this because, I mean, whether it's remember you is the catalyst in the part that helped shape and help them realize their dreams. Yeah. So cool, man. It's been so much fun watching you.
Starting point is 00:49:12 And I think what's interesting that you do that. I love people understand this as well as someone will come in and you build a funnel for them, but then that person's your client. You don't just like build a funnel and put them on their way. Like you get deep in their business. You have like hiring and from this and from that. And like, and so you help take these companies and really really grow them into these huge organizations and what's cool about is that because you serve them with
Starting point is 00:49:31 the funnel first then they trust you these other things and you sell other services and other products and like and so you're able to grow where a funnel building client's not just worth you know this much money ends up being worth this much over time because how deep and how well you serve these people i've seen you do it over and over and over again but but I love you understand that psychology in your mind. It's just like the funnel literally is like the front end of you bringing someone in, serve them. And then there's so much more you can do after that. What are some other services you offer people just to understand like what's possible after you've served someone once and what else they're looking for? Sure. Absolutely. Yeah. We, we help our clients with everything, whether it's,
Starting point is 00:50:02 I mean, we, we manage millions of dollars a month in paid traffic. So we do everything from the lead generation to the conversion to writing their sales scripts. Obviously, you know, but I have a background and my team has background in sales. We were Tony and Chet's top closing speakers. So we do everything from the scripting to helping them. And then out of this, and frankly, being part of this community, we started looking through the problem articulation framework and say, when we solve a problem, what's the next problem that we create? And well, once a client goes to a certain level,
Starting point is 00:50:33 we don't want them to have to rely on us forever. I know some of them want to, and I've had clients now for over a decade. And those who don't, we created the Nitrogen Hiring Network. So we'll hire their superstar team. And then for those who want their team trained, we created a nitrogen hiring network. So we'll hire their superstar team. And then for those who want their team trained, we have the infinite scaling system, which we will then help train their team on the frameworks that we utilize within our company so they can have their own internal superstar marketing team to help them scale and grow. So the idea is, yes, some people sometimes come in the front end for a funnel. But the clients who we tend to work with are ones who are really looking to build, scale, and grow. And then maybe even exit down the road and us helping be part of that plan to help them do that. So hopefully, first of all, thank you for sharing that.
Starting point is 00:51:15 But I want you guys all to think of that. Sure. Funnel is just one thing, and there's other products and services. And you grow with a client, and your revenue grows, and their success grows grows and it just becomes this amazing fun process and you get to work with the coolest people from all around the world and it's just awesome.
Starting point is 00:51:27 But anyway, Dave, thank you so much for being part of this, for jumping on. I know you're in the middle of a mastermind. You jumped out just to share with everybody.
Starting point is 00:51:32 So thank you for sharing your time. Everyone in the comments down below, tell David thank you so much for hanging out with us. Appreciate you and man, can't wait to see you
Starting point is 00:51:39 at our next mastermind meeting. I'll see you soon. Thanks. Thanks so much, man. All right. So fun. You guys getting this? You guys see how exciting this is?
Starting point is 00:51:47 And like, these people are doing this full time. This is their career. This is part of it. And it's something that could be happening for you as well. So again,
Starting point is 00:51:51 if you haven't yet, go to funnelbuilder.com slash go and let's become a funnel builder. We've talked over and over and over again. You guys are funnel builders. Now it's time to jump in and be part of this.
Starting point is 00:51:59 Make this your identity. Make this your career and master the skill set. All right, next up, we got someone else. This is someone who, again, when we first launched certification program, came into our world, I had a chance to meet her and I've been watching her for probably, I don't even know how long, it's like seven, eight years now doing this as a career for herself, for other people.
Starting point is 00:52:16 Her name is Amanda Dake. Amanda, thank you so much for jumping on and being part of this and sharing your story. How are you feeling today? Hey, I'm great. Thanks for having me. So excited to be here. I haven't seen you for years, like in person. So it's fun to reconnect and talk. And I love all the funnel drawings on the background of like, I feel like in your office, this is so great. Yeah. Well, will you tell people, tell your story about this whole thing, how you came into this world of funnel building and what you've been doing with it. Just people understand kind of the progression for you as well. Well, I won't go back too far, but I was a high school science teacher for 12 years and a tennis coach. And then in 2011, I decided I could not do that anymore. I had two young sons and, you know, teachers don't make a lot of money and, you know, it takes a lot of time and energy.
Starting point is 00:53:04 So I really just kind of ventured out on my own back then. You know, teachers don't make a lot of money and, you know, it takes a lot of time and energy. So I really just kind of ventured out on my own back then and found ClickFunnels through a client that I was working with, just doing some social media management. OK, so remember, I was a science teacher. All this tech stuff, I was self-taught. OK, so I just kind of had to jump in and figure stuff out. Because when I left my career, I had no plan. I just knew it wasn't going to be that anymore. So back in about 2014, ClickFunnels, I think was beta and very beginning. And I started using it thanks to Garrett White and a couple of other people. So I hadn't come across you yet, Russell.
Starting point is 00:53:47 I just was using the software. I had no idea who you were. And then you started following me around the internet with your book. And then I got the book. And then you held your first Funnel Hacking Live in Las Vegas in 2015. So I took the leap. I bought a ticket to Vegas. I'd never been there before. I'd never been to any kind of conference before. Being in education, we're just kind of in our own little bubble. So I just said yes. And I went. You offered certification there for the very first
Starting point is 00:54:21 time. And I was very reluctant at the time. It was a big investment for me coming out of education world, just trying to make things work. Before Russell and Funnel Hacking Live and certification, I was charging three figures for anything that I would do. I'll just say that. It was not much. But I had to do what I could do with the skills that I would do. I'll just say that it was not much. But you know, I had to do what I could do. And with the skills that I had, so coming into certification, it was a big sacrifice, not only financially, but even with time. I remember that my biggest hurdle aside from the investment at the time was I was going to miss my son's first day of middle school. And, uh, but you know, I went ahead and went for it and I am so grateful that I did. So fast forward seven years, uh, and
Starting point is 00:55:15 we're here now, my business has transformed, um, my life, my kids' lives, uh, and the lives of thousands of others that I've been able to help along the way. So cool. I'm curious, like, what was the first, like, after you went through the program and you're like, okay, I'll do a funnel, but like the first, like, how'd you find your first client? What was the first process like? Because I know that's like the scary thing for people is like, hey, I do the training, but then that next step is the scary one. Do you remember that? I don't exactly remember how the clients started coming in. But I do know that my roster was full really fast.
Starting point is 00:55:52 I think 12 was my limit. And that was, I can't even imagine working with 12 clients now. But it was full very fast. And another thing that changed was, well, there's a lot of things, but I had so much confidence with the support from ClickFunnels, from you, Russell, from the other people that were in the certification program. In fact, many of the people, even Dave, that was on right before me, we are such close friends even today. They have become more than just people that I went through a program with. We communicate with each other often. We kind of have our own huddle. We didn't call it
Starting point is 00:56:33 that, but now that's exactly what it is. We brainstorm together. It's become, I don't want to use the word family because I feel like that's a little cliche with what it is, but we have become such a close-knit group and have stayed active together, building businesses and, you know, fostering friendships, watching our families grow up. And it's been, it's just been so wonderful. So cool. It's interesting because when you got started seven years ago, it was, it was like funnels weren't like a big thing back then. It was like, it was this awkward thing that I'm like trying to funnels are amazing. And I try to make noise nowadays, seven years later, it's just, it's become so big. But even back then when it was small and you were one of the very beginning, very first people, you had 12 clients like that fast.
Starting point is 00:57:15 And I want people to understand, I'm talking about biggest opportunity, how crazy and how much stuff is like, like what's your, like how hard would it be to get, if you needed 12 clients tomorrow, like how hard would it be to like open up the gates and like, oh, there's 12 people that are ready. Like there's, you know. There are people everywhere on almost every social media channel that need help. And they're out there actively asking for it and looking around. So not only just in networking yourself and being active and doing some basic things online to promote yourself,
Starting point is 00:57:46 now being a part of certification, you're going to be on that marketplace, which is a massive, massive opportunity. Because when people come to ClickFunnels now to ask for help, while they may still post in the main Facebook group, they now have a more trusted place to go to find someone that actually has the skill set and the experience to get them where they want to go. And so being on the marketplace is of huge benefit whenever it comes to, you know, finding your clients or your clients finding you, which is even better. So it's more of an inbound kind of process instead of you having to do outreach all of the time. So that to me is that's super, super huge, especially if you're more of an introvert,
Starting point is 00:58:31 like I'm pretty introverted, kind of, kind of like you, Russell, like I can put it out there when I need to, but typically I'm introverted. And so for me to do any kind of outreach or I was so uncomfortable with that. So having the ability to people to come to me, uh, as the expert, as a recognized expert, that was super helpful for me and propelling my business forward. So cool. All right. Last thing, any other, any other things people are sitting on the fence thinking about, what would you tell them if you were like, you grabbed them, like, what would you tell them? So I'll tell you exactly what, uh, the person next to me at funnel hacking live in Las Vegas in 2015 said to me, whenever I was on that fence and I just could not take that leap by myself, she grabbed me by my shoulders and she said, just do it, just do it, just do it. And so
Starting point is 00:59:26 there I did it. We're virtually grabbing all you guys by the shoulders saying, just do it. Thank you so much for spending time with us today. Everyone in the chat down below, tell her thank you so much for hanging out with us and like sharing her story with you guys. So much fun seeing Funnel Builders who are doing this for a living now for seven plus years, which is so awesome. So thank you, Amanda, for sharing your story. You're amazing. Thank you. So fun. All right, you guys, you've heard from Funnel Builder after Funnel Builders who are doing this for a living now for seven plus years, which is so awesome. So thank you, Amanda, for sharing your story. You're amazing. Thank you. So fun. All right, you guys, you've heard from Funnel Builder after Funnel Builder. This is the real thing. It's really happening. It's something that's real. The opportunity is insane. It's huge. It's growing. And it's time for you guys to come and be part of this. We're going to train you. We're going
Starting point is 00:59:56 to walk you through the process and help you guys be successful. So again, if you're ready to get started, get off of the sidelines and into the game, go to funnelbuilder.com slash go and let's get started. Get this process moving. You can start going through the training tonight, this weekend. You can start binge listening to all of the foundational stuff. And next week, we start dropping into different funnels and go live with them. So it's going to be a lot of fun. All right, next up, we've got a special guest.
Starting point is 01:00:18 This is someone who I've had a chance to get to know in one of our other coaching programs. He's part of it and jumps on every week. We get to share and brainstorm ideas on funnels. And it's also someone who has been making a career building funnels for other people. And so Dom, how are you doing today, man? What's up, Russell? What's up, everybody? So good to see you.
Starting point is 01:00:34 So tell us, tell everybody your story with this, because I know you've done things in the past, but what was it that helped you like get in this world and start building funnels for other people? Yes, sir. So I have learned always do what Russell says. So I'm going to break this down to a hook, a story, and then the offer. So here we go. Here's the hook. How I went from eating dog food and massaging people's hairy, hairy backs and butts to making it for, to make ends meet to building out funnels for hip hop celebrities. Okay. I messed that up a little bit. I'm a little nervous. All right. So this is a little bit from my story of when I nailed my first two comma club. And I
Starting point is 01:01:10 want to read a little bit about the, for the, uh, this to you guys. So you guys get the timeline. So I literally was so broke at one point in my life that I had to eat dog food to get by five years ago. I had to move back in with my parents at age 30, where I took a job as a massage therapist and listened to Russell Brunson on audio while massaging hairy backs and butts you know sometimes you gotta do it three years ago i was over five hundred thousand dollars in debt and i'm not talking about a mortgage two years ago i was sued by four different creditors that came and served me papers at my door like knocked like it like it's time to pay us, buddy. While I was living in a basement unit for $400 a month, watching someone's cats for reduced rent, financial stress destroyed multiple relationships in my life.
Starting point is 01:01:54 I used to work 16 and 18 hour days trying to make a difference as a marketer for a nonprofit, but always felt like I was coming up short and burned out. And I vowed to never do that to myself again. And, but being in that much debt and in that situation was kind of a blessing because guess what? I found Russell. I started doing what he said. And it's great because you don't need any money. I was in so much debt that I had to make funnels work. And so, so now I'm dating the girl of my dreams. I have the apartment of my dreams. I've paid off my SUV, which had a toxic interest rate because I had horrible credit. And I actually did that at Funnel Hacking Live. I actually have the picture here with me paying off my stupid SUV. Peace out, debt. Club in December and just our second one just a month ago after being a part of the Two Comma Club
Starting point is 01:02:46 program. And now I'm so excited. Two weeks ago, I literally built a funnel for Fat Man Scoop, who is a hip hop celebrity, one of the most famous voices in hip hop. I actually got to work with him and build out a funnel for him. you just you never know what will happen uh when you make that leap of faith but it basically for me it started with uh in 2018 i was kind of building my own funnels doing okay with that but failed a couple times because i didn't do what russell said and then i did what russell said met up up with a DJ influencer and started building out funnels for him. And February 2019, I still remember it. I recorded the whole experience, me crying.
Starting point is 01:03:30 We made a lot of dinero. And I knew I was on to something. And I specialize in membership funnels. And we started getting more members, more members, more members doing what Russell says, doing what Russell says, 500 members, 750, a thousand members in our DJ community, our membership. And, uh, that's when March, 2020 happened. Worst year ever for events.
Starting point is 01:04:01 I thought my life was over, but guess what? What saved me? A funnel, baby. We ended up launching our second funnel, which was a new software business and membership for DJs. And that changed my entire life. And I got smart. On the second business, the second funnel, I called up my client and I said, hey, I want 25% equity in this one. He said, yes. And so now we have this amazing membership community. People are literally tattooing our logo on their arms. We have 3,500 members in our membership slash software hybrid community. And so cool. Yeah.
Starting point is 01:04:45 Sorry. I know. I know. I just blabbered a lot. I hope that was recap for me. Like he went and built funnels for himself and then built for someone else who already had a product business. And then the second time it's like, I'm gonna do it again, but there's no equity because
Starting point is 01:04:58 I got the skillset. I know how to do it. And they gave it to you. Like, that's what's so crazy. You guys understand? Like when you master the skillset, like it's, you can use it in so many different ways and it's, it's just amazing, but you have to go all in and master one. All it, there are so many influencers out there in the world. All it takes is one really good connection with your funnel building skills
Starting point is 01:05:17 and one connection with an influencer. It will change your whole life. You're a whole life forever to serve that person, whoever that is in your, in your niche, and it will change your whole life. You're a whole life forever. Just serve that person, whoever that is in your, in your niche, and it will change your whole life. All right, man. Anyone who's sitting on the fence, what would you tell them right now to push them over the edge? All that is all that, that, that noise in the back of your head is, is just resistance. There's a great book called the war of art by Steven Pressfield. You should read that right away, but all that is is resistance, and it's resistance from keeping you from what you want to get. Just take the credit card out.
Starting point is 01:05:50 Let's go. Do what Russell says. I wish you guys the best of luck. Awesome. Thank you, Dom. I appreciate it. Thanks for jumping on, man. Everyone down in the comments down below, let them know.
Starting point is 01:05:56 Thank you so much for hanging out with us and sharing this story. Is that a crazy story? Builds a funnel, gets paid for it, then does a second funnel, gets equity for it, and then keeps going from there, which is so cool, man. So thank you so much for sharing that. All right, everybody, you enjoyed listening to all the Funnel Builders, getting to meet people? All right, if you're ready to get off the sidelines and get into the game, again, go to funnelbuilder.com slash go, get started. As you know, there's two ways to get started. One's $10,000 up front, or you can break it up over a four-payment plan, get started,
Starting point is 01:06:23 jump in the training, and get started right now. All all you gotta do is go to funnelbuilder.com slash go and we got mike and aj back can i hear you guys now hopefully yes i think so all right yes what's up guys how you doing hey we're doing good two computers we're good oh so cool all right so to introduce you guys mike and aj are the inventors how much reside you're on in my video anyway mike and aj are the inventors of the Funnel Hub. This is a concept they kind of invented. It was such a cool thing. We built it as like the foundation of ClickFunnels 2.0.
Starting point is 01:06:54 And what that means is moving forward, there's going to be this insane amount of demand for Funnel Hubs. Because it's the newest thing. It's like the new opportunity behind it. They're different than websites, and it's amazing. And we're not going to go into too deep what Funnel Hubs are. But I'd love for you guys to talk about just you invented this thing, but is like this new thing that you're you guys have an agency you're selling it and we'd love to hear just more about how this new funnel type like what's possible with it yeah so i mean you at one point declared the death of a website at a funnel hacking live and you know i turned to aj i was like what the heck we build websites
Starting point is 01:07:21 what's going on with this and um while i was maybe a little upset about it at the time, it led us into an understanding of where does the website actually fit within respect to funnels? We joined your inner circle, it feels like the dawn of time, a long time ago. And I remember sitting inside of our very first meeting and just looking around and wondering, who are the other people in this room? And what do their funnels look like? And what do they do? our very first meeting and just looking around and wondering kind of who are the other people in this room and like, what do their funnels look like and what do they do? And that led us on a discovery to figure out that,
Starting point is 01:07:55 that there's a lot of while the funnel is the number one place for a, to turn a lead into a customer. Ultimately that doesn't mean that a website is not a part of that journey. And so that's where funnel hub came about. And that's how we developed this new funnel type where we've gone on to sell so many different funnel hubs to different people in the funnel space. But we've also taken that into the local market and local businesses are going crazy for this stuff too. Yeah. So cool. So this is something I was mentioning earlier. So a lot of people don't know, actually nobody knows because this is like an unadvertised bonus. But you guys flew out two or three months ago.
Starting point is 01:08:29 And we record a whole bunch of stuff because, again, funnel hubs are like this new opportunity. They're so big. How many people on the planet think today actually have a funnel hub? Have them? I mean, I can probably – we could probably count them in all of our hands. There's not very many. How many businesses are there in the world that need a Funnel Hub?
Starting point is 01:08:47 Every business. It's insane. Anybody who's got a website or doesn't have a website, a Funnel Hub is an opportunity for all of them, which is insane. This opportunity is huge. One of the things you guys get immediately, this is a whole program that we're going to be selling separately here in the near future, but I wanted everyone to have that as well.
Starting point is 01:09:03 When you guys get into the Funnel Bill certified members area certified members area, the funnel launch pads all in there. And you want to talk about some of the things that are included. So people know like what they like to be able to take this opportunity to funnel hubs, like all this stuff you guys include inside that training. Cause it's, it's special just to this funnel type that they're getting. They don't get any other fun type besides the funnel hub because it's such a big opportunity. Yeah. I mean, what we did is we basically figured out from A to Z how to help someone create a funnel hub. Cause obviously you need to know how to do the funnel type, but then there's a whole sales process that we train on to teach people how to go, go through that. And, um, you know, the thing is that like the way I look at
Starting point is 01:09:38 this opportunity is right now, like, imagine if you could go back to like, you know, 2015, 2014, and take the knowledge you have right now about funnels and transport about back then, like imagine if you could go back to like, you know, 2015, 2014, and take the knowledge you have right now about funnels and transport about back then, like what would you have done back then? Like what kind of business opportunities would you have jumped into that maybe you've seen other people jump into? Well, that same opportunity exists right now with FunnelHub that this is, this is something that, you know, we're going to fast forward five, 10 years and everyone's be like, yeah, I should, I should have listened. I should have probably done something with that. And like, and that may sound crazy, but like, that is absolutely the opportunity that's here
Starting point is 01:10:12 because we've seen it on our own agency. We've seen it in the students that we've taught to go out there and sell these funnel hubs to, to other funnel driven businesses and those kinds of things. Yeah. And a lot of people think, well, you guys know all these funnel guys, you're, you know, you're their friends. That's why you got to build these. But our agency has been building these locally for a lot of small businesses here in Tucson. Right. And so we've proven that this is not just something that's for the funnel building community. It's for every small business. And so that makes it a huge, huge market. That's just totally untapped and waiting. Right. And, you know, in our agency, we've had, you know, there's somewhat of a learning curve to teach a local business about funnels.
Starting point is 01:10:45 But what I love about this is you can build a funnel hub for local business and you're kind of giving them funnels along with it. And then suddenly one day they're like, hey, what is this thing? It's generating leads and sales for me. Well, I'm glad you asked. That's called a funnel. And now you can start selling you can start selling funnels to local businesses, which maybe previously were confused by it or didn't understand why it's like, it's like a sneak attack kind of strategy, which I really love. Right. And the other thing is interesting when someone actually has a funnel hub, the next thing they need is they need funnels to put in the funnel hub. And so it's like, it's such a good, like foot in the door. Like, Hey, we built this thing. And a lot of people, they look
Starting point is 01:11:20 like a website, which people want a website. It's like, Oh, I have a website now. Yeah. Yeah. But it's a funnel hub. And then it's like, from there, like from there you're like oh by the way you need to leave funnel then we need this and you start adding things and it gives you ability to like lead with one thing that they all understand that looks normal and you guys don't know any local clients you don't call the funnel hub you call the marketing hub right so it's like something they understand we build the marketing yeah but then you can start layering in like okay you need to leave funnel now we need this kind of fun and you can start like uh adding in more and more funnels to that client to serve them at a higher level which is like anyway it's it's amazing so what's cool for all you guys who are getting
Starting point is 01:11:49 involved in the certification program again as soon as you go in there the funnel of launchpad is all in the members area so you can start going through that like tonight if you want to start learning exactly how to sell funnels and like on top of that what else we didn't talk about but like you guys have like your sales scripts in there your presentations like you literally like go watch presentations grab the thing and start doing it and uh for all the certified partners everyone's going through certification uh click funnels 2.0 beta get you guys get access i think next week i believe um which means you build build funnel hubs in 2.0 right away for people and so it's like perfect timing just a huge gift that you guys are allowing
Starting point is 01:12:18 all the certified people to have so that's awesome any other final words for anyone who's sitting on the fence he's like i don't know if this is right for me. What would you guys tell them? I think for me, it's like, you've been in that situation where perhaps you're trying to sell somebody something, a business and you're, you can see so clearly that they need it. Right. And they're like resistant to that. And I know we've been in those situations and I can tell you that we needed to
Starting point is 01:12:41 go first. Right. It's really hard to sit there with integrity and asking somebody to invest in their business when they've never done the same thing for themselves. And it's once we started investing in our business in that way, that it became easy for me to go in there with more certainty, more confidence. And that just started turning into sales.
Starting point is 01:12:54 Yeah, so cool. Yeah, awesome. We've never been steered wrong by you, Russell. Like anytime that I've taken my credit card out of my wallet to do something with you, whether we join Inner Circle or any of the programs that we've done together,
Starting point is 01:13:09 people will ask us, you know, how have you built an agency the size you have? How have you, how do you have a business that can run without you? How do you, you know, how are you a speaker
Starting point is 01:13:17 at Funnel Hacking Live? And it's the reason why is because we put ourselves in the room with the people that knew the information. And obviously, Russell, you've done an amazing job, but your team has helped us so much in getting to the right spot.
Starting point is 01:13:31 And I think anybody who joins this program will be lucky to have that force on their side to do this. I couldn't imagine having something like this when I first started our agency back in 2003. It's just such a gift you guys are giving to people. Yeah, and I've been on the sales side of a lot of these opportunities and you've made it such an alley-oop because you teach people to teach who, not how. Right. And ever since you started saying that, and ever since you started teaching the community that the people that are coming to us, they're like,
Starting point is 01:13:55 just ready to buy. They're like, I know I don't want to spend time doing this. I just want somebody to do it for me. Right. And when they're coming to you like that, it's such an easy sale. So cool. Well, Mike and AJ, thank you guys so much for jumping on i appreciate you everyone you guys are gonna love the funnel hub launchpad that's like again a free gift inside the members area you can go through that tonight which is amazing you guys start selling funnel hubs tomorrow and make your money back before the weekends if you want to think it's all in there you can jump in there and then next week we're going to do more funnel training like like the initial stuff's in there you guys can go rock and roll and start going through the program this weekend and And some of you guys,
Starting point is 01:14:25 the overachievers, the ones who are like, I'm in no matter what, you could literally go through that, go sell funnel hubs, sell two or three funnel hubs, and before the first payment on the credit cards hit, it's paid off.
Starting point is 01:14:34 So go and take advantage of it, guys. It's a gift that these guys were willing to give you guys and put in the members area, which I'm so grateful for. I think you guys are gonna love it. So everyone in the comments down below, Mike and AJ know,
Starting point is 01:14:43 thank you so much for hanging out with us today. Thank you guys for being part of this and you are amazing. Can't wait to see you guys again soon to love it. So everyone in the comments down below, Mike and AJ, thank you so much for hanging out with us today. Thank you guys for being part of this, and you are amazing. Can we see you guys again soon? All right. See you. All right. See you guys. Okay, everyone, again, if you are like on the fence, now is the time.
Starting point is 01:14:54 We've been going now for like almost three hours. I hope you're happy and excited. I got some more Funnel Builders we're bringing out. But now it's time to go to funnelbuilder.com slash go. Get started. Get signed up. Again, you got two easy ways. One is go all in.
Starting point is 01:15:05 It's like just under $10,000 to get started, or you got a for pay as well. If you go to FunnelBuilder.com slash go, all the info is there, which is awesome. All right. We got our next Funnel Builder here, and I shared some of his story during the actual presentation, but I'm excited to have Austin here with me. How are you doing today, man? Hey. What's up, everybody?
Starting point is 01:15:24 What's up, Russell? So good to see you. So I want to talk about, because again, I think one of the fears people have is like, I'm going to have to learn how to do all sorts, like a million different funnels and things like that. And it's going to be overwhelming, confusing. And when we were talking before, you told me that at first you were trying to do a whole bunch of stuff and then you just like focused on one funnel type, which changed everything for you. So I'd love to hear kind of like your before and then you zoning in on like challenges becoming your thing. Yeah, definitely. First of all, let's give a round of applause for the marketer, the number one marketer in the world, putting on this wonderful webinar. Absolutely
Starting point is 01:15:54 awesome. Russell, I think we need to get the chat going though, because there's not a lot of chat going. So where are my funnel hackers at right now? Hashtag funnel hackers. If you are still with us right now, hashtag funnel builder. If you guys are super excited about becoming a funnel builder, it's been super rewarding. And actually, when I was watching the presentation, Russell, I got super inspired about what it really means to me to be a funnel builder. Do you mind if I share that real quick and then we can go into my story? Yeah, please do. Okay. So one of the things that I feel like that's true for me with being a funnel builder is it is literally our greatest contribution to other entrepreneurs. It's our greatest opportunity to help other business owners. And the way I think about it is it's not just that we're building one funnel
Starting point is 01:16:45 for one entrepreneur. We're doing it for their customers. We have no idea what the impact is that we're going to create for their customers, for the entrepreneurs that we're helping build these funnels for. I've heard Myron say this, and I think it came from a guy named Robert Shuler or something like that. But basically, he said, any fool can count the number of seeds in an apple, but only God can count the number of apples produced by one seed. Think about that for a second. How does that, like, when it comes to funnel building, we have no idea the impact that we are going to create for other people. We have no idea how viral that will be. We don't have any idea if there's going to be hundreds, thousands, tens of thousands, hundreds of thousands,
Starting point is 01:17:38 millions of people going through the funnel ecosystems that we built for our customers, for the entrepreneurs who are literally putting their neck out there on the line, being vulnerable, putting their message out there. And we are helping them do that. Right. So one of the best things, like when I wake up out of bed, like being a funnel builder is getting a phone call from one of my customers. And when they call me and they're just like, Austin, this challenge or this funnel, this funnel ecosystem that you built for our business. Yes,
Starting point is 01:18:13 it's making us more revenue. Yes, it's making us, it's getting more customers. Yes, it's moving the needle forward. But I had no idea the amount of impact that this would create. I had no idea the amount of impact that this would create. I had no idea how many people would hear my message. I had no idea how many people would get results going through this. And that to me right there, it's more than just being a funnel builder. It's about being a game changer. It's about being a game changer. It's about being a change maker. It's about being a rainmaker, right? I love that, dude.
Starting point is 01:18:50 It's so powerful because you think about that. You put this little thing out there and it's like, oh, I built a funnel. But then you look at, for years, challenge funnels. And someone comes in and gets 100 or 1,000 or 5,000 people to join a challenge. And then the impact that happens on that person's life and their family's lives. And it's pretty special when you look at it from from that side so i'm glad you brought that in yes cool yeah so how did you specialize in chat i'm curious on that well what was the thing that made you like this is the one i'm going to
Starting point is 01:19:16 be become the best in the world at okay yeah so this is a cool story um and I don't think we've ever really talked much before, but, um, so I I've made a lot of mistakes becoming a funnel builder. Right. And, um, if there's like just a couple of things that I could just like hand people before they all jump off this phone call right now. Um, and if I just knew these couple of things and actually Russell touched on these in his webinar, I thought it was absolutely fantastic. Um, but if I just knew this stuff before I became a funnel builder, I would be way more ahead than what I am now. Um, and here's like my first tip. Is it okay if like I share with you guys a couple of tips on how to be a successful funnel, funnel builder. All right, cool. All right. So my first tip is, and this is part of my story, so I'll share my story along with it, is don't be a jack of all funnels, right? Or I like to call them a funnel jack wagon. So basically, that's somebody that is building anything for anybody. So when I first started my funnel building business, I was all over the place. I was building all kinds of different funnels for all types of different customers. And I wasn't focused on the impact. I was more focused on, Hey, this is a one-time transaction.
Starting point is 01:20:35 I just got to build a funnel. Then I'm off to the next person, right? Wrong mindset. But that's what I, that's where I was operating at. And there's two big problems operating in that field. Number one, like completely, I was undercharging for my services. And number two, I like literally, I would have to re-event the wheel every single time I got a new client in the door because we were building all types of different funnels for different people, right?
Starting point is 01:21:04 Russell said niche down, that's 100 percent of what you should do right now. Niche down. Focus on one funnel. I was building webinar funnels. I was building application funnels, membership sites, supplement funnels like you name it. We did it. And when I finally it was on a two comma club X cruise, I was about three mojitos deep sitting with this wonderful lady. Her name was Latasha. And I was telling her about these issues I was having in my business. Right.
Starting point is 01:21:34 And she said to me, she's like, you need to make a decision right now. And you need to decide what you're going to go all in on. And Russell talked about this on the webinar today. And this is something that we all need to take very seriously because I wasted a lot of time and effort not doing this, right? She told me, she was like, the one thing that you need to do is focus on one customer, solve one big problem, and have one solution for them. And that solution is the funnel, okay?
Starting point is 01:22:06 So when Russell says pick one funnel, pick one funnel, but I'd also take it further. It's also very good. If you also pick a customer and a problem that you're solving with that particular funnel, right? So right then and there, we made a decision like 30 minutes into the conversation and we're going back and forth. And she was like, what if you helped coaches who need more customers use challenge funnels? And Russell, I had no idea what a challenge funnel was when she told me that. I'm just like, what, like, what the heck is a challenge funnel? I've never built that before. And so right after we got off, well, so what happened was I basically like right there without knowing anything about this, I decided just to go all in and start focusing on one thing, focusing on one customer,
Starting point is 01:22:58 one problem, solving one solution, which is challenge funnels. And I was just like, okay. So I took my drink, took my little toothpick mojito thing. I found some old gum and the bar on the bar tab or stool, slapped it on top of the bar, put my mojito like toothpick in it. And I was just like, I'm going to be the challenge funnel king. And then right there, I jumped off that ship. So I didn't jump off the ship, but after the cruise is over with, I got off the ship and I became a funnel hacker. Everybody say hashtag funnel hacker in the comments right now. I became a funnel hacker. So I went out and I had to be the expert. I had to understand and start learning how, how I could use, how I could use challenges to help my customers.
Starting point is 01:23:46 So every time I saw a new challenge, Russell, I purchased the challenge and I started going through it. I started hacking it and looking at it, seeing everything that worked about it. And then from there on, and I'll just, I know I don't have a lot of time here, but I'll cut my story short here. When I did that, my income, and I
Starting point is 01:24:06 can't make any income claims because Russell told me not to, but I would just say I was charging a couple hundred dollars per funnel to now every time we sell a challenge funnel or a challenge system to a company, it provides for me and my family, I would say about two or three months, just one funnel, one funnel. So cool. I think that's the key is like figuring out like this is fun on a master. And again, on inside the certification, we'll give you the training and the strategy and stuff that will give you swipe files and everything as much as we can.
Starting point is 01:24:34 But then for the, you guys, it's like, I'm gonna become the best in the world. And it's like, if it's a webinar, I'm gonna go join every webinar. If it's this like in mastering it to become the best in the world. And then when you do that, people come to you. Like it's, if you set up shop, like, hey, I'm the guy who does challenge funnels. I'm the person who does this kind of like,
Starting point is 01:24:48 whatever that is, then clients will start coming to you. They'll be magnetically drawn to you because people are looking for these things all day long. They still don't know who to trust and who to hire. And if you did one and then two and three, like how many challenge funnels have you done for clients now?
Starting point is 01:24:59 Do you know how many? Oh my gosh, I've lost count. I have no idea anymore. But you know, you just brought something else up. And I like, one of the other things is to like, practice what you preach. Because when I went all in on challenge funnels and became the expert, like I knew I had to launch my own challenge within 30 days, because I wanted to use that ecosystem to get my own customers in the door. And you talked about this a little bit on the webinar.
Starting point is 01:25:30 Like, for example, guys, you don't want to be that fat coach teaching people how to get, you know, six pack abs. Like, it doesn't make any sense, right? You want to, like, if you can, you can't do this for everything. But if you can do it and use the same system to put them through, exactly like Pedro does, actually, if you could use the same system, put them through, and then sell them that thing, that's the perfect storm, right? So if you're going to go all in, let's say, like fitness coaches, and let's say, like, for fitness coaches, you're going to help them get more high ticket clients, right? And you're going to do that with, I mean, you could do it with all kinds of different funnels.
Starting point is 01:26:08 Put in the comments, what kind of funnels you can get high, you know, high ticket, uh, applications in for fitness coaches. But I would assume like webinar funnels, challenge funnels, like all kinds of things. But let's say webinar funnel, right? You best be using a webinar funnel to get those fitness clients in the door and then sell them a high ticket program to build out their webinar yeah because so you just should practice what you preach yeah for sure it's anything on my side like right are you book funnels because i like books and then everyone in the dog every famous author in the world is messing me who
Starting point is 01:26:42 do you help me with the book funnel help me with the book funnel it's like okay i get to know all the cool people same thing you do like everyone wants your challenge funnel they go through your challenge and then yeah they want to challenge funnel such good stuff man that's awesome thank you so much for sharing your story and uh for being part of this thanks for having me for anyone who's like sitting here thinking like ah is this going to work for me or not like what would you tell them to kind of like just push them over the edge oh my gosh okay so funnel, no matter what you guys decide to do, this is a skill that you can use literally everywhere for any type of business, right? It's never going to go away. So a hundred percent, you should totally do it. Um, and there's so many ways
Starting point is 01:27:17 to make money from this. I'm going to tell you guys, like we do build challenges on the front end, but we have long-term relationships with clients where we're building them other types of funnels too. Like we're building like some other webinars and other things like that. So it's like a STEM, like we start with a challenge. That's all we do for anybody that comes in. But then like we make a bunch of money on the back end. Yeah. So cool, man.
Starting point is 01:27:40 Well, proud of you. Glad that you're like, it's fun watching you kill it, watching everything, success through all the years with everything. And, um, and just, yeah, a perfect example of like picking them up, picking a funnel, focusing on it, becoming the best world at it, and then bringing in clients like crazy and serving them. So thanks so much for being here. Uh, everyone that Austin know, thank you so much down in the comments for hanging out with us today and, uh, hope you guys are enjoying all the different funnel builders. It's so much fun. Okay. Once again, if you haven't yet and you're waiting, like, what should I do?
Starting point is 01:28:05 It's time to go to funnelbuilders.com slash go and get started and hang out. All right, my next guest today is Ben Moot. Ben, how are you doing today? I'm doing good. How are you doing? Can you hear me? We can hear you, yes. Very good.
Starting point is 01:28:17 Nice. All right. I want, because I shared your story during the webinar about this thing where you, because those who know Ben, Ben's in our community for a long time. He was actually, when we first launched the first certified partner program way back in the day, he was one that helped us coach and train and everything like that. And, um, and then after that, we kind of, we closed the doors on that, the certification back in the day, you went out there and you started doing this as a, as a profession. Right. And what I think was so unique that you were doing is so cool is that you would go and
Starting point is 01:28:43 you're like me, I think me and you were probably the two biggest funnel hackers in the world. We loved it. Like go funnel hack and look at all this stuff. And so you started doing that as a service, like making proposals from and getting clients. And I love to just kind of explain that product. I know I shared it in the webinar a little bit, but from your standpoint, let me explain what you're doing and how it, how it all works. Cause it's such a key piece. I want people to understand. Okay. So first off, a lot of you guys, you're in the comments, say hello. How's it going? There's something really interesting. Those of you who are staying your diehards and you're interested, and I want you to hear this because this is really important. It's not so much,
Starting point is 01:29:13 there's so much, but Hey, how's it going guys? There is so much potential energy inside of you. There's so much potential to give. If you allow yourself to believe in yourself, the way we believe there is so much that you can do. Allow yourself to do that. There's, I stay, I was in the ClickFunnels world for forever. Like I was here right before ClickFunnels 1.0 came out. I got to have super beta access to 1.0. Now I get access to 2.0 and I'm super stoked about it. But with 1.0, like I realized what was possible and I went deep and went crazy.
Starting point is 01:29:45 And it took a while for me to say, now what am I going to do with this? I don't have a business idea that I want to do. There's nothing I'm super passionate about. I don't feel a calling. So what do I do? And I discovered that as I was speaking to everybody, and they would talk about their story, what it is that they felt they were called to do,
Starting point is 01:30:03 I could latch onto that and say, oh my gosh, I feel your passion. I feel your fire and I can help. Holy crap. I can help with that. I can absolutely jump in and make a difference. So I did that for years and years and years. We built well over a hundred funnels, just getting people to that place. And what I saw is that everybody would start to get success with the funnel and then it would start to slip and they were really concerned. I was like, you know what? What is a better way to do this?
Starting point is 01:30:30 And so I went back through all the training that Russell had ever done and went kind of crazy and went to the original Funnel Hacks webinar where he sold quick funnels for the very first time with a webinar, and he taught the process you guys all heard today. It's simply go and find what's working, model it, and then drive traffic to it. With the tools you get inside of here, you're able to do just that. I use those tools every single day. It's the lifeblood. So I discovered it because I wanted to help my customers better. And what's magical is a lot of us are like, you know, I'm not sure if I'm going to build a funnel that works. I'm not sure
Starting point is 01:31:01 if it's going to work right. The easiest way to get a funnel that works is to funnel hack it. Ethically go find the traffic that's working, which you get the tool for. Find the traffic. Number two, go and model it out for the customer. And I did it for free at first. And then people's brains were literally exploding. They were so excited. Like, holy cow, that is the most amazing thing that I've learned. Like, how did you share that like where did you learn this like how does it all work and i'm like well this is how it works for you because of these four different things that i went and researched and these are the people that are doing it this is how and they're like you need to charge for this and
Starting point is 01:31:38 that's how it all happened it all came about because of that so now when somebody comes to me i'm like well we need to do a funnel hack first like like done. Absolutely. That's absolutely. And if they're unsure, the way that I do this, if you guys are looking to figure this out, okay. The way that I pitch a funnel hack is somebody will come to me. They'll say, I'm looking for a funnel build. I'm kind of interested. I'm not quite sure what I want to do. And I'll say, all right, here's the deal. How much do you know about your niche right now? How much do you know about it? Have you, how much research have you done into funnels that work inside of your niche? And they're usually like, well, I Googled it.
Starting point is 01:32:11 And I'm like, okay, sweetheart, we got to help you. I'm in the South right now. So it's just, nah, sweetheart and bless you is all over the place. So the thing that's really helpful is you get to then help them, number one, find what's working. But number two, as much as you can be a specialist inside of a funnel, the easiest way to become a specialist in something else is to funnel hack like Austin Ford talked about. Go and find everything that's working, deep dive in it, go crazy, print out the webinars, go through it, have fun. Funnel hacking is a blast. And at the same time, you get paid for it. And the customers
Starting point is 01:32:45 always turned over. It was, it was crazy. They were always like, when I presented the funnel hack, they immediately said, Holy cow, you're the only obvious answer. If you ever wanted that from a customer who's like, my gosh, you're the person that I have to work with. This is your key. This is the foot in the door. It works every single time. Well, think about that. You go through and you funnel hacks. You're like, here's all the ad sources. Here's the traffic. Here's the funnels. Here's everything. You give it to them. And they're like, you know my business better than I do at this point. And you're like, cool. So you can take this and go hire another funnel builder. I can do it if you want. And they're like, of course I'm going to give you. And that's if you guys, I talked about earlier, I asked Ben yesterday,
Starting point is 01:33:21 I was like, what percent of people that you did the paid funnel hack for paid for funnel buildings? Like 80%. I'm like, really? He's like, no, that's not true. It's actually a hundred percent, but I feel bad. Like no one's going to believe that. Like, okay. No. Yes. Yes. Yes. So cool. But, um, the power, the process is awesome. And I think it's so cool. And just so you guys know, uh, Ben's been working a lot closer with me on a whole bunch of stuff. He's gonna be a lot of training inside the Funnel Builders certification program on this process and how it works and getting you guys deep understanding exactly how to do it,
Starting point is 01:33:49 how to execute, how to do the funnel hacks, all that kind of stuff. And so he'll be around helping as well. And so it's gonna be awesome. I appreciate you, Ben, jumping on. Any last words for anyone who's listening who's still on the fence?
Starting point is 01:34:00 What would you do to push them over? If you're on the fence, more than likely at this point, you're sitting down thinking, this sounds great, but I really don't know if it's for me. I don't know if I can make this work. From being around with the certification program 1.0 and seeing certification programs that have been all throughout the internet, there is nothing that's going to help you get on the bike and help you move forward and help you get there step by step like this program. There's nothing out there like it. So if you're leaving this on
Starting point is 01:34:30 the table, just realize anywhere you go, it's going to be a lower grade opportunity. This is, this is the King ticket. Thank you so much for being on and hopefully you guys, yeah, you're a love for good bet on some of these things that are working, that works so good. And just grateful for you, man, for all the work you're doing and helping everybody out the funnel builders so awesome awesome all right everyone let ben know thank you so much down in the comments down below and man we've been going now we've been going for three and a half hours i think i got one one or two more guests to bring on one or two more funnel builders but before we do um again if you're on the fence just waiting again now is the time go
Starting point is 01:35:03 to funnelbuilder.com slash go. Get started. Be part of the certification program. And next up, we have – this is the funnel builder. I'm going to nickname you. He's becoming like the celebrity funnel builder. He's been building funnels for me in the background. He's been doing it for Tony Robbins.
Starting point is 01:35:18 He's been doing it for other people. He's an amazing designer, amazing funnel builder, amazing guy. He's also been working behind the scenes on like actual designs for CliffFunnels 2.0. Some of the templates you guys will have are coming from his mind. But our next guest I want to bring out is Gusten. How are you doing, man? Well, I was doing great, but now you're making me nervous. What an intro. It's good to
Starting point is 01:35:38 be here. It's 2.30 almost AM here in Finland, but it's good to be here. Oh, thanks for staying up late and hanging out with us. I really, really appreciate it. So I love knowing. My pleasure is fun. How did you get into this whole funnel building world? Like, well, I don't even know the original story.
Starting point is 01:35:50 All I know is kind of the other side where everyone, like for me, like we give you tons of projects. Other people are like, I need someone who's the best. Who would you go to? And I always send them to you. I had Frank Kern yesterday message me. I'm like, he's the best. Here's like your journey in this world yeah so um there's a lot of people who get into this business to make a lot of money which is good like that's all cool
Starting point is 01:36:11 i get into this business because i'm a family man i have two kids and a beautiful wife and i just wanted to build a business so i can be with them and like i said it's 2 30 a.m i'm working from home in my home office and i I literally put them to sleep. I went to this webinar and here we are. So that's kind of why I do this. But how I got into this is pretty interesting. I was making 400 a month as a receptionist. And I had 15 different jobs at the age of 21.
Starting point is 01:36:38 Literally trying everything, jumping from job to job. And people said, like, why don't you just like settle? Like, just be grateful. Like, not every job is going to be fun. was like but i want to have fun like it shouldn't feel like a bit like a like a job it should be fun and so uh i remember i remember thinking like looking at the marketplace and i was like what's the best opportunity right now and i didn't know funnels at the time like i'm in finland like nobody was talking about funnels. And so I was looking at businesses going online. So at the time it was like social media, right?
Starting point is 01:37:09 Like everyone was doing like the old school traditional paper ads. And I was like, why don't you use Facebook? And they're like, oh, you can run ads on Facebook. And so that's the first thing I did. And it worked well. I got a bunch of clients, but mostly what we got them was traffic. We got them views right and we sent traffic to their ugly brochures websites so so the the next step the next step
Starting point is 01:37:33 then was like okay like let me optimize your website in wordpress right and then that sucked and we got leads but it was like we're not really able to track like the monetization and then i saw this book right and then you start you know you started following me around on the internet um and so i bought the book and then i wanted to invest into a course to learn more and i remember it was uh pretty uh embarrassing i have two younger brothers and i reached out to them because i was making 400 a month which had to go to rent and everything even though i bought for it. I reached out to my brothers and I was like, Hey, can I borrow some money to invest in this course? And they're like, yeah, sure. Like we believe in you. So thankfully they did. And I
Starting point is 01:38:13 invested into a program and, and one of the mindsets or principles that I always go by is like, who's doing what I want to do. And then how can i pay them to get closer to them and learn from them because i'm not a big fan of like college some people like it i you know i don't like i dropped out of college actually and you know ever since i learned those like i've been able to 10x my growth and literally everything in funnels like copy offers design automation by just like following what other people are doing so that's so cool so when was the very first um client you took on to actually build a funnel for him after you started learning this stuff yeah it was uh it was a competition so i went into a uh community on facebook where
Starting point is 01:38:56 they talked about funnels i was just curious and they said like i'm looking to find a a funnel builder and we were three people and he's like, I'll pick the best one. So I was like, okay, so let me, like, I'm very competitive. I was into soccer and sports. So I was like, like, I want to beat them. And I'm still the same person today. I want to be the best. So it was three people. We built a funnel. We sent it over to this person. He was actually in your inner circle. And so once I, you know, I beat those two other people, then he ended up paying me for the next funnel. And then I ended up getting his network.
Starting point is 01:39:29 He referred people. I paid him a small cut, which is actually one of the seven ways that I'm happy to share if you want the seven ways to get clients that I do. But ever since then, it's been like a combination of putting myself out there to get more clients. So when I have a project, I present uh i posted on my profile so i have a very like simple business simple portfolio simple profile i put up my funnels it's actually how you reach out to me as well if you remember on facebook that you saw a funnel and you reach out to me so um that's how i got my first one and then i've been just focused on like serving and you've talked about a lot of other people here have talked about like serving people and i remember making this post once like hey my
Starting point is 01:40:08 goal is to build a thousand funnels i don't know i don't care how long it's gonna take and and tony robbins actually it's funny that he's not a client but he i remember he's saying he was saying something about like most people underestimate what they can do um in a decade and overestimate what they can do in a year or something like that. Probably butchering, but like the mindset of like, Hey, if I build a thousand funnels in the next three to five years, then will I ever struggle to get clients again? Probably not. Because most people will like be distracted by everything that's going on and they won't focus on the number one key. They should be focused on which is their skills. I don't know. We've
Starting point is 01:40:44 talked about that a lot today, but that's been my mindset. And it's worked. It's worked. I'm working with you, so it's worked. Cool. I love, because again, for some people, that'd be a dream to work with these amazing clients
Starting point is 01:40:56 and people you've looked up to. Who are some of the people you've had a chance to work with because of the skillset you've learned? Yeah, well, so you and ClickFunnels and Magnetic Marketing, Dannels and and magnetic marketing and then kennedy and that brand and then also like robert kiyosaki tony robbins like some people who are on here as speakers as well and so a lot of big clients like anthony and adrian morrison krista mayshore like a lot of people who are into comic club um and even like bigger awards than that um but uh but yeah
Starting point is 01:41:27 i don't i don't i treat every client the same i charge every client the same because my mindset is still like how can i just become better all the time because then again if i if i just focus on becoming better and serving then it doesn't really matter who i'm working with even though i love working with like dream clients but it's the fact that I'm always thinking like long-term instead of like, how can I make a quick buck? Right. I'm thinking about my kids, my wife, and if there's a recession or inflation, like as long as I try to become better every single day, just focus on one project at a time, right. Then I know everything else is going to take care of itself. It could be my faith as well. Just like a childish faith of like, everything is going to work out as long as i do my part that's what i
Starting point is 01:42:09 believe so cool um well i know it's late for you and i'm tired too we've been going for a long time like anyone who's like thinking like man would this be like should this be the career i go into right we all have these different opportunities like we go to college we go to school we can like move like yeah just as a career as a lifestyle like anything you want to tell people about like how this has been has affected your life i'd love to hear that well so i told you my number one goal is to have fun but then the second part is obviously to provide for my family so what i've been able to do with funnels is it started with like building funnels and then i started earning affiliate commissions because people needed funnels.
Starting point is 01:42:45 And then people start asking for one-on-one help. So like I've built, let's call it 10 mini businesses within funnels. 10, I calculated them actually. And it's like, people need help. Once you learn the skills, there's so many ways that you can serve clients. And so the last thing that I would say is like, if someone is on the fence, I would ask like, who's like, it's Russell Brunson. If you're not learning from Russell Brunson, it's the best person I could imagine learning from.
Starting point is 01:43:11 And so I highly recommend it. That's awesome. Well, thank you so much for jumping on. I appreciate you. I know it's super late for you. Grateful you stayed up and shared your story with everybody. I've had fun. Sorry for my voice, though.
Starting point is 01:43:21 I'm a little bit sick still, but no, this was great. No worries. You're awesome, man. Well, thanks for all you do. It's so much fun sick still, but no, this was great. Oh, no worries. You're awesome, man. Well, thanks for all you do. It's so much fun watching you and your journey and you're awesome. So everyone that's down the chat, let's Gus know so much.
Starting point is 01:43:31 Thank you for jumping on and hanging out with us tonight. All right. I think, I believe we got one more, right? The last person, and again, call to action before we go. Again, those who are sitting on the fence, you guys, we're almost done.
Starting point is 01:43:42 We're going to go pass out. I'm tired. You're tired. But for those who are still here, who are waiting, like trying to decide, like take the leap of faith. Again, there's a 30 day money back guarantee. You can jump in. You can test it out.
Starting point is 01:43:51 You can try it. Have some fun. If it doesn't work, let us know. Give money back. But man, you guys have the opportunity to jump in and try this process. I told you the funnel up training is in there right now. You can jump in there. Go start going through that and sell some funnel ups this weekend.
Starting point is 01:44:01 The process is done. It's ready for you guys. You just got to jump in there and follow the process. It it's been proven it works and it can work for you as well all right so i think our are you our last one kevin i think you're our last guest i am yeah absolutely i'm your last very cool so kevin the best for last i told i told your story during the webinar which i think was really cool but one of the funnel types you specialized in has been product launch funnels and um i think the stat we had is after you did your first one you did 32 over the next two years but i'd love to know just a couple things like like how did you get started and then how did you get clients like that many
Starting point is 01:44:32 clients in that window of time like how did you go through that because you went from like entering this world like blowing up in this world how'd you do that yeah it actually just honestly i didn't have a program like this to kind of show me the ropes or anything. So I just attended my first event and just heard about the opportunity and just became obsessed with it. Like, you know, you talk about it when someone starts talking about funnels or just a piece of funnel and they were giving the background of how you could actually do this. It was just blowing my mind. And I was looking around and you say the same thing, i was looking around i'm like why is no one else freaking out like we get to do like this works we could do this and it all made perfect sense in my head but i was i was a how like i'm the how type of person and the room was full with the wow type of people and i could see it in their eyes like they're just like they what they wanted was the result and And what I wanted was the process. So I honestly just started talking to a couple of them just by accident. And one of them happened to be Chalene Johnson.
Starting point is 01:45:40 So I don't know if anyone knows her, but literally I was sitting next to her and was kind of in her same world. And she's like, oh, what do you do? I'm like, well, I do tech. So I just said, well, I can do this for you. And that kind of started it. And I didn't know what I was doing. I just said, yes. She said, can you do this?
Starting point is 01:45:51 I was like, yes. I didn't know how to do it. There wasn't a program like this to teach me how to do it. I just committed. And from that point forward, that's all I did. I just said, yes. So anytime I met a person that was a wow, that was at an event that said, you know, I want to do this. I was like, I can help you. I can help you. I can help you. And the first three or four
Starting point is 01:46:11 were rough. And I was learning along the way and I overcommitted and under delivered for the first couple of ones of them for sure. But then I got a system and a program and just kind of got, it got to be a rhythm. And I learned like how to find the right customers and I got better at it and it got easier. And then I started bringing on a team. And then I was able to employ other people. And my sister joined the company and she needed a job and I was able to provide her that. My best friend became my sales guy. It just got easier and easier and easier.
Starting point is 01:46:39 So cool. Essentially because when you were doing this back in the day too, you didn't have a ClickFunnels or something. You were doing all custom. It was way harder back then, and you still were able to figure it out. Can you imagine nowadays having the tools and stuff so it's not just – you can do it faster. You can clone things. You can make things a lot quicker than the first time. It's almost cheating me.
Starting point is 01:46:57 It's not fair. That's the interesting thing about – we talk about mastering a funnel type. Inside the certification program, we teach you the funnel type. Then we give you like here's a dozen templates of that funnel type so like you don't have to be good just take it and then it's like switch out the branding logos and copy and then like connect everything and then you're done like it's not like back in the day where you're an html learning front page or dream we've heard like how to hack a page together right nowadays yeah the 2 a.m days days of waiting for a video to upload,
Starting point is 01:47:25 they're gone. You don't have that anymore. It's easier all the time. What would you say for people who are sitting there like, God, how do I do this? They're freaked out. I think a lot of people, obviously, they're nervous about the money.
Starting point is 01:47:37 $10,000 seems like a lot of money, and it is. But help me understand, one funnel build can pay for that. It's not so far where sometimes we go to five years of college and we have X amount of debt and then we can take us 30 years to pay it off. I think the return can be really, really quickly when you understand it. Right. Yeah, for sure. I think the biggest thing that I would tell people is, you know, if you have the opportunity, I don't even know how to explain it best. The short version is this is the type of thing that once you commit to and you learn the process, this gives you permission. But it also gives you a way to learn along the way.
Starting point is 01:48:14 So you might have a dream. Like maybe you are a wow. Like maybe you are a wow person and you have a dream of a business you want to run or something you want to do in the future and you want to be bigger things. This is a great way to get your foot in that door. Right? And do it in a way that you're learning along the way, just like I did. You're just saying yes, right? You're helping other people and become an expert. So maybe your end goal isn't to run an agency. Maybe your end goal is to launch your own business, but this is the way to learn. And even what you said, like opening doors, the people I started with, I said to you when I was looking through the list of the first 32 people, I mean, honestly, I'm like, I don't even remember some of these
Starting point is 01:48:48 names at some point. I felt bad, but it's like the doors it's open for me. I mean, now just having a chance to work with the people I've had to work with over the last 10 years is unbelievable. So there's no, nothing more powerful to people than being in this space. And there's nothing people need more than people that can build funnels. So awesome. Thank you, man, so much for jumping on here. And, uh, I said for everyone who's watching this, like Kevin's done it, like all the funnables you've had a chance to meet over the last hour and a half or so we've been going, um, this is a career, it's a lifestyle, something you can do and you can work with cool people. You can have fun, you can make money. Like it's just the perfect career, which we talked about. So thank you,
Starting point is 01:49:22 Kevin, so much for hanging out. Appreciate it, man. All right, guys. Well, team, can you throw slides back up on my team or do I need to throw them up? I just want to like go through the offer stack one last time and maybe, maybe everyone can see the slides. I'm assuming you probably can. So I'm going to move this here and then I'm going to go through. So just one last recap, you guys, and then I'm gonna go pass out because I've been going for three hours, three and a half hours. I'm probably more tired than all you guys. I'm sure you guys are tired as well. So I'm going to wrap this up. I'm going to go pass out because I've been going for three hours, three and a half hours. I'm probably more tired than all you guys. I'm sure you guys are tired as well. So I'm going to wrap this up.
Starting point is 01:49:47 I'm going to go through one last time what you're going to get inside the Funnel Builder Certification Program. Again, first thing you're going to get is the Funnel Builder Secrets Training. This is going to be all the training, all the core funnels. You've got to understand the psychology and the method and the strategy and the tactics and how to build and click funnels and all those kind of things. That's the first thing. Second thing is you get the Funnel Builder Certification Program. So any funnel you want to, you can get certified, be able to have a badge that shows that you're actually certified, you know how to do it.
Starting point is 01:50:10 You can have access to the funnel huddles, which means you have an entire team of funnel builders like you who can all give you critiques and feedback on the funnels you're working on, which is insanely priceless right there. Again, you're never going to be alone again. You got a team of people who are in the same career, industry, business, you all networking together. Number three, you can get the agency accounts to Giru. You can get the agency account to ClickFunnels, agency account to FunnelScripts. Whew, tongue tied. And you're
Starting point is 01:50:32 also going to get premium listings inside the Funnel Builder Marketplace, total value of $37,985. But on top of that, it's not just that either, you guys, because there's more. I told you there's all these unadvertised bonuses and a whole bunch of, like the Funnel Hub Launchpad that Mike and AJ built that we're gonna be selling later as a course. We put it in there as well, so you can go through that training tonight if you want to, like, how do I build a funnel?
Starting point is 01:50:52 How do I sell a funnel? Like, it's in there. There's other bonuses, other things. There's a lot of really cool things happening. This is just kind of a highlight of the core things to get you guys up and running and having success. This is a program that we're not leaving you alone. We're gonna be here helping you to have success,
Starting point is 01:51:05 to figure out the strategies, how to build funnels, how to drive traffic, all that kind of stuff is going to be happening here inside the members area. And this is literally the beginning of the future for you guys. This is the beginning of your next career as a funnel builder. And you had a chance to hear from like a dozen different people who this is their full-time career. They're funnel builders.
Starting point is 01:51:20 And you understand like it's a great income opportunity. It's an amazing thing. It's fun. It's exciting, especially times of recession and inflation, all these crazy things. It gives you ability to learn a skillset that is continually going up in value, ability to like associate and tie yourself to businesses that are having success during these crazy times. Like it helps protect you from all these crazy things. And again, to get started, all you got to do, I'm pulling up the site again. If you go to funnelbuilder.com slash goes where you can get started, all you got to do, I'm going to pull up the site again. If you go to funnelbuilder.com
Starting point is 01:51:45 slash goes where you can get started, get us one payment of $9,997, so basically $10,000, or you can break up on four payments to pay $2,997. There's a 30-day money-back guarantee, so you have nothing to lose other than something that's been holding you back. You can have a chance to jump in there and have some fun. With that said, you guys, thanks so much for hanging out for the last three or four hours. The TV screen behind me just fell asleep, which means it's time for me to go to sleep and you guys to go to sleep. Gustin, it's like three in the morning for him. It's time for him to go to bed. But thank you guys so much for spending the time with us. I hope you enjoyed it. I hope you learned a lot. Hopefully you understand
Starting point is 01:52:15 this new opportunity. So excited for all you guys who took advantage and jumped in. We're grateful for you guys. I cannot wait to serve you, to certify you, to help you, give you the skill set and the training you guys need to be able to write your own paycheck for the rest of your life. So you can write your own sleep like the Beatles did. You can have the same kind of opportunity as well. Thank you guys again so much for being here. I appreciate you. I'm grateful for you. I hope you enjoy the time and I will see you guys all inside the Certified Funnel Builders members area. Again, one last call to action. Go to funnelbuilder.com slash go get started. Thank you guys so much for hanging out. I appreciate you and we'll see you guys so much for hanging out. I appreciate you.
Starting point is 01:52:46 And we'll see you guys all inside the members area. Thanks everybody. Bye. Thank you for listening to the Marketing Secrets Podcast. If you've loved this episode, then please take a screenshot on your phone and post it to Facebook, Instagram, or wherever you post stuff. And be sure to tag me
Starting point is 01:53:01 and let me know why you like this episode and what you'd like to hear in the future. That'll help me to know what's great for you. Also, Dan Kenney and I would love to give you the most incredible free gift ever, designed to help you make maximum money in minimum time. And this free gift comes with almost $20,000 worth of pure money-making information for free, just for saying maybe. You can get this gift from Dan and from me right now at NoBSLetter.com. Not only are you going to get the $20,000 gift, you also can get a subscription to two marketing newsletters. They'll be hand-delivered by the mailman to your mailbox each and every month.
Starting point is 01:53:33 One from Dan Kennedy and one from me. To get this gift and your subscription, go to NoBSLetter.com right now.

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