The Russell Brunson Show - (MS) FHL Topics & Speakers REVEALED - Part 2 of 2

Episode Date: June 30, 2023

Funnel Hacking LIVE IX kicks off in less than 100 days. If you want the inside-track on who's speaking, plus the over-arching goal of this year's entire event, then listen to both Part 1 and Part 2 of this FHL Reveal series and claim your tickets to Funnel Hacking LIVE IX by going to https://www.funnelhackinglive.com. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing FunnelHackingLIVE Learn more about your ad choices. Visit megaphone.fm/adchoices

Air Transat presents two friends traveling in Europe for the first time and feeling some pretty big emotions. This coffee is so good. How do they make it so rich and tasty? Those paintings we saw today weren't prints. They were the actual paintings. I have never seen tomatoes like this. How are they so red? With flight deals starting at just $589, it's time for you to see what Europe has to offer. Don't worry, you can handle it. Visit airtransat.com for details, conditions, and supply. AirTransat. Travel moves us. You're listening to Marketing Secrets with your host, Russell Brunson.

What's up, everyone? This is Russell again. Welcome back to the Marketing Secrets podcast. I hope that you enjoyed the first half of the speaker reveal for who's speaking at this year's Funnel Hacking Live. It's crazy. It's coming like a freight train. And so anyway, I hope you're excited. I hope you got your tickets. I think I told you guys in the last episode, we'll write 20% more sold out tickets this year than last year. And so it's going crazy, which is amazing. But that just means that we're going to sell out earlier, probably a month or two earlier so if you don't have your tickets yet now is the time and you can go to funnelhackinglive.com to get your tickets um

last episode i went through day one talked about jocko we talked about a whole bunch of other really cool things you know some other speakers like stew mclaren and garrett white dan fleischman kathy yoder steve larson so many more and so now I want to jump into the last half of the speaker reveal where you can hear the rest of the speakers that are speaking this year's Fun Locking Live. If you missed the last episode, pause this one. Go listen to that first because it gives you the setup and why we're doing it different this year and why it's so exciting, why you need to be there.

It's going to be awesome. So, yeah, if you don't want me to take you yet, now's the time. I told people at the end of the training, I was like, we spent like our budget this year is $5 million. So I'm spending $5 million to put on a party. I'm bringing the best speakers and trainers in the world to be out there. And all you got to do is get a ticket and show up. Be in the room where it's all happening.

And so this is your call to action. Go to FunnelHackingLive.com and get your ticket and do not miss it. We're less than 100 days away now and it's going to be amazing. So I appreciate you for listening. Hope you enjoy the conclusion of the speaker reveal here for Funnel Hacking Live. We go to bed, then I wake up next morning and I was like, who do we give to wake us up in the morning and bring the fire? Like who, like, I was really excited about this. And it's interesting because of my team most of my team here especially ones in the office like we're all kind of like we geek out on stuff right we're all in personal

development and motivation and business and like success and all that kind of stuff and um there's one person that tons of people on my team are like hey we should have this person speak we should have this person speak we have this person speak and uh and it's interesting because like um i actually hadn't heard this person be fired my entire team freaking out about him and so we i started watching him as well and just like dang like, dang, this guy is amazing. And I found out later he's actually a ClickFunnels user, which then I'm like, all right, I love you for forever, right? And so messaged him, and we were just finished signing all the contracts and stuff

in time to be able to share with you guys today. He's going to be speaking. So I'm excited. Mr. Eric Thomas is going to be speaking next. Let's go. So I'm excited. If you guys have is going to be speaking next. Let's go. So, um, I'm excited. Yes. I've not watched him yet. Follow him on YouTube. Watch his, watch his, uh, videos, his presentations. It'll get you so motivated, so pumped up, so excited. And that way, when you show

up at Fun Hockey Live and he takes the stage, you will be bought in 100%. And, uh, it's going to be, it's going to be amazing. Again, these are the speakers that will shift you and change your life forever. Um, so I'm excited to have Eric Thomas, to Funeralking Live. It's the first time to be on stage to share it with you guys, which will be awesome. So yeah, everyone in the comments is like, he's amazing. We owe you. Kat's like, we owe you. Yeah, it was expensive. I'm not going to lie. So you guys will love me. He's a hip hop preacher, speaker preacher. Anyway, Eric's awesome. You guys will love him. So Eric will be coming to speak in. And then after Eric speaking, I was like, I don't, outside of me, most people don't speak twice, but I was like, there's this guy who's speaking once and I want

him to speak another time. Um, so I'm bringing back one of our speakers to speak twice. And that is Neo. So Neo's coming back. Neo is doing challenges, but in a different way. How many guys like to sell really, really high ticket stuff, like $25,000, $50,000, $100,000 or more? So he took the free challenge model. He's tweaked it to do paid challenges. And he presented this in the inner circle and showed us exactly what he was doing in paid challenges directly into high ticket, $25,000, $50,000 coaching packages. And his process was really unique, really interesting how he was doing it. And so, um, we, you have a big focus to share on high ticket sales. Cause a lot of you guys love high ticket. Like who doesn't like, it's great. I still rather have continuity, but after continuity,

the next thing I want is high ticket, right? Like that's the next best thing. So, um, we have, so he's gonna be coming to me. I said, you paid challenges directly into high ticket. Um, and his process is really, really cool. Um, it's so simple. Like it's, it's almost like it's almost too simple. Um, anyway, so it's gonna be awesome. So Neo's coming back to that. After Neo, the next speaker is someone who doesn't speak a lot.

Um, she actually is behind the scenes, um, for us and for other people. So, um, I'll tell you guys a story. So again, this is Funnel Hacking Live 9, as you guys know. And the, uh, the first four or five Funnel Hockey Lives, we just kind of produced ourselves. We didn't know what we were doing. We show up, we did an event, and we sell something. Sometimes we make money, sometimes we wouldn't make money, kind of went back and forth. And then I remember after one of my Funnel Hockey Lives, we did an event. And Funnel Hockey Live is expensive. Even back then, I think we spent about a million dollars on the event. And then we did

the event. And in the event, we have a coaching coaching offer and we made less than a million back. So we lost money on the event and I was just bummed out. Like, man, we spent so much time and energy effort. We made no money at the event. And, um, but I was like, you know what? We serve people. It's good. Like I'm fine with that. And then a little while later I was at an event and Jeff Walker's, you guys know Jeff Walker, the product launch guy. So Jeff runs up to me. He's like, dude, how'd your last event going? I'm like, oh, we did all right. We, you know, we lost a little bit of money,

but it was, it was, we served people and it was good. He's like, you got to hire Barry Baumgartner. I'm like, who's that? He's like, you don't know Barry? I'm like, I don't think so. Like, you got to meet Barry. He's like, she took my event and she changed everything. He's like, restructure stuff.

I'm like, okay, yeah. And in my head, I'm like, I don't know how to run events. Like, I'm really good at speaking on stage. Like, I'm fine. And he's like, no, Russell, you have to understand, like, you have to hire. And he kept, like, pitching me over and over. If you know, Jeff, like me and Jeff are both kind of like more shy, introverted people. And he's

gotten me in the corner of this event, pitching me on like, why do you hire her for 45 minutes? I'm like, I've never seen this passion about anything, even product launch funnels versus this. And he kept begging me and like, you have to hire. So finally, fine. So I called her up and I said, Hey, Barry, um, Jeff tells me to hire so finally fine so i called her up and i said hey barry um jeff tells me to hire you and your team to help us run fucking live we already know what we're doing but like you know he keeps saying so we're gonna hire you and she told me how much it costs i was like oh my gosh like whoa that's not a cheap thing and she's like i will make you way more than that don't worry and so i was like ah so scambles we paid her she and then she came in and she helped

me restructure our event and then interesting it's like we had a good event but she's like you had to change how the speakers work you had. And then she came in and she helped me restructure our event. And it's interesting. It's like we had good events, but she's like, you got to change how the speakers work. You got to change how you do this. And she started to restructure a few things. It was like, okay, this year's product, I'm going to do it that way. So she restructured it, helped us kind of facilitate the event. We did it. And that event was the first year we did in Orlando.

How many of you guys were in Orlando the very first year? And if you remember when we did the offer at the end of the room, at the end of the thing, for a $25,000 offer, we had this huge stage rush. We ended up selling, I think it was like $12 million in sales, uh, for the presentation. And that was because of Barry. And I was like, I will pay her whatever she wants for the rest of her life to help me structure every one of my events. And she has every single funnel hacking life since now she doesn't do big events, people anymore. Um, she's transitioning more into software and training other people how to do it. Um, but she's behind stage every single fun on live with her headphones on running the whole event. And so I was like, Hey Barry, you know that thing you did to me where you took my crappy event and turned it into like an eight figure event. Can you come

on the front of the stage and just tell us how you told me to do it? And she's like, sure. So how many guys want her just to show you what she does for me and for other people just to do that like yeah it's insane and so she's like sure i'd love to so she'll be backstage run the entire event and then when she's up she's gonna like throw her microphone on run out stage and show you guys the secret to making events that will crush like nobody else like she is the best in the entire world she runs tony robbins big events if you see the upw and date with destiny all those kind of things she's the one that does it um if you saw like when covet hit and everything collapsed and all of a sudden Tony pops up with this big, huge, like studio three, 3d surround, you know, all the, the zoom screens ever. It was like,

Barry's the mastermind behind all these things. Okay. Um, and there's nobody better on this planet and I'm excited. She's going to be there this year to show you guys the process, how to structure your events, how to do things, uh, for maximum sales. So Barry's amazing. Um, that alone is more than worth your ticket price. I for maximum sales. So Barry's amazing. That alone is more than worth your ticket price. I promise you that. So do not miss that. That's gonna be awesome. So there's Barry. I feel like we're over delivering. Should we stop now? Like, are you guys okay if we keep over delivering? You want me to stop? Cause I can stop anytime. Like I'm, I'm good. Okay. You guys want us to keep, all right, fine, fine. We'll give you

a little bit more if you guys really want, we'll keep going. Okay. Next up. So this is someone I've been working with, potentially working on a secret project. We've been going back and forth. I'm hoping this weekend we can finalize the deal, but we're working on a secret project together. I had to come out to Mexico for the Mastermind Paradise because I wanted him to share some really cool stuff with our audience. He's a multiple author. He's written a lot of books, but his newest book just came out and some of you has probably saw it or heard about it. The book is called 10X is Easier Than 2X. The first time I saw that title, I was like, oh, Grant Cardone, 10X. Yeah, 10X, I know what you're talking about. He's like, no, no, no, this book is literally the opposite of what Grant Cardone teaches. I'm like,

what do you mean? He's like, let me explain how it works. And they explained this principle, 10X versus 2X. And about five or six minutes into his presentation, I'm like, what do you mean? He's like, let me explain how it works. And they explained this principle of 10 X versus two X and about five or six minutes into his presentation. I was like, Oh my gosh. Like, Holy crap. That's the worst curse word you guys ever heard me say. Okay. So crap is that's as far as Russell goes. But I was like, Holy crap. Like, dude, that's amazing. He's like, yeah, everyone everyone misses they don't understand it and um so again i said can you come to mexico and teach our people this and so he came in for our two mastermind groups he taught this principle 10x is easier than 2x in these small breakout groups and afterwards everybody flipped out like melted like it was one of those things

like it was life-changing um my flight coming back home from mexico i made huge shifts and changes in my life because of that presentation um you know there's like those times in life where there's like these these like big shifts in your life you know i mean they don't happen a lot i'd say probably half a dozen times in my life where it's like this is a shift my life goes from this direction to this direction right um hearing dr ben hardy speak at in mexico was a shift for me uh that will transform my life and I was like, man, if it had that big of an impact on me personally, like I can't imagine what impacts have on you. So our next speaker is coming is Dr. Ben Hardy. I'm excited. You guys, um, show up prepared. Um, it was amazing. So do not miss that presentation. It'll be one of those things that shifts it for you forever. Okay. The next three speakers are gonna be kind of tied together because this is important. Um, how many guys

have read either.com secrets, expert secrets, or traffic secrets, or all two or left all or all three. If you're one, two or three of them. Okay. All right. Those are three bonus points for me. You're my favorite. Those are one or two. Like, come on, read them all. I wrote a lot of books for you guys. Anyway. Um, in all three books, there's one principle I talk about, which is essential. And that is the principle of an attractive character. Okay. Now what's interesting is that we get this, this yin yang a lot of times people, I don't want to be an attractive character or people like, I do want to be one. Right. So for those of you guys who like, I am the attractive character, my business, the next three presentations are specifically for you. For those like,

I do not want to be the attractive character, my business, but I need one in my business, or I work for somebody and like this, or I'm a partner with somebody. And like, they're like, if you're Todd Dickerson and you're like, Russell's my attractive character, I'm gonna go code or Russell does the dancing monkey stuff. Like, um, this, you have to understand it either. Again, if you are the attractive character, or if you are working with an attractive character, this is something you have to understand. Even agencies, like if you're an agency, you need to understand these principles to coach your attractive characters through.

I think three of the businesses we're launching right now that I own, I am not the attractive character for. So I'm training these attractive characters over and over again on how to do it. So these next three are going to be very vital for you guys. So the first speaker that's going to be coming up is someone who has been in this room for the last five or six years. They joined the second Funnel Like Alive they showed up to, uh, just starting their business and they ended up winning every one of our awards, doing all sorts of stuff. And then they sold their company. And then I actually bought the company from them, uh, recently. And, um, and, uh, her name is Kaylin Poland. So let's throw

Kaylin up here. Boom, there's Kaylin. And so, um, Kaylin's gonna be coming. And if you know anything about, if you watch Kaylin when she ran lady boss, she was the ultimate attractive character. Um, people always ask me, like Russell, like who should I study? Who's the best? I'm like all the people who have ever introduced this concept of the attractive characters to Kaylin was the best by far. Um, she had a way of like, of like speaking to people where they had no idea that she's selling and persuading and moving them, but they, they were? And then she took a lot of the principles I shared and she innovated on what changed and added her own set and like amazing stuff. So she's going to be coming and talking about how to be the attractive character, the things like to know how to set up your stories

and all that kind of stuff, how those things all tie together. Okay. So that's going to be the first person to talk about this, which is going to be amazing. So Ken's going to be talking about that. Like I said, she's amazing. She came and did a three day workshop for our inner circle members here in this office, all on attractive character stuff. And it was insane. Um, it was anyway, it was so good. So I asked her if she'd come and share it and she is going to be coming and sharing with you guys, which is super cool. Um, after Caitlin speaks, then excuse me, our next speaker. Um, cause a lot of people like you'll see someone like me on stage or something like Caitlin on stage. Like, well, that's awesome, you'll see someone like me on stage or someone like Kalen on stage.

Like, well, that's awesome, but I can't do what Russell does. I can't do what Kalen does. Or maybe you see me on stage and you try to do it like me, right? And obviously you start talking really fast and, like, slurring your words and doing weird stuff. You're like, I can't do it like Russell. Like, he just talks too fast, right? I think that's one of the biggest problems people have is they look at somebody else like, I can't do it like Tony Robbins. I can't do it like Russell.

I can't do it like whoever. And this person actually spoke at Funnel Like Life two years ago and shared a presentation that was one of my favorites. And she has innovated on this principle for a lot, but she has a framework that she created called charisma hacking, which is understanding that like, like Russell has a charisma type. And if you're like, if you're a Russell, then you should do it like Russell. But if you're not like Russell, don't do it like Russell. You have to feel what is your charisma type?

Who are you? And learn how to step into that to become yourself. And it like Russell. But if you're not like Russell, don't do it like Russell. You have to figure out what is your charisma type? Who are you? And learn how to step into that to become yourself. Um, and it's powerful. So everyone's like blown up the comments right now. McCall, McCall. So yes, McCall Jones will be the next speaker at funnel hacking live. Boom. Talking about charisma hacking and how to find your charisma type. So when you are doing the track character stuff, you know how to do it the right way where it's you and not you try to be me or trying to be somebody else. Okay. Um, and, uh, McCall's probably the calmest, most chill person I know. Just kidding. She freaks out by everything. You're gonna love her. She'd be running on stage and get excited. Two years ago, she had like high

heels on and she was doing these kicks like stuff. It was crazy. And my twins were there. My, um, down was like, dad, she's got a lot of energy. She was awesome. I'm like, I know. Um, and you guys are gonna love McCall and she's gonna help you guys to figure out how to be you. For most of us, that's the thing we struggle with, is we're trying to be other people. In fact, it's funny. I had some videos that we launched that weren't converting super well. And McCall messaged me.

She's like, hey, I don't know how the ads are doing, but you were out of your charisma type when you recorded those. I'm like, what do you mean? She's like, well, you're a blah, blah, blah, blah. And over here, you're doing blah, blah, blah. She's like, are they working? Are they converting? I was like, no, they're not. I was like, that not i was like that's so crazy she's like it's because you

weren't you like you have to be you and so we delete those ads and i came back and i started being more russell and then they worked again so even at my level like i still fall for these traps from trying to be other people or pitch things like other people do so it's awesome okay so mccall's coming and after mccall speaks then this is one that i thought would be really fun so there's a guy who's been doing video stuff for a long time. A while ago, we launched a TV show called Funnel Hacker TV, and we were doing three, like, vlog episodes a week, and he was the one that was taking all these clips and editing them.

And then after a while, I think we all got overwhelmed with that, and then he left, and he started doing, creating ads for people, specifically for people like us, for attractive characters. Like, how do you create ads for attractive characters, where a lot of times the attractive character is not going to be in the ad or they're too tired or whatever's going to happen. Right. And so, um, he's been building ads for us for the last three or four years now and his ads crush it all the time. And so, um, I want him to come and teach you guys how to create attractive character ads, right? How do you create ads to get people to

stop the scroll to connect? And sometimes the ads are super simple. Like one of our best selling ads was like he created, he got like the.com secrets book. He's up like three flights of stairs and he like dropped the book. And then he took it and he made it backwards. Look like the book was flying up to the screen. And it's like by.com secrets. And that ad crushed it for us. I sold thousands of copies of the book. And it's just simple, easy, like, Oh, like anybody could do that. Like grab a product and drop it. And then that's your ad. Right. But like, that's like the way his mind works. And so I think he's got nine different, attractive character ad types he's going to show you guys how you can create very very quickly he'll show you a bunch of fun examples it'll be

really cool so uh that is kevin anson uh this is probably his first time ever being on stage so i'm excited for him um but more so excited for you guys because like what he's gonna be showing you guys is powerful it's simple it's unique something all of you guys can do and you guys will love kevin he's awesome if you don't have your yet, I don't know what you're waiting for. Because now is the time to go to open up a new browser window, go to www.funnelhackinglive.com and get your tickets. All right. Okay. Next speaker. I remember last year you guys, we had my hero, Jordan Burrows, come and spoke. Seven time world champion wrestler. It was amazing. So I thought, man, Jordan killed it. We should always have wrestlers on stage. And luckily I'm a wrestler. So I got cauliflower ears. So you know that there's one wrestler on

stage, but I wanted to bring another wrestler on stage. Someone who I have watched ever since he was a little kid. He actually grew up with me in Utah wrestling. And he had overcome a lot of adversity to become a successful wrestler, become successful in life. And he's someone who I just have so much respect for. And what's crazy is last month, you guys know that once a year, I dust off my wrestling shoes and I try to lose some weight so my love handles just appear. I put on a wrestling singlet

and I go mix it up with some guys, right? There's a national tournament once a year for old guys. And so I've gone four years in a row. This year, I took third place in the country. So give me a round of applause. I mean, come on, please stop. Please stop the applause. Please, please. Just kidding. So I took third in the country this year as give me a round of applause. I mean, come on, please stop. Please stop the applause. Please, please.

Just kidding. So I took third in the country this year as an old man, which made me feel pretty good. And last year he was at Fun Hockey Live, who I'm about to announce. He was in the audience, and I kind of talked some trash. I'm like, dude, Ben, you're a better wrestler than I ever was. Why aren't you wrestling in this tournament? And so about two weeks before the tournament, he messaged me. He was like, all right, Brunson, I'm coming.

I'm going to wrestle with you. I'm like, are you serious? And Ben's smaller than me, so we weren't in the same weight class, but he showed up to the tournament and we had so much fun. Like we're both wrestling and like living up to the glory years. Like back when we used to be tough and we were young and so awesome. And Ben actually apparently is better than me because he won both Greco and freestyle, his weight class. He got the big, huge stop sign trophies I'm trying to get still. He won both things. And we talked a lot while we were sitting there. And it was fun because Ben was telling me stories about his life and things were happening in his family and like his business and all this stuff and the trials

and things he had to go through to be successful. And it was awesome. And I was sitting there, I was visualizing him. Last year he was in the audience of Phonotica Live as an attendee. And I want him to share what he's gone through and what he's done to be as successful as he has, both in wrestling and in life. And so a lot of you guys probably don't know him yet, but you're going to fall in love with him. And his Ben care, he's gonna be talking about how you can step into your calling. Um, this is something I promise you guys, it will not be a dry tear in the audience. Um, this will be another one of those, those presentations that will shift you and change you forever. And I'm grateful for Ben coming and speaking, uh, as a,

as a, you know, as a favorite of me. Um, but more so it's gonna be such a huge, impactful thing for you guys. So I'm excited for that. So, uh, that's Ben care. You guys are going to fall in love with him as well. Is that everybody? No. So there's still one more person. Oh, there's two more people. Oh, okay. So after Ben talks, then of course we need some theatrics at funnel hacking live. What's the point of doing funnel hacking live? Um, I didn't know when we did the first funnel hacking live there ever be theatrics, but, um, you. I was like, what's the point of doing Funnel Hacking Live? I didn't know when we did the first Funnel Hacking Live there would ever be theatrics, but it just kept getting a little crazier. And by Funnel Hacking Live Orlando, Garrett White came out with a Phantom of the Opera mask on, and he's throwing chairs in the audience and going crazy.

And I was like, wow, we have come a long way from a bunch of nerdy marketing guys in a room. And he gave a presentation that was amazing. Um, and he's done that over and over. Garrett White is the only speaker who's spoken to every single fun hockey live besides myself. And, he's got something really powerful prepared for you guys as well. Um,

that he will be speaking about, um, this year, obviously we're going really, really deep into a very certain, uh, actually three frameworks. Uh,

the attractive character flywheel, the linchpin, another one. I won't spoil it right now, but we're going deep into these frameworks. And so to end Fonaki Live Up, I want you to understand that the frameworks are there, but framework, the power of framework is not the framework. It's what you bring to the framework. I was talking to Gary about this. He's like, yeah, you, Russell, you bring the framework, but I've got to bring the fire to that framework. He's like, I take the perfect webinar script. I

bring my personality, my, I can bring who I am. And that's what makes it work for me and my audience. And I was like, this is what everyone needs. So many times people are trying to be me or try to take the framework and they try to model it perfectly. It's like, no, like the framework's there. It's like framing a house, right? Every house looks similar.

Frameworks are the same, but what makes a house a home is the art inside of it, right? It's you. It's bringing that energy. It's the fire inside the framework. And so Garrett is going to be talking about that and bring, helping you guys to bring the fire, your own personal fire to these frameworks, to amplify them, to get your people to hear your voice and to follow you. Um, and so that'll be amazing as always. I am sure. Uh, my guess is about 3% of you will be offended. Um, because no matter what he says, about 3% are offended.

When some years it's because of this and some years it's because of that. So who knows? So for the 3% of you, I apologize. For everyone else, it'll be an amazing presentation. I promise that. And then we've got one last thing I'm excited for, for the end of the event. And this is something that's cool. We've only done this once in the past. Traditionally, we we have a big keynote, that's the very end of Fun Locking Live, right? But as I told you, Jocko can always speak on day number one. So Jocko's leading the event. So at the end, I'm like, what do we do for the end of the event? How do we make this end perfectly? And usually we've had, you know, Tony Robbins or things like that have come and speak. And it's always amazing. But I was like, I want something

that's just unique. One year we did something really cool. How many of you guys remember the year that we had Lindsey Stirling come and perform? Lindsey Stirling came and she played the violin. She danced. It was like an amazing thing. And I remember like we left. It was just like the energy when we left was so good. And we didn't get Lindsey. Some of you guys were like, is Lindsey coming back?

No, not this time. She was amazing though. But I was like, I want that energy. I want like a concert, like a rock concert. Like we have this, like we leave at like a concert, like a rock concert. Like we have this, like we leave at a different level on a different high. Right. And so, um, uh, anyway, so we, we were talking about that. And then I called my buddy, Brian Underwood. Some of you guys know Brian, he runs a company called prove it. And, um, and I was telling him, I'm trying to find a speaker that

would do this or someone to present or something. And he's like, dude, I have the person. He's like, this person will change your community. I'm like, what do you mean? He's like, he's like, I had this person in our community and he's an artist. He's like, he's like, I heard a song on the radio. I loved it. So I got ahold of his people and I had him come. And he's like, I wasn't even expecting this. He's like, I just wanted to come and sing that song. But he ended up coming. He's like, he did an entire concert for our people. But he's like, what was crazy is that, um, he told the story behind each song and all of this person's songs are based on like personal development and motivation and stuff like that. And he's like, as soon as like, you know, you hear the song,

it's like, oh, that's great. But when you know the story behind the song, he's like, it changes you. He's like, so the guy would tell the story on song and then sing the song. He said, what was crazy. He said that when the event was over, he's like that, he's like this singer's songs became the playlist for our community for the next 12 months. Like while, and they're not funnel builders, but for us, like while they're building funnels, they're listening to this person because like it becomes the soundtrack for our lives for the next 12 months.

And the way you said that, I was like, oh my gosh, like how cool would that be? For us as funnel hackers to have a soundtrack, to have a voice we can listen to as we're building funnels, we're thinking, and someone who's an entrepreneur, a creator like us, who's written songs that are powerful.

And so I'm excited. And some of you guys, I assumed everyone knew this person's name. Um, and as I've asked, it seemed like 50, 50 do. Uh, and then I play one of their songs and everybody's like, Oh, I know exactly who that is. And so, um, if you don't know the name, when I say it, Google it real quick, I would play the sound. We're also streaming on Facebook. And I think, you know, our best friend Zuckerberg to shut me down. Cause like, Oh, we're playing a song. So I can't do that. Cause you know, Zuckerberg. So, um, so I can't play a song, but the person's gonna be coming and presenting and doing the live concert for you guys, which is going to be insane is Andy Grammer. So boom, Andy Grammer's gonna be coming. Uh, how many of you guys know who Andy Grammer is? If you do say, I love Andy Grammer. And if

you're like, I don't know who he is yet, Google honey, I'm home. And you listen to that song for three seconds. Like I love Andy Grammer too. Cause you're like, I don't know who he is yet, Google, honey, I'm home. And you listen to that song for three seconds. Like I love Andy Grammer too. Cause you're gonna know exactly who he is at that point. So, um, it's going to be a fun way to end the event and just like, it's going to be awesome. So that's going to be, um, this just for talking live. And again, this isn't all the speakers. Again, there's two, two, uh, two women. They're still in contract with trying to finalize and stuff like that. So when we get those signed, I will announce those as well, which will be really cool and exciting. But one thing I did tell you guys about is that we had one spot that was kind of like this one spot that we weren't sure what to

do with. And this has been like the hardest thing for me. So before I announce what we're doing there, I'm going to give you one more call to action. If you don't have your tickets yet, now's the time to go to funnelhackinglive.com and go get your tickets. Get it for you. Get it for your spouse. Get it for your business partners. Because Jocko is going to be there freaking you out if you're not showing up. He'll be like, dude, extreme ownership.

If you want to be successful, you've got to show up. You guys probably noticed that most of the speakers who speak at Funnel Hacking Live, they're people I know. They're people who are in the coaching programs. I see them in Mexico. I see them in their circle. I see them a lot. And so seeing you guys' faces and knowing helps a lot. So I've seen you guys' faces,

but the more proximity, the more you're around, the more you're at Funnel Like Alive, the more you're at places, the more I'm able to see and I see you speak on stage and present. The more you're doing challenges, and you're using ClickFunnels,

you're talking about, those are the things I see. I see people's faces over and over again. That's the best thing. Anyway, with that said, you guys, I appreciate you guys all being here and hanging out with me. And I'm excited for Funnel Like Alive this year. This year's the best thing. Uh, anyway, with that said, you guys, I appreciate you guys all being here and hanging out with me. And, uh, I'm excited for Funnel Hockey Live this year. This year is going to be insane. Um, again, this is Funnel Hockey Live nine. This is the ninth time

we've done this. And I don't know how many times we're going to do this. Um, to be honest, like my wife's like, so is this the last year? Is this the last year? I'm like, I'm having so much fun. I don't think so. Um, so I have no idea like how much longer Funnel Hockey Live will be a thing, hopefully for a lot longer, but we never know. And so, um, this is one of those things like you do not want to miss it. I remember, um, back in the day, uh, Michael Jackson was on concert and he came through Boise, Idaho. I was like, Oh, I want to see Michael Jackson. That'd be so cool. And then we didn't go. And, um, and then the next year, uh, is when Michael Jackson passed away. And I was like, man, I could have experienced Michael Jackson live. I could have experienced,

I remember later I went to Vegas and I did the Michael Jackson thing and like saw the 3D thing, which was insane. You guys ever seen that? If you're in Vegas, like seeing Michael Jackson 3D, like it was amazing.

Like I had tears and chills and all, like it was really, really powerful. But like I had an opportunity to see him live and I missed it. And so again, the same thing, like what you guys are experiencing here at Funnel Hacking Live, like these are the greatest speakers and presenters in the history of all time, right?

And they're here in one spot for you guys to come and to learn from and participate and like to, to like sit at their feet. Um, and I, I don't know, like I would not miss that opportunity. Um, that's why I'm bringing my kids. I want my kids to experience this. I want you guys to experience it. Like if you guys knew how much effort goes into funnel hacking live, like we spend, where's miles at? What's our budget for this year? 5 million. Serious?

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that's literally in the venue, the food, the experience, the signage, the speakers, the, um, all the things. And so, um, if I had a friend who spent $5 million on a party and he had all the best entrepreneurs and all my peers, if I had a friend who spent $5 million on a party and he got all the best entrepreneurs and all my peers from around the world to fly there in one spot, and then he was going to get the best speakers ever assembled in one spot to teach and to train and to entertain me. And they just have a private concert with me and Andy grammar. And then he's going to be out there like with his kids learning. Like if I could go to a party like that, someone spent $5 million. I would do everything in my power to get there.

Does that make sense? For you guys, it's a $1,000 ticket. I know that's a lot. And some airfare. You have to take time off. You got to find out how to, you know, all those things. I understand. It's a sacrifice for you guys to come.

But I promise you, I promise you, it'll be worth it. This will be an experience that will change your life forever. And I'm not just saying that because I'm trying to sell you something. You can ask people have been there for those of you guys who've been in the past, you know, right. If you've been a fun life in the past, type in like, let, let everyone know in the comments, like, how did this change your life? Like, what was it? Like, let them know. I give back to the people who aren't, who haven't taken the sleep of faith yet. Cause there were a time where you guys were the same way. You're like, Oh, Russell talks too fast. It's going to be fun. Like, is it going to be like, I'm introvert. I'm scared of people. Like everyone's jumping around. I don't want to jump around and like, oh, like all the fear, right? Or like, oh, Russell seemed

like the slick sells me. He's going to try to sell me something. Yeah. We're definitely going to sell you coaching. There'll be one time where I'd sell you coaching. You don't have to buy it though, which is really cool. But if you want to, that's cool. Cause then you go to events all throughout the year with me. We keep serving you and that's really cool. Okay. But like, don't let those things freak you out. Like just come and like your future business partners are in this room. Your future joint venture partners are in this room. Your best friends are probably in this room. Okay. I look at like so many businesses have been built. Like, um, when people came to Funnel Hockey Live, they met there and they

started businesses and partnerships and relationships and like they travel. We've had like a dozen marriages that happened. People meeting at Funnel Hacking Live. Like, um, like your tribe, your people, your family, your peers are here. And so all you gotta do is just show up and be part of that. And I just show up and like, if you have a ClickFunnels shirt on and you're at the airport coming to the, to the party, guess what? They're all going to know who you are.

Like they would hug you and love like, oh my gosh, you're a funnel hacker too. Come on, let's go. Um, it'll, It'll change your life. And so be in that room. I promise you that. And it might not be from something I said. It might be something, sometimes it's like some random,

like you're in the room, but all of a sudden like, who knows, like Stu drops something. You're like, that was it. That nugget was the thing that shifted it for me, right? Or maybe it's Dan or Kaylin or like any of these speakers have the ability to change your life.

But you gotta be in the room where it happens. And if you're in that room participating, like we have choreographed and created an environment, uh, to make change possible, to make change happen. Okay. And so I want you guys to be there. Um, I hope you're there. I'm going to be there. I'm bringing my kids there. There's no way I can literally point them out of school to be there because it's that important for my kids to be there and say things true for you guys. So if you don't have your tickets yet, go to funnelhackinglive.com, get your tickets. And again, get tickets for you, get tickets for a spouse, get tickets for your business partners, bring your teenage, don't bring little kids, but bring teenagers along,

like bring the family, make this a family event. And we can help transform you guys together as a whole. It'd be a lot of fun. We are not selling virtual tickets this year. I want everyone in the room. In the room, we can do things I can't do virtually. So I want to make sure you guys are coming in the room. And again, these are all our speakers. Thank you so much for all of our speakers who have confirmed and signed contracts that are coming. Here they all are.

Again, we'll have a couple more speaker reveals in the next couple of weeks as we finalize the last few people and get them all in there. And with that said, time to go get tickets to funnelhackinglive.com. Thank you guys all for hanging out. Appreciate you all.

And we'll see you at Funnel Hacking Live. Thanks, everybody.