The Russell Brunson Show - The One Comma Club Challenge: Day 3 of 5 - Monetizing Your New Skill | #Marketing - Ep. 109

Episode Date: January 28, 2026

In this episode of The Russell Brunson Show, we tackle the biggest sticking point for almost everyone once momentum starts building: selling. By day three of the challenge, many of you already had leads, conversations, and even people asking about funnels—but the real question was, how do you actually turn this into money without feeling awkward, pushy, or salesy? Today is about removing that fear completely and replacing it with a system that makes selling feel natural, ethical, and simple. I’m joined by McCall Jones for a powerful training that shows you how to get clients without “closing” in the traditional sense. Instead of pressure, scripts, or high-stress sales tactics, she breaks down a clear, repeatable process that helps prospects want to pay you—often before you ever ask. This session is a turning point in the challenge, where funnel building stops being a hobby and starts becoming a real business skill you can monetize with confidence. Key Highlights: ◼️Why most people don’t have a sales problem—they have a sales system problem ◼️How to use a free sample the right way so prospects naturally want more ◼️The “Hit By a Bus” framework for selling without pressure or pitching ◼️How to show value by highlighting before-and-after differences in a funnel ◼️Simple language shifts that turn conversations into paid projects This episode is where everything clicks. You already know there’s demand. You already know you can build the thing. Now you know how to get paid for it—without becoming someone you’re not. Once you understand this approach, selling stops feeling scary and starts feeling like service. And that’s when this whole opportunity really opens up. ◼️https://onecommaclub.com ◼️If you’ve got a product, offer, service… or idea… I’ll show you how to sell it (the RIGHT way) Register for my next event →⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ https://sellingonline.com/podcast⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠ ◼️Still don’t have a funnel? ClickFunnels gives you the exact tools (and templates) to launch TODAY → ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://clickfunnels.com/podcast Learn more about your ad choices. Visit megaphone.fm/adchoices

Do you have a funnel, but it's not converting? The problem 99.9% of the time is that your funnel is good, but you suck at selling. If you want to learn how to sell so your funnels will actually convert, then get a ticket to my next selling online event by going to selling online.com slash podcast. This is the Russell Brunson Show. What's up, funnel hackers? How are you guys doing? I'm back today with Catherine Jones. Let's go.

How are you, everybody? What a great day we had yesterday. I just say was so much fun. So much fun. And then afterwards, we were here until midnight working on today's presentations, but I'm curious, going through all the comments and the stuff, how did you feel like seeing everybody's, like, what they were doing and something things, and like, people are building funnels.

They actually, and I was so proud. So many of you actually posted the funnel in the group, you're like, I went up and I fixed the space and I did it. Can you really? I did it. And that is the hope, I think, for yesterday is, I think sometimes it feels so daunting, especially a tech skill. And for them to look at it and be like, oh, I actually just posted it.

And there it was. And there were even things I needed to do on my own. And I did them. I did the pop-up. I did this. It was just, it's really fun. It's really fun to,

to just take somebody's just huge fear. Just, oh, it's actually no problem. So wait, it's all, kudos to you guys. Way to go. That's one of the things we were planning out this challenge.

I was like, if we can get people just doing it once, then you're like, oh, because there's like this, I don't know, there's just weird fear. I see it every day

because we get 1,800-plus people that they assign for ClickFunnels. And most of them never make it to a spot where they open editor. And they're like, uh, they cancel because there's something behind that wall that seems scary or big or hard or whatever. And so I was like, we break through that wall and get you to literally just go and start clicking, dragging and dropping. You're like, oh, that's actually not scary or hard. And if I mess up, I click undo.

And then it's fine. Well, I remember the first time I went through somebody had done like a YouTube tutorial. And I was so grateful because when you're getting, I don't know what these buttons mean. And after that form in a YouTube tutorial, I was like, oh, okay. I feel pretty good about it. So I hope again, the fear of it has kind of just come down. And if you're like, why am I good at it yet? that's okay. Like at first you're not going to be good, but you just do it more and more and

eventually start figuring out where the buttons are at and you get faster and faster within a week, you'll be flying around the editor and you'll be, you'll feel like you're a ninja. It's really, it's awesome. It's pretty cool. Anyway, so kudos all you guys. You're amazing. So awesome. Okay, going to jump in first off, according to my slides, it says, welcome back everybody. I'll do a real quick recap. Day number one, we talked about the new opportunity, which obviously is building funnels for other businesses. It's the most recession proof, AI proof and what I believe the easiest and the fastest way for you guys to earn a one comic club this week. It's really fun because day number one, we had all of you guys go and submit something on your

Facebook profiles or your business pages or things, seeing if you build a funnel. And so many of you guys got leads. In fact, during VIP today, Mario got 22 leads. Are you kidding me? If you did that exercise in date number one, type in how many leads you got so far because just the fact that like some of you got in this like it's going to be hard to find clients or get people. But look at this. Look at this chat.

A two, three, four, eight, six, one, one, two, three, one, two, six. Yeah. Something I think to point out is, you know what I'm not seeing? Zero. Yeah. I'm seeing no zero's coming out. Oh, I saw one zero, but most. Oh, my gosh.

Okay. But I do think that's an interesting thing. And we talked about this a little bit yesterday. If it is zero, then we need to be like good man's life six three, six four, right? Where he's like, oh, I didn't just post my page. I went to 45 different business groups because I know that business owners need funnels. Yeah. So I think for those who that are zero, let's, let's take a note from our friend and say,

okay, let's go find place. where people are, post again, it's copy and paste, and let's see what kind of responses we can get. Yeah. So day number one, again, our job was to show you the opportunity and then to prove to you this is something people want. And you can tell by the stream of comments about how you guys got lead through that, yeah, a lot of them too.

Okay, that's the day number two then was to teach you guys the secret skill. We talked about funnel hacking and then design hacking. Catherine walked you through how to actually do this, how to borrow from the best modeling stuff and then get your hands dirty inside of funnels, which is so cool. And so I there are so many cool testimonials and stories in the chats and everything. We pulled a couple.

I want to share it. I thought this was cool. This is from Joe Lucas said this is so flipping exciting. Finish the funnel design and followed up with my leads. Just had a call with one of them. He doesn't want a free funnel. He wants to pay me. Let's go.

Joe, Joe, you were over delivering and like they felt obligated to give you money because that happens all the time, by the way. So awesome. He wants me to do it. But wait, it gets better. It's like Stephanie Del Blake, right? And then he wants me to talk. to all of his clients about how funnels will help their businesses. More leads,

a hoi. It's like when you start the process is like a ball rolling down a hill and it starts getting more momentum. It gets bigger and bigger and bigger and then you own the world. I don't know what's going to happen. But Joe Lucas, congratulations. That's so exciting. And a huge win. All right. Number two, Pamela P. Pierce said, I am blown away. A simple text only post on one platform on Monday was the impetus for getting experienced social proof and actually helping for my deal clients. Amazing. Why didn't I just do it three years ago? But doing it now, getting traction. I will not hold myself back anymore. It reminds me of when is the best time to plant a tree 20 years ago. Thank you all. Let's go. Awesome. The next best time today. I love it. Congratulations,

Pamela. You were in the game. That's amazing. I want to say like I was like Pamela is, she's been on sidelines watching this for three years. Now she's in the game. Like that's the best part like getting into the game. And again, the goal is challenging you guys into the game doing it. Well, and I know I love what she used to do. It was a, it was a text only post. I think sometimes you think, oh, well, I need to have all these ducks in a row and I need have this, yeah, before I start or like, I can't start the thing and it's just it was a copy and paste.

Yeah. And will you look at that? So good. Ballstar, Rollins, it's awesome. So good. Okay, next one here from Titan. So I'm my first legitimate business. Thanks to my Facebook post on day number one.

This feels so awesome. Congratulations, Titan. You are a business owner. You're a funnel hacker. And we're just getting started. Imagine the momentum. Imagine what you're going to be in a week from now. Imagine it'll be in a month from now,

six months from now. Hey, and I got to point this out. Do you see Greg right here in the comments? I had a doctor offering me $1,500 to build a funnel for him. Guess I better figure this out now. What a wonderful, wonderful situation. Great problem to have. Congratulations.

So awesome. So awesome. Okay. I'll do the last one. Annie said, first lead update. I honestly did not expect anyone to reply when I posted the one day message, but I just followed the process and did what Russell said. And today, somebody replied.

She said she didn't enjoy building funnels and would be happy to outsource it. That felt huge to read. Real life proof, this actually works when you take action. even when your brain is telling you, this is probably not going to work. So less than everybody, when your brain's like, this might not work. It will work, we promise you. See what you can get away with. Yeah.

See what you can get away with. I love it. Okay. All right, so let's talk about what today is. So the big elf in the room is how do I actually sell somebody a funnel? We got free funnels. We got free leads. We're talking with some clients right now.

How do I get money? Okay. Now, I'm curious for those of you guys right now, how many guys get nervous when you hear about selling? Like, that's the part you're like, Yeah, like, I can build a funnel, I can be techian, like, but I don't want to sell something. How many guys? There we are.

Okay, we have the Mies, Mies, Brian, Joe, Angela, looks like the majority. Okay, they're flying through the comments. Chizzy, Eve, Nancy. So a lot of you guys, okay, first off, congratulations. You're in good company. A lot of us feel that same way. So the question is like, what would you do if you never had to actually sell? If you followed a process and at the end of it, people are like, well, where do I send you money?

How much money can I give you? Okay, and so we have a special guest today. It's going to walk you through exactly how to do that. She is the queen at getting people who don't like selling to be, getting them collecting money without having to actually sell. You were going to love it. I told you guys a story yesterday. She did this process on me unknowingly.

I didn't realize she was selling me. At the end of the conversation, she convinced me somehow without selling me, that I should give her $200,000. And then I did. And so it works. And later she's like, hey, this is what I did. I was like, will you show people that? because that seemed not scary or hard or at all, right?

And if you guys can replicate it, it's going to be amazing. So that's what we should be here talking about in a minute. But real quick, recap the days. Okay, obviously one day, two, we got through. Today is all about getting clients without closing. We're going to go deep into that today, which is going to be really, really fun. Tomorrow we're going to be going through the AI shortcut. So tomorrow we're going to show us how to use AI to automate 90% of this work.

So you can get more clients done faster, better quality, like a whole bunch of really cool things. So do not miss day four. And day number five is folks on going from one common club to two common club, how to scale this business. But today we're going to be focusing on day number three, which is clients without closing. And as you guys know, this weekend, we're doing money by the weekend, Sprit to get you guys through one Comic Club award.

It's going to be really fun. And then Monday, we're doing some show and tell with those of guys who actually hit it so we can see what all of your peers did during this process. Last question, do you guys build anything inside of ClickFunnels last night? After you got done off the train, do you log back in and play with it? Did you move things around? You create to page number two. Do you try to do something custom?

Do you have some fun with it? If so, then officially you are a funnel hacker. You are hacking funnels as we go. you were part of the tribe you've got it you've all said it a couple times one more time i'm a what i'm a funnel hacker let's go every time you get stuck just like i'm a funnel hacker funnel hackers don't get stuck we figure this stuff out we move through it forward through the pain we figure out how to make it and make it happen so say i'm a funnel hacker uh one last thing i'm sure guys this is kind of just a really quick promo video of the opportunity it's like a minute long i'm sure you guys

one more time and then we're going to kick this party off so again this i believe is the greatest opportunity of our lifetimes uh let's find out why so right now you get about 1800 people per day who's for click funnels all they really want in the end day is the funnel so I'm trying to build an army of funnel builders handle the demand the demand is insane it's a huge opportunity I believe it's the greatest opportunity of our lifetime there are literally millions of companies right now that need funnels and they're just waiting for it the most valuable skill that every single business needs is a funnel builder or we like to call inside the click funnels office is a raid maker someone who can make it raid all these businesses know they need new driving traffic online

Most of them are losing money. Every single, like, you come in and you build a funnel for them, and all of a sudden, you're like a magician. Like, what did you do? Get more sales, more traffic. Everything blows up because of you and your skill set. What is up, everybody? Welcome to the very first.

You want to become one of the best. It's not the best funnel builder on the planet. But you have to know these things and understand them at a deep, deep level. The better you get, the more you can charge. But at first you're not going to be very good. That's why it's so important to start. All right, all right.

The greatest opportunity of our lifetime, you guys. And don't forget, today, Today's gonna be a really fun day. Don't forget that the more fun we have, the cheaper the certification program will become, okay? You're gonna learn more about certification program. We told you guys about day number one that it started $18,000. We have fun. We're gonna lower the price and we'll keep going and keep going. We'll keep going to go and keep going. By the end of day one, I think we got down to about $15,000. Day number two is funny yesterday. We kept dropping and dropping it out about $10,000. So today's mission for you guys is if we can keep having fun, maybe this isn't where it starts out. I don't know. We're gonna find out. But this is something you guys are all going to want. You're all going to need it. And so we'll talk about that. the end. But today's mission is to get you guys selling without selling. So I'm going to our special guest for today. She's someone who I have had a chance to work really close with. She, as I told you, has recently closed me doing the same process on $200,000 deal, but she's also done it over and over and over again. She's a queen and teaches people to teach people to teach people to give you money without filling, salesy, and sleazy, all kind of stuff. And she is amazing.

She's also related to Catherine. Can you believe it? She married my brother. Great, great news for me. So I got the coolest sister out of it. It's amazing. So that said, if we could all put our hands together for McCall Jones. Let's go! Yes! Yes! Yay, friends! Yeah, yeah, yeah. I've been waiting. I've been waiting to join this party. My favorite people are doing something. I have serious FOMO. She was... Give me the microphone. She was very

adamant about us matching today, too. And I want to say, seeing it on screen, I get the vision now. It was the right choice. Are you really friends unless you match? I don't know if you are. So, like Russell said, my friends, I'm so excited to be here. I'm ready to have so much fun. If you're ready to have fun, I want to drive. fun in the chat. My name is McCall Jones. Now, we're going to get to know each other a lot today doing exactly what Russell just said. But before we talk about me, I want to talk about you. Yeah, let's talk about why you're here. Now, you're here because you need a path to your one comic club award. If that's why you're here I want to write here in the chat, you are here

because you want to take your new funnel skills and turn them into cash. If that's you, I want to write cash in the chat. Now, you, you want to write cash in the chat. Now, you, you're going to write your You're also here because you're thinking to yourself, I have no idea what to say to make people buy. Some of you, some of you may be panicking. If you're thinking yourself, I am not good at sales, I want you to write, oh, no, in the chat. Not bad. Now, if you are stressed about how do I get people to pay me money as a funnel builder, I have to tell you something. You don't have a sales skills problem.

You have a sales system problem. them. Now, that's why you're here. If you resonate with that, I want you to write yes in the chat, because that's why you're here. Here's why I'm here. So I'm the founder of a company called charisma hacking where we help non-sales people be natural and authentic, amazing at sales, without ever being aggressive or pushy or sleazy. Now, what we have found from all of our years of research is that every single non-sales person who's worried about being bad at sales, they typically fall into one of these categories. So I want you to pay attention and tell me which one sounds like you. First we have our newbie nancy's. Newby Nancy, she was worried about sales.

She was thinking to herself, I've never sold something to anyone before. I'm worried I'm going to be bad at it. If you're a newbie Nancy, I want to write Nancy in the chat. Next we have our frustrated friends. Frustrated Fran, she was worried about sales. She thought to herself, I've tried to sell people stuff before, but nobody ever buys. I'm worried that I'm going to be bad at sales. If you're frustrated Fran, I want to write Fran. in the chat. Next, we have speechless Spencer. Now, Spencer was also worried about sales. He kept thinking to himself, I don't even know a single word that I should say if I have to sell somebody something. I'm worried that I'm going to be bad at sales. Tell me if you're Spencer. Next, we have transition

Trevor. He's like, listen, I'm excited to show people the funnel page that I built them, but how am I supposed to transition into asking them for money? If you are panicked about the transition, I want to write, Trevor. Okay. Some people are, like, I am all of these people. Next, we have jaded Jenny. Worried about sales. Because she kept seeing all these salespeople, and she thought the only people I see

who are actually good at sales who are selling something are pushy and aggressive and sometimes even unethical, I don't want to be like that. So I worried, I'm not going to be good at sales. If you're Jenny, write Jenny in the chat. Yes, we got some jennies. We got overwhelmed Oscar.

This is the last one. Overwhelmed Oscar is worried about sales. He kept thinking to himself, this sales thing is so overwhelming. It makes me worried that I'm never, are going to get my one comma award. If you're Oscar, yet we got some Oscars in the chat. Now, every single one of these people was worried about sales because they thought the only way to be good at sales was to be pushy or unethical or learn a million high pressure, high ticket closing

tactics or that they had to have a sales personality. But I have amazing news. All the Nancy's and the France and the Spencer and the Trivers and the Jennings and all of these people were so much closer than they think they are. The problem is everything that they were doing was making them worse at sales because they're non-sales people. The Playbook is different for non-sales people. They were struggling because they were all missing one thing. I want to write one thing in the chat. Now, there is a system to getting clients without ever having to be aggressive,

has nothing to do with memorizing millions of tactics, has nothing to do with all of a sudden changing your personality, and has everything to do with doing just a few simple things that make business owners feel the ones that you're talking to. It makes them feel the right things at the right time so that they want to buy before you ever ask them. Can I show you the system? It's all right.

Yes, in the chat. Now, I'd like to introduce you to the most technical sales strategy ever. This is called the Hit Buy Bus Sales Strategy. Now, this is exactly what to say on a Zoom call, a video recording, or an email to take a free customer and turn them into a paying customer without having to be the wolf of Wall Street. We had no aggressive sales tactics here. Now, I want you to tell you the story of how I made my first $10,000 in my business. business. So I go to funnel hacking live 2020 and I start my business on day one. I went to see Catherine speak. I start my business on day one. And one of the speakers there was talking about

starting a coaching business that I had just started and they said, you got to charge $5,000. I'm a good student. I said, okay, I got to charge $5,000. Russell gets on stage and says, do it for free first. And I'm like, okay, I got to do it for free first. So I found a client. Her name was Jenny and I started helping her with her social media. Jenny just happened to be a high ticket closer, one of these kind of pushy salespeople. Now, as I was working with Jenny for free, I started posting videos just about my expertise, kind of showing this is what I do. And I get this DM from this woman who says, can you help me do the same thing that you are showing? In fact, it was a video I broke down of Russell. Now I said, okay, here's why Russell's charismatic.

Here's what I do. Here's what I would do for yours videos to make you charismatic. She sends me a DM and she's like, can we hop on a call? Could you do this for me? And I'm thrilled because I think, I got my second free client. I happened to tell Jenny that, oh my gosh, this woman wants to hop on a call with me. And Jenny very quickly tells me, McCall, this is not a friendship call, which is what I call it. She said, this is a sales call. And immediately I panicked, because at this point, I had never done a sales call.

And the most expensive thing I had ever sold at this point was a $75 voice lesson that I felt was a really high price. So Jenny gives me this list of tactics. She gives me the sales script and she's like, these are the best high-ticket, high-pressure sales tactics you could use. Just run through them and she will give you money. Get that credit card and call. And I'm like, okay, Jenny, I will do it. I will do it.

Right? So my plan is I'm like, okay, I told this amazing woman that we were having a friendship call. So I'm like, okay, I'm going to do friendship at the beginning. And then I'm going to transition into Jenny's script. So I asked Jenny, I'm like, Jenny, when do I do it? Like, when am I supposed to transition into this script? and she's like, you'll know. I'm like, Jenny, I'm not going to know.

And she's like, you'll feel it. There will be a pause, and then you'll move into the script. And I'm like, okay, Jenny, I'm going to do it. I'm a good student. So I'm talking to this amazing woman. Remember, she asked me to break down one of her videos. So I do. I'm like, friendship, thank you, something I'm good at.

I break down her video to her face. And she's like, this is so cool. I'm like, yeah, this is what you should do to make your video more charismatic. And I'm glancing. I have the screen pulled up next to my Zoom. They're split screen. It's all my high pressure tactics.

and I'm glancing at it waiting for the universe to send me a sign when I'm supposed to go into this script. I keep looking at it and I'm like, yeah, it's super fun. Right? When am I supposed to do this? She says, hey, I really like this. What would you do with the rest of my social media? I'm like, oh, thank goodness. Friendship.

I'm good at this. Well, and I turn around, I say, if I got hit by a bus, here's what I would do if I were you. She says, okay. And I map out. And I was like, well, I would do this and this and this and this and this. I'd move this video here. I'd move this video here. and I keep glancing at this thing being like, okay, okay, like two more minutes and then I'm just going to pull the trigger.

I'm a little distracted when she goes, can I hire you to do that? It could be this easy. Shell shocks, I go, yes, that will be $5,000. And she says, okay, great, here's my credit card number. When can we start? I am looking around like that. What just happened? I get off the phone or the Zoom call and I go to my husband and I'm like, I just made $5,000.

And he was like, on purpose? I was like, I think so. I'm like, this has got to be a fluke. So immediately I post on my Facebook wall. I'm doing friendship calls. I'm doing friendship calls for free. I'll break down one of your videos. Immediately I get another woman to sign up.

Same exact thing happens. I still have my high ticket closing script up because I know maybe Jenny's right. I'm going to have to transition into these things. I say, here's the video I'm breaking down. And she's like, this is so amazing. What would you do with the rest of my webinar? I said, well, let me tell you, if I got hit by a bus,

here's what I would do if I were you. I finished it. And she goes, amazing, can I hire you to do that? And I go, yes, that'll be $5,000. And she goes, here's my credit card. When can we start? And I'm like, I just made $10,000. Jenny's script.

I ripped it up, obviously metaphorically, because it was on the computer. And I was like, oh, my gosh, this whole sales thing is easy. This is so amazing. Since then, since I made my first $10,000, I have used this exact system to sell $1,000 packages, $5,000 packages, $25,000 packages. and even a $200,000 package. Now, each one of these was from a single conversation, a single call, or a single proposal.

It's worked for people who were repeat clients who already knew me, with referral clients who didn't know me but knew somebody else, and potential clients who I'd never talked to before. I've also taught this strategy to freelancers and coaches and virtual assistants and hospitality workers, real estate agents, funnel builders, and agencies. It works at all levels.

You never graduate from this system. It only gets more effective, the more you charge and the higher prices. Now, I really want to give you an important disclosure. I'm not saying you're going to make $200,000. In fact, I'm not even telling you that you're going to make $1,000, or $1,000, even one cent. These are strategies combined that worked for me, but they were in combination with a lot of other things. I want to tell you this range just to show you the strategy and to show you that this is not just a beginner thing.

My goal today, and tell me if this is fair, is to give you my very best strategies. I want to give you the best of the best so that you can have your very best chance in success, but you still have to do the work. Yeah, if you're willing to do the work, I'm going to make it so much easier for you, but if you're willing to do the work, I want you to write fair in the chat. Yeah, does that sound fair?

I'm just, I'm going to give you my best. Yeah, now, remember, if you're thinking yourself, oh no, do I have to do sales calls? The answer is no. Yeah, this works for Zoom calls, video recordings, and even emails. You don't even have to get on video or use your voice. Yeah, now our hit by a bus strategy has three steps.

I want to write three in the chat. three in the chat. Step number one is what I did. Step number two is why I did it. And step number three is this is what you should do if I get hit by a bus. Now what I did is where we talk about a customized free sample. Why I did it is where we show the differences between what they were doing and what you created. And then the hit by a bus strategy is where you outline the strategy of what a full paid paid project would look like. Yeah, so we're going to start with step number one, what I did. If you're ready to go right, ready in the chat. Yeah, ready in the chat. Now, in this step, you are going to walk through a custom free sample with a potential client. Now, you may be thinking

yourself, what the heck is a free sample? A free sample is a small part of your full paid package or offer that you offer for free. So, for example, if your full paid package or offer as an interior designer is an entire house makeover, your free sample would be one room makeover. Yeah, if you are a video editor and your full-time package is full-time video editor, your free sample would be a single edited video. You guys as funnel builders, the full-paid package may be a full funnel makeover or build. It could also include things, right, if you learn these in certification, like copy, ads, newsletter creation, things like that.

But your free sample is a single-page redesign. Now, you have already, at this point, offered a free sample. you copied and pasted this into your Facebook or into any of your social media, I want you to see where you told them you would build the first page of their funnel. Yes, you've already done this. You've already done this. If this makes sense, I want you to write free sample in the chat, or just free. Yeah, the first step is free sample. Now, let me tell you why we build a free sample. The first reason is it brings you leads. The evidence is how many amazing leads you got from posting that free sample post. Yeah, we have.

Good Man Life 6364 that we talked about before, right? He had 12 people message him. Yeah, and he got two booked calls immediately. Yeah, the other reason why we do free samples is it show not tell. You establish immediately, or immediate authority, and they are able to see you up close and your expertise out up close without needing testimonials. So if you're thinking yourself, I don't have experience, I have testimonials, what do I do? This is why we do it.

The last reason is they're more likely to buy because it makes them want more of you. By more of you, we mean your paid package. Now, when this is done right, they always want the rest. Yeah, they always want the rest. Now, the biggest mistake that people make when presenting their free sample is to go like this. Here you go. Can I just send you my free sample? And then they wait and they think, I'm terrible at sales. Now, this is a mistake because if you treat your sample like it's not a big deal, your potential client is going to also treat it like it's not a big deal. right in this phase when we are presenting this free sample to them we need them to think wow this is so valuable i cannot believe i'm getting this for free imagine if i paid them now if this is making sense

so just want to write yes in the chat that's what we have to have to have them think when we go through this so our next question is well how do we make them think that how do we actually make them think wow this is so valuable for them to see the value you have to tell them i want to write tell them in the chat. Now, we tell them with two things, what you researched and what you built. Yeah, this is going to help them see the effort that went into customizing this specific free sample. When they see the effort, they understand the value. Yeah, now, for example, our interior designer, remember, they are giving the free sample of one room makeover. So, if they want to use the free sample to get a paid client, they first say what they researched. So they say something like this. I analyzed 20 luxury

homes and found a few key things that make a room feel cohesive, welcoming, and functional, especially for families of your size and lifestyle. Then, the interior designer, we're going to what they built. I use those things to create a new design for your living room, so it's set up to be functional and stylish for your specific family. Yeah, if we see it, once right, see it in the chat. The next example is a video editor. Remember, their free sample is just a single edited video. So first, if you want to get a paying client using this free sample, you tell them what you researched. You say, I analyze 20 of the top performing videos in your industry. And I noticed the patterns that keep viewers engaged from pacing to visuals to messaging.

Now you go into what you built. I use those patterns to create a sample edit of your footage, so it's designed to grab attention, flow smoothly, and deliver your message clearly, just like the top performing videos do. If you see it, once you write yes in the chat. Our final example is a funnel builder. This is what you would say. Remember, your free sample is a single page redesign.

Now, you're wanting to use this free sample to get a paying client. So, the exact same free sample that you already offered them. So the first thing that you do to make sure that they see the value of it is you tell them what you research. You say, I analyzed 20 of the top businesses in your space, and I found some key patterns they use to attract customers. Then you go into what you built. I use those same patterns to build this funnel page so that it's set up to bring you the customers you want, just like the top companies do. So so far, remember, we walk them through the customized free sample. Next, we talk about how we bring value to this by what you.

you researched and what you built so that they think, I cannot believe I'm getting this for free, imagine if I paid them. Remember, this is only step one of three. Yeah, so I promise you, if you use free samples, you will be much more likely to sell expensive packages without needing previous experience or testimonials. So if you are with me, I want to write yes in the chat. Yes, let's go. Do we feel confident that we can do the what I did section? Yeah, confident that we're like, oh my gosh, sales is so easy. Now, I want to go to step number two. Step number two is why I did it. Yeah, remember, there's three steps. So in this step, we show the gap. I want you to write gap in the chat. We show them the gap between where their life or business is with you

and where they're live in businesses without you. We show them actually a visual gap that you're going to see. The first step of this is you are going to pull up a picture of the funnel or website they sent you as there before and your funnel redesign after right next to it. Right? You ask them, can I share my screen? And you pull them up side by side. The next thing you do is you point out the differences. Step number three, as you say, can you see the difference? Let me give you some examples. Now, with an interior designer, they would pull up their before, after, side by side. the picture the client sent them and they're redesigned. Then they would point out the differences.

And they would see, okay, so can you see how before it's like cluttered and messy and unorganized? But after it looks like really masculine and warm and strong and grown up, can you see the difference? If you're with me, I want to write with you in the chat. With you in the chat. Our next example is a funnel builder. So when they send you their previous website or previous funnel, you pull them up side by side. You point out the differences. For example, do you see how this one, it's so much more clear what the customer is getting

when they're actually buying from you? And then you ask them, can you see the difference? If that makes sense, I want to write difference in the chat. Now, the reason why we do this step, the why I did it, is because by framing the differences, you are showing them the consequences of not hiring you. You're doing this all by being really helpful and not annoying, rude, or aggressive. Now, the secret is if they can see that they are worse without you, they will think that the path is better with you. Does that make sense? If so, right? Make sense in the chat. Make sense. Now, at this point, you may be thinking, I have no idea what difference is to point out. What do I do here? Now, as a funnel builder, I want to congratulate you for all the hard work you've done this week. Because for every single, single client you get on a call, you are going to point out the same six things.

S, W, I, P, E, S, structure, words, images, paint, energy, and spacing. But you are not going to say, the first thing I adjusted was your structure and your words. Instead, you are going to say, first, I fixed your flow. So it's clear where your customer should start. that's a structure code word right here. Next, you could say, next I fix your messaging, so it's clear where your customer is getting

where we covered the words. Next, you'd say, next I fix the look, so it's clear that they're in the right place. All of a sudden, we have I. Then you say, well, next I fix the feel of it, so it's really clear what your customer should feel. And we've covered paint. Next, we say, next I fixed your link,

so it's really clear where to click. We've covered energy. And finally, next I fixed your layout to make sure that it looked more professional so that customers who come to your page actually trust you and we've covered S spacing. Now, to recap, step number two, before, the first thing you do is you pull up there before after side by side, the one you built and the one that they sent you. Next, you point out the difference is using swipes. By doing this, you are showing them the consequences of not hiring you. Are you with me? If so, right, yes, in the chat, I'm seeing some.

I'm so confident now. Yes. If we can do why I did it, right? In the chat. So so far, our HIP-by-A-Bus sales strategy, we have step one, we present the free customized sample. Step number two, we point out the differences between what you did and what they originally had.

Now, at this point, if we've done our job right, they are thinking to themselves, I cannot believe I'm getting this for free. Imagine if I paid them. Now, the next step is where we seal the deal. I want you to write, seal. You can't seal the deal if you want to, but it takes a long time. Let's seal the deal. This is our hit by a bus strategy.

Now, could you take a second? I see some people being like, I don't quite understand what that means hit by a bus. You're saying if I got hit by a bus died and you never saw me ever again and I can never give you any future advice. Yes. This is what I do. Yes. Is that the connection?

100%. If you're saying if I disappeared, hit by a bus. If I got mean girled, you know the story or the movie mean girls where the bus just comes out of nowhere and just wham? Right. I guess by the way, this is exactly how McCall closed me. She showed me this vision of like what she would do is she was me. And she's like, so if I get by a bus, that's what I would do. And then I was like, well, can you do it for me?

Like, first of up, don't get by a bus. But second off, I want you to think that sounds so amazing. Please do that for me. Take my... And I was like, oh, you want to pay me money? How about $200,000? And he went, yes. And I went, oh, this is a sales meeting?

It works. There you go. It's crazy, right? What you are telling them, and we're going to get into this in just a second, but what you're telling them is, I want to give you the strategy so that you could use this on your own. The good news is, because all of these people have reached out to us, and we already know that they want a funnel because they signed up for a free sample.

we know they're not going to want to build it on their own because they've already signed up to have you build it for them. So you giving them the strategy feels extremely generous and it allows them to see what it's like working with you without you being like, now can I walk you through my packages and show you all the different ways that we could work together? Right.

We make it very natural. You look like the good guy all the time and it's so much fun. And most of the people laugh. Most of the people are like, if you got what, hit by a bus and you're like, yeah. If I died right now on the spot and could not help you at all, can I show you what I would tell you to do? And they're like, I mean, sure.

You're like, you can do this on your own if you want, right? Which opens it up. It opens it up. Remember, sometimes you don't even have to ask them. They say, can I pay you money? And you're like, money? I guess so. It's amazing.

Yeah. Now, let's get into what is a hit by a bus plan? A hit by a bus plan is an outline of the strategy that you use. your fully paid package. That's the secret. We are presenting them the plan that they could do on their own, which they actually could, right, the way they present it, but that they could do on their own that is just our offer. Yeah, but it's presented in a way that makes them want it before you pitch it to them. It makes them come to you. Now, why do we use a hit by a bus plan? Because we want to make them want your plan and see it as the best plan forward so they want to buy

your plan. If this makes sense, I just want to write, duh, in the chat. Duh. Now, there's a couple different things that we need to gather in order to build our hit by a bus plan. The first thing that we need to map out is if we're going to make them want something, we have to say like, okay, what do we need them to want? Yeah, the things we need them to want are all of the things in your fully paid package or offer. Yeah, so for example, the things that an interior designer would need to put in their hit by a bus plan is they would need to be like, well, first, you need to make sure that you have your interior design report, right? You need to make sure you upgrade all of your lighting, and you need to make sure you use antique furniture to, for this reason,

this reason, which we'll get into in just a second. Yeah, but these are the things we have to know, what do I need them to want? Yeah, if I'm a nutritionist and I offer blood work and workouts and meal plans, I need to make sure that the strategy I'm giving them includes all those things. Does that make sense if so, right? Yes, in the chat. Yeah, now, depending on what you decide to learn with certification and add to your packages, your fully paid package that you're offering them, it could just be design for sure. It could just be design hacking, but it could also be things like copy or copy. If you decide to create them a newsletter, if you decide to run their ads, if you decide to do all these different things, you would make sure to include that in the

hit by a bus strategy. Yeah, if this is clear, I want to write clear in the chat. We just have to know what we're making them want, right? The next thing that we need to know is why should they want those things. Yeah, why are those things actually important? Right? Because we're going to include this in the strategy. So if they had those pieces, like what would change in their business? And sometimes an easier way of thinking that is what would happen if they didn't have those things. Yeah, so, for example, with an interior designer, if they're like, okay, if they had a full interior design report, they could create a cohesive warm environment. It doesn't have to be super complex. It's just like, oh, that's what they would get. Right. With the lighting upgrades, they're like, well, the reason

why they should do this is it's the biggest visual upgrade and the biggest impact for the lowest cost. That's why they need it. Next, custom furniture brokering. If this is in their offer or in their fully paid package, they'd say, oh, well, a unique house with small changes without getting rid of everything, right, when we add these little pieces of furniture. Yeah, if this makes sense, right, I get it in the chat. I get it. Now, with the nutritionist, same thing, right? If they were like, okay, meal plans, they need to write why that's important. They're like, well, food and custom calories and custom macros. It's important for fast, healthy weight loss. You need to know it first. It's like, I also offer supplements. They say, oh, I need to make sure that they need this because

it maintains health while cutting. It also makes sure that they don't lose their hair, right? And so on and so forth. Yeah. Now, with a funnel builder, we need to break this down of like, okay, for the full funnel build, what goes into that? Why would the strategy be important? What would the emails do? It's like, oh, well, without design, nobody's going to click on your thing, right? You can even think, like, oh, the Stanford study that Catherine talked about, and you can write that down. With copy, it's like if they have the wrong copy, what happens, right? Oh, it's not clear for their customer. Okay, cool.

Right? With newsletter creation, it's like, what's the benefit of having that? Oh, they would gather more leads without having to write it themselves. Right? If this is clear, right, whoa in the chat. Whoa. Now, step three is we are going to actually create your hit by a bus plan. Yeah.

Now, for example, as a funnel builder, you are going to do these things. Now, there's two different things that we put together for your hit by a bus plan. Yeah, the same way that we did with our other steps. First thing you say, you gather and you're going to use the details we just gathered to create this thing. Yes, we're like, okay, what do I need them to want? Why do they need to want it? Okay, now I have the pieces, and I'm going to take those pieces and I'm going to plug it

into these two things. Yeah, does that make sense? So you can just write, I get it in the chat. Take the pieces you gathered, plug them into here. First thing is here's what's still missing. I'm going to give you the example for a funnel builder. So you would say, okay, now, if I got hit by a bus, the next step I would do, because remember, you only built their first funnel page for them.

If I got hit by a bus, the next thing I would do is make sure that the rest of your funnel works as well as page one. Then, let me show you what I mean, and you'd show them a funnel blueprint. Then you'd say, this is a map of what your entire funnel should look like. Right now, only the first page is done. If I were you and I got hit by a bus, fix the rest of your funnel. The second thing you do is you say, here's what I would do if I were you. Now, here's what I would do if I were you.

On the rest of the pages, I would adjust the, and you insert your swipe code words again. All of these. I adjust this, so it's clear where to start. I'd adjust this, because it's here to do this. Yeah, if this makes sense right, hey, in the chat. Now, this exact hit by a bus strategy, I'm so glad Russell said this before is what I used on Russell. I literally, these are the slides that I showed him. It's an RB Cinematic Webinar universe if we get hit by a bus plan.

And it had two phases. If we get hit by a bus, and if we survived the bus that tried to hit us. Yeah, now, I promise you this works. Do we see why this works? If so right, yes in the chat. Yes. Now, I want to do a really quick recap of what we've learned so far. So with step three, we tell them you're hit by a bus plan.

Yeah? By doing two things, we say, well, here's what you're still missing. and here's what you still need. So, so far total, we say, okay, what I did, we walk through the customized free sample. If you feel confident with this, I want you're right, I got this in the chat. I got this. Next, we talked about why I did it. Where we do this is, or in this step, we point out the differences between there before and after. We take that free sample and we say before, after differences. Can you see the difference? Yeah? If you do this, if you understand this, I want to try. Right, sales is easy in the chat.

Sales is easy. Step three, hit by a bus plan is this is what you should do if I get hit by a bus. And we walk through your full paid product or package strategy. Now, are we seeing this? Yeah. At this point, you may be thinking, well, what does the rest of the email say? What do I say on the call? And what if they have questions?

Some of you may be thinking, ah. For that, I have one last thing for you. We call these magical transitions. Now, magical transitions are just rocket fuel. They are small phrases that are easy to remember, that keep the conversation going, and they make the clients really, really, really, really, really want to buy from you. And these magical transitions are so powerful that when you do them right, potential clients will cut you off before you get the chance to pitch them.

Now, in the certification program, they share even more magical transitions. Yeah, they go in depth for all these different things, for every single scenario, every single question. If at all you're like, what do I do at this point? It's covered in the certification program. But for the sake of time, I'm going to share three with you. Yeah? First magical transition number one, right?

One in the chat. You're going to use this when you're trying to start the official presentation into their free funnel page. Yeah, this is the beginning of your call, the beginning of your recording or the beginning of your email. The thing you're not going to say is, okay, let's get started. You're not going to say, I'm ready to present you. And you're not going to say, this is your funnel page. Instead, you're going to say, I'm so excited to show you what I made for you. The reason why clients love this, I know it feels small, but it's got a big.

big impact. This frames the conversation as exciting gift instead of high pressure sales call. It frames it as friendship instead of give your money. Yeah. Now, I want you to prepare yourself because the client might interrupt and be like, I'm so excited to see what you've made. I've been looking forward to someone who I can hire to help me with this. Yeah, if we understand magical transition number one, write one in the chat. Uno one. Okay, magical transition number two, you'll see these are rocket fuel. They feel small, but they've had a huge impact. Now, When you're going to use this is when you want to talk about all these services you can offer. This is before you present your hit by a bus plan.

You are not going to say, here's what else I can do for you. And you are not going to say, okay, here's what I have for sale. Instead, this may feel obvious, but you are going to say, here's what I would tell you to do if I got hit by a bus and couldn't help you. Even if it doesn't feel natural to you, they'll go, what? And you're like, yeah, diffuses tension. potential clients love this because it makes the talking about your services feel like, oh my gosh, fancy sales strategy or fancy strategy session instead of needy high pressure salesperson positions you as wise consultant.

Now, prepare yourself because as Russell said before, this is a real client wants to buy interruption that we've experienced because of this magical phrase. They literally say, no, don't get hit by a bus. I need to hire you to help me with this. Almost word verbatim. Now, if we understand this, I want to write two in the chat. Our final magical transition is number three. This is when the client asks you any question about your expertise, your services, or your next steps.

This is when you're transitioning into your pricing and your package and your offer after you're hit by a bus plan. Your magical transition is this. Can I take 60 seconds to describe what it would look like for us to work together, aka if I survive the bus plan? for example, if a client asks, so how much does it cost for you to do this for the rest of my site? You say, oh my gosh, that's a great question. Can I walk or can I take 60 seconds to describe what it would look like for us to work together, aka that if I survive the bus plan? If the client asks, wow, do you know how to do my social media, emails and ads too?

You say, oh my gosh, that's a great question. Can I take 60 seconds to describe what it would look like for us to work together, a.k.a. that if I survive the bus plan, if a client asks, could you do change the freebie web page that you gave me so that the logo is bigger? You say, oh my gosh, yes. And there's a ton of other things that I actually really like to do too. Can I take 60 seconds to describe what it would look like for us to work together, aka if I survive the bus plan? If a client says, thank you for this free webpage. Now, how do I add it to my own website? You say, I would love to show you. Can I take 60 seconds to show you how you can do it yourself

or how it would look like for us to work together. And if the client says nothing, you say, I'm so glad I was able to share this with you. Now, can I take 60 seconds to describe what it would look together, or what would look like for us to work together, aka if I survived the bus plan? Are we saying this? If so, right, hello, in the chat.

Now, I promise you, if you use this simple process of hit by a bus sales and you sprinkle in a few magical transitions, I promise, promise, promise that you can become a natural, ethical, low-stress sales machine. Now, I left out one part of the story that I was telling you where I made my first $10,000. Remember how I told you I booked a friendship call? Now, the only reason why I knew to book a friendship call and to get them on a call in the first place is because I had a sales and business mentor even before Russell.

And her name was Catherine Jones Lish. Hey-oh. Now, Catherine has not only helped me do these kinds of things. but she's also helped specifically thousands and thousands and thousands of funnel builders complete this exact system. Now, can I hand it over to you, Catherine? Can you walk them through a couple things? Oh my gosh, can we ever? How many y'all are excited for it?

Get hit by a bus plan. You never thought you were going to say that phrase so many times in your life, and I just can't wait for you to do it. Okay, everybody, give it up for a call. Isn't she so awesome and amazing? She is so amazing. I love the way that she described things. And I love how she's termed. I had a way more boring name for this when I taught her this.

And the Hit By the Bus plan is significantly better. But what I want to do if it's okay with you guys is I want to actually show you that when you use this hit by the bus method, what does, if you use that method, how many clients does it take you to get your one comic club award? So if you use the right sales method, how many clients does it take? I want to give you some examples of what that could look like, okay? Gabor, we met him the other day. Gabor, he used the hit by a bus sales method.

It took him only one client until he reached the one common club. Megan, she used the got hit by a bus strategy, and what happened? It only took her one client to get to the one common club. John, he used that. I got hit by a bus strategy, and how many clients would have taken to hit the one common club? One, okay? Justin, what strategy do you think he is? Boom, hit by a bus, and how many clients would have taken to get to one comic club?

One client, okay? Then we have Angel. How many clients get to one common club? One. Why? Because he used the right sales strategy. He used the get hit by a bus sales strategy. Provide a free sample. Then tell them why you did it. Show that it's valuable. And then when you give them that piece of the pie, say, here's what would happen. If you never saw me again, AK got hit by a bus. And then with these magical transitions, you're able to help them to say, hey, could I take 60 seconds to show you what it look like for us to work together? How amazing is this? Okay? Now, I just want to paint a picture because I think sometimes you are like, oh, I'm just going to take me a while to get to one comma, a thousand dollars. I've never made a thousand dollars online. Russell talked about he made his first $20 on the line. It was just the best thing ever, but oh my gosh, how am I got $20? Maybe I can fathom $20,000, but if you use the right method, you can play the game. Now, what about this? How many days do you think it's going to take you if you use this method to get your one comma clip award? Can I show you what some people have done?

Now, this is Justin. He knew nothing. He knew. He knew. nothing. Just like if you came in here, you're like, I don't even know what a funnel is. That's how Homeboy started. What he did, he did day one, he did day two. He learned swipes, and then day three, he learned to don't get hit by a bus method. Within two weeks, he made his one comic club award. Ben, same situation. He used the go get hit by a bus method and two weeks to his one comic club. Mario did the exact same, if I got hit by a bus method, it took him only five days to get his one comic club award. Paul, he did the, if I got hit by a bus method, it took him only five days. He did the, if I got hit by a bus method and what happened.

It took him two days. Imagine that in two days, you had a one common club award, and then Cody, it took him less than 24 hours. He used a don't get hit by a bus sales strategy, and he was able to win his one comma club award. Now, here's what?

Will you guys do me a favor? I want you to call your shot. How many days with the skills that you've learned over the past three days, how many days is it going to take you until you win your one comma club? Call your shot, baby. A little baby One, one, one. Everyone wants a one day.

Well, that's what I think. Can we, like, talk about this first second, though? Like, if we would have asked this question on Monday, how many days do you think you can make $1,000 with this skill set? Give me six weeks. Yeah, that's what I said, six weeks. Two years. Even yesterday, we're like, okay, I get the software. I get it.

Okay. I can do that as well. But how many? I still don't think a lot of you would have said one. He's like, oh my gosh, I'd rather die than sell somebody something. How amazing. When you know the right ways to do it, whether it is designing with SWIPES or really are the, you sales with the hit by a bus method, you can absolutely shortcut the game by cutting out the fluff

and playing the game the true way that is meant to be played, which is one. Games are not supposed to be lost. It's supposed to be one, you guys. So, I love this. 1-1-1-1-1. I want you guys to mark this day, and I want you to remember what you put down and play the game. Can you actually do it? And when you do, you're going to come back and backstage pass and oh my gosh, we're going to

celebrate the heck out of you for that. Okay? Now, these kind of breakthroughs in terms of how many days to my One Common Club Club happen every single day inside of our Funnel Bill of Certification Program. And can I tell you why? It's because this program is designed to take you to achieve your One Common Club Award, then to become what we call bronze certified. This is when you earn $10,000. Then become silver certified. This is when you earn $50,000. When you become gold certified, $100,000, and it's here to take you all the way to become diamond certified, which is when you make a million dollars with funnel building sales.

Okay? Now, as you move along this path from zero all the way up to that two Comal Cup award, you might think, well, I have some questions. I mean, how do I use ClickFunnels all the way? Or how do I deliver my funnel to my client? How do I actually collect money from them? I don't even know how to do that, right? What should I charge?

How do I publish the funnel on the internet? How do I help my clients set up their own ClickFunnels account? How can I find more clients? Now, we help you with all of this inside of the Zero to Bronze section. Now, we don't just throw a bunch of resources at you and say, good luck. What we've done is we actually broke up the zero to 10K process into tiny micro challenges. And the reason why we did this, why challenges? It's so that you never get lost.

You'll know exactly what to do in what order, and you'll never have to guess what your next step should be. Okay, we got you. Okay? Now, if you complete these challenges, you will master the skill of selling funnel design, which means that you will know how to charge three to four figures for your packages. Now, these challenges are designed to get you from zero to bronze as quickly as possible. How many of you want to get your zero to, how many of you want to get bronze certified? Will you put bronze in the chat?

That sounds fun. How do you want to get bronze certified? Do, do, do, do. We're past one comic club now, baby. Who wants to get bronze certified? Okay? I love it. Now, as you continue along this path, you might have some more questions.

You might say, hmm, well, I learn how to charge three and four figures. how do I charge five figures to build a funnel? What is that word should I put on each page of a funnel? Should I be writing emails to go along with the funnel? And what about video scripts? And webinars, how the heck do you do those? And what should I charge for all these add-on services? How do I craft a strategy to put these all together?

And can I get the client to pay me for the strategy too, as well as the funnel? Now, we help you with all of this inside of the bronze to silver part of the certification program. And we don't just throw a bunch of resources at you. We've broken this all into micro, challenges to guide you along the way. And when you complete these challenges, you'll become a master of strategy, copy, emails,

automations, and more so that you now know how to charge four to five figures per project. These challenges are designed to help you to get from bronze to silver as quickly as possible. How many you want to get silver certified? Do we put silver in the chat for me? Silver. Silver. Silver. Silver.

Again. I love it. you're going to keep going through the path. And some new questions are going to come, and you might start thinking, okay, so how do I actually get my clients to pay me monthly instead of just kind of one-off projects? Or how do I get paid to make tweaks to existing funnels instead of having to build the whole thing out? And how do we even fix a broken funnel? How can I get a funnel to make more money tomorrow than it did today?

What should I test first? Should I test a headline? Should I test design? Should I test offers? How long should I test it before I decide if the test actually worked or not? And what numbers should I even be watching from my client's funnels? and how much can I actually charge for month if I'm really good at making a funnel, make more money tomorrow than I can today. We help you with all of this inside of the silver to gold section of the certification program,

and we don't just throw a bunch of resources at you. We have broken this down into microchallenges to guide you the whole way. And when you complete these challenges, you will become a master of knowing how to improve funnels, help them make more money tomorrow than they made today, which means that you can charge the same client over and over, month after month. These challenges are designed to help you to go from silver to gold as quickly as possible. Now, when you get your gold certification, you also get this very sexy award that you

get a hang in the back of your room, of your officer, wherever you want. How many of you want that award? Put gold in the chat. Will you put gold for me? Gold, gold, gold, gold, gold, gold, gold, gold, gold. Yes, let's go! Okay, now listen, you're going to keep going along this path, and dang it, you're going to ask some questions.

Because all sudden, when you're going from gold to diamond, you're going to think, well, how can I speed this thing up? How do I deliver funnels without ever personally building it? How can I handle multiple chaos or multiple clients without being so chaotic? How do I close even bigger deals? How can I work with huge clients and big influencers? How can I scale without working more hours? Do I need to hire people? And who should I farm first?

And actually, can I scale without hiring people? We'll help you with all of this inside of the gold to diamond. portion of the certification program. And we're not just gonna throw a bunch of resources at you. We've broken each step down into micro-challenges so we can guide you the whole entire way, okay? And when you complete these challenges, you'll become a master of scaling your own business,

which means that you can charge more for doing less work. These challenges are designed to help you to go from gold to diamond certified as quickly as possible, and when you come diamond certified, you then earn your very own two comma club award. How many of you want you to do you want to do that? One, earn your own two comic club of war. Put Diamond in the chat.

Will you put Diamond? How many you were going for the Diamond certification? Let's go. Let's play the game, okay? Now, this certification program is remarkable. I'm telling you, my little OCD brain, me and Russell, I'm telling you, you're going to love it inside of there. But you might still have more questions because you're you, and there's nobody been nobody like you. You might have a client that maybe nobody's ever had a client like that before.

So what did we do? We made sure that we have your back every step of the way. We have open office hours, daily Q&A, every single day. We have a community that can help you. We also have expert trainings every single week to keep you up to date on what's working and what's not. We have a mentorship program. So if you're new and you're scared, you can literally have somebody who's been there before, who's already bronze, silver, gold, diamond certified, take you under their wing and carry you along with them.

We have graduations where we celebrate you and we proclaim to the whole ClickFunnels audience, what you've done. So if anybody's looking for a funnel builder, you get exposed there. We have regular funnel builder events. We can keep you up to date on what's happening. We have private mastermind channels and more, okay? Everything inside of the certification program is to help you

to get from your one comma club award all the way up to your two comma club award. How do we feel about this? Does this certification? This sound a little bit fun? Yeah. Are we having fun? Yeah, okay. Now listen, I know a lot of you're like, okay, yeah, this is a tool.

And we've talked about this little more, but you might still have some questions. Sometimes me like, Catherine, well, does this whole thing work for me if I'm young? What if I'm younger? We had somebody out in the literal audience earlier today that was in high school. Will this work for me? Yes, this will work for you if you are young. You can win with funnel building if you are young. Do you believe me?

If you believe me, put I believe you in the chat. I believe in the chat, okay? Now, some of you might also think, well, Catherine, I don't know. Will this work for me if I'm not so young? And you can decide what age that is, okay? The answer is yes. This will work for you if you are not young, okay? Now, you can win at Funnel Building if you are not young.

Do you believe me? If you believe me, put I believe in the chat. Now you might say, Catherine, does this work if I'm a stay-at-home mom? Yes, this works if you are a stay-at-home mother, okay? You can win at Funnel Building if you are a stay-at-home mom. Do you believe me? If you believe me, put I believe in the chat. Okay, now Kathy, you might say, Catherine, does this work?

I'm already working full time. I have a job. Will I have enough time to do this? Yes, this will work for you if you already have a full-time job, okay? You can win a funnel building if you work full-time. Do you believe me? If you believe me, I believe in the chat, okay? Okay, now, okay, you guys say, I don't know.

Try this before and it failed. Will this work for me? Yes, this will work for you. If you have tried to sell funnels before and failed, this will work. You can win up funnel building even if you've tried your hand and it hasn't worked before, okay? Do you believe me? If you believe me, put I believe in the chat. Okay?

I mean, at this point, you're getting annoyed, right? It's like, how many more do I have? I have more, okay? Now, Catherine, does this work if I've never sold a funnel before? I don't even know what I'm doing? Yes, this will work if you've never sold a funnel before. Follow our system and we will help you. Okay, you can win up funnel building even if you've never sold a funnel before.

Do you believe me? But I believe in the chat. Okay? Awesome. Now, Catherine, I am just not techie. I went through that thing yesterday. I got a little bit overwhelmed. I'm not going to lie.

Will this work for me? You're not alone. this will work for you if you're not techie. I know literally, I know Jennifer, I know a lawyer. I have literally coached all of these people. Let me tell you what. They were petrified. And yet, look it, they have made money with funnel building.

You can win at funnel building even if you're not techie. Do you believe me, but I believe in the chat. Okay, awesome. Now you might say, Catherine, I'm worried because you obviously are like Russell. So Russell is marketing. You're reading all this stuff. You know marketing. I don't know anything about marketing.

Can I still win? Yes. This works even if you don't know a single thing about it. marketing when you start. You can win at Funn Building if you don't know anything about marketing, but I believe if you believe. Yes. Okay, awesome. Now, at the end of the day, you might just say, Catherine, I am scared out of my mind. Will this work for me? Dang, I didn't, I didn't think I was going to share this. When I first started Funnel Building, I knew it was the thing to do. And do remember, it wasn't working, but I knew that I had to figure it out. And I was so afraid.

And I was so afraid to actually start that I worked myself so up that I ended up in the hospital with an ulcer. I was so afraid of what would happen. If I failed, I was so embarrassed. I have to use Facebook for business. What are people going to say? It's so embarrassing. This is the whole thing I worked out. I'm not kidding you.

11 p.m. at night, my sister, drive me to the ER. I thought I was dying. Turns out it was an ulcer. I was so afraid. And if you are in any sort of similar situation, I can guess that you are asking the question. I am petrified. Will this work for me? And I am here from personal experience and having coached literally thousands of people.

Brian lost his job right at the beginning of the pandemic. He had a job that would never come back because of the pandemic. It worked for him. Andrea, she had a doctorate degree, and all of a sudden she did not want to go that past. She had no education and other kinds of marketing. It worked for her. Chris, he had no single dollar to his name and he had a daughter on the way. This worked for him, okay?

Crystal, she was amazing. Indiana, I don't have time to tell you all their stories, but it can work for you, okay? You can win at funnel building. I've seen it too many times for me to say any other thing. Do you believe me? I hope you believe me. But at this point, it actually doesn't matter if you believe me, because there's really only one other question you have to answer, which is, do you believe you? Do you believe that you can do this? Dang, I hate that I'm crying, but I just, I've played this game for a really long time. I've helped thousands of people do this.

And I think I just remember how scary it was when I started. And I had this tiny flicker that maybe I could change things in my life. I hated being in the hospital because you want to know the whole thing I thought about in the hospital was, how in the heck am I going to pay for this? I hated that. But I had this thing in my brain that I knew I could change a trajectory of my life. I knew that I could. And if I could just be brave enough for one more day,

that I could keep trying. So your question that you have to answer today is do you believe in you? Are you going to be brave enough to say, I am a funnel hacker. I see the path. I see the opportunity. I see what's available to me. And I'm going to be brave enough to show up for myself and my life to change a trajectory of what it currently is.

The Funnel Builder Certification Program takes you by the hand to help you to do that. Now, this next slide might seem not that time because I'm crying. But we're going to change this because I actually really am having fun despite the tears, you guys. Let's check over here. Was that a doubt? We're still having fun, though, right? I would say that was pretty fun. I had some fun.

Did you guys have fun? Are we having fun? Russell, are you okay? I had a lot of fun. I did cry, but it was a good. It was a happy cry. It was a happy cry. Is it okay?

Well, I guess, I mean, we know what we have to do if we're having fun. And you are in charge of that, my dear sir. I told you yesterday, number one, the more fun we were going to have, the less this was going to cost. And it makes me laugh because I saw people like, I can't afford it. It's like, you don't even know what it's going to cost you. How can you even say that? The good news is we started on Monday at $18,000 for certification program. And then we started going down with more fun we had.

We started going down on day one, we got down to $15,000. I also would say like $15,000, wouldn't it be worth it? Like, you've seen all this stuff? I would say, oh, it's $15,000? I think I can afford that. I'm in going to get hit by a bus. I'm about to go and get hit by a lot of buses. Well, think you get three, $5,000 funnel builds, and then everything after that's pure profit.

So, like, you learn the skill set, you pay it off. I think about if you buy a franchise, you know, like, you buy a McDonald's franchise, you're $5 million in. And I think it's like 20 years for you to get the money back to break even. And 20 years later, then you start making money. This is like, you get three clients. When how many people wrote in the chat, they want to get their one comic club award in one day? And you're like, if you believe that you could get it in one day and you look at the 15,000 thing,

and you're like, oh, 15 days? You know what I mean? It's like, if you're thinking with math, it's like, oh, well, when we had a day, just a little bit of fun. But you're having fun, right? It wasn't at 15. Yeah. But think about this, like, it is.

It's not a cost. It's an investment. You invest this and now you have a skill set to get you this. Like it's the greatest, anyway. But yeah, we're not 15 because 15 was day one. Yesterday that time, day two got done. We had so much fun. Build and funnels to you guys, we dropped down to $10,000.

And I want you to understand, almost every one of our certified partners from Stephanie. She told you three times like, it was $10,000. It cost me $10,000, right? But it's not just hers. It's like everyone has gone through certification program. These guys right here are following like getting their awards, They pay $10,000 to be part of it.

I pay $10,000. She paid $10,000. All the people you met this week, they paid. All these guys paid the $10,000 to be part of this program. Okay? And so the first, actually, next like 60 seconds, I want to talk to all of our certified funnel builders because they don't know what's about to happen. We had an idea to over-deliver for them, okay?

If you guys know anything about ClickFunnels, our community, what we believe is always about over-delivering, okay? So we have a gift for all of our active ClickFunnel certified partners. Okay. Just you guys know certified partners right now after they get certified. They pay $500 a month every single month to keep that certification to be in there. So they're paying an extra almost $50,000 a year to be certified. And they've been paying that a lot of these guys for four or five, six years.

Okay. So the next bonus is going to be amazing for them. It's a gift to them. And I want to show us, I want to show you how this is not a program that's like one of those like fly-by-night things that's here today, gone tomorrow. Like we continually figure out how can we serve these guys better? How can we make this better? How can make this experience better for them? And so this gift, they don't know about.

In fact, all my first certified people who are on right now, type in, um, um, um, certifications. partner so we know like CFP whatever they type it in so we know who you guys are because you're about to freak out I'm about to give you guys a gift with the greatest gifts of all time to show you how much we love you how much we're investing back in you guys okay this is my question what if I was to give you guys your click funnels account that you guys are currently paying five hundred dollars a month for for free for life how many guys would like that yeah my service my partners freak out in the chat that you they didn't know we did tell them ahead of time okay so this is the game plan um

Think about this right now. Like right now, and you guys are paying four nights a bit. Let's just say the ClickFun's got it. It says $297 a month or higher level. Times up by 12 months. And let's say you keep the account for 10 years. That's the equivalent of $35,000 that you'd pay over the next 10 years on your ClickFunnels account. And so the thought is, what if I gave it to all of our certified partners for free for life?

Outside of one thing, there is an annual $297 year maintenance fee just so we can make sure that we can customer support and product updates. But for all our certified partners, you guys are you guys okay if we overdeliver and just give you guys your ClickFun's account? for free, which means that $5 a month's paying right now, you never have to pay that again. Let's go, let's go, let's go! Everybody's like, nobody do. I've been so excited for them to hear about this. We almost told you earlier, and I was like, no, let's tell them live with everybody.

Russell has basically cut you guys a check for the next 10 years. Awesome. I love it. So you're welcome. We love you guys. Keep building funnels. Keep changing the world. That's our gift for all of our active certified people.

And so that's kind of the first thing I want to share. So awesome. There you go. But I think with that said, I'm going to let you guys go back and actually, now that the certified partners. I got to go, I got to go getting that Facebook group because they're going to have some questions. Okay. So you, you help these people. I'm going to go leave my certified. I love to do it. So let's get Catherine McCall. Huge around applause for all their efforts today. So thank you, Catherine. Thank you, McCall. We love you guys. They did such a great job. So anyway,

that's our gift to all of our certified partners. Because again, our goal is for you guys to be successful with this. And so, yeah, it's going to cost me a lot of money. I was doing the math. All our certified partners, mine is $500 a month. So this was a very expensive gift on my side. But I wanted you guys to see that because this is how we care about them in the community. We've never done a lifetime click phone account ever. I can easily sell that alone for $25,000, $30,000. But there you go. Merry Christmas, all of our, all of our certified partners. Okay, now next question, for all the rest of you guys, is anyone else here also want lifetime access to click funnels for free? Like, not certain partners, like all the rest of you guys, how many guys would also like to have this offer? How many of us?

I was like to have this offer. I mean, I was like that, Russell, I was a little jealous. I wish I was certified last week so I could get that for free. How many guys would like that as well? Okay, all right. This is the fastest I've ever seen the chat freak out before. Okay, so this is not something that's probably going to be a long time thing, but there's a little glimpse, a little window where what I want to do is for any of you guys who upgrade and join the certification today. I'm going to loop you into the group, okay?

That means I'm going to, in my mind, backdate this like 24 hours ago, so you're being there. And we will also unlock that as a bonus for any of you guys who get involved in certification today. Okay. So there is my irresistible offer for all of you guys because, again, this is like, renting versus owning. You guys will own your ClickFunnels account. You're going to be paying every single month for it. You will have it as an asset forever. Okay. So I'm going to go guys walk you through everything you get inside the certified partner programs. So you understand all the things. And I got some

insane bonuses on top of it. Just so you guys know what it actually looks like. And then I'll reveal to you what the final price is. And I promise you, it's not what you're going to think. You're probably going to freak out. I think everyone's going to freak out. Okay. So here we go. Here's where you're going to get when you become a certified partner today. Okay. First thing I said, you can get lifetime access to click funnels. Okay. So it means no monthly fees. There's the, the yearly maintenance fee, but other than that there's no monthly fees, lifetime access to your ClickFunnels account. It's the same ClickFunnels account that you're currently paying $297 a month for.

It means you don't to pay that bill forever for the rest of your life. Okay. Now, ClickFunnels, again, is the most powerful, most important tool in your arsenal. Last time as I was doing these slides, I thought, like, if I was to lose everything today, if I lost my brand, my following, my JV partners, my list, my revenue, like, everything disappeared. And you only gave me a ClickFunnels account. I was like, how long would it take for me to get back on top?

I was thinking through it. I was like, I could easily within 30 days be back on top. I would start by building funnels for other people. I would leverage that really quickly to my own offer. And within 30 days, back and top. Like, that's the power of this click funnel software. Okay? And you'll have that in your back pocket for the rest of your life, okay, to use over and over

and over again. It'll give you absolute security knowing that security and certainty, knowing you have lifetime access to the tool that's created all these success stories, more success stories than any company in our industry. Okay. Over 3,000 people have used this one tool as a way to earn one of these two comic club awards and beyond, okay? You have lifetime access to that forever. Okay. Now, some of you guys are probably wondering, like, Russell, why would you actually do this? And if I'm completely honest,

there are two reasons, okay? Reason number one is I want to take you off the market, okay? One of the most annoying things for me is all day long, if you look at the ClickFunnels group, we have like 500,000 people in group, and there's a whole bunch of these looters who are coming in every single day, who have a competitor, they white label the competitor, and they're coming in, they're trying to pull our people away, okay? By you getting lifetime access to ClickFunnels, I've taken you off the market. So the next time the message, like, hey, come over and use my white label, blah, blah, blah, guess what you can tell them? You can say, number one, I'm a funnel hacker, I don't do that, and number two, I'm off the market. I have lifetime access. I never had to pay for this again.

Why would I pay you for it? Okay, so that's my one evil motivation is to take you off the market, okay? And my second motivation is, I don't know if a lot of you guys know what the actual mission of ClickFunnels is. Okay, some people think, oh, it's to sell software or it's to get recurring income or to sell your company. No, that's not our mission. We had an opportunity four years ago to sell our company for so much money, I would never have to work in an infinity lifetimes. And I said, no. Why did Todd and I say no to that? Okay, it's because our mission was different. We're different than the venture capitalist back companies who are about profit and revenue and trying to like make more money and trying to like, like, that's not what we are.

Okay. This is the mission of Click phones, case you're not aware, our mission is to free all entrepreneurs so they can focus on changing the lives of the customers that they've been called to serve. Okay. By us giving you guys lifetime access, it unlocks you from the monthly payments from the stress from all those kind of things so that you can get back to focusing on changing the lives with customers you've been called to serve that's our mission and this offer actually helps me to fulfill our mission even better than ever before and so those are the two reasons why we do it okay and what you understand that everything you need everything i'm going to teach you from the books the trainings the webinars the classes the the serve case for everything we teach you

relies on you having this tool called click funnels okay it doesn't work with the cloners okay it only works with this tool okay it's essential for you to have to be successful just like if you're accountant you have to have quickbooks or you can't be an accountant okay to be a funnel hacker to be a funnel builder you have to have click phone those you're not one of those okay and so everything we do relies on this so I want you to have it with no stress I want you to own it you're not renting anymore like this is your tool you have okay again the only caveat is there is a small $27 a year annual maintenance fee and that's just to cover the cost of customer support and product improvements or legally made us have that in there but that's it okay other than that you own this

it's your tool okay now again if you were just to pay for this account which is $297 month for the next 12 months, right? And you have that account for 10 years. That literally would cost you $35,640. Okay. And the reality is, ClickFunnels have been around for a decade. We have a lot of customers who have been here for over a decade. You've paid us $35,000 or more to have access to what you're going to get for free today

when you become a ClickFunnel certified partner. Okay. So here's the first thing you're going to get inside the certification program is you get lifetime access to ClickFunnels, a $35,000 value. Okay. So that's the first thing. All right. So this is what the offer is going to look like.

Boom. Number one, you get lifetime access to ClickFunnels. Okay, number two, now you got ClickFunnels software is taking care of. Now we gotta get you really, really good of building funnels, okay? That's what the funnel builder certification program is. Okay, this challenge, we had a chance to start with you.

You guys learn the basics, you learn some things, right? But as you're building funnels, you wanna be able to charge more and do more, like you've gotta become really good at this. It's the skill set, that the better you get the skill set, the more money you're gonna make along the way, okay? So that's what the certification program's all about. Obviously, Captain walking through the timeline,

what looks like going from bronze to gold to diamond, like all the way through the process, you guys know that, but inside of the certification program, you have an opportunity to master every type of funnel. You can learn how to squeeze funnels, survey funnels, summit funnels, challenge funnels, book funnels, cart funnels, pay challenge funnels, VSL funnels, webinar funnels, product launch funnels, application funnels,

webinar application, funnel, funnel hubs, funnels, like, you learn all this stuff. But I want you get overwhelmed because you don't have to do all things, okay? You mentioned, again, on day number one, to be successful in this business, you just become a master of one. But you have all the training for all them,

so you can pick whichever one you want, or you can pick two or three, right? figure those things out and then master those funnel types and become amazing at it. And then from there, you go through this process, get your one comic club award, get your bronze badge, your silver badge, your gold badge, and your diamond badge, okay? And so what's cool is you get these cool little badges, these metal badges. And when you come to ClickFunnels event, like when we do Funnel Hockey Live or these other events, you have a chance to come to them. And we were wearing those badges. People are looking for funnel bills. Like, oh, you're silver

certified. Oh, you're a diamond. Like, it gets so easy to get clients by having this badge. You get those badges throughout the program. Okay. So again, the first thing gets lifetime access to click funnels a $35,000 value. Second, you can access to the funnel bill or certification program is a $14,997 value. So total value right now is $50,637. Okay, so we got left time click funnels access and number two here is the four levels of certification. Okay. Now this next one, we got in a fight last night trying to decide if we should actually offer this or not. This takes the offer from like, this is already insane to I think Russell may have lost his mind. There's a good chance. This is the only time we're going to offer this bonus and we may

pull it off because it's one of those things it's just like it makes this too good to be true. Okay, but I wanted to do it. So it's in the slides. We're doing it out. And again, I'll probably think about this and pull it out if we ever do this again in the future. But for right now, this is this is what it is. You guys ready for this? Drum roll.

Here we go, here we go, here we go. Okay. So currently when you get a client, they have to create a ClickFunnels account, right? So this is you. You sign up as client and they're like, hey, can you go over here and slide for ClickFunnels? And they got to pay $97 a month. then 97, then 97, right? And so that's how it currently works.

Okay? Instead, what we're going to do is when you join the certification, I'm going to give you 25 reseller accounts for free. Okay? What does that even mean? Okay, I mean 25 resell accounts for free. This is what it means, okay? What's going to happen is you're going to get 25 ClickFunnels accounts that you own.

Okay? And each of these accounts, you then can go and you can give it your clients. Your client doesn't have to go and sign for ClickFunnels. They just pay you, right? Let's say they pay you the $97 and then they get the account for free. So they don't even have to be tied in the clip phones. Like they're just paying you and then you're giving them access to account. And then you'll have a dashboard that'll show you in a second where then you can log in their

account and you can do the funnel building for them. They can log in, but it gives it all organized where all your clients from one space, okay? Now imagine if you just took those 25 accounts unless you charge $97 a month for each year, right? So you get 25 clients. What's the math in that? 25 clients time $97 a month. You do the math about you be making $2,500 a month basically, which is almost $30,000 year just on like hosting your clients funnels. Okay, you keep all the money 100% yours.

Okay. Now I want to take this the next level because for some of you guys like that's like if I was making that kind of residual income just because my clients need click funnels anyway, I'm basically getting 100% commission on it. I want to I want to reframe this a little more because this can and should be even more exciting. So imagine this. You guys met Carson on day number one. Carson came in the certification programmer, you know, when he was like 16 or 17, he's 18 years old. Now when he first got started, he didn't just charge clients to build a funnel and then pay the $97 a month. He put him on retainer. So he said, pay me $1,000 a month.

You can access to your ClickFunnels account and what we'll do is I'll build as many funnels as you want during that time, but I only build one at a time. So he'll build a lease for each funnel for him and gets it done. And then he'll start the next one. He does as many funnels they want just back to back to back and they charge them a thousand dollar a month. Okay. He got really good at. I got a couple clients like, this is great. Then he opted to $2,000 a month.

Okay. He's an 18 year old kid. $2,000 a month. Each of his clients now paying $2,000 a month, right? Covers their ClickFunnels account and him to be able to go with them, and edit things for them or change things or update things or build another funnel. Okay. Last night, we sent cars to a text, right?

Do you still charge $2,000 a month? He's like, oh, no, no, no, I upgraded my prices a little while ago. I charge $3,000 a month now. So each client now, they pay maybe $5 or $10 or whatever grant to build the funnel initially, and then he has $3,000 a month retainer. He's like an employee, but he's only working for one, like he could be working for 10 people. You have 10 people paying you $3,000 a retainer.

That is insane. as an 18-year-old kid. Okay? Now, imagine this. Each one of these accounts, it could be $97 a month, but each one of these accounts could be a retainer client for you.

Are you guys doing this? Are you doing the math right now? If you're freaking out a little bit, type out, I am freaking out a little bit right now in the comments. I want to make sure you guys are. Because last time I was doing this, it was like 1130 and I'm like, I'm like, is this?

I was like, should I actually do this? This is kind of crazy. But we're doing it. So here we are. It's too late. Now I can't say, no. It's in the slides. I just told you guys you get that.

you're going to get it. So look at this. What happens is when you're in your click phone account after your certified partners, there's a little tab up here says agency that will magically show up. This is only for certified people. You cannot pay me a million dollars and get this unless you're certified and you're certified. Then you have all your client. You put your second client. You keep adding your clients in your boom, boom, boom. And you all up to 25 clients you have back here inside your back office. Okay. So you see all your clients every single day and you're like, hey, I'm going to work on someone. So you're like, oh, Brittany, I'm going to check out her thing. You click on Britney's link and boom,

it auto logs you into her click funnels account. Then you go edit her funnels, update and make make things around, you close it, close it down. They can go back to hammerwork on Linda's finally. Click on that, opens up her ClickFun's account and you do it. So this little agency tab is only for ClickFunels Certified Partners. It's brand new. In fact, our existing certified partners don't have this yet, but congratulations. It's going to be showing up in your account here in the next probably hour or so.

I don't know. And you put all of your clients in here. And again, you're not paying me $97 a month for every single one of the site. It's like you are keeping 100% of the money. So it's not like I'm just giving you lifetime access to one ClickFun's account. You're getting lifetime access to 25 ClickFunnels. accounts that you can leverage, you can use for any way you want. Okay. And what's cool about this, this is not a white label. Okay, our competitor white labels. It's the stupidest thing in the world.

Because that's like, you're making up your own brand. All of a sudden you're like, hey, I'm magic funnel software.dibs. And like, people are you. Like, you have no credibility. You have no leverage. You have nothing. Okay. We don't white label. Okay. Instead, we're partnering with you and you have the ability to leverage our billion dollar brand. Does that make sense? Like, that alone is worth the price of admission. You're not saying, oh, you can decide it for my funnel builder that it has two clients. Like, no, no, no. Look at ClickFunnels. Google it.

See the size of this thing. Okay. If you go to the homepage, it's $300 a month, but I'm going to, like, when you work with me, I cover your ClickFunnels account, right? You're able to leverage our billion dollar brand. Okay. That's what's powerful. Okay.

Now, I was trying to figure out the value on this part of the offer, and it gets kind of crazy. So I was like, I'm giving you $25 accounts. These accounts are like the $97 month level accounts inside ClickFunnels. So they have 25. I do the math times 12 months. And if you see this count you keep for 10 years. The math on that is basically a $291,000 value, which is kind of insane. but it actually is true, and that's only if you're charging $97 a month for, so I don't know.

The numbers get weird, but I thought I put it in there, okay? Now, again, one thing, these accounts are not to be given away. This is not something you can give away free accounts. In fact, that's against the terms of service, okay? These are accounts to make your services sticky, okay? And it help you to build recurring income. So when you sign up a client, right, when you're building Clickfronts and it's in your agency account, right? They're more likely to keep paying you month after month after month because you're managing

controlling that account. It makes these people sticky. They stick with you long term, okay? If they're creating their own ClickFun's account and you log and edit something, they can kick you out and cancel really easily. But this way, it's sticky, right? You're in the account with them. Okay? So you must either sell these for the retail price of $97 a month or bundle them with your services for any price above $97 a month.

Okay. So that's how these work. And she said, this is a mind-blowing offer stack. And I haven't got started yet. Still going, okay? So you get the lifetime access, ClickFun's Fundable Certification Program. You have 25 reseller agency accounts. Total value of $3,000, $3,000, $3,000.

Okay. So again, we've got ClickFun's Lifetime, certification program, 25 reseller accounts, but wait, there's more. Okay? As you get deeper deep in this program, you can get better and better and have a chance to charge more. Okay? So I want to help you with two more skillsets that will help you to provide more value to your clients, which in your exchange will help you to be able to charge a lot more money. Okay?

So on top of fundamental, these are two things that I want to teach you externally that if you learn these things, it'll make you so much more valuable, okay? The first one, I'm going to tell you guys a story about Claude Hopkins. Claude Hopkins wrote a book called Scientific Advertising. A lot of people consider him the father of modern day advertising. And back in the early 1900s when he was doing this, there was a name for what his role was. They called them the scheme men, okay, which nowadays sounds horrible. Like he's the guy that makes the schemes.

But back then, scheme man was the person who was responsible for the most important piece of the advertising puzzle. Okay. The job of the scheme man was to come up with the offer. What is the best offer? Okay. Like when we were building this challenge out, half of the time me folks in this challenge to figure on, what is the offer that I can give to you that's so irresistible. that you have to say yes to, right?

And that's what Claude Hopkins do. He was a ski man. Now, a ski man back in the early 1900s, in 1907, he was getting paid $52,000 a year in 1907 to just do this, to help people to figure out what their offer actually was. Okay? Now, you do the math on that, you like 52 grand. It's not a big deal.

In 1907, okay? That's $1.3 million in today's money. So his salary is $1.3 million to come up, just tell people what kind of offer they should create. Okay? So that's the value. So the first skills that I want to teach you as outside of funnel building is how to create offers. Because when you can help them to design their offer and build their funnel, you can 10x your rates.

Okay, because their funnels can convert better because their offers are better. So one of my favorite programs I've ever created is called Offer Secrets Masterclass. And this has everything that I know about creating irresistible offers. Okay. So we have access to members area to go through the training. And by time it's done, you will know how to build offers better than anybody else on this planet. And now that you have that skill set to offer your clients as well. Okay.

Now, the second skills that I want to teach you guys is how to trade funnels for equity. He's getting paid for funnels is great, but getting equity for funnels is even better. Do you remember day number one? I showed you guys, No-Lens, my 14-year-old buddy, he's older now, but 14 years old, I had a chance to interview him.

Do you guys remember what he said? Do you guys remember this? It's like a 30-second. Can I show it again so you guys drill this back in your head? This is what Noah said, and I asked him how much he charges people to build a funnel as a 14-year-old.

I know you've built funnels for yourself and for other people, but when did you kind of decide? Like, I'm going to build funnels, you know, for Caleb, obviously, but other people, like, what was the reason why you kind of made that decision? I like building funnels for Caleb, working with him and, like, not having to, like, worry about my own product. Like, he worried about the product, um, fulfilling it, et cetera. All I needed to do was due to marketing, which is what I was really passionate about.

In about June of 2018, I started my own agency. How much do you charge somebody to build a funnel for them? If someone wanted to work with me, I honestly would, like, probably only work with some of this I got a certain amount of equity in the business. He's negotiating equity already. I love it. All right. You guys getting this?

So that's what we're talking about. Trading funnels for equity. I'm going to be a special private training just for certified partners to walk you us through. How to do that, what it looks like, how to structure it. But this is really like the peak level of the game, right? I do this all the time with clients, with friends where I get equity in their business for helping them to design and create their funnels. It's the only type of funnel that I traditionally do for people outside of myself because

if I'm going to do the funnel, the most important, the best, the most fun part of the entire business. I want to get paid well for it. And so I'm going to show you guys exactly how to do that. It's going to change your life. It's going to be one of the coolest things in the world. So here's the offer. You got ClickFun's Lifetime Access, the four level certification, the 25 resell accounts. When you offer secrets, you can add marketing and offer consulting to your offers as well, plus trading funnels for equities to understand how to get more, like how to become partners in these businesses by bringing the skill sets that you will have. Okay. So recap, you get Lifetime Access, ClickFrons, Funnel Biller Certification, 25 reseller

agency accounts, offer secrets, and the funnels for Equity Masterclass, total value now, $343,628, okay? Now, obviously, we're not going to charge you $343,000, but we could, and I think there's people that would take it. Oh, this morning, the IP I was telling a story about my phone. Anyway, I'll keep moving on, but let's just say we did charge that much, right? And if all this did was help you to launch your career as a funnel builder, right, to get you off of the sidelines and into the game, actually playing this game and having success in learning

and growing and having a skill set that's in demand, that's fun, that's exciting, that's always changing and evolving and, like, gives you that, like, new life and new excitement again, would it be worth it? Yeah. Yeah. Change everything for it. Changes your career, changes your lifestyle. Changes the trajectory of your life forever. Okay, if all this did was finally give you the credentials you needed, to be a funnel expert, would it be worth it? Okay, and a lot of you guys are building funnels right now, like without having any credentials, like you're doing it, you're learning it, right? When you get certified, you have credentials, like, I'm a certified partner. I'm a gold level, I'm a bronze love.

Like, I've done these things. And when people see that, it's like, oh, it becomes very, very easy. Like, it gives you the credentials and the credibility you need to actually get better and higher-end clients, okay? If all this did was help you increase your skills and funnel strategy, building campaigns, copying conversion, would it be worth it? Yeah, because you create one good funnel, it makes it too common club. Like, you made way more than the, what that investment would have been, right?

And so the skill set is so value. It's so important. Then we were priced inside two choices. I was looking out in the market initially when we were doing the certification. And there are a lot of people selling certification programs, okay? Most of them are crappy cheap certificates. Don't mean anything. So that was our first option.

We can make something crappy and cheap and sell for anything and make a bunch of money. That's a lot of people do. Okay? That's not how we do it here. ClickFunnels we are all about quality and like developing entrepreneurs and business owners to be amazing, right? So the second option, it obviously puts up some barriers, but it makes them more exclusive so the certification program actually means something.

Like when you're certified, I want to be like, oh yeah, I pay $297 for. Like, no, you had to go through a lot to earn this, right? That's why you don't just pay your way to the top. You have to earn it and every single time your skills gets a better, we move you along. You get the second badge, the third badge, so you actually earn it. So that was our second option.

It's more expensive, but it gives us the ability to work with you, to have the team of trainers and mentors and coaches to help you be successful. Where if you build a funnel and it's not working, or you don't know how to quote the client, like all the kind of stuff, we have the community, come back to say, hey, I'm about to, I'm going to call in it now, what should I do?

And like, people are jumping and telling you exactly what to do. I'm about to deliver the funnel to my client. Can you guys look at you get 20 people, look at the funnel and give you feedback and advice, then make it better. So you're not just in your own silo. Like, it gives you all the resources. So we've had to charge more to be able to do that. But I still wanted it to be as inexpensive as possible so that everybody could be part of this.

Okay. And my question of you is, how much thing one client would be worth to you? Think about that. Like with Stephanie, she got her first client and she did it for free, right? He introduced her to 10 of the friends and she's like nine clients overnight, right? And then from there she's built it. I think she has 60 chiropractors that she's doing this for now, right? It all came from one client.

Like one client will be more than worth the entire investment here, right? And then the second client is just pure profit. Okay. So you can see why this is an amazing deal at the price we started on Monday, which was $18,000, right? And then the end of day one, we dropped down to $15,000, right? And then, Dave, yesterday we dropped down $10,000, okay? Now, again, almost every one of these people who were certified paid at least $10,000 or more to get the certification, right? And so it's not something like new or they're making up, like they've gone through this process.

It's been happening. Even Catherine, she said earlier, like she paid the same $10,000 to be part of this, right? Okay, and even with that, none of those people, okay, none of those people got a lifetime account. Like, I could literally sell just a lifetime account portion of this for $25,000. In fact, I'll probably do a promotion to the rest of our audience and click on them say, hey, $25,000, you get a lifetime access. But for you guys, this is free inside the program, okay? Okay, everyone else who paid $10,000 did not get that until today.

We get to them as a gift, as you know, okay, let alone the 25 reseller accounts. So we've been having fun. I'm going to give you guys my final offer and you know exactly what it is, and then you can make a decision and you can make a choice. Okay? So this is my final offer. It's not the $10,000. Okay. It's not $8,000.

Ooh, it's getting better. How am you guys excited about $8,000? Okay. It's not even going to be $6,000. Okay? To get access to everything we're talking about, it's one payment at $5,500 plus a $297 year maintenance fee. Oh, I can hear the gas.

People are like, what? Are you kidding me? This is half of what Catherine paid to be in this program. This is half of what's, Stephanie paid to be in the program. This is half of what everybody else paid to be in this program up this point. Okay. And you can lifetime access to click phones. It means you're not paying $300 to $500 a month every second month of the thing, right? I tried to make this as affordable as humanly possible, okay? Because I know a lot of you guys like you need this. You're trying to get

your first comma club, right? But we understand the $5,500. If you go and you do two or three clients, like you in your first client, maybe you sell for $1,000, second one is three grand, third one you sell for five, like within two or three clients, this is paid off. And in that point, everything else you sell in the future is pure profit. Okay? Like, I'm not getting anything other than just like, we're pumped here building funnels. Like, it gets my message out to help free more entrepreneurs because you're building funnels for them.

Like, all my missions get completed in my own personal life, my own personal business, by you guys taking this offer and then building funnels with other people. Like, that's it. Right? And so that's why I made this offer as irresistible as possible. How do you get to spend about that? You're pretty excited? Okay.

So what happens next? Okay. Step number one is you have to lock in your account ASAP. So you're not paying the first $5,000 right now. All you're doing today, right now, this second, is you have to secure your spot for $997, okay? That's going to be the deposit you put down immediately. So you go to onecomoclop.com slash go,

and you're going to put in your deposit, and that's going to lock in your spot, okay? Because, again, this offer is going to be disappearing here very soon. But soon you put the 997 in, it locks in your spot. After you put the 997, on the next page is to say there's two different options, okay? Your first option is like, hey, I want to pay it off right now, and so you pay the additional $4,500,

and then it's paid off and you're good to go, okay? Or some of you guys like, I don't have $5,500 right now, you put the $997 down and the next page you can do the payment plan which is three payments $1,800. Okay. So those are the two options you can do after you put in your deposit. Okay, but right now I can do is go to one common club.com slash go and you're going to go put in the deposit. Okay. And again, afterwards you have the chance to take one of these two options. Now if you're in a spot right now, you're like, uh, this is awesome. Like I could put the 997 down to the, but I, for me to pay the full five, I got to move some things around. I got to sell a funnel.

I got to talk to stuff. Like, if that's you, that's totally cool. There's like a, uh, on this page, there's a link where you can contact our support and say, hey, don't bill me give me two days, move things around, or whatever it is. Let us know and we can work with you to make things figured out, right? The key is just for you to go get the deposit in right now to lock yourself in. And then again, if you're able to on the next page, either pay the whole thing off, initial $4,500 or do the three pay, or if not again, message our team, let them know what your circumstances are and we'll work things around and make sure you can get in here.

But the 997 locks in your spot so you don't lose it and you don't lose the bonuses, okay? So all you do right now is open up a new browser window and go to onecomoclub. dot com slash go. That's where you're going to decide that you're going to go you can go put in your deposit for $997 and then in true Russell Brunson fashion I want to give you guys something insane. Are you guys a quay if I make this offer even better? Can I make it even better? Is that even possible? Okay. So when you make your deposit during the break we're going to do right now is I'm going to give you one more insane bonus. And this is one of those things is just like have this thing, this will give you an unfair advantage. It'll give your, it'll increase your earning

potential dramatically. Okay, I told you guys right now that when you sign up, you can get 25 reseller accounts, which is insane. Okay. Um, what I thought I to do is instead of just 25 resellers, those you guys who take action and put the deposit in, as soon as your deposit gets in, we're going to double that. So you have 50 resell accounts aside your account. That's like 50 click funnels account. So you will have that then you can sell to your clients for $9 a month or you can bundle it with your thing, whatever it is, right? So you have all these accounts. You have all these accounts. Imagine you get 50 clients on the platform and say each one's, you're charging a thousand bucks or $2,000. What does that look like? How would that change your life? Okay,

but this bonus is not going to be forever. Okay. This is one of those fast action bonuses. Because I want you guys to do this. I don't want you thinking about it. Okay. You've had two and a half days, three days now to think about this. And if you know this is the right opportunity for you, if you know this is your future, this is the career you want, the skill set you want. Like, now is the time. And so I'm going to do this little thing that I push you over the edge. It's going to be uncomfortable, okay? But the best thing about this is, like, whole job of the certification program is to learn this thing, makes the money and pay it back off, okay? It should never cost you. This is not a cost. It's an investment, right? You go in there,

put this on a credit card, and then jump in the program and run, okay, and figure out how long is it going to take me to make my $5,500 back? Okay, that's one or two clients, okay? How quick can I do that? Can I do it? Before the first monthly payments do on my credit card? Probably, maybe, right? Think about this. If you put on a credit card, let's say it's $5,500, you put on a credit card, right? What's the minimum monthly payment on a $5,500 order? I don't know what exactly is, but let's say it's probably what $100, maybe $200 a month is your minimum monthly payment on a credit card. So I put this on my credit card, right?

And now I have 30 days before my first credit card payments do. So I have 30 days. And in 30 days, do you think you can sell, again, the minimum of place that stays $200? In 30 days with this program, do you think you make at least $200? If you could, what do you do? You make $200? You pay the minimum monthly payment. And that buys you 30 more days, right?

30 more days are going through and like keep struggling or keep hustling, keep going through there, right? And then you land your first $1,000, and then in 30 days, the next $200 minimum monthly payments do. And you pay that one off, right? And you keep hustling, hustling,

and then by month three, right, maybe you got your first $5,000 or $10,000 client, and then he's paid off, right? Like, that's the power. This is not something that costs you something. It's an investment. You invest the money and it gives you the skill set

to pay it off as quick as humanly possible, okay? And it's not like college where you got to go to five years of it and get all this debt and then you go and get a job and over five years you'll be able to pay back your student loans.

No, right? This is something where it's like you invest in it, you get in it, you start running and see like, can we get us paid off in 30 days, in 60 days, 90 days? And what's nice is Visa and MasterCard will finance it for you. So you have that time to do it, just pay it off the middle monthly fees until you get your first deal. And then boom, you can pay it off. So that's what you guys are thinking about. And so this, that bonus is what you guys can get.

So here's recap certification. Get LifeTime Access, ClickFunnels, the funnel bill or certification program, 50 reseller accounts for those who get started during the break. Offer Secrets, Training Course, Funnels for Equity Masterclass. The total value now is literally insane because if take 50 reseller accounts, it gets to like a half a million. Anyway, it gets nutsy. So I just wrote literally insane. Here's what all looks like right now.

Again, ClickFun's Lifetime, certification, the 50 reseller accounts, marketing, insulting, training funnels for equity, all these kind of things. Oh, hey, I make clickers to go down. There all is again for one payment right now today of $550. But again, all you got to do right this moment is go and put down the 997 deposit. And also, when you notice, there's two other things down here. The software is going to continue to get better over the next three days. So, but I don't want to overwhelm you. So this is what is happening now, but what we're going to do is we're going to take a break

here in a second. We come back. I'm going to unlock some more bonuses for you guys as well. But what I want you guys to go and get signed up. Okay. So here's you go. You go to onecomoclub. com slash go.

You're going to put it in a $997 deposit. Okay. You put in the deposit, you get on the next page, you have a chance to choose either $4,500 or three pay, okay? Or if there's something where I can't do either is right now, you can contact us and figure out with our team, you know, however you want to, whatever we need to do to give you a chance to move some things around before you make the rest of the payments. That all happens in there. And again, if you do this during the break, instead of doing 25 resale counts, we'll give you 50.

But if you wait, okay, you'll drop back down to 25, which is still a great offer. It's still insane. It's still all sorts of stuff. But I don't know, I'd rather have 50 counts than 25, right? Doubling how much you got. So you might as well go and take action today right now by going to onecomoclop.com slash go. Okay. And some of you guys are asking, is there a guarantee? This is a guarantee. It's called the better than money guarantee because giving you a money back is stupid. Like, that doesn't help you or me or anybody, right? So instead, this is what are better than money back guarantee is. We will continue to work with you until you win. We are not going anywhere, okay? I'm holding all the risk on my shoulders. Okay. Catherine joined the program seven years ago.

I'm still here every single day serving, right? She joined our program two years ago. Like, we've been doing this first funnel hacking live is the very first time we're off the certification program. So this program has been around for a decade. Okay. We're not going anywhere. We're not going anywhere. Okay. So we'll continue to work with you until you win. So if it doesn't happen the first month or the second month or the first six month, the first year. Maybe you get sick or maybe you'll have a baby. Maybe you're going to disappear for a while. Maybe something happens.

Maybe in three years from now you come back and life went crazy. Also you're like, okay, I need to change. I'm ready to just like, it's all still here. Okay. So we're not going to do a money back guarantee because that's kind of ridiculous. We're new better than money back. We will continue to work with you until you win. Okay.

That's how we all win together. I'm not going to let you off the hook of like, oh, I tried for five minutes and gave up. Like, no. Like, show up, do the stuff, do the work, and we can change your life. I promise you. We've done it for so many people inside this program over and over and over. You have absolute certainty that we can do it with you as well. So I can do is go to Onecomoclop.com right now.

Again, here's the offer. You see the offer stack side. All you do is get your deposit in ASAP 997 during the break right now. Going to Onecommonclub.com slash go. Again, here's all the different pieces. And tonight, when we come back from the break, we're going to be unlocking a couple more bonuses for you. Okay. So really quick, this is the game plan.

What we're going to do is I'm going to give you guys, I'm going to give you about 20, 25 minutes to go and get signed up. I'm going to go get some lunch really quick, and then we're going to come back, and I've got a special guest who's going to help me unlock two more huge bonuses for you afterwards. We'll do some Q and A's and stuff like that afterwards,

but we're going to give you about 20, 25 minutes to go get signed up. That we can get signed up, get in there, get onboarded, and stuff, and then we'll be back here after that. So with that said, we're going to keep a video. Let's show some success stories. People have been to this program,

so you can see that. Watch those on the side while you're going to go sign up. And again, go sign up during the break. That way it unlocks your accounts from 50, or from 25 to 50, but now is the time and go again, go to Onecomoclub.com slash go. Thank you guys so much.

I'll see you back here in about 20 minutes. Hey, what's up, everybody. Welcome back. Man, what a fun day we've had so far today. How many guys are having a great time? How many guys enjoyed that? If so, type in, what's going on. So I said, what did you eat?

I actually didn't eat because I was so excited and we're running around. We're watching people get signed up. We're trying to figure out questions. And like, I had so much fun that I forgot to eat. So I'm running off of fumes and excitement and all those things right now. So it's going to be awesome.

Anyway, appreciate you guys. That was so much fun and so cool to see so many of you guys jump in and take the leap of faith. And I know it's a leap of faith, right? Everything in life, it's like, if you know the outcome, then it's not a leap of faith. It's like, oh, I know this is going to happen, right? So I understand that you guys trusting us in this process, it's scary. There's a leap of faith. And so many guys took that leap of faith today.

And what's cool for me is like I'm excited for all you guys who decided to go all in and to bet on yourselves because we're here now to support you. And we're not going anywhere. We've got a system, I'm going to process a path. People that love you, they care about you. You have new community you's plugged into, new peer group, new friends. Like, it is going to be one of the coolest things in the world. I had my team, like, pull everyone's names who signed up, and there's a lot.

So I'm named someone, everyone, but I want to welcome Veronica. We got Michelle, Leanne, we got Bernice. We got Jeanette. We got Jamie. We got Joseph. We got Catherine. We got Joelle. We got Sean.

We got James. We got Carl. We got Lina. We got Mario. We got Deborah, we got Todd, we got Lori, we got Donna signed up, we got Beverly side, we got Joe Lucas, we got Steven who started, we got Teresa, we got Christina, we got Tommy, we got Angela, we got, so many of you guys join. I'm so excited. We got Angela Marine, we got Seth, we got Gustavo, we got James, we got Darian, we got Joanne, we got Kevin, we got Jeremy, we got Carl.

We got so many guys are taking, oh, so excited. Like, you guys have no idea what's about to happen and what you're going to experience inside the program. It's going to be so cool. Lonnie, Michael, Justin, Lee, Judy, Patty, Amy, David, Michael. Leah, Heidi, I cannot pronounce your name yet, but we're gonna become best friends. Rikidia, Rikita, right, okay, we're gonna become friends. Then I can memorize your name.

Beth, Janice, someone's got a really long last name from Hawaii, it looks like, I'm not even gonna try. Amy, David, Michael, Leah, Heidi. Okay, so many guys, so grateful. Thank you guys for jumping in and going, like, trusting us, okay? And we designed this whole challenge. It's like, man, if we can just get people, first off, to believe that this is the opportunity

is going to change the life. Number two, get them to believe they can actually do it. Then we can serve you. Then we can change your lives. And you guys making that financial commitment and jumping in means you believe us. And it means you believe in you. And so we're really, really excited. We've got a lot of more really fun, cool things.

I have a special guest speakers going to come up today. And he's going to show you how he, like, his strategy is a little unique. He gets people to actually pay him to funnel hack and, and like, figure out what he should build. And they pay him again to actually build the funnels. He's going to come show that. He's in a demo some new software you guys haven't seen yet. And we may be adding some more things to the offer to make it even better, if that's possible. It's going to be really fun.

But before I bring him out here, while we were back here for the last 20 minutes, my team was like yelling out questions that people were having. And so we put together as quick as we could like a sheet of like a whole bunch of really quick questions. Because I figured that if two or three or five people are asking the same question over and over again, there's probably like two or three hundred of you guys who have the same questions. So you guys, go if I spent about five or so minutes just going through the biggest questions I saw over and over again. hopefully kind of knock down those barriers for you. If so,

um, so I missed the cell. Can you do it again? Um, anyway. Uh, okay. So you guys cool with that.

All right. And then we'll jump in. I'll bring my special guests back in and we'll, uh, will you guys have a chance to learn some really cool ways to help, uh, help make more money as a, as a funnel builder. Uh, okay. So these are some of the questions.

Um, okay, first question is 50, $5, $500. Like, I know some of you guys still like that may have even said some sticker shock.

I was like, oh, like, like $5,500. That's really, really scary, right? That seems like a lot of money, and you're nervous. And I totally understand that, okay? I remember the very first investment I ever made in myself. I was 21 years old, and this is, man, yeah, back in 2002, I think. So a long time ago, and the first investment was $1,000. And I remember feeling that same thing, just, like, being scared and anxious and can I do

this? And I'm like, should I do it? And it put me in this really uncomfortable, scary spot. And for me to get that, I had to go into debt. I didn't have money. And so my wife and I got a credit card. We bought this thing. And when it showed up, I knew that like, Kate, I have to commit to this because I invested

money that we didn't have in this thing. And I remember showing up in like a different person. Like it was no longer, was I going to be a dabbler, dabbling and learning. And I was like, I have to have success now because my wife and I just got married, we're now $1,000 and they're like, I have to figure this out. And so because of that, because of that pressure, I had to go work a lot harder. And in a very short period time, I was able to leverage that investment from what I learned from it to be able to pay it off and then I had that skill set now for the rest of my life

which was really really key. I remember Myron Golden at one of our funnel hacking live events, he shared a parable and the parable he talked about how everything in life has to go down before it can go up, right? He talked about planting a seed. So like if you take a seed and you plant it into the ground, right? The seeds have to go down and then you water it and then from there it goes up. He's like it's an eternal principles, a principle of nature doesn't change.

Everything in life has to go down before it goes up. Right? And so a lot of times thinking about this, it's like, oh, by putting in a $55,500 investment, like I'm going down, my bank counts going down, my status is going to, all these things are going down, but it's essential. Everything in life has to go down before it can go up, right? You have to learn the skill set before you can leverage the skill set. And so it's just, it's an eternal principle, but it's $5,500. But the coolest thing about this is, again, what you will learn just during the first bronze badge, right? The goal of the first bronze badge is to get you your first $10,000, right? So you make $10,000 and sell you get a bronze badge back. By the time you got your bronze badge,

Like, you've already doubled your, like you've already doubled your money back, right? $5,500, you made $10 a grand, you doubled your money back by getting the first badge. And I was asking Catherine in a break. I'm like, how long does it take people on average to get the bronze badge? And guess what she told me? 21 hours. What does that mean? It means start today in 21 hours.

No, it means 21 hours is the time it takes, right? So if you're able to dedicate two hours a day times 10 days, in 10 days, you can do it. If you're only able to do one hour a day times 21 days, like that's how, on average, what takes somebody to get the bronze badge. So you're only 21 hours away from you guys doubling your, like the return of your investments. That makes sense. Like obviously you have to do the skill sets and you got to do the whole process. But what's cool about this is not something where I got, I'm putting this thing on a credit

card and I'm in the whole $5,000 and hopefully something I'll make my money back. It's like, no, do this. And just like I did after I was like, I'm committed. Like I went down. I need to come back up and focus on it. Some of you guys will do it in a weekend. Some of you will do it over a month. But whatever that is for you, like the path is cleared.

The goal of this is not to cost you money, right? It's an investment to make you more money back in return. And so our job is to get you that money back as quick as humanly possible. That way you're not stressed about it, and then we can start growing from there. Right. And so that's kind of the goal and the game plan. So for any of you guys who were worried about that, like that member recommendations, just understanding that.

We had a bunch of people who were trying to sign up in their credit card failed. They had to call their bank, things like that. And some of those hard things, because obviously we had a hard deadline if you want to double your account. But I want to make sure that any of you guys who were trying and something happened, there's some hiccup. I don't want to lock you out from that either because it wasn't your fault. It wasn't your, you know, you're not taking action. Wasn't the reason why it didn't happen. And so I'm going to extend that deadline for a little bit.

So if you need to call your banks or move money around, whatever, to be able to put the deposit down, we'll keep the bonus there for a little bit longer. So just I wanted to give you that leeway for any of you guys who people were freaking out because they're like, the time's almost up. Like I've tried everything. Like people in tears messaging us. So we'll kind of, again, we'll let you guys get in there if you were trying before and had some kind of technical issues. Okay, next question. What was the $297 year maintenance fee? How does that actually work? And so it's a great question. So obviously with ClickFunnels, like we have a huge development team that's always developing this offer, making it better. We also have a huge support team to support

team to support you, right? And so we had to have a maintenance fee just legally our lawyers that we need to have it. But it's the only way that we were able to make a lifetime offer for you. Like we couldn't do it any other way. Right. And so it's minimal fee, but it helps us to make sure we cover support costs and upgrade costs. That way, the program gets better and better. Because if everyone gets a lifetime account and then there's no money coming to ClickFunnels then we're all in trouble right because then it's not going to work but the the game plans with the maintenance fee it gives you the ability to give you have support and all those kind of things you need so that's the maintenance fee but again it's not like it's $297 a year so right now ClickFunnels accounts $297 a month so basically

you get it all for free and then once a year you pay one one maintenance fee and that's it and so that's kind of that's kind of what it is okay a couple questions people still like being nervous like I'm still not technical, and don't worry, that's what the training program's for. You know, we obviously have had to go fast during this challenge because we're trying to get these core things to you, but it's nice about when you log into the members area, and, and Catherine shows you guys these little micro steps that happen along the way, you're able to go in there and watch the video, but you can push play and you pause it, right? And you go over to your click phones account and do the thing. And then come back, push play and then pause it and come back over and do

the thing. So you can go at your own pace, which is really, really nice that you're not, you know, right now, obviously yesterday, we had to get at a beginning and it's time and end time. We had to get things done because we're live and all sorts of stuff. You know, the internet collapsed on us and we still were able to get it done. And so for you that what's nice about in the program is paste and you can go through it. And so if you're not technical, this will help me be technical. Okay. A lot of people use that as an excuse.

I'm not technical, so I can't do it. And then these don't try. But it's like we built click funnels for people who are not technical. Somebody has to know this story. In fact, tomorrow you have a chance to meet Todd Dickerson, my co-founder. He's the genius who built click funnels. And I'm the technical, the non-technical. called co-founder. And prior to having ClickFunnels, one of the reasons why I built ClickFunnels is because

I would have these ideas, I'd have explained to Todd and my old partner, Dylan, these other people, I explained to him, they'd have to make it. And then they'd send me the page. I'm like, oh, yeah, but move that here and changes. And actually, you change the headline. And you get, and, like, this was like the back and forth. And I think Todd got so annoyed of, like, just have to do a million, like, changes from a all the time. He's like, what if we build software where you could log in and change it? I was like, that would be awesome. And so he built it. And I remember the very first time I actually used ClickFunnels, because again, I had been selling things on the internet

for 10 years prior to that, but I never once in my life had the ability to go and like edit something or to move something. And I remember the very first time I went there and the headline was there and I like retype the headline. And I was like, oh my gosh. And then I was like I added an order form. I moved something, added a button.

I was like, again, I'm not technical, but I can do this. Like I can actually do it. And yes, there's a little bit of learning curve, but it's not crazy. It's not like learning Microsoft Excel. Okay, I've been trying to figure out Excel for 20 years. I still don't understand.

Like, it's so confusing. Okay? ClickFunnels is way easier, right? Within a week or so, you guys will be very fluent in it. It's very simple. It's very easy. And so, yeah, if you're not technical, you don't have to be technical, okay? Just learn the process, learn the systems.

And what's cool about, too, is inside the community, right? All the new people who just plugged in the community, like, you're going to meet your new peer group, right? And in that peer group, there are people who are great at the technical side. There's people great at selling. There's people great at selling. There's all these other amazing people. And you can leverage their skill sets. You can ask them questions.

You can partner with them. Like, there's so many cool. things that happen inside this community. And so don't let like the me not being technical hold you guys back from doing the thing. Okay, what are the 50 agency accounts? How exactly do those work? So again, those are one of the most valuable part of this offer. In the past, our certified partners would go and get a client. They just go sign up a chiropractor. And it's like, hey, chiropractor, go create a click funnel. So then the cut, then the person's like, they're paying you to build a funnel and they're paying us to build, to do click funnels.

It's like, it's kind of a weird handoff thing. And then some people start like, they would just take their click phones account and build their client step aside their own click phones account but then that was bad because like if the client wants to to have their own account someday they want to move like then it's all in your database all their leads are mixed with your leads it's just it's chaos right and so this was our resolution we've never offered this before in the past these reseller accounts are brand new uh they just went live about a week ago we've been testing them they're the coolest thing in the world um and what's cool about this too is like again uh depending when you sign up you get 25 or 50 right now we'll keep it over 50 for a little longer but uh if you have 50 accounts like if you have other businesses too like

You can use like three, like this is my, because for me, like I've got a lot of businesses. I have my, my personal development business. I've got my coaching business. I've got my, my religious faith-based business. Like I have all these other. It's like, you can use these for yourself. Like five of the accounts could just be yours for other your side projects. That way they're all in separate accounts, separate email lists.

So it's kind of cool. You can use for your own things. Or again, you have clients you bring in or you find an equity partner. It's like, hey, you bring it in and you plug it in, which is really, really cool. So that's kind of those agency accounts works that way when you're, when you're, you have client, you just charge them whatever it is, and then you can plug them in and then they have access to click funnels. And again, my recommendation is, yes, sell them $5,000 or whatever to build a funnel for them, right? But then also it's like, but it's $300 a month for maintenance.

And, you know, I remember a similar guy named Thane Rigby. Back in the day, he was a guy who was a webmaster and he had a hosting company. So I hired him to a website for me. I don't know, I paid him $3,000 or $4,000 to the website. And then it had to be hosted somewhere, right? And so then he charged me $97 a month for hosting. But he said with the $97 a month for hosting, if you want me to update something or tweak something, you get that for free. And so I paid him for years, $97 a month for hosting. And most of I never send him anything. Once in a while, I'd send him, you know, hey, can you change this?

Or can you add this page? But it was just, it was this cool thing. And I asked him one day, I'm like, how many of these things you have? And he had like, he told me he had like 40 or 30 or 40 clients who were all paying him, you know, 100 bucks a month, couple hundred bucks a month for the hosting. And that he's like, this is my residual income. just because I'm building websites for people anyway. So for you guys, it gives you that same ability,

which is really, really cool. So, okay, next question here. What if I can't find clients? So a couple things. Number one, day number one, we did the Facebook experience, which was like got a lot of you guys a client or multiple clients.

But there's a lot of ways to get clients. In the certification program, we cover a lot of them. Okay, you'll be learning continually, different ways to do it, right? There's free ways you do it. There's free ways you do it. There's referral-based things. And so you will learn those things inside

certification program. And so to get more clients, better clients, and all sorts of things like that. So don't stress. It's all covered in there. And don't forget, like, I'm making a lot of noise about funnels. I haven't been for a decade. Okay. My job is to get the entire world to believe that funnels are the greatest things to slice bread and click phones is the tool they need to have. Okay. And I'm going to continue that for next 10 years of my life, right? And so I'm creating the demand, right, for you guys. And so that's what's nice is that this demand curve keeps going on. More and more people want it. More and more people need it more and more people understand it. And some view, it's like you're just coming into this huge wave of demand.

And so the clients will keep coming. They'll keep showing up. And again, you learn a lot of ways. You know, part of it, some of our best funnel builders, they hang out inside the ClickFunnels group, which has like half a million people in it. And they just come in there, they serve like crazy. They just like answer people's questions. They help them with things.

And from there, people reach out to them. Like, you're amazing. Can you help me with my funnel? Yes. And boom, you sign them up. Okay? It's really cool. Let's see.

What if I build a funnel for somebody that doesn't convert? Okay. And I think that's a real fear. That would be probably my big affairs if it was me, especially when you're first getting started. Like, what if it doesn't convert? So that's what's so great about the certified funnel partner community is, again, your peer group's in there.

So when you have a funnel in your building, you can go in the community back, hey guys, I'm about deliver it to the client. Any feedback, any ideas? And you get other people like, oh, the headline doesn't make sense. What if you did this? Oh, add this, you know, like you have a peer group of other people to have like a second set of eyes on things, right?

I do the same thing internally with my company. Before I launch any funnel, right? Like I have ever my team, they all look at them. We have a peer group, people look at things and we give feedback and ideas and we make it better and better. And so you have the same thing. It's no longer you're like isolated in a silo by yourself. Like you can like, again, I saw somebody ask like, do I have to be certified to do this? Like no, you don't.

You can go, in fact, go, like we've taught you a lot of stuff. If you didn't get certified, go dude on your own, right? Like 100% still is the skill set. Still is the thing you can do, right? You usually have the ability to do it faster and with people inside the program, right? And so what's cool about that is like you're no longer in a silo when you join the certified partner program. Now you're in this group of people with a network of other people, right? There are other funnel builders like you, but also on my side, you have a chance to meet Greg and Miguel and all the amazing trainers we have, right?

Greg has been part of ClickFunnels. He was like best friends with our co-founders. I think, I don't know, first month or second month, Cliffbuner. He's been here ever since the beginning. He knows more about funnels than I do. I'm at all the time. Hey, Greg, how do you do that thing? And he's there and he's his full-time job 100% is just to serve the funnel, certified funnel builders.

So he's in there every day doing training. You're jumping on calls and people, helping people out. So you have a community where you're not just left to your own devices. Okay? And that's really one of the most powerful things about it. Let's see. Is the market saturated? Is there too many funnel builders?

No. One funnel builder, I mean, you can handle three, four, five clients at times. If you start building an agency, you might get 20, 30 clients at a time. But, yeah, the need is unlimited. Like every business you drive by needs a funnel. So, yeah, there's none on it. Let's see. What's the guarantee?

So the guarantee, I told you that earlier, it's the better than money back guarantee, which is basically we'll continue to work. work with you until you win, okay? This is not like a six-week coaching program or six-month coaching program or whatever. It's like when you join, you're part of the family. You're in this group together. We've been running this now for over a decade, okay? I look at someone like Catherine who joined it like three years into it and she went through the process and then she learned it and she had success with it. And now she's coming back and like running it with me now, you

know, but this is not some fly-by-night thing. That's what's nice about this. You see so many programs to jump up nowadays that like someone's selling the thing and it's like, you know, and you sign up and then a week later they're off to the next thing. It's like, no, you guys are, We're here. We're not going anywhere. ClickFunnels has been around for over a decade, right? And so, yeah, the guarantees that we will continue to work with you until you win. We will not leave you to your own devices.

That's how it works. I don't have a product to sell good. That's the whole point that you're not supposed to be selling a product. She's to be selling funnels. Okay. And again, on Friday, we're going to talk about how to leverage this, right? Like, when you get your one comic clip board, how do you leverage this? And there's a lot of ways.

One is you can get more clients and make more money, right? Number two is like you can build an agency and get more clients and make more money, right? Or number three is like, you learn the skill set now. How do you use this then to go launch your own business? And we'll talk about all those different options, opportunities, how they work. And so, yeah, we'll be covering those things. Yeah. Okay.

Last set of questions, I got a couple more rapid files. We'll go through a quick. How does the payment plan work? So again, step number one, you put a 997 deposit in. And on the next page, if you want a payment plan, it's basically three pays. So you pay the next 1800 today and the 1810 days later and 30 days later. So that's kind of how it works. But either way, as soon as the deposit, you get immediate access,

unlocks everything you can go later to start playing. And, oh, yeah, and for some reason, if, like, I can do the $1,000 today, but I need a couple of days to figure things out, that's fine. Just pay $1,000. And then on the next page, you'll see there's the two options, like paying full or payment plan. Or it's like, contact us and let us know your situation. We'll figure it out. So if you're not sure how to do the rest of the payments, don't stress, get the deposit in. Go in there.

Contact us, and we'll make sure that you're good to go. When does the $297? Our maintenance fee starts in a year for now. So, yeah, we prepaid it for the year. or so in a year from now, there'd be $2.97d our maintenance fee. But again, you have to keep lifetime access and support and everything. How long do you have to decide? Okay, so great things. So a couple things. Number one, if you want, the 50 agencies, you got not very much time left to decide, okay? I'm opening up for those guys who had struggles and issues. This offer will

probably close down early next week. I want to keep it open as we go through the rest of the challenge because each day I'm going to be adding some more bonuses. In fact, in about five minutes from now, my buddies come out here. We're going to walk through something and we're going to give you guys two more bonuses that are worth the price of admission by themselves. And then tomorrow, I think I have three or four bonuses that again, each one of these bonuses I can sell by itself for the same price. And you're getting them for free. You're going to freak out.

And then Friday, we got some more. So the offers can keep getting better. We keep adding some more things and get everyone's side. If you'll get these things no matter what, but we're going to make this offer even more irresistible if that's possible. And so, and then we have the money by the weekend sprint, as you guys know. And then Monday, we're going to show and tell. And after that, then we'll close it down officially.

So yeah, that's kind of game plan. And I think that that is the core questions you guys were asking over and over again. So very cool. So I'm said, to be clear, until I become certified by achieving the bronze badge, will I still be incurring monthly fees for my click phone account? No, as soon as you put the $997 deposit down, it unlocks your lifetime account. Okay? And obviously you got to finish the payments and stuff like that, but you now have a lifetime

account. You don't have to get to bronze before you get that. Like by you making that investment, now you have the full offer gets unlocked. the second you put the deposit in. So very cool.