The Russell Brunson Show - (VRE) Supplement Secrets: What Should Entrepreneurs Actually Take?

Episode Date: June 8, 2023

I keep getting people who ask me, "Russell, why are you talking about Supplements?" Let's talk about that, because not only was a Supplement Funnel the case study that initially sold ClickFunnels' success for years, but it's been my #1 biohack to increased energy and focus. Listen to the full story and see exactly why I'm opening up about this for possibly this one and only time at https://www.supplementsecrets.com. Hit me up on IG! @russellbrunson Text Me! 208-231-3797 Join my newsletter at marketingsecrets.com ClubHouseWithRussell.com Magnetic Marketing SupplementSecrets.com Learn more about your ad choices. Visit megaphone.fm/adchoices

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Companion, only in theaters January 31st. You're listening to Marketing Secrets with your host, Russell Brunson. Hey, what's up everybody? This is Russell Brunson and I want to welcome you back to the Marketing Secrets Show. I'm so excited to be here with you guys today, partially because by the time you get this, I will be doing a webinar called Supplement Secrets show. I'm so excited to be here with you guys today. Partially because by the time you get this, I will be doing a webinar called Supplement Secrets. And this is something, I bought Supplement Secrets like, I don't know, like a decade ago. I tried to buy, I started trying to buy everything with the word secrets after, just in case, right? Dot com secrets, expert secrets, traffic secrets,

et cetera, et cetera. And so I knew like someday I might want to sell supplements, some version or a course or a book. I don't even know, but I bought supplementsecrets.com. In fact, over the years, I've had a lot of people try to buy that from me, which is kind of funny and I never have sold it. And, um, but I didn't really know what I was gonna use it for, um, until today, which I'm really excited. So first off, before we get too deep into this, um, I'm doing a webinar, uh, probably the day this is launching live. Um, if not, hopefully we'll evergreen this a week or two afterwards. But if you want to go like pause this real quick and go register for this webinar,

go to supplementsecrets.com and you can register. And the headline, can I read you guys the headline? Will you indulge me for a moment? It says, after years of being asked, how do you have so much energy, Russell? Russell Brunson finally reveals how I went from taking 75 plus pills a day down to just a few weird supplements

that were custom created to give entrepreneurs like us focus and energy. Um, and so that's what the webinar is about, which I'm excited. And so you may be wondering, Russell, what's happening in the webinar? What are you selling and all sorts of stuff. So that's a longer question that, um, I'm going to answer some of that. And then I'm actually gonna give you some supplement secrets that that's cool. He is cool with that. You're all cool with that? Okay. So as you know, I'm obsessed with supplements. When I was a kid, I started buying supplements. I used to buy creatine and protein. I'd go to GNC and just spend hours walking through the aisles and reading all the labels of everything. I love supplements. In fact, in college, when they asked me what I wanted to

be, I didn't know. And so for a little while, I was going to be a pharmacy major because I'm like, pharmacists get to play with pills, which are kind of like supplements. So going to be a pharmacy major because i make pharmacists get to like play with pills which are like kind of like supplements so i should be a pharmacy major so that was a that was an idea for one few for you know for a few minutes um but then uh when i started my businesses i remember one of the first books i read was a 12-month millionaire which vince james talked about how he made 100 million dollars selling um supplements through direct mail and once again i was like i want to sell supplements i never did never Um, and then it wasn't until, man, it was, it was between like my big business crash and us launching ClickFunnels after I met Todd that we were just trying to figure out what we were going to do. And I had this like client who screwed me over. It's a long story. Somebody, I can tell that story. But, um,

anyway, they had a supplement company and I just decided like, I'm going to compete with them just because they owed me a whole bunch of money and it was this big thing. And so – and they were in the neuropathy space. I knew nothing about neuropathy. I didn't know what neuropathy was. In fact, I had a goal. I was like I'm not going to discover what neuropathy is until we made at least a million dollars with our product.

So there we go. So we created a neuropathy product. We hired a really good herbalist to make one and the product turned out amazing people loved it we built the funnel and if you've seen the funnel hacking presentation you've seen me talk about this but I built the funnel we launched it and it was cranking we got a point where it's doing half a million dollars a month in sales and we sold it to somebody that person had some issues anyway that should be a whole podcast I have so many sub stories I could tell you guys

they're just too long for this episode but i ended up buying it back and shutting it down for a long a long story that i'll share another day in fact this is kind of funny i actually recorded a whole podcast when i was in the middle of the pain of all that i sent to my brother and the next day i'm like don't publish that one so maybe someday we should find that one i remember i was angry and i was like venting yeah anyway yeah i should go see if we still find that one. I remember I was angry and I was like venting. Anyway, yeah, I should go see if we still have that. I bet he's got it somewhere. So anyway, but like that was my supplement company.

We shut it down. But I told a story about that supplement company. That's how we launched ClickFunnels. And it was so much fun. And like I knew someday I was like someday in the future, I'm gonna launch supplements again. Like I'm excited by them. I love them.

And I took a lot of supplements and then COVID hit. And during um, a lot of my favorite supplement companies went out of business. Uh, my bone broth company that I was buying on my bone broth from went out of business. Uh, the green drink company, I bought my green drinks from and it went out of business. Um, a couple of things like that. And so, um, I went and bought those companies and it's funny cause I've spent the last, that's way too long, three or four years, like getting those back, uh, off the ground supplements take way longer than info products for sure software takes a lot and supplements take a long time but something took way longer than i always think they would because you had to formulate them you got to test them taste test them and you got to try this and that and a million things and

you got to like order all the raw materials and they got to make them and they got to put them in the boxes and you get to design the boxes and the boxes have to be ftc compliant fda compliant like it's a lot so regardless it's been months and we've sorry years we finally have all of them done we have the we have our zuma juice funnel we have our bone broth funnel we have our blackout funnel like all the funnels are done they're live oh blackouts are sleeping uh something it's amazing you take it before you go to bed at night you sleep like a baby it's amazing so anyway we go and we um launch these funnels and their funnels are amazing.

Like I'm really proud of them, but it also, we launched them right when the ad costs dramatically went off. And at the time we don't really have a backend for any of these things. So I'm like, based on like numbers, the way they should have been, like the funnels would have been profitable. We've been cranking and killing it. And, but because of just once again, the way that the ad costs have been, like we couldn't make any of them profitable like we were making sales but we could not we couldn't even get to break even and i was so mad because once again i had spent so much money getting the supplements back up so much time energy effort and we built the funnels and they were not cheap but they were expensive and they're like like just anyway and so for a couple months i've been perplexed like what do i do do i shut them down but i love them and i have another supplement I want to launch.

Me and Anthony DeClemente keep going back and forth on this idea of this one supplement. So I have an idea for that that I'm really passionate about and proud about that I want to create. It's probably another five years to develop it. But someday it's going to come and change our lives. But I was like, I don't want to walk away from these because we put so much time and energy and effort. But also, anyway, it's just one of those weird things.

Then rewind back two or three years ago. Um, I started working with, um, like you guys know Braven, uh, who spoke funnel hiking live on supplement funnels. Um, anyway, after I kind of met him, he's like, Hey, you should meet my dad. My dad does the stuff where he tests your blood and you know, he builds custom supplements based on what you actually need. And at the time I was taking like 75 pills a day. I'm like, no, I love taking my pills. I'm so proud of it. And, pills a day. And I'm like, no, I love taking my pills. I'm so proud of it, da, da, da. And my boyfriend's like, well, it's like, my dad charges like 25, 30 grand or something like that

to do this for like high level people. And he's willing to do it for you if you just want to try it out. And so I was like, sure, let's do it. So I connected with, his name's Doug. And he started this for my wife and I. And it's crazy. Over the last, man, two plus years now, he's been doing this for me. and I. And it's crazy. Over the last two plus years now,

he's been doing this for me. Every 90 days, I get my blood tested and then he rebuilds our supplements based on what our blood is actually saying, the positives and negatives. Then 90 days later, he comes back and tests our blood again and we do it again, back and forth and back and forth. And of all of the biohacks I've done in the last decade,

I think this is the one that's had the biggest impact on me and my health my energy and my like all the things longevity like it's amazing so i'm a fan of it i told allison prince about it and she signed up her and her husband they got they're doing it now and every like everybody tells like obsessing they all jump in but it's expensive right it's 25 30 grand depending what you're doing um a year to have this this stuff done and uh it goes up and there's more expensive programs as well but um i was like man it's something i feel like every entrepreneur needs but it's expensive like how do we how do we shorten this or simplify it or make it a way where like anybody could use it and so based on that we created a back-end high ticket

product what um and then my thought was like if we launch this high ticket product because it's it's expensive but there's margin in it for me that i can spend money and high ticket info product or not info sorry the high ticket supplement product will hopefully be more of the break you know i mean the goal is make a lot of money with it still but we should be able to buy ads because we're selling a more expensive thing and then after somebody goes through that funnel and they buy the product, or they don't buy the product, right, the high-ticket product, that hopefully will break even ad costs. And then the email sequences will push people to Zoom and Juice

and Bone Broth and Black App and all the other supplements. And so I had to basically take our funnel and flip it around backwards. So I couldn't get the front end to be profitable, so instead I'm leading with the back end and we're pushing that. And then, you know, hopefully the buyers cover the ad costs and then unconverted, um, will we push into all the front end funnels? And that way, you know, we've already paid for that leads up front and emails are pushing people. So that's, that's the, that's the evil plan that Russell has. So we're gonna try it out. Um, but if you

want to see that in action, again, go to supplementseekers.com, go register and you hear me do the pitch for the custom supplements. we got the price down to something i think is affordable not for everybody but for most entrepreneurs we got the price down to a spot where it's it's insane like i think everybody should do it you'd be crazy not to do it so um so there's that um and then what i did on this one so i'm i'm using linchpin i'm testing different things so two other things number one um, we found two attractive characters for this business who were, um, like the most healthy, like one of them's 59 and he's got like six pack abs and insane. So that's the male, the male person. Then we got a female who's 51 and you look super young. It's just, it's like,

they're amazing people. And we started doing the custom blood work for them and they love it. And so they're going to be front end. So we're actually launching two challenges during the same week coming up in two weeks where there'll be the face of it. And, um, we're using the whole linchpin model and everything on those. And so, yeah, it's, it's exciting, but this is the kind of test drive, just my list, because I thought it'd be fun to tell people what my supplements and to see if anyone, uh, any of my crazy entrepreneurs interested in, uh, custom blood work and all that kind of stuff. So, um, anyway, it's going to be, it's gonna be fun. I'm excited for it. So once again, register stuff in secrets.com and then we register the thank you page. There's a video there where I

tell people the, my Alex Hermosi story and how Hermosi told me his weight loss plan. And I did that weight loss plan to lose 40 pounds in, and I've kept it off for two years now. And it's like the best thing I've ever done. And it's amazing and simple. So I'll make sure as I share that video and the big part of that video is talking about proteins. Then I make an offer at the end to go and sign up for All Bond and get the protein powder, the bone broth protein. So anyway, it was a really fun funnel. So I recommend checking out, go to supplementseekers.com, go register and the link page, you watch the video. In fact, what I'm going to do is I'm going to have my brother plug in the video of Aubon here because I told you guys I was going to teach supplement secrets.

And so obviously I talked about the funnel and what we're doing and why and all that kind of stuff. But I do want to leave you guys something powerful. So this, I'm going to put in the audio from this video. If you want to go see the video and you see me kind of sketching some of this stuff out, again, you can go register for webinar and see the video version. But I'm posting here because most of us entrepreneurs, guess what we have problems with? Movement. Most of us are not lazy, but most of us are working on our computer and it's crazy. Most entrepreneurs

that I meet aren't in great shape. And I understand it because we're killing ourselves behind a computer. We're not moving. We're not focusing in. We don't have time for exercise. We're ordering Uber Eats three times a day, like all sorts of stuff. And so I shared this principle at Mastermind Paradise two years ago. It was a midnight mastermind. It was like one morning I was going to end. I was like, I have one more section about weight loss, but let's just go to bed. And people are like, no, please do it. So I spent like 20, 30 minutes explaining to people. And I had three people post-Mexico within like 90 days messaged me back. Like, Russell, you changed my life.

That session alone was huge. Like I've lost, one guy was 20 pounds, someone was 30. And we had one person over 50 pounds in a year from that presentation. So I'll share with you guys because it'll help you understand the basics of weight loss. I learned from Hermosi. And then hopefully it'll convince you to go buy some bone broth if you want some of the best protein in the world. So anyway, so I'm going to put the audio here, um, after I'm going to talking right now, and that'll give you some insights on some weight loss stuff. And then

if you want to learn more about supplements, again, come jump on, um, the training, um, should be dropping today. If this is live and hopefully we'll have a evergreen version going up live in the future. So go to supplementsecrets.com, check it out. And I hope this helps you guys out. Uh, because for me, it's all about how can I optimize myself as an entrepreneur? I need more focus, more energy. What can I do? And it's usually biohacks, supplements. It's all these things that you're going to be learning about during the presentation. So I hope you enjoy it. Thanks so much for everything. And we'll see you guys soon. Bye everybody. Hey, this is Russell. First off, thank you so much for registering for the web class. I'm excited to

finally share with you guys my supplement secrets. Most of you guys know me as like the marketing entrepreneurial guy, and I don't normally talk about this kind of stuff. In fact, this is probably the first and only time I will talk about supplements, mostly because it's the number one question I get all the time on Instagram and Facebook when I'm doing my daily routines. People are like, what supplements are you taking? Why are you taking? Why do you take so much? Why do you do this?

I get so much of that, and I've never publicly talked about it before. And partially because I'm like, well, I'm a marketing guy. I teach marketing and sales funnels and things like that. What does this have to do with supplements? But I realized for myself as an entrepreneur, the number one thing that I can do is figure out how to get more energy and focus to be able to actually dominate my day. Because when I do that, I get more stuff done. I have more success. I have more fun. And if you look at all of the different biohacks I've done over the years, and I have pretty crazy, like I had a float tank in my house. I have a cryosan.

I have like all, like the biggest gym of anyone I know. Like I've biohacked pretty much everything you can dream of. I've tried or I have in my house or I use. And of all the biohacking things I've done, the thing that's had the most impact is the supplements I'm going to be sharing with you guys during the live training, which I'm excited for. So I'm going to talk about what these are right here. It says unfair advantage. This is a little hint. That's all you get though. But these supplements that I'm going to be sharing with you are different than anything else in the world. And the reason why is because they're not guessing. Most people who take supplements are just guessing like, well, I'm going to buy this because the sales pitch was good, and this, and this.

And just like me, what happened is one day, I woke up, and my cabinet had literally thousands and thousands of different types of supplements. Every day I was waking up taking 70, 80, 90 pills. I didn't know what to take. I was just like, I took all of them because I saw the sales videos. I got excited, and I bought them,

and maybe you're like me, and you have all these pills, and you don't know what you're taking. In fact, I didn't even know until one of the first times I had one of my buddies, Anthony DiClemente, who's like my biohacking coach. He literally came to my house and I was like, what do you think about my supplements? And he looked at him. He's like, well, all these individually are good, but you're taking, you know, 14 supplements that all have ashwagandha. And basically based on this, you're getting like toxic levels of ashwagandha. And that's just one ingredient. And then these pills and these pills and all the crossover. He's like, you need to stop all this

right now. And I'm like, but I feel like I'm healthy. I'm supposed to be like, and he was like, no, you're doing it wrong. And so I kind of reset and try to figure things out. And what I'm going to be showing you guys during the web class, I'm not going to talk about right now, but, um, the way that these supplements work and the way that we do is I actually get my blood tested every 90 days to see what's happening. In fact, I've got some screenshots and I'll show this in the webinar, but this is like the blood panels. If you go to a traditional doctor, they'll check your, they'll check your blood panels. And in the middle, you see everything's green and there's a red on or yellow on the side, then red and normal doctor. If you're,

if you're in the red, like, Oh, you're in danger zone. We need to tweak some things for you. But if you're in the yellow, like, Oh, you're fine. Um, but us is like high performance athletes and entrepreneurs and people who are trying to produce and create and be created all those kind of things like we don't want to be good we want to be optimal and so what's cool about this is the way they test your blood and you create supplements based on that they get you so that everything's optimal green right in the middle and then you check them every nine days you can see progress moving from from uh you know one quarter next quarter and so on and so forth and um anyway so i'm gonna be showing you guys that stuff during the web class and it's gonna be be so much fun. But I don't want to

spoil the surprise. I'm not going to go any deeper than right now. I'm here right now because I actually want to do a quick training with you guys. Because outside supplements, the number two question I get all the time, mostly because if you've watched my videos or see me on Facebook live or any of the things like, you've probably noticed over the last couple of years I've lost a lot of weight. In fact, I've lost about 40 pounds, which you may or may not notice, but it's funny because I even have ads that I ran three years ago where I was 40 pound heavier, Russell. In the comments, I get people all the time like, Russell, your face looks fat. Russell, listen. And for me, it was devastating. And so I kept trying to figure out how to lose weight and I

was trying thing after thing after thing. And it wasn't until about two years ago, I had a chance. I was actually at a really cool mastermind retreat with Mr. Alex Hermosi. And we were sitting there and it was funny because we were there at night and Alex was eating a whole bunch of candy and junk food. And I remember being annoyed, looking at him and saying, man, it's got to be nice. The fact that you can eat whatever you want. You still look like, you know, a Greek God. It's not even fair. And he's like, what are you talking about? I'm like, dude, you're eating ice cream and candy and cake, all this stuff. And like, if I eat one of those things, like I'm going to double in size. And he's like, no, dude, you don't understand. Like, I don't, I'm not gifted. I don't have any blessings. Like, it's just math. Like, what do

you mean it's just math? He's like, it's just, it's just math. If you understand how the math works, you can eat ice cream every single night. I was like, what are you talking about? So he literally got up and on a whiteboard, he drew a couple of circles and some graphs with about 15 minutes. Like it blew my mind. Everything I knew about weight loss and diet was shifted. And I was like, oh my gosh, is it really that easy? He's like, yeah, it is. And if you do it this way, you can have ice cream and dessert every single night for the

rest of your life. I took what he gave me. I went back home. And I implemented it. And I started following it. And I've been following it now religiously for over two years. I have ice cream almost every night for dinner, just so you know. And I've been following now religiously for over two years. I have ice cream almost every night for dinner, just so you know. And I've lost 40 pounds.

And so I've never really talked about this publicly. So for one time, I did a mastermind group in Mexico with my Inner Circle members. And almost as an afterthought, I was like, who wants to know how I lost 40 pounds and dramatically increased my energy? Everyone freaked out. So I did a little 15-minute session. And it probably was people's favorite, which is funny because it's marketing and sales and that piece that people love the most. And from that, there's like four or five people who ended up losing 50 or 60 pounds or next year

following this process. And, uh, they keep telling me like, you need to show this to everybody. I'm like, well, first off, it's not mine. I got from Alex Ramozy. It's his, it's his diet. Uh, but like you need to share it. So if you guys are cool with me, because we have like a little while before the actual webinar starts, you cool if I spend 15 minutes just kind of walking us through that? Okay, again, this has nothing to do with supplements. I'm not going to talk about supplements, but this is going to show you guys the actual weight loss plan that I do that's not hard. It's easy. It's simple.

It's all based on math, and by doing it, you can literally have ice cream every single night. So you guys cool if I go with that for the next 15 minutes? All right, here we go. Hey, Funnel Hackers. I want to talk about building your business. You've got the idea, the passion, the drive, but here's the thing. Setting up the legal stuff can feel like a total roadblock. That's why you need Northwest registered agent.

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Go to indeed.com slash clicks right now and get a $75 sponsored job credit board to boost your post visibility. That's indeed.com slash clicks. Support the show, save time, and find your next hire faster. Remember, when it comes to hiring, Indeed is all that you need. Okay, so the first thing Alex explained to me, and I was probably like a lot of you guys, most of you guys when I explained this, some of you were going to fight me on this, just like I fought Alex. I'm like, no, you're wrong. But he said the first thing you have to understand is that literally all diets are the same. Because if you understand this, he said, all diets are based on, number one is calories. Like how many calories

should you be eating, right? So that's question number one. And then underneath that, we have our macros, right? So our macros are, you've got your proteins, your carbs, and your fats, okay? And so if you look at any diet, they're all based on the manipulation of these things, right? And so he came back and he was explaining that to me. I was like, no, but it's different because like a ketogenic diet, for example, and some of you guys know I wrote the sales pitch for the ketogenic diet. Like I wrote the video that kind of went viral that kicked off that whole movement. So I was like, no, this is how keto works. He's like, no, you don't understand. He's like, yes, there's little intricacies and things, but like as a whole,

the reason why ketogenic diet works is because basically what happens is that people stop eating carbs. So they're still getting their protein calories, their fat calories. They stop eating carbs. Maybe they increase fat and they have more fat, but as a whole, what ends up happening, we cut out this entire section of your diet. You have less calories. That's a ketogenic diet. And they said, the next one, if you go to a low-fat diet, right? A low-fat diet, what do you do?

You cut out the fats. So you still eat your proteins and your carbs. You just have less fats. And so as a whole, you only need two-thirds of the pie versus all three of them. He said, if you look at portion control, portion control is the same thing. It's that instead of, like you still have protein, carbs, and fats, but you end up eating less of them, right? So you eat less of the pie. And so inside of here, you don't eat any of this stuff right here. All it's really doing is giving you less calories, okay?

And at first I was like, I don't know if that makes sense. I was like, what about intermittent fasting? There's some magic trick behind intermittent fasting, right? And he's like, no, he's like, look, the way intermittent fasting works, you eat fats, carbs, and proteins for three different meals. Intermittent fasting, you just cut out meal number one. And so you have two more meals,

but you're only eating two thirds of the calories you normally are eating because you're cutting out a meal. He's like, that's the big secret. He's like, yes, there's different marketing pitches and all these things people try to do to make it sound better than that. But the reality is all diets are the same. It's just a manipulation of proteins, carbs, and fats and how it works. So he said, that's the first thing you have to understand. He said, now, the other thing you have to understand is like most of, you know,

the weight loss world is doing so much stuff between all these different things. And they're trying to get you to like, you need this percent calories and fats and carbs. And like, I said, I know I tried that before. I did those things where I would track all my macros. I was like, it was so stressful. At the end of the night, I'm like, you know, one night I'd be like, okay, at the end of the night, I've got 22 grams of protein left

and three carbs and one fat. I'm like, there's no food on this planet that fits in that thing. So I didn't know what to eat. And if I eat that, then it spiked this. And then it was just so stressful. I don't know if he has ever counted macros and stuff. It was super stressful to me.

It's like, that's the problem is most people are trying to do some huge manipulation. He's like, if you want to lose weight in the easiest, simplest way, you got to worry about two core things and that's it. Okay. So that's the first thing understand this diet. It's only two things that matter. Number one is the number, how many calories you're having. And number two is how much protein you're getting. That's it. Okay. And somebody goes, well, Russell, I know, I know I fought this too. Okay. I fought this so long that I didn't lose weight until I did it. And as soon as I did I did it lost 40 pounds like this is one of those things like even if you have some book you read or some VSL you watched or some reason why you believe something else I dare you to just trust

me like I trusted Alex okay so the only two things that matter are calories and protein so the next question I asked him was like well cool how much like how many calories am I allowed to have then and how much protein if I'm gonna actually lose weight and uh he broke it down really simply first thing he said all right for men he for men, he said, you should be planning for your protein. You have one gram of protein per pound of body weight, right? And then for women, it's 0.75 grams of protein for each pound of body weight. So the time when we did this whole exercise, I don't remember exactly what I weighed, but I'm going to say I was 200 just because the math is easier. It was more than that, but you know, who's counting? So as a man,

so I'm 200 pounds, right? So I just have one, uh, gram of protein per pound. So it's really easy. 200 pounds equals 200 grams of protein per day. Okay. And so that was it. And for women, uh, you're gonna have to do the math on your own cause I don't have it in front of me, but instead of doing 200 times one, you do 200 times 0.75 and that's how much protein you should have per day. So that's number one is how much protein, right? Okay. All right, so the second question then, after we figure out exactly how much protein we should have per day,

is how many calories can we have per day? And so I asked Alex that next question, like where do we go? How many calories can I actually have? And he drew this little chart right here. It was really simple. And yes, this picture of me eating ice cream with bacon on it just to show you

that I needed help really, really bad, right? And so he said, this is kind of the way the chart works. You're going to take number eight, and eight is a very deep cut. Nine is a deeper cut. 10 is a normal cut. 11 is a moderate cut, and 12 is a slight cut, okay? So that means I'm going to take my weight, and let's say I want to do a normal cut. So I want to lose weight, but just kind of a normal speed. So if I weigh 200 pounds, right, and my normal cut is 10, so I take 200 times 10, that means I get, so what's 200 times 10 equals 2,000 calories. So I can have 2,000 calories if I want to do a normal cut. Now if I want to do a deep cut, I times it by 9 or a very deep cut

times it by 8, and that shows me how many calories I'm allowed to have. So 200 times 8 is what? 1,600 calories, right? So I can have 1,600 calories a day if I'm going to have. So 200 times eight is what? 1,600 calories, right? So I can have 1,600 calories a day if I'm going to be trying to do a really deep heavy cut if I want to lose weight quickly, okay? So those are the two numbers you need to know. So for you, number one, you got to figure out those two numbers, okay? How much do you weigh? That's how many grams of protein you're supposed to have. How fast do you want to cut the weight and figure out those two numbers, okay? In fact, I would pause this video right now and go do the math on those two numbers. Those two numbers are the secrets to all the weight loss you want to have, okay? So I'm going to give you 30 seconds

to write these numbers down, and then unpause me, we'll come back. Okay, do you have those two numbers now? So in this example, I've got 200 is going to be how many grams of protein I need to eat per day, and let's say I have 2,000 calories per day, and that's what I'm going to start with. You know, this is where it gets really exciting, and this is the math that Alex explained to me. Now, if you remember, I told you that at night, every single night, he's eating ice cream and like these nerd ropes or licorice ropes with nerds on and all sorts of candy. And I thought it was his genetics that made him that he could look like that and still eat garbage. He said, no, no, it's just the math. So he explained, he said, when you have these two numbers, I'm going to explain to you how you do

your eating every single day. Okay. So it's very simple. The first thing you got to do is you realize, okay, I can have 2000 calories a day. So say this is kind of like a meter of all the calories you're having, right? He said, the way I look at it, I wake up in the simple. The first thing you gotta do is you realize, okay, I can have 2,000 calories a day. So let's say this is kind of like a meter of all the calories you're having, right? He said, the way I look at it, I wake up in the morning, my first goal is I need to get my 200 grams of protein done today. Like that's the number one focus.

So what can I eat that's got the most amount of protein and the least amount of calories? Okay, so I do that. So I eat my breakfast, right? I eat lunch, I eat all the things. And as soon as I pass this number, right? Say right here, when I pass 200 grams of protein, right? It's like, okay, I've got 200 grams of protein are in, but I still have, let's say 600 calories left. He's like that last 600 calories, you can get 600 calories of anything

you want. Ice cream, donuts, whatever it is, but you can eat. But the second you hit this number here, as soon as you hit that number, you have to stop for the day. He said, that's the secret. I was like, but what about like macros? What about carbs? He's like, none of it matters. He's like, this is a simple way. You wake up in the morning, eat as much protein as you can, the highest protein numbers with the least amount of calories. You eat it all the way to your protein goal. And then as soon as you get your protein goal, you can eat whatever you want the rest of the night. I was like, there's no way it's that simple. He's like, no, it's that simple. And so I heard that. I went back home. I said, okay, well, I got to figure this out. Like, if this is true, I'm going to figure out a way to make this so that it happens.

And sure enough, like, this became the goal. Every single morning, what I do to eat all my protein as quick as possible, and then I can eat whatever I want the rest of the night. And this became the game. I started finding out, like, what are the products and the things I can buy that have the most amount of protein and the least amount of calories, right? Because the more protein, the less calories, the more I get to cheat at the end of the day, the more stuff I can have, which is like exciting. Like for me, if I know I'm gonna have ice cream every single night, like I can eat differently

during the day and I'm like, it doesn't matter. Worst case scenario, I have ice cream tonight. Hey, I'm gonna skip breakfast, but I got ice cream tonight, right? Like it changes your mindset, makes things so simple and so easy, okay? So that's the number one thing. And I'm gonna show you guys the hacks and the things I found that have the highest amount of protein and least amount of calories here in a second. But that's the first thing to understand. Next step, Alex said, is you got to basically figure out three to five meals that you really like that you can eat consistently every single day, right? Things that you know how many calories, how much protein is. You don't have to think every single day. You just know, hey,

for breakfast, I eat this. For lunch, I eat this. And dinner, I eat this. And I can snack and party after that, right? But we know exactly what those things are going to be. And so you kind of start figuring some things out. And I'll show you here in a minute a few of the hacks and things I do every single day because first off, they taste great. I actually love them. Like, they're really fun to eat. And I eat those every single day. And then at night, I can do whatever I want, okay? So I'll show you some of the ones I use here in a second. All right, the third step is I want you to download an app called MyFitnessPal. It's a free app you can download. But the cool thing about MyFitnessPal is it shows you how much protein and calories are in everything. Like,

for example, if you're going to eat an egg, like you how much protein and calories are in everything. For example, if you're going to eat an egg, how much protein and calories is in an egg? I don't know. You put it into the app and it'll show you there's X amount of protein, X amount of calories, and you'll start getting to know what things are. I don't want you using MyFitnessPal forever. It's annoying to track things. But for the first week or two, anytime something crosses your lips, I want you to plug it in there just so you're aware of where things line up, how that adds, how it affects how many calories you get.

I've had times when I was first trying to learn this, I'd take something with a lot of protein and I would eat it and I'd add it up and all of a sudden I was like, oh my gosh, I'm out of calories today. And I look at the macros and the stuff, I'm like, holy cow, like yes, it's a lot of protein, but it had like four times more calories than something else that I could have had with the same amount of protein, right? So just for a couple of weeks, you start learning the things around like what they actually are. And when you do that, then it makes it really simple and really easy for you to hit, start hitting your numbers. Okay. So after I got back, hanging out with Hermosa, I started trying to figure out what meals I could eat consistently that I would

like that I could do every single day. And so the first I'm going to show you, this was initially my breakfast that I ate every day for probably a year. And then after that, I started shifting where I would skip breakfast and I would have, I'd have this for my lunch. In fact, I have a pan here at the ClickFunnels office where I make this every single day um just because i want to eat more stuff at night and so i started shifting where i was eating but um for the first year i ate this for breakfast every single day and um i eat this almost every single day to this like today because it's so good it's like me eating a a cake every single day and so it's again you gotta find things like this that it tastes really good that you enjoy that you could eat every day it wouldn't bother you so this is my first one so

this one's simple. This is my protein pancake. Some of you guys have heard me talk about this. This is my favorite brand. You got it on Amazon. It's really good. Fage yogurt. And Fage is really good, but there's a different percentage.

And 0% is the best because it has the most amount of protein and the least amount of calories. Okay? So when I look at anything now, I pull in the back and I'm like, how much protein do we have here? We've got 16 grams of protein and 80 calories. So I'm like, okay, cool. That's really good. But sometimes you'll get yogurt and it's like, you know, you're like, oh, I got yogurt. It's supposed to be healthy yogurt.

And it's like, oh, it's got 16 grams of protein and 320 grams, 320 calories. And also it throws your whole thing off. Right. And so you try to find the best ones that have the highest amount of protein, the least amount of calories. And for me, this is the best one. Um, the problem is it doesn't taste very good. So you get some stevia, which has got zero calories. Put it in there, mix it up, and then it tastes like frosting. It is insane. Okay, so that is my breakfast or nowadays my lunch every single day. And this is the math on this. So the protein pancake mix, 220 calories, 30 grams of protein.

The yogurt's got 90 calories and 18 grams of protein. So total from this first meal, 40 grams of protein and 310 calories. So if you look at this right here, this is protein up top and this is calories down below, right? So right here, I got in my first 48 calories and then I got in 360 down here, 360 or yeah, 48 protein, 360 calories, right? So there's like one meal. I'm right there. Cool. Now I got that done. So that's the example of a meal I'll have really quickly. Then throughout the day, I might go and I might want to snack on some things. So some of my favorite snacks, Bilt Bars are great. Bilt Bars have 130 calories and 17 grams of protein. So I'm going to have those for snack. Quest protein chips are great. A bag of Quest protein chips, the same amount of

protein as a chicken breast, right? So 140 calories, 19 grams of protein. So maybe I'll have a snack like that. I'm like, okay, I just had a Bilt Bar, so that adds another 130 calories, and it gave me, what, 17 more grams of protein? And I got to there, right? 17, 130. And so I keep eating snacks throughout the day or eating different protein sources. A couple other hacks, like lean meats. If you eat meat, basically a pound of meat is approximately 100 grams of protein and 500 calories.

Okay, so meats are like one of the hacks. So shrimp, steak, chicken, all that kind of stuff. So you can literally go grab a pound of meat, go grill it on the grill, eat it real quick. And boom, you just added a hundred calories really, really quickly. So half my calories from one pound of meat really quickly and only added in 500 calories. Okay. Now, if you go to a steakhouse and putting in all the butter and the mashed potatoes, all kinds of stuff, it'll give you a three or 4,000 calorie diet or meal really quickly. Right. But you do this way. It's only 500 calories, a hundred grams of protein. You get faster to your desserts and your ice cream here after you cross the finish line, right?

Which is really fun. Now, some of you guys may be watching this like, Russell, I don't eat meats. I'm more of a vegetarian, which is cool. I actually do vegetarian a couple of days a week because I don't like eating too much meat. And so there's a lot of different hacks for vegetarians, but this is my favorite, Urban Accents Meatless Mix. I buy this on Amazon. It is insane. Basically, I can mix up one of these bags. It's 48 grams of protein really quickly and 360 calories. And so this is the equivalent for me of having a steak. And I'll do this three or four times a week as well. So there's a lot of ways to do this.

You don't have to do just meat or just vegan or both. Whatever it is, it's just understanding this ratio between how much calories, how much protein, and then figuring that out and trying to get as much of it in as possible. And as soon as you cross your grams of protein, whatever's left is your free time to have desserts and ice creams, whatever you want. Okay. Now this is one of my favorite hacks. There is an ice cream that also has high protein and it's Halo. Some of you guys have heard of Halo Top before. I became obsessed with this. I started having Halo every single night over the last two years. And it's the funniest thing. People are like, how'd you lose 40 pounds? I'm like, I eat ice cream every

night. Like, how's that possible? Okay. But Halo Top's got 310 calories and 21 grams of protein. So even though I have it over here, it still adds to my protein and my other goals. So Halo Top is one of the hacks. Like this is something you will look forward to. And there's tons of great flavors. Every night I have a different flavor and I just rotate through them. And I'm craving Halo right now. Like that's how good they are. They are amazing. And so Halo Top's great. My kids eat these now, like everyone he sees, um, you can get them on Amazon. You can get them, um, whole foods. You can get them in grocery store. Uh, but halo top ice cream is one of my cheats to make this whole thing work. Okay. Which is really fun. Um, all

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Hey, funnel hackers, let's be real. How many of you have forgotten about subscriptions and you keep paying for these things month after month after month? That was my wife and I before Rocket Money came along. Literally a couple months ago, we downloaded this app and within minutes, we found out a whole bunch of subscriptions. In fact, we had multiple Hulu payments, multiple Disney payments from accounts that my wife had set up and I had set up and we weren't even using one of them. It was crazy. Okay. Rocket Money is a personal finance app that helps you to find and cancel your unwanted subscriptions, monitors your spending and helps lower your bills so you can grow your savings. Rocket Money showed us where all of our subscriptions were in one place. In fact,

it was crazy how many recurring payments we had that we had completely forgotten about. With just a couple of clicks, Rocket Money canceled the ones we didn't need. And the best part is they even monitor unusual spending activity and they alert us if our bills increase. So I'm always in the loop. Rocket Money has over 5 million users, including my wife and I, and has saved a total of over $500 million in canceled subscriptions, saving members up to $740 per year when using all of the app's premium features. In fact, my wife and I, we literally saved over a thousand dollars a

month when we started using Rocket app. Now their dashboard is amazing and you get a clear view of all your expenses across every account you have. You can even create a personalized budget with custom categories and track your monthly spending trends to stay on top of your goals. You want to save for that dream vacation or pay off some debt? Their new goals feature automatically saves money for you so you don't even have to think about it. So cancel all your unwanted subscriptions and reach your financial goals faster with Rocket Money. Go to rocketmoney.com slash Russell today. That's rocketmoney.com slash R-U-S-S-E-L-L. That's rocketmoney.com slash Russell. Something I have not shared much publicly, a couple of people in my inner circle have heard about this, but one of the hacks that plugged into this that made this so

simple for me, and it's interesting because I didn't realize that's what this was initially, but I was at a mastermind event and there was this lady and she is a doctor and she, I remember she came up on stage and gave like a quick 10 minute talk and her whole talk was all about bone broth. And she had these two big bags of bone broth. And she was so excited. She was running around like going crazy. She's like, blah, blah, blah. And she was a medical doctor. And she told me, she's like, I don't care what my patients come in for me. They come in for, you know, whatever the disease is. She's like, I always prescribe them two cups of bone broth a day.

And she's like, I was, she's like, look at me 10 years ago. I was tired. I had no energy and stuff like that. I started drinking bone broth and she's like, look at me right now. I remember she had so much energy. I think she was about 10 or 15 years older than me. She's running around the stage and all this energy holding bags of bone broth. I'm like, this lady has got so much energy and she keeps talking about bone broth. And I was just like, I don't know what this magic elixir is, but I'm going to try some. And so I remember going on to Amazon. I bought some bags of bone broth and I tried drinking them and they were disgusting. I was like, this is the worst thing ever. So I was like, I'm going to try to make my own bone broth. So we bought some bones, and we put them in a big crock pot, and we started

cooking bone broth. And that was a nightmare. It took four or five days to cook. And then it was just weird. And my house stunk. And I was like, that's not the way to do it. And I tried, realistically probably tried 15 or 16 different brands of bone broth. I kept ordering, shipping here, trying them. And all of them were disgusting until I found one. There's a company called Auburn Broth. And I remember getting theirs in the mail. And some of you guys, if you remember watching me on Instagram or Snapchat when these first came out, this is a picture right here.

They came in these big bags of bone broth. And you shake it up. And I remember I heard her say, take two cups of bone broth a day. It will change your life. So I was like, all right. So I would grab the bag and I'd rip it open. And I would I would just chug it like straight out of the bag. And everyone thought I was disgusting and weird. But it actually tasted good. I was like, this is actually really, really good tasting. So I kept drinking it. I was drinking it prior to me going to meeting up with

Hermosi and him telling me the diet. When I got back home, I was trying to figure out all these different proteins and macros, all sorts of stuff. And I remember looking at the bone broth, plugging it into Fitness Pal. What I didn't realize is one bag of that bone broth had 56 grams of protein. And I can't remember how many calories, but it was pretty low. And I was like, this is like the cheat code. And so I started drinking bone broth every single day. And it was like this huge chunk of my protein and my calories was coming from bone broth. And I loved it. I'd have it for morning, have it for night. And I was just chugging these bone broth. The problem with the bone broth is these bags were like 60 bucks per bag.

I was having a bag a day, which gets pretty expensive over time. But I felt amazing. I loved it. I had two or three of the people in the office here kind of addicted to it at the same time. And I just fell in love with bone broth. Increased my energy. It made me feel good, like all the different things. The company came out with powdered bone broth, and we'd have these powdered ones.

And there's other powdered bone broths on the market. Most of them taste horrible. They're like the worst tasting things ever. Or they've got really jacked at macros where it's like, yeah, they're bone broth, but their protein's really low because they have all this filler in it. Or their calories are super high because they have all these sweeteners that make them taste great. But theirs was like actually really, really good. So I became obsessed with it. I was probably their number one fan and customer. I was on Instagram every morning drinking bags of bone broth. I'm sure I sold, I don't know, millions of dollars for this company. And then I remember during COVID,

I had a box supposed to be shipped to me and they emailed me and refunded my money and said, hey, sorry, we went out of business. We can't send you your bone broth. I was like, you don't understand. This is like one of my life hacks. This is how I'm losing weight, how I'm losing energy, like all this stuff. I have to have the bone broth, right? We went out of business, supply chain management issues. I'm sorry. I was like, and I don't know if maybe I'm a drug addict or something. I was like, no, we have to have this bone broth. What's it going to take? And so I got ahold of the guys on the phone. We started talking and really great guys had a really cool company and just the COVID supply chain stuff destroyed it. And they were basically shutting down shop.

And I asked them, I was like, what would it take for me to help you guys not go out of business? And we looked at what it would cost. It would be kind of expensive, but there was a way to get back and to get this company to be around so I could keep drinking the bone broth. And so I actually became an investor in the company. I bought, I don't know, I bought the majority of the company to take over ownership so I could start drinking my bone broth again. And when we took over the company, the first thing I thought was like, I love the big bags of bone broth,

but they're expensive. And most people are not gonna buy those. And it's honestly, it's kind of weird drinking straight out of a bag. And it tastes like soup. Like I loved it, but it was kind of weird. But their flavored bone broths were great.

In fact, most of the people I would share bone broth with, I thought it was crazy. And then I gave them some flavored stuff. And then there are some of the flavored powders. And like, this is like drinking hot chocolate. This is amazing. I'm like, I know.

And you still get the benefits of bone broth in there. And it happens to be high in calories, or sorry, high in protein, low in calories. And so when we bought the company back, we decided the very first thing we were going to do is focus 100% on the powders. Now in the future, we can come back out with the liquid bags again. Right now, we just focus on the powders. And we spent, man, six or seven months reformulating, getting new flavors, like just getting them perfect. And right now, this is my number one secret to getting my protein in is bone broth. And so I actually wanna show you guys something.

You guys cool if I break out and show you guys exactly what this bone broth looks like, how you drink it, like some of the hacks to make this amazing? Because it's something literally you can have two or three times a day. I usually have them for breakfast, sometimes at lunch, sometimes I get it at dinner.

But this is one of the hacks because it tastes really good. You have all the protein, low calories, and you get all the benefits of bone broth all wrapped into one superfood and it's amazing. So if you guys are cool with that, I'm going to show you guys exactly what the bone broth looks like, how we mix it, and how to make this amazing for you. Okay, let me show you how Au Bon Bone Broth works because there's a right way and a wrong way to do this. So I want to make sure you guys get it correctly. So when you get a kit, there's basically there's chocolate or vanilla. Now we have debates inside the office, which one's better, chocolate or vanilla? I'm curious which sure you guys get it correctly. So when you get a kit, there's basically, there's chocolate or vanilla. Now, we have debates inside the office which one's better, chocolate or vanilla. I'm curious which one you guys think you like better.

I definitely am team vanilla. This is my favorite. I'm obsessed with it. Chocolate tastes like hot chocolate, but this is like, there's something magical about this. But they're both really, really good. I do actually rotate back and forth just because, you know, options, flavor, you know what I mean. So there's chocolate and vanilla. It comes with these cool cups and also a stirrer. And so the first step when you make these, obviously you open up the cup,

you're going to put in hot water. This water is not cold. This water is very hot. Now this is important. You're thinking bone broth, think hot chocolate. Don't think like a protein shake, okay? When you mix these in cold water, they are not good. They don't blend very well. They're disgusting. I will not drink them in cold water, but in hot water, oh, it's like heaven on earth. So just make sure you use hot water, not cold water. If you use cold water, you're going to try like, oh, it's all right. It's kind of chunky. Yes, it needs hot water to melt all of the bone broth stuff into the cup. So you take this, you put in the hot water. There you go. Then you open up your vanilla or your chocolate. I'm going vanilla right now, but I'll probably do a chocolate one too. Open it up. And in the back, you'll notice there's 120

calories, right? So we got 120 calories and also 20 grams of protein. So boom, very, very quickly, you can eat this and gives you 20 grams of protein with not that many calories. So you dump it in the hot water. And you'll notice in the hot water, you probably can't see, but it starts melting and start falling to the bottom because the warm water melts it. And this right here is a frother that comes as well. And at first, I didn't understand these frothers. The first time I used it, I blended it and stuff shot everywhere.

I was like, this is the worst thing ever. But now I learned the secrets of frothers and I love these things. They are amazing. In fact, we imported a whole bunch and got our bone broth name on the side of them because I want everyone using these things. So the secret with the frother

is you don't just put it in the middle and stir it up because it starts shooting stuff everywhere. You go and you put it against the side of it and then you kind of go off and on and let the side of this slow it down and speed it up, slow it down, speed it up, okay? So I'm gonna turn this thing on. Actually, I'm gonna put it in first.

There's different speeds in as well. You put it in there and you start frothing it. And again, I put it next to the side and I slow it down with the side of the cup. Otherwise, it starts splashing everywhere. And we mix this until it looks like all of the powder's gone. Oh, I can smell it, man. It smells so good.

And as I'm doing this, I just know that right now I'm getting tons of protein, not that many calories, and I'm getting all the other huge benefits of bone broth as well. And there you go. There's some vanilla au bon broth. So It is really, really hot and amazing. There you go. There's the vanilla. Chocolate, same thing. Pop the top off your cup. Grab the chocolate.

I'm making this because I'm going to have both of them today because I've got 240 calories left in my diet for the day. Oops. Hot water first. Otherwise, it'll melt the bone broth stuff on the bottom. Start with hot water. Put it in. Boom. You'll see it starts melting through the hot water. And again, when you're drinking this thing,

hot chocolate, um, that's the texture and the flavor and the taste. And it is amazing. Blend it up right now with your frother and it makes us like creamy. It's like, it's heaven. The fact that you can eat this as healthy for you and has all the benefits and high protein is crazy. I got my kids now drinking it too, instead of drinking hot chocolate during the winter times, which is really, really nice. And boom, that fast, you've got the most amazing hot chocolate in the world.

Still very, very hot. So that's how we make bone broth. And it's, again, one of my favorite ways to get a bunch of proteins without that much calories, and at the same time give you all the health benefits comes bone broth as well increases my energy and a whole bunch of other really cool things so i want to show you guys that because as you you know in the supplement secrets webinar i'm gonna talk about supplements we're having but the key like having the supplements without having the diet correct doesn't help you lose weight

doesn't always increase the energy as much as it could when you're following this as well right and so this is the format the process is that difficult. It's very simple and very easy. Um, but when you understand it, um, it makes weight loss fun. Again, I've lost 40 pounds last two years and I've kept it off. I eat protein pancakes for breakfast. I drink hot chocolate, eat candy bars and chips. Like, but because I understand the math behind, I can do that. And every single night I get ice cream. And then, um, after, you know, between my ice cream at the end of the night and other stuff in the between, I can eat a whole bunch of other, like whatever my wife makes, treats or candies or eat with the kids.

And it's like, it's made my life fun again. I can't, how many times I was on diets where I'm trying to like restrict this and not do this and all sorts of stuff. For now, it's like, this is not that difficult. And it's changed my entire life. And so I wanted to share that with you guys because I think it'd be really powerful. On top of that, the second evil ulterior motive is I want you guys to try our bone broth. It is amazing.

I think you all should be having it. You should get one or two boxes for you, your spouse, your kids, and everybody. And so before the webinar even shows up, I'm just going to share with you guys, this is one of my favorite products we've ever created. I'm proud of it. I'm excited for it. I'm excited for you guys to have it. And so if you want to get some of this stuff shipped out to your house,

down below there'll be links where you can buy just a vanilla, just a chocolate, get both of them, get them on continuity, prescription, recurring, all that kind of stuff. You can do whatever you want. But the links will be down below. I recommend getting it it and if you get any of the packages down below the other thing i'm going to give you is i'll give you a report because a lot of you guys are going to be asking me knows like what are the other protein hacks you have russell like where do i find the bone like the protein pancakes where do i find that and so i have a pdf report of all of the protein things i

do that are the highest protein least amount of calories uh and that way you'll have all my hacks as well but this way also my number one hack here. Shift out your house. You can start drinking it and start using it right out of the gate. And so that's the game plan is down below your notes. There's a couple of different options. Some of the options come with the frother. Some come with the cups. I would recommend getting as much as you can because you're going to love this stuff. It's good for you and for your family. Again, you can do two or three of these things a day. It's not going to hurt you at all. And it's awesome. And if you buy any of the packages down below,

they'll give you all of my protein hacks to make sure you get the most amount of protein and the least amount of calories possible. And so I wanted to share this with you before the webinar came because obviously on the webinar, we're going to go deep into supplements and the biohacking behind them

and how to test your blood and get the correct supplements for you specifically. And all that stuff's amazing. The goal is to increase your focus, your energy, give you more longevity so you can live longer. All those kind of things are the goals of the supplements. But if you're doing all that with the supplements, but you're overweight, the weight on your body is what sucks the energy out of you.

You have to understand that I didn't realize that until I started getting into this and I started losing weight. I was like, I have so much more energy in a day. I'm not falling asleep at noon every single day. I have the ability to go all day and at the end of the day go back and be with my kids and have more fun and energy. It's because I was able to get the weight off me. That weight right now that you guys have on you is holding you back. And the problem is as entrepreneurs, we hide our

desk all the time, right? We don't have time to go to the gym and do these other things, but you don't have to go to the gym to lose weight, right? Understanding these metrics is the key, right? When I understood, as soon as Hermosa explained that to me, I went back and I started following it. I figured out how to get the most amount of protein with the least amount of calories. I started figuring out three or four meals I like every single day. Then the weight just melted off me. It didn't come from running or lifting weights or any of those things. It came from shifting my diet and getting my calories under control and getting the protein I needed. When I did that, it melted off me and it stayed off for two years now.

In fact, it's funny. If you go back and you see ads from me from three years ago, you'll be like, Russell, you had like five different chins back then. I'm like, I know there were tons of them and now they're gone. It came from just shifting the way i eat figuring out little hacks like this to make it simple so i wanted to make you this offer because this will make it easier for this make it enjoyable for you this stuff tastes so good like you guys are going to love it and the fact that you're using it to get the health benefits of bone broth plus like the protein all that kind of stuff um is just really really powerful so i want to make you guys a special offer uh because we can get your diet controlled,

first off, everything we do with the supplements will amplify that as well. So that's kind of the pitch. If you guys are interested, again, links are down below. Other than that, thank you guys so much for being here. And again, the webinar is going to be happening here in the next couple of days, depending on when you're registered. And during that webinar, I'm going to go deep

into the supplement side of this. How do we check your blood? How do we find out exactly what you need for your specific body so you're not doing what I did four years ago when I'm taking 500 supplements with ashwagandha and killing myself, the supplement side of this. How do we check your blood? How do we find out exactly what you need for your specific body so you're not doing what I did, you know, four years ago when I'm taking 500 supplements with ashwagandha and like killing myself not even knowing it. You're gonna know exactly what you need for your body.

I'm gonna show you how that works and it's powerful. So again, the two biggest biohacks for me of all the stuff I've done is like getting my weight under control, increase my energy and focus and then supplements I'll be talking about in a webinar. Those two things, if you get nothing else, will help you become a better entrepreneur,

help you build focus, help you to have energy to get stuff done, help you have mental clarity so you're not like getting brain fog and tiredness, all that kind of stuff. All the benefits we need so that we can go out and conquer the world. We can do the thing we're supposed to do, right? So we can serve the people we've been called to serve. So hopefully this presentation has been helpful for you. Hopefully it gives you the foundation you need to lose weight. Hopefully this product is something you become obsessed with like I am. You'll drink it three or four times a day. You get your wife, your kids, your spouse, everybody on this thing. All your coworkers, you want them to have more energy to working around you.

Get them on it as well. And then I said the supplement stuff we'll talk about during the webinar. Thank you again so much, you guys. I appreciate you all and I'll see you on the webinar. Thanks.