The Ryan Hanley Show - RealityOS | Why Elite Leaders Detach from the Outcome
Episode Date: August 12, 2025Join our community of fearless leaders in search of unreasonable outcomes... Want to become a FEARLESS entrepreneur and leader? Go here: https://www.findingpeak.com Watch on YouTube: https://link....ryanhanley.com/youtube Back when I was running brand and growth for Agency Nation, I made this mistake on loop. One slow day of traffic? New headlines. A week of soft sales? New ICP. Open rates dip? New platform, new list, new ‘guru’ playbook. It felt like leadership. It was chasing. Every time I overreacted to one outcome, I yanked the team attention off whatever we had been doing and sent them down fresh rabbit hole—new tech, new tactic, new market… rinse, repeat. We never let the system compound. No consistency → no scale. It finally clicked during Elevate 2018: we set the strategy, locked the system, and stopped reacting to every blip. Registrations wobbled, sponsors hesitated—we stayed on plan. The result 827 attendees for an insurance conference with zero CE. Years later, people still tell me that single event changed their careers. That’s what consistency buys you… that chasing never will. Want to become a FEARLESS entrepreneur and leader? Go here: https://www.findingpeak.com Episodes You Might Enjoy:From $2 Million Loss to World-Class Entrepreneur: https://lnk.to/delkFrom One Man Shop to $200M in Revenue: https://lnk.to/tommymelloIs Psilocybin the Gateway to Self-Mastery? https://lnk.to/80upZ9
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If one bad day can derail your plan, you don't have a plan, you've got a mood.
Back when I was running brand and growth for Agency Nation, I made this mistake on loop.
One slow day of traffic, run out new headlines.
A week of soft sales, new ICP, open rates dip, new platform, new list, new guru playbook.
It felt like leadership it was chasing, chasing every rabbit.
It. Every time I overreacted to one outcome, I yanked the team's attention off whatever we had been doing and sent them down a fresh rabbit hole. New tech, new tactic, new market, rinse, repeat. We never let the system compound. No consistency, no scale. It finally clicked during Elevate 2018. We set the strategy, locked the system, and stopped reacting to every blip. Registrations wobbled. Sponsors hesitate. We stayed on plan. The result.
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slash work. ZipRecruiter, the smartest way to hire. The result? 827 attendees for an
insurance conference with zero CE credit. Years later, people still tell me that that event
changed their career. That's what consistency buys you that chasing
never will. Detaching from the outcome doesn't mean ignoring results. It means refusing to let one
result hijack your strategy. Single outcomes are variance. Systems are compounding. Variance is noise.
Compounding is signal. If you optimize for noise, you will always destroy the signal. Here's what
happens when you don't detach. You launch a campaign, day one, it's slow. Instead of letting the system
breathe, you yanked the wheel. New copy, new channel, new audience. You just hit reset on the
clock that was about to start compounding for you. Do that enough times and you will never
build momentum. You just build motion sickness. I know I have lived this life. Chasing is seductive
because it feels like productivity. You're busy. You're innovating. The team's cranking on
new decks, new tech, new markets. It looks like leadership.
But it's the business equivalent of a dog sprinting after every squirrel it sees.
You're moving fast and going nowhere.
And here's the ugly truth.
Chasing a road's trust.
Your team stops believing in the plan because there is no plan.
Just the next rabbit hole you feel like chasing.
Your market stops recognizing you because you keep reinventing the wheel before it even starts to roll.
The only thing that scales is repeatable inputs executed consistently over time.
That's what compounds.
That's what creates predictable growth.
That's what gives you leverage.
Look at Amazon.
For decades, their North Star wasn't sell more stuff.
It was an unshakable focus on customer experience.
Lower prices, wider selection, faster delivery.
Every innovation from prime shipping to Kindle to AWS was an output of that strategy.
Sure, they tested and iterated, but they didn't abandon their core play every time a quarterly metric dipped.
They stayed locked on the system.
system and the compounding did the rest. Today they're not chasing squirrels. They own the whole
damn forest. The move is simple. Lock your strategy. Define the inputs that drive it. Judge yourself
and your team on doing the work, not on today's wiggle in the chart. The translation here is
stop worshiping the scoreboard. Build the team that always moves the chains because games
aren't won on one play. They're one on a relentless grind of running the right plays over and
over and over again until the clock runs out in your favor. Now, here's a simple exercise to
help you lock in on this particular core tenant, the anti-chaise protocol. Number one, name the
hill. Write one clear 90-day outcome. Step number two, define the machine. Pick three to five
non-negotiable inputs that create that outcome.
Now, this could be 100 targeted outreaches a day.
It could be three long-form pieces of content or maybe five demo follow-up calls a day.
Step number three, your 30-day no-chase contract.
For the next 30 days, you evaluate only input completion.
No switching tools, markets, tactics, just because you see one bad data point.
Step number four, your rabbit list.
It's the parking lot.
new idea goes here review it weekly not hourly if it still matters after we test it deliberately
not reactively and step number five process the score daily zero to a hundred grade on inputs
executed at day 30 look at trend level outcomes adjust the system not your mood and a fun way to
hold yourself accountable is to create what we call a chase penalty and i've done this in a few of my
businesses and a few of my coaching clients, $100 to charity or you got to do 100 burpees
if you break this contract with yourself. What you find is that when there's a penalty,
you stop chasing real quick. So detach from the outcome is not apathy, it's discipline.
You're choosing compounding over chaos, machines over moods, scale over sprints. As Derek
Sivers taught us, it's hell yes or it's no. Guys, post your Annie Chase protocol in the comments.
The first five get my personal notes.
And make sure you subscribe so you don't miss tenant number three,
systemize for freedom,
how to build machines that run without you so you can actually lead.
And if you haven't already,
head over to Findingpeak.com and join our community of leaders.
It's free.
There are unreasonable humans doing unreasonable things,
and I would love for you to be part of it.
As always, I love you for being here,
listening to this show, watching this show,
whether you're on YouTube or wherever you listen.
to podcasts. I appreciate the hell out of you. This, my friends, is the way.