The Science of Flipping - An Inside Scoop of Massive Rocketly Success | John Oitice

Episode Date: February 9, 2024

We're all about wholesaling and snagging properties for keeps, using the platform like a pro…And then there's Rocketly – the talk of the town for managing leads. Forget about relying on bots, we say. It's all about the personal touch. John Oitice jumps in with his own Rocketly success story, proving that rolling up your sleeves and engaging with leads yourself really pays off. Plus, we dish out some cool marketing tips, chat about the importance of personal connections in sales, and share nuggets of real estate wisdom. So grab your coffee and get ready for some serious real estate talk!

Welcome back to the Science of Flipping podcast. I'm your host, Justin Colby, and if you have any questions that you do not get from this episode that you might be thinking about, go to askjustin.ai. Any questions you have at all, go to askjustin.ai and you will get those answers from me. Also, each and every one of these podcasts

are sponsored by Rocketly. Rocketly.ai is your AI lead generation platform. Rocketly.ai. Check it out. All right. I have an incredible guest here. As we talk about Rocketly and the science of flipping, this is a new member here at Rocketly and the science of flipping, John Otis. What is up, brother? What's going on, man? How are you? Man, I'm excited to have you. One of our specialists, Mr. John Kirk, did an interview with you that I did not know about, and it blew my mind the amount of success that you've been having using Rocketly. So I said, you got to be on my podcast, bro. Let's talk about it. Yeah, let's do it. I mean you know uh you you got a great great

team uh at rockley i love those guys they're they're rock stars pete and john are amazing um they love it they just they they they're they're rock stars man i mean yeah i almost uh it was actually a funny story like it took a while for me to get all the stuff on because like i said i'm not i'm not a techie guy and and it was like difficult for me to like upload voice recordings and do all the things that need to be done behind the scenes to get this up and running and i almost bailed on rock like this is too much for me man i can't yeah you know but i'm and what if you would have bailed, right? Like the reason why this has been kicking myself in the foot, you know, I'm, you know, I would have been kicking myself

for sure. Cause it's, uh, you know, the first week that I had it, it, it just popped. And I, you know, between the brainstorm between me and John with the website thing, how you link the website to the lead detector and the form fills and stuff like that we were able to end up with a with a domain name that was killer so it was like a it was a great like i ended up getting i think it was uh fast uh fast home sales dot dot co so it was like a super thing and before i was even all done with Rocketly, I was already getting lead captures from just organic site traffic, organic searches. So I knew it was going to do something like special for me and really amp up what I was doing in the beginning anyway.

And that was in the first couple of days of you having Rocketly? The first couple of days, the first three days, I think I closed two deals in the first three days. Three days, you closed any contracted direct to seller in first three days of having Rocketly. So I had three deals under contract in the first couple of days. And it was like, we went live with Rocketly and everything was up and running. I think it was a Sunday night. By Monday morning, I had about six or seven things that I had to follow up with. And of course, being brand new, it's like, oh my God, what's going on? You got to like really rush to go get this.

And out of those, I had three. And now everything, pretty much everything except for like maybe one or two, like there's, you know, how people tire kick online. So it's, it's a little, sometimes you get a good deal. Sometimes it's just somebody that wants an astronomical amount for the property. You just got to kind of let it go. Yep. But, um, you know, pretty much everything that comes through here, we can lock down. I mean, I've had some funny conversations with people. I'm actually making a t-shirt. I love that when you text me yesterday. Yeah, absolutely. And send it to them for sure.

I have to make a t-shirt of this because it is the absolute, that was the funniest conversation I've ever had. Or it wasn't even me. It was a team member who had it. And I was just like oh my god I can't believe you said that on the phone like oh my god but it's really mean you've had rocketly now for you're going on four weeks right yeah I think next week could probably either my third or fourth week I don't really remember okay so again a very short amount of time right it hasn't been long at all but it's how long how long did it take for you to get set up a couple weeks three weeks four weeks to set up

the program yeah so for me like i said i'm not a techie guy it took it took a little long long time it took probably about six weeks for me because i i just you know you have to do that the the thing that my biggest my biggest problem was the uploading of all that stuff that you have to do in the gallery yeah well it's a very manual this is not you know rocketly.ai for all you this isn't just some crm you get a link to right like we are manually building this out for you and so um but obviously it works right so oh my god i listen i'm so happy that i i stuck with it and kind of like let it run its course and do do the things that it needed to do because it's making things so much easier as far as as wholesaling yes i mean in three days you contracted direct to seller three or two or

three probably in the first three days. How many have you contracted in the total time you've had Rocketly going? How many contracts have you gotten? How many contracts total? Like without this, just contracts. Just contracted with a seller. About 15, maybe 18. 15 total.

I love that. And then how many have you already sold to an end buyer so we have seven in title right now oh wow and then we have another two that we're currently working on um we actually find the buyer yeah this morning actually we got uh a good conversation going for another one so we should be at eight by monday or. And what do you think is secret to your success, right? Because we have other Rocketly members that are having success, but maybe not as extreme as yours. So there's a two-part question.

For all these leads that you're bringing into Rocketly, and remember, this is for all of you who don't know what Rocketly is. If you just go to Rocketly, R-O-C-K-E-T-L-Y.ai, you can book and schedule a true demo, like one on one with Zoom. My team will work with you on helping understand the power of this. So rocketly.ai, schedule a demo. But how much money are you spending in marketing to get these leads every single month? I think I just bumped it up. I just bumped it up. I think I was at 50 bucks. So what, like 20 grand a month?

A day. So it was like $15 a day. $15 a day. And I ask that intentionally because someone like myself is spending 40 or 50 grand a month on pay-per-click advertising. 40 or 50 grand, thousands.

You're spending $15 a day. day a day and i actually just upped that because i i took it off because originally when i signed up i um i only did like seven or eight states that i wanted to do this in because that's where i had most of my buyers and um and then i turned around i was like you know what like if I'm doing this kind of volume in seven or eight states, if I can just open this up, I'll worry about it later. You know what I mean? I'll worry about the buyers. You know, the way I set up deals, buyers are going to come anyway. A hundred percent.

I buy and I hold myself. Like, I have properties that I hold, so I understand as an investor, what people are looking for. Yep. Well, and I need to buy more from you, right? I'm always looking for my community to find deals that I'm going to buy it. Right. And so you can buy it or I could buy it. Let's have a direct connection there. We'll do that offline for sure. Yeah, absolutely. We can do that. And so $15 a day, which for all of you out there, that is nothing. That is $450 a month. You do not need a big marketing budget to rock this thing. So you have 15 total contracts.

You've had a back out of a couple. You've already sold seven. You have two in marketing. It sounds like another one of those two just found a buyer, it sounds like. What is the secret sauce? What is separating you right now from from some of the other members that that aren't using it the way you use it the phone like you have to be so i tell my students all the time so like when i teach i teach like again i teach every saturday

it's on a zoom um and i sometimes i get on the phone with them so they can hear how I operate. The biggest thing is the immediate connection. So when people are filling out forms or going to a website or searching, I want to sell my house, they're in trouble. They're in trouble. They have something they need to offload. You're not the only person that they're contacting. You're not the only one that they clicked on. You're not the only website that they visited. People have visited 15, 20 websites and you may be, you know, the middle of the pack. How you get to the front of the pack is you don't make them wait. You don't, Oh, I'll get to them on Mondayay or i'll get to him whenever like i've talked to people

at 5 a.m in the morning i've gotten i've gotten a lead at 5 a.m by 5 10 i was on the phone with this dude giving him giving him a number where i think we could work something out you know you can't you can't wait the longer you wait the more chances they get to search more people the more searches they get somebody's going to nab them before you go and and that's a huge you know part of why i'm so successful because i have i'm on it i'm on the phone immediately and you're not and you know this and you haven't even turned on but you know there's an ai bot that would do a lot of this communication for you and for those that do this doesn't do it you know you want to do it yeah yeah i listen i feel like okay ai bots are great right everybody likes ai bots they all do this thing but there's nothing

like getting on the phone and talking to somebody and feeling their feeling their their their voice out you know you could tell a lot by somebody on the phone you You can tell, you know, you can get into a bot's not going to try to get their pain point. You know what I mean? Why are they trying to sell their house? The bot may engage in conversation and kind of, you know, mold that deal a little closer for you, but a bot's not going to be personable with the person on the phone. Yep. I had a lady in texas like she called me four times after we spoke the first time because she wants you know she's getting all these calls and she wants to make sure that i'm sending her an offer because i was the only one who actually picked up the phone and called her and talked to her you know and found out about her story and and and and connected

with her on a personal level and, and let her know that, listen, I'm going to do everything I can to get you to your number that you want to be at. As long as it makes sense for me, you know, it's, it's a business, but I feel for you, this is what I can try to do for you. And, you know, a lot of people too, don't know different avenues on how to get things under contract that's that's a big thing so they don't know about subject to they don't know about you know seller financing things like that that make it just another tool in your belt to be able to help these people out in a bad situation so you know they could the house could be over leveraged but then you can

get them to kind of say hey listen i can catch you up on your payments and I can do this and I can do that. Understanding how to do that, right, and structure the offer. I mean, that is planned, but you get these tools under your belt and you're able to present them with a couple different offers and allow them to pick which ones they want. And that, that you could, if you're able to do that and you can understand those processes on how to do those things, that will make them come to you even more. Because now you're, you know, you're talking about saving their credit. You're talking about giving them a little cash every month, you know. So you're spending time with them. You're not just trying to blow through a conversation, right? Yeah, no, I'm spending, you know, my conversations last anywhere between five to 15 20 minutes the first

initial conversation because i want to feel them out you know i want to see you know i've had people get on the phone with me like yeah i want like 700 000 i go look up the property it's worth like two and i'm like all right bro come on like it is you know but people are going to be like that and you can't discourage but you know you have to educate yourself and that's right number one it's something like your program's great i love your program it's it's awesome but it's not for somebody who's not educated you know what i mean because you can get all the leads you want like you can get 100 leads a day if you're not educated enough to bring those leads and put them into actual contracts it's not gonna it's not gonna

do anything for you so education is key being on the phone is key and then again dispo dispo is there's a huge portion of this you have to you know build up your buyers i'll have to have buyers you have to have people ready to go you know because sometimes these contracts you know i've gotten lucky sometimes i had like 30 45 days you, but other people are like, listen, I'm in real, real bad shape. My auction date is, you know, seven days away. You know, we have to do something and you have to have somebody ready to go for stuff like that. And it's no doubt. And then huge.

I would if I could ask you a favor for those of you that are listening. Awesome. And if I could ask you a favor, for those of you that are listening, it's awesome. Hopefully you go over to justincolby.tv to watch this because I'm going to ask John to actually share his screen. I want you guys to see his flow, what he's doing. Again, for many of you may be listening to this, you may have a W2 job. You may be listening to John say, yeah, but dude, I don't have the time. I don't have the people. I'm just getting started here.

I need the lead. Man, I work for a town of Coral. I'm a building maintenance guy. And you still find the time. So I love that because it's always about what's important to you, right? And so you find time to make sure that you or someone else is reaching out to the seller. It's important. You guys have an app.

It doesn't work very well, but there's an app that goes onto your phone, and I found that it doesn't work great, but it's good enough to get you in contact with that person. That's it. That's all you need to do. That's it. It's good enough.

It doesn't give you... I've talked to Pete about this and told him, we got to tweak a little bit here, because it's kind of jumbled up as a little bit of a mess. So like somebody like me, who's not techie, it's hard for me to like decipher like what's what, but it's good enough for you to click on it, click on it, get on the phone, talk to this person a little bit, put your name in their ear and then gives you a little bit more time to go and do what you got to do to, to cop it out,

to do whatever you have to do. Even on your phone, you can do all this stuff on your phone and then call them back and kind of shoot them an offer. Yep. You know, so it's, it's not.

Yeah. You want to show. So again, the easiest way, again, if you're listening to this, when you get home, uh,

from the gym or your car, go to justincolby.tv and you'll see this video. Every podcast is also over at justincolby.tv. Go check them out, but show exactly kind of your workflow, your process of how you're navigating Rocketly. All right. So I'll show you, I'll share my screen here. And even show the deals that you've sold. I was so impressed that you sold these deals. I mean, that whole thing. When I was on with john he he kind of like helped me a little bit get some stuff into the dispo section of it because i i didn't know how to do that so yeah it's hard for me to like navigate this site still because again i'm not techie so this is my workflow here um like i said

not much is coming in the last couple days days, but that's okay. It gives me time to dispo the stuff that I do have. So here you can see the two deals that we talked about with Justin. All of these are assigned and ready to go. I don't know. Again, I'm not, I'm going to have to open my full screen here. There you go. It's signed. This one is a new contract I'm waiting on this guy here he actually sold his own property it was great uh it's a funny story like he he wanted um and shot well i guess this is mom or whatever but um he wanted we got under contract and then the guy was calling me constantly like hey you know can we close we gotta close we gotta close i got a better offer

blah blah i'm like oh you got a better offer, blah, blah, blah, blah. I'm like, oh, you got a better offer? Oh, who gave you the better offer? And he's like, oh, this company. Here's the number, blah, blah, blah. So I called them. And I said, bro, I'm dealing with this guy. I got him under contract. He says you guys have a better offer.

Like, what's going on? I was like, I can sell it to you for this. And they were like, oh, that's right around where we were offering them. I said, all right, so I'll send you over the assignment. And it was done like that. How great is that? Again, the power of knowing a buyer, right? I mean, you didn't have that buyer, but he basically gave you that buyer.

The power of knowing your buyer. Yeah, now I have them. Now I have an extra buyer. But so this is the workflow. It's very, like I said, it's hard to understand how I have it and go, these are my engaged leads that I still have to follow up with. Some of them are gone. This guy here, he has an offer.

This is a great property I'm just waiting on. This is the one that I said was probably going to sell today or tomorrow. Yeah. This one here, we're still waiting for him to sign the contract, so that will be up on the thing later on. And this is all, again, the reason why I wanted to show this, all of this is not really your flow that I'm trying to teach people. It's the fact that you've done this in four weeks max.

Hold on. So here you see my Bachelors. Obviously, you know, Bachelors is a huge tool. So this is how I kind of keep track of what I'm selling with you guys. You know, it's hard for me to switch stuff up. So if you look on my Batchelor, they'll show you, you have, I have a Rocket Leaf folder. Love it. And I go in and these are the ones that I've already done on. You've already sold them. You already have a buyer in place and you're all over. I see Cleveland, I seewisville right uh new haven brownfield so you are all over you're in florida texas ohio i want to buy

everything in florida i'll take most things in texas you can keep the ohio you can sell them off uh ohio is easy i was like one of those those states that like um i guess all the the big names are talking about now yeah yeah yeah they the rental rates are incredible right right here's section eight so i'm a big section eight guy so i i love owning section eight properties i you know whatever the guy that i'm um that i help teach yeah he teaches all the section eight all the scaling all that stuff yeah he's amazing um and you know he he's big in ohio too so love it the the section eight rates versus your cash on cash in you know it's not even like ohio you can't even do it yeah there's it's so so great much of a bigger thing

because like i'm in new york so i live in the Bronx. I grew up in Westchester. The amount of money that I have to put down on a property to make the money that I'm making here is crazy. No chance. I'd have to spend $150,000 on a property. That's right. And then when I buy in PA, I'm putting 15, 20 grand down and I'm making the same, if not more. Let's do this. Let's stop sharing your screen for a second. Cause I want to talk. I want to talk a lot about this. If you have some time is just, yeah, absolutely. You have a W2 job, right? So you're still fully employed. Yep. You're doing this quote unquote as a part-time hustle, right? That's how the kiddos call it this day. Yep. You have sold seven of these deals already.

How much gross revenue is going to come from those seven deals? Total, those seven deals, I think it's around $35,000 to $37,000. Okay. So $35,000, just to use a round number. You're doing this part-time. Yep. Could you replicate this every quarter? Is this something that you could say, hey, as a part-time hustle, I could do this four times a year. Four times three is an extra 120 grand that can come to my bottom line minimum.

Yeah. I can definitely repeat this. Like I said, honestly, my end game is obviously I'm not going to want to keep working at 9.5. This is what I'm going to end up doing. And I'm there. I'm just, when you're in a situation like me with work, I have a pension and all that stuff. So it's like, in my head, I'm like, oh, do I really want to leave that? I would tell you not. Just to give you some advice, I'm not a big fan of people leaving a W2 if you don't have to, right. I have a member, Rashika, which you might know, she keeps her job. She made 300 grand the last 12 months and

in my coaching plan, and she's doing it part-time and is, and again, she like you is not spending a bunch of money on marketing, right. That's all the bottom line. Um, so I'd tell you, dude, if you have a pension like again i think you could do more than this i'm trying to be a little bit more for our listeners that's where i'm at so like that's why i kind of like i i took off the few states that i had and and now i'm nationwide and i'm i upped my my ad spend a little bit more to to reach a little bit more to, to reach a little bit more people. Like my, my goal is to see what I can do. And then, uh, you know, obviously I'm, I'm the wholesale game's not going to be around forever. I mean, they've already been, there's certain States that I've already

made some pretty big restrictions on it. Um, but I use that to go ahead and buy my own buy and holds and that how many buy and holds do you have currently? I have 19 doors right now. Good for you, bro. And so I teach a lot about being dynamic. And so anyone coming into the Science Flipping membership is you've got to focus on finding the deal, analyzing the deal, exiting the deal.

That's it. Math is huge. That's it. You find it, you know how to analyze it, then you can exit it. And why that's important in that frame is, to your point, John, the math is huge. You might have a deal that is a great rental, right? But if you don't know how to analyze it as such, and you always just think it's a fix and flip, then you may not buy it, right? You might try to just wholesale it or whatever, or it can't

wholesale because you underwrote it wrong, Right. And so for you to be able to work full time, build a portfolio of 19 homes and you're wholesaling making, let's just say 30 grand every, you know, couple months. I mean, this is exactly what I want the audience to realize is possible. This is it. This is the world of what we can do because now you have options. If you wanted to quit your job, you could. That's the point. You don't have to, but you could. And that's empowering to a lot of people. Right. And that's why I wanted this podcast so much is you exemplify what can happen if you just do the work. How much time a day are you focusing on these leads and Rocket League? If you had to guess, I mean, I know you don't know exactly, but is it eight hours a day? No, no, no.

Right. Is it two hours a day? Probably like three. Yeah. Three to four. Anyone listening to this, if you have a job, you can find three hours a day, right? Yeah, yeah, yeah. You have plenty of things going on, John,

like that you're making certain sacrifices. Maybe you're not watching Netflix or TV or whatever, but... Yeah, my wife is all over me about that one. That's it, me too. I basically promised my wife our little connective time is at night, you know, watching some Netflix thing. Right, yeah, yeah. But I'm with you.

But, like, I just want you to be highlighted. I think you've done an incredible job. You've obviously created something incredible. But I guess the best thing I could say for what you've been able to do that anyone can do is you just are doing it. You're doing the actual thing and you're not relying on or crossing your fingers and hoping you are just bringing in the leads as we teach you how to do and then you're calling it and it's just that that's it right and then obviously knowing your numbers helps and knowing the buyer helps so that's the other component but first find the deal right that's it and that's what you're doing you're doing it really well dude i mean listen you find a deal you did you structure the deal the right way and you're gonna sell it you're gonna your your buyer's list is gonna grow just based on what you bring to the table anyway so it can grow

organically so you know it's it's not it's not hard you know yet do i do i spend more time than uh sometimes i would like on stuff like this sure uh you know like if there's days where i get five or six good leads i got five or six contracts going out i'm i'm working on it a long time you know what i mean but you know the next day like friday and and saturday i didn't have much to follow up on the the ones that did come in were assigned to my two guys that i work with closely and i was able to go out and i mean we were texting yesterday. I was out with, you know, bookstore and the lunch with the kids. Yeah. You're doing family time. It's not over consuming. You know, you're, you're able to do that. You know what I mean? And it's, and it's

nice. You know, I mean, what I think is the most important part for, for the listener right now is you need to be able to bring the lead in and that's what Rocketly serves. From there, you actually have to just work the lead, right? And so again, if you're not watching this, you should. JustinColby.tv, but I want everyone to understand like John has the same issues of life that we all have, kids, married, job, right? Like he's nothing special.

And respectfully, I say that, John, you're a fucking awesome person, but like you he's nothing special. And respectfully, I say that, John, you're fucking awesome person, but like normal, you all can do this. You just need to understand it's doable. He's had Rocketly for four weeks. He had 15 contracts already sold seven. Maybe it sounds like eight, 30 to 40 grand in his pocket. There will be a lot more to come. Everyone listening to this on Apple, everyone watching this on YouTube, everyone go schedule a demo is what I would tell you. Understand how this fits into your life. John's busy. So if he can fit Rocketly into your life or his life, you can fit in yours. Just go to rocketly.ai, schedule a demo and see it and understand it because it will change your life, right? John has options now, bro. You do. You

quit your job if you want I wouldn't tell you to but you could you can and and and the beautiful thing about this is like the more you do it even if let's say you get five leads in your in your thing and you can't close any one of them right your failure is gonna just if, and this is a beautiful thing. This is what I love about Rocketly. And I help my guys all the time using Rocketly all the time is I play the phone calls because you're, they record them. Yeah. And then I find out where I went wrong. Yeah. Where did I go wrong? What,

what happened? Where, where'd the conversation switch that I lost this? And I'm able to make changes on it just with this. So it's also a teaching platform for me because nobody's perfect. I'm sure even you, you've got some of the crazy amounts of experience. You probably lose deals every day. It's not about the lost deals, it's what you take from it. You know what I mean? Like it's, and that's what I- Sometimes you earn, sometimes you learn. Right. I, you know, this conversations tab, I go through this all the time and any deal that we don't lock down, especially like a form fill or like a website lead, I listen to either mine

or my guy's conversations and I take notes on it and I try to find where we went wrong in that conversation. So that way we can have a discussion at the end of the week and kind of change that narrative and push forward from there and try to get it next time. And that's a huge tool too. That's another tool too. Well, and you're a great leader. That is what leaders do, right? They get in the trenches, they're training the others, they're leading by example, you're contracting deals, you're showing and listening to their dude. I'm really impressed by you dude is awesome awesome stuff Everyone who isn't following you needs to follow you. Where would you like everyone to go to follow John otis? Yeah, just based on John otis

Hit him up. He's the real deal. Lives in New York. Does this virtually. Has a full-time job. Has kids. Has a wife. No excuses. He plays full out, puts on his helmet, gets on the field every day. And I know you guys can too. So hopefully this was awesome.

Again, this is brought to you by Rocketly.ai. This is what we're talking about on this episode. If you're an aspiring investor or an active investor and need more seller leads, go to Rocketly.ai. Schedule a call right now. Brother, I appreciate you. Thank you for coming on. Absolutely. I appreciate it. All right, y'all. See you on the next episode of the Science Flipping Podcast.