The Science of Flipping - Episode 124: Process And Effort Above All Else | Real Estate Investing

Episode Date: July 13, 2018

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Welcome to the Science of Flipping podcast. I'm your host, Justin Colby. What's up, everybody? What is up? And welcome back to another episode of Science of Flipping. And today, guys, I want to tell you something super important about your success in business as an entrepreneur, as an investor, and that is to make sure you focus on process and effort over and above all else, including your results. I just got back to the office. I've been gone for a couple days and I have an acquisition manager. Now this is coming directly from what's happening in my business as of this moment today as I record this for you guys. So when I talk about this podcast being about processes and systems and tools and every aspect of business that I can help teach you to become the biggest, baddest investor, business owner as possible, that's really what I mean. So let me tell you exactly what I just came into the office with my team. I have an acquisition manager who about, let's call it,

35, 40 days ago, we had a conversation, right? And we sat down and talked about his performance and what he was doing. And let's just call it, I think it was 35 days ago, because today's the fifth or sixth. So let's call it 35, 40 days ago. And he's been rocking with us for years. I mean, he's literally been our acquisition manager for three or four years. He's been killing it for us. And for years and years, he's just been a high, high, high performer. And so we just kind of had a little come to Jesus moment. And he actually came to me first. He recognized it.

He wasn't performing at his highest ability. And I can tell you in the last 35 days, he personally has contracted nine deals himself. As of today, that is happening. As of today, nine deals. Now, what does that mean? Why am I recording this episode based around that? It's not because he did anything different, but I told him to go back to focusing on what his process is in the effort. For the last 35, 40 days, he has performed at max effort. He's focused on his process. He's dug into his leads even further. He's follow-up even harder. He's made more offers than before. And it just goes back to don't forget what the actual process is to be successful at what you

want to be successful at. And we all go through that, right? We all go through those lumps or those times where maybe you just don't have the energy, maybe something's up, all good. That's all good. But what he did, and I gave him all the credit, he really dove back in, focused on the process. He focused on how much effort he could put in, the effort he knows he needs to be putting in.

And for that, it got him the deals and the volume that we are looking for, as we always wanna be doing well over 10 deals a month. So in the last for that, it got him the deals in the volume that we are looking for, as we always want to be doing well over 10 deals a month. So in the last 35 days, he alone, and I have two, I got two acquisition guys. He alone has been able to bring home nine deals as of this morning. He's absolutely crushing it, but he's really focusing on the process of following up with the leads, making the offer, not letting the seller talk him into a no, right? Because in any sales, there's always someone's making a sale. In any negotiation, someone's always making a sale. So he's not focusing on that. He's focusing on

being the one that truly is not going to leave without paper in hand. And that's a huge value, right? That's something that is all effort and putting forth as much effort as possible. Now, what I'll say to that is conversely, over the last two weeks or so, I have sat down with roughly 40 new investors. And one of the questions I ask them constantly is, why aren't they achieving what they want to achieve? What's stopping them? What's the main issue? And they say, well, I just don't know how to. I don't know how to. And I say, well, have you gotten any training? Oh yeah, you know, I've been listening to podcasts and I'm watching all these videos and, you know, I need to go after this type of

lead. And I said, okay, so how are you going after them? And they say, well, you know, I just haven't really done anything yet. And I sit there and I smirk just like I'm doing on this training because the reality is they're just not putting forth any effort. They're just scared to do it. They just are being lazy. And, you know, this is something that, you know, over the last, man, we're, you know, in July now. So the last six full months of this year, I've really been focusing on maximum effort, effort, effort, effort, and processes, processes, processes. Because if you can put forth maximum effort, even if you're not even doing it right, results will come. They're not always going to be the results you want, but you're going to

start making process. And so for each and every one of those conversations I had with those 40 beginners, people who are just getting in the industry, was you have the education. You're talking to me about how you're listening to podcasts. You're watching my trainings. You're going to YouTube, watching my trainings. You're reading my book and all the other different things that they've been doing. And it comes down to they just actually aren't taking action. And that will be the most pivotal thing you can do in your career is to make sure you're taking action, make sure that you're putting forth effort. And with that, you become process oriented because that brings in leads and your leads

will then convert into maybe some follow-up, putting together some process for your follow-up so that you know how to get those leads to convert, whether it follow-up, putting together some process for your follow-up so that you know how to get those leads to convert. Whether it's not today, maybe 30 days, 60 days, 90 days, a year down the road, that same lead that just came through your effort will then convert into a deal. You'll make money. And that's the strategy that you need to be focusing on. Make sure you're putting forth as much effort as possible. Make sure you have a process in place to put forth the effort, notate the lead, make sure you have a follow-up in place. But again, above all else is do what needs to be done. Take the action, then your process will follow. So that's what I got for this training, guys. I hope this was helpful. Make sure to

download the podcast, Give me some feedback. Also, there's a bunch of YouTubes going up on peer content, on business ownership, entrepreneurship, real estate investing. Make sure to follow my YouTube. Make sure to like and comment on my podcast, guys. I keep trying to give you the biggest and best. Guys, if you're not watching this video, my shirt in big bold letters says believe. You got to believe it before you got to see it. I truly believe that. So I wish you guys all the best of luck. See you on the next podcast. Peace.