The Science of Flipping - Episode 168: One More Deal This Month - Real Estate Investing with Justin Colby
Episode Date: September 24, 2020In this episode learn about how to get one more deal this month. How to get that extra leverage and plan to get that 1 extra deal this month. This one strategy will get you one more deal each month fo...r the rest of your career. Real Estate Investing, Fix & Flip, Rehab, Wholesaling & Wholetailing with Justin Colby.
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Welcome to the Science of Flipping Podcast. I'm your host, Justin Colby.
Yo, yo, yo, what's up? What's up, everybody? Welcome back to another Science of Flipping podcast.
I am excited about this one.
I'm going to keep it short and simple because this weekend,
I actually had a group training with a bunch of what I would term newbies,
but they all were actually doing deals, but they're still new.
They're still young in this game, and there was a concept that we reviewed
as a group that I wanted to bring to you guys here on the Science of Flipping podcast. First and foremost, if you are not part of the
Science of Flipping Academy group, go ask to join the Science of Flipping Academy group. It is a
closed group, but it is for you guys, the Science of Flipping family. That is where you will see a
lot of free trainings, a lot of engagement. I wanna continue to help you along this journey.
And if you have not subscribed to my YouTube pod
or my YouTube channel,
just look up Justin Colby and go subscribe
because there are a lot of great video trainings.
You might even be watching this podcast episode
on video on YouTube.
So go subscribe to my YouTube, Justin Colby. And
lastly, I'll make this pitch the REI Masterclass, which is comprised of the top 20 plus experts in
our space from Sean Terry to Brent Daniels to Kent Clothier to Daniel Klayman, Aaron Pimpas,
James Hawk, you name it, are training and teaching you inside the REI Masterclass.
Go over to www.thereimasterclass.com. Be a part of the number one expert training,
what we are calling the Netflix for real estate investors. Anyways, with all of that said,
little plug for you, I wanted to go over this one simple topic. Are you doing enough deals and are you
making enough offers? Period. End of story. That's the question I have for you. For all newbies,
including people that are in the growth stage, are you actually making enough offers for you to
reach your goals? So for example, if you're a newbie and you haven't gotten your first deal
done and maybe you're using deal machine or or maybe you are cold calling, or maybe you are text messaging, whatever the case may be,
you need to be making offers, not on the, you know, hottest hot leads that, you know, are,
you can set an appointment for, or that you feel like you're going to start to go down this path
of an appointment, build rapport, and then make the offer. I'm talking about the people that,
for the most part, aren't necessarily interested,
would be considered a cold lead.
Maybe they don't wanna sell right now.
Maybe they're a warm lead.
They're thinking about selling
and maybe the timing's not right.
The event hasn't happened in their life yet.
These are the individuals
that I want you to start making offers on.
One of the things I try to impress upon
the newbies of this space
or people who are looking to just simply get more deals done
is the only way for you to get a deal done
is to make an offer.
So I encourage you to try to write
anywhere from two to five offers every single day.
If you're an active marketer like myself,
if you're someone who is doing multiple marketing strategies
or even if you are just using Deal Machine
each and every day, driving for dollars,
you need to find the individuals you can make offers to.
It doesn't really matter whether they're gonna accept it.
That's not necessarily the point.
Of course, you want them to accept it, duh.
But the reality is what you really want them to do
is to keep you top of mind.
Effectively, it's like another way to market
to them. It's another marketing piece, right? And so it's not like a big blast of direct mail.
You're not going to be sending out 2000 offers a day. You are going to be sending out two to
five offers every single day. I would like you to be sending out closer to five, not two, but these
are again to the cold and or warm. Now, you know, I personally, because
of how small the volume would be, I suggest always to just print out your offers, write the offers.
I would mail those offers in. Now, one of the things that you need to make sure is they know
how to get ahold of you. So you can do a couple different things. You can have kind of a cover
letter to it. I would handwrite it. I would simply say, hey, Fred,
it was great to talk to you very briefly.
You know, listen, I really wanted to just
send this offer to you.
Let me know what you think.
Here's my number and make sure
that you have your number on there.
Give me a call once you review this
and let's continue our conversations.
And then on every piece of the marketing
or every piece of the offer,
have your number on there.
Again, you can't over give your number, right? I mean, that's the reality, right? This is all
about keeping you top of mind. So again, cover letter, handwritten. You could print one out if
you want. If you want to just simply write something out on WordDoc, print it out, sign it,
make sure your number is sign it, make sure your
number is on there, make sure your number is on there, and then send this letter. Yes, you would
use normal postage. Yes, you would use your envelope. So there are very small costs to this,
but if it costs you whatever it is, 50 cents times five, you're talking about $2.50 every single day.
And that's not even a Starbucks
coffee, people. Don't try to make an excuse for why you can't. Make an excuse for why you are
and why you're going to, right? Confidence is produced by action. The only way you build
confidence is by going through. The only way you break your fears by going through.
This is what stops people. I swear to God, after teaching thousands and
thousands of real estate investors, and especially the people that are breaking into the industry,
this one thing is what stops people from becoming successful is their inability to break through the
fear, their inability to take the action needed. I promise you, I personally will hold your hand
through this entire thing. I'll promise you, I'll guide you through whether you are a part of the Science
Flipping Academy or a part of subscribe to my YouTube, or maybe you're a part of my small
coaching group that you want to work closer with me. I'm happy to have those conversations. Reach
out to me, send me a direct message on social media or YouTube, and I'll reach out to you if you want
to be a part of the one on, not one-on-one, but small group coaching. I'm happy to help.
Now, the last thing is, well, how do I know what to offer prices? Well, let me tell you this.
This last week, we contracted a deal that was 59% of ARV. Okay. 59% of ARV. That's what we
contracted at. But I want you guys to keep this very fast.
We went through a whole comp process. We went through, you know, walking the property, et cetera,
et cetera. This activity, this action, it needs to be speed, right? I don't want you taking a bunch
of time there. So I want you to do something very simple. Go to Redfin, go to Zillow. If you use
PropStream, go to PropStream, take that number and just simply use 67% of that number as your
offer price. Yes, that would be a pretty low number. Yes, could you possibly upset people,
but more importantly, you are keeping the number low so you can always go up
and you're basically using this offer for engagement. The idea is to get in front of
the people. Now, why did I choose 67%? I'll be very transparent with you because there are many
people out there teaching right 65% of that number. So I want my guys, my gals, my tribe,
my family, I want you to get the deal.
So I'm going to say 67%. That's why I used it. It's because there's a lot of people out there
saying 65%. So you go 67% and you're going to get the deal. So hopefully this finds you well.
This is a very, very, very simple process. If you don't have a contract, send me a direct message
on Instagram. By the way, if you're not following me on Instagram,
go to the Justin Colby, start following me.
But yes, if you don't have a contract,
send me a message.
I will make sure to help you out each and every way I can.
Again, the Science Flipping Academy Facebook group,
join that bad boy.
Subscribe to my YouTube channel, Justin Colby.
Follow me on Instagram, the Justin Colby,
as well as Facebook.
I hope this finds you well. This is another great training here for the science flipping.
Talk to you guys soon. Peace.