The Skinny Confidential Him & Her Podcast - Breaking Mormon Ft. Weslie Christensen & Bronson Christensen - Lonely Ghost, Advice For Young Parents, Relationship Advice, & More

Episode Date: April 13, 2023

#560: Today we're welcoming back to the show, the couple behind Lonely Ghost, Weslie and Bronson Christensen. Bronson and Weslie have been married for 15 years and have 3 children together. From being... broke, young parents from the age of 20, to now running a hugely recognizable apparel company, they’re now learning how to raise a teenager while scaling a budding business, and seeking to find wellness and stillness amongst all the madness. Today we sit down & discuss their journey with parenthood & running a business, how they keep things spicy in their marriage after 13 years, and they give advice on how to find your person for life. They also get into all things business, how Lonely Ghost got started and grew, and why you should trust the journey you're on & everything will always work out. To connect with Weslie Christensen click HERE To connect with Bronson Christensen click HERE To connect with Lauryn Evarts click HERE To connect with Michael Bosstick click HERE Read More on The Skinny Confidential HERE To subscribe to our YouTube Channel click HERE For Detailed Show Notes visit TSCPODCAST.COM To Call the Him & Her Hotline call: 1-833-SKINNYS (754-6697) This episode is brought to you by The Skinny Confidential.   This episode is brought to you by Just Thrive Just Thrive products have more clinical research than just about anyone else in the industry. Pair the award-winning, gut nourishing Just Thrive Probiotic with the stress-busting, mood uplifting power of Just Calm. These two products are game changers in helping you take control of your mental health AND overall health. Go to justthrivehealth.com and use code SKINNY90 at checkout to save 20% on a bottle of Just Calm + Just Thrive Probiotic.. This episode is brought to you by Armra ARMRA Colostrum strengthens immunity, ignites metabolism, fortifies gut health, activates hair growth and skin radiance, and powers fitness performance and recovery. Visit www.tryarmra.com and use code SKINNY at checkout for 15% off your first purchase. This episode is brought to you by Wella Wella Professionals just released its most luxurious hair care line; Ultimate Repair. You can purchase The Ultimate Repair Miracle Hair Rescue at Ulta stores, or go to wella.com to learn more.   This episode is brought to you by Alo Moves Alo Moves has always been inspired by a single goal: to empower people to live healthier, more fulfilled lives. Alo Moves is the streaming on-demand platform with yoga, fitness, and meditation classes. Go to Alomoves.com and get 30 days free & 50% off of your annual membership with code SKINNY. This episode is brought to you by Topgolf The Topgolf experience has a vibe – it’s all about play and having fun. Download the Topgolf app today & book a bay. Produced by Dear Media

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Starting point is 00:00:00 The following podcast is a Dear Media production. She's a lifestyle blogger extraordinaire. Fantastic. And he's a serial entrepreneur. A very smart cookie. And now Lauren Everts and Michael Bostic are bringing you along for the ride. Get ready for some major realness. Welcome to The Skinny Confidential, him and her.
Starting point is 00:00:21 All these little pieces that we've done up to this point, like in business, right? I learned how to fold clothes, which got me to this point. And then I started a business and then I worked in an architect's studio learning space design. And then I started my own design studio. And what I've realized is I'm taking pieces of all these things and then just throwing them into Lonely Ghost. We were not qualified to do anything we've ever done. I was not qualified to start the podcast. You were not qualified to start Lonely Ghost. But I think that every single thing we did, it gave us this special little magic potion that you cannot go to college and learn. But it was
Starting point is 00:01:00 almost the audacity and the stupidity. That's what we acquired. We did not think lonely would be what it is now. Like, let that be said. I have to say, this episode was so fun for me because it's so incredible to podcast with two people that we're so comfortable on the mic with. They just have this synergy, Wesley and Bronno, with us and each other that really translates in audio. What's crazy is we were talking, they've been coming on the show since the beginning,
Starting point is 00:01:37 like over the years they've been here. And many early listeners will recognize their voices as soon as they hear them. And it's crazy to keep catching up like every hundred episodes or so they come back on. And it feels like you just talked to them yesterday. Honestly, these two people are some of the best energy ever. I'm obsessed with them as friends and also as podcast guests. I love this podcast personally. If you want to listen to other episodes they were on,
Starting point is 00:01:58 you can search The Skinny Confidential, Wesley and Bronno. On that note, we are going to welcome Wesley and Bronston Christensen back to The Skinny Confidential, him and her podcast. They've been married for 15 years. They have three children together. In this episode, they talk about being broke, being young parents from the age of 20, running a hugely recognizable apparel company and social media. Now they're also learning how to raise a teenager while scaling a massive business. And we also talk about wellness, psychedelics, all different kinds of things. This conversation is honestly like you're at happy hour with all of us and you're just hanging out. Yep. We cover a lot of ground. And for those of you that are
Starting point is 00:02:34 also interested in watching these episodes and not just listening, be sure to check out our YouTube channel. We just launched that. We have all current and new episodes going there and we're getting ready to put some archive episodes as well. So check that out. With that, Wesley Bronson, welcome back to the Skinny Confidential Him and Her Show. This is the Skinny Confidential Him and Her. I have to say I'm so excited for this podcast because I walked in and told you guys this too. We didn't have to prepare for this. It's just like, you know, shoot the shit casual. And then right as we were about to get into it, I stopped and I said, wait, let's do it on air.
Starting point is 00:03:07 And then you compared me to Oprah. Oprah says this. She says she never wants to catch up with her guests before. She wants to just as they're recording, they do the introduction. And I think there is some wisdom. And it makes sense to me that you want to do this, too. There was no wisdom or strategy. I just thought, like, it's fun for everyone in the audience to hear us catch up on air, but I'll take the Oprah comparison.
Starting point is 00:03:29 Why do you think I'm always getting people on the mic? Because I don't want to lose any of the gold in the beginning. Okay. All right. So Michael's Oprah. Okay. Pretty much. We've been compared before. You guys have been on the podcast more than I think a lot of guests have. I feel like this is your third, fourth? Yes. Why? Bronson and I are like on the podcast more than I think a lot of guests have. Like, I feel like this is your third, fourth? Yes. Why? Bronson and I are like on the plane ride over here. And we're like, why are they asking us back?
Starting point is 00:03:51 We felt Chelsea Clinton was just on. We're confused. Well, you got, we love talking to you guys. No, no, no. And we love you guys. And also, I feel like you, I mean, you've been coming on the show on and off since like early, early. Like, I was trying, I'm trying, I'm going to look it up while we're talking.
Starting point is 00:04:05 You guys have been throughout the whole thing. I think we were one of your first 40 shows way back in the day. That's what I'm saying. Wait, but you guys will always be invited on for the rest of time. And I actually love shooting the shit interviews more than certain... I do know. I actually know. I know exactly what you're talking about. Like no prepared. It's just like you can show up as your authentic self. But
Starting point is 00:04:30 on the receiving end, on my side of the table, I remember what it feels like because I'm the interviewer in my life. Like I have a podcast and I love being in your position. And it feels like the hot seat being in this position. It's different. do you go on other people's shows go listen to her podcast too you're you have i tell michael this all the time you have such a unique talent you've had it thanks so we met on instagram to give everyone a little bit of background through the american oh my gosh no it was jeff holm it was through it was the bachelorette he was on the bachelorette how How, wait, do we meet? PeopleWater days.
Starting point is 00:05:07 PeopleWater. That was back when people knew people's Instagram name more than their own name. Like those days have kind of, we're about to date ourselves again, right? Wait, you were designing for PeopleWater? Yeah, I started that with Cody,
Starting point is 00:05:18 the American. And so I don't know how we found each other, but we did. It was like a community. Yeah, really weird. But we've always just connected for some weird reason. We've always loved you guys. And like, here we are.
Starting point is 00:05:32 No, Bronson and I talk about it. You guys like legit discovered us. It was so strange because you had the blog back in the day. You were one of the first big bloggers. The Skinny Confidential was big. And then I did a blog post on Jeff with one F, who the American was working for us then too. And we met through Suja Juice. We all did a juice cleanse together. Oh, yeah. We did the juice cleanse. We were all in a group text.
Starting point is 00:05:53 And the way that you write and the way that you wrote on your own blog was so compelling. And you could feel the emotions when you were writing you just have such a raw talent and so for you to do a podcast in my opinion makes so much sense to you because you know how everyone's like i'm launching a podcast like no you you you should have a book and a podcast and a blog still i would still read your blog all day long if you blogged all the time thanks well do you know that i would not have my podcast if you didn't tell me the last time we went on your guys's show, we were just shooting the shit. We went off and you were like, you need a podcast. And I'm not saying this to be nice. I'm not like fluffing your shit up. You
Starting point is 00:06:37 need a podcast and you need it yesterday. And I went home, I went on Amazon and I spent $250 and we bought podcast stuff. And I started within the next month with no plan, with no thought about what it would be. And this is the thing about you that I wish people knew because we've known you now for 12 years. Like this has been a 12 year long thing. Like we knew Michael when Michael was behind the scenes, he had,
Starting point is 00:06:58 he had nothing to do with the, you were working for jet beds or something, Michael. Like it was something. Yeah. No, no, not,
Starting point is 00:07:04 it's definitely not this. It was not. Michael's Goog something. Yeah. No, no, no. It's definitely not this. It was not this. Michael's Googling Brano and Wesley to be confidential. You know why? Because I was looking it up and I know. Okay. So like I see number 220. So episode 61.
Starting point is 00:07:14 That's what pops up. When was that? That was May of 2017. Wait, we've known you guys for 12 years. You know what's so crazy is I will never forget. You posted your daughter, your first daughter, Zuri, and most beautiful little girl. And then you had another one.
Starting point is 00:07:32 And then you had another one. And you told me about boys. Yeah. Yeah, you guys are in it right now. The boy. We're starting to be like the energy starting to come out. You guys, how is he? How is it?
Starting point is 00:07:44 It's amazing. But I'll never forget whenever I'm looking at him, that story that you told me about your son on the freeway. Yeah. He escaped naked out of my house and walked down to a main, a freeway. And I was just like, an angry old lady returned him. And rightfully so. Like, if you found a naked, alone child crawling in a busy street, you'd be pissed, right?
Starting point is 00:08:04 And she knocked on doors until someone answered. And they're like, oh, that's my kid. It was me. It was me. I had no idea he was gone. He escaped. And I'm like, that's just Ozzy. I'm a good mother. I'm an attentive mother. That's him in a nutshell. He's wild. How old exactly? Not even a, I think he was made like 12, 13 months. Michael would fucking, Michael's like more like maternal. I'd be like the old lady. I'd be dressed as the old lady. He would like he's he told me the other day he's like don't forget to pick
Starting point is 00:08:31 Zaza up at school. I'm like what kind of mother do you think I am? He's like my wife. I was like the person that I've known since I was 12 years old that's literally late to everything and forgets you know everything. Guys it's a big deal. So the boy's giving you a run for your money. It's just a different energy. You guys, it's a big deal. So the boy's giving you a run for your money, huh? It's just a different energy.
Starting point is 00:08:46 It's just, it's a heavier. Palpable. It's a palpable energy. Lumbering, like aggressive, but quietly confident and quietly aggressive energy. Exhaza wakes up slow and delicate and this guy wakes up
Starting point is 00:09:00 and he's just like, let's go. How old is he? He's nine months. Oh, you're not even in the right. You've got time. Oh, like she's like six months and two days. I'm like, how old is he again? You guys, we are on the other end of this now.
Starting point is 00:09:17 So listen, our boy, Ozzy, he's nine. Is he nine or eight? He's eight. He's eight. I always do that. I always. Always does that. Like she wants them out
Starting point is 00:09:25 or it feels like you want them out no i'm just preparing for what's coming i don't want them out i want them to stay how old's the oldest now 14 14 almost 15 how has that been for you holy fuck it's like it's amazing but a part of us thought it'd get easier. And it's not. It's like the older they get, the bigger issues. The bigger issues. Or just like she has her own feelings now. And like kids are assholes, you know. But at the same time, it's so amazing. Like I'm bringing her on work trips right now.
Starting point is 00:10:00 She's like rolling into meetings and going to factories with me last month. And like, it's rad to show her that and let her experience that. Well, it's the, it's like a manipulation on our end. It's the only way that we are able to spend time with her now. Like she's going to be a sophomore next year. And like, unless we get her out of our hometown, physically take her just somewhere independently from her friends with us, we don't see her. She's not around. The girl thing that you're talking about, like the boys are gnarly when they're young. The girls are gnarly when they're older.
Starting point is 00:10:31 And you are going to love this little guy. He's going to be like your little saint. The boys are easy. Girls, watch out. Zaza, Zaza coming up. Holy shit. Zuri has a boyfriend. No, no, no.
Starting point is 00:10:42 A legit boyfriend, Martin. He's like in our life. Like Martin is everywhere we go. He's on vacations with us. Martin. How we feel about this guy, Martin? Martin's great,
Starting point is 00:10:51 but like, I don't know how bad we could ever see Zuri. And so I don't like that. You know, it's like, we like Martin. We just don't like the fact
Starting point is 00:10:59 that we never see our daughter anymore. It's a real thing. Yeah. I feel like I was working so much when they were young and so i was away and now that i just want to like hang with them all the time she's just with her boyfriend and so that's hard it's like a sick sick trick that life pulls on you is she more like you or you god i think she's a little bit of our most wild sides. Like, Zuri is a, to her core, wild child.
Starting point is 00:11:27 She says she's not going to college. She doesn't understand a job. She'll never have a boss. And we are just like, what is this one going to do with her life? But also, like, me too. Like, I get, she, Bronson, she's you. 50% of each of you. Yeah.
Starting point is 00:11:42 But, like, she's cute, which is real scary you i was telling michael in the car that you guys have been married at our age for probably the longest of anyone we know how long have you guys been married oh it's gonna be 16 years yeah or 35 so when did you guys get 19 right no 19 19 i was 19 yeah when we got married and then had a baby at 20 so looking back now that you're the age that you are and you could see like a whole perspective in retrospect what is is it crazy that you had a baby at 20 when zuri's 14 like how do you look at that now now it's like what the fuck were we doing right like she's only five years away and i'm like getting a heart attack thinking about it but it's also kind of cool in a way that you guys are such
Starting point is 00:12:32 young parents like you're probably going to meet your great grandkids oh yeah i feel like we did i feel like we cheated the system like we're young we're like like it was probably really challenging in a lot of ways at the time because you guys were so young but then also maybe ignorance is bliss because you were also so young guys we were i don't i don't wish this on anyone but having kids i had all three kids by the time i was 25 done done done with kids by the time we were 25 bronson was in like the hardest working years of his life i mean we're dirt poor, doing internships, living in odd places. And the fact that we did that huge chunk, it's a hard time no matter whether you're set, whether you're like stable, whether you're older, 35, like that's a hard time of life right where you two are with like your exact age kids.
Starting point is 00:13:17 We were done. And now we get this like bliss bubble in our 30s where the hard years are over. We're more established. And like our friends are just starting to have kids we only have i mean how many years left rance eight eight years left we're more than halfway done and we're like you'll be you'll be under 45 when you're done huh yes yeah that's wild kids out of the house everything set settled seamless and you're done done done you're done done vasectomy done
Starting point is 00:13:45 oh you got him clipped yeah did it hurt yeah and i paid extra to get like the gas and the second they put the mask on my nose they snipped it and i'm like oh fuck no i see lord i'm not doing it i'm not it's it sucks but it just oh my it hurts. I mean, they like snip your balls. He said that he could feel it like actually like recoil into his body. Like the snipping. No, Lauren, no. And then you like smell like a burn because they like solder it. It sucked, but.
Starting point is 00:14:18 Someone that we know got him clipped and then their husband made them redo it. You mean their wife? Or their wife made them redo it to have another kid. Why? She changed her mind. That's not, that's what I pinned on my Pinterest. I don't know. I think that's a myth or a legend.
Starting point is 00:14:31 No, it really, no, it's microsurgery. I looked it up after. So this is the truth about the vasectomy. I had a, like the minute it was done, I was so done with it. And then like eight months creeped by and I was like, oh no. Like, I think we, like, I could just have one more really fast. It could be the caboose. It was like this really maternal really maternal thing Lauren are you feeling this like you don't know for sure when you're done like how do you know I it's so fucked because you like hate being pregnant
Starting point is 00:14:56 and gaining weight and all the fucking things that comes with it and then you're like oh I miss when they were in my stomach and I'm like what kind of sick twisted fuck am i it's twisted it's messed up i don't think i'll ever be done but now i just gotta think about grandbabies in a weird twisted way like i'm just gonna like move that on over to the grandmother section like who knows if your kids are gonna follow it but you your kids potentially in the next this is gonna sound crazy to you in four years yeah four to ten years but all of them right could have kids and then if you wait another 25 years which you guys so like let's call it 30 years you guys will be in your 60s
Starting point is 00:15:31 you could meet great grandkids which is wild you guys we're from utah my great grandma is living right now like right now it's not like an uncommon thing no you guys this is just where we're from you're talking about like this is just our roots. This is normal for us. it. And now all these years later, you have people like Heather Gay coming out and writing her book on Mormonism and you go on TikTok and you see people coming out about all these bloggers that kind of never said anything. You guys sort of were the pioneers in starting to question things. Yeah. Like publicly. Yeah, that was like I could. I didn't have the vision to think. I never thought what's happening right now, ever happen. I just was so fucking tired of pretending and acting and feeling like a fake person. Half of these people believe that we're one way. Half these other people believe that we're another
Starting point is 00:16:33 way. And I started talking about it a long time ago, questioning it, leaving those things behind, and just speaking about it publicly. And it has been a phenomenon. Utah, I mean, it is the culture at large. It's been that way for 150 years. And right now it is literally like there are sects of people like Mormons and non-Mormons and people deconditioning from Mormonism. It is like a culture of its own. It is wild to witness with my own eyes. I never thought it would happen.
Starting point is 00:17:01 You also see like mom talk where it's like oh my god you want to like swing and like drink and like let loose and pop puss but like they also what does that mean i always say that it's like pop puss like you want to like pop your puss i can't i can't comment on that part of it yeah what is she doing at home listen i would not i would not have been a good mormon let's let's get real on that no i would have gotten kicked out but you you guys were kind of the first like pioneers on the internet to question to talk about it like how is that evolved how did it start how did it evolve and where is it now well now i'm annoyed it's like we've been we've this for us has been a 10 year thing. Like we have done the
Starting point is 00:17:45 deconstructing like we're good with it. I don't know what that means. It means that you literally have to deconstruct your belief system because it is so embedded into your DNA that you don't know how to be a living operating person without these belief systems just like overriding your truth. Give me an example like and maybe you could each give me an example of something that when you were little that you thought to be true that now you are like that is not true so my best friend growing up they weren't mormon and so it was like really i had a really like bad pit in my stomach going to their house because they weren't mormon even though i loved him and he was like a better human than most of the mormon kids because they weren't mormon even though i loved him and he was like a better human than most of the mormon kids him just not being mormon and seeing like his
Starting point is 00:18:31 mom drink a coffee that would make me sick to my stomach like you were doing something wrong that you weren't and you were or you were in a place you weren't supposed to be yep like it was a bad feeling like you'd get bad like drinking coffee was a big one. If I saw someone smoking, I would think that they were like akin to a murderer. Yeah. Like a bad guy. Like a bad guy on the streets. What's so interesting to me is you two to me are like now,
Starting point is 00:18:56 I don't know if it's because of the work you've done, like your authentic self to me is nothing like what you just described. I know. That's why it was so hard because I think we grew up wanting to be good. There's this thing as a child, you want to be accepted by your parents. You want to be accepted by your community and God. We're talking Mormonism. It's all about returning to heaven in the afterlife. So it overrides your system. You just want to be good. And to be good, you got to follow the rules. So we had our authentic selves, but both of us never fully expressed them
Starting point is 00:19:28 until we found each other. And that is when the wheels came off. We got wild. We got rowdy. We broke all the rules. But you also had a baby at 20. Does that have to do with you guys loving each other, Mormonism or both?
Starting point is 00:19:41 All of it. All of it. It was just everything. I don't, yeah, I think it was all of it. It was the normal thing to do. So when I did get pregnant, we were just like, oh shit, let's get married. It's not a big deal. I feel like.
Starting point is 00:19:50 We just did it quicker. Like you're supposed to get married at 21 after you come home from a two-year mission. And then you get married. But they want you to get married right after the mission and then have kids and then raise them. We just got pregnant first. So we just skipped a step. We just a step so what's it's like are you absolved if you do that and then get married it's like it's okay you guys just like yeah jumped ahead yeah if you didn't get married it'd be like a big thing oh it's weird yeah cultural outcast what's something that you look
Starting point is 00:20:18 back on that you're like this is weird i think modesty in general like i thought that like if i would wear a tank top it was bad or that something bad would happen to me. Like it's a very superstitious religion. Like if you don't, if you're showing your skin and something bad happens to you, it's because you're showing shoulders or you're showing your legs or you're showing your belly. There's like the blame's on you.
Starting point is 00:20:37 You're also both so attractive that it's like you guys probably got in trouble all the fucking time. I mean, Wesley probably showed her wrist and they were like, you're out. You guys, we had such a weird upbringing because I moved every other year. So I would live in Utah and then I would move to Colorado.
Starting point is 00:20:52 And I did that like a ping pong. I would go between states. So like one hyper religious community to like the wild, wild west, which was Colorado. And it was like this juxtaposition of culture in my mind that I could not rationalize. I was never Mormon enough in Utah. And then I was too Mormon in Colorado.
Starting point is 00:21:10 And I never felt like I belonged anywhere. It was the weirdest thing. So then Bronson and I meet. We get married, have a baby, and we move away. We move to California. And he is doing all the odd jobs. I'm just sitting there with my kids. And the lid starts to come
Starting point is 00:21:25 off of my own consciousness. Like I get away from it all long enough. And I think having children totally ignited this fire that like I think was always there and I never let myself feel. But I didn't want my kids to grow up with all this fear that we grew up with, with all of this shame and judgment. And it never felt like love. It never felt like God, but I could not separate myself from those beliefs. Like I couldn't figure it out. And so in the religion, when you're eight, you get baptized and that's when like they'd start laying on the stuff heavy. So Zuri was eight. We're going through all like the processes of getting her baptized and something inside of myself was just like,
Starting point is 00:22:05 no, like that's the most, the worst thing I've ever done was like, listen to myself. Cause they tell you not to listen to yourself. Listen to the authorities, listen to the organization, listen to the institution. So that me putting my foot down. And then I was scared to talk to Brons about it. I was like, Brons, I don't feel good about this. I don't understand what this means. This is Satan. is what is this and he was just like yeah i don't believe any of it i'm out like it was so easy for you yeah but that was the pivotal moment was the eight-year-old right because that's when you like get baptized and you're you've got like duties and you're in classes and all that and i didn't want to be fake to my kid i didn't want to act a certain way because you didn't believe it totally but he
Starting point is 00:22:44 never said that even to me like i didn't yeah but we never went to church like we were mormon and only went like a few times over years and then zuri turned eight and we're like hey this doesn't feel right to us why would we go and put her in this space where people are going to tell them that their dads are their parents are back. Cause we're drinking coffee. That's real. Right. So instead of that, and then her being all confused,
Starting point is 00:23:10 we're just like, look, it's not for us. It was, she's like, whatever she was just saying, she's like, whatever.
Starting point is 00:23:15 Yeah. I don't even think she even knew. They're so happy. They're like the happiest things. But for him and I, it was a big undoing. This is when we had this, you guys,
Starting point is 00:23:23 this is when we got into wellness because it ate us up so much inside it was you're talking about like the pioneers like we were the pioneers of our own lives we our parents are like this our grandparents are like this our great-grandparents are like this us diverging from this way of life was literally like a life and remind me maybe you've told us before but it's been so long are your parents still in the mormon church and are they like is that all my yeah my parents are fully in they've got callings they're like serving and it's what makes them happy and so but i want that for them right yeah that makes sense yeah and i think that they see where our intention is like we are good people you know it's just like we're not going to go to this church
Starting point is 00:24:06 that we have to act this certain way to have a great life. Also, I'm going to say this in a delicate way and we can cut this if you want me to cut this.
Starting point is 00:24:15 You guys aren't followers. No. You're natural rule breakers. You can't. It's impossible. It was impossible. You're just not followers. You never have been.
Starting point is 00:24:23 And so, I can imagine when you're little and you don't have each other that there's no one to sort of have that confirmation bias. Yes. But I'm sure you didn't raise followers either. And I guarantee you, if you had gone through with that when she was eight, you would be having some trouble right now. They would have bucked the system.
Starting point is 00:24:40 They already are bucking the system and they have so much freedom. But it's really what brought us like, Bronson. I were talking before we were here, like all these little breadcrumbs throughout our life, like the things that we did initially that we had no idea where they would bring us 15 years later. It's all happening. Like you're married 15 years. You've got kids old enough to like fully understand like they're they're their own individuals now. And we are seeing the fruits of our labors that we planted back then that we didn't even know we were planting and we are so grateful for the hardships we're so grateful for the weird jobs that we did i mean bronson you did how many odd end things i mean his very first thing was you made a pattern for a hoodie i know you do like
Starting point is 00:25:22 the festival stuff too yes yeah that was a that was a part. I remember when we went to Mexican food and margaritas and you were like, I have this idea of this mouse. I'll let, I mean, I'll let you tell.
Starting point is 00:25:32 Of Ghost Mouse. Yeah, that's where you guys are like, we were talking, it's like you guys see people before they see themselves. Like that's what's
Starting point is 00:25:40 so awesome about you guys is you really saw that in me. You said it. You saw it about Wes and she started it. I tell stories about Ghost Mouse still to this day. I say I have this friend. He was a designer and he would put this little mouse hidden in these campaigns. People are like, what are you talking about? I was like, oh, I thought it was so creative at the time. But no, I think like you,
Starting point is 00:25:58 I mean, we can't take it. You guys have done everything for yourselves. But it's so important that we had people like you who we respected, who voiced it because we're just over here spinning our heads, like trying to make ends meet. And you guys were like doing shit. And for you guys to see us, we were like, maybe we're onto something that gave, I think it's important to speak where you see truth into people that you
Starting point is 00:26:20 admire. Like if you see something in someone say it, you don't know if they've never heard it ever in their lives. We hadn't. So people like you came into our lives and they're like, you could do this. You don't need a partner. You could do this on your own. And that little phrase that you probably don't even remember saying carried him through the next, what, five years of business? Yeah. Well, it's also like, what did I say? You said, why are you working with people? You could do this on your own. That's such a Michael Bostic thing to say. Go ahead.
Starting point is 00:26:47 I mean this honestly as a compliment to many people. I think some people you can see are already successful in life, whether they've actualized it from a financial means or built. You can already see they're successful, but it may take some time. And there's just something about certain people that, I don't know, maybe I recognize sometimes early where I'm like, oh, that's a successful person. And it doesn't mean like, oh, they built a huge business
Starting point is 00:27:11 or they have a bunch of money. You just know that that's what is going to happen. And that's why maybe I said that because I was like, hey, and not to throw anyone under the bus, but you were working with all these people. And I'm like, no, no, no, that's the person that should be doing all of this. other people that are in that group are great but they're they were lucky to be with you right does that make sense yes thank you
Starting point is 00:27:32 yeah and honestly like you saying that kind of changed our trajectory and so we find ourselves really finding that in people too right and calling it out because it was such a big thing for us that like, it doesn't seem big for you guys. You probably don't really know that you said that, but it was just this different perspective of someone that you do trust and that you, that they're doing things, you know? What it is is you recognize the pattern later in other people because you've been there before where you're like, Hey, I know I have the potential and i have the ambition and like the talent to do something other people haven't recognized it and when you see that in another person it's easy to it's easy to spot
Starting point is 00:28:13 yeah you're like oh that's that thing i think with you too specifically brano is that a lot of people that you worked with in the past past past that we met would try to keep you small because you were so talented you know what i mean like they tried to put you back in the jack worked with in the past, past, past that we met would try to keep you small because you were so talented. You know what I mean? Like they tried to put you back in the jack in the box because they were afraid if you got out that you wouldn't need them, which they were right. They would keep him at the back corners because he was going to get headhunted. If people knew that he was doing what he was doing, then they would just scoop and take him out. I mean, I was headhunting him. I'm like, hey, can we design this?
Starting point is 00:28:47 I mean, yeah. Really, they didn't want to sort of put him in front facing because they were worried about, you know. But the smarter thing to do is just like for people that are in that position is be like, create something new and partner with that person. Like if someone that's going to outgrow you is already going to always outgrow you.
Starting point is 00:29:04 Like they're not going to stop that that it's just a matter of it's today or tomorrow or next year right it's like there's more before i get into both of your evolution as very serious business people in a fun youthful way i my questions i wanted to ask you is how do you guys keep it hot and sexy after 16 years which is so inappropriate if you guys were going to be like hey la, Lauren, we're still Mormon, which I know you're not, but like, how do you guys like, what's the sauce?
Starting point is 00:29:30 What are you going to say? Amazon.com. Really? What's on Amazon? Wes, you want to tell them? Tell me what's on Amazon. Give me some specifics. Is it Woo?
Starting point is 00:29:39 I'm sweating. We do use Woo. Yeah, Woo's great. You guys sent it to us one time. Now I buy it every single time. Get us on a subscription. We're going to get you some more. We love it. We got to send you the shag juice and the disco stick. Yeah, Woo is great. You guys sent it to us one time. Now I buy it every single time. Get us on a subscription. We're going to get you a subscription. We really love it.
Starting point is 00:29:46 We got to send you the shag juice and the disco stick. We don't have that. We don't have either. We just have the Woo. Disco stick is the new, it vibrates your G-spot. So not your clit. We'll send it to you. You stick it up your vagina.
Starting point is 00:29:58 It does your G-spot. So like if your partner's being lazy, you just stick it up there and you get a G-spot orgasm you guys there's nothing wrong with lazy sex now you know two kids
Starting point is 00:30:12 you're tired it's the best it's just like we're tired but you guys seriously one night I feel like I was like
Starting point is 00:30:19 drinking in bed it's like late nights Bronson's working I'm like we gotta really spice it up it's been 13 years like this is gonna die out ifonson's working. I'm like, we got to really spice it up. It's been 13 years. This is going to die out if we don't do something. I'm on Amazon. I've never bought
Starting point is 00:30:30 true lingerie in my life because I've had children since I was 19. Going in tow into a lingerie shop just wasn't my thing. So I'm on Amazon. I start looking up lingerie, sex toys and I'm like, there is a plethora. Have you ever shopped for lingerie on Amazon? I've shopped for lingerie
Starting point is 00:30:46 but not on Amazon. Do it. Shit, I'm going to go shop on, do an Amazon storefront You better be careful. There's a lot of people opening their packages
Starting point is 00:30:52 at home right now. Can you actually do an, do you have an Amazon storefront? No, I don't even know how to do that. I'm going to tell you how to do it. Okay. Can you do a page
Starting point is 00:30:59 that's like Wesley's lingerie pics? Yes, it is wild. Like this, so this is our, this is our new revised life hack. Bronson and I go away at least every four to six weeks. We go get a hotel.
Starting point is 00:31:11 I do my Amazon haul. He doesn't know about any of it. Like just this trip, we're staying at the proper. We love it. So I buy this like Amazon get up and it has a zipper down the crotch. I kid you not. This was yesterday.
Starting point is 00:31:23 Yesterday, we're unzippering the zipper crotch. It kid you not. This was yesterday. Yesterday. We're unzippering the zipper crotch. It snags my actual vagina lip. Oh. I zipped it. I unzipped
Starting point is 00:31:31 my vagina. But like the laughter that that, right? Ron's like, that's a part of the fun. Yeah. Like I just think we laugh. We just try to make it funny.
Starting point is 00:31:39 Ron's like, oh yeah. It got me a little bit. And he's like, take it off. This thing is teeth. It's scary. It was horrifying but funny. And I think that he's like, take it off. This thing is teeth. It's scary. It was horrifying, but funny. And I think that that's a part of the spice.
Starting point is 00:31:49 So go get your vagina lips stuck in a zipper thong. Yes. You might need to send me a link to that zipper thong. It's hot. It's actually pretty damn sexy. I think it was $12. It's made out of fake leather. I don't need, it's plastic and it's fun.
Starting point is 00:32:04 Get a zipper thong. Yeah, get a zipper thong yeah get a zipper i think you have to i mean maybe this is not like an option for everybody but i think you have you like when you have all these kids running you have to like get out you have to go you guys we don't even do date nights people are like so shocked when they hear that we've never had an outstanding this is a passive aggressive statement she's she's telling you that you should do date nights you know that i know we need to we really you should do date nights. You know that? I know. We need to. We really don't do date nights, which is wild. We never have.
Starting point is 00:32:31 Because that's like probably something that you should do to keep things good. Right? Well, whatever you guys are doing is working. We don't have like a strict date night protocol. You guys, the schedule kind of kills the fun for me. Like, don't you think? Yeah, we don't. We don't have a strict protocol. Yeah.
Starting point is 00:32:43 Yeah. Like we're not scheduling sex or like scheduling date nights. Like, no. A lot of people have asked Michael and I how we wake up and we don't really use an alarm. What we use is a hatch. So if you don't have a hatch in your room, you're missing out on this. Okay. Basically, it's a gradual sunrise alarm that wakes you up gently. As I always say, I want to be woken up like a cat. This wakes me up like a cat. It's a slow wake up. So I don't have a phone next to my bed. My phone is in the other room. It's on airplane mode. So it's a phone free routine. I don't look at my phone in the morning and this has really helped with that. So if you want to break your late night scrolling habits and ease into a sleep with a sunset,
Starting point is 00:33:30 puts you to bed. I use the guided meditation when I sleep. It turns the room like red and it gives you this really pretty guided meditation that Zaza even looks forward to, puts me to sleep, and then it wakes me up super slow, like I said, with a sunrise. I feel like it lowers my cortisol and it looks so cute on the bedside. I like the white one. I'm obsessed with it. It helps me wind down at night and wake up. It's incredible for someone who, like Michael and I, are really into the circadian rhythm. Anyway, you have to try this out if you haven't. It is such a hack. Make space for rest in your life with Restore 2 by Hatch. You guys, the one I like, Restore 2. Head to hatch.co and get free
Starting point is 00:34:12 expedited shipping on your new Restore 2 so you can start feeling well-rested ASAP. Anyway, you have to try this out if you haven't. It is such a hack. I'm telling you, the best hack. I just came off of a vacation. It was so relaxing and amazing. And I brought my probiotic, which is by Just Thrive Health. You saw it on my stories if you follow me on Instagram. But I've also started taking a psychobiotic with the probiotic. It really helps it to work. And it's also by Just Thrive and it's called Just Calm. I was initially recommended this by a microbiologist that came on the podcast. And he said, when you take a probiotic with a psychobiotic, it's really amazing. So the psychobiotic just helps you with stress. And stress is at the root of nearly everything that makes life feeling harder. So think sleep loss, low energy, irritability, illness, and a psychobiotic really helps with
Starting point is 00:35:11 this. I feel like stress is something that more people are talking more and more about. Two out of three people report feeling extreme stress. So if you are doing a probiotic, you should try a psychobiotic with it to manage stress. And of course, I'm such a fan of the brand Just Thrive because they have more clinical research than any other product on the market. And it's one of the only brands that survives the trip to the gut. So when you take the probiotic, it actually gets to your gut. So if you want to manage your stress and you want to
Starting point is 00:35:41 have better sleep and beat bloat and just really get your digestive issues under control and manage your gut, you have to check out Just Thrive products. They have everything you need on the site. We have a code for you as always. It's SKINNY90. So you're going to go to justthrivehealth.com with promo code SKINNY90. And a reminder, I like the probiotic and the Just Calm. Use code SKINNY90 for 20% off of a 90-day bottle of Just Thrive probiotic and Just Calm at just code SKINNY90 for 20% off of a 90-day bottle of Just Thrive probiotic and Just Calm at justthrivehealth.com. All right, Michael started taking colostrum and he was raving about it. Basically, what he was using it for was to fuel his fitness performance and recovery. And so I started kind of just like
Starting point is 00:36:25 watching him do this. He would do it every morning. He would do this little packet. The brand's called Armra. And he would put it in water over ice and he would drink it down. I became really interested in the brand. So I started trying it recently. And I just like fell in love with it. I think colostrum is absolutely incredible. I put colostrum on my skin all the time. And so to have a supplement with colostrum is incredible. Colostrum, if you don't know, is the first nutrition we receive in life and acts like a source code for the body. So it contains all the essential nutrients we need to thrive. And the benefits are like endless. It's crazy. It reactivates hair growth
Starting point is 00:37:06 and glowing skin. It also really helps with strength, mobility, recovery, which is what Michael uses it for. And then it's incredible for the metabolism. It comes in this little like skinny packet. You just open it up and you put it in your water. You could even do it with like electrolytes. You could make like a little cocktail, whatever you want. I love the taste of it. And they say that you should only mix it with cold liquids. You could also do a dry scoop in your mouth. And this is great for your oral microbiome, which I think is very interesting. So if you want to try this concentrate of colostrum, you can check out their site. We have a code for you. Michael and I have used our own code. You're going to visit TryArmoura.com and use code SKINNY at checkout. You get 15% off your first purchase.
Starting point is 00:37:49 That's T-R-Y-A-R-M-R-A.com. Use code SKINNY. You get 15% off your first order. And you can also follow them on Instagram at TryArmoura. I think that if you get to the point where you're scheduling sex, that's a red flag. Yeah. Like you just got to do it in the middle of the day. You sneak into a corner with the kids home and that's how you keep it spicy.
Starting point is 00:38:13 It doesn't seem sexy to schedule. No. Here I go. Yeah. Oh, we got it in 10 minutes. No, it's not sexy. Sometimes you just got to pull the penis out or pull the thong out. And sometimes it's just rolling over. You just got to pull the penis out or pull the thong out. And sometimes it's just rolling over.
Starting point is 00:38:26 You just got to give road head. A surprise road head is just the way to keep it. I don't know if road head is your thing. You never know, Lauren. It depends where we're going and where we're at. Yeah, I think it's a- Just try it. Okay.
Starting point is 00:38:35 In a dark night, like not on a residential road, you know. My friend, when she was bored- See, the problem, you got to clarify with that one, Lauren, because we've been going down to pick up our kid from school and she's like, here we go. No, the problem and I got to clarify with that one, Lauren, because we've been going down to pick up our kid from school and she's like,
Starting point is 00:38:45 here we go. Keep it spicy. My friend, when she was single, would bring her vibrator in her car and use it in traffic. No, God, no.
Starting point is 00:38:54 That like the truck drivers can see. That's where I draw the line. Yes. LA traffic. You know why there is a double standard? So everyone's like,
Starting point is 00:39:02 ah, ha, ha, laughing girl using a vibrator. If a guy was rolling down the road just feeding off in his car and people rolled up next to him, that is so true. People would call the police.
Starting point is 00:39:10 He'd be going to jail. I would. I would be like, who is that? Sick. I would think he was sick. If a girl did that, I'd be like, yo. That's so true. Can you imagine you just see me
Starting point is 00:39:18 rolling down the road jerking off? Like, that guy's going to jail. Isn't that that Dear Media guy? Okay, so we need hr is there any other little things you do that don't have to do with sex that like keep you guys stimulated intellectually maybe i think it's our businesses we have a lot of fun coming up with ideas together and people say that that kills a marriage i think it really kind of keeps our yeah she's like been my secret business partner since we've been married. You know, she knows how to run all of my businesses with me. And I think saunas and like that's where we connect.
Starting point is 00:39:55 And that's where our date nights are. It's like getting freezing in our ice bath and then getting in the sauna. And we just talk. I mean, we're really stupid, simple, family oriented. Like we really love being at home. We really like each other. I prefer being with you more than anyone else. And we just, we're simple.
Starting point is 00:40:13 We like to eat food in our bed and watch The Hangover. And like that simplicity and laughter and play and connection, I think is what has kept it alive for us. No, I think that's the secret. I hear all these routines and regiments. Same thing. We take walks. We'll go to the sauna. We do this. Lauren is obviously not my secret business partner anymore.
Starting point is 00:40:33 She's my business partner. But I told her the other day, we were sitting on this flight and we had to go to New York. And I won't tell the whole story because Lauren gets freaked out. But the flight was supposed to take off at 6 p.m. And it ended up not taking off 45 times until please shut the hell up until 2 a.m oh no and then we were sitting there we landed at 7 a.m
Starting point is 00:40:54 when the flight we were supposed to get in at 10 and then had to do back-to-back interviews and I looked I'm like there's no other person that would just like stick through this with me and like we would like we were both pushing each other and hold each other I'm like that she's the best business partner I've ever had yeah you know what I mean? Tell them what Charlie Munger said. I don't remember. About how your partner is the most important person. I think he's... I think Warren Buffett.
Starting point is 00:41:11 A lot of these guys have said that. No, it's true. I think the person you pick that's going to be your partner in life is the most important thing you ever decide. Most important. Businesses aside, all that, the person you decide to build a life with, have children with, all that, like that is, I think, the single most important decision you'll ever make in your life. 100%.
Starting point is 00:41:31 It is so true. A lot of people make the wrong decision, unfortunately. And that's why I think it gets really challenging for a lot of people. I think people make a list and they think that this person has to check off this and this and this and this and this. And we did none of that. I just liked him so much. And we were so young, so naive, so stupid. And the thing that really I just it's very true and evident now to me in our mid 30s is that I have been 100 versions of myself and he has always been my cheerleader for each weird version. He's like, OK, you want to do this now? You want to do this now? You want to do this? Like I've never been held to who I was when we met. And I have definitely, there's been times,
Starting point is 00:42:08 it's been harder for me where I'm like, wait, what? Who are you? Who did I marry? You're into what the fuck now? But like, I think that us giving each other massive amounts of freedom only brings us closer together. Cause I'm like, I'm an individual. He's an individual.
Starting point is 00:42:22 We still like each other. It kind of is the secret sauce. Like, just go you be you. Why is it so hard to understand that you have to like the person that you're married to? It's like a weird concept. That is one thing Charlie Munger said. He said, you want to have a miserable life,
Starting point is 00:42:35 try to spend a life trying to change your spouse. Oh, yeah. Which I agree with, right? So take us back when a kernel of the idea happens with Lonely Ghost. You guys said you're secret business partners. How is Indie involved in this equation? The audience, I'm sure, would love to hear the iteration before Lonely Ghost is Lonely Ghost.
Starting point is 00:42:58 Have we ever said the story? No. We got the exclusive? You're asking how we started Lonely Ghost? I want to know the chunk before it started. Like, when is the wheel starting to spin with you guys? Let's rally. We got this.
Starting point is 00:43:15 Okay. I think it's like this whole thing she's talking about at the beginning where she was. It's like all these little pieces that we've done up to this point is like in business, right? I learned how to fold clothes, which got me to this point. And then I started a business and then I worked in an architect studio learning space design. And then I started a festival called Rise Festival. It's now the largest lantern festival in the world. And then I started my own design studio. And what I've realized is I'm taking pieces of all these things and then just throwing them into lonely ghost so i was working with ghost mouse we were consulting with
Starting point is 00:43:52 like jake and logan paul on all their merch and so we were creating their merch i was seeing what they were doing in the back end it was insane you guys this is like 2017 like it was astronomical what these kids were making and we knew that other business guys didn't know we could see it we had like it was like at the very beginning of like merch for for like youtubers and stuff and so i left and you saw all the back end when it was flying off the shelves totally and from the production side as well so i kind of learned all of that and then i worked at a crypto currency platform that literally i was working on that for two years and over a weekend, the check stopped. No pay for almost two years.
Starting point is 00:44:33 And we had just bought our house. So we had a mortgage the next month. What happened? The business just shut down? A business partner took all the money and spent it. Embezzled every single cent. What happened to him? I think he's in jail is he in jail no we were well our we were gonna go fight it but it was during like icos and when all those were popping
Starting point is 00:44:50 off and we didn't have the time to take this guy to court for us to like raise this ico money so it was just like it was over so it was over in a weekend yeah and so two years of not getting pay we moved back to utah india my not secret business partner that we started Lonely Ghost with. She wanted to start a brand and she was talking to another group and it just didn't work out. And I was like, I know how to do this. And so I kind of just took pieces of all these things that didn't make sense or felt like failures growing up. Like, why am I working at a retail? Why am I doing this? And then it all just like comes together. I think it's so important that you point that out though, because I was talking to somebody the other day, a younger person, and they're trying to figure out their path. And I feel like so many people that don't know yet, they're like, they feel they have to jump into this one thing. And if they don't figure it out right away, it's like a failure. And the same thing that you're saying resonates with me. It's like every single kind of like thing that I've
Starting point is 00:45:51 done in my career up until now is like these little pieces that kind of come together to what I'm doing now. Right. Totally. And if you don't have all these random experiences and it could be like working in a fast food or a service industry or whatever the hell it is, you put it all together and it's called experience. And then you're able to figure out your real path in life. But so many people don't want to create Rise Festival. But I think that every single thing we did, it gave us this special little magic potion that you cannot go to college and learn. No one will teach you this stuff, but it was almost the audacity and the stupidity.
Starting point is 00:46:36 That's what we acquired. And just the desperation. We were desperate for a paycheck. And we did not think lonely would be what it is now. Like, let that be said. I mean, I'm going to say, because you aren't, it is, in my opinion, the most successful merch brand that I've ever seen from a branding perspective and from a community perspective. Well, I think it's surpassed being merch and it's a brand.
Starting point is 00:47:01 Right. So we started it. We started with four shirts. I went to h&m and i bought four white t-shirts we have to say this because this is so important for like the young people that are listening like how do i start a brand how do i start around you guys we didn't put a penny into this company it is free to this day we didn't have money we were stressing right like i wasn't getting paid for a few years and so at at the time we started it, it was called Indie the Label, which felt too merchy. We wanted to create a real, not that the merch isn't a real brand, but we wanted just to push it more.
Starting point is 00:47:33 Yeah, no, merch is merch, brand is brand. Yeah. And so I went to H&M. I bought four white t-shirts. We printed, I love you, say it back, is one of our sayings. And I sent it to my partner in LA she shot a video and we said the this shirt's going live dropping Thursday at seven pre-sale pre-sale what year was this because I 2019 okay so the last time you came on the show I think was 2019 and you guys
Starting point is 00:48:00 were like just warming up I'm gonna look at the probably probably because they brought me a sweater it was you just had started you were probably the first person that we ever brought a thing to for and you guys were like just warming up. I'm going to look at the dates. Probably. Probably. Yeah, because they brought me a sweater. It was you just had started. You were probably the first person that we ever brought a thing to. For real. I bet you were the first. So what happens when you post, like what actually happens sales-wise?
Starting point is 00:48:14 So we sold 800 shirts in like five hours at $40 a piece. It was like 30 grand. And we're like, yo. You guys, we danced around naked. Like when I tell you, that was the happiest i've ever been in my life that day it was like literally striking gold we're like we
Starting point is 00:48:30 fucking we're gonna pay our mortgage like we have a way to it was shocking in all the ways life can be shocking we didn't think it would work like that yeah and it worked i didn't have a business plan i mean we called it into theel and we rebranded in the first year. And you guys, my kids were packing. We, like in my actual kitchen table, we were loading all the items into the bags, sending it out. I was doing customer service. We finally had, we hired one employee like six months in.
Starting point is 00:49:01 Yeah, Indie boy, another Indie. So we have an Indie boy still with us and indie girl and he was they both have diabetes it's real confusing but yeah it grew at bronze i mean it grew it started growing excellent like they were doing month over month doubling and that's when we knew we we had something real you guys and then 2020 hit 2020 where all production shut down we are growing month over month like crazy and then production stop and this is our first year of business bronze like he's he's a novice at like he is the guy in charge and we're looking at other brands slowing down production stopping
Starting point is 00:49:37 production overall and we have this decision making point where we're like do we slow down we're going so much what do we do and he was just like i'll figure it out like this is the dumb stupid like thing that everyone tells you not to do that he's just like now i'm just gonna continue to try to grow it and then that was our most successful year to date 2020 well i imagine in the category too like probably so many people were in that stuff at home i wore it the whole pandemic because it's like it's comfortable. It was so weird. I was wearing it. Yeah, we had, we made masks, like face masks for Coachella in 2019. And it was like, just like a fashion statement. And so when COVID hit, we were the only place you could buy masks. We literally did it before COVID.
Starting point is 00:50:18 Oh, Jesus. They were just like, yeah. There's so many little things that just worked for us, you know, for that. So then how are you know, for that. So then how are you guys and talk to me even like starting in the pandemic, how are you evolving the brand? Like, how are you weaving it through to today? Like, what what are the the struggles, the ups, the downs? Talk to us about like how you got here. I think the biggest thing through the pandemic was production stop.
Starting point is 00:50:43 It used to take it used to cost three thousand just to ship a container from china yep to here and it was like thirty thousand at the time and four times the length yeah like where we can't do this so we pivoted like we finally got all of our operations all of our production dialed in china. And the second we did, shut down. So now we had to pivot. We're flying to LA, trying to find factories. We found some, but the margins are, we're paying a lot of money for a hoodie, right?
Starting point is 00:51:15 It used to cost a fraction elsewhere. We go to LA and we had to do it that way. That was our only option. Side story on that. Remember when the Sioux Canal got all shut down? Oh my God, that's where our stuff was. Yeah. You would put our lube
Starting point is 00:51:28 on the boat. Your lube? No, our ice rollers. Wait, the ice rollers sent to the ocean. I hate that canal. To this day, it gives me a horrible feeling.
Starting point is 00:51:35 People don't know what we're talking about, but the people that were shipping, yeah, there was like the boat got stuck there. Lonely Ghost next to the lube, next to the ice rollers. All of our shit.
Starting point is 00:51:43 Weston's hair went gray overnight. He was like, my lube, it's stuck on the boat went gray overnight so so so once the brand well i guess my first question is what what's the first celebrity or influencer that wore your brand that you were like fuck like that is cool addison ray she wore our stuff in a tiktok and we're just like yeah but then can i see we can cut this out yeah no say it say it then she goes you always say we're gonna cut stuff out and we never cut anything okay addison ray goes and you guys don't have to say anything we can go crickets here but addison ray goes and copies the slogan because i listened to wesley's podcast and you guys didn't say anything
Starting point is 00:52:22 but she copied i love you say it back and branded it on her shit yeah but she got like annihilated for that yeah which is crazy like that's when we felt like when we knew we had some crazy community because we at a time had like 60,000
Starting point is 00:52:40 followers she had 60 million but was it like was it an intentional thing or was it like oh i just wasn't i truly don't think it was her i think it was her people you know running her business they might have even seen her wearing it and totally the slogan yeah totally i think she was actually pretty innocent yeah so what happened the community attacked yeah they're like yo you're stealing from this small utah brand so the next morning we wake up how i found about out about it is we were on like snapchat news and then all these like e-news and all these other
Starting point is 00:53:12 magazines saying addison ray steals from this small utah brand i mean it was the best publicity we could have ever we could have not paid for this type you could not pay for that no no it was great and i actually feel really bad for addison Rae. Like I really do. What happened with your sales that day? I mean, you don't have to tell specifics. Oh, they blew up for a while. I feel like we didn't really benefit from that because of manufacturing. It was so shitty and we had no product.
Starting point is 00:53:42 So the stuff that we did, we were like sending it out, but like it wasn't for sale. Right. Because we were doing these drops where we do these collection drops and then they just sold out and when it's gone it's gone and it's gone it's gone that was the thing that we started the brand we're like okay we're gonna create this shirt and we're never gonna run it again so you get it and that's it no permanent collection it's just exactly but we had to evolve i love you say it back is the most like interactive fucking shirt that we had to run it again it was like we're in this that's like i feel like there's stuff you have to have but but there's some stuff that you could just like totally and that was one of them that we had to have because the world at the point at that point and even now
Starting point is 00:54:20 we're so separated we're so like disconnected that like this shirt when everybody was like in their homes and we weren't connecting on like a on an energy level like the covid stuff political stuff it was bad it was bad but yeah you'd wear this shirt and 10 random strangers would say they love you and then it wouldn't be until later that night you get home and you're like oh that's why they were saying i love you because my shirt so like we got to run this this has got this is like a staple piece and then that kind of like shifted how we are doing our business we want these interactive pieces texting when you get home it's like it's not like we're creating something new we're just
Starting point is 00:55:01 taking something that's like relatable and people can connect with and it's happening like people are connecting i think what it doesn't like printing a hoodie doesn't get me up it in the morning right i'm not like stoked about creating clothes but what i'm stoked about is like there's real humans that are now creating their best friends from the community that we have. And it's real. And it's like, it's happening all the time. And that's what like gets us fired up with the brand. How do you guys make up these ideas?
Starting point is 00:55:36 Like, are we going to the middle of nowhere and doing some mushrooms and licking a toad, figuring this out? What are we doing here? This is not like a conference call like how are we creating these things what's the process get real there's been a lot of mushroom trips with you and me and I in the back of the day
Starting point is 00:55:53 and then just my partner like she's so genius as well she's like the yin to my yang in the way of I'm so visual and she's really good with words and so it's like hey we have this idea for a summer collection or whatever. And then she'll come up with some sayings. And then we'll take those and design and create a collection.
Starting point is 00:56:13 But it's always in mind of like, how do we connect people or start conversation? We got to talk to her again. It's been a while since we've talked to Indy. It's been a while. But she has been on the podcast. You guys can listen to that episode too. And when she came on the podcast, she was yeah and then all of that happened she pulled a kylie jenner she didn't tell people you knew she was pregnant before the world knew i knew but then all of
Starting point is 00:56:34 that happened where she had an early pregnancy and diabetes i mean that is so gnarly that is i think we interviewed her and then it happened like right after she died. She like got life flighted to the hospital and they're like, okay, we got to deliver your baby months and months before. Yeah, that was gnarly. That is so, so, so scary. So scary. But I will say the way the community rallied around her was really impressive in my opinion. And also just the way you guys have leaned into the community
Starting point is 00:57:05 is so impressive i mean even they did this shoot you guys if you're listening it's on their instagram where it's all of your community came out to the middle of nowhere you you guys tell you guys tell it you guys tell it yeah so we had this idea of getting we needed a lot of models for this shot we were doing this drone shot with probably 70 or 80 models laying down in the salt flats it's just this beautiful spot in utah where it's just all salt there's nothing there's no hills no nothing and we had 70 or 80 people show up to put on our hoodies and lay in salt for hours and it was like it's you pull from your actual from your instagram followers you just pull from it i just feel like brand is dead like brands are dead everyone has a brand and if you go on their instagram they all look beautiful and their
Starting point is 00:57:55 feeds are beautiful but like where's the soul there's no feeling when i'm here i'm like okay cool these are beautiful photos but i don't feel anything and I think that's where I I think what I'm really good at is bringing experience to things right I care so much about the experience if it's a t-shirt I care about every single touch point what the tag says what the packaging is it's not like just put it in a brown bag it's like hey we have an opportunity to do something new or different i feel like you and i are like very you are i think this about you you are the female version of bronze honestly there's i don't like sometimes i tell michael i'm like it's not even about the money like no it's not about the money it's not and that's why it works not if every single touch
Starting point is 00:58:46 point you just said it is not is not it i can't i don't i'd rather can't you don't know the way that this man talks about you okay do you know that how many ice rollers he's bought from you no stop you know because i'm obsessed he looks at the packaging he opens up the packaging and he's like huh he's like dissecting it. I know. We're taking a long sauna tomorrow. So, uh, but it is a joke. He really appreciates that because I think it takes one to know one and he can see that you are operating at the same level that he's operating at where you genuinely care about every aspect of like the delivering of the product. But don't, don't we, our type needs a partner.
Starting point is 00:59:27 That's very specific. Me. I'm that. I am the Michael. I need to be handled. Hell, are you doing? I need to be handled,
Starting point is 00:59:35 like maneuvered in the right direction. I will be in. No, I will be in Allison. You have to take him out of the room, shut the door and make some logistical calls and then bring him in. And it's just good. Yeah.
Starting point is 00:59:49 I know. The thing is, I know what it's like to manage someone like him. And I do believe if we did not have the right partner in life, it can get too vague and too ambiguous and too like I would be talking like, well, maybe when they get it it comes down from a spaceship and the spaceship comes to the door and delivers it like i will go so yeah and michael's like lauren like you know maybe we can't do the actual brown box that comes in in pink with like i want like the tracking late like the tracking thing to be like can the ups man show up in pink and deliver it and sing a song you'll find a way but yeah this but but i think this is like speaking of like picking the right partner i think if on my side if i'm too analytical i didn't have somebody to kind of like bring that creative side i would also just be like in my head like it's too much that's that's what i'm saying like we need you what would be a
Starting point is 01:00:38 disaster and i think i don't maybe this is people won't like me saying this i think if your type and your type got together it's a mess no no like it's too it's too much it's like we're like or we would kill each other like you have to have that kind of like balance i have we have some really close friends you guys would love hi gillian hummery still and he is like so creative he's like you guys could you know probably go and take mushrooms and like end up gone for two months right like we wouldn't find you and me and gillian were walking ahead one day in new york and we're just like hey they're these two are supposed to be following us let's just turn around and like watch them and you just see them like talk they
Starting point is 01:01:10 just keep didn't even look where i was they didn't know where they were going they're just walking aimlessly i'm so used to michael telling me where to stand what to do where i need to be what time when it's time to go because i just get lost like they were just go like they didn't know what they just were wandering off and i'm like where are you guys going? They have no idea. But Michael, do you call yourself the dream killer? Are you the dream killer? Oh, such a... Because I am the dream killer and sometimes I'm like,
Starting point is 01:01:33 don't make me be the dream killer just for a month. I don't think I'm a dream killer as much as I'm like, hey, let's refine that a bit and organize those thoughts. Because here's the thing. I am her biggest fan and believe in everything she's doing and know that the potential is endless.
Starting point is 01:01:53 But I'm like, let's channel it in an organized way so that people that are maybe not that can digest it. You should have seen him with all the product ideas. I'm like, let's do a pink strap that hangs from the ceiling the traction's your neck he's like lauren we gotta refine this i'm trying to think of like an absurd product and listen also when she like speaking of launching a brand and as you know like you're you're trying to speak to a consumer or a community in an organized way so that they can digest what you're putting out there right and it has to be understandable right yeah she wanted to throw like,
Starting point is 01:02:25 we're like, okay, we're in parenting, we're in this, we're in that. I'm like, dude, nobody's gonna know what the fuck we're talking about, right? We got to organize this, right? A lonely ghost baby would be cute though. I know. All right, baby ghost.
Starting point is 01:02:36 It would be so cute. Oh my gosh, we're doing dog toys. Can you say that? Yeah. If we have to cut it. We're doing all of it. We're doing events. We're doing music festivals.
Starting point is 01:02:44 But you could do that now because you have a brand. Do you know what i'm saying you guys did the cutest ghost grocery store talk to us about the experiences that you've done you guys okay this is it this is like where i come in as the dream killer just a little bit but like you have fun you have now people in your life like this is where hiring if you're gonna own a business the number one thing that we can just just please learn how to hire the right people. That is it. Hire the right people. That is the only thing you have to learn how to do when you own and operate a business. But you now have people in your life that are
Starting point is 01:03:14 that for you. So I don't have to be the dream killer. But Ghost Grocery was one of the just, you hit the ball out of the park with that one. You can buy sweats out of a bread bag, and it's just cute as a blanket. Yeah. and we didn't invent like a grocery store right there's people doing that and it's also something relatable it's something that is boring and we're like let's make it cool and let's make it on brand for us so we had we have a grocery store as a retail space and we have all these random products like ghosty charm cereal that like you get your t-shirt in a cereal box or you know one of these daily we call these the dailies because they're just something you can wear daily we have them in like a daily bread section and we've got a pharmacy so if you want like an accessory or a
Starting point is 01:04:03 lighter i almost brought you guys one but we would we have these pill bottles and we write like it's like an rx label and we put lower embossed stick and put it on the thing and put the lighter and put it in the bag and staple it and like it's a full experience because that's what lights me up it's like yeah we could have just made a simple retail store and had our clothing but it would have been beautiful it would have been branded well but it's just boring as fuck and everyone in the world does it all right i was away on vacation for two weeks i am not the best doing my own hair well a professional has just released its most luxurious
Starting point is 01:04:45 hair care line, Ultimate Repair, and it's this leave-in spray. I brought it on vacation. It's super luxurious, smells delicious, and it repairs hair damage in 90 seconds. This was so needed. When I do a slick back bun, I use like a wax to slick it back. But first, I always put on something that helps my hair become smoother. And also, I always am like psycho about breakage. I don't want to put my hair in a bun, especially when I'm on vacation and have all this breakage happening. So what I did was I used Wella Professionals Ultimate Repair Miracle Hair Rescue. I sprayed it in my hair and used like a wax stick and then
Starting point is 01:05:25 slicked it back. And I felt really good that it was in the bun because the Miracle Hair Rescue spray was like rehabbing my hair while it was in the bun. It was a real move. Their entire line includes AHA, which rebuilds hair bonds from the inside out, and omega-9, which replenishes outside layers. So that's why my hair was feeling so smooth. So that's why when I put it in the bun and I would take it out, my hair would feel so smooth after. It's vegan, cruelty-free, dermatology-tested, safe for colored hair, formulated without artificial dyes. And you guys, the best part, the omega-9, I'm telling you. That's really going to target the outside of the hair fiber. So if you're going to do a bun, make sure you
Starting point is 01:06:04 try some of this leave-in spray. It's by Wella Professionals, which has over 140 years of experience, and it was originally developed for professional use, so you know it's good. And now it's available to you. Of course, I have a code. You can purchase Ultimate Repair Miracle Hair Rescue at Ulta now. You can also go to Wella.com. That's W-E-L-L-A.com to learna.com. That's W-E-L-L-A.com to learn more. My big thing in my life is saving time. Anywhere that I can save time, I'm about. And let me tell you how to save time when it comes to your workouts. Allo Move. It's a streaming on-demand wellness platform that features yoga, fitness,
Starting point is 01:06:50 meditation, and so much more from one of my favorite brands, Alo Yoga. You've seen Alo Yoga everywhere. You guys, these studio session classes are going to inspire you to take it to the next level, body, mind, spirit, from the comfort of your own home. It's beginner to advanced. They have yoga, bar, Pilates, cardio, HIIT, all the things. They also have relaxing guided meditations, sound bath, and breath work. So it's like everything in one. And here's the thing. It's fresh new content. They have like over 100 new classes added every single month. So they're very efficient with how they run this. And I just feel like it fits in the schedule. If you're home and you want to do something on demand, it is incredible, especially if you're a busy mom like me. You should know it's not just me that's loving Alla Moves. It was voted best wellness app of 2022 by InStyle Magazine and best yoga app of
Starting point is 01:07:34 2023 by Women's Health. For a limited time, Alla Moves is offering our listeners a free 30-day trial, you guys. Plus, get this, 50% off an annual membership. But you can only get this by going to allomoves.com and use code SKINNY in all caps. That's allomoves.com in all caps, code SKINNY to get a free 30-day trial plus 50% off an annual membership. allomoves.com, code SKINNY, all caps. allomoves.com, code SKINNY, all caps. Quick break to talk about Topgolf. For years, people have asked me if I golf. I love golf, but it's a big commitment of time and energy.
Starting point is 01:08:16 I don't have all this time to get on the course, get the clubs, do the whole thing, sit there for hours and hours, which is why I love Topgolf. Because it's golf, it's not golf, It's Topgolf. What I love about Topgolf is it's casual. It's fun. It's for everyone. Anyone looking to have a good time and get out and do something different. You can bring groups or you can go on a date. If you are of the competitive nature, you could take it up a notch. It doesn't have to be so casual. They have a system there where you can keep scores, keep track of who's winning,
Starting point is 01:08:40 keep track of who's doing the best. We've even brought our company for company outings and happy hours. It really does have something for everyone. And like I said, it's completely casual and not overwhelming. If you don't golf, it doesn't matter. Everyone can play, like I said, even if you've never swung a club. It's all fun, no pressure. It's comfortable. You can relax and play. You can order food and drinks. It really is just a great time. So if you're looking to change up your routine and do something different on your night out or day out, this is your answer, Topgolf. What I love about it is it's also outside but with the comfort of being inside.
Starting point is 01:09:09 So try something new. Have some fun. Get a little activity in with Topgolf. If you are of the competitive nature, you could take it up a notch. It doesn't have to be so casual. They have a system there where you can keep scores, keep track of who's winning, keep track of who's doing the best. I know we did that with your media and everyone loved it. So you can keep it casual.
Starting point is 01:09:23 You can keep it competitive. You can have some food. You can have some drinks. Go on a date night. Go solo. Go with a group. Go loved it. So you can keep it casual. You can keep it competitive. You can have some food. You can have some drinks. Go on a date night. Go solo. Go with a group. Go with a company.
Starting point is 01:09:29 They got something for everybody. Topgolf. So check it out. It's golf. It's not golf. It's Topgolf. Download the app. Book a bay and come and play around.
Starting point is 01:09:43 Also, you guys did the Halloween thing. I'm sitting on the edge of my couch like, my god i need to move to utah i'm like i need to move to utah because like i just like well it's like our businesses are terrible throw them away no i want to like go and like experience these it's the best experiences of any brand i've ever seen so talk about the halloween okay so our name is lonely ghosts ands and Halloween is our Christmas. And so we just wanted, and I love events because events are full experiences. It's like how it's set up. What are you listening to?
Starting point is 01:10:14 What does it smell like? How do you meet your friends? You go somewhere with them. Yeah, so we teamed up with a local haunted forest. They've been doing it for like 30 years. And we're like, hey, can we use all of your employees and just skin it and have it be the lonely forest for one night you know instead of trying to create do all the operations and so they're like yeah let's do that and so we on halloween two years ago we we put up tickets sold out within like what an hour an hour we had thousands of teenage girls flying
Starting point is 01:10:50 by themselves to utah to go through a haunted forest because they knew they would meet someone to go through the forest with like it just to see that was was bananas but we did that two years ago and then last year we did a Halloween party up in Salt Lake. And then this next year we're trying to do an event down in LA for Halloween. Yeah. Just keep that rolling. So how do you think that you'll evolve the brand over the next like five years? What is you guys is like, like, can you give us a little bite size of you guys' conversations behind the scenes? I think I want to go into real estate. We wanted to do this thing called Ghost House, where we would buy these homes in rad spots,
Starting point is 01:11:32 like a Park City house in the woods and Palm Springs house and all these different spots that people could go. And then we would open it to our community. Maybe they get a discount code. And then we started thinking, well, if we could go buy motels and redo motels, then we can get 20 different people to stay one night instead of just a group
Starting point is 01:11:56 taking over the house. So I really want to like, I want to do that. I think that it's authentic to us. I love hotels more than anything like i love going and saying beautiful hotel a hotel with a zip up song with a labia in it and it's like what more do you want what more do you want i think events like music festivals i think even just like getting people together to have panels and just we i really want to bring value to people
Starting point is 01:12:25 if that's like hey this is how we meditate or this is how we do breath work and just kind of open that up to our community that's really where i want to you know take this this brand and then so just more experiential and just reinforce yeah in the flesh get off of the digital shit like i'm over it i'm over the phone i throw it i throw it across the room at 7 30 it's across the room and i don't touch it till 11 i know that i delete instagram every night i delete every single night and then by like two o'clock the next day i'm like okay i'm ready i'm jonesing for some instagram but i have to re-download it every single day you're like yeah but if it's on my phone i'll just look at it but if i have to re-download it's kind of like an issue just like stop with the, but if it's on my phone, I'll just look at it. But if I have to re-download, it's kind of like an issue.
Starting point is 01:13:05 Just like stop with the digital platforms, except like listen to all the podcasts. Don't like that. That's not a podcast for the best. Don't forget. Don't forget to listen to the podcast. No, there's so much value in podcasts for real. So how do you intertwine
Starting point is 01:13:18 what you're doing with your podcast and everything you're working on with Lonely Ghost, Brano, Indie? How do you guys all, is it like, how do you manage all this? It's a lot. It's a lot. Well, I've taken a major step back. I was in the weeds with Lonely for a long time and then it was COVID and I was homeschooling all my kids and I started the podcast. So it was just too much. Homeschooling? Yes, I was homeschooling all three kids while I was doing the podcast, while Lonely was scaling. It was too much. So I haven't been involved in Lonely for, I'd say, almost two years now.
Starting point is 01:13:48 I totally took a step back. But it's like how I am with your media. I'm not involved. Oh, I know. I'm involved. I know. I'll look at you. I'm pumped with you. Throw a match past the ketchup. I know all the things, but I love that I don't have to be involved. My favorite is like a little whisper, and then I go in the other room. I'm like, that's not what I would do. I have finally said to Bronson, I'm like, Bronson, have I ever been wrong? Have I ever been wrong? So my words, I choose them very wisely, and I'm sparse.
Starting point is 01:14:24 I say little, but when I say something, it carries weight, and I know it. So I don't abuse my power. But I know you know. You know. Yeah. So it's life of a wife. Life of a wife. Lauren, you are not sparse and you say way too much all the time. That's not true.
Starting point is 01:14:34 You talk way more than me. You know that you guys are some of the first people that ever told me about breath. I don't remember where we were. I sent you a video. I remember being like, Lauren, you got to talk about this. I don't remember where we were. I sent you a video. I remember being like, Lauren, you got to talk about this. This is Wim Hof. Yes, you sent me the video
Starting point is 01:14:50 and then you guys told me you did a breath class where you guys got high. Yes, off air. So you guys are super into like sauna, cold plunge, all the things. What are the things that you guys do on a daily basis to like stay healthy?
Starting point is 01:15:04 We do. I mean, literally, we do naked yoga sauna sessions where it's like yoga because then you just jump in like you're sweaty. So listen, this is our sauna session and you have a sauna. Have you not done this? No, I've never done this. You have to be naked. You 100% have to be naked in the sauna.
Starting point is 01:15:18 Have you never done this? Let me tell you what's going on in our house. We have all sorts of people in there right now. And I think if they saw me balls out in the yard. Like who? Like you like Like people? Like people, not children,
Starting point is 01:15:27 like people. Like a nanny? Like Weston. Yeah, but then there's also people around. Nanny Weston's in the guest room. Okay, you can't do it naked. No, tell us about naked yoga
Starting point is 01:15:34 though, I'm still on this. It would be... I'll try it. Just give it a night. Okay, so like you, I have this, this is an Amazon thing too. It's ginger oil,
Starting point is 01:15:43 ginger oil. So you put ginger oil all over your whole body. This is going in your storefront. Okay, you do the Amazon thing too. It's ginger oil, ginger oil. So you put ginger oil all over your whole body. You do the dry brush. Okay, you do the dry brush. You do the gua sha. You do the face thing. And then you just do like,
Starting point is 01:15:51 I do a workout. Ice roller. Oh, we always have your ice roller in the damn thing. Every day. Every freaking day we do the ice roller. So I have like bands
Starting point is 01:15:58 and just eight pound weights in my sauna. And you have to get naked because you're so sweaty and oily that it will ruin your bathing suit. So that's where the nakedness comes in you you cannot gouache all your body with a swimming suit okay but i have a barrel sauna so i don't know how i can move you're gonna
Starting point is 01:16:12 show me this tomorrow i'll show you there's a way i have figured it out i will show you this you probably have more room in your sauna than we do in ours really she's doing full okay but is it a flat surface because we have like the it's a Oh, it's going up on the sides. Yeah. Yeah. It's a barrel. It's a circle.
Starting point is 01:16:29 Yeah. You'll show us more. But if the bottom is flat? No? Yeah. Yeah, but you'll see. There's like We'll see.
Starting point is 01:16:34 Okay. So you just got to do a little band workout. Like I work out. I'm not kidding you. Bronson and I work out for 15 minutes a day. Then we do some stretching.
Starting point is 01:16:41 We hop into the cold plunge. We start our day. That's it. I'm not going to the gym. I'm not working out. I'm not doing any of this stuff. I do a 15-minute band, free weight, naked yoga, sauna sesh. And that's it for wellness.
Starting point is 01:16:53 And then you do cold plunge every morning? Every morning. How long do you guys do it? I don't do it every morning. Do I need to do it every morning? I think it really helps. Just the 11-minute-a-week type of thing Humorman's been talking about. i've been doing it a couple
Starting point is 01:17:09 times a day i'll do it in the morning because it just gets me like my head space right but then if i feel like i'm stuck or i'm like cloudy i'll just go get in and you and i are so similar though when he's talking i get cloudy too in that ice bath. It's like a drug addict. It clears the windshield. Wait, how long do you go in when you go in? Two to three minutes each. Okay, so I'm thinking like when I was texting you today, I was like almost going to say like if you guys are up for it
Starting point is 01:17:37 because you know some people are like, I don't want to do this. So I should have been like, this is just another fucking fart in your day. Yeah, like I needed to come over this morning to get there. We had to do it in the shower. You guys could have come over this morning too. Cold showers suck. They're harder than ice baths. Wait, so this is the protocol
Starting point is 01:17:55 we're doing tomorrow. I'm going to give them mine. You can give them yours. It's the same thing. It's just like she tries to win by doing it. They're not going to care. This is not a big deal for them. Three minute. 15 minutes sauna three minute 15 minutes sauna three and a half yeah that's gnarly that's like your whole week but here's the thing so i talked to my friend andrew hi andrew i texted him about this and i was like okay the protocol you're saying 11 minutes and 57 and the whole thing why i don't do what lauren does
Starting point is 01:18:23 is because i actually think what Lauren does becomes easier if you get so used to it and you're doing it so intensely I'm being honest like the whole idea is like I don't want to get acclimated to the cold Lauren goes longer and more intense no because she goes in there too long and I feel and then she's like
Starting point is 01:18:40 oh my god I don't know what's going on she gets all fucked up and can't do the workouts Wes is coming tomorrow and Wes is a real bitch about God, I don't know what's going on. She gets all fucked up and can't do the workouts. You get all fucked up. Wes is coming tomorrow. And Wes is a real bitch about it. Oh, I can't wait. But that's the protocol we're going to do. I have a funny story about Wes and Michael. Three minutes is, I don't feel like you get the benefit.
Starting point is 01:18:55 Yeah, you do. You guys, listen to this. What's the funny story about Wes? Michael Bostick. I get a text. This is like two months ago. I get a text and it is like, we will push through on this. I don't even know.
Starting point is 01:19:04 It's very businessy and very direct. Oh, is to you but i actually sent it to you he thought i was weston mitchell he thought i was what and i and it's like on a text thread with someone else and i'm like he's fucking texting me he thinks this but i'm just letting it play out because i like want to see michael bostick in this like boss man it was intense it was intense oh how much ego can you throw and his muscles look big i was like at some point there was like a follow-up question i was like i gotta tell him did i ever correct it yes because i said hi this is wesley not weston mitchell and you were like oh fuck and i was like and i was like whoever this is about whatever it is about just say yes this is like a gnar it was gnarly i
Starting point is 01:19:45 we will talk about this tomorrow whatever it was i'm gonna pull it up i wonder what it was he saves his text messages i don't leave mine i can't do with that i can't because i'm too i have i get too distracted if i don't have it off my to-do list oh my yeah no but it was good i'm excited to do this tomorrow with you guys it'll be fun while he's looking up his his text messages in his archive, I want to know about your podcast because... Oh, I know what it's about. I'm reading it now.
Starting point is 01:20:09 Is it intense? Was I reading into it correctly? It wasn't as intense, but it was with legal stuff. Yeah. Oh, see, it sounded very important. Yeah. It was. It wasn't something bad.
Starting point is 01:20:19 It was just like, it was, yeah, it's legal, like back and forth work. I've listened to your podcast multiple times. You've opened up a lot about plant medicine, spiritual awakenings. You also recently, something that I listened to was like, you owned sort of the space that you're in. And you said that you're going to stop feeling guilty or mad at it, but you're just going to embrace it. Can you talk a little bit about that?
Starting point is 01:20:38 I realized I've just been fucking pissed off for like 10 years, but not allowing myself to be angry. Like there was this stigma that I had with like an angry woman that that just, but not allowing myself to be angry. Like there was this stigma that I had with like an angry woman that that just was never okay for me to be like, I should be grateful and I should be, I'm blessed and all my kids are healthy and I should be happy about all that. And I am, but I was also, there's this underlying tone of just rage that I've been going through that I have never felt. And not because anyone else is around me, like, don't be mad. You can't be mad. It's like very much a personal thing where I didn't allow
Starting point is 01:21:09 myself to be like a healthy, enraged, fuck you person. I bet you a lot of that. And tell me if I'm wrong, but it has to do with the religion that you grew up in constantly suppressing everything. It seems like that religion is very, it comes up and out. So I've been processing it for like a long time. And you talked about the plant medicine part that has been such a tool in Bronson and I's tool belt. Like really we, we come at the plant medicine thing with like a healthy approach, a lot of respect it's blowing up right now in a way that really actually freaks me out. Like I, I think that it's lucrative. I think that people are excited about it. And I think they all want to jump into this space.
Starting point is 01:21:48 And to me, it's just terrifying because the way that we've always done this is like through a true blue shaman in from a line like lineage where they live, where they're from. And we get a lot out of that. And now it feels like every willy nilly. I mean, in Utah specifically,
Starting point is 01:22:03 like people are just doing it in their basement, like single weekend so it's we love it and we also want to speak to like a healthy approach and do a lot of research when you say plant medicine are you talking shrooms ayahuasca what are you talking i do ayahuasca that's like my medic i call myself a student of that medicine meaning like i'll go back to that probably till i'm dead i just did seven nights just three weeks ago seven nights in a row you guys it was you got to tell me where you go you got to give me the info i will tell you seven nights in a row in a row yeah this is like an immersive program like i've worked my way with her no yeah that's what they say they say don't go together right we did though we did a couple years ago and did four nights and ayahuasca is not bronson's medicine it's just a
Starting point is 01:22:45 little spicy for you yeah it's a it's heavy and it's like it's i'm such a feeling guy and i just want to be like feeling good and ayahuasca and i don't like purging and like that's a big thing for ayahuasca and i i'm more in my head about how i feel than actually like what i'm processing it's huge and I'm sure I'm going to do it again. Psilocybin is your thing. Is my thing. Yeah.
Starting point is 01:23:09 Have you licked a toad? Bufo? Yeah. I've done combo and then we're doing this. It's the female version of the toad called Varola. Have you heard of that?
Starting point is 01:23:17 Uh-uh. So yeah, it's like the female Bufo. What does it feel like to lick a toad? I haven't licked the toad. They burn it into your skin. Oh, excuse me.
Starting point is 01:23:24 They burn it. Yeah, they burn it. See all those dots on her? on her they burn it okay lauren out of anyone i know you would be so about this i'm not kidding like out of you just need to come to utah with my people who are vetted who are like oh i'm going on a trip to utah we have some things you would love this the benefits are out of i did it okay this is like my. Like I lost 10 pounds after the first three rounds I did. Why? Because it cleans your whole body system from your hormones to your gut, to your lymph.
Starting point is 01:23:52 Every system in your body, it purges. Wait, how long does the high last? You're not high at all. It is a purge. Like you are like throwing up into a bucket. You feel like shit. Your face blows up. Have you ever seen people who do combo? Uh-uh. Will you text me all this stuff. You feel like shit. Your face blows up. Have you ever
Starting point is 01:24:05 seen people who do combo? Uh-uh. Well, you text me all this stuff. You need to show her that photo you took. I'll show you my face. You look like you will get a- You need an ice roller. You need an ice roller. You look like your old version of yourself. You blow up into an old lady version of yourself. So it purges everything. And you're supposed to do it three times within a 28-day period. So you're hitting all the hormonal cycles for a woman and nothing in my life has changed my health and wellness more combo same so we have to make a trip to utah to do some very important business and we will be going without children so i can get boofud how do you say this one's combo um i love you but i think that might be a solo trip that's fine I'll go
Starting point is 01:24:46 can you do it again or no? no I do it about three times a year I'm going to plan it around so there's no high no high at all this is not like plant medicine you're not tripping out it's 20 minutes of the worst flu like symptoms of your life and then you just need to go home take a nap
Starting point is 01:25:02 I'll be your doula I'll take care of you you'll just sleep the rest of the day. And then you're, and then the next day you wake up, you are like your 11 year old version, like bright eyed, bushy tailed, like energy that you have not experienced in 25 years. What is it actually doing to you? So people call it a poison and it's really unfortunate because it's not a poison. It's a poison if you ingest this it's so it's from a giant monkey tree frog and it's not a poison. It's a poison if you ingest this. So it's from a giant monkey tree frog and it's like the poison from that frog. And if you ingest
Starting point is 01:25:30 it, it is poisonous. But if you burn it into your skin superficially, it's just peptides. There's more peptides. When you say burn it into your skin, like what? So they take a little stick and they burn marks into your, it creates like a channel, like an opening into the lymph. And then they take
Starting point is 01:25:45 the combo and they rub it on the superficial wounds and it gets into your bloodstream does it hurt yeah yeah yeah wait so well there's more peptides what there's more peptides in this than they have names for and so if you do peptide therapy at like a chiropractors are doing this it costs eight thousand dollars for like a series of peptides. This is also 600 bucks and there's more in this than they have names for. Peptides? No, Lauren, don't. You always try to.
Starting point is 01:26:09 Peptides give you skin tags? She tries to. Peptides? No. I don't have skin tags. No, Lauren, Lauren, you are the last person to speak on peptides.
Starting point is 01:26:17 What is a peptide, Lauren? I don't know anything about it. I don't know anything about it. I'm being self-aware. I don't know anything about it other than I know because I know about skin. It gives you skin text.
Starting point is 01:26:27 This one won't. Not the giant monkey tree frog. I'm doing the giant monkey tree frog. I will not let you speak on peptides on this show without somebody because you have no idea what a peptide even is. Okay. If there's a penis growing off your... What is a peptide, Lauren? I don't know what peptides are.
Starting point is 01:26:43 I just know they give you skin. I know what they are. It's a short chain amino acid and it creates collagen. So this is, yes. I know my shit. And it might cause skin tags when gone through a chiropractic.
Starting point is 01:26:54 But not if they burn it into your skin by a shot. No, no, no. Not what you're doing. Not peptides, what you're doing, the synthetic peptides. Not what you're doing.
Starting point is 01:27:02 Good. Okay. If I get a skin tag, you're the first person I'm texting. Oh, holy shit. I am my own. No,
Starting point is 01:27:07 no, but I don't think that the natural way is giving the skin tag. Okay. I don't think so either. I might have a brain hemorrhage if you keep talking about peptides. On that skin tag note, can we do, do you guys want to do a code or do you,
Starting point is 01:27:18 I don't even know if you do codes. Do you do codes for Lonely Ghost? Yeah. I mean, we've never done one, but let's do one. You want to do a code? Yeah,
Starting point is 01:27:24 let's do a code. Do you want to do it on one sweater? Do you want to want to do it on one sweater do you want to do it on a hat what do you want to do it on let's do it on the whole website oh that's really nice yeah because what if they don't like the sweater can we call it skinny ghost i was just gonna say skinny ghost let's do it that's good skinny ghost you pick the percentage 20 wow i'm gonna use that code i have to tell you i'm such a big fan of all the sweaters everything that you guys send me i love michael put on the short the short cashmere shorts how to take those off his balls were tucked up to his belly button there might have been a few skin tags oh not on the ball this is why she's so aware of them no but there's not skin tags there's not skin tags
Starting point is 01:28:05 Michael doesn't have a skin tag she read one article about someone and now she's like you never do peptides not true I've done my own research you've not done any fucking research so I'm obsessed with your sweaters you guys I love them I wear them all the time I think they're the best
Starting point is 01:28:21 sweaters they're so comfortable they also wash well. So go to LonelyGhost.com. Co. Lonely Ghost. Look at you guys. Youthful Gen Z. God damn it.
Starting point is 01:28:34 We want the com, but. No, I like the co. LonelyGhost.co and use code SkinnyGhost. 20% off their whole website. And can we do a giveaway of you two's favorites from the site? Yes. Yes, yes, yes. Well, mine's this. No,'s this no from the well yeah we can give away balls too we'll give away that is for you that's i'm getting you're giving me this both of you i almost bought this the other day and then i thought maybe you'd be nice why would you guys don't buy anything text me okay just text
Starting point is 01:29:00 me thank you the only balls you want on your face yes see this is what he would dissect only balls you want and the yeah but i gotta give you. See, this is what he would dissect. Only balls you want. Yeah. But I got to give you new ones because this is slightly faded in the sun and I can't do that. Okay. So anyways, we're going to give away pink balls,
Starting point is 01:29:12 the skinny confidential pink balls. But can we give away like a couple sweaters from... Yes. Okay. Okay. You guys can pick the sweaters. All you have to do is follow
Starting point is 01:29:19 at Lonely Ghost on Instagram. And then tell us your favorite part of this episode besides skin tags on my latest post at Lauren Bostic. Where can everyone find you guys? Listen to your podcast, all the things for Lonely. Okay, Lonely Ghost. We have the handle for that.
Starting point is 01:29:36 So that's great. Instead of just not.com. And Brono, B-R-O-N-O is where you can follow me. Mine is wakeupwithwesley on Instagram and that's my podcast name too right now I'm taking a break I just finished season 2 so season 3 should be out
Starting point is 01:29:50 next fall I like the breaks and I'll tell you why it's nice like absence makes the heart grow fonder so it's like a break and then I'm like
Starting point is 01:29:57 I want more you know what I mean everything starts stinking after 3 days it's like a husband too it's like make them want you that's my secret sauce like a 3 minute. It's like, I'm going to have a rake right now. Make them want you. That's my secret sauce.
Starting point is 01:30:05 Like a three minute ice bath. Yeah. Thank you guys for coming on. Anytime you guys want to come on, hands down, you are welcome. Thank you. Thank you.
Starting point is 01:30:13 We love you guys. We love you. We are doing a lonely ghost giveaway. I might enter myself. All you have to do, this time it's a little different, is tell us your favorite part of this episode
Starting point is 01:30:24 on our YouTube channel. So go to to our youtube channel check this episode out and just comment below we will pick a winner to win some fun lonely ghost and make sure you're following them on instagram at lonely ghost also if you loved wesley and bronston and you can't get enough we've done three other episodes with them and they also have been on the blog we'll see you next time.

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