The Skinny Confidential Him & Her Podcast - How To Build Your Confidence, Trust Your Gut, & Execute On Your Dreams Ft. Face Foundrie Founder; Michele Henry

Starting point is 00:00:00 The following podcast is a Dear Media production. All right. Recently, we had one of the founders of Kion Aminos on the podcast, and he talked about the importance of aminos. I had been hearing about them all over TikTok and Instagram, but I hadn't implemented any into my routine. And after doing a bunch of my own research, I realized for me, the best time to implement those aminos is when I'm working out. They also come in travel packets. So when I'm traveling like today, I'll just throw it in my handbag. I can open it up, put it in my ice water, and then I like to froth it up. The founder isn't a frothing fan, but I'm a big frother. So I froth it up with ice. It's so incredible for muscle development. I've learned so much about aminos since this podcast,

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Starting point is 00:01:19 It's the highest quality ingredients, no fillers, no junks, which we love. And it undergoes insane quality testing and tastes amazing with natural flavors. You can now save 20% on monthly deliveries and 10% on one-time purchases. Just go to getkion.com. That is G-E-T-K-I-O-N.com to get my fundamental supplement for fitness, Kion Aminos. She's a lifestyle blogger extraordinaire. Fantastic. And he's a serial entrepreneur. A very smart cookie. And now Lauren Everts and Michael Bostic are bringing you along for the ride. Get ready for some major realness. Welcome to the Skinny Confidential, him and her.

Starting point is 00:01:57 Aha! First and foremost, do the research. And don't be so eager to take a big leap if you haven't done the research, because I do think social media, as great as it can be, it also forces people to think that everybody's ahead of them. Everybody's doing something. I need to take this jump right now. And I would caution people to say, make sure you're doing the research.

Starting point is 00:02:24 Make sure you know your demographic. Make sure you know exactly what your niche is going to be. Hello. Happy Monday. Thank you guys so much for making the Skinny Confidential Times Dry Farm Wines curated giggle water box. So amazing. That drop was insane.

Starting point is 00:02:43 You guys love the wine. If you don't know what I'm talking about, you have to listen to the episode with Todd from Dry Farm Wines. He's exposing what is going on in the wine industry. And so that's why I teamed up with him to do the Skinny Confidential Giga Water Box. I handpicked all six of these wines. They're insane. There's like one that you can drink like for a leisurely brunch with oysters. I got one that's super bold and dark and dry that pairs well with pasta. I even have like a sparkling that is absolutely so delicious with a cheese board. Anyway, I got it covered. If you don't know what I'm talking about, you have to check out dryfarmwines.com slash the skinny confidential.

Starting point is 00:03:22 And on this episode, we are talking all things entrepreneurship, skin, and building a business. And that is because we have the owner and the founder of Face Foundry on. And let me tell you, this woman is a boss. She knew from a very young age that she wanted to be an entrepreneur and she is driven. There's some people that we've met through this podcast that you can just tell that they have their eye on the prize and they're disciplined and they're strategic and they're smart and they're talented and she has all the things. And she just talks about how she really started this company from nothing and she's built it into this huge,

Starting point is 00:04:01 massive business called Face Foundry. So Face Foundry is like everything I could ever want more. Basically, it's an all-inclusive focused facial bar. So think of it like dry bar for facials. So you can go in. They have amazing prices, quick services, and their staff knows exactly what you want. So if you want like sculpted cheekbones, you want a deep puff, they even have lashes and brows and skincare, all the things. And I think they have 75 locations now. So obviously, Michelle Henry is doing something right. She's crushing it. And throughout this episode, you're going to learn how she did that. And she really started from nothing. And

Starting point is 00:04:41 she really bootstrapped this to an incredible brand. And if you're going to get one product, their overnight sheet mask is what I would recommend. It's absolutely amazing. It's the only overnight sheet mask that I use when I'm sleeping. Michael must think I'm crazy. I've got sheet masks and eye masks and pillowcases and mouth tape. It's a whole thing. Right now, a chin strap. I mean, okay. All right. This episode is a fun one. I think you're going to love it. Let's meet the founder and CEO, Michelle Henry of Face Foundry. This is the Skinny Confidential, him and her. So I want to tell your story. You have an incredible story. Let's start at the beginning. How did you grow up? What was your childhood like? Start there. All right. I grew up in a family business. And so

Starting point is 00:05:30 it was at a really young age, I started digging in ground pools with my dad, learned the construction industry super fast, and really understood what it took to be an entrepreneur at a very young age. From there, I went to school. I got a few degrees, apparel design, merchandising, business, and art. And ultimately, that led me to one of many businesses I started. I had a screen printing business in college. I was printing a bunch of shirts for the local universities and graduated, had a pivotal moment, was pretty broke, and decided I should start a business right now. So started a women's clothing chain back in 2010, $8,000 and a smile, and basically was biking to our build-outs because I didn't have gas money, and built it organically,

Starting point is 00:06:23 debt-free, to almost $25 million in sales. And where did you grow up? Oh, I grew up in Minneapolis. Minneapolis. Okay. And your dad, well, I'm just thinking in ground pools, that's a tough career. That's a tough job. And then I have a young daughter now. I don't know if I would be dragging her around. That must have been interesting. Oh, it was. But it was good because it taught me grit. We all grew up playing hockey. If you're from Minnesota and you don't play hockey, something's wrong. So it was good because it taught me grit. We all grew up playing hockey. If you're from Minnesota and you don't play hockey, something's wrong.

Starting point is 00:06:47 So it was good to be around, I think, a lot of hard work and just manual labor. And I have a lot of energy, so it was probably a good outlet. My parents probably thought, well, just put her with the shovel and get her going. Are you going to be able to teach Zaza grit? Grit's important. She's right about grit. I think I'm going to be. Have you ever done a day of manual labor in your life?

Starting point is 00:07:08 I'm not a really manual labor kind of person. My dad was a builder. My uncle's a contractor. So I grew up on construction sites. I wish that my parents put me more in manual labor. I think that would have been good. I'm going to get our daughter. I'm going to get her a shovel and we're going to get out there.

Starting point is 00:07:22 I had like a mini wheelbarrow. I'm not even kidding. And at first the guys would make fun of me because it was just me and the boys, but I had to prove myself and it was a really good learning lesson. Like, no, I belong here. Don't worry. That stuff I think teaches you. So whenever like, and people get irritated with me for this sometimes, but we're working in white collar jobs now, right? Like this company that I run now is white collar jobs. And I listen, people work very hard and I appreciate all that. But whenever people in this business or other businesses that are white collar or my siblings or their friends or anyone complains about how hard work is, I go look outside at that

Starting point is 00:08:00 guy that's fighting the earth, pulling the weeds, digging the hole or that girl. Like that is hard work. It's physical. It's mental. It's in your up fighting the element. Like it's, it's a whole different kind of work. I don't think people realize how lucky they are to actually be able to like sit in a career or a job where they don't have to do that kind of stuff because it's extremely challenging. For sure.

Starting point is 00:08:19 And I am happy I had that experience because trust me, I thank my lucky stars every single day. I'm a big believer in being grateful from where you came from and what you have. And being in construction definitely taught me that. Well, and also the bigger thing too, is it teaches you how hard it is to actually make a dollar, like what people have to do to actually make that. And a lot of times these are low paying wage jobs. And so I think for me in my life, doing that kind of stuff when

Starting point is 00:08:45 I was young and my dad made me go off and do all that kind of stuff, I was like, oh man, it's really hard to actually make, you know, back then it was like five bucks or whatever. Yeah. It's hard. It's not easy. And now I think like if people, once they understand how hard that is, they appreciate the dollar more. For sure. And there were no child labor laws back then. So I'm pretty sure I'm probably owed some like back wages from my parents, but whatever. Yeah. I think everybody should go do manual labor at some point.

Starting point is 00:09:07 I should have done manual labor. I was in the restaurant. It's not too late for you, Lauren. That's the same equivalent though. Like it is still very much hard work. You're on your feet. I bartended for a long time through college and that is still, I mean, it teaches you valuable lessons. Bartending does teach you how to talk to anyone. Yes. Anyone.

Starting point is 00:09:23 I agree. Drunk, sober. People off a Anyone. I agree. Drunk, sober. People off a ledge. Oh yeah. All different kinds of things. That is true. And you did bartend for a long time, but I still want to give you a giant shovel and pickaxe and get you out there. Okay. It's not too late for you Lauren. You grew your business. You started with $8,000 and grew it into a $25 million business. That is like such a headline, but I want to hear the middle part. For sure. You have $8,000. How did you grow it? Tangible takeaway for the audience to a $25 million business.

Starting point is 00:09:52 I'm going to reference probably my favorite quote ever. Please do. And it's a Mark Twain quote. And in order to succeed, you need two things, ignorance and confidence. And back when I was 24, trust me, I had both. And I was lucky because the ignorance kept me going and the confidence kept me going. And if I knew how much hard work it was going to be now, looking back, I probably wouldn't have started it. I love that quote. And my dad used to say it all the time, but I didn't attribute it to Mark Twain. I didn't realize he was the one. He has a lot of great quotes. And I think that's so true. It's why

Starting point is 00:10:24 sometimes degrees or going to college for long periods of time or constant schooling scares me because it teaches you what to be afraid of in some cases. Especially if you ever meet a lawyer, a lot of times lawyers are very cautious of taking on entrepreneurial endeavors because they know all that can go wrong, which there are things that can go wrong, obviously. But same vibe. For me, it's always been ignorance and confidence, not really knowing. And because I don't know, it doesn't stop me. Does that make sense? For sure. Absolutely. I completely agree. And that's why you hire attorneys, right? Tell me everything that's going to go wrong, and I'll decide if I should take the leap. But yeah, so that's where it started.

Starting point is 00:11:01 We opened our doors for our grand opening party, and we had dumped every single penny into inventory. We didn't pay ourselves. And that was something that I was okay with at the time. But we saw a huge turnout. For the four hours we were open for our grand opening party, we sold out of every single piece of clothing in our store. So that instantly, it told us that we were on to something. Fast forward, we kept rinse and repeat, do this at every location. And we grew organically. We grew debt-free. And so it was a much slower trajectory than I was used to because it did take eight years and it was blood, sweat, and tears. And so hearing the facts of $8,000 to $25 million, don't be confused. There's definitely a ton of hard work and determination

Starting point is 00:11:46 that goes into those numbers. Well, I think that's the kind of stuff people want to hear because especially in some of these publications, you read a headline like that and you're like, oh my God, this person did it. It sounds easy. I know it wasn't. So what were some of the things that you personally were taking on in the early days? We held every position. What I didn't realize after we opened our doors is, oh shit, we have to hire people. People have to work retail. We can't be here all the time. And so we'd close on Mondays. We'd place all our orders. And we were there from 7 a.m. till 10 p.m. And that was something we did that. We held it as long as we could until obviously our

Starting point is 00:12:25 families were like, you need to slow down, you need to stop. But that was a big part of what we were pushing for. And how old are you at this point? 24. And are you in a relationship or single? I was dating the person, the father of my children. OK, and so no kids yet? No. And that's a that's a big part of when I when I signed the purchase agreement and I left my previous position at, it was Primp, the company we founded, the clothing company. I did have three kids. I was a single mom. And so making that leap later in life with a lot more mouths to feed, a lot more liabilities, it's a little bit more daunting. Starting a business later in life, I think you have to have a lot more pieces put together.

Starting point is 00:13:10 When you sold your business, did you jump into something right away or did you take a beat? Okay. Fun fact. December 14, 2018, 10.30 a.m., I signed the purchase agreement to sell my shares of Primp. 10.35 a.m., I signed the Galleria face foundry lease, which is like five minutes. I was like, if I think about this too long, I won't do it. So you had already had the idea for face foundry at this moment? Yes. It was after my third baby. My skin was going absolutely haywire. And I really wanted to find a place to go get facials where I could book outside of a nine to five book on the weekends. There was just nothing approachable or accessible.

Starting point is 00:13:51 And I sat on this idea for probably a year because it would be a lot easier if I could just find the concept and be a consumer, right? Instead of executing it. And finally, it just, I knew in my gut I had to take that leap. And I was cautioned very carefully by people that love me, like, you know, think about your kids, make sure you're making a really good decision because you're leaving a job and a company that you know what you're doing. You've done it for, you know, almost 10 years. And so it was a, it was something that it was, you know, good advice that I took to heart. But I knew 10 years from now, if I didn't do it, if I didn't execute it and didn't try it, I would terribly regret it.

Starting point is 00:14:31 And at this point, when you're such an executor, you're such an entrepreneur, what does your partner look like in this? Is he supportive? Is he trying to drag you down? I've heard a lot of stories on this podcast about women who are like yourself, who are entrepreneurs. They're confident. They're mothers.

Starting point is 00:14:49 They're doing it all. And it either goes both ways from what I've seen. The partner is either uplifting and has his own trajectory or her own trajectory, or they're uncomfortable with the gross. So when I made the leap in 2018 from primp to face foundry, I was dating someone and we don't have to spend much time on him because it's not worth it. But I'll never forget it was said to me, you will never make it without me. And that was my Michael Jordan moment.

Starting point is 00:15:24 All I needed was that. Like the naysayers, like took it to heart and I ran with it. And I wanted to prove him wrong. Was this the energy before he said that? Or was this when you heard this, were you shocked? No, because that was common. That was something that was just, I was dating an egomania. When you started dating, was he supportive of you on your endeavors or was it always a little bit of a rub? Oh, constantly. Designer bags, flowers, trips, everything. I mean, he definitely knew how to wow people.

Starting point is 00:16:01 After a while, that started to fade. And then you'd get like the kind of snarky remarks and then definitely held down by the fact that there was no way in his mind that I could succeed without him. That's so interesting that you say that because we had a narcissist expert psychologist on the podcast. And she said what they do is they love bomb you and give you all these gifts and they tell you how great you are and they love bomb everyone around you. And so everyone's like on board with their shtick. And then after a while, this the comments start to trickle in for sure. And they start to break you down.

Starting point is 00:16:38 And that sounds kind of like what you're describing. A hundred percent. And love bomb is such a great phrase because that was exactly it. Every single morning, boom, boom, boom. And it comes off as flattery, right? Like the messages are super personal and they feel authentic at the time. And then looking back, hindsight's everything, obviously, but I look back and I'm like, oh, ignorance that time. You had some ignorance still left over. When he said that to you, did you leave immediately? Or was it like, again, a slow trickle where you had to be like, OK, this is not the right relationship to support my career?

Starting point is 00:17:12 It was a slow trickle. It was definitely a slow trickle where it felt like this doesn't feel right. And it was the small little grains of sand that built up over time. And was there an epiphany? Oh, there were several. Did I listen to him? I mean, it goes back to like listening to your gut, right? Like when you when you know, you know, he would win me back. He'd come back and, you know, wow me with something. And it sounds really stupid and really naive looking back. But there was finally it was it was the pandemic that was the defining moment. And I got to really see

Starting point is 00:17:46 the true colors come through. And it was shocking because it was living inside a tornado. So many people have said they realized who their partner was during the pandemic. Because I think a lot of stuff was stripped down. So you were just down to the very essence of who people really were. Yes. In all sorts of areas. Right. For sure. And I'm lucky because I will say shameless plug for hinge. I met the best man on the planet and I'm happily engaged.

Starting point is 00:18:18 And so I, there's a happy ending. I promise. And actually my siblings are both engaged to people. They met with. On hinge. Yeah. What's going on? I don't know. Hinge? Yeah. What's going on on Hinge?

Starting point is 00:18:26 I don't know. Hinge. Wow. You should get on Hinge if we break up, honey. You go run to Hinge. No, no, no. Don't. Have you not seen my profile on there yet? No.

Starting point is 00:18:32 Oh, sorry. I want to go back a little bit because speaking of not listening to advice, when I was young, I was the most hardheaded. I still am pretty hardheaded. But when I was very young, I was very hardheaded. You almost couldn't tell me anything. And you touched on something earlier where you're saying, basically, you started the business when you didn't have children. And because of that, you were able to maybe have a little more freedom to work a little differently. When you have kids, you really had

Starting point is 00:18:57 to kind of think about taking on another business. And I think about this business, and I would just say, I don't think there's any way I could have started this business with the two young kids we have now, because Lauren and I were traveling everywhere. So I was driving all over. It would just been so chaotic for children. And the reason I mentioned that is I think there's so many young people that have these ideas, but they're scared to take the leap. And then later they go and start having children and life takes over. And not to say, like, listen, we all have children. We're all running great businesses. But I think if there is a time, it's like, do it then before life takes over.

Starting point is 00:19:27 I wonder if you have a take on that. Your biggest asset before you have kids is time. And that is truly how we were able to build up our business is committing to time and putting in the time and energy that it took. I can't imagine. I don't think I would have the capacity. I know I wouldn't. It doesn't matter if you left or drove somewhere at 10 p.m. and stayed up till 1 a.m. or worked

Starting point is 00:19:48 9, 10, 13 hours a day. It doesn't matter. For sure. I can't even tell you how many times I would sleep at our warehouse or our office. It wasn't uncommon because we had to do what had to be done. But it's definitely a time commitment. And I do think that is truly probably the biggest thing that we had on our side when we were pushing and hustling and building it debt-free. Yeah. That's the catch-22. It's like you're young and you feel you don't have the experience, but then you get older and life hits you. And then it's like, well, now you have all these other commitments. And I think the balance is, can you set yourself up when you're young so that when you have children, if you want to keep working, you also have resources to help you with the children,

Starting point is 00:20:27 right? Because if not, you just get stuck in this tornado of like, oh my God, I ran out of time and now I have too many other commitments. And time is your resource in the beginning when you don't have kids and you have to figure out how to balance that. I'm still figuring that out. Trust me. When your ex told you, you said you had your Michael Jordan moment, when did you start

Starting point is 00:20:44 to really see the momentum of FaceFoundry? Was it after that comment? Did you push really hard? I want to know what the journey with FaceFoundry looked like from beginning to end. I'm always a pusher. I'm also very hardheaded where it's just, I'll do it. I'll go. I'll make it work. I like finding what things aren't working and fixing them. And so I've always pushed with every business. I'll make it work. I like finding what things aren't working and fixing them. And so I've always pushed with every business. I think the comments were something that were motivating, but we knew probably 45 days in, we were cashflow positive with our first location at Face Foundry. And so you can have the best business idea in the world, but if the numbers aren't there to back it up, it doesn't really make sense.

Starting point is 00:21:27 And for us, I knew I was onto something just with the metrics alone. So that was really what my motivation was in the beginning. When we then hit the pandemic and we were forced to close. Talk about that because that's such a bummer. I mean, I can't even imagine having a brick and mortar business. My dad has a restaurant. It's just like such a drag how people had to close. It, in hindsight, was probably the biggest blessing in disguise for us. So we opened our doors March 1st, 2019. In order to franchise your business, you have to, well, you should

Starting point is 00:22:02 have an item 19, which showcases a year's worth of financials. So potential franchisees can feel good about going in. They know exactly what the numbers are. And it's very transparent. It's FTC regulated. I can get into all the nitty gritty. So fast forward, March 1st, 2020, we're like so excited. We have a year's worth of financials. We're about to launch and the world had other ideas and we were forced to close. It was three months and it was three months that we would have never, ever been able to take just a minute to formulate all of our different platforms, all of our protocols. We even went so far that, you know, training people in the service industry, you need to be face to face, right? Especially with facials. even went so far that, you know, training people in the service industry, you need

Starting point is 00:22:45 to be face-to-face, right? Especially with facials. We went so far as to formulate all of the protocols both online, so if we could never touch someone's face again and train them, they would get a kit to their home and we could make sure that they were doing it correctly on Zoom. So every single platform that we created during those three months ended up helping us substantially. I know it's so crazy to me how during the pandemic, you either took it by the balls and were like, I'm going to squeeze everything I can possibly get out of this sort of break, or I'm going to sit around and just scroll on Instagram. And the locations you were in, you only had to be shut down for three months. But when we were in LA for a while, people were done for a year. I know. We were very fortunate.

Starting point is 00:23:30 We only had two corporate locations. I was probably days away from signing our third corporate location, the lease, and hit a real fast hard pause and went back and renegotiated. Did you know before you launched this that you wanted it to be a franchise? Yes. So you always had that in your mind. I love the idea of franchising. I love being able to find that entrepreneurial spark in other people and really get them excited and share our mission and really motivate people that want to start a business and that want a little bit more of a blueprint. So my question would be if someone's listening and they have an idea and they want to start a franchise, you know, we see Drybar, we see Purebar, these franchises that have really

Starting point is 00:24:16 succeeded. What have you seen people do wrong with a franchise one? And how can someone go about starting them if they want a really powerful, positive franchise? For sure. Definitely get a great franchising attorney. They know the FDDs. They know the laws and rules and regulations. State by state, it's always different. And so you have to make sure that you have someone in your corner that knows all of the

Starting point is 00:24:41 nitty gritty because it's regulated so severely that you just have to have someone that knows what they're doing. A good attorney is probably the first. The second is make sure that you have a scalable business that can be replicated because you might have the best business ever, but it might be super specific to one location. How are you going to train employees? How are you going to make sure that there's consistency across the board? And I think that's so important because franchising is all about consistency. All right. I have one of the cutest gift ideas. It's so personal for you and it's by StoryWorth. So if you're spending a lot of time with loved ones for the holidays, chances are

Starting point is 00:25:24 you're going to hear a lot of stories, right? Tons of stories, lots of dynamics, especially with my family. I'm sure the same with yours. And you've heard the stories a lot of times, but I think it's important to actually document these stories. And what you can do is you can use StoryWorth. So StoryWorth combines all your loved one's stories, memories, and even photos into this gorgeous hardcover book. I am all about this. I did this for Michael with my dog when she passed away. Every week, StoryWorth will email your loved ones a single life-related question, and you can pick it from their collection. So for example, it's like, what's the bravest thing you've ever done? Or what's the farthest you've traveled? And all they have to do is reply with a story.

Starting point is 00:26:07 I love this for like my dad. I'm able to just send this to him. He gets to fill it out. And then you get this gorgeous book. I mean, I don't know what's sweeter. Millions of stories have already been told with StoryWorth because they make the process so simple, which we love. Get started for the holidays. And before

Starting point is 00:26:26 you know it, you'll have all these timeless stories for generations to come in a beautiful hardcover book. Help your family share their story this holiday season with StoryWorth. You're going to go to StoryWorth.com slash skinny today, and you save $10 off your first purchase. That's S-T-O-R-Y-W-O-R-T-H.com slash skinny. You save $10 off your first purchase. StoryRift.com slash skinny. For me, one of the most annoying things about moving from LA to Austin was trying to find a doctor. I just didn't even know where to start. So enter ZocDoc. ZocDoc is a free app and it shows you doctors who are patient reviewed and it takes your insurance and are available when you need them. So you can find every single specialist under the sun. So if you're trying to get your teeth straightened or fix a sore back or even get a mole checked, ZocDoc has you covered.

Starting point is 00:27:26 It's a mobile app. It's super easy to use. It's seamless. It's really like honestly ordering a ride to a restaurant. It's quick. It's easy to search and find. But most importantly, and this is what I personally liked about it the most, is that it's real reviews. So, so often a lot of these services use SEO to get bumped up to the top, but ZocDoc doesn't do that. It's real reviews. So, so often a lot of these services use SEO to get bumped up to the top, but ZocDoc doesn't do that. It's real reviews, verified patient reviews, and it helps you find the right doctor in your network and your neighborhood. And finding the right doctor is like, it's very important, right? It's not like you're ordering food at a restaurant. You're finding a doctor that's in your personal care. They also have quality doctors and total ease of booking.

Starting point is 00:28:06 So you can book an appointment super seamlessly. If you're moving or you're just looking for a doctor in general and you don't know where to start, you're going to go to ZocDoc.com slash skinny and download the ZocDoc app for free. Then start your search for a top rated doctor today. Many are available within 24 hours. That's Z-O-C-D-O-C.com slash skinny. ZocDoc.com slash skinny. So if someone has an idea, say it's like a restaurant and they want to franchise the restaurant and the restaurant's already open, is it easy to just say, I want to have a franchise? If you get the attorney, like you said, you're going to want a great attorney. You're going to

Starting point is 00:28:42 want to make sure that you have trademarks in place because that's super crucial for your franchisees to feel protected. You're going to want to make sure that you have some sort of training platform. You're also going to need a space for operations training. And so we host a week long operations training, super intense, and we fly people in from all over to help with that. Okay. Here's what I always wonder though about franchises. I've thought about this. I'm like, what if I ever wanted to do like a skinny confidential franchise? How do you deal with all these outside people? Because like, how do you get to know them? Do you handpick them? Do they come to you? They have to, it's like, it has to be a replicable business that is consistent,

Starting point is 00:29:20 right? So if you go to McDonald's, many McDonald's are franchises, right? I know. How does the owner deal with all the different kinds of personalities and extent? This would get like, what if you get sort of a bad seed? So it's finding that commonality. So we've hosted hundreds of discovery days where we bring in potential franchisees. They meet our entire executive team and we walk them through start to finish everything we're going to provide from a franchising standpoint. And then they go see our stores and they have to understand this is what it goes into as far as locations, how we're going to select sites, how we're going to negotiate, what the terms are. And from there, we reconvene with our executive

Starting point is 00:30:00 team. We also give them a service just so you know. So all franchisees or potential franchisees, that's that cherry on top. They get to see what it's like to come in for an actual facial. And we reconvene with our executive team and we decide, does this person meet our values, our mission and vision going to be aligned? And will they take on a territory that suits what we're looking for with expansion? Do you have a plan? And I just am asking this selfishly because I always try to like plan out my next six months, you know, five years, 10 years. Do you have a plan of where you want it to go? How many franchises you want to be opened? Yeah. I mean, we have a really strategic plan. Our team gets together quite frequently to make sure that we're still

Starting point is 00:30:45 on that trajectory, but we'll have 65 new locations open by the end of next year. Wow. That's a lot. So it expands quick. Well, that's a nice thing about doing a franchise, right? Is because you can expand that quickly without having to take on the entire undertaking of the financial burden, right? Correct. Why I think it's so smart and why this is so interesting to me is because so many things that people do for professions require them to be there or require their time. Or like if you're a doctor or if you're a lawyer, like you have to give your time.

Starting point is 00:31:18 And why this is so interesting to me is one, you're essentially making money while you sleep. But two, you have all these other people who have a vested interest in making the brand successful and you are branding it sort of everywhere and you have their social media platforms too. It's smart. And you're giving somebody that's maybe just getting their feet wet in an entrepreneurial endeavor kind of a step up, right? For sure. Right. Like what they're not having to take on the undertaking of building an entire brand and creating an entire concept from scratch, wondering if it's going to

Starting point is 00:31:48 work or not. And you guys know how much work that is, right? Can you imagine doing that every single time? It's nice to have the guidelines and the roadmap. And so we've been able to attract people that are really excited about that and then that love the branding. We do all of their marketing. We make sure that everything is consistent because if there's one takeaway from franchising, it's that consistency is key. I love this. I think it's very, very smart. How do you balance all you have going on? You have three children. You have a fiance. You've got a booming business. I mean, 65 franchises in the next year is crazy. How are you balancing that? Do you have a morning routine, nighttime routine? I get up at 4.30 every day. I get most of my work done.

Starting point is 00:32:31 4.30? Oh my God. I'm a grandma though. I go to bed at like 8.30. So it balances out. But I get a lot of work done between 4.30 and 6 every single morning. I swear those moments of silence are just so key for me. And that's how I that's my best thinking time. I run. I try to I have a desk treadmill under the desk treadmill. I look like I look like such a nerd, but I'll be like, you know, on a Zoom call walking, like just trying to stay active. For me, that's a big thing is I don't want to ever be stagnant. I'm always looking for what's next. What can I do better? How can we continue to excel in certain areas? And so exercise is a big thing that I have to keep continuously doing. Michael just started waking up at 530 and he's told me that he loves it.

Starting point is 00:33:18 He's bragging about it. He woke up at 529 the other day. I had to hear about it. I mean, we always worked. We could stay up a little later or get up and it didn't really matter. But when you have kids, I just feel like if you want

Starting point is 00:33:28 that moment of silence in that time, because as soon as they're up, you know, it just changed. I mean, it changes things. And Lauren and I try to stay like as consistent as we were without kids.

Starting point is 00:33:39 Right. We still do a lot of things, you know, the same way, but they just change a lot of things, as you know. And so I'm like, OK, I need these moments of time when I just have silence in the house. For sure. When they get up, you're right. It's kind of game over. I don't want to be

Starting point is 00:33:52 looking at my phone or trying to type an email. It's just kind of too congested. Yeah. And I'm like a grandpa too. I don't want to go to bed super late because they're up regardless anyway, especially, oh my God, if I'm hung over and they don't care if I'm hung over, they're just jumping up. So I'm like, I'd rather be up and in bed early because there's really no advantage anymore to me staying up late. No, I keep them up late sometimes. I'm like, why?

Starting point is 00:34:11 Why do I do that? They get up at the exact same time. Five o'clock every single day, they are up or wrestling around. I kind of love keeping them up late. I'm not going to lie because sometimes they'll sleep in. Really?

Starting point is 00:34:22 Mine don't. Rarely. Rarely. Sometimes Zaza slept in until 7.45 today. Okay, that's a miracle. I kept her up last night until about 9.30. Yeah, but then you lost 9.30.

Starting point is 00:34:34 I know, but sometimes I'd rather like... And last night she was out of control. Did she get a little like sugar high? Yeah, what is going on with that? I don't know. They get that burst energy at the end of the night. We call it their witching hour

Starting point is 00:34:44 or they get like the wiggles. Yes. And it's a real thing. And now with Halloween, I feel like I've had to hide their candy. The other night I got in bed with a huge cup of mint or ginger mint tea. And I put thousands of chia seeds in it to like get things moving like fiber. Before bed? Yeah.

Starting point is 00:35:02 Like I ate a lot of protein and I was like. You're wild, man. No, I'm not. not i'm gonna have like my chia seed tea in bed i have this huge you know the mug from the ivy it's like this yeah it's like a bowl yeah i'm like getting ready to sip it and zaza comes and knocks the whole thing over and the thing about chia seeds is they're worms they turn into worms when they're wet like goo you know what i? Because they expand in your body. So there's fucking 6,500 chia seeds all over, stuck to the walls, in the bed, on Michael's pillow, hanging from the ceiling, in the rug. It was a nightmare. I'm just like, oh my God. You need a shot back. I needed a shot of alcohol in my chia seed ginger tea. Okay. So your skin is glowing.

Starting point is 00:35:46 I mean, you obviously know skin very well to get into this business. What are some non-negotiables when it comes to your skincare routine? I have to make sure I incorporate dermaplaning. I'm a big believer. Ah, you like to shave the face. Who doesn't? I swear to God, I can tell girls that shave their face. See how she has like a glow? Glowing. Absolutely glowing. Michael, thank you. Yeah, absolutely. I'm not surprised

Starting point is 00:36:11 that you dermaplane. Go ahead. You have to. Your makeup goes on so much better. And even when you think you have a clean face and all of a sudden you dermaplane and you see your four by four and you realize you're a hairy gorilla. I mean, it's just it's insane how much it helps. I think it's why men don't have to do as much because we're shaving all the time. So you're four by four and you realize you're a hairy gorilla. I mean, it's just, it's insane how much it helps. I think it's why men don't have to do as much because we're shaving all the time. So you're exfoliating constantly. For sure. You think you heard that on my Instagram stories. I know it. Well, I know it too. Sometimes even if I only shave right here and I don't even go the whole thing, it like benefits the entire face. For sure. I swear. That's a big one. So euderma planeane exfoliation, that also exfoliates the skin.

Starting point is 00:36:45 Yep. And we have, one of our enhancements is a collagen mask. And I love this enhancement. We partnered with a German doctor. He was actually creating freeze-dried collagen bandages for burn victims. And they saw such drastic results that then they turned it into face masks that we use in store. And then we actually created an aerosol collagen. And that has saved me big time. So the collagen mask and then the aerosol collagen.

Starting point is 00:37:14 Every time I travel, I was in Denver last week. My face was, I was a prune. And that saved me. What are other skin treatments that you like? Procedures, laser, filler, Botox. Give us the juice. I've not had any. No, I've had them all. So I do love a good BBL for any hyperpigmentation.

Starting point is 00:37:34 Like I used to have freckles. Wait, wait, wait. BBL, I'm thinking Brazilian butt lift. Oh, BBL laser. Okay. I'm like, oh, you love BBL. You gotta tell me about that. Yeah, no, there's a BBL laser. Okay, go ahead. I love that. That saved me. I had so many oh, you love BBL. You got to tell me about that. There's a BBL laser. Okay,

Starting point is 00:37:45 go ahead. I love that. That saved me. I had so many freckles from working outside. I mean, I was digging in ground pools and I know I should have stayed the fuck out of the sun, but my dad didn't believe in that. So we didn't have sunscreen. We were always outside and the BBL took off all of my freckles. So, but when you get hot, like in a sauna or in a steam shower, does it come back or have you? No, it's gone. No, it's gone. But I, so laser treatments, more severe ones. I love that. I get the sculpt facial probably twice a month. And that is where we go in and we have a Hungarian massage. And you don't know how much tension you hold in your face until you actually have a lymphatic drainage and a Hungarian massage. And it releases. Oh my gosh, it's amazing. That has my name written all over it. That sounds amazing.

Starting point is 00:38:38 And throughout the summer, I did a lot of cryofacials. We have a cryo queen, and that was really refreshing. It helps get all the dead skin off. So if you were to tell someone to go in to Face Foundry, what facial would you start with? I would definitely start with the sculpt with a collagen mask enhancement and dermaplaning. And how long is that? With the enhancements of the collagen mask and dermaplaning, it might be an hour. But all of our focused facials are 40 minutes. And so you have to keep in mind, you're going in.

Starting point is 00:39:11 It's an open air concept. For me, when I created this, I didn't need the fluff. I didn't want to get undressed. You don't need to rub my feet while I'm getting. I'm here to focus on my face. And that was the whole mindset behind Face Foundry. Now, are people on their phone? Are they talking to the facialist? What's the vibe in there? Tell us what it looks like, the whole mindset behind Face Foundry. Now are people like on their phone? Are they

Starting point is 00:39:25 talking to the facialist? What's the vibe in there? Tell us what it looks like, the whole vibe of it. Super clean aesthetic. There's curtains that separate all of the beds. We have sound machines in each station so then it helps really kind of keep it quiet. Make sure that it still feels intimate but it's really personal. You know people can talk if they want to. We host face parties all the time. So bachelorette parties, we just opened in Nashville. We get a ton of bachelorette parties, birthday parties, things like that, where they can open the curtains and they can all chat if they want to. Otherwise, if they just want to keep it kind of quiet, you know, we have like fun, chill music playing, but it's not like your traditional spa where you're listening to waterfalls and things like that.

Starting point is 00:40:07 So it's really, it's whatever you make of it. It sounds like it's efficient. It's efficient and effective. That is our phrasing. Yeah. And you're saving people time. It's almost like the Uber of facials, it sounds like. Yes, because as a mother of three, let's face it, you know this all too well. Like, honey, mommy needs a minute.

Starting point is 00:40:23 Mommy needs 40 minutes for a facial. And that was the idea behind it. It's like, I don't want to take four hours to go to a spa and get all the fancy stuff. I need some treatments to my face within an hour. I mean, it's quick. You just go in, you get it, and you leave. And then you feel sculpted and tight and you can put on your makeup. You're all dermaplaned and ready to go. I have a question for the audience. If someone's listening, you said you have 65 franchises opening. What if someone's interested in opening a franchise? What's their process look like? And are you even looking for franchise founders? We are looking for strategic partners and strategic franchisees in specific areas. So if this is speaking to you,

Starting point is 00:41:06 definitely go on our website and it's facefoundry.com slash franchise and you can inquire there. And if we have a territory that's open, we'll definitely make sure we get back to you. We'll get back to you regardless, I promise. But we're very responsive that way. Do you want to add a little oomph to your coffee? Well, try a scoop of Beyond Collagen. It's biolive conscious and it has five different types of collagen with 20 amino acids.

Starting point is 00:41:37 It's supercharged with vitamin C, which helps your body produce more collagen and biotin. This brand too, I'm all about because it's naturally sourced from grass-fed bovine, wild-caught fish, chicken, and eggshell sources. And this is going to make a collagen cocktail that benefits your whole body. The way that I like to drink this personally is actually in water. I'll just froth it up. I'm about that frother life. I got my powders, my potions, my lotions. Froth it up, drink it down. But I've also had it in my coffee, and a lot of you like to drink it in your coffee. You just do one scoop. It doesn't taste bad. You can do it in the morning.

Starting point is 00:42:11 Again, froth it up, put some milk, a little cinnamon. You are good to go. You have a beauty coffee. What is better than that? If you want to implement this into perhaps your significant other's diet, you could always mix it in a smoothie, right? Give 20 amino acids and five types of collagen and some vitamin C to your significant other. It's kind of a win-win. All right, so that's the tea on collagen. Coupling clinical science with ancient wisdom,

Starting point is 00:42:36 Live Conscious is on a mission to help people feel more connected to themselves, one another, and the earth. Live Conscious proudly partners with Eden Reforestation Products to plant one tree for every purchase. And with your help, they're on track to plant 1 million trees by the end of this year. Okay, for a limited time, get your next purchase of Beyond Collagen with an exclusive 15% off discount for Skinny Confidential listeners only. You're going to go to weliveconscious.com slash skinny or use promo code skinny anywhere on the site. Again, that's weliveconscious.com slash skinny for an extra 15% off. That is on top of their standard savings valid for beyond collagen, as well as their entire line of 23 unique offerings designed to balance your mind,

Starting point is 00:43:13 your body and your spirit. Recently, we had the founder of ring concierge back on the podcast, and she just knows jewelry. Nicole, I mean, she comes in, you guys, I want every single piece of jewelry that she's wearing. I love how she styles it. She has taste when it comes to jewelry. Every time I see her, I'm like, what gift is Michael buying me? What gift am I buying myself? I just like need something. Every time I see her, she has the most beautiful diamonds, jewelry, gold, all the things. I actually went to her to buy my tennis bracelet. She also has though like simple hoops. I'm wearing her gold hoops right now. They're little, they're tiny, they hug the

Starting point is 00:43:56 ear and everything is just bright. It's shiny, it's sparkly, it's all the things. She's very, very much on the pulse when it comes to jewelry. If you are looking for jewelry this holiday season, she's your girl because she gave us a code. Pull up something on your computer, nudge, nudge, wink, wink to your significant other and say, hey, code 20skinny for 20% off fine jewelry when you make a purchase at ringconcierge.com. What I would do really is I would go to their Instagram account at ringconcierge.com. What I would do really is I would go to their Instagram account at ringconcierge and I would screenshot or I would just DM my significant other and like say nothing. Just like a quick hint. Definitely use our code though. It is 20SKINNY.

Starting point is 00:44:39 You should also know that if you order before 1221, it will arrive in time for Christmas. So turn it up. That's code SKINNY20 for 20% off fine jewelry. This excludes bridal, classic diamond studs, and gift cards. Remember, 20 skinny. Ringconcierge.com. I recently reorganized my entire fridge, which is so orgasmic. I just love having my fridge organized with all the labels out. And one of the things that I organized in an acrylic container is my Perfect Snack Bars. And I have these for Zaza because Perfect Bar contains up to 17 grams of protein per bar, you guys, 17 grams. And it comes in a bunch of amazing flavors. Zaza is obsessed with the dark chocolate peanut butter. There's 150 calories. I like the mini ones. And everything

Starting point is 00:45:31 is made with freshly ground nut butter, organic honey, 20 organic superfoods. This is a great snack too to just like have in your handbag when you travel. If you don't want your significant other to get hangry, just keep them on hand. Okay, so you should also know that Perfect Bar is non-GMO. It's gluten-free, soy-free, kosher, and it's low GI. So like I said, the mini ones are amazing. And Perfect Bar knows it will be love at first bite for you. So for a limited time, they're offering you a chance to try their refrigerated protein bars for free.

Starting point is 00:46:02 So here's how it works. You're going to sign up for email or text and upload a picture of your receipt from your local grocery store. And then they'll reimburse you for the cost of one bar directly to your Venmo or PayPal account. This is so cool. Like I'm doing it. All you have to do is go to perfectsnacks.com slash skinny to get a free perfect bar today. That's perfectsnacks.com slash skinny and you get a free perfect bar today. Happy snacking and I'm telling you, try the dark chocolate chip peanut butter with the sea salt. Delicious. Entrepreneurs are listening. We have all different people who want to start a business. They don't know where to start. What are your tips for them? First and foremost, do the research and don't be so eager to take a big leap if you haven't done the research because I do think

Starting point is 00:46:52 social media, as great as it can be, it also forces people to think that everybody's ahead of them. Everybody's doing something. I need to take this jump right now. And I would caution people to say, make sure you're doing the research. Make sure you know your demographic. Make sure you know exactly what your niche is going to be. I mean, it takes a long time. Nothing's overnight. I think a lot of people, you're right, look at other people's social media and compare the journey. I know I've been doing the Skinny Confidential for almost 13 years. It sounds like you, I mean, you've started, you said like when you're 24, you're $8,000, you're starting a business. I mean, it's a long process.

Starting point is 00:47:30 For sure. Well, I think like in a lot of ways, the world or the social media makes the world feel very big, but also very small at the same time. And it makes you feel like you're in competition with everybody sometimes when you're really not, right? And I think think it can be a tool to your point, but it can also be a real distraction. And it's funny, in any business I've ever run, people always ask like, hey, what is your competition doing? Or what do you think of the competition? I honestly don't really know what they're doing. I'm aware of who they are, but I don't pay attention at all because I just feel like as soon as you start doing that,

Starting point is 00:48:00 it distracts you from what you should be doing yourself. For sure. Comparison is the thief of joy. You mentioned that postpartum that you had skin problems. What were those skin problems for people that are listening and how did your skin change after pregnancy and how did you fix that? My skin through my first pregnancy was great. I was like, oh, this is so easy. I was pregnant with my first child. He's obviously a little boy. And I don't know if it was the testosterone in my body that was evening it out. Totally fine. By the time I got to my two daughters, it was mayhem. I was getting terrible hormonal outbreaks. My skin was just dry. It felt like every single molecule in me went to my baby and I was left

Starting point is 00:48:46 with just super dry, flaky skin. And to me, it was it felt like premature aging. And of course, everybody struggles differently with I've had acne growing up. But for me, it felt a little bit more severe. It was hormonal acne mixed with more wrinkles, more creping. It was just random breakouts. So you name it, I had it. Crepiness needs to be talked about more. That is something that I think no one talks about. Dr. Dennis Gross was just on here and he was going off about it. That's something that I feel like everyone talks about wrinkles, fine lines, hyperpigmentation, but the crepiness. Yes. As we get older too, you start to see it on your hands. I even am as going as far the other day, my facialist was giving me a facial and she said, she goes,

Starting point is 00:49:38 so many women come in here that are getting older. And she said, they're all worried about their hands. We spend so much time on our face and our neck, but we're forgetting our hands. And so as she's saying this, I'm like, can you give me microcurrent on my hands? She gave me a full facial on my hands. I'm going to have like full dinosaur hands here. Oh, don't even get me started.

Starting point is 00:49:56 I have man hands because I work construction. But the hands is important too. Are you seeing other areas become popular with face foundry? I mean, the chest, the boobs, the hands. I feel like that is like where it's headed. Yes. Neck and decollete. Absolutely.

Starting point is 00:50:09 I agree. Hands, though, that's something I mean, especially after excessive hand washing that we've just experienced for the last two years. But going back to creepiness, I completely agree. And I'm kind of convinced that it's from wearing eyeshadow. Like you start seeing it more and more. And I believe that it's because we're constantly putting on eyeshadow. Don't mean to brag. I don from wearing eyeshadow. Like you start seeing it more and more. And I believe that it's because we're constantly putting on eyeshadow. Don't mean to brag. I don't wear eyeshadow. Never

Starting point is 00:50:30 have, never will. I put concealer on my eyelids. Everyone says like, oh, I know you're wearing eyeshadow in this picture. No, I'm not. It's not eyeshadow. I don't like eyeshadow. Lauren, this is why I never washed my hands the last two years. I'm not a big hand washer. Can you say that now? No, I'm just kidding. No, I think over washing your hands is like, it's, I actually think that's a problem too. The over sanitization dries out your hands. I'm not a fan of it. Enough time has passed now where we can look back on the last two years and say, this might go down as the dumbest period of time in human history. Oh yeah. Well, I'm constantly putting alcohol on your hands. What does alcohol do? It dries you out. I don't mean to like say this, but I am not a hand sanitizer person not gonna do it it's not my thing

Starting point is 00:51:05 yeah don't worry i i get it remember when people were sanitizing and like washing boxes outside their garage anyways but i won't go down that path because people just get really irritated with me but i will it's people are gonna look back in the history books and they're gonna see pictures of us doing these things they're like look at that period of time okay i created a a hand sanitizer i can't call it a hand sanitizer because apparently you need certification, but sterile Cheryl, where you could spray down your boxes for, you know, obviously I had time during COVID and I was mixing stuff in my bathtub. I was like, you know what? I'm going to create like a little box spray because everybody was freaked out about

Starting point is 00:51:40 that. You're an entrepreneur. You should have, but I'm just saying, you know, this, that was wild. Yeah, that was. Not into the hand sanit should have. But I'm just saying, you know, that was wild. Yeah, that was. Not into the hand sanitization. And also, I'm wearing driving gloves every time I drive now. I'm like really on a mission right now to bring awareness to the hands. Okay, they need to create, not to go on like an entrepreneurial tangent, but like create some like skinny confidential gloves. Like why aren't, why don't we have gloves? Because that is something that like,

Starting point is 00:52:05 if I could just throw on a glove at night and just make my hand look, I don't know, 10 years younger. Ooh, I love it. It's just, there's not a lot of cuteness on the market out there. No, but you can make them like so sassy and just have like funny phrases.

Starting point is 00:52:20 The hands, I'm telling everyone, is what we need to be paying attention to with the face of course face foundry and the neck and the deglutte the boobs the tits take it all the way down if someone wants to reach out to you if they want to franchise if they want to buy product if they want to just reach out to you as a founder. Where can they find you? Pimp yourself out. Tell us how to reach you, all the things. Absolutely. Well, you could first look on the website, facefoundry.com. Otherwise, go to our Instagram, which is just at facefoundry. If you want to chat with me personally, I'm all for hearing business ideas, feedback, whatever.

Starting point is 00:53:01 And that's Michelle Manifest. I would start with, if you're going to try a product, this overnight face mask that you've been raving about. I think this sounds amazing. I'd ice roll over it. This sounds incredible. You said it's tons of collagen. Your skin is glowing. Thank you. Shave your face with the Skinny Confidential Razor. Put the seal the deal overnight face mask on and you are good to go. I mean, this sounds incredible. I am a huge sheet mask fan, but I do not have a favorite overnight one. So this is really interesting to me. That's reusable too. So it's a silicone. So what I do is I'll grab a sheet mask or any other mask I want to put on. You know, it could be some sort of liquid mask

Starting point is 00:53:42 and I'll even wear that while I'm typing emails. You'll put the overnight mask on when you're typing emails? Yeah. Why not? Efficiency. But you can also wear this while you're sleeping, right? Oh, for sure. So basically, I'm going to be in bed with my gloves on and my lotion on, with my overnight face mask, with my mouth tape on, listening to 528 hertz on my headphones. Chia seeds all over the pillow. Chia seeds everywhere on a silk pillowcase.

Starting point is 00:54:05 I love it. Oh, the silk pillowcase. That is a thing. Important, right? I love it. Can we do a giveaway for some products? Why do you have a silk pillowcase and I don't? I don't know.

Starting point is 00:54:14 No one said you couldn't get one. I was wondering that the other day. You make the whole house uniform and then you get me the one shitty pillowcase in the house. You're on literally the crepiest of crepiest pillowcases. Like your skin is going to be one big fucking imprint of a crepe. Does anyone even wash that pillowcase? What's going on? No, it's never been washed. It's disgusting. Your pillowcase is the grossest thing in the house. You got to change that shit. Let me try your pillowcase tonight. No, we're going to love it. Yeah, I'm going to switch it up. No, the reason I was smart and

Starting point is 00:54:40 bought pink. I'm like, he doesn't want to sleep on a pink pillowcase. I also think you took the good pillow too. I took the good pillow. I have the pillowcase. Now I have the overnight face mask. I have a piece of origami for a pillow. The thing's just bent and broken and thin. It sucks. Well, that's how you grew up. Your mom has only really thin pillows in her house and I've already talked to her about it. We need a little plush. Maybe next time we can have a pillow founder on the show and I can at least do something. My pillow. The MyPillow guy. Honestly, I would love to have that guy because he's a character, but I think I'd receive some backlash if we got the MyPillow guy. I'd caution you. But honestly though, maybe- Wait, what's wrong with the MyPillow guy? Oh man, we don't have enough time. We don't have enough time.

Starting point is 00:55:20 Can we give a wink, wink, nudge, nudge? What's wrong with him? But maybe MyPillow guy, open invite, but also if the audience is mad about that, maybe not, but also maybe like wink, wink, nudge? What's wrong with that? But maybe my pillow guy open invite but also if the audience is mad about that maybe not but also maybe like wink wink open invite. What did he do? He's done a lot of wild shit.

Starting point is 00:55:31 Name a thing. Is he a perv? No he's not a perv. I mean actually I don't know. Who knows. Allegedly. But you should get

Starting point is 00:55:40 the pillow that has like the you know the indent. I love that one. I can't remember. I think it's like glow pillow or something like that and there's a nice indent. I love that one. I can't remember. I think it's like Glow Pillow or something like that. And there's a nice big cutout so you don't get the face wrinkles. But honestly, like if you can just sleep on your back.

Starting point is 00:55:52 Oh, like, sorry. I know no one wants to hear this. Beauty is pain. I try to sleep on my back as much as possible. Again, going back down to the pandemic, who would have thought like one of the biggest threats to the country was the pillow guy. Yeah. That also emerged during that time.

Starting point is 00:56:07 You got to do some research. How do you sleep on your back after having kids like doesn't it hurt for me it's always i don't know no i can feel the pressure oh you're lucky yeah it doesn't hurt me sleeping on my back why does it change because i don't know i just feel like your hips like maneuver again logistically i don't know what happens i'm not perfect but if i wake up and i'm on my side you better bet your ass i'm turning to my back because lisa rena once said that she never gets a facial face down or not enough facial a massage face down because you're slamming your face in that massage thing it's so bad for your skin that's so true and when she said that i was like oh my god and then i'm sleeping on my side and squishing my face. For sure. Beauty's pain. Yeah. Probably has nothing

Starting point is 00:56:48 to do with childbirth because even if I sneeze wrong, my hips go out. So, you know what I mean? That's just a... Your sneeze though is like, whoa. It's like turned into like a grandfather. My sneeze and my eyebrows changed overnight with children. And then it honestly scares. I'm like, oh my God, I'm turning into my grandfather. I don't think you're going to get anyone on Hinge. I think that's a no from me dog all right let's do a giveaway can we do like a full package of your favorites yeah i would love that okay so we're gonna do a full package of michelle's favorites all you have to do is follow face foundry on instagram yep and then tell us your favorite part of this episode on my latest post at Lauren

Starting point is 00:57:25 Bostic. I thought this episode was so interesting because we have had the founder of Drybar on, but I've never gotten into it about how to franchise, what to do, what to look for. And I'm sure there's a lot of people listening that just need like a nudge in the right direction of where to start. Where can everyone find you? You can find me at Michelle Manifest on Instagram. Love it. Do we have a code for the audience? Do you want to do a code? I believe it's skinny. Okay. Use code skinny. I would go run and get the overnight mask. I got a bunch of them in my little goodie bag. I cannot wait to try this. And how many cities are you currently in? We have 22 different locations. We're in 13 states and next year we'll be in about 22 states.

Starting point is 00:58:07 Awesome. So go get a facial. Can't wait. I love it. The only facial I've had lately is from you. So that's perfect. Thank you, Michelle, for coming on. You're amazing. Thank you guys for having me. Thank you. Thank you. Guys, be sure to check out dryfarmwines.com slash the skinny confidential to grab the skinny confidential giggle water box. It's curated by me

Starting point is 00:58:25 and it's limited. It's all the good wines for New Year's Eve, I'm telling you. And of course, as always, the giveaway with Face Foundry. If you want to win, all you have to do is tell us your favorite part of this episode on my latest Instagram at Lauren Bostic and make sure you're following at Face Foundry. Thank you so much to Michelle for coming on and thank you guys for reading and reviewing the podcast. You're the best. All right. Recently, we had one of the founders of Kian Aminos on the podcast, and he talked about the importance of aminos. I had been hearing about them all over TikTok and Instagram, but I hadn't implemented any into my routine. And after doing a bunch of my own research, I realized for me, the best time to implement

Starting point is 00:59:10 those aminos is when I'm working out. They also come in travel packets. So when I'm traveling, like today, I'll just throw it in my handbag. I can open it up, put it in my ice water, and then I like to froth it up. The founder isn't a frothing fan, but I'm a big frother. So I froth it up with ice. It's so incredible for muscle development. I've learned so much about aminos since this podcast, and I just think it's such an incredible thing to implement into your day. Keon Aminos is my fundamental supplement for fitness, and this is one supplement to help my body stay toned all year round. So what you do is you take the Keon Aminos every day, any time of day. I like to take it when I'm working out to naturally boost energy. You can help with hunger and even to support fat loss and a toned physique. I usually work out in

Starting point is 00:59:54 the morning, so I'll make them and then I'll take it first thing in the morning. And then while I'm working out to jumpstart my metabolism, and then I can even use it as a snack if I'm like craving something sweet. This is backed by 20 years of clinical research. It's the highest quality ingredients, no fillers, no junks, which we love. And it undergoes insane quality testing and tastes amazing with natural flavors. You can now save 20% on monthly deliveries and 10% on one-time purchases. Just go to getkion.com slash skinny. That is G-E-T-K-I-O-N dot com slash skinny to get my fundamental supplement for fitness,

Starting point is 01:00:25 Kion Aminos.

The Skinny Confidential Him & Her Podcast - How To Build Your Confidence, Trust Your Gut, & Execute On Your Dreams Ft. Face Foundrie Founder; Michele Henry

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