The Skinny Confidential Him & Her Podcast - Jennifer Fisher: On How To Become Unstoppable, Step Into Your Power, Overcome Setbacks, & Redefine Success

Episode Date: October 23, 2025

#898: Join us as we sit down with Jennifer Fisher – also known as the “Queen of Hoops,” the founder of Jennifer Fisher Jewelry, JF Salts, her iconic recipes, & a wide-ranging lifestyle brand that includes homewares in partnership with CB2. From her early days as an entrepreneur to overcoming life-altering health struggles, Jennifer has always stayed true to her unapologetic, bold self. In this episode, Jennifer shares her personal journey, overcoming a tumor diagnosis, the core empowerment behind her jewelry line, how she evolved her lifestyle brand, & gets real about what it takes to be unstoppable!   To Watch the Show click HERE   For Detailed Show Notes visit TSCPODCAST.COM   To connect with Jennifer Fisher click HERE   To connect with Jennifer Fisher Jewelry click HERE   To connect with Lauryn Bosstick click HERE   To connect with Michael Bosstick click HERE   Read More on The Skinny Confidential HERE   Head to our ShopMy page HERE and LTK page HERE to find all of the products mentioned in each episode.   Get your burning questions featured on the show! Leave the Him & Her Show a voicemail at [phone].   To shop Jennifer Fisher Jewelry, JF Salts, and her new book “Trust Your Gut: Anti-inflammatory Recipes For Feeling Unstoppable”  visit https://jenniferfisher.com.   This episode is sponsored by The Skinny Confidential Wear with intention. Wake up with ambition. Shop The Skinny Confidential’s latest drop - The Fall Edit, featuring Uniform and Blanc. The limited-edition Mouth Tape made for those who take their beauty sleep seriously. Available now at https://bit.ly/TSC-NEWNEW.   This episode is sponsored by Squarespace  Go to http://Squarespace.com for a free trial, and when you’re ready to launch, http://squarespace.com/SKINNY to save 10% off your first purchase of a website or domain.   This episode is sponsored by YNAB TSC Him & Her Show listeners can claim an exclusive three-month free trial, with no credit card required at http://YNAB.com/skinny.   This episode is sponsored Coterie Head to http://coterie.com and use code SKINNY20 at checkout for 20% off your first order at http://coterie.com.    This episode is sponsored by Little Spoon Simplify your kids' mealtimes. Go to http://littlespoon.com/SKINNY and enter our code SKINNY at checkout to get 50% OFF your first Little Spoon order.    This episode is sponsored by Cymbiotika Go to http://Cymbiotika.com/TSC today to get 20% off plus free shipping.   This episode is sponsored by Saks Fifth Avenue   Learn more at http://Saks.com.    This episode is sponsored by Willie’s Remedy+ Order now at http://drinkwillies.com and use code SKINNY for 20% off of your first order + free shipping on orders over $95, and enjoy life in the high country.   Produced by Dear Media

The following podcast is a dear media production. She's a lifestyle blogger extraordinaire. Fantastic. And he's a serial entrepreneur. A very smart cookie. And now Lauren Everts and Michael Bostic are bringing you alone for the ride. Get ready for some major realness. Welcome to the skinny confidential, him and her.

There's no one better to ask about a facelift. Because you look at an ear, All the time. Yeah. And it was the hardest part for me when I chose my surgeon when I did my face. I did my face now right outside of COVID. And I'm 54. And I was looking at all of the men's, all of the big men surgeon that everybody goes to.

And their ears were all weird. It was like all the ears are like a little like strange. And like you could see like where they pulled it. And so I found someone in L.A. Catherine Chang. Small hands. Small hands. Little Hands, Harvard, gorgeous, young, and that was my girl. And I knew the moment I met her,

I was like, oh my God, I looked at her hands. I was like, oh, my God, you're my girl. And you look so good. Thank you. I kind of feel like I need another one already, but I'm not going to get caught up in all of that. This is what I heard happens. It's a slippery slope. Okay. All of the stuff is, like, when you start, listen, I've been doing Botox since I was in my 30s. I've been doing all of this stuff for a million years, like so that I think I have like, like Dr. Belkin, who is my doctor who does my Botox in New York is like, I think I've got like immunity to it now. Like it doesn't really take. Yeah, but you look beautiful and subtle.

You guys should watch the YouTube and natural and just pretty. You know what the key is? What? It's not a one-stop shop. You've got to go to multiple people from multiple things. Like those, the people that look kind of strange, they go to one doctor and they have it all done at once. So I think you go to an eye guy, you go to a face person, you go to all the different, it's like

It's, you don't want to, you don't do it all in one spot. Who's the eye guy? Because I'm going to, these things are falling down. I can't barely see anymore. The eye guy from me is Dr. Anthony Labruna in New York. He is amazing and he's the nicest man in the world. I'm obsessed with him. Does it hurt?

No, none of it hurts. I know. Why does nothing hurt? Nothing hurts. Boobes hurt the most, I think. Okay. And my stomach thing hurt a little bit, but that, you know. And you decided to do that after you were done having kids.

Yes. Well, I mean, I've been done having kids for a little. long time now. But I just, I needed to replace my implants because it's like every 10 years, you replace your implants because that's what you do. Because I had one that ruptured before. So I was scared that it was going to happen again. So I didn't want to have the same problem because it was, I was carrying a turkey at my sister-in-law's house for Thanksgiving. And the next day, and it was hard. And it was heavy. And the next day, I was at my office at my desk and I looked down and one of my boobs was gone. So I didn't, and it was painful. And I didn't want that to

happen again. So I was proactive this time. And so I went and I found a new doctor. So Dr. Jordan Turner is my doctor who just did my breast in New York and gave me that little upper stomach. He's calling at the Fisher Lift. Because now people are asking for it when they come in because it's just a little, I didn't need a tummy tuck. I just had a little extra skin from having my kids on the upper part of my stomach, which is kind of more rare than the lower stomach, which is a lot of, did you have C-sections? I have had vaginal births.

Okay, mine were vaginal births too. So I didn't have a C-section scar, so I didn't want a tummy tuck. And I'm like, I don't really need it. Well, I have the vagina guy. I'll text you him. Okay. I got a little procedure where I got stitch. up after three kids. Oh, well, that, okay. We had him on the show. So you say, like,

the parts, like it's like Humpty Dumpty putting it back together. I have the vagina guy to Humpty Dumpty. How's that for you now? He hasn't tried. I haven't, he has to wait two more weeks. I just got to talk about. I'm so excited. Yeah, we're probably got another kid. No. My husband would be so excited if I didn't know that. Yeah, you need to be like so excited. Listen, I'm, I'm going to do, I'm going to do a welcome home party. You know, I'm excited, but I'm, you know what I'm scared about is like, we're on three. And then I was like, Okay, well, you could go, you could, like, very quickly go into another. Why? Because the vagina's feeling so good.

I don't know. I don't know what I'm in for. Are you guys done, though? But you know, like, you kind of know as a couple when you're done. Like, we had two. I had a long story that I can tell you my whole story. I know. We've got to get your whole story. But you kind of know as a couple if you're done. I would say that I had the baby three months ago. You look great. Thanks. I still have to lose 30 pounds. You're so pretty. Oh, thank you. Thank you. It's because of my sparkly diamond.

Because she's not saying we're done that we've, that we've, might not be done. You know what I mean? I literally just had a baby five minutes ago. I feel like you have to ask me in a year. Yeah, but I mean, I talk to a lot of women, a lot of the time. And like, most are pretty like, I'm done now. Like, you know, you meet parents. And you're like, oh, you're done. Like, most parents are like, we're done. She's kind of like if you about. So it makes me think that she's not. I can see in her face. I don't know. I don't like, I don't like a white picket fence plan for my life. I like to live spontaneously. But most people know, to your point when they're done. There's a lot, you guys. Three's a lot.

Three's a lot. There's a lot. Going from two to three. Austin and not. Although New York is the best place to raise kids, when Michael and I met in the lobby, I was telling him New York is the best place to raise kids. I believe, like, it was amazing.

Why do you say that? I just feel like, well, I was, I'm from California, and my husband's from California as well. And what's so funny is we both ended up in New York. I was living in L.A. We met. He went to Wisconsin and went right to New York. And I, he would not propose to me without me moving to New York first.

So I end up in New York. And the deal was, we would go, we'd go back to California. And we had this stick once we had kids. Long story short. At four feet, it says California. And then the kids pass that. I'm like, because New York is so amazing. Okay. You're talking to people all the time. You're meeting friends in the park all the time. You're not getting in and out of a car all the time. Like you're constantly on the streets. I mean, hard to get in and out of a car. It's hard when your stroller gets mugged though, but you know, it is my stroller get mugged. Yeah. It's my favorite city in the

world. Like I'm a kid, but my wallet out of my store. They stole the wallet out of the right in front of my house. Okay. That's rough. That's rough. But you know what's rougher, not to be mean, getting the kid in and out of the car seat. I'm sorry. Especially in the Texas heat. It is the Texas heat when you are getting a car. It's harder to get them in. Getting them in

is, I could do 100 memes about it. Well, my son's at that age right now, this is like such a tangent. He's at an age where he yells at me until, like, with the air conditioning he's not on, but he doesn't realize that I got to put him in the seat and then get in the car and turn it on for it to work. So he's like, he fights me.

No, the saying for that is, Mommy's not an octopus. Wait, you don't do the turn on the air and then get in the car? Oh, I still, see, I could do that, but then I got to get in and turn the car on with him out of the because he's only three, so it's like a whole thing and all the parents are at the pickup and it's chaotic. I know, but you really should turn the air. And so it's this whole thing. And he doesn't understand, like, the car needs to be on.

Okay, so tell me about this company that you launched at eight years old called JJ Buttonneers. So my dad was a high roller and like to go to Vegas a lot on the weekend. So I had a lot of babysitters. And so they would leave me with lots of different babysitters. And a lot of them were like art students. at like the colleges in San. I grew up in Montecito in Santa Barbara. And I was always very, I always had this hustle. Like I feel like, I say this all the time. Like the hustle is innate. Like I've had this hustle and drive to sell things and to just to constantly have companies my

entire life. And I was always like, okay, and so I didn't want to go and like sit in the park or do something. I would always want to do something crafty or creative. And so I had this one babysitter. And I was like, let's go to the craft store. It was like one of my favorite things to do. And we decided to make button earrings. And by the time my parents got back in town, I had company. I had printed, I had gone to Kinko's when that like, it's still around. I don't even know if Kinko's is still around. Kinko's, we had like a little branded thing and I had my little buttons that I had glued onto earring backs on cards and I had all different kinds and I was taking them to stores and selling them. Wow. Yeah. That's very young to be that

entrepreneurial at eight years old. Yeah. And then people like felt bad. So like buying them for me. So like I was actually like selling products. I was like this little kid. And I was literally the kid though. Like I, we were in Montecito. I had a friend Amy and they had these amazing avocado trees in their backyard. We'd pick the avocados up the tree, stand on the corner and sell them to the, and the guy that on the Mexican restaurant realized what we were doing and would come by and buy all of our avocado. So we were just like hustling. I mean doing all kinds of it. I think you're born with it. I think you're born with it. I do. And then how does it spiral and how does the momentum go after you start your first business? I think it's just one of those things you see

the success of it and that that like feeling you get when something like you're like, oh, I can do this. If I can do this, I can do this with anything. And it's just my whole life. I just, I've always had sort of side hustles or businesses. I was in college. I started a private label baby company. I was making bibs and burp cloths and baby quilts because my mom

made me baby quilts when I was little. And I was like selling them, I was private labeling them to stores in Canada by the time I graduated USC business school. It sounds like you always figured it out. I always figured it out. And so at what point do you decide to launch this jewelry line that is so major? So the jewelry line

came completely out of no more. So I was a stylist for 10 years in LA. I worked for Aaron Spelling. I did commercials. I did all of it. So when I was 30, I got diagnosed with something called a Desmoid tumor, which is a soft tissue sarcoma, and it's on my left chest wall. And I went through chemotherapy for it. And Kevin and I were together. We had just, we were dating. He hadn't even proposed to me yet. I, while I was going through chemo, he proposed. And when we, when I finished six months later, we got married. And when we wanted to have kids, my oncologist was like, no way, these tumors grow from estrogen. You need to adopt or get a surrogate. And so we went through surrogacy. And at the time, it was illegal in the state of New York to have a surrogate carry a child for you. But it was legal

in New Jersey, Vermont, Florida, and California. So we're like, okay, we're both from California. Let's do it in L.A. So we went through it. I mean, and hiring a surrogate is a very long process. Tell us. If someone doesn't know how to do that, tell us. Well, it's different now, I'm sure. But at the time, you were making scrapbooks of ourselves as a couple to make sure that, you know, these women wanted to be matched with us because it's a huge, it's a huge coupling that you're doing when you, this person chooses to carry your child. It's a huge deal. So we've had this amazing woman that we ended up with who was a school teacher in Sacramento. And the first time she got pregnant, she miscarried it 12 weeks. I mean, and I'm having to go through this. I'm having to

do fresh egg retrievals for all of this too. And then the second time, 16 weeks, but we had seen a heartbeat. I was in Sacramento. I was like at the Hyatt in Sacramento. And at this point, in the contract, you take them shopping for clothing. And we were going to go shopping. me the next day and we were going to the doctor's appointment and there was no heartbeat. So I stayed with her for the DNC and then she quit because she's like, I don't know something. Because the chemo that I went through was high dose metatrexate is what they give women of childbearing age that can then go on to have children normally. But I had never been pregnant. Like I wasn't pregnant in high school. I'd never had an abortion. I had never known my body to be pregnant. So I wasn't sure if I was

going to have a hard time or not. And after this, we went back to New York. I went through IVF in New work, which against my oncologist's wishes. Because of the estrogen? Yeah, I'm like, I'm going to do this. And I got no eggs. They're like, something, something happened with your chemo. Like, we're sorry. And so they're like, you need to now get an egg donor or adopt.

And so we're looking at the girls from the same agency. My husband's like, pick the volleyball player that's like 5'10, you know. So, you know, it looks like me. Yeah, I picked the athlete. And then I got pregnant. Naturally. Naturally. What was that like for you after all you had been through?

Scary because I didn't know. what was going to happen with my tumor. I'm like, I am I, and I said to my oncologist, I'm like, listen, I'm going to do it. I'm going to carry this child. And I want to know if this will work or not. I'm now a case study at Emory of women of childbearing ages that have gone on with Desmond tumors to go on to actually have kids. What causes the tumor? Is it just as genetic? There's many different things that can cause desmond tumors. I mean, some, some say it's, it can be from trauma, trauma based. It can be from estrogen. There's different ways. No one knows how I got mine. Do you intuitively feel like you got it from something? I do, but I, there's no proof. So there's

no proof in where, where mine came from. So I can't, that's just, it's just me guessing. And what do you guess? Well, my first breast implants that I had, they went through my armpit to put it in. And I had noticed a lump after my surgery. And my doctor's like, oh, stop wing racer back, workout tops. It's just, you know, it's something. But, and that was where it was. But it could have been there already. We don't know. That's interesting. We don't know. I was big into working out. I was a big runner. It could have been, you know, who knows what I did to my muscle. There's no way. How did you initially find it or you just felt it? So we were, I felt it that first time. And then I was at a, I was at our best friend's wedding at like Tribeca rooftop. And I was in the bathroom and I had on a strapless dress. And I was very athletic. Like, I worked out like crazy at the time, like a little too built. And I had a bump on the side of my, above my, the line of my dress. I was like, what is that? And it was right. And it was right. before my 30th birthday, and they thought it was breast cancer. So, I mean, now there's a lot of,

so I went to a breast cancer specialist in L.A. And Kevin's father, thank God, he's like, first of all, you need to take out your pectoralis, major, minor, serratus, and your collarbone in order to clear this type of tumor because it's like an octopus. And it grows around your bones and into your muscle. It's really hard to resect it. My husband's father at the time was a doctor. He's now deceased, but he's like, I've got a friend at UCLA that specializes in soft tissue sarcomas. Let's go see him. And he was like, listen, I can't guarantee this, but you can go through chemo, radiation, or resection. Let's try chemo first because it's the most, it's the least invasive. So I went through chemo at Cedar Sinai and at St. Vincent's in New York.

And I was styling at the time. And I had this great director that kept me working. And so I was working the entire time going back and forth from New York so I could see Kevin and doing it in L.A. Oh, my gosh. And my tumor. I mean, now there's, there's drugs, thank God, to treat these types of tumor. There's Osvego, which is like, it's four desmoid tumors at the time. Like, there was no resources for me.

And now there's like Desboyantumors.com and there's lots of resources for people that have these because it's a very, very rare sarcoma. What was it like going through chemo at 30 years old? It was terrifying. Yeah. And for two weeks, I didn't know if I was going to live or die because no one really knew enough about these tumors at the time. And I just read a book about chemo and it seems like it's really intense. So mine was weird. So the type of tumor that I have, you don't lose all of your hair, but I lost a lot of my hair.

So it wasn't that type. but it was a type where I was admitted to a hospital bed for eight hours a day during my, and people would walk in in hazmat suits carrying this bright like highlighter yellow colored medicine that was being pumped into my body. It was crazy.

When you finally did get pregnant, what happened after that? So I was technically high risk because no one really knew what was going to happen with me. We monitored my tumor and Shane was a completely healthy baby. And yeah, so that's how my jewelry brand started. So when Shane was born,

long story short, people were giving me gifts to represent him that didn't really match my personal style. What does that mean? Hold on. You have to elaborate. What were they given you? So I was being given like little beautiful things that were so precious and gorgeous and it was beautiful mom jewelry. But it wasn't me. I was like I want like a long chain and I would I would wear like white tank tops of black bras on set. I'm like, I want a heavy gold chain and I want his full name on it. It needs to be a dog tag and it needs to say Shane because I want to make sure that I'm wearing this like every day and people ask me what it is. And that's what happened.

I would wear it on set when I was a stylist and everyone would ask me what, like, what is that? What does that say? And I would say, it's my son, Shane, blah, blah, blah. And everyone's like, oh, well, you make one for my sister. She loves hearts and da-da-da-da, can you do it? And Michael was like, I can do whatever you want. So I literally started, again, selling them on set. And then I made one for Uma Thurman because I was friends with her hairstylist, Ryan Triggs dad.

And she got it delivered the day she was shooting a glamour magazine cover and she wore it on the cover of glamour. So what happens after Uma Thurman wears your piece on the cover of glamour? So suddenly I was getting a lot of attention being like a celebrity mom jeweler. You know, I made, I made like Nicole Gidman's bridesmaids gifts and I made, you know, one for like Ashley Simpson. I started making it back in the day. I mean, this is 20 years ago. So I, you know, and then I started getting like us magazine, you know, things and things started coming out. And one day my husband walked into our bedroom.

I was still styling at the time. And my husband walked in and there's like orders all over our bed in our bedroom. And I had like a little makeshick desk in Soho in our apartment. And he's like, Jen, this is a business. business. You need to start a website. So I was really like kind of one of the first people to start selling direct consumer customizable jewelry online. And how did you have the intuition to scale and how did you do that without a ton of experience? It was literally just like determination and grit and like I mean I'll never forget being at you know going into magazines

because all I love fashion my entire life. I was the kid that like my my bedroom when I was younger I had it like literally wallpapered in vogue magazine. And we so much so then we sold the house in Montecito to Jane Seymour, she asked to keep the Vogue wallpaper in the bedroom. Hold on, hold on. You sold the house in Montecito to Jane Seymour and she kept your room in town. She did. She wanted the Vogue wallpaper. Is she in the house still? I don't think they on the house anymore. You should recreate that room as like an exhibit at fashion week. Yeah, it's pretty cool. It was pretty cool. It was like it was, I have pictures of it. I can I'll find them. I'll show them. I'll show them. Yeah, I'll show it. They exist. There's photos of it.

Where do you think your confidence comes from? I believe that my confidence comes from the way I was raised. You mentioned your dad was like a high roll or gambler type guy. My dad was my guy. My dad died almost three years ago. Yeah, it was, thank you. It was really hard. That was one of the hardest times of my life.

Were you really close to him? I was really close to my dad. My dad was my sense of like, you know, every day he'd call me, Browdyo, I didn't hang up. You know, that kind of stuff. Like you can do it. You know, every day. like my entire life, like you can do this.

You can do whatever you want. You've got this. And like just confidence just ever since I was younger. But I think it's also partially, I think you're born with it too. Sure. But I think having that encouragement is, it's priceless, right? Because like you may have it, but that validates it. Yes, the validation.

I try to do that with my children now too. I really, really try to do the exact same thing. How do you instill confidence like you have in your kids? I'm just always like, I'm proud of you. And everything that they do, you know, things that are important milestones. I think small things that may be like, Even like the other day, my daughter was dancing at a concert and one of her friends had posted it. And she was like, I am so happy at school.

And I was like, I am so proud of you that you are in the right. You made the right choice because she decided to go to Michigan. She got into USC, which is where I went. Of course, I wanted to go there. But she also got into Michigan on her own merit by like emailing the, emailing the admissions person, her new work every week. We had no idea she was doing this and got into school there and ended up going there and making her choice for her. herself and seeing her so happy at that concert like just as a parent like I'm so proud of you that you chose this for yourself and you knew what to do like just praising them in ways of not bullshit ways

you know things that they're making life choices that like or just things that they do that you know if my son is working hard at his internship you know knowing and knowing that he went out of his way to go and do something you know praising that acknowledging it we talk to people all the time we talk to a lot of people. And one of the common threads from people that maybe struggle a little bit is that they say their parents do the opposite. Like they discourage them or they put them down or they tell them they can't do things. I think it's really important for parents listening to encourage your kids. Yeah. Because I had the same, my dad the same thing. It's like no matter what I was doing good or bad sometimes, you'd be like, good for you, good job. You could do it.

And like I, you know, sometimes it's created situations where I get ahead of myself. But I think overall it was a good thing because you just feel like you're validated. What about my dad who thinks I'm a professional ballerina, tennis player who can sing like Mariah Carey, who is literally perfect in every way? Her dad still, Brad, I know you're listening, maintains to this day that she's a professional skier, she can't get down a mountain, that she's a pro tennis player. I love that for you. She can sing like Adele. I think I can't sing. I think so.

I can't sing. Yeah, I love that. Morn's amazing in a million ways, but I said, let's at least like... You did tell me I had a good theater voice. You did admit it to the audience. You did tell me that. A theater voice. You have a good voice, too.

I don't have a good, not a singing voice. No, no, I have a good voice compared to him. But no, my son came to me the other day. I told you he was three, and he's, and we were, he was getting in trouble. And I said, you know, I said, he was saying, I'm the king. What would he do? He was just being like fighting with his sister. He said, couldn't do that or something.

Okay. You know, and he said, I'm, he said, I'm the king. And I said, no, you're not the king. Daddy's the king. And he goes, no, you're not. He goes, fine, if you're the king, then I'm the president. Good for him. And I said, you know what?

I was like, I'm not going to discourage it. That's good. Wait, who's, who's the disciplinarian? Who is, are you bad cop? No, I like to be the good cop. Oh, I'm bad. I'm bad. You're bad?

Kind of. I'm strict in ways that my husband's not. My husband's definitely more fun than I am. Okay. So he's like, Disneyland dad or no? No, he's just more like sports dad, dad there for like, he's just, he's like that perfect dad. You're the disciplinary? I am.

Disneyland dad is like the dad that's never there and then shows them and says, we're going to Disney. Yeah, totally. That's the Disneyland day. Oh, okay. So it's not a Disneyland dad. No, he's...

I'm the more like I'm going to get your... Like, she's like, I'm going to get your dad. No, you said, you're the hammer. The hammer. Yeah. Oh, that's good. I'm a little more even keeled in general. No, but I think it's good for kids to have some boundaries, but at the same time, you want

to push them... I'm strict. Are you guys strict? Yeah, I think so. I think so. Yeah, I was strict. Which I think is helpful. I like a little strict.

Strict is helpful. Yeah. Yeah. Like we go to a restaurant and the kids are there. Like they're not allowed. Oh, you and I.

There's no, not allowed. Me too. Yeah. And if they start to cry, you get up and you walk out. You don't leave your kid that are crying in a restaurant.

No, no, no, no. You don't know, no, no. Yeah, okay, you and I say. Yeah, we're the exact same. I don't like when parents, listen, I think like if you're going to bring kids in public places, it's your responsibility as the parent to make sure they behave in public places. I agree with you.

I'm going to get shit for that for saying that. Why? Because people get really bothered about telling other people how to parent. It's not how I had a parent. You're just, that's how you feel. And I think I agree with how you feel. I parent the same way. It's hard sometimes when you're on an airplane and you can't remove them.

Correct. That's the worst. But in a restaurant, like, you can get up and walk away. And you definitely can stop your kids and, like, running to other tables. Well, that's just not even allowed. Like, sorry. No. I don't, I never allowed any of that.

If you want to act like that, don't come out. It's just, you have to train them really. That's why New York was good because we took them. to like Mr. Chowell's when to like to eat duck when they were five. So like they knew that they had to sit there and like, you know, behave. So let's pull the veil off of your brand. Tell us some bumps in the road that maybe people haven't seen. It's not easy scaling to as big as you've scaled to and you've also scaled to other entities. What are some things behind the scenes that have been challenges? I mean, every day is a challenge. I feel like I'm kicked every day. I'm like kicked in

the gut every day. There's like fires every second. There's fires every second. Like up until like I just walked in here to, like, talk to you guys. There's, like, something that I'm dealing with. I'm not going to lie, that makes me in a weird way feel better because it feels like we're all in it together. We are in it together. And we're all going through the same shit, but different. Okay.

So there's, you feel like there's fires every day. Every day there's like, there's like, at one point it was so funny in my office. I'm like, should I just get a fireman's hat and just run around wearing it all day long? So you feel like it's whackamol? It is. It is. Because there's always something. I mean, especially when now there's, there's, you know, there's a book.

There's salts. There's stores. There's there's retail. There's online. There's marketing. There's, you know, it's just, there's constantly something. Tony Robbins used to say like when he would take a flight, like the someone is messing up with 2,000 employees. Like you can't control it all. You have to like let it go because something is going to mess up every single day. There's always something. And when you're dealing with having to deliver a product and you're also dependent upon other people to deliver that product and you have tariffs and you have other things that go on that that, that, that. make things very challenging, you know, it's hard. So when you first started out to now, how are the challenges changed? Like, what are the challenges when you first started to the beat, to the middle, to now? So, you know, in the beginning, you want to prove yourself. You want people to believe and you want to want to buy your product and, you know, believe and trust you as a brand. You know, that's kind of what you're going through. And you're kind of always going through

that. You're constantly, but then you have the trust of consumers. But then you also are dealing with, you know, with jewelry. You know, okay, there's like the celebrity. component to it. There's the marketing component to it. There's all of those things that you sort of grapple with as you're, and then you want to maintain your space in that in the business. And there's new, there's competition that comes up and there's new people. This episode is brought to you by Squarespace. Squarespace is the all in one website platform for entrepreneurs to stand out and succeed online, whether you're just starting out or managing a growing brand. Squarespace makes it easy to create a beautiful website, engage with your

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to do all of this cost effectively and efficiently, all on your own terms on a platform that you control. For years, Lauren and I have been talking on this podcast about making sure that you can control your own platform and not be at the mercy of these third-party social platforms that we all create on. Use those as marketing tools, but always funnel back to a place that is yours that you own. Whether that's creating a website so that you can sell merch or your own product line, courses, subscription businesses, if you want to build a newsletter, if you want to just blog and get paid to do that, Squarespace can help you do it all. They also offer Squarespace

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finance, money, how to manage it, how to control it, how to save it, and how to invest it. Yet so many of us go through life struggling with our personal finances, and here's the thing. Nobody likes being money stressed. Nobody likes wondering if they're going to pay their next rent bill or if they're going to be able to afford that next credit card bill as it comes around. This is why platforms like Wynab are so important. Wynab spelled YNAB is a life-changing app that helps you do what you want with the money you have. You'll create a flexible plan for your money through the simple practice of giving every dollar a job, keeping you focus on the life that you want.

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and $6,000 in their first year. Imagine when an extra $6,000 in your bank account could do for you. Lauren and I did an episode on this very podcast with the founder of Wynab. All you have to do is search Wynab Skinny Confidential on our podcast feed, and we did a whole deep dive into personal finance and how to use this app to change your life. Life is short. Spend it well with Wynab.

Of course, we have an incredible offer for our listeners and viewers. TSC Heminer Show listeners can claim an exclusive three-month free trial with no credit card required at www.w.wynab.com slash skinny. That's YNAB.com slash Skinny. If you know me, you know that I take the diapers

and the wipes that I use on my kids, seriously. If you listen to the toast episode that I'm on with Jackie, you know exactly what I'm talking about. The brand that I use that I always reach for that's in my handbags that I've used on all three kids is coterie. I love their diapers. I love their wipes. I just love everything about what they do. The baby's skin and kid's skin is so delicate and their microbiome and their skin barrier. It's still developing. So you want to make sure that you're using a product that's minimalistic, something that has a

very gentle less is more philosophy. And that is coterie. While you're on their site, if you're looking for something that multitasks for the parent. They have this thing called first wash. It's a tear-free hair and body wash that leaves everything so silky. They also have a soft cream that lightly but so effectively moisturizes both face and body. And then my personal favorite, their bun bomb. It's this gorgeous, occlusive bomb that I love not only for diaper changes, but for dry patches all over. I literally used it the other day on my dermatitis. It works. I love that their brand takes out a lot of guesswork by being hypoallergenic, dermatologist tested, made without fragrance or parabins.

This one's a big one for me. It's also cruelty-free, vegan, microbiome-friendly, and pH-balanced. I feel like this brand just gets it. They seamlessly have integrated all the important points. Had to coterry.com and use code skinny 20 at checkout. You get 20% off your first order at cotery.com. Let me tell you about the chicken. Dunkers Lunchers. I am basically a chef, you guys. My kids think that they're chicken nuggets

with dipping sauce. But what they don't know is they're loaded with hidden veggies and I don't have to peel, I don't have to chop, and I don't have to beg anyone to take a bite. I tested these on my kids. They said it was a win. Like I said, they think I'm a chef. Their recipes are made with pediatricians. So everything is packed with hidden veggies. And somehow, this is crazy. My kids for seconds, which they don't do often. Everything is made with real ingredients, no artificial flavors, sweeteners, or dyes. And you guessed it, the brand is Little Spoon. Little Spoon is the first baby and toddler food company to set strict publicly available standards for heavy metals, for pesticides. And they just are giving you as a parent peace of mind, which I really am about.

I'm so thoughtful with my ingredients and I want to make sure my kids are loving the food because you guys all know how it is as a parent when it's like 6 p.m. and the kids are hungry and you're staring into the fridge trying to figure out what to do. Little Spoon really has you covered. Oh, and here is the exciting part. Little Spoon is now in Target. Little Spoon is the meal time hack parents can't stop talking about. Try their no prep, nutrient-packed meals, and snacks for babies, toddlers, and big kids. Get 50% off your first order at little spoon.com slash skinny with code skinny at checkout. That's L-I-T-T-L-E-S-P-O-O-N dot com slash skinny. And don't forget to use our show's code for 50% off your first order. I think with jewelry too, a lot of people will copy. I've seen your stuff

copied, like, I mean, for me, I saw your hoops that were on Haley Bieber, you know, the ones that I'm talking about years and years ago. Yeah. And then like everyone copied them and Amazon came it's like it's it's hard to like be constantly copied well I mean listen I didn't create the hoop bearing it's been around for yeah but yours has a signature it does it does but you know what and my husband who ran my business with me for nine years who's no longer with the business he always you know it's the highest form of flattery yes so take it as a compliment move on keep moving forward keep evolving and that's that's part of it as being a business owner too and it's you constantly have to be like okay that's great that person did that so what let's see if that sticks for them you know whatever I just want to

stay in my lane. The biggest, the most important thing I think when I've gotten to a certain point in my business is the horse with blinders is stop looking around at what other people are doing because you really just need to be focused on. What do I want to do? What does my brand stand for? Where are we going? What are we doing next? And it doesn't matter that someone is doing something similar or if someone is, you know, trailing. That doesn't matter to me because what I'm going to do, no one's going to go and do salt in a cookbook or whatever it is that I do next. That's so random and that's important to me to make sure that you're maintaining like your brand identity and staying true to yourself like i people are like why aren't you making you know handbags in

shoes as an accessories designer like because i didn't want to i wanted to make salt that doesn't mean i'm not going to but right now i started with salt and food and lifestyle and home because that's what i really enjoy you can tell that with your brand i think you can also just be so distracting when you're trying to keep up with what everyone else is doing around you like really takes your focus off of what you should be doing. I have like one of the biggest questions I struggle with whenever I'm talking about when people ask me to tell them who my competition is. And I'm like, I know who's like doing, I have an awareness of who's doing things in the world of media, but I really don't understand how they're doing it. And that makes me maybe sound stupid as an

executive and this like running a media company. But for me, if I pay attention too much to what all these people are doing it, like completely takes me out of how I think this thing should be going. I completely agree with you. It's true. It confuses me a little bit. It also makes you feel like shit. Like you don't want to be looking around and be like, oh, maybe I should be doing it the way so-and-so is doing it. And it makes you question yourself and the things that you're doing. Like, I think the best advice to someone in business is to like stay in your own lane. Yeah, you don't want to be a second rate version of someone else either. Yeah, I also think that if I look at somebody and they're doing something really, really well, there's probably

a bunch of things that I'm not seeing. Meaning like they're doing it well because of things that you can't even see on the surface, right? And so like trying to duplicate the end result is challenging. Correct. And why would you want to do that? What was your biggest bump in your business. Where did you see the most growth and explosion? COVID. Why? COVID, my business split because everyone was living here. And what did they want to wear, necklaces and earrings? Ah. And what did we have to do, figure out how to stay in business. And we didn't furlough one employee during during COVID. I'm really proud of that. But it also was probably really stupid of us because we staffed up in order to stay in business to keep up with the demand. And we built this like underground railroad of like how to

like I had girls in Brooklyn. I had girls uptown, downtown of on my team producing the jewelry, like QCing it, sending it out for plating, making sure and going to my fine jewelry manufacturers and making sure that they were getting what they could get done. And then I was going in every day and I was shipping every order by myself at our Fifth Avenue location because we warehoused. So we were legally allowed to fulfill. But I did it ever. I would go in there. I would like turn on Justin Bieber in my workout clothes. And I literally was like hauling, hauling. trucks of boxes to FedEx every day. That is so crazy.

It was insane. Get down into your warehouse. No, that's like, I love that. It was insane, but it also was so much fun. It was kind of scary because it was like, remember that what's a Will Smith movie where like the zombies were outside and he was locked inside? Independence Day? No, no.

I know he has the dog. Ben and Black? No, no. I am legend. Yes. That's a great movie. Thank you. Great movie.

But that's what it felt like because it was kind of scary because there was like no one around and I was there alone all day long doing this. And I would go out if like the FedEx. guy or the UPS guy wouldn't show up, which was often during that. And I literally, like, I was carting it myself to get the orders out. And so our business exploded. But at that time, we should have made some changes in the business that we didn't to keep up with the demand. And we just bloated ourselves with employees. What would you have done differently? I would have changed my manufacturing, which I didn't, which we didn't do. So when it blows up like

that during COVID, how did you keep up with the demand and how did you pivot after COVID? We just kept going. We just kept going. One foot in front of the other. It was like one foot in front of the other. And it was like, and the greatest thing is, I mean, and we acquired so many customers during that time, too, that like, think about it. No one was going out to eat. No one was traveling. People were buying a lot of jewelry. And it also was, it was just was like, it was kind of insane what happened with the business. Stimulus money was flowing. It was crazy. So at what point are you like, I want to launch salt. That was 2017. That was before COVID. That was shipping salt too. You were shipping salt. I was shipping salt. How did the salt even come about? I feel like there's a good story there. There is a good story there. So I have Hashimoto's, which is an autoimmune disease. And my endocrinologist suggested that I eat more protein in the morning.

And so I went out and I was like, okay, if I'm going to eat eggs every morning, they have to taste good. And I just don't want to use salt and pepper. So I literally scoured every gourmet grocery store in New York City all over online and couldn't find anything that didn't taste like a barbecue rub or potpourri. Like it was all like, it was all, and so I was like, okay. And that was how that was universal salt or first salt. So that has, because I didn't want garlic or onion in it because I wanted to eat it in the morning. I didn't want to have dragon breath all day long when I was going to talk. That makes a total sense.

So that one, my father used to ship me as lemons from California, and I would grate the lemon rind because I never wanted to waste anything. So that universal has lemon rind in it, chili pepper, dill, cilantro, parsley, black pepper, and kosher salt. So that's the first one. And then, so as one did back in the day on Instagram, I put my egg avocado toast on Instagram. Wait, by the way, I have like one of the weirdest notes from our team today talking about you. and they're like, I think she invented the avocado toast with the poached egg. Is that true?

Like, they attribute that to you. And I'm like, that's a pretty, are you going to claim it? This would be the time. I did not, I certainly did not create it. But I certainly was one of those people that put it on Instagram, probably before most. No, they say that like, basically you own the avocado toast with poach egg. I'll take it. That's a pretty big.

Well, it's when, well, it's kind of part of my story, though, because it's when people realize that I could cook. Because it was before DMs. And so I literally, and I say, tell the story all the time. Like, so I put it up there. And it was like, you know, comments. And people were like, well, first of all, you can cook. That's crazy. Like, a poached egg.

And then second of all, what is on the egg? Like, what's that seasoning? And I was like, oh, shit. And I would tell people where can we buy it? I'm like, well, you can't buy it yet. And then I'm like, oh, another business. There we go. So my husband are like, okay, shit, now we have to package it and figure it out.

So I did a big holiday gifting to all the editors. And that was the spicy salt. and I sent it out to all of my, like literally like editors and chiefs, like the biggest one herself even sent me like a thank you. Because I wasn't like a chocolate bar with my face on it, which was like all these people back in the day when magazines, when people were doing gift guides in office and there were a lot more magazines back then, these poor girls and boys had to stand at their desk and do gift guides and they were there late. So I'm like, let's send them a nourishing snack. So I sent them an avocado, a lemon. It literally was like the strategy behind this with my marketing team and like trying to get it done so they didn't get a rotten avocado. to make sure people were in office was this like crazy feat that we got this done. But I got more

thank you notes. So it was like chips. It was clean chips, spicy salt, a lemon, an avocado and instructions on how to make a like an avocado mash at your desk. And people literally are like, okay, how we want to write about it. And so that's, we literally just figured out how to package it and started selling it on the website. So random. And did the salt blow up? The salt blew up. And you were talking about Anna Winter, yes? She can wait. You can wait. You can wait. You can wake. Because here's the thing. Our team does good research. And I remember because I hang on to some things when they do. I save emails from her. And they say avocado toast, poached egg and a winter. And that clicked in my brain. I'm like, that's a weird storyline. But I'll go down it on the podcast. There's like there's like there's so many people that said thank you to me for that salt. It's kind of outrageous. And so it's started this thing. And the salt, it's like, so like approximately I should see, I should find out what the exact is now. But it was like 6% of people that buy salt go on to buy jewelry. So the low barrier to entry into the brand. I've added a $12 price point to acquire customers. Huh.

Interesting. Smart. I like it. Salt, the book called Salt. No, but I know about the book called Salt, but I haven't read it. You got to read it because it's like, you'll love it. I know. Basically, it was like the currency of the world.

Yep. Exactly. It was worth more than gold at one point. I know. I think you should launch like a salt jewelry collection. There's so many things that I should do. I love the word salt. So I almost named my cookbook salty bitch.

Oh, I really wanted to name it salty bitch. But then people were like, I mean, I like trust your gut, but salty bitch is funny too. That's maybe a cookbook too. There's another through line, I think, with you that it would be interesting to this audience. It seems you're able to get your products and yourself into the right places at the right time and the right way. Like what advice is there there in order to, if someone's starting out early and they're like, I need to, you know, they're trying to get out there and stand out. What would you tell them?

Another thing my parents taught me when I was younger is relationships are everything. relationships or everything. I'll tell you, want to know how I met Rihanna, I'll tell you a story. So it's all relationships. So my father told me when I was younger, it doesn't matter who they are, what they do. You are kind and nice to people and you're never rude to anyone and respectful to everyone no matter what they do for a job.

Agreed. I feel like I need to learn more about your father later on because he sounds like their character. My father was such a badass. He was amazing. But he taught me so much. My mom too. My mom as well. My mom was like, you know, don't be a dick, you know, things like that.

But my mom is also like you walk in that room with confidence. you have like one chance to make a first impression and like that's it. And my parents really like instilled all of these things in us. So the Rihanna story. So there was a girl that sold jeans, hi Carmen, at Intermix. And one day she called, she would sell me my jeans when I lived in Soho. I lived on Green Street. And she was like this amazing great sales girl and I loved her so much. And she was so kind. And we kept in touch and we would text. And one day she texted me. And she's I, you know, you don't know this about me. But I grew up and Trinidad and I style her like on the side and we're downstairs at Zara. And this was when my office was at 270 Lafayette, New York.

And she's like, could we come by when we're done? And that's how I met Rihanna. She came up to my showroom and stayed for like a long time and shop. Did she get jewelry? She bought a lot of jewelry. What's your policy on gifting? Are you specific about who you gift an intentional? Yeah.

So, I mean, that's another thing to your point, too, of what, like, I am intentional about gifting because it's marketing. So if I don't have the dollars, you know, I don't have the marketing dollars to be paying celebrities to be wearing jewelry, you know, all the time to have these crazy contracts like big heritage brands. So as I grew the business, you know, intentionally seating it or gifting, whatever you want to call it to the right people to get them in the right hands. You know, I want Jaila wearing her two-inch thread hoops when she's coming out of the gym. And you want Haley wearing those, you know, her Haley hoops or the Samira hoops that you're talking

about. What am I wearing? You're wearing a white gold diamond pin ear cuff. It's beautiful. It's gorgeous on you. Yeah, it's very pretty. I can wear this all the time, right? You can wear it all the time, but I think you have to move that other earring. I'm going to remove it. But can I, should I just put a little diamond in there? Yeah. Something. For some reason, changing that ear piercing really gives me an anxiety attack.

Is that always your ear, though? Yeah. Yeah. It's my ear too. What do you mean? Well, like, if I put my, if I'm ever to put my hair behind my ear, it's always my right ear. Oh, yeah, this is my ears. Because I think my right side of my face is better.

The left side, I'm like, no way. We're not doing that. We're just, look at the. Yeah, it's my side. Wait, which side? I have to stand on this side, right? But for photo. Right.

because she likes that side. He tries to stand on the other side. I'm like, get the fuck out of here. See? At least you know. I think our cover art actually is like switched. Is it? Is it?

No. No. No, it's not. No. My husband knows to stand. Kevin knows to stand on the left side of me. It's not hard. It's hard because I'm left handed.

So why? Too bad. All the smartest people are. We are. So you intentionally pick who you're going to gift to based on what? Who I like? Who is the Jennifer Fisher girl? It depends.

It can be, I mean, but can I be honest? Yeah. What makes me the happiest to see is real customers walking down the street wearing my jewelry. And I'll be like, I like your necklace. And they'll be like, oh my God, hey. Like, it's that kind of a thing to me is way more valuable. Because, listen, celebrities are styled. Everybody knows it in this day and age.

On a red carpet, 99% of the times they have a contractor, they're being paid. And it used to move the needle, but things change now. Now it's influencers. Now things are, like the world of all of jewelry and what moves a needle for a company. really changed. Who's someone that's surprised you that's moved the needle? Oh, God. Me. I think I moved the most. That's what I wanted to get to because I noticed that you are the biggest fan of your own brand, which is so important in my opinion. Like, you are the one that is like sort of the go-to when it comes to wearing the brand. Is that intentional? Well, I mean, it's my business. I want to

support it. Some people are not so front-facing like you are. I like to be the front woman. I'm into it. So do you get on every day and show everyone what you're wearing? I do. And I don't. And I never wear any other jewelry but mine.

But now it's taken me to a point now where it's like, now it's about my clothing and my style now too. So this is taking me into Maiden, which is my new website that's coming out in October, which is going to be where my short and long form food content is going to live, where style and all of that kind of stuff is going to live too. So we're working on building that right now, which is really exciting.

How do you plan all of this? in a day to get all these things done. Is there a strategy behind that? I have massive ADHD, but highly functioning. Not, I've never gone to a doctor that has told me that when my father had it. I clearly my husband, I mean, I, I, I am like, I think I'm just very highly functioning ADHD. So what's your day look like? Chaos.

It's chaos. It is chaos. Is it like when you, if you find something that you're really focused on, you can, like, and you're into it, you can like really be into it, but other stuff kind of gets lost? I'm highly organized. Like, I'm A-type. And so I'm highly organized, but it is. there's a lot going on. And I don't mean chaos that I'm all over the place. I mean chaos that

I do a lot. I try to get as much out of every day that I can. After my dad died, it was a huge turning point for me. Did you guys see that there's that there was Anderson Cooper and Stephen Colbert. They were doing that art. They were talking about how they both had lost, Anderson lost his mom and Stephen lost his father. And they were talking about how those moments in life, and I'm going to, I'm going to butcher this, but basically how, you know, losing a parent or losing someone that's so important like this, something horrible in your life can give you such perspective. So, after my dad died, I had made this conscious choice that every day I'm going to wake up so grateful to still be here. And that to me has exponentially changed my life. And like I said,

I want to squeeze everything out of every day. And what a gift it is to be here again. And what a gift it is to be able to do this all the time and to do something I love and then I'm passionate about. What a gift. And yeah, that's stressful. And like I get in bad moods and I get stressed out. But at the end of the day, how lucky am I that I get to do this every single day? And I get to wake up and do it again. But I was reading, you know that book, The Untethered Soul? Everyone knows that book. There's like this part on death.

I think it's from this book. But it was basically saying, imagine like if you knew you had one week left to live the choices you make. Then it said, like, imagine if you had like three months and it keeps going down in the years and 10 years. And like it just says like how drastically different your choices are once you kind of like think about it from that perspective. So that makes a ton of sense what you're saying. Yeah, it does. And even just the way that I look at things now, it's just, it's, it's, everything is so different. My choice is like, I'm going to say yes to absolutely as much as I can if it feels right. What makes you say no?

If my gut tells me no. So give us an example. If something just says it feels like I'm going to do it just for like money or just to do it just to just to just to do it just to get like a quick something. Like I'm not into that. That's, that's not for me. One thing that is in my research. Every single day is symbiotica. How I use it. Okay, let's give you the details. The first thing I do is in the morning when I wake up, I have my electrolytes. You know this. And then after that, I always make the same thing. It's two scoops of collagen, a scoop of protein. I add symbiotica's vitamin C to it. And then I add symbioticca's

elderberry. I froth this up. I drink it down. It's kind of genius. I feel like I'm getting my vitamin C in, which is great for skin health and for hair health. And then I'm getting my elderberry. which is really great for the immune system and symbiotica makes it so easy because they come in these little packets. I also at night am a fan of symbiotica's magnesium spray. I've talked about this a lot on the show before, but basically it's this spray. It smells like lavender. It's all natural and you spray it on your body. I like to spray it on my feet and on my neck and I go to sleep just smelling so delicious and natural, but I also feel like the magnesium is seeping into my skin and my skin loves it. I look forward to this magnesium spray. If you're not into the spray,

don't worry. They have you covered with their magnesium packets. If you're not using magnesium, you have to get on board. It's basically my favorite supplement. It enhances focus, reduces brain fog, balances your mood. I spray some of that on Michael on his feet too when he's not looking. It also helps with stress management and gives you a restful sleep. Taking symbiotica supplements is one of the easiest ways I've found to stay consistent with my health goals. even during a busy summer. Go to symbiotica.com slash TSC today to get 20% off plus free shipping. That's C-Y-M-B-I-O-T-I-A.com slash T-S-C to get 20% off plus free shipping.

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20% off. Use the code new new at checkout to get 20% off. Shop skinnyconfidential.com. How do you think about your time with your kids? Are you strategic about how you balance that? how like when you were working would you also stay at home how did you think about that I struggle with that a lot I'm sure you do yeah I did a lot and it's hard so you know now that they're gone now that they're gone I do regret that I was on my phone so much post COVID when they before they were both out of the house because I was working you know when you're when it's your business you it's your business 24-7 you guys know what it's like it's constant and I should have made more of so but I was cooking dinner and I was filming the food

I was putting it on Instagram and the kids just got used to it. But I should have, and I still should, put it down and leave it and let it buzz and let it do all of the things. And it will, that stuff will still be there. That time with my kids in the kitchen when I was doing all of that stuff, I do regret not being so present for them. Yes, I was cooking them dinner every night and I wasn't going out all the time. And I made that choice as a businesswoman to turn down most dinners and things that I got invited to so I could be home to cook them dinner. But I wish that I made that choice to be more present while I was there. That's so interesting that you, that you just said that because I was, I was doing a solo episode or with Michael and I was talking about how I don't want

the phone, like when my kids are waking up or when I'm winding down to film like our day in the life. Because it's like, smart. But, but I'm not perfect at it. Okay. I'm not perfect at it. I've learn that through being on my phone. Like you have to like learn it kind of. You almost have to do it and then you have to realize it and check yourself. When you're a defense, we just had Jonathan Haidt on the podcast. Like it just literally the episode came today as we're recording this and he wrote that book, The Anxious Generation. And essentially like your generation was the first generation to go through raising children with these devices. So it's like 10 years old. You had no you had no like there's nobody above you to be like, oh, this is what it's like. And so for for us, we have younger kids and

we're talking to parents that a little further along in having these conversations. Like you. You know, you didn't know. So that's really interesting for me to hear. I do, I think I made a mistake of being on my phone too much when my kids being younger. That's, to be totally honest. Do they tell you that or do you just think that? No, they would make comments sometimes, but that's just my personal looking back.

If I could do something different, I would have done that a little bit differently. Because, but they were still there and we were still having dinner and I was still caring for them being their mom. but I just I the phone for me is like it needs to sometimes I think it's easy to justify especially when it's your living in your business to be like oh I need to be on it but to your point like they don't know the difference they just want to be with you right right Jay Shetty said something so smart about this he said make two rooms in your house a no phone zone yep so my no phone zone hopefully you agree with this is the kitchen and the bedroom like those those are the hardest place hardest rooms do not have a phone. It's so much better, though. You have a giant stand that holds our phone in the kitchen. No, no, no, no, no. You'll never catch me on the phone in the kitchen.

The only thing I do in the kitchen is listen to podcasts. You'll never see me on my phone. And name of time you catch me on my phone in the bed. Never. You're good on the bed. But you know what you do, that's worse than that, though, is you eat in the bed. I do eat in the bed. You do?

I have a tray. I have a thing with the magazines that go in it. I have like a full Patricia from Southern Charms. set up. No. I have a fucking place mom. And I'm not nice about it. I have a fucking vase with little flowers on it. Like meals in bed? Meals. Meals. What do you do? I'm not nice about it. I'm like this is lunch in bed with cheese and cornishins and sliced strawberries and prosciutto. Don't you think the sheets are dirty after like I'm so weird about I'm so weird about the

sheet thing. I get in the this is me at night. Get a crumb scraper bitch. I'm not changing that habit. Oh my God. I'm ripping the crumbs off the bed. And I laid them. You know, my daughter goes, mom, can we have a plowman's lunch slumber party? That's fun for her, though. Yeah. That's great for the- That, like, as a young kid and as a mom, that's fun. No, that's fun. Like, that's cool.

She told me her favorite thing to do in the world is have a plowman's lunch slumber party. You do the plowman's lunch one out of 20 times eating in the bed. I'm dying that you do that, you eat your bed like that. That's so. One day she spilled a chia seed beverage with all the chia seeds. All over. All over the sheets. And it was just laying there.

How many sets of sheets do you guys have? We have two. Thankfully, we got some partnerships. We're going to get some more. I think everybody eats in bed. I don't eat in bed. I like to have my nervous system being so calm when I'm eating and bed is where I'm calm. I like to be on my phone in my bed, which is such a bad habit.

But I do not eat in my bed. I'm very, like, funny about food. Really? Yeah. Well, Michael, you know what? I think you would miss it. I would not. I promise you.

I promise. I would not. And you know, like most husbands are like, oh, well, they're so. Like, I'm, like, not nice about it at all. I'm like, this is disgusting. I'm turned off. Like, get a new wife. I'm never going to change.

I love that about her, though. This is who I am. I apologetically herself. Take it or leave it. I love it about her, too, but it's just like we, you know, like. But that's when I was pregnant, I was like crunching in the dark. I'm dying. The problem with us two in our marriage is we are both extremely stubborn.

So instead of me just accepting, that's who she is. And instead of her, just accept it, we will just fight it out for, like, we'll never, never change. We'll just go at it for... Wait, what are your signs? Gemini. I'm my husband's Gemini. I'm a tourist. Tell me about your husband. How did you guys work together for nine years? And why did you stop working together? He's so patient. He's incredible. Well, it originally started because he worked in finance and Wall Street. Okay. And it originally started because he was

on gardening from his job because he left because he was not happy. And I always was just bitching a moaning because I am not, even though I went to business school, I studied business marketing. I was not a finance major. I was terrible. I'm terrible in numbers. And I would I'd be bitching and moaning about like bookkeeping and this. I can do this. And he was like, finally, he's like, you know what? Let me just come and help you. And he helped for nine years. And really for like the formative years of my business and helped me grow the brand. I could not, I would not be here without him. The business would not be here without him. That's a good husband. He's an amazing guy. We've been married 24 years. He puts up with all of my shit. He's, but he knows. But they're like to a point where it's like I know when to stop with him. Like I don't, I don't walk all over him. He brings me coffee in bed every morning. So I do have coffee in bed. No, it's different. It's not like crummy. It's not crummy. I would like my coffee in bed. You make it downstairs. Kevin gets stopped in the street now if a girl's asking the coffee.

Because he's now because I put it on Instagram, like on my personal. And so girls will be like, how do I get my husband to give me coffee in bed? I'd like it in bed. I got stopped the other day in New York. You know what they said to me? They popped out of the bushes in Central Park. They go, I love your wife. And then they just kept moving.

I hired her. That was it. That was all that happened. He was like, I love her too. I love her too. I love her too. Thank you. Me too.

I love her too. So why did he decide to stop working with you after nine years? Was it just time? It was time. And now he's going to, he's helping me with Maiden. He's going to help you with Maiden. He's helping me with Maiden now. So you guys are still working together. The experience is fruitful. Yes. So it's, we're not like, I hate you. We're going to get divorced. You need to get out. It was not, it was not like that at all. And what is, wouldn't you tell him all these ideas that you have for all these different things? Is he just like, let's do it? He has more ideas than I do. My husband is such a dreamer.

He comes up. We. Oh, he is. a Gemini. Oh my God. He is such a dreamer. He has ideas. Like, he is really the idea guy. Like, he comes up with so much good shit. He's amazing. It's incredible. He sounds entrepreneurial. He is, very much so. Is that how you would describe yourself? Yes. As entrepreneurial. So say there's someone listening and they're like, I want to be like you. What's the recipe? You have to work your ass off every day and have like the most grit and determination to like be turned down and be told no. Like if I always say, if I had a dollar for every time I was told no, like I would be a billionaire right now. People are like, that's a dumb idea. Your jewelry is never going to be on a

magazine cover. Like, I have meetings that I have had people tell me that before. Like, but the thing about businesses is, it's so funny. And I say this all the time, like, you never really know what type of day that person is having or what position that person is in. So, like, if someone tells you something shitty or something that, you know, makes you feel bad or makes you want to stop, you have to realize, like, where that person is coming from. Right. So it's like, it's not necessarily you. Maybe that person. And that's, It's fine if that person doesn't like your product or what you're doing because there's a million other people that are going to. A lot of it is projection, too. It's like they're projecting onto you something like you just said that they're going through.

Yeah. And then the girl that told me that I never been in the magazine, she got fired from that magazine. Yeah. So like, you know what I mean? And maybe she knew she was getting fired, which is why she was projecting. I don't actually get fired. But she did eventually get fired. So that to me, I was like, ha-ha. I'm a big believer in all that shit comes around too. Oh, yeah. Like, be nice to people. Don't be a dick. spiritual or do you do certain wellness practices every day? I am spiritual. Like, I believe, I believe in a higher power. I do, I mean, and some God in some way.

So I was raised. So my mom is Jewish and my father was not. So my dad was Irish. So I was raised, I wasn't raised in a Jewish household. My husband is Jewish. So that was also one of the things when we got together about religion to raise the kids Jewish. That was like a, before we decided to get serious, was like a decision we made together.

And we did. It's been great. to answer your question. I am spiritual. So Gabby Bernstein, you know, Gabby Bernstein. She's one of my, like, dearest friends and my mentor. We produce her show. She's amazing. She's amazing. She's actually, she's actually hosting my first talk for my book on the 27th. That's amazing. Yeah, she's the best. She has your energy. She's, she's my girl. We are like soul sisters. She mentored me through, so I now have partners in my business. And she mentored me through my deal. And so I'm a big believer in like finding your soul sisters and finding your, but I'm not spiritual to like a fault, but like I do

believe in manifestation and making sure that you're not blocking powerful positive things that can come for you and believing that things will happen for you. I truly believe that that is true. And are there things that you do on a daily basis that have to do with wellness or health or beauty? Are there things that you just go back to all the time? I like a margarita and some plastic surgery. I'm not like a big. I have a red light. Pull that as the opening clip. I'm so sick of people lying. Everyone lies. Okay, you know what? I'm going to when I'm going to get these eyes lifted up. I'm going to call you because I've been trying to figure out.

He's the guy. Or do we want a girl that does the light here? No, you want LeBruna. He's the eye guy. Oh, I would, he came to my store opening. I had all my surgeons to my Madison Avenue store open.

I did a post on my personal of all, my team of all of my cosmetic people that were at my party. Cat chain couldn't be there because she was in L.A. But I had my boob doctor. I had my injectable doctor, Dr. Dan Belkin. I had Tony LeBuna, the eye guy.

I had everyone there. My hair, Jenna Perry hair, my hair girls were there. That is hysterical. It's also really shitty that these people have all this stuff done and they don't give credit to these people that are also running businesses. I'm actually not mad if this is what I'm not mad at.

I'm not mad if you don't say anything. Don't say anything. If you don't want to say anything, that's your own prerogative. What's sort of annoying... When they say like I was eating like potatoes and oranges and my skin just looks like this.

That's what's, I think, it's like, just don't say anything at all. Yeah. Well, some people get, like, you know, especially if they're public, even if they're not saying anything, people just start commenting regardless. I would assume that 95% of celebrities have had a lot of work done. A lot of my doctors have done a lot of their work. Yeah. And not because my doctors have told me just because I know from word of mouth of people saying things.

That's how you kind of navigate and find your people. I'm going to be like, oh, that one did so and so. oh, that one did so-and-so. And then you find the celebrities that will talk to you about it, too. So, like, I have celebrity friends that told me about the work that they've done with these doctors, which is why I made choices to go to some of these doctors. It's like Miss Peacock with the lead pipe in the billiard room. Totally.

Clue is my favorite. Who's doing what plastic surgeon has the lead pipe and the conservator? Like, you start really putting it together. Yeah. And you put the clues together. Yeah. I never consulted with Dr. Levine, though. but he's so famous now for all of that stuff.

Dr. Levine, come on, come on down to the podcast. We have a lot of, I mean. He's good friends with someone that I know. We just want to talk to you on the show for a minute about something unrelated. How will we broadcast a facelift live? I mean, good views. Why did you decide to write, trust your gut? So the cookbook came out of really my like food community of people asking me because I was so sick of sending recipes via DM.

Like, did you, do you have that? Or they're on my jewelry website. I'm like, this is weird. Like we need to, that's why Maiden is starting to, because it's also strange to have, like, you know, we have a high-end jewelry company and to have recipes on there is a little strange. So that's why Maiden needs to exist where all the food will go. But really just people were asking me for recipes constantly. And I was like, listen, they need a home. They need a home. And they're like, do a cookbook. I'm like, I'm never going to do a cookbook. I was like, I'll never be a housewife and I'll never do a cookbook. I like, though, that you are like a housewife on the TV show. Oh. Oh, is that are you thinking about doing that? No. Oh. No, I've been asked. I've been asked. I've been asked. I've been asked. I've been asked. I'm sure you have been. You would be done on housewives. I would be the villain. I'd drink too much and I would say

I would be way too direct and honest. I was like I would be the bad bad girl like instantly. Well, what about when you have to go on the cast trips for like five days? It's not for me. But I love my friends are on. I have friends that are on it and respect to them that are on it.

No shade to anyone on it. It's just not for me. We have a lot of people that go on those franchises come on. But what I say is, it sounds like you have an amazing relationship with your husband. Like that is what you've got to be worried about. Because I see these husbands, they get, yeah, and the kids.

Yeah, my kids. That's why it would always be like, no. It's a no for me, dog. It's a no. It's always a no for me. It doesn't seem to go well for the men. Like I said, no shade of my friends that are on it, but it's just not for me. I'm too busy with this stuff.

Yeah, you got a lot going on. Yeah, I got a lot going on. So trust your gut. They can go shop, the salts. Yes, you can so trust your gut. It's on Amazon. It's on Williams Sonoma. It's on Barnes & Noble.

Indigo and Canada. Can we do a code on your site? we could do what we could do something we should do like a little gifting or something so if you guys want to win jennifer and my favorites we'll do like a little pick yeah we're going to give away one like gift box of our favorites all you have to do is follow at jennifer fisher jewelry on instagram and tell us your favorite part of this episode with jennifer on my latest post and where can everyone shop all the things i know they're going to want the salt my best friend puts this spicy salt on popcorn she says, Lauren, it is the best salt ever. That's such a good idea to put it on popcorn.

I love that she loves it on popcorn because Oprah, I didn't stick to Oprah's popcorn and I'm like, I got to get it to stick to Oprah's popcorn somehow. What do you mean? I don't know. She made it, she used it and it didn't stick to her popcorn. So now I'm like obsessed with trying to figure out how to get Oprah to get it to stick on the popcorn. Oprah, you got to melt a little better on top. When she listens to that's just a little better, Oprah, Oprah, please. Make it sticky and then just go on. Yes. Yes. Yeah. Yeah. Yeah. No, the spicy salt is addictive. Pre-season everything with it.

Like, before you cook your chicken, season it, and then you can finish with it. It's like, it's a pre-seasoning and a finishing salt. So it's everything. My husband is very excited about the salt. I can tell. Yeah, I am. I can actually. Who cooks?

Well, no, I don't, like, we don't cook, but I like, when you say chicken or meat or something. Yeah, that's cooking. Well, I can do that with this. That's cooking. And you can do every recipe. And by the way, you two are the first to get my cookbook. No one has this. Trust your gut.

Yeah, and everything is easy, and you can cook everything in it. The center of the avocado poached egg toast gave me their first book ever. I have reached the pinnacle. You are really multifaceted, too. I love it. Thanks. I love you guys. Where can everyone find you personally?

At Jennifer Fisher. Perfect. And at Maiden for all of my food and lifestyle content. Go get the salt. Thank you, Jennifer. Check out my diamond cuff on her site. That was fun, guys. Thank you.