The Skinny Confidential Him & Her Podcast - Our Best Friend Westin Mitchell Sells Sex For A Living & How To Build A Brand That Can Make It

Episode Date: May 13, 2021

#356: On today's episode we are joined by our best friend, Westin Mitchell. Westin is a co-founder and CEO of the best sex brand on the planet, WOO MORE PLAY. On today's episode we discuss how our friendship works, how we are able to build businesses together as great friends, and what the magic formula is to build a great brand. We also discuss how to navigate personal dynamics into a business relationship and how we all started selling sex together.  To connect with Westin Mitchell click HERE To connect with Lauryn Evarts click HERE To connect with Michael Bosstick click HERE Read More on The Skinny Confidential HERE For Detailed Show Notes visit TSCPODCAST.COM To Call the Him & Her Hotline call: 1-833-SKINNYS (754-6697) WOO MORE PLAY is the all natural and organic coconut love oil that is changing the way we have sex. With only 4 all natural ingredients WOO is the perfect personal lubricant to spice up your sex life. That's just the pre-party.  All Him & Her Listeners will receive 20% off your entire order plus free shipping when when visiting www.woomoreplay.com & using promo code HIMANDHER at checkout. This episode is brought to you by BEV Bev is a female-first canned wine brand that was founded to change not only the way a product is consumed, but the way an industry and culture have operated for generations. Their wines are dry, crisp, and a lil' fizzy, super refreshing and delicious. They have ZERO sugar and only 3 carbs and 100 calories per serving. We've worked out an exclusive deal. Receive 20% off your first purchase plush free shipping on all orders. Go to www.drinkbev.com/skinny or use code SKINNY at checkout to claim this deal.  This episode is brought to you by Birch Helix Mattress Birch makes organic, non-toxic mattresses made right here in America and shipped straight to your door with no-contact delivery, free shipping, free returns, and a 100-night sleep trial. Birch mattresses are certified organic, and materials are naturally and sustainably sourced. Finally, an amazing night’s rest you can also feel great about. They have a 25 year warranty and you get to try it out for a hundred nights, risk free. They’ll pick it up for you if you don’t love it-but I know you will. Birch is giving $200 off ALL mattresses and 2 free eco-rest pillows at www.birchliving.com/SKINNY  This episode is brought to you by Phexxi Phexxi® (lactic acid, citric acid, and potassium bitartrate) Vaginal Gel 1.8%, 1%, 0.4% is a hormone-free, prescription birth control used only before sex. Phexxi works to maintain the vaginal pH level to prevent pregnancy and you only use it when you need it! Be sure to tell your healthcare provider if you have a recent history of 3 or more UTIs per year. Learn more, including all risks at Phexxi.com Produced by Dear Media

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She's a lifestyle blogger extraordinaire. Fantastic. And he's a serial entrepreneur. A very smart cookie. And now Lauren Everts and Michael Bostic are bringing you along for the ride. Get ready for some major realness. Welcome to the Skinny Confidential, him and her. I believe that the really good brands and the great brands out there, like, of course, they have great products, right, like, of course,

they have great products, right, with great ingredients and all that stuff. But I think the best brands are solving problems. And what they're doing is they're building a community around the brand they've built, and then they're solving that community's issues. So it's like really diving into like really understanding who your audience actually is, what their problem is, and how your brand is going to come into the guide in their life and basically solve their problems. This episode is a plot twist. Wouldn't you say, Michael Bostic? It's always a plot twist, Lauren.

Yeah, it is always a plot twist. You never know what you're going to get. Someone asked me to describe the podcast the other day and I said, it's kind of like a bag of Chex Mix. I always wonder, say somebody wants to come in. They're like, I really want to learn more about entrepreneurship. And the next thing you know, you're in an episode all about a threesome. Yeah. You never know. Listen, keep it interesting. Maybe you didn't know you need to learn about that, but you absolutely probably do. No, I don't like to keep it predictable. So in this episode, we forced our best friend

into the hot seat. He's not only our best friend, he's also our business partner. He works with me on the Skinny Confidential and he works with us on Woo More Play. Definitely one of the secret weapons, right? Because I think like, when I think about Lauren and I in our intimate relationship as husband and wife, inevitably, I also think about this weird you, me, and Dupree situation that we have with our best friend, Wesson, who's like my brother and like Lauren's brother. And I always think like, well, this is part of kind of the secret to the sauce, if there is any. Wesson brings so much to the table that Lauren and I don't, while also always kind of being a fixture with us on our date nights.

Wess is on our date nights a lot. He's my best friend. He's Michael's best friend. He was the maid of honor for me in our wedding. He was your what? Groomsman? Best man. Best man. He did his speech. He's the godfather to our child. Yes. He is a very, very special person to us. He is more than a best friend. He's really a big part of the puzzle when it comes to business too. He brings something very fresh and new to the table. And whenever Michael annoys the shit out of me, I go talk shit to Weston about him. And whenever I annoy the shit out of Michael, Michael goes and talk shit to Weston about me. Yeah. And then he probably talks shit about both of us to each other.

Probably. Probably. We met Weston when we were 12 years old. We get into it in this episode. It kind of goes all over the place. We talk about our history with him. There was a lot of questions on Instagram story. We talk about why he's single. And I feel like he brings a lot of depth to that conversation. And then we talk about his entrepreneurial journey with Woo and the Skinny Confidential. And not that being our best friend is not like one of the greatest titles that anyone

could aspire to. And I'm just kidding. But outside of that, Weston is also an entrepreneur. He is one of the most creative people that I know personally. I think I can speak for Lauren saying that as well. He is a powerhouse behind many of the brands that we build in terms of getting that brand out there, the way it looks, the way it feels. He is the co-founder and CEO of WooMorePlay. Obviously, you guys have seen that. We've been talking about it for a long time. If you go to his bio, it says he sells sex for a living. I'm

in the wrong business. Maybe I should have been the CEO of that. That sounds fun to me. He has a big, big, big personality. I know this because I pantsed him at Fidel's in 12th grade. And he also is just the sweetest soul. Like Michael said, he is Zaza's godfather. He also, I got to shout this out when I introduced him, built the bassinet with the pink ostrich feathers on my Instagram out of his head. He's a very talented guy. And with that, I could not be more excited to introduce you to my best friend, my business partner, my one and only Weston Mitchell. Love you, buddy. This is the Skinny Confidential, him and her.

All right, let's bang another one of these out at the old day job in the old salt mine here we go i think it's worth disclaiming that we tried doing this a while ago but we ended up having to scrap the whole thing it just didn't it didn't work out you were didn't get your sea legs podcasting under you so what was wrong with that episode why can't we like just do a tb timing was off do you even have the recording of that stuff i'm sure i do it might be worth going into the archives and we're drinking a lot of whiskey on that one we were i was drinking a lot of whiskey i had to settle the nerves it's weird because you're sober now i'm not sober oh you're not well you've had like what you got two

days under your belt so yeah i think like a day and a half you literally had a margarita with us last night yeah so it's been like 12 hours. My favorite thing about you and Lauren is when you guys bragged to me about the fact that you're like, Hey, I haven't been drinking in so long. And it's like a Tuesday. And I was like, I saw you guys drinking on Saturday. Dude, like 72 hours is a long time. I like a little nighttime cocktail to take the edge off.

Not every night. A couple nights a week. So does Weston. Yeah, I used to. I mean, I like to take the edge off. I just hate feeling what that does to me in the morning these days. I even smell alcohol now. I'm hungover for a month.

I'm hungover off literally one glass of wine or one beer. I 100% will feel it. We were talking about this about weed mints. Like, I will literally feel one beer. Yeah, so we used to do it a little bit more formally now. Like, we're just kind of phone-headed in now. The audience is like, oh, whatever. A lot of questions from the audience. Well, it only is like, oh, whatever. You got a lot of questions

from the audience. Well, it only took me, what, six years to get on the podcast? Yeah. I feel like you're kind of mysterious on Instagram stories. Yeah.

Well, I was in the bathroom before this listening to Eminem's Lose Yourself throwing up mom's spaghetti. Getting yourself psyched up. Staring myself in the mirror. Weston's a little more shy than Michael and I.

You always have been, huh? Yeah, I'm pretty shy. Yeah. Why don't you guys talk about your bromance and how you met? Let me tell you something that happens my whole life. Weston's our best friend. And many of you have seen him in our channels. One of our oldest friends, too. I think this was, what, 12 years old?

I think I knew you before I knew Lauren. No, I knew Lauren first, but I knew you shortly after. Yeah, we all met in middle school, seventh grade. Talk about when you guys met. When was the first time you guys locked eyes? Well, playground. Where actually? Was it the playground?

Yeah. I was like, I looked up to this person. I was about nine feet taller than me. They're a worn quad. So Michael was 4'1 when we were in seventh grade and I was 5'7 and Weston was 11'10. He hit his peak in seventh grade. He was literally six foot. So Michael and Weston looked like Danny DeVito and Arnold Schwarzenegger from Twins in seventh grade. Well, I credit Weston for a lot of things in my life.

But one of them is definitely that I got to give you credit for is that you taught me how to walk a lot faster because you're so goddamn tall that I had to keep up. And so now I can move at the pace of a man that is six foot two, six foot three quite easily. Can you talk to the audience about how you and Michael met and how you met me too? We all met at middle school. We met in middle school. Michael and I weren't really friends right at the beginning. It took a little bit of time for us to warm up. I think I was friends with you before I was friends with Michael. But then once Michael and I met, we clicked. You and I became friends first.

Yeah, I think so. I can't really remember. What were Michael and I like in middle school? I know what I was like. I was a little bit more of a loner. And that's why you guys clicked first is because

Lauren and I were doing this little dating thing, but then I went through this stage where I was a little bit of a loner. But Wesson and I were always friends. He was always supportive of that. I'll tell a story. I'll tell you why. I'll tell you why Wesson and I are such good friends. I think at the end of the day, Wesson is one of the rare people that doesn't try to change anything about the people he's friends with. You know, you get those friends and they're like, they try to like mold or change or get you to the light thing. I always, I always

feel like with you that I can just completely be myself. Like sometimes they'll come over and you and Lauren will be hanging out. I'll just leave and go upstairs and read. And it's like, it's not a weird thing where other friends, I feel like I got to entertain or do something. And I think that's why we click so well in our partnership and in businesses. Like there's, we all three kind of bring different things to the table. You and Weston are obviously a lot more creative. I'm a little bit more analytical, but at the end of the day, I don't think any of us try to change each other. I would agree.

One of the first days I met you was in Mr. Kohler's science class. You were wearing a Z-Surf sweater. How do you remember this shit? I remember everything. I was sitting on the chair and I bled all over the stool with my period. I showed you and Michael to gross you guys out, which is like, who am I? I'm such an overshare. Like I showed you guys the bloody stool and you guys just laughed your ass off. And then you started dating my best friend at the time.

So we became this inseparable foursome. Yeah. I remember that. I remember also in eighth grade, Michael went through a real loner period. Do do you remember that where he wore the studded jackets and his grandma with all the patches yeah it was like an anarchy he got expelled for flipping off all the teachers i got suspended he walked through the quad with his uh punk jacket and flipped off all the teachers i've always had a little bit of an issue with authority no you also were so non-compliant and it was such a turn on because I'm non-compliant and you mooned all the cars that would drive by for carpool. And I thought it was like so hot and sexy. That was another suspension. I think just by trade, and this is, I think, why I've had such an issue with like the lockdowns. And I know people are going to get so like, oh my God,

here we go with this again. I just hate rules. I hate rules. I hate when people say I can't do something. As soon as I hear that, I want to do it. It's like, if you tell me I can do it, I'm not that interested. But if you tell me I can't do it, then I'm like, okay, let me show you why I can. And that's obviously not the best thing, especially under the current set of circumstances. But I think that's just innately in me. And again, going back to like what I appreciate about you and Lauren is that in my personal life, you guys have never tried to change that where many people have. Have we always been best friends in seventh grade? Michael and I've been pretty close.

And then you went through your high school phase where you like started hanging out with a bunch of older guys, left us two behind. I did. I left you guys behind. Well, then you kept crawling back. So no, that's not what happened though. You have to tell the real story or I'm going to tell it. That's not what happened.

I would love to hear the real story from your perspective. And then we can maybe Weston and I, because there's two of us, we can. This is the real story. We can. But it was both you and Kim. The second we got to high school, you ditched us. Kim and I, who was my best friend at the time, were dating Weston and Michael. And we would all go over to Weston's mom's house

in seventh grade with our Jansports on our back. Remember, we used to take whiteout and write on the backpacks and it would say like, Michael loves Lauren, Lauren loves Michael. And there'd be like a huge dick on my Jansport. Remember that?

And then we would all go to Weston's, sorry if Tiffany's listening, love your mom so much, Weston's mom house. And she wasn't home. And Michael would get a BJ. Because she was a school teacher, right? And we would like, she would still be.

Yeah, she was working and we were partying. And you would get a BJ in the other room. All our dumb little friends were out front riding scooters and Weston and I were just upstairs. That's wild though. We were only 13 years old at the time. Yeah, we were advanced. I look at 13 year olds now and I'm like, I can't believe, are they doing what we were doing?

I'm locking Zaza in the house. Like 13, it's like, whoa. Michael's going to get so much payback. He's not even going to know what to do. No, I think about that often. And I try to just, as soon as it comes to my mind, I try to block it out. But yeah, I mean, I think that's also why I have such bad hangovers is now. I don't know what this like.

How are we talking about your hangover? Because this is a commentary. Like, I think all three of us developed really early. Like I said, people were outside playing skateboards and scooters and we were upstairs. They were playing pogs and dominoes. Like, hey, Michael, do you want to come down and play scooters? I'm like, no, man, I'm going to start getting a blowjob. But you go and do your thing.

You know what I mean? I was actually pretty good at it in seventh. But no, I think about that now. I'm like, if like if karma's real which i think it is then i'm in some trouble then we're all in some trouble so we go to weston's house we would do this every weekend we'd all hang out i can't remember if we had beer at that age i don't think we did seventh grade not really we're pretty much sober eighth grade we started to like had a couple older friends that started to buy it for us lesson and. Wesson and I had fake IDs before we had actual driver's licenses.

We had fake IDs before the actual state. And I don't even know how that, like anybody looked at either of us and was like, yeah, that makes sense. I mean, we looked like we were like fresh out of the womb and we have these like 21 year old IDs. Did your ID say 4-1 and had said 11-12?

It had to match. Yeah, it was all legit. You guys couldn't swap IDs because of the height, huh? Well, yeah. And the photo and the name to match. Yeah, it was all legit. You guys couldn't swap IDs because of the height, huh? Well, yeah. And the photo and the name and everything. Yeah. Shout out to Ted.

Won't put him on blast last night. He had a great fake ID back in the day. Yeah, he had great IDs. So we used to go to your house and then ninth grade came along. Yeah. And we left you guys. Yeah, you guys left. We stayed together.

This whole time we stayed together. We just went to Torrey Pines. Shout out to Torrey Pines. And we went with the older guys and you guys hung out with each other. No, we had some fun though. Listen, Lauren, we didn't sit there and destitute, wait for you to come back. We were doing our thing. We had fun.

Weston and I were roommates together. Wait, you're skipping over all of high school. You can't. No, you see, this is what he does. He doesn't want to talk about high school, you're skipping over all of high school. You can't. No, you see, this is what he does. He doesn't want to talk about high school. I don't mind talking about high school. Talk about high school. Do people want to go down that memory lane with us?

Yeah, talk about the real deal high school. Okay, we hung out in high school, messed around with high school girls, and then that was it, pretty much. No, no, no. If you have a specific story, bring it up. I'm not going to play the guessing game with you. You and Weston invited me over to your parents house one night in high school i had a boyfriend you had a girlfriend you had a girlfriend weston left early and you and i hooked up

yeah okay that's not that great of a story i mean mean, it's like, it's part of the whole... What about the love for lore? Like origin thing, but... What? Daddy bought it, I got it. I had a car that said love for lore on it. You drove a nice car too. What was that car? I had an old classic car.

It was a 1967 Chevy Camaro. Yeah, that was a cool car. That was a cool car. Yeah, we fixed it up. My dad and I fixed it up. Yeah, I love that car. I drove a car that said love for lore and I used to park it outside Michael's parents' house. Quick break because I need to discuss birth control. I've recently had so many

DMs from women all over the world asking for more resources and information and discussion around birth control. So I learned recently that there are more than 21 million women who are not using hormonal birth control, and I'm one of them. But now the FDA recently approved a birth control option that's completely hormone-free. You guys may have seen me talk about this on Instagram already. So it's called Fexi, and it's this combination of lactic acid, 1.8%, citric acid, 1%, potassium bitotrate, 0.4%. It's this vaginal birth control gel that comes in a small applicator like a tampon, and it works immediately and can be used up to an hour before sex. So basically you apply the gel before you have sex and only use it when you need it, but you have to apply it again before

each act of vaginal sex. So when you try it, remember one dose, one hour, one act. And I have to tell you guys how it works because it's insane really. Like I kind of geeked out when I learned this and you know me, I had to overshare. We're going to go there. Normally, without Fexi, when a guy comes and semen enters the vagina, it causes the pH of your vagina to increase, which allows sperm to keep swimming and make their way up there to fertilize your egg. Are you listening, Michael and Taylor?

So Fexi works by maintaining the vaginal pH to a level that reduces the mobility of the sperm, reducing the chance of the sperm reaching the egg. How awesome is that? While Phexxi could be a great option for many women like me who are seeking hormone-free birth control, it isn't right for everyone. So, be sure to tell your healthcare provider if you have a recent history of three or more urinary tract infections per year. And obviously, as with any new birth control, be sure to check for any ingredients in Pheexi you or your partner may be allergic to. The most common side effects reported by clinical trial participants are vaginal burning,

itching, and yeast infection. Some male partners also reported local discomfort. And remember, Fexi only works when used before sex, and it doesn't protect against STIs, including HIV. To learn more about Phexxi, ask your healthcare provider and visit phexxi.com for complete product information. That is P-H-E-X-X-I dot com. And Michael, don't pop a boner. Like, I don't want to get too stuck in the weeds where people are like, what the hell is going on here? But I think like lot of the listeners, I go back and forth with this show because a lot of what we're doing is we're interviewing different people and extracting information out of them.

But then sometimes you got to realize that for a segment of the listenership, and not all, maybe some will tune out of this one, there is an interest in our personal lives as well. And obviously you play a very large part in our personal life. One, our best friend, two, godfather to our kid, three, business partner, founder of Woo. And I think people are interested in that dynamic and specifically interested in potentially what makes that dynamic work. Because it's a rare scenario where not only are you my best friend, but separately you and Lauren are best friends outside of the relationship that you and I have. Like we didn't have groomsmen and maid of honor and bridesmaids and all that shit at our wedding. I wanted to eliminate any drama and be thoughtful about it. And Weston

was basically both of our maid of honor and groomsmen when he spoke. Why do you think you and I are such good friends and you and Lauren are such good separately? And that's also existed in different time where there's been times when Lauren and I haven't been together or in the past. And like you guys still maintained a friendship and vice versa. And like, what do you, what do you think makes each of those friendships individually? Like, what do you think makes each of those friendships work individually? Yeah. Well, I mean, I also, you don't remember, like we were going through college.

And then when Lauren came back into your life, when first started dating you again I actually was pretty mad because basically Michael was my wingman and all of a sudden Michael was gone every weekend in San Diego visiting you that's kind of so at first I was like I was very angry but then I like you know and I was still young and immature so but once like I realized, this is what's happening. And then like Lauren and I's friendship then started to kind of rekindle because like, we were off at college. She wasn't really, we weren't like that close in parts of high school. So then once kind of college ended and you guys started really dating is when the kind of like the three like relationship, like really started to become strong. Right. And so you and I had, we're roommates in college all throughout high school, even in, we started kind of doing small things in business outside of college. So we had like a very consistent track record and we had a long I really started seeing that Lauren and I are also very similar in a sense of personality and creativity.

And there's a lot of different aspects that I could kind of dive into that relationship and work on with her. It's interesting because we all get along together, but we all are like completely different people. But it all just like somehow kind of works. What's interesting to me about a lot of the relationships that like I've analyzed this later and like, this is weird. I'm not like a woo-woo guy, but you're a Gemini, you're a Gemini. You guys are completely two different types of Gemini.

And your best friend's Mimi too. And my friend Alex, the Kolo Moose Knuckles, a Gemini. I have a lot of Gemini friends, but it's interesting because like you guys are completely different types of Gemini. Like Weston's a little bit more reserved,

extremely creative. Lauren's obviously like more outspoken and creative. but I think what I personally get from each of the relationships is something that I don't have. Like I, I envy you guys and your creativity because it's something that I just don't like I'm creative in other ways, but not the same way, like not an artistic creative. Like you guys are. We said that the other day when we were having margaritas that Weston and I are Walt Disney and you're Roy Disney. Well, that was a pretty high praise of yourself to be honest.

I'm out here creating It's a Small World, bitch. Well, no, what I was saying is that Walt is my, first of all, way to humble yourself and compare yourself to Walt Disney. I'm just saying the dynamics similar, like Walt was focused on creativity and Roy was more analytical. Let me say this. I think in any kind of business relationship, personal relationship, intimate relationship, like where I think people run into trouble is they get with the same type of person that has the same type of traits and same type of skills and same type of personality. It's like what you're drawn to, right? Somebody

that is similar to you, your values, your beliefs, the way you operate, like the way you behave, all that stuff. But I think sometimes that's limiting because like what I get out of the relationship with both of you is you guys bring things to the table that I personally don't have. And what I was saying about Walt Disney and Roy Disney, you guys were basically talking high praise of what Walt Disney built in terms of like the Disney empire. But I say there's a lesser known part of that, which is people forget that Roy Disney helped keep all that afloat from the financial logistical side and it all would have crumbled out. So I think in every relationship, you need kind of both. And I bet if you were to look into most success stories, typically there's

typically two people that are complimenting each other in any kind of like entity organization or marriage or relationship. Yeah. Well, I mean, I think that's a big aspect of why our partnerships and our businesses work on top of the friendship, right? It's because when we're working on these businesses and we're building these businesses, we're all bringing something different to the table. Like if Lauren and I were bringing the same thing or you and I, like it wouldn't really like, I don't think it would work out as much because it's like we're both doing the same thing. But like when we're working on our brands, when we're working on our projects, we all have different minds and we all think differently.

And when we get together and collaborate, you know, I get to listen to Michael's business side of things. He's so savvy and on that side, and then also Lauren's creativity and then kind of my input on my experience. And so like, I think that's a big reason why it works is because we all are so different, but then we all kind of work together.

And then there's also trust. And I think the trust comes from like years of friendship. And like Michael and I have gotten into things where we borrowed each other's money. We've gotten into business and like, there's just things with like that we've built like somewhat of a brotherhood of trust. And so no matter what we go into, we know that that's there. Yeah. But I think a lot of people get in trouble when they go into relation or business relationships with friends because they either one don't have that level. So here's what I would say. I put our friendship in my relationship with my wife above all of the stuff we're working on. Like if you, like, if you came to me, I was like, Hey, we got to shut down Woo, which we can talk

about in a second. And because it's affecting our friendship, I would just shut it down regardless of what the business was doing. Hopefully I would use some of that savviness that you so politely said I had and figure a way to get some capital extracted back out of it. But at the end of the day, if it wasn't working, I would just shut it down because the friendship comes first. And I think a lot of times people get in relationships and they put the business first and there's a time and place for that when you're working on something, but there's also a time to recognize that like life has more important things. And so I think like going into the partnership with you and Lauren was like, knowing that came first, because talking about Woo, like that, a lot of people don't realize

this, but that like, cause Lauren's more of the face of it and like our brand's been strong on it, but you are really the creative and the visionary behind Woo. And it was your idea to begin with. Yeah. Talk about how, how Woo started, like give us the whole, well, first I guess it's better to go back and talk about how you and Michael got into business first together and then how we transpired. Yeah. Well, I mean, we first got into business. I had, uh, before Wu, I had a custom furniture business where we designed and built custom furniture in downtown LA. And Michael was a part of that. He invested in it and he kind of advised me on some aspects of the business to, to grow it and whatnot. But we young and like honestly even then for me then for you like that that was some of our first ventures and like we were like we were really kind of like figuring

that out like and i think that was the first intro to like working together and running something also like kind of getting some business chops yeah i mean we were i think we started when i was 23 years old in my two-car garage so we young. But once we went on to the next chapter of after the furniture company, Michael and I really wanted to get into business together because we had worked in some projects before. Michael was doing a lot of marketing, but he didn't have an actual brand himself that he was building. He was just building a lot of other people's brands. I was looking to start something new. Lauren was growing her blog rapidly. And so we started brainstorming,

what can we all do together? Let's come up with a brand. What kind of products can we come up with? So my wheels started spinning. And simultaneously, Lauren had just done a post on coconut oil for sex. And the post blew up with her audience and it was doing really well. And so she came running to all of us and was like,

you have to try coconut oil for sex. My audience is loving it. It's so amazing. It's so good. And so of course, you know, ran to Whole Foods, got the big jar of it, tried it. And she was right. It was amazing. Like it was really good. And it's like, did you beat your meat with it or did you actually have sex? Yeah. I mean, I had a girlfriend at the time, so I was doing a little bit of both, but so that kind of got my wheel spinning around there. And then I remember the night, I was just laying there and I was like, oh shit, what am I going to do with my life? Like, what's the next move? I'm really trying to get my wheels spinning on what we wanted to work with. And I just kind of leaned over and I

saw this big thing of coconut oil. And I was like, I was like, is there any really brands that are doing the hair products and the skin products and like all the different things you could use coconut oil for? But I was like, was there really any sex brand that was like using coconut oil as like the main basis as an ingredient and was doing it in a cool way and kind of using natural organic ingredients? And this was back in like late 2015. So this was like before this whole movement of like sexual wellness and all these like other female brands are out. Like nothing was out at this time. And so I immediately called you guys and you know that project we've been talking about.

What if we did a sex brand and what if we launched a coconut oil like sex loop and i remember you guys said immediately like that's it let's fucking do it and so that was like that was the beginning and then from there i had to start brainstorming coming up with names we had a couple brainstorming meetings and then kind of just like started developing the brand around that it feels like so long ago like what that looks like but i i think about that that brainstorming session a lot because at the time we were like in your loft we we were all kind of trying to figure out Lauren obviously was doing her thing. I was kind of stumbling around trying to figure out my thing, but I think like the groundwork that was laid there, cause obviously Wu's an established, powerful brand. Now what Wu taught me above all anything was the power of building a brand. And when you think about how much thought we put

into it, I think people think like, Hey, just came up with a name and like slapped on a label. Like we, we thought about everything down to the name, the origin, how it was going to be perceived in market, what it was going to look like on other shelves, what ingredients, who it spoke to, like really put a lot of thought into brand. And I think like dropping what I think is a gem for people that are thinking about building their own business. You can use any kind of advertising tactic or work with any kind of influencer or podcast or get any kind of retail deal. But if you don't have a strong brand to to me, that brand will be gone in a few years. You need all the things to carry you through. And I think what makes Woo so powerful

is you start to see people like the so-called competitors in the space, and they start as a sex brand, but then they realize, oh shit, my brand's not very strong and it doesn't really scream sex. So now I'm actually going to be a wellness product. Or they start as a skincare brand. Or I yeah or I'm going to be yeah I'll be a skincare brand that tries to get in this category or sex is is difficult to sell and it's an early conversation and people are a little bit squeamish so now I'm going to introduce a body wash um and you can't be squeamish if you're in the sex category yeah and this is me kind of indirectly taking some shots at people that have done that not because I have a sex brand but

because I want to point out like are you a sex brand or are you not? And for us, Woo is unapologetically a sex brand. It has all the other elements that can make people feel good. But at the end of the day, this is for better sex, period. I also think it really works because there's so many different perspectives. Weston has really spearheaded this. He's had so many ideas, but I feel like I've been able to add like the feminine aspect and making sure it looks good on the Instagram was so important to us and making sure that everything was tested and tried. And you have Michael and I, who can be your test skinny pigs, but also what a terrible product to have to test. But also Weston did something that I think will be so valuable to our audience. And that is a brand story. Can you, you always talk about this to me. Can you talk about why that book changed your life?

I really want to have the author on the podcast. Yeah. And it's a little bit of that book and some other like branding things that I've like really dived into, but I believe that the really good brands and the great brands out there, like, of course they have great products, right? With great ingredients and all that stuff. But I think the best brands are solving problems. And what they're doing is they're, they're building a community around that the brand they've built, and then they're solving that community's issues. So it's like really diving into like really understanding who your audience actually is, what their problem is and how your brand is going to come into the guide in their life and basically solve their

problems. And then you could do so by building your community and with all your different social channels and marketing channels, not only giving them products and tools that they could use to solve those problems, but also giving them value and education and really streamlining it all together. So you're really taking this customer on a journey and really stating out what their current issue is, how we're going to come and help that issue with our community building, our value, our education, along with like our products and basically solve the problem in your life and basically show you what your life could look like if it's fixed. Ooh, you hear that? You know what that is? It is Bev, the first female canned wine brand, okay? It's founded to change not only the way a product's consumed, but the way an industry and culture have operated for generations. Okay, so obviously that industry was very masculine,

but now Bev is breaking the norms and creating something from a female perspective. I'm about this because it's so cute. I went to a bachelorette party and we got the ladies night varietal pack. They have five varietals, rosé, sauv blanc, pinot gris, pinot noir, and they have this limited edition, which was all the rage at the bachelorette. It's this extra fizzy sparkling white wine. For me, out of all of them, I'm a fan of the sparkling white wine or the rosé. But honestly, all of them are super dry and crisp and a little fizzy. So they're perfect. They're refreshing. They're delicious. You could enjoy them in the can with a straw. You could even put them in a wine glass with a sprig

of mint. The best part, though, and why I think you guys are going to love is that there's zero sugar, zero, and only three carbs, a hundred calories per serving. I am in the midst of losing 10 pounds post baby. It's been a year and a half and I'm just trying to get those last 10 pounds off. So it's important to me to be very mindful about what I'm consuming when it comes to alcohol. The cans look cute and tiny, but each can is a glass and a half of wine. It's perfect when you don't want to open a bottle of wine just for yourself. You should know a 24-pack is equal to eight bottles of wine. Their wine is great for gifting, housewarming, hosting, social distancing, hangs. It's also obviously amazing for bachelorette parties, and they ship straight to your door. Shipping is always free. As always, we've worked out an exclusive deal for all Skinny Confidential, him and her podcast listeners. You receive 20% off your first purchase plus free shipping on all orders.

I personally would suggest trying the best-selling Ladies Night Variety Pack. This is the one I got for The Bachelorette, and I just think it's nice to be able to try out all their amazing bubbly flavors. You're going to go to drinkbev.com slash skinny or use code skinny at checkout to claim this deal. That's d-r-i-n-k-b-e-v.com slash skinny. Cheers. Yeah. And it's sometimes also, and I think Wu's done this, solving a problem that people may not even realize is a problem, right? Like by providing better education or at least opening up other conversations. And I think like what I always tell people when we're talking about woo, it's like, what is the first things that like people say when you talk about lubricants? Like, oh, I don't need it, right? It's like a narrative on their health or their wellness.

And I think what we're saying is you don't need it, but this can enhance the experience and make everything better, which leads to more empowerment in the bedroom, which helps build your confidence, which helps build a better relationship, which gets the bond of a relationship stronger because you're taking an issue that everybody has, which is sex, whether man, woman, this, that, whatever, and you're making people feel better about it. I think each product too does enhance the experience. For instance, the coconut oil lube makes it so much easier to give a blow job. It's great for head either way. It makes things taste better.

I noticed one of the things that was really grossing me out is I would give you a massage with massage oil and then we would start to have sex. And it was like, I don't want that nasty ass scented massage oil that has all these chemicals in it in my vagina. And so that solved that problem for me. It's like, okay, now I can give you a massage with the coconut oil. And if things happen, great. It doesn't matter. Like you can eat it, you can suck it, you can lick it, you can fuck it. And then for the vibrator, what I noticed is I personally have been using a vibrator since I was like 15 years old. I love a vibrator. I think they just say

that you can't call it a vibrator anymore? No, there's like a brand out there that's doing a campaign that wants to take it like seriously. So they don't want to call it a toy. I love a vibrator. I love a vibrator. What's next? I love a vibrator alone and during sex always. And so I noticed that when I was talking to a lot of women,

they were saying that they never had brought a vibrator into the bedroom. And what I just want to say is like, it helps you, me be multi-orgasmic. It's amazing. Like it does so many different things that enhances the experience. And then obviously we created the wipes for pre and post sex because it makes cleanup easy. And then we created quickies, which is like the lube on the go for when you're going out or you want to have a one night stand or whatever the fuck you want. Anyways, the point is, is that each of the products enhances the experience. And I think we really focused on that. Yeah. And the whole, the bigger message is just, we're bringing better sex to you, right? Like I look at my brain and I think if, you know, someone came to me and was like, oh my God, woo was the best. You guys have

like the best coconut oil lube. Like to me, that's kind of a fail. Like it's like, yeah, we have a great lube. But if someone came to me, I was like, oh my God, I love Woo. Woo has changed my sex life. Right? Like that's what I want the audience to say. I want them to look at Woo as like the brand that guided them to a better sex life and not just so focused on the product itself. And I think if we can achieve that as a brand and build that community and change women's and their partners' sex life for the better, I think that is really what we're trying to do with Woo. Well, I think also the reason people struggle in the bedroom is because, and this is another going back to breaking rules, people struggle. I mean, listen, everybody has their own issues, but people struggle,

I think, namely in these areas because they're taboo, right? You can't talk about them. You can't bring up issues in a public forum. You can't share it with your friend or your family. These are things that we're taught from a young age that are taboo. And it's funny when you go out and you pitch a brand like Woo to VCs or to some of these guys that are writing checks or girls are writing checks, they're still squeamish. They're like, oh, I don't know if we could talk about that. And to me, that's an indicator that it's obviously something that needs to be addressed because if we know that the entire population at some point is engaging in sex with the majority. What's the big deal about sex? I don't get it.

It's a taboo topic. Why is it so taboo? I'm not being a bitch. I'm actually wondering, why is it so taboo to talk about sex? Well, it's taboo because people are taught from a young age that it's something you can't talk about. You're around sex every day, all day. Why is it so taboo? I mean, like Michael said, I think it goes back to childhood of us not being able to talk, not supposed to be talking about it and kind of like the message that was brought there. And then it's like you're hiding it from your parents and then your parents don't talk about it. And then like, I think it just develops from there. It's my problem with a lot of the brands that try to engage in this space to begin with. It's like they start, but then it gets a little uncomfortable and they get a little pushback, whether that's

from a VC or a consumer or like, you know, a media company. And they're feeling like, oh, I can't really talk about this. And then they shy away and they say, okay, we're not, we're going to kind of sweep the sex conversation under the bed and be a wellness brand. It's like, no, let's talk about sex openly. Let's get people comfortable. If there's issues that they want to address, let's make them comfortable sharing those issues because ultimately that's going to empower people to be better in the bedroom, feel more confident, have better relationships. And that's ultimately the point of a brand like Woo. Speaking of sweeping things under the bed and shying away from conversations. Oh my God, are you going to go down this route? I know exactly what she's going to say. If you go back to high school, I'm out.

No, I'm not. I might go back to high school. You missed, you sweeped over so much shit in high school and college. It's not even fair. I'm going to do a podcast by myself that outs both of you. We'll just, we'll save that. Speaking of sweeping shit under the bed, everyone wants to know you're single. I get thousands of messages on social media when I post you. Thousands. Why are you single and what are you looking for? Why am I single? I think right now I'm at a place in my life where I'm not, I don't want to dive into a relationship. And then once I see that girl is like the mother of my children, the girl I'm going to marry, right? Like I don't, I'm at a place in my life. I don't want to waste anyone's time. I don't want to waste my time.

So I'm just kind of being patient in the sense of like, until the right girl comes along that I foresee that, like I said, could be the mother of my children that I want to marry. And then I could really dive into that.

And the past, you know, few years, I just haven't really successfully come across that. Do you know what you just did? Your DM, you're fucked now.

Your DMs are going to be going off the chain. Here's the thing. Here's the thing. I can't tell if you're being manipulative or serious. I think you're being serious, but like You're DM, you're fucked now. Your DMs are going to be going off the chain. Here's the thing. Here's the thing. I can't tell if you're being manipulative or serious. I think you're being serious, but like good luck. Good luck clearing that inbox, buddy.

Here's the thing though too is, is on top of that, like I don't mind being single because the past two, three years I've had the most like independent growth I've had for the rest of my life combined. Right. And it has a lot to do with me being single and me being by myself and figuring out all my internal problems and really like chipping away at who I am,

what my problems are, what my issues are, and how to solve those on my own and be independent, right? Versus dive into relationship and be codependent on all these like different aspects of my life that I'm weak on. Like I've had the opportunity to really like understand myself, understand who I am, what I want,

and be in that mindset of like bettering myself as a human. And then, so when I do get to the point of like, I find the love of my life and I want to go into that relationship, like I'm completely independent going into that and self-sufficient. And of course, like, you know, whoever comes on is, is, will, you know, help build that and, and, you know, build a relationship. But I'm not going into something where I'm like saying like, well, if I had a girlfriend, like I would do this, this and this, right? Like I'm completely like independent and in a very like content, peaceful, happy place with myself. Right. And so that when I go on to that relationship, like it could also be a healthy relationship. So I think I don't like, I don't regret being single the past few years at all. And, and not having found like the love

of my life yet because I've had so much growth and it's made me that much more better of a person what is the mother I know this but what is the mother of your child look like like what are some traits that you're looking for yeah I mean I think probably one of the most important things would be like a very strong intellectual connection right what I mean by that of course like you know she would have to be on somewhat of like the same like intelligence level so we could have very like stimulating like deep conversations but on top of that like have similar you know characteristics of similar ambitions similar outlooks on life family and things like that so that that is how i mean i

read something about like the difference in some people's relationships. A lot of the relationships end at two years or something like that because they're not really having these deep intellectual conversations. When they get home from work, they're like, oh, how was your day? Oh, it was good. I was tired. How was your day? Oh, it was exhausting. It sucked. And then it ends there.

But what about these other relationships where you dive into that? You're like, oh, how was your day? Well, actually, this, this this and this happened and you have like over dinner over over a glass of wine you're actually like conversing you're happy and you're in you're having deep stimulating intellectual conversations and learning about each other and and stimulating each other and like and there's so much on that like communication side that i feel like is so many relationships are on surface level so to me having like that intellectual connection is probably one of the biggest things and you could find that out pretty quickly and a couple from date one plus date two you

pretty much know if that connection is really there or not I would say another trait would definitely be nurturing right I don't not in nurturing way where like I want you to do my dishes and I want you to like pack my lunch and I want you to like do my laundry. Not like that at all, but like more just kind of like nurturing aspects of your really, I don't know, like just kind of. Give the Justin Bieber example. Cause that was a good example. You gave me the other night. Yeah. Like, like for instance, like he like bites into this burger and he's like, Oh, what is this? And, and Haley looks over and she's like, Oh, I got, I got you the, the impossible burger. Right. So it's like little things where like, I want a burger, but you get me like a healthier one because you're looking out for my health or you're making sure

I'm doing my skincare routine or like just little like nurturing aspects in there. And that also then relates to, it's like, it shows me, it's like, wow, like she would, she's going to be a great mother. Right. So it's like, not only is she giving me like little nurturing bits and like uplifting me and like supporting me in my life, but you also foresee that like, even before you have children, you just, you have, you know, like she's going to be a great mother. Well, I think like one, I personally have seen that growth for you. And I, it's pretty cool to watch because I think you like have really come into your own personality. And I think so many people get in trouble, especially like if you've been somebody that jumps from relationship to relationship is because you, you have a really difficult time when you're with someone for a long time. And like,

this is something that Lauren and I have to work out where you start to kind of like become a version of them or a version of someone else. And I think what you've done is you've really like grown into yourself. And so now you're able to distinguish exactly what you want. And so many people, Lauren and I talk about this on the show all the time, get into these things where they settle because like, Oh, like it's time or I need to have children or like the clock's ticking, I need to get married. But they never really start to think about like who they are, what they actually want, the type of person that's going to be able to go through the long haul with them in life.

And I think the only way you can do that is really get in touch with yourself and develop a sense of independence so that when you go and find that person kind of exactly what you're looking for, at least relatively what you're looking for. Interesting fun fact about you. You did not know if you wanted children until you met your goddaughter. Yeah, a hundred percent. I was very on the, I mean, it was only what, a year ago. So I was 32 and I was definitely on the fence of, you know, how old are you now? I'm 33 now. Oh, but you turned 34 in May. I turned 34 in like a month. Yeah. Okay. I get it.

All right. I was like, wait, how old am I? I know you're a little older than me, but I was on the fence of like, yeah, do I, do I want a family and take that route? Or do I want to do more of like the route of traveling the world and focusing on business and travel the world and those aspects of it. But once, once I saw everything from beginning to the end, right. From the day you guys told me you were pregnant in Cabo to watching Lauren go through all the different stages of the nine months to like being in the hospital the next day after like Zaza was born. And then once she was born, pretty much getting to be like in her daily life and seeing like every little aspect and not only seeing her, but seeing the experience that you two went through. And that's what kind of changed me is like seeing like the love and the experience and the creating the child and the child's there and that whole thing. It was like instantly I was like, I need children in my life.

Like I want a family. Like it was like there after that, it was no argument. It was like, this is the path I want. You built your goddaughter, the most extravagant, bougie, beautiful, chic bassinet I have ever seen in my life. How did you decide to do that? And can you do it for sale? Because a lot of people want to know about it. Yeah. I mean, I think once I knew you guys were going to have a kid and I was kind of like, oh, I need to build whoever their kid, whether it was a girl or a boy, I want to build them something. And in my past life I was like a furniture designer so that was like my that was like my passion that was my daily life and then once I got into woo I didn't have

a shop anymore I didn't have tools I didn't have like that creative outlet that I had before and like when I had it I didn't realize how much I would miss it until it was gone and so it had been like over a year since I'd built anything and all that creative whatever you call it just like I had nowhere to like kind of like alleviate it and do anything with it. So I was like, I want to do a project for Michael and Lauren's kid. And so then when the pregnancy went farther along and we knew it was going to be a girl,

I started diving in, okay, what do I want to do? It wasn't going to be like a boring dress or anything like that. You want the crib safe. I don't want to like step over boundaries on like, because you guys wanted to pick out some things. So then I kind of settled on a bassinet. I was like, okay, I'm going to do a bassinet, but I don't want to do a standard bassinet. We got to do something fun.

And then I just pulled different elements from just different things I'd saw in life. I saw this weird like teepee bassinet one time and I was like, ooh, that's kind of cool. And then we all took a trip to New York and we were at Berg, what is it? Bergman. We were having mimosas at Bergdorf. At Bergdorf. And we saw this like flamingo lamp there that Lauren fell in love with. So I kind of just pulled all these different things together and then had visualized like

this like beautiful, almost like nest type part that she would sleep in. It was made out of like alpaca and I think it's Mongolian sheepskin. And so then I just... It's interesting. I don't really deal with like rendering programs and do it all. I just kind of, it's inside my head. And then I put a pen to paper and I just do a few things and then I start building it. Let's take a break from Weston to talk about one of my favorite things, and that is sleep. Don't screw with my sleep.

I thought you were going to say something else, Lauren, but I'll go with sleep. No, sleep. It's all activities in the bedroom. Yeah. Sleep is my thing. If you wake me up wrong, it's not going to work. And you know what else is not going to work? If I don't have a comfortable mattress. And that is why I am so excited to tell you guys that Helix launched a company called Birch Living, and they are making the best, most insane organic mattresses in the game. Birch makes these organic, non-toxic mattresses made right here in America. They're shipped straight to your door with no contact delivery, free shipping, free returns, and a hundred-night sleep trial. We just moved to Austin. I have been very particular since I gave birth, and I'm all about the organic mattress. Zaza has one. We

have one now. It came straight to our door, like I said, and you get all the incredible comfort of a mattress from the makers of Helix, but with that premium organic material, you're going to love it. Like I said, it's made right here in America. It's just four materials that come straight from nature. So what's in it? Because you know I asked. Organic latex, organic New Zealand wool, American steel springs, and an organic cotton cover. So about this. It's certified organic and the materials are naturally and sustainably sourced. And you're going to have this amazing night's rest that you feel good about. You're not breathing in nasty rat shit. You know what I mean, Michael? I do know what you mean, Lauren, because we have them all at our house now.

With this mattress, I feel like I can lay my head down and I'm not breathing in toxic stuff. I was reading a lot about what you can be breathing in from your mattress and it's wild. So if you're in the market for a new mattress, I would definitely recommend checking out organic mattresses. It's a huge upgrade. The delivery is quick, it's easy, and it looks really beautiful. So definitely check out birchliving.com slash skinny. And I have to mention this, they have a 25-year warranty. So if you get it and you try it out for 100 nights and you don't like it, you can send it back. It's risk-free. And lucky you, Birch is giving $200 off all mattresses and they're giving two free EcoRest pillows at birchliving.com slash skinny.

You guys, that's $200 off all mattress orders and two free ego rest pillows. Enjoy. Everyone wants to know, why aren't you dating Mimi? Why am I not dating Mimi? And just to give context, Mimi is my sister and Mimi's always around. Mimi's Michael's best friend. Mimi's... I have a theory about why you, like, if you both have not found these people. I think you guys show up to places and people assume that you're together. Or the people... Mimi and Weston are best friends. Can you explain

like, so everyone wants to know about Mimi. Like, Mimi's out hunting guys, you're out hunting girls, and then all of a sudden you guys show up at the bar and nobody's approaching either of you. They think you're a couple. Well, I mean, I've known Mimi, like, quite a while long and when I met her, she was Lauren's little sister and she was very young. So she, like immediately from the beginning I met her, I always took her on as like a younger sister, kind of like looking out for a type. I never looked at her as like a potential,

like someone I would want to date. He met Mimi just to give context when she was literally seven years old. Yeah, I wasn't seven, but it was like, she was seven. So I mean, obviously at that point, I'm not looking at Mimi as like someone potentially I could date and then as we got older our friendship just like more like stronger and stronger

and so she she's always just been kind of like not necessarily like a little sister but like in a way like that and she's always just been a part of the family

and we've just built a really strong friendship and yeah I don't know might kind of fuck up the dynamic Lauren no I'm not saying you guys should date people are just wondering if you do date and like what

your relationship is like. Yeah. I mean, she's like, she's one of my best friends and like, we just have like a really good friendship. And honestly, like I truly like hanging out with women more than I hang out with men anyway. So like, it's, it's fun to kind of go around and have a friend, have a girl who's just like one of my best friends who's purely friendship and we could go run around and have fun and do whatever we want not have to like stress about that aspect of you know relationship you are attracted though to women as friends with masculine energy yeah but i but i i mean i love women like i would hang out with women and way over men you both are you both. Women are so dynamic and interesting. Our other best friend, Gillian, has so much masculine energy. You guys both are attracted

to women with masculine energy. Next question is, you talked about working on yourself. I know the work that you do on yourself every single day. Are there like routines, tips, tactics that you do every single day that are non-negotiable? Yeah. I mean, there's like morning routines, right? If you want to hear about that. Yes, we do. Yeah. I mean, you's like morning routines, right? If you want to hear about that. Yes, we do. Yeah, I mean, you want my actual daily morning routine? I know you're like

down to the like minute. Yeah, I wake up. First thing I do is I take a shower because I need to like wake up. I take a hot shower, fall back a little bit of a cold shower

and then I immediately right off the shower I do the Wim Hof breath work which I don't know if the audience is familiar with but it's basically like an app and a guy named Wim Hof

and he has like these different breath exercises you can do. Wim's been on the show. Yeah. Google TSC podcast. And then right after the breath work, I read the Daily Stoic and kind of reflect on that. And then immediately after the Daily Stoic, I go into like a 10 to 15 minute meditation using one of the apps, either mainly use Calm or sometimes Insight Timer. And then from there, go into my workout, work out for about 45 to an hour, take a second shower, and then usually try to squeeze in a little bit of reading or if I'm having to, like, or I just dive right into work. And your work is like very structured. Weston's a very organized person.

He hates the way I email. He's very efficient. You're the type with inbox zero, your to-do list. You're just so organized. Can you give someone like me tips on how to be more organized like that? Oh, I've been trying to teach you to be organized since 2017. Lauren, you're a lost cause. I'm organized in a chaotic way. So you're unorganized. Yeah. What does that even mean? How did you get involved in the Skinny Confidential because you and I together have, I think you've been like

huge. I would say 50% of the reason that the product line is here. You've helped me every single step of the way with every detail, every creativity part, the packaging, the copy, the website, the manufacturing, the shipping, all the different things that you have to do. Now the marketing, the distribution, and also future products. How did you get involved with that? And more importantly, why is it that you feel so comfortable being creative in such a women-heavy brand? Because you are very comfortable with it. Yeah. Well, I mean, we first started working on TSC because I was building Woo. And we were all just kind of working at the same offices. And again, we're all best friends. So we're all just kind of intertwined and everything. And you were like in talks of

coming up with a product line. And then you started basically coming up with concepts and ideas and it kind of like, as I was doing Woo, we hadn't launched yet. We were still just doing a bunch of the initial R&D. So you kind of came to me and said, Hey, can you help me put together like a few mood boards for inspiration on the brand and kind of what we want to do with it? And so we kind of just started building like Pinterest boards and like the synergy just kind of started to build from there. And then it kind of built on itself of just then sourcing manufacturers and then working with like the amazing designer that, you know,

does all the renderings for us that we work with really just kind of, it went hand in hand because Woo was like basically like the first one. So it was all trial and error because I'd never done any of this before. So Woo was really like a test company of like really learning the ins and outs of the manufacturing and the logistics and the marketing and all that stuff. So then kind of TSC, it was like second nature. After we learned that, we just basically implemented the same model that we built with Woo into TSC.

I mean, as far as like the design aspect, it's been interesting because the furniture i used to design was very masculine it was very like industrial and masculine and kind of gentleman-like and so kind of taking to switch that and go completely like designing for female has been interesting it's actually been a challenge but in the end i enjoy probably designing for a female than i do a male why because they appreciate it more, generally speaking? Yeah, just because, like I said, females are very dynamic. It's like you look at, they actually care. They're diving into their clothing and their skincare routine and what their nails look like and what their hair is doing and their skin and every single little aspect.

And they actually, they're putting outfits together and they're're building like this whole story in their head and like this whole thing like men are you know at least most men it's like you go to target and give them like a white tee and a pair of sweatpants and they just walk out the door they don't give a shit what they're wearing you know what i mean so like again even when it comes to furniture or tools it's like yeah like i design you know a piece for a male he's like oh that's cool but like he just kind of like he just needs it there right but like the female actually like appreciates it and she cares and she you know wants to learn how to like bring it full like the full picture and and it's just at the end of it it just yeah i think that females are much more like dynamic and interesting and like that aspect that that i really enjoyed

designing for the process of the ice roller how it took five years yeah it was pretty intense but that's because we wanted every detail to be right what was that like working together it was rough and it's rough and easy what was that like you're like my wrangler yeah we got we got through it i mean honestly it's like there's some points it's like, there's some points where it's like, oh my God. But like, I believe in you so much. And I believe in like, honestly, like I'm so amazed by what you've built in the community you've built around you. And I truly think you're at the best of what you do and being able to like build a community around you and give such good value to your audience. And so like, I always saw that and I always believed in that. So like when we got into like the nitty and the gritty of like the manufacturing and the prototypes and

all the chaos with that, like I always believed in it. Like we just got to get through this phase and it's going to be amazing. So it was never like a point of like, oh my God, like, you know, like a joint, you know what I mean? Like what's going on or whatnot. It was, it was always just like, we got to get this done to build it so that we could get to a point. But like, yeah, there was a lot of points of just like, it was chaos. How gnarly was it to get the tones right? Oh my God, man. I'm really specific about tones, Weston will tell you. I need the tones to be right. It's very, very important to me.

Yeah. But I mean, it's all necessary things, right? It's just like, it's like, I think all all those like knowing the tones like in that perfection like that's what you get the product you want so it's like at the end product is like it needs like that visionary to like look at that side of things but the process of getting to that point like it's hard there's a lot of like aspiring creators call them influencers youtubers bloggers i think that listen to this show or hopefully listen to so many listen to the the show. And I think like the, the piece of advice I have when you started to think from taking your brand from like a media outlet, which is, you know, social YouTube, Instagram blog, like when you're actually creating content to like an actual brand is

people think that they, they build this audience and then like they're building the audience that they can eventually sell to them. Right. Like that's the, that's the wrong intention. But and so what they do in those scenarios, they go, cool, I've got a sizable audience. Don't let me slap my label on anything. Any kind of like product that comes along, whether that's merch or clothing or like a notebook or this or that. And they just slap a label on and then they expect people to come through and buy all of it.

But I think the bigger takeaway is to like be really thoughtful about your community and the brand you're building and what you want to serve that community with and like take the time to actually develop all this because it has much more longevity than just slapping a label onto something quickly. As much as you guys want to talk about business tips, the audience wants to talk about sex, partners, all those things. So what's a sex tip? You can't sell sex for a living and not give a good sex tip. Yeah, I think here's, I'll go into like a kind of macro on that is, I really believe, you know, after diving into this, like if you really look at our society,

like we treat like our health very seriously. We treat like our fitness very seriously. We treat our mental health very seriously. Like we're doing all the things with those things, right? Where we're going to the gym, we're doing yoga, we're working out. Eating healthy, meditating, all this stuff. Yeah, for mental health, we're reading, we're meditating, we're doing yoga, we're working out. Eating healthy, meditating, all this stuff. Yeah, for mental health, we're reading, we're meditating, we're doing breath work. And so like we're carving time out of our day to do all these things to like better ourselves, right?

But like I really look at a lot of different couples and it's like they're not doing that with sex, right? They're not carving out the extra time to like chip away at sex. And they think for whatever reason, I don't know if they just think like sex is this magical thing that it's supposed to do on its own. You don't have to work at it. But what I see is like, I mean, if you just treated your relationship and your sexual life, like you treated like your health or your fitness

or your mental health or your business and you were educating yourself about it, you were communicating about it, you put things in the calendar for little things here and there, like you actually paid attention to your partner and realized, you know, like, okay, what love language is she?

Is she touch? Is she words of affection? What's my love language? No, what's my love language? No, no, no. Don't deflect. What's my love language? It's words of affirmation. No, it's not. No, it's not. That's where you don't get it. It's not words of affirmation. And touch. No, it's touch. No, Lauren, you, depending on which way the wind blows, you try to, you try to take five and trick that you try to like take three or four of the five. I'm a Gemini bitch. Yeah. That's a, that's a.

Today it's touch. Lauren and I have this long, long going joke where I'm like, that's a trap. It's a trap. Like this is a trap. It's a trap question. Go ahead, Wes. This is a trap having Weston talk about this. No, but I mean like, like take the time out of the day of like, of having that conversation,

right? There's one thing other, take time out of your day and talk to your partner and then really like learn like what their love language is. And like, there's so much you could do with that in a situation. You know what I mean? I look at friends all the time. It's like, oh, my girlfriend's birthday is coming up. What should I get her? Blah, blah, blah. And a lot of people just wait last minute. They'll get something expensive, like a purse or a bag or an iPad or something like that. And as you've actually like, if you actually dove in and you understood your girlfriend or your wife and what her love language is

and what she likes and you say, okay, she likes quality time. Her love language is quality time and she really has a new act for cooking. It's like, okay,

well, you know what I'm going to do for her birthday? I'm going to go down to Eataly and I'm going to sign up for this pasta making class and her and I, on a Tuesday night, I'm going to get off work early and we're going to go down to like Eataly and we're going to have this like chef, like teach us how to make

like fresh made pasta. And then afterwards I'm going to take her out to dinner and we're going to have this like lovely night. And it's like how much more she would appreciate that and how much stronger the relationship would be versus like just throwing a bag like in her face saying happy birthday. My birthday is May 21st. And what I want on my birthday is all five of my love languages hit i told you you have to pick one no i want like an hour for each

one okay and from west i want like a wind chime or a bird feeder i want a bird feeder how many think we could okay that was like eight demands and one there yeah I want all my love languages hit on my birthday I'm not joking Lauren you know

I always joke with Lauren like if she's like if we broke up I'm like listen God save the next guy that has to take this thing on you think I'm a lot

yeah you're a lot you're a lot you don't think he's a lot he's a lot too that's why it works though who do you like better? That was a question. I mean, I'm not like, I love both of you guys the same.

What's the differences? I mean, there's two completely different relationships in that sense. How so? I thought we'd get to the bottom of this here. Yeah, let's get to the bottom. Yeah, well, I mean, like Michael and I do like a lot of business together. And also like Michael is like one of the smartest guys I know. So it's like, Michael, there's a lot of business together. And so the, and like also like Michael is like one of the smartest guys I know. So it's like,

Michael, there's a lot of things, business strategy that's going on that we're going over. Even like if it's something in my personal life, like, and he has like, Hey, I have the,

I'm in this pickle. I could go to him and really like help me like get out of that pickle or give me really good advice on like what I need to do for that. But that goes both ways, honestly. Yeah. But it, but it's like, yeah, yeah. Got me out of a pickle or two. that's true i think here's a no no no no no

diplomatic way to answer the question weston and i have been through a lot more together that's rude i mean if you think about it it's the truth like we we've been through a lot with each other i think weston and i have been through a lot we both weston and i both know where the bodies were buried. I don't know if you could say that on the podcast, but like if there was like, we know where the skeletons and the closets are.

And with Lauren, it's much more, again, you get more of that feminine side, right? So she's constantly, you know, asking me,

how's my life going? How's this going? So it's a little bit more of a nurturing thing where like I could have like more mini like therapy sessions with like, you know,

how the girl I'm dating is going or this issue with work. And she's able to kind of like absorb that from like a female perspective. So yeah, there's just... So you're saying I'm not nurturing? So if anyone's single, go and introduce yourself on Weston's latest photo at Weston Mitchell. This has been one big dating ad. No, maybe it has. It hasn't been a dating ad. Weston has so much he brings to the table. I think that you've also come out of your shell so much. I feel like you used to be so shy. This is what I tell everyone about Weston.

He's so shy until you get to know him and then he doesn't shut the fuck up. I think Weston talks more than you and me. You really think so? Big chatterbox. No, I'm not that bad. Maybe a few drinks to me, no? Yeah, you like to talk. That's fine.

I like that you like to talk. What's one thing that would surprise the audience about you? Oh my God, we have to go down these fucking questions? That's a hard question to answer. I wouldn't know that. I mean, like, I wouldn't know how to answer that question. I think what would surprise the audience about Weston is how into the five senses he is. So if you walk into his house, the music's the right volume. Michael grew up with not knowing what

the right volume of the music is. So that's like really, really gnarly for him. I showed my, I showed my wife today how my dad used to wake me up for school, open the, kick open the door, slam the light on and say, get up. Michael's parents never dimmed a light for him. They never turned on music for him. They never let a candle. So it's weird to be around me and Weston. I know for you, you didn't know what light dimmers were. I was like a cat on a tin roof. Weston has the right volume of music. He has always got Hermanos Gutierrez playing. I showed you guys that band. You played it too loud. Yeah, you did.

You played it too loud. You walk into his house, you got a shot of mezcal tequila with a blood orange slice with tahin on it. You are an amazing chef and you have incense going, candles going. Your house is like such a vibe.

And I think the five senses thing is so rare. Jesus Christ, Lauren. This is like a game show for who's going to date Wesson. No, I And I think the five senses thing is so rare. Jesus Christ, Lauren, this is like a game show for who's going to date Wesson. No, I'm just saying the five senses to me is like so important. And I hope my daughter grows up in that. If I didn't know you're too dynamic so well, I'd be a little worried, but I know you too well and that would never work out. So I'm not worried at all. No, we're just friends. We're just best friends. That would be a plot twist. So imagine the five senses is extremely... My best friend ran off with my friends. That would be a plot twist. So imagine... The five senses is extremely... My best friend ran off with my girl.

No, that's my brother. Honestly, sometimes I think, maybe you just take over. Take the wheel. I'm tired. Honestly, couldn't handle that one. Yeah. But you know what?

Zaza is going to grow up surrounded by her godfather and me and our five senses and we're not going to put the cortisol vibes onto her all right so the way you woke up i had to teach michael it took 10 years to teach michael that i don't like to be woken up with slams and the blow dryer and i don't use a blow dryer i haven't used a blow dryer michael 10 years you the way you wake up when i first started

dating you was unlike anything I've ever seen. All right, Wes. Well, I'm glad we got you on the show. I'm glad we made this happen. Hopefully we don't have to scrap this one. We might. What's a book, a podcast, or a resource that's brought you a lot of value that you would leave our audience with? I just listened to one on a podcast on Ed Milet's show. It was one from a while ago. I think it was earlier this year, but I think the guy's, his name is like Peter Kroll or something like that. But it was a really good podcast on Ed Milet's podcast. And it was like, he really diving into like, you know,

the psychology of learning how to be, and of course there's like tons of podcasts on being in the present, right? But like his perspective of like not to look back at the past and like basically looking into the future and there's no point in having like negative thoughts which causing anxiety in the future because you have no idea what's going to happen like that negative anxiety energy might as well be positive because that future so that it was just like one of those podcasts that was like really the overall like message was like how to find peace and happiness but like the way that he kind of like his method that he was telling ed my lot and i think he's wrote like a few books or whatnot

which is very interesting to me that you're gonna check that one out he's coming on the show just so everyone knows weston moved to austin we all moved to austin he is here in austin let's see again another dating plug at weston mitchell at weston Mitchell. All right, Wes, before you go, do we have a code that we could give everybody for Woo? I know we always have codes. Yeah, let's get good sex for everybody. We are going to give a code to our audience. Sex with Wes.

That's S-E-X-W-I-T-H-W-E-S. Sex with Wes. Wes is going to give everyone better sex. If I were you, I would start with the vibrator. Everyone loves a vibrator. I mean, even guys like a vibrator on their balls. It's nice to have a little jiggle down under. Lauren, don't generalize those guys.

That's very sexist of you. All right, everybody. So follow, what's your Instagram? Pimp yourself out. Where can everyone find Woo on the site? Woo Instagram? Yeah, personal Instagram is just at Weston Mitchell. And of course, the business, which is more important, is at Woo More Play.

And let's do a little giveaway. If you want to win the vibrator and the lube, which is a great set, all you have to do is go to Weston Mitchell's latest Instagram at Weston Mitchell and tell him your favorite part of this podcast and then follow at WooMorePlay. Wes, you can come back anytime, but next time you guys got to get a little bit more micro about high school because you guys left a couple gaps. Listen, Lauren, Wes and I do something really good

and that's leave stuff in the past. That belongs in the past. I'm going to do my own solo episode all about high school and elementary school and me bleeding on Mr. Kohler's seat. With that, thanks for coming on, Wes. Thanks, guys. Do you want to win some Woo More Play?

All you have to do to win the bundle is comment on my latest Instagram, at Lauren Bostic, your favorite part of this episode, and follow at Woo More Play on Instagram. Super easy, and it will spice up your sex life.