The Skinny Confidential Him & Her Podcast - Ryan Holiday & Robert Greene Pt.1 On How To Live Life During Uncertain Times
Episode Date: January 10, 2022#425: On today's episode we are joined in what will be the first of a 2 part episode with our friends, Ryan Holiday & Robert Greene. Many listeners may be familiar with both of these best selling auth...ors as they have both been on the show multiple times. On this episode the duo are here to discuss how to live life during uncertain times and how we can use these experiences to grow. Check out Part 2 this Thursday 1/13/22. To connect with Ryan Holiday click HERE To connect with Robert Greene click HERE To connect with Lauryn Evarts click HERE To connect with Michael Bosstick click HERE Read More on The Skinny Confidential HERE For Detailed Show Notes visit TSCPODCAST.COM To Call the Him & Her Hotline call: 1-833-SKINNYS (754-6697) This episode is brought to you by The Skinny Confidential The Hot Mess Ice Roller is here to help you contour, tighten, and de-puff your facial skin and It's paired alongside the Ice Queen Facial Oil which is packed with anti-oxidants that penetrates quickly to help hydrate, firm, and reduce the appearance of fine lines and wrinkles, leaving skin soft and supple. To check them out visit www.shopskinnyconfidential.com now. This episode is brought to you by SKORCH Skorch is a curated map of only the best/coolest/tastiest/trendiest restaurants, bars and coffee shops. We love that it’s super selective and shows only Skorch Worthy places. It always makes it so easy to find the amazing spots to eat, drink and, let’s be honest, create some cute content. If you’re a longtime listener, you know I am all about curation, so this app is a dream for me. Trust me, you need to download Skorch ASAP. It’s free on the App Store. This episode is brought to you by Nutrafol Nutrafol’s goal is to empower women to embrace the beauty of their hair growth recovery with Nutrafol Postpartum by targeting the root causes of postpartum thinning hair-like the physical stress of childbirth and emotional stress of parenting, as well nutrient depletion. Visit www.nutrafol.com and use promo code SKINNY to save $15 off your first month's subscription and free shipping. This episode is brought to you by ARRAE Arrae was created to help women feel the best so they can be their best, through targeted products which are 100% natural, filler-free, organic, and formulated by a Naturopathic Doctor. For 10% off, go to arrae.com and use code ‘tsc’ at checkout. Produced by Dear MediaÂ
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The following podcast is a Dear Media production.
She's a lifestyle blogger extraordinaire.
Fantastic.
And he's a serial entrepreneur.
A very smart cookie.
And now Lauren Everts and Michael Bostic are bringing you along for the ride.
Get ready for some major realness.
Welcome to The Skinny Confidential, him and her.
Aha!
You have to create, I think, distance,
artificial distance between you and the response.
And you also, I heard this quote recently
where it was like,
if you listen to what other people think,
you're useless as a compass.
So like the idea of like, you are the one,
like you're the one making the show,
writing the book or doing the thing.
You're following something inside yourself.
And that's like your genius or your gift or it's the muses or whatever it is.
But the other thing is you can't do anything in life unless you do get feedback.
So it is a dilemma, right?
If you just live in your little bubble and you go, I'm going to ignore the world.
I'm just going to write my brilliant screenplay or my book or create this business, you're probably
going to be in for a world of hurt because you have to have people that you can listen to.
Welcome back to the Skinny Confidential Him and Her Show. Today, we have two fan favorites on the
show, both at the same time, a little bit of a roundtable
conversation. Ryan Holiday and Robert Greene both have had multiple appearances on this show,
both of them bestselling authors. Some of our favorite books, Mastery from Robert Greene,
The Laws of Human Nature, Laws of Seduction from Ryan, The Obstacle is the Way, Ego is the Enemy,
Stillness is the Key. We've interviewed them multiple times, like I said.
And on this episode, we're covering a lot of ground in this roundtable conversation.
It's been a weird couple of years. I don't need to tell anybody that. And we thought bringing both
Ryan and Robert on the show to talk about stoicism, human nature, psychology, dealing with
harsh times would be a great way to kick off the new year. This is a two-part conversation because
it was a long conversation. We went out to Ryan's new bookshop in Texas and sat down with them. And
I think the total conversation was close to two hours. So we're breaking this up into two parts.
This is the first part that will air this Monday. And you can look for the second part to air this
Thursday. With that, like I said, two fan favorites, two bestselling authors, two of our
friends, Ryan Holiday and Robert Green. Welcome back to the Skinny Confidential Him and Her Show.
This is the Skinny Confidential Him and Her.
I want to open this up with asking about octopuses.
Octopi or octopuses?
Is it octopi? octopuses i is it octopi is that i had this discussion with whitney cummings
is that what you're referencing and i believe it's octopuses and she was saying octopi
and then we looked it up and i think it is octopuses pusses sounds like a little
it sounds nicer a little raunchy yeah depends who you I guess. Why are you so deep into octopi, octopuses right now?
Well, I'm not, I mean, I have one of the chapters
that I'm going to be writing on Sublime is about animals.
Okay.
Because I'm a complete animal person.
You know, I've always, since a kid,
I've adored dogs, cats, horses, et cetera.
There has to be a chapter on animals.
And the idea of the sublime with animals
is that they have a particular consciousness and way of relating to the world that we're just
beginning to explore in science. It's like this new frontier that they're actually able to crack
the code and say, this is how a bat thinks. This is how a dolphin relates to the world. To me, that's just like the most insanely
sublime idea. It's like Dr. Dolittle, right? And so octopuses are the most amazing creature on the
planet. First of all, they're incredibly smart. They have very, very large brains, but their
consciousness is throughout their body. So their brain is not just located centrally.
It's located through each one of their arms
and in their tentacles.
So they're thinking with their hands.
Imagine if your thinking was in your fingers
and your hands and what that would be like.
I could go on and on about the insane qualities
of the octopus, their intelligence
and people who are around them.
They recognize faces.
You could leave, you can come back six months later.
They'll recognize who you are.
They'll come up, surface, and kind of greet you.
They'll even kiss you with their tentacles.
They have insane qualities.
But the most amazing thing of all is their lifespan is two years,
maybe at the most three years.
People are wondering, what is all that intelligence for
you know how didn't how did it ever evolve that way right so i haven't been so immersed in research
because i'm writing other chapters and the animal sublime is the one is like two ahead and i'll go
back into it but there's some interesting theories about why octopuses evolve this way, you know.
And the other thing that's incredible is their camouflage abilities.
They're able to like, they're the greatest, they and squid are the most amazing animals
able to camouflage themselves.
They can change colors, et cetera.
But it's through their thinking, their brain is able to change the color within them and
this guy was studying there seems to be no like rational purpose sometimes for the changes that
goes on like it's almost like psychedelic they're not hiding themselves with some of their
manifestations and he was saying some of it is their emotions they're just changing colors from
the different things that they're feeling this is all speculation but this one writer this neuroscientist from england he wrote his essay
about this is what alien life might be like a completely different form of consciousness
but smart and brilliant i mean octopuses can't fly, you know, flying saucers, et cetera. But to have your brain not centralized, but located throughout your body and other things
like that.
I'm sorry.
It's an endlessly fascinating subject.
I'm sorry to say.
Isn't there a word for like how to think about how another animal or a person thinks about
the world?
It's like a German word.
Einfühlen?
It's umwelt.
Umwelt.
Yeah.
Umwelt means your environment yeah
how you so so like how does a dog go through the world or how does a bat go through the world
it's kind of trippy to think because i think as a human you just assume everyone either goes
through it like you or in a much inferior way to you but the idea that someone is doing it better
and that thing is a an octopus is's pretty humbling. Yeah, yeah.
To be a fly on your happy hour conversation
or dinner would be so interesting.
Well, sometimes it's pretty boring.
Sometimes we're just talking about football or, you know.
We did talk about dinosaurs a lot today.
Dinosaurs.
We had the same discussion, but about dinosaurs.
So I would love to hear from Ryan
what it's like to be Robert Green's mentee.
And then I would love to hear from Robert
what it's like to be your mentor
or was like to be your mentor.
I don't know if you guys look at each other as...
And remind us quickly,
I think we've told it before,
quickly how that came to be,
how you guys first got connected.
I was just rewatching 30 Rock.
They said in this show,
Tracy Morgan's character says
it's mentor and their manatee is the name of the relationship. So wait, so you would be the manatee?
I'm the manatee, yeah. Oh, okay. I think I was still in college. You were like 19. Yeah. And
we had lunch. We had a mutual friend. Tucker? Yep. And- Was Neil there? No, Neil wasn't there. Okay.
And you were working on the 50 book, and you just fired a research assistant.
You were complaining about that you had trouble keeping them.
So I had already written the war book?
Yes.
And were you a fan of his writing?
Yeah, of course.
Because I had read the war book, so it was definitely out.
Yes, I did not work on the war book.
Remember you wrote it twice, basically?
I think you were just starting the first version.
You sure it wasn't before then?
Mm-hmm.
Okay, you have better memory than I do.
And yeah, I was like, I would do that.
That was literally my dream.
Like, first off, that was not only my dream job.
It was not something I conceived of was a job,
like that a person could do it.
But I'd read all of his books,
and I'd never read job like that a person could do it but I'd read all of his books and that would I never
read anything like that so that those were the kinds of books that I wanted to do and what I
remember the weird story and we may have told this before but remember I gave you my phone number
but I gave you the wrong number like I messed it up because I'd just gotten it and so you called me
to like you know you said'm going to think about it.
And then if I like, if I need someone, I'll call you.
And you did call me and I didn't answer.
You called again.
No, no, because I didn't have the number.
Like it wasn't me.
And then remember the people pretended to be me.
So what happened was-
God, I don't remember any of this.
Somebody got, whoever was on the number
they were getting decided that it would be fun to just pretend to be me. And they told you this story about how whoever was on the number they were getting decided that it would
be fun to just pretend to be me and they told you this story about how i was in the hospital
i was dying it was this whole thing oh my god i've never heard this story yeah i haven't either
well you told it to me uh so at some point you realized that it was not me and someone was
stringing you along and you went back and got my actual phone number how did i get that from the that agency you were working at yeah i forget
but we ended up connecting obviously and so i i often think about like the because i gave my phone
number wrong and then because these people decided to play a prank the entire course of my life might
have turned out differently i might have said fuck off yeah you might have been like like this person
doesn't want it he He's a flake.
Well, you would have figured something else out.
It would have taken a different course.
Yeah.
But yeah, it was all from that lunch.
So what is it like to be his mentee?
What does that look like?
Well, I think the first thing you had me do
was transcribe interviews that you did at 50.
Yeah, boring stuff.
Because you couldn't do that online then.
Do you kind of give them a test a little bit
to see if they have the chops.
Well, I thought I had you do some research assignments.
Was that mastery?
No, later that was on the 50th law.
But at first I had to transcribe hours and hours
of interviews with you in 50,
which is not easy to do.
Well, not because of me, I don't think.
Yeah. No, not because of you. And then as you got deeper into the entourage,
the interviews got harder to follow.
Let me ask you this, Ryan, from your perspective, because there's a lot of people that
listen to the show and they write in and they say, how do you find a mentor? And there's a
transaction obviously that takes place between mentor and mentee. In your idea, what does that
transaction look like?
Because it's obviously...
Well, I would say it starts
with a different transaction.
So people go around and they go like,
I want a mentor.
I'd like Robert Greene to mentor me or whatever.
Obviously, that was something I was interested in,
but that's not how it starts.
You don't go up to someone and you'd be like,
I would like you to be my husband
or I would like you to be my...
This is why I want you to talk about it.
I want to go to coffee to pick your brain for two hours.
Yeah, like the transaction was
Robert needed someone to transcribe
hours of interview footage.
And I did that.
And then when I proved myself
to not be an idiot or a weirdo or a flake,
although almost was a flake,
then a relationship can emerge over time.
So even like, it's not like you were like,
Ryan, you are officially my manatee.
You know, that thing never happens either.
You don't even, not even like in a relationship
where you have the talk.
It's something that evolves over time.
Just like, there's plenty of people
I've had transcribe things for me
that the relationship, the connection or exchange
went no further because
just there wasn't anything there or it just was it just didn't work but like i mean this was in 2007
six i think yeah six or seven so like it was over a period of like several years that this
evolved and it started doing little amounts of stuff and became more
complex. But I think people think it's like this official thing or this thing you start with
when it really starts much smaller than that. And the transaction is like,
do you make this person's life or job easier. I am currently overseas and don't mean to brag, but I am not
bloated. And that is a huge thanks to my ice roller. I do cold showers and Array. I've talked
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Use code SKINNY. going into it with a give. Give, give, give, give. And Gary Vee always says this, but then, you know, come back,
come back with the ask way later.
I think-
Or if you give, you may never have to ask.
Right.
So in your perspective,
what did you see that Ryan was doing
that made him unique?
Well, the key thing is,
because as he said, it evolved over time.
And one thing I think he left out,
or maybe I've got it wrong,
is the American Apparel thing
that kind of came in the middle there. Yeah, but that was a couple, that was a year, two years later, I think he left out or maybe I've got it wrong is the American Apparel thing that kind of came in in the middle there yeah but that was a couple that was a year two years later I think
yeah but basically the most the key thing why he worked out is because of his character and I'm not
diminishing his intelligence because without the intelligence none of it would work but
the fact that he wasn't a flake the fact that he was reliable the fact that he would always kind
of be there for me and that he was eager and most importantly the fact that he was reliable, the fact that he would always kind of be there for me and
that he was eager. And most importantly, the fact that he could take criticism. Not that I was
criticizing Ryan because it was not much to criticize, but occasionally the research or
something that I wanted wasn't quite fitting with what I needed. And I would tell him that.
And boy, I've had that experience since then
where I criticize someone who's now trying to be my researcher and they just kind of melt
and disappear and I never see them again. He could take criticism. So the main thing was the
character, right? If he didn't have that character, if he had shown early on that he was all kind of
egotistical, because that's another trait that a lot of people have.
They're so in a hurry to make their name, to impress you.
And he was not like that at all because, you know, ego is the enemy.
He was already kind of like that.
The character is the key.
And people don't understand that.
They think it's their resume, the fact that they went to Brown or Harvard and they got an MBA and da-da-da-da-da.
It's not.
It's like what's deep down inside, whether you can take stress, you can take criticism,
and you can do boring work.
Because those transcriptions, I remember them.
Half of it was nonsense and half of it you couldn't even understand.
And yet he didn't complain.
He did it.
He did like probably the most menial job I could give him.
And then later it came out that he's actually incredibly smart, you know.
And so and then he had the other thing that's very important is, and that's where the American apparel thing comes in, is I wasn't so good with the internet and technology.
I'm still kind of not very good at it.
And Ryan, obviously a different generation, was really good.
It was like, you know, in his blood, he just had a feel for it.
So when you're looking for a manatee,
I think we should make this a thing.
That's not the title of this episode.
They have to be able to supply something that you don't have.
So saving time is really good.
Organizing is really good.
But also, you have a skill that doesn't make me feel insecure
because I realize I'm an idiot, a moron when it comes to technology.
But you're filling a gap that I can't do by myself.
You have a need.
You're creating.
I become dependent on you, which is one of the laws of power
for something was very very important so those three factors the character the i forget what
the second one was i had another one in there and the fact that he he he understood also the spirit
of my books which really helped right so when i gave him research to handle I didn't have to explain to him that
a story needs to be dramatic it can't just be kind of fitting the idea it also has to have some
theatricality some something larger than life about it he got that he understood my books
I mean I could go on for hours about you you know, the qualities that made it work. And since then, I've never been able to find anybody
who could match him.
It's sort of been the downfall, my Achilles heel since then.
I've been looking and looking.
The best manatee you've ever found.
Well, I would love to keep doing it
and he won't actually let me.
I can't let you, world famous writer
with 20 best-selling books i have got do research for me
i thought you would but see that's the thing like i think like when i think about a lot there's the
there's some was it aristotle somebody said like this is all scraps from somebody else's banquet
do you know that expression it's like that aristotle said it was all scraps from plato's
banquet or something like that like a good chunk i don't know if I've said this, but a good chunk of the stories
in like, say the obstacle is the way are things that I found when I was looking for stuff on,
you were like, Hey, go read about this person or go look at this thing. And they didn't,
they either didn't work for you or you're like, that's not good enough for me. But like, so,
but you sent me down all these different alley, like things that I wouldn't
have read or explored on my own. So I think when people, people like they, they kind of have like
an agenda to like, oh, I want to get introduced to so-and-so, or I want like you to help me get
followers, which is not, I think what you want out of, like, to me, it was like, what am I going to
learn? What am I going to be exposed to? And like, so like when I say I would still do the research, it was in doing the research on
your books that I discovered so much stuff that now benefits me today. So you need, you have to
be able to like hand yourself over to like the direction of the other person. Cause you get,
you get, it was like, I felt it was like taking a graduate course
or a master's degree in like your genre of thinking.
I think that's what's so beautiful
about you guys' relationship
is to see how it's evolved over time.
I mean, even with the daily laws to see that now
and you have the daily stoic
and you guys have like kind of just intertwined
and grown together, which is so cool.
Yeah, both of you are right because we're both obviously big fans.
They're so different, but there's some common themes.
Like obviously, you guys both anchor into these very powerful or thoughtful historical
characters.
That's a common theme in both of your books.
It's high-level reading, but at the same time, it's digestible for people that may not read
so often because you're hearing these stories about these people where things actually
happen, right? Where it's not like you're not trying to imagine something that's fictional
or some kind of like, you know, pie in the sky thought. A lot of these, you know, we're in this
great bookstore and a lot of these ideas, like you have to really kind of like think and try to
apply. But with your writing, you use these examples like, oh, that's how that is applicable
here. So what is your relationship today? What are the differences? I mean, obviously there's a lot from when you started to now. The main difference is Ryan has had this
incredible success. You know, I've told other people, I'm not going to get all emotional on
you here, but it's kind of like the son I never had. So I'm very proud of it. You know, it's not
like I made him like I'm the father kind of thing, but I'm very proud of it.
And it gives me a very nice feeling.
So the relationship has evolved.
So it's more kind of equal than it was.
I'm not gonna, I don't feel like I'm a mentor anymore.
I still learn from him.
We're talking in the car or now,
and he's giving me ideas for my books constantly.
So it's become much more of an equal thing, you know.
And it's just nice to have a relationship
because I talked about this in the laws of human nature
in the chapter on generations
and how having a relationship with someone
who's from a completely different generation
is a very enriching experience.
Of course, you have that with your kids,
but that's a lot different because that comes with a lot of stress so I didn't have the problem of raising
Ryan and him rebelling and hating me for a while and then yelling and screaming at me all the time
but it's very nice thing to kind of bridge the gap between generations because I get to see the
world sort of through his eyes I get a different perspective on life and he gets to see
kind of what an old dinosaur sort of how they view the world kind of thing. So there are many
aspects. It's a very enriching experience. And we live in a world now where people throw up so many
walls between races, between generations, between genders, you know, and it's all about my little narrow identity.
And I hate those kind of walls. And I really like to have like a good, solid interacting
relationship with somebody from a different generation where I don't look down on them
because I'm a boomer and they are a millennial and they don't look down on me because I'm a boomer.
I think it's a very, very enriching experience. And it's really,
it's one of the best things
that's happened to me.
You taught me this.
And I think this is the law
you're referring to,
but I'm not sure.
It might've also been in power.
You taught me to never shit
on other generations and say,
oh, that generation's entitled.
Oh, that generation's lazy.
That's the same law.
And you hear that all the time
when you talk to older people,
you hear them putting
these generations in categories.
I think any generation,
you hear from each generation, both sides.
But when I heard that, I was like, oh, I sometimes do that.
And I completely shifted my thought process with that.
What generation would you be putting in?
You mean the older generation?
Meaning like sometimes I would say, oh, you know, 20-year-olds.
Already you're doing that?
Yeah.
I'd be like, no, I'd be like, there's like sort of an entitlement.
And now I'm like, okay,
but a 20 year old has a lot of tools
that I don't have at my age.
So I shifted my perspective with it.
We hear it all the time now,
like the older generation shitting on Gen Z
or even the generation above us shitting on millennials.
You know, like a lot of times it's applied
to like work ethic, right?
Like people say you don't have work ethic,
but to your point and to Lauren's point,
I think when you hear it from people,
it's like you're kind of disregarding every single person in that age group,
which is probably not a stuff you can do.
The other ridiculous thing is it's been going on for 4,000 years.
One of the oldest pieces of literature, which I mentioned in that chapter,
is a complaint in ancient Sumeria about the young generation,
how they're going to leave this world more crappy
than anything.
They're like shifty and lazy.
Yeah, it's hilarious.
It's like part of nature as you grow older
to see the young people coming up,
to feel kind of a secret envy for their youth
and to kind of disparage them.
It's a theme that transcends,
you know, I read a text from 13th century Japan
and this guy who's talking
about how the young people don't respect tradition anymore they don't know how to do a ritual they're
always in a hurry 13th century japan i mean it's internet it's universal right so it's going to
happen to you when you get older you're going to start looking down on the next generation so
maybe have some distance and realize it's you can overcome that and have a different perspective that's more kind of empathetic.
So Michael and I are very big on travel.
It's a big part of our relationship.
It always has been.
We love to go to new places, try new restaurants.
And usually Michael takes this over, but I've been
helping him lately thanks to this app called Scorch. A bunch of friends who are in the influencer
world told me about this app and it's kind of like a secret. It tells you all the amazing spots
in each city. So when I first moved to Austin, I was able to download it and see this curated map of the coolest, trendiest spots.
I just feel like even if you're in your own town,
you could download this and find places to take Instagrams.
You could get drinks, find amazing restaurants.
It almost reminds me of an app for tastemakers.
So sometimes you guys will message me and be like,
how did you find this spot?
Typically, it's either through friends or the app Scorch.
So what I do is I have my Scorch app and then I just go on there and I put the city that
I'm in and it tells you the most on point places.
It's also sort of a social app so you can follow friends and influencers to see where
they go.
And you can post your profile in real time when you're out.
So you can see, like say you're obsessed with this one influencer, you can post your profile in real time when you're out. So you can see... Say you're obsessed
with this one influencer. You can go on and see where they're going in a certain city.
So when I moved to Austin, I went on there and I really got to see where all my favorites were
going. And it was almost like taking the research out of it for me. If you're an organizational freak
like me and like Michael,
and you want to have a curated list of each city that you're traveling to or where you live,
you have to check out this app. So if you're a longtime listener, you know I'm all about the curation. So this app is a dream for me. Trust me, you guys need to download Scorch ASAP. That's
S-K-O-R-C-H. It's free on the App Store. And you can also check them out
on Instagram at GetScorch. That's G-E-T-S-K-O-R-C-H. And of course, links are in the show notes. You
can thank me later. One of the things I would add though is I think people are like,
oh, I want to pick a successful or a rich person and like I want to learn from them and that can like obviously be beneficial but like what I think
Robert is is Robert is like the greatest of like your generation at what you do like there's
almost no one who was publishing business books when the 48 laws of power but you're not even in
a genre because you invented your own genre but but very few books that came out in 19...
When did 40 of us come out?
98.
So very few authors who were publishing books in 1998
who are not named like Tom Clancy or whatever he's did,
but who are putting out books now
that are still selling millions of copies, right?
So I think you want to look at someone who's done it for not just well once, done it consistently repeatedly at a high level and has sort of carved out their
own... You want to attach yourself to one of those people. And so I think what I'm sort of constantly
humbled and inspired by with Robert is it's just like no one has done what you've done or is
continuing to do it at the level. I mean, it's just
in, it's insane. Like when you look, we're talking about this today, when you look at the
laws of human nature, that you got people to read a book of that weight that isn't like,
oh, let me tell you how to manifest your energy into reality. Like it's easy to sell books to
people that tell them what they want to hear,
but to sell millions of copies of books that like really challenge people and force, like,
how do you write a book about ancient history and philosophy and psychology and strategy,
and then have it be so popular that it's banned in the federal prison system? Or that it's like,
like when you look at lists, like Robert's books are also always the most shoplifted books.
Is that true?
Yeah, because these are people who don't go to bookstores and read. They're just like,
oh, I've heard about that book. So to take a thing that shouldn't be accessible and make
it accessible, to me, that's so much more meaningful and powerful than like, oh,
this person is just successful at what they do.
It's interesting though,
because I've been listening to so many interviews.
I told you off air that I've listened
to almost every podcast you've been on.
There are some hosts that are offended by the,
they think it's manipulative
and they kind of come at you a little bit,
which I don't think that's a good idea.
I'm just saying, but they kind of come at you
in a way that like,
they almost want to sort of prove you wrong
on the interview.
You always do an incredible job
and remain very stoic.
Very diplomatic.
Yeah, but I would love to know
if you get that in your daily life
with people they think maybe it's manipulative.
Well, maybe you showcase an ugly, hard truth of human nature
that a lot of people don't want to face, right?
I think people would like your books not to be true or necessary.
Yes.
Which doesn't really matter.
No.
Well, you know, I make a point of having written The 48 Laws of Power,
which is kind of a strong, notorious book of showing people,
because it really isn't outwardly my style if you get to know me, you know.
I kind of show that even a little bit more to people if they first meet me.
So they don't get, because they're always a little bit
intimidated the first time we met i was like oh jesus christ what is this guy thinking about me
what do i what do i gotta say well i am thinking about you and i am analyzing you and i am kind
of decoding your body language and stuff like that i just don't know but now we kind of love
each other a little bit yeah yeah yeah yeah well yeah, yeah, yeah. Well, now you're totally relaxed. I'm not as scared, yeah. Yeah.
Maybe it'd be better if I scared you a little bit.
No, no, don't.
But, you know, it's a problem
because people are constantly interpreting
whatever I do or say.
So if I'm five minutes,
10 minutes late for a meeting or something,
they think, oh, he's practicing a law of power.
Or if I write a certain email with a certain tone,
oh, Robert's being manipulative.
So, you know, I'm very aware of that and I'm trying to like diffuse it all the time so people
don't treat me in this very defensive way, you know, but I've had 25 years now, 20, sorry,
23 years of dealing with it. So I've kind of... You know what I think it is? I think that when
people deal with you,
it's probably a little bit of that,
but it's probably more of,
oh, this guy really sees me.
He sees everything about me.
He sees, you know,
whatever I'm thinking,
whatever I'm doing.
That's what it is.
People, not everybody wants to be seen, right?
That's probably true.
But what I usually say is like,
if you have a strong negative reaction
to the 48 Laws of Power when you read it,
or just the idea of what's in the book,
that's a person who should definitely read the book
because you are probably going through the world
projecting that at things that you don't like
or things that you think are unpleasant
or dirty or whatever.
Like if you want that book not to be true,
then you definitely need to read the book. Not because it will make you a psychopath or something,
but because it will make you less naive about how things actually do operate and how other people
might be sizing up that precise weakness that you have just exposed by pretending that you're above it.
Which you also talk about in Laws of Human Nature, how we just sort of...
None of us want to admit that we do things like that or have ambitions or desires or
biases.
We're above it.
Yeah.
I would love to hear from both of you because social media can be...
I don't want to say it can make people feel insecure, but there's a lot of insecurity on social media that I've
experienced just talking to women through DMs. How do you think people listening can manage
their insecurities and also while we're at it, their egos?
I think to me, there's value to be extracted from the platform,
but then you have to understand that the platforms are also extracting value from you,
right? Like there's the expression, if you're not paying for it, you're what's being sold.
So like when I noticed, like I almost never go on say Twitter and then afterwards,
I feel like better about myself. Like I'm never like happier. I either feel like the world is falling apart
or I feel like, you know, awful
or I feel insecure or jealous
or like not positive emotions.
So like I have to figure out
if there is value to be had on the platform,
how do I have it without the downsides?
Which is usually either through pushing and not consuming or
having filters. So I don't even have access to most of the social platforms that I do stuff on
with Daily Stoic or Daily Dad or my stuff. I'm like, hey, can you post this for me? Or like,
hey, how's this doing? I want to put stuff out,
but I don't want the strings that come with it
that tend not to be like conducive to mental health.
That makes sense.
Yeah, I used to think that like
when we first started this show,
I used to go in and read the reviews all the time.
You're like, well, in the beginning.
YouTube comments.
Talk about, you should see Google reviews.
Like when you have a physical thing, the people that come in and leave a about, you should see Google reviews.
Like when you have a physical thing,
the people that come in and leave a review,
you just realize it's like,
oh, this is, there is a selection bias here for the absolute worst, least happy,
least sane human beings on the planet.
And you, yeah, you can't.
My thought in the beginning was,
okay, I'm going to read this.
And I felt like, okay, we can take critical feedback.
Let's say, you know, we need to improve the show
or people don't like a segment
or they don't like what we say.
And I started doing it.
And then over time, I was like, okay,
there was maybe some value in the beginning.
And over time, you just started to see
these types of comments like, okay,
this is just completely pointless, not even engaged.
Because it was taking,
it completely takes you out of how you would actually,
we're doing like, there's called this,
I won't call it an art form,
but let's say these conversations, right? If you go into it, like, I just want to have a conversation
with Ryan and Robert without any kind of outside bias or outside thought. It was taking us out of
that, right? Because you're constantly thinking what's so-and-so, you know, super ninja 619
going to say about whatever the hell I'm going to say. So we just had to stop looking at it
completely. The best advice my dad ever gave me, and I have listened to this so gnarly. And when he was reading the reviews, I would tell him this,
you can't read your own press clippings. And that means good or bad. Because then if you start
reading the good, then you get caught up in that and you get addicted to it. And if you start
reading the bad, then you get sucked in. And actually it takes away from your capacity to work.
Well, we've had, you know, like sitting now in the seat of to work. Well, we've had sitting now in the seat of
Dear Media, we've had new shows start
and we've literally had shows completely
crumble and fall apart and people break up because
they'll go and they'll read a bad review.
And it'll completely derail a
completely creative person because they're stuck in
what somebody on the internet
said about whatever they were creating.
Somebody you interviewed? Yeah, or like a show.
Not for us, but some other shows.
And people just,
you know, they get so caught up
in what somebody's opinion
is online of their work.
And then it just completely
derails the work.
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We talk about that in the 48 Laws of Power
about staying above the fray.
Like you can't get bogged.
You have to create, I think, distance, artificial distance between you and the response. And you also, I heard this
quote recently where it was like, if you listen to what other people think, you're useless as a
compass. So like the idea of like, you are the one, like you're the one making the show, writing
the book or doing the thing. You're following something inside yourself.
And that's like your genius or your gift
or it's the muses or whatever it is you're calling.
And if you put that aside
to hear what random people on the internet
or even like people in the New York Times
or even like, I'm sure the 40 laws of power
was rejected by publishers.
Like not everyone gets it,
but so if you listen to them,
you wouldn't have ended up where you are.
But then even though we know that,
we still turn around and listen
to like what other people say.
I imagine that's what's scary about writing books though,
is you're doing this thing without that instant feedback
as you're doing it,
and then you just throw this thing out in the world
after it's completed.
And it's like, now it's out there, right?
Like this is kind of for us, it's a process, right?
You like week by week. Yeah, though? Like this is kind of for us, it's a process, right? You like week by week.
Yeah, though when I was doing the 48 laws,
I had a partner, a packager, Joost Elfer,
he's a very brilliant man, very mercurial, very brilliant.
And I would send him each chapter
and also now my girlfriend, now my wife,
she would look at each chapter.
So I had feedback.
The thing that you have to understand is it's difficult.
I have a lot of empathy for the social media,
for people who have a hard time dealing with it
because I understand it for myself.
When I start reading the reviews,
whoa, I start wondering about myself.
It's very easy.
And so I understand how it can become addicting
and how it could damage you.
But the other thing is you can't do anything in life unless you do get feedback. So it is a
dilemma, right? If you just live in your little bubble and you go, I'm going to ignore the world.
I'm just going to write my brilliant screenplay or my book or create this business. You're probably
going to be in for a world of hurt because you have to have people that you can listen to.
So there's two things you need to develop.
You need to develop an objective voice of somebody you trust,
like for me, Ryan, or Yoast, or my wife,
that you can get feedback from and you can trust them, right?
And this other thing is, you can read those reviews, and I do,
but you have to have some distance you have to go
super ninja six is probably some guy in his underwear who's really overweight who's never
done anything in life and is really full of envy so I'm not going to listen to that
but another person who writes some kind of critical comment well maybe there's a little
bit of truth in it I could learn something from it. And I know that's not easy.
It's easy for me to say that because I'm successful.
And when you haven't had any success,
it's hard to have that distance.
But man, it is so important to be able to develop it
so that you can take objective criticism from people
and not wilt under it and learn from it.
Next time I have objective criticism
for you in our relationship, I'm going to remind you of this conversation and you're going to have learn from it. Next time I have objective criticism for you in our relationship,
I'm going to remind you of this conversation and you're going to have to take it. It's hard
to distinguish between the objective and then just the criticism. Yeah. How do your partners
fit into your world of writing? It sounds like both of your wives are involved kind of behind
the scenes. How does it work? Well, it's evolved in the beginning. Her name is Anna. I would show
her every chapter, even from the 48 Laws of Power. And it was weird in the 48 Laws of Power,
some of her criticism was good, but she got some things wrong. She was worried about the book. She
thought I wasn't maybe having all these stories and things so we had to fight and I kind
of ended up you know deciding on my own I'm not going to listen to that but since then she really
understands my books and understands the spirit of them so I show her each chapter and now she's
in a position where she literally edits them and she edits she line edits them like for grammar and stuff and if things
don't make sense or confusing she tells me and I have to rewrite it and it's painful like I've
writing a chapter it's taken months and there's a lot of blood involved and I've like suffered
particularly now with how I can't type and then to hear that it didn't quite work
i don't want to hear it but i have to hear it because i'm getting somebody who's looking at
from different eyes because when you look at your own work you're seeing it through this this lens
where you have no distance and it has a certain appearance to you but when it goes out into the
public it becomes an object it's no longer inside of you other people
are seeing it from their 800 different 8 million different perspectives right and that's the
reality your viewpoint isn't the reality it's how other people are going to view it so having that
other those two other eyeballs on the on the bookers so critical and i've come to trust her
now so that you know i will will I have to show her the chapters
because I'm not going to send them straight to my editor until she's looked at them because there
might be something really dumb or stupid or something that doesn't make sense I don't know
how easy how replicable that is because I used to work for a husband and wife who were screenwriters
and directors in Hollywood and man they were fighting and it was nasty and bitter.
And I didn't think it was very constructive.
So that's violating the second law of power, not hiring friends.
And so I'm violating my own law, but it's working out very well
because there's a lot of trust involved.
I think the editorial relationship is really important. I would say one thing I've noticed, especially lately, like when I think
about people I know who during the pandemic have sort of like either spun off the planet or
politically people who spun off the planet or people whose work just gets weird is like, it
usually is they don't have something that sort of like tethers them to reality. Like, especially
like if you're an ambitious person, if you're a driven person, especially if you have any sort of like kind
of like manic or compulsive tendencies, you really need someone who's not those things
to kind of balance you out. And so like, if you become too obsessed with your work or,
you know, people are like, oh, I don't have time for a relationship. Like that's a really
precarious place to be because you're so unbalanced in what you do. You don't have someone who's like, oh, I don't have time for a relationship. Like that's a really precarious place to be because you're so unbalanced in what you do. You don't have someone who's like,
you said we were going to go to dinner, you know, or you don't have someone who's like,
what are you talking about? You sound like a crazy person. Right. So I think like one of the
books we have in the store, there's this book called Clementine about Winston Churchill's wife.
And like, I was interesting to see, oh yeah, he's kind of this like manic,
like he's obviously super talented, but like irresponsible person. And you need, he needed
someone to like tether him to reality. I think he said that his single best decision was like
convinced his greatest success was convincing his wife to marry him because like none of the
other things would have been possible without it. And so whether it's a wife or any, or you having kids or not having kids, the point is,
I think you need something to tether you to reality because doing work at such a high level
is inherently a kind of precarious, crazy, unstable thing. And if left unchecked it can end really really badly well especially in
success right having somebody who's known you through those stages of success and that's who
you really are right right it can't be someone you pick up like way late in the process ideally
it's someone who like samantha and i met like when we were in college before i'd done anything so
like it's like right around the same, like she was there
when I was transcribing those interviews.
Oh really?
I can't talk right now.
I got to figure out.
Yeah.
But so she isn't impressed by any of it
and doesn't really care about any of it.
Not that she doesn't care,
but it's just that it doesn't,
it's just-
She fell in love with you for you then,
not these things.
This is just like how it's always been.
And so it becomes normalized. And then
when you start to do it in an abnormal way, there's like a balance or a ballast that evens
things out. You touched on spinning off the planet. We just did this whole episode about
focus. And I feel like this last few years, people, I think one of the biggest struggles
that people are going through is there's a lot of lack of focus. And how could there not be?
I mean, there's a million different things going on that's pulling
you out of your work. And what
quality I admire in both
of you is you guys have lived a life
of extreme focus with
one path of mastery.
Proficient, prolific writers.
And it takes all of
this time and all this dedication.
We live in a time now where people are jumping one thing to the next
or torn in 18 different directions.
One minute, this is your career.
The next minute, it's this.
When you think about focus, how do you think about it?
Well, he's like a monk.
And I think I learned a lot from you.
You'd be like, Ryan, I need these papers.
Just drop them under the mat.
Don't even knock on the door.
He's very strict and very,
but you have to be because like, if you're not,
you're at the mercy of unlimited interruptions,
which is what we have now.
Not just unlimited interruptions,
but then also, I know we're not supposed to make fun of generations,
but like now you can travel anywhere.
You know, like you're not supposed to have a job that takes you into the office, like you're not supposed to have a job
that takes you into the office.
Like you're not supposed to have a house.
You're supposed to travel.
Like, so I think the world is even becoming less rooted.
And so it's even harder to have any kind of discipline
because you're waking up here and then flying here.
And then first thing you do is hit your phone.
It's like, that's not an environment conducive to focus. And every year someone's telling you that the way you've
been doing it is the wrong way. And you get that feedback where I think, like, Robert,
when I think about your life, you've been writing for so long in such a focused way.
Not to say that there weren't distractions, but I'm wondering, like, if you were starting out now
in this world and had all your youth back, if you were starting out now in this world
and had all your youth back,
do you think it would be the same?
No, it wouldn't.
I would never have sold the 48 Laws of Power.
First of all, the whole publishing world has changed.
So I'm very lucky that it came out when it did.
You would have figured out a way.
I'm just going to put it out there.
I guess what I'm asking is,
do you think you would have been as focused as you have been?
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It's a good question.
I mean, it's so hypothetical because, you know, since I was a kid, I was very, I mean,
maybe I have OCD tendencies, which I know I definitely do.
But as a kid, I was very much like that.
So if I were growing up now, I probably wouldn't have the same character.
It's so hypothetical. I don't even know how I could be an answer. I guess what I'm asking is when you think
about how to achieve extreme focus, right? And how to be a focused person. And what are those
traits? What are those tendencies? What do you need to do to be focused? Well, I've noticed that
among young people that I've met, because the times that you
live in are almost always going to have temptations, right? I grew up and I have different ones than
they exist now. So people who are successful are able to almost swim against the current
and kind of overcome the temptations in their period, right? So I've noticed there are a lot
of young people who I admire who are really smart. I was talking yesterday to one of his assistants who I was really impressed
with. He's in his 20s. He's able to push against it and he's able to become super focused, right?
And what is the cause? Well, if you understand something about, if you want true success in life,
if you are truly ambitious and you're not bullshitting,
you're not saying, oh, I just want the attention and the exterior things,
and you're not actually seriously want power and success,
then you have to tell yourself it only comes through going through the process like I described in mastery.
You only are going to get it if you're disciplined.
And that's what divides the people who really are kind of half-assed about it and those who truly want it. So if you really, really want it, you come to a
point where you realize, I have to work really hard at this. I have to deal with boredom. I have
to deal with tedium, right? I have to overcome my own nature, which is always trying to find the path of least resistance, right? And so you find your way to that.
And for me, I'm an example of that.
I was 36 years old, something like that.
And I was, I hate to say, you know, I've told this on many interviews.
I was kind of a loser.
I had no success in life.
I was wandering.
I had all these different jobs and very depressed.
I was desperate. So this guy,
I meet this man and he wants me to do a book, which turns into the 48 Laws of Power.
You know, all the lessons I had learned in life came up because I had learned a lot up to that
point. And I realized this is my one chance in life to make it. I better not screw it up. And
I have to be extremely focused and extremely up. And I have to be extremely focused and
extremely disciplined. And I have to spend months, months not socializing, not doing anything
because my life, and I mean literally because I could even have been suicidal, my life literally
depends on me succeeding with this book. So I think it was Voltaire who said there's nothing like
facing execution that focuses the mind. I'm butchering it. I think it was Voltaire who said there's nothing like facing execution that focuses the mind.
I'm butchering it.
I think that's right.
Yeah, so it's nothing like facing that kind of situation that's going to make you focused.
So a lot of people, when you're young, you don't have that kind of desperation yet.
Right.
Some people do.
I mean, Ryan did.
But if it comes to you in your 30s, that's okay.
As long as you have that kind of desperation
and you know that this is the only way to plow ahead.
You taught me this.
You said in an interview, I think it was on our podcast,
you said that your definition of success is an empty calendar.
Something along the lines of that.
I'm probably flubbing it. No, no, that's totally right. But before you said that, I had my calendar booked
from morning to night and I was like, check. And I think sometimes that gets you to where you want
to be, but then it stops working for you. I would love to know what your... And I'm sure you guys
have talked about this, but just selfishly, I would love to know your process of your hours
of when you write and if there's a specific morning routine, I know you're a huge meditator.
I would love to know a little bit of tools and tactics that you tap into to get the books done.
I think for me, a part of it is just like, I hate doing stuff.
Like, it's not that I'm lazy.
I just hate like obligations that were like, somebody is like,
I have to go do this at a certain time.
I have to go be here at a certain time.
And then because like, as a writer, your job is like sitting at the computer writing or reading or whatever. If so, the
calendar is generally open. It's not like you're a salesperson. You're like sales call, sales call,
sales meeting, you know? So, so then if it's like, oh, at 2 PM, I have to like go here or I have to
like go do this. Now, like my whole day is around that thing. And then it's like looming and I can't think about it.
And then it invariably, like just as I get going,
then I have to stop and do that thing.
And then I don't want to be late.
So then I'm early.
It's like a whole thing.
So I just found it's like, what is the point?
I remember I was at American Apparel
and I'd already written two books,
but I remember like I was out for this run
and then I like checked my watch and I was out for this run and then I
checked my watch and I said, oh, I have to get back because then I have to go downtown to go
to this staff meeting or something. And I was just like, what the fuck am I doing? I've had this
success and still staff meetings are dictating what I have to do. That's not winning. Winning is not meetings and phone calls and obligations.
The whole point of success should be more control over your life.
Now, of course, certain...
Maybe you're the president that that level of success comes with that.
But also, it's realizing that,
a lot of people you think you admire
are actually the least free people you can imagine. You think, oh, you have power people you think you admire are actually like the least free people you can
imagine. Like you think, oh, you have power of life and death over people, but also things have
a lot of power over you. And so really deciding like one, what gets the best work out of you.
And so for me, that's like not having to do a lot of crap. And then, what is happiness or contentment or meaning for you? And it's like,
oh, it's having control over my life. So I just try to make decisions accordingly.
What about you? I bet you have the same process every day. I'm just guessing.
I lead the most boring life on the planet. I want to hear it. I want to hear it.
It's just insanely boring. So I wake up usually around 6.30 or 7.
I do a little bit of stretching.
And then I go and meditate.
I go to these same pillows that I sit on.
I burn some incense.
There's a candle.
And I meditate for 45 minutes.
Every day?
Every day.
Even when you're traveling?
Well, this morning I had to cut it down to 32 because we were sort of in a hurry blame it on Ryan it's Ryan's fault because I was this is
why you don't agree to do things because it impedes in the routine it's sort of sort of like
counterproductive you're in a hurry and you're meditating but you know you manage and so then
every other day I take because it's my stroke I've always been an aerobic junkie.
I have a special bicycle that I'm just in love with.
I got a new really souped up version of it.
And I go for an hour and a half up into the hills.
And it's just sublime for me because I get out of the house.
I'm in nature.
I'm away from people.
And I love it.
And then I come home and then I have breakfast.
And then I answer emails.
I then have lunch, take a nap.
And then at 4 o'clock or 3.30, I start writing.
Oh, wow.
So it takes you a while to get to the right.
I always imagined you writing at like 10 a.m.
It takes you a while.
Never at 10 a.m. Okay. And a while. Never. Never 10 a.m.
Okay, so.
And not since I was.
It's later.
I'm the exact opposite.
I like, I do,
I wake up early.
I run usually with the kids.
You take a walk with your kids.
Yeah, later I've been running.
Like I run with the kids.
Okay.
Like that's what I did this morning.
But like,
I have to do the writing stuff first.
I get it out of the way.
And then.
That's much better.
He's much saner than that.
You guys sound like a married couple.
You sound like Michael and you sound like me.
So how long do you write for at 3.30?
Well, people misunderstand when you're writing,
and I think Ryan will know this,
you can't write for more than three or four hours
or you're going to kill yourself.
Even two hours is like, ah.
So if I can go from 3.30 to eight or four to eight,
that's fine for me.
And I'm a night person.
My juices don't really start running until then anyway.
And then the days that I don't bike ride, I do try and do some riding in the morning.
But I'm in a fog, particularly as I'm older.
So I have to be kind of gentle and realize, let's just do it later, Robert.
It's not going to work out.
And the problem for me that has arisen,
I don't know if it's this,
it's probably the same for Ryan,
is with the success,
the amount of demands on my time is just skyrocketing.
We are here on a Sunday night, Robert.
All of us introverts are here on a Sunday night.
This is a big deal to be here on a Sunday night
for everyone at the table.
We were just chatting here and I was like,
somehow I've made my life.
I was like, I don't get invited to weddings anymore.
I don't get invited to bachelor anymore. I don't get invited
to bachelor parties.
This is the best thing ever.
Oh, really?
Yeah.
We'd way rather be here.
We'll have to do this more often.
Yeah.
I mean,
but it is a big deal also
that we're here on a Sunday night.
All of us meeting like,
we all like love
and value being at home.
That's also another big deal.
Yes.
It's a very,
very,
very,
very,
I'm going to say,
short list of people
that I'm getting up on a Sunday night and coming. Totally. I feel like,, very, very, very, I'm going to say short list of people that I'm
getting up on a Sunday night and coming. Totally. I feel like I don't know what's the list.
I'm trying to think of who else. I told Michael today, I want to be invited to everything and
go to nothing. And he goes, I want to be invited to nothing. Like I said, at the beginning of this
episode, guys, this was part one of a two part conversation. You can look for the second part
this Thursday when we finish out the conversation with Ryan
Holliday and Robert Green.
See you Thursday.