The Tim Ferriss Show - #257: Physical Training, Dating Strategies, and Stories from the Early Days
Episode Date: August 6, 2017In this episode, I answer the most upvoted questions from subscribers to 5-Bullet Friday, the newsletter I send out every week. It explores five cool things I've found, including apps, b...ooks, gadgets, albums, articles, new hacks or tricks, and -- of course -- all sorts of weird stuff I dig up around the world. It's free, it's always going to be free, and if you want to check it out, you can go here: tim.blog/friday. If you're a longtime listener to this podcast, you'll find at least one or two actionable pieces of information here. If you'd like to listen to the last round of questions I answered, it can be found here. This time around, we discuss physical training, interview prep, networking, education reform, and much more. Enjoy! Show notes and links for this episode can be found at tim.blog/podcast. This podcast is brought to you by WordPress, my go-to platform for 24/7-supported, zero downtime blogging, writing online, creating websites -- everything! I love it to bits, and the lead developer, Matt Mullenweg, has appeared on this podcast many times. Whether for personal use or business, you're in good company with WordPress -- used by The New Yorker, Jay Z, FiveThirtyEight, TechCrunch, TED, CNN, and Time, just to name a few. A source at Google told me that WordPress offers "the best out-of-the-box SEO imaginable," which is probably why it runs nearly 30% of the Internet. Go to WordPress.com/Tim to get 15% off your website today! This podcast is also brought to you by Kettle & Fire, the first shelf-stable (never frozen) bone broth that uses 100 percent grass-fed, organically grazed animals. Recommended by past guests like Dom D'Agostino and Amelia Boone, Kettle & Fire is slow-simmered for 20+ hours, so the bone broth is packed with collagen -- 19 times more than its closest competitor -- and other key proteins and amino acids. Need that slow carb diet boost? Take a look at kettleandfire.com/tim for 20 percent off your entire order!***If you enjoy the podcast, would you please consider leaving a short review on Apple Podcasts/iTunes? It takes less than 60 seconds, and it really makes a difference in helping to convince hard-to-get guests. I also love reading the reviews!For show notes and past guests, please visit tim.blog/podcast.Sign up for Tim’s email newsletter (“5-Bullet Friday”) at tim.blog/friday.For transcripts of episodes, go to tim.blog/transcripts.Interested in sponsoring the podcast? Visit tim.blog/sponsor and fill out the form.Discover Tim’s books: tim.blog/books.Follow Tim:Twitter: twitter.com/tferriss Instagram: instagram.com/timferrissFacebook: facebook.com/timferriss YouTube: youtube.com/timferrissPast guests on The Tim Ferriss Show include Jerry Seinfeld, Hugh Jackman, Dr. Jane Goodall, LeBron James, Kevin Hart, Doris Kearns Goodwin, Jamie Foxx, Matthew McConaughey, Esther Perel, Elizabeth Gilbert, Terry Crews, Sia, Yuval Noah Harari, Malcolm Gladwell, Madeleine Albright, Cheryl Strayed, Jim Collins, Mary Karr, Maria Popova, Sam Harris, Michael Phelps, Bob Iger, Edward Norton, Arnold Schwarzenegger, Neil Strauss, Ken Burns, Maria Sharapova, Marc Andreessen, Neil Gaiman, Neil de Grasse Tyson, Jocko Willink, Daniel Ek, Kelly Slater, Dr. Peter Attia, Seth Godin, Howard Marks, Dr. Brené Brown, Eric Schmidt, Michael Lewis, Joe Gebbia, Michael Pollan, Dr. Jordan Peterson, Vince Vaughn, Brian Koppelman, Ramit Sethi, Dax Shepard, Tony Robbins, Jim Dethmer, Dan Harris, Ray Dalio, Naval Ravikant, Vitalik Buterin, Elizabeth Lesser, Amanda Palmer, Katie Haun, Sir Richard Branson, Chuck Palahniuk, Arianna Huffington, Reid Hoffman, Bill Burr, Whitney Cummings, Rick Rubin, Dr. Vivek Murthy, Darren Aronofsky, and many more.See Privacy Policy at https://art19.com/privacy and California Privacy Notice at https://art19.com/privacy#do-not-sell-my-info.
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Hello, ladies and gentlemen, this is Tim Ferriss. How dare you call me a gentleman and welcome to another episode of the Tim Ferriss Show, where it is my job typically to deconstruct world-class
performers from all different spheres to tease out the habits, routines, and so on that you can
apply and use in your own lives. This episode, I'm going to answer
some of your questions by popular demand. And these questions were sent to me and voted upon
by subscribers to my newsletter, Five Bullet Friday. It is pretty popular. It's got about
a million or so subscribers and a 60 plus percent open rate. So people seem to really dig it. It's free,
always will be. I send out a few bullets of cool things that I'm exploring each Friday.
So if you want to check that out, go to Tim.blog forward slash Friday, get a lot of exclusive stuff,
see things first, et cetera. Tim.blog forward slash Friday. Okay. So moving on to a handful
of questions and we will cover physical training, we will cover
interview prep, we will cover educational reform, and much more.
So let's dive right in.
First question, which was upvoted quite heavily, is from Jeremy Sen, and I will try to summarize
this.
Quote, you've jumped around a lot between different exercise
slash training programs throughout the years, powerlifting, gymnastics, acroyoga, Olympic
weightlifting, swimming, et cetera, and talked to enthusiasts from all over the spectrum,
Poliquin, Pavel, Jersey, summer, et cetera. So how have you, in the words of Bruce Lee,
absorbed what is useful, discarded what is useless, and added what is specifically your own,
especially now that you're close to 40? Yes, very close. How do you see your exercise programming looking into your 40s, 50s,
60s and beyond? Thanks. All right. Now, I think that if we're looking from the macro to the micro,
I have thought about this a few different ways. And I've spent in the last few years a lot of time very deliberately with older males who have maintained a high level of physical performance.
Whether that's Laird Hamilton or Jersey, Gregorick, Art Devaney, and others who are in their 60s, in some cases, 70s, 80s. In the case of, say, Don Wildman, who I'm still going to hunt
down an interview at some point, he was thought of by Laird as a mentor who now heli skis or heli
snowboards, I think one month a year in his 80s. I look to these people to try to identify what is
working, what has worked, and what they have let go. So number one,
I would say the purpose of training is priority one, injury prevention, priority two, performance
enhancement, and then everything else, third and beyond. What this means is I am going to focus
less on demonstration of strength and more on development of strength.
So demonstration of strength might take the form of, say, a flat bench press where you have a very,
very large back arch and you're minimizing the range of motion so you can move the most weight.
And rather than use that, and there are certainly applications, particularly if you have
a lot of proper
instruction from a good power lifter like Mark Bell, for instance. I'm going to err on the side
of anything that I can do to develop strength that helps with injury prevention. So this will
take the form of very unsexy movements like the step-ups and working on internal femur rotation and so on that you might find through,
say, Orion Flaherty, who's been on the podcast. We talked at length about this using the trap bar
deadlift, for instance, to improve ground reactive force for sprinters and runners of all types.
Ryan is now the, I believe, head of performance or director of performance at Nike and has a lot to share about preventing injuries.
So tim.blog forward slash Ryan, if you want to listen to that.
I'm also going to focus on, and this ties into Jersey and his work with Olympic weightlifting, I'm going to focus on in the case of the squat, for instance, very full range of motion as to the heels, knees projecting forward, chest upright, Olympic style,
high bar or overhead or front squatting versus just a parallel, very heavy low back squatting.
Okay. And the objective here, among other things, is to develop strength
through a full range of motion as full as I can perform and to increase that functional range of
motion by improving, for instance, the ankle dorsiflexion and achieving this within a loaded
position in the lower squat with the knees projecting forward. So really working on that ankle
flexibility. And that is a common recommendation or focus, say across a number of these folks,
whether it is Pavel with Cossack squats or Poliquin as a warmup to a squat workout, doing
calf stretches, finishing on a contraction, or in the case of Jersey.
So these are very, very consistent things. And another part of that is working up the chain.
So if you are warming up or training, working from the ground up in an effort to minimize injury,
what does this mean? This means that I might use a, for instance, slant board
designed by Eric Orton, O-R-T-O-N. You may recognize the name. He became very well known
as the trainer in Born to Run and wobble boards and so on with a host of exercises that really
only take five to 10 minutes, which you can use as a warmup or as a finisher. I tend to use them as a warmup and then slowly working up from the ground to the higher extremities. All right. And of
course, I'm not a professional trainer. I don't do that, but I do have a lot of wide exposure to
folks. What other types of development of strength, not demonstrations of strength,
might I focus on for injury prevention? As I get older and also to compensate for many years of
wrestling, I am looking at still incorporating specific movements from gymnastic strength
training, GST, all right, so Coach Sommer, or people may laugh even from say Pilates, really technical
Pilates for thoracic mobility and rotation. The rotation I think is neglected by a lot of folks.
And if, if gymnastic strength training or Pilates, God forbid, makes you recoil in horror, you can look at some of the exercises that say Eric Cressy uses
for warmups. Fantastic, fantastic trainer and athlete in his own right can really pull one
hell of a deadlift. Check him out. Cressy, C-R-E-S-S-E-Y. Or for Stegen and others.
All right, like the, I think it's the walking Spider-man warm-up and where you will see that
type of thoracic rotation which i think is very very neglected every week i will do one or two
heavier weight training sessions this does not mean that i'm going for one repetition maxes but
it might mean that i'm using a maximum weight in say the two-handed kettlebell swing which i
which is a consistent staple and will continue to be a maximum weight in, say, the two-handed kettlebell swing, which is a consistent
staple and will continue to be a consistent staple in my exercise diet for, say, maximum
repetitions with good form up to, let's just call it 20 reps. It could be more, it could be 50. So
two days ago, I just did something like somewhere between 80 and 100 reps in a single set with
53-pound kettlebell.
And then I will use progressive resistance and increase that as I go.
Pretty light at the moment.
All right, so weight training one or two times per week.
As you get older and your hormonal profile is less and less conducive to muscle growth
or preservation, I view this as hypercritical for countering
sarcopenia, so age-related loss of muscle. If you want to prevent broken hips and all these
things that tend to happen in older people, this is, I think, an incredibly important
exercise habit to develop and protect from encroaching commitments otherwise. Then I would say the remainder would
ideally be outdoors. I've realized the benefit, and Rick Rubin, legendary music producer, has
underscored this, sun exposure first thing in the morning and so on, but two to five times a week of
some type of outdoor exercise, which you could view as recreation. It doesn't have to be super
intense, whether that's swimming, paddleboarding, running, or otherwise. All right, and there you have it.
That's pretty much it. But I have learned that even though I have viewed exercise as medicine,
in some cases, bitter medicine to be dosed, not necessarily to be enjoyed, that as you get older, the enjoyment component, I think, becomes, at least for the people that
I've surrounded myself with, more and more of a critical criterion. And part of that is surrounding
yourself with a group of people who enjoy and participate in, for instance, hot and cold and
underwater weight training in the case of Laird
and his whole gang with XPT, which you guys can check out XPT training. If you want to check out
Jersey, I mentioned him already, tim.blog forward slash Jersey. That's an interview also involving
Naval Ravikant. And then if you want to listen to Art Devaney, who is, I think, in his late 70s,
about to turn 80, something like that,
still crushing it.
That is Tim.blog forward slash art.
And hopefully that helps.
All right, let's jump to the next question, which is related to interview prep.
Connor Sweetman asks, Hey, Tim, I'm a longtime listener, first time caller.
What's your process for interview preparation? How do you study up on your subjects and come up with questions?
I have experimented with many different approaches and hired in some cases,
researchers to help me refine my approach. For instance, I hired a researcher from Inside the Actors Studio
to go through transcripts of my early interviews and to recommend how I might structure things
differently, missed opportunities, and asked him how he helps James Lipton, the host of Inside the
Actors Studio, to prepare. And one of the things that he will do is go through, say, Wikipedia entries and look for the most arcane or understated point that might be found in a bibliographical point. know Edward before I interviewed him, but I wanted to start somewhere that was very rarely used as an
entry point in an interview that ended up being surfing. I don't know if that's in his Wikipedia
or not. It might be, but I look for a starting point that will show I've done my homework
because as someone who's been interviewed hundreds of times now at this point, I immediately put people
into the, they've done their homework category or they haven't done their homework and they're
mailing it in, or they're relying on me to perform and they really haven't put in the effort to
ensure this will be a good conversation. I want to demonstrate that I've done my homework and
looked at the nooks and crannies of their lesser explored bio beforehand. So that's
very typical. I also listened to one or two long form interviews whenever possible, whether that
is a Charlie Rose, Larry King, or inside the actor studio or something comparable by long form. I
mean more than 20 minutes. Then part of the prep can be leaning on either the person helping to
facilitate the interview or the interview subject themselves. And I will ask them beforehand,
and that could be a week beforehand where I'm gathering material, or it could be just in the
five or 10 minutes before we start. And I will ask them, what are two or three of your home run stories, meaning stories
that you've told that have gotten a fantastic response from audiences before? Or if you tell
them at a dinner, people tend to retell that story that you've told. What are two or three of those?
And don't tell me what the story is, but what is a prompt that I could use to bring up the
home run story?
Sometimes they will provide me with the cues or I will listen to the long form interviews
that I mentioned and identify two or three stories I want to include in my interview.
Nine times out of 10, I don't want to know the answer, but I also want to ensure for
the listeners that they are guaranteed two or
three moments of gold. And that is where this type of preparation is very, very helpful. In front of
me, I will have typically two pages. So I will have a notebook opened to a single spread with
five to 10 questions or topics I want to explore based on everything that I mentioned.
That'll be on the left-hand side. On the right-hand side, I will have rapid fire questions
that I want to ask specifically. And that could include some of the usual suspects.
What is the book that you've gifted the most to other people in the past? And I won't explain
why that's a better question than
what is your favorite book, but it is for many, many different reasons and so on. So I'll have
five to 10 on the left-hand side that are original topics slash question points, and then five to 10
rapid fire on the right, which may have some originals based on their idiosyncrasies. And then I'll track time. So if
I'm doing a phoner, so I'm say calling them via Skype and recording with Ecamm call recorder,
I will typically watch a device or just my clock and say segment a 90 minute interview into three
30 minute segments. And that helps me to think about my topics and so on for say 30 minutes.
And then the next segment is fan questions from say social media interspersed with some of my own
follow-ups and then rapid fire for the last 30, something like that. I almost always like to have
a rough blueprint of how I'm going to break down time
so that I can hit the high points that I want to hit. And within all of this, you have certain
objectives or signposts, say for the Jamie Foxx episode, the first Jamie Foxx episode that I did,
which ended up being a voted podcast episode of the year on Product Hunt in 2015. You can listen to that if you want.
I highly recommend it just for Jamie. He did the performance, but tim.blog.com. Jamie, worth the
time. The magic of someone like Jamie is you prompt them and then he will tell an incredible story.
If you want to turn the story in some cases into something very highly tactical, you want
to set aside, and I did in this case, a good 40 to 50% of the time just for follow-up questions.
And in the follow-up questions, there are a few follow-up questions that I like.
There are many good follow-ups, of course.
What did you learn from that is a really easy one.
What did you learn from that? How did easy one. What did you learn from that?
How did that feel? Or how does that feel? Also a really good one. If they tell a story about
something they did and it reflects a skill, where did you learn how to X? You did A, B, and C.
Where did you learn how to do that? How did you pick that up? And then we dig into examples. So if they say, well,
it's really important to mean what you say and say what you mean or something like that,
what would be an example from your life where you've applied that or where it's been really,
really important? What might be another example? These types of follow-up questions can really
lead you to a lot of gold. And when in doubt, you can always follow Ricardo Semmler's
or Ricardo Semmler's, depending on how you want to pronounce it, policy of why, why, why, you know,
asking why three times, but making sure you don't do it in a really annoying way.
So those are a few of the ways that I think about prep and management of interviews.
Whatever you do, don't be lazy. Don't be lazy. Because people who have had a lot of interviews. Whatever you do, don't be lazy. Don't be lazy because people who have had a lot
of interviews in particular or anyone really smart will know immediately if you've done your
homework or not. And there you have it. So those are a few recommendations and study, study, study,
study good questions. Write down good questions.
Keep, say, an Evernote file or something where you collect questions, which is what I do.
If I'm reading an in-flight magazine and I'm reading an interview and I catch a really good question, wow, that's awesome, fantastic.
I will put that into my collection of questions.
And I've accumulated many, many different questions over time and then modified them to suit my own style, so to speak.
All right.
Next question.
Your greatest superpower that you've never talked about.
How did you connect with all of your friends?
All right.
The networking question is a good one. And I think that it's worth a reference to another more comprehensive
discussion. So I did put together a post to answer this question because I get it so much.
How to build, and this is the title, how to build a world-class network in record time.
I want you guys who are interested to check it out because it does go into some depth.
Tim.blog forward slash network.
And it tells the story specifically of what I did
at South by Southwest, which is a big conference,
in 2007, which led to the tipping point
for my first book, The 4-Hour Workweek,
and directly led to it being published
in more than 40 languages and being on the New York Times bestseller list for about four and a
half years straight. And it came from, in large part, a handful of decisions and commitments made
at that one conference. So the good news about networking per se, which I think comes off as a
dirty word for a lot of good reasons, is that if you, if you play the long game, if you're not a dick, you don't dismiss people.
And, uh, you think about it strategically, really, if you follow a handful of guidelines for
one or two well-chosen events, you never have to network again again In fact, you don't have to collect all the useless business cards that just sit in your pocket
Which is really ineffective most of how people approach this I think is is ill-conceived
all right, and
This person elaborated in the question
It seems like one of your greatest superpowers is connecting intimately with a lot of great people
Being friends with guys and gals like Chris Saka Kevin Rose Rose, Daria Pino, et cetera. How did you do
it? How are you still doing it? I, the reason I wanted to bring up this elaboration is that Kevin
Rose introduced me to Chris Saka. Kevin Rose also introduced me to Daria Pino, who is now his wife.
And you don't have to know everyone with, I think, developing human
relationships. You want to go an inch wide and a mile deep, not a mile wide and an inch deep.
And if you have even one person in your close circle of friends who is the hub effectively,
then you, if they develop a high degree of trust in you, may have access to those other people if you need it.
But it's not the sole driver or main driver for the friendships I develop. Nonetheless,
that is how I might think about it. All right, next question. And if you want to, again,
dive into that, I've gone into it at length, tim.blog forward slash network. Next one,
in your TED Talk, smash fear, learn anything.
You spoke about working on changes to the educational system.
What did you find and are you still working on it by jrock717?
What I found was that educational reform is a quagmire of political interests and difficulties
and roadblocks.
So yes, I am still working on it.
I do have some
big plans in the next 12 to 24 months. Some of them require a lot of war chest capital.
In the meantime, I have looked far and wide for specific companies in this case, in that the gap, the examples that I'll give nonprofits that function
like very lean, effective for profit startups. And so there are two that I'm on the advisory
board of that I encourage everybody to check out. The first is donors choose.org. Uh, that's the
reason I was on Steven Colbert some time ago with a group of other folks. So you can check out donorschoose.org,
some incredible supporters like Michelle Obama and Oprah and so on, uh, founded in fact by my,
one of my wrestling partners from high school, Charles Best. It's just an incredible,
incredible story and a really impressive organization. So donorschoose.org, you can
check that out. That is mostly K through 12, uh, high need classrooms in the United States. Then quest bridge, which is lesser known
questbridge.org. And I'm on the, uh, Western U S advisory board along with Reed Hoffman,
uh, co-founder of LinkedIn and so on, who has been on this podcast before questbridge.org is very,
very, very clever and elegant in how they identify and source high talent. Uh, but
in some cases, economically disadvantaged kids from around the U.S. to get them free scholarships to top schools. And this is not principally a funding problem. People think that getting qualified, but in some
capacity disadvantaged kids into great schools is a money problem. It's not a money problem.
In principle, it is a sourcing problem, finding the talent and getting them to apply to the
schools when in many cases they don't have the social support or even the expectation,
the understanding that it's an option, even though they might be the next, say, Elon Musk.
So QuestBridge.org has a number of different approaches they use to source these kids. And
I want to say two years ago, they put about half of the economically disadvantaged kids into the Ivy League.
And I'm sure someone out there will fact check it, but it's not far off if it's off at all.
So questbridge.org, really awesome organization.
And then on the curriculum side of things, I do focus a lot and I have historically focused a lot on meta learning.
How do you teach someone how to learn more effectively,
more quickly?
I talked about this at length for about 150 pages in the meta learning section
of the four hour chef.
Uh,
that is important,
but the main issues holding back the,
the United States educational system right now are primarily political in my mind.
So those are thornier to deal with.
And I am going to take a stab at dealing with them.
But this is not the forum right now where I can air my grievances.
I don't think that would be productive. I'd rather just fix
the problem. And maybe that means doing it quietly. Maybe it means doing it loudly,
but the timing isn't right yet. All right. Next one. This is related, but very quickly.
It's Tim as a current student, I've stumbled upon many problems with the current educational
system, how it's run. I was encouraged to hear and it's someone who is frustrated as a current student with educational system. And I want to
just point out one thing because there is a, I think an excessive focus maybe on curriculum here
and it's a cautionary note just because something is hard or sucks doesn't mean it's wrong. All right. So there's a criticism which is,
is fairly levied against say most educational curricula in the U S say K through 12, which is
it's, it's one size fits all. How can we possibly judge all these kids on standardized testing?
And yet when you get out into the real world, guess what?
You have to compete and you have to compete very often with objective measures that take
the form of tests, which take the form of interviews, which have set questions and so
on.
These are the realities you have to grapple with.
So if you want to compete in a free market and be effective and win, you have to learn how to
operate within sometimes a system that you feel sucks and is unfair and doesn't capitalize on
your strengths. Nonetheless, you have to learn how to deal with that. And that is part of a good
education as far as I'm concerned. So for instance, when I was at Princeton in the East Asian Studies
Department, taking Chinese 101, Chinese 101 at Princeton, at least when I was there, was two things simultaneously.
Tremendously, tremendously effective.
Very famous among East Asian Studies Departments and nationwide, perhaps even worldwide, for being effective.
Really putting out and producing students who could speak Chinese well.
Specifically, they had extremely good pronunciation. And the other side of that
coin is brutal, brutal, brutal, brutal. I remember going in Chinese 101 first day,
I want to say there were 60 students. And this was before Chinese was as popular as it is today. This is, I guess, God, it's probably 1996, 95, 96.
And at the end of a week, I think we had 12 or 14 students remaining. And it was absolutely brutal.
And the amount, the sheer volume of practice that we put in on tones specifically was just crushing. And I think it was something
like five or six different lessons per week. And it might have seemed to many students in the class
to be draconian and extremely archaic because of the sheer amount of repetition invested in some of these tones.
In retrospect, it's totally necessary. It's like physical conditioning. You just can't say
something like yes, you or not sure what the retro flexive tongue, unless you've developed
the musculature and physiology required. And no matter how much you practice in one day,
it's a lot like slacklining actually, you're not going to be able to do it at the end of one day.
You have to develop that over time by putting in reps. So just because something is hard or sucks
doesn't mean it's wrong. That is the moral of that story. All right. Next question is,
where's the line between stubbornly pursuing an idea,
which isn't working and the patience and persistence needed to actually make it work. In other words, when you should give up versus when you should push on, this is from J F
Kearns. And, uh, this, this is such an important question and one that so many people struggle with that I actually
reached out to a bunch of past guests on the podcast who I admire and thought might be
able to give really good answers.
And they responded with their answers in audio.
So there's an entirely separate episode dedicated to this question.
And I think the title is probably how to quit or when to quit rather.
And if you go to Tim.blog forward slash quit, you can get their take on when you should persist
and when you should give up on an idea that isn't working. All right. Next question is,
as I turn the page, dream podcast guests, Who are your top five guests you'd love to have
on the show but haven't? Why do you want to dig in on their success habits in life? This is from
GTH 2006. Real quickly, off the top of my head, I would say Oprah, Howard Stern. Those two off
the bat because I think they're masters of their craft. And even though they're very, very well known, underestimated or underappreciated for just how good they are at digging several layers deep, when so many people in that position of interviewer can coast on the first answer to a simple question. So those are two, two Jedi who I would
love to interview at some point. Then there are a few athletes who are interesting to me,
Cristiano Ronaldo and Lionel Messi. Lionel Messi, I lived in Argentina his, his very first season
and I've watched him with great interest ever since. Both of those athletes are very fascinating to me. And it would be fun also as a former soccer player to perhaps introduce many
people in the U.S. to some of the cooler aspects of soccer. The Rock, Dwayne Johnson, I think would
be high on the list for many, many different reasons.
He's just been able to develop so many different skills. He really is a polymath in a lot of
respects that I'd want to dig in on many different facets of his life. So offhand, that is five
people. So I'll leave it at that.
Next, can you channel your inner Cal Fussman and tell a story from your brain quicken slash travel days
that perhaps has not made it into any books or interviews?
This is by Dr. Sergo.
Sure, I can do that.
And for those of you who don't know Cal Fussman,
Cal is the master interviewer extraordinaire
who has interviewed everybody from Muhammad Ali to
Gorbachev to Al Pacino to everybody for the What I Learned, is that it? Something like that,
the column in Esquire. I just came out of a sauna and I'm a little dehydrated. In any case,
if you want to hear some of Cal's stories, and he's going to crush me because he's so good at it, but tim.blog forward slash cal, C-A-L, we'll take you there.
Okay, so a story from the early days.
Brain Quicken, which was my sports nutrition company way back in the day that preceded the four-hour work week and so on.
What story?
I'll tell you a story that takes place in new orleans so i had decided at one point to go
from direct to consumer to retail or to at least augment direct sales with some type of retail
presence for uh these sports supplements that uh were being produced and then later sold in about
a dozen countries but in the very early days i was trying to figure out retail and what spliffs are and what co-marketing is and so on and so
forth. And it was recommended to me that I go to a trade show called the GNC Show of Strength. I'm
pretty sure I'm getting this right. And it was in New Orleans. I'd never been to New Orleans.
I did not have any employees at the time. And I was able to wrangle a friend of mine,
Jason, into taking some time off of work, I think a Friday, to join me for a weekend
to help man the booth. And I promised I'd pay for meals and booze and so on.
And as soon as we got there, I realized that I was extremely underfunded. There were these other
gigantic booths from all these large brands that you'd recognize. And they had 10 to 15 people,
they had booth babes, as they call them, you know, attractive women hanging out just to pull people
in. And these huge $100,000 plus displays. And I had nothing. We literally
had arrived with the pre-shipped product and a tablecloth and a table. That was about it.
So I needed to tap dance and improvise very quickly. So we did a few things. Number one,
we realized that I could not afford to rent everything from
the venue because how they make their money in part is much like how the movie theaters get you
on the concessions. They tell you, they sell you a ticket for whatever it is, seven to 12 bucks.
And then they get another 20 or $30 out of you with popcorn and candy and drinks and so on.
When you go to a trade show,
you often look at the cost of a booth and you're like, okay, this is my cost in the beginning,
which is a very, very painful lesson and mistake. And then you get there and you're like, oh,
I just need a chair. How much is that? And they're like, yeah, it's $120 a day. Like, wait, what?
Oh, you need a table? Yeah, that's,400 for the weekend, and so on and so forth.
All right, so we went to a hand-me-down shop somewhere in a very questionable neighborhood
in New Orleans and bought a used couch, and it was so filthy that we bought some cheap linens
to cover this thing with, and then had to effectively hitchhike to find a
truck that would take it to the venue which we were able to do couldn't get into the venue because
it had just closed 30 minutes earlier we had some delays in getting this couch and literally left
it on the sidewalk and hoped that it wouldn't get stolen overnight so that we could then
very first thing the next morning quietly and
quickly usher it in and hopefully not get caught. Also went to a best buy and I'm not proud of this,
but desperate times call for desperate measures. We bought a TV knowing that there was a return
policy, 30 day return policy, because it was ultimately going to be a lot cheaper than renting the venue.
Got this TV and realized I had a VHS tape, shows you how old things were then. And we had a VHS
tape of Muay Thai kickboxing matches from Thailand, which really had not been widely distributed in the US at that point.
And it was like, it was a knockout highlight reel. So we had somehow procured a table,
we had the couch, and I looked in my luggage for other props we could use. So I had a TV
from Best Buy, where we were we were playing fighting fighting nonstop and knockouts, which would grab people's
attention. I had three Captains of Crush grippers in my bag. And these are hand grippers that go up
to, I think at the time, the number four gripper required 365 pounds to close, something like that,
which I cannot close. But I had a whole collection of these in my bag.
So I took these out and I put them on the table with the pounds required to close for each one and a free bottle of, uh, at this point, I think it was body quick because it'd been repositioned
for athletes, a free bottle, or maybe it was free case. If you could close the number four gripper
and you have to keep in mind at this event, the show of strength,
you had power lifters, arm wrestlers,
Brock Lesnar was there for some other booth and so on.
And this became a macho test for people who would then go grab their friends
and bring their friends back to see who could close stronger grippers.
And I also ended up befriending across
the way, and there was another booth, and there were these very attractive women running the booth
who'd been hired by the company, but the company reps were off just getting shit-faced on Bourbon
Street or something like that. So I would take bathroom breaks and I would say, would you guys mind, or one of you just manning my booth for five minutes while I go to the
bathroom? And I said, and if anybody comes by, like, here's the brochure, if you'd be so kind,
they were like, sure. Like, we know what you're doing. And I was pretty explicit about it. I said,
look, we could use all the help we can get. And they were like, no problem. That's fine. And so
they would come over during my bathroom breaks and spend five to 10 minutes helping to get more meatheads to the booth.
And it ended up being a very successful show. And in this particular type of show,
it wasn't the individual trade show goers, the people who bought a day pass that you cared the
most about, because in many cases, those folks
just wait until the last day and then come around trying to buy everything at remnant prices. So
they'll come by the last day and they'll say, hey, can I buy each of these bottles for 10%
of your asking price? That is how a lot of this works. You go to the show to meet the other,
in my case, exhibitors. You want to meet the distributors at the time, people like Europa,
for instance. And you want to meet other people who can teach you how the business works. For instance,
I befriended a few people at other companies who were very generous, more senior folks,
certainly in that world, who were willing to show me their pricing sheets. How did their pricing
work for retailers? How did their pricing work for
distributors? What types of costs were baked in versus separate and so on, which was extremely
valuable. So I viewed my payment for the trade show and all the costs incurred as continuing
education. I was paying for an MBA class over a weekend to teach me the specifics of how the business works. So
I could take that back even without any end user orders and improve the business, which I was able
to do. All right. Hopefully that, uh, hopefully that helps. Or if you guys like that story,
that is one of many, uh, let's see. Next one is from Fenderbender87. Hey, Tim, Joe Rogan is a world
class comedian, podcaster, and sports commentator, float tank extraordinaire, etc. Will he be a guest
on the podcast at some point? I'd be interested to hear you interview him to see if you can explore
what it is that makes him successful at his many endeavors. Absolutely, 100% would love to have Joe on the podcast sometime.
I have tremendous respect for him and think he's just done an amazing job in navigating,
innovating, and succeeding in so many different worlds. Whether it's balancing the podcast with
an incredible schedule of commentary and standup performances,
keeping in mind that the performances require, I'm assuming months, maybe even years of developing
material. So that is the end product, which in and of itself takes a lot of time, but then there's
all the development and testing and working a material that goes into it. So he
would be, uh, he would be in my top five list for the podcast. And I hope to make that happen at
some point. Uh, very impressive guy all around for sure. Next question is from import underscore
learn Python. Okay. Do you still observe screenless Saturday? You mentioned going screenless years ago.
Curious if you're still following that practice. Yes, I do follow this. So the screen free Saturdays
is how I usually refer to it. And that was yesterday for me right now. I am recording
this on a Sunday and it's turned into, I would say, I still call it
screen-free Saturday for myself, but it is mostly referring to no laptop and no social media. So I
will still use my phone for texting, for using apps like Uber, for instance, to get around.
These are things that are hard to go without.
And particularly in a place like San Francisco, where I have no car, I do not own a car.
So it's important that I have my phone. And if I forget it, which I have on a few occasions, looks like I'm doing a couple hours of walking. And that's okay. But I still do this and it is typically every Saturday that I do this.
I try to go the entire day without any exposure to laptop and any exposure to social media.
You will occasionally see things pop up in my social media on Saturday that have been
scheduled in advance with the understanding that I'm not going to be
on social on Saturday. So yes, I find the screen free Saturday to be an incredible part or just
incredibly important part of my weekly routine. Next question. And last question for now is from
Amanda piece dating strategies. What is your current experience and what recommendations
do you have? Well, first observation would be, I think dating strategies for men and women are
probably quite different. But a number of suggestions or more, not suggestions, thoughts off the top of my head. So the first is,
if you want to know how I think about relationships these days, then my conversation with
Esther Perel is probably a good place to go. And you can find that tim.blog forward slash
Esther. She wrote mating in captivity and is just incredible. She's endlessly fascinating and a
brilliant, brilliant woman. If you're going to use, say, an app during my periods of being single,
I've found Bumble to be very, very effective. I do like the fact that it puts the ball in the
female court in my case, which I think benefits both sides and
prevents a lot of time wasting for me so that I can assess if there are prospects or not very,
very quickly. I would also suggest that in the interest of time, you avoid dinner dates.
If you are having your first round interview, so to speak, with someone,
there's a good chance, there's a very non-trivial chance that they will disqualify themselves
extremely quickly. Or you will meet them and you'll say, wow, okay, those photos were 10 years
old and 50 pounds ago. I'm not attracted to this person. And if that is a disqualifier,
you would prefer to learn that
over, say, a coffee date, meeting for coffee, than you would over what you then may get roped
into as a three or four hour commitment. So I do recommend coffee or tea dates whenever possible.
And if you're going to go on a dinner date, I think this is particularly true if you're male and you want to make it less intimidating for a woman, as well as not a zero-sum game for yourself.
You should make it a group activity. So you can have some type of group dinner or a fun activity with your friends. So if it say goes poorly with your date, then you still had a
fantastic evening with your friends. And if it goes well, and you want to continue the evening
with your date, then you talk to your friends beforehand. You say, Hey, if this goes really
well, I may want to split off from you guys and we'll grab some drinks and you guys will not join us. And then you have that option as well. If you are dating and,
or I should say you were single, and let's just say you just got out of a very long relationship
and are not interested in becoming emotionally attached or having anyone else get emotionally attached to you.
I remember being given advice at one point
that I think is very helpful for such cases.
And that is no dinners at all, no sleepovers.
That's it.
So no dinners, no sleepovers.
So if you do coffee,
then the next step would be drinks,
potentially, right? If you drink, but no dinners, no sleepovers. If you want to avoid then the next step would be drinks, potentially, right?
If you drink.
But no dinners, no sleepovers.
If you want to avoid emotional entanglement, if you're in a place where you just got out
of something very, very heavy and serious, for instance, and you want to take a break
from any of that psychic load, no dinners, no sleepovers.
Let's see.
What else?
I would say for men out there, this was a few years ago i observed this
i want to say maybe two years ago i took a period of time where i was completely dry meaning i
wasn't drinking any booze and i wasn't really going out at all. And I remember at one point just deciding that if I got very
frustrated with online dating and just dropped it entirely, I was just going to go celibate and
enjoy my single time solo. And when people would engage from say old messages that were sent on Bumble or some other
app, I would say, you know what? Would love to hang, but I'm pretty boring these days. I'm not
drinking any booze, but if you want to have some tea, sure. We could have like a quick tea date,
but I'm probably going to be very, very uninteresting. And for whatever reason,
and just speculating, I think it's because
it reduced the fear factor or the threat factor that women may experience when men
want to have a lot of booze. And that variable can create a fear factor, understandably.
When that was removed, the sort of acceptance rate, the number of women who wanted to meet up
seemed to me to be abnormally high, meaning two or three X the norm versus, Hey, let's get drinks.
So there is perhaps something to be learned there, uh, strategically, tactically speaking. So that is really about it. I do think that dating is very different for men
and women. And that there have been books that have helped friends of mine in the past. I've
also read them. The Way of the Superior Man is one that I disagree with probably 30% of it or
don't particularly agree with it. But there are takeaways that I think can be applied.
Generally, in terms of matching,
I find that you want to look for people
who are of equal polarity from a 50-50 masculine feminine.
And this is going to get all sorts of people uh all riled up because this isn't
very pc maybe i don't really care i care about what works and this is what has worked for me
meaning if you imagine say a slider bar and in the very center if you have the slider in the
very center that represents perfect androgyny if 50 have 50% masculine traits, 50% feminine traits in a single
person. All right. Of course we can be any combination of those. And if you are say,
personally, I'm just making this up, right? But you are 80%, you feel like arbitrarily,
you are about 80% feminine characteristics, 20% masculine
characteristics. You will generally have, at least in my experience, the most success with someone
who is equally polarized in the opposite direction. All right. So if you're 80% feminine, 20%
masculine, you're looking for 80% masculine, 20% feminine. And when you find someone a little closer to the androgyny line,
then similarly, they will have the most compatibility and in some cases, attraction
with someone who is only slightly on the other side, just as they are. So maybe it's a 60,
40 split. So that of course is just because it's precise, doesn't mean it's accurate, but it is a useful heuristic, at least for me,
when thinking about, say, looking at a number of potential dates, trying to identify who I will
have the most attraction and compatibility with, just based on a very cursory look at their
hobbies, behavior, how they write, and so on. So there you have it, folks. Hopefully
this was not totally boring. Please let me know. And you can find show notes to anything I've
talked about, books, links to other episodes, et cetera, in the show notes, as always at
tim.blog forward slash podcast, which also has show notes to every other episode. And if you
want to ask me questions and get them answered on the podcast like this, please subscribe to
Five Bullet Friday. That is where I source these types of questions from you guys. And it's always
free and it's super short. It's five bullets of stuff that I'm exploring, experiments I'm doing,
favorite recent purchases, et cetera.
And you can find the newsletter,
Five Bullet Friday, tim.blog forward slash Friday.
So there you have it.
And as always, thank you so much for listening.
This episode is brought to you by Four Sigmatic,
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