The Vergecast - Twitter gets hacked / NBC's streaming service Peacock debuts / TikTok in the US is threatened
Episode Date: July 17, 2020The Verge's Nilay Patel, Dieter Bohn, Russell Brandom, and Julia Alexander discuss an unprecedented Twitter hack this week, the release of NBCUniversal's new streaming service Peacock, and the potenti...al restrictions on TikTok in the US. Stories discussed this week: White House reportedly orders hospitals to bypass CDC during COVID-19 data collection CDC employees say the agency has a culture of ‘racial aggression’ Etsy sellers are offering sheer mesh face masks that provide ‘very little protection’ Seventeen states sue Trump administration over new student visa guidelines Barack Obama, Joe Biden, Elon Musk, Apple, and others hacked in unprecedented Twitter attack Twitter shut off the ability for many people to tweet after massive hack Twitter reveals that its own employee tools contributed to unprecedented hack Lawmakers demand more details on Twitter’s massive hack The massive Twitter hack could be a global security crisis Twitter says passwords were spared in yesterday’s attack, but it’s still working to restore locked accounts The FBI opens investigation into Twitter attack over national security concerns White House says restrictions on TikTok could come in ‘weeks, not months’ TikTok’s biggest problem is outside its control Peacock’s interface aims to recreate the feeling of live TV, but it comes up short Why Peacock and HBO Max aren’t on the biggest streaming platforms How to stream Peacock Netflix names content chief Ted Sarandos as co-CEO Netflix adds another whopping 10 million subscribers, but warns growth may slow Microsoft discontinues Xbox One X and Xbox One S digital edition ahead of Series X launch Xbox Series X can play all Xbox One games, unless they use Kinect Microsoft to launch xCloud streaming free with Xbox Game Pass Ultimate in September Learn more about your ad choices. Visit podcastchoices.com/adchoices
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This week on The Vergecast, we talk about the big Twitter hack with Russell Brandom.
Also a little bit about whether the U.S. government can actually ban TikTok and why.
Then Julie Alexander joins us to talk about Peacock, the new streaming service from NBC that launched this week.
And there's a little bit of Xbox news.
There's always Xbox news.
Let's come now on the Vergecast.
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What's up, y'all?
I'm Skyler Diggins, seven-time WMBA All-Star, Olympic.
gold medalist and mom. And I'm Cassidy Hubbard, host and reporter for nearly 20 years covering
the biggest names and stories in sports and mom. And this is Ammom, a community for athletes,
game changers, and moms of all kinds. Dropping May 14th. Tap in with us.
Hello and welcome to the Vergecast, Flagship podcast of staying at home and wearing a mask.
That's what I want you to do. Yeah. We're just moved on fully to instructions now. I'm
Neil, I'm your friend. Deidre Bone is here.
I need more synonyms for friend.
Pal. Buddy.
Chum.
Russell Brandem is here.
I'm the secret enemy.
A loaded phrase.
Julian Alexander is here.
Hi, it's too early for this game of who's a friend and who's an enemy.
It's right.
Every Vergecast now starts with like extremely coded phrases.
The Verge cast is now one of those annoying dinner parties, like murder mystery dinner parties in podcast form.
Hasn't it always been?
We're coming out late today.
a Friday. We are recording early on Friday morning, because a lot has happened this week.
I want to start, as always, so apologies for coming out late. We'll be back to our regular schedule
next week, I hope. I want to start, as always, by pointing out that it has been 18 weeks in America
since Deborah Burke's held up a flowchart next to Donald Trump saying that there would be a national
testing apparatus where you could go to a website that was being built by, I believe it was 45 million
Google engineers. Yep. And that they would make a website, Trump thank Google, and then you would
get a test in the parking lot of a major retailer, you know, the whole, 18 weeks. That's where we're at.
It hasn't happened yet. Verily is making some kind of website. There is some testing. I think it's
obvious that there's not enough. And testing results have actually slowed down, which is bad.
So that's where we are, the flow chart. I want to dedicate the flow chart count to Kurt Schrader
because we made a mistake this week. This is true. So Zoe and Megan wrote about Clubhouse,
VCs, attacks on journalists. There's two companies called Clubhouse.
Yep.
There's the secret beta.
I don't know what it.
Like TED Talks meets Reddit Clubhouse.
Like it's a podcasting audio startup.
It's in secret beta.
It's very popular.
It's very exclusive.
That's one we wrote about.
There's another clubhouse that's a project management tool.
And when we made the art, the art that went out on Twitter had the wrong clubhouse logo.
And Kurt, Traders, as he had a clubhouse.
We fixed it.
But he's a Vergecast fan.
And he's like, I look forward to the flow chart count.
So, Kurt, that's for you.
Apologies, about the wrong logo.
That's the, it's the only way you get free callouts on the show.
Check out the good clubhouse.
That's what I'm saying.
Other virus updates, again, there's actually huge news this week.
We've got to talk about a Twitter hack.
We got to talk about potentially somehow the government banning TikTok.
Julia's here because another streaming service has launched that just keeps happening
whether anyone wants it to or not.
Netflix earnings app.
There's a lot to talk about.
But as I say, every week, there are two, the two biggest stories of our lifetimes.
that we will remember the most formative events of our life.
There is the pandemic, obviously,
and there's the racial justice movement in this country,
which is quickly becoming the biggest movement in the history of the world.
So our teams are covering that stuff.
We spend a lot of time on it.
It's our priority.
I know on the show people want us to talk about tech news,
so we do that.
But I just want to give some updates on our virus coverage.
The White House has reported the ordered hospitals
to bypass the CDC during COVID-19 data reporting.
I think I can say this to the Vergecast audience.
messing with data reporting is bad, right?
Like what you measure, how you measure, like, I'm assuming our audience knows that stuff
is complicated.
It is important to get it right.
It changes the results depending on how you measure and what you measure.
So that's a fight that's going on.
The CDC itself is beset with controversy.
Employees are saying the agency has a culture of racial aggression.
So that's two of the biggest stories in the world intersecting right there.
Etsy sellers.
Etsy is a
it's a platform for handmade goods, I think is
how they describe themselves. They're offering sheer
face masks that actually don't
protect you from anything.
So in terms of platform moderation,
which is like a constant topic on our site and on the show,
there's a lot there for Etsy.
Russian hackers are targeting
vaccine development. There's a lot of
vaccines in development. Disrupting
that is problematic.
You can go read about that.
There is a huge thing happening.
The Trump administration has used the
pandemic to crack down an integration in various ways. A fight that played out this week,
and we're going to just keep watching it, first the administration said any foreign students in
this country on student visas who were not attending classes in person had to go home. That was
enormously controversial for a variety of reasons. 17 states filed a lawsuit against the Trump
administration, and then the administration appears to have backed down. So we're watching that one
very closely. We have, again, just our audience, if you look at it, a lot of people in our audience
are very interested in how that might play out.
We're following that very closely.
And lastly, we're all just spending a lot of time at home.
So Justine Kalma, one of our great science reporters, interviewed Emily Antheis,
to talk about how spending this much time at home might affect your health, might affect
how we change habits.
That's a great story.
I encourage everyone to read it.
So that's, like I said, there are two gigantic stories in the world and never want to act
like we're not spending most of our time thinking about them.
But the feedback I get from our audience is, you know, everybody needs a break.
And quite honestly, we all do too.
So let's talk about some tech news.
Russell.
It's like not even tech news.
It's like, I'm like, let's talk about tech news.
And everyone thinks we're going to talk about fun gadgets.
I'm like, Russell, what horrible things have happened in the security world this week.
Sorry, before we get to the horrible thing, I just want to let everybody know that I'm feeling grateful.
And so I'm doubling all payments set to my Bitcoin address.
If you send me $1,000, I will send back $2,000, but I'm only doing it for the next 30 minutes.
This is a joke that can only be made by somebody with access to Twitter.
It's too painful.
Julie's unlocked out of Twitter.
So this is, you were talking about taking a break.
I'm taking a forced break because, okay, so we should start at the absolute beginning, right?
So many people yesterday opened up their Twitter client to see that these prominent accounts were
tweeting what Dieter just said.
And so we're talking like Elon Musk, Bill Gates, Jeff Bezos.
Apple. And so they tweeted, I am giving back to my community. If you send me Bitcoin to this address,
and it had the blockchain address, I will send back double the Bitcoin. And people said this should
have been the first, the first hint that something was wrong was Jeff Bezos saying, I'm giving back
to my community. That's a joke I stole from Twitter when I still, I mean, someone tweeted that
when I still had access to Twitter. But, okay, so these people did not mean to tweet this. This was a scam.
But the interesting thing is, these are like high value accounts.
I think it's fair to say that, like, probably Jeff Bezos and Apple have every available
account protection that, like, Twitter offers.
Like, they really ran the table.
Like, Joe Biden got hit the official Barack Obama account as well as a number of fake
Barack Obama accounts.
And so it wasn't just that they had installed some sketchy application or that they hadn't
turned on two-factor. Like, this was sort of the crown jewels of Twitter accounts, and they were
just doing it to absolutely everyone. So, I mean, in the Verge newsroom, and actually, this is, like,
I think a fun moment, like, does not always come through in the coverage. So, you know, they were
tweeting out the blockchain address, right? And it was always the same address, which actually
had it been a more sophisticated thing, it would have been harder to track if they'd change the
address. But anyway, if you do crimes, hackers, if you're listening, try to change the address next time.
But we were all just watching, you know, we did a Twitter search for show me every tweet that has this address.
And we were just watching them roll in.
And then two minutes after they posted, they would get deleted as like the accounts and Twitter itself were scrambling to like get a hold of it.
But they would also come back first in some cases.
Yeah.
They'd post and then delete and then reappear.
Because it's like this other person has access to your account.
So you also have access to your account.
but they have access to, so you delete the account and then they tweet it again.
There were a bunch of different Elon ones.
Yeah.
And so at the same time, because it's Bitcoin and Bitcoin is a distributed public ledger and we all love it,
you could see the payments that were rolling into this address as people sort of tried
to take up Jeff Bezos on this offer.
It seemed like they were paying out like Bitcoin was also leaving the address, but I don't
think that it was paying out to people?
Like, or anyway, most people who paid this Bitcoin address did not.
They just lost money, as you would expect.
I'm sorry, I just, if Jeff Bezos in person walked up to me and said, if you give me a
dollar, I'll give you $2, I'd be like, you are compromised.
There's a part of me that just wants to know who paid the money.
One of the payments was like $42,000.
Who has $42,000 extra $1,000 to be like,
Let's take a flyer on this Uber tweet.
There's a part that I will never understand.
I do appreciate, though, that because it started with Elon's Twitter, there was like a five-minute
gap where people were like, is this just Elon?
Is he just tweeting about Bitcoin?
And then like, and then very serious accounts started tweeting.
And it was like, oh, no, this is a problem.
Yeah, it's not.
Elon just hasn't done some Elon stuff.
Like, is he just doing drugs with Kanye right now?
And he was like, let's see if this works.
At first, it was like, this is just a thing.
that's happening to Elon Musk and Bill Gates. But then pretty soon it became clear that it was like
every single account on Twitter was vulnerable to this. And they were just going down the list of
like stuff they could find, which is not if your Twitter, it's not good. It's not good look for Twitter.
I think I'm not at risk of being a biased journalist to say that this was bad for Twitter.
Yeah, not very good. And so they shut down the ability to tweet at all for
verified accounts. Because because it was primarily verified accounts that were being tweeted. Like if it's some
random account, that's less, you're less likely to pay Bitcoin to that person, I guess. So then, of course,
also the politics of verification, which is a lovely and healthy conversation that is ongoing on Twitter
became a, there were a lot of jokes about that. I mean, that was a deeply funny moment, right?
When everyone was just dunking that the blue checks couldn't tweet, like that was pretty funny.
It is, but it is also like, again, if you are running Twitter, this is a real, like, we have to shut down the reactor moment of like, we can't let any of the major accounts tweet at all until we get this under control, which is true.
So also, and I say this because it's affected me personally as well as Julia.
So some victims in this, in addition to the people who lost actual money because they were sort of dumb about this, but if you changed your password when you were seeing that this was happening, which I did.
It's a natural thing to do, right?
You're like, oh, shit, something bad is happening.
I should change my password.
I actually had, like, an exceptionally weak Twitter password.
Me too.
I use the same password.
I'm just going to say, and like not only was it very weak, but it had been.
in, I had like used it in a lot of accounts and it had been in previous breaches.
Russell.
I was going to ask you if you could tell us what the password was.
I had two factor on.
No, I can't because I still have, I'm still using it for other stuff.
But so I saw it and I was like, all right, time to, time to, look, we all make mistakes.
We all, no one's doing perfectly.
You write about the mistakes.
I often assign you stories and coverage.
Yeah, but I had two factor on.
Like, I had two factor.
I didn't have any sketchy stuff.
They weren't going to get it by guessing the password.
That's like saying, like, no, I walked into the house fire, but it's okay because I had a condom.
Like what?
Like, this, come on.
Oh, my God, Dieter.
It's too early for that.
If I had it to do again, I would.
It's 6.30 in the morning where you are.
What are you doing?
That actually explains everything.
Dieter just the same no filter.
Anyway, I have been punished for my laps because, you know, when they compromise your account,
the first thing that they do is change the password to a password that only they know.
And then if they're like, who does this account really belong to?
Well, they're like, I know the password and that guy doesn't know the password.
So it's mine.
Right.
It's a very natural thing to do.
So they especially locked down any accounts that had recently had their password changed.
And they have not cared a ton about restoring access to those accounts.
So not only can I not tweet, which is pretty bad.
But I can't even see tweets.
This is better.
Well, I feel like it's sort of like, you know, in Batman where like Bain has like the juice that makes him strong but also makes him like psychotic?
Speaking my language.
You're speaking my language.
That's like what Twitter was to me.
The thing is like I don't know if this happened to you, Russell.
I went through like the five stages of grief within like an hour of not having Twitter.
I was like panicking and then I was like trying to bargain.
with like the Twitter guys.
And I was like, I will tweet less if I can just tweet once.
It's a sickness.
The other relationship to this app is a sickness.
I will tweet less if I can just tweet once.
That is like full.
I almost DM'd reviews editor Dan Sefer to be like, can you tweet for me on your account?
That's horrible.
Okay.
So this happened.
We're all having different levels of psychological crises.
But now it seems like we kind of know.
what actually happened, how this hack went down?
Yeah, at the same time that this was happening, what we do know is there were people on the
criminal corners of the internet who were sort of selling access to internal Twitter tools,
which are the sort of things that you would use to reset accounts in this way.
So this is sort of the like Landlord's Master Key.
and there are versions of this at most social networks.
Like if you want, you know, when you're talking to the guy at Google saying, I need to reset my Gmail, like this is the key he has that you're trying to convince him to use.
They are really, really not supposed to fall into the hands of people who will sell access to them on like random computer crime forums.
Like that is not.
And I should say, like, the reason that we know this is because of this great reporting by Mother Words Joseph Cox, who,
sort of was at the head of the line on this. The question of how that happened, so I mean,
and this is assuming that that is in fact a source of the breach, which I think is by far the
most plausible explanation. We don't 100% know, but it really seems like that's what happened.
So was it that someone who worked for Twitter and had access to these tools got hacked and then
they got the master key from that guy? Or was it that one of those people,
sort of was actually working for Twitter and was just like, you guys don't pay me enough.
Like, I'm going, I'm going bad.
Now, there's precedent for that because Twitter actually had state-sponsored spies working for it
within the past year or two.
Yeah, Saudi Arabia.
Technically a U.S. ally, but they've done some things.
Yeah, so it's really bad.
There are members of Congress and, like, Joe Biden would like to know how this happened
and what they're doing over there at Twitter.com anyway, because, like, it is at this point,
it's not just that, like, Russell and Julia like to use Twitter.
It's sort of a central place.
And, like, if you're suddenly in control of a major channel of communication from, like,
the president of the United States and this guy who's running for president and, like,
however, we're going to describe Elon Musk, like, that's a problem.
That's a society-wide problem.
That, to me, is at the heart of it, right?
This is a pretty, as you were describing, unsophisticated Bitcoin scam.
In the end, they netted just over, I think, $100,000.
It was just over that, yeah.
Which is, like, if you, I was joking about, like, who would do it, like, if you
compromise all those accounts and say, we're giving away free money and you only net $100,000,
like, okay, most people aren't going to believe a scam of that, of that scale and that sort
of ineptitude.
The question I have is, why didn't the attackers know that what they're the, that what
they had was so much more valuable, right? Like, the Russian government has got to be like, we will just
pay any amount of money for this opportunity. Well, so I do think that one, it is a, like, so it's very
scary for someone to get those keys, obviously. I think one thing that I would emphasize that maybe
brings that into perspective is they did not have this power for very long. Like we're talking
about a few hours in which they had it. And that was obviously an extremely chaotic few hours,
and it was a few hours that was extremely damaging to Twitter. But if the point is that you're going
like hack Donald Trump's account and he's like, I'm going to war with Canada and you're like,
this is crazy. Or he's dropping out of NATO or something. If a few hours later, they're like,
there was this Twitter compromise. I didn't say that. Then the,
overall impact of that is not that big. And also, I mean, if you are literally a criminal and you just want
money to buy a fancy jet ski, like, that stuff doesn't do you any good. And so I genuinely think that
like this weird Bitcoin scam was plausibly the kind of economically optimal choice of how to
monetize this access, just because you can like mess with people, but what can you really, really
do. What you could, in theory, really, really do if you have full account access is look at the
DMs. Yeah. There's way potentially more valuable information here. So it may be that the answer to
your question, Eli, is that the reason that they did this thing that seems like it was just a bunch of
kids having fun with Bitcoin is because this was just a bunch of kids having fun with Bitcoin.
That is one of the things in the world of possibility. And that's like also scary that this wasn't
sophisticated cozy bear Russian hackers. This was, you know,
like script kiddies.
And if in fact that you were more sophisticated than that,
I don't, please, I'm not, I'm not casting aspersions on you,
stay away from my Twitter account.
But it's possible that like, like the level of sophistication here is super low.
Like Twitter, they didn't know what to do and they just like shut shit down.
It seems like their admin panels for access to very important accounts up all the way up to,
but maybe not including Donald Trump was just available to somebody that probably shouldn't
have had access to it.
And then when it all went down, they're just like, well, we don't really know what's happening.
Nobody can tweet.
And that's how we fix it for now.
After, I mean, if you're Twitter or actually, I guess if you're Facebook, do you get on a call, like as an executive with Twitter execs and be like, hey, what happened to you?
So that way we can prevent it happening to us?
Because I feel like that would be my main concern.
I'd be like, this could happen to, I assume, a lot of places.
I do think Facebook is probably.
like laughing their ass off right now.
They're having the time in their lives.
So, Julia, the answer your question is, like, yes, that's what security people do at these
companies.
And that's why Twitter, like, if you look at Twitter support, it's like tweeting out information
about what happened in detail because it's in Twitter's best interest to share what happened.
It's all the other companies' best interest to know what happened.
There is that level of community, I think, for those kinds of professionals.
Did Jack Dorsey call Mark Zuckerberg and be like, yeah, bro?
Here's what you should do.
There's a button where I have in my house that all the verified people stop tweeting.
I just hit that button.
I don't know if you got that button, but you should get one.
Like, I don't know if that happened.
Also, I would love for Jack Dorsey to have that button and, like, display it prominently.
I appreciate that Jack Dorsey's tweet about this act.
I was waiting for him to say something.
And then his tweet was like, rough day at Twitter.
Yeah, man.
He's like, I'll be a square, y'all.
I got another job.
there's the other part of that
I do think Facebook and the other big companies are somewhat laughing
and like Mark Zuckerberg in a little over a week
is going to show up in front of Congress in an antitrust hearing
and I know what he's going to say because he keeps saying it
he's going to say our the amount we spend on trust and safety
and security is more than Twitter's revenue
like it is his favorite dunk in the world right he's like I'm spending
where that whole company makes I should run all social
networking in America slash work
and have all the money because that's how I can protect you, the American government.
Like, that's his mode of operation, right? His mode is, like, I have this massive scale. I can do a
better job than small companies. And so this is just a gift for him. Like, I don't know if,
like, Sundar doesn't operate that way, but he's going to be up there too. And he's got the same
gift, right? Like, YouTube's big. It should probably be bigger. What if I ran the only video service
on the internet? Like, that's a move that they have now. I will say the one way that this could be a
problem for Facebook down the road is. There is, like, so you were talking about platform moderation.
One of the sort of perennial questions for the verge and kind of specifically verge policy
is when platforms do bad things, like, can the government punish them? Like, how is the government
able to respond and say, hey, Facebook, don't do that? And the government has not really,
the government really wants to be able to do that, but they have not been very good at it.
And I think for this specifically, and this is something McKenna is currently chasing and we'll be writing about, the FTC, the Federal Trade Commission, is sort of traditionally when you have some kind of corporate screw up that impacts consumers, which this certainly did.
They are the ones who come in and sort of wrap the knuckles of the corporate world.
and they have not been super empowered to do that lately.
I mean, I think they find Facebook some billions of dollars for the Cambridge Analytica thing,
but it was understood to be a real light, that they sort of got off easy.
But this, there are a lot of people, the next turn that we're going to see from regulators is,
well, this is why we need the FTC to have some real muscle, and we need them to have some muscle
in this case in particular.
And then you wonder if the next time that gets used, it's against YouTube or it's against
Facebook or it's against, you know, whoever.
That's maybe an optimistic prediction for the future, but we'll see.
I do love the idea, though, it's like because I'm just thinking of it as a Bitcoin-centric
thing, the idea of Congress asking YouTube about Bitcoin scams, like, that's what runs YouTube.
YouTube is just full of videos that are like, give me Bitcoin, I'll give you Bitcoin.
And the legal response or the lawmaker response, you know, I've seen some of the letters, the FBI looks like it's looking into it now. But some of the letters from lawmakers say things like security vulnerabilities are not acceptable. And it's like, well, if that's your standard, I don't know that we should have an internet. Like that's just a reality. The question is, can Twitter or other companies explain sufficiently how much they're constantly mitigating the vulnerability?
that are created.
And I don't know where that line is.
Like, I don't know what a, by definition,
they don't know about the vulnerabilities
that are being exploited.
Yeah, for all they know,
one of their users is, like,
reusing a really weak password on their,
on their platform,
thinks that's protection.
Yeah, but like, this is the thing is,
they're not talking about that.
Like, this is really, like,
you know, you're not supposed to screw up this badly.
If you screw up a little,
they'll let it slide.
But this was clearly too big of a screw up.
And you have like, you just, this is, Congress has enough on their plate.
They don't need to be worrying about like social network security.
It's just that this was so bad that now Roger Wicker has to take time out of his day to
talk about how we should run Twitter.
Like, he should be very focused on rural broadband.
I'm going to be honest.
You're, you're correct.
You know, Russell, you said that the time factor was like, made it not viable.
the more I think about that, I agree with you, if what you're after is money, that might be a thing.
But if this had happened on Election Day and Joe Biden and Apple and Uber and Bill Gates were like, don't go outside and vote, the pandemic is worse than ever, 5G causes Corona, because that's what Bill Gates would say.
I feel like I should delete that just because I don't want even like a slight trickle more of misinformation going out there.
But I trust our audience.
But like if that happened on Election Day, that sets that.
changes the course of American history.
Like, we're not going to rerun the election because Twitter got hacked.
Yeah, I mean.
That, to me, is like a nightmare global security crisis.
I think to go back to, like, the teen analogy, like, if someone steals your car, there are
lots of bad things they could do with your car.
Like, they could be looking through your glove compartment and do weird identity theft things
or they could pretend to be you and, like, pick up your kids from school.
And, like, it would be horrible.
But like generally, cars get stolen.
And if it's like, and what happens is that like either they sell them or they like drive around too fast and then just leave them around because they're idiot teens.
And so I do sort of feel like there is this aspect of like, is thinking of the absolute worst thing a person could do really going to give us insight into the nature of this attack?
Or is it just like cars get stolen and we should try?
try to keep them from getting stolen, and it's, like, potentially bad, but it's usually going to be
idiot teens.
I don't know.
Every time I test out an audio system, the soundtrack I use is baby driver.
So, like, my head is in a different spot than yours.
Like, you steal cars to rob banks, is my understanding.
Speaking of teens, they're very upset because Secretary Pompeo keeps saying he's going to ban TikTok.
Yeah.
What's going to happen with TikTok?
Right.
So there are sort of two alternate explanations.
nations for this, they combine in an interesting way. So one thing that people say is, so TikTok,
we know it, we love it, kids dancing, it's like a vibrant social network. Unlike previous
sort of apps like this, it is owned by a Chinese company, Bight Dance. Sometimes they get cute
and they're like, oh, it's incorporated in the Cayman Islands and our offices are just in California.
But like, Bight Dance is a Chinese company. TikTok, the app doesn't
operate in China, but it's the non-China offshoot of this Chinese thing. So I wrote a thing about this.
I think fundamentally the question is just, are we comfortable with their, with like Americans and
other people outside of China using an app that is owned by a Chinese company that could
potentially be pressured by the Chinese government, knowing all the things that the Chinese government
specifically does. And so this is sort of the way that like Mike Pompeo talks about it. And when he's like,
we're looking at it. We might ban it. I don't know. Which is like, Addy wrote a thing about
what do you mean by ban? Like, what does that look like? But obviously there are things the federal
government can do if you are an app that would make your life difficult. But so the other
explanation is that a bunch of TikTok teens played a prank on Donald Trump. Oh my God.
And he's like mad. And so he wants to like take away their app, which would be really
really, like, that's a very stupid chain of events.
But that's like, that's the most 2020 chain of events, right?
That in many ways is just, like, I'm coming around to the idea that that is actually what's
happening here.
And you just have a lot of other people who are like, is there some thing we could say about
why we're doing this that wouldn't sound unbelievably stupid?
and then we talk about like their post hoc rationalization of it when really it's just like
Trump got clowned by these teens and he's mad online.
Or he thinks he got cloned by these scenes.
The idea here is Trump had this rally in Tulsa and a bunch of TikToks teens registered to attend,
but they didn't actually attend.
A bunch of K-pop fans organized to register attend and like and then nobody showed up.
And so the White House had, oh, man.
man, we've got like four million people that are going to show up to this event.
And they, like, made an overflow event outside.
And then it turned out, like, actually not that many people showed up.
They didn't even fill the arena.
And so everyone was like, oh, well, TikTok did that.
They actually, like, screwed up this event.
Now, whether or not the White House actually knew that nobody would show up, who knows,
they, you know, obviously the White House and their track record for being honest about attendance numbers is not great.
But I think Russell is right that objectively, like, they got clowned because everyone was like,
ha, they made fun of you and there was some sort of effect there.
Yeah, like, I don't think objectively that was why there was low attendance.
If what you're worried about is like people laughing at you, which I think is kind of what
Trump is worried about.
Motivates Donald Trump, yeah.
They achieved that.
And so his strategy is now my administration will ban TikTok.
Well, anyway, he's mad and he's kind of talking about it.
TikTok has been like preparing for something like this for a while because they've distanced themselves as much as they can from bite dance.
I mean, literally from the move of like moving a bunch of their security teams to American-based security teams to like moving to like Burbank and setting up a huge campus.
And then poaching an executive from the most American thing in the world, which is Disney, to like run their company who has, I mean, on the downside, very good relationship with Chinese authorities.
But, and then I think even more importantly, making him the co-I can't remember if it's president.
Yeah, whatever, co-executive of bite dance itself on top of being the CEO of American TikTok.
Like, they are aware that this has been coming.
Like, they've been preparing for it.
My moment, Russell, and I'm excited for it to blog about for The Verge when it happens is when
Kevin Mayer, as CEO of TikTok, goes to Washington to talk to Congress.
I want us to redo the Mark Zuckerberg.
We sell ad senator to make it, we do dances.
senator. Well, so you bring up a really good point, Julie. Like, they've, they have moved TikTok as
much away from China and China, like the perception of Chinese influence. You know, the protests in
Hong Kong. TikTok is no longer operating in Hong Kong. And bite dancers are just like, just used
our Chinese app because Hong Kong is China now. That's fine. Everyone agrees with that. Like,
not everyone agrees with that. Like, they just, they've just, they've adopted a Chinese governmental frame
about Hong Kong, and they've taken TikTok out of that and put Dian in, which is the Chinese
version of TikTok.
I would also say, like, specifically it's about court orders.
And, you know, the protests in Hong Kong were about this new security law.
And it was just clear that anyone operating in Hong Kong was going to have to abide by these
rules that are not unusual for mainland China, but extremely reprimand.
by the standards of like Western liberal democracy.
Right.
So and I think that there is this thing of, so when they, when we're having this whole
conversation, TikTok, the U.S. folks are able to say, we've never responded to a
court order from the Chinese government because we don't operate in China.
And so we would never because they have no jurisdiction to ask us for anything.
And this is, I mean, how effective that line is.
is an open question.
But like...
So I don't believe it.
To be perfectly honest,
I think that if you wanted to avoid ever getting a lawful access request from the Chinese
government, like, this is how you would set up your company.
It's just like, we're staying very far away from China.
And so they have no...
Their domestic law enforcement operation has no, like, reason to talk to us.
I think that the concern isn't will a lawful request out of the government for China
be the problem.
The concern is...
all of the stuff that doesn't follow the rule of law,
all the stuff that happens under the table,
all the stuff that happens outside of,
like, here's a document that shows that we've asked for this thing.
It may be that TikTok is set up in such a way
that, like, the mechanism for that under the table stuff
is very difficult or impossible.
But, like, fundamentally, there's no way to know.
And so I think a lot of people would just feel more comfortable
if it, there, that sort of the Chinese government's access
to whatever data exists on TikTok,
weren't there.
There's the other question of the way that TikTok works is it has an algorithm because it's a feed,
because that's what the internet is now, is feeds controlled by people that, like,
who knows what they're doing and why they want to do it.
And so it's possible that, like, they could use it to as propaganda.
Like, all of a sudden you just stop seeing a certain thing that TikTok doesn't want you to see.
And like, why not?
I don't know.
This is, and what's weird about this argument is it sounds exactly.
the same as a bunch of like, I've been shadow band.
I'm so mad arguments that are in bad faith that we hear out of like the conservative wing
about U.S. social media.
And so like that confluence of it's impossible to know who's arguing in good faith.
It's impossible to know what the algorithms are actually doing makes all of this just like,
that's my response to this whole situation is just, well.
And then like from TikTok's perspective, it's, you know, it's not a great time.
their biggest audience or user base was in India and that, and they got banned there.
Their second biggest user base is in the U.S.
And if it gets banned there, and that's a huge amount of users they're suddenly going to lose
to competitors.
And people, you know, and then from the creator angle itself, like, we think about a version
like policy and creators, it's like there's a lot of kids and a lot of adults on that app
that, like, have found a community, especially while they're stuck at home who are like really,
like that's like a you know for me it's like I say it's all the time in Slack it's the only good app and
like I have it's like the only thing that brings me joy right now and so the idea of not having it is
like detrimental not only to TikTok's business but also to like a huge swath of people around the
world who like really love the app or what it is if TikTok gets banned do the influencers go to
YouTube or do they go to Facebook Reels they're well I talk to the thing is I like talk to
YouTubers about this and they are like, when this happened last time, when a bunch of Viner's,
remember Vine, when they left when they went to YouTube because they were making money on Vine
and the Vine was going to shut down, they, the algorithm worked in a way that really benefited
them because they just like skyrocketed. So that's like your Paul brothers and all of them.
The algorithm has changed so much since that happened in 2016, 2017, that it would be really hard
for a lot of these creators to kind of find that same level of success that they're finding from TikTok.
And then the questions with YouTube is like, can you make a 10 minute video?
Like, can you, are you going to get used to a whole new ecosystem that is just entirely different?
The thing about TikTok is like it's super easy to succeed in your version of TikTok, like the side of TikTok you're on, whether it's like the dance TikTok side or the cosplay TikTok side.
Once you're in it, you can build a decent following.
YouTube is much more harder to like break through, I find.
So I don't have a TikTok account.
Actually, one of the best things about TikTok is you don't need account to start watching it.
but then it's still algorithmically determines who you are and it has just completely owned me.
Like you're like dance TikTok, cosplay TikTok.
I have just like guys grilling.
I watched a bunch of a couple guys reviewed screws.
They're like this is my favorite screw.
And they're not kidding.
Like I send him, I send him to Chris Graham.
I'm like, what do you think of these screws?
He's like, what's wrong with your TikTok feed?
And that, but that's like an incredibly powerful little bubble that it creates automatically.
Right.
Like just instantly and automatically.
creates a bubble for you of your interests.
And that's why it's the best app.
But we don't know how that filter bubble works.
We know that social media is that create those bubbles can radicalize people really fast.
Like there's a whole level of stuff we don't know about TikTok, that TikTok as a company
with Chinese influence somewhere in it.
It's owned by a Chinese conglomerate.
That's not transparent.
And we don't understand it.
And then that's next to Mark Zuckerberg, again, who's about to testify in front of Congress,
who constantly says things like either we're this big or the Chinese companies win.
Wouldn't you rather have me exporting America?
American values around the globe. Don't worry about what I think those are. But wouldn't you rather have that than have this Chinese company encroach on America and have the Chinese government tell the teenagers for America what to do? And that is a reasonably good argument. Regardless what you think of is awkward, that's a good argument for him to make to our government and say, stop knocking me down because TikTok is here. How that is all going to play out, I think is totally upside down. Julia, I've seen a bunch of TikTokers say, like, well, I hope it doesn't get shut down. Follow me.
in Instagram in case it does, right? It seems like their natural next spot is Instagram because of the
story's format. But Facebook does have reels, this other product that Deeter is talking about. They've
rolled it out. It is basically a clone of TikTok. Do you think that this has a moment? Like,
do you think it can succeed at all? I think about it was either you or Deeter or someone at the verge
had said this about when Facebook had rebranded the logo, I think for Instagram. And it said
like Instagram by Facebook. I think it was that moment. And it was like, this is a dumb thing to do
because the best thing you'd go for you is the fact that kids didn't know you were owned by Facebook.
And I think about that a lot where it's like this is still a Facebook app.
And I mean, that Instagram's a Facebook app and like WhatsApp is owned by Facebook and they're obviously extremely successful.
But I think it's much harder.
Like for me personally, like I don't like using anything by Facebook.
It's just a thing I don't like doing.
And I think Instagram makes sense, which is owned by Facebook.
But Instagram in terms of like how it works for influencers is very,
similar to how TikTok creators are currently kind of monetizing, how they're reaching audiences.
Like, it's still sponsor-based, brand-based, and then it's much shorter.
The advantage to going to YouTube, of course, is always the AdSense.
Like, you can just make money off advertisements you're going to run.
But it's undergoing so many changes.
It's such a hostile environment from legacy creators.
Like, when anyone new comes in, they're, like, very up in arms about it.
And they, like, go out of their way to make people feel unwelcome.
So I think Instagram makes the most sense.
I mean, there's other apps like Bight, which was founded by Dom Hoffman, who co-founded Bine.
And Bite could see some.
There was a surge, there was a reported surge in activity when they first announced that they were looking into banning TikTok.
And Bight dance, sorry.
Bight, which is not Bight, which owns TikTok.
Bight, it's his own separate thing, told us that they didn't have anything to report the time.
But it's an app that people could also flock.
to if they're looking for something that is entirely new where they can build a community and find
that same kind of experience that they had on TikTok. I'm looking forward to like the extremely
patriotic Facebook reels commercials that are undoubtedly being developed at Facebook headquarters.
Like flags waving. Like this is America's dancing app. Like it'll be great. I'm excited about it.
Russell, what happens next? I think this is this is the thing with Trump generally is he like makes
a lot of noise about something and then you see if there's any follow-through. So I think
everyone is waiting to see if the White House actually does anything or if they just sort of
find another shiny object. All right. We've gone way over. It's been fascinating. This is why we only
have one guest at a time. Wow. But we're going to keep you both on because we've got to talk
about streaming services. The Julie Alexander special. We'll take a break. We'll be right back.
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Okay, Julia, what happened this week?
What do I have to pay for this week?
Maybe nothing at all.
So NBC Universal, which, if Neelai, if you want to do your...
The Julia block?
Yeah.
That's what I think of it. NBC Universal is a minority investor in Vox Media, which owns the verge.
So NBC Universal launched their, well, they fully launched their streaming service, Peacock,
which is based on NBC's famous bird. Not that the bird logo is anywhere on the app.
And so they launched this for across the country.
Originally, they had launched a beta version of sorts in April for Comcast customers, specifically.
So it's here.
And it is, the benefit to it is that it's mostly free.
It is like their whole play is that it is basically an advertisement kind of supported video
and demand service.
That's not going to cost you anything.
And you're going to get a bunch of cool things if you don't mind dealing with ads.
And it's decent.
It's like a decent service.
If you are someone who really likes NBC shows, which I do, like I grew up on them,
it's a treasure trove of things to just watch for free in your house.
What's the ad load like?
So the app is, it's interesting.
There's three different windows that you go into.
If you open it up on your TV, it's going to open up automatically into what they call browse,
which if you use Netflix, if you use Hulu, you already know what it looks like.
It's the exact same thing.
There's a bunch of rows.
They highlight some shows at the top.
And you kind of go through it.
And then they separate it into like movies, TV shows, kids.
So that's their main thing.
If you're on phone, if you're on mobile, if you open it up, it brings you into a trending section,
which I still don't understand what it's for.
But the idea is it's these little clips, which they, an NBC Universal person told me, think of them, like quick bites as if they hadn't know that.
No.
That's what they didn't know that would be existed.
Everybody has the same bad idea.
But you basically scroll through and it's like, here's a highlight from the Today Show.
Here's a highlight from sports leagues that NBC Universal owns the licensing rights to.
Here's like a piece of celebrity gossip for the day, which is kind of their social media window.
And then the most interesting part of Peacock is the window they refer to as channels.
And what they've essentially done is recreated the idea of linear television.
So if anyone uses cable, when you open it up and you have their guide and you get to scroll through channels,
Peacock has recreated that, with the exception that very few of the channels are actually live.
But what it does is it removes the paradox of choice.
Like, for people who are just like totally paralyzed when they open Netflix,
and they just end up watching the same thing they've been watching because they don't want to scroll through.
Peecox's whole thing is like, what if you just wanted to watch a murder mystery thing?
What if you wanted to watch a Saturday Night Live thing or Jimmy Fallon?
You just click the channel and it automatically starts playing something, which is very nice.
And in my opinion, the future where a lot of these streaming services will go just because
that paradox of choice is such a huge thing that they're all trying to figure out.
So, I mean, it's here.
It's like a decent, for what it is, you're going to either spend no money at all.
You're going to go completely free and get half of the kind of.
of access to a lot of the shows.
If you're a Comcast or Cox subscriber, you're going to get it for, uh, you're going to
get the full use of the app for free.
And if you want to go completely ad free, it's either going to cost you $10 if you're
not a Comcast or Cox customer or it's going to cost you $5.
So price wise, it's a big win.
I haven't, I mean, HBO Max launched.
They made a huge deal out of it.
They sent everybody sweat.
Peacock seems like a very quiet, comparative to all of that other stuff.
They sent us a swag box that I am returning because that's just what we do.
But they sent a huge projector.
You got a projector?
Yeah.
And I was like, I don't know.
And so they sent you coasters.
And I thought it was really funny because it was like, here's what we're really highlighting
on Peacock.
And then they gave you this projector.
And what they're highlighting on Peacock is like, cheers.
And everybody loves Raymond.
And I was like, this requires the full projector experience.
I don't know if we can judge.
I mean, there's a part of.
and it desperately wants to judge streaming services launched by swag.
And like how the swag is escalating.
Like at the end of it,
they're just going to send you a car or something.
But I just meant in terms of like the marketing launch,
in terms of the, you know, AT&T bought Time Warner,
HBO Max is like the culmination of that deal.
Right.
Like they're like, this is the future of Time Warner is in this app.
And this is why AT&T bought this company.
Right.
Like just the narrative around it was gigantic.
The narrative.
around Peacock is not this is the future of Comcast or even this is the future of NBC.
It's a really interesting situation there. And so I sat down with their president of
direct-to-consumer and we talked a little bit about this. And I told him straight up that
I thought it was a very defensive strategic play, which is like we have to be in this space.
So therefore we will have a streaming service. But Peacock exists to remind you that cable is
good. Like Peacock is there to be like, hey, do you love live sports? You can only get them on cable
or like, do you love anything live or like anything that's happening in the moment? Have you
considered subscribing to cable. Like, that's very much how it reads. The only reason that I think
it works as a straight up streaming service is because NBCUniversal, similar to Viacom CBS,
their library of IP is just untouchable. Like, it's an insane amount of content that they're like,
we own it all. So we'll just, we'll just put it out here. And so if you're someone like me who just
wants to watch like really old shows all the time, it's a perfect service because it's free
and it's like, I might as well just use this instead of spending money on Amazon to like buy stuff.
But for someone who's like the Netflix, I think kind of person who's like, I want something new every single week, which is what Netflix does, it's, there's not much to offer yet.
So, Julie, actually, saying that peacock exists to remind you that cable is good, like, that's my conspiracy theory.
Because if you think of what a peacock is, like, they're kind of mean, right?
They're just like big birds and they're kind of agro.
And I think it's designed to make you feel bad about the app so that you go subscribe.
to cable, right?
Can I just ask where your impression of peacocks comes?
They're big.
They got these huge tails.
They're like, they're mean birds.
Like, birds are supposed to be small and cute and chirpy, and these things are just
big and they're colorful, but like it's a front.
It's designed to, like, lure you in until they peck you to death.
How are you like this so early in the morning?
Dieter had like a zoo experience that he doesn't want to get into, but he's like those peacocks.
If I know anything about millennials, it's that I know that they don't trust birds.
That's true.
There was in North Oakland an aggressive peacock that refused to stop screaming and made
like national news.
I'm stopping this now.
I'm just, if you want to find out, you can tweet at Russell and at some point in the
future, he will tweet back at you about the bird.
Julia, there's another, I'm just straight moving on, hard turn.
But two peacocks, one, but I will say is while I've been recording this, I've been getting
a lot of DMs from a friend of the site,
Vox editor Allegra Frank, who's like,
I've been watching Peacock all morning.
And I'm like, what are you watching?
And she's like, I'm just watching the Today Show.
And I think, like, for a lot of people,
like the fact that you're going to have access
to the kind of morning talk shows and you'll have access to some live news,
both from NBC and then from Sky,
which Comcast bought years ago.
And every analyst and since then has been like, why?
You'll have some access to live news.
And I think for people who kind of just want, like,
random TV shows.
some live stuff.
And again, for that price,
peacock's a super win, win, win for like Comcast, NBC,
and people who are going to watch TV.
Well, I mean, the opening price is zero, right?
Yeah, it's like that's, and that's such a nice win
when you compare it to like HBO Max, which is 15.
Or any amount of money bundled with any amount of things.
Right.
So the one commonality between Peacock and HBO Max is both of them are fighting with
Roku, with Amazon.
And it seems like Roku is the far more agro player.
in this, like, Peacock's
tweets about Amazon and Roku.
The Amazon tweet was like,
we are diligently working with our friends at Amazon
to bring it to the platform. We hope to have news soon.
And their tweet at Roku was like,
everybody harassed the official Roku account.
They literally use the word
go squawk at Roku,
which is my favorite
tweet I've ever read.
I brought that up with kind of an expert
I talked to regularly. And I was like, do you see this tweet?
And he, without missing a beat, just went,
No, because nobody follows the peacock.
But yeah, so, I mean, this is my favorite fight.
It's like I have like pushed notifications for anything that happens with this.
Because it's the big fight that's happening is between the new entrance into the space,
which are HBO Max and Peacock, possibly more of other streaming services launched in the future.
And then Amazon Roku.
And Amazon Roku basically control around 70% of how people watch TV or stream things in their
living rooms. So you want to be on their devices. And at the same time, Peacock and HBO
Max are very big streaming services that Amazon and Roku would like to offer customers. And the
fight comes down to like anything in media and Silicon Valley, access to data and money.
So specifically, if we look at Roku, Roku takes a 20% cut of all sign up fees, which might be
less for big players like NBC Universal and Warner Media. But the other thing is the ad inventory,
which basically means that when you bring ads and you have advertising something
your platform, which is a big thing for Peacock, Roku takes a portion of that and they go,
cool, this is mine now.
Usually it's about 30%.
The report from CNBC cited that it was closer to 15% for NBC Universal.
The thing about Peacock specifically is that NBC Universal built this as like an ad platform
to sell ads.
That was their whole thing.
They built entirely new advertising technology for the streaming service.
So they don't want to give up control of that.
They don't want to give up control of in-app experience.
And Roku's like, well, we're not giving up control of how much ad we're taking.
That's a huge part of our business.
It's like one of the biggest parts of our business.
And so they're in a stalemate.
And then on the other end of it, you have Amazon, which gets a little bit more complicated.
But what it comes down to is that if you want to be on Amazon Fire TV, which is what you use, your device, Amazon wants these services to be a part of their channel's ecosystem, which Apple also has a negative version of this.
and Warner Media and NBC Universal are going,
well, we don't want HBO Max and Peacock to be in the channels.
And now there's this weird precedent where Disney was able to negotiate a weird deal
where Disney Plus is on Amazon Fire TV, but it is not an Amazon channels.
And so the big fight is like, we want the deal that Disney has,
which is what HBO Max's executive told you and I when we interviewed him.
He was like, we want the same deal that they're getting.
It feels like this fight is just going to break in favor of Roku because they control so much.
like Peacock cannot succeed on any metric unless they're on the Roku platform and the Amazon platform
just because of how much just how much of like smart TV stuff they control how do how do they get
leverage back what do they do yeah everyone I talk to is split on it it's super interesting usually
people are like usually experts and analysts are very like one-sided about these things
everyone I talk to is split every like there's half the groups that say Amazon and
and Roku control a lot of this argument because they're the distributors
And the other half are like, listen, NBC Universal and HBO and WarnerMedia, it's like Peacock and HBO Max.
It's their big streaming services that people actually want.
It's a lot of IP that they carry.
They are going to have shows, especially HBO Max, that are going to be heavily talked about in the coming months.
And so to not have them is an interesting place for Amazon and Roku because people will just go, if you're me, you just use your PlayStation, right?
Like, I just, I use my PS4 for everything except gaming.
And so it's a weird thing.
situation. What is funny is that now other companies are being asked about it. Like, Netflix
had their earnings call yesterday and they were asked about it. And they were like, what do you
guys think of what's going on with Amazon and Roku? And Netflix was very much like, we're Netflix,
so we're pretty happy with where we are in life. And we have really good relationships for
these companies. But, you know, they were like, you know, it's a major loss for consumers and it's
really sad to see play out. And I think it's now coming to a head where hopefully deals will happen
soon, but who knows?
Well, so, I mean, that's like the,
we should talk about Netflix earnings,
but the Netflix first mover advantage there
is incredible.
Like, you, if I, it was to put out a streaming box,
the Vox box, let's call it, which we should not do.
It seems like a failure.
But like, let's say we put out the Vox box box,
and it doesn't have Netflix on it.
Like, we know it's dead on arrival,
because that's the thing that most people definitely want.
And I think like Netflix just has that leverage
baked in. They're just way ahead of the curve. It is impossible for HBO Max to be like most people
definitely want HBO Max at $15 a month or whatever. And also Netflix is not selling any ads. So there's
none of that drama. And they have the leverage to say, we're not giving you, we're not giving
you any data or being in your channels interface. Also, we'd like a button on your remote.
Here's a dollar. It's almost like what TV needs is like an open platform that's neutral and then you
could just browse to the thing that you want.
Like the box box.
Like a like a like a like a like a TV but with web on it like a web TV is is what we need here.
Deeter here's uh, here's what we're pivoting to.
Yeah.
It's an open source TV streaming box.
Okay.
Just runs Chrome.
Everyone loves it.
It'll be awesome.
Battery life will be perfect.
Well, it's it's funny.
It's like the conversation has shifted, you know, from last year, two years ago when it was like the
streaming wars and the fight was.
like Netflix versus Disney. And now everyone you talk to, and what we're seeing very clearly is like
it's Netflix and Disney. They both kind of made themselves very apparent that they're foundational
services. Like they people will switch devices. They will find ways to get these services on their
TV or whatever, however they watch. Everyone else is coming into this kind of area where they're
trying to fight to be seen as a foundational service. And how are you seen as a foundational service if
you're not reaching 70% of people in the United States? And that is like the question that
they have to figure out. And like, and to, you know, Netflix spoke about this last night.
They were, one of their executives was like, we don't just have deals with, you know,
Roku and Amazon. It's like every country that we're in, we have great partnerships with device
manufacturers because we know how important that is. And they also know how important Netflix is.
Like, it's a really great position for them to be in. And Disney is kind of the second to that,
where everyone wants Disney on their thing because people want Disney Plus.
HBO Max and Peacock have to prove that they're things consumers actually want en masse before any of the device manufacturers are going to give any leeway.
So let's talk about Netflix state earnings yesterday.
They had huge news.
You got a new co-CEO.
Oh, I'm so happy.
The most historically successful arrangement of executives in corporate history.
What happened?
I don't, like, I try not to, like, you know, get really emotional about executives.
But Ted Sarandos was like this little underdog executive.
and now he's like co-running Netflix.
It makes me so happy.
Tell people who Ted Sarandos is.
So Ted Sarandos is the guy who made Netflix the reason that you're subscribing to Netflix.
He's their chief content officer in 2012, 2013.
He made a very gutsy move and without telling his boss spent more than $100 million
to bring House of Cards to Netflix.
Between 2013 and now, he has transformed Netflix into a place where you go to watch your
favorite show that you might have missed on an online.
network to you're going to Netflix because Netflix has your favorite show. They've made it.
He is just, he's the guy who oversaw everything that happened with original series,
original documentaries, movies, and built that team, which is a powerhouse team of executives
from Hollywood into making Netflix, you know, kind of unbeatable in Hollywood.
Hang on, I have to do another Julia box.
Fox.com as a Netflix show called Today Explained The Verges working on a Netflix show,
of which I'm one of the producers.
That's your disclosure.
Continue, Julia.
story just have disclosures.
We're going to start.
We're going to put it right.
We're going to build it into the CMS.
Like, is this a Julia story?
Like, here's 500 words of disclosures.
So, yeah, so yesterday they announced that they announced a couple of executive changes,
but the biggest one is that Ted Sarandos is now co-CEO with Reed Hastings.
And that co is very important because Reed Hastings spent the opening of his earnings call
with analysts saying, I am not going anywhere.
I'm in it, you know, I'm in it for the decade type of thing.
he has no plans to step down.
He has no plans to stop working.
But at the same time, in his blog post, on Netflix's press website, he did specifically say,
this is part of like succession planning.
So the idea is that like he knows he's not going to be there forever.
He's thinking of how to set things up.
I think my read on it, not that I have any insight into this, but my read is that Ted
Sarandos is one of the most sought after executives in Hollywood.
This kind of gives Netflix the,
comfort of knowing that he probably won't leave in the way that we saw with Disney
shakeout when Kevin Mayer left to go run TikTok in part because he was basically promised
CEO and did not get it. So I think it was a very strategic move on Netflix's part to keep a
very important executive. And from the content perspective, in terms of what it means for us,
you have the guy who created Netflix's culture, who created the idea of what a Netflix original
looks like. Now he's in more charge of the company. He gets to be a little bit more public with
certain things. So it's, it's a good move, I think, for Netflix. Yeah, that thing you're saying about
him being sought after. If you're Apple, you're like, how much money do you want? Our office is a
circle. Literally anything you'd want. Like, do you want a circle office? We got one. Like,
do you want to see the next iPhone before it comes out? We can make that happen for you.
And like, so you have to imagine the other big companies are trying to approach him because he's,
he's the guy who can do it and he's instant credibility.
So that moves seems smart.
It also seems like that Reid Hastings, the existing CEO and our co-CEO has not had
as much influence on the content side, right?
He's been the sort of strategy side, the technology side.
So that sort of makes sense.
How do you think that relationship's going to play out?
I think it's going to be a lot of what they're doing now.
I mean, I think the, you know, the whole joke about Ted, like, not telling Reed he was
spending $100 million at like, you know, not early Netflix's career, but,
Not in the last five years, which is when they've really kind of burst into the scene as the streaming giant.
But him just going like, I'm going to spend this money because I think we should have House of Cards,
making an unprecedented deal in Hollywood, which was giving an order for two seasons of a show, which never happens.
Bringing on like David Fincher, starting, so very early on being like, we're going to have these connections to talent.
I think just go, Reed has trusted him since that.
Like, it's just been like, Ted seems to know what he's doing, which is like a position that a lot of other executives
did not think of Ted Sarandos when Netflix first started, they were like, no idea what Ted's doing.
But Netflix seems cool.
So I think it just makes sense.
And also, Reed can focus on growing the business internationally, which is what they're now big thing is going into the next decade.
He's going to focus on figuring out how to strategize and continue building and finding new subscribers in places where at this point, the joke is if you don't have Netflix, why you're not going to have Netflix?
Because you probably have it by now.
So his thing is trying to find new subscribers.
subscribers, which they've done a remarkably good job of in the last six months.
In the last since in Q1 and Q2, they amassed 26 million subscribers.
In all of 2019, they amassed 28 million.
So they're doing very good.
They're also warning every investor.
This will not last.
So just prepare for that.
So, yeah, he's focusing on making the company even bigger than it is.
They're probably going to hit 200 million by the end of the year, which is a huge number.
he's worrying about competition from Disney.
My favorite thing he said last night was
occasionally Disney has a Hamilton,
which is a low-key burn,
which is a great way of just describing that relationship.
So I think he's so focused on where the streaming industry
is heading in the next spheres
and it's only going to get bigger and more competitive,
that having Ted to just run the company at a point
and be like, I'm only going to focus on ensuring that we have the best shows
and building out franchises, building out IP,
is a place that he's happy to be in.
All right, we've got to take a break.
There's a little bit of Xbox needs to talk about.
We'll be right back.
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Deider Ben.
Yeah.
I'm looking at these links in our rundown.
How many Xs are there in our rundown?
Xbox teams are fully out of control.
What is going on?
They made more Xbox announcements
because you literally can't go a week in 2020
without there being three Xbox announcements.
Okay.
Try.
Give it a shot.
Tom Warren talked to Phil Spencer.
They are going to bundle in XCloud,
which is their game streaming service
with Xbox GamePass Ultimate
in September.
They're going to rename it at some point
and they may change it in the future
such that you'll be able to stream
other Xbox games
beyond the stuff that's included in XCloud.
The thing that we're going to come back to here
is the interesting thing about XCloud
is it works great on Android
and then also there is a game on the iPhone.
One game.
Yeah, well, no, literally,
well actually, let's talk about it now.
Literally, that's all they can do
because I think that if they add the ability to stream multiple games,
then Apple will consider it a competing game store and they will get banned.
And so the only way they were able to test it on the iPhone
was to have one game available.
It's like the Halo game, and that's what you get on the app store.
And so there's like ongoing negotiations of will the iPhone allow
third-party game streaming services or not?
No.
What is the controversy?
No, they will not, unless you pay them 30.
That's the answer, right?
Yeah.
I mean, I guess.
I don't know.
I mean, they have cut sweetheart deals.
Like, we know that they cut sweetheart deals, HBO,
where they've cut sweeter deals with Microsoft over office.
Like, they exist.
But who knows?
It's like, is it an Apple's interest to, like, have any competitor to Apple Arcade in this
moment?
Apple Arcade apparently not doing so well, by the way.
Yeah, I was going to say, that would assume that Apple Arcade is being used.
Man, Apple Arcade was so good at the start.
And then they, like, they just didn't keep up a cadence of games, which is a real bummer.
But that initial thing, I was so bully over it.
I loved it.
And then additionally, we found out that Xbox Series X will be able to play basically any Xbox game
as long as the Xbox game doesn't require Connect because Connect is fully dead,
which means that the last piece of the original Xbox One IR Blaster Dream is finally dead.
I told you so.
What does this mean for people who use Connects to power their TVs?
Like to like, they like ask.
It means bio.
Logitech Harmony Remote because that's going to be supported forever.
I think Microsoft has just walked away fully from the idea that you're going to control other
devices of your Xbox, right?
Does the Series X have any voice controlled?
We don't know yet.
I actually don't know that's off of my head.
I would bet the controllers have microphones in them or whatever, right?
But this like central living room dream, which was Microsoft's dreams for 30 years seems to just be gone.
Like they're like, we're done with that.
Yeah, and they're so mad about that dream dying that they decided to make the Xbox
a giant refrigerator-shaped pillar
that you have to have in the middle of your living room
as like revenge.
How do we get in the living?
How do we make people know that Microsoft is in the living room?
It'll be fucking huge.
That's great.
I showed my brother, who's an audio engineer,
I showed him the Xbox.
What is it, Xbox Series X?
That's the name?
Xbox Series X.
And I showed him that and he was like,
yo, is that?
He's like, what kind of sound bars?
And I was like, oh, it's an Xbox.
That's amazing.
And then lastly, the Xbox 1X and the Xbox 1S digital edition have been discontinued.
You can still buy a Xbox 1S, and then eventually you'll be able to buy a Xbox Series X, and we are anticipating there will be an Xbox Series X, digital edition, although it may be called an Xbox Series S, unclear TBD.
Who is naming any of these things?
Yeah, I think the sort of running conventional wisdom here is that game console sales went ticked up a little bit since because of the pandemic and Microsoft had already been winding down production on these consoles.
And so they just like ran out or are running out.
And it's like, well, okay, we could make more or we could throw all our weight behind the new thing that's coming this fall.
And that because I think that's just it.
So if you if you want to buy an Xbox, don't because you should wait for the series X slash whatever happens to the rest of.
the platform there.
What a hard problem.
Yeah.
Right?
Like there's a demand and you don't want to service it because you want people to wait.
But if you sell somebody at like a Xbox 1X is like 400 bucks, 500 bucks, right?
It's expensive.
If you buy that, there's no way you're buying a Series X in the fall.
So I think they're just taking out the high end.
So you buy a 1S for like 200 bucks or whatever it is.
And then you might still buy a Series X.
Yeah.
What's remarkable to me is they hung on to the regular 1S with the drive and they got rid of
digital edition, which is fascinating.
I would have expected that to be flipped, but I also hate spinning discs, you know,
so I don't know.
I bet they just stuck with whatever is the cheapest one.
Like, whatever is the cheapest at the highest margin is probably the one that they make the most of, right?
Well, but it's cheaper to make something without a spinning disc than with.
Like, literally all they did was take the thing out of the box.
Come on.
How much is one DVD drive cost?
I don't know, man.
They made a whole video of, like, how are we going to make a digital edition?
And then the whole video was just them admitting that they just pulled the DVD drive out.
I bet that it's just the simple.
probably those people buy more games
because they're just in the store and you just buy like five games
and you have to like download stuff. It's not like
internet in America is great. That's fair.
And then there'll be more Xbox
announcements every week until
the end of time. But there is literally one coming
up I think next week on like the 23rd or something.
So stay tuned for yet more game announcements.
You know, that's just how it works.
And then I guess we should mention I think
there's a rumor that pretty well
documented that PlayStation has like radically
ramped up PS5 production. Like they're
making more than they originally planned. Like they're
getting ready for a big, big launch.
Do you remember when E3 was four days?
And now E3 is one month.
And it's just so exhausting.
It's not even a month.
It's just like, it's just a little bit every week for all of time now.
Sometimes I'd just like check in with our games editor, Andrew Webster, and then friends
of the site at Polygon.
I'm like, how do you do it?
And it's like, it's just like so much all the time.
All right.
We've gone way over.
Actually, not so bad.
It's like a medium amount of over.
But it's definitely over.
Julia, thank you.
Thank you.
Russell, my friend, thank you.
Yeah, yeah, thanks for having you.
Do you have any thoughts on Netflix?
Warrior Nun.
I would say this is the question, by locking down Warrior Nunn, Netflix has like insured.
And so if you get a Roku device that doesn't have Warrior Nunn, like, where are you?
What are you doing?
Julia, I have an idea for a pop-up podcast for you, by the way, which is just every week
you say the things that Disney Plus is censored.
on its service.
I've literally started an Excel show.
People just send me stuff.
They're like, there's no butt in this.
Those he is.
It's amazing.
All right.
That's it for our show this week.
Thank you for listening.
Deeter has a newsletter.
Yep.
It's been on a little bit of a hiatus.
And I'm also taking a vacation later this week.
So it's intermittent, but it still exists.
It's a verse.com slash newsletter.
This is the worst call to action ever.
You can go read the newsletters.
you're just not going to make for a little bit.
Virgin.com slash newsletter.
Casey Newton and Zoe Schiffer have the interface,
which is great.
That's version.com slash interface.
We'll be back on Tuesday with the interview episode.
Kim Zetter here to talk about security issues.
It's going to be pretty good.
We're going to have a little security focus for a little bit.
We banked a bunch of episodes on that topic.
So I'm excited for those to come out.
And we'll be back next week.
We'll talk to you soon.
Rock and roll.
Wear a mask.
