There Are No Girls on the Internet - Can BlackSky Fix What Twitter Broke Using Bluesky Tech? (w/ Rudy Fraser)
Episode Date: October 21, 2025When Elon Musk took over X, a lot of us left the platform, searching for alternatives. One platform that gained attention is Bluesky. It looks a lot like Twitter, but it’s different. Bluesky is ...built on a decentralized system, and that decentralized nature has allowed powerful pockets of community to emerge. To date, Blacksky is the biggest and most successful effort to take advantage of Bluesky's decentralization. It's led by Rudy Fraser, a technologist committed to building resilient, independent infrastructure that can be a home for Black folks online. During a session at Rights x Tech, the growing community forum that brings together technologists, policy makers, and movement leaders to explore the intersections of technology and power, Bridget had a fascinating conversation with BlackSky’s founder, Rudy Fraser, about the project and the future of Black voices online. Learn more about Rights x Tech: https://www.rightsxtech.com/ If you’re listening on Spotify, you can leave a comment there to let us know what you thought about these stories, or email us at hello@tangoti.com Follow Bridget and TANGOTI on social media! || instagram.com/bridgetmarieindc/ || tiktok.com/@bridgetmarieindc || youtube.com/@ThereAreNoGirlsOnTheInternet See omnystudio.com/listener for privacy information. See omnystudio.com/listener for privacy information.
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When Elon Musk took over Twitter, many users left the platform, searching for alternatives,
and one platform that gained attention early is Blue Sky.
At first glance, Blue Sky looks a lot like classic Twitter, short posts, replies, and reposts,
but underneath, it's very different.
Because Blue Sky is built on a decentralized system, meaning no single company controls your data
or the network.
Folks on Blue Sky can choose the algorithms that should.
shape their feeds. And developers can build their own versions of the app. Blue Sky has become
kind of a unique space online. Some users associate it with more progressive voices, and the most
followed individual on Blue Sky right now is AOC. As of August 2025, Blue Sky had just under 40 million
registered users. And just last week, the Trump administration joined the platform posting,
Can't wait to spend more quality time together. Unsurprisingly, absolutely no one wanted
this, and according to the Blue Sky block tracking site, Clear Sky,
the White House is now the second most blocked account on Blue Sky,
just behind Vice President J.D. Vance.
Controversial moderation decisions have led some to wonder if Blue Sky
is just another version of the same old social media battles.
But the platform's decentralized nature has allowed for powerful pockets of community
to emerge, like Black Sky, a custom feed and moderation service,
gradually becoming a key space online for black folks.
To date, Black Sky is the largest and most successful effort
to take advantage of Blue Sky's decentralization.
And it's all being led by Rudy Frazier,
a technologist who is committed to building resilient, independent infrastructure
that can be a home for Black Voices.
During a session at WrightsX Tech,
the growing community forum that brings together technologists
and movement leaders to explore the intersections of technology and power,
I had the chance to sit down with Black Sky founder Rudy Frazier,
to talk through blue sky, black sky, and the future of black voices online.
I want to start with a question.
Am I the only one that is kind of feeling a bit,
I guess I would say burnt out by our current social media and technology landscape?
Don't get me wrong.
I don't want to get kind of caught up in false nostalgia for the old days.
I know social media has never been perfect,
but to me, lately, it feels like a slog.
And I remember when Elon Musk took over Twitter, I had all of these deep, deep, fond memories of cutting it up on the OG Black Twitter.
Some of my best days spent procrastinating at my office job on the computer were spent on Black Twitter.
And so it was very tough for me to kind of accept that that time was over.
And I probably was not going to be experiencing these feelings of genuine connection and joy.
and humor and community on a social media platform run by Elon Musk, right?
And so as we think about the future of social platforms,
today's conversation really invites us to, I guess, do a bit of speculative world building,
imagining what it would take to unbreak social networks
and rebuild online spaces rooted in things like care, dignity, connection, community, and freedom.
Now, to get into all of this, we'll be speaking to Rudy Frazier.
Rudy is a technologist, community organizer, and the founder of Black Sky Algorithms,
where he develops open-source infrastructure that lets communities shape their social media experience,
govern their own data, and fund their collective needs.
In this conversation, we'll be tackling questions like,
how does Blue Sky reimagine the role of a public square online
compared to legacy platforms like Twitter or X or whatever we're calling it these days?
What does community ownership of data mean in practice,
and how could it transform our relationship to digital platforms?
And really, where do we see opportunities for decentralized platforms to resist things like harassment, surveillance, and disinformation?
Rudy, I know that these are questions that you spend, I would assume a fair amount of time really wrestling with.
So I want to kick it over to you.
I have been following along with a conversation happening.
So I know that it has been an interesting few weeks over at Blue Sky and Black Sky.
But before I get into all of that, I want to be a conversation happening.
to take it back, what were your early experiences like on social media? Like, where did you go
online to experience things like joy and connection and community?
Yeah. Hey, Bridgett. So I would say the platforms I think of are not platforms folks like
consider social media platforms. I think of early, I do think of like early internet forums.
I was big into video game modding
and kind of like hacker culture at a young age
and so like those old video game modding forms
like Seven Sins I felt like that was
I don't know, that was where I found comedian
and online gaming.
You know, I've made the same way I make friends
on Black Sky and Blue Sky and then meet them in person
is the same experience I used to have
as a teenager playing online video games.
Yeah.
And then I think my traditional social media experience was very much folks you already kind of knew online, like Facebook, MySpace era.
And yeah, just being able to stay in touch with people like family members across the world.
My family's from Guyana in South America.
I can stay in touch with them via Facebook, stuff like that.
I got to say the kind of person that is the person that you just described who was making Internet friends using.
technology and, you know, old school platforms, and then was like, I'm going to go meet these
people in person. That's a unique personality type, I feel. I feel like it's so normal now.
I met my, you know, like my wife. We got married last year. We met on Bumble. And so like
I feel like it's become where it used to be strange. I feel like internet culture is very
just like ingrained in at least a certain generation
there's like rappers who are constantly rapping about things
that happen on the internet and you know
and so yeah I think it's like become
it's it used to be a weird thing
like it used to be like a weird separate world now
I feel like a lot of us understand that it is
it's a part of how we stay connected with people.
Totally you were I feel like you were an early
to be clear you were like an early adopter of that
I have a very clear memory of being quite young and a teacher in my school met her husband on an online dating site.
And it was the biggest scandal in our town.
And now it's so commonplace.
It feels like that level of connection that you were seeking on those early days of social media and platforms like that,
you were an early adopter for what would become commonplace today in 2025.
Yeah, for sure.
And I think I had like relatives who were very, you know, folks, like a lot of my closest,
as friends and family members, they're like creatives.
And so they were using those social media platforms to try to like build their careers on.
And so I think I also got inspired a little bit like that.
So you mentioned that you, you know, experienced the sort of social media platforms that we were all probably on.
MySpace.
Side note, there was no better platform.
That's how I learned how to code.
When you went to my MySpace page, a panic at the disco song played very loud.
And then the pause button was hidden.
So it was like, no, you were.
were going to listen to this panic at the disco song. It would definitely crash your browser with
like falling glitter stars. So I loved those platforms as well. I'm curious about your journey with
more sort of traditional social media platforms. When you were on platforms like Twitter,
was there a moment or a red line that made you say no more, this is not going to work for me
anymore? I actually came to this work from a different place. It's kind of funny. Like I was never
really big on Twitter. I was, I used it early on and to like follow like artists and
stuff like that. But I never actually encountered myself the kinds of like challenges you would
face from like having a big platform on those spaces. So I kind of came, I think that probably
maybe helped in some ways because I came into working on Black Sky with just like fresh eyes
in terms of what are my expectations of how a community should work,
and that was heavily influenced by my in real life organizing work.
And so I tried to replicate the things that I was seeing and experiencing in real life.
Because for me, like, I guess bigger than just like the apps,
it's the kind of like this kind of definition of community I have that is between like mutual,
accountability. And before working on Black Sky, I was working on a project called Paper Tree that was a way for
folks to kind of practice mutual aid and Bettsdie, be able to pool funds together and be able to buy,
like pay for each other's groceries, essentially. And so in kind of, as I kept doing mutual aid
organizing and learning about mutual aid, I thought it was very, I wanted to, technology was my thing.
And so that was the way that I saw myself fitting into that world and not wanting to be like,
like their techno solutionist person who's like, I'm going to like, you know, revolutionize
mutual aid by like building some app. It was more like I just wanted to like find my way of
being seen and being able to contribute to what I saw as a movement that kind of came out of
2020 here in New York where I'm based at. And building, yeah, a bit like you kind of find that like
social media is actually a really great place both for real life community to be developed
and for people to even practice
like these kinds of like care practices
like mutual aid
but it's the
it's then seeing that you can't really do something like that
in the traditional platforms
right it's more that like the
I saw with this new wave
of decentralized social media protocols
I saw an opportunity to be able to like execute against that
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It's so interesting to me that you say that the way that you say that the way that you're
Your expectations for what being on a social media platform could feel like, should feel like,
were really rooted in your IRL experiences around things like mutual aid.
So for you, what are the expectations that you have in your mind for what it can feel like
or be like to try to find community on social media platforms?
What does that experience like for you?
And what have you taken from your work in mutual aid to inform that?
Yeah.
I think the internet is interesting because there's, and there's people who have like,
all different kinds of like philosophies and ideas around how the inertial work.
I think for one, I'd take like a, you know, I think there's some people who view, for example,
that like there's this like instrumentalist kind of view of technology where technology is
kind of like impartial.
It's non-biased.
It can't be, you know, it's a hammer is just a hammer.
And I kind of reject that.
I think tools tend to better.
They tend to like align with our structures and they benefit, they benefit someone usually and they harm, they often harm someone usually.
And so I think in real life organizing, you start to acknowledge some things like that.
You also kind of, you also recognize that there's this like kind of philosophy that like every cook can govern, but like really anyone can contribute.
There's not, it's not like there's, there's maybe specialized knowledge that's needed to set up,
technical infrastructure, but there's a role that everyone can play in like content moderation,
in community building, in getting people into physical spaces together, like event planning.
It's like a thing that I'm not really good at, but there's folks in the community who are good at.
There's folks in the community who are creators who are like, like that idea that everyone can come in and just,
as long as you make it so that this is not like this closed off thing that you own, that like you have
this kind of abundance mindset that there's enough to go around that everyone can play a role.
that I think that some of that is the kind of thing that influences and I do think you get that from like community forums where it was like you know there was a space created and then people came in and gave that space value and then those people were rewarded with reputation and respect to a degree you know and like that's a thing you can get on the internet there's like a kind of respect capital that gets associated with with someone people sometimes use that with like followers or they try to like hack it with followers but there's kind of a you know we we've
a lot into our online identities.
And then, you know, part of the problem is that you don't actually own that identity,
like a corporation owns that.
And they can just take that handle away from you at any point.
They could shut your account down if they want to.
But yeah.
And so those fundamentals, I think, are some of the things that, like,
you see that in, like, in real life organizing where you're doing work and then people,
you know, that kind of brings people in.
And they make it their own.
and then it becomes this new thing.
That's kind of how I think of like spaces created online.
Boy, you said it and especially, you know,
maybe one day a billionaire buys the platform
where you spent most of your time building up your capital
and followers and relationships and connections,
and it's not a fun place to hang out anymore,
so that's just that.
Maybe that's what happens.
Yeah, and, you know, I think that can happen in real life spaces as well,
but yeah, like trying to, how do you build the stuff that makes that less possible?
Exactly. Let's talk about that. So give us a, so I'm curious, what drew you to looking at decentralized platforms?
And for folks who might not know, can you give us sort of a quick and dirty rundown of decentralization?
Yeah, yeah. So the analogy, I give a lot of analogies with this stuff. I'll give an analogy for decentralization in general.
and then I'll give one for decentralization and interoperability,
which are big, big words,
and then one specifically for app protocol.
So decentralization, I would say is like a lot of folks,
you know, are used to buying furniture from some store,
IKEA, Target, wherever, I don't know.
And then, like, often there's an Allen wrench, you know,
that, like, hexagon shape that you use to screw in the bolts together.
Usually, it's funny, they usually send a lot of Allen wrenches
with like a lot of the furniture you put together.
And then if you keep them, it can work on the next thing that you buy.
And so that's an example of interoperability.
All these, if you think about it, all these people who produced this furniture decided
that they were going to use the same hexagon shape.
And, you know, now the tools work between each other.
That's an example of interoperability and decentralization.
Where like decentralization like kind of requires interoperability.
It requires for two things to be able to work together without those two people speaking.
And right now it's like you can't, you cannot, you can't be on Instagram.
Like let's say you were just on Instagram.
You can't from your Instagram account DM someone on Twitter.
You can export, you can export your data in a lot of these places.
And then it's just like a dead set of data.
Like you can't take that and put it anywhere.
You can't leave and keep your followers, right?
That's how they get you.
And folks call this like a walled garden.
And so decentralization eliminates that.
It makes it so that you have some kind of data portability.
You can pick up where you were, and if you don't like it anymore, you can take it somewhere else.
And then you still have your identity stays the same.
You still have your followers.
You still have your posts.
you didn't lose anything.
You're just under new management.
And so that's like decentralization brought me.
And then there's lots of different ways people have approached designing decentralized systems.
You know, the one that I, the space that I work in is particularly app protocol,
which the experience of that from a user is like if every piece, if you download a social media app,
if you download Blue Sky, for example, everything is ran by a different, it's one app, but everything is
ran by a different company. You could have downloaded Blue Sky. You could have downloaded something
else. Another app, Skylight is another example. They're like a TikTok version of Blue Sky.
And your account will work with both. You can sign up on either and your account will
work with both. And then, you know, there's, then there's your social media feed, right?
Folks are usually used to just like a following feed and then a kind of recommendation algorithm,
a for you page, a Discover feed. Blue Sky may come with those by default.
but then you can switch to another algorithm or feed that was designed by someone else.
So we have one's designed specifically for showcasing black content.
There's a trending version.
There's a chronological version.
There's a TikTok-like version of videos.
There's one for just images like Instagram.
And yeah, and then if you encounter some harmful content, you can choose who your moderators are.
You can choose where your data is hosted.
That is, that's the experience of at,
protocol. And I think where it comes into like the, you mentioned earlier that there's been a lot
of stuff going on in the ecosystem. There was an incident that I addressed yesterday where a user
who was, he had his account hosted by Black Sky, but he was suspended from Blue Sky. And so,
folks are kind of had the reaction of like, well, what's the point then of decentralization?
If you can be, you can maybe move your account, but then they can like, they can, this other
company can still suspend you. You're still subject to the moderation rules of the other company.
But it's really like the way app protocol is kind of set up is that your data, if you imagine
publishing as an example, right, you're a writer and you write a manuscript, right? The PDS or
some of the infrastructure Black Sky runs is a safe space to store your manuscript. But then Blue
Sky, what they also had running, is kind of this.
the distribution. It is the, it's kind of like the Barnes & Noble, the bookstore, the publishing
house, the thing that gets your, your manuscript from just your hands into the hands of millions
of people. And so this person was banned from the bookstore, essentially. But even though he was
banned from the bookstore, there are different apps that people have built that instead of going
to the bookstore to find the manuscript, it goes directly to the author. So that's kind of the
example of like what decentralization can allow. You can still maintain your data and your
ownership and not have it deleted because typically when blue sky if you're only if you're only on
the blue sky infrastructure and they suspended you they would also delete all your data but so some of
these conversations around data sovereignty is that like you should be able to maintain your identity
an app can suspend you because they have their rules right they may you may just be promoting something
that they don't want to help distribute to millions of people that's there right um you basically have
freedom of speech, but not freedom of reach, is kind of the example that folks talk about.
Like, you know, that's why, and there's other, like, ways that I can kind of explain how that
plays out in the ecosystem, but you really should always be able to publish whatever you want.
And then, but people who governs certain spaces, like blue sky governs their space,
black sky governs our space, those organizations, and anyone can start that out.
You know, it takes some technical infrastructure, some money.
but like you can start to create those spaces
and to kind of design the experience you want in there
without infringing on other people's, you know, ability to speak.
I was quite surprised at how people reacted
to that user that you described their experience on the platform.
And I wondered, do you think that users are,
do you think that response was rooted in a sort of anxiety
about the kind of things that maybe are the reason why they left Twitter for Blue Sky
or other platforms in the first place,
that concern about how these platforms are moderated and what's showing up their means.
I was genuinely surprised at the reaction to what you just described happening.
And maybe you weren't surprised, but what do you think was going on there?
There's a lot.
I think there's some folks who say, like, I think I agree with some people in the ecosystem.
that's like moderation is your product.
Like if you, like in a traditional social media experience,
their business model is ad-driven, right?
And so that's why the experience of a social media app
kind of plays out the way it does.
Because they need, they make money by having you scroll the feed
and stay on their app for as long as possible.
That's why TikTok is super addictive.
They've done, you could, you could, it's all,
weird to say they've done a great job at their algorithm, but they've done a great job of keeping
you glued to the screen. Twitter also has that for folks. And there's, there's like a ton of research.
There's like books written. I have a book here called like Hook. Like people have, there's people
done research on how to keep you addicted to and to these applications. It's like a science.
And, and so that's why they keep you locked in. They don't want you to be able to leave. They don't
want you to be able to take your data. They want you to be able to keep scrolling. In a decentralized
protocol, you don't have the same incentives. So the users are not the product in that case. You have
to find some other revenue stream. And so, like, Blue Sky, I think there's a lot of, when there's
an absence of information, people fill that in with assumptions, their own anxieties, like you mentioned.
So people are like, how will Blue Sky make their money? So we don't know.
you know, probably blue sky doesn't know.
And so people fill that in with like, are they training, are they taking our data to like train an AI model?
Are they trying to pander to like these right wing conservative folks?
Like, why are they doing that?
Like all these different things kind of come into play because things are not made explicit.
It's kind of like, I'm sure there's some theory of this.
There's like the tyranny of structurallessness where it's like there's, if there's like a vacuum or like an unclear,
there's no clarity around a power structure.
A power structure kind of forms is just a little unaccountable.
I think the same thing kind of happens with like the fact that there's no clear business model and things like that.
And so people just kind of fill in those blanks.
So for me, I wasn't as surprised because a lot of the users who are on Blue Sky as well, they've migrated from Twitter.
And so I think some of them without even really recognizing, they thought it was Blue Sky.
was just Twitter but ran by, you know, not Elon.
And so the expectations, like the user education, there's a lot of stuff that's like not
there. So a lot of what I just tried to do that seem to have gotten positive responses
for is just try to like break things down for people, be really clear, be really transparent,
be really honest about where stuff is at and like what we're planning to do next.
That makes a lot of sense. I was one of those people who just thought, screw Elon Musk. I'm going
over to the Twitter that he doesn't own. And then someone was like, oh, you should try
Mastodon if you're looking for a decentralized experience. And that didn't work out for me.
But like, there is, I think there has been a user education piece of it that I think your work
at Black Sky has been so instrumental in being a foundation of. Can you walk us through Black
Sky, how it works, and what makes it different from centralized platforms?
So if you visit BlackSkyDot community, which is our
web app. That's where you could sign up for an account. And you'll notice immediately that like
if you went to, it looks similar to Blue Sky, which looks similar to Twitter, but it's branded as
our thing. And when you create an account on BlackSky.comunity, you will be under the BlackSky
Terms of Service and Privacy Policy. You'll have a handle that's like Bridgett.blacksky.com, for example.
But the feed that you see immediately is Black Sky. The Black Sky community itself. So
this is an algorithm that is just of the black users on the platform who've opted in voluntarily
to be a part of Black Sky as a community.
From there, and I think even just stopping there, if you can imagine, we sometimes get
this question from folks of like, what will stop Black Sky from being overran by bad actors?
And I think the last two years of us running the platform has been the demonstration of that.
We can't stop other people's hate.
But we've put up a really good fight, I would say.
I've been dachs by white supremacist because of my work on Black Sky.
We've had people try to like raid the feed and do all kinds of crazy things.
But we built in systems to actively prevent that harm.
And not only do we have the automated system,
to do that. We also have a team of all black moderation team, you know, very familiar with
the kind of context that we work within that is always there. And so folks feel attended to,
folks feel heard. We strike this balance of trying to create a space where you can have fun
and like not care about all this super technical, like all this infrastructure that we're
running in the background. But we're there when you need it, right? So like, we're there when you
want to speak truth to power and then you feel like Blue Sky, the company may censor you for that,
right? Or take your account down. We're there, you know, if you encounter, there's, maybe there is
some bad actor that rolls up and they're like, what the fuck is black sky? You know, we can,
you can still do the like 300 quote posts on that person, like feel free. But we, you could also just
quietly and discreetly hit the report post button and our team will will handle that.
And yeah, and then all your data is hosted by us.
So that's just all governed by our processes.
And for us, we're looking to, like the next thing that we want to do is kind of create
these community only spaces.
So I believe that you should have control over your speech on these platforms, like be
able to modulate your speech. So, right? Like, every time you make a post, it's kind of a megaphone.
You know, sometimes for me, I'm trying to whisper and it ends up being a shout because there's no
really, there's no way to distinguish that. I may be replying to someone and then people would be
like, oh, he was saying this really low key. I'm just like, yeah, I was trying to just say this
one person. I guess I should have the end bit. But, but yeah, and so we, sometimes you want to just
speak to a more closed-off group of friends.
On other platforms, you have the opportunity to do stuff like private posts.
In the way the protocol is designed, you enter into these tricky situations where things
that should be obvious are just difficult to do.
So like, Boosty didn't ship with private accounts.
You can't, like, lock your account down to just be, you know, just your followers.
We're introducing something that will allow you to, like, be able to make public posts.
You can speak to the megaphone because, like, sometimes there's weird misunderstanding.
saying that like we just want to like create another bubble for people that I don't think that's true.
I think people have group chats, right? You have one-on-one conversations with friends. Sometimes
you have a group chat. We're trying to create a big group chat where you can come in and be a part
of a community and meet people. And you'll have that. And then we also have created a platform for you.
If you really want to speak to thousands of people, like there's been millions of people who have viewed
the black sky feeds, this is also your way to get an audience. You know, whether there's it's some
important issue. You just want to make some jokes. You want to build a following, whatever that
case, whatever that thing is like, you should have these options. We want to give people options
that keep them, allow them to have fun and be able to also, you know, not face harassment when
they want to speak out against white supremacy. And then ultimately, too, like, we really want to
in a long time, we want to become like the Reddit for app protocol. We want to be able to
anyone can come. People have been inspired by our work already. There's Latin sky. We're
you know, doing the same, not even using our tools, but replicating how we do things.
Because there's a barrier to that, right?
Today, there's a barrier to, like, using the stuff that we've built.
All of our code is open source.
It's very transparent.
You can jump in and contribute to the code if you want to.
It's written in Rust.
That's also another barrier.
We're trying to break down the barriers.
We want the most amount of people to be able to participate and co-create this with us as possible.
You know, but, but, yeah, so we want people to build them to come and take their communities,
Latin sky did that. North sky has followed in our footsteps. They're doing similar things for the
LGBTQ community. And yeah, and so we want anyone to be able to just come in and take our tools,
click a button, and then get a whole community infrastructure and community app set up that is not
closed off. It's still like it has a quiet space for your community. And then it has a,
you also have this like public global social media infrastructure. So,
You know, you can still, we like, like app protocol wants to get to four billion people, whatever number of Facebook has, but on a decentralized protocol that no one owns.
And so that's the vision.
That's the goal.
More after a quick break.
Another podcast from some SNL late night comedy guide, not quite.
Unhumor me with Robert Smygel and friends.
Me and hilarious guests from Jim Gaffigan to Bob Odenkirk to David Letterman help make you funnier.
This week, my guest, SNL's Mikey Day and headwriter, Streeter Seidel,
help an acapella band with their between songs banter.
There's that worst singer in the group?
The worst?
Yeah.
Me.
Is there anything to the idea that because you're from Harvard,
you only got in because your parents made a huge donation.
The group.
The yard birds, right?
That's the name.
The Harvard yard, but they're open.
Do you have a name suggestion?
We're open.
Since you guys are middle aged.
One erection
Listen to humor me with Robert Smygel and friends
On the IHeart Radio app, Apple Podcasts, or wherever you get your podcast.
Humor me
I need some jokes to make me seem funny
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What's up, fam?
It's Isaiah Thomas.
And I'm C.J. Toledano, and our podcast's point game is about defying the odds.
Like LeBron heading into the playoffs without Luca and Austin Reed.
And finding ways to win no matter what.
He's the smartest player to ever play the game.
His IQ is at a level that we've never seen before.
And he knows.
Without Luca and Austin Reeves, I got to manipulate the game.
We get a player's perspective on the challenges of the playoffs.
I think Joker's going to be exhausted this series
because when they don't have Rudy in the lineup,
he has to really guard guys like Nas Reid.
He has to guard Julius Randall.
And then he has to give us everything he gives us
on the night-to-night basis on offense.
And when IT's friends stop by, like Quentin Richardson,
we dive into some playoff history too.
Steve Nash will get that thing.
That man, hell get the flying.
He running up the court, licking his fingers
why he got the ball like,
after you go through a training camp with that, I said,
you figure it out real quick.
Get your ass up and down the court,
and you're going to get the ball.
So listen to Point Game on the IHeart Radio app,
Apple Podcasts, or wherever you get your podcasts.
You can have opinions.
You can have like a strong stance.
And then there's your,
body having its own program. I'm Dr. Maya Shunker, a cognitive scientist and hosts of the podcast,
a slight change of plans, a show about who we are and who we become when life makes other
plans. We share stories and scientific insights to help us all better navigate these periods
of turbulence and transformation. There is one finding that is consistent, and that is that
our resilience rests on our relationships. I wish that I hadn't resized. I wish that I hadn't
for so long the need to change.
We have to be willing to live with a kind of uncertainty that none of us likes.
Listen to a slight change of plans on the IHeartRadio app, Apple Podcasts, or wherever you get your podcasts.
Let's get right back into it.
Rudy, I did have a question for you.
I think it, somebody mentioned this in the chat, and I do think it's worth kind of plus-plusing.
The way that you were very intentional about things like moderation from the beginning.
of starting this process.
And I've often wondered,
is there a balance to be had
between scale and making the biggest platform
that you can have with the most amount of users
and saying, well, there might be some value in intimacy.
There might be some value in intentionally curating
a smaller set of users.
Is there attention with what you're doing at Black Sky in that?
Yeah, I talk about this in some presentations I give
where I think there's, you know, you mentioned Macedon.
I think Macedon is a good example.
If you want like maybe 100 people in a community
and you want like infrastructure that's like owned by you
and then maybe you selectively connect with some other 100 person communities and stuff,
I think that's good.
That is a use case.
I think we want to have the fun,
the funnest block party in the city is kind of the experience. And I think that needs a lot of people.
And so I think for the kind of experience and stuff that we want to build, I think you need to be looking to scale.
You know, we spend a lot of money and time on creating scalable infrastructure for communities.
Black Sky, again, has been used by millions of people.
and we want to help out the other folks.
That's why I use Reddit as the example.
There are some credits that are used by millions of people.
Like, that is the, it's a technically challenging thing to do that, though, as a decentralized
service.
So that's where there's some of the technical tensions.
There's also moderation challenges.
I think after a certain number, you do encounter, like, there's a question that's come up
in the community that we're working through to resolve.
but like moderation people are very anti-AI but what do you do when you have a hundred
thousand people like 100,000 images and videos being uploaded to a platform every month
a lot of them are going to be sexual content and you have to be able to distinguish against like
what's not okay or at least just even just label that content so that people so then end users can
make their choice of like do I want to see sexual content do want to hide it do want to have a blur
with the warning label, people get that control on that protocol.
And so I think some of that is a bit of attention because some people are like, well,
someone should manually review all those images.
And it's like, well, then you have to have, then you have to have a smaller space.
And so I think like we don't want to be like, we don't want to just have like the billion person,
one space, billion person in this space.
We do want to foster communities of millions of people.
And I think we can, I think you can do that with the tools that we,
created. There's also like one thing we didn't talk too much about, but like we want our, it's weird
that people make community guidelines, but their communities don't influence the guidelines. And so
that's something we did where we try to co-create our community guidelines with our community. We
have this tool called the Black Sky People's Assembly that is a deliberation tool where people can
weigh in, submit statements. So we had one was like, what should be our community guidelines?
and 600 people submitted over, I think about 500 statements of what should go into our community guidelines, over 20,000 votes submitted on the different things of what people agree with, what people disagree with.
So these are the things that where it's like, you know, if you want to do this at scale, there's tools that need to be built to allow you to do this kind of decentralized community governance at scale.
I think that's just a very interesting space for us to work here.
Yeah, I mean, that speaks to the question that we got from John, who says,
it's worth highlighting that Black Sky is incredibly unusual, complimentary,
for focusing on moderation up front and having a moderation expert as a core member of the team.
How many other social networks have ever done that?
I don't know any.
Rudy, I don't know if that's a question that you have any insight into,
but I do think it highlights exactly what you were just speaking about,
the importance of having these.
decisions be things that are that are thought of very early on and foundational to the experience
of being on this platform? Yeah, I think that comes from like, honestly, I mean, that's,
that's more like, sometimes I think people have this like superficial understanding of like
wide black sky is important. And I think that like being a black person on the internet,
you just anticipate that. You know, like you just anticipate, we will get attacked. Like,
and so for me, I'm always just like, okay, I know,
this is going to happen, so I'll have a plan for when it happens, and then when it happens,
then I can just immediately drop the thing. Like, we have a feature called BAN from TV that stops people
from being able to view the Black Sky Feed. And I knew that that was going to be a thing that we were
going to want to do at some point. And then there was an issue where people were like trolling the
black sky feet to find, they weren't posting to the Black Sky Feed, but they were finding people and then
harassing them. So I was like, oh, like, now this is happening. So now let me ship this.
and that was like the second month
that we were in operation
of the Black Sky Feet.
So it happened, it all happened very quickly,
but we've been battle tested over time.
And then, yeah, I've always wanted,
our community moderators,
there's folks who used to work at places like TikTok.
There's people who worked at doing trust and safety there.
There's folks who have done a research on massagina war.
Shot of Dr. Kay.
Yeah, so we've got a team of folks
who all have done community moderation in other spaces before
and now do it for Black Star.
They've done it from Macedon, et cetera.
It kind of makes me,
I haven't, it's like a bittersweet thing
to hear you describe this
because on the one hand,
what a tired story that it's like,
oh, you're a black person
or some sort of a traditionally marginalized person
in a digital space.
Get ready for harassment, you know.
But also part of me is like,
well, I'm glad the people in charge
have that historical and cultural knowledge
or that they didn't have to go through the thing
of being like, oh, we are shocked.
This happened and are not prepared.
for it, which I feel that so often is the case on social media platforms or people don't necessarily
have that, that cultural background. Do you know what I'm saying? Yeah, absolutely. Absolutely.
There's always like, yeah, the shocked Pikachu face every time someone abuses your platform. It's
just like, I don't know, like we, I don't know even what practice of, I don't know, I always find a
dishonest. Because like, even if you put a server up on the internet, it's getting scanned by like
attackers immediately.
Like, and so,
uh,
this just kind of like defensive posture
without having it take,
without having it be a burden of,
um,
you know,
we still have this,
we have a move fast break chains ethos,
um,
at Black Sky,
which is that like,
like,
like, I think there are some folks who are like,
I don't know,
there is a lot going on or there's always this,
uh,
there's kind of like a move slow ethos sometimes with social
justice basis.
And I'm like,
If you believe the problems are urgent, I feel like you should move fast.
Like, if you think that, like, we're in, like, late stage capitalism and we're under fascism, like, why would you be chill about that?
And so that's why we want to build things as quickly as possible for, like, private spaces for people, for people to be able to, yeah, build communities, send money to each other, practice mutual aid because we think it's urgent.
And then there's the break chains part, which is that, like, we are going to be in count, we know that we are encountering, like, we're fighting an up.
pill battle.
And we should just be prepared for that.
Like, you kind of just kind of know what comes with it.
My own team says to the back to me.
It's like you named your, you named the company Black Sky.
Like it's going to like get attacked.
Well, yeah.
Can you put, this is a personal question.
Can you put move fast and break chains on a t-shirt for me or perhaps some
swim.
Coming soon.
Come in soon.
How do you see shirts.
I mean, that does seem to one of my kind of questions is how do you,
think about balancing things like freedom of expression with genuine meaningful community
driven safety in decentralized environments? Yeah, I think of their people often because of like,
I guess there's some people who have this like understanding of like, okay, well, you know, black
sky, so it will be attacked. There's like, there's, like, there's, there's like outside attackers,
right? And then there's community conflict. And I think of like the outside attackers, we have
generally, you know, knock on wood, but like so far has been a solved problem for us. The really
interesting challenges do come with, okay, now there's intracommunal conflict, not intercommunal,
intracumunal. And so it's like, do you, some, there's, you know, like, generally our, our
approaches to be hands off, like let the community sort itself out.
because conflict can be generative at times.
As long as folks aren't demonstrating forms of internal,
internalized anti-blackness or misogynar war,
you know, as long as you aren't breaking our community guidelines,
again, which we develop with the community.
So like now there's going to be things around like fatphobia
and like all these other.
protections, but as long as you are following the community guidelines go off, you know,
we want to be, we want to leave space for people to get creative, have fun. Sometimes,
you know, sometimes, sometimes the jokes are at the expense of someone, but I think there's still
like, you think that's still like a worthwhile experience that you can have in a communal space
and then you brush it off, you come back the next day. And isn't there kind of, I mean,
haven't we all been roasted by our cousins where it's like, or you, or you laugh a little too hard at a
and someone is like, I know you're not laughing.
And you're like, oh, no, they got it.
Yeah, like, I posted a by listening to Young Thug,
and someone was like, I hope you heal.
And I'm like, you know, I can't.
I'm like, even I'm getting cooked on my own app.
I think, I mean, having folks who know,
folks who know our communities at the helm is important.
This is going to be a weird analogy,
but there's a scene in the movie Mean Girls
where the popular girls,
they all have to have like a girl,
student-wide meeting to discuss tensions.
And the popular girls realize, oh, the drama girls have their own little, you know, conflict.
And the softball team, they have their own little conflict.
And there's all these other little micro conflicts in these communities that people might not know the norms that dictate those communities.
And you just sort of have to let them talk it out and work it out amongst themselves because that's the only way they're going to get anywhere.
It kind of seems like that of there is some value in just sort of letting folks settle.
things tensions and conflict in their own community
via their own norms that like you might not necessarily know
the ins and outs of.
Yeah. And I think that like,
I think that's like super important.
Community norms are like,
sometimes people are like,
what's this hard and fast rule that you're going to put in place
to stop this thing from happening?
I'm like, well, I feel like we have norms for that.
Like there's laws and then there's norms.
And I don't want to make a law for like something that
could just be resolved with a norm.
And the communities should organically come up with that community norm to, like,
enforce that behavior.
And, and yeah, and I think that, like, you, yeah, you see that within real life groups
all the time.
Like that conflict resolution is, and I think you have to draw a line.
You have to be able to draw a line around a space.
So there's a question around here about, like,
the public square conversation.
And I've,
I really,
I think the public square
is somebody else's problem.
I am trying to create
community spaces.
I'm trying to make the hangout spot.
And, you know,
we got some bouncers here.
We got,
you know,
they're just on the outside,
guard the door.
Folks on the inside are figuring
themselves out.
We have some music playing.
We want,
and, you know,
and it's a voluntary association,
You want to come kick it with us, come kick it with us.
That is what we're trying to solve for.
And then you also have like maybe a mega, you know, we have like, I guess, a loud speaker outside.
If you want to go reach everybody else, feel free.
But the public square has been dominated by people trying to fight it out in the marketplace of ideas and algorithms kind of like trying to influence people in all kinds of ways.
And so like that is a different problem that someone else may be trying to solve.
But I'm trying to solve for communal spaces where you come.
You have a good time.
More after a quick break.
Another podcast from some SNL, late-night comedy guy, not quite.
Unhumor me with Robert Smygel and friends.
Me and hilarious guests from Jim Gaffigan to Bob Odenkirk to David Letterman,
help make you funnier.
This week, my guest, SNL's Mikey Day and headwriter, Streeter Seidel,
help an a cappella band with their between songs banter.
There's that worst singer in the group?
The worst?
Yeah.
Me.
Is there anything to the idea that because you're from Harvard,
you only got in because your parents made a huge donation.
The yard birds, right? That's the name.
The Harvard Yardt.
They're open.
Do you have a name suggestion?
We're open.
Since you guys are middle-aged.
One erection.
Listen to humor me with Robert Smigel and Friends on the I-Heart Radio app, Apple Podcasts, or wherever you get your podcast.
Human me.
I need some jokes.
to make me seem funny.
Run a business and not thinking about podcasting, think again.
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And as the number one podcaster, IHearts twice as large as the next two combined.
So whatever your customers listen to, they'll hear your message.
Plus, only IHeart can extend your message to audiences across broadcast radio.
Think podcasting can help your business.
Think IHeart.
Streaming, radio, and podcasting.
Let us show you at IHeart Advertising.com.
That's iHeartadvertising.com.
What's up, fam? It's Isaiah Thomas.
And I'm C.J. Toledano, and our podcast, Point Game is about defying the odds.
Like LeBron heading into the playoffs without Luca and Austin Reed.
And finding ways to win no matter what.
He's the smartest player to ever play the game.
His IQ is at a level that we've never seen before.
And he knows. Without Luca and Austin Reeves, I got to manipulate the game.
We get a player's perspective on the challenges of the playoffs.
I think Joker's going to be exhausted this series.
because when they don't have Rudy in the lineup,
he has to really guard guys like Nas Reid.
He has to guard Julius Randall.
And then he has to give us everything he gives us
on the night-to-night basis on offense.
And when IT's friends stop by, like Quentin Richardson,
we dive into some playoff history too.
Steve Nash would get that thing.
That man, hell get the flying.
He running up the court, licking his fingers
while he got the ball, like,
after you go through a training camp with that, Isaiah,
you figure it out real quick.
Get your ass up and down the court,
and you're going to get the bomb.
So listen to Point Game on the IHeart Radio app,
Apple Podcasts, or wherever you get your podcasts.
You can have opinions.
You can have like a strong stance.
And then there's your body having its own program.
I'm Dr. Maya Shunker,
a cognitive scientist and hosts of the podcast,
a slight change of plans,
a show about who we are and who we become
when life makes other plans.
We share stories and scientific insights
to help us all better navigate these periods of turbulence and transformation.
There is one finding that is consistent,
and that is that our resilience rests on our relationships.
I wish that I hadn't resisted for so long the need to change.
We have to be willing to live with a kind of uncertainty that none of us likes.
Listen to a slight change of plans on the IHeart Radio app, Apple Podcasts,
or wherever you get your podcasts.
Let's get right back into it.
This conversation is all about sort of how we are trying to unbreak social networks.
How do you think Blue Sky helps move us more toward those community-centered digital spaces?
I think that Black Sky is more so the ones like helping to demonstrate what that can look like.
I think Blue Sky wants to invest more into the creation of community.
there's been conversations about like turning kind of following again following an
effort steps of like combining a feed with a moderation service and then calling that like a
particular space and so there's a place where you can go you can post to a feed um i think there's
like some of that work being done i'm personally really there's some like under explored areas
with a app protocol in blue sky that i'm that we're interested in like we we just um
We just got this fellowship, this cyphur punk fellowship,
to help kind of develop private payments.
You know, I think that's a very, I think it's, again,
practice of mutual aid is important.
Black Sky as a community have done that for a while from the very beginning.
But then also creators being able to like monetize their content.
There's someone on Black Sky who,
the name is Nye.
Every day they post like a, they call it Question Sky.
and they post these like 20 questions
that people all quote post and reply
and it's always like a different theme
and then they end it with like their cash app
and so like people should be able to help
support the creators in these spaces
and then like you know sex workers as well
should be able to be able to monetize their content
without you know worrying about all kinds of restrictions
that could end up being placed on them
the other thing is reputation
so verification
the conversation around this has subsided a little bit,
but folks were a little disappointed
that Blue Sky's model for verification
ended up being that Blue Sky gives out the Blue Checks.
There are more interesting versions of this
that can be built out with like Web of Trust kind of models.
So basically like I think of like,
I don't think it's perfect, but Reddit's karma score
is very interesting.
So are there ways for you to create a decentralized reputation system for people?
Because I do think that like once you, online identities cost nothing to create.
And so there should be some way for you to be able to build up reputation on against a certain identity over time and know that this is like a trusted, a trusted thing.
They have like domain.
Like you can like make your domain your handle on Blue Sky.
And that's like, that was.
is like the original form of verification.
So, you know, fake CNN.Biski.Social is clearly distinguished from CNN.com
or like Rudyfraser.com versus fake rudy.dbiski.com.
But I think there's, like, more that could be explored there.
And I think communities can verify people.
Like it, you know, I've always, like, Black Sky should be able to hand out verification.
So, like, key members of their community, badgeing, you know, being able to say that, like,
I'm a sucker for, like, GitHub, you.
you get a certain amount of stars, you get like a gold medal, you get a silver medal.
Being able to incorporate stuff like that, like, if you're a black sky supporter, be able to show
like a badge or your profile.
I think stuff like that is really cool and interesting to build, to be able to take, to basically
build on the decentralized identity layer, which is like way in the background for a lot of
people, but there's, there's interesting stuff there.
There's a meeting with someone from the Applied Social Media Lab where I was a fellow earlier this year.
they want to work on verified credentials
so you can basically say that like
connect your blue sky identity to this account
on Instagram and Twitter and stuff like that.
So I think those are like interesting spaces
to work on.
Yeah, I'm curious, do you see all of these
so both with the success of Black Sky
and then these smaller decentralized platforms
and communities popping up,
do you see this as the way of the future
that we genuinely can help reset or unbreak
kind of our default settings and default learnings of social media platforms and what they can be?
Yeah, I think there's a strong signal there. Even Facebook, to their credit, like, build threads
and they're trying to integrate with the Fedover's. I think there is, it's like a half-hearted attempt,
but I do think that, like, that's acknowledgement that, you know, maybe that's like Zuckerberg
in the back of his head, like not wanting to be disrupted in the future. But yeah, I think it lets you
unlock way more
creativity
around
the stuff that you're
that you're doing
being able to like
and I've been asked a lot
about like our niche
online spaces
the future of social media
I personally want it both ways
I want you to be able to have a cozy corner
to hang out in and for you to be able to
because organize again with organizing
right like we have we the people
NYC, which I'm a lead organizer for as a mutual aid group in New York, we have a like a hundred
person signal group chat where we're like organizing and talking about stuff. And then we like,
if like the cops, you know, arrest us at our mutual aid distro, we then do want to post on
Instagram and TikTok and get 100,000 views because that's what brings the news crews around and then
we can like get our message out and you know. And so like I think you need both. I think you need
private spaces and you need
to be able to have
a global reach
especially if you think about internationally
like folks who are like
facing like
these real life crises around
the world like they
they need a global reach
they need people who understand their context
right like if you think of like
Facebook's role in
genocides globally like Myanmar
and stuff like some of that was
because the moderators did
not have a local context and they didn't have the tool.
They had the option to use the tools to translate it, but they didn't.
Right.
And there's like a world where, you know, there, we aren't seeing this yet, but we're actually,
we're actually seeing it with Europe, I guess.
There's some folks trying to create Eurosky.
There's like building tools that are specific to the regulations and norms of your physical
geolocation and then still being able to reach everyone around the world.
You know, I do think that is the future.
Yeah.
Yeah, I mean, I want to sort of click into that because, you know,
I think back to all the different very impactful social and political movements
that were started on social media platforms, things like Me Too, things like Black Lives Matter,
the racial justice uprisings that we saw in 2020.
Do you think that have we, because in some ways what you're saying makes me feel hopeful,
I sometimes get a little pessimistic and think, oh, we'll never see another global movement pop off on social media as effectively as we once did.
But when you were speaking, I thought maybe it won't look like it did or maybe it won't be on the platforms that it happened in in 2020 or 2016.
But that doesn't mean it can't still happen.
What do you think about that?
Yeah.
I mean, it's nowhere near those other movements.
But like the Tesla takedown thing did start on Blue Sky with like a Blue Sky post.
And then I do think that it won't look like how they did it, how it looked in the past.
I think I think it will look differently.
I can't speak for the early Black Lives Matter protests that started on Twitter.
But I do know that like, I do know how it felt for like 2020 in the George Floyd
uprisings.
And we did use Instagram.
Like Instagram kept me informed on lots of things.
Instagram is still, like, useful for a lot of that.
And, like, getting people out in the street.
But I think I do, like, I don't know how it will look.
But people are actually, matter of fact, we have current examples.
Nepal.
They're, like, using tools like Jack Dorsey's Ditchat.
One of the Noster devs, like, shared this chart that's like,
he knows that, he knows when there's a social uprising
because he sees like installs from certain locations with like the bitchat installs go out.
So like Myanmar had a bunch of installs recently because they have, or not Myanmar.
I'm sorry, Madagascar had something going on recently.
Nepal, like they also, the Nepal joint was interesting because like I wasn't, they voted in their prime minister like in Discord.
And so like, you know, I'm like, for me, I'm like, why didn't they, I think that's like a damning thing.
like, why didn't they use these other so-called decentralized social media platforms, like, to do that on, you know?
And so I think there's a lot there that is, like, under-explored.
So, yes, I don't think it will look the same.
What is giving you hope about building these healthier community-centered online spaces these days?
I'm always just really, everyone that's joined the team has joined, like, voluntarily or, like, the fact that, like, people just kind of,
have come into black sky, like make it their own.
There's a very common narrative, I think, in like, like, particularly, like, white tech
circles that, like, the founder is just, like, visionary who, like, charts this course.
And, like, really, I think of first myself is just practicing, you know, like, being influenced
by the black radical tradition and being influenced by my cultural upbringing and, like, literally,
like, how I grew up as, like, the way I think about the stuff that I build.
and seeing people then come into like someone made a fellowship
to get people,
to get Black Sky members to the At Protocol Conference early this year.
Shout out to Linda.
Otherwise, I would have probably been one of the two black people there
if it wasn't for Linda and the fellows.
One of those fellows became, is now like a core team member.
The other fellow has been like a contributor to our documentation,
which has helped other people learn about the tools.
There's folks who have built like entire applications,
for us.
Someone built this tool called Safe Skies, that is a way for us to even further decentralize
our moderation so that the other moderators on the team can come in and control the feed,
the algorithm of the feed.
And so, like, I'm like, and just being able to have this kind of like black tech project,
open source, all the ethos behind it and see that reach people and see how that inspires
them to like, how it changes.
changes them a bit. That's what, like, keeps me going and makes it worth it for me.
Wow. What a beautiful vision. I mean, I started this conversation saying that I wasn't feeling
great about our current social media landscape and tech landscape, but ending it there with
what's making you feel hope, what's giving you motivation, what keeps you in this work and in
this fight that we all know sometimes can feel like a slog, I think, is really beautiful.
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It's Isaiah Thomas.
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Do that.
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