This Week in Startups - AI makes you more creative, AI Roundtable with Steven Johnson and Grant Lee | E2231
Episode Date: January 8, 2026This Week In Startups is made possible by:Gusto - https://www.gusto.com/twistLemon IO - https://lemon.io/twistQuo - http://quo.com/TWiSTToday’s show: We keep hearing about how AI is killing our a...bility to think, filling our media with slop, and ruining our kids’ ability to learn. It seems the internet is filled with negative sentiment about the future AI is bringing.Jason is joined by Grant Lee, CEO and co-founder of Gamma, as well as Steven Johnson, editorial director of NotebookLM to tackle these questions on today’s AI roundtable!Grant and Steven break down how they are using AI to push forward their own productivity as well as their teams. Both say that AI makes you more creative! Steven points out that it helped him write his books by having AI do the “chore work” while he got to focus on the valuable insights and higher level thinking.One valuable tip was that AI can be used to uncover customer insights in a new medium. Steven and Grant both put customer feedback into an LLM, allowed them to have high level conversations with their whole user base about what features and products they each enjoy. If that isn’t creative, then what is?Learn about all this and more in today’s roundtable!Timestamps:(00:00) Introducing Steven Johnson and Grant Lee!(10:12) Gusto: Check out the online payroll and benefits experts with software built specifically for small business and startups. Try Gusto today and get three months FREE at https://www.gusto.com/twist(11:28) How Jason and the TWiST team uses NotebookLM(12:37) Will AI replace lawyers in startups and VC? Should they?(16:08) How the Gamma team uses AI understand their consumers(19:43) Lemon.io: Get 15% off your first 4 weeks of developer time at https://lemon.io/twist(22:38) How the Google team uses AI to “talk” to their whole user base.(24:45) Is AI replicating our brains and consciousness?(28:18) The ways that AI is changing how companies process information.(30:39) Quo (formerly OpenPhone) gives you a clean, modern way to handle every customer call, text, and thread all in one place. Try it free at http://quo.com/TWiST(31:43) Jason thinks groupchats are the modern coffee shop for interesting ideas!(32:48) Why Steven thinks AI makes creatives MORE ORIGINAL(40:02) HALF of US adults think AI makes you less creative(43:20) Grant defends using AI for doing research + making business decisions(45:28) Superforecasting — How to think about your thinking(53:00) Is education going back to blue books and oral exams?(56:30) Jevons Paradox and How AI will increase jobs for all!(59:50) Edison put whale hunters out of business but brought in electricians and movie industry(1:02:36) Jason coaches his employees to 10x themselves with AI tools to push value(1:05:54) Jason’s call to join the AI revolution*Subscribe to the TWiST500 newsletter: https://ticker.thisweekinstartups.comCheck out the TWIST500: https://twist500.comSubscribe to This Week in Startups on Apple: https://rb.gy/v19fcp*Follow Lon:X: https://x.com/lons*Follow Alex:X: https://x.com/alexLinkedIn: https://www.linkedin.com/in/alexwilhelm/*Follow Jason:X: https://twitter.com/JasonLinkedIn: https://www.linkedin.com/in/jasoncalacanis/*Thank you to our partners:(10:12) Gusto: Check out the online payroll and benefits experts with software built specifically for small business and startups. Try Gusto today and get three months FREE at https://www.gusto.com/twist(19:43) Lemon.io: Get 15% off your first 4 weeks of developer time at https://lemon.io/twist(30:39) Quo (formerly OpenPhone) gives you a clean, modern way to handle every customer call, text, and thread all in one place. Try it free at http://quo.com/TWiST
Transcript
Discussion (0)
There's a group of people that you've been talking to, Stephen, that are resisting it, creative specifically.
And maybe we could unpack why you think some folks are saying, I don't want to introduce anything digital here.
What had been striking for me in the last couple of weeks just over the break was I had a couple of those conversations with like, you know, younger 20-somethings who were just out of school who were talking this way about AI.
I had this fascinating conversation with a friend of mine who's a novelist who's older, who's older, is a novelist.
and she's actually kind of receptive to using AI.
But at some point I said to her, it's like,
I'm convinced that these tools make me a more original writer and thinker.
That doesn't make sense to me.
Like, that seems like a category mistake.
If you're drawing upon something that is like the average of human knowledge,
like that should make you less original if you're using it.
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I'm a real-time strategy guy.
So I love like Command and Conquer.
age vampires.
What was the other one?
StarCraft 2, all that stuff.
Man, that's my favorite.
What about you, Grant?
What do you play?
I mean, honestly, these days,
the game is chasing kids around
and playing Mario Kart for the thousandth time
because that's all they're into.
But the last time you had a choice, what did you play?
It's been a while, actually.
I don't know.
I mean, I'm...
Even a casual game on your...
Like, Halo is, like, the last time I've been, like,
super consumed, but that's...
You see ages ago.
You seem like a first-person shooter,
tough guy. Most entrepreneurs fall into one of two camps. They're either real-time strategy,
right? Just like an Elon Musk. Or they just go full first-person shooter. That's like a Palmer
Lucky, like, you know, a certain type of entrepreneur. It's just going to go straight for the jug.
That's that's that's there. All right, everybody, welcome back to this week in startups. It is
January 7th, 2026. We're back. And just a little bit of a little bit of that.
soft launch year in 2026. I decided for my own entertainment and for my own intellect and interest,
I wanted to start another roundtable, just like the format I created for All In, three, four,
smart people talking about weeks topics, and I wanted to do it in AI. So I came up with a very
unique name, this week in AI. I don't know how I came up with it, but it just felt like the
right name. And we're going to officially launch it later this year, but I'm testing it here on
this week in Startups Feed. And what I'm trying to do is find people who are actually builders,
not journalists, not commentators, but people actually building product. Today, we are extremely
lucky to have two people who are deep inside of the game. First, Grantley, who is the co-founder
and CEO of Gamma. Gamma is an amazing AI first presentation product that I became aware of because
all my founders started using it. We'll get into that in the minute. And one of my oldest
friends in the technology business, Stephen Berlin Johnson. He co-created feed, which was a zine in the 90s.
And then we rediscovered each other. I was always listening to his great books, not in audio
books when I was hiking around San Francisco, but a great thinker, but also a product guy.
And he wound up somehow as the editorial director of Notebook L.M at Google Labs, which is one of
my favorite products, just some housekeeping. You can sign up for a daily newsletter. I started
called This WeekinAI.AI, essentially a substack.
We're just putting 10 links together of the top 10 stories of the day, just so you don't miss them.
You probably know six or seven of those stories, but the two or three you don't know, we suffered to find them.
In terms of an editorial format, it's very concise.
This week at AI.com, top 10 links of the day.
You can subscribe to the YouTube channel, et cetera.
We're also going to be publishing a LinkedIn, TikTok, Instagram, blah, blah, blah, blah, blah.
And we're taking suggestions for panelists.
I'm going to rotate the panel, try to get to a,
a group of like five, six, seven great folks so that I can have the same people on essentially
every week or so. So suggestions at pitch at this week at ai.com. All right, gentlemen, welcome
to the program. How are you doing, Stephen? It's been a minute. Yeah. I mean, I last saw you
like shortly after we launched the first kind of public experiment of notebook. And I think it was
December of 2023. Really? So it's been, it's been quite a right.
since then. But yeah, great to see you. Good to see you. Man, we've known each other forever, huh?
It's like, when did we first meet? Ninety-six, you think? Yeah, that's what I was thinking. I was actually
just looking at feed in the Wayback Machine at one of the additions from like 1997 that we did
and just seeing all the people we were publishing back then who've gone on to have like a great
authorial career. It's cool to see it. Who's on the top of the list? It really is one of these
things. When you start a publication in the 90s, Gen Xers, and you curate, wow, it's like
drafting or something, you know, because you can't afford the top tier writers. We couldn't afford,
you know, the people who Great and Carter was going after. So we had to find the scrappy ones.
Who did you find that went on to great things? Oh, my God, like multiple Pulitzer Prize winners,
you know, like Alex Ross, now the music critic for the New Yorker was in there in the early days.
You know, like our friend Clay Shirky. He wrote for us all the time.
I don't know.
Clay also did a column for Silicon Island reporter, I remember.
Yeah.
I read it as the editor and I'd be like, I didn't go to graduate school.
Clay, you got to help me out.
Tell me these references.
There was no Wikipedia at the time.
What is Clay up to?
He's the provost of AI and technology at NYU.
No joke.
We've been working with him a lot because they're big champions of notebook.
And he's personally like a lovely champion of notebook as well.
So I kind of reconnected with him in the last year.
or two because of this project, which is great. So I'm getting back to my like 90s Silicon Alley
Roots. It's beautiful. What an amazing moment in time that was. You know, when you think about a bunch
of young people who knew what the internet and online services were, who were just a year or two
ahead of the public. But if you're a year or two ahead of the public, it's like being, you know,
like a god. It's or a demi-god. You just know everything. And we were given a ton of money to go do
really interesting things, which I think is a good tee up for our guest, Grant. How old are you, by the way?
I can't tell.
I don't know.
How old is it?
I'm just over 40.
42.
Oh, you're 42.
Okay.
So you're a millennial.
I guess that's the term, yeah.
We're generally, you're millennial.
And of course, you're the co-founder and CEO of Gamma.
Explain to the audience what Gammon is and why you built it.
Yeah, so you can think of us as being, you know, the visual storytelling product for work,
reimagining how people present and share their ideas.
The default tool for so long has been PowerPoint, and we're trying to come up with something
to sort of modernize the way people are communicating their ideas.
Got it.
And you recently raised a ton of money, yeah?
If I remember correctly.
Yep.
Raised a bit, raised the Series B with led by Andresen.
Oh, congratulations.
And the valuation there, not that valuations really matter, but it is indicative of the moment in time.
Right.
2.1 billion.
Incredible.
And the company, I believe there was a whisper, broke a hundred million in revenue or something in that zone.
That's right.
Yeah, we passed 100 million last year.
Still making great progress.
And yeah, it's still, you know, early days, but a lot of fun.
Team is great.
Excide to keep building.
All right.
So this will lead us, I think, to our first topic, which is AI and productivity inside the enterprise for non-developers.
We all know developers.
You know, you put a co-pilot on them and they obviously had Stack Overflow.
You got GitHub.
There were many ways for them to be augmented, Stephen.
But you and I are starting to see people.
use tools like yours, tools like grants, to become superhuman to use a term, not the company,
but the descriptor. What are you seeing in the field with how people are using notebook LM?
And I guess just as a little preamble, how would you explain notebook LM to just an office worker?
Somebody who uses Microsoft Office or uses the Google suite or uses Gamma, how should they think
about notebook LM and where it fits between Notion, Koda, Microsoft Office, etc.
I mean, notebook does a couple of things.
One of the things that we, you know,
I think we're pretty ahead of the curve on
is just the whole concept of context engineering
and context management that, you know,
AI is really useful when you're talking to a general purpose chatbot,
but the real power comes when you load it up
with the sources that are crucial to whatever you're working on.
So whether it's, you know, the legal depositions,
you've recorded for the brief that you're trying to file as a lawyer,
whether it's the assignments for the class,
you're taking.
the information that's specific to you.
The model needs to be able to see that.
And so we really built notebook from the ground up
as a tool for kind of managing that information
and then allowing you to query that information.
We still have kind of the best system, I think, out there
for actually having grounded citations back to the original passages.
So if you ask a question, you can go back and read
the original source in its entirety.
And then increasingly these amazing transformations
that, you know, parallel some of the...
great stuff that grant is doing at Gamma where, you know, initially the one that kind of broke
out was audio overviews where you can take your sources and turn them into this kind of magical
two-person podcast conversation that kind of went viral in the fall of 2024.
But now we have a whole host of transformations that you can do, including these new slide decks,
which I'm sure we'll talk about that are pretty amazing.
So, yeah, that's the product.
Launch is a fast-growing organization.
We've got more than a dozen employees working with me here in Austin and another dozen spread out all over the world.
But there's so many moving parts when it comes to hiring and managing employees.
There's the onboarding.
Of course, payroll.
You've got to pay them.
And listen, I've got all these podcasts to do.
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And it's a pretty powerful product as an example. I had my team when we had the All-In Summit
and I have to interview, you know, 30 people. This was the All-N Summit 20-25. And I said to my team,
because I have two Athena assistants, which I'm an investor in that company.
These are the top 1% of the knowledge workers in the Philippines.
Go to Athenawau.com.
Get an assistant.
I said, here are the speakers.
Go find me every time they've spoken, you know, Alex Carp, et cetera, and put them into notebook
LM, and then I can ask questions and do output from it, right?
So here you have every YouTube of everybody speaking.
And so then, you know, when I'm on the road or I'm in line at Starbucks, whatever,
I'm doing, I could ask questions of it. I could get summaries and I can even make an output
of a podcast. It's really interesting how you expand the context window and you can build like
essentially a brain. It's kind of like Thebrain.com, if you remember that. Yeah, Jerry McCowski's
brain, a friend Jerry, but the brain company, which I think still exists. So super fascinating.
Do you have like, I guess the real world example was Fred Wilson's. Maybe you could explain
that a little bit. And then we'll talk a little bit about Cameron as well. You know, Fred's been putting
basically all the kind of background on their investments at Unusquare Ventures and actually
using it in some cases to simulate having a lawyer review the documentation. So it's like bringing in
all the documents for the investment and then saying, hey, analyze this as if you were a lawyer to make
sure that everything looks sensible. And he's been seeing great results from that. But we're seeing a lot of
like venture funds actually use it just as a way of kind of like analyzing all the pitches that are
coming in and you know kind of including a investment thesis for the firm that's that's included there
yeah there's Fred's blog post about it excellent little rendering of him and basically you know
using it to as as a tool for pulling the key insights out of a bunch of different documents and also
increasingly I think is a creative tool.
So, you know, we were chatting a little bit before this.
I just had this whole experience over the last four or five weeks where I found some old kind of sketch of an idea for a story kind of along the lines of like a book like Sapiens, like about the kind of birth of agriculture and things like that.
And I just stumbled across it like five weeks ago.
And I'd written it maybe like four years ago and I'd forgotten about it.
And I was reading it and I was like, oh, since, you know, over the last four years, something fundamental of this changed, which is that I now have.
of notebook and deep research,
which is now integrated into notebook,
which is just totally transformative.
And I was like, I can explore the ideas
that I just sketched out here in this document
so much faster than I ever was able to do before.
I can kind of stumble across something
and be like, oh, what's the deal with that?
And send deep research off to figure out,
pull down the most important sources,
synthesize that information, summarize it for me.
And then I can kind of show the model in notebook
like what I'm writing,
and say, okay, what's interesting here?
What am I missing?
Like, what are the holes here?
Like, how could I build on this?
And I ended up writing, like, a 13,000 word piece, like, in my spare time
that would have taken, you know, months and months of, like, full-time concentration
because these tools have just transformed the workflow.
And I think, you know, as you're saying that, like, coders have started to talk about
how revolutionary this is.
But I think that knowledge workers are just beginning.
to understand like what an amplifier these tools are.
I think 26 is going to be a year.
We're going to see a lot more of that.
I think that's spot on because the knowledge workers,
they're so, they're intimidated, I think,
by the concept of scripting or coding.
It's been this giant wall or this giant mountain to scale.
And scaling the, I'm going to become a developer mountain.
It's just too intimidating.
It's like going up, like, what's the one I use him?
Like, El Capitan or something.
But on the back of El Capitan, you could walk up this very gingerly trail and get to the same view.
That's, I think, what these tools are.
It's just another way to climb the mountain, but you don't have to scale it straight up.
Grant, your thoughts on what you're seeing with people using your tool.
Again, sometimes making great presentations, making great infographics.
This was something a knowledge worker had to go hire somebody.
They kind of give their feedback.
They wait a week.
They get some slides back.
But now you have this sort of AI-first process.
Explain how people are using it,
and your take on Stevens' position that 2026
is the year of the knowledge worker embracing these tools.
Yeah, I'll start by just saying, you know, notebook LLM,
we're also a huge fans.
We use it internally.
I think many of these tools just unlock so much possibility.
So for us, like one use case we've had is, you know,
we have a private Slack workspace for all of our power users.
We're constantly trying to get feedback.
They're oftentimes giving us input on things that are working well, not.
All of a sudden, now we can take that entire chat history,
all the messages that we ever had, dump that into Notebook LN.
And like that now allows you to sort of map that world in a very different way.
You can start building personas.
Like, okay, all the feedback we're getting, how do you categorize, you know,
what type of pain points we're actually trying to solve for and for whom?
Within these personas, you can then start asking deeper questions.
What are the value props that really matter for this persona?
If we were to pursue X, Y, and Z feature, you know, are we actually delivering on a certain
personas use case or Payne Point?
And is it really going to move the needle for them?
So for us, I think that's just been an powerful way.
It really is this thing where it allows you to learn and synthesize information that,
frankly, it wasn't possible before.
And I love just the notion of actually mapping this to something that feels so much more
tangible.
Once you map it, you can figure out where on the map you even want to explore, go deeper.
And for us, that's been great.
And that requires somebody to know how to either authenticate notebook LN into Slack, which I don't know if that exists right now.
I could have used Zapier to do it.
Or if you just export the entire corpus.
Right now, we're just doing exporting.
Yeah.
Like a little bit more manual.
There's some intermediate steps.
But, you know, not the craziest thing.
What you think about that.
There's this intermediate step.
And this is kind of like finding out about that trail on the back of L.CAP, right?
Like, you don't know where the trailhead is.
And then somebody says, by the way, there's an export fee.
feature in Slack. You just export the whole thing. And then you upload it. And then you do that one
little simple step. It's kind of like, Steven, when we taught somebody how to, like, install
TCPIP on their Mac and authenticate onto the internet and all of a sudden they got on using it
and their brain exploded. But that one thing, where's the trailhead? How do I get in to the
trail and find everybody else is climbing the mountain? That's the piece that is such a blocker, yeah?
Totally. Yeah. That wants you on. Go ahead, Stephen. Oh, no, I think you were, I want to hear
more about Gamma. Yeah. Thank you for the roses for for notebook L.M. That's an incredible use case.
But tell us about Gamma as well. For, you know, where this all started was for Gamma to almost,
you know, try to solve my own problems. So I started off early in my career, consulting,
investment banking, living in slide decks. Slides are an incredibly powerful tool to communicate
to others. You're in many ways trying to visualize concepts, trying to synthesize information,
make sure that's spreadable and that when it gets in the hands of someone else, you're able
take what's in your head and translate that to someone else's head and transport that.
And so we've been on a mission to really kind of democratize that visual storytelling.
How do we make it dead simple for anybody to be able to convey what's in their head and really
get that information out there?
And so I think, you know, over the past few years, we've made, you know, good progress.
For us, it's about the building blocks.
How do we, every step of the way, you know, simplify it, reduce the amount of, you know, tedious and
mundane tasks, a boring task that nobody wants to do the formatting, the aligning of boxes,
and get them to a better output. And so a lot of, you know, the past five years has just been
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lemon.io slash twist. L-E-M-O-N dot I-o slash twist. Let's unpack the impact on
organization building, Stephen, because when you built a startup and you're in
the middle of that grant. Stephen and I as your big brothers and Jen X, who have done it a couple
times as well, but just nowhere near as successful as you. You had to have these personas.
One of the personas was an accounting, HR, and legal group inside your startup. In our day,
you literally, I know this can sound crazy to you, man, one of your first 10 or 20 employees was
an accountant, an HR person, a cisadmin to run the server.
like all these like weird jobs that you're like and and sometimes even a lawyer in your firm
you know when you get to 50 people or whatever now you start thinking about this Stephen I had a
startup to Fred's incredible blog post who had gotten close to a million of revenue had to raise a
hundred grand for me and a couple of other folks they were in our incubator they were in year two
they had no lawyer they had no lawyer in two years of a startup no accounting they just had a bank
account and the way they did their legal was they would dump a convertible note or a, you know,
safe agreement into chat GPT or Gemini or GROC, whichever they chose, Claude.
And you've got to be careful here.
It's going to get so political now with that.
It's becoming like the, you know what this is becoming like.
It's like Mac OS versus Windows.
It's like, it's becoming a little bit religious.
And L-O-M.
And I'm just shocked.
Like, how did you do?
What?
And they're like, well, why would I hire an attorney for 1,200 an hour when ChachyTP
just gives me the answer that this angel investor put these three unique terms in and I just
reversed them.
And it told me how to negotiate with them.
So maybe we can speak to formation of organizations and how that's going to change and personas
in organizations if a founder doesn't need a lawyer accountant and HR person anymore.
Or they don't perceive they do.
Or maybe they do.
I don't know.
It's an incredibly interesting question.
And it's funny to be thinking about it inside of Google, like a giant organization
that is my actual first contact with a company this size in my career.
Like, I'd never worked with an organization this big.
So I'm looking at it from a completely different perspective in a way.
But, you know, one of the things that's so interesting about what you could do now as a
startup to what Grant was saying about adding the Slack conversations and building kind of
personas off of that is one of the first parts of the extended notebook team that really, besides
me, that really started embracing the product internally using notebook was user research.
And so, like, one of the things that's amazing is, like, in addition to, like, thinking about
the organization itself, thinking about all your base of users and all of their needs, right?
So, you know, we have all these interviews with potential or current users, just talking at length
about their pain points and what's working for them, what products they're using.
And the UXR people would just be like, let's put all the transcripts of those things into a notebook.
And then that meant that product people could then kind of be like, hey, I'm thinking about
this feature.
Not only do I have like my lawyer on tap here as an agent and not only do I have my, you know,
whatever like HR person virtually as an agent, I have my whole audience, like my user base or
potential user base here as something that I can like have a conversation with and be like,
hey, if we changed this feature so that it worked this way, how would that be received?
And you get these amazing, you know, kind of deep, profound answers, again, all kind of taking
you back to the original quotes from the users so you can read in their voices as well.
So you're not just like getting a synthesis or a summary from a model, but you're actually like
hearing the quotes from the original users.
So anything like that is just, it completely changes the way you do the work.
which kind of brings up the big C, philosophically, consciousness.
And what is consciousness?
I mean, I hate to level up the discussion here because we're in such a great tactical and
strategic place.
But what is human consciousness but the ability to build a world or a mental model and then
play out a scenario in your brain?
What would happen if we launch this new feature?
And that's what these things seem to be doing when they play the,
guess the next word, and here's the context window, and here's my resources.
So it makes me wonder if we're actually in a giant simulation here.
We're all just somebody's agents.
Like, let's put J-Cal out there as a podcaster, as an agent, to go talk to people building
products in this simulation known as Planet Earth.
It does feel like in some ways the LLM is replicating our brains.
I don't know if you've been giving this thought grant at all.
of what this all means.
I'm honestly still trying to make sense of it.
I think there's interesting things that are happening.
You know, when I even go back to think about visual communication, and, you know,
oftentimes when you're trying to communicate, you know, a set of complex ideas, you almost need
simplify it for a human.
So you're saying, okay, what are the three main things?
You take all this information, you simplify to three, and then you tell your team,
hey, these are the three priorities.
Well, if, you know, AI doesn't need to simplify it to three, they can go out and do 10 or 20
or the most important things on the list,
then what's the point of actually distilling down to 3?
These are all things we're all trying to grapple with.
How much of it is just human limitations
to how we can actually comprehend, synthesize information
and make sense of it all versus actually if AI is doing it,
then what's the point of that, you know,
we're going to skip over that step altogether.
Brainstorming.
Yeah, can I jump in since, you know,
you started a college storm conversation about consciousness.
I'm never going to, like, miss out on that.
Yeah, here we go.
Pass the box.
But I think one of the early things that I found really extraordinary, and I might even talked about it when we first talked on the show in 2023 about Notebook is that you could give the model, even in the early days, you could give the model a set of sources and you could say, what are the most interesting pieces of information in these documents?
And interestingness was a concept that the models kind of natively understood in this amazing way, even when they were.
quite as smart as they are today. And I think it's because of the nature of like next token prediction,
right? Interestingness is I was surprised by something. I thought there would be this, but I got,
I thought there would be X, but I got Y. That's interesting, right? That's how we learn when we see that
kind of difference between a prediction or not. So a thinking machine that is built around predictions
is going to be like natively really good at interestingness, which I think is amazing. And it connects a
little bit to what Grant is talking about in terms of like part of what you want to do when you
convey information to another person is pull out the most interesting bits or figure out the
most interesting way to convey that information so that their brain remembers and engages.
That's part of like the power of what like Yamah does with slides and presentations and so on.
But I do think on the consciousness side, it's a little bit of a red herring in the sense that
like up until language models, if you were, if you understood material, by definition,
you were conscious, right?
there was no way to get to understanding without being conscious.
The only people could really understand fully semantically things for humans and humans were conscious.
I think what's interesting now is that we truly have, I think you have to look at what,
you know, if you give Gammer, give notebook like a bunch of information and ask it to create something new based on that content,
you have to look at that software and say it is understanding the material on some level.
Like it is grasping what the core concepts are.
But I don't think it's conscious.
Like it doesn't have an interior experience.
of it. And so it's created this new possibility for understanding without sentience,
without consciousness. And that's what's confusing to people, because we've never had that before.
It's mimicking a portion of human experience. It doesn't have the third perspective where you're like,
I'm doing this. I can see myself doing this. I see my motivation. I'm in the process of building
a slide deck in order to convince a venture capitalist to give us money. It's just saying,
input, output, here's the data, and then here's the output that a venture capitalist would like.
And then, hey, I'm going to make another deck.
And grant, do people do this in the software say, who's the audience for the deck,
therefore, you know, tailor it to it and make two different decks or three different decks.
This is for sales.
This is for HR, for hiring, and this is for venture capitalists.
Yeah, maybe a little bit to the brainstorming concept here, because I think that's,
when we think strategically about what this is all about in an organization, what's uniquely human is brain.
brainstorming and this stuff is augmenting brainstorming in some way.
Yeah, absolutely.
I mean, so much of the pain point before, especially with slide decks, is you have to almost,
you know, make a generic version, a one-de-many version.
It's impossible to go back and like, you know, format everything so that you go into
a next meeting or you have to have time to personalize the deck.
And what we see today is like now that we have, if you set up a template in gamma,
now all of a sudden you can personalize it to whatever audience you want and you can
specify if I'm pitching customer X that has a very different set of needs.
needs, different industry, let's make sure that we're not pitching stuff that's not relevant.
And you can do that at scale.
So not only are you doing it as an end user, but via an API, then obviously you can do that,
you know, automate it at scales.
I think it just changes how people approach just this notion, this category for us.
It's just we're trying to push the boundaries in ways that weren't possible before
when everything had to be manually manipulated.
And for us, you know, ends up becoming a superpower for our customers.
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There's another piece of this puzzle.
Stephen, you put into the group chat,
and behind every great podcast is a great group chat.
It's really interesting how group chat,
like getting off of Twitter, getting off of TikTok or whatever,
the group chat is where the interesting, like, discussions go
because you can kind of be a little more freewheeling.
It's kind of like us going to Eureka Cafe or wherever the hell we went in the 90s to just, you know,
What was the place on, what was the diner on Union Square?
Oh, yeah.
I was thinking of Limo.
Coffee shop was in a place, but LIMBO was cool too, yeah.
Yeah.
I was just talking to David Hersheyvitz from paper.
And it's like, when did you start working here?
And I was like, it starts Siliconar reporter and writing for paper magazine.
And I was like, well, I pitch you doing digits magazine as an insert to paper.
And that was going to be the original name of Silicon Reporter.
And I was like, I didn't take you up on that.
And I was like, yeah, but I remember the grilled cheese and the franchise that.
Coffee shop. Anyway, this is the equivalent here, which is the group chat. And there's a resistance
to using AI. I'm curious, there's a group of people that you've been talking to, Stephen,
that are resisting it, creative specifically. And maybe we could unpack why you think some folks
are saying, I don't want to introduce anything digital here. I just want to play acoustic in the studio.
I want to go back to tape.
I want to go back to film.
I don't want to use a digital recorder.
And yeah, give us your...
It's a really interesting one.
And what I was saying in the chat was that
what had been striking for me in the last couple of weeks
just over the break was I had a couple of those conversations
with like younger 20-somethings
who were just out of school
who were talking this way about AI.
And I think in some ways that comes out of this.
sense that that the threat here because of the challenge and I think we can talk to this a little
later like the challenge that AI as posed to assessment in schools like writing a paper for you and
all that kind of stuff that in some people who've just been in school they see potentially AI as a
as a as a way of cheating or a way of like getting around like doing your own thinking and if it
whereas when I look at it and I think you know this is I'm sure the way Grant looks at it.
and most of people listen to the show, I think about it.
I see it as a way of just augmenting my thinking, right?
I see this way of having better ideas and having richer ideas.
And I had this fascinating conversation with a friend of mine who's a novelist, who's older,
but is a novelist.
And she's actually kind of receptive to using AI.
But at some point I said to her, it's like,
I'm convinced that these tools make me a more original writer and thinker.
It's unpacked.
Yeah.
Yeah.
She said, that doesn't make sense.
sense to me, like, that seems like a category mistake. If you're drawing upon something that is like
the average of human knowledge, like, that should make you less original if you're using it.
And I was like, no, but what you don't realize is that I have all these things in as a writer as a
thinker where I'm stuck in a familiar pattern or a cliche or I've a certain way of writing a paragraph
that I just always do is really lame. And I'm now, or I just have a bunch of received ideas about the
world that, you know, I'm just kind of just, you know, they're codified. Yeah. Yeah. And so
now I have this tool where I can say, okay, I wrote this paragraph, like, but I'm so boring. Like,
give me five alternative versions of like how I could open that sentence or like take a look at this like section and
what am I missing? Like what's the blank spot here? Like what's not in this document that I haven't thought
of yet? And it's able to kind of like unblock me and and open up new doors. Again, to your point about
brainstorming. And how would you do that previously? You would have just emailed three friends and said,
can you read this, right? You read other books and other thoughts and other articles and research
and things like that. And what you still do when you're actually doing the final piece, but your
ability to kind of quickly test the waters of an idea or quickly, you know, kind of explore a parallel
path intellectually that you would have normally taken you three weeks to go and find the right
materials and then read them through. Now you can just test hypotheses really quickly. So I just feel
that I'm just, I don't know, I feel like it's enriching my range in a way that has been just,
I don't know, exhilarating to be part of it. You know, when I try to come up with quips from when I'm doing
podcasts and, or I'm doing something on stage, I just gave a keynote. Or I did a fireside chat at
CES yesterday. And I was looking for some jokes, right? You think jokes kind of hard for an
LLM to do. O contraramor.
Like, you just tell it, like, here's the five things I want to riff on.
And it gives you the worst possible jokes you can imagine.
Or the, but they do spark an idea.
So I, like, I was going through these, like, pagers.
I had, like, a box of old gadgets.
And I picked up the pager.
And the first thing I thought of was the Hamas getting their nuts blown off with a pager.
So I just threw it to the first.
I said, oh, yeah, you know we call this in the Middle East. This is called a Hamas vasectomy.
I threw it in their lap. Got a good laugh from the audience. But when I do brainstorming
with LOMs, I just say, give me the couple of idioms. I use the word idioms. This seems to trigger
really well. I don't know why. Give me idioms or pop culture references, perhaps because Wikipedia uses
those terms and I have them in my brain. And it just gives me grant so many ideas. Doesn't give me the
jokes, but it just gives me like a little bit of ideas, like almost like a, a little bit of a
mind map. How do you think about this sort of creativity versus, you know, sterilizing the content?
It's really, I mean, I think one thing that's interesting, you know, different professions,
I mean, part of this I map to, you know, crossing the chasm. So, you know, in certain professions,
coding, for instance, right now, it's very clear we've crossed the chasm. Everybody's using
it every developer is using every sort of coding, you know, agent out there. And I think there's
part of that where maybe the chasm was just for that particular profession was just much smaller.
Once you cross in, you immediately move into mass market. And then once you have critical mass,
there's a tipping point. Then it just becomes so obvious that the profession itself is going to
have to embrace this new technology. I think other professions were, to Stephen's point,
a lot of, you know, creatives, there is much more of that resistance.
That chasm feels so much more daunting because the question is, if you are, if these models
are trained on prior art and people's work, then you're trying to, you know, take advantage
it out somehow, well, you know, the default mindset today is like, well, that's, you know, copyright
or that's IP infringement.
Like, you can't do that.
And I want to be an original creator, an artist.
And so I do believe in many ways that certain professions, the chasm, it's, you know,
itself is just much wider. And it'll probably take some time when you eventually reach critical
mass. And like, you know, for instance, Photoshop today, and nobody thinks of it as cheating or like
augmenting photos in ways that, at least, you know, the broad majority of folks. And so like now,
now it's a tool that people can use and maybe Photoshop now is even obsolete. But it's like,
once people embrace some of these toolings and professions can actually understand that this is
just an extension of you, then maybe it's okay. I think,
knowledge workers, I think it will be sort of unevenly distributed.
Certain professions, like educators, for instance, have been surprisingly early adopters,
willingness to actually use this as a tool that they're just sick and tired of having,
you know, lack of resources, no budget.
And so, screw it, I'm going to fast forward.
And I can pick up this tool, pay a couple bucks a month and, like, completely augment my day.
And I'm okay with that.
And they have no pride in like, hey, this, you know, this deck or whatever I'm creating
Because they're resource-contrained.
You know, when you think about it, like startups, whoever's resource-contrained,
if you give them something more efficient, it's like, okay, I'll use it.
Because I don't have the ability to accomplish the task.
Here's the interesting Pew Research survey.
Now, surveys, it's important to put in context.
Here, they're asking the percentage of a U.S. adults who say the increased use of artificial intelligence
in society will make people's ability to do each of the following.
think creatively worse, better.
53% say it will make creativity worse,
16% better, 16, neither better nor worse, 16, not sure.
So when you look at this piece of data,
this is from June, by the way, in 2025,
so it's six months old, and that actually is relevant.
Because I'm going to guess half the people here have not used AI all that much.
And so how do you read into this, Stephen?
Just the first one here.
Because you and I just described and Grant agreed that, man, this makes you so much better thinking creatively.
But people's assumption is the opposite.
I would put also that other question about helping you make decisions because I wrote a whole book about complex decision making, which is a really creative work.
Like you have to make a complicated decision.
Like you have to think creatively.
You have to imagine alternative scenarios and come up with, you know, future plans that you might not initially have thought of.
So there's a lot of creativity that's built into decision-making, too, that I think the models can be super helpful.
That's far-sighted, right? That's your book.
Yeah, yeah, yeah, there are you. Thank you. I didn't want to plug too much.
Literally, every time your book comes out on audible, I just buy it and when I went to a hike.
I listen to it. I appreciate it. So, but here's the thing that I think is a factor here as well.
I think that outside of, you know, hardcore kind of tech users, maybe students, that the idea of using AI with
your own context, with your own sources, is actually, particularly in June of this year,
like that was not as much of a mainstream thing. So I think part of what people are approaching
here, thinking about here is they're thinking, okay, I want to like work on my novel. I'm just
going to go to a generic chatbot and just ask some general questions and it's going to
help me, but it's not going to know anything about like the project that I'm working on or my
interest or what I'm trying to do. And so they kind of rightfully assume that there is a ceiling for
what you can get out of a chat bot that knows nothing about you and knows nothing.
about your industry or knows nothing about your company or your nonprofit or whatever you're doing.
But I think when people actually experience it and, you know, it's obviously notebook has done this
probably longer than anybody, but it's now a part of all the major platforms. You load your
own context and then you ask questions based on that context. And when you see that happening,
I think people instantly, like I have a lot of friends who make documentaries and they were kind
of worried about AI for a while. And then they were like, oh, wait, I can just interview 35 people
and put the transcripts into a notebook
and then start sketching out
ideas for scenes with actual quotes
just right in the notebook
instead of having my interns go through
500 pages of transcripts
to pull out the relevant bits for the scene.
And they were just like, that is so much better.
But you can't do that with a generic chatbot.
You have to have source grounding
for that unlocked to happen.
And I just think most people don't know about this yet.
Like we're so in this bubble
that we kind of assume everybody knows you can engineer context for your projects.
And let's look at those last two here in terms of decision-making grant.
We pull up the graphic one more time.
Again, a few studies six months ago, which is the equivalent of six years ago in AI time.
It's really like a 10-to-1, I think, at this point.
Make difficult decisions.
40 people think that it will make you worse at making difficult decisions.
And 38% think it's going to make you worse at solving problems.
19% think will make you better.
So that's two to one.
And it's, you know, 6040 here on solving problems.
What's your takeaway from this grant?
You just think it's, these are people answering the question who are thinking about the
movie Terminator or the extinction and just a little bit scared.
And they don't want this to be true.
Well, part of this is, yeah, obviously, it is a moving target to, you know, six months ago,
to your point is a lifetime.
And I think many people that are still skeptical, it's, yeah, to, you're,
both three points is they're just barely exploring. When you think about a lot of these like shallow
use cases, yeah, if you give, you know, Gamma like a prompt, like create a presentation on,
you know, dinosaurs or something, you know, can give you something that. And like the argument is,
okay, well, you know, gamma's doing all the work for you. You're not learning any of that. And so,
you know, are you actually, you know, better off actually, you know, going back and doing the research
and doing it all yourself so you actually can comprehend what's going into the slide deck?
But what we actually see most people use Gamma 4 is to actually go much deeper.
It's to actually do a lot of exploration in tools like Notebook LM or ChatGBT,
where you're going much deeper into research, synthesizing that information,
trying to figure out for my audience what's going to be important,
then porting all of that into Gamma, helping them visualize all that information.
And I think these are things where the steps it takes to go from like this first draft to final draft
is still a lot of work.
But now you're replacing the mundane tedious task with stuff that I feel is,
actually much richer and allows you to go much deeper into these concepts. I think that's where
most people are missing because they're not doing that yet. They're thinking about the one sentence
prompt and give me an output and like, oh, that's cheating, that's fast forwarding. That's like
skipping all the important steps. And that's only because they actually haven't done it to
important steps themselves. And you have some expertise in this with the book, Stephen, you're trying to
map out, if my memory serves me correctly here. You're trying to map out and build a mental model
to make a better decision.
And then, of course, as predicts your markets like Polymarket, help us do, you want to kind of go through some predictions.
A great book, Super Predictor or Super Predictions?
What's that book?
Super Forecaster.
Super Forecaster.
Thank you.
See, that we just did it right now.
And this is what brainstorming is like, you know, between humans, but we would have got that quicker with an LM.
But super forecasting, this is part of making decisions.
I know this because when I took on venture capital as a profession 12 years ago, you have to
become a super forecaster.
You have to become a just, you have to think about your thinking and decisions and then go back
seven years later and say, why did I make this terrible decision or how did I make this
brilliant decision?
Well, what contributed to that so I can make the next hundred better?
Yeah.
I mean, it's, I think maybe what's happening when when people,
or ask questions like that and a few things they're imagining that you're just outsourcing the decision
to the model and that's it. You're just like, hey, make this choice for me. And, you know, without context
and all that kind of stuff. And yes, they wouldn't be very good at that. But the way that people actually use
it who are actually using these tools is they use the model to create the scaffolding for the decision
that you're going to make, where they use the model to test different hypotheses about like the impact of
the decision as it could be or to help them think creatively and imagine potential unintended consequences
of the decision that they are having a hard time imagine.
And then they, you know, gather all that information together and then they could make a
choice.
But you have far more data, in a sense, to make the choice because the models they're
supporting you.
And it, you know, it reminds me a little bit of, again, what I was talking about being,
about using these tools to be a more original thinker.
One of the things that the models do that is just mindbook, if you've ever written a historical
book or anything that evolves like chronology, is.
you can feed a tool like notebook like 100 newspaper articles and say create a chronology of all the
events in sequence here and a list of all the major characters so I get a mental map of like
everything that happens which is if you're writing complex like narrative nonfiction like that is
just seeing the sequences or really really complicated and that can take like weeks to build
out of a hundred newspaper article. I would like say you or Malcolm Gladwell or you know pick your
thinking author, that is kind of the job, is to synthesize all this information and make it
so, you know, the gen pop like myself can read your book and be like, okay, Stephen or Malcolm
are, you know, holding my hand through the data and I can have a fun ride for, you know,
six or seven hours with them understanding something complex, and now the LLM can do it for you.
Yeah?
Well, yeah, I think what I'm trying to say something slightly different than that in a way, Jason,
which is the thing that I do well, let's say, as a writer, is like make the stuff interesting,
create a compelling narrative, you know, write the sentences in a compelling way, whatever it is.
The thing I don't do particularly well is figure out the exact sequence of dates of events that happened.
Like that's just worry for it.
Everyone has to do it, but it's not, I don't have a particular talent for it, but you need to do it to write the book.
That's the chore. That's the chore.
And so now I'm able to say, hey, actually, notebook, will you do handle that?
So my brain is freed up to just think about the creative things and the more original writing
or the better way to phrase the sentence or the paragraph or the chapter.
And that's where I see it as building this scaffolding for you to do better thinking,
better decisions, better writing, better creativity.
In other words, you're standing on the shoulders of those chores.
The chores would be for a typical book, what percentage was chores versus the delightful part
of the actual prose and storytelling?
If you just gave an honest...
I mean, it's close to 50-50.
You know, it's a lot of time just managing the information.
And then when you get to the end of the process and you have like bibliographies and
footnotes and stuff like that, it's just like it's weeks of like drudgery that I cannot
wait to write the next book like with these tools.
I was just saying when I wrote my book, it was 6040.
It was 60% me just getting all this data, you know, structured on a whiteboard, on index
guards and then here we are the
this craziness
of just standing on the shoulders
of the chores in a way.
And yeah, these, it's very weird
surveys. I'm
wondering
what the value of
these surveys are. I mean, it's
sort of like the initial research.
It's a great thing to start with. It's a good building
block, but you really have to double click on
it to understand what's actually happening,
which then I think a good jump
off point here is this MIT media
app study. So there's an MIT media lab study from June saying the use of chat GPT made you dumber.
The team asked three groups to write various SAT essays. One used chat GPT, one used only their brains,
and one used Google search, but not AI for the first three assignments. They would then ask to write
a fourth essay, but the chat GPT group had their tool taken away. The group that had asked to use
chat GPT for help had lower brain engagement and underperformed at neural linguistics.
and behavioral levels on the second assignment,
while the Google and brain-only groups had similar results.
I wonder if this actually means chat GPT makes you dumber in general,
or this hasn't been peer review or anything.
18 people completed it, so this is just like a first stab out of it.
But anybody have a stab at this grant?
Do people let their guard down and maybe disengage sometimes when using the tools?
And maybe they have to be thoughtful about re-engaging their brains,
almost like driving a stick shift versus an automatic when you're driving.
That's what this sort of speaks to me to.
I mean, as a dad of two younger kids under 10, this is one where studies like this,
you know, obviously we can double-click into all the different ways that maybe study
yourself as flawed, but it does concern me.
You know, if these tools do become a crutch for students, then, you know, are they really
learning the concept?
I think the onus then becomes on oftentimes the teacher to kind of set the right framing.
Like this is a tool, use it as a tool, don't use it to fast forward through the things that are important.
And without the right teacher, which, you know, who knows who you're going to get as a student,
then you might be tempted to kind of, you know, skip over the hard parts here.
And I'm not sure where this all lands.
I think we're still so early in how these tools are evolving and especially how tools are being taught in schools and in places where, you know,
who knows what's the right way to actually even adopt and introduce some of this stuff.
So I'm curious to kind of follow along.
I'm curious to hear Stephen's thoughts on what this means broadly for people.
Yeah, we think about it a lot at notebook and at Google, obviously, because the classroom and
EDU is such a big part of what we do.
And notebooks, you know, a significant amount of our users are either students or teachers or
scholars.
You know, one way to think about is this.
Like, if you are interested in genuinely understanding and learning something, this is the greatest time to be alive ever, right?
These tools are incredible.
If you were trying to truly under, to get the information into your brain so that you understand it,
you have a 24-7 tutor that will adapt to whatever, you know, language or comprehension level you are,
or turn it into a podcast or a slide deck to help you understand.
So that's amazing.
If you were interested in creating the illusion that you understand something, it is also the
greatest time to be alive, right?
So if you don't care, like, and that actually isn't that big deal outside of school, right?
Because it doesn't, it's not a really good long-term strategy to go into your job and, like,
not actually read anything your boss says you and just feed it into chat GPT or Gemini and just
output the answer, right?
Eventually your boss will be like, you don't understand anything.
We fired somebody for something similar, or we were about to fire somebody and they
resigned. They literally did their notes for a founder meeting with chat chpita based on the Zoom
call. And I had said explicitly, I want you to write the notes. You can use the summary tool,
obviously, and any of these things to remember points, but I want you to actually literally write
your thing. And I had them read it out loud in front of the class on the management team meeting.
And it had errors in it. And it was like chat chit, this is 18 months ago. It was
it was AI slop.
And man, the person was so embarrassed.
They resigned the next week right before I had a chance to fire them, unfortunately,
because I was really looking forward to that dismissal.
So to me, in a way, the biggest problem with the education sector,
because there's so many ways in which these tools are amazing for teaching
and so many ways that they're amazing for the learning experience,
the biggest thing is that they have complicated assessment, right?
It used to be that you could test whether you would learn something by writing a paper.
And the paper was an expression of the state of your knowledge,
and your teacher could read the paper and decide whether you had learned it or not.
And one of the side effects of this technology is, like, if you have free access to these tools,
they will write a plausible paper for you, particularly if it's on a well-ass,
if it's on, you know, Getter in the Rye where there's like six billion papers there that have been written
that the model knows all about.
It will do a plausibly good job of it.
And so then that is a real problem.
take it lightly, but I think it's also a solvable problem. Like, we just need to think
carefully about how we do it. Like, there are other ways to assess learning. And if you can
figure out the assessment piece and maybe use AI to help with the assessment piece and not
undermine it, then the education story, I think, is a lot more positive because there's not
an incentive to cheat or to skip the learning process if you are going to get responsibly assessed
at the end of the semester. And then you're going to have all these amazing tools. And the
easiest assessment possible is to have a person acoustically sit there and write in a blue book.
What do they call those little blue books we used to have in school? Remember those little?
They called them blue books. They were blue books. And they'd be like, here's your blue book.
Start writing. And you'll be like, oh, my God, this is terrorizing. But okay, here we go.
Or how about this? You know, just speak to me. Oral exams. Oral exams. Let's just talk. And, you know,
it's more fun. And it teaches you. It teaches you.
a whole other set of skills, which is humanity.
You'll be better on a podcast if you can explain what resonated with you in Catcher in the
Rye.
And you could be a better human in the human world.
I think we should end on this Jevind's paradox, rant.
Explain what it is and explain how it relates to hiring for you.
Yeah.
So, I mean, the classic example, you know, this is the 1800s is steam engines become super
more efficient.
And, you know, the argument would be, okay, well, if they're more efficient, then, you know,
and we're not going to have to use as much coal.
And all of a sudden, you know, coal consumption or usage should, you know, go down or at least be flat.
And the exact opposite happened.
There are many more use cases.
Coal usage goes through the roof, demand surges.
And I think there's a lot of analogs that, you know, have since happened.
Similar time frame was around, you know, Bessemer process and steel production.
And I think what's interesting is, like, not only do you get potentially more, you know, uses of what was happening
before, but you unlock new use cases. In the steel instance, like this is the, you know, the advent of
skyscrapers. And so prior to steel being super expensive to produce, this isn't exist. And all of a sudden,
now you have skyscrapers and completely modern infrastructure and buildings that, you know,
weren't possible before. It's interesting to then compare that to where we are today and with AI,
certainly with coding, you know, what we're seeing today is many more use cases of software.
and software development. We're seeing much more internal software being developed. We're seeing,
you know, personal software's personal apps being developed. And so, you know, my question is,
yeah, what are the sort of, you know, skyscraper moments for AI? I think in many ways,
Notebook L.M is maybe one of these where things like learning and how people actually understand
information, these are things that weren't possible before. And I'm excited to see what else might
be, you know, born of, you know, this sort of generation of software.
My favorite is air travel when you talk about Jevins Park.
So like, yeah, let's make these, you know,
flights more efficient on a fuel consumption basis.
And it's like, yeah, do you know what you just did?
You opened up more airports and more routes.
Because, hey, I wasn't going to go back for Thanksgiving and Christmas,
but YOLO, why not?
I mean, it's only $300.
Screw it, I can bring the family.
How do you think about this in employment?
I mean, I guess this is a good one to wrap on,
because this is where people are scared.
This is where people are wondering,
Oh my gosh, self-driving cars.
Oh, my gosh.
Optimist, which I got to see Optimus 3.0 two weekends ago.
Man, that was going to be game-changing.
Can't really talk about it too much.
But I saw the lab and what they were building.
And I was like, oh, boy, Tesla's going to be known for one thing 100 years from now.
And it's optimist.
Then people are going to be like, oh, do you know, there's a piece of trivia for you.
You know what?
Tesla originally did.
And I was like, I don't know.
And they used to build cars.
And he was like, really?
They built cars?
Oh, okay.
I just know there's 8 billion optimists.
around here. Yeah. How do you think about this issue? Is this time different or is it just the same?
It may be different in some ways in that knowledge workers are the ones that are impacted.
Previous historical technological breakthroughs created whole new classes of knowledge workers that
didn't exist before and automated more kind of manual labor. And this is a case where the
transformations will actually probably happen, will almost certainly happen to knowledge workers first.
The question is, is it additive? Is it, you know, is it is it, is it replaces?
I love the skyscraper analogy that Grant had.
The other one I think of here is the light bulb.
So like, you know, in the middle of the 19th century, I wrote about this little bit
and how we got to now.
The state of the art, that was good.
The state of the art internal lighting was whale oil.
Yeah.
Shout out from sperm oils, right?
And like to get the whale oil, they would like get an eight-year-old kid to go into the brain
of a dead whale and scoop out the oil because it had to be small enough to like fit in there,
or whatever. And when Edison invented electric light bulbs, like, it put that job out of work.
Like, nobody made a business, made a living anymore as like a whale oil extractor.
But what it did was it created like the electrical grid, created a whole universe of appliances
and careers built around those appliances, building them, maintaining them, you know.
Electricians.
Or being a podcaster. Like you can't do that without electricity, right?
like a whole universe of media that was made possible by electricity.
And so I think of what's happening here is that we're going to have like an intelligence grid
that we already are starting to have.
And the question is, you know, when you tap into that intelligence and are able to like use
it to build whatever you want to build, isn't it at least plausible that it will create
a whole set of professions that we can't yet imagine just as you couldn't imagine it as a whale
captain sitting there and then tuck it in 1850?
It reminds me of there was a wired cover freelance nation, I think.
I don't know if it's wired or I think it was wired.
It was wired.
And, you know, we sat there, Grant, a little bit before your time.
And it was like, what if you didn't have to work for a corporation, just stick with me here for a moment.
You could be so skilled that you could work from anywhere and provide a service to organizations and then send them a bill.
and they would pay you for it, but you never had a boss.
You would be freelance, and it could be a nation of freelancers.
And guess what?
Here we are.
If you know how to use these tools, you'll be infinitely employable.
And this fear and loathing of AI, which we're contending with, because so many people
are getting so rich so fast and the revenues going up and the grant, my God, going from
zero to a hundred million in revenue over how many years did that take?
Three, four?
Yeah, two plus years.
I mean, Stephen and I are like, it took us three years to get to a million in revenue.
I don't know if I ever got there, Jason.
Wait, Fee didn't have enough advertising from Archer Daniels Middleland or whoever was spot
for the Sunday shows.
It was, yeah, at a different time.
But you don't need to be scared about this stuff.
If you embrace these tools, there's an infinite number of possibilities for you and I see it
internally.
And I think that's just to end with a little bit of hope here.
The people in my organization, and I have a number of them, there's like a 12 of these, like,
analysts associates in the organization.
And I'd say maybe three or four of them are particularly good at using these tools and creating
scripts.
My Lord, they are 50 times, 20 times more valuable to me as the business owner.
And I'm telling the other eight, like, look at what these people are doing with the databases,
you know, exporting the Slack into an LLM and doing this analysis as you, as you're, as you're
pointed out Grant earlier, like those people who find the trailhead and then get to the top
of El Cap, to the boss, those people are heroes. And then the other folks, it's like,
the other eight people are nine people who can't do it. There's some total of their value to the
business is less than the one person who does learn to use the tools. And learning to use these
tools is as easy as using the tool and saying, how do I use the tool? I mean, it's, what's that?
recursive, I guess would be the word for it.
The tools will just teach you how to use the tools and tell you what to build.
You don't even need to know what to do.
Just ask the tool, how do I do this?
Last words of hope?
And you're, I think, an optimist, yeah, Stephen?
I am.
I think it's the most profound technological change of my lifetime.
And any change this significant is complicated and we'll have unanticipated negative secondary
effect, so we have to keep an eye on.
But to be in the middle of it and to be trying to figure it,
out and to steer it in a responsible way is incredible opportunity. I mean, it was a little sad
hearing you talk about that the freelancer life with no boss and no giant corporation, because
that was my life for all with my entire existence until I turned 55. But I really do love it
because we, you know, I feel like we're right in the middle just as Grant is of figuring this
stuff out and trying to figure out the best way to like empower people with these tools. And so
that opportunity is amazing. It's kind of nice. Isn't it to go for
being a freelancer, gunslinger, solo act to being part of a band. It's actually, it's a nice
change of pace. I learned that with all in. So collaborative. Like being a writer is a very lonely
profession in a lot of ways. And our team is just so brilliant. And there's so many things that
I would have never thought of, like starting with audio overviews. Like that would just,
it would never have occurred to me to do audio overviews, but like a bunch of other wizards
in our team, like figured it out. And it was one of the best things we ever did. So it's, I really
enjoy that part of the job for sure.
Grant, as we wrap, you're assuming optimistic about the impact of AI on society, humanity.
Super optimistic.
Going back to your example, whether it's planes or cars, when things start taking off,
and these industries start taking off, new jobs get formed.
Once cars start taking off, you need roads.
Roads start leading to bigger cities.
Cities start leading to all different things that just weren't possible before.
And so I feel like that will translate into new opportunities, new jobs,
hopefully replacing a lot of the mundane and tedious work that nobody wants anyways.
I just don't think we yet know what it looks like.
And so, you know, I've got to give ourselves a little bit of time.
But I think we'll get there.
And yeah, I'm super optimistic.
Stay optimistic, folks.
And this week in AI.a.i sign up.
And, you know, listen, these kind of paradigm shifts, and this is the largest of our lifetime.
I agree with you, Stephen, on that one for sure.
It feels like everything up until this point is the,
epilogue in some ways.
These are the building blocks that made this revolution happen.
It's very simple.
You just join the revolution.
You just start using the tools every day.
And then you become the most valuable person in your organization, like instantly.
And especially if you're in a legacy organization.
And we'll see you next time on This Week in AI slash this week in startups.
Bye-bye.
