Today, Explained - Feeling Bluey
Episode Date: April 19, 2024Bluey delights children and reduces their grown-ups to tears. But the latest episode has fans young and old wondering whether the ride is coming to an end. Vulture’s Kathryn VanArendonk speculates. ...This episode was produced by Victoria Chamberlin, edited by Amina Al-Sadi, fact-checked by Laura Bullard, engineered by Patrick Boyd, and hosted by Sean Rameswaram. Transcript at vox.com/todayexplained Support Today, Explained by making a financial contribution to Vox! bit.ly/givepodcasts Learn more about your ad choices. Visit podcastchoices.com/adchoices
Transcript
Discussion (0)
Bluey, the character, is an animated dog.
She's Australian.
She is seven years old.
Bluey, the show, has taken over the world.
It was, I think, a week in January where it was like one and a half billion minutes of Bluey were viewed around the world.
It was not ever imagined that this was going to become
the most sort of defining children's show of this generation.
Kids love watching it, and so they, you know,
are happy to sit there and watch all Million D episodes of Bluey.
But parents deeply, deeply, deeply love this show.
It is, frankly, kind of a masterpiece.
And I feel so happy that it is the show that my kids have.
The best kids show on TV might be ending, and we're going to ask why on Today Explained.
BetMGM, authorized gaming partner of the NBA, has your back all season long.
From tip-off to the final buzzer, you're always taken care of with a sportsbook born in Vegas.
That's a feeling you can only get with BetMGM.
And no matter your team, your favorite player, or your style, there's something every NBA fan will love about BetMGM.
Download the app today and discover why BetMGM is your basketball home for the season.
Raise your game to the next level
this year with BetMGM,
a sportsbook worth a slam dunk,
an authorized gaming partner of the NBA.
BetMGM.com for terms and conditions.
Must be 19 years of age or older to wager.
Ontario only.
Please play responsibly.
If you have any questions or concerns
about your gambling or someone close to you,
please contact Connex Ontario at 1-866-531-2600 to speak to an advisor free of charge.
BetMGM operates pursuant to an operating agreement with iGaming Ontario. Today
It's played
Sean Ramos from I've Seen Some Bluey,
but Catherine Van Arendonk from Vulture has seen all Bluey.
So we asked her why fans, young and old,
are fretting about their favorite show this week.
This week, there was a special episode of Bluey.
It's never happened before.
Bluey episodes are usually seven minutes long.
But this week, for the first time, there was a big episode.
It was 28 minutes long, and a lot of stuff happened.
Why do we have to sell our house?
We've been through this, Bluey. Dad's got a new job in another city.
Then what's wrong with this city?
Nothing.
It has raised a lot of questions about whether what's happening in this episode is that they are signaling some kind of end or some kind of transition for Bluey as a TV show.
I want Bluey to end. I like Bluey.
Tell us what a typical episode of Bluey looks like, Katherine.
A Bluey episode generally is about some game that Bluey and her younger sister Bingo are playing.
Sometimes that game is really simple, where it's just like we threw
a sticky gecko to the ceiling and we're waiting to see whether when it's going to fall down.
I just need to deliver this. Deliver what? Sticky gecko! Oh no. Hooray!
Sometimes the game is a lot more elaborate. It's like some big fantasy world that they've created.
This can be the shop.
And this can be the till.
And this is the bit where it goes,
this can be the door to the shop.
And it has a bell when you walk through it.
And I'll be the customer.
Sometimes it's in their home.
Sometimes it's at their school.
There are all these different settings where a Bluey episode can take place.
But the thing that really differentiates Bluey from most other children's programming is those games then
become a thematic through line for a lot of other things that are happening in the family's life
and are usually a way of working through not just one and often not even two, but like two or three, sometimes even four different
levels of emotional processing, a children's point of view, a parent's point of view, or an adult
point of view, and then play and regular household events. And the incredible complexity and density
of all of that gets crammed into like seven minutes and so you're
just looking at this like you watch these little seven minute things and you think how did they do
that like they still feel sort of like magic acts to me and i watched an episode last night that was
in a subtle way very much about infertility oh yeah And it didn't feel heavy-handed, and I think that's maybe what's so exceptional here.
Yeah, that's absolutely one of the things.
So there are a few standout Bluey episodes
that are very clearly about adult themes.
The episode I think you're probably talking about is Onesies.
Mom, why did Auntie Brandy want to leave?
Is she sad?
And why have we only seen her once in our lives?
You know how you really want Bingo's cheetah onesie?
Yeah, more than anything.
But it doesn't fit you, so you can't have it.
And there's not really anything anyone can do to make it fit.
Yeah.
Well, there's something Aunty Brandy wants more than anything as well.
But she can't have it.
And there's not really anything anyone can do.
There are episodes about grief and about aging.
He has to accept that he's getting older and needs to look after himself.
He should take care of himself for me because I still need him.
Big, serious adult feelings. But the thing about them is they don't have the pat, comforting
simplicity that tends to come with moral lessons in a lot of children's fiction. And they are
almost always depicted both from a children's point of view and from the parents' point of view.
And so the kids who are watching onesies are probably not taking away the kind of
deep, deep grief that a sense of, like, infertility and loss might be playing for parents.
But what that also means is the episode can kind of hint at that, can clearly be gesturing toward that, and parents can take that away without needing to have those big, obvious kinds of messages.
And instead, for the kids, that's an episode about how sometimes you just can't have the things that you want, which is itself equally profound.
You mentioned grief, Catherine, and the thing I hear adults say about what makes this show so special
is that it'll make you cry.
This isn't just some kid's show.
It'll make you, a grown person, cry.
Yes.
I know you've written about this.
What are some of the episodes that will make a grown person cry and why?
Well, look, the episodes that will absolutely destroy you are a little bit based
on your own personal experiences, right? So if you are a person who has experienced a lot of anxiety
about children and child development, and you have ever worried about whether your kid is
meeting milestones, that episode is called Baby Race,
and you're not prepared.
Are you upset with me that I lost the baby race?
No, sweetie.
Look, we were all learning to do things for the first time. I just felt like I was doing everything wrong.
My personal favorites, though, are sleepy time.
Same.
And camping. Those are my big, absolute weep fests. Personal favorites, though, are Sleepy Time. Same. And Camping.
Those are my big, absolute weep fests.
Every time Sleepy Time gets me.
Some of it's just because Holst's The Planets is a real banger.
But that is a very, very simple episode about Bingo just trying to learn how to sleep in her bed by herself.
I'm a big girl now.
Remember, I'll always be here for you, even if you can't see me, because I love you.
And I tell you every single time, I know it's coming.
And I'm just like, I was at a dentist's appointment and
they were playing it. I couldn't even hear the music. And I was like, how could you just do this
to people sitting in this waiting room? It was awful.
It's funny. I asked a grownup what the episode camping was about this week. And he told me,
and I said, did you cry? And he said no. But
then while he was recounting what happens in the episode, he like had an emotional swallow and
maybe almost started crying. So sometimes the emotion of this show can hit you a little later,
I guess, like when you're at the dentist even. Oh, yeah. Yes. What does this show represent,
you think, if anything, in terms of the evolution of children's TV?
There's a lot to unpack there, but the kind of general arc is that children's television has evolved in concert with our understanding of childhood and parenting over the last several decades, and that sort of the earliest versions
of children's television were largely designed to entertain and distract kids. It's the sort of
TV as babysitter idea. And then with the advent of shows like Sesame Street and Mr. Rogers,
there is this investment in children's television as a form of educational opportunity
where there's this recognition that when you're sitting your kid down in front of a screen,
you can be using that time to give them some understanding of the world, whether that is
math and alphabet and all of the kind of great Sesame Street learning blocks. I have one, two, three, four, five, six, seven jelly beans, and you've got...
Or more of a Mr. Rogers kind of taking children's feelings seriously, taking kids' anxieties
seriously, and helping them work through all of the minor and major dramas of childhood. But you know, the toughest thing is to love somebody who has done something mean to you,
especially when that somebody has been yourself.
So those are these huge, iconic, important shows.
And what Bluey does is to then take the legacy of both of those things and recenter that narrative in a family experience.
I think one of the notable things about both Mr. Rogers and Sesame Street is that although they talk a lot about families, they are not largely depicting children playing with their parents or even parents doing a lot of parenting.
And so Bluey says, what if this is a show that is about children having this opportunity to learn
and we're teaching through play, but we're also generally centering those ideas in parents playing
with their kids and in kids playing with their friends at school. And so the unit of
learning here is not this sort of authority figure top down to kids, or I guess Muppet down to kids
in the case of Sesame Street, but is instead this kind of circle of give and take between parents
and kids, kids and their friends, kids and teachers. And so the people who are taking lessons away
from this show and who are not lessons in like a weird, bad, pedantic way, but like a really,
a really lovely kind of gut check reminder about what it means to be a person way are both the
parents and the kids. That's really the huge innovation of a show like Bluey. Okay, so it's smart, it's funny, it's emotional, it's transcendent, it's innovative, and now it's
maybe ending?
Yeah, so this is a really interesting question. And the first thing that I need to say is that
Disney, the only thing Disney has said about this, and the only thing that any Bluey producer
has said about this is that there will
be more Bluey. Maybe it will take a break, and when it comes back, it will be a time jump or
something. I'm not sure, but I do think there is a reason to wonder if there is some kind of change
happening for this show, because this episode is doing so much work to signal, I think, to Bluey viewers that something is shifting.
And I don't think it's wrong to be reading into and like asking questions about what that means for the future of the show.
My name is Hudson. I am almost nine years old, and my favorite thing about Bluey is that they're funny, and they teach you life lessons.
Like, change is okay. I've used that a lot in my life.
My name is Dembo. I like Bluey because they do the most funniest things.
My favorite character is Bluey.
She's just so funny.
And yeah, they do such sweet things.
And some naughty things as well.
Bluey's funny and Bigger's funny and Suck is funny
and Mom and Dad are funny.
I like Cubby because
I built pillow forts
with my brother and it's about building
pillow forts. Biscuits!
Hooray!
Support for Today Explained comes from Aura. Aura believes that sharing pictures Hooray! photos and videos directly from your phone to the frame. When you give an AuraFrame as a gift, you can personalize it, you can preload it with a thoughtful message, maybe your favorite photos.
Our colleague Andrew tried an AuraFrame for himself.
So setup was super simple. In my case, we were celebrating my grandmother's birthday,
and she's very fortunate. She's got 10 grandkids. And so we wanted to surprise her with the Aura Frame.
And because she's a little bit older, it was just easier for us to source all the images together and have them uploaded to the frame itself.
And because we're all connected over text message, it was just so easy to send a link to everybody. You can save on the perfect gift by visiting AuraFrames.com to get $35 off
Aura's best-selling Carvermat frames with promo code EXPLAINED at checkout. That's A-U-R-A
frames.com promo code EXPLAINED. This deal is exclusive to listeners and available just in
time for the holidays. Terms and conditions do apply. Support for this show comes from the ACLU. The ACLU knows exactly what threats a second Donald Trump term presents.
And they are ready with a battle-tested playbook.
The ACLU took legal action against the first Trump administration 434 times.
And they will do it again to protect immigrants' rights, defend reproductive freedom,
fight discrimination,
and fight for all of our fundamental rights and freedoms. This Giving Tuesday, you can support
the ACLU. With your help, they can stop the extreme Project 2025 agenda. Join the ACLU at aclu.org today. And what should I get?
But the stories are nice.
My story was nice. It had a unicorn in it.
This one has zero unicorns.
Today Explained is back.
Sean Ramos for him here with Catherine Van Arundel.
Catherine, we're going to do it right now.
We're going to do spoilers for the latest episode of Bluey, which is called The Sign. We don't usually do spoilers, but I think to understand what's going on with the show, we have to talk about the show and we have to talk about what happened. So if you haven't seen it yet and you really want to go watch it, then come back and listen to the rest of this conversation. What happens in this episode? What makes it so exceptional? What has so many people scratching their heads about the future of this show?
So the sign is sort of uncharacteristically picking up on a little bit of serialized storytelling that has been happening in the ending several episodes of season three of Bluey.
Usually this is a show where you can kind of watch the episodes in any order.
But instead, they have been doing some hinting that changes might be on the way for the Healer family. I did re-watch like
the last 15 episodes and now I have like an elaborate, like, you know, imagine that crazy
string board behind me theory about like how various different scenes connect and like what
they were hinting at and when. But the general premise of the sign is that the Healer family is going to
be moving. They're going to be moving not just from their house, but to a completely different
city, which is a big deal. This show is very rooted in the community of Brisbane, Australia,
where it takes place. All of the minor characters, all of Bluey and Bingo's friends are a huge part
of this show. They're teachers. The friends are a huge part of this show.
They're teachers.
The settings are a big part of it.
And so the idea that they would just be in a new place would itself be this massive shift for what this show means.
And obviously for the kids, it's a huge deal.
Bluey in particular is incredibly upset.
My dad is moving us to another city
and I'll never see any of you ever again.
What?
And then in the very last moments of the episode,
Bandit, the dad, decides that they are not going to move.
He rips the moving sign out of the front of their yard
and they're going to stay in this home.
And thus the controversies about this episode.
Yes, before we get to what this episode might signal
for the future of this show,
I want to talk about how it became controversial.
How are, I'm guessing, mostly adults reacting
to the morality or to the sort of message or perceived message of this episode, The Sign?
Often when we're talking about the messages of Bluey, what we're talking about is adults.
But I think in this case, the real concern is what that is signaling to kids who are watching it, and particularly kids who do have to move and whose parents are not able to just call off the move at the last minute because of feelings,
right? Because we should note here that the whole episode appears to be preparing,
especially kids, for, you know, understanding that life doesn't always have happy endings.
And then the episode turns around and gives you a happy ending, and it
feels like people maybe don't think it was earned.
The thing that becomes a happy ending is that they don't have to move.
And for lots of families, for most families, I think, moving is not a happy versus sad
ending situation.
Is that a happy ending or a sad ending?
It's both.
I don't understand.
Come here.
Everything will work out the way it's supposed to, Bluey.
This does not need to be framed as a sad ending,
but it really is in the way that the show does it.
I do think there is a completely different way
of trying to read that ending for adult viewers,
which is that it is trying to be about understanding the life, you see your community, you see where you
are for as good and beautiful and sustaining as it is, right? And I get that and I love it. I think
it's beautiful and I don't think that it really works for the kids who don't get to make those choices or have that kind of power over
their lives. What else is unclear about this episode as it pertains to maybe where this show
is going? The show is usually seven, eight, nine minutes. And then all of a sudden, I think the
literal episode description of this episode, the sign is this this is a 28-minute episode of Bluey. There clearly, something is afoot in the Bluey universe.
Do we have any idea what it is?
We really don't.
I think there's a lot of reasons to look at this as trying to signal something about a change in Bluey.
One of them is that when I talked to Joe Brum for this piece that I wrote about Bluey three years ago, he was already then, three years ago, thinking like, I don't know how long this
show can continue for a number of reasons. I have a hard time imagining what this show is like
more than, you know, three or four years in the future. So of course now I, a TV critic and an
avid Bluey viewer, am looking three years from
the future and thinking, wow, a giant special episode about changes to the Healer family, you
say? Hmm, what could this be doing? I mean, I do think there is all sorts of other things happening
in the sign. It is so full of callbacks to previous Bluey things. I mean, that is a season finale, series finale move,
right? To just really load something up with all of these references to things that people have
loved from the past. And then the other thing is that it is, as I mentioned, an episode about
wondering what to do with your future.
And so even though the episode doesn't give you an answer where you're like, clearly, this is what the creators of Bluey decided.
It does seem to suggest that like that's what this is thinking through within the show.
Can we talk about the machinery for a second behind a show like this?
Because it's Disney Plus, it's the BBC, it's the ABC, Australia's version.
How hard is it to end a show that is this successful, this popular, this beloved in its
prime? We don't have a lot of examples of that. Seinfeld comes to mind.
No, we don't have a lot of examples of that. And the difference between Bluey and Seinfeld is that nobody's out here strolling the Target aisles for their Seinfeld four-year-old birthday presents, right? Like, it's not just the show. It is this now age of streaming where there is so little certainty about what shows do well.
You have to imagine that everyone is looking at Bluey and like, I cannot imagine what Bob Iger would do to guarantee the existence of more Bluey.
I think it would probably include illegal things.
You know what I'm saying?
And there is not really a ton of production industry in
Brisbane, Australia, but there is this company and this company makes Bluey. That is what they do.
And at the same time, it's also kind of just one guy. Like Joe Brum created this show. And I know
having spoken to him several years ago, it is an incredibly personal show for him.
His brothers voice Bandit's brothers. His mom voices one of the grandmas. There is no
public information about who voices Bluey and Bingo, but there are a lot of rumors that they
are kids who are close to the production. And the stories are about the things
that happen in his family. And he is a perfectionist. Like he is one of those people who
the idea of making this show, if he felt like it was done, I think it would really,
it would mess him up. I'm glad you brought up how intimate the production of this show is because
sometimes when I'm around
small children and I see what they're watching, be it on YouTube or on Disney Plus or just on TV,
I'm just horrified by how lowest common denominator and like AI generated and just
like hastily made the stuff they're watching seems compared to say what I got to watch,
you know, 30 years ago, 35 years ago. Do you think the success of Bluey, even if it might
be ending this week, might suggest to the animators and creators out there that it's
worth taking this more bespoke approach and maybe that can be Bluey's ultimate gift to us and our children.
God, that would be so lovely, wouldn't it? And I would love if that is the takeaway here. I mean,
we can only hope. I do think it is such a hard moment for all kinds of television and kids TV
as part of that, because if you could be sure, if you're Bob I part of that because if you could be sure if you're Bob
Iger or whoever if you could be sure that investing that way in every individual show
that was somebody's deep personal project was going to turn out blueys every time I imagine you would happily pull that lever. But the margins on that terribly shoddily made AI stuff have got to be pretty enticing also, right?
Like, they make them so fast.
They are so, I can only imagine, cheap comparatively.
They're easy to port around the world. And you don't have one creator who I
think is very particular about what his show is. I think probably if you are one of the distributors
of these other shows, you can be like, and that episode seems a little risky, like shelve it. And
they go like, all right, boss boss and that is not how those conversations go
in bluey world from what i understand and it is a much riskier i think project if you are
on the executive side now don't listen to anything i've just said any executives listening to this
right now only invest in the beautiful personal projects. Please, please, please.
Catherine Van Aerendonk, Vulture.com. People say there might be a new Bluey episode this weekend.
Maybe it'll further explain. Grant, let's roll the credits, bud. Victoria. Abasai. Abana.
Son. Noel.
Harima. Ali. Jesse.
Myers. Amanda.
Miranda. Patrick. David.
Mr. Rob, Matt, and we'll check the facts.
My name is Scrunchy and I was in a lesson today.
You're listening to Today is Explained.
My name is Lady and I'm three years old.
Why do you like Bluey?
Because it makes you feel happy.
Yeah.