Trading Secrets - 163. Serena F*#king Kerrigan has changed the dating game. From creating a blind dating show during lockdown in a 6 figure deal to launching wildly successful card games, Forbes 30 Under 30 recipient spills all!

Episode Date: May 6, 2024

Numbers: 45-50k as a producer at Refinery29, bumble bought a few episode and then for season 2 got a six figure deal and four sponsors, close to 100,000 decks sold,  Episode Description: This week, Jason is joined by entrepreneur, digital content creator and 2024 Forbes 30 Under 30 for social media, Serena Kerrigan! Serena is best know for dishing out dating advice to her audience of nearly 1 million followers across TikTok, Instagram, and other social media platforms. In addition to her success in content creation, Serena launched her sex positive brand SFKLFG LLC. In addition to her retail success, she launched another expansion within her SFK brand with SFK TV, a members only platform for her own exclusive long form content this fall.  Serena gives insight to how she created her SFK persona, why she doesn’t believe people should never work for free, the truth behind the viral video about being sent a venmo request by a date, what she expects a man to pay for, what dating show she created for herself during lockdown, and how she created her card game thanks to her live dating show. Serena also reveals the power of asking yourself “why you,” the impact on her interest in filmmaking being rooted in her mom and dad both working in the industry, why she decided to kill SFK TV and move to Substack and called it The Plot. how to create confidence for yourself, and play a few rounds of her card game! What does she get personalized every year for her birthday party? Where did the idea for the card game come from? What goals does she have for the next five years? Serena reveals all that and so much more in another episode you can’t afford to miss!  Host: Jason Tartick Co-Host: David Arduin Audio: Declan O’Connell Guests: Serena Kerrigan Stay connected with the Trading Secrets Podcast!  Instagram: @tradingsecretspodcast  Youtube: Trading Secrets Facebook: Join the Group All Access: Free 30-Day Trial  Trading Secrets Steals & Deals! Monarch Money: Unlike other personal finance apps, Monarch’s simple, intuitive design makes it so easy to set up, customize, and use. Monarch is obsessed with constantly improving the product by releasing updates every two weeks and allowing customers to submit suggestions, vote on requested features, and view the product roadmap. Trading Secrets listeners will get an extended thirty-day free trial when you go to monarchmoney.com/SECRETS  Yahoo Finance: For more than 25 years, Yahoo Finance has been the Brand behind every great investor. Whether you're a seasoned investor or are looking for that extra guidance, Yahoo Finance gives you all the tools and data you need in one place. For comprehensive financial news and analysis, visit the brand behind every great investor, YahooFinance.com. Shopify: Shopify is the global commerce platform that helps you sell at every stage of your business. From the “launch-your-online-shop stage”, to the “first real-life-store- stage”, all the way to the “did-we-just-hit-a-million-orders?!-stage”, Shopify’s there to help you grow. Sign up for a one-dollar-per-month trial period at shopify.com/secrets and grow your business–no matter what stage you’re in. Storyblocks: For a limited time, get 3 additional months free if you sign up with an annual individual license plan. Go to storyblocks.com/TRADINGSECRETS to take advantage of this exclusive offer only available until the end of May 2024. The offer won't appear at checkout, but rest assured, it will be automatically added to your account shortly after you sign up.

Welcome back to another episode of Trading Secrets. I'm your host, Jason Tartick, and welcome to the pre-market trading segment. Today's guest is Serena Kerrigan. If you have ever doubted yourself or live with any bit of insecurities or have any form of issue trying to make your goals in life a reality. If you have one ounce of it, you will take something away from this episode. Serena Kerrigan is an actress, an influencer, a producer, a director. Her parents, which you'll learn about, are both very involved in Hollywood.

You'll hear all about that. But she is the queen of confidence in her business endeavors, in her entrepreneurial spirit, and even throwing her own birthday parties. So, I promise you, whether it is in your personal or dating life, whether it is in your professional navigation, whether it is managing your finances, or overall just trying to seek more happiness, there is something you will be able to take away from Serena's disposition on life and what has got her to where she is and where she believes she's going. And you'll hear about where she believes she's going.

it's a whole lot of action out there, a whole lot of action. So I'm also coming in live right now and I'm coming in live from Miami Beach at F1. I'm here with Raising Cains and we are going to be interviewing the founder who is a billionaire from selling chicken fingers and 800 plus locations. If you haven't heard of Raising Cains, I'll have to try it out. But I will tell you, stay tuned to the recap because I talk about some of the parts. that I've been at, some of the people that are there, and then what you can expect from that Raising Kane's episode,

because trust me when I tell you, I don't think I've ever had an experience like this. It has been crazy. Now, one little piece of information I'll give you from the market. Right now, it's a very interesting time to be considering renting because in some of the largest cities right now, It is making more financial sense to actually rent than buy. So if you live in a big city, I could show you in a calculation that will show you.

It's officially better to rent than buy. The monthly cost of renting across all 50 of the largest metro statistical areas is 37% cheaper than buying a typical home. This is all according to bank rate. As of February, the typical monthly mortgage payment of a median. price home in the U.S. was $2,700, while the typical monthly rent nationally was $1,900. So there's some wild information for you as it relates to renting and buying. And then another thing I'd like to tell you about that I find quite interesting, 29% of households have jobs but struggle to cover the basic needs.

This is another example of inflation working against us, not for the money that we're earning, but for our costs, we need to be negotiating for ourselves and we need to be negotiating for where we're spending money. Now, you guys know where I am, F1 this weekend with Raising Cains. Todd Graves, the founder, he'll be coming on. Make sure you stay tuned to this recap. It's a good one. But enough of me, enough of Miami Beach, enough of price to rent ratios. Let's get in to this episode with the Queen of Confidence, Serena Kerrigan. Welcome back to another episode of Trading Secrets. Today we are joined by on entrepreneur, digital content creator in 2024, Forbes 30 under 30 for social media.

Serena Kerrigan, 2024, I mean, that is fresh off the press. Serena is best known for dishing out dating advice to her audience of nearly one million followers across TikTok, Instagram, and other social media platforms. We might even have to dabble into dating topics today. But in addition to her success in content creation, Serena launched her sex-positive brand S-F-K-L-F-G-L-L-C, A-K-K-A. Serena fucking Kerrigan, Let's Fucking Go.

In 2020, which includes let's fucking date card games, a spinoff from her Instagram live dating show, which we'll talk about that she turned into product launches of three different card games

for consumers to buy. Four now. Four now. All right. I've got to get my podcast editor updating this stuff. Four. We'll talk about it.

In addition to her retail success, she launched another expansion within her SFK brand with SFK TV. a member's only platform for her own exclusive long-form content this past fall, which she describes as the future of TV. We'll get into the dollared sentence about that. But having cemented her reputation as the queen of confidence,

we're going to put that confidence to the test and see if this successful businesswoman will talk money while making sure our audience can learn how simple things, such as speaking to yourself in the mirror, can create confidence, determination, and success is an entrepreneur. Serena, thank you so much for. being untranging secrets. Obsessed with the untrown.

How are we feeling after that? I'm feeling really good. You've done a lot of fucking good things in your career. I know. I'm like, whoa, like list them out, baby. Yeah. Exactly. We're going to get into the wins because it's pretty wild how it all started. So if you're listening, stay tuned to that.

But what we want to get into is a most recent win. I can't believe I missed it. It was your RIP to my 20s birthday party. You and I talked about it when we were in Halisco with Patron's celebrating. And what I saw from the pictures, like I had expectations. Like, I had expectations for this party. Those expectations were blown the fuck away. Did you have FOMO?

I had FOMO. I mean, I was in St. Barts that weekend, and I still had FOMO. Damn. Okay? But, you know, we talked money here. So, tell me. Are you going to be like, how much is it cost? Of course, 300 people.

Talk to me about the event planning process, the cost of it. And then just, you know, listen, I think about this stuff. Return. Yeah. What's the return? Walk me through it. It's Verena. Okay.

To get a little context, especially if you don't follow me, you should. Confidence right there. Right. I went to Duke for college, best place ever. Not a big deal. Literally obsessed. And created this persona called SFK, and which is Serena fucking Garrigan, larger than life. I was feeling insecure.

I needed this persona to help me. And then that really ended up becoming my brand. But the way that it became more than a persona and this kind of larger than life moment was when I threw this birthday party called HBD. of K-LFG. Happy birthday, Serena. If I can't hear you, let's fucking go. I transformed Shooter Saloon,

which is like the best bar in America into this like red carpet, like just like iconic. Everyone did get dressed up, glitz and glam. Like, and so I really created this event where really the ethos of this persona is to take something that's ordinary and make it extraordinary.

And so the same way I did that with myself and my confidence, I did it with this party and with this like saloon in the South. He created this very glam moment. And I said it was like the Matt Galsh. of the South. And then every year, I just continue to throw the party. And because I think that it's also very in line with my brand that I think like celebrating your birthday is like celebrating your life and celebrating yourself. And that's why I love it because it's that one day where you get to be like, it's my fucking birthday. And I think that that is part of this narrative of like,

how do you build self-love? Number one, you got to celebrate the day you're born. I don't get when people are like, I hate my birthday. Do you hate your birthday? No, no. Of course not. I'm not, I'm not a birthday king or queen, you know, I'm not going to make a whole week of it, but like on my birthday, we're going ham, we're going to have a day. Okay, exactly. So I think that that's a really like first step. So every year I threw this party and I mean like I did it for very limited budget for years and years and years. And then what was the first age that you said like 21? Okay, so 21. It started. And it was free. Okay. Now at this time though, if we're going back nine years, your Instagram social media platform doesn't exist.

No. It's like very, it's not. This is just who you the fuck are. I went to the, I was, I'm scrappy. I went to the owner of the bar and I go, I want to do a private event. I'm to tell everyone I rented out, but she and I became like close friends. And I was like, we're going to have the S of K shot. Like people will buy drinks. We'll do an open bar for like two hours, but like that everyone's going to buy drinks for us tonight. Like it's going to feel so exclusive, so amazing. And she just was like, done. Let's do it. And I created like my own shot there and everything. And then I did that, I did that again the next year, and then I graduated from Duke, and then I was in Manhattan, and I was like, oh, fuck, like, how am I going to throw this party?

So you threw, you got to throw this party in Manhattan. 2020 is really when you pop off on social media or start to feed this. When is the first time you throw a party? Is it 2020 when you have social media, or is it, like, literally right when you come from Duke? You're like, no, no, I'm throwing this party for 10, like literally every single year. I come home from Duke, I'm 22, I'm turning 23, and I got the Grey Lady. Have you ever been to the Grey Lady? Lowery side. Okay, great. And I thought that I was renting out of room for free, which doesn't make sense. But like, again, like, I'm young. I'm living at home. Like, I'm back from college. I don't even know how the world works. I feel like it's forever ago. And I remember I called them. I was like, I had like the private room. They're like, you know, problem. And I was like, how much is it? They're like, it's free. And I was like, really. I was like, really hard side. I was like, okay, cool. I remember I came all the way from the upper west side down to the lower east, down to the lower east. Like, and I get to the front. And I'm like, I'm here for my party. And they're like, they were giving me a really hard time. And I'm like,

It's my name on the door. Like literally like, I'm like, it's my birthday. Don't you know this? They're like, okay, like you need your idea. Like, you better get it downtown. My mom ended up coming to all, but she wanted to kill me. Whatever. I walk inside and I'm like, where's my private fucking room?

They're like this. And it was literally, it was literally like a bench and there were already like a million jackets on it. And I was like, this is your section. And I was like, what is this? And like, I don't know, but I ended up putting up my balloons. And I got personal, every year I do personalized Eminem's just like with my face on them or just like HPS of KV, whatever.

and I got custom Snapchat filters made. So I guess I probably spent all in all, probably maybe like $500 on my party. Okay, so let's fast forward to $30. Come on, Queen of Confidence. How many people? 300. Where was it?

The Skylar. How did it was alcohol unlimited? Petron. Patron. Okay. So there was a sponsorship. We love it. This was the first year I got the entire party sponsored.

Okay. What other, did you have an event planner? Uh-huh. Okay. No, you don't understand the staff I had on this party. It was actually... How many total people on staff? First of all,

total staff. Give it to me, Serena. 10? Let me just say more. 20. Staff that night? I wish you were there. Yeah.

Yeah. I mean, I only saw pictures. I mean, it was like two girls from L.A. The M. Edit, they're amazing. If you ever, like, need a party plan in L.A. Your book party, whatever. They flew to New York twice, and they did it completely, like, honestly, at a discount because they fucking.

knew what was going to happen like they were going to bring it they're going to get business well you got people flying in i mean usually when you i've seen those contracts the wedding contracts when they fly in you got to get them first class you got to get them a hotel you got to get them stipend they did that to be honest with you i don't they did it free that they offered they offered i paid in social media but they were like they paid for their 50 grand 40 grand i need to text my c-o-o but let me see let me put this right here let me go you have a c-o-o of course i'm starting I don't fucking care again. This is an empire baby. Do I have a COO? I love it. Unbelievable. I would say, okay, let me think. Because I know, I had Mabeline, sponsor, Patron, and trust

I am I. I'd say it was under 50K. So did you make money on your party? No. Okay. So under 50K. But I cannot. But you don't know, I've been doing this for years. Yeah, yeah, yeah. So this was a big, to me, this was the year that's solidified. First of all, I believe in this. Yeah. If you can get the, if you can prove yourself once, you could do it again. So in the beginning, when I started out as SFK, no brand wanted to work with me. Sure, of course. I think that dove, like, passed on me because they're like, her name's fucking, like, fuck that. And I was like, I thought you're all about, like, real women.

Like, if you took a second to understand the brand, then you would buy in. Totally. You didn't. That's on you. Whatever. Right. I just remember I said to my managers over and over again, like, I just need one. I just need one.

I'll prove myself. And then I just need another. And I always think in life, like, that's how it is. Like, people don't want to give you a chance. But then if you just get one person, you get your foot in the door. then it's up to you to fucking, like, bang it out and get it done. And I felt like the year prior, I had a birthday for my 29th. It was called, it was cosmic orgasm themed.

Okay. Because that was the year of my Saturn return. I don't know how into astrology you are. Yeah, a little bit. Dabble. I love that. Dabble, just touch and go, you know. So that, I got, I got a, that was the first time I got a brand. It was Garnier to sponsor to do people's hair at the party.

They paid a little bit. Yep. But I was actually, like, in the red. A little bit. A little bit. A little bit. A little bit. I was like fucked for the whole year.

Oh, interesting. How much did you spend last year? Come on. I want to give you like... Confidence queen. No, it's not about... It's not about not wanting to say it out loud. It's more like I don't remember. Like, I have a team to deal with it. Oh, I understand. Oh, so it's not like, oh, it's not like you're being hesitant. At all. Like, I can go get my phone and tax. Oh, take a shot. So, you had to be around like 20 or 30. Oh, I see what you're saying now. Okay.

So we went from 30 to 50. Okay, so we had like, okay, so like Hannah Godwin came on this and she was to on the show and she was talking about her wedding. I took a shot at her wedding. I'm like, that had to be close to a half million bucks. she wouldn't give me the exact number but what we did connect to it is from her wedding the PR team came back and said they did over 60 million impressions on that and then in the recap after we finished

I did all the analytical work to be like even if she did spend 500,000 dollars the amount that people would pay for 60 million impressions is astronomically higher it's over 5 million so do you have any idea or do you know about like the media success as it connects like impressions and brand and things like that? Had I known you're going to ask you all these questions,

I would have come with a motherfucking report with a literal deck. But I didn't. So that's fine. I know that for me what's important is like I don't, I don't, first of all, I believe that everyone should be paid. I think nothing in life is free. Even if people that are bag to work with me, I'm like I'm at least paying you like minimum wage.

Like I don't believe that like people should ever work for free. And so I don't like asking for favors for free. I always, even my DJs who was like one of them was literally my cousin who flew from my life, I paid for her flight. Like, I always think, like, Lannisters pay their debts, like, Game of Thrones, but I always just need to, like, because I don't want that over my back. I would never want somebody to be like, yeah, like, I busted my ass and she didn't pay me. You know what I mean?

I hate that. However, I love a discount. And I know that, like, this wasn't just a party. This was a story about, like, my youth and my life. The second you walked in, you felt like you were transported into a funeral. And I think that, like, death is, like, very touchy subject. But when you make it funny, when you poke fun of death, Like, it becomes very, like, palatable and fun.

Sure, totally. And everyone showed up all dressed in all black. Yeah. Like, it was a fucking funeral. People were getting to, I could pay for a tattoo artist this year. I was going to say you had a tattoo station. I saw a coughing cake. There was the shrine photo booth.

I mean, you didn't leave anything out. I did it. I wanted to be a 360 degree experience because I think that this will be, like, I wanted to be like Met Gala, White Party, Heidi Klum Halloween party, SFCK birthday. Let's go. And it will be. Like, it's 10 years in the making. We're just starting.

you know what I mean and I really think like there's not that much going on in March like this is my like this is my weekend I it's my fucking Super Bowl next year I am coming no I know and that's thing everyone makes the mistake they don't come and then the next point they're just like I know I saw all right I got one more question on the birthday though social media you're candid about wearing this diamond necklace you said it was valued at a million dollars million dollars okay so you woke up you black out you party that necklace thank God was still on your neck but a lot of the money Mafia was like, wait a second, how did she get the million dollar necklace? Did she pay for it? Was a designer? Did I pay for a million dollars? No, no, no, no. Do you have to like pay to rent it?

Or did you have a jeweler give it to? Give us the behind the scenes. This is so funny. Okay. And I don't give a shit. My friend is the owner of Maison spoiled. Incredible name for a jewelry. She's a jeweler in the business. It's a family business. He's incredible. He, this is the kicker. The day of my party, the diamonds. I wanted to wear diamonds. I wanted to wear diamond. It's my 30th birthday. I was doing an outfit change. This is the SFK fucking party. This is it.

This is RIPB. If you haven't learned back home. So I was like, I'm waiting. And I asked to borrow, this is a great moment for talk about impressions to have everything. I wore custom outfit. Like everything obviously is going to be tagged a million times. Jewelry is easy. You wear it.

You return it. Sure. My jewelry is stuck in California the day of. And it's a Saturday. So you can't bother people because they're not at work. They're not at the office. And I literally was like, what the fuck? Like this dress, it just needs a banger of an necklace.

and I texted him, and I was like, I need a necklace help. So you paid nothing to wear it, but you're wearing the million-dollar necklace. Did he wake up with you? Did he wake up with you? No. So there was a bit of trust there. Thank God. There's another note I have here that you went viral on TikTok for this video talking about all, you would talk about all your exes. That's like a theme. But the one of the stories that you shared was that an ex actually took you and your grandma out to breakfast and then retroactively Venmo charged you for grandma's meal.

Now, this is so connected to my new book, Talk Money to me, and the whole idea about talking money and feeling money. This was a little bit of a wild story. And so did you dramatize this or is this true? Absolutely not. Okay, walk me through this. This was my boyfriend in 2018, 2019, so pre-pandemic. We didn't date for very long.

He, in his... Give me an idea. How long were you dating when this event happened? Like, we were like three or four months in. Three or four months? But this was the... Okay. This was the year out of here.

So basically... Was everything good before then? No, he... When we started dating, he was in California, I was in New York, and he got laid off, like, right when we started talking. Okay. And then he decided he wanted to apply to business school, and he was like, I'm just going to...

He's from New York originally, so he's like, I'm going to come back to New York and apply for business school. Okay. And I think, like, I learned something at a very important lesson, which is like, it's very important that when you're dating, specifically a man,

because that's what I, who I date. Yeah. They need to have their career, like, in line. Define online. Do you attribute in line? Because people listening to this, we have 80,

it's 80% of women that listen to this show, but it's a business show. So when you say, women in business, baby, that's co. That gap is getting tight and let me tell you,

it's going to flip. But let me ask you this. So a lot of people listen to this and take advice from it. Define career in line, is it earnings for you? Is it conversation? What is it?

No, it's just about, I think that, Okay. I think if we'd been dating for three years and he got laid off, probably wouldn't have been an issue. But I think it was the fact that, like, we were just starting this relationship, like, just starting. Yeah. He gets laid off. I'm also like kind of like really, I was in a really good spot in my career. What year is this? This is 2019. So this is before I actually blew up, but I was like...

What were you doing for your career? I was a producer, refinery 29 for three and a years. Producer Refinery 29? Give us an idea. How much you make for something like that? 90 grand? That's so sweet. I was making maybe like 45, 50 grand. Okay, and I was a producer, refiner, 29. Yeah, that's why I left. In New York City, too. In New York City, and I was living at home, and I finally, I'd saved up, and I finally

moved to my Lower East Side apartment as we start dating, as he gets laid off. So he comes to moves to New York, he's living with his parents, and then he, wow, I can't believe we're going so into this, but I'm going to go to shit. And then he basically was, like, living with me. Okay. But, like, living at his parents. Okay. And.

Living with you, where? And lower. So I moved out. I was Loweryside. It was my first big girl apartment. Now, did you guys have a talk at all again, bringing it back to the book? Did you talk it all about like, hey, you'll chip in for this or this is my expectation? No, no, no. And I think that this is like, I can't even tell you how different it is my current boyfriend, who you know, love. Like, I think that is actually a hundred percent where it started to crumble was the lack of conversation. I believe bad communication ruins a lot of good things. It's always about the communication. It's not about the subject matter. It's the same thing about money. No, yeah. Right? So I think, like, there wasn't a talk about that. I think I felt also a lot of pressure because I felt like he didn't also have that many friends in New York. Suddenly, I was like his life.

Yeah. Like, he was, I was the reason. That he was there. Yes. And I was like any, and then, okay. Then I get a sponsorship with Air France, which was so slight because I literally had like no followers. But that just goes to, I think maybe 12K. What did the sponsorship?

Like, what was it? They flew me to France. Okay. To first. cost tickets. And then like, like, that was really it. Is it a trade or do you get paid too? It was a trade. Okay, cool. But back then, like, that was. That's huge. Yeah. Huge. I mean, honestly, if it's, if it's like organic content, those flights are like 10, 15 grand. Yeah. I don't go on business. I'm spending on my fucking

party. Like, I don't like, that's where you got to see. And, you know, so it's like, I, this was such a big moment for me. And I remember, like, I was like, okay, I want to bring my boyfriend. Now, see, this is a thing. And I think, like, I always think about this, too, in terms of like being in your feminine energy and like making money and like women in that in those kinds how do you deal with this like my boyfriend feels emasculated because he doesn't have a job but I want to invite my boyfriend to France

with Air France so I invite him he's so excited and then there's a hotel situation and like I pay for the hotel he doesn't and I don't really think like I don't remember it was a long time ago but it wasn't like I just knew he couldn't pay for it in this moment of time. So like I wanted, but I was like, we're staying in a nice hotel. Like I want to, you know what I mean? So I was like, no worries. I'll get it. But did you

have the conversation or did you just get it? No, no, no. I think, well. Or did you just like, I'm going to get it? I think I like, I was like, I'm going to get this hotel. And he was like, okay, great. And then I was like, right there is where so married cohabit. Of course. There was No conversation. They're what? Yeah. Well, if we're married or cohabitating couples, they say 73% of them say that money is an issue in the relationship. And of 73% say that intimacy decreases with more than 50% of them because of the issues.

So because you assume because there's no conversation, now you're losing respect, now resentment builds. And now you're like, fuck this guy. And you haven't even talked about it. A hundred percent. So I think it's a great example. But I think it's because, you know, for me at least like talking about money, I think now talking about money. And I'm very transparent and open with my team with people with you, et cetera. Like, I'm happy to talk about it.

I think that more of knowledge is power. But I think, like, growing up, like, I didn't know how to talk about it, especially with a partner. Yeah. And it feels very taboo. Yeah. Listen, I do. I remember a damn book about it.

I know. I still in circumstances, like, have to be like, all right, Jason, this is what you practice. You got to preach it. Step into it. Right. 100%. So I think with this situation, I just, I just remember, like, I got the hotel, fine, whatever. But then I remember, like, he didn't get internet for his phone, which when he couldn't

call any of the Ubers when we were around Paris. Yeah. And so then it just felt like, and I remember he paid for one meal. It was on Valentine's Day, which then I got like explosive, like something happened in my stomach. Like, I don't know. So like that didn't really end up going anywhere. Sorry. But like, I remember feeling like not so great about that trip, to be honest.

Yeah. So was the was the whole incident with your grandmother like shortly thereafter? Correct. And so you guys, for people I haven't seen this viral video, paint the picture. This is like a, this is actually crazy. Which basically, like, my grandma's in town, and he was like, I want to meet your grandma. I want to take her out to brunch. Like, this was his offer.

Yeah. And I remember, okay, okay, wow, I'm really, I'm really, I'm going back. It's no way he listens to him. You're going there. I feel bad. Don't say his name. I'm not, I would never, whatever. We had an issue was that he didn't use a fork and knife correctly or at all sometimes.

He said that food tasted. with his hands. No way. So I remember, we like, and I go, listen, like, this isn't going to work with my grandmother. She is literally, like, the proper, most, like, beautiful, perfect. Her name's Grace, and she is Grace, the most elegant person I've ever met. She, like, was a stewardess for Pan America Airlines, like, in the 60s, like, that bitch. Okay?

I was like, you're she ain't going to fly with my grandma, so I don't do it. Yeah. So she literally, so I remember he orders, she orders, like, eggs, avocado toast. Me too. I do too. And then he orders the croissant. And I just remember he looked at the croissant and then looked at me and was like, and he literally took out a knife and forked to eat the croissant.

I was like, okay, that is literally a one. That was literally the one thing you could have actually eaten with your hands. But like that was weird. Now your grandma was like, what's wrong with this guy. I don't know what his going. He doesn't use his hands? What a loser. I can't.

So then I just remember he ate his croissant and like didn't really eat all that. And then my grandma was like, actually like I don't know what happens. You got old, like, yes, you lose your appetite. So she was just, she actually had three bites of her meal. And then she was like, do what do you like some of mine? He was like, actually I would. Totally normal. Little handoff, he's eating her food.

So then why the fuck at the end of the meal, you offer to pay? And then the next day, I get hit with Venmo request, specifically the amount for my grandma's food. And he never said, you ate. And I'm not dramatizing this story. But he never said, he never said like, hey, I literally am broke. Nothing. There's nothing there. Nothing.

And by the way, like, there's, you know, I don't, people go through different ebbs and flows in life. Yeah. And I think like, I think that honestly I wasn't in love with him. And so this also just all compounded, you know, but I also wonder if this, all these things didn't occur when I, I don't know, but it's like what you said. I lost respect for him very quickly. Okay.

Let's go to this then. So you give a lot of dating tips out there. So we're talking, we're just kind of dabbling now into like dating and money tips. So when you think about like warning signs, red flags when it come to finances and people are dating? What are some of the piece of advice you'd give? I think that this whole thing about like, I think that, okay, we're specifically talking about traditional heterosexual relationships. Men have to pay. Sorry, like they just do. Like, at least masculine men. If you want to be a woman that's near feminine, you want a masculine man that's going to take care of you. And that's okay,

by that. I don't mean take care of you financially, emotionally. They have to fucking pay at least the first three dates. At least, I'm just, let's talk first three. If he can't afford to that you. I think that's I think that's like, as someone that loves to kind of step into this and challenge, I agree with that. I would always pay for the first three days. So that's so I agree. But if I didn't feel that way, I would step into it. So I'm not just saying that. I agree with that. Yeah. If you can't afford to take me into a nice restaurant, I don't, I don't want to go to the nice restaurant. Like I actually, for me, it's not about the nice, fancy place. It's about the confidence you have and the excitement and the passion about it. I want to take you, I had a guy once be like,

I want to take you to a talk, like a truck, a taco truck on our. second date. I wasn't like, oh my God. I was like, oh my God, I'm so excited. Like, he's just like, it's the best in the city. Can't wait? I show up. He couldn't fucking find it for an hour. We were walking around and out. And that's when I got, I fumed. Because I was like, I was into the taco, but you had had to know where the talk to truck is. Not like, that's going to be a problem. Did you leave that? I was very, I was very upset about that date. He was like, you're getting so rattled. And I was like, because like, that's, that's what I'm asking for. I'm asking for a man with a plan. Yeah. The plan can be anything. As long as you were

confident and you can take me there and you can show me and enjoy it. And you can. And you can show me and enjoy it and you're like excited about it that's all I care about and that's what women should be looking for three dates fair I like it I like it a lot okay tell me about though you said there's one comment you said in my feminine energy I need oh I don't need them to pay for all my shit I need them to show up emotionally is I will say that again repeat that line I'm going to take some notes over here I love it and I love this conversation by the way so smart I am a woman in my feminine energy And it's hard because I think that women in general, like when we are at work and when we are CEOs with the COO and when we have our nanny running around with our necklace nanny. Yeah. Security.

We're leaning into our masculine energy because we're calling the shots. Like we're really like making decisions. And that's amazing. When we get home, we want to kick up our feet and like be safe and be taking care of. And I don't mean like a foot massage, although that would be great. I mean like, and I don't even mean like taking care of financially because I am. making money and women are making money now and they are buying their own homes and they are, you know, investing in their education. It's about being taken care of like emotionally and like just

like having a guy like make the plan because like at the end of the day like I just want to relax and I want a man that's going to be like we're going to go to subway tonight. Like, like whatever. Like I had to be down. Your point is like, all right, the plan is made. Yeah, fuck it. The plan is made. Give me that. Yeah. Because it's like nice to not have to think and make a decision. Okay. to just be taken care of. Okay. I feel that. All right.

I feel that. I see that. I hear it. But in the beginning. Yeah, the man, you got to pay. I agree with that. You guys are making more money than that.

Until we're equal, like, you can pay. Okay. And do you have any... We're also paying for birth control, which I'm sorry, like, you're not.

We pay to maybe freeze our eggs. You're not. Like, so I don't know. I mean, like, we pay for her tampons. You're not. There's a lot of things that women pay for. I'm just going through the basics here.

I think that a man can handle pay. And I don't think that he needs to. I went on a date once where this is perfect for you. It was our second date. He texted me on Friday being like, hey, like I would love to go to dinner night. I go, okay. And he goes, I can't find a restaurant, which is bullshit. It's New York City on a Friday night.

And I go, okay, I went on resi because, like, I don't know. I'm friends with someone at St. Theo. Sure, sure. So Cynthia's perfect. Like, I'll reserve it. He's like, I was like, does that work? He's like, absolutely. We get there.

And I go, I would love for you. I don't, again, I don't want to. to pick. Like, I'm like, you pick the food. I eat everything. Totally. Pick whatever. He goes, oh, really? Okay. Can you at least help me pick an appetizer? And I go, okay, sure. And he was just like, well, not the caviar. That's too expensive. And that was a huge turnout for you. I wasn't going to pick the caviar. Yeah. Like, I wasn't, I would never. But it was. And it was. And it's funny because we just talked about

like how you have to communicate. Yeah, yeah. And I love it. Yeah. I get the, I actually get that. No, yeah. Oh, yeah. Like, it's like, I wasn't going to. I first suggest like a $200 dish on our second date. Yeah, but I also think, like, if you're... But I said to him, I didn't want to pick at all. If you were agreeing to the place that you're going to, then you should have looked at the menu. And if you can't afford something on your menu, in my opinion, you know, that's on you.

And I'm all about talking money, but like, it's a first date. It's different. But also, it's like, you're putting me in this, like, I didn't want to pick of, I didn't want to pick. You're saying you have to pick, but here are the, but don't pick this. It's just like, again, I don't want to do you. So your take there is then, if you're taking control of this, you're. you pick.

Yes. Okay, got it. All right. Also. But I'm not saying, I'm, I'm most. But those are two different. Those are interestingly different things, right? They are.

Decisive, taking orders, a lot different than like money conversations. Absolutely. Yeah. Then number two, when we leave the restaurant, I was like, did you like it or whatever? And he goes, well, had I known you were going to pick the most expensive restaurant in New York, which it's not. Okay. You're like, please, bitch. I was like, this?

Yeah. And I was like, and listen. And the reason that comment bothered me was because it made me feel guilty. Yeah. It made me feel bad because it was like you were the one that came to me being like there's no restaurants. There are. So you were lazy or you got scared. Okay.

I suggest one and you agree to it. And then now I'm in trouble like because it was too expensive for you. Then you shouldn't have agreed to it. I love it. All right. These are good examples. People back home can take these examples. You can think on it.

And also give us five stars and let us know your opinion on some of these things. But let's also fast forward because we got to get into your business. business ventures, which is a laundry list. We could do a whole other podcast on that. Before we do, let's fast forward to your now successful relationship. Yeah, Felix, talk to me about how, in a healthy way, you have good financial conversations with him that maybe in the past you did it and what it looks like. And what you would recommend.

You are like the confidence queen. You are the dating queen for people back home, like what you would recommend. I think it's really, like, I think this is the most honest relationship I've ever been. And I think something important to note is, like, just also we're at different places in our life. He's six years younger than me. Yep. So he, and he's from New York, and so his certain, like, living situation is great. Like, his, I don't want to, like, get too much into his private life.

I don't want to, like, but in the sense of, like, we, I pay for rent in my apartment. He sleeps with me most nights, if not every single one in mine. And, like, we could theoretically goes to his, but, like, I just, like, being in Manhattan, like, in my West Village department. and, but he's spending most of his time with me. I didn't have to go out what to say him and say, well, I'm paying rent. Like, what are you? He was just like, I take care of the groceries or like any Amazon things. Like, I help pay for the cleaning lady.

And like, I don't know. I felt like that was like a really, he's taking care of like. Like, so he is like proactive and like, I'm going to do this. I'm going to do this because I'm doing this. And then you're just like good. So then no resentment's bill because you understand where you're at. Exactly. I would never ask him to ever pay rent because like that was never something that we ever

spoken to and agreed about ever. Like, that's never in a million years an hour. Yeah. But it's the fact that, like, honestly, like, in some ways, like, he isn't indebted to me at all. Like, but it's the fact that he is so proactive because he doesn't want to ever make me feel like there's not an equilibrium. Are you guys thinking about moving in together anytime soon?

I think, like, right now it's a great setup because he basically, like, his home that he lives in is the one that, like, they own. Okay. So it's great. And he doesn't have roommates or anything. So it's like, why would you spend rent when you basically own your apartment? Okay. When you guys decide to move in, we're going to do it.

a little episode for everyone to listen. We're going to have both of you at the table. Okay, yeah. And we're going to talk about all the economy. We're going to talk money. We're going to go through all the questions. How about that? Oh, my God, I would love to.

You win? Okay. Until then, I need to get into your career because it's been kind of a wild career, right? Wild. So you go from refinery. You're making, you said, a producer there around 45 grand. You then start popping off on social media. You start, you do this, this dating game where you date 50 guys, right?

It was a dating show. It was a dating show. Sorry, I called it a game. Sorry, I didn't want to fight for a guy. You're like, listen, I'm not going to go through this bullshit. I'll be the bachelor. Literally. I was like, I was going to be the producer, the host, the contestant, the gaffer lighter,

the hair makeup, costume, everything. I was me. Did it all. Okay. So you go through that. And I sold the second season for six figures. No way. Yeah.

Bumble bought a month worth of episodes. You took the lines right from me. Did you make any money off the first season? No. Okay. Second season. How much did you lose any? Oh, yes.

Did you lose money? Bumble bought a couple episodes. Okay. Maybe two. Okay. And then you do the second. season and you actually got them to sponsor the whole thing. I got them to sponsor a month of episodes.

It was, and then I did Bev, which was like a great beverage company, pint water, mum champagne, and bubble. So I got four sponsors to sponsor these episodes, which wasn't done in live Instagram lives. Like that, people didn't do that. They were literally- People like really still don't do a lot of that. That's still rare. It was a place in time. Also, the numbers were crazy. How was your follower account at this point if you had to think about it?

Like under 100K. Okay, see, I absolutely love that, though, because you made that 100K yourself. You didn't go on a show. You made it yourself. And then you got a six-figure deal by creating yourself. And to me, I think that's inspiration for people that are listening that have ideas that are thinking, go do it. You don't have to get this TV show or anything. You don't have to have 10, 5, 3, 2 million followers.

You could do it by just creating. Like, just go do it. And you did it. Okay. Hell yeah, I did. You did it. All right. Now, let's talk about this.

So at what point in your content-creating game, and we're going to get into your card game in a second, but are you starting to out-earn what you were making before at refinery, knowing when you made 45? Like, how long did it take you of content creation to make 45K plus? I think if I quit my job in February 2020 by September, because I launched my first card game then, September I was making well over. Was it the card game that got you there? Was it ad deals that got you there? Okay, gotcha.

It's always, to this day, it's pretty split, 50-50. Really? The card game is still half of your revenue still to this day. Okay. So talk to us a little bit about the card game. There are a lot of people out there that have ideas for games and thoughts and games. But creating, my brother created a card game. It's hard. It takes years. I feel like it takes a long time to do. Okay. So tell us. I think a lot of it's about being at the right place to right time. No, I think it's, no, I literally Googled how to make a card game. And then like we were literally like, I got it. I mean, I think here's a couple things. One, I think the pressure of being like this has to be my perfect idea is what fucks you in the end. For me, like, I was like, I'm just going to, I was dating 50 men in 2020. I had to come into these episodes. We didn't have edits, like The Bachelor. This was live. So, like, and I was the producer host.

I was everything. I mean, I also had other producers help me too. And, like, all the dates were blind. And that was, like, really important to me. So, like, the men would, like, I'd go on live. Yeah. And so me, like, hey, like, all dressed up looking fucking fire with my little drink, whatever. And then my producer would text me from my computer.

I'd be on my phone being like, hey, Josh. one, two, three is coming on. So I would, like, let him into the live. Yeah. Did two guys every week. And then if they, if I like them, it continued to do an hour long day. Just to give you some context. I had to come into every day ready.

Like, not like, where'd you go to school? Like, it had to be ready, hot questions. So that's why I started writing up. What triggers you? Well, why'd your ex break up? What's your sex preference? Boom. If you were soup, what kind of soup would you be? Interesting.

Great question. So I started writing all these down. And then then people would reach out to me, but can you send me the list? What was the worst answer you ever got to the soup question? Like chicken noodle. It's so fucking basic. I'm obviously french onion. What's the best answer to do you ever yet?

Like some crazy, like crazy. I don't know. No, I think chicken noodle's fine. Like, I just like, I get it. But like some of one of those soups that I've never heard of. Question like that, it's not how you answer. It's how you describe it, in my opinion. Amen.

Yes. So, and I like to know yours. Do you have one? I already got it. Of course you do. What is it? So mine would actually be, it would be clam chowder. I'm not talking I'm clam chatter.

I'm not talking Boston Clamchater at the fucking harbor when you're in the marketplace. And I want the bread bowl, and I want the guy with the Boston accent screaming chowder here, and I want to walk around, and I want to dip the bread in there, and I want to just take in the harbor. That's the best one right there. Because it's different. It's unique to that place. You can't get it everywhere, and it's good. And it's fulfilling, too.

You don't need anything else after that. Okay. Well done. Exactly. So you would have done great on my dating show. You obviously have a little practice, though, so it's fine. So I had to do a little bit. Was that big or pump-sires?

No one's asked me if I, what kind of soup I had, but. That's fine. Card game. How'd you make it? Right. So exactly. So I had to come all of these. I just needed questions, whatever.

And then I literally like Google it. I was like, how to make a card game? I called a place. I got a designer. It was very casual. And I see this in a way of like, for me, it was about the story. Yeah. I was the perfect person to sell this game because I was putting myself out there online, making

a business. Yeah. During lockdown, no one had anything to do. We all the fucking content dried up very quickly. So this was this community interactive show that. everyone had. So who better to sell a card game being like, this is how you're going to date. This is how you're going to date on Zoom. When you're on Zoom having face on dates, this is what you're going to use me. And that's what it was. It was about the story. So when you're like,

why are you the best person to sell your book? Like I'm sure you had to write the eye. I'm writing right now. So it's like, I think that that's a very helpful thing is like why you? Because if you can, if you know why, then you can sell anything. You can sell anything. So that's a really good tip for anyone listening right now if you're going to an interview. If you have to sell like your boss on your next annual review, like, why you? And if you can't answer that question, who the hell do you think can answer? You think your boss is going to protest for you when doors are closed? Absolutely not. So that's a good one. But you create the game. How much does it cost to create the game? Very little. A couple grand? I don't need to know how much you're like.

I don't need to know your margins. But like to start, I'm just sorry, if someone was like, I want to create a like a game, a card game, how three grand to like create like to create like to create a good memory. Like, I can't remember shit four years ago. Yeah, like, not that much. Okay. Let me put it. It wasn't like a huge investment. Started with 250 decks. Yeah, yeah, yeah. This game does not take a lot to make. It's paper. Like, like under $5 to me. I sell it for $20. I sell it now for $29. Yeah. It used to be $25. I will say, I'm not just blogging this too. The margins are great. You gave me a deck. All right, I got to confess. You gave me a deck

when we were in Mexico. And I took it. And then I had some dates coming up. You want know what I did? I took like four of the cards and I put them in my chooka, just or like my jack whatever I was right, just in case like I was like all right, let's play a gays. I love a good game. They're great questions. They're really good questions. So this means that you were on a date and you didn't have the deck

with you, you just had the four random cards. So you were prepared to literally just be like, oh yeah, well I just don't give a shit by the way. I'd also be like hey, I met this girl and she came up with this game. We're going to fucking play at you in. Loser takes a trick. Like I would have just ripped it out. Did you? You didn't. I didn't. I didn't

The conversation was flowing, but listen. So now I talk to me. You saw it 29 bucks. So I ordered 250 Dax when I first started. And I was like, if this is good, then I'll order some more. And I think that's another thing. I think that entrepreneurs are people in general, like even podcast. I remember I thought I was going to start a podcast in 2019.

And I bought all the fancy equipment before I recorded one episode. So I didn't even know if I liked doing it. Turns out I don't. I just want to be interviewed. I don't want to interview. Yeah. So I think whenever you have an idea, just see if the idea, like, see if you like doing it. And I think that that was the same thing with Let's fucking date.

I just went live one. I started going live. I was like, I'm going to have a guy, do a blind date one night. I didn't say like, I have to have a show. I have to have sponsors. Like all the things planned out. Like, stop in so much pressure on yourself. Just like feel it out.

And so that game, I mean, like, turn into another game called That's Fucking Fuck. Okay. You said you have four now, though. Then let's fucking play. Let's fucking date. Let's fucking fuck. Let's fucking play. Which is like the masturbation one.

Okay. So that's by yourself. You play that game by yourself. You could theoretically. Okay. Got it. And then what's the fourth one? Okay.

It's my newest baby. This is the front one. Okay. This is the front one. Real quick before we get into this. So four decks, 29 bucks, how many units around do you think you've sold?

Close to 100,000. Wow. Yeah, I know. Do you have a lot of competitor? Like, are there competitors trying to not, I mean... I think that a lot of people... Because it's so branded to you. Like, your face is on it.

It's so branded to me. Okay, let's give people one or two. Which is what? Which is your competitive? advantage. Yeah, or if you don't know who the girl on the box is, maybe you're not... Then someone else can just replicate it. No, I think that that's what I realized.

I was like, I mean, I've seen a lot of games come out. I've seen them look like my game. I feel like what gives me that advantage is like people aren't just buying a card game. They're buying the brand, right? That's why we buy anything, right? So I feel like that's an advantage. However, if you're not, if you don't, if you aren't familiar with my brand, maybe like seeing my face with my blonde bob, which I don't even have anymore, like, and a crown, like, isn't what? Maybe you're like,

who is that? Sure, sure. But whatever. That's with anything. But obviously, huge success. And this is connected to half of your revenue right now. Wow, amazing. All right, let's take one out. Let's do one game here. Where can people get it? They're listening right now. Let's fucking date.com. Let's fucking date.com. And revolve. We have big revolves. Okay, here you go. What's the most public place you've ever had sex? Interesting. Most public place? Yeah. Do we have to play this game? Okay. I'll do something. I wanted to see if you were it out.

What's weirdly hot but shouldn't be? What's weirdly hot but shouldn't be? Oh, that's a good one. What is weirdly hot but shouldn't be? I find a little bit of our difference. I think like a strong, like independent woman who's just doing her thing, I think that's so hot. Like when, you know some of the stuff when you said the feminine energy? Some of it I so connected to, but I'm also always attracted.

I think it might sound weird, but my parents, they're both like super alpha. both strong personalities, mom and dad, see him pantrap, I've seen them both win arguments. And so I've always been attracted to like a strong independent woman. Let's make it abundantly clear that that is 100% what I am. And I think that being in your feminine doesn't mean. So tell me about that. I think that it's like a duality. I think there's a duality there.

You don't think that I'm a strong independent bitch with Felix. You are strong. Oh, you are. That's why I was like, tell me more. It's like, it's, how do I describe it? But you are, like, your brand is strong. I'm sorry, not again, but it's like, it's a ping pong. Yes, exactly. Like that is, if I had to define your brand, be like strong, independent boss.

Sometimes I don't, that's, like, sometimes I don't want to be that. And I think that that's, like, finding them in that, like, sometimes I can relax with. It doesn't mean that I can't be that anymore. Yeah. It's more that, like, when I want to take off that cloak. Yeah, yeah. I can relax and have someone, like, take care of me. That's there to, like, it's a ping pong.

Like, we go back and four. Yeah, well, it's interesting. It's, like, especially with social media and everything, and you get into, like, the therapy side of it, like, when, like, when, when technically you're doing this, not saying it's not you, but this is like when we're doing this right here, right now, we are ourselves, but technically we're a product. There's a camera. We're a product, right? And so the idea of like when it's not product mode, that's what you're saying, I think. And it doesn't mean that I'm not an independent body. Well, you are. We know that.

I can like relax and like have him take me out to dinner and it's okay. But I also think like if there was this expectation of being submissive, never having a voice, ever speaking. that wouldn't work for me either. Okay, got it. Okay. I love it. All right. So,

so guys... Independent women, obviously weirdly hot. A lot of tape. It should be. Yeah. Like, very, very attractive. Okay, so four card games

and whether you are single, you're in a relationship, or you're just looking for friendly conversations. You have a deck for everyone. So go check that out and let's fucking date. And you better use let's fucking fuck or date with whoever you're fucking reading. Who do you, what do you think?

If you had to paint the perfect picture of a person for me, what would you say it would look like? Give me something. independent. Okay, yes, check into that. Confident. Very much into confidence. Got it?

No drama. Yeah. Interesting comment. Okay. I don't really know. I'm not well right into your dating life, but I think like, you know, you just like. Yeah. Go with the flow.

Something go with a flow. Enjoy life. Okay. I'm catching what you're throwing. Love and happiness. I will use this deck when I'm ready to go for it. Another business venture. What?

Yeah. No, I love them. So happy. Yeah, I mean, I have a few of my coat pocket, ready to go. A few more I got for you is you launch. And this one I had to ask you about the SFK TV. So you talk about this being the future TV. You're charging people $6.90 a month, $69 for access. Like, is this a big revenue generator for you?

What's the brand play? Talk to me about the business. Okay, so I, just to give you contacts, like I, all this is really great what I do. And I know, like I love empowering people. I love empowering women. I've always wanted to be a filmmaker. That is the end goal. I'm writing a feature film right now.

Okay. Now, is that derived from mom's work? My mom and dad, yeah. They're both in film television. So your mom is in MTV Unscripted, right? What's your dad do? He's a showrunner for TV. Gotcha. Gotcha. Okay, gotcha. Amazing. So your whole life, this is the world that you've been brought into. It's all I know. It's all we talk about. It's all we have in common. I'm just kidding. It's really like that this is what I grew up with. I always want to be a filmmaker. I'm the next Sophia Copa. Quick side note. Before I go down this track, MTV on scripted TV, I feel like reality TV was made for someone like you.

Was that an avenue you ever considered? No, because my mom is like, I make unscripted reality. So she wouldn't let you go in? She wouldn't let you go in. Oh, you don't understand. I would come to my computer and people are like, we submitted you for The Bachelor. Like, everyone was like, you are perfect. Why wouldn't she let you go protection?

Like, she knew how bad it can get? Because, yeah, of course. You're at the mercy of the producers. But she also knows how good it could get. I don't. Sure, but like, it's like, I think that my parents, especially because I came from wanting to be a filmmaker, they were like, if you, what's the intention here?

And it's like, create your own, my parents are always like, I wanted to be an actress and they're like, write your, write your own stuff. So with like, with reality television, it's like, what do you want? Like, make your own show. It was always out of my household. It was like, make it yourself. If you want your fame, go get it.

It was like, well, that's fucking hate. It's like, why be on the bachelor when I can make my own show? Okay. Interesting. A little different. I think there's a good takeaway, though, for anyone that's listening at home. Like, this is someone with parents in the industry where you could have got to like up. And they're like, go create it.

And by the way, like, Nepo Baby Sly, like, I absolutely definitely had. I mean, there's a reason why, like, let's fucking eat was such a well-produced reality show. Yeah. Like, I literally was trained since I was five years old about reality television. Like, I knew how to produce that show in a really smart way. But I do agree. What is one thing you did producing that show that you're like, that was fire? That, like, someone back home listening would never know if they didn't, like, have exposure that you did.

One production tip you used. there was just a lot of producing behind the scenes, a lot of talking to the men. It wasn't just they showed up on a date. There was a lot of ego-stroking. So that they gave you the most vulnerable. That they wanted to do it. It's scary.

It's live. All your friends and family are watching. Yeah. Because you're going on with your account, right? So when you go on with your account, everyone gets a notification. Imagine when you go on The Bachelor, every single person that you've ever known God,

like, they probably did. So, and it's also like I had this persona that I played on the show that was like, smart and independent bitch and so I think it was about there was a lot of behind the scenes of like making them feel excited and good by the way this wasn't a show where I'd bite their head off

at all. Okay, okay. It was like supposed to be fun. Okay, got it. Interesting. All right, so there's just a lot that goes on my then. Bring it back to that. Okay, so what I wanted to do is I was like I want to be a writer-director. I'm actually writing a future right now. Can't wait take your take on it off camera? Okay. But how do I start? It's very similar to the let's fucking be.

I was the perfect person to sell the card game. So now I felt like everything is about branding. Everything is about storytelling. Everything is about storytelling. Yeah, it's all story arc. It's all story. Yeah. So I'm like, I want to be a director.

I want to be taken seriously as a writer. I want to sell a movie and make a movie. We have to start changing the story out of Let's Fucking Day into TV, right, film. So I was like, I instead of starting a Patreon, instead of starting, and this is interesting because SvK TV is dead. I just killed it. Okay. So that's, I'm glad that we're talking about it. So, and it's very interesting.

This is the first time I'm talking about it. So I'm like excited to tell you. Yeah. Basically, I didn't want to start a Patreon, even though that's essentially what it was. It's a subscription-based content model, right? You put something out. But I like that it was white listed. It was S-FK TV, so you really didn't know.

Yeah. But I think that in the beginning that was very sexy and fun. And every week I would post an episode, I would shoot. It was very high, high, high production value. Okay. I would go, either I'd do an episode with Felix or I would do. It's kind of like a podcast. Yeah.

I had a pay wall. Ultimately, I realize that if you don't give your consumer something free, right, or they can't see what they're about to pay for. They're not going to pay for it. Yeah. Which is like, but like, I also, I had built a lot of trust over years. And we had actually a really healthy subscriber account. But one, I felt beholden to having to make a piece of content that was along over 20 minutes every single week.

It's a lot. It's a lot. Yeah. And also, I want to do other things. And then it was like, we're making beautiful, high-level content. No one was seeing it. Some of the people were subscribing, which wasn't anything to write home. Like, there weren't that many.

And also, something else says, I really wanted community. And we weren't, it was a quibby. Like, you weren't even, like, talking to each other. Like, what was it? So then I started, so that I, I, I, after six months, I actually started to, and then, but I have a really healthy newsletter, which is something else. If you want to be in business, condagration, I think, start a fucking newsletter. Yeah.

I started my newsletter in 2019. and now it's almost a 20,000 subscribers, which is really high. Yeah, totally. It's very high, very healthy. We have, like, over a 65% click rate, like open rate. Yeah, that's huge. Huge. Yeah.

So it's like, that's just one way that you can grow. Even if you're not growing followers, TikTok, you don't want to do it. Like, that's an easy way to build and to build community. Anyway, the point is that I transferred it to Substack, and this is why. Do you know what Substack is? Mm-mm. Okay. Substack is like this new hot platform that you should absolutely get on.

And it's like, it's basically a newsletter, but it also has everyone else's newsletters. So it's like a feed. Oh, interesting. Okay. And all your newsletters are also like... So I could put my newsletter on substack. Exactly. And that's what I did. And so I basically, and what you can use, you can also put paywalls from certain articles. Okay. So basically what I did is I moved S of KTV to substack and called it the plot. Okay. So just re-branding. Rebranding. Okay. Cool. I love it. So you're rebranding that. Subscribe to the plot. And are you still doing the confidence coaching? No, I'm not in anymore. Okay. So no more coaching. But that was great. That was great. Well, I'll ask it.

Give us, you're a confidence coach. You're doing one-on-one confidence coaching. Give us one of your, the best tip you can give someone back home that's lacking confidence. Stop speaking badly about yourself. Like literally. Like, never. Like, never. I was wondering about this.

Do you ever have like a big thing in like therapy and just like growth is self-awareness? Like do you? There's a difference between self-awareness and criticism. But do you ever, but I know, I know. But I was like, do you ever have those moments where you're just like, you're like, you know what? I'm not the badass bitch. I'm struggling today. I'm really weak, actually.

So, do you ever have that? So I feel weak. I don't feel like the matter of such. Feelings are temporary to go away. Okay. Saying I'm not, like, or I suck or I'm not smart. Like, you wouldn't say that to your best friend.

I think it's about saying it's a feeling. And by the way, I'm not saying that like, you can have done something selfish, but that doesn't make you a selfish person. Right. Right. So I think that that's also like, it's not.

this, like, in totality statement, grandest statements. Like, absolutes are terrible. Never say absolutes. And also, like, it's like a therapy thing. Yeah. You're allowed to, like, not like your friend. Sometimes you just don't like them. They're annoying, whatever. But, like, at the end of the day, like, you love them and you have to treat them with that respect. And, like, you wouldn't talk shit about them. And so, like, you are your own best friend. You are the one constant in your life. Like, if you're not, like, respectful to yourself, then, like, who the fuck will be? I like that. I like that.

I like that a lot. Like, a feeling of what you're feeling today is not totality. It's just how you feel like shit? Well, you feel like shit. Tomorrow you'll feel great. That doesn't define you. You are not shit. You just feel like shit. You feel sad.

You are not sad. You just feel sad. I like that. That is great confidence coaching. All right. So confidence coaching. S-F-K TV. And then your card game is killing it.

Let's look at your career. Like, where do you, what's the goal? Five years from now, where do you dream it up? Something that we didn't talk about is like just like my branded content. It's on a different level. That's like, yeah. I mean, that's your, that's your main. That's everything.

Yeah, that's everything. And so what I'm trying to do more and more and I just did this with Plan B one step is I convinced them to let me do a four-part miniseries on my page where I write, direct the whole thing, integrate their product within like a story arc that you see every week. And my audience comes back for more episodes.

That's what I want to start doing with all brands is like how do we create like episodic television or film within like social media using like the budgets that they give me to like promote their product, but I can also tell a story. This is interesting because I have a, I have a talent management company.

We manage all kind of talent A to Z. And the way you're selling to brands is very different than like we would ever sell to brands. Like who's doing, are you pitching? You're like, do you have a team? How are you pitching to brands like this type of ad placement?

Because it's very different than like 99% of all content creators. I think that I've been doing this kind of ad work since 2010. I have been doing it since 2020. So I become known for it. So there's not a really a lot of like for plan B like if I, if the first time we worked together, I pitched out to them. they would say absolutely not. This was my fourth time working with them. So, like, they know. They love the idea because they're like, of course, she loves that. At the end of the day,

they want people to not. What I do with advertising, it's like, I don't want you to feel like it's bad. Yeah, yeah, yeah. But that means sometimes we won't be going like, this cup is plastic and durable. Like, we might not even be talking about the product that much. And brands don't like that sometimes. But I'm like, what do you want? Because at the end of the day, like, and also feeling. Yeah. I want people to feel something. You're buying into a feeling. You're not just buying into the product. I like it. All right.

Give me this is because we got to wrap up and I got to get your training secret. Give me two things because we talk numbers here. Your goal. What is your goal within a certain period of time? I want to make this amount of money off my content creation. Give me a goal. Speaking out. I mean, billionaire, bitch, obviously.

I get it. But give me a dollar off content creation in the year you're going to make that much. Oh, I've never done that. I don't like feeling so, but okay, let's manifest. I mean, I'm going to make a movie and I'm going to mind it off. That, to me, is more important. You're going to make a movie and an Oscar. And an Oscar?

When? Give me an idea. By 2027. Wow. Four years. Three years. Do you have any? Give me any, you could say on the movie we're going to make it.

Give me $1 amount that you're manifesting. One dollar. It's the biggest deal you got. It's the biggest content creation. It's you sell the company for it. It's something that you see that's realistic within your vision, a dollar amount. $22 million. $22 million for what?

Put it out there. You're going to sell your card company for $22 million? Oh, would love to sell my card game for $22 million. Honestly, I think I will. Okay. There we go. You said it right here. You're starting to question it, but I think it's a game of reality.

I was like, was it enough? I think it could have gotten more. $22 million, here it comes. Barbara Corcoran, let's go. Get her in the game. Right around the corner. This is interesting. Do you think, see, I'm a huge manifester, though.

Do you think that doing, but I don't, and maybe this is like how I was raised, taboo, whatever. I don't do that with money. Like I know, I believe firmly, I've always believed this, the money will come. And I would spend all of the money that I would get from these brands on the, making the content itself. And I'm like, you're crazy. I'm like, because I'm doing a high level. And that's why I'm able to get these kinds of deals. Because I've just like proved myself.

But I don't speak at that. I don't go like 22 million ended up. But I'm like, do you think that this is an important part of manifesting and like getting what you want? I think so. I think it's a huge, with the numbers, I think it's the same thing as like what you want out of life. I think you've got to put it out there to get there. Now, I'm the polar opposite, though. I am more of like, I will, I'm like, I don't know, when's the next deal coming?

When's the next deal coming? I need to get more like you now because all the deals are there. They're flowing. They're running. It's like, let's just reinvest, reinvest, reinvest. But I think there's no way you get there without saying, if you're like, okay, this year, I'm going to make whatever your number is. I want to make a million, two million, three million.

I want to make $100,000. I want to make $10,000. Whatever your number is, I think when you do it, the second you say it, it's just like anything else. You start to like learn the behaviors of like, wait, am I, am I, today, did I do what it would take to make that? Today, did I do what it would take to get to my car company to 22 million? Right?

There you go. So I think it's the same thing as manifesting. I think a lot of things that we do in therapy and life and everything, we just got to connect it to numbers because for some reason we were taught not to talk about it, but that's what we do here on trading secrets. We talk about it. So we got to wrap up with your trading secret. We heard a lot about your business ventures.

It's been a very busy four years for you. you're killing it, knocking it out of the ballpark, staying true to your brand, and then living that brand through events and all the things on a day-to-day basis with content creation. So one trading secret could be a money tip, it could be a career navigation tip, it could be a life tip, it could be a dating tip. It could be one of each, but it's just a trading secret with Serena Kerrigan that we can't learn from a professor, can't get in a textbook or learn from a TikTok tutorial only from you and your experience. Well, I would open a 401k.

Okay. I opened one when I was in my first job. My first job was a voice actor on Nickelodeon on Go Diego Go the spinoff of the Door of The Explorer. Love that. Wild resume you have. No, insane.

It's really insane. And I was making really amazing money. Voice acting goes fucking crazy. And I wanted to spend it all. My parents were like, no, we're going to give you $25 each session and we're going to put the rest in one. I'm like, I think that that is how you build generational wealth.

Okay. So we're going to do one of each. And you maximize every year. And I do maximize it. I love it. 401k retirement planning. Make sure you're saving today. You're right. Because if you save today, you're ready for tomorrow. That's your financial tip. No, it's so annoying. But it's literally like do it. One thing I always say is like you think about what you prepare for a week vacation. So much. Who's watching the dog? Who's getting your mail? What outfits are you wearing? Where are you going? Who are your flights? The hotel. You do that. When you retire, that's a $1,500 plus week vacation. Think about how much planning needs to go into it. And all we do is kick the can. So that's a great financial tip. Give us one dating tip. dating tip you have to complete yourself like you have to complete yourself and everything else is an additive get to a place in your life go to therapy work through your shit getting get excited about whatever you're doing for a living have like connect with your friends and people around you if you're constantly being like where is he where is he like he ain't coming the same way it's you have to stop doing the what deal is coming in like that's negative anxious energy is going to repel

yeah totally just like have faith in yourself I love it I love it the last The last one we'll get for you is your career and your resume is wild. A to Z left's rights and it just keeps going up. So give us one career trading secret. How to have a big career. My parents were like, do what you love. The money will come. I always thought that to me. Do what you love. My dad was going to go into the Marines. He quit. He went to Columbia Journalism, then went to NYU Tisch, then like mixed movies. My mom is a full-blown doctor in Argentina, finished residency. Psychiatrists moved here, went to film school, is now, top executive at MTV. the point of this is to say that both of them

didn't do what their parents wanted them to do focus on their passion and are massively successful did not start out with anything really and I think like for me they always were like do what you love you spend the majority of your life working it's a lot of time. Love it. Career advice. And the money will come. The money will and it will come.

22 million. It did and it will. 22 million. Could you imagine the birthday party once you exit for 22 million it's going to be next level. It's coming. We're seeing it. now. Serena, where can people find everything you have going on? Serena Kerrigan on everything, every platform ever. Subscribe to my substack called The Plot. It's sick.

I do it every Thursday at 11. 11 p.m. or a.m. Let's fucking date.com for my card games and just wait. Get your popcorn ready because I'm making a movie. You're making a movie. And I'm winning an Oscar. And you are winning an Oscar. And we have this clip for when you accept that Oscar and you give that speech. We're going to play it right here, right now in 2024.

Serena Kerrigan, this has been entertaining. exciting, electric, and also insightful. So thank you for being on training secrets. Thank you for having me. Ding, ding, ding. We are closing in the bell to the one, the only, the Serena Kerrigan episode. It was a good one. Dave, I am coming here.

Wow, that felt so weird calling you Dave. Yeah, he called to Dave. I hate being called Dave. I never, dude, I don't think I've ever called you Dave. That was the first Dave drop of all time. So Dave, here I am at the last. one hotel overlooking Miami Beach thinking about you, thinking about this episode we just had. And it's always good to be on the ones and twos doing a little recap with you, especially

after the monstrosity of the episode with Kat Stickler with you in the hot seat with us. So David, how are we doing? How we feel it? We're feeling graded. So you call me Dave. I might have to hop on a on a review and give a one star from the username Dave. If you give a one star, could you actually put your name under it and not be the same person doing fraudulent one stars we have a one star bandit everybody i have some inklings of who that person might be but we have someone that once a week every week goes under a different alias gives us a one star name and writes very fraudulent misleading things fortunately apple has sniped to this person and now we are aware and those those reviews from that person get deleted now which are great yeah it's almost it's like a form of

flattery in a way, right? It's a form of flattery in a way. So, yeah, we have a podcast stalker. Yeah, when you know a restraining order on that person and Apple's working on it. There's a business. Internet restraining orders. Anyway, speaking of business, you've been on the business train. Last week with the cat episode, you were coming to me from

stagecoach. This year you're coming to me from Miami. You're at the F1 event. Before we get into the Serena Kerrigan episode, which let's just say was an explosive episode, energy oozing out every one of the earwaves of that episode. You got any fun stories from F1? Oh, my God.

Let's hold on. Before I ask that, when I say fun stories, this is a money-bade podcast. We're in the recap. I want to Miami, when I think Miami, I think money. I think absurdity. I think your red and white green shoes that I saw you wear on the red carpet of that event. Give me some money stories

from Miami. Let me give you some money stories. Well, today is Sunday. We're going to F1 today. This episode's released Monday. Tomorrow morning, I will be interviewing Todd Graves, who is the founder of raising canes raising canes of course is a very very well-known fast food chicken finger joint and he is now a billionaire from his endeavors so that podcast will be incredible but we're here with raising

canes i'll give you a little money thing and then because i think on that episode david which we'll try and release that next monday at the latest um we will talk about all the ins and outs but last night i was at carbone beach and you want to talk about money of all the wild places i've been in the last six years because of this media world. I think that the tent that I was in for Carbone Beach at F1 was the most human power that I've ever been surrounded by in my life when you think about the 800 people that were there. Elon Musk was there.

LeBron James was there. Michael Rubin was there. You name an NFL or NBA star, Patrick Mahomes, George Kiddled. I could keep going. They were all there. And I knew, just from knowing business leaders, I saw about six or seven billion. billionaires aside from Elon Musk. Now, quick money thing, my understanding is for Carbone Beach

to be a sponsor, right? You have to have a table to get in there. It's a table. Think of it like almost like a big wedding. And to be a sponsor, it's a seven figure dollar amount. And then to get an actual table, it's a minimum of 50,000, minimum just to get in there. And pit bull did a full performance with in front of like 100 people. It's the craziest thing I've ever seen. Mr. Miami right there. Now, ROI-wise, do you think that those are worth it for these companies that are sponsoring these seven-figure things? I mean, it's always the biggest and best companies in the world. And then they have the biggest and largest celebrities in the world there. So they're definitely getting their impressions, you know.

It'd be interesting to look at like the KPIs to understand it. That'd be fascinating. Any future podcast guests that we can bank on from your networking skills at these events? There are some pretty big names out there. One, we got Avery in with Sequin Barkley. If everybody doesn't know, I'm very, very well-known running back in the NFL, who's now just signed with Philly.

We're in with his manager so we can pitch him. And I think we're going to make a play at Theo Vaughn. I think he's going to be, yeah, I'll tell you one other thing about Theovan. We walked into Todd Graves suite yesterday, and in this suite are some massive, massive names. I have no business being in this suite. And it's a little intimidating when you get in there,

you know, because it's like all big, big names. Theovan, the second he walked in, I watched him. He went to every single person shook their hand and said his name and introduced himself. And I thought to myself, that's fucking incredible. That is incredible. You know, I love that. He's not the smoothest, most charismatic politician.

Like, I'm going to go shake cans. That was an intentional effort from like a pure, genuine place to say, I just want to come say hi. And I thought that was so cool. I love that. I love Theo Vaughn. I'd love to get him on the pod. He's got some great guests on his pod that I would love to get on our pod. So that's awesome, awesome experience that you had there. And for our listeners out there, hopefully an awesome experience listening to Serena Kerrigan. If you want to dive in a little Serena Kerrigan, talk about R-O-I's. Let's talk about R-O-I's. Now, David, just knowing, you know, I know your personality. I know Serena's personality. I could be wrong, but I do feel like if I put you, now for people back home. home. Hawk, David, myself. We're best of best of friends. Hawk is good friends with Serena. I'm

good friends with Serena. David hasn't met Serena. But knowing Hawk's personality, Serena and Hawk love each other. Knowing my personality, Serena and Jay love each other. Knowing David's personality, I think you put David and Serena in the room together. They're going to absolutely butt heads with each other. I hope that's not a knock on my personality compared to the two of you, But I'm definitely, yeah, I definitely like to, you know, just be a little, observe some people. I like to see, you know, see if I'm picking up what they're putting down. And I got to say, listen, listen, I know our listenerships 80% female. I know that there's been some instances in the past.

Rich BFF is one where maybe I came at her a little too hard for her drive to be successful. But I got to say, my biggest question with you, knowing Serena, okay, you know her off podcast. I only know her on podcast, what I saw, what I love. listened, okay? She is the dubbed queen of confidence. My question to you is, is she like that off camera? Because a lot of the things that she was saying seem manufactured. And I want to get in the conversation of manufactured confidence over genuine confidence. And do you need to manufacture confidence before you get confidence? And I'll tell you if you, if you, if you were some of some line drops that she had where I'm coming from with that. Yeah. I mean, I want to hear the line

drops. But I think the what I know of Serena is this is true and true just who she is. You know, I went on a trip with Patron with her. We went to Halisco. And I mean, this is just her personality from like the core to the outside. And that's why it works. And I think as she's had success with it, of course, she's probably even like stepped into that more and more. But I mean, you heard her at 21 before the Instagram fame before anything. She's like, I'm fucking Serena care again and we're going to do this. This is just who she is. David, I'll even give you this perspective. It's crazy. Like, like, let me give you this though. This is just who she is though. I know you're like is this fake. I'm like, no, this is fucking her. This is hilarious. And

Serena, if you're listening to this, I mean this in the kindest, sweetest way, because this is you. It's not a bash on you. And this is the stuff I talk about. But, and quite frankly, I think it probably should have been done anyway. So it's a good learning lesson. Serena, if you're listening. But Serena's team asked her to come on to trading secrets, right? So she came on to trading secrets. We're excited when her team put the request and we're like, absolutely. But then right before the episode, her team reached out to our team and was like, hey, so can you send us all the transportation information? And my team was like, what? And they're like, yeah, you're got to send her a car. And my team's like,

wait a second. You've done 150 podcasts in your life. You've had some really big names on. And no one's ever requested a car. And they're like, I thought she requested to come on your show. And I was dying laughing. I'm like, that's Serena Carrigan. But I'll also say this too. I did her boyfriend's podcast, Felix the next day. And he sent me a car. And then I was thinking they actually got my head a little bit. I'm thinking like, wait, that is kind of like, it seems like a standard of like almost like a classy move to do, like setting a car for your guest. So I, you know, I'm learning things from Serena. Well, the person who reached out to you for the car was probably the CEO. And when you asked her, said, you have a CEO, she goes, I'm Serena fucking Carrigan.

This is an empire, baby. Like, she had a couple of those lines there where she's just like, I want her, she wants her birthday party to be like the Met Gallo and the white party. It's S.FK's birthday. It's her weekend. It's her Super Bowl. You know, where can I find the card game? She goes, it's on, oh, it's on let's fucking date.com.

Duh. I'm a smart, independent bitch. It's just like, I'm like, holy, man. I liked it. Maybe for me, maybe that's my, maybe it's a me issue. Maybe I'm just a little intimidated by someone who does have that genuine confidence. And you can't help at the end of the day, but respect it. Because when you have that confidence and you have the experience and you have the knowledge that she has, she is like, she's a triple threat when it comes to that, that, you know, her success and her career and her experiences. And, you know, overall, just super, super impressive. But my biggest thing listening to this. I'm like, this can't be real. Is this real? But you're telling me it's real. It's real.

And I will tell you this. Like I think spending time with her, I kind of walk away and I'm like, okay, I need to be a little bit more confident. I loved what she said about like just because you feel a certain way by yourself or feel down. That's fine. That's a feeling. That's temporary. But never, ever put yourself down. And I feel like when I talk to Serena, when I learned from Serena, when I interview Serena,

I walk away a little bit more confident. Now, David, I'm going to challenge you a little bit here. please deal my thesis is going to be a bold one and i want you to respond to it okay my thesis is david ardoin does not at all gravitate or like massively confident individuals and i'll even go back to this i don't think when you and i'm you and i've never talked about this but when we're in college you know like you were the guy on the hockey team ever loved funny guy i was the loud or one of the loud guys on the soccer team. Like we were both big personalities at Geneseo, right?

If that makes sense. I don't like, I always got the idea that like what you didn't fucking like me. You're like, who the fuck is this guy thinking he's the shit on the soccer team? Obviously, we met me connected. We bonded. But like I don't think you like confidence.

All right. No, you are you are 100% on to something. Okay. You're not right in any means. Here's what here's my take on that. When I see someone that's big, bold, and loud. I need to observe. I need to understand where this is coming from. And if I care enough to do my homework, not to do my homework, I don't care about homework, but if I care

enough to want to interact and get to know them and see how they treat other people and get a little bit of understanding how they are in certain settings, my biggest, it's funny, like Jay Sirisha, my best man in my wedding, we were absolute rivals at Quinnipiac University freshman year, absolute rivals, the first month of the year. and we ended up being roommates and best friends and best man in my wedding. People that I, that are like overly confident, I just have to understand them.

And if I can connect with them and I can get past that first layer of like overall brashness, I end up having 10 times more respect for them and want to connect with them more because that's just, you know, I'm a little stubborn. I'm a little hardheaded with that. But I just have to understand it because, as you know, especially probably in your world,

how many people try and have that confidence, but it's a show, it's a facade, it's fake, and those are the people that I can't stand. When you have this bravado, when you have this confidence, you have this energy, and then when it's just you and I are in a room or we go for dinner,

and I can get in the weeds with you, then you're my favorite person in the world. So if my feeling is that if you feel this way about Serena, Hawk feels this way about Serena, I'm doing my thing right now. I'm just trying to get a sense of it. Serena, when I meet you, I guarantee you we're going to hit it off.

I can't wait for that day. Yeah, It's almost like a compliment if David is hesitant from you. 100%. Like, and I think that's, you know, to so, you know, on your rich BFF, there were some reviews saying like, oh, you know, it's just because you're being misogynist. That is not, there's not one ounce of misogyny in David Ardoin. It's gender neutral.

It's just in general, super confident people. I think you first push back and then once you get to know them, like you give them the biggest hug and they become your best people in the world. I think the super confident people want people. to push back on them so they can then show other sides of them. I think the super confident people, when people push back, they get defensive and they get angry and they get ugly, it kind of proves the point that it's a little bit of a facade. So, you know, I think that that's, you know, that that's the secret sauce to these confident

people is having the experience, having the wholesomeness, having a genuine side to them to back up the confidence, which at the end of the day leaves that person, be like, wow, I really respect that person. I want to be around that person more. I connect and relate to that person. and now I respect them that much more. I love it. I love it, David. All right, my man, I got to be up in Todd Gravesweet in just a minute here,

getting ready for F1. So let's wrap with this. Biggest takeaway from Serena Kerrigan, I'm going to go first. Yeah. My biggest takeaway from Serena Kerrigan is no matter what you do or say, think fucking bigger. Think louder. Think bigger.

Achieve at levels you never thought. When you say it, it will come to fruition or at least some things, will happen to put those things in motion. I looked at her like four heads when she said she's going to win an Oscar. I couldn't believe when she said she's going to make her birthday party than that gala. I'm like, there's no way. But it is literally that exact confidence in manifesting and speaking into existence that makes something a reality.

And if you do not believe that you can achieve it, I promise you no one else will and no one else will help you get there. My takeaway, never speak poorly about yourself. Speak things into existence. and when you think you have a goal, stretch that goal, 10x. Because even if you don't get to 10x, you'll still land at where your original goal was. Those are my takeaways from Serena.

How about you, David? Those are amazing takeaways. I agree with them both. I loved how she said in her trading secret for dating that you have to complete yourself. You have to complete yourself. You have to be at the place where you're actually able to love yourself enough to know that you can be a loving and supportive partner.

Kind of goes with what you guys talked about with the career. She goes, if you know why you're the person for anything, for that job, for that career, for that opportunity to go on that day to be a partner with that person, if you know why, that's what you have to do to actually be successful in those things. So I thought, I thought those were really, really interesting. And, you know, to wrap up this conversation, the last half of the episode, it was the, it was the half of the episode that proved to me that she's got a lot of depth into her that matched the first half of the episode where I was like, who is this? Confident coming at me.

There's no way this volcanic energy, but overall, super successful. And just one of those guests where you're like, wow, I can't wait to see what she does next because you know she ain't slowing down. She ain't slowing down. I like that. It's the first time it's ever been dropped on this podcast. Volcanic energy. That one is here to stay. And guess what else is here to stay more than money.

Now, we have listened to your feedback. You guys give us five stars and any feedback you write in those reviews. Good, bad, or ugly, you will have our attention. And you know, I think we're going to get back to is the influencer giveaway closet. So go give us five stars. Give us a review. And I have a whole lot of things from the influencer closet I need to give away. So go give us those stars.

We'll give something away next week. And the one thing I'll tell you, David, is in those stars, people are saying, like, hey, more than money. I love the concept. But like, let's not have a trading secret in more than money. Let's have something else, right? Let's start shaping this. So we're going to take that feedback. No more actual trading secrets in the more than money episode.

We're going to continue to get more structure. And the best compliment you could do, the best compliment you can give us is five stars a review. And please, please hit subscribe on the podcast, on Spotify, on Apple and on YouTube. That helps us out tremendously. David, anything before we wrap? No, we are good to go. Great episode. Enjoy the F1, Vroom, Vroom.

Thank you for tuning into another episode of Trading Secrets, one you couldn't afford to miss. Living that dream Making that money Money Pay on me Making that money Living that dream