Trading Secrets - 231. Tarek El Moussa: HGTV star breaks down the key numbers every flipper needs to know, how to spot a bad flip, negotiation tactics, and winning in 2025’s market

Episode Date: April 21, 2025

This week, Jason is joined by self-made real estate investor, author, and HGTV reality TV personality, Tarek El Moussa! Tarek gained recognition in the reality TV space after hosting Flip or Flop with... his ex-wife from 2013 to 2022. Since then, Tarek has expanded his real estate and reality TV portfolio to new heights. He is now the star of HGTV’s hit shows Flipping 101 and The Flipping El Moussas. In addition to successfully flipping close to 1,000+ properties and selling over a thousand homes, owning multiple apartment buildings and developing a self storage facility, Tarek is a successful entrepreneur, real estate expert and investor, and now author.  In this episode, Tarek shares his expert insights on breaking into the house flipping business—from how to get started with little to no capital, to what makes a fast cash sale happen. He breaks down exactly what to look for in a listing, walks through his step-by-step flipping process, and explains why flipping isn't as easy as it looks. You'll learn how to calculate your breakeven point, set profit goals, and protect yourself when working with agents. Tarek also covers his personal negotiation strategies, how to spot quality renovation work, and what to know when buying a flipped property. Plus, he offers advice for buying a home in 2025, talks about his new book Flip Your Life, and shares the value of building the life you want—through consistency and actively making connections. Tarek reveals all this and so much more in another episode you can’t afford to miss! Host: Jason Tartick Co-Host: David Arduin Audio: John Gurney Guest: Tarek El Moussa Stay connected with the Trading Secrets Podcast!  Instagram: @tradingsecretspodcast  Youtube: Trading Secrets Facebook: Join the Group All Access: Free 30-Day Trial  Trading Secrets Steals & Deals! Nutrafol: Address your root causes of hair thinning with Nutrafol, the hair growth routine that keeps up with your life. For a limited time,you can get $10 off your first month's subscription and free shipping by going to Nutrafol.com and enter promo code TRADINGSECRETS Quince: Vacation season is nearly upon us. This year, treat yourself to the luxe upgrades you deserve with Quince's high-quality travel essentials at fair prices. Go to Quince.com/tradingsecrets for 365-day returns, plus free shipping on your order. Photo Booth Supply: Weddings, parties, corporate events—photo booths are a must-have for every party! With PHOTOBOOTH SUPPLY CO, you get the hottest photo booths, step-by-step guides, and expert one-on-one coaching to help you get up and running fast! Curious how much you could make by running your own photo booth business? Check out their FREE Profit Calculator at STARTPHOTOBOOTH.com/SECRETS  Visit Anaheim: With less than 100 days until summer, the countdown to summer break is on! Whether you’re looking for a summer escape or want to surprise your family with an unexpected trip, we’ve got you covered.  Save Up To $100 Off Select Anaheim Hotel Stays when you book now through June 20 at Visit Anaheim

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Starting point is 00:00:00 Welcome back to another episode of Trading Secrets. I'm your host, Jason Tardick, and welcome to the pre-market trading segment where I'm going to tell you a little bit about our guest today. And then I'm also giving you an update in the market and tell you something going on in my personal life. Well, just buckle up here. But before you do, please remember to give us five stars. we greatly appreciate it. Also, if you have any questions about, like, what's happening in the economy or anything with your finances, I have a few things I'm working on right now, and I want to be able to give that information back to you. So go to Apple, give us five stars. And any question you have, as it relates to personal finance or career navigation, please put that in the reviews. And then also make sure you put your Instagram handle because I got some stuff to give away as I'm going through a move. I'd rather give it to the money mafia. Now, let's talk about today's guest, Tarek El Mousa. I mean, this guy, guy is a TV personality, real estate investor, well known for all his shows on HGTV. He is the house flipping machine. Now, he also gets a little bit in the weeds here, a little spice. He is
Starting point is 00:01:13 best known for recently co-hosting HGTVs flip or flop with his ex-Christina hack, but they actually just did a show together where he had his ex on, his new wife on, and there was another gentleman there. We'll talk all about that. But this episode, like if you are curious about anything real estate how to flip a house when you look at an apartment or a home the certain things you should be looking for where you're probably getting taken in negotiations how to work with realtors how to identify where it's a good place to buy a good time to buy i mean literally everything like this this episode is intense as david says in the recap probably one of the most intense episodes and passion episodes we've ever had and the information
Starting point is 00:01:56 and dropped in this one hour, truly, truly could change your life. It is awesome. It's one of those episodes, and I don't have many of them. It's one of those episodes I will be listening to back, and I will be taking notes. That's what you can expect. Now, what's happening in the market? Holy mayhem, a lot of volatility. Upstowns, left, and right. And the biggest thing, the number one word, is uncertainty. Right now, there is just so much uncertainty of what tomorrow will bring. Where is the uncertainty really lying? It's tariff uncertainty. It's global economic concerns. It's earning season.
Starting point is 00:02:30 So we're starting to see companies' financials be reported publicly, and we could start to see how all this shift in movement is actually impacting their profitability. And probably the biggest recent discussion now is interest rates. The Federal Reserve's stance on interest rates is playing a massive role. There's a little disparity as to where the Federal Reserve sits on their stance on interest rates versus the current administration. So there's just a lot of action.
Starting point is 00:02:58 Buckle up and what I would say is definitely dollar cost average in. You know what that means, right? If you have $12,000, just take $1,000, pick one time during the month. Let's just say it's the first of every month at noon. Buy into an index that you are comfortable with or a mutual fund and do that 12 times the first of every year. You'll have 12 different entry points. That is a very basic way to be able to move into market that is so unpredictable. And what's going out of my personal life?
Starting point is 00:03:25 I just have a lot on my play right now. I just have a lot on my plate right now. But trying to move like water and keep a positive spirit, be grateful. And yeah, I'm weathering the storm, baby. I'm weathering the storm. And it is all good. The lights at the end of the tunnel. And it's going to be a good light.
Starting point is 00:03:53 all right enough and me let's get into this episode buckle up like truly buckle up and stay tuned to the recap because david is back and ready to chat welcome back to another episode of trading secrets today we are joined by self-made real estate investor author in hg tv reality tv personality tarak el musa tarak gained recognition in reality tv space after hosting flip or flop with his ex-wife from 2013 to 2022. Since then, Tarak has expanded his real estate and reality TV portfolio to new heights. He is now the star of HGTV's hit shows flipping 101 and the flipping El Mousa. In addition to successfully flipping close to 1,000 plus properties and selling over 1,000 homes, owning multiple apartment buildings and developing a self-storage facility,
Starting point is 00:04:46 Tarek is a successful entrepreneur, real estate expert, and investor, and now author with a personal rental portfolio of over 200 portfolios, a wholesale real estate company, a production company, TARC is changing the real estate game. Honestly, we're going to discuss all things. There is so much to cover in such a short period of time. Feels like you do it all from TV to real estate flipping author and more. TARC, thank you so much for being on trading secrets. Man, that sounds busy. You're busy, dude, man. That sounds overwhelming. I wonder I'm all stressed out. Yeah, I'm telling you, I'm looking at your resume. I'm like, I can go 8,000 directions in one hour. What direction do I go? everything from hosting a show with your current wife and your ex-wife to flipping homes.
Starting point is 00:05:27 But here's where we're going to start, okay? Because I know a lot of our listeners are just, they're trying right now. They want to make a couple extra bucks. We're going to get into some of the media and entertainment. Let's start with the flipping, right? We know 2024 was like one of the lowest home sales years in decades. And I heard you say actually on a podcast, you said, I've learned more in the last few years and I did in the last 20 combined when it comes to flipping just because of inventory,
Starting point is 00:05:50 interest rates, just the overall economy and current climate in real estate. So if someone's listening to this, they're finally getting a couple bucks, they're interesting and flipping a home. What do you tell them in 2025, given all these moving parts, and where do they start? Great question. So I'm going to simplify this as much as I can, and I'm going to take away the biggest roadblock that prevents people from getting into this business. And it's money. So 99.9% of people, no, no, they think they can't be a real estate investor. because they don't have money, but what they don't understand is it doesn't take money. So there's something called wholesaling real estate. Are you familiar with that?
Starting point is 00:06:27 Yes, I am, but some of our listeners might not be. So, like, tell them about it. Okay, I love this. So wholesaling real estate, here's an example. I'm Tariq El Moussa. Let's just say, I get on a phone and I start cold calling people, realtors in Tampa, Florida, and I want to buy one of their fixture uppers. And they say, okay, we all agree to it and you can buy it. Let's say I lock up this house for $200,000. When it's fixed up nice, it's worth $450,000. In my contract, All right, Tarakal-Muse is the buyer and or a signee. When I say and or a signee, at that point, that means I can assign the contract to a third party. So in this situation, if I got a contract signed at $200,000, I can call a fix-and-flip investor.
Starting point is 00:07:04 A lot of times it's a contractor and say, hey, I got this incredible deal. I can sell it to you for $250. Once it's fixed up, it's $450, do you want it? In most cases, they're going to say, yes, why? Because the hardest part of this business is finding the deal. And they just want to fix it up, do the design, do the work. So who wins? Everybody. The seller, they get a cash sale, they close quick. I win. I get a wholesale fee of $50,000 for connecting them. But by the way, I had zero money invested and I had zero risk. And who also wins? The contractor or the investor that buys it because they're going to flip it for a profit. Okay. So I know the number one question that people are thinking right now. If that's the case, you find a property for $200, it could go for $450. You then are the assignee and you can assign it and then sell it to someone for $250 and make $50K off the top. big question I know that people are thinking, well, if you got involved with this from the get-go
Starting point is 00:07:53 and you got it for $200,000, how did you not have to put money down for the $200,000? Well, that's a great question. So when we're working directly off-market with owners, a lot of times will say the deposit will be delivered within five days. So then we have five days to find that buyer to go put in that deposit. Okay. Okay. And we disclose all of this information. So can I, I just going to give you an example, because it really frustrated. frustrates me that people think it's so difficult to be in this business. And it frustrates me that people are looking for a better way. They're looking for a better life. And they're doing all the wrong things. They're trying to go back to school. They're trying to get a raise. They're trying
Starting point is 00:08:31 to work a second job. They're trying to work overtime when it's a complete scam. It's a complete scam, right? Yeah. Because that is not what's going to fix the problem. So what, and it's interesting because these things you're talking about right now. I mean, I got an MBA at a top business school. You're not taught this shit in MBA. You're not taught it in school, not any form of school. These are the places you now learn from people that are doing it. Well, they don't want to teach you what I'm teaching. And who's going to run the country?
Starting point is 00:09:00 Who's going to deliver the packages and put the mail in the boxers? And who's going to build the things and fix, you see, this country is a big business. And if our business runs out of employees, well, who's going to run the business? Right. So why would the system teach everybody to go against it? Yeah. What we want to do is make our country as smart as possible. so they can work to build this country to keep us powerful.
Starting point is 00:09:21 But that doesn't mean they're going to make you smarter, better, teach how to make money. Making money is different than being educated. That's where people get confused. You can be really good at making money with no education, or you can be highly, highly educated, but not good at making money, because those are two different things.
Starting point is 00:09:36 Yeah. So it's also real quick day. I think in general we put these stigmas and we assign them with certain industries, just like you said. We assign real estate with unique capital. Otherwise, you can't make anything happen. and therefore it creates the barrier
Starting point is 00:09:50 and therefore no one steps into it and then they're back delivering packages or stuck with their student debt like you said. 100%. And I'm going to give you a story right now and I think you're going to like this. This is to open the eyes of many, many people. Unfortunately, there was a terrible hurricane
Starting point is 00:10:03 that hit Tampa and St. Pete a few months ago. Yeah. Okay. Before it hit, I had just started a new company with my partners named Steve Ross called Tampa Venture Properties. And what we're doing is we were buying houses, fixing and holding his rentals. That was the goal.
Starting point is 00:10:17 Sure. So I went out to VIII. visit Tampa a couple months ago. I gave him and this girl, Katie, who works from a training session. So I said, I'm going to show you guys how to find deals. So we sat down on the computer at zillow.com, pulled up Tampa homes. And one by one, I looked at the pictures in the description. I said, which houses look bad in which description says it's been flooded. They're looking for cash sale. In one by one for 30 minutes, I made a phone calls. I think it was the fourth or fifth call I made. It was to a lady named Kristen. The house was listed at 789. I ended up buying that house.
Starting point is 00:10:48 for 662,000. Wow. On the spot. And here's what happened. She sold me two other houses that same day. And then I kept making calls. I ended up getting a fourth house. So within 30 minutes, I generated four different properties.
Starting point is 00:11:02 And people will say, well, how do you do that? Well, you got to learn. Well, how do you learn? I have content all over the internet. Yeah. You can literally go on chat Chiquita and say, what would Tarkil Musa do? Yeah. So the excuses are gone, right?
Starting point is 00:11:12 And let me tell you what happened. I bought that house for $662,000. We put $120,000 into it. we just put on the market a few days ago for $1.2 million. No way. We're looking at an estimated profit of $250,000. And that was one out of the four houses that I found in 30 minutes of making phone calls. Unbelievable.
Starting point is 00:11:27 Will they ever teach you that in school? They'll never teach you that in school and think about how much money that. I mean, $250,000 to your average American based on what's happening with current salaries. It's a fucking huge. It's huge. And I have all the data to back it up, the proof, the text campaigns, everything to show. In 30 minutes, I created over a half million dollars in profits with almost no work. Okay. Let's break it down just a little bit further, right? So someone's like, all right, I could do this. Let me break it down. So you go to Zillow. You're searching flood. And that's in the description. Therefore, you know, you have leverage. So I'm not searching flood. So what I do is I look at everything. I don't try to limit. And then I just use my eyes. I look at the pictures and I read the description. Okay. And if it says motivated seller, cash offer, flooded property, falling over. You look for keywords like that. Okay. And that, you know, creates opportunity for rehab and also leverage to buy.
Starting point is 00:12:13 Exactly. So in real estate, there's two ways to find opportunity. Most people think it's a shitty house. Wrong. It's a shitty situation. Most people in a shitty situation also have a shitty house, though. But really what causes a fast cash sale is the situation someone's in. Gotcha. Okay. So I'm going to teach you this, right? I really, I want you to leave today. I think I can do this and you can. Yeah, I love it. So now you're on Zillow. You're looking at properties. Keep going to ask me. Okay. So I'm looking at properties. Now I have these big words, these buzzwords you just put in there. Now I know that I have some leverage. They're motivated, et cetera. I then know that I have to take an offer and get a discount from what the current price point is, which is what you did, right? You got like 150K off. So my next question would be when you go in that negotiation process, how do you do that? Very simple. One, I start with a text message. Let's just say you're the listing agent on this property.
Starting point is 00:13:00 Can we do that? Yeah, let's do it. Hi, Jason. My name is Tarek El Moussa. I would like to buy your listing at 1, 2, 3, Main Street, have you represent me, and pay you a commission. Now I'm in sent advice. When can you speak? Okay, so I'm calling you right away. So I'm the realtor. Let's talk. I'll call you in five minutes.
Starting point is 00:13:17 Would you call me? I'd call you right away. Great. Yeah. You want to buy it? You want me to write? You want to pay me? I'm going to get paid. Perfect. What do you think the first question you're going to ask me is? How much you're willing to pay? That's a great. You know what? That's a great question. Before I get that answer for you, do you mind if I ask you a couple? Okay. So how long has this house been on the market? It's been on for 180 days. Have you guys had any offers? We've had a couple, but they didn't, they didn't come through. They fell out. And what do you think stopped the home from selling? Probably just the uncertainty within the market. Obviously, there's been some damage to it, and we just, it's just, it needs a little bit of a facelift. Yeah, it's kind of a crazy market. I mean, did you know that we have the highest fallout rate that we've seen in like 20 years? Didn't know that.
Starting point is 00:13:55 Yeah, yeah. So what's happening is a lot of buyers are going to escrow and they're canceling. So what you guys aren't even going into escrow? Mm-mm. Well, let me ask you, once there's some sales, where your client's moving? They're actually going to Orlando. Orlando. I love Orlando.
Starting point is 00:14:06 My family loves Disney. What takes them out there? They're just, they're too close to the water right now. There's obviously a lot of concerns. and I think the husband had a job opportunity out there. God, and what will happen if this home doesn't sell? They're going to be squeezed pretty tight. Okay, so do they kind of like have to sell?
Starting point is 00:14:20 They're motivated. All right, so let me ask you this. You guys are asking $500,000 for the house, right? Mm-hmm. I mean, I'm not saying I can do this, but if I was able to bring you a cash offer, get your clients the money in their bank in less than 10 days and they'll be in Orlando in two weeks,
Starting point is 00:14:35 but the most I can pay is $400,000. Do you think they'd consider it? I can certainly ask them, I think so. Great. So why don't we do this? why don't we put together an offer? The worst that can happen is they send a counter. The best that can happen, we get them what you want. You sell the house. They're in Orlando. I love it. Then that's the script you used to get this one down. So the example they gave us. Can I ask you? Sorry, can I ask, did I just
Starting point is 00:14:54 do brain surgery? No. Or did I just ask you 10 questions that literally anyone on planet Earth can remember and ask the same, same freaking questions? Literally five to ten questions. That was it. That's it. So if you literally took this recording and you, and you practice every question, you're going to make millions of dollars. I'm not kidding you. Now here's the secret. You're looking for a needle in a haystack. Well, What does that mean? You've got to move a lot of hate. So most people think they're going to get on, make five phone calls, get a deal. Oh, hell no.
Starting point is 00:15:16 You're committing to thousands of phone calls and thousands of conversations and getting your ass kicked until you got it. And the second you got it, you got it forever. Okay. You got it forever. I'm going to take everyone through the next step. So then you negotiate it. I think your exact example.
Starting point is 00:15:31 How much was the one with Kristen in Tampa? It was listed 700 in. I think it was 775. 775. And I we paid 662. Okay. So 662 is what you pay for. So you just brought us through that process.
Starting point is 00:15:42 Now you're at 662. One thing you said in your example was that you hired, I believe, a contractor to put in 120K. Okay, so I can get to 662. Now I got a whole other pain in the ass. I got to get this thing fixed up at a price point that makes sense. Talk to me through that process. Right. Well, in this situation, I have money, right? So, well, actually, here's the truth.
Starting point is 00:16:04 Because I've done so many loans, I got a loan for 90, I think it's 90% of the purchase price. Okay. So I think I had to put about $65,000 down. Okay. And then they finance all of my construction. So my total cost out of pocket to buy fixed and sell this house is about $65,000, $70,000. You know, I have some carrying costs, things like that. Now, if I didn't have the money, I have two options. Option number one, I go raise private money, friends, family, people I know. Sure. Hey, can I take an $80,000 loan at a 10% interest and I'll put a lien against the house? You're in second position. behind the lender, right? So now you're using someone else's money. Of course. Or let's just
Starting point is 00:16:45 say, no, I don't know anybody, nobody wants to give me money. So what do we do then? Well, we have the house under contract at 662. Yeah. Well, then I'm going to go on different apps and I'm going to find out who the investors are that bought all the other homes in that area in the last three years, right? Yeah. And then I'm going to find out what their names are. And then I'm going to go on this thing called the internet. And I'm going to have them look for their phone numbers and home addresses. And then I'm going to pick up this thing called a phone and then I'm going to call them. And I'm going to say, hey, you know that house you flipped six months ago on one, two, three, Main Street, that beautiful corner lot? What if I told you I had to deal four houses down that I can get you for $7.25?
Starting point is 00:17:24 Would you be interested? Gotcha. I see it. So you're giving yourself, so anyone listening right now, you have all the options in the world. If you got money, you can put the money down, finance it, and then flip it. If you don't have money, you can wholesale it and still flip it. So you have the options. And then if you get stuck, obviously, you just got to make sure that you have a couple
Starting point is 00:17:43 bucks so that you can put yourself in a position to make sure you take and make the most of however much that you've negotiated the margin. It's like you said, it is not rocket science. So that's, it makes a lot of sense. And wholesaling is much easier. Now, flipping is much more difficult, but it's only difficult because the decisions that people make. Yeah.
Starting point is 00:18:01 So let me tell you the two reasons why house flipping is difficult. Number one, the majority, they pay too much for the house because they don't know what to do. They don't take the time to learn how to actually. evaluate what to offer. And it's very simple. What is it? Let's just say, you call me with the house. You're like, hey, I want to sell my house. I don't know what it's worth. What will you pay? It's a three bedroom, two bathroom, 1200 square foot house. There's a house I was just looking at. Okay. Okay. It's right. It's listed at 1.7. In 2020, they bought it. It's a great location.
Starting point is 00:18:31 2020, they bought it for 1,25, and they said that they put in 100k into it. So their break-even based on what they said of putting a hundred k in to it is one one point three five but it's listed for one point seven and it's sitting for 95 days okay so that's not the real math so here's okay so the first thing you do is you start with the arv after repair value okay which is after the home is nice what is it going to sell for so what is it listed at one seven okay so their arv when they went inside we're going to at the end when it's done we're going to sell for 1.7 okay so to get to make this house look like so arv the listing prices they're arv exactly okay so now we have our arv 1.7 yep well to make the house look like a 1.7 house, we had to spend money. How much? 100,000. So now we take
Starting point is 00:19:13 ARB 1.7, minus 100,000 to fix it, 1.6. Got it. When we sell the house, we got to pay about 6% closing cost and commission on 1.7, which is 102,000. So that puts us out 1.5. Yeah. Right. So now it's at 1.5 million. What year did they buy the house? 2020. And did they fix it up? Or are there renters in there? No, it's pretty fixed up. It's in good shape. There's no renters in there. And they already moved. Okay. So, They've probably had a $5,000 carrying cost for that house every month for the last couple of years. So you take 12 months times 5,000 to 60,000. Correct.
Starting point is 00:19:48 Over a couple years. 120. Yeah. So now what do we have? We have 1.5 minus 120. Their break-even is $1,280,000. And so is that where you would like, would you go down to that? I would go under that.
Starting point is 00:20:03 Under that. Who says they need to make money? Wow. Who says they need to make money? But again, they're not a distressed seller. Yeah. So that's not the person I'd be calling. I understand.
Starting point is 00:20:12 So here's how a distressed seller would work. If you call me, hey, Tark, you're a homeowner. Tark, I want to sell you this house. Well, they're going to be like to, well, how much will you pay me? This is what I do. Three bedroom, two bathroom, 1,200 square foot house, and I'm California. First thing I do is find ARV. Once this house is shiny and pretty, what's it going to sell for?
Starting point is 00:20:31 800,000. Okay. I know in this neighborhood in California to make this house look like an 800,000 house, it's going to cost me 200,000 in construction. Right. So 800,000, ARV, minus 200,000 to fix it up, puts me at 600,000. I know it's going to cost me about 50,000 to sell it, puts me at 550. I know I'm going to have about 20 in carrying costs, puts me at 530. So what did we just learn? If I bought this house today for 530, spent a year of my life fixing it, listing it, selling it, I made $0.00. So I want to make money, right? My break evens 530. Well, how much you want to make? 100 grand? I offer 430.
Starting point is 00:21:07 You want to make $80,000, offer $450? Oh, wow. Identify the break-even, then decide how much money you want to make. Okay, here's the question I got for you. First of all, you mentioned Anaheim, big fan of Anaheim. We actually at the agency, we work a ton with Visit Anaheim. Oh, they're my favorite ever, by the way. Lindsay likes, loves them.
Starting point is 00:21:21 Oh, they're the best. We love them. I mean, we've been out there. It's awesome. But real quick, going back to business a little bit. I think one of the issues, and a lot of people feel this right now, especially when they're working with agents trying to buy even a home or flip a home, is the agent has a reputation.
Starting point is 00:21:37 to protect and credibility. So if they're listing, like, let's just go back to my example, they're listing for 1.7. You and I just talked about the 1.28 and going under it. If I go tell my agent to go offer 1.1, I know what he's going to do. He's going to look and be like, dude, I think we're being a little too aggressive, but he's only protecting his ass. He doesn't care about my wallet.
Starting point is 00:21:55 How does the buyer, how does the person listening is about to buy a home protect themselves when they're dealing with an agent that's trying to protect them? Great question. So in this situation, I would never offer that 1.1 on the house you're talking about because I already know they're not going to take it. Okay. Because it's not a distress seller. It's not a distress seller.
Starting point is 00:22:10 Got it. Okay. And that's the goal. Move a lot of hay to find the needle. The needle is the distress. Okay. So you've got to find, it only works if you find distress.
Starting point is 00:22:16 Yes. Other than that, you're going to get a middle finger. I got it. And that's where the hard work comes in. Okay. And then what was the second part? The second part of that was just like the idea of like things that with their agent.
Starting point is 00:22:28 Like the agent's job is obviously sell it for more and not hurt the reputation. So you're working against them too, aren't you? But here's the problem. the agents are fueled by commission. Correct. Their job is they're supposed to have a fiduciary duty to their clients. Unfortunately, there's a large majority in this industry that don't. And they have one fiduciary duty to make the most money as fast and easy as they can.
Starting point is 00:22:54 So I can't tell you how many times over the years, I've literally written offers on deals that were higher and better. And I've lost out because the agent represents a different buyer where they got both sides, the commission, and they screwed the seller out of 100 grand so they can make an extra 10. Jeez. Happens all day, every day around the entire country. Unbelievable. All day every day.
Starting point is 00:23:13 Because there's, I mean, it's not like, it's not like legal, you know. You get a real estate license, then you're an independent contractor. Yeah. And it's a tough industry. You got, you got, you know, 5, 10% of the agents doing all the business. Yeah. Okay. All right.
Starting point is 00:23:26 We're going to get into a little bit more of Tarek's personal story and the stuff you're working on, but we had to extract some of this stuff because it is just, it is so, so valuable. We talked about flipping, talked about your tactics, the things that make you so special, and the things that why people can go in a chat, GPT, and literally look and see how you would do it. I want to get your take right now because I know my listeners, they're writing in all the time. They are struggling with the idea of actually either upgrading their house or the first time
Starting point is 00:23:52 homebuyers are dying right now. We know price to income ratio for homes based on earnings back in like the 90s, 80s, and 70s was like 2x. Now it's like 6, 7X. So it's gotten crazy. We also have a lot of different things happening that could impact if they want to build, like, supply with tariffs, with all these things. So from the expert, the guy that is saying, you say you're the number one flipper in the world. And people hear from real estate agents on this show all the time, but they don't hear from people like you.
Starting point is 00:24:19 What advice do you have for them when they're buying a home as far as where we're at given 2025 and all the moving parts of this economic, just like standstill and pricing and we'll come down and all this stuff? I'm going to give the best, most honest, raw, real, truthful advice I can. Okay, let's hear it. Stop thinking. Stop listening. It's all bullshit. Nobody knows what they're talking about 30 years from today. You're going to beg you bought a house today.
Starting point is 00:24:44 Let me tell you a story. Okay. During the Great Recession, I thought my life was going to end. So I got a real estate in 2003. I was like 20 years old. Okay. I watched the market go up like crazy. I watched all these other kids around me buying houses, flipping them, making all this money,
Starting point is 00:24:57 doing nothing. And I felt like an idiot because I wasn't. But I was like, I'm not buying it. It keeps going up. It's got to go down. Sure. So finally, 2006 comes around. I've been in the business for three years.
Starting point is 00:25:05 The price is more than double. I'm like, damn it. Yeah. I missed it. I'm buying one. I ended up buying a new construction house in Charlotte, North Carolina, four bedroom, two bathroom, 2200 square foot house. Paid $160,000.
Starting point is 00:25:16 Brand new house. I'm like, there's no way I can lose money. I can't even build this house for $100. Like, how can you lose money, right? What did you know what's coming? Let me tell you a little something. So here's what I learned. By 2008, that house I paid $164 was worth $80,000.
Starting point is 00:25:31 Yeah, two years. That's crazy. Two years. When I first bought it, I was renting it for $1,200 a month. When everything changed, it was down to $9.50 a month. Wow. So not only did it drop from $160 to $80,000. Okay. My rent was from $12 something to $9.50. So every month I was losing like $200.
Starting point is 00:25:49 And for me back then, I was broke. There was a lot of money. So everybody else was foreclosing and short selling and this and that, but it's the only one I had. And I'm like, I'm just going to keep it. See what happens. Let me tell you what happened. I still own that. house today. The house I bought for 160 that was worth 80. It's worth $400,000. Long game. The house that I got
Starting point is 00:26:08 it and it was renting at $1,200 to $9.50. I just leased it out at $2,100. You want to know it's still the same? My payment. That's the thing. The one thing you can't get back is time. Yeah. And this is where people get confused. They spend their whole life waiting for the right moment that never comes. so the right moment is today because no matter what in the future because of inflation and time it will be worth more now you can't just go out and buy whatever you want you have to buy the right assets right so me for example like i have a company called teem capital what we do is i partner with my fans my friends my followers and social media and together as a group we go by distressed apartment buildings we build self storage facilities we build units right because it's about buying
Starting point is 00:26:56 the right real estate. But the whole idea of timing, it just doesn't work. Let me give you an example of why it doesn't work. Imagine this. If I was always trying to time the market, and I timed it perfect, and within a two-year period, I bought five houses at the perfect time, right? Now let's say, instead of doing that, over a 10-year period, every year, I bought two houses. Am I going to win if I end up with 20 houses? Or am I going to win if I end up with five houses? I would assume I'm 20. Why? Because over time, inflation and leverage. Yeah. You're not, it will, the worst real estate deal today, the worst deal in the country today will one day be someone's best deal in the world. It makes perfect sense. And I do agree
Starting point is 00:27:44 with you. I think we get analysis, paralysis, especially in a time like right now. I'm a doer. Stop thinking. Stop reading. Stop listening. I'm self-talk. Okay, here's another thing. I'm self-taught. Yeah. I didn't listen. I don't know shit about politics. I didn't read. I didn't take courses, I taught myself how to run this business. And guess what? I like fast, easy, quick, and I create my own shortcuts and I learn how to do things my way. So I see this business in a different way than other people because they went through traditional education and they were taught by people who were taught by people that went through the traditional ways. No, I learned this from the ground up starting off as a cold call. And I learned what works.
Starting point is 00:28:18 From the ground up, then you're at HGTV. So from, I mean, over a decade now. Give people some credibility. And obviously you've given us so much information here and the number one flipper. But talk to us about some of the numbers here. Like how many houses, we estimated and saw some articles about how many houses you flip. But like give us some of how many have you flipped? You know, what's, what do you think as far as profitability? Like from a margin perspective, what does it look like? Show us the numbers. Show us the numbers. Because the numbers don't lie and the numbers have a short. Sure, sure. So since I started in 2010, I've done right around a thousand deals. Okay. A thousand flips. Flips and wholesales.
Starting point is 00:28:54 thousand of them. Wow. Probably a little bit more, actually. Right now, we are probably, we're averaging right now in Southern California, I'd say about 15 transactions a month. Okay. That's wild. Yeah.
Starting point is 00:29:06 And we're wholesaling. And then those 15 transactions, our average profit per deal, I think, comes in at about $45,000. So, you know, it starts adding up. So you can make, you know, some months you're making a million dollars in profitability from flipping homes. And how big is your organization? Pretty lean, actually.
Starting point is 00:29:23 So with the last few years, everything going on, I really got super hyper-focused. We got lean. We're better. We're faster. We're smarter than we've ever been. My sales team is only four people. And the person running the sales team is my lead salesperson as lead manager. And we have a unit.
Starting point is 00:29:38 We're all rowing in the same direction. They're doubling their income from last year. They're getting coached. They're being trained. I'm teaching them. So I'm just very excited because I bring these, you know, I bring these people in these, you know, guys and girls that, like you were saying, they're looking for a better way. I bring them into my ecosystem and I show them a better way. I teach them a better way. So like I'm
Starting point is 00:29:59 always hiring. So if someone's listening, you're talented and you're special, whatever it is you do, I'm hiring because I want to cultivate and motivate and teach people how to become successful. Right. It makes perfect sense. And I think the cool thing about what you're doing is you need a computer and a phone. You know what I mean? Just a phone. Yeah, just a phone. Really. You just need a phone. So that I think it's pretty cool. And the way that you've taken such practical information and then have brought it to media and entertainment space, I think is really cool. The last season finale, a flip-off, wild show concept, by the way. You and your current wife go into competition with your ex-wife to see who can essentially gain the greatest profitability by flipping homes. And to no surprise
Starting point is 00:30:38 listening here and, you know, no, no shade to anybody, but to no surprise, Terrick, of course, wins. Your ROI was 38.15% compared to Christina's, which was 23.89%. Yeah, a little bit. It's a little bit bigger, you know? It's a little bit bigger. Almost double. Just say it, Christina. I watch your stuff. You are a hero, but almost double.
Starting point is 00:30:58 Talk to me about this. When you do a show like this, didn't you guys have a bet where there was like a, you owed $2,000 every week or something like that? Like how much money and then a vacation? I would get so mad. So how much in total did you actually win in just the betting competition? I think we won for $8,000. By the way, Christina, I'm waiting for my vacation. Yeah.
Starting point is 00:31:17 Oh, she owes your vacation. She owe me a vacation. Where is your vacation got? We don't know yet. Cabo. Cabo is a good one. If you had to give us one thing, one thing that allowed you in a short period of time to beat Christina in this specific competition with flipping, what was it?
Starting point is 00:31:30 One thing? What was the one thing that you thought? The trading secret, the thing that allowed you to come through with a 38.5% profitability. Knowledge. Knowledge. Okay. Of the market. I've lived not just the market. You got to understand.
Starting point is 00:31:44 I've been a cold caller. I've been a door knocker. I've been a contractor. I've been a cleaner. I've been a gardener. This is all for real estate. I've sold them. I've bought them. I've built them. I've remodeled them. I've leased them. I've rented them. I've done every single aspect of this business from the ground up.
Starting point is 00:31:59 I love it. It's pretty cool. When we talk money here, hearing about what you're doing on a monthly basis, maybe up to a million dollars in profit in some months, maybe even more. How does that business when it comes to your income compare to what's been such a successful and long run business with HGTV? Like when you look at like the actual business and the income side of it. I will say I've done pretty well and they're all pretty powerful. I would say TV for me is just as powerful as real estate. And is it powerful because of the branding aspect or is it powerful because of like the potential career span? Honestly, I do good as talent. I've done a lot of hit shows and you would think the branding would be some like miracle worker for the bill. Oh God,
Starting point is 00:32:39 it's not. I mean, we're at war every single day. Now does it give me an advantage and an edge? Yes, it does, but I'm also in the most competitive environment in the world, Southern California. Real estate. Okay. So this is the one that I think would go to any listener here, whether they're in real estate, want to be in real estate, or not even buying real estate. They're all dealing with negotiating. You've got to negotiate right now, especially you're, you know, whatever it is. Your annual raises, it can be your vendors. It could be anything, right? People are negotiating. So you're at HGTV, 10 plus seasons, 10 plus, I mean, over a decades from 2013, and now you have a new show coming out. How do you understand what your value should be in
Starting point is 00:33:14 entertainment and what are some tactics you use to negotiate in that space? Because that's a different negotiation style than what I would assume you're doing with flipping houses. It's a totally different negotiation style and it's a pretty easy question to answer. The second I feel like my values being diminished by spending it on TV versus spending it on my businesses, it's time to leave TV. Okay. And so with that leverage, you could say, I need to go here. And if I don't, then we've got to step it up. It's got to make it make more sense. I can. Yeah, I can leave TV at any time. So, you know, TV, that's not like, you know, it takes time, right? So when I'm doing TV, that means I can't be doing real estate. For sure. And I'm pretty good at
Starting point is 00:33:53 real estate. Yeah, for sure. So if I get to a point where I'm not able to get paid the money I need to be paid, then I just stop doing it. I think it makes perfect sense. All right. And now, speaking of negotiation with HGTV, you did it again. You got another show coming out. Still running strong from 2013. Tell us a little bit about your new show. So season three, flipping 101 premiered in April. Yeah. And it's a wild season because we actually filmed about two years ago, right when the rates had started going up. You had all these rookie flippers paying too much for houses, putting their life savings on the line.
Starting point is 00:34:21 Of course, not listening to Tarek because he doesn't know what he's talking about, obviously, which makes a lot of exciting TV. I mean, the truth is, the show would be terrible if they actually listen to me. Yeah. I mean, if they listen to me, where would the point? You wouldn't have a show. You wouldn't have a show. Yeah.
Starting point is 00:34:33 So based on the fact that everybody thinks they know better than everyone else, makes a great TV show. Interesting. So, like, this is a season where, like, fireworks are flying, like a little drama, a little head-to-head a little bit. Oh, there are, yeah, there's some drama in there. There's actually these two ladies working together. They start off as friends.
Starting point is 00:34:47 I don't know how it ended. Okay, I like that. Well, one other thing I got to ask you, I wrote a book on love and money, and you have been through a divorce, and then, of course, you now are remarried, and then you do a TV show together. I've already kind of alluded to it. But my question is, how do you specifically manage? I mean, so many people struggle with relationships, and so many 56% of people are divorced, and
Starting point is 00:35:08 the idea of having, like, a cordial relationship after that, especially when there's business ties in competition. It's unheard of. We're talking about 1% of people. How are you able to not only do that, but then do it in a form where you guys are like being on TV? And what advice you have for people that can't do it in any capacity? Got it. So I'll say this. Something that's important to me when I leave this planet is knowing I did the right thing and I was a good person and I brought value to this world. Another thing that's important to me is making sure I am the best parent possible to make sure my kids have the best shot at the best life possible. So the second I start letting my adult feelings, emotions, insecurities, and egos get in the way what's important
Starting point is 00:35:56 for my kids, I lose. So no matter what, I will always do whatever it takes to protect my babies. And if that's filming shows with their mom and being nice with their mom, and I'm not doing it because of that, time has helped with that. But even if we hated each other, I would still do it for my babies. Wow. So it's just, it's the idea of just not making yourself. Like, it's not about you. It's not about you. Act like an adult. It's not about you. Now, if you don't have kids, go to war, kill each other. Yeah, yeah. Yeah, yeah. I like it. That's good advice. All right, one thing I want to do is do a quick 180 here. So we've talked from your perspective of flipping. Now I want to talk to your perspective of being a consumer. So we have all your information and now
Starting point is 00:36:36 we are consumers. So if I'm going to buy a house and let's say, It's a flip. So the person I'm buying it from flipped it. Where are areas that I can negotiate? You're now giving me tips to negotiate against you. What are things I should look for? Where are areas I can negotiate? What are questions I should ask?
Starting point is 00:36:54 So here are important things. If I'm buying a flip. The majority of flippers, majority, one, they're not pulling permits. Two, they're doing shoddy work. And three, they're doing it wrong. So. That's this golden. And for, like, if everyone listening right now, this is the definition of, like, a
Starting point is 00:37:11 trading secret. You're not going to find this anywhere. So this is good. The real estate industry is the biggest industry on planet Earth. And it has so many problems with it. Yeah. Like so many problems. And I lost my train of thought. I was about to tell you something. But the problems about this is where we're going with this is like, I'm a consumer and I want to go in and I know you are flipping this house. And this happens every day. So here's what you got to do. So the permits all right. Very, very important. Especially if you're buying from a flipper. You need to get all the disclosures. You want a list of And this is after they accept your offer, by the way. You don't want to scare them off until they take your deal.
Starting point is 00:37:44 And that's what people don't understand. As a buyer, when you sign a deal, you can back out of the deal. As a seller, you can't. And most, like, so as a buyer, you go in nice and happy. The second you get a contract, it's time for war. Interests. I want to see the permits. I want to see the work where they license, where they bonded, where they insure,
Starting point is 00:38:02 is there warranty on this work? Then you get a home inspection. Then you have a contractor come in. You rip it apart. You find all the problems. I'll give you a crazy story. We just, I mean, this is actually, we haven't really shared this. This is the first time I'm sharing it.
Starting point is 00:38:14 We bought a brand new home for our family. We were supposed to move in two weeks ago. Brand new house, Newport Beach, brand new. And we demoed our closet, and we found some water damage in the corner. Turns out, somehow, throughout the entire brand new house, there was mold under all the floor. Oh, geez. Because at some point, there was some type of a leak from the pool that came in through the foundation, never dried. And they put the floor on top.
Starting point is 00:38:40 created this moisture barrier. So this brand new house we bought, we just had to rip out all the flooring, all the cabinets, all the counters, and we're pretty much gutting this house. And things like, and I'm a professional and it happened. How much did you lose on that? Oh, I don't know yet. I don't know yet. If you had to guess, how much you think? Well, I mean, if the law holds up, I'm owed probably a half million dollars. Yeah. If it doesn't, I'm going to get screwed for a half million dollars, or I'm going to spend a half million fighting it. And that's one of the best, I see what you're saying, but that's one of the best in the world doing it. And those things still pop up. And they still pop up. Okay. So then let me ask you,
Starting point is 00:39:10 Okay, so I just want to say one more thing. And this is one thing people don't do. They don't check the quality of the work. So remember this. Open and close the kitchen drawers. Do they rattle? Do they shake? Do they make noises?
Starting point is 00:39:21 Do they feel sturdy? Do they feel flimsy? I want you to go walk in every shower. And I want you to literally stare at the tile. Is it straight? Are the gaps in line? Is it off? Look at the quality of the work.
Starting point is 00:39:34 Look at the shampoo niche. Is the tile cut straight? Like, if you really look, you're going to start noticing the work. Oh my God. The tile is crazy. There's a half-inch gap, a quarter-inch gap, and then you know that you don't want to buy that because they're hiring the fastest, cheapest workers to do that work. Interesting.
Starting point is 00:39:49 And here's another thing. Yeah. It's always best to buy a home off of a homeowner that remodeled their house. Okay. Here's why. They cared. That makes sense. They were passionate.
Starting point is 00:40:01 They held the contractor accountable. They didn't rush them. They wanted good quality. They wanted good materials, right? Do you see the difference versus someone in trying to cut corners, get in and out, make a quick buck. Interesting. I also think to that point it's got my wheel spin. As I'm looking at homes, there was one home I went into, and I will just broadly say he's a professional athlete in a wild professional sport. And then I saw the other home. And I was looking at like, you know, she's in her office. I'm not touching anything, but she is, it says like Columbia and an MBA in accounting. And I could see the detail versus the professional athlete the house was like beaten to shit. I think that matters too. Like if you can get an idea of who's living there, it shows the condition of the price. property. A hundred percent. Yeah. Let me ask you this, though, because I don't want to miss it. You do, we take this advice, which is brilliant advice, right? Go into contract. And then once you're
Starting point is 00:40:48 into contract, you're going to war, and then ask these specifics, ask these specifics. Once you find out that they didn't have the permits, that it was done poorly, that there isn't a warranty. So you start to see the red flags. How do you then leverage that in negotiation? It's called retrading on price. Okay. Someone just did it to me, actually. They just got a, I think a $60,000, $70,000 reduction off me. Wow. Yeah. On a brand new house, we just sold in Palm Springs.
Starting point is 00:41:13 I sold it for $2.4 million. They said they're going to back out if we didn't do this, this, and this. And they had me leverage because this project was a nightmare and I don't want to deal with it. So I said, fine, I'll eat the $60, $70,000. Interesting. So that's what you do. So you go in, let's say you have house under contract for $1.6 million. You find out all these problems.
Starting point is 00:41:28 You're like, most will pay is $1.45, 1.5. Mm, okay. And that at least opens up for negotiate. Yeah, makes perfect sense. All right, guys, we're learning a lot of things here. There's also a lot more we can learn because we have had a lot of people come on this show and write a book. So the biggest question I always say, your book came out in April, flip your life. I always like to tell people one of the hardest things to do, one of the hardest things more than even flipping a home as we've learned is selling a book.
Starting point is 00:41:51 So when people are listening right now, you've given them reason to continue to listen to you. I'm sure they already do know who you are, but why do they buy this book? Very simple. You only buy this book if you want to know what it really takes to become as successful as humanly possible. Wow. Because this is the exact story of how I got to where I got, what I did, what I said, how I did it. And if anyone reads this book and they can duplicate my thought process and the way I see the world, they will be more successful than they ever imagine. I actually challenge you personally read this book.
Starting point is 00:42:23 I can tell you want to learn. You want to read this book. Yeah. I promise you'll change your life. Do you have an audiobook? I do. I get it myself. It was torture.
Starting point is 00:42:29 It was a nightmare. It's the worst thing in my life. Way worse than TV. I love it. Way worse than TV. I love it. I will listen to the audio. I'm a big multitask guy, ADHD, so I'm going to listen to the work out.
Starting point is 00:42:39 I'm going to knock this out. Okay, I'm going to get a trading secret from you that's equivalent to your whole entire life. But before I do that, I'm going to get a double session, two for one. I'm going to get a trading secret on your book. When I do listen to this book, when you wrote this book, if you could summarize in one trading secret, like what is one secret of the many that are in here, the golden tickets, what's one people got to know, one trading secret that's in this book.
Starting point is 00:43:00 Well, one trading. One tip, one secret, one advice. I would say my only secret is I wrote this book as if it was the book I needed when I was a 20-year-old kid. When I was a 60-pound overweight, alcoholic, unemployed, ready to end my life. That's who I wrote this book for. And the secret is this. We've all been lied to about everything our entire life. Every single thing is a lie.
Starting point is 00:43:25 And I prove it every single day with everything I do. From your parents to your teachers. But you know what the truth is, though? What do you mean by that, though? They mean well. They don't know any better. They really believe what they're saying. Like our parents, when they tell us up, they believe they're right.
Starting point is 00:43:39 To this day, my mom tells me to leave all I'm doing and go back to school just in case. You see what she believes that. Yeah. But it's wrong. Right. You see what I'm saying? Yeah. I think a lot of people that advise us are operating either in places that they had yet to do it
Starting point is 00:43:50 and or they're operating of their own fears in which they want to feel safe. And for most people are like, oh, get advice from the right people. Okay, I grew up in Buena Park, California. I remember my neighbor had a C-Class Mercedes. I'm like, they're rich. I should go out of them what they do. no they're not rich and don't ask them find the most successful people in the world at whatever it is you want to do read their books study them on youtube listen to their podcast and start
Starting point is 00:44:12 building who you want to be i love it great advice all right so go check out flip your life i'm going to be listening to it out february your new show hg tv flipping 101 right is out it premiered in april everyone's you have to check that out i will highly encourage i watched it and it was pretty damn good. The HGTV show, The Flip Off, with Turek and his ex-wife and current wife, highly entertaining. But we got to wrap with this. This is the, this is the creme de la creme, the trading secrets. So those were specific to your book. You've given us 10,000 trading secrets on real estate. This could be a financial trading secret, a life trading secret, career navigation, anything, but it's specific to everything you've been through for entertainment, to flipping
Starting point is 00:44:54 homes and the thousand plus that you've executed it on. What can you leave us with? Eric. I'm going to simplify real estate investing to one single metric that if anyone follows this metric, they will change their life. Okay. And it sounds crazy. The story's in my book. I'm locked in. It comes down to contacts. A contact is a conversation. There's only two ways to find real estate deals. Way number one, talk to people that own them. Way number two, talk to people that sell them. So there's two ways. Now, if you do that five days a week and talk to at least at a minimum 30 people a day and ask them if they have any deals that you can buy that are distressed, you will find deals. You don't have to know anything about real estate. Nothing.
Starting point is 00:45:46 You're going to learn just by asking questions. And another thing, people say, well, what do I say when I call? Google Tarkal Musa, go on Zillow. I used to do live calling sessions. They're all there. You can literally watch me make live calls and listen to the questions I'm asking. I teach people. It's all there. What prevents people from success is they're not doing. They're wondering. But what the hell are you wondering for?
Starting point is 00:46:09 The answers are there. You just have to make the decision to take action. And that's where people, they don't take the action. They don't do the doing. They talk about the doing. They study the doing. They watch the doing. They read about the doing.
Starting point is 00:46:19 But they don't do the actual doing. So anyone in the world today, if they called people that sell houses or own houses or knocked on doors, talked to 30 people a day for 90 days, I guarantee they'll make more money than they ever made in their life. Wow. Jeez, keep it simple, right? Like, stay in your lane, execute. And, like, my trading secret that I got from you, where there's a lot of, like, specifics that I'll be executing out. I don't know if I'll ever go through a house tour again and not think about you, by the way. I'll be in the bathroom staring at the tile. Is that straight? No, it's not. But I think the big thing is like paralysis analysis. Like, you just, just fucking do it. Just execute
Starting point is 00:46:50 in the deal. Can I tell you one story? Yeah. Just one story. This is, this should be very impactful. Yeah. I graduated high school. I got my real estate license. I started selling real estate. I was like 20 years old, J.C. Penny pants, white socks. My first six months in the business, I'm holding open houses. I'm doing all the bullshit that everybody's doing. It make no money, no clients, nothing. It was awful, right? One day, I ended up going to this coaching thing. It was a free coaching event where they sold coaching. But at the event, this guy, his name was Mike Ferry. He was a professional speaker. He convinced me I was going to be the world's top producer. I was going to be a millionaire. I was going to sell the most houses, blah, blah, blah, blah. He convinced me to sign up
Starting point is 00:47:26 for coaching. It was $1,000 a month in 2003, which is like a million to take. Sure. Okay. And at the time, I broke up my girlfriend. My parents got divorced. My mom rented out my bedroom for income, so I was sleeping like hot in the garage next to my dirt bike. Bam. I had no money. It's driving 1985 Buick. So I signed up for coaching and here's what happened. I didn't know anything about real estate. And my coach said, I need you to talk to 20 people a day. It's easy. I'll do 50. He's like, no, I'll do 50. He's like, no, I will do 50. He goes. No, you nobody does. You won't even do five. I'm like, I'll do 50. So then I said, we call it the 90 day sprint. I think his name was Dean Cheatham. 90 days for 90 days, six days a week. I'm
Starting point is 00:48:00 to make 50 contacts a day. And on Sunday nights, I'm going to work for three hours. I did that for 90 days. You want to know what happened after 90 days? I brought in $300,000 in commissions. Wow. Just in 90 days. But let me tell you the funny part. I didn't know anything about real estate. So I had to bring another realtor with me on the appointment. So I only got to keep half. So now I'm a 20-year-old kid, made 150 grand in 90 days. A few months later, I bought a million-dollar house up in the hills. Wow. Not even knowing, not even being able to spell real estate. One of why I did it? 50 contacts a day. That whole solution, that formulaic solution. Yeah, because if you ask enough people the same freaking question, someone's going to say yes.
Starting point is 00:48:41 Yeah, especially if you're in the right lane. Exactly. Buy your sellers. There's a lot there. That's it, folks. That's it, folks. Well, Turk, I'm going to have to get out to, we already brought it up, visit Anaheim. I'm going to have to go see some of these flips in action because I know that is your territory out there, Orange County, all over the place, but we'll make it happen. We'll be out there in April for, I think we're doing some event stuff with stagecoach and Coachella, and I know you got another property over there. You got properties all over there.
Starting point is 00:49:07 I've got a house there in PGA West right next to where you guys are going. You got a house everywhere. So when we get out west, we will make sure we give you a call. And you know what? Thank you so much for being on Trading Secrets. Where can everyone find everything you have going on? the shows reaching out to you, your book, where can they get everything? I mean, literally everything, Tarek would be on my social media.
Starting point is 00:49:24 On Instagram, it's at the real Tarek El Mousa because someone stole my account many years ago. But that's where you can find everything Tark or you can go to TEM capital.co. Okay. And then on TikTok, it's Tarkal Muso. You know, you didn't have to do the real on TikTok yet because you got that one. And then on YouTube, I have Tarek El Mousa videos, right? And then I think Facebook it's Tarek El Mousa also. All right. Cool. and you'll have to check out all things.
Starting point is 00:49:48 We're looking forward to the new show. And thank you for being on this episode of Traying Secrets. Thank you. Ding, ding, ding. We are back. David, we are ripping and we are back. And I am excited to have you back for the recap. The one and only, the Curious Canadian, is here, hot and ready to go with a jam-packed episode.
Starting point is 00:50:08 David, what did you think? I'm sweating. I'm sweating after listening to that. It was intense. I would argue top three most passionate slash intense guests
Starting point is 00:50:19 we've ever had and I will put them up there with this one reminded me of Rich BFF episode it reminded me of the Net Remit Sedi the NetF
Starting point is 00:50:31 I knew you're going to say that Netflix, how to make you rich I think that's what it was called I will teach you to be rich I will teach you to be rich I will teach you to be rich I mean this was if any Anyone is out there wondering why is trading secrets on the business category of the podcast?
Starting point is 00:50:48 This is why this was classes in session. I thought you felt that in the chair. I definitely felt that listening to it. I learned a shit ton and intense. Like, yeah, it was intense. It was good. I'll say this. I had him and then I had the guy who shot bin Laden.
Starting point is 00:51:11 That's nuts. back to back and they were probably the two most intense interviews I ever had and I will say I think like it was a hot in the room too
Starting point is 00:51:21 so because there was so much intensity with both rooms I think that's the two most times guests sweated the way they sweat like it was just intense it was deep this guy I mean obviously Tucker is so passionate about what he's doing
Starting point is 00:51:34 and the things he's saying is so bang on but when you say intense like you know sometimes you've been actually criticized in reviews David for calling people intense. Intense is not
Starting point is 00:51:44 bad. Intense is not passionate. The best coaches, the best players, the best announcers, the best actors are intense. They're passionate. I mean, did you, did you not like the intensity? Did you dislike it? What did you think about it? I loved it. I loved it because it came from a place of like he
Starting point is 00:52:00 just truly wanted all 58,362 people who were going to listen to this episode. He truly wanted to reach through the speakers and shake you and say, you can do this too. can do this too like he was uh he wasn't to me he was not off putting he was like it was like okay this guy just wants everyone to to realize their potential and how possible this is and I just love how he kind of like showed it in a way of like kind of what this podcast is about
Starting point is 00:52:32 which is like a little bit of a non-traditional way um you know one thing that uh like a quote that I had that he he brought out was making money is different than being educated and I just loved how that like you know and that the quote obviously we even lied to our whole lives um i love that because it's a little bit of a conspiracy guy but uh lied to our whole live where he said even his own mother's like maybe you should go back to school just in case this flipping thing you know doesn't keep momentum for a backup plan so i loved his passion i loved his intensity i also can't wait for that other interview that you talked about but um yeah nothing better in a podcast studio and two guys end up like sweating after the after the uh after the uh
Starting point is 00:53:11 after the interview that that means there two people are going they're digging into it yeah it was it was intense i think with this episode there's obviously a lot of takeaways here i do agree the passion comes from a place of education power and probably even frustration that like people can do this like he did this people could do it um i enjoyed talking to him i mean there's a lot lot of action and a lot of energy and what he was saying i got to be honest i don't know how i was thinking about you know we do some crazy things and the bachelor franchise and with reality and all this stuff. That's got to be.
Starting point is 00:53:43 That's tough. You're doing a competition show filming with only four characters, technically, and it's you, your wife, and your ex-wife, and another guy.
Starting point is 00:53:54 Like, that's got to be. That's a lot. Yeah, that'll bring out the competitive juices. I think that you could say and obviously crushed it, a 38.15% ROI
Starting point is 00:54:06 and all the homes that he flipped on that show. Like, that's ridiculous. That's crazy. and the equations that or the processes that he kind of alluded to through kind of the process of breaking down wholesaling i thought like that was a whole new thing that i'd never heard of before and again sounds so simple um but really talking about um wanting to find uh where do i have here oh you want look for the shitty situation not a shitty house because
Starting point is 00:54:34 everyone thinks that flipping homes has to be a shitty house but you know when he really dialed in that and then talked about like how to work the actual will price that you're offering down from, you know, the price of the house, cost to fix it, minus 6% for selling plus the, minus the closing cost, and then find their break even and go under that for a distress seller. Like all these little tips, like, and again, he's on the edge of a seat screaming at you, telling you this. It's like, okay, I think I believe this guy.
Starting point is 00:55:01 Yeah, he knows what he's talking about. He's one of the best in the business. That's why he's been on TV for a decade plus doing it. It's interesting. It's like, I don't know. I kind of want to like take his exact philosophy and just try it on one house and see what happens. And I thought you guys had good banter with that where he was like, no, Jason, like Jason. Like, you would be like, well, I mean, maybe like push back on something or maybe he'd give him a different.
Starting point is 00:55:24 It was like, no, Jason. He would just like tell you these things. And I think some light bulbs went off in your head too. What I thought was really cool speaking of like passionate people. If you are, if you related to this guy and you want in on what he's doing, he might be the first guest we've ever had that straight up says, hey, I'm hiring. If you're listening to this, I am hiring. If you think you're capable,
Starting point is 00:55:44 if you think you're picking up what I'm putting down, I'm hiring. I would love for one of our viewers to be a little bullish here and contact him and go through that process. And if you do, let us know the outcome of it. I love that. Do that.
Starting point is 00:55:59 Let's, you know what? You should also put a challenge for me, David, in the next 90 days, you should make me do one flip like this and see how it goes. Well, you did the flip with Tyler. No, is that a flip? Yeah, I mean, well, we did that we, we, yeah, we bought a house. We flipped it and then we put it on the Airbnb market. Yeah, I guess that's technically a flip. Got a lot of action. We got two restaurants in Nashville right now that are about to open. We got, um, obviously the Broadway show the last five years is going. We got a, uh, there's a different, a company called Click that I'm just invested in. I'll be an equity owner in. There's just a lot of equity owner in. You just said two restaurants in Nashville. You're what? You're investing in two restaurants in Nashville? Yeah. They open up and like one opens up in the next.
Starting point is 00:56:39 month and one opens up in like three months when were you going to tell me that biggest you know i never told you that you never told me that that's like you know what's something's crazy dude like there are times like i can't believe that there are things i didn't tell you that i'm just like there's no way like how did i not tell you well i hope there's not more because i i would be a little alerted but what kind of restaurants one is a it's kind of cool it's a fast food restaurant hot dogs and hamburgers and fries but it's oh david his face just like sign me up for that, but it's got a Japanese flare to it, the chef of this restaurant, and yes, chef, because he's on both. He used to work hand in hand with chef nobu. So it's got like a
Starting point is 00:57:17 little Japanese flare to it with the sauces and flavor. And then in addition to that with the marketing packages, like the way he explained is like in Tokyo, they're very, they're very marketing forward. So like, you know, it's kind of like if you get a piece of candy, it's like wrapped in a wrapper, which is in a box, which is then in a bag in a box and a wrapper. And it's like all designed well. And so he's big on like marketing and the packaging and stuff like that. So that's called super normal in Sylvan Park. Then we're opening up a full restaurant. That's like a big, big restaurant, two stories. The second story is all for members, like members club. It's called lion's share. And it's like modern American Nashville with an Asian flare to
Starting point is 00:57:57 it, you know, steaks and sushi stuff like that, but with an Asian flair. So when's that one opening up? It's going to be good. That one is a little bit later. That one's going to be, I think they're slated for like mid to late summer this year. So are all these plays reasons why you want to keep a house in Nashville, why you want to buy a house in Nashville as you look to to kind of move to New York or wherever else you're looking? I mean, there's there's a lot of reasons, man. There's a lot that I would want to keep something here. Obviously taxes are a big part of it. Land for Teddy's a big part of it. You know, it's kind of crazy actually. Like this, this, I had to pay a lot of money in taxes this year. I paid more money in those taxes this year than I thought I might ever make in my
Starting point is 00:58:38 life. It's disgusting. Disgusting, but it's a, yes. He's got something. What do you got? No. Yeah, for those who, uh, don't know what just happened, Jason just got attacked by Teddy. He, uh, completely ripped the court out of his headphones, but we're back. We're back. Yeah, Teddy's not done, but we're, we're going to keep going here. Um, but I was just going to say, blessing and a curse. We've talked taxes before on JTA. And like you said, you paid more in taxes than you thought you'd never make it here. But that's, but that's, but real quick. Uh, because of the tornadoes and stuff, um, in the state of Tennessee, monies that were due for taxes, I think in April are now due in November. There's like a relief on it. So,
Starting point is 00:59:16 you know, it's not, it's still the money's doing everything. But like, um, I don't know, I'm just, there's benefits to being a, a Tennessee resident. And for right now, I like it enough that I'm going to keep a place here, get a place here and stay here for a little bit. But I think there are some other moves on the radar too. like these are things that when they happen you just got to tell me so I don't you don't open some restaurants and I see my stomach's growling thinking about it yeah I lost 30 pounds but I'm ready to crush some state some hot dog Japanese hot dogs and hamburgers and french fries in Nashville so I'm down we've got to bring me out for the grand openings I love it I love
Starting point is 00:59:54 it let's do it what else you got for me in this recap well as you're talking about buying a home in Nashville is there any any or what parts of you know this episode, I know you're not looking to flip something, but was there takeaways that you're taken from this into your process, your home buying process? I mean, there's every, most, most of the questions I was asking was because I'm looking at houses. So like literally everything. The problem right now in Nashville is every, just in general, because of the market right now, there's so much ups and downs and lefts and rights and uncertainty of what the heck's coming next. Because of that, no one's doing anything, right?
Starting point is 01:00:28 So everyone's just like staying put. People aren't buying. People aren't selling. It's just at this like stagnant what's going on. And so as a result of that inventory in Nashville from what I've seen is pretty limited. And on top of it being limited, people aren't really moving prices. People just are paralyzed right now. They're just like, what do we do? What do we do? What's coming? Like, where is this all, everything going? So as a result of it, as a buyer, you're just like kind of stuck if you don't like the inventory that's out there for the price put that you're ruling to buy. So, I mean, like short term, I think what I'm probably going to end up doing is, you know, I, dude, I got, I got to be out of this place in 12 days.
Starting point is 01:01:05 I had movers set. What? Yeah. I got to be out of my place in 12 days. And I have no, I'm homeless. Okay. So insert RV. Is the RV thing that was brought up still on the plans or will it maybe forcibly be in the
Starting point is 01:01:19 plans in 12 days? I mean, I think I'm going to hold off on the RV for a little bit. But what's coming up this week, right? So I'm going to L.A. this week. And I got podcasting. We got some great guests, David. I think you'll be excited about him. We got Kate Wilde.
Starting point is 01:01:33 So this is a wild curveball for trading secrets. In industry, we have not tapped into in an industry that is definitely, you know, quite edgy for what we do and how we do it. It's just that the multi-billion dollar industry has gotten so big and is viral and trending every single week when the money comes up that we have to get in it. And Kate Wilde is on OnlyFans. And we will be talking about the business aspects of OnlyFans, the money that is made, how it's made,
Starting point is 01:02:00 what percentage is paid to OnlyFans. Some of the issues that come with being an OnlyFans creator. Like how, you know, how do you plan, you know, impacts of a lot? There's a lot of moving parts there. I don't need to get into it. But that's going to be in L.A. We have Cordell Beckham coming on. David, I know you're a fan of Cordell.
Starting point is 01:02:16 First ever, first ever, Love Island. First ever and most overdue guest from any show, Love Island, first ever, Love Island guest, fire me up. Also, Love Island, USA, Season 6, getting the reboot. reunion style from season six where it's more of like a Kardashian style where they're actually coming to LA and following them
Starting point is 01:02:38 in their lives around LA so they're not actually getting into a house which is kind of cool Cordell Beckham not on the reboot cast rumor has it that he was cast for traders I'm just putting that out there I have no clue this is just David scrolling through
Starting point is 01:02:54 TikTok while people wonder why Serena's going in there without her boo Cordell so interesting Maybe a question you can float by him that he won't be able to answer but you can see his reactions. Well, you better believe I will be asking him. We also have Emma Greed coming on.
Starting point is 01:03:08 She is a former shark on Shark Tank. She is one of the Kardashians' business partner and has built a massive, massive brands. There's a lot of people that are big fans of her. Then we got Britney Spears' ex-husband Sam coming on. So that will be a good one. And then I'm... Go ahead.
Starting point is 01:03:24 That'll be a good one because he's been making the rounds lately. that'll be a good one if you don't think I will be asking the hard business questions you know what thing coming I will be asking I think sometimes a curious Canadian
Starting point is 01:03:41 is also like dubbed the critical Canadian it's just going to be like a curious Canadian on the left shoulder critical Canadian on the right shoulder I'm curious for Sam I'm excited to see what energy he brings to that so I made a
Starting point is 01:03:56 art clause in seventh grade that said, I love Britney Spears. I got a five out of ten on it. I still remember it to this day. So I'm team Britney big time. So I'm, I want to hear this. I'm excited to have him on. Then we're going to Vegas to support Dustin Lynch, who's coming on the podcast, big country star. He's performing in Las Vegas. I'll be there with Tyler Cameron and then flying to Palm Springs for stage coach. Got some activations out there and then coming back. And then I got up, you know, I'm in the process. Now we got movers. coming. I'm going to, I'm going to have to get like a short-term rental that's fully furnished,
Starting point is 01:04:32 throw my stuff in storage and keep on the lookout for what's next, New York City, Nashville, and more to come, oh my. No show at Coachella this year, not doing it. I was supposed to go, but I had a speaking event at University of Tennessee on Thursday, and then I had the Chili's deal that you saw, which was a fun activation on Monday. So it would have been too much for me to go from Tennessee out to Palm Springs back here. And, of course, we got the teddy factor. So I got to be honest, though, my business partner went out there. He worked on a lot of campaigns that we had out there.
Starting point is 01:05:08 I got to be honest, I didn't have FOMO being out there. I really, I really didn't. It's good. Yeah. I was just like, I don't know. Right direction. Like, I'm excited for stagecoach, but I don't know. I just, I don't know.
Starting point is 01:05:22 Who's the crew you're going to stagecoach with? there's pretty much a lot of the same people that you saw Coachella. Yeah. I mean, I know, um, there's, there's, I mean, I know like as far as like Bachelor goes, I know, uh, Justin Clay's will be out there. I believe Tyler Cameron and Tate will be out there. Um, pilot Pete will be out there. Kelly Flanagan will be out there.
Starting point is 01:05:42 Um, I don't know. There's a, there's a, there's a whole big list of people that I'm just like blanking on right now. Love it. You went last year first time, right? Oh, yeah. It was the best time. Man, it was the best time. time. Dude. No Joe Mariano this year, sad. A lot of Del Rey got to hang out with her for a while
Starting point is 01:06:00 last year. Like just totally kick it. Talk to her for like a half hour. That was so cool. No Joe Mariano, though. Shout out to Joe Mariano. And shout out too. I want to give a shout to Kimberly. Kimberly's an avid listener to the podcast. We auctioned off a one hour virtual session with me. Every single penny of that went directly to F. Cancer, the non-for-profit that works on early detection, prevention, and anyone undergoing cancer treatment. And we sat on for an hour. And, just talked life and business. It was awesome. And, you know, I know someone close in her family has cancer that they're, they're working through and battling through. And yeah, a little shout out there. Love the shoutouts. Love the shoutouts. F. Cancer. Yeah, looks like you got an
Starting point is 01:06:42 exciting week coming up. Exciting week coming up. If you didn't know about flipping homes, you sure know now and you know with passion. David, I hope you took some notes. I know I took some notes. And I will tell you, once I do make that purchase of whatever I do and how I do it and when it happens, I will tell you the exact precision I used that he provided me with. Yeah, I'm excited for that 12 days to find a house. So we'll have an update on the recap next week or maybe the one after for sure. Oh, we're going to have a lot of updates lately. A lot of action out here.
Starting point is 01:07:13 Just, yeah, a lot of action. April, April, April showers. Wow. April fools. April, April showers. Twister, April. Hurricane, Hurricane April.
Starting point is 01:07:25 Hurricane April. Yes. That is where we're at. May flowers. May flowers. Let's go. Coming around the horn. Floods in April, too.
Starting point is 01:07:36 We had floods, flusters, Hurricanes, oh my. I feel like May is going to be beautiful. Hope everybody had an amazing Easter. Yes. And we're moving on to summer. We're moving on to May.
Starting point is 01:07:48 And I will say, head we're moving on up you've always said on your Instagram and I'm curious to hear we're like are we still in 2025 it's the it felt like it's been three years already it's only been four months I do people comment and be like no Jason it's the opposite
Starting point is 01:08:03 it's flying by no I have literally never got that once oh you think it's flying by flying that's the most insane thing like what flying I think 2025 is you also I forgot I'm also talking to someone who won't read book. So you know what, David?
Starting point is 01:08:22 Sometimes there's that big saying, ignorance is bliss. That's good. I have to read. I have to read Terrick's book. He said it's going to change my life. So I'm going to have to read it. All right. Listen to it. I will. I love it. Anything else you got before we close out? Anything exciting in your life? Fun?
Starting point is 01:08:39 Wild? No. Not right now. Not right now. I'm in business mode for my business too. We got budgets. We got forecasting. We got trying to close out the fiscal year. Uh, season's over. Oh, look at that.
Starting point is 01:08:54 I'm dying. Listen, if the curious Canadian could be dropping lines like fiscal year and budgeting and forecasting and perform us, I'll tell you what, we're doing something right here. We are. We are doing everything right. So, uh, just went through a big rebrand color change, logo change. Um, it's been good, man. We're, we're doing it.
Starting point is 01:09:14 We're doing it. You know, I was looking at, I'm looking at David. So I have, guys, I'm speaking on the microphone right now. obviously can't see this because it's on YouTube the recap. But I have my mic and on my mic, I have our old Trading Secrets logo. I was looking at this picture the other day. I'm like, we really got to do like this is, we got to, we got to do just an update. This was 2020. Yeah. We need a little podcast update. That might have been. I'm getting serious about I really want to bring some kind of like Gen Z influence into this podcast in some capacity like co-host.
Starting point is 01:09:44 And I also want to, I don't know, I'm really getting tempted to do a couple like little solo episodes talking all things business you know there's just so much going on so we'll see we'll see a lot of action a lot of balls up in the air curious canadian thank you so much for being here with me today and um you know what if in 12 days from now i don't have a home i'm like i'm knocking on your door just kidding dude please please do it please i'll have a home and i'll have a story to tell you guys money mafia thank you for being here on another episode of trading secrets hey I want to agree, but no, one last shot out. I was on Dr. Josie's podcast on IHeart.
Starting point is 01:10:19 Go check it out. We have Dr. Josie, a vet that gives us all the details and insight into what you need to know when you are bringing your pets to a veterinary and that is coming soon. But this, thank you for tuning into another episode of Trading Secrets, one you couldn't afford to miss. Making that money, money, money, bring on me.
Starting point is 01:10:37 Making that money, money, living that dream. Making that money, money, money. on me making that money living that dream

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