Trading Secrets - 321. Thirty Minute Thursday: Home Insurance Takeaways, Pop Culture Headlines & Arizona State's New Influencer Degree

Episode Date: August 6, 2026

This week on Trading Secrets Thursday, Jason Tartick and the Curious Canadian are back to break down the biggest takeaways from Monday's conversation with Chloe Demrovsky on America's growing home ins...urance crisis. They recap the discussion on rising insurance premiums, hidden risks homeowners should know about, and why the insurance landscape is changing faster than ever. Then, they shift gears into this week's biggest pop culture stories, including Arizona State University's headline-making decision to offer an Influencer major. Is content creation really worthy of a college degree? Jason and the Curious Canadian weigh the opportunities, the skepticism, and what it says about the future of work. Learn more about your ad choices. Visit podcastchoices.com/adchoices

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Starting point is 00:00:58 light.com slash secrets. Go to my skylight.com slash secrets for $30 off your 15 inch calendar. That is, n-y-l-ig-h-t-t-com slash secrets. Back to another episode of Trading Secrets 30-minute Thursday edition. I'm here with the one and only, the David Ardo and David, I got to say, I woke up a little stuffed up this weekend. Throat's a little tight and that's not good because I got a huge weekend with you ahead, stuck at the airport yesterday for seven hours. We're supposed to be eating dinner, having beers with you last night, golfing with you today, but fucking Delta.
Starting point is 00:01:49 My God, here I am in New York City, getting back to upstate New York tomorrow for the wedding festivities with Kirk the Hawk Jameson. But you know what? Enough of me and my intro. David, how you doing? Where are we at? 30-minute Thursdays, the count is on. I'm good.
Starting point is 00:02:05 I wish I was a little better. We were all set up to podcast in my basement this morning. We were supposed to have a nice dinner last night. I got my golf clothes on. I'm not trying to rub it in right now, but I'm going to, we are hit and record. We're recording. I'm heading to the links.
Starting point is 00:02:19 I just hated seeing me there, just staring at that, at that. And I knew, we knew, you know it was coming. Jay, so for the record, Jay was sending us updates on his flight. He was in the vicious, vicious, every 30 minutes, another 15 minute delay. And I think he probably sent us six or seven screenshots. We all knew it was getting canceled.
Starting point is 00:02:37 It's called Spade a Spade. He could have gotten in a car and driven to Rochester fast and the last delay that he got. But that was a tough bounce. And I hate to see it down on the ground like this. I think it's just the most irritating that when airlines do this, when you just continue to delay 15 minutes, 25 minutes, 30 minutes, providing some sort of hope for your client, having them sit there all day, when exactly what you said, if they would have just told me from the Git that it's going to be canceled,
Starting point is 00:03:07 I could have been in a car and been there by 10 o'clock. And they know. I could have gone to Newark. I got to figure something out. They got to know. But then you sit there and you're like, well, if it is, if it actually does go off in 45 minutes and my dumbass is now going to another state to get a flight, I'm an idiot. Did you get communicated to about why it got canceled at the end of the day?
Starting point is 00:03:29 So here's the thing. Catherine actually just had a flight get canceled at Delta in LaGuardia three days ago. And they said it was air traffic control. This time they told me. me that it was severe weather and climate impact. Ironically enough, that ties into our episode from Monday. But it's just like, I don't know. They're saying either air traffic control, staffing issues, or climate.
Starting point is 00:03:51 But I looked at the scoreboard, the little airline scoreboard, all dealt the flights were delayed. So at some point, can the airlines maybe get to Vegas odd system with like chances that this flight doesn't go off? Like perfect day, perfect blue skies. like this is a minus 10,000. This fight is going off. There's no chance it doesn't.
Starting point is 00:04:12 But for your, like, imagine seeing odds of like the updating of like, hey, this fight might get canceled. And maybe you do take a risk at 3 o'clock when you've been sitting there for an hour and a half and the odds keep getting worse and worse that it does get canceled. And you can make a move. They got to know, right? First and foremost, you've had a lot of crazy ideas. Most are terrible.
Starting point is 00:04:32 That is so good. Right. That is so good. Listen, we got a particular market that told me and gave me like a like a, I mean, if you think about it, I learned a lot about this in my MBA program, game theory. Game theory is the idea of whatever decision you make, there are options to the decision. Let's just say the decision for me was to leave the airport or not, yes or no. and then based on inputs of what could affect those decisions,
Starting point is 00:05:08 it gives you the likelihoodness of what will happen based on the information it has. So game theory I've talked about on this podcast was used in massive wars. Like you have to map out if we do this, 20,000 people will die, but how will it advance us? Because you're predicting the future based on the information you have. That's what they need. I also think, like, to bring AI up again, I think that's the stuff.
Starting point is 00:05:31 That's where these companies are going to be in trouble. because soon there's going to be just so much information that consumers are going to be able to know that stuff. They're not going to be in the blind. Well, I wish you were here. I wish. What was it? What did I miss? Would you miss a great dinner? We chopped it up. We got the two burgers from Good Luck. We got the 32 ounce rib eye, shishito peppers on the sides, cut to share, a couple red lentils start, a couple salads, a couple cocktails. Went to, did a nightcap at Rome Cafe. And, And that was it.
Starting point is 00:06:04 And here we are. We chop it up. Can we talk about this? What the fuck is actually going on with Shishito peppers? Why would I look at a menu or Shishito peppers $20? $15 and he gets seven of them and I love them so much. What's the deal with that? Yeah, I don't know.
Starting point is 00:06:17 They used to be able to get shesito peppers and have like a bundle. Like just have like so many that it was like it was like ed. It was like edamami. They used to come like edamami. I used to just be able to pop those things until the next dish comes. But they're delicious. There's a little char on there. Yeah.
Starting point is 00:06:33 Chipoli aoli. Oh, the brie aoli. Oh, my God. Wrap me up in it. How you feeling about your health lately? Not the best. I'm just in it. Like, it's summer.
Starting point is 00:06:45 It's okay. But I'm okay. I haven't gone to the gym in probably three weeks. I haven't even hit a sauna. I feel like I'm eating healthy like Monday, Tuesday, Wednesday, but that's as far as it gets. And then Thursday, Friday, Saturday is complete right off. But I'm okay with that. Like, the weight's actually not getting out of control.
Starting point is 00:07:02 I didn't have to get my hucks tailored for the wedding. So I feel good about that. Actually, I'm trying it on. So in my head, I don't have to get tailored. So I'm feeling okay. How are you? I mean, we good? We locked in.
Starting point is 00:07:13 Oh, I feel like I got a little cold coming, which is good. I feel like in life lately I've been doing, I don't know why I've been doing this, but a lot of like negative self-talk. I hate that. God, I'm eating like an asshole. Oh my God.
Starting point is 00:07:24 You're really like, you got to work out her. I'm like waking up at my like almost disappointed, almost like a motivational tool. I'm like, You're working out like shit. You're eating like shit. Like I'm like getting in my head to just be like talking to myself out loud to be better. I'm not exactly sure where that's stepping from.
Starting point is 00:07:41 I even like with work stuff, it's going great. It's going well. Deals are flowing. Like it's good. But I'm like I just I feel like I'm in this weird space of like I could be doing more. I could be doing better. I don't really know where it's coming from. Probably got to talk to Jiff you about that.
Starting point is 00:07:55 Do you think that's like a time of year? I feel like we always. I feel like that's like human nature with like close. out the end of summer, you start getting like the fall anxiety. It's almost like the Sunday scary of like, of the week is like, hey, it's end of summer. I've kind of been a little loose on my habits. I've been really enjoying life, but sometimes enjoying life catches up to you or you look in the mirror and you're like, oof, like I don't feel great.
Starting point is 00:08:21 I don't look great. And then it's like summers was fun, but now I'm ready for it to be over because I want to focus on all these areas that I want to reprioritize. And I feel like you get that way like in six months. from now and it's like the holiday season. And yeah, the holidays were great. I saw family, but oh my God, I gained 15 pounds. I'm disgusting. It's cold outside. I'm not motivated to do anything. And then enter in January 1st New Year's resolutions. So I feel like we're just in that mix. So I think time of year is actually really important. It's actually the your rich BFF podcast is coming up. This is a creator who
Starting point is 00:08:54 does all type of financial analysis and tips and hacks. And she was on three years ago. And three years ago, she was earning, oh my God, she was earning $4 million a year, three years ago. Last year, $8.2 million. So she talks about her business. But one of the big things that I want to connect to real quickly with your description there is she monitors and analyzes her engagement levels on social media based on the time of year. And she's like every year for the last three, four years, May, June, July. I tell my team, did I lose it?
Starting point is 00:09:28 Am I done? Should I just stop doing this? And then what happens? Right around the fall, all my stuff rips. She's like, because people in the summer, they don't, they're not caring about finance. They don't really give a shit about this. So I have to like change what I do and how I do it. But the fall, everyone's back and dialed again.
Starting point is 00:09:44 So I do think there's something to what you're saying. Yeah. If all you start getting your routine back, whether you have kids, your kids are now going to school, they're out of the house for a couple hours. You start to getting your job routine back. You're not traveling. You're not hosting. You're not going to barbecues.
Starting point is 00:09:58 You know, football's on. Like you want it. You just want to kind of hunker down a little bit and get a little more routine. So they get just where we're at. And don't worry. And don't you dare let that invade you this weekend because we are going to rip it. We are going to rip it. We're going to have fun.
Starting point is 00:10:11 We're going to celebrate Hawk. It's going to be unbelievable. You got a little speech or a little toast ready or what's going on with that? Oh, you know, yes. So that's fun in 30 minute Thursday news. David and I are both giving speeches tomorrow or we're both doing a toast tomorrow, right? Correct. Two to three minutes, nothing too long.
Starting point is 00:10:26 The day that he told us about it, I thought about it for like two hours. And I had some, like, really good things. And then I didn't write them down and I forgot. And so now I got to go back to the chalkboard. So I had a, I couldn't sleep one. But I will. I will. Oh, yeah.
Starting point is 00:10:42 I couldn't sleep one night. And I was thinking about it. And I do that all the time, Jay. The amount of time I lay in bed and I think, well, unbelievable things. And I'm like, oh, it's so good that I will never forget it. I don't have to write that down. And I forget it every time. So this time I wrote it down and it's a couple sentences.
Starting point is 00:10:59 And that's what I'm based enough of. But I actually gave Slater, Huck's brother, a little preview when we were driving to Rome Cafe. And he was like, that's phenomenal. So it would be good. It would be good. I remember whenever I was doing it, though, I started. I was just in the gym thinking about it for a while when that day was. And I started tearing up.
Starting point is 00:11:17 I'm like, oh, God. I hope I can deliver the fucking. Oh, I'll be like a minus 300 to cry for sure. Like, that's just going to be part of it. So, but you're last. So no, I don't know. That's for last. A lot of pressure.
Starting point is 00:11:28 You got to bring his home. Oh, Jesus. Jesus Christ. Okay. I got to get it writing up here. No, I got some ideas. I just got to get them all together. But hey, you know what? I got today to do that. I'm a big like, I need. I have so much going. Actually, Hawks like this too. So much is happening between the agency and this and that. My God, there's a lot going on right now in a good way. You need a plane with no, when you get on a plane to Buffalo or Rochester, wherever you fly into, you need no Wi-Fi in that plane. You need the Wi-Fi to be down so you can't work. So it's just like, I'm just going to focus on this and feel it and spend an hour in the air. And we all get emotional in the air. So it's all good. You want to hear something crazy? Of course.
Starting point is 00:12:10 I don't know if I should share this, but whatever. Yeah, you should share it. There is, I've talked a lot about it on this podcast of like what people will attempt to do from a character assassination standpoint online. They'll hire groups. They'll hire people, et cetera. We have had troll accounts under falsified emails trying to eat. email some of our clients and speak poorly about our company. What they're saying is so basic. It's like, if you're going to take shots, take shots, but they're not shots. It's like, they're like little
Starting point is 00:12:44 baby shots. You know what I mean? Like, like, but it's in there, they're false. But it's like, if you read it, you'd be like, this is, can I get an example? This is just stupid. It would be like, oh, they're, they're just not big enough for you. The agency's too small for what they're, doing and it's like baby like little things right but it's taking shots and i'm just like i'm done i'm so i'm so done with like these people online or these fake accounts that hide under this stuff and try and spread this stuff so we have like now we got i got people hired track of the ip like you you're messing with us anymore under you want to come with us at a real account and actually talk talk you start messing with us behind a fake wall we're going to figure out where it's
Starting point is 00:13:30 coming from. I personally think it's either people, I think the likelihood, the odds, which you've talked about, is it's competition of some sort. But you never know. We'll find out. Yeah. We'll talk about it on trade secrets. It's just a really, really nasty way to be doing business. Speaking of nasty way, Jason, I got to say, Chloe was on talking disaster relief, talking home insurance and man that is one of the best nastiest episodes that we have had because it stressed me the fuck out i will just say that this episode stressed me out it is everything that she was saying that you guys were just discussing is just so real and we all can look an example where it could affect us but man does it stress me out because i just i'm going to say because i'm the voice of the viewer
Starting point is 00:14:20 and i've been saying this it just it is as good as it was as real information it's just seems so unrealistic. Like what she's asking us to think about what she's, I feel like what she's asking us to do, which maybe is a me problem, it just seems unrealistic to be able to do the home buying process, which is insanely stressful. Mortgage rates are higher and the markets are going crazy.
Starting point is 00:14:41 But have your rainy day fund and have your, you know, scout the property and check your policies and see what's covered. And then make sure that you're covered for the risk. And then make sure that it was just like, holy shit, inventory management, go through your house,
Starting point is 00:14:53 take pictures, walk keep receipts it's just like keep receipts like i i literally can't even make myself breakfast in the morning like i barely have time to freaking fill up a coffee and the coffee machine makes it for me like receipts like it's just that was my gut feeling i hope our listeners listen to it all the way through i hope it resonated with them and they and they felt the need and the passion of this i hope maybe they feel a little bit more like okay i can do this but man it felt like it felt like Like, not to a little pun on war, like I was drowning listening to this episode because it was just heavy and real and it's a little scary. Yeah.
Starting point is 00:15:31 I mean, I think sometimes that's the cool thing about the podcast is you get these experts in these niches that bring to light things that feel painful, but we sometimes forget. And I think exactly what we talked about in this episode, there is a theme of baby pro proactive work. Like little baby proactive steps can make a disaster. feel a whole hell of a lot less disastrous. And I think that's a theme in a lot of our areas of life, but one we don't think about as much with our home. And you think about, man, just like, if you look at most people's balance sheet, their home is the biggest asset that they have in their entire life. It's what they live for. It's what they work for. It's what they bleed for. It's what they stress for. And to think that it could be wiped away in a world in which that's
Starting point is 00:16:22 happening more often and there's no protection or limited protection, that's a, that's a pure nightmare. It's a pure nightmare. The biggest and scariest thing that she said, and you said, and I'm sure it'll be a clip we put on social, she says, if your home gets fully destroyed, you still have to pay mortgage payment. I'm like, what? What do you mean? I'm paying mortgage payments, the most expensive payment on something that's rubble. Like that, that, I just had, I said, this shit stresses me out. I literally have it in my notes here. I'm just wondering, And again, maybe this is a me problem. How many people I would love this as a poll?
Starting point is 00:16:55 How many people have the time or have the ability or even have like the patience? I don't even know what the word is. The focus, the attention to sit down, print out all of their policies, their auto policy, their home policy, their life insurance policy. Click a pen and speak, I'm going to read this and I'm going to understand this. And I'm going to make sure that all this stuff that I have, like I'm going to be really knowledgeable with my coverages and then I'm going to spend more time seeking out different policies for the one I if you have that ability if you have that attention that time span and that dedication I commend
Starting point is 00:17:31 you because maybe I just blindly trust too many that all state great take care of me okay thank you good you cover you can I can bundle my home my auto great bundle me up no fucking clue what I am covered for. Zero. My basement did flood and they gave me and I got $10,000. So that was good. But other than that, it's like, I'm not. That's it. I think it's designed for you not to know. Right. I mean, I hate insurance. I hate it. I'm dealing with my insurance on our business right now. I've had seven calls already to understand what the hell I'm paying for and if I need it. And then part of the discussion point is, well, you actually don't need part of that. But if you don't bundle at this carrier won't take you. I'm like, okay, so I got to overpay for something that I
Starting point is 00:18:16 actually don't need. So this carrier will accept me. Like, it's, it's, it's, insurance is bold. Like, I can't stand it because it's arbitrage. There's no way to win. They're always going to find ways that you are going to pay more than likely you will receive back for the rest of your eternity to just cover you in a situation. But it's also a necessity. So you're kind of stuck. A lot of these things are set up and they're designed for you not to read them, right? That's kind of part of the process. And we can't have that. And the beauty, I think, and that we talked a little bit about this episode when she said it's LLMs, right? She's referring to AI. That's going to change quickly because I can get a contract. I mean, David, I couldn't tell you the last time I had a contract
Starting point is 00:18:59 that I use attorneys all the time, but I will always put in AI, you know, copy paste, copy paste, break this down, act as an attorney. What do I need to know? And within two seconds, boom, I get every single flaw within a contract. Can I ask the dumbest question I've ever asked? Yeah. Which is putting it out there. Can you upload pictures and documents to like chat GBT and stuff and have them like, like actually like analyze it?
Starting point is 00:19:26 That's a dumb question, right? Hey, listen, I'm using, listen, I'm like me and chat GBT are getting really close. Like I'm talking, I'm getting life invite. I'm getting like I'm, I use it now. This is good for me. Listen. This is good for. me. So I can like upload an insurance policy and be like what I live in Webster, New York. This is my
Starting point is 00:19:46 insurance policy. What am I not covered for in terms of natural disasters? And they'll actually be like that. Okay. That's a 101 question. I'm going to come back to 101. Before I go to 101, I want to jump to 401. I had brother. I had coffee with my brother the other day. I want to tell you what he's done with AI. And he's, he's at literally like beginner to eight intermediate level. He has created a system on AI that he used AI to build an app. He uses another AI tool called Granola. Every single phone call, every single meeting he has that's work related is recorded through Granola. Granola listens to the meeting, tells him the takeaways and the things that he has to do because of that meeting. While he's sleeping, his app is being uploaded with all the things that he has
Starting point is 00:20:33 to do in a list of priority. And that app is trained to be able to do the things that it's able to do for him while he's sleeping ready to go at 9 a.m. So if I said, David, I'm going to, I'll text you at 9 a.m. what my speech is going to be about. And I'll also let you know what hotel I'm staying at. It will register that from our conversation. Go to the app that I have to tell David, 9 a.m.
Starting point is 00:20:55 My theme in my speech and where I'm staying at tomorrow. It'll go through my emails and it's connected to Gmail and all my texts and everything to see, did I book the hotel? Okay. I booked the hotel. So instantly at 9 a.m. without even thinking about it. Hey, David, it's Jason.
Starting point is 00:21:07 I'm going to be staying at the Delavan in Buffalo tomorrow. I check in at 3.30. So that's like intermediate to beginner. Now, let's go back to your question, which is a fair question. You can upload anything. Like as far as when it comes to photos, screenshots, photos, medical records. Like I put my MRIs up there. You could put, you could do it.
Starting point is 00:21:25 You could have it. I could take it from an interior design standpoint. I can take a picture of the wall. Okay. I'm an idiot. about this, put it on there. I mean, yeah, you can do like any, I mean, if you're doing something that requires thought, it can help you. You have an argument with your friend and you're just curious your take. Like, hey, I'm in this argument with my friend. Be harsh on me. Let me know what you
Starting point is 00:21:50 think I need to. I hate that. I hate that's a robot. Well, the thing is, is the big argument, if anything AI is that it will not, the biggest defense is emotional intelligence. So it might be able to tell you something, but emotion intelligence will beat everything. But it's fucking crazy. Yeah. We have a big episode coming up with Mary Hollander,
Starting point is 00:22:15 Holland Nader, sorry, and that is Brooks Nader's sister. And she talks a lot about AI, so more to come on that. And at the start of the episode, she'd said that 2003, it was an $80 billion loss year for insurance. Like she actually had me feeling bad for the insurance companies at the start this episode. And by the end, I just, I just felt like a little overwhelmed. But I will say
Starting point is 00:22:39 Cleveland, Ohio through to Rochester, New York is deemed the safest area to live in the United States for natural disasters. So at least I'm in a low risk zone per se for natural disasters. Yes, it gets cold, but I think it's, I think I'm okay. I think you're okay. But I think the big takeaway too from her episode is that we have another systemic issue here, right? Like we have that. We saw that with health insurance. We have it with disaster relief. We have it with preparing proactively. And we heard things that have come up, right? Like we talked about it all. So yeah, it's a great episode, one that we should continue to keep at the forefront and make a priority at home. David, we got seven. We got seven. minutes left 30 minute Thursday. What are you thinking that's hot out there? Because there's a whole lot of headlines. You know what I'm thinking? And maybe it's not hot out there. Maybe it's going to get hot. We talk about it's the basis of our podcast, I think, is pop culture and money. How about Arizona State University coming out with influencer and content creator programs and
Starting point is 00:23:50 degrees from their institution? I think it's genius. And I think that they're ahead of the curve on this. I think just knowing the generation that's coming up and you see it all the time, like the amount of percentage of people in elementary school and high school that want to be an influencer, I think it's absolutely genius. And I want to get a take on that because then I want to toss another idea at you. It's here's the deal. It's wild. The Creator Academy has been blown up every single year.
Starting point is 00:24:17 I've talked about on this podcast for six years. It's not going anywhere. It's just growing. It's someone that's in the space that's also overwhelming because it's creating so much mayhem and change in the space that we have to adjust to. But it's a fascinating place to be right now. And it's changing by the single second. And as a result of that as someone who's greater, you have to think about how you're changing your approach to it. But it's exciting times. And it's a place that she keeps growing and growing and growing and growing.
Starting point is 00:24:46 And as someone who does it full time and you're thinking about a degree, okay, in school, Do you think that there is enough content that one could teach and absorb in a program like that to actually educate them enough to be successful on exit to be a content creator? I've probably grossed over $10 million as a content creator, right? And I have an agency that has done probably right now over $40 million in digital collaboration deals via influencers. So I have credibility and experience in the space. And even if I were to teach a masterclass in creator economy and influencing, I would still need to partner with like 10 different people because there's so many areas I don't know well. So the content is endless in the space. The tools, the strategies, the hooks, the filming, the storytelling, the arcing, the analytics, the links.
Starting point is 00:25:44 It's the different platforms. Like, it's truly endless. If you think about it, if you're a creator, you are a CEO. you're an entrepreneur, you're a producer, you're an editor, you are a creative, you're the talent, like you are 15 positions that exist in one media company. And it's crazy and it's real. I mean, like think about every day, I'm not asking for sympathy. I'm just trying to give reality is every day I wake up thinking what is the content
Starting point is 00:26:10 that would make sense for me to post today? Where am I going to get it? How am I going to film it? Who is going to edit it? What is going to be the hook? What is the storytelling? Is it authentic? Is it real?
Starting point is 00:26:19 Every day. That's every single day. Yeah, and you can't really take a day off and God forbid like a week off too. So that's where it gets dicey because it's, it's imagine going to college and like having content creator degree and not, not being in it. Let's say you're there for finance. And then you're like walking around campus. I think how many people are going to be actively content creating on your campus because
Starting point is 00:26:41 it's part of their degree, but it's a part of their program and lifestyle. And like, but almost like quite like black mirrorish, but like think of it. There's like thousands of people on your campus that are in content. for school, but also doing it outside of the classroom because that's what it is. I think it's really interesting. Listen, at the end of the day, I run a hockey academy, right? People move away from home. They want to come to a hockey academy and specialize and be around hockey all the time.
Starting point is 00:27:03 And hopefully that puts them on the path to play college and pro. I just think, like, how is there not an influencer's academy, content to creator academy? Like in the micro version, you saw this maybe in like the hype house and the sway house and all those things where they moved into the house and they just did it 24-7. but I'm saying like a degree version of come live it, eat it, breathe it in Academy because as you know, like people go and get their doctorate degree and they get their in debt $200,000, $400,000 and it takes them 10 years to pay it off, if you went to an influencer academy and let's say it cost $100,000 a year, you know because you just said it, you get a brand deal
Starting point is 00:27:41 to cover that cost your first brand deal out of it. So really interesting, just an interesting thought to throw it in the universe. Yeah, I mean, one of the big things with the Influencer Academy, we talked a little bit about this on our group chat yesterday is that one, they kind of exist, right? There's a streamer university. There's a lot of influencers doing it. There's one creator right now that is literally selling a course that's $300 to buy it and she teaches you how to yap to camera, literally. And she's done about 10 million in sales off that. So these things exist. One of the hard parts about it is selling courses in general, there is nothing wrong with it.
Starting point is 00:28:14 but it definitely brings in a different side of your brand if you're selling courses. The other thing is, is it's kind, okay, let's go to hockey. So the best hockey players in the world are doing it, right? They're playing. The level under that, they're on the bench, but they're playing pro. Sure. The level under that are playing minor leagues, right? The level under that might be highly skilled coaches in the NHL.
Starting point is 00:28:43 So the big thing and the big argument to like courses and academies on this is that if the people were doing it really, really well, they would be doing it, not teaching it. Like there's somewhat of an argument to that. Then the other part is when you're someone that's doing it, right, let's call it an Alex Earl or something, like a top top, the number one. To go off for her to take her off her celebrity talent profile and be like, I'm going to become an educator. is such a bad idea for her. So there's a decision that people will have to make in that realm. Irregardless, the space is blowing up. Education on the space is blowing up.
Starting point is 00:29:26 That impacts a lot of good and a lot of bad. I mean, just being in New York City, I'm going to tell you, every single street you're going down, people are filming. Every park you go to, there's street interviews. Every restaurant you go to, people are out doing it. There's a lot of theories out there. And this is where it gets scary. that with AI and content and the way things are changing, that we will eventually have,
Starting point is 00:29:49 I know this is crazy, but we will eventually have like chips in us and we will, everything will be recorded 24-7 for the benefit of our content, for the benefit of our bodies to understand like, like it will be recorded where I could be like, hey, if I leave right now knowing my lifestyle, knowing my habits, what time do I have to get to LaGuardia, given the current traffic and then boom, it's disgusting. It's crazy. We're years and years away from that. but we're living in a wild world. And with that wild world, you get a nice little break on the golf course today. I do.
Starting point is 00:30:18 And I know you're getting to go right now. So David Ardoin, you're going to the golf course. I have to go to Buffalo now, have a nice little happy hour with my parents and their good friends and meeting Catherine there. And then tomorrow, I will see you in Rochester, New York for a nice rehearsal dinner, a nice little toast, a nice night of drinking and then a big wedding weekend. You got a little wrap? No, let's get on that plane, get here. 30Mut Thursdays, that's a wrap. Thank you for tuning into another episode
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