Trading Secrets - $360k in one month?! Netflix reality star Francesca Farago dives into the SHOCKING numbers behind her career before and after reality TV, influencing, launching her swimwear line, and $ecrets Too Hot To Handle!

Episode Date: March 25, 2024

This week, Jason is joined by Netflix reality TV star turned successful influencer, entrepreneur and business owner, Francesca Farago! Francesca gained notoriety after being tagged as one of the top ...personalities of Netflix’s inaugural season of Too Hot to Handle in 2020. She then continued her run in Netflix reality TV with stints on Love is Blind, After the Altar, and Perfect Match. After her time on TV, Francesca pivoted her career to a business owner after launching her own line of sustainable and environmentally friendly swimwear called Farago the Label. The brand offers swimsuits and bikinis that are not only cruelty free, but also 100 recyclable and biodegradable.  Francesca gives insight to Too Hot to Handle, how the show being pushed and released during COVID was extremely beneficial, what life was like prior to reality TV working in bottle service and influencing, why she uses her mom’s last name instead of her legal last name, what she would be doing if she wasn’t in reality TV, how a boring environment pushed to her create great TV by creating drama, doing career jujitsu after a bad edit on Perfect Match, how defusing comments instead of getting defensive works in her favor, and her relationships (or lack thereof) with her former castmates. Francesca also reveals when she started her swimwear company, who is involved in her company, the importance of being inclusive for every body type, what she considers when negotiating rates for reality shows, how she and Jesse handle money as a couple, her IVF journey,  and what she has learned during the renovation of her home. Why has Francesca lied about her age before? Which celebrity reached out to her that was a “pinch me” moment? Does she have investors in Farago the Label? What reality shows is she interested in joining down the line? Would she ever be open to having her own reality show? Francesca reveals all that and so much more in another episode you can’t afford to miss!  Host: Jason Tartick Co-Host: David Arduin Audio: Declan O’Connell Guest: Francesca Farago Stay connected with the Trading Secrets Podcast!  Instagram: @tradingsecretspodcast  Youtube: Trading Secrets Facebook: Join the Group All Access: Free 30-Day Trial  Deals! BetterHelp: BetterHelp is entirely online and is designed to be convenient, flexible, and suited to your schedule. Once you fill out a brief questionnaire, you will be matched with a licensed therapist, and can switch therapists anytime for no additional charge. Learn to make time for what makes you happy, with BetterHelp.Visit BetterHelp.com/tradingsecrets today to get 10% off your first month. Trading Secrets is sponsored by BetterHelp Factor: Eating better is easy with Factor's delicious, ready-to-eat meals. Every fresh, never-frozen, meal is chef-crafted, dietitian-approved and ready to go in just two-minutes. Factor is the perfect solution if you're looking for fast, premium options with no cooking required. Head to factormeals.com/tradingsecrets50 and use code tradingsecrets50 to get 50% off!   Monarch: Monarch is the top-rated, all-in-one personal finance app that gives you a comprehensive view of all your accounts, investments, transactions and more. For an extended thirty day free trial go to monarchmoney.com/SECRETS

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Starting point is 00:00:00 Welcome back to another episode of Trading Secrets. I'm your host, Jason Tartick, and welcome to the pre-market trading segment where I tell you a little bit about my guest, an update from the market and something going on in my personal life. This episode, I'm not kidding you. I tell you, I think it is the most wild episode we have ever had in trading secrets with Francesca Farago. Get ready to be entertained, educated, and I could just tell you this, if it's a slow day, it's about to get electric. And I mean, just literally buckle up when you
Starting point is 00:00:53 least expect it, curveballs are coming your way. I also want to warn everyone, while there's a lot of business, I would say at times, this becomes a PG-13, maybe even dabbles into a little R discussion. But that's okay. That is who Francesca is. She is proud of who she is. She has absolutely crushed it. She has come so far and done so many intelligent, thoughtful career moves to get her to where she is and you are going to be blown away by the numbers. I'll also say this. I think of any guests we've had, we might have gotten the most numbers out of Francesca than anybody before. So this will be
Starting point is 00:01:32 an episode. Truly, truly, truly, you can't afford to miss. A little update. Please go grab a copy of Talk Money to me. I am in Denver now. What an unbelievable week it has been. We did our Seattle in Denver stop. And I make a joke, but I'm like, listen, we're talking about a book. We are
Starting point is 00:01:48 talking about a money book at 6 p.m. and we don't have booze. So we're going to make these tours as fun as we possibly can, given the circumstances. And they've been great. We're playing like really, really fun games. Every show is sold out. We're going to add more spots to each city.
Starting point is 00:02:06 So if you want to come, just pay attention to my Instagram. I'm going to be opening up spots. We're going to Austin, Chicago, and Del Rey this week. Last week was so much fun. We had Peter and Shishel on. We were in Seattle. We did some press with KTLA, the morning show. Colton came on.
Starting point is 00:02:25 Micah came on Trading Secrets. we went on the grill's got to eat podcast Jennifer Hudson show we did scrubbing in podcast in so much more so it was honestly just unbelievable now one thing that I am been talking about this is a new study that just came out is that new homebuyers in 2020 versus 2024 have to be making 80% more in 2024 than they were making in 2020 given the change of inflation interest rates economic cycles and the cost of real estate. So you've got to take control your finances, your inflows, your outflows, understanding the importance of making money on your money and how to do it. This book will teach you how to do it if you are single or you are in a relationship, but you have to take control of this. And I've been talking
Starting point is 00:03:11 a lot about these examples. Like when we have a, when we're cooking and we cut ourselves and we know that we have to get stitches or get glued, we have to immediately take care of it. The financial system is built to not create immediate pain points. It is a slow. burn that will impact you over a long time, but it will have significant impact on your lifestyle, your freedom, and the affordability of what you can and can't do. So take control of it, buy a copy of Talk Money to me today. And lastly, a little update from my personal life. This week, we are traveling like a maniac. I am living in the airport in hotels, but it has been so fun to connect with everyone. We had all the love is blind crew at the Seattle event. So
Starting point is 00:03:55 Chelsea was there, Kwame. We also had some Bachelor Legends, Justin and Susie. We had Marshall Glaze that was there. It was just such a great time. Micah was there. It was awesome. And then in Denver, we had Gianina. We had Susanna Summers, Bachelor Data and her boyfriend. We had Ben Higgins, Blake Horseman, and that was such a blast. And then here going to Austin. We're to have Katie and Zach there, and then Chris Harrison and Lauren. So if you want to come to the Austin show, let me know. We're going to open up a couple of spots for Monday night. Chicago, I got Andrew Spencer and Greg Grippa will be there.
Starting point is 00:04:35 And then in Del Rey, I have a big surprise. So that one is coming. But that's a little update from my life. I am so excited for you guys to listen to this episode. Please always remember, go give us five stars. Let us know who else you want on. And that second episode a week, it is coming. and it is coming soon.
Starting point is 00:04:52 The team has already agreed that we are doing it. You just have to find a couple more things. Enough of me. Enough of the book tour. Let's ring in the bell with the one and only Francesca Farragough. Welcome back to another episode of Trading Secrets. Today, we are joined by Netflix in reality TV star turned successful influencer, entrepreneur and business owner, Francesca Fargo. Francesca gained notoriety after being tagged as one of the top personalities of Netflix,
Starting point is 00:05:21 inaugural season of Too Hot to Handle in 2020. She then continued her run in Netflix reality TV with stints on, Love is Blind, after the altar, and perfect match. After her time on TV, Francesca pivoted her career to a business owner after launching her own line of sustainable and environmentally friendly swimwear called Farago the label. The brand offers swimsuits and bikinis that are not only cruelty-free, but also 100 recyclable and biodegradable.
Starting point is 00:05:52 Today, we are going to hear about the ways that reality TV changed her life for the better, maybe for the worse, where the inspiration came from to launch her swimwear brand and everything in between. Francesca, it has been a wild career track for you, a wild four years. Thank you so much for being on Trading Secrets. That was an amazing intro, by the way. I will take that. That was lovely.
Starting point is 00:06:14 Thank you. We will take. I mean, it's, no, think, I didn't even get to some of the good stuff, right? I didn't even talk about Variety's 40 Most Powerful Woman on Reality TV and your followers and everything else. You're gassing me up. I'm gassing me up. You know, I got to gas you up.
Starting point is 00:06:28 You get comfortable. We got your dog here in the room. We got Jesse in the room. So guys back home listening, I got Francesca in a good place for a good episode. Yeah, I'm staring at my cute Pomeranian and my fiancee right now. It's amazing. Life is good. All right.
Starting point is 00:06:41 And we're going to get into that. So I have a second book coming out. It's called Talk Money to Me. It's all about loving money. So we'll talk a little bit about that. Before we do, you just got. name Variety's 40 Most Powerful Woman in reality TV, 2023. That list was extensive, deep, and extremely impressive. Hold on to that feeling. Let's roll back to before you even hit
Starting point is 00:07:02 reality TV. So now it's 2020. And we know that Too Hot to Handle airs. When did you start filming Too Hot to Handle? What year was that? Two Hot to Handel was filmed in 2019. So it was filmed in, I believe, April 2019. And then it came out April 2020. and it was supposed to come out earlier in that summer and then they kept pushing it and pushing it and pushing it and worked out for me because they ended up pushing it to the beginning of COVID. So everyone was at home, doing nothing, watching.
Starting point is 00:07:32 So it actually really helped the viewers because there is everyone to watch the show, like Ariana Grande watched the show. Justin Bieber was watching. They were all like messaging us. So definitely took the show to another level at being released during COVID. Yeah.
Starting point is 00:07:44 And you think about how that impacts all your business and future financial success because there were so many eyeballs on there. So at this time when you start filming, how old are you in 2019? I think I was 29, no, 29, I'm 30 now. I think I was 25 during filming. Okay.
Starting point is 00:07:59 And then 26 when it came out. You said, I think. And I did see you do another interview. I was watching online. And you said you lie about your age. No. Oh, so I used to lie about my age when I was a little younger because one of my best friends lied about her age.
Starting point is 00:08:13 And for some reason, because she was, I felt the need to as well. so I would usually take off like a year max and that was just like when I was going out to bars meeting guys I didn't want them to think I was like old and trying to like date them or like marry them you know so I would always go younger because then they would take me less seriously they wouldn't like try and talk to me too much because they would just thought I was like a young dumb like kind of bimbo so that was the vibes but I mean now I can't lie because you just Google me and it comes up so I'm like there's no hiding like I was going to lie on my 30th birthday because
Starting point is 00:08:46 When I turned 29, I wrote 25s, like, surprise. And everyone in the comments was roasting me. They're like, you're not 25. You're not 25. I'm like, it's not that deep. Like, it's not that deep. But I think after when I turned 30, I just said like 30th birthday RIP to my 20s and I've embraced it. I love it.
Starting point is 00:09:05 Well, you can, you can run, but now you can't hide. That's the damn sure. There's no hiding. But you could have hid back in like 2019, right? People weren't as familiar with Francesca. walk me through that point before Netflix approaches you from a career perspective like what was your thought process what were you doing what kind of money were you making so in 2019 I think at that point I had already quit my job and I was influencing I guess um back then it was a little
Starting point is 00:09:37 different I think there was a lot less people doing it it wasn't it didn't have this like huge notoriety title that it does now but I was Working at a bar, I graduated from university, I think, in 2017. So Canadian of you to say university? Oh, yeah, because it's crazy here because it's college. College here is university in Canada. Yeah. And university here is college in Canada.
Starting point is 00:10:00 It's like switched. But university in Canada is four years. So I did five years of university. And then I was bartending doing bottle service at like high end clubs, making good money. In Canada. In Canada. Yeah. Let's just stop there for people back home that are curious.
Starting point is 00:10:15 when you are doing bottle service, that's an industry. We've explored tons of industries from billionaires to sharks and shark tank. Bottle service is one we've never talked about in this show. How does that work? Do you get paid an hourly rate and then you're paid a percentage of what you sell? Talk to me about that. So I think you get paid, I think the time it was $9 an hour. So nothing.
Starting point is 00:10:33 The paycheck kind of is just an added bonus you get at the end of the two weeks. But where you make your money is making relationships with the people that are coming in and buying bottles. And they tip you a percentage on top of the bottle. So say someone comes in and spends $3,000, then you'll get 20% of that bill. Okay. And as a bottle girl or waitress, I'm not exactly sure the exact title, do you get to keep the full tip amount? Yeah.
Starting point is 00:10:56 Well, you tip out your staff. So you tip out the bar back. You tip out the house, a certain percentage, but the rest you get to keep. So it was great because I was making more money than all of my friends because bottle service at like a high end club, you're making like a couple grand a night minimum. So I was killing it. I was having a great time. I lived in a nice apartment.
Starting point is 00:11:15 So it was, it was great at the time. I feel like in my early 20s, it was the perfect career for me. And I was able to drink. I was partying. I was having fun. I was living my best life, meeting people, meeting rich people that would like take me to do things with them. So for that time of my life, it was perfect.
Starting point is 00:11:31 Okay. Got it. So you're doing the bottle service. And then at what point do you get into the influencing and when do you move out to LA? So I started on Instagram when I was 18. And so this was 12 years ago. and I was dating someone who was kind of controlling and would get really upset when I would post selfies.
Starting point is 00:11:50 So he cheated on me. We broke up and I was kind of like, can I swear? Oh, yeah. Okay. As kind of like a fuck you to him, I started posting more. I was posting bikini photos, posting mirror selfies, going on vacations to literally post on Instagram and be like, fuck you to this dude. And then I started gaining a following because I was at the time, there wasn't a lot of people doing it. Like this was like Alexis Wren kind of J. Alvarez vibe.
Starting point is 00:12:15 So I would literally book a vacation so I could go on a beach and take photos. Like that was the only reason I would want to travel basically was to get Instagram followers. So that's what I was doing and I was trying to grow the following. And I remember when I was doing the bottle service, I think I had like 200-ish K followers. And that was the most of any single person that I knew at the time. So it was considered a big deal then. Obviously now like everyone has 300K. It's like kind of more lucrative now.
Starting point is 00:12:43 But at the time, it was a lot. So I was making money on Instagram and doing brand deals. And it got to the point where I was making enough that I didn't need to do the bottle service anymore. So I had quit. And then for about a year, I was just doing brand deals and all that stuff. And then a producer from To What to Handle approached me on Instagram and say, we have the show. We think you'd be great for it.
Starting point is 00:13:06 Do you want to audition? And then got it. It all escalated from there. Yeah. We know you have an establishment. brand now, but at this point, when you're literally posting out of spite for your X and then you blow up, at this time, 300,000 followers doing like the bikini type modeling niche, what could you make like in a year? Like a few hundred grand? Can you make like a ton
Starting point is 00:13:28 of money? I think at the time I wasn't shooting for the stars. I was really happy making the income that I was making. And I didn't have like a crazy business aspect in my brain. Like I thought, like I was using Farago on my socials. That's not my legal last name because I thought if I did want to get a different career in the future like with my degree or I kind of wanted to go back to school to become a paramedic. I was looking into law. So I was like, okay, I'm going to use Farragor on my socials in case I want to do something later. And right when I was a getting approach for too out to handle, I was thinking about going back to be a paramedic.
Starting point is 00:14:03 That was like my dream at the time. I'm like, maybe I'll go into nursing. Maybe I'll be a paramedic. And then I just stumbled into reality TV. And then now I never looked back. So your last name's not Farragough? Not my legal last name, no. Does anybody know your legal last name?
Starting point is 00:14:15 Yeah, like my friends. Okay. Did you change it intentionally? I just started using Farago on my socials in case I ever needed my real last name for something else. Where did you come up with Ferrigo? It's my mom's last name. Yeah, so when she got married, she didn't change her last name because it's a long story, but she kept her last name.
Starting point is 00:14:33 So my mom's name's Lucia Farago. So when I was, and half my family has Fargo. So when I decided, my Instagram handle before Fargo was. was Queen Frankie. So I just changed it to Francesca Fargo. And I remember I actually bought the username from someone for $1,500 at the time. I was like, I DM'd her. I'm like, can I have the username, please? And she gave it to me for $1,500. That was a lot. I'm like, damn, but I wanted it so bad. I knew that that was the name that I wanted to have like established. So it was worth it. You've established it. Yeah. Six million plus followers. You're absolutely killing it.
Starting point is 00:15:05 I want to ask you this, though. If you didn't go on reality TV, you talked about maybe being a paramedic, being a paramedic pays significantly less than you're making now and I'm going to imagine significantly less than you're making then given the way
Starting point is 00:15:20 that things have changed in the landscape of influencing what do you think you would have done as a side hustle like do you think you would have continued to try
Starting point is 00:15:27 and grow that following would you've gotten to modeling would you have stepped into only fans when it came out like if reality TV didn't come your way
Starting point is 00:15:34 where is Francesca today I've thought about this a few times because I'm really not sure where I would have gone. I think I would have gotten just a normal career. And then I do personally love, like I know a lot of people don't enjoy posting. They kind of do it for money. But like my fiance, Jesse, he doesn't love posting as much. But for me, I love it. So I think I definitely would have kept in that kind of vlog style, reality type content throughout my life and then
Starting point is 00:16:02 had a career and then just done social media on the side. Okay. That's good. Jesse, you're next to me. I feel you. That's how me and you are in the same boat. It's work. He gets a lot of hate on social media as well, so it's hard for him to post all the time. Yeah, it's, that's tough, isn't it? Like that, just that whole concept of all the noise. It's just, it's tough. It's a lot. And I think continuing to just run through it and continue to be your best self is all you can do in this crazy-ass world. Okay. So, so then that's not the reality. Francesca's not going to be a paramedic. Francesca goes on too hot to handle and you absolutely blow up. Let me ask you about this. when they approached you, was there any hesitation?
Starting point is 00:16:42 Was it an immediate yes? Did you try and like negotiate the contract to get paid a certain amount? What was going through your head strategy wise? I was kind of just hoping not to get kidnapped because at the time, I didn't know if it was legit. Like these people were approaching me saying there were Netflix producers. Like it almost seemed too good to be true. Honestly, I'm like, I'm going to get to this foreign country that I didn't know where I was
Starting point is 00:17:05 going until like two days before. And I'm going to get there and they're going to. kidnap me. So that was just my only thing. I'm like, please just be legit. Because at the time, like, To What to Handel was one of the first reality shows on Netflix. Like Netflix wasn't doing it. Love is Blind hadn't come out. None of the shows that are popular now were even out. So I was like, I've never even heard of Netflix reality TV. So thank God. I didn't get kidnapped. We're here. So yeah, I was kind of just hoping that. I'm like, let's just hope I don't get kidnapped. So I have a little bit of a like glass half empty approach, especially with new people.
Starting point is 00:17:38 and stuff like that, I think, similarly. But that's just, I think, how I was, like, born and bred. Did something ever happen in your life that makes you kind of guarded like that? Or are you just more of a naturally... I think growing up, like, just as a woman in general, you're put in situations that are scary and it's hard to trust men. And even growing up, like, when I was growing up, it was a lot different than it is now. Like, the Me Too movement and everything that's gone on made people a lot more aware of
Starting point is 00:18:08 how women can be treated. But when I was growing up, you kind of just had to, like, be silenced with it and, like, be put in situations you didn't want to be in because you couldn't speak up. So I think growing up the way I grew up definitely made me a little bit more guarded and careful with, like, who I surround myself with and men and being put in situations and things like that. Very fair. Okay, so you start filming. While you're filming, was reality TV what you expected? And when you were on reality TV, you had already had an influencing background. So you already kind of knew the business. Were you thinking strategically, like every minute I'm here is going to help my brand.
Starting point is 00:18:43 Every day I can last. I'm in a better position. Did that cross your mind while filming? Definitely, I think anyone who goes on a reality show, you kind of have that in the back of your mind. But too out to handle, I was a little bit more naive. I was young. I went on it literally thinking that I was going to find someone that I loved.
Starting point is 00:18:59 That was my main goal. I was thinking this is going to be great for my Instagram followers, but I didn't know that it was going to explode the way that it did and give me the career that I have now. I was kind of just hoping maybe if I get a million followers, that would be great. And then I can make more money on social media. And then I'll leave here with a boyfriend, someone that I love. And then my life will be like, what's the fairy tale kind of situation? That was like my goal.
Starting point is 00:19:25 But during filming, it was weird because everyone that around me during the filming process was really weird and kind of, they seem to be taking the process very, very serious. and I was kind of joking and having fun with it and everyone was kind of not liking me and not really wanting to be my friend or talk to me because I was getting more scenes and getting pulled down for confessionals more and there was cameras more on me. So I think people were not liking me and getting a little weird and taking a little bit too seriously. But after a few weeks of being on filming, I realized this is going to be boring and no one's
Starting point is 00:20:04 going to watch this unless I may start start making some moves. And then I kind of like a different side of me took over and I just was focused on making a good show. So it was like a little bit of a little bit of a chess game. Yeah. If I can make good TV, I'll be on TV more. As a result of that, that's going to impact my brain. And I think that cast helped me as well because they were so boring that it really pushed me. Like there would be days that their cameras were around us and everyone was just sitting around like doing nothing.
Starting point is 00:20:31 I'm like, this is a show. Like I've seen shows. And if someone doesn't do something like, what are we going to be doing here? So I remember like purposely going out of my way to start drama or like putting myself on a date with someone that I knew was a bad idea because it was going to be good for the show. I can remember from The Bachelor the one moment where like things changed, the one scene that things changed for me. Do you have that moment from Too Hot to Handle the one scene that like people were like, oh shit, that's Francesca totally blew up your head name. Yeah, I think there was a scene. So the purpose of Too Hot to Handle is you're not supposed to be.
Starting point is 00:21:07 intimate with one another, so no kissing, blah, blah, blah. And there was one scene where I kissed my friend Haley to purposely lose the group money and lied about it and didn't tell anyone. And we snuck around and we blamed other people for losing the money. So that was the scene kind of that put me on the map, I think. That's it. I love it. You're spinning things up. You're making it work. You come off the show. You go in with 300,000 followers. How many do you have once the show has been airing for a few months? Within the first three weeks, I went up to Formal. Okay. So why? do you think when you just think about the numbers aspect, why did you grow at the rate you did compared to your peers? I think I was the one being a little bit more dramatic and I was
Starting point is 00:21:50 kind of just being confident and being myself. I think a lot of other people were just kind of fading and not really doing much, not really putting themselves in a situation where the cameras would be interested in looking at them and what they were doing. So for me, I wanted to make sure that I got a lot of camera time and I was just kind of like doing. I didn't care what the audience was going to think about me. And I think that helped because I just did not give a fuck. I'm like, I'm just going to do whatever the fuck I want to do. And if I look bad, I literally don't care. And that's kind of the mindset that I had. Does that careless attitude though? We have had CEOs of like the largest agencies come on here. And one of them said, the people that will get
Starting point is 00:22:30 paid the most in this space are the people that have the most G rated content. So like, your kid that's like 10 years old opening gifts G rated low liability good engagement so bigger brands at bigger dollars will work with them said as you go up to scale if like your your content becomes PG then PG 13 then it goes to R then it goes to X you will inherently make less because there's a higher liability and the question comes back to you did that hurt you at all being kind of the wild the crazy one the the the one that's just putting yourself out there and taking shots and doing things differently. Like, did that it all hurt your business,
Starting point is 00:23:09 I don't think so because for me, I'm the one, I'm one of the only people from that season and from other seasons that is continuing to do more TV and continuing to get more opportunities. The people that kind of stayed G-rated at the time didn't really get a lot of traction.
Starting point is 00:23:29 Brands didn't really care about them. They kind of just faded out. So in a reality TV setting, you kind of have to really get, go for it. And if you're not going for it, then there's really no point in being there because you're just like a side character at that point. So you want to be bold. Obviously, there's layers to it. Like when I film perfect match, I was bold. I was out there. I said whatever I had to say. And I, my character got really twisted in editing. So that was a mistake on my end for
Starting point is 00:23:57 giving production a lot more trust than I should have. So that kind of blundered my brandial capability after that because I was not liked for a long period of time. I had to kind of do a lot of like career what's the word jujitsu career jujitsu. Yeah, I had to like do a lot of like undigging myself from this hole that I put myself in because of the way that I was edited because of the content that I gave production and editing. So after getting myself out of that, I'm back in action. But there was a period where like I was like I had to like turn off my comments and I had to like really check my socials every day to like delete things that people were saying and it was bad for a while. Like I was like I was shocked that brands even still wanted to work with me because of the
Starting point is 00:24:45 feedback that I got from perfect match. So there's like a thin line. Like you don't want to be like the Tom Sandoval. You want to kind of be like the likable still PG but still out there and funny and like yeah, there's like a line. There's a threshold. There's a threshold. It's interesting though that you've seen the threshold on like two sides. And so after perfect match, it sounds like that threshold, you took it off a little too far. And you noticed a business impact from that. Do you think your finances took a hit because of that? No, I mean, no.
Starting point is 00:25:16 Just because I'm me and I know, like, I'm very savvy with it. So I think maybe someone else would have been affected differently, but I ran with it. Like, I embraced the hate and I took advantage of it. But how do you do that? I think that's a really important skill. You kind of just have to own it. You really have to be confident and own it and take accountability and you can't let it like you, you can't really get defense.
Starting point is 00:25:40 If you do something wrong, you can't really get defensive. You kind of have to admit to it and just own it and agree. Like if someone commented, I hated you on perfect match. I'll comment back. I agree. I hated myself as well. Wow. Because you confuse.
Starting point is 00:25:51 Yeah. Because you can't. Everyone does that. Everyone defends. Yeah. So I obviously like there's a large part of it that I blamed on the editing because it really was the editing. And then there's other parts where I'm like, I agree.
Starting point is 00:26:02 Like, that was fucked up because you have to take accountability or else people are never going to trust you again. Like, they're never going to trust what you have to say about like. And if you want to work with a brand, if you're, you have to be like honest because then people can like trust what you're going to say about products and stuff like that and like everything in life. Yeah. I think anyone back home should take that advice.
Starting point is 00:26:23 Like when you get, everyone gets stuck. When you get stuck into a tough spot, especially professionally, like just take ownership because you defused everything. When you start defending, I want to go toe to toe to. Let's argue. Let's go. When you're just like, I hated you on perfect match. And you respond saying, I hated myself too.
Starting point is 00:26:40 Yeah, what are they going to say to that? They can't say anything else. You're like, wow, that's tough. Okay. Interesting. Very tactful, by the way. Very smart. Let's talk about you.
Starting point is 00:26:49 Get off your first show, two out to handle. You go from 300,000 to over 4 million. 10 times the increase in followers. When did you notice the first either? check or opportunity or business deal that came your way that said, holy shit, life has just changed for me dramatically. I think it was pretty instant. I would have, I had a manager at the time and we would have weekly meetings of like hundreds and hundreds of brands offering me all this money. And we would go through a spreadsheet of like what they wanted in the dollar amounts. And I would
Starting point is 00:27:19 see all the dollar amounts like lined up and then like a total at the bottom for the month. And I was like, that's crazy. Can you share what that total was? I remember my first like the highest month I had after like so two out to handle came out and in the first six months it was crazy every month but I remember the highest month of just brand deals which I don't I'm not making this much now on just brand deals but at the time I remember it was like 360K for one month like at the total at the bottom and I was like wow that's fucked up that that is crazy I was like I was like giving money to my friends like giving money to my parents I'm like I don't even I don't even know what to do with that at this point like it was a lot at the time and I was 26
Starting point is 00:27:59 So I was a little bit more like carefree, but I've never been a person to like overly shop and like buy myself crazy things and stuff like that. So I was just like, wow, like what am I going to do with this? Like how am I going to spend this? What am I going to invest in? Like what like what like? Because once you start making that much money, you really need to think about like your future. And you can, if you're smart with it, you're set for life. Yeah. It's so true. More money, more. It's a real, it's a real, real thing. Not for me. I feel like more money more fun. Less problems. more fun. Yeah. I don't think more money, more problems is true. Not for me. Okay. I think more money. The thing that becomes more complication when you think about taxes, you got to hire someone to deal with this. You need a bookkeeper. I pay my bookkeepers. Well, my bookkeeper is actually my mom. Okay. But I pay my account and a lot of money. So he does a lot for me. Yeah. I can imagine. All right. So you see that. One thing we talk about the show is like just financial transparency and like trying to break the walls down to talk to people about money because it could help educate you to better your own career. You start seeing 360K come in monthly. Are you
Starting point is 00:29:00 calling your peers on TWA? Are you talking to your people? Like, holy shit, are you seeing this money come in? Are you just like, no, I'm going to do my own thing. Yeah. I wasn't friends with the cast. At all. I had my ex at the time who we were, we were like close for a bit. We quickly fizzled after the show came out and stopped talking. But everyone was really upset that I grew and they didn't. I would be as well. Like if I was on a show and I tried my hardest, like, and someone else took off way more than me. I would probably be a little jealous as well, but I wasn't talking to them, no. Got it. That's interesting. So you're running your own show, doing your thing. Yeah. And then we talked about the finances. You already alluded to it.
Starting point is 00:29:39 Who are some of the, like, celebrities that are reaching out to you that you're kind of having a pinch me moment. Like, holy so. I think it was Ariana Grande for sure. When she, what is she saying? I think she said, like, I honestly forget, because it was like so long ago, but she followed me and she followed my swimwear page. And I was like, oh my God, she followed Fairgo the label. So I, like, DM'd her. I should have. Everyone was saying send her swim, send her swim. But I, I, I fumbled because I didn't want to seem like I was trying to make a business opportunity out of it. I'm like, no, she's chill. Like, I'm not that type of person. So I just said like, oh, love you, whatever. And she said, oh, my God, you're so sweet. Blah, blah, blah. And like, now we still kind of have,
Starting point is 00:30:15 like, she still follows me. I have a little bit, a little bit of a relationship with her. Like, sometimes if she's throwing an event, I'll ask if she's going. So. That was nice. Have you sent your swimwear? I haven't. No, I should, but it's just. I got an idea. It's just not like me to do that.
Starting point is 00:30:30 I don't know. Look, I'm not like, I don't want to, I'm an opportunist when it comes to myself, putting myself in situations, but I feel like people I surround myself with, I don't like feeling like an opportunist in that kind of sense. I have an idea for you. Okay. Okay. Here's the idea.
Starting point is 00:30:44 Give her a gift card. Send Ariad Gravy, $250, $500, $500 gift card, whatever. And just say, hey, I see that you follow the swimwear company. if you ever want to buy anything here it's on us but absolutely no pressure and then if she uses it great you'll actually be able to see that she used it and you keep an eye in it and then if she doesn't use it there's no cost for you yeah okay it's just a nice gesture okay just a thought the swim company when did you start it how long after the show did you start it so before the show came out I was planning to launch the bikinis around when the show came out so I remember I got
Starting point is 00:31:20 Romeo, my dog, and for two months, I was like, I'm going to sit at home and I'm going to get this company ready. And because I can't leave this little tiny two pound. He was like less than a pound, Palm Marine in home alone. I'm just going to watch him and raise him and train him. So I had him and I would like feed him and watch him in his little crate. And then I would be on my laptop all day, every day for like two months. So I got everything ready.
Starting point is 00:31:44 I started getting the brand. It took like about a year. And then my plan was to launch it right when the show. show was coming out. Bless that it was delayed because it took me a lot longer to to launch it than I thought, but I launched it the day the show came up. That is genius. Absolutely so smart. Did you have investors? Did you have to put money up front? Tell me about the business. I put like $10,000 of my own money in for product and the rest. I hired some people. My website designer actually did my website for free. I don't even know how I don't need. I think he DMed
Starting point is 00:32:16 me before the show came out and was like, oh, if you ever need help with your website, let me know. And I was like, perfect. So he literally worked with me for a year just for free. It was crazy. So I saved a lot of money on that. And then I hired some people online to help me find manufacturers, but everything else I just did myself. And then I spent 10 grand on stock. And that was it. I didn't have investors. I didn't. And so you own 100% of the company. Yeah. Unbelievable. It's all me. How's the company been growing and how's it doing? Yeah. Well, it did amazing after a perfect match because I just wore the bikinis the whole time. So that was great.
Starting point is 00:32:50 And now it just kind of has its own image. Like I'm very body positive and I'm very inclusive. So now it kind of, it's taken on this own life of its own aside from me, which is great. People that work for that? Just me. Just you. Are you in other retailers or everything online? It's everything online.
Starting point is 00:33:08 Yeah. Interesting. Someone back home, they're inspired by you and they want to start some type of clothing line or some type of merch or something. What piece of advice would you give them? I would say... test the market. I didn't because I had the social media presence that I didn't need to that I feel like people just wanted to kind of buy a piece of me when the show came out. But if I were
Starting point is 00:33:31 to go back and not not have the following that I did at the time, I would say do test launches and see, don't buy too much product because you want to see what people like first. Because just because I like something doesn't mean everyone else is going to like something. I had to launch a lot of bikinis that I personally wouldn't wear, but I saw my following and I would look at them and see what they were wearing on their pages and I wanted to launch something that everyone would like and then it would be inclusive for everybody type. So I would say market test and just literally go for it because don't spend too much money. Don't invest too much of your own money just in case. I like the idea of market test and then also maybe limit total inventory so you're not
Starting point is 00:34:12 wasting as much money. Do a small limited releases. See the response and then you can go from there. So people back home, you don't just get crushed if you don't have a follow. Even the pre-order works as well. That's a great idea because cash is coming in. And then you're not using your own money. Perfect match. I read an article that people were out there saying that the only reason you took on Perfect
Starting point is 00:34:31 Match was to actually get your bikini line in the cameras. What's your response to that from a business. So I was, so I was getting so much hate and Perfect Match came out. Honestly, rightfully so. So I was getting destroyed. online and I wanted to kind of make light of the situation because what am I going to do? I'm not going to sit here in a hole and like cry. So I posted a video of I had this one girl helping me a friend of mine. So she would take clips and send me all the clips of me
Starting point is 00:35:04 wearing the bikinis and I put it together. I edited it myself. I put it together in a collage and I posted it on Instagram and I wrote POV went on a Netflix show to promote my bikini brand or promote my swim line because I was just like everyone's hating on me anyways I might as well I might as well get extra sales because of it like I was getting so shit on and I just kind of wanted to make a joke but people took it a lot more seriously obviously but I didn't go on it to promote Fargo the label but I knew that I was going to be wearing my bikinis the whole time so it was a little bit part of it okay another thing I got for you is you went on your first show 300,000 followers you go on your second show six million plus or you're at that four to six million range
Starting point is 00:35:44 and you have all this moment I'm at your back. Celebrities are reaching out to you, 365K in deals a month. How do you negotiate what your value should be going into another show, knowing you're bringing so much to those cameras? I think, so I'm actually working on that right now where me and my manager are working on a deal
Starting point is 00:36:03 for me to do another show. And I think you have to weigh what's worth it for your time and worth it. Because obviously if you're away filming, you have to consider how much money you're not making being at home. So the deals that you're missing out on while you're gone, just the money for your time to put in the effort. It's really hard to negotiate.
Starting point is 00:36:25 I kind of just shoot for the stars and then they'll come back with something else and then I'll think if it's worth it for me or not. Like I've gotten offers for shows before that are considered a lot of money to other people, but it just wouldn't be worth it for me long term to consider an opportunity unless like... It made a lot of sense. Yeah. I mean, because I think I've worked my way up to that point where I have kind of more leverage, I would say.
Starting point is 00:36:51 Sure. So... Yeah, and because tell me if I'm wrong here, but you saw what could happen with perfect match. Exactly. If that happens again, that takes a material impact on your business. Yeah. And is the risk reward even worth it at that point? Yeah, exactly.
Starting point is 00:37:06 Exactly. Okay. I saw in your variety bio, it said that you were a big fan, a survivor. Of course, you wouldn't be on any love shows anymore. So I'm assuming possibly a challenge show. I, my dream is to go on Survivor. I think it'll probably have to be after I have my first baby because I don't think I have enough time to do Survivor before then, but my goal with my fiance is we want to go on Survivor and or naked and afraid. That's like, just like something in my bucket list that I would love to do. You got, you guys would be open to just like
Starting point is 00:37:40 100%. 100%. 100%. People always are shocked by that because I'm such like a girly girl, but I'm just obsessed with like the game play, the strategy, not having to worry about like dudes trying to hit on me or like, you know what I mean? If the purpose of the show was not to date and just to strategize, that's, that's a dream. Because I can be sneaky if I have to be. Well, I think the biggest hurdle, of course, is being fully naked the whole time in front of everyone. But you're saying that's like you got you both have so much. That's the easiest part. That would be the easy part.
Starting point is 00:38:12 I look good naked, so. So does Jesse, so we're good. All right. There you go. Jesse, you down for this? He's the one who introduced me to naked and afraid, actually. Yeah.
Starting point is 00:38:23 Naked or afraid or I think survivor. Survivor or what's the, come on, the travel one where they're amazing race. Amazing race. Yeah. All right. Maybe it's in your future. We were talking before the show, guys. I think, I think you and Jesse should have your own show.
Starting point is 00:38:37 Yeah. There's a lot. I mean, we can edit this out. I just want, you can tell me if we want to edit this out, but so we're talking before I said, what are you guys doing tonight? Like, well, I think we're going to get dinner and go the strip club. I was like, what? Is that a normal thing? And I'm like, I mean, whatever, we're going to have some fun. And then I was like, you two need your own show. Do you think you guys like would crush your own show? We were working on filming pilots with a network and then
Starting point is 00:39:03 it didn't go the way we were wanting it to go. So now we're pivoting to maybe another network. but the end goal like in the future would be to have our own because I I told myself after a perfect match I was never going to be a contestant like not survivor naked and afraid contestant because that's different but I was never going to be like a contestant again just because of the environment and I'm saying that but I'm literally looking into being a contestant again I like literally as we speak so the I the goal would be to never be a contestant ever again and to just have our own situation because I feel like as well our story's never been told before, like my fiance is trans and we have a 15 year old who's non-binary and we're
Starting point is 00:39:42 starting a family and we're like both queer and it's never been done before. Like I've never seen it and I feel like it's important for the younger generations to see, especially with all the hate in the queer community right now. So that would be the goal. That's the dream in like the next five years, I think. I love it. You guys have so much on your horizon. It's so exciting. I got to ask like, okay, we talk money on this podcast. It's suppose you do go to celebrate and you go to a strip club. How much money you bring it? Like are you throwing the dollars? So we never, we never go to the ATM sober because we never take out enough. So after we get drunk, that's a trading secret right there.
Starting point is 00:40:20 Because there's no point because then we don't have enough money. Yeah, he's, because I only have, I don't have an American debit card. So, so it's always Jesse's card at the strip club. We'll go to the ATM drunk, maybe take out like two or three grand. And then if we're lucky, we wake up and we have some cash and we're like sweet. Okay. So a typical night of the strip club, we're throwing two, three K down. Yeah.
Starting point is 00:40:44 Well, we went in Mexico for my birthday. We took my dad to the strip club and like all my friends and it was so much fun. I don't remember how much money we spent, but it was like ridiculous. Like we woke up and we had an allotted amount of money to spend for the week and we spent that all in the first night. Like for the whole week, we're like, are you kidding me? We're talking like 10 grand? It was a lot of money.
Starting point is 00:41:03 Yeah, it was close to that. Yeah. Oh. I know. But it was worth it. It was my 30th birthday. I bought my dad a bunch of lap dances. It was so worth it. I got to tell you, I've done a lot of things in my life. I don't think I've bought my dad a lap dance. It was amazing. My mom's so chill. She does not care about that stuff. Like me and my mom are to watch you get a lap dance. Jesse, I would not care. And my mom were to watch my dad get a lap dance. Like she does not care either. So it's just like it was so much fun. Francesca, someone who does talent management, I'm thinking you don't need to be paying at strip clubs. They need to be paying. paying you to show up. Imagine. No, not imagine.
Starting point is 00:41:38 But you can't film. You can't really film. So it's not like they could promote me being there and like a titty's in the back. You know, like they. But in advance, they could be like franchise. Oh yeah.
Starting point is 00:41:46 And I would say your rate for that should be like 30 grand minimum. I've got paid to go to a club before and it was ridiculously insane. And I don't think I would do it again because what do you mean? It was just like so overwhelming. Oh, just like fans. I think promoting that you're going to be somewhere before. you're going to be there and it was in Canada as well so Canada's different but it was like very very overwhelming and I want to like talk to everyone and and meet people but I was like my
Starting point is 00:42:16 social anxiety was like too much too much yeah when you do an appearance like that though like what is a rate you would want to get for something like I think it depends so it depends if I'm going to have fun if I can bring my friends if they're covering travel if I can make it worth my while do something else after but yeah probably about 30 1530 depending on the vibes okay yeah like i'll do it for cheaper if i if i want to yeah if i'm like gonna have a good time okay i want to talk we're kind to transition you talked a little bit about the fact that you are you know you're pursuing ivf and you've talked about it very publicly i want to get to that the whole love and money before i do we had one question that came in from a listener we don't really talk exes here but this has to do with
Starting point is 00:42:56 the ex but i'm going to bring it right to business there was when harry did the ring pop engagement on the virtual reunion episode. The only business question I got from that was was that like a gimmick with ring pop? Was that like a paid deal for that would have been honestly I have no idea. It could have been for him. Because I read the article in advance for this and it's like ring pop was featured and typically that means like that would not surprise me. That would not surprise me whatsoever if he got paid to do that because he, that's just who he is.
Starting point is 00:43:29 But for me, I was like, oh my God. engaged. Like I thought it was legit. I, because I remember telling him at the beginning of our relationship. I was like, you can propose me with the ring pop. I wouldn't care. So when he did it, I was like, wait, is this real? Wait, is this happening? Wait. Am I engaged? Like, I was like so giddy, but he just did it for the press. Like it was fake. It was for PR for him, but for me, it. So if he got paid for it, wouldn't, wouldn't surprise me. Maybe. Yeah. Yeah. Me, no, I wasn't paid. I should have been paid. That was trauma, honestly. That was tremendous. That was tremendous. I didn't know if it was like a joint thing. I have no idea. It was just a
Starting point is 00:44:06 question. I didn't make a penny off that reunion. You got some energy around there. We'll let that energy go. I won't even step into that. Okay. So tell me a little bit about like just the whole love and money journey. I'm curious a lot. So my book is about eight numbers you have to know about yourself and you should know about your significant other. How do you guys, do you have any systems for finances? Do you talk openly about it? Like, how do you guys manage the whole aspect of money? Because it is now the second reason that people are getting divorced and the numbers behind. Really? Number two right now. Wow, that's crazy. And the statistics behind how financial issues and lack of transparency can impact intimacy, infidelity. And then there's this new term
Starting point is 00:44:53 called financial infidelity where people cheat with the finances. Like, it's a crazy world. And so my thought is, do you guys, is it something you guys talk about? Do you, is it something that's, I mean, I feel like if financial issues are like a reason for a divorce or a reason for infidelity, then maybe your relationship wasn't like too solid to start out with. Because I could never imagine financial stuff coming in the way of mine and Jesse's relationship. We like to push each other to earn more money always. I'm always encouraging him to do more brand deals to post more and he's doing the same with me vice versa. So we definitely push each other to do better and to do more always. But we're very transparent with like how much money we make and brand deals we do together
Starting point is 00:45:36 and what we spend our money on and who spends money on what and who pays for what. We have a very good division in our relationship of like who does what and kind of how the ebb and flows of it. I think it will be more different when we're married and we join accounts or get brand deals together and maybe we'll have a certain account for certain money, a certain kind of. count for different money. But right now it's great. Like no complaints at all with the way that we operate now. I think you need to be very transparent and just smart about it. Like, no, no, we're very good with money. Well, what's the, what's the I? Because I was like 10K at the strip club. It's like not the best. But other than that, like we don't, we don't have shopping problems. Like the most we
Starting point is 00:46:19 spend our money on is like business class flights or experiences or yeah, dinners and strip clubs. that's like basically all we spend our money on. Every time you say strip clubs, it's like, is like, like, is this a normal night? Like, strip clubs is like a normal. If we go out, we're going to the strip club. Wow. Yeah. Because there's no, wow, I'm not going to go to a club.
Starting point is 00:46:38 I haven't been to a strip club and like, I don't know. Well, come with us tonight. We're going to the strip club tonight. Let's go. Are we going? Like, so I'm going to bring both sex and money, I think, go hand in hand in a lot of things. And here's why. I think we've gotten as a society so comfortable talking about sex now, but we still aren't
Starting point is 00:46:55 even that comfortable talking about money. And they're these taboos, but they're really important. So with money, you guys have a great system. It sounds like you customize the plan that works. And then it sounds like with sex stuff, you're very open to. Like it seems like these are connecting. Like you guys are just very like open with what you guys do and how you do it, whether it's sex or money.
Starting point is 00:47:14 And it sounds like you just put rules in place and you're like, hey, you can go get a lap dance. That's cool. And like it seems like you just have this like relationship structure that's customized, whether it is sex or. money. It just works for you. Is that right? Yeah, I think we're both very trusting in one another and we've been through so much like perfect match was really hard and we've broken up and got back together. We've done long distance. So we've been through so much and he has a
Starting point is 00:47:40 15 year old. Well, now they're mine as well. So having a child in the mix definitely makes you mature on the relationship a lot quicker because it's not just us too. There is also a child to think about as well. Yeah. Got it. This is the only question I have about managing all of that when how do you know like where it's gone too far money or the sex thing like how like how like how do you know like where it's gone too far I don't know if there's a stripper that's like trying to hook up with you or if you spend something that's not in the rule like what's your advice to people back home that like they have a good custom solution regardless if it's the sex money burning thing I think you just really in a relationship you really need
Starting point is 00:48:20 to put the other person not necessarily above you but definitely on the same level is like you need to put your partner first. Obviously your emotions and your feelings should be very high because you can't be there for your partner in ways if you're not there for your own self. Like mentally, if you're going through something hard, it's hard for you to be there for your partner. But your partner needs to be the most important thing because yeah, I could blow 50K on something. But Jesse's more important to me. Our future family's more important to me. I'm not going to blow our money because I need to think about the future. I need to think about Arlo, our 15-year-old, and you really have to put the other person
Starting point is 00:48:58 basically first, because if you don't, then that's when you, like, trail off and you make them upset by doing something or flirting with a strip rat or strip club. You wouldn't do that because that would upset the other person, and you don't want to do anything to make the other person upset. Yeah. It's a mutual respect that I like that it's customized because everyone's got their own things that work and don't work in finding, I think, just a customized solution. It's genius.
Starting point is 00:49:21 And also not giving a shit what other people say. People will hear this, be like, why are they going on the strip? Who gives a shit? If that's what you two want to do for fun and that's what brings you joy, do you? And I think so many people are so worried about with money and sex and stuff, so worried about everybody else's opinions that therefore they suffer because they're trying to adhere to other bullshit rather than living the life they want. I think that's what we're really good at.
Starting point is 00:49:42 I think just being on too out to handle all the reality shows, I don't give a fuck what anyone else thinks. Obviously, I don't want to do something that's going to offend people by accident because you have to be aware of that, especially on social media. You have to be aware of everyone and everyone's like thoughts in like a sensitive kind of way. But other than that, like I don't, I don't care what other people think. Like, I will do whatever I want to do. I'll post whatever I want to post because it's my life at the end of the day.
Starting point is 00:50:06 As long as I'm not like offending anyone, then I don't really care. I love and I love and money thing. I want to talk about the house and IVF. IVF spent a journey for you. I'm sure financially too, right? Isn't IVF extremely expensive? Yeah. Like that is a like, that's something.
Starting point is 00:50:21 it's like if one, I've heard if one cycle doesn't work, that could cost like another 10 to 20 grand. Is that accurate? Yeah. So we got really lucky. We only had to do one round each, but people who have fertility issues, which are most people that do IVF, like unless you're queer, you, you are doing IVF because you have fertility problems. And I would, people would comment on my video saying, oh, I'm on my ninth round this week. And I just think about, that's like 200 grand. that's so hard on your body. I can't even imagine like doing it once was traumatic and it really like painful physical mental like the mental aspect is really crazy. The financial aspect's crazy. I can't even imagine like how these people are doing it like that many times. Like it's
Starting point is 00:51:04 I applaud them. Oh my gosh. Well, well good for you guys. I mean I think anyone that's going through IVF cheers hats off and continue that journey and and I just my heart bleeds for the people that to do it like nine times because I've seen the process, the needles, the timing, like it's physically and mentally. I think it should be covered by health care for sure. I think so. In Canada, your first round is covered. So the first one you do is free.
Starting point is 00:51:28 But it definitely should be covered or at least somewhat covered because it's not someone's fault that they're infertile. Yeah. Totally. Can you give an update of like where you stand in that journey? So we have our frozen embryos in the freezer ready to go. I start hormones again tomorrow. actually. That's why our last Haraw Strip Club today. And then our plan right now is for the 14th today.
Starting point is 00:51:53 Our plan right now is for in a few weeks to do the embryo transfer. Amazing. Our first one. Well, congratulations. Thank you. Yeah. We're excited. Let's go.
Starting point is 00:52:01 Go time. All right. The last question I got about the love of money, the house. I've seen you do TikToks about the contractors. It's going to take another six months, the renovation. Just talk to me about the finances of that. And if you have any tips or tricks for people that are out there. Okay. My tip would be to not do anything I did regarding the renovation. I am very trusting. And I trusted the wrong person with my home because I'm just too trusting. Jesse sees through bullshit better than I do in regards to like financial aspects. But I was making so much money that I wasn't really analyzing. Absolutely not, Mr. I was making so much money. I am making so much money that like a couple, couple grand, 10 grand.
Starting point is 00:52:43 here, 10 grand there. I wasn't over analyzing anything. And that's where I failed because at the end of the day, I think there was a lot of money stolen, a lot of money in the house that I don't know where it went. I think definitely if you're renovating a house, get a project manager, get a bookkeeper, get someone on your finances, get someone on the contractor, hire the people at the beginning, even though it's expensive, it's worth it in the end because I would have saved myself so much money if I hired those people to like watch over the renovation for me. Are you playing like you had things stolen from the house? Not like material things, but financially, yeah.
Starting point is 00:53:16 Okay. Like I would get a bill and I would pay it without looking into where that money was going or the receipts. So I was spending a lot of money because I was just trusting. Yeah. And that's where I'm flawed in that aspect because there's so much money that I'm like, where did it go? What did you expect to pay versus what do you think you did pay? I was quoted $830,000 for the renovation. I've spent so far with the recent $1.4 million on the renovation so far.
Starting point is 00:53:48 And then obviously I bought the house as well. So that on top of it. It's criminal. Yeah. And I still have a lot more money to go to spend. So I know. It's a bit a nightmare, but I'm excited for it to be done. I definitely wouldn't take any home advice from me.
Starting point is 00:54:04 I would say watch my TikToks if you want to know what not to do. But it's a lot more common than you think. a lot of people have issues with contractors. Everyone's commenting saying, same thing happened to me, same thing happened to me. And I think the issue with, I got quoted like $200,000 for a project manager. And I didn't do it because I thought that was too much money. I was like, I'm just going to do it myself. But I regret it because if you hire the people to, if you hire the middle people to deal with
Starting point is 00:54:28 the contractor, then you save more money in the long run. And then the project's done properly. Interesting. I think there's a lot of trading secrets there because usually where we learn is from failure, not from success. So thank you for sharing that. let's do a little rapid fire and then we'll wrap up with your trading secrets so we'll start with this it's the money mafia rapid rapid fire when you look at 2023 the year just ended top revenue
Starting point is 00:54:48 sources like was it social media was it the swimwear like we're like some of your top revenue sources definitely social media is top revenue source 100% which instagram or ticot pays more instagram pays more per item okay but ticot is more frequent okay so there's a lot more like you wouldn't know, but 90% of my videos on TikTok are paid and you just would never know because it's the people who own a song will pay me to just put their song on a video. So I'll get paid for the video, but it'll just be a random video of whatever I want. And then I'll get paid a couple grand for that. So it's like every video that has a certain song is paid.
Starting point is 00:55:27 And I didn't even know this until recently. I realized a lot of creators do that as well because I see the same creators using the same songs with like kind of the same creative on the video. And I had no idea. Like you don't really realize it's a brand deal. but it is. But it is. Yeah.
Starting point is 00:55:39 Do you, are both of those fair to say seven figure businesses? Yeah. Yeah. For sure. Okay.
Starting point is 00:55:44 Biggest payday in 2023. Oh, I don't know. One day. Yeah, I don't know. Like a moment of job or something. You're like,
Starting point is 00:55:53 oh shit. That was awesome. I don't even know. I feel like a good week would be like 120K week. Okay. Yeah. Toughest financial loss.
Starting point is 00:56:01 I think it's probably the house. The house. The house. 100%. All right. All right. . Last two.
Starting point is 00:56:06 What's your financial red flag? In regards. Like, you know how they say there's red flags in dating? Like, you know, I lie or I deceive. I'm always late or whatever. Like, when it comes to your finances, what do you think, like, your red flag is? What's like your biggest weakness when it comes to money management? I would say my biggest weakness would be being too trusting with people that I'm paying or not looking into things as much as I should.
Starting point is 00:56:30 The detail, maybe. Yeah. Yeah, I think that's important. Yeah. Okay, then let's go. We'll finish up with this one. The financial green flag. So your money management green.
Starting point is 00:56:37 Like, what's something you do really well that? I don't buy a lot of designer items. Okay. Unless I really want something and I've been thinking about it for a while, I'll buy it. But I don't spend my money on purses or jewelry or things like that. I just save that for like travel or anything else. Okay. Then what is your tip then?
Starting point is 00:56:57 Because every time you're anywhere, you're on Instagram or TikTok, Jesse, you can back me up here. You look like you came out of like a magazine, like the outfit. I bet like so do you have like a strategy for well because a lot of clothes I can get for free okay so you'll use brands I will I will reach out to brands all the time if I won't close even if I want an outfit and it is going to require me to post it on social media for free I'll do it okay I would love these 10 items I'll give you a feed post in exchange and the company will say yes because I could just spend $500 on the clothes or I could just save that money and use it for something else and then post the picture instead. So I would say it's hard because being a girl,
Starting point is 00:57:35 you get really sucked into thinking that you need these material things and you want to post these material things. But I think the one thing you shouldn't do is compare yourself and just be confident in your own skin. It takes a learning kind of, it takes years to build confidence. But I think working on self-confidence is most important because once you're so confident in yourself, you don't feel the need to be flashy with these other things in your life. Francesca, we see a side of you on reality TV, but we don't. don't hear or see this side of you off. And there is a lot going on up there. Extremely smart, strategic, intentional. It's no coincidence that, you know, you have the affordability and the
Starting point is 00:58:12 finances to even do a one and a half million dollar renovation. So congratulations on everything. You're killing it. I'm really glad we had this interview because it's a whole different side of Francesca that we need to hear more of. You're going to be like the next business woman and leaders in Forbes 40 under 40. Watch out. I wanted to be on Forbes 30 under 30. bad and then I thought about it like right before my 30th birthday. I was like, shit. And I know Jesse was like, why wasn't I on Forbes 30 under 30? I'm like, you're 34. He's like, oh yeah. I thought the same thing, Jesse. But I think 40 under 40 is my next goal because now I can't be 30 under 30. Well, can you be 30 under 30 if you're already 30? Or is it only 30? See, I missed, I missed it.
Starting point is 00:58:52 But I should have. I could, I feel like I could have been on it if I just tried. But I, I didn't I tried when it was too late. Yeah. You know? Well, you should look into it to see if you you could submit now and for 40 under 40 submit because one of the part of submitting is you have to actually prove your financials just based on this conversation obviously you're driving the business to support it yeah let's go you're already top girl in reality tv top woman in 23 that's the goal so let's go 40 under 40 Francesca thank you so much for being on trading secrets before we wrap up we got to get one trading secret you've given a lot of them today but it's something that people can't learn from a professor or ticot tutorial or youtube lesson they can only get from
Starting point is 00:59:30 your career track. It would be money management, life lesson, career management, but just one trading secret from Francesca. I feel like the key, I kind of said this earlier, like really recently, but I feel like the key to be successful in life, whether it be with love, relationships, finances, just getting what you want out of life is really to work on self-confidence and being humble, not confidence where you have an ego, but confidence within, whether that be reading a book to get there or learning about yourself and learning about your behavioral patterns, really find out how to be confident and be a confident person because confidence can get you anything in life, I think, personally, in my experience as at least. Yeah, I think it's a great
Starting point is 01:00:12 trading secret. And I think if everyone's listening to what Francesca just said, I think in all ways we could do some self-awareness and self-searching to say there's areas in life we're not confident and to work on those things because it can make a huge difference. Well, Francesca, thank you for being on Trading Secrets. Hell of an episode from strip clubs to Sex and money. We've covered it all. Francesca, where can everyone find everything you have going on? All my socials are Francesca Farago. Okay.
Starting point is 01:00:36 So, TikTok, Instagram. And then my bikini brand is Farago, the label. Okay, guys, check that out. And then Jesse's in the room. Can you say Jesse's handles? All of these are Jesse Sully. All right. Go check both of them out.
Starting point is 01:00:46 Jesse and Francesca. Thank you guys for being here. And thank you for being on the set. Awesome. Thank you so much. Ding, ding, ding. We are closing to the bell with the one and only the curious Canadian, talking about a Canadian, Francesca, Farago.
Starting point is 01:00:58 this episode was nothing but electric. I was on the edge of my seat through the entirety. I had no idea what was coming next, whether it was a wild, wild story or it was a massive, massive number. But one thing we can say was certain, David, is that Francesca Fargo was here to trade the secrets. And holy shit, did she ever trade secrets? What do you thinking, David? I mean, first question before I get into anything is I need to know, did you, did you end up going to the strip club with them? Because it was referenced like eight times. So I need to know. All right. So here's the deal. Our video editor, Mark Colser and I said, you know what? Here's what we'll do.
Starting point is 01:01:47 We're not going to reach out. But if they reach out to us, we'll go. Well, we're doing our own thing and they reached out. And by the way, the place is called Jumbos. I have since learned that it is like an I get a legendary establishment there. And who's that comedian? He's always on ABC stuff. He's the shorter guy, blonde hair that goes down to his shoulders, straight hair, old school. Dave, David Spade. David Spade owns it.
Starting point is 01:02:23 Okay. And my understanding is there's only one stripper that's there. and then there is the the lady that bartends is like an older lady and you have these big glass mugs cold mugs in the older lady they joke around
Starting point is 01:02:39 like the grandma of jumbos and she just chirps everybody so we get the text from Francesca and she's like you guys got to come we're like oh shit are we going to do this so Mark and I are like all right let's do it let's go well we get there and Francesca
Starting point is 01:02:56 and Jesse were in the parking lot having a conversation and then where i went over i was like we're good to see you guys i was like we'll just get in line and we get in line and then francesca and jesse come over and like hey we're going to bail and go home and so we were in line and they bailed and went home i guess she wasn't feeling well and they might have gotten in an argument or something when they got there and so they ended up going home and so mark and i looked at each other like what are we doing we're not we're not going to jumbos by herself so we left the line and And there was like this tie joint across the street.
Starting point is 01:03:30 And we just went and got Thai food across the street. And the Thai food was way better. And the Thai food was the best type for what I've ever had my life. Still to this day, we're like, dude, fuck Jumbos. We got to go back to that tied place. So we went, but we didn't go. Well, I had to ask it. And if you're a new listener to the podcast,
Starting point is 01:03:47 and this is the first podcast that you've listened to, you were probably like, that was the wildest podcast ever. Because not only, you know, it just kind of personified who she is. There's going to be some clips that come out just from some one-liners that she had, whether it's about quotes, whether it's about money that she talked about. And honestly, whether it's about business that she talked about. She had some unbelievable, you know, savvy advice and savvy opinions on some things where that was like, I would say, one of the most entertaining episodes that we've had in a long time. And the beauty about Francesca is that she doesn't shy away and she takes great accountability for a lot of things that she's done. So I know you texted me right after your recording.
Starting point is 01:04:29 Like that was hands down in the wildest episode that you've ever recorded. So, but again, the thing that that really stuck out to me with her is, you know, we've had a lot of guests on. And the difference between Francesca is what she said in her training secrets. Self-confidence is the key to everything. Jay, you got to talk me through how she wasn't person because she didn't stutter at answering her question. She didn't ask for more time, her inflections, her tone, her confidence, whether it was
Starting point is 01:04:54 about talking about her swimmer line. a business that she started how she got you know how she was on reality tv you know how she's dealt with some negative things that have happened to her was she just that like confident in person she was she was because i've never i don't think in the hundred some plus episodes i've ever had she i've had a few people i think of savannah christley was one of them but uh i can't think of many people that listen to a question and instant fucking taneously just the first thing that comes to their brain, they just say it. And even though it's out, like zero fear of judgment, zero fear of anything.
Starting point is 01:05:34 It was the craziest thing I've ever seen. I think, you know, I was thinking about it. There was this clip I saw with Josh Richards and Dave Portnoy this week talking about with Brianna Chicken Fry about how some people don't have an internal voice. And they were like having this big argument. Like, that's impossible. Breonna Chicken Fry's like, no. A lot of people don't have internal conversation with themselves.
Starting point is 01:05:55 They think it and they say it. And Dave and Josh were like, that's impossible. Those are called thoughts. Like everyone has thoughts. And Brianna Chicken Fry's like, no. You can talk to like people in therapy, like professionals. There are people that do not have internal conversations. When I saw that clip, I was thinking, I was like, I wonder if that's Francesca.
Starting point is 01:06:11 Like she doesn't have internal conversation. She's just like, when you ask your question, she's like, I don't fucking, whatever. Like, no, that show sucked. They needed more entertainment. It was me. How much did you make a week? Well, the most I've ever made is 170K or whatever, that number. What's the most you've made?
Starting point is 01:06:25 120k, okay, what's the most you made in a month? 360K. Like it was like instantaneous, non-thinking, boom, boom, boom. I've never seen anything like it. Yeah, and then she was, you know, fourth and inches away from just being a paramedic. And none of these things ever happening before the show came calling. Now, as you, as you're having this conversation, I know you, Jay, you're a business guy. You have the talent agency.
Starting point is 01:06:47 Is what she's saying even believable from, you know, the work that you do? you talked about the ratings bucket on the show. I mean, she's pretty much, you know, in the R-rated influencing category, which, as you know, is usually the smallest chance of really financial success. But here she is. She's got over 6 million followers on Instagram.
Starting point is 01:07:11 You know, she's having 360K months in brand deals, 120K weeks. She talked about both Instagram and TikTok being seven-figure businesses for her. As you think with your rewired talent agency, you know, hat on. Is this like a unicorn situation or how much was your draw on the floor when she was sharing these information? No, I wasn't surprised. I wasn't surprised. I mean, based on, based on the numbers you see and then the engagement with the numbers, you know, you don't
Starting point is 01:07:36 have everything, but that all checks to me. One thing I didn't get into, and David, correct me if I'm wrong, this interview was a little while ago. So I might have, and I did listen to it back, but the only fans, we didn't get into her only fans numbers, right? No. Yeah. So you had, you had asked if the show didn't come along, if that was an avenue, that she would have gone? I still don't know if she has gone into it. Oh, okay. I don't either. I don't know either. But my point is, is she might have other sources. But you ask me, do I feel like those numbers are surprising to me?
Starting point is 01:08:11 And the answer is no, I don't. I'm looking right now on her link tree. I don't see OnlyFans. So it appears she probably does not have that. But these numbers all sound very. Very, very, very, very legit. And we're coming off the episode with Cichelle and Pilot Pete on traitors. She talked about wanting to go on a survivor.
Starting point is 01:08:33 She talked about wanting to go to naked afraid. This, I mean, she's made for traders. Is she not? Wouldn't she be absolutely electric? You talk about not having an inner voice, not having an inner voice on traders with someone who loves, like, wants strategy and gameplay and has been on reality TV before. She might be my number one overall canon in the world that needs to go on traders. Okay.
Starting point is 01:08:51 I just looked. I just Google this. I don't know if this is legit or not, but yeah, I do see Francesca Fargo on, on, yeah, yeah,
Starting point is 01:09:04 she's on here. She's on Only fans. Okay. Yep. At least there is a Francesca Fargo page on Only fans. So, yeah, there's that.
Starting point is 01:09:14 Anyway, though, yeah, back to your question. Yeah, 100%. I think she would crush trainers, any type of game show. I think her overarching theme of saying like, hey, this TV was boring.
Starting point is 01:09:25 I'm going to make it good. I'm a competitor. I'm smart. I can, you know, she can play 8,000 different angles. She could be 8,000 different personalities based on what she needs to given the show. So I feel like you put her on any form of TV and she's going to draw eyeballs. She's going to increase her overall business. Now, as electric as she was and maybe some of the stuff so not relatable for some of our listeners,
Starting point is 01:09:50 is I have to give these two points that she talked about that I think are relatable. She talked about how when she went on perfect match and she just, it was bad. She called it she had to do career jiu-jitsu at the end of it to try and figure out how to, you know, maintain her reputation and her presence. She talked about how she was responding
Starting point is 01:10:09 to a lot of the haters and commenters and, you know, almost taking accountability and agreeing with them. I think it was either her or you talked about diffusing instead of being defensive. You know, have you, do you have experience in those situations and in the business world? How can you, you know, diffuse instead of being defensive to maybe help safe face or getting back in the good graces if, you know, you find yourself in that situation? It's a great question, David.
Starting point is 01:10:36 So in my book, Talk Money to Me. Everyone go pre-order it. I talk about this extensively. But I also think you could refer back to the Chris Voss episode. But the overarching theme is like really trying to understand where are people coming. coming from. And I love something that I heard recently, just don't cater to the hater. But the idea is like when people are showing and judging hate, they're usually having external longing. They see something they wish they had or they have resentment about
Starting point is 01:11:05 themselves and they see it in you. So it's usually into them issue. And when you diffuse it with just positivity and love, almost every hater will fold to it. So that's one one. The other one in business that I think is hard selling is not my style and nothing I'll do. And I think in general, when someone's willing to walk away, like the old adage, you are more likely to do business with them because they are not dying for your business. They don't need your business. If they get your business, that's great. But when you're not dying and pushing and thirsty and yelling for someone's business, they can feel that energy and that creates trust. And I think that allows the walls to come down if that makes sense. So, you know, I talk about sometimes when I pitch new clients for
Starting point is 01:11:49 the agency, I'm like, listen, I want to work with you. I would love to work with you. Other than distributions, I haven't taken any money out of this company for myself yet. So, and the distributions are only for tax, covering tax liability. So this isn't a company that I have that's like, I need for cash flow. It's a company I'm building for a long-term plan. And so I'd love to have you on board, but like if you don't want to work with us I understand and here's why you shouldn't here's maybe why someone else might be a good fit and that whole idea of not being like you got to be with me you got to be with me it allows people like let their guard down and just be open and when they're open they're vulnerable when they're vulnerable they're honest that creates
Starting point is 01:12:28 connection and creates a longer lasting relationship than like just a hard pushing cell that's great it's a great trading secret you just shared about about rewired and how you manage it um I didn't know that so look at me learning something new today too um the last The last question that I have and maybe some other examples that you can share on this is, you know, she's learning the hard way about the home renovation that she's having. An astounding $830,000 quoted for the renovation. She's that big number. She goes, okay, that's a lot of money.
Starting point is 01:12:58 I'm going to control it. I'm going to be in charge of it. Instead of hiring a project manager, now she's already up to $1.4 million spent on the renovation. I just thought that was such an interesting takeaway, maybe so many times in our personal lives. We try and stretch ourselves so thin to try and save money that ends up costing us a ton of money in the end. Are there situations that you have in your life or you're like, man, I just, and you know, you just want to do it all. But in the end, you're costing yourself time and money and probably a lot of stress too. Honestly, like I think I've learned so much in the past
Starting point is 01:13:29 few years, whether it's managing my own finances, whether it's the accounting, whether it's planning, like you have to take things off your tape. Like the things that you just can't do best, you have to outsource. That's one. But I also think, Like, contracts, contracts, contracts. I talk about this in the book so often. If you own assets with someone else, you need a contract. If you have an interpersonal loan with someone else, you need a contract. When you're working with these GCs or you're working with places where pricing should fluctuate,
Starting point is 01:13:58 you have to have predisposed agreements so this stuff can't happen. You know what I mean? And I think that was part of the issue here is that when you're proactive with costs and expectations and then you're agreeing to those in a contractual manner, it holds people accountable to those. And it sounds like that's not what happened here. So overplan, over plan, over plan, over plan. And then you'll be in a better position for what happens and how it happens.
Starting point is 01:14:24 And it sounds, I feel so bad for Francesca for this scenario, it sounds like an absolute nightmare. And it sounds like because she didn't protect herself, she's stuck between a rock and a hard place and has no form of leverage, which is pretty scary. Yeah, it is pretty scary. But all in all, you know, she's doing, she's crushing. it. She's doing good. I know her.
Starting point is 01:14:42 If I know her, she's going to take this as a learning lesson. She's going to come back. She's going to be better. She was, she was, Francesca is exactly why training secrets needs to go two episodes a week because whether you knew who she was or maybe you can't relate how she was. She is entertaining and she shared a ton of numbers with us. She did share a lot of knowledge. She was unapologetically herself. You know, I just can't imagine your jaw on the floor when she said she doesn't have an American debit card when she's talking about how she's.
Starting point is 01:15:10 started her Instagram by doing it as an as an FU to her controlling X. She's now launching a swimmer line. She's not taking other people's money. She's, you know, 100% equity in that. She's absolutely killing it. I was,
Starting point is 01:15:26 you know, like I said, I was thoroughly entertained the whole time. It sounded like from the interview you were to, I want to wish her the best luck on her IVF journey and if she ever does get her own show, it will be well deserved. perfectly said, David, so many things to cover there. The bottle service, the brand deals, you know, never go into the ATM when they're sober
Starting point is 01:15:49 because they want more from hilarity to intelligence, from street smarts to book smarts and everything in between. That's a wild episode of Trading Secrets. And I think if someone said to me, why do people come on your show years later and you still get crazy downloads, even if like it's not like they just got off the show. It's because these are interviews they've never, ever, ever had before. So remember, guys, give us five stars. Please, please go grab a copy of Talk Money to Me. And we will see you next week for another episode of Trading Secrets, one you can't afford to this.
Starting point is 01:16:38 living the dream you know.

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