Trading Secrets - 62: How she became the Voice of the Kardashians! Amanda Hirsch, host of Not Skinny but Not Fat’s successful strategy revealed

Episode Date: July 25, 2022

This week, Jason is joined by famous social media personality and host of the Not Skinny But Not Fat podcast, Amanda Hirsch as they dive into all things social media, interviewing Kim and Khloe Kardas...hian, and the importance of doing what you love. Amanda gives insight to how long it took for her to start making money off her content, how involved she is in each element of her social media management, the behind the scenes of  landing the Kardashians on her podcast, the power of being a little delusional, and how she does it all while also being a number one mom and wife. What makes her more money, a big guest on the podcast or hosting an event?  Who are Amanda’s dream guests? What factors go into how Amanda selects sponsorships?  Amanda answers all of that and so much more in another episode you can’t afford to miss!   Be sure to follow the Trading Secrets Podcast on Instagram & join the Facebook group.   Sponsors: Audible.com/tradingsecrets or text tradingsecrets to 500-500 to try Audible for free for 30 days   Host: Jason Tartick Voice of Viewer: David Arduin Executive Producer: Evan Sahr   Produced by Dear Media.

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Starting point is 00:00:45 Welcome back to another episode of Trading Secrets. Today I am joined by famous social media personality Amanda Hirsch. Amanda became well-known serving as the host of the not skinny but not fat podcast. where she talks about everything pop culture, celebrity gossip, and reality TV recaps, while consistently sharing her self-deprecating humor, honesty, and relatability with her listeners. In my conversation with Amanda, we are going to cover all the ins and outs of managing a podcast, social media, all the following that she has, and keeping up with her hourly updates of celebrity gossip. Ironically enough, when she walked in here, we talked about a little bachelor gossack.
Starting point is 00:01:30 So maybe a breakup in the news that I would not confirm or deny or maybe it don't even know, but she knows it all. And on top of that, she also wears the name tag of number one mom and number one wife. How does she do it all? We're here to find out, Amanda. Thank you so much for being on this episode, Dr.ing Secrets. Thank you. I love that.
Starting point is 00:01:49 Number one mom and number one wife. Wife. Yeah. I'll make a t-shirt. Yeah. And then you're going to have to add number one podcaster on there because you're kicking an ass right now. Oh my God. Thank you. It's a weird thing podcasting, right? I feel like it's hard to like own it. You know what I mean? You're like, oh, I'm just talking in a microphone, but it's like a
Starting point is 00:02:10 thing. It's a job. You're doing it, but it's hard for me at least to really own that. So when people compliment my podcast or listen to it or it means so much to me because I don't think of it highly enough. Do you know what I mean? When you say you don't own it, like do you not look at podcasting as an occupation or do you not say like you got put like a lot of equity in the fact that like you run a show you're just like it's just one thing I do right and I think that's how I started it it was like if you you know have a social media page and that was the next step that was the obvious next step and I wasn't a pioneer in the podcast space which you always wish you were right here I was like ugh I wish I would have started like and people are still starting podcasts now oh yeah but I wish
Starting point is 00:02:51 it would have started when people weren't even listening to podcasts but I think it's more like started it as the natural transition, and I know it got much better, like if I'd listen to first episodes, but you get better at interviewing, get better at talking. But I think it's hard for me to accept that it's such a big part of what I do now. And it's not just, oh, I just talking to a microphone once a week, you know? What's interesting is that you say then, and here's a little behind the scenes, too. So I just, so for anyone that doesn't know, Amanda and I are under the same network, it's Dear Media, and they do quarterly updates, quarterly reviews, right? And so obviously, trading secrets, I'm a big numbers guy.
Starting point is 00:03:30 I want to know all the numbers, right? Are you okay with the fact that you don't get to see them consistently? Yeah, I want them like tomorrow. You would want them like every day. You would want to have to, you would want access to them all the time. Yes. But you don't get them. Because I'm the kind of guy I'm like inputs equal output.
Starting point is 00:03:46 Output gives me more information like trying to do things different. So I asked them the question. I said, okay, give me three. We finished the whole review. And I said, I need three podcasts right now with Dear Media that, I'm not talking about like, oh, gee, did well. I'm talking about, like, they're kicking ass right now. And the reason I'm asking this is because I want to go, like, see what they're doing
Starting point is 00:04:05 or have some type of takeaways from how they're doing things. And things are going great, but you could always be better. And so one of the podcasts they said was yours. And I said, okay, tell me, what is Amanda doing? Like, what do you think it is? And she's like, they're like, you know what? It's actually hard to, like, peg that down because she's so, like, kind of off the cuff. Like, she's just like, she has an idea.
Starting point is 00:04:25 She goes. It's not like this like crazy planning session or like put this into it. You just stay on top of things and you just pump it out is what they say. So it's interesting that you that you also are like, I don't even put that much value in it when maybe it's because you're just like this, your podcast is who you are and what you do is just what you think. And it's not this like for me like a business plan of like drawing it out. Right.
Starting point is 00:04:48 And I think I like that. And I think that a lot of my life is balancing that out. the fact that I do things on a whim. They're usually impetuous. They're usually not that well thought out. And there are so many things that in retrospect, I'm like, ugh, I should have put more effort into that.
Starting point is 00:05:03 Because not everything will work out in life if you're not going to give 100%. But for me, sometimes they do. Yeah. So sometimes it's like you lean on that. But sometimes you're like, no, it could be better. But here's my thing with a podcast. Like, I'm not about, like, I wanted you on my podcast because I know you. I watched The Bachelor.
Starting point is 00:05:22 It was interesting. Yeah. You know, I know your life. I know your dogs. I'm not going to have on like a pitch that I get, you know, to have a guess for next week. Gotcha. You know what I mean? You're going to do it the way like your brain sees it.
Starting point is 00:05:34 Yeah. Even if it's somebody known and they're like, Amanda, this person has 8 million followers and everyone, I'm like, I don't know this person. Yeah. So it's not going to relate. So I'm not going to do it. So I think I'm very specific about the things that I do and know that that means a lot. I'm still, I think because I'm like the opposite of an overnight TikTok sensation.
Starting point is 00:05:53 where they get like, you know, 50 million followers a day. So I've been actually in this game for like six years. So Instagram is like my home, even though it's such an annoying app sometimes. I'm like, this is where I chose to be. Glitches every day. AI changes by the second. And weird shit. I think it's just hard for me to accept the like podcast that I started.
Starting point is 00:06:15 It was later in the game is like such a huge part of what I do now. I love it. And it's hard for me to also accept that I can like some people. people say, I do it well. And it's just a weird thing. The whole thing is weird. But I think it took me like five years to like own the Instagram thing. So I think the podcast all take me like another year to be like, wait, I'm a podcaster.
Starting point is 00:06:35 What fuck is that? It'll click. It's going to click. I want to get into your podcast. I want to get into your social media. We're going to do all that. But I got to address the elephant in the room here. We know what the elephant in the room is.
Starting point is 00:06:45 Do you know what it is? The ugly studio? No. Come on, dear media. Come on. Step it up. We want windows, we want to view. Give us something here, like a Statue of Liberty from a distance.
Starting point is 00:06:58 A glass window. All right. The elephant in the rooms. You said that sometimes you wish you had prepared more. You said sometimes you just go off the cuff. You landed Kim and Chloe Kardashian as guests. Right. So I think as I'm preparing for this interview, I'm like, there's got to be takeaways from
Starting point is 00:07:13 the way that she got in with Kim and Chloe Kardashian to the fact that they would sit one-on-one with her for hours extensively and explain everything. There's got to be something that, like, anyone can take away. Like even a salesperson in Pennsylvania or someone trying to find their next job in New York. So tell me how. How did you get Kim Kardashian and Chloe Kardashian on your podcast live? Okay. First of when you said that, like made me, you're making me like step back from him and like realize these things.
Starting point is 00:07:40 I think here's what I'll say. Like today, for instance, I was listening to the song First Class by Jack Harlow. And I put up, I'm like, you guys, you know that this is Jack Harlow. And they're like, literally are you joking? Like, you're supposed to be a pop culture person, and here you are, you don't know basic shit. And that's a thing. Like, I'll always say, my page isn't TMZ. It's not page six.
Starting point is 00:08:03 I'm not coming with the scoops. I'm not the paparazzi outside of the place. I really like pop culture, and I really like sharing my opinions on it, commenting on it, in a specific way that I do that I guess people relate to. And that's always really important to me. Like, do you remember the Hilaria Baldwin thing with the Spanish thing? Yes, of course. So with that, even, I remember it was quarantine. It was such a major thing because it was boring and this was happening.
Starting point is 00:08:29 Yeah. And I was so into it. And I was like post the different things. But I always said to you guys, I'm not finding this. I don't do deep dives. I'm just seeing these things. I want to share them with you. And the New York Times called me to interview me for the piece that they actually got her,
Starting point is 00:08:44 like, so they got an interview with her and they wanted me as well. And I remember even told the reporter, like, I don't need you. to know. I'm not taking credit for these deep dives. Sure. But I think at the end of the day, my genuine passion for this shit and my, you know, how people see that I'll be in the middle of, like, you know, holding Noah, my son on my shoulder and washing a dish, but being like, you guys, Courtney, cut her hair, you know, and they just see that I genuinely care about what I do.
Starting point is 00:09:12 So just that in general. And I think with the Kardashians, it's really something that happened. And I even ask myself, Jason, like, if I had to. to know the formula to get them to like me in the way that they do, I wouldn't know, I wouldn't know how to do it? Like, how did I do it? And I look back and I'm like, I think I have a certain Hutzpah, maybe because I'm half Israeli that like other people maybe don't have in a way that I'm not mean and I'm not, I'm like,
Starting point is 00:09:40 snarky, but not mean. And I think there is some sort of formula that I can't pinpoint that worked. But what I think happened was like, I. I started noticing that their friends kind of follow me and want to interact with me. Who were some of their first friends that followed you? Like Stepchap, who was Kim's assistant, and now she's like a whole entrepreneur on her own, which is a while you should have her on. It's wild to watch it from the side.
Starting point is 00:10:08 Like literally her assistant, who is now like on their level. It's crushing it. Like Mansion, you know, live in the life and their friend. But she was her assistant, legit booking her flights, you know, whatever. Gotcha. So I remember Stephscheap. And I remember Stephsep once DM. me like, oh, my God, we love your account.
Starting point is 00:10:24 And I remember I was like, at home. And I was like, we. I heard we. I heard we. And I, like, told my sister, I was like, we. Who's that? Her and her boyfriend. Like, it's we.
Starting point is 00:10:33 It's we. And then, like, more. But I think it was like this formula that worked that was like, I'm not up there asshole, but I'm not mean. And, you know, could be a dumb bitch, but I'm kind of smart. And I have a family, so I'm not some, like, loser from the street. And I'm like a fan, but they could probably see as a friend. I think it was just all these things.
Starting point is 00:10:56 That's what I'm saying, Jason. Like, I wish, if I, if I look back and be like, how do I get them to, like, be on my rate? I never tagged them. I never wanted, you know how accounts like tag people so they'll see? I never was doing that. Were you DMing them at all? Well, they started, we started being more in contact, yeah. Are you trying to tell me they asked you to come on your pod?
Starting point is 00:11:17 A hundred percent they asked to come on my podcast. Stop. Yeah. Kim and Chloe I came to you and asked you to come on the podcast well first of all
Starting point is 00:11:25 okay so never DM them in my life right and then because it's like one of those things where like
Starting point is 00:11:30 what am I going to DM the air like they're not going to answer me yeah yeah and then Courtney was my fave
Starting point is 00:11:36 who's your favorite like looks wise even okay this is how bad I am with pop culture I know who is the youngest one
Starting point is 00:11:43 Kyle no you probably mean Kendall you like the model the model oh Jason you're so fucking obvious It's fine.
Starting point is 00:11:50 You like the model. Shocker. Who's the model? Give it away. Tall darker. What? Caitlin doesn't teach you things? What do you mean?
Starting point is 00:11:59 Like you don't know pop calls? She knows. I'm bad. I'm bad. She makes fun of me for it. Okay. Yeah. So I never, never responded to their stories because, like, again.
Starting point is 00:12:09 And then the only time I did was when I saw Courtney went on Addison Ray's podcast. Okay. You know who Addison Ray is? Yes, I do. It's a big TikToker. You probably didn't know she had a podcast. I did not know she had a podcast. Yeah, because I don't know even if it's still exists.
Starting point is 00:12:23 I know more about brand deals she's done. Yeah. Literally her team just throwing darts at every single. No, but don't you think that's like not the brand, the like fragrance, makeup. It's like they wanted to nail all just options of things she could do. And it's just, I don't think it's going well. I've talked to a couple chief marketing officers who have done the deals directly with her. And I will say the feedback about performance was not good.
Starting point is 00:12:48 Yeah, I heard that too. So I think maybe, I think when you spread yourself too thin, you start to lose engagement. You start to lose clicks. We also just had Jill Zeranon from Real, oh, my God, House West New York, Jesus, Jason. And they have a line and they give out free product, hoping they'll post. But when they post, they'll track it. And Demilio performed worse than a lot of people from The Bachelor when it comes to clicks and buys. Isn't that crazy?
Starting point is 00:13:13 I'm not surprised. Yeah. I'm not surprised. I have kind of the volume, though. Okay. But let's go. Yeah, the volume, but it's like, yeah, they need to believe you. They need to believe you.
Starting point is 00:13:23 So never DM them. And then when I saw Courtney was like on Addison's Ray's Raid's podcast, I remember being like, fuck that shit. She should be on my podcast. So that was the only story ever responded. So I responded to Courtney. This was, I can look it up maybe like six months ago. Okay. Or maybe more, maybe a year ago.
Starting point is 00:13:41 So I responded without even thinking. Like, I was just like, you need to be on my podcast. And all of a sudden I see a response. and she's like, oh, my God, like, should I? And I was like, ah. And I was in the middle. When was this? Like recently?
Starting point is 00:13:55 No, I said like a year ago. Does she follow you? So no. So how did she see the DM? So it's a good question. I think she was like watching my story. I think at that point I noticed that she was watching my stories and, yeah, watching my stories. Okay.
Starting point is 00:14:11 That might have been the time. She could have put me in the primary box, you never know, like preemptively. Wow. Oh, so she responded. And the recap, I'll explain the primary general in all box. Just wait for the recap, but keep going. Have you explained it before? No.
Starting point is 00:14:24 Okay. So if you're getting people's primary box, like, that's like, that's the shit. Not a big deal. So she answered me. It was wild, and she was like, should I? And I remember I was in the middle of recording a podcast with Jackie Shammell. She was on our network too. And I was like, wait, wait, Jackie, I need to tell you what just happened.
Starting point is 00:14:40 And because I already read it and Courtney probably saw a scene, I was like, oh my God, I need to answer. Can't leave her unseen. So Jackie helped me formulate a response that was probably in retrospect, not me, because if someone else is, like, helping you. It said, like, fuck and queen and, like, all these things. But I think I was just like, it would be so cool. I'd be fucking honor. Like, you're a queen.
Starting point is 00:15:03 And she was like, it would be so fun. Like, yeah, I like, oh. And I was like, because I love you so much. She's like, I love you too. I feel like we're best friends. And then I, like, fainted. I was like, she feels like we're best. So that's when I realized I was like, wait, they're watching.
Starting point is 00:15:16 They know, and I don't know how long it was after, but I kept on seeing Courtney watch my stories. Of course, in my mind, I'm like, can you just follow? But I never expect too much. It's like, I don't expect anything. But Courtney didn't come on. Right. Then, like, a month later, Kim starts following me.
Starting point is 00:15:33 Wow. That's pretty wild. Wild. I was like, this has to be like, like, does she not? Like, why? I'm like, she could just, like, not follow me and watch or, but she followed. I died in the street. Like, I remember I found out I was, like, going to faint.
Starting point is 00:15:49 And I remember for the first few days, Jason, for the first few days, I was like, she's going to realize what she did in, like, on follow. She's going to want to keep her, you know, count low. She's following, like, 150 people. Jeez. It was a really huge deal. And, you know, when you watch, you see your own stories and you'll see, obviously, we can't go through and all the people, but you'll see, like.
Starting point is 00:16:12 The three little bubbles or something. Right. Yeah. So you'll see, like, one of the bubble. I'll cover that in the recap, too. Okay, three bubbles. And so one of the bubbles is her face. And it always like, still to this day, I'm like there she is, like your mom watching, you know.
Starting point is 00:16:27 But ever since then, like, yeah, if I respond to Kim's story, she'll respond. No way. If I respond to Courtney, she'll respond. Sometimes Kim, the other week, oh my God, I'll give some tea here. The other week I posted, there was a photo that Kim put up. This is breaking news, you guys. Breaking news. Dun-da-da-da-da.
Starting point is 00:16:45 There's a photo of, wait, are you putting a soundtrack? No. Oh, okay, so she put up this photo, look. Okay, got it. It's real. Okay. You guys with the mask. And I was like, this isn't Kim.
Starting point is 00:16:57 And I, like, zoomed in. It was like, I was like, this isn't her. So, like, she responded to that and I was like, that is me, L. And I was like, oh, my God, doesn't look like you. So, yeah, I'm like. So how you guys talk to each other? Is that your Kim boys? Poor Kim.
Starting point is 00:17:12 So, yeah, so now we're cool. But the podcast thing. Was also literally, Jason, swearing my life, will show you the email in February. I was at the nail salon. I was about to leave to Israel to go on a trip. And I get a, like, through my website, like a submission from Hulu, like the Kardashians is coming to Hulu. Would Amanda be interested in interviewing Kim Kardashian on their podcast? We're going to need a clip of that because we're going to use it in the clip to tease this.
Starting point is 00:17:38 So you're telling me they contacted you through your website, through Hulu. Through Hulu contacting me through the fucking website. that I forget, like, don't even remember I have, and I have, like, a contact box. And so I, my first thought in the nail salon was like, what kind of mean troll would, is messing with me? Shattering my dreams. Right, would, like, do something fucked up like this.
Starting point is 00:18:00 Like, tell me to fuck off, tell me I'm whatever. But don't fucking make me think that a dream is coming true. And then I, like, LinkedIn, the woman, saw that she was for real, responded right away. Which, by the way, like, you know, she thought she was. wasn't writing to me that she was writing my team and I'll just say like I'm a very I like to be on top of my shit so even though I do have a team like I like my email is on it like I need to get the first email I don't want to not know what's going on so everything goes to me and I even thought
Starting point is 00:18:30 like people would think it would be cooler for me to like immediately forward that email how my team be like Amanda would let you know what I mean but I no I'll give the respect I'll be like are you shitting me? You know, like, I responded as me being like, of course. I was like, I think I even made a joke, which she didn't, I was like, let me think about it just going, you know, like, of course I'd like, when, where I'm coming. And I kept on thinking it's not going to happen. Even though we were organizing and scheduling, I kept on thinking, like, it's not going
Starting point is 00:19:03 to happen. And it happened. When they reached out, did they reach out for both of them or just Kim? No, it was Kim. And then it, so what happened was, I'm sure we'll get. get into stuff. But what happened was Kim's went so well, like knock on wood, the response was so positive, which I'm so happy about because as an interviewer, like, I'm not trying to get the dirt, the filth. Like, I want the interview to be good and I want the interviewee to be
Starting point is 00:19:26 happy and feel good about it. So she felt good. Our team felt good. The public, oh, sorry. Breaking news. Breaking news. What do you got here? Take yours. Oloaf. The, everyone felt really good about it. So I was really happy. And I was texting with her, like, publicist or Tracy Ramellis, who's manages her whole life, basically. And she was like, yeah, oh, my God, amazing. And she was like, so when Chloe? And I was like, ha-ha. She's like, no, for real, when? Can you do May 13th? And I was like, are you fucking kidding me? And I had just gone back to New York. And it was like April 20th. I was like, oh, my God, I guess May 13th. And we scheduled it. And I went back.
Starting point is 00:20:08 All right. How nervous were you on your interview? them. And what was your prep like? Okay, you're not going to believe me when I'm going to say that I wasn't nervous. At all. Here's the thing. I would be much more nervous interviewing somebody that I don't know anything about. And that's why I don't like doing that because I can't fake it. Got it. I know everything about them. You could put me in a room and like I'd literally want to know, you know, everything. Like your curiosities are so high with them. You could have talked to her for three days. Right. Well, I could talk to a lot of people for three days. But I think that I wasn't. nervous because I knew
Starting point is 00:20:43 that they liked me already. I knew that they trusted me and I know that I have so much it to ask them and you feel good. It's like those moments. It's kind of like a inner self-talk, something
Starting point is 00:20:56 that in those moments where I have to show up I show up like physically but also in my mind I'm like I got this. Like I'm here for a reason. So what's your tip? Someone hears this right now and they're thinking I would shit
Starting point is 00:21:10 my pants if I had to interview Kim Kardashian or Chloe. What is your tip to that person who in those situations gets extremely nervous? How do they prepare? What advice can you give them if it's an interview, it's asking for a raise, whatever scenario it is, what advice do you have being at that stage? Well, I think the preparation is key. Like knowing you're prepared, like I said, I know that I could ask them ship for three days, but I was also prepared at a list of questions. I had cue cards, which I don't usually do, like all these extra steps for a cushion. You know what I mean?
Starting point is 00:21:43 So, like have a cushion. But also, like I said, know that you're good. Yeah. So I think my confidence in myself, but also be delusional. Yeah. Delusions of grandeur. Hmm.
Starting point is 00:21:58 I like that. People look at it as a bad thing, but I think it really got me to where I am in my life. And if you ask, if you would see me at, you know, 17 being like, submitting headshots to modeling agencies, but you would be like, I don't know if it was modeling, but you get my point.
Starting point is 00:22:18 It's like, you have to be like a little bit delusional to think that you're able to do big things. Because if my sister, I brought her with me to Kim, and she was so excited and so cute, and we went to the bathroom at the, her offices where it was shot, and my sister was like,
Starting point is 00:22:35 Amanda, like dear Malim, they're working. And I'm like, Ariel, stop. Cut that shit. Exactly. So that's not the vibe, right? The vibe isn't like freaking. Fan girl.
Starting point is 00:22:45 Do you not fan girl, but not even to them, but also to you. Like, you need to go in. Same level. And especially with an interview and I even give this advice, like my sister and friends with interviews. It's like, this isn't a one way thing. Like, they need you. You need them.
Starting point is 00:23:05 Like, you're not like a piece of shit on the floor that's, they're doing a favor to. Like, you're coming in as someone who can help this brand company. So that's another thing. That's a good perspective. When you had all your questions prepared for Kim and Chloe Kardashian, do you have to go through a pretty rigorous process to get those questions approved? So what's so wild is no. Like people really thought, I think people thought, you know, the questions would be fed to me or like, I wrote all my questions. They wanted them before to like make sure they were cool, but they were maybe like one question they took off from each interview and they were like not even juicy, just like, okay, interesting.
Starting point is 00:23:45 Yeah. Yeah, when I had, so I had A-Rod on and I was in person. And when we sat down, Ray, as we sat down, he got up and said, let me talk to you. And he brings me the side in there. I'm not going to repeat him out of respect for him, but there are two things I was not allowed to talk about. And I didn't know if that was the case. One is J-Lo, thank you.
Starting point is 00:24:01 I mean, you can make those assumptions. Go for it. But there were two. So there wasn't anything like that with Kim and Chloe. Did you ask Arad about the mirror pick where he kisses himself? I asked him a little bit about, like, narcissism. Oh, okay. He talked about it.
Starting point is 00:24:13 Okay. I love that picture. He did say, like, there are times in my life I look back at the shit I did and it was like the cringiest thing that ever. But because I live the way I do, kind of what you said, like I lived in this world of delusion. I lived in this world like I'm untouchable. I learned more than what most people learn in a lifetime.
Starting point is 00:24:29 That was kind of his takeaway. Yeah. Like, so you have to live that way to learn more to be better. But, I mean, you know, that's just the nature. It's like all these things that are like, you got to just believe in yourself in those moments and believe that you're there to do something that you're, people want you to do it. People think that you could do it. So you could probably do it.
Starting point is 00:24:51 And if not, then what's the worst that could happen? I won't air it. Yeah. I always have that in the back of my mind. Exactly. This isn't live. If I pass out in the middle, I'm so nervous, then I won't, I'll be fine. Forget about it.
Starting point is 00:25:01 You're not live on air. Yeah. All right. Let's talk a little bit about... Also, this isn't brain surgery, people. You know what I mean? It's a conversation. It's a conversation with someone that you've literally stalked their entire life.
Starting point is 00:25:12 No, I'm just kidding. I'm just kidding. I totally emphasize that for fun. All right, let's talk about this. Let's get into some numbers here. You're preparing for Kim. You're preparing for Chloe. Yeah.
Starting point is 00:25:21 Is there anything that you are doing behind the scenes to increase the monetization of this? Are you calling brands? I'm going to be down. Are you thinking about what you're wearing? Is dear media pitching you in a different way? Like, this is a huge opportunity. to make more money. Right. First of all, I have to tell you, and be honest, Jason, I just, when I started making money from this business, realized how not greedy I am. Because I don't care that much. Like,
Starting point is 00:25:47 obviously it's fun to be making money and especially doing what you love. But I'm so like, the numbers mean so much less to me than the accomplishments and the things that I get to do that are fun for me. Okay, so what happened with each episode, no. So each episode, no. So each. episode instead of having like the usual ads that we have were sponsored by a sole sponsor so like Shopify did both of mine and it was important to me by the way and this just shows like I am very specific about things I wanted like a like there was another brand that wanted to sponsor it and I said no because it wasn't like a cool brand and I was like this is a Kim fucking Kardashian episode like I want the brand to at least be badass like some everyone knows Shopify like knows what Shopify is awesome yeah I didn't want it to be like I didn't want it to be like Like a, you know, probiotic company nobody's heard of. Sure. T-twitener. Yeah, like, no, have it be like a cool brand. So it was important to me for that to happen.
Starting point is 00:26:42 And they were the sole sponsor. And obviously, it's a lot more money than our usual ads, which is something I didn't think even about going into it. You know, like that, oh, this episode will actually make a lot of money. But luckily so because then I had to pay for my travel and I took a stylist and I took hair and I took makeup. So all of that in my mind. a pocket. All out of pocket.
Starting point is 00:27:04 How much of that all costs, yeah. So, well, I flew out with my family because I was going to go for a week because it ended up being that the week I had Kim, I also was hired by Hulu to do the red carpet for the Kardashians. To do the interview. Right. You're going to be like the next assistant. You're going to be like part of their damn team here.
Starting point is 00:27:25 I don't know. It was a very Kardashian heavy week. It's not my life, but it was that week that I was supposed to do the interview on. Friday and on the Thursday on with a Wednesday my agent called me and she was like you know that the Kardashian premier is on Thursday and I was like yeah I'm not invited she's like you're hosting it I was like excuse me okay so they paid very very well so it was like knowing that I'm getting that money plus the the the money from the episode I was like I don't give a fuck like how much the flights cost the the silas this is a once in a lifetime
Starting point is 00:28:03 thing. Do you think, do you, because Amanda is not the biggest numbers person. Yeah. So we're, we're doing a lot of ice skating around, okay? Did you make more, do you think, on the podcast or hosting the Hulu? Hosting the Hulu. Okay. And then, how about this is a multiplier?
Starting point is 00:28:18 If one episode, you make X amount of dollars, how much more are you making on like a Kim episode, like two times on a normal podcast, three times, five times, ten times. Okay. I would say five times. I mean, that makes sense to get a guest like that. And that is huge. Yeah. And when you had, because you had an unbelievable set, does Deer Media cover that?
Starting point is 00:28:38 You didn't have to cover that out of pocket. Well, that we did it at her office and Deer Media brought all that equipment. Okay. All that's good. And it looks really good. No, it was a great, great setup. But yeah, I even asked them at the beginning. I was like, are you going to pay for like anything?
Starting point is 00:28:53 Because it's a big deal for you too, bishops. It's huge. Your Deer Media is all over it. Yeah. So, no, it's not part of the deal, which I do understand because at the end of the day, like, we're both making money from this episode. So it's like, okay, use the money you're making from the episode.
Starting point is 00:29:07 But it was a lot because I flew with my whole family. So that's like what? That's $4,000. A few thousand bucks for the flight. And the hotel, we took like an apartment. So, but the thing is with these things, Jason is the money sometimes is so crazy, right? And like not real life.
Starting point is 00:29:25 Yeah. That like, you know, I'll tell my mom, I'm like, oh, the stylus costs, I don't remember, like $2,500. Sure. My mom's like, what, you can? And I was like, yeah, but the amount that I'm making is, like, not a normal amount. So, like, it's not like my mom spending $2,500.
Starting point is 00:29:40 It's like, things that you make in this world sometimes are not proportionate to fucking anything. Right. So if you make, you know, yeah, yeah, like, your point is if you're making on, like, one deal, $25K and the cost of that are $2,500, your profitability is still of that deal, $22,500, which is a high margin, like, based on what you're spending. Right. So I totally get that. That's wild. Who is the next dream guest you're going to land? You're going to have all the carnations?
Starting point is 00:30:08 Well, I want to have, like, other guests. It's really fun for me. I think that I love talking to other podcasters and I love doing my regular podcast. But I think there's something about these huge name guests that, like, are a different ball game. You know, they get you even more excited. Sure. And obviously, they have so much more reach. And so it's nice to be able to do those, I mean, that I've gotten to do.
Starting point is 00:30:31 do. So now obviously, like, I have a dream list that I would want. Top three from your dream list. Haley Beaver. Okay. Put it out there. Dream big. Put it out there. Amy Schumer.
Starting point is 00:30:42 Okay. I feel like that's attainable. I feel like that's attainable. I actually talk to her team. Yeah. I think it's attainable. Yeah. Even though, like, I never know if I've talked shit.
Starting point is 00:30:52 You know, you have to backtrack. I see that. Amy might appreciate that. Who's number three? Britney Spears. That would be iconic. She is, I think, a Broadway show coming out, actually. What do you mean?
Starting point is 00:31:02 I don't know. I think she might have a Broadway show coming out. Do you have Insider T? Was I not supposed to say that? Oh my God, I don't know, but I love that you like have a weird insider T. Interesting.
Starting point is 00:31:12 Okay. Well, I just think, and the thing is this world is so connected. So like I do know somebody that knows her like manager really well. Not that means anything, but like things could happen just with how crazy this world is. But I'd be, I mean, it's, yeah. I mean, you got to try.
Starting point is 00:31:29 Yeah. Got to be a little delusion. You know what I mean? Those are the three. Those are the top three. You've already been two big ones. That's huge for the business. Let's talk about your business a little bit.
Starting point is 00:31:38 Okay. So someone says to you, Amanda, what do you do? How do you make money? What's your response? Can you make one up for me? Because I don't know what to say. What do you? I can.
Starting point is 00:31:49 I don't know what to say. You're a happy hour. You're at a wedding. I know. Like, how are you making money? Like, I start itching. I'm like, I'm a have an Instagram account. Like I don't.
Starting point is 00:32:00 Jason, I have an issue. Like, I feel so weird about it. Do you struggle with not having that identity or do you not care? No, I don't struggle. I don't care. I just would like a name for it, please. Like, I'm not going to be like, I'm an entrepreneur. And I'm not going to be like, I'm going to say that I'm like.
Starting point is 00:32:18 You hate saying you're an entrepreneur. Influencer kill me. You also hate money, which is wild. Like, would you, okay, I got to ask. Do you come from a bunch of money? No, I come from, I come from not money. I come from a struggling, a single mom. Does your partner crush it?
Starting point is 00:32:36 Like, no, well, I'm crushing it right now, babe. I know you're crushing it, but though you don't care at all. How are you not motivated at all by the dollar, like paying it that like into that? But I think that's what's like beautiful about it. It is beautiful, but I'm so intrigued. I want that. I know you're such a greedy fucker. I'm such a piece of shit.
Starting point is 00:32:51 Give me a little spoon, like a little dash of like that. Okay, but here's the dash, Jason. Are you enjoying what you're doing? I love it. Would you maybe do this podcast, even if you weren't paid for it? 100%. There you go. Yeah.
Starting point is 00:33:03 Well, for 10 years in my life, I was doing all the other things. You know, chasing the titles, all the way. I got lost in the suit, all that. I was miserable. I was fucking, I mean, I was absolutely miserable. Dealing with tons of mental issues because of it. I mean, it was awful. So I love that.
Starting point is 00:33:19 You did that. It's the one thing I encourage everyone to do. One thing I didn't do for 10 plus years. But still, in my life, I'm still watching, like, even the quarterly reviews. Like, how do we be better, all that stuff? I love your attitude of just like, I don't, whatever happens happens. Yeah. I'm like that, but I'm like that.
Starting point is 00:33:33 I'm like, I have an audition. I'm like, whatever is supposed to be will be. I really believe in that. And I also believe, like, I have a college education. I have a resume that's probably not good right now. But I'm always like if I, you know, all this ends tomorrow. Your resume is unbelievable. See, this is what's unbelievable.
Starting point is 00:33:50 Oh, like, oh, right. Your resume is unbelievable. Okay. You self-sourced the most influential human walking the planet. You sourced her for an hour. If you could do that, you could do anything. Hell fucking, yeah. Like if you, they'd be like, wait, this individual started something,
Starting point is 00:34:06 created something, and then self-sourced the person that no one could literally have a conversation with that skill set. That's why I've been talking about it for 45 minutes because the skill set to do that is remarkable. It's unbelievable. No one could do that. I could hire right now 40 people and pay them a good amount of money for them to get me an interview with Kim Kardashian. They could work 40 hours a week each of them and they wouldn't get it done in, probably three to six months, maybe more, maybe if ever. And you did it yourself.
Starting point is 00:34:32 I did it myself. Wild. Oh, my God. Marry me, Jason. I need this all day. Damn. But do you think it's like, do you ever explain things like some of it is luck, right? Sure.
Starting point is 00:34:44 It was like a little. Some of it is just like it's a way like skin products are sold, right? It's like at the end of the day, this isn't going to cure your skin. Sure. Right? Like if you buy Haley Beaver's new line road that came out today, you're not going to tomorrow I'll wake up and look like Haley Bieber, right? Like, you might be a little dewy after you put it on.
Starting point is 00:35:02 It might help your, you know, it might, I really don't, I really think that a lot of things are just who you are, what you were born with. But yeah, the money thing, it's like I, yeah, it's a problem. Like my husband, now when he asks me how much things are, I'm like, I won't tell him. I'm like, why do you need to know? Like, why do you care? What do you mean? Give me an example.
Starting point is 00:35:21 Like the stylist, like the stylist, um, was also a conversation. Like, he cares more than me. He's like, how much is it? I'm like, squeeze me. Give me an example. I'm giving you the stylist. Oh, oh, how much the stylist was. Yeah, yeah, yeah, but the stylist, like I told him, but even, what did I just buy that was like?
Starting point is 00:35:38 I bought a nightstand. How much was a stand? So the nightstand was $400. Okay. My husband was like, how much was it? And I was literally like, why does it matter? And he was like, because I just want to know how much what it was. And I was like, I don't get why it matters to you.
Starting point is 00:35:50 And he was like, how much, like, I wouldn't tell him because why does it matter to you? Interesting. Like, why does it? Why do you need to know how much it costs? All right. So we came in this, we came in here before we start recording. I mean,
Starting point is 00:36:01 it's sad down. Just because it annoys me that he's still like, to me, if I have money, then I'm not cheap. And it feels like when I was poor in my life, I'd be cheap about, you know,
Starting point is 00:36:13 I'd go out to dinner with friends and be like, wait, are we splitting the bill? Like how much, oh, she drank more than me, right? But you,
Starting point is 00:36:17 I always hope that when I encounter a cheap person, it's because they're struggling right now. It's their affordability. Yeah. It's their affordability. And my thing is like, if I have money, I don't care about the money. If I don't, then I'll care.
Starting point is 00:36:29 So you live under the basic principle of make money, but just spend less than you're making and you're good. Yeah. Okay, I like it. But you came in, so a little background, a little behind the scenes. Manda comes in, she goes, one thing I'm not talking about, I'm not telling you how much I make. Do you tell your, does your husband know how much you make? Oh, yeah, yeah, yeah. Okay. So you have those open conversations. No, we have a joint account. Like, we have a joint account. Because you don't, you'd be so shocked at how many relationships are like. I know, no idea. We don't care, don't want to know, don't have the conversation,
Starting point is 00:37:01 afraid to have the conversation. Like, the whole love and money thing is a wild. I know. It's a whole different animal. I think that's going to be booked too. Well, we have, our only account is joint. So I don't even know if that's like smart. I don't know if that's what I would advise for people to do,
Starting point is 00:37:16 but that's how we've been. We've been together for like over 10 years. So we have an account together and he's on it. Like he actually, so I don't even know when money comes in. the whole screenshot, like, that money came in, and I'll add it to my Excel. Okay. So you're looking at your ex. He's on top of it.
Starting point is 00:37:31 He's on top of it all. You're looking at Amanda's Excel file. Yeah. Where, I'm not even asking for dollars because I'm being respectful. You know, when Caitlin Bristol comes on and gives you the dollars, I will. Caitlin Bristol won't come on. Okay. So I'm telling you, when I've tried forever.
Starting point is 00:37:45 So when Caitlin Bristow comes on and you'll come give me the dollars? There you heard it. Right there. You heard it. Lock it in. Sign sealed delivering. I got to break down Bristol. though, and then I'll get Hirsch.
Starting point is 00:37:56 But when you look at, and this is more like a very, very answerable question, where money comes in, though, so obviously you have podcast revenue that comes in, right? Where else for the things that you do hosting, we are acknowledging that you got like, you'll have these hosting one-offs. Yeah. Where else does like your business monetize? Well, Instagram. And do you do like for one-off partnerships and stuff?
Starting point is 00:38:17 Yeah, I wish I would do less. It's like those things that you, I'm trying to be more on top of it now because I really do believe that, like, bigger deals that are longer lasting with brands that I love. Like, first of all, I'll never say yes to a brand if I didn't try it before. But you guys would be shocked to how many, like, emails you get. It's like, oh, do you want to do? I'm like, I've never, let me try it. Let me try to see if I like it before.
Starting point is 00:38:37 I would say, if I, this is an assumption, it's not a fact. I'd say nine out of ten deals that you see from influencers pitching. I would make the estimation nine to ten did not try the product. Yeah. People are shocked. My agents actually told me, like, when I asked them, I was like, is this annoying to you that I keep asking you to, and because I'm always scared to annoying people, which isn't a good thing, by the way, don't learn for me. It's not annoying. Be assertive. So they're like, no, that's where
Starting point is 00:39:01 they're like, it's totally awesome that you do that. Like, people don't do that. So for me, it's like really important because imagine you're doing a deal, you know, a soda company. You haven't tried the soda. Sure. You get the soda. Yeah. It's disgusting. Gross. What are you going to do? You're going to fucking lie. So, or you're going to do a teeth thing and it actually hurt your teeth. Like, I'm not doing that. So I once did, I once had a brand reach out to me to do a thing. I asked for the product. I'm trying it at home. And it gave me like, it was like a blackhead remover and literally like suction off my, like I had like marks and I sent it to my agents and I'm like, we can't do this. Happened to me with so, like I'll always try. And sometimes I'll try again to be like,
Starting point is 00:39:43 really we can't do this. Like it's really a shitty product. So I'll always try it before. But it's so much more fun when you love it, would use it anyway. Like, that's the real, real go. So I have long-term partnerships, which is always fun. And also a lot of one-offs. A lot. Like, it's almost, there are months where it's been, like, every day. How many deals in a month do you think you do? Like, over 15. Over 15 on Instagram. But I'll tell you what I want to, I literally told my agents in an email this week, like, like for me to be more or. organized, can we top it at 10? So then at least it's not even every other day.
Starting point is 00:40:25 Wow. But I'll tell you what the thing is with me and why it kind of worked. A lot of my followers would be like, no, it's a night. Is that I have like a thousand stories a day. So the three stories of an ad are like nothing. It's like a commercial on a TV show. It's not like a lot of influencers like they'll post like their outfit tonight, but they have like one story.
Starting point is 00:40:43 Like my stories are like, so it would feel a lot for them if just every day was an ad. Correct. Like, that's something I got to be. Like, I'll do stories once every, like, two, three days. When I do them, I'll tell the full story of the day, like, maybe 12 slides. But I'm not, my output of slides is probably 120th of what your output is. Who's doing all, like, all your slides and your content? Do you have a team doing it? You put out, every single slide is coming from you? I don't have a nanny. I don't have an assistant. I don't have anything. Every post comes from you? Everything. Nobody, I have no help in my life. No help. Even my agents, like, they were like. They were like. like, at the beginning, helping a little bit with my scheduling. And then they were like, that's not really our job. And they wanted me to get a manager. But I was like, I don't think I need a manager yet.
Starting point is 00:41:28 What's your screen time on your phone? You know, like, Bachelor people have like two assistantsies? Yeah. I'm like, okay, Demi, not Levato. What are you doing? Wait, wait. What are you doing that you need two? That you need two.
Starting point is 00:41:41 I don't fucking have one and I have a child. You put more output of content in one week than all Bachelor nation combined puts in a week. And you are doing it all. Solo. I love it. Okay. So we only have you for a few more minutes, but if someone wants to grow their brand,
Starting point is 00:41:56 grow their social, grow their podcast, what's like the number one tip you give them? I would say, first of all, don't, I would say if people want to get into this industry specifically, like it's so saturated that unless you have a niche, a vibe that's different, that you know you're good at,
Starting point is 00:42:16 that you know you're passionate about, that you know you, like, know more than other people. Just, like, think about it. So many people get into this game for the followers, for, like, that can't be the end game. Like, there needs to be a beginning game, which is, I want to do this because I love it. And, you know, I want to put out whatever it is that I want to put out there. And I want to share my style with people or whatever it is. Just don't start it to get to the point that is so hard to get to.
Starting point is 00:42:44 You know what I mean? I know exactly what you mean. Yeah. So that's really my. thing. Yeah, if you're setting like, if you're only focused, I guess, on the end goal, you're losing what it's going to take every single day, every hour, every minute to even get there and you need to be more focused on what are those things you're doing? We were talking about making money. I didn't make money for five. Wow. Okay, five years where I worked two other jobs where
Starting point is 00:43:06 I was like, I love to do this. It's my hobby. And if it stays my hobby, that's fine. And when I was doing all these big things recently, it kept on ringing in my, like, it just kept on coming up in my mind and I thought it was just such a beautiful thing that I remembered me telling me something good will come out of it. Wow. You know? I said what you say? I said year six. I said year six. I remember saying that to myself like when followers weren't growing where like I didn't feel like you know I'd refresh my email every day. There'd be no you know how like you're just waiting for an email like something to come in an opportunity and I just told myself keep going something good will happen. So believe in yourself and um
Starting point is 00:43:46 Be a little delusional. I love that. Delusional. You said that people shouldn't focus on that end goal, focus on the day to day. When someone is thinking about your career track or you're thinking about your career track, what is your end goal now?
Starting point is 00:43:59 You're friends with the Kardashians. You had them on the pot. Like, what is the plan for Amanda Hirsch? So there's part, a big part of me that just wants to go with the flow, but it does feel kind of like silly not to have even that big dream, even though it feels like unattainable.
Starting point is 00:44:13 I think that today probably would be to, like, have my own show. Like a talk show. Okay. Like a television. Like a Elin type show. Like a, yeah, like a Chelsea Lately vibe. I love it.
Starting point is 00:44:26 Put it out there. Put it out there. Dream big. It's hard to say, right? It's hard to say those big dreams because so many people would want that, right? And, like, TV, all those big things, like, sound. But know that I was saying this to myself since I was a kid and how ridiculous I probably sounded then.
Starting point is 00:44:44 Now, a little bit less ridiculous. Right? And every year probably, but I think that just dare to dream the big dreams, even if they're big and people look at you like you're stupid and you should just go study, you know, business. I love it. Sorry, but Jason, didn't you study business? Boring. Sure did. Not once, but then did the dumb MBA route for accounting and finance on top, little tupled cherries that cost too much money. All right, we got to end with the trading secret. Manor Hirsch, everyone that comes on, name of the show is training secrets, give one piece of advice either financially, career track, something they can't learn in a textbook or classroom. or Google, something that can only come from you and your experience. One trading secret. It could be anything.
Starting point is 00:45:22 You could just take a shot and it could absolutely suck, but you've got to take a shot. What's it going to be? Know your worth. Oh, I love that one. No, you're worth. Okay, can I ask you one follow-up? Yeah. What advice would you give someone if they feel like they don't know the worth?
Starting point is 00:45:35 Yeah. That's hard. It is hard. I've been there. I've been like, so $35,000 a year? Okay. You know, and you're like, you look back and you're like, what? I was going to work for, you know, at WeWork for 15 hours a day and make $30,000.
Starting point is 00:45:53 Like I said before, when you're going for an interview or when you're starting a business, whatever it is, like you know deep down that you know what you're doing, that you are skilled, that you, in whatever you're doing, there's a reason you're there. There's a reason that the person is interviewing you. So know that you're bringing some in the table too. Like you don't need to take anything somebody offers you. I love it. I love it. Jason, we just had Jason Op and I'm on. And one of the things he talked about was never, I'll never do a discount. I'll never do a deal. If someone's trying to negotiate like a lower agent commission, I'm not for you. I know what I'm worth. And if you don't want to hire me, go get the next guy. And I like it. And it's perfect with your training secret. Well, Amanda, thank you so much for being on training secrets. Congratulations on all the success. Thank you. Thank you. exciting year six you got chloe you got kim you got aspirations it's fun to watch from a distance and all the best thank you thank you this was so fun hopefully it wasn't too uncomfortable don't no i love it all right good thanks ding ding ding ding we are ringing in the closing bell to the one
Starting point is 00:46:56 the only amanda hirsch podcast wow i i loved her energy i love her i'm a huge fan everything dear media told me about her with this kind of how she is she was just like that in person she's just like that her content. She's crushing it. We got the Curious Canadian, the one the only, coming in hot. I see your reviews out there. You guys are loving the Curious Canadian. I'm loving them. Make sure you go give them a follow on IG, David Arderwin. Curious Canadian, what do we got today? Thanks for the shout out there. I really appreciate that. I got you. She was great. You know why she's great? She's one of those podcasters that are guests that we had, that I had no clue who she was until I started listening. And all I can say about her is her off the cuffness,
Starting point is 00:47:36 her self-creating humor is what I hope and strive to be as a podcaster. I thought her energy was incredible. Before we get into her, Jay, I'm going to, I've been curious of this, and I haven't asked you, last episode, I said you were going to the Hamptons for Jill Zarin's party. Yep. I wanted your three curious Jason Hampton's takeaways of the Hamptons. Do you have those for me, and what do you got? I want to hear about that quick. Okay. First of all, Jill Zeran's party was great. It was good to go there. There's a lot of people. all the housewives were there. The food God was there.
Starting point is 00:48:08 We got to get him on the pod. So that was great. My takeaway from Hamptons, it might be, it might be the most overrated place I've ever been to in my entire life. Okay, here's the thing. People always talk about the Hamptons,
Starting point is 00:48:24 and I had this perception in my head of what it was. I'm thinking it's like, the wildest, look crazy. It's like the most pristine water everywhere in yachts and boats in Miami and all this stuff. Okay, all it is, it's a dirt road and a whole lot of greenery. That's it.
Starting point is 00:48:40 I couldn't see water anywhere. I'm like, where's the fucking water? Where is everything? Because what's happened from my understanding of the questions I've asked is the big billionaires or the multi-Zil, you know, 100 million plus, they have bought such a large amount of real estate by the water. And they, of course, put in the big driveways. And God bless you, you got that money.
Starting point is 00:49:00 I do the same thing. But for your average individual who's just coming through the Hamptons like myself, you don't really get access to that. You can't see anything. And the only way you're actually going to be able to go to where you'd want to go, which is the water, is going to an outlandishly overcrowded place. And the overcrowded places are hilarious because they're like holes in the wall, but everyone is like dressed like there's a runway.
Starting point is 00:49:22 And it's just like it's, you could tell it's the who's who's who's, it's the scene of the scene. It's the top 1% of the top 1%. I also got to podcast with the owner Danielle Bernstein from Who wore what, which was awesome. She's great. Can't wait for that to come out. But I think it's the most overrated place in the entire planet.
Starting point is 00:49:39 By the way, you got to drive three and a half, four, four and a half, five hours to get there. I'm like, what the fuck? We could have taken a 45 minute flight to like Nantuck it or so I don't know. Like, what do we do it? That's a great recap. I mean, that's just a great recap from it. I think you said 10 curious things in there.
Starting point is 00:49:56 It is the definition. You know how everyone says like, oh, it's better to know someone with a pool than have a pool. It's better to know someone with a bow than have a boat. You just got to know someone that has a place in the Hampton. and that's the only way that it's even, I don't even know if it's worth the four-hour trip. My former boss has a place in the Hamptons on South Hampton,
Starting point is 00:50:14 a huge property that he's had for a while. He said, and this was like five years ago, he said that it was 10, he has it on the bay in the waterfront, $10 million an acre for waterfront property there. And his place was on like 14 acres. We were doing a lot of research. And every place that Evan and I passed, we would say like, how much is that and look it up?
Starting point is 00:50:34 And all these places are 5, 10, 15, 20. There was one place that was like 60 million that we passed. And what's crazy is how many people rent out there. And the rental, we talk in dollar amounts, right? The rental property, it's like 100K a month. And the other interesting thing is we went to one of Evans' really good friends, and we hung out at her house for a while. And she has a pool.
Starting point is 00:50:54 And she was saying that, I want to make sure I get the number right. I think it was for garbage. so you have to commit to 52 weeks if you're going to do garbage. The problem is no one's out there 52 weeks, so you're really not getting any value. And it's like 500 bucks a week just to get your garbage picked up.
Starting point is 00:51:15 Oh my God. So, like, I mean, it was crazy. And that's the other interesting thing is like when we would go to her house. So I stayed at this little bungalow that was like right on the water and then Evan and his wife stayed at their friend's house. But when we'd go during the day
Starting point is 00:51:29 and hang out by the pool, it was amazing. I mean, the place is gorgeous. It's beautiful. But also, I was thinking about it. I'm like, okay, we're at a pool with an unreal backyard. We couldn't see the ocean or anything. I'm like, we could be anywhere in the world, then this would be amazing, right?
Starting point is 00:51:45 So, like, why is it the whole Hamptons thing? I don't know. So moral of the story, unless you get invited to be on Summerhouse and go to the Hamptons and get paid to do it, don't do it, save your money, go somewhere else. Which, by the way, we did. Kyle Cook invited us to go film at the summer house. And we just had too much going on.
Starting point is 00:52:05 But so that's maybe next time we'll take the curious Canadian with us. Make sure I get a plus one to that. But yeah, I mean, listen, it's sick. Like, if you get the chance to go out there, go out there. But I just don't, I don't understand. I don't get it. I don't get it. As long as it's on someone else's dime.
Starting point is 00:52:19 Yes. All right. Let's pivot because, I mean, Amanda was the goat. She was awesome. I got to ask you off the top. How much better is it for in-person interviews? A million. So, like, and it shows also with our track record, right?
Starting point is 00:52:32 Like when we do in-person interviews, we get better content, that does better. We get better audio, that does better. And the conversations become more organic and then the downloads go up. So in-person is so much better. And then you could actually build like a relationship with them. It's so much better. So can I just tell you my biggest takeaway from this entire episode? Let's hear it.
Starting point is 00:52:51 Go. So I was fascinated by her because you could tell why she's so successful in her podcast. You can tell why she's so relatable. You can tell why famous people gravitate towards her because she makes, you feel like a friend but she has this brand that is like so nonchalant and the most interesting part of the interview for me was you and I know you and her and like feeling like I know her now you are all about like dollars and cents and like success and like you you were you were her biggest like hyper you're like hyping her up like really telling her how incredibly she was like do you not realize
Starting point is 00:53:24 if I hired these people and gave him six months to get court they could never get it and she was like oh my god like that's pretty good um but she had a quote that she said numbers mean so much less to me than accomplishments. I realized how not greedy I was when I started making money from the podcast. But then she kind of contradicted herself in my eyes when she said
Starting point is 00:53:44 her trading sequence was know your worth. And I think that knowing your worth is she's doing 15 Instagram ads a month. You can't tell me that money's not important to her or she wouldn't be doing the ads. She should know her worth and take a little more pride
Starting point is 00:54:00 in demanding the dollar. for the value that she creates. And the most fascinating thing for me was I feel like you were like pushing her in these directions of conversations she wants to have in terms of money and finance and future and building the business.
Starting point is 00:54:14 And she was like dipping her toe in the water and wanted it. But then she was like, no, I'm just, you know what I mean? And it was so interesting to me, but I was like, I wonder if the mic's cut off and you got her in a room. Like, I feel like she would be like, Kay Jason, I really want some advice.
Starting point is 00:54:29 I really want some help. I know my worth. I want to grow this thing. for me, knowing you and seeing her and she's so good at her brand of what she does, that was just the most dynamic thing for me. There's so many things there because one of the big reasons I wanted to come on wasn't to find out how much your podcast makes or anything, right? I really wanted to understand how a person that just built something from absolutely
Starting point is 00:54:51 nothing and no jump off like a TV show or anything like that got a hold of the number one most influential, potentially the most influential today, this moment, person in the world and not only got a hold of them, but like has built an unbelievable relationship. And because if she can do it and you could take takeaways from that, then someone listening could do it when they're selling whatever they're selling in the world that they live in or when they're trying to negotiate with their boss. Like if a man or hers from per podcast can sit down and build a relationship with the Kardashians, you're listening, you can do it too. And so that was a big takeaway, but she didn't want to talk money at all, which I totally understand. And I
Starting point is 00:55:27 loved how she challenged me. She's like, when you get Caitlin on the podcast, then I will talk. Okay, so I'm going to get Caitlin on the podcast and Amanda, I hope you'll listen to recap. I'm coming back to you. But I think the thing what she was saying about value, David, wasn't like dollars and cents, but it was like understand your global value, if that makes sense. Like she definitely understands, like what she's doing is timely and important and has huge engagement, crushing it. But I don't think to your point, she's like done the, the scratch scientific analytical data to say, like, this is the number that's correlated to my value because it's wild. She like breaks news. Like she,
Starting point is 00:56:01 she like breaks news for the Kardashians and I'll see her post and no one can get even more than like a hundred likes these days on Instagram and she'll get like 100,000 likes. Exactly. And the beauty of her is she is so authentic. She truly does it as a passion. It's the only reason why she's successful at it, she's like, I'd be doing this stuff if I, you know, if I didn't have a podcast, like it's just what I enjoy doing. But hearing her say, know your worth and then also hearing her say like, oh, the money's not. But, you know, the reason why I do it, that's okay. It doesn't have to be. But know your worth and still get paid for it because you're putting out this content, everyone loves it, and it's not going to change who you are,
Starting point is 00:56:35 how you approach it. You clearly love it. You know, just get that bag. So maybe, you know, bump the Instagram ads down from 15 to 5 a month and just get paid for what you're already doing because people are consuming it. So she's just so goddamn funny. I went on, I followed her right away, went through like 10 of her stories. And I was like, oh, my God, you're hilarious. You approach pop culture the same way I do. And I text you and Evin and annoy you it with stuff like, oh my God, did you guys see this? I DMed it right away. I was like, you're my spirit animal. Like, I can see why you're so successful.
Starting point is 00:57:05 Did she respond or no? No, not yet. Okay, Amanda. Hopefully you're still listening here. Give David a little response. Here's a good transition because you guys talked about the inbox and the DMs because she got DM'd by the Kardashians to be on the episode. And so you talked about the primary general and all box, which is something that I'm not
Starting point is 00:57:25 familiar with. So I just deemned there. I'm probably in one of these boxes. help me out. Where do I sit? Okay. So that's such a good point. So you are definitely, I would assume, in the general box, or no, in the all box. So when you look at, I'm going to show you, David. When you look at the messaging, right, there's three boxes when we get messages. There's primary. You see that. Okay. And then right next to primary, it says general. It's like another folder. Okay. And then it is the request box. And there are top requests and all requests.
Starting point is 00:57:56 So my request, like this, I just went into my request box. I would have never seen it. Apparently, almost famous podcast, just mentioned being a story. I don't know what that's about, right? But that's it. I would have never seen it. I would never got a notification. So I guess imagine that, like almost if you will, like VIP.
Starting point is 00:58:13 So primary, I'm almost certain is if you follow that person, it will go in the primary box. The general box, you can move people from the mass box to the general. or if it's, I think, someone that has a larger following. I don't know the exact dynamic of what makes someone go in general. Then there's the request box. And so I think you would have gone in this, see this, 99 plus, that's my request box. You would have been in there. So the only way she would have seen that is if she hit requests, went to all, and then was able to sort yours out.
Starting point is 00:58:47 I'm just the voice of the viewer. I'm in the 99 plus box. I'm just tossed in there. Let's get you to that general box, Amanda. give the guy to follow. If someone, if someone that you don't follow but is verified, DMs you, will they go in a primary because they're verified? Does the blue check get you like status in the inbox game?
Starting point is 00:59:04 Well, in Instagram, I think it goes to general or in these requests in the request box, the bass box, you can sort it by all requests or top requests. Top requests. See how this says top requests, almost famous is at the top because they're verified, but they're in my bass box. Now, what's different about Twitter, in the Twitter messaging system, there are it's different you can see who is verified and who's not so for my notifications I get all notifications mentions when I'm mentioned and then you see verified so if someone is
Starting point is 00:59:35 verified there's this whole section of anytime someone likes comments or retweets or anything just for verified on Twitter okay yeah I like that there's the answer for the curious Canadian all right so one thing she did skirt around was numbers so before we wrap this up I got to I got throw a hypothetical at you. She said she made five times more for the Kim Kardashian episode on her ads. And then she got paid more than what she made on the episode for the Hulu red carpeting gig for the premiere of the Kardashians on Hulu. Okay. So I'm going to just throw it out of there. She nicely ice skated her way around that question. How much do you think she made off ads for the Kim K episode? And then how much do you think she made off the Hulu premiere? She said she got five times
Starting point is 01:00:18 the rate for the five times five times for normal ad rate and how many ads did she do did she say that she only did the one member she said she really just wanted one cool one she did shopify i would bet it's like a it's like a 25k 25k episode 30k okay i stepped on the scale today and it just laughed at me instead of giving a number out because i've just been super host for the last three weeks i had you in town i had been in natalie in town july july 4th my parents were just here from vancouver canada for two weeks. They just left. I'm horrifically out of shape. It's the middle of somewhere, and that's just where we're at right now. Curious Canadian, you do you, buddy. You do you. While we're here, though, and we're wrapping up, I want to give a shout out to
Starting point is 01:00:58 some people that have given us unbelievable reviews. Lindy, L-Y-N-D-I-W-I-E-E-A-N-D. Great review. Pretty in Pink 3 was her name. She gave us an awesome review. Haley Rose is a realtor. Haley underscore Rose underscore Realtor. Thank you for your review. We love the detailed reviews. Court Galley, NCH, that's Courtney Gail Lynch. You gave us an amazing review. And you guys, not only are Allie Rich, thank you, Eve Maria Cav, thank you, V. Moody, thank you. You guys are giving us great reviews. And not only giving us reviews, but you're giving us feedback, which we can use, and we're watching, we're listening. So please, if you're listening to this, give us a guest you want, give us an opinion. But make sure you give us five stars. Go follow.
Starting point is 01:01:46 David Ardwin on Instagram. Give Jason Tarduk a file. Go check out our Facebook group, Trading Secrets. Go check out Instagram, trading secrets. And what else? David, got anything else for me, brother? I just got to give myself a shout out because the amount of gigabytes
Starting point is 01:02:00 that I have cleared in the cloud from people taking my advice and DMing me and writing in the reviews that they were like, oh my God, I did this or I do this on planes, I delete all my photos, I delete text, I've cleared so much space, this is such a good activity.
Starting point is 01:02:15 I'm always so bored on planes. Shout out to my people out there. You know, and we got a lot of window people in the list in the comments too. So I'm all about that. We're a good fan. We're a good community here.
Starting point is 01:02:24 I was actually just on a flight and I had the window seat and the girl wanted to change with me so she could have the window seat and I was telling her about like this discussion. She's like, oh, I'm big window seat person. We like got into it.
Starting point is 01:02:33 She was lovely for that T. Shout out to her. Okay. David, thank you. The Curious Canadian. Always love the recaps. Give us five stars,
Starting point is 01:02:41 guys. Hopefully you found this episode to be another episode of trading secrets. you couldn't afford to miss, and we will see you next Monday. For another episode of Trading Secrets, one, I'm not even going to say hope anymore. One, I know you can't afford to miss.
Starting point is 01:02:55 Making that money, money, playing on me. Making that money, money, living that dream. Making that money, money, money. Bring in that money, money. Thank you.

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