TrueLife - Lead Symphony: Crafting Success Through Customized Connections - Rudi Pluchino

Episode Date: January 17, 2024

One on One Video Call W/George https://tidycal.com/georgepmonty/60-minute-meetingSupport the show:https://www.paypal.me/Truelifepodcast?locale.x=en_US🚨🚨Curious about the future of psychedelics? Imagine if Alan Watts started a secret society with Ram Dass and Hunter S. Thompson… now open the door. Use Promocode TRUELIFE for Get 25% off monthly or 30% off the annual plan For the first yearhttps://www.district216.com/http://linkedin.com/in/rudipluchinoIntroducing Rudi Pluchino – A Maestro of Connection and Customized Lead Generation!In the world of business, where metrics often dictate the rhythm, Rudi Pluchino conducts a symphony of personalized outreach. Specializing in customized lead generation, Rudi is not just about numbers; he's about building relationships with potential customers, prioritizing connection over vanity metrics.But Rudi doesn't stop at frenzied metrics – he believes in the profound impact of kindness. In a world consumed by impatient hustle, he champions goodwill gifting as a shrewd strategy for sustainable success. Beyond moral frivolity, Rudi argues that assisting associates selflessly lays the foundation for ventures more valuable than solitary gain.While others crunch numbers drained of context, Rudi is crafting margarita memories and toasting to community character. He advocates for boosting morale through generosity without strings attached, fostering bonds that endure through storms and celebrations alike. In his world, business and humanity thrive in tandem, and kindness emerges as the ultimate disruptor.So, let's raise a glass to Rudi Pluchino – a masterful conductor harmonizing business acumen with the melody of humanity! Cheers to connection, lead generation, and the extraordinary ROI of kindness that compounds beyond the reach of mere creek tools. One on One Video call W/George https://tidycal.com/georgepmonty/60-minute-meetingSupport the show:https://www.paypal.me/Truelifepodcast?locale.x=en_USCheck out our YouTube:https://youtube.com/playlist?list=PLPzfOaFtA1hF8UhnuvOQnTgKcIYPI9Ni9&si=Jgg9ATGwzhzdmjkg

Darkness struck, a gut-punched theft, Sun ripped away, her health bereft. I roar at the void. This ain't just fate, a cosmic scam I spit my hate. The games rigged tight, shadows deal, blood on their hands, I'll never kneel. Yet in the rage, a crack ignites, occulted sparks cut through the nights. The scars my key, hermetic and stark. To see, to rise, I hunt in the dark, fumbling, fear. Fearist through ruins maze lights my war cry, born from the blaze.

The poem is Angels with Rifles. The track, I Am Sorrow, I Am Lust by Codex Seraphini. Check out the entire song at the end of the cast. Heiner. Yeah. Fair enough. Ladies and gentlemen, welcome back to the True Life podcast. I hope everybody's having a beautiful day. I have an incredible guest coming all the way from Sheffield,

where I heard they have incredible knife-making tools over there. The cutlery I heard is amazing over there. Rudy Plu Kino, a maestro of connection and customized lead generation in a world of business where metrics often dictate the rhythm. Rudy Plu Kino conducts a symphony of personalized outreach, specializing in customized lead generation. Rudy's not just about numbers. He's about building relationships

with potential customers prioritizing connection over metrics. Rudy, thanks for being here today, my friend. How are you? I am good. I'm a little bit tired. But other than that, I'm very, very good. How about yourself? I'm doing well, thank you for asking.

It is. Coming towards the end of the day for us over here about 10 o'clock at night. However, I think it's amazing that you and I can be on opposite sides of the pond over here and still have a great conversation and a relevant conversation about what's happening in the world today. Yeah, yeah, I'm excited to have this conversation with you. It'd be interesting.

Agreed, agreed. So maybe you can give people a little bit of your background. Like what? Why marketing? Why lead generation? Why on LinkedIn, man? Who is this guy, Rudy? Well, I suppose it started about a year ago.

Being a bit stuck in what I was doing. I was doing like bar work, a little bit stuck in where I should go. I had the idea to move up here to get better job opportunities. go into sales to eventually try to get myself to a position where I could work remotely. And here I am today, a year later, progressing on being able to work completely digitally. So this is the route that I've chosen. It's something that everyone needs, frankly, in any business. Everyone needs your lead generation or marketing or both.

preferably. And this is why I've decided to go on this, this particular path. It's pretty simple. It's pretty quick. It's pretty quick to take a year and figure out a way to work remotely. A lot of people struggle with making transitions in their life. Was it easy for you to do? No. It definitely wasn't easy. I yeah because it would have been around March that I actually moved up here so definitely not easy there's been a lot of ups and downs I suppose in some people's eyes it's definitely a lot easier than perhaps what they've done because I know that there's plenty of people that you know might broach this point after doing what I've been doing for five odd years right right. But because I'm very good intellectually at like operational side of things, I guess this is why I feel like I can do it now and I'm getting reasonable success. So run me through, like let's say that I come to you and I'm like, Rudy, man, I got to get

a little bit of lead generation, man. I wish that the True Life podcast had better marketing. I don't, I have an organic reach, but, you know, I just wish it had more people, man. Like, where would you take that conversation, man? Well, I don't do marketing. I do self-marketing for myself. So I'm just going to put that on the table. Yeah. Would not class myself as a marketer, but hopefully eventually, if I get good at marketing myself,

that is potentially something I would advertise. But at this, so, so if you can. came to me saying, I need bigger audience, so on. I mean, I don't know if I would necessarily do it for a podcast, but it's essentially cold outreach, right? Okay. It's cold outreach, trying to start conversations with people about whatever their field is. So it's personalized per person, and it's trying to engage them in what they already do in their business.

That's essentially it. So that's what I would do. From your account, I would send out, like, loads of connection requests. Everyone has their own personalized message similar to yours, right? That was a part of my campaign. And I don't know if you have it to hand, but that's how this relationship started. And I would have never thought I would be on your podcast today from it, but it's quite nice to be on your podcast from it. So yeah, I mean, you saw the message.

It was quite nice. I feel like you responded well to it. And that is essentially what I would provide for people that would want to get lead generation from me. It's essentially have nice outreach where people don't feel like, oh, my goodness, this person is going to sell to me, apart from me. I feel like there's people now that just in my inbox. box say, no, not interested thanks, even though I've tried to start a conversation with them. Like, I haven't

even tried to sell you anything. And you're saying, no, not interested thanks, like, as if I have. So, it also tells you how on guard people are. Even if you're trying to start genuine conversation with them,

people just immediately go, no, leave me alone. So, yeah. That's essentially it. And to scale as well. Yeah, it's interesting to think about what lands in your mailbox and what is it that people want from you.

And maybe this speaks to your route of kindness. But why is it? Why do so many of us think that someone automatically wants to get something from you? It seems like that, whether it's in LinkedIn or pictures. your social media platform. It's just like, oh, this person trying to sell me something. If they're even a real person, they're probably just a bot. That is a very valid point. I can't really speak to other social media platforms, if I could be totally honest with you.

Nice. Because I haven't been another. I mean, I have an Instagram. It is dead and I don't use it. And potentially, I might have an old Facebook that I haven't deleted. but in terms of being actively on social media, I am not. Apart from LinkedIn, I'm not anywhere else, but LinkedIn is a unique sort of beast of its own

where it's basically business networking. And I think to a certain degree, people either want to network with you or they want to perhaps conduct some level of business with you in the future or actually how I started when I got this app in March was just randomly going to all the CEOs of really massive company and VPs like BlackRock as Vanguard just randomly going

and just like seeing it as a fun game not really having like any objective just seeing who would just randomly connect to me. And I think there is a level of people just add people for the sake of it without any sort of intention. But if you do start a message, there is a level of intention behind it, which is also why I do the messaging as well, because, I mean, there is intention behind why I messaged them. So, yeah.

what kind of response rate do you get like i mean i don't know if you can share that or if you have something in your mind is it like any idea it's actually reasonably high so i i probably have about a 50 to 60 percent connection rate uh like and i think out of that it is a good I think it would be about, yeah, about 60% of those people respond because it's, for the most part, just conversational, right? It's not trying to say, oh, look at me, I've got such and such. It's, oh, I've seen what you do, I'm impressed by it, tell me more, essentially. There's the basis of my conversation starter.

And I think for most people who aren't traumatized by these sort of metaphorical sales flashes where they unleash the contents of their metaphorical trench coat, they respond nicely, you know? Yeah. I agree too. but I'm curious in your opinion. Do you think most people can tell the difference between a legitimate person trying to contact you

and like a bot of some kind? I've seen some pretty interesting, I guess they're kind of spammy, but do you think that most people can tell or feel the difference between an authentic sort of outreach versus something that's just like a mass outreach? Yeah, I think generally speaking, if it is mass outreach, it will follow a script, right? It will have, I mean, I know it's getting better, but generally speaking, it will be a script with your name and perhaps your business inserted into like blanks.

And that's it. there's no there's no level of oh yeah i've i've seen you work such a they won't ask any sort of intricate questions about your business that would take you know a level of thought to actually ask right that that's how you tell in my personal opinion if it seems scripted it is and if it is scripted it's probably a bot so are you telling me that the really attractive Asian girl who's got an MBA from Harvard is trying to reach me probably is a bot. Is that he trying to tell me?

Yes. With zero followers? I'm really sorry to tell you, Scott. But as much as you might want it not to be, I think the likelihood is very high. You know what? I like to watch the profiles that are spamming. me and our bots, you know, and it's interesting to me to put myself in the mind of the person is doing it just for like an exercise. And like, clearly they find like a really pretty girl.

So that seems to be a metric that gets people to reply back. And often if you go to those bots, like you'll click on it and you'll be like, this person has 12 followers from the same type of guy profile. You know, it's kind of interesting, like what kind of information those bots are giving back to whoever they're reporting back to. I think it would be interesting to open up the doors to LinkedIn and kind of check out the psychological profiles they have on people, wouldn't you say? Yeah, I would. Yeah, that would be very interesting.

But I also think they definitely know what sort of profile they go for. I think to be honest, because they are bots, they just automatically send it out. and the same sorts of people will follow them, which are probably, no offense to, before I say it, no offense to anyone who fits this demographic, but it is going to be lonely men that don't get enough attention or don't know how to get that sort of attention from women, and therefore

hope that potentially this very obvious bot might actually be a woman that could be interested in them. They just really hope.

I'm sure instinctively, they know that there's an uncanny valley, but they just ignore because they're lonely. What do you think

those bots fishing for? Are those, you think that those are like fishing scams? They're looking for credit cards or they're just, any idea? I don't know, because I've also, frankly, gotten them as well. Like, there's one, I don't know if you have it over there, but they basically message you thinking you're someone else and they go, oh, sorry, no, this is so weird. Because at first time, because it was like, it was so weird. that I thought, maybe it is. But then it's happened like two other times after that.

It's like, oh, yeah, this is like a fishing thing. And then they do the, oh, let's do a video call. And then it switches off immediately. So I think it's literally just data harvesting, right? It's data harvesting. I think it's just for any level of data. They just want your data, your face, name, location, and then potential, I don't know, like, there's a part of me that thinks that it could,

it could be like harvesting for digital identity fraud, potentially. I don't know. It's interesting. On some level, it reminds me of, like, captions. You know how, like, captures get harder and harder and harder? Like, so, too, is the technology with the bots. Like, you're like, oh, these guys are getting pretty good, you know? it's kind of interesting to see those two things work together.

No, definitely it is. But actually, interestingly enough that you bring up capture, capture, it doesn't actually need to be accurate whatsoever. All that's actually really scanning for is how you do it. It's not what you do, it's how you do it. If you do it in a human way, it's going to let you through, even if it's completely wrong. At least for the ones that you click on, oh,

is click on all the traffic cones. Yeah. What's the human way to do that versus the non-human way to do that? I think the human way, or the human way, I should put that in quotations. To be a book.

Yeah, potentially. It is just to somewhat struggle a bit. Just to go, oh, is it this square? I don't know, actually. Just to take some time with it as opposed to doing it immediately, I guess. Yeah, it makes sense. It makes sense.

You know, it's interesting. I talk to a lot of people that are in a lot of different fields, and we find ourselves, especially in today's age and time and age, ending up in like this world of AI and these ideas. And you and I have kind of been talking about it with these bots and cats and captures and stuff like that. Let me just shift gears here. Like, what's your take on the potential lead generation and its relationship with AI?

Is that something that can be, you know, given to AI to do? Or what's your take on that? Is that a tool that can be used in leverage? Or what do you think? Yeah. I mean, it can definitely be leveraged in multiple different ways. and in multiple different sections of lead generation. So it can be used for the filtration.

So it could be used to do the targeting of leads better by certain criteria. Could be used to craft messages. It could, yeah, I mean, it could be used for a lot of things. in that sort of in lead generation in general yeah it's interesting to me i think it also leads me to this idea of behavior like it seems to me that whenever you're trying to reach out to somebody regardless of what kind of outreach it is whether you're trying to reach out to help somebody or you're trying to find lead generations or you know you come back to this idea of behavior And before we go too deep on this,

are you fascinated by behavior? Or is it something that you find interesting? Or what's your take on behavior? I am definitely very interested in behavior. I've always liked psychology. It's, yeah, at philosophy as well, although that's not necessarily behavior as such. But, yeah, I would say I'm very, very interested in behavior.

I read a lot of psychology books. I'd listen to them as well. Nice. It makes sense. I can tell in the way in which you approach people and your philosophy of kindness that that had to be part of your style. And I see that same sort of, I think I see that same sort of messaging in the things that I do.

And I kind of gravitate towards that. You know, they'll say like attracts like water seeks its own level. And maybe it's the idea of reciprocity. is why we use kindness. When you think about your approach to talking to people and reaching out to them, maybe you can speak about the relationship of kindness, psychology, and philosophy, and the way you work.

Right. So I suppose the reason why I approach people and the way that I approached them is one, people like talking about the first, people like talking about themselves and people like to be recognized, those two things, I think for everyone, will stay the same, right? Even I, if someone came to me with a message like, I send out, I would be like, oh, that's actually really sweet. And they've actually like pointed out certain little bit that it's not just the copy and paste sort of thing.

So yeah, I think in that sense, I understand that to work because it would work for me. And there's also another reason why I go about it that way, even for clients of mine, is because it also means that you're unlikely to burn bridges, right? because a lot of people burn bridges before they're even constructed because they go straight into it in a very salesy script and then they go oh no thanks at least when I get a no thanks in my inbox they're still connected with me it's not a burnt bridge and I could potentially approach them at a later point yeah it's a good point what what do you what role does authenticity and vulnerability play in the outreach game?

I think it also plays a role in the way that I market myself as well. I guess it just makes you a bit more relatable, a bit more human than people are really used to in the B2B sector, and yeah, it's just good to be yourself, really. And now that I'm doing my own thing, I can be. I was very frustrated from the previous two sales roles before I went to do my own thing, that a lot of it was very deceptive. You had to, it was basically tried to shove it down their throat,

say everything will be right, even though there's been a lot of errors and things can go wrong. you have to say the complete opposite. And it's just nice not to have to do that. I can be completely transparent with people, say, look, some things, you know, it's life, that there is error in things. I can't guarantee you certain things because life doesn't come with guarantees, right?

I could have the confidence that something may work, but I can't guarantee you anything. And that speaks to this idea too, especially when it comes to sales or people that are doing things in their life that maybe they're not that they don't love to do. You know, for for you, you said it was previous sales job. For me, I was at a job where I felt as if the people with whom I was working for didn't really care about me or the people that worked with me. They just cared really about numbers. What do you think, and that kind of sounds similar to the job you were at before. Do you think that how much of that getting up and going to work at a place and not really caring to do it?

How much wear and tear do you think that does on a person's integrity and on their ability to go out and be happy? Do you think that plays a role in their all around well-being? I well I can only speak for myself and and perhaps you since you said that you know it's a similar thing for you but yeah I think it's been like that for all of my jobs I don't think there's really been any places where I've worked where I go oh they really care for me apart from actually you know what to a degree the the bar that I worked at was probably the nicest place to work at. However, that just wasn't good for me physically

because I would work pretty much every Friday and Saturday, and there's two nights in a row drinking, and people behind the bar drink. Anyway, tangent, let's throw that aside for a second. I think going back to the point of wear and tear, I think even for my seven years, five, when did I start working? Would have been around 19-20. So yeah, six, seven, six, five years.

I think that's enough for me. And I'm 25 at this point. I feel even just five years is a lot. It's changed, you know, it's quite weird being at this position. I still need to adjust work to working for myself. I mean, I love it. would never, I am going to fight to make this work as much as possible. But yeah, it's not good. It runs you down. It makes you more docile because you're working,

what, nine to five, that's like most of your waking day and then you have a little bit of time to eat and sleep. It's just somewhat degrading to, to, your humanity as a person. I think personally, that's my personal take on it. Yeah, I agree. Our friend Thomas Hutchison says over here, how did you find your thing? I do the same on LinkedIn and speak to some incredible people.

Some get it and chat for the sake of good conversation. Others are like, yeah, hi, okay, what's your offer? What are you selling? I think we covered it a little bit, but what advice would you give to Thomas here, man? Like if someone came up to you and it's like, how did you find the thing you're doing? What gave you the courage to leave where you were at and start doing what you're doing? Like, give us the lowdown on that.

How did I find my thing? So actually, this sort of came about from doing a commission-only position where I did get a lot of leads doing it this way. and I had a certain act for it. I kept on passing leads over without anything actually being closed on the other side. And I thought, well, I'm good at this

and I know how to do this to scale. I thought, why not do it for myself and charge for it? It's a wanted skill. I'm doing it for someone for free and not really being appreciated either. And yeah, no, and also, frankly, I think the people that I have spoken to have liked me, right?

Because I've had few people that there would have been interested in the thing that I was selling. But, you know, as soon as I passed it to that person, they're like, oh, no, I'm okay. So I realized that there was something in that where it made more sense to do it for myself. And then you do it for other people. But like through them, if that makes sense. Yeah. It totally makes sense. It sounds to me that you have a set of skills that either you have learned along the way or maybe you were born with them.

You say when people, when you say people like you, and I like you, I like our conversation so far. Like, it's fun to talk to you. Like, you have like a really cool vibe about you. But like, but what is that? Like, you probably know what it is. Like, are you, when you talk to people, are you, like, trying to monitor what they're thinking? Or when you talk to people, are you trying to find things about them that you want to bring out that are interesting? Or what is it about your conversational style that?

that you think people really like. I think it's very organic and I don't really have any preconceived notion as per where the conversation is going to go, even on a supposed sort of discovery call where, you know, traditionally you have to have like a set of rules to be able to sell and close them, so and so forth, I think because of my general organic conversation flow, where there isn't any monitoring of the other person. Now, I am very good on a subconscious level of reading people in conversations,

but I don't do that consciously. That's just something that trickles in the back that I actually can't help, frankly. But I'm just very good at it. That's probably something that I am born with. Yeah, those skills seem to be that way. Have you ever, have you ever been on a call or like a discovery call or a sales card or a lead generation call? And it just went way off the rails and it was kind of funny? Yeah, I mean, there's been plenty of times.

Like, not in this current position, but in the other sales jobs, where it was cold calling hundreds of people a day. There's one in particular where I was asking, oh, could I email you? And he said, oh, no, I'm scared of email. I'm too old-fashioned. And I basically said, oh, would you perhaps prefer if I sent across carrier pigeons, like a flock of carrier pigeons and perhaps a letter afterwards, just in case those carrier pigeons got locked. on the way.

That's probably one of the best ones that I've had on a call. It's still somewhat on topic, but it, yeah, it flowed really smoothly at the time as well. And everyone, yeah, see, I had moments like that in that call center where everyone looked around at me. It's like, what is this person saying on the phone? But I just did it with a level of confidence and so smoothly that. people, well, people think, why are you saying that, Rudy? But also, how are you saying that at the same time?

So, yeah, I would say that's probably one of the funniest tangents. But admittedly, in these calls that have had with people, it's been very direct, very honest, I've laid everything out on the table and just been very straightforward with them. you know so yeah it's worked out and i haven't had tangents as such and i think to be honest when when i get on calls with people people want my services so they want to talk about exactly what i could do for them very much straightway yeah it's interesting to me and it kind of re-ignites my passion for faith in a way in that it's nice when a stranger can reach out to you or you can have a conversation with somebody about doing business with them and do it in a faithful and honest way.

You know, for so long it seems that we're always like we spoke earlier in the podcast like a lot of the times people are like, oh, you just want something for me or, you know, I don't want to talk to you. But it's nice to be able to reach out and have a real conversation like that, right? Have you, most of your calls are like that, you think? I think the calls, once they're on calls with me, it's, I mean, I'm very open to having chats with people, and I do have chats with people. But like yesterday, actually, I did have a chat with someone, and he was very nice. He's, you know, we were going to exchange knowledge with one another because he's a sales coach. Like, he's very good at selling side of things.

I'm very good at doing the initial outreach, admittedly. But yeah, anyway, there's knowledge exchange with certain people. There's definitely been interesting people that I've made friendships with. I did have a collaboration with a charity before the person decided to become a singer-songwriter and learn the guitar and just dropped everything, all of the social media. LinkedIn, everything and just decided to go do that. So yeah, definitely met some interesting people. Yeah, yeah, I'd say I've actually made some genuine friends on the platform, you know,

in the short amount of time. Like there's one where he's like a jeweler. He's a very nice guy. And yeah, we do just have rambly chats sometimes at night. you know if he calls me yeah so it's quite nice it's kind of awesome it makes me it makes me smile i think that's a cool thing to to get to have like a chance encounter like that and then all of a sudden you end up who knows maybe working together in a business or helping one another out on some level like that it just like i said it kind of brings faith

to me to think that things like that can happen on that level it's interesting to think about What about, you know what? It seems like all of these particular escapades could lead to a book or something like that. Have you thought about taking what you're doing now and maybe writing, being like a writer about some of the stories that have happened and some of the businesses that you've helped and some of the journeys that you've been on? I mean, I've been told I could have a whole podcast for all the stories that I have, especially like before coming here. I've got. I've lived. I've lived a lot. It's all I could really say to that. So yeah, I could potentially write a book. I would need someone. I'd probably need a ghost writer. Like someone to just, yeah, be there. Well, I can just spout this stuff to do them and they can write it. Because I can write posts and so on, but doing a whole book is another thing. it takes a lot of thought and methodology which I I mean I could but

yeah I'd prefer someone to write it for me if I'm going to be totally honest with you what kind of life did you live before this like maybe you could share one of those stories with us about sure yeah I suppose I did get asked on my recent post

to elaborate on hippie adventures um yeah so i mean so i lived in glastonbury for two years before this and uh yeah it was definitely a very interesting time uh because i had yeah i didn't even know where to begin with that though that just a lot happened in those two years And yeah, I mean, I've met some very cool people, had cool neighbor lady that I kind of fancied with Python, that was kind of witchy. But that is just kind of weirdly flirted with me and my friend, she flirted with and kind of led us both on. But at the same time, as soon as we tried to do anything, she would like lean back. and not be interested.

So that was a bit confusing. I had loads of drum circles that I went to on the tour, if you have ever heard of the tour. So, yeah, loads of hippies played drums up there at night, like round campfire, very fun. also went on like a random journey with this guy to find bits of the Holy Grail because I have a book, actually have a book back there that has like a map of all the

locations in Somerset where there's been artefacts of the Holy Grail found so I can't really pick anything specific if it would be totally honest it's also still very early for me and I'm kind of waking up it's awesome when you when you

when you search for the whole like I've read a few of the King Arthur miss that talk about searching for the Holy Grail but what like what's that all about man sometimes when I think of the Holy Grail I think of like finding magic mushrooms.

Like sometimes that's the holy grail for me, you know? Like, you could see all kinds of stuff, man. But, but were you guys looking for the actual grail? They're like, what's going on there, man? So, as far as I'm aware, it, I think, to be honest, it was more of a metaphysical thing. It was, it's a metaphor for like, you know, a woman's womb, right? Right. Right.

It, you know, it, there's certain, yeah. It was basically a brotherhood to try to find eternal life. But the eternal life is from, you know, that is essentially like a metaphor for women's womb. Yeah. Yeah. I don't think there was I mean there's obviously artifacts from that time and I think

artifacts from the actual brotherhood but I don't think there was a holy grail as such like a singular holy grail where if you drank from it you'll become mortal I think that that was just essentially it's the metaphysical thing

of a womb and the power of it that's it and being able to I suppose harness it in some sort of esoteric way. I haven't really delved deep into that

because there's lots of schools in the fort. It's sort of a similar thing with like the philosopher's stone, right? People think, oh, it's a real physical stone that you can find, but no, it's actually just essentially a point where on your sort of spiritual journey

where you essentially have both incredible power but incredible sort of restraint to be in an equilibrium with oneself. So, yeah, that's essentially it. I went on a bit of a tangent, but

yeah, there you go. No, it's all good. I think it paints a nice picture of of the world we live in and just different philosophies and understanding the different way people see, especially when it comes to the Holy Grail or scriptures and stuff like that. I always find it interesting to get people's opinion. Thomas has another one for us. He says, it sounds like you developed a very special set of skills thanks to a regularly

organized society. I feel like the system in the UK from school up gives you a good idea of people in general, but individual agenda is harder to work out. I often realize hours later after sharing my life story, oh shit, you know, we were trying to sell me something. I thought we were friends.

Thanks, Thomas. So, I don't know about the school system, giving you a good idea of people in the UK. I think it's just dependent on person to person and depends on how you've grown up. But, yeah, I mean, this is,

thing, is that a lot of people do have an agenda behind them and I don't know about telling people for hours of my life story and then them trying to sell me a lot I've not had that happen

in real life perhaps digitally but in real life occurrence I don't think that happens as such or maybe it does I don't know but people everyone has an agenda to a degree even if it's trying to convert someone to your your way of thinking right and this is also the thing of everyone sells because everyone has a preconceived

notion of what they think is right and you know everyone they talk to they want to convert to that and it doesn't actually have to be like a religious thing whatsoever it's just I think naturally people are inclined to do that. And it's not like even an intentional agenda. It's just, it just happens of human nature. Do you think it's easier to, on the topic of outreach, what are some of the pros and cons of in-person versus doing it online? So the only in-person sort of outreach,

in terms of sales is on the phone and on the phone you can't just randomly call someone out of the blue and try to start conversation I would say I've not tried it

but I don't think it would work just because I know for myself if someone tried to call me and just tried to have a genuine conversation with me and I don't know them and think, what is going on? What do you want from me? And yeah, I just find that really bizarre. So I guess the main difference between digital and in person, i.e. cold calls, is that in digital form, you can take a lot longer route, right? you can take a more friendly route

you can get to know them a bit and you can kind of actually develop a relationship and be a bit you can yeah you basically do that way as opposed to a phone call where basically you just need to state your business

and be done with it and if they're interested they'll let you know if they're not they're not and there's no way to develop a friendship on the phone, but there's also the caveat where if they don't like you, they don't like what you have, then you've burnt a bridge, which I think the main thing is digitally, you can play a lot safer, you can keep bridges intact,

and you can keep them there open, and just kind of check up on people. Because there's people that will say, you know, I'm not interested now, right I mean you can still do that on the phone as well it depends how open they are

to being called every few months and getting checked up on you know I think you also need to have a reciprocal person to be able to do that in person

it's not like you're you're going to their place of business and doing it I think in person in that sense would probably actually be a lot nicer although it'd be a lot

weird than that because we're all I say weird is more just because of the digital disconnect that we all live through, frankly. That would probably make that a bit weird.

Yeah. You know, it's interesting that you bring a digital disconnect because on some level, like if you're on a phone or if you're in person, if you're in person you can see different attributes about people. Sometimes when you're on a phone,

you can hear, hear those different attributes you can be like oh this person's a little bit older or this person's a little bit younger but if you're just reaching out via via email or something like that you kind of miss those metrics have you how do you how do you work around those things you know i i know for me sometimes depending on how the person sounds i'll change my tone either mirror it or be more respectful or you know try to talk as an equal but you can't really do that just over like text messaging right Is there a way you work around that? Or what do you think about that?

I mean, I think, so because my primary messaging is through LinkedIn, and as much as I do do email, I wouldn't highlight it as a thing. Well, I'm good at the operational side. I'm just not good at the copy. But I would say the main thing through something like LinkedIn is that you have, for One, you have time on your side, right? Primary thing in a digital situation, you have a lot of time to prepare an answer. And an immediate response is expected nor wanted necessarily from you either.

So you have a lot of time to essentially mirror certain attributes in conversation. So, for instance, if someone messages you back and forth in a letter style, right? And they do, Dear Rudy, the kind regards, you know, Scott. It's a, it's a, it, you can mirror that back, out of respect and continue the conversation in that way, even if you haven't initiated it as such, right? So that's an advantage to digital, whereas in person or on the phone, you have to be a lot quicker,

and there's certain things that you might not pick up on straight away, whereas in digital form, you can pick up on them over time. You have a lot more time to think over what to do, what to say, when, you know, what's the right moment to say certain things. It's like a delayed version in a sense. Yeah. Yeah.

Yeah. Yeah, it's interesting to me. Rudy, just like that, my friend, we're almost up on an hour, man. Like, that's how conversations go, man. We start, power through them. But it's always fascinating to me to get to talk to someone and pick their brain for a little bit, man, and see what they do and how they do it. why they do it and why they like to do it.

And I appreciate your time, man. But before I let you go, what do you have coming up? If someone was listening and they want to reach out to you or they want to just talk to you, man, what can they find you? They can find me on LinkedIn. And that is about it, really. That is the only platform that I'm on. If they want to reach out to me, reach out to me.

And we can collaborate, have a good conversation, business partnership, whatever. seems good to you. Well done, my friend. Well, so ladies and gentlemen, thank you for hanging out with us. Hang on briefly afterwards, Rudy, I want to talk to you real quickly. But everybody else, thank you for hanging out with us. Thomas, Justin, everybody over here in the comment section, Scott.

Thank you guys very much for hanging out, man. I really appreciate your time. Go and check out, Rudy, and I hope you have a wonderful day. That's all we got. Aloha.