UBCNews - Business - Skool Creator Communities: Is It Possible To Make Money On the Platform?
Episode Date: November 25, 2025So, here's a question that keeps popping up everywhere: can you actually make money on Skool? I mean, really make money, not just a few bucks here and there. Today, we're digging into whether... Skool is a viable platform for creators who want to turn their skills and passions into real revenue. AffiliateCoaching.com City: Anderson Address: 1711B Bruce Dr. Website: https://www.affiliatecoaching.com
Transcript
Discussion (0)
So here's a question that keeps popping up everywhere.
Can you actually make money on school?
I mean, really make money, not just a few bucks here and there.
Today, we're digging into whether school is a viable platform for creators
who want to turn their skills and passions into real revenue.
Yeah, and I think that's the right question to ask
because there's a lot of buzz around school right now.
But to answer it straight up, yes, you absolutely can monetize on school.
The platform is designed specifically for that.
It's a community-driven space with courses built right in.
So you're combining the engagement of something like Facebook groups
with the structure of an online course platform.
Right, so it's more than just a place to hang out and chat.
There's actual infrastructure for monetization.
What makes school different from other platforms on the money-making front?
Well, school lets you create both free and paid groups.
You can charge whatever you want for access,
and they have an in-house payment processor that handles all the billing.
So if you're a course creator or a coach, you can set up a monthly subscription,
build your community around it, and start generating recurring revenue pretty quickly.
Okay, so recurring revenue is key here.
That's huge for creators who want predictable income.
But let's talk about the platform itself.
Why is school a good platform for monetization in the first place?
There are a few reasons.
First, the user interface is really clean and intuitive.
You can organize your content into courses and categorize.
your videos easily, which improves the whole user experience.
When your members can find what they need without frustration,
they're more likely to stick around and stay subscribed.
That makes sense.
A clunky interface can kill engagement fast.
Exactly.
And then there's the engagement side.
School emphasizes community through discussions,
live events, and member profiles.
They've also built in gamification features like points and leaderboards,
which really boost engagement,
When people are actively participating, they see more value, and that translates to better retention.
I actually started my own art community on school after struggling with another platform,
and within two months I saw member interaction double just because everything was so much easier
to navigate.
Mm-hmm, that's powerful.
So the gamification isn't just a gimmick.
It's actually driving people to engage more, which keeps them paying month after month.
Right?
And there's another piece that's honestly pretty generous.
school provides a 40% recurring commission for referred members through their affiliate program.
So if you refer someone who starts a paid school group, you can earn commission on their
subscription every month.
Wait, 40% recurring?
That's not a one-time thing?
Nope, it's recurring.
As long as that referred group owner stays subscribed, you keep earning.
That's a really powerful way to build passive income alongside your main community revenue.
In other words, you're building a revenue stream that compounds over time, which is a
is pretty rare in the creator economy.
OK, that affiliate angle definitely makes school attractive.
Now, what about pricing for creators who want to start their own community?
What are we looking at?
School has two plans.
There's a hobby plan at $9 a month and a pro plan at $99 a month.
Both come with a 14-day free trial so you can test it out before committing.
One thing to note is that the plans have different transaction fees with stripe processing
fees applying to both, so you'll want to factor that into your
pricing strategy. That point about transaction fees and pricing strategy sets up our next piece,
which is how to actually grow your school community once you're in. But first, a quick word
from our sponsor. If you're a school owner, course creator, or membership site owner,
growing your community and driving revenue can feel like a constant uphill battle. That's where
affiliate coaching comes in. Experienced experts help you build strong affiliate programs that
attract more members and generate consistent revenue. Whether you're just starting out or looking to
scale, affiliate coaching provides the strategies and support you need to explode your growth. Learn more at
affiliate coaching.com. Picking up on transaction fees and pricing strategy, how do you actually
handle growing your community once you've launched? What are the main ways to grow your school
community? Great question. I'd say there are a few core strategies. First, you can work
with school's platform features to help with discoverability.
The platform has some built-in elements that can support community visibility,
but you'll still need to create valuable content and stay consistent with engagement
to really make it work for you.
So it's not automatic.
You still need to put in the effort to get noticed?
Exactly, but you also need to focus on engagement inside your community.
Use those gamification features we talked about earlier.
Reward members for participation with points, badges, and shoutouts.
When people feel recognized, they're more likely to invite others and become advocates for your community.
I see, go on.
So the goal is creating that flywheel effect where engaged members bring in more members.
Right.
And don't underestimate the power of live events.
School has a built-in calendar for scheduling Zoom meetings, live streams, or other events.
Showing up live creates deeper connections and keeps your community feeling active and valuable.
People are way more likely to stay subscribed when they feel connected.
connected to you and to each other.
You know, it's kind of funny, but I've found that my members respond better to a slightly
messy authentic Zoom call than a perfectly polished pre-recorded video.
That makes sense.
Have you ever wondered how some communities just seem to grow effortlessly while others struggle?
It really comes down to these engagement strategies, doesn't it?
Definitely.
And another thing, you can use your free group as a lead magnet.
Create a free school community where you give away valuable content, then use that to funnel
people into your paid group. It's a proven way to build trust and showcase what you offer before
asking for payment. So you're basically giving them a taste, letting them experience the value
firsthand, and then presenting the premium version. Exactly. And once you have paying members,
focus on retention. Use the community discussions to answer questions, run challenges, and keep the
momentum going. The more value you deliver consistently, the longer people stay, and the more money you
make over time. So to everyone listening, if you're thinking about starting a community or moving your
existing one to a new platform, what's the one thing they should keep in mind about school?
I'd say focus on engagement first. School gives you the tools to build a thriving, interactive
space. But the tools don't do the work for you. You need to show up, create valuable content,
and foster real connections. When you do that, the monetization follows naturally. And if you feel stuck
or plateau lower than you'd like,
you can always turn to services from affiliate coaching.com.
That's solid advice.
School provides the platform,
but success comes from how you use it.
Thanks for breaking this down today.
It's clear that school brings real opportunities for creators
who are ready to put in the work.
Absolutely.
It's a platform that rewards community first thinking,
and for creators who prioritize that,
the earning potential is definitely there.
