Wake Up to Wealth - THE SAVAGE MINDSET: FINDING YOUR AUTHENTIC SELF

Episode Date: July 23, 2025

In episode 42 of Wake Up to Wealth, Brandon Brittingham interviews Branden Hudson, the Owner of SBY MMA and Fitness and Champ Talk Podcast, as they discuss the dangers of seeking external validation and the necessity of self-acceptance. They also touch on the impact of mental health, the importance of reaching out for help, and the duality of being both a savage and empathetic in life and business.Tune in for an engaging discussion filled with insights and a genuine approach to wealth-building. SOCIAL MEDIA LINKSBrandon BrittinghamInstagram: https://www.instagram.com/mailboxmoneyb/Facebook: https://www.facebook.com/brandon.brittingham.1/ Branden HudsonInstagram: https://www.instagram.com/sbymmaandfitness/Facebook: https://www.facebook.com/branden.hudson.422390/LinkedIn: https://www.linkedin.com/in/branden-hudson-a425326a/ WEBSITESBrandon Brittingham: https://www.brandonsbrain.org/homeSBY MMA and Fitness: https://sbymmafitness.com/==========================SUPPORT OUR SPONSORS:Paramount Property Tax Appeal: https://www.paramountpropertytaxappeal.com/MS Consultants: https://www.costsegs.com/Email Carson at The Money Multiplier: [e-mail]: https://rocketly.ai/

This is Wake Up to Wealth, a podcast dedicated to helping you change the way you think about wealth. And now, here's your host, Brandon Brittingham. Hey, this next segment is brought to you by Paramount Property Tax Appeal. And these are guys that I trust, my good friend Wes over there. If you're overpaying for your property taxes, Paramount Property Tax Appeal. And these are guys that I trust, my good friend Wes over there. If you're overpaying for your property taxes, Paramount Property Tax Appeal specializes in helping commercial property owners

and homeowners reduce their tax bills, ensuring that you only pay your fair share. These guys are gonna fight for you. And these are the guys that I trust. You can reach my good friend Wes, their contact information is 310-897-5056 or Wes at PPtaxappeal.com. That's Wes at PPtaxappeal.com. Hey, what's up everybody?

We are back with another episode of Wake Up to Wealth and I got my brother Brandon Hudson here. You know, if you've been paying attention, we're kind of doing a series where him and I just kind of talk about some stuff that I know you guys want to hear about. But before we jump into it, I just want to say again, thank you guys so much. We are a million one and some change downloads as of today. That's growing every day. We're averaging 60 to 70,000 downloads per episode, which is just wild.

And it's a testament to y'all support. Thank you. Keep liking, rate, share with your friends. We didn't do this for money and the money was not the intention behind this. Although we do have sponsors to the show now, full disclosure. We just, we wanted to give you guys real raw authentic information

and you guys have spoken that this is what you want to hear. So can't say this enough. Thank you so much for supporting the show. And it's also why, you know, want to come on here with Brandon to just give you guys some real raw shit. How you doing today, brother? Doing great, brother.

Doing great. It's pretty awesome to see the amount of value that you're putting out here, man. I've been, let's do a lot of them. And that's why it's doing what it's doing, man. Doing great, brother, doing great. It's pretty awesome to see the amount of value that you're putting out here, man. I've been, there's still a lot of them, and that's why it's doing what it's doing, man. It's a great job. Yeah, so, you know, a lot of things, kind of a couple things to talk about today,

but so last week I keynoted a spring break. Shout out to spring, Benson, my homie. Love that woman, fucking absolute savage, but heart of gold. And I mean, I just, I went to another place last week, man. It was just I went to I went to a different level that I've never gone to to speak. And I kind of want to talk about this today because this will relate to you. And I think that it's

like everybody has this fucking savage inside of them that sometimes, you know, I know you got to teach fighters how to go find this. Right. And man, like last week, like, you know, I had to go there, like I had to go there internally. And I think people sometimes are scared of it. I think people are sometimes scared to live in their authenticity. I think people are sometimes just scared to go to that dark side. But like the savages, when you were 90 pounds in this world, you lived in the jungle and back in the day, you had to go in the fucking jungle

and kill something to feed your family. Like that shit is in you and it's wired in you. And over generational or over generational, it's been calmed down in people. And it's a mechanism to conquer fear, right? And I know you believe in this. So, you know, I want to talk about that a little bit today. And if you wouldn't mind, like, I mean, you have to go make people go find that to get in the ring, which is the

same thing. Yeah. Yeah. I mean, they didn't get in the ring without me doing it myself. You know, so when I was competing and fighting, you know, when I started, it wasn't, I wasn't the best. I wasn't the most technical. I didn't and fighting, you know when I started it wasn't I wasn't the best I wasn't the most technical. I didn't have the most experience But I knew that I could outwork them which is similar to business and I knew that I had a dog in me that You know, I was ready to die in there and to you the point, you know to be able to get to that that level That's that that I like to call like the flow state because that's what like you see them

that level, that I like to call like the flow state, because that's what, like you see it in so many different spaces. That's 100% where it is. Yeah. So to get to that flow state, you know what I mean? You got to just forget about everything that anybody is saying, doing, whatever. And I think that that's where we get so lost in translation, because everybody's so worried about being perfect,

so worried about getting canceled on their social media, so worried about what they're gonna say and who's gonna say, and now majority of people are all stuck within this box or within this kind of guideline and standard that says, well, you can't go too far this way, you can't go too far that way, you gotta stay within this range.

This is all bullshit. Yeah, I mean, it's just pussy shit, man. No one great ever did that. No one great ever stayed in that box. Yeah, and dude, I just, so I think a couple things that just really hit home for me last week, and just seeing it in real time, is authenticity is the highest frequency

you can buy with another human being. But another thing is, like this week, I had someone that I was pretty close to commit suicide and extremely successful guy. It still doesn't make any fucking sense to me. And I talked about this last week. Obviously it hadn't happened before I got on stage. But the thing too is that when you're not living in your authenticity, right?

And you're afraid to go find that savage. I think you're not living in your authenticity, right? And you're afraid to go find that savage, I think you're not happy. And I will tell you guys from personal experience, money definitely is a tool and money can certainly change things in your life. But if you don't connect back to what you're saying, if you seek external validation, you'll never be happy, right? And, you know, my grandparents died very poor. I mean, I had the opportunity to

retire them and put them in a new house, but they died poor, but they both died very happy. They're very happy people. And I just, I think right now, especially no one. We don't talk about this enough of all the shit that's out there. Like whatever you're doing, if you're listening to this, like you should do what the fuck makes you happy. And you should stop giving a fuck about all the other dumb shit because. And I talked about this on stage, like, like, are you chasing the real like, are you chasing the real dream? Right. Like, is it the dream you really want, or is it manufactured or whatever?

Because, uh, true happiness and true peace. And I believe this is, you know, we have this, um, we have this phrase nowadays of like alpha male. Well, I don't think you're an alpha male if you're not, you're not happy internally. Do you know what I mean? Not at all. You know, I think that what happens is, is when you have

folks being asked what makes you happy, they go to the default answer. They go to the answer of, you know, cars, money, jewels, financial freedom, and all these things that just get thrown out there loosely. And they don't take the time to sit back and really dive into what makes them happy, or they take for granted what they're doing, and not realizing that is taking that. Not sitting in gratitude. Correct. Yeah. So then what happens is they're chasing, in my opinion, they're chasing these, you know, things that they've been conditioned to say that this is my true happiness, and they become a slave to it. Yeah. And they become a slave to their circumstance, to their situation. Yeah. You know,

one of the things on me being an entrepreneur that, an entrepreneur that I just will not do is I'm not gonna be a slave to the business and slave to the money. Because I know what makes me happy. I know, I love, look, I love the party. You know what I mean? Now, obviously I can't party like I do. So there's some real shit to that, right? Like the part of your vibe and your sauce is like,

hey, I wanna go on vacation, I wanna do this, I wanna do that. And a good point of that is, who gives a fuck if someone judges you? Shut the fuck up. If that's what makes you happy and that's what gets you excited, people say to me, man, you work too much,

you this, you that, but what they don't really understand is that's actually my happiness, right? That's actually my obsession. You like to go on vacation and do stuff, right? And again, that's your vibe and there's nothing fucking wrong with that. And I just think people are, you know, when I was at the conference last week,

and so many people came up to me afterwards and like, may your message resonate resonated with me so much. And the people that I had time to talk to, I was like, well, why? And they were like, well, you know, I feel like I'm living my life for other people and not, I'm not making choices for myself. I'm not this, I'm not that. that and you know I was full Ric Flair dog three fucking diamond chains Versace down and people were like, you know I would be afraid to dress like that and that's like man that sucks You know what I mean? It's like cuz why cuz you give a shit and and I said on stage a lot of you motherfuckers Probably judge me if you don't know me before I got on stage

And then when I started talking you listen because you realized I had some value to share. Absolutely. And I want to say something to your point. Could you imagine a life of happiness for you or for myself if you didn't work or if I didn't go on vacation? No, I couldn't do it. Correct. Yeah. Like neither to do what would we do if I was strictly business all the time. Correct. Or bored or unhappy or all the things that we're hearing. 100%. Well, yeah, probably.

You wouldn't be drinking again. You know what I mean? But could you imagine like a life, and this is to the listeners too, like think about the things that you really love to do that you're so embarrassed about, that you're so ashamed about, or you don't wanna admit out loud

because you wanna fit this box where you put yourself in, right? Right now, the most highest form of attention to get is authenticity. 100%. Is authenticity. And I'm gonna go on a tangent real quick because, you know, we've seen in the past, I'd say three to four years, a lot of exposure where people are getting exposed, right? Well, yeah, everybody had the COVID money.

Correct. The COVID money, the influencer money and all this stuff. Who are people really listening to? People really are listening to the people that are staying true to themselves. The people that are in the trenches that built something. I mean, people that have a couple of gray hairs

in their whiskers and a couple, you know, some age, that's who they're listening to, the Andy Frisellas, the Ed Marz, the David Goggins, you know, all these names that these guys that you know have been through it and they've got the receipts to back it up. And I'm not discrediting anybody out there, but you can tell guys like that,

they've got some time under their belt, they've seasoned, they've been through the fire, they've come back. And what are they doing? They're living their authentic self. And they understand what makes them happy and they understand what makes them tick. And I couldn't see a guy like Goggins not doing pull ups and not running. Right. What would he be doing?

What would you be doing? Listen to this. If you weren't doing what you absolutely love. Hey, this next segment is brought to you by my good friends at Rocketly.ai. That is Rocketly.ai. If you're in the real estate business, especially the investment side and you need a platform that can run your real estate business and talk to leads through AI when you're not able to talk to them and can qualify and get to all the leads you can't get to. Plus it has an amazing piece

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Again, rocketly.ai and thank you guys for sponsoring this segment. Well, and I think another thing, man, there's a lot of people, look, let's call it what it is. Like the last couple of years for a lot of businesses has been hard. It's been tough. And it also came off of COVID where everybody was up. And I think a lot of people are in stress, man, and they're overwhelmed.

And again, it's like, if you're going to get up and do everything, you know, like, it's kind of like the fight game, like I don't mind getting up every day and getting punched in the fucking face. Like I know that I signed up for it, right? And, but if I wasn't really happy in what I was doing, it would make it way worse, you know? And so I just think that for a lot of people,

if you're listening to this, like I think another thing too is like with anything that you're successful or anything in your life, like you have an identity that you are tied to. And I think sometimes what people make the mistake as is they say, and this goes back to the dream side of it. It was like for me personally, I was the number one agent in my market,

number one in the state. Do you know what I mean? I was top, I think one year I was, by units I was number one. Like really, like not smoke and mirrors bullshit. I put houses in the MLS and did the, if you are real estate, you know what I'm saying, that real trends, a lot of shit, some fuck shit.

Like really actually went out in the trenches and sold the goddamn houses and just didn't put them in the MLS like and did some portal bullshit that people make up. You know what I mean? I was up there, right? And I got all those trophies and I was like, man, this stream's not big enough for me.

And, but then I was so afraid because I was like, well, my identity's not big enough for me. But then I was so afraid because I was like, well, my identity is the hot shit real estate agent. And even me, I walked through that. And the point I'm making is a lot of people, if you're listening to this, you're like, well, I'm not happy, but this is my identity. Who gives a fuck? Reinvent yourself.

The essence and nature of being an entrepreneur is your ability to reinvent yourself consistently. And if you're a good entrepreneur, you're gonna do it time in and time out because you've got to pivot and go where the market goes and go where your customer goes, right? Yeah, and falling, excuse me, falling into that trap is a very normal and common thing.

Like so many people don't want to have, they don't wanna go through the pains that you go through, not talking about all the struggles, but like, look, we've all done it. We've all assumed our identity as one thing and found out we weren't happy. Right. But with the, with the amount of information and amount amount of things that you can go like this podcast right here in our conversation right here, you know that other other people you're not alone and other people are going through that right? Yeah, by the way your problems are not unique to you. We all go through it. No one posts their fucking failures

No, it's the same. It's the same thing you things are really hard. You got through it You're now you're doing your thing things get really hard. You got the now you're doing anything It's in valleys. It's the same thing all. And I think that it's a travesty to. Act like you're not doing your act, like you're somebody special and act like you don't have the availability of other testimonies, other stories, other people that you can learn from and say, man, look, I'm not alone. Yeah, right. I'm not alone on this.

I got to figure out how to pivot. I got to figure out what I can do if I got to hire a coach, if I got to get in a room, if I got to do whatever I need to do. I'm not alone on the way that I'm feeling, especially being in business or any other leadership role. And then I can make something happen to something different. But that fear, that fear is what's stopping most people because they think that if they tell somebody their vulnerability or tell people they're unhappy or admit to themselves in the mirror that they're unhappy, they think that their whole world is going to come crushing down

when in reality there's so much freedom and liberation in that man. That's the healthiest thing you can do. 100%. Yeah and another thing that you know I just kind of wanted to address and talk about today too is that you know the thing is the really successful people that I've ever been around are internal optimists. And so the other day, I was actually talking to my CFO, for those that you guys don't know me, she is not the internal optimist. But that's also I pay her to not be right. If you got a good CFO, the world's fucking always falling in their fucking mind, because they're watching the goddamn money, which is what you want them to be. But we were talking about this friend of mine who committed suicide and I said,

I just can't see in any circumstances going to that dark of a place. And she said, she said, well, you know what? You in any situation always feel like that there's a way out and you always's a way out and you always find a way out. And so what I want everybody here to listen to and get the meaning behind this is a lot of things in your life come from programming,

from your parents, from school, from whatever, and a lot of it's bullshit. And there is always a way out in my opinion. And like, I think you just have to, I just, I'm gonna say it how I fucking believe it. You can interpret it how you want it. You just gotta stop being a little bitch. Like when shit gets rough, you got two voices.

One saying, I can't get through this. This is too hard. This is this. And you got the other one, which is a savage saying, man the fuck up man, the fuck up or woman, the fuck up. And I want to interrupt you on that because I have another side of that. And sorry to cut you off, but also, I want to echo this is I don't give a fuck how bad it is

or what depths you feel like or why you think that this world would be better off without you. You're 100% wrong 100% of the time. Well, and I think to diverge on that, like on some real shit, if you're going through some shit and you're that dark, reach out to someone and have a conversation. I didn't even get a chance to tell you this.

And I gotta be careful what I say because I don't wanna disclose too much, but I missed my flight going to Salt Lake City, and I was the closing keynote the next day. So I didn't stress about it, and my driver was with me, and I was supposed to be on the flight, and somebody that I coach that is pretty big deal, that's you'll never see it on social media,

you'll never see it talk, you'll never see me talk about it, but he did allow me to share part of this, is I met him because he was an addict and very successful person. He saw me speak on stage and he asked me to coach him out of it. This was five years ago,

I coached this guy for five years. And he saw me speak on stage and he asked me to coach him out of it. This was five years ago. I coached this guy for five years and he called me. I was supposed to be on the flight. He texted me, said, Brandon, I need to talk to you now. One like it's emergency. And I got on the phone with him and he's like, dude, I just he's like, I relapsed. Right. And was very dark. And thank thank God I was able to talk to him and I got on the other side of it.

But the whole point of that story is, you know, where I went with him was, and this goes back to the love and the loving yourself, I knew I couldn't be Savage Brandon that day. Like I knew I couldn't be like, yo, I'll stop being a bitch. And the first place I went to, I was like, bro, look at all the good shit you got in your life.

Look at all the things you've achieved. Look at, and I, cause I got to Indiana, I gotta be careful what I say, cause I don't want people to put two and two together. But bottom line was, we went to all the good and I made him sit in gratitude, right? And he relapsed, he made a mistake. And what I got him pretty quickly to like, fuck, dude, I didn't, I didn't really think about this, you know, I was acting on emotion. And, um, the point that the reason why I'm saying this is because if you, if you are going through some shit and it's that bad, reach out and

have a conversation with somebody. Do you know what I mean? Because that's what you need to do. I've dealt with, I've had multiple people that I've loved commit suicide and there's things behind that, mental illness and just other shit. But I'm just saying, if you're in a spot like that, you're in a bad spot mentally,

you need to have a conversation with somebody. Hey, let me tell you about my good friend, Jeff Hyatt, over at MSC Consultants, and check out his episode if you've missed it. With today's volatile interest rate environment, real estate investors are looking for every advantage legally available. More and more are realizing that accelerating depreciation

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That's www.callsegs.com and ask for my good friend, Jeff Hyatt. What's incredible about that story is I know your time and how, and obviously you were supposed to be on a plane at that time. Yeah, well I would have been on the plane. Correct, yeah. There's so many-

And I don't believe in coincidence. No, not at all, I don't either. There's so many purpose-driven things that happen on that moment. And here's the thing, you know, whoever that individual is, you know, had they not reached out to you and something went wrong, the worst went wrong.

I mean, imagine not only what they've done to their families and their organizations, but also to you. I mean, that's another impact where you're like, dude, you should have just called me. You should have just called me. You should have reached out. This is not, we're not back in the 60s and 40s and 1800s or whatever years.

We're in a day and age where we know everything. We are overloaded with information. So, you know, whatever weird thing you got going on in your mind that you're embarrassed of, there's books and websites dedicated to it. Well, there's a lot of people that are probably doing it. 100%. You're not alone. No, no. And so the amount of judgment that people think that they're going to face

is so crazy to me because it seems like as much information as we know and as much stuff is out there and all this that we accept for people that wasn't accepted years ago, centuries ago, it's like the fear of judgment is even higher. Well, and here's the thing, you can be an absolute savage and you can make a mistake or have a bad day or get into a bad situation and that's all part of it.

But I think the baseline for, you have to be an internal optimist. You have to feel that there's a way out and you just have to come from the, like fear is such a, it's an emotion and it's a thought process that a lot of time we're manifesting that's not real. And like, for instance,

for those of you that are in the entrepreneur world, I think sometimes we don't give ourselves enough credit. Like if you ever had an idea in your head and you brought it to life in real life, like fuck, dude, there's so many people that'll never do that. And a lot of times where we struggle is, we struggle on not the gain of where we made it,

but the gap of where we think we are, right? Of the gap of where we wanna go, we're not there yet. And we tend not to focus on the gain of where we've actually gotten to. And again, I just think, I think you should wake up every day, be doing the shit you want to do to be happy, because that's true.

You can have a shit ton of money and not be happy, and it's all for nothing, right? And you can be doing shit that you absolutely hate, and it's all for nothing. And, but I also think that a lot of this comes down to you gotta have this savage fucking mindset, but you also have the dual, you have to have the duality of the empathy

and the love side, right? Which for me was hard to learn for a really long time cause I didn't believe any of that shit. I can believe, I believe in it now, but I just think so many people are missing the boat on that, but they're also missing, not living in their authentic self, they don't believe in their self enough,

and then you gotta have that self belief. Yeah, savage doesn't mean you go out here and do, you know, crazy sprints, fighting a cage, you know, all this shit that social media tries to paint a picture. Savage-ness means that you just don't give a fuck. You're gonna do what you need to do. You're walking in your place.

How you need to do it no matter what for the people that you care about. And I also believe in for others and strangers just because that's my vibe. That's what savage means. So many people get these words mixed up like thinking that they have to be somebody, they're not just being yourself.

I know some very mild-ed beta type of men, if you want to describe it that way, and women that are absolute savages in the space and they're respected amongst that and appreciated amongst that way more than them trying to be something they're not. You know, and when you do tap into that level, and here's the thing, a lot of the entrepreneurs and business owners listening to this have already activated that trait in some sort of space in their life. They've already done it.

They've already had some sort of space where they've acted like a complete savage, found success or found the idea that they made come true, whatever the case may be, but yet are fearful of doing it into other places. You know, you talk about faith, right? And whoever you pray to, that's, you know, I have no problem with that, you know, I mean, I, but at the end of the day, when you talk about faith, so many people

struggle with giving themselves up to their higher power, because they think that that day, life starts over, now they have to live this perfect life. Right. And that's the same kind of thing as being a savage or walking to your purpose or anything. When you do give it up to whatever it is you're giving it up to, faith, love, family, whatever, dude, you're actually practicing day one of being that motherfucker that you wanna be.

And people struggle with that. People struggle with that idea and they sit in a space where they don't at And then it compounds the emotional Toil the emotional side takes its toll, you know the being an entrepreneur being a business owner is extremely lonely You know, you can have all the friends on hard You can have all the friends you want you can know all the family you want all the robber all the haters Whatever all that stuff that you can have and at the the end of the day, you still feel like you're

on an island by yourself. All these things, all these things add up over time. If you're not taking that step into that space where you need to be. And that's when unfortunately the bad thoughts and the dark times and the things start to add up. Well, it's the, it's the conversation you have with yourself every day. And again, I think that's the happiness internally. And I'm gonna wrap it on this. So here's a exercise I did when I was in Salt Lake, and there's 500 people there. And I said, turn it to the audience,

hey, everybody named three things you love, right? And so everybody's like family, wife, kids, all that. And we're going and going and going, right? And out of 500 people, only one person got that answer right. And only one person said this. What's the, and then I went, everybody's going, yeah. I said, what's number one? What's everybody's number one?

Family. Family, this, that, no, they're all wrong. Number one is you. Of course. Do you know what I mean? And so in a room full of entrepreneurs, you know, type A motherfuckers, badass motherfuckers, everybody else forgot that it's the intern, right?

Number one is you. And so it's one of those things where I love me some me, right? You too. Yeah. And, but I, I can't love my family. And so it's one of those things where I love me some me, right, you too. And, but I can't love my family, my business, the people I work for me, any of that. If internally I don't have the love for myself

because that's where you're gonna be fucked up and you're gonna be off center. And so that was one of the messages I wanted to get out to our audience today is like, if you don't love yourself, man, like you gotta have a honest conversation. Like what the fuck you doing? And if you don't love yourself and you think and say you love so many other people more,

remember this, you're only giving those people a half ass effort. Correct. Because you're not fully in love with yourself. And yep, fill in your cup and all those things. So therefore you're truly not giving the people the help and the love that they truly deserve. Yeah.

You're 100% right, dude. It starts with yourself. Well guys, we try to keep these kind of short so you guys can digest them. Got to have a great conversation with you guys as normal when Brandon comes on here. Again, thank you guys so, so much for your support. Check Brandon out, he's got his own podcast.

Yep. Champ Talk with Brandon Hudson. We're on all platforms. And where can they find you on socials? Social, you can find me on Brandon Hudson, B-R-A-N-D-E-N. We've got S-B-Y-M-M-A in fitness. We've got a couple things, Champ Talk with Brandon Hudson, you know, so we've got a lot of stuff going on. And again, appreciate you guys. Leave reviews, share the podcast, keep tuning in, keep listening. This is why we keep doing it while we keep coming back and pouring in. Appreciate y'all.

Thanks for listening in today. Hey, everybody. Let me tell you about my good friend, Carson Harleen. The Wake Up to Wealth podcast is proud to be sponsored by Carson. Carson helped me build my family banking system. What I've seen Carson do for people, it gives them back their peace of mind. If you want to get your mind and your money right, email my good friend Carson at Carson at the money multiplier.com to learn how you can become today, like I asked. Thanks so much for tuning into this episode of Wake Up to Wealth.

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