Waveform: The MKBHD Podcast - If Apple Made a Camera, It’d be the Sigma BF
Episode Date: February 28, 2025This week, Marques, Andrew, and David talk about the new Sigma BF camera that was just announced and looks absolutely stunning. After that, they talk about the iPhone 16E and the new things that the A...mazon Alexa AI can (maybe) do. After that, we bring back Crown and Clown to discuss what the best/worst thing to happen in February was. Then we wrap it all up with trivia. Enjoy! Links: Waveform at SXSW: https://events.voxmedia.com/sxsw Sigma BF: https://www.sigma-global.com/en/cameras/bf/ MKBHD iPhone 16E Review: https://www.youtube.com/watch?v=qF4vZxbSmjo Amazon Event: https://www.theverge.com/news/618262/amazon-alexa-event-2025-ai-echo-products-news Music provided by Epidemic Sound Shop the merch: https://shop.mkbhd.com Socials: Waveform: https://www.threads.net/@waveformpodcast Marques: https://www.threads.net/@mkbhd Andrew: https://www.threads.net/@andrew_manganelli David Imel: https://www.threads.net/@davidimel Adam: https://www.threads.net/@parmesanpapi17 Ellis: https://twitter.com/EllisRovin TikTok: https://www.tiktok.com/@waveformpodcast Join the Discord: https://discord.gg/mkbhd Music by 20syl: https://bit.ly/2S53xlC Waveform is part of the Vox Media Podcast Network. Learn more about your ad choices. Visit podcastchoices.com/adchoices
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Warning.
I've got this condition where I don't feel pain.
You're a superhero.
This is how intense Nova Kane sounds.
Oh, wow.
Imagine how it looks.
Is there more?
Yeah, big time.
Nova Kane, forming theaters March 14th.
I'll start with the crown,
cause I think this one's just fun.
Rivian's tan update.
I think it's sick.
As the crown out of left field, Marquesma.
I don't think there is anything negative that anyone could possibly say about it, and therefore
it is my crown.
If a new color is the coolest thing that happened in February, we had a rough February.
It's not just a new color.
It's a new trim package.
Did you see the seats?
You saw the seats.
They look like Tesla.
Also a new color.
They look sick.
Did you see that? New dual tone color. I want you to see the picture of the seats. They look like Tesla. Also in your color. They look sick. Did you see that? New, dual tone color.
So I want you to see the picture of the seats.
They look great.
They look like Tesla.
How sick are those seats?
What is up people of the internet.
Welcome back to another episode of the waveform podcast.
We're your hosts.
I'm Marques.
I'm Andrew.
And I'm David.
And can I turn my headphones up a little bit?
Absolutely.
Just a tiny, yep, perfect.
Thank you, Ellis.
Today's episode, we have OnePlus did a thing
that they didn't mean to do.
Sigma did a thing that they meant to do
and it was really interesting.
Also, we speculate on iPhone 16e pricing
and have a little bit more thoughts.
The review is out by the time you watch this.
And we're trying to figure out what's good with Alexa AI,
because that's also brand new.
Alexa Plus.
Come join us.
Also, it's the end of the month,
like literally the last day of the month as this goes up.
So we have a new crown and clown of the month
that we'll have to figure out and agree on at some point.
But first, actually first,
we have a quick correction on Google tasks. I have a couple of corrections. But first, actually first we have a quick correction
on Google Tasks.
I have a couple of corrections.
A couple, okay.
And an answer to people having issues with Pocket Casts.
This whole first segment is just like
corrections and wrong things.
Yeah, it's our corrections and other people's corrections.
Okay, perfect.
That's perfect because I actually have one
from last week too.
Sick, okay.
David, do you remember last week when I said
the new Google Tasks browser was out
and you said I've been using this forever?
Yeah.
So I found out what the difference is.
Previously, you could have a page dedicated
to just your Google Tasks,
but it was inside of the calendar URL.
So if you go to calendar.
So just the URL.
So pretty much you can switch between calendar and tasks,
which I did not know about.
I didn't know that either.
Now when you go to tasks.google.com,
it is his own, no, you weren't using this.
This is new.
All right.
It looks the same.
It does look the same.
Look, it is the same.
The only difference is that the top left says tasks now
and is dedicated to tasks.
Why? And you can't go to.
Why did they make a separate website?
I'm glad they did, because I had no idea this was here.
Somebody at Google probably got an email being like,
quick, name five things you did this month.
And they were like, I made a website
for a thing that already existed.
The basis of what we talked about last week
was that Google has not forgotten Google tasks.
And that still remains true.
Hashtag blessed.
Hashtag blessed. Hashtag blessed.
Honestly.
That's huge.
Yeah.
Okay.
And then I also have one other correction.
Last week I said our Vox podcast at South by Southwest
was 11 a.m. CST.
It is at 10 a.m. CST.
So if you're at South by Southwest,
come say, come watch, listen live.
It's the first time we're ever doing this.
Come live with us.
Come, yeah.
Also, for people who heard this and thought to look up
South by Southwest tickets just to come,
they're very expensive.
Yeah, it's more if you're already at South by Southwest,
then hey, here's a thing happening at 10 a.m.
Yeah, we would love to do this again later,
but this is our trial run because Vox is setting it all up
with their stage.
Think of it like this, if we can pull this off
and this goes really well, then we can maybe do
some other version of this with more people in the future.
So with this smaller group, we'll test some things out,
we'll try some stuff, we've been reading your comments,
there's some good ideas in there, keep going.
But yeah, then we'll experiment with more later.
The next one's in Tahiti.
So that's...
Yeah, wow.
Heard it here first.
Yeah, that's a leak.
It's at Fyre Festival too.
That's the next one.
Okay, I also have noticed a lot of people saying
that they were having issues with waveform on Pocket Casts.
I love Pocket Casts.
You do.
Yeah, I've been using Pocket Casts.
I haven't had any issues.
So Marques and I found out the issues
along with some help from our subreddit.
Essentially what's happening,
people were saying within the last couple weeks,
Pocket Cast, when they try and download the newest episode,
they're getting failed to download.
So what we figured out is that inside of Pocket Cast,
there's the correct waveform RSS feed,
and then there are two more feeds
that are actually this company called Listenbox,
downloading our YouTube video into audio
and posting it on Pocket Casts.
That's not us.
That is not us.
They can just do that?
Apparently.
That is one of the questions I have in a minute.
So I've, I read that some people enjoyed that
because it would also download the video
so they could listen in Pocket Casts.
And if they wanted to reference really quickly the video,
they could pop it up, but we're not the people doing that.
And if you go to Listenbox right now,
it says they're pausing operations
until they can reliably bypass YouTube blocks.
Pfft.
Spoiler.
You're not supposed to be doing that.
Yeah.
Until we can break Terms of Service reliably.
Yeah.
So the way to tell the difference
is if you go to Pocket Cast,
the correct feed, which is audio only,
is waveform colon the MKBHD podcast.
Waveform clips is obviously not this,
but there is a feed for waveform clips,
and just waveform is not the correct one,
so that will not be working.
So the only correct one is the one that has the Vox logo
at the top, to be clear.
There's only one correct feed. Yes. Pocket cast.
Right now we only have video on YouTube,
audio on through RSS feed, wherever you can get it.
We've thought of some other ways of doing it,
but we just haven't found the correct balance for that.
We do, we keep an eye on it.
But I have two questions here.
If anyone from ListenBox is out there,
do we still get view or download credit for that?
I'm assuming no.
No, they're just stealing.
To be very clear, they're just a service that operates
to let people create a podcast feed out of thin air
by downloading a bunch of videos
that show up on a YouTube channel.
If it's on your YouTube channel,
you don't get to make that podcast feed.
You're stealing and putting it up and claiming to be us.
That's what I assume.
So we will try and find a way to fix that.
And it's everyone that like called this out
on social media.
It's funny because it breaking and not working,
which is also, that's part of the reason why this kind of
sucks for us because we have a bunch of people like,
how come your guys thing isn't working?
It's like, well, all the stuff we did is work.
Yeah, we did not do that.
Now this stuff's broken.
So, Pocket Cast people, I guess,
I think there's a way to deal with it through Listenbox,
but not cool Listenbox, you probably should get permission
from the people you're downloading from.
Also it's illegal.
Well, it's not illegal, but it's against terms of service.
Like shades of, what was their name again?
Ray.
No, Mira.
Opening up.
When they asked her like,
Oh, Mira Morati.
Yeah, are you downloading from YouTube?
I can't say we're not doing that.
We're using publicly available data.
Yeah, totally.
Okay, my car is publicly available.
I just mean you can take it.
Did you see the like the meta slack message
about the people feeling bad that they're,
they were torrenting all the books inside of
like on meta campus?
No.
Good.
It's like, I feel pretty bad that we're doing this
like on meta wifi and then like, laughy face.
Yeah.
I mean, they should be doing it on Meta Wi-Fi
because if they were doing it on their own,
then they would be liable for it.
Which Meta probably would prefer.
Zuck is the one that should take responsibility.
All right. Evergreen.
Let's go to a correction not from us.
Oh yeah.
So this is funny.
This kind of developed over the past couple of days
slash week or two, but you may have seen the headline.
The OnePlus Watch 3, which is out now,
had a tiny typo on the back.
It is basically meaningless.
The watch is totally fine,
but the typo on the back says Made in China,
except instead of made, it's M-E-D-A.
Madea. In China.
It's just like the text is whatever.
It's Italian. Somebody messed it up.
It's a madea in China.
The text is wrong.
And so like people, including me, took a picture of it,
got a little laugh out of it.
It's funny because it almost doesn't matter at all,
but it is weird that it would make it to the final product
because then it makes you think,
well what else gets past these people
and makes it to the final product that they didn't mean to?
Not sure.
But the correction that they're issuing
is they are allowing for returns and letting people,
obviously you can keep it if you don't care.
I would want to.
But yeah, maybe it's a limited edition thing.
Keep it, miss prints are always worth more.
Yeah.
I mean these aren't gonna be worth more probably.
But, yeah, they said that you could send it in
for a full refund or you could just keep it
as a limited edition product.
Apparently, they're ceasing selling them again
until sometime in April.
Yeah, they took it seriously.
Two month delay now.
That stinks.
Yeah.
That's like, damn, how did this make it all the way through?
Yeah.
This is kind of wild that it made it.
And they've probably made a lot of them by now, probably.
There's probably a lot of inventory sitting around
with that text on it.
What are they gonna do with it?
They can't sell it.
They should sell it for like $100 off or something like that.
It'd still be, they'd still make more money
than just throwing them all in a landfill.
It's better than any waste, yeah.
Does this feel like an overcorrection?
Like does anyone care?
I feel like it's an over correction
Uh, I mean better to over correct then not do anything said are they legally allowed to say things that don't say they're made in
China origin does it have to say made in China? Why does everything say where it's made? That's that's a question
That's a fair. That's definitely a legal thing and that's a good really but sometimes it just says China, right?
So is the meta in like not even matter and that's a good point. But sometimes it just says China, right?
So is the meta in, like not even matter?
Could you make the argument that it's obvious enough
that that still means made in China?
Like from a legal perspective?
I think, I thought you said.
Or even the meta, yeah.
Sounds like we need the eagle team.
Yeah. They did not pay me to say that.
Yeah.
That would be an interesting deep dive for-
To quote Rick Ross, I don't have the answers.
I usually got all the answers, but I don't have the answers.
Is that the-
Is that the walnut?
Of the almonds?
It's my favorite clip.
Yes.
I also heard that this watch is quite good.
Yeah, I've heard good things.
It has like seven day battery life.
That's the main-
I've heard the biggest upgrade from the watch to is the watch to add the rotating digital crown that didn't scroll
Now they added scrolling and also everyone apparently I forgot about it, but the watch one was horrible
It was really bad. So yeah people seem pretty impressed by this already
Yeah, the watch one was the one that just came with like all the built-in fitness features
But that's basically all it could do. Yeah, and it was just bad
But so it's good that they've made it quite a bit better
I will continue to use mine with the typo on it real quick. There are multiple laws requiring made in
So maybe that's why they ceased operations interesting
Turned out it mattered. Yeah, so
Thank you to French speaking anonymous
listener who wrote me an email.
Do you want to read the email?
I do not want to read the email because,
because I was right, okay.
But I did.
But he's French.
No, no, no, no, no, no, I misspoke, okay.
And I can explain.
I led our dear listeners down the wrong path
because last week I implied that the French word tonneau
translates into English as tonneau, which is not true.
The French word for tonneau is, get this, tonneau.
Yeah.
What I was trying to say is that the English word tonneau
is borrowed from the French word tonneau.
And the French word, the modern French word tonneau
is derived from an ancient or medieval French word,
also called old French word,
that I have written in all my notes here
to make sure I don't get it wrong this time.
Oh, the old French word is also ton,
like T-O-N-N-E, which is the same as the old English tun
or the medieval Latin tuna.
So all of these words are related
because they all mean the cask, the barrel thing, right?
Like they all used to mean barrel
because you used to measure how many barrels
could fit on a ship,
which is where we get the idea of the ton.
But Marques, unfortunately, we have to take your point away.
And Andrew's, right?
Wait, wait, no, just Marquez's.
Didn't they both get it?
Shout out to David.
Oh, you also got it right?
I think so.
Okay.
Woo!
Who's that guy?
How do I ban this guy from wave-throwing?
I'm terribly sorry, this one is on me,
but you guys have to suffer the punishment, nonetheless.
In the words of our listener,
I will maintain my healthy five point lead.
I just wanna say that I spent so much time
researching medieval Latin only to misspeak in game time
and blow it all.
So.
We've all been there.
My apologies, country of France.
You miss every shot you don't take, Atlas.
Thank you.
All right, wanna talk about some Sigma stuff?
I wanna talk about the grindset.
The Sigma boyfriend.
Yeah, I wanna talk about the Sigma camera.
Yeah, let's do it.
Okay, Sigma announces BF camera.
This thing looks sick.
And I'm choosing my words wisely. It looks sick. And I'm choosing my words wisely.
It looks sick.
It also looks like it feels great.
So if you get to look at the images,
you'll see.
Yeah, you'll see that it looks,
it is essentially a unibody aluminum,
like mirrorless camera sized body,
but with a full frame 35 millimeter sensor inside.
Sigma's lens mount on it.
Well it's L mount.
L mount, sorry.
Which they have an alliance with.
But also the buttons are all metal
and the jog wheel is metal and textured
and the front of the body of the camera
is half knurled and half clean matte.
It's so sick.
There's a black one and a white one.
I just, I want this to be a good camera
so that I can use such a beautiful camera.
It looks incredible.
Sigma is beautiful.
Very well known for making really freaking weird cameras.
And lenses, to be honest.
I've long appreciated Sigma's sometimes ability,
sometimes persistence at making weird cameras.
They are the only ones that make a wide angle zoom,
like the 18 to 35 and the 24 to 35 that I use.
So shout out to them.
They also randomly, I think, approached me with like,
yeah, we also have like a nine millimeter F1H.
So just crazy lenses that, yeah, I appreciate, they're the only ones that make them.
You post on social that this is like the most Apple camera
that could possibly be made.
Oh, totally, okay.
I think more like Johnny Ive though, you know.
For sure, yeah, Johnny Ive days Apple
would have made a camera like this.
If you told them to make a camera,
it for sure would have had no memory card slot.
Only internal memory. Now look, I like internal memory. The Hasselbl, only internal memory.
Now look, I like internal memory.
The Hasselblad has internal memory,
but to also not have a card slot is an extra step
that they didn't have to take.
So this has like 230 gigs of built-in memory.
I mean, with this like unibody metal, like aluminum,
putting a SD card slot in there would one take
away from the design and two probably cost so much they have a they have a
swappable battery like the battery goes in the but it doesn't like close it's
not like a door it just like pops out it's like the becomes unibody it
becomes flush with the body like the Hasselblad. Yes. Yeah, just like that
I can't believe I'm gonna say this but I actually approve of this of not having a memory card
So would you rather have had like external storage like larger storage option versions of the camera?
I think this is enough 230 gigs 230 gigs is like thousands of raw photos
This camera shoots 6k. Yeah, if you're doing video to then you have a problem
But I don't know if this is necessary like this people aren't using this to vlog, you know
It is also HEVC video. Yeah
Yeah, yeah, I'm pressed and highly two and a half hours of video. It says yeah, you don't think that's enough
You're your longest a rolls are like an hour
Yeah
But that's a roll like if I'm running around,
then I already have 100 gigs of stuff
and I haven't dumped it yet
and I go out to another thing I wanna shoot.
Now I'm thinking like, oh, I haven't dumped the other stuff,
but I don't wanna shoot too much now
because then I might not have enough for later.
Like I actually have to think about it.
I have something that I need to disclose.
I have a one terabyte SD card that I've been using for about five years and I have never
Wiped this card
So my point exactly that's a terabyte
Yeah, four times as much as which is why I'm saying I don't like the Hasselblad has a terabyte of built-in memory
That's awesome flash storage is really cheap. Yeah
They should have done 500 exactly
Agreed I will never say no to more but I think 256 is more than enough here. That is my argument
It's 230 230. Okay more than enough because the OS is on it. That's why I feel like I don't know man for people that are
Content creators like you're going out and you're shooting multiple events,
I could see your argument, Marques,
but this is for people who buy Leicas
and just go shooting on the weekends.
Yeah, I was talking to Alison Hejar on the way in.
This is kind of like the affordable version of a Leica
because the whole thing is about the experience,
the build quality, the fact that it's a single piece
of aluminum, has no tilt screen, you know, the Leica is the same way, it's just a single LCD.
The thing that really kind of kills this for me is that there's no viewfinder
and it's just the screen. The fact that it doesn't tilt, it's an LCD, I
don't know how bright it gets, so like out in the middle of the day might suck.
Might suck.
It's 24 megapixels, which I do approve of.
Wait, before we get too far,
can I just talk about the SD card thing?
I feel like we've gone so far.
Sorry.
I was talking to Vin about it,
and I think we came down to the biggest issue with it is,
if something happens with your storage,
now it's sending it in to get fixed,
versus if something happens with your SD card,
you have a new SD card.
It's so Apple.
I think that's what makes me the most upset about it.
Do you remember the flip cam?
The thing that I never saw talking about?
Oh yeah, the flip video.
I love the flips.
You remember how you got the videos off that thing?
Plugged it in.
Yeah, it had the Switchblade USB port.
Yeah, that was epic.
Yeah.
Sorry to go back.
Sure.
And no one ever complained about that yes they did are
you kidding no no I can't hear you I also think like this thing has a sub
bezel on the screen yeah it does it's got a giant it's a screen encased in the
body which is not flush and then there's a sub bezel they try to hide it in the
render I like the one corner you can tell the other ones are dark enough.
Yeah, I'm surprised they even show that.
Yeah.
You know, it's like, okay, here's the thing about it.
So pretty.
It's called the Sigma BF, you might think that stands
for boyfriend.
No. Sigma BF.
BF stands for beautiful foolishness.
Does it really?
Yes it does.
Wow, that's accurate.
I love that. That is really good.
They are basically admitting
That this is a ridiculous camera, but beautiful, but it's beautiful damn sigma
So it has like a lot of things about it that are like impractical, but damn sigma
Yeah, is that really what it is really what it means?
Yeah, I believe it instantly it has two hour battery life. It has a nice metal shutter button
Oh, yeah
I came in here the other day when it was announced saying that I was like super obsessed with this and wanted to buy it
And then I thought about it
And I think a lot of people are gonna go through the same process
Where you start to realize the important things that you need in a camera that this does not have yeah
Like I think a flip out screen is like,
why does this not have that?
I need that.
That's not even a nice to have at this point.
That's like an I need that.
It's hard to shoot with.
And especially when you don't have a viewfinder,
it's just so, even the Leicas at least have an OVF,
an optical viewfinder.
It feels like if Apple made a camera like this,
they would make similar sets of concessions
of things that seem like you have to have,
but then they would try to engineer their way
out the other side of like,
it's the brightest screen ever in a camera
or something like that.
We have a A18 chip so that you have zero latency
between sensor feed and viewfinder camera.
Like they would try to engineer their way out of it,
but they would totally be like, yeah, also there's no viewfinder camera, like, they would try to engineer their way out of it, but they would totally be like,
yeah, also there's no viewfinder.
And you'd be like, this camera, it needs a viewfinder.
So that's why I thought it looked like an Apple camera.
Also the UX looks kind of bad.
Sebastian DeWitt, who makes Halide, had mentioned that
this is the reason he got into UX design in the first place
and app design is because companies make like an absolutely beautiful piece of hardware
and then the software is terrible just like cars so yeah we also didn't mention
it has a status monitor right above the jog wheel which is basically a little
micro LCD screen that shows you like aperture and stuff like that it looks
cool I love that there there's a very small amount
of buttons, the lenses they now also make in silver
to make it work with the camera.
Yeah, I think it's gonna be for people who want something
really pretty that is better than their phone.
It's $2,000, which is not unheard of.
Yeah, I looked at the B&H pre-order listing and saw $2,000 and I
was like I think I expected higher. Yeah. Actually I thought I mean I've never
shot with a Sigma Marius camera so I feel like I was thinking about Sony a7
type of range when I saw full frame. Yeah. And 2 grand is not insane. The other
thing about this is that people were hoping that it would have a foveon
sensor and what a foveon sensor is is a sensor
that has all three color filters on each pixel.
So instead of having to do demosaicing
where you do this process to actually show the color,
every single pixel gets all the color,
so it looks a lot better.
It's sharper.
It's like three, yeah, it would be much sharper.
They're much harder to make, and they used to make them,
they stopped making them after a while,
but unfortunately it does not have a Phobion sensor.
If that was a trivia question, sorry.
It was not.
But I do wanna say, and every time I look at the BF,
I can't stop thinking about it.
The feature set is not that far off for my EOS M.
Like, obviously this is a dramatically better camera.
But at the same time, the EOS M is 18 megapixels,
so I'm only missing six of them.
I don't have a full frame sensor, I have an APS-C sensor.
But other than that, same viewfinder status.
Around the same size.
It's around the same amount of memory.
The USM has expandable storage.
Bingo.
Oh, that's good.
And get this, with Magic Lantern,
I can shoot raw video on the USM.
So checkmate Sigma.
The Android of cameras, this is great.
Who's the Sigma now?
They are.
On that note, we should take a quick break,
but I do think we should also do trivia.
The pause is back, the pause is back.
Segue, yeah.
All right, first question.
In 2014, invites were given out through a promotion
known as Smash the Past, in which 100 users
would be selected to win an opportunity to purchase
for $1 What's Smartphone.
Marques, that was almost awesome.
Almost.
I'll just write it now so I don't...
Audio listeners, he tried to flip his marker
into his hand. What company?
Don't say.
I know, I can't say, that's the point.
So you say that.
Wait, we're only naming the company?
Company, phone, all of it.
There was a in 2014 in 2014. That's a good.
The promotion was smash the past. Oh yeah. I know this. Smash.
Nice. No, no, no, no, no, no, no.
Well, hey, think about that. We'll think about it too.
Answers will be at the end like usual. We'll be right back. So,
So,
So,
So,
So,
So,
So,
So,
So,
So,
So,
So,
So,
So,
So,
So,
So,
So,
So,
So,
So,
So,
So,
So,
So, So, So, So, So, So, Sure, you can try to make all the viral TikTok videos you want, but if you want to have a place where people can interact with you
and be able to check out your product directly,
you need a home base.
And not just one of those cookie cutter ones
that we've all gotten used to.
This is your brand, your aesthetic,
and your footprint on the internet.
So that's why you might want to check out
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All right, welcome back.
I'm holding the iPhone 16E here in my hands.
I've been using it for a little over a week now,
now that you're watching this, the review is out.
I can't wait to watch other people's reviews
because I assume they will also have
some of the same thoughts as me.
But in general, to summarize, iPhone 16e
kind of replaces the iPhone SE, but not really.
It's its own new segment.
It's just not a budget phone anymore.
The SE iPhones were in the $400 range.
This is a $599 iPhone to start.
This phone that I'm holding here that I'm testing
has a storage upgrade.
This phone costs $900.
So I'm testing a $900 iPhone 16E.
And I'm supposed to evaluate it in the landscape
of other phones you could get for that money
and the landscape of other iPhones you might be considering
if you're upgrading from an older phone.
And my conclusion in my review,
if you've watched it, you already know,
is I can't think of anyone who should start with this phone.
I think if you have $600 to spend
and you have an old iPhone right now,
there's a listing on walmart.com for a refurbished iPhone 16
or iPhone 15 Pro.
Everything about that phone is better than this phone.
And it's cheaper. And it's cheaper?
And it's the same price, $600.
Wow.
Brighter screen, higher refresh rate, triple cameras,
similar battery life.
There's a whole bunch of things about that phone
that are great.
Apple intelligence.
Apple intelligence, exactly.
Oh wait, sorry, that's a downgrade.
But here's the highlights of the 16E
that I think are at least a little bit interesting.
One, it is the A18 in the body of an iPhone 14 basically.
So it brings at least the cheapest new iPhone up to a modern size and shape and look.
Two, the battery life is great.
It has a physically larger battery than the iPhone 14 otherwise would have because
three, they've introduced a new part called the C1,
which combines 4G, 5G, satellite, and GPS, I think,
all into one chip.
It's Apple.
No millimeter wave, so you don't get that,
by the way, the 15 Pro does,
but you get all of that in a new,
smaller, more efficient chip
that allows for even better battery life in this phone.
And we expect to see, at least I expect to see that
in future iPhones and other devices as well
that have 4G, 5G, satellite GPS,
but that's debuting in this lower volume iPhone.
And that's kind of it.
It's an iPhone.
It has an action button.
It has a single camera on the back.
Oh, this has a lot of parallels to the Pixel 8a,
because it came out when the Pixel 8 was already really,
Pixel 9, god, I wanna remember.
There's so many pixels.
But it came out when the higher end base pixel
was already discounted and was basically the same price.
And this smaller camera sensor, it's not that much worse,
but it is a different look, kind of similar to the Pixel A.
And it's just, yeah, if you want a cheap, you know,
new iPhone, this is that phone, but also it's not cheap.
It's lighter.
It is lighter.
It is lighter than the Pro.
If you value that, get this phone.
There you go, you found the person.
They also took out WiFi seven for some reason.
WiFi 6E and WiFi seven are not included.
Or ultra-wide.
Whoever buys this won't care, but.
No ultra-wideband, no millimeter wave 5G.
A lot of little things, no MagSafe
is probably the biggest thing.
Forgot about that part.
Yeah.
That's the worst part.
So there's like a bunch of little things
that stack up on top of each other.
Some of them I honestly don't think
are gonna matter to this buyer.
Like WiFi 7, they don't have a WiFi 7 router,
so it's fine.
Even the, yeah, the single less GPU core,
like that's not gonna matter, but yeah.
It's all the things that you could have cut out
at $450 and no one would have cared about.
It's not all the things you can cut out.
450.
So my exercise for you guys is what
price is this phone a good deal? Because I think right now the phone itself is actually totally
fine. It's just a bad deal. At what price does it actually make sense to buy this phone? If you had
to buy it outright. A lot of people just get a carrier deal or whatever, just walk in and go,
what phone am I going to get for free with an upgrade? And it doesn't even matter.
But if you were spending the dollars, this is $599,
what price does it make sense to buy this phone?
So the old SE was $429, and before that was $399.
So it's already a massive jump.
Yeah, there's so many people, sorry to cut off,
but there's so many people who kept saying,
stop comparing it to the SE, this isn't the SE.
Yes it is, it's the cheaper iPhone that comes out
at a totally different time than all the other iPhones.
Why would it not be compared to the SE?
A lot of the S bro.
I don't know.
Explain that.
Okay, they renamed it, yes, but effectively,
the iPhone SE was old.
We want to give you the cheapest new iPhone available,
so what we're gonna do is parts bin this thing,
we're gonna give you an old iPhone body
with the new chip in it so that you can have
a future-proof cheap phone for a while.
That's exactly what this is.
That's exactly what this is.
This is the iPhone 14 body.
This is the A18.
This is the same formula.
I think it's the reincarnated SE
where we might potentially get them more often
because now we're linking it to a number,
but I still think this is totally reasonable
to compare it to the SE,
especially because of release date timing.
Yeah. Okay. Yeah. I think this is totally reasonable to compare it to the SE, especially because of release date timing.
Okay.
Yeah.
The MagSafe thing is a big thing for me.
So pricing wise,
okay, tariffs we talked about.
Now there are going to be major tariffs,
whether or not that influenced Apple changing the pricing
of this last minute and how much it might Apple changing the pricing of this last minute
and how much it might have changed the pricing.
If this thing had come out at 549, how would you feel?
Still be kind of tough for me.
I think they could do 499.
499, agreed.
Feels right, yeah.
Match it with the Pixel A series, right?
That's at 499 now. I think so now.
It's a more competitive price segment, yeah.
They had been cheaper than the A series in the past, right?
How much was the Pixel A series when the SE3 was?
They were all playing around the four or five dollar price.
The Pixel 429, right?
The Pixel 4A was $349.
At one point.
Yeah, so just saying.
Yeah, I don't know.
The thing about the United States, well know. The thing about the United States,
well, one of the things about the United States,
is that the price of things, the price of phones,
does not matter in the United States.
Because the difference between buying the SE at a carrier
and doing a 24-month contract,
and buying the regular 16 at a carrier
and doing a four-month contract is like $8 a month.
Which is why you see that the most popular iPhone is the Pro Max
Yep
Because it's just a few extra dollars per month on your carrier deal and you're gonna get a trade-in and it's just the way
Phones are here. Yeah. Yeah, so I would love to know how popular the old se was for that reason
Maybe those buyers bought the phone outright because it was an amount of money that they felt okay just spending the money outright.
But I don't think most people are going to feel okay
spending $600 outright, so I feel like this is not going
to sell very well.
Yeah, I would say in the markets that people do buy phones
outright, and hardware is very competitive,
for $600 you could get a phone with triple cameras,
120 hertz display, 5,000 milliamp hour battery,
fast charging wireless,
like there's gonna be a ton of better specs.
So the argument for the iPhone SE has always been,
well, this is the cheap iPhone, you want an iPhone,
and so this is the cheap one.
So the cheap iPhone is just way more expensive now.
There just is no $4 iPhone.
And in those markets, everybody uses WhatsApp
and people are not locked into the Apple ecosystem either.
So you can buy a nothing phone 2A or whatever,
2A plus, whatever it was called, for cheaper than this.
Yeah, so I think in hardware competitive markets,
this price, this phone, no reason to buy it.
No, I just don't think there's a reason
to buy it in any market.
Yeah, yeah.
I think that's where it kind of landed with the review.
The opening for the review, if you haven't seen it,
is a sketch where a world's most honest carrier employee
has to talk to someone who wants the iPhone 16E really bad.
Awkward.
And tries to get it recommended.
Awkward.
Yeah.
I'm gonna end this with a compliment.
Okay.
I love the back of this.
It's matte.
Matte black.
Ultra clean.
Super clean.
First of all, maybe I love it because I helped Brandon with the robot shot of it.
It was way easier to clean than all those smudgy phones whenever we do it.
But matte single-catered, this is just clean.
Yeah.
It's like this is the de facto default iPhone right here and they did a good job with it.
Yeah.
I called it super clean and boring.
Ellis, for some reason Ellis does not like this phone.
That thing sucks.
What's wrong with this phone?
It's not purple.
The back of this phone looks so.
What did I say earlier?
It looks like an iPhone without eyebrows.
Like it's complete. It looks like an iPod.
No, it's completely, if you ask like a four year old
to like hamfistedly draw an iPhone. That's what they draw.
It's not, it's not it.
I also have another, another thing.
The notch by now just looks really outdated.
I don't know.
I don't think it's that bad.
I think that the old iPhone SE,
because it had a home button,
it was different enough that it didn't necessarily feel like
super outdated and it was a different input mechanism.
But this is the same input mechanism
but with a worse notch.
Okay, I feel almost the exact opposite.
I feel like now that I've used this phone
and it's the same size as my 15, 16 Pro and everything,
like I don't notice the notch.
It feels the same as a Dynamic Island.
If it had the cool software bubbly features,
that would be nice, but it doesn't, whatever.
But I love Dynamic Island.
But when I look back now at the three-year-old SE,
with that huge forehead and a huge bezel at the bottom
and the home button, I'm like, oh, that's way worse.
I guess that's fair.
So it feels like we brought the iPhone,
the cheapest iPhone, into the age of modern iPhones.
I just really don't wanna teach my mom
how to use Face ID.
Well, you'd have to with no matter what you do,
you know, SC with a notch or with a dynamic.
With the home button, she just uses her.
That's fair.
Her fingerprint.
Yeah, the home button was easy for the most people.
Yeah.
Yeah.
Well, there's no more home button on anything anymore, so.
Pour one out.
Yeah, rip home button.
Okay, I want to end this with a question.
There are several reasons why this phone
may have been more expensive, right?
R&D on the C1 chip, tariffs, overall strategy, whatever.
Do we think that the iPhone 17 lineup
at the end of this year is also going to get
a price hike in some way?
Yes. Because I am starting to get a price hike in some way. Yes.
Because I am starting to feel like we should brace for that.
Definitely.
The other thing about that is that if there's a price hike
and there's also the slim, which was rumored to be
potentially expensive.
And that's gotta fit in there somewhere.
And that's gotta fit in there.
And then if this, if there's an E for the 17 as well,
there's gonna be too many iPhones next year. So I don't think they're gonna drop the e in September
I think they'll keep this same release date
So that means in September they're going to adjust the iPhone lineup, you know
Every year they drop some out and add some new ones in so in September. It's going to be 16 e at 599
17 which I guess might start at 899, which seems insane.
There's also rumors they're gonna bring promotion
to the base iPhones, but 899, 999, 1099, 1199,
or 1199, 1299.
1299 for a base 17 Pro Max is a lot,
but I feel like they could do that this year.
And then fitting the slim iPhone somewhere in there.
Maybe it's in between the E and the base or above all of them.
Maybe I still think if there is slim iPhone, it takes the place of 17 Max.
Oh, you don't think they're adding to it?
You think they're replacing?
I think they'll still be two, two base non pros. Oh, the plus't think they're adding to it? You think they're replacing the max? I think they'll still be two base non-pros.
Oh, the plus.
The plus.
Plus, sorry, sorry.
Oh, so you think 17 and 17 air instead of 17 and 17 plus.
I think that's right.
I think that's right.
I think that'd be my guess in there.
Because I just think five iPhones is too much.
Yeah.
And then I do think 17E, if it comes out,
would come out later.
Although I do think it should come out
at the same time possibly, but confusing.
Wait, so, but this price increase on everything,
do you think we're gonna have a similar,
because this increase from the SE3 was 2022,
it came out at 429, I looked up Pixel 6A was 450 then,
so it was cheaper than 6A.
Now it is $100 more expensive than the Pixel A series.
Yeah.
Well, we'll wait to see what happens
the next couple months.
True.
When Pixel 5A comes out, what if that's more expensive too?
Pixel 9A, right?
Thank you, yes.
I don't know why it's a five.
They did increase the price on the Pixel 9 as well.
Remember?
Because like Pixel 8, 7 and 8 were super,
this is like, this feels like the opposite of,
was it Pixel 6?
Where like the 6 versus 6 Pro,
the 6 was such a good deal, it's a hard.
It was a $300 Delta.
Yeah, this feels like the cheap one is such a bad deal,
it's dumb not to do the extra $100.
Yeah.
Yeah, 100%.
Damn, Max safe.
Do you think there,
because ET News reported that it seems like Apple
is about to finalize their part suppliers
for their hypothetical passport fold.
Do you think they're making room for the 18-
Oh no, not that one too.
Who?
ET News?
It's like a Korean-
Entertainment television?
Entertainment Tonight?
It's a Korean, like, electronics industry.
So you're saying they're saying you think their foldable
might come out next year?
The word on the street is that yeah, 2026 is.
Bro, if the 16E costs $600, what is the fold gonna cost?
2,000.
It's gonna be more expensive than every fold we have now.
And all the folds we have now are $1,800.
Yeah. Unless it's a flip have now are $1,800. Yeah.
Unless it's a flip.
It could be $19.99.
Ellis specifically said passport.
It's going to be a flip, right?
Wait, passport?
Well, flip is first, but this rumor he's talking about
is from the passport one that's rumored
to come out after that.
Got it.
Can't confirm Mark Gurman co-signed this report.
Okay, so final guess.
Currently iPhone 16 lineup is $799, $899, $999, $1199.
Do we think iPhone 17 goes up by a hundred bucks?
$100.
So that makes the base iPhone 17 $899, then $999,
then $1099, then 999, then 1099, and 1299.
Or they just say hell with it. And remember when the iPhone X was 999,
it was like one of the first thousand dollar phones,
everyone made a huge deal about it.
Maybe they just moved the baseline up to 999.
And then this is 599, so then.
The gap is bigger?
The gap is bigger.
If you work at Apple, delete this part from your memory.
Yeah, I'm trying not to give them ideas.
I just think that's already on the radar.
Years ago, we called the non-pro version like the new 10R.
Like it was like the cheaper version.
And now we're talking about potentially starting at $1,000.
Yeah, that's wild. I'm gonna go against the grain and say they don't at $1,000. That's wild.
I'm gonna go against the grain and say they don't raise
the prices this year.
That'd be crazy.
And do you think the Air is the top price
or they're gonna slot it in between somehow?
The Air is the same price as the regular Pro.
Isn't that what the plus is right now?
No.
It's $100 cheaper than the Pro.
Right now it's $100 more to get the plus.
Okay, I'm gonna say it's the same price
as the smaller Pro.
And replaces it.
The price level is like a hundred dollars.
There's 17 Slim, 17 Pro, 17 Pro Max,
and the two in the middle are the same price.
Are they the same price?
Oh, because it's thinner?
Yeah. Interesting.
That might be.
Or a hundred dollars cheaper.
I don't think they'll ever do two phones at the same price.
I think they need to walk you up a ladder
and they need to like spread them out.
Is walking you into slim a ladder though?
Or is that like a-
Yes, yeah.
Or is that like a-
I mean, Samsung,
I mean, Samsung did the slim and that's, you know.
We don't know the prices of that yet either though.
Yeah, that was just hanging on like a banana stand. Although
I have a question for you guys. Yeah, do you think that the 17 air or slam or whatever?
It's called will also not have magsafe. I
Think that would be a really convenient way to put it right between the e and the baseline phone and have people walk their
Way up the ladder. Oh, we couldn't fit in our phone
But magsafe is like good enough for the baseline phone and have people walk their way up the ladder. Oh, we couldn't fit it in this phone, but MagSafe is like good enough for the thicker
phone.
Yeah, and the 16E not having MagSafe is getting people primed for, oh, not every iPhone needs
MagSafe.
They're just going to throw it in a case anyway.
It's fine.
Yeah, what if they start putting MagSafe in the case?
Yeah.
I can see it happening. 16E, 599, 17 Air, 799, 18, 899.
Right?
So the two cheaper ones don't have MagSafe
and they walk you through the thin one up into the 18s.
I hate that that would make sense.
Or 17s, yeah.
Anyway, all this is speculation.
We have no idea what's going on,
but we have some months left.
Go watch the iPhone 16E review if you haven't already.
There was also an Amazon event this week.
Yes.
It was not live streamed,
but there was plenty of coverage of it
from journalists who did go to the event in New York
where we got the new Alexa, the new Alexa Plus,
AI driven, Alexa Plus.
Yeah, yeah.
It's generative, it's talkative, it's got a personality,
and it's allegedly gonna be way better for 20 bucks a month.
Or included with Prime.
Or you have Prime and you get it for free.
Well, included.
Yeah, included.
I see what you mean.
I already have Prime, so it's free.
But yeah, well.
Girl, man, it's free.
I just get it.
I think a big thing Panos seemed to, because there was no livestream, Girl, man, it's free. It's free, I just get it. Yeah.
I think a big thing Panos seemed to,
because there was no live stream, like you said,
but he talked a lot about how when you're talking
to smart speakers, whether it's Alexa or Google or anything,
we kind of have all developed this language
on how to get the correct results from it.
And I swear they said this last Amazon event,
but I remember nothing from the last Amazon event.
So, generative AI makes sense here
because you can be more conversationally based
and hopefully it can understand that better
so you don't have to talk like a caveman
to your smart speakers.
Yeah.
They talked a lot about why it will be better.
They didn't seem to talk a lot about how it's going to work
to be better than that.
So, we'll see.
What do you mean by that?
Like the LLMs and all the tech.
It just seemed to be a lot like this is,
what did Pano say?
This is every once in a while you get something,
you get a technology that genuinely will change the world.
I guess it's generative AI.
I guess it's generative.
I've never heard that before.
Yeah, never heard.
I think the easiest way to go about this is we listed out a bunch of examples they gave
on what you could ask the new Alexa stuff.
And we'll just go through them all and say
if we think they're cool or not, or if you would use them.
Okay. Cool.
Ask to order groceries for you.
No, would never do that.
All right.
Send event invites to your friends.
Through Apple invites? Probably friends. Through Apple invites?
Probably not.
Through Amazon invites?
Through Amazon invites.
What?
You can't use it because you don't have Prime.
Send Amazon event invites?
No, no, sorry, it just says event invites.
It's not real Amazon invite.
No, the invites come in like that bubble wrap
and it's an envelope thing.
No, it comes in a six foot box
and it's got a piece of paper in the box and that's it.
Yeah, I've never asked my smart assistant to do that.
I don't think I would.
No.
Cool.
Verify.
Reference local businesses through Yelp
and is able to book dinner reservations.
That, I could do that.
I could see that.
I would need to confirm.
All I really care about is does it actually book it
and is it gonna be like at the exact time that I asked for?
Because other than that, what do I care?
Like, am I picking a table?
There's nothing really else to do.
So I just, I feel like that's simple.
Indoor, outdoor.
Yeah, something simple like that.
I don't know.
That sounds good, except are we all still worried
that actual hosts are gonna pick up the phone
and hear a robot and be like, shut up,
and just hang the phone up?
Well, it's through Yelp, right?
No, they're just using Yelp as their reference
to if you ask about a business.
Wait, it calls for you?
And then it'll book the reservation afterwards,
which I'm assuming is-
Wait, it calls for you.
It doesn't just do it online through an API.
I'm not totally sure.
I was gonna say, if you'd make more sense
if they use like a Rezzy sort of API situation.
That was what the Google Assistant demo did at I.O.
years ago and people freaked the hell out about that.
Yeah, call.
That's just what I assumed because that's what I'm thinking.
What if it did what Rabbit does?
It teaches an LAM to use an app.
That actually is, it does do that.
Is that what Alexa's gonna do?
They have partners where it will click around
on the partner websites to do things for you. It's agentic is what they call it. Yeah this is the real future of these AI
assistants is them doing things for you. Like actions. Yeah okay okay yeah I
like that. Continue sorry. No no don't be sorry I wasn't sure what that was. I'm
gonna skip through oh read study guys and test you on answers. Oh yeah. If you're in
school I think that sounds pretty cool. I like that.
Unless it just lies to you about what you're gonna lose.
Alexa told me the dinosaurs.
Okay, here's the one we've all heard before.
Research trips and create your itinerary.
Oh, I didn't think it says book free.
It doesn't say book free.
Okay, cool, I'll take that
Hopefully they learned a lesson from everybody else and realize nobody wants to just blindly book an entire
Vacation. Yeah, that makes it actually usable for me. I will never let an AI
Yeah, but makes a sample itinerary that I can look at and then book accordingly. Yes, maybe adjust it. Okay again
I'm going off this of articles
that were written probably inside of,
while still sitting in their seats,
because they didn't live stream this event
for whatever reason.
Yeah.
Find songs with relatively vague descriptions.
Yeah, like that.
We could have used that this morning.
Google.
Google can kind of do that.
You can hum songs to Google.
You can, and it's really good.
This morning it could not find,
although I doubt Alexa would have found the royalty-free song you were looking for. I wasn't that that. You can hum songs to go along. You can, and it's really good. This morning it could not find, although I doubt Alexa would have found
the royalty-free song you were looking for.
I wasn't that good at humming it.
I was gonna say, I walked in
and Marques and Andrew were just humming a song randomly.
And I was like, what is happening?
Da da da, da da da da.
You guys know that song.
Oh, that's what you're doing.
You know that song.
Cool feature about Spotify is you can just put in
some lyrics and it'll pull the song for you.
Oh, really?
Yeah, in the search bar. Oh, you should check that. Well, that's if you get the lyrics right. lyrics and it'll pull the song for you. Oh really? Yeah.
And the search bar.
Oh, you should.
Well that's if you get the lyrics right.
That's a good point.
Yeah.
Yeah.
You can jump to a movie scene, which I read,
they tried to show on stage and it failed multiple times.
Hell yeah.
I like the idea of that.
If you're like referencing something
and you wanna show it to someone,
that would make sense.
But how will the clips on YouTube get a zillion views?
I guess they're gonna go use Amazon library stuff.
Prime video?
Yeah, it'd probably only be prime video.
This would work perfectly for the current season
of Love is Blind, which is the most boring season
that's ever happened.
So just like jump to a good part of it.
But I digress.
This is, okay, this is the thing I thought was the coolest.
You can ask, has anyone walked the dog today
and it will reference your other smart cameras
around your house to see if the dog has been taken out
at any point.
Specifically Ring cameras, which Amazon owns.
I'm assuming, yes.
I'm assuming everything in here is like,
pretty Amazon specific.
That's another good one if it doesn't hallucinate.
Because it's for sure gonna see squirrels outside.
It shows you the video though. Okay, as long as it cites its sources. If it's like sure gonna see squirrels outside. It shows you the video though.
Okay, as long as it cites its sources.
If it's like, oh yeah, you walked the dog today,
and you're like, okay great,
and it just saw a squirrel walking outside
and thought that was the dog, then that would be bad.
But okay.
Is that easier than just being like,
Andrew, did you walk the dog today?
Yeah, that's also true.
I like how you can spend this much time
to see if the dog has been walked
when you could just take the dog out
for the walk really quickly,
and if it gets two walks, I'm sure it won't be that upset.
No, you can't walk the dog twice, obviously.
That's a joke, you can walk your dog twice, it's fine.
Encourage it.
I'm glad.
I think you added the rest of these.
Yeah, okay.
So it uses both the Amazon Nova model and Anthropic models.
Amazon is a major investor in Anthropic, by the way,
so that's probably why.
Yeah, and then we talked a little bit about it is agentic.
So they have partners where if you ask it to do a thing,
it will go to the website and click around the website
for you and do those things.
We'll have to see how well this works.
We have seen demos of this from Anthropic before and it was quite bad. ChatGBT also now has a thing that does
this. It is also quite bad. So you know. So Rabbit was on to something but theirs
was also quite bad when they first started. But theirs was exceptionally bad.
Yeah. But they were earliest. The other thing is that these are partners.
So the rabbit's problem was that they were hard coding
the click locations and then the website
would just slightly change the UI
and then it stopped working.
They didn't have partners and they tried to do it with AI
and make it smart.
Sort of, yeah.
It's confusing.
I feel like they've said a lot of different things.
So I don't know if they would dispute that or not
But I think the easiest way to say is it didn't work it didn't work at all. Yeah
Okay. Yeah, so because they have these partners, maybe there's a higher chance of it working better
Also, it seems more likely that maybe they would use some sort of computer vision method to actually know what buttons are what I
Don't know I would argue that if you have partners that you're working directly with you don't have to teach them anything novel
You just show them how to use your partner's service
Yeah, and you don't really need any but also I don't necessarily think these partners are gonna be like
Every time we update our website at all,
we'll let you know and you can update your Alexa thing first.
Like, that seems like a lot of work.
But we're partners.
Yeah.
Okay, other thing is there's now going to be,
Alexa.com is now going to exist as a place
for long form work, they say,
which I believe is similar to the chat GPT, like long context window,
where you can sort of tell it things about you
and it'll remember those kinds of things.
So I think it's just gonna kind of be their version
of like a portal where you can do everything.
They're also releasing a new phone app
that you'll be able to use,
similar to the Chat GPT app or the Gemini app.
Oh, we can bring back the assistant battle.
This was always true.
Yeah, the assistant battles been interesting in the past
because we would do like Google assistant versus Siri.
And then we'd also throw in Alexa,
but Alexa would be running on like an HTC device
that they partnered with.
And it's like, it couldn't, it didn't have as much access
to reach into the phone and do stuff
because Siri plugs in to Apple's OS and Google Assistant
Plugs in to Android but Alexa Alexa couldn't really do that
So it'll be interesting to see what it that sort of comparison looks like again now
We have Gemini we have Siri still although that's still not updated and we're still waiting to see oh
Yeah, what that ends up doing the other thing was that the Deep Siri was supposed to be
in iOS 18.4 and it just isn't.
It's not better.
Well, it's not out yet.
Right, yeah, Siri's still bad.
It's still bad.
The funny thing with Amazon is that Alexa was basically first.
Alexa was like the first smart assistant
on any of these devices, and then they just lagged so hard
and took forever to release these
generative models for themselves, which is kind of ironic when Anthropic has been their
partner for a long time.
I feel like they could have integrated that faster, but apparently they had problems.
So I wonder what a chat GPT versus Alexa versus Gemini versus Siri looks like when they're
all at their best on phones.
Yeah, that will be fun.
Yeah, a lot of people were thinking they were also going to announce new hardware at this event
because traditionally at these Amazon events,
they've just been like,
and now the clock has Alexa in it,
and now your razor has Alexa in it.
And now your shoe.
Remember that one year there were like 200 things?
Yeah.
Here's a toaster, here's a microwave, here's a, yeah.
Here's a wall clock, here's a toothbrush. I picture you, yeah. Here's a wall clock. Here's a toothbrush.
I picture you like walking into your kitchen
and being like, Alexa, and like a whole chorus
of just like, yes!
Yes!
It's pretty much like, it's like Toy Story
when he closes the door and all of them just like come up.
Yeah.
So, yeah, I'm excited to test that.
I think it'll be cool to compare them all against each other.
Well, speaking of excited
You know someone mentioned that
You stopped doing the segues. So I'm glad you do last week. I was on point with the segues
I could have done better this week
But I'm excited for trivia. Yeah
Trivia dude,. Trivia, dude.
You said you wanted excitement.
Well, boy do I have something for you
because this question's about Amazon.
Woo.
Thrilling.
I tried.
Who said woo?
Woo.
In 1999, Amazon acquired a San Francisco-based company
called Alexa Internet Inc.
What did Alexa Internet Inc do?
Like before they got acquired?
And after.
Oh.
In 1999.
In 1999.
1999.
Yeah, 1999.
1999?
Yeah, 1999. 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1999 1099 I wasn't there another 11 years
Is it that's not true I don't
Think about that. Wait real quick. I just want to tell you a joke
Okay, I saw this joke on the internet. Someone said this year people born in 25 will be 2000
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All right, welcome back.
It is the last day of February as we're publishing this
and it's right before the last day of February
as we're recording this,
which means it's time to do our crown or clown
February edition.
Crown and clown.
Crown and clown.
Someone brought that up and they were definitely right.
Okay, crown and clown.
Where the objective is for each of us
to bring a clown of the month,
and we all have to agree on the worst thing of the month,
and a crown of the month,
where we all must agree on the best thing of the month.
Would anybody like to start?
Whoever starts gets to pick
if we do crown or clown first.
Okay, I'll start.
I'll start with the crown,
because I think this one's just fun.
I'm throwing out Rivian's tan update.
Wait, what?
I think it's sick.
As the crown?
Out of left field, Marques.
I don't think there is anything negative
that anyone could possibly say about it,
and therefore, it is my crown.
If a new color is the coolest thing
that happened in February,
we had a rough February. It's not just a new color. It's not rough February new color. It's a new trim package. Did you see the seats?
You saw this they look like test also a new color sick. Did you see that new no dual tone color?
So I want you to see the picture of the seats. They look great. They look like Tesla bought
How sick are those seats
New wheel colors new wheels wheels, new carpet trim,
the whole thing, it's great, it's beautiful.
I'm not against you saying that it's a good thing,
I just don't know if it's the best thing.
Well, I'd love to hear what you guys have
that's better than that.
This is like, I'm gonna count it as February,
even though it may have started like
in the last day of January or something,
but do you remember that thing, the minimal phone?
Yeah.
That has started shipping to backers.
Let's go.
Minimal phone users have the phone in their hands.
The E Ink, Korty keyboard, Android 14 revolution
is upon us.
I do like that.
It will be televised and get ready world
because tube-avised.
We are gonna be emailing like crazy.
Did you buy one? No.
No.
Sick.
I was gonna say, it's on the exact same level
as the Rivian.
I also didn't buy one, but we think it's good.
I'm gonna buy one right now, watch me.
Oh, that would put it above the Rivian.
Okay, I have one as well that I am also not gonna buy.
$400?
He's not buying it.
Not that much.
The Apple Find N5.
I think that is the best thing that happened
this past month.
Because it's thin.
It's so thin and it's so good.
Do you like, are you using it?
No, Marques used it.
Yeah, I don't know if it even came out this month,
but I kind of do want to count.
I think it came out this month.
Oh, the clown part of that though.
This is exactly what I was gonna say.
Is it's not even launching in Europe.
Oh.
Really?
I thought there was a global version.
My clown part of it was gonna be
this stupid embargo it had.
Oh yeah.
Which is annoying and should never happen.
It's not even coming to Europe.
If the Android Authority article headline is,
the world's thinnest foldable forgot the global part of its global launch.
So yeah, it's only coming to like a couple.
Couple countries.
That's unfortunate.
But the phone itself though, is sick.
Pretty sick.
I think that's fair.
My clown is the iPhone clown.
Yeah, do crown first. We're doing crown fall. I'm also trying to find a crown right now. Oh, oh, I have one you guys won't care
Someone can I do it? Anyway, okay. This is actually related. Okay. Well sort of it's a meme. Okay, so
in dota 2
There was this big event that happened for like multiple months and it just ended in February, early February.
It's called Winter.
It was called Crownfall, by the way. So it's my crown. It was one of the best events Dota 2 has ever had.
What did it do?
Yeah, what is it? Can you explain?
Okay, yeah. So generally in Dota 2, you play these matches and they're like 45 minutes long and it's 5v5 and it's blah blah blah.
But it basically introduced like sort of like this like mini game aspect to the matches where you would have to play matches in order to get items to like make your way through like a roguelike map kind of thing and acquire other things.
And they did a really good job with it. It lasted a really long time ended in February.
It was called crown fall.
So that's my crown.
You guys probably won't agree, but it was dope.
Moving on.
Oh man.
I don't think I have a crown.
How about, I don't know what, can I just say the Michael Reeves video where he
scams a bunch of people on Facebook?
Ooh, that was a good one.
It was really good.
That was really good.
What was the video?
He built a bunch of bots with generative AI
and different personalities to lobe all people
on Facebook Marketplace,
because he wanted to eventually buy a motorcycle
for cheaper. Okay.
And it was pretty awesome.
I think one of his biggest,
he constantly gets blocked by Facebook though,
and has to buy like a bunch of Facebook accounts
and spends most of his money buying fake accounts instead.
But it's very good.
And for Michael Reeves' video,
it's only like 15 minutes long.
So that'll be my crown,
even though everything else is tech related.
It blows it out of the water.
That's a good video.
But the minimal phone gets it though, right boys?
All right, we're agreeing on.
So our choices are Dota, Michael Reeves,
the Rivian color.
The minimal phone ends, what was that?
The Oppo Find N5.
Oppo Find N5.
This is a cursed lineup.
It's either middle, I mean it's crazy.
This is not our best.
Are we bad at this?
Nightmare Blonde Rotation.
Are we not good? February's a pretty chill month. It was short, you know. This was notunt Rotation. Are we not good?
February is a pretty chill month.
It was short, you know.
This was not a chill month.
What about the Sigma?
Well, yeah, that's what Clown will be for.
The Sigma camera.
You guys didn't like it.
I don't not like it.
I just don't.
You want to make it your crown?
No, I don't want to make it my crown.
No, Crownfall.
I...
Wait, wait, no, I have it.
The announcement of Waveform going to South by Southwest
for their first live show?
Oh.
Don't let the air horn up.
God damn it.
Well, if this is foreshadowing to our live event.
No, that's whoops.
I mean, I can't look at my.
Oh my God.
They're all the same color.
You can't use that one.
Well. I mean, oh my god Well in March that will definitely be our yeah will be yeah, let's go through our clown and we'll
Maybe come back to the crowd if we think of something. I think I'll start with the most obvious clown
Oh the end of the humane AI pin.
Literally the end because by the time this episode is out,
all you will be able to do with that 800 piece
is check your battery.
That's true.
Epic.
I think that's the pretty obvious one,
but I'm open to more of them.
Yeah.
Well, we're open to more of them
because that's what the game is.
It's true.
It's not my choice. Do you guys see the Y Combinator tweet on Monday? I did not tell me about it. That was my that was my clown
I don't know when they deleted it, but by Tuesday it was it was taken down and it was a
Promotional video launch video
I don't really know much about the accelerator world for a company that they're invested in or they're accelerating called Optify. The premise is that it uses computer vision to make this like productivity
dashboard for factory floors. Seems like reasonable at the outset. And the video they tweeted were the
company's two founders who are these like college kids,
like they're literally still in college,
just like berating someone for not being efficient enough.
Like it's essentially like this guy,
one of the kids who's like supposed to be like
the factory owner opens the dashboard and is like,
oh, workstation 17 is really like not doing well.
And so he just like yells, he's like,
number 17, what's going on?
And then another kid who's supposed to be worker 17
is like, sorry, it's just been like a rough day.
And then the first kid is like, more like a rough month,
you haven't hit your quota at all.
Whoops.
They posted that?
It's just, you know, we like to joke about
sort of a tone deafness coming out of Silicon Valley
sometimes and boy, you know, yeah.
So that's, I think that deserves 10 million clowns.
Clown emojis in the chat, fellas.
All right, I have a clown.
Okay.
It's gonna take me a bit of a rant to set this up.
I'm ready.
Oh, I'm ready.
But my rant is the,
How do I say it?
It's the, what do you call when like there's like
an inside job and it's like, the corruption.
Nepotism?
The government?
Wrong one. The corruption of Groundhog Day and Puxitone.
Wait.
Yo, what did they do to Phil?
Puxitone Phil.
I got a couple words for Phil the Groundhog.
First of all.
Wait, wait, wait.
You gotta explain what this is for international listeners.
People outside of America have no idea about this.
Perfect.
I'm glad you're tuning in.
Here in the United States,
we have a holiday called Groundhog Day.
Holiday is debatable.
So every year since 1887,
a Punxsutawney-filled groundhog comes out of the ground
and predicts either an early spring
or six more weeks of winter.
First of all, 1887,
that's a long time
for one groundhog to be alive.
It's clearly not the same groundhog.
It's apparently a lineage of groundhogs
that all have the same name that we trust for some reason.
Talk about nepotism.
We'll get to that.
Second, this groundhog is almost never correct, ever.
I just wanna point out that the inner circle,
I'm reading from the Wikipedia for Punxsutony Phil,
because he has one,
in keeping with the suspension of disbelief,
claims a 100% accuracy rate.
What?
Unbiased sources have him pegged around 25 to 35%.
Not great, I don't know about you,
but if your job saw that you're doing a 25 to 35%
success rate at your one task.
It would be great.
I will point out that this year in 2025,
Phil predicted six more weeks of winter.
It is currently 56 degrees outside.
I don't believe you, Phil.
You didn't see Sunday's forecast, did you?
It's like 20 again.
It's fine, it's fine.
He's wrong, again.
So Phil was wrong this year.
I will also point out that he almost always predicts
six more weeks of winter.
Matter of fact, for a stretch of 30 straight years,
he predicted six more weeks of winter.
All he's really doing is seeing his shadow.
Of course he sees his shadow.
He's a groundhog.
For 1903 to 1933, every single year he said,
yeah, six more weeks of winter.
I can only imagine how many of those times he was wrong.
This winter, I'll just have you take a guess.
Do you think our total snowfall was above or below normal?
How?
What is normal?
Yeah.
In what range of time?
That's exactly it.
This entire winter,
the average amount of snowfall that we get in inches.
Versus how many in the last few years.
Yeah, because the last few years we didn't get like any.
Right, so the last few years were below normal.
I would say this was above
It was below normal, but it was above the last few years. Yeah, it was
Notably above the last few years and it was 10 inches below normal. Yeah
It was definitely not a heavy snow winter correct yet. Here we are
Six more weeks of winter from Phil.
Zero more snow.
Phil.
You're just wrong all the time.
So I'm just gonna put all those things into this one pot.
He predicts the same thing every single year.
He's almost always wrong.
This weird nepo thing happening
where he has like his lineage picking up the slack
and then they're wrong every time too.
And then their accuracy rate being somewhere under 40%.
And this holiday that we keep celebrating,
I just don't understand it.
I don't think we should keep doing it anymore.
I think we end Groundhog Day.
But since we did it again this year,
it is my clown of the month.
You would hate the movie.
Oh.
The movie is great.
I've seen the movie, it's fine.
Mark, you should be a little bit careful
putting that out in public,
because one of my favorite Groundhog's Day fun facts
is that the organization that maintains
Paxhtani Philzboro and checks on him every year
and does this whole thing,
is officially referred to as the inner circle.
And they all wear top hats and tuxedos.
I'm not scared of them And they seem like not people.
And they're right down the street in Pennsylvania, bro.
They could be here at any second.
I've seen the pictures, those top hats don't scare me, bro.
I think it's about time that inner circle
capped it up.
Phil, come on this podcast and defend yourself.
You know where to find me, Phil.
The clown of the month.
All right, that's a good one. You know, I think me Phil. The clown of the month. Alright. That's a good one.
You know, I think I'm with you.
I was gonna go with Andrew, but hearing that rant, you've convinced me.
What do you think has a better success rate?
Puxa-tonny Phil or the humane pin?
What is the humane pin?
What constitutes success?
The correct answer.
A successful query?
I would say they're probably neck and neck.
Yeah, like 30, 40 percent?
Yeah, 30, 35 percent sounds about right.
Dang, that's close.
Yeah, man.
How quickly can Phil see his shadow?
Because the humane pin took a notably long time to do anything.
Sometimes Phil's dead.
Sometimes?
Yeah, sometimes they go, time to see what Phil thinks, and Phil's dead.
Really?
Yeah.
Wait, so does he actually live in the ground?
Otherwise he'd just be a regular hog.
It's a groundhog.
Nice.
Yeah.
I thought that they would like wine and dine him for the rest of his life.
Seems pretty cushy for someone who has a 35% go-go percentage.
Okay, so what are we deciding?
What's the crown?
What's the clown?
Wait, we only have two.
Does anyone have-
Yeah, but those are two really good clowns.
Yeah, I think so.
So clown of the month, I'm going Ponce and Tony Phil.
Over the humane pen?
Yeah.
They have to work at HP.
At least they still have jobs.
In the printer division.
Hey, hey, hey, hey, hey.
What do you think the P stands for?
Printers.
Shin printers.
One of my favorite people.
Humane print printers.
That is a tough way to go out,
but at least they're going out with some dignity.
Phil has never had any.
I really, but you know what? I give Marquez some points for being so
I like one of them for Marquez because about this groundhog.
I just feel a certain way. I've been waiting till February.
I love the amount of vitriol you have for this groundhog.
Yeah, I think that gains you some points. I think it's great.
The groundhog? Yeah, I do. I think
what on earth about this groundhog could possibly compel you to say such a thing?
Because I just feel like it embodies who we are as a society so well.
Which is also awful.
Yeah. Not just useless and awful, but like as stupid as it literally could possibly be.
Yeah. Yeah. Some might say the opposite of correct. Matter of fact, if he just flipped a coin,
he'd be right more often. Mind you mind you his rules are if I see my shadow
Then six more weeks of winter. Yeah, I don't see my shadow. It's probably snowing in
Which case early spring Phil? Okay. What are we doing?
counterpoint
Should we be blaming the people who made the rules?
Cause he, whether or not he sees his shadow.
I'm taking down the whole organization.
He's not like, I will look at my shadow
and communicate to the people.
Well, that's what they say he does.
In fact, they say he writes it on a scroll.
In a language called Groundhoggies.
Yeah, it's a lot.
Dude, the more you look at this, it's horrible.
It's lit.
It's awful.
He lives in Gobbler's knob.
There's no good things about this time hog.
He lives in Gobbler's knob, no, no.
The ground hog is probably not even thinking
or doing anything, it's just against his will
being held up into the air and blamed
for the incorrect question.
That's what I'm saying.
And I think that by itself is awful too.
Yeah.
There's just nothing good, nothing good here.
Clown, you might say this.
I'm gonna a groundhog day
So we can get to trivia. I will never turn my back on that groundhog. I'm sorry. So your HP humane pen
No, I'm gonna give it to YC oh
But I'll go with the groundhog just to move us along. It seems like groundhog wins by commission
We will we will try and workshop
Crown and Clown a little better.
We also have to pick the Crown.
I think it's the N5.
I like the N5 also.
Yeah.
What was the other options?
The minimalist phone.
Or Dota.
It was called Crownfall.
That was the name of the event. All right, so official crown, Oppo N5, official clown,
Crown Dog Day.
Sure.
All right, there it is.
Thank you, February.
It's time for trivia.
Trivia, dude.
So.
David's shooting like 90%.
Seriously.
It's crazy.
After taking away Marques and Andrew's points from last week,
dude, his lead is quick update on the score.
There's no way I blow this.
Marquez with five, Andrew with three, David with 10.
Double digit David.
Unbelievable.
All right.
Call me the one in the two spot. David. Unbelievable. It's what you call me. You're carrying the one in the two spot.
Okay, question number one.
In 2014, invites were first given out
through a promotion known as Smash the Past,
in which 100 users would be selected
to win the opportunity to purchase for $1,
which smartphone?
Can we just do the brand?
No. okay.
How about we do one point for brand,
two points for phone,
three points for any additional specifics.
Just so we can try to even these scores.
What are the additional specifics?
It was a Monday.
You tell me.
You tell me, tech boy.
It was 47 degrees Fahrenheit.
Puxitone Phil just saw his shadow.
Flippin' Minreed, what do you got?
David, you go first.
Oh, you're probably right.
I put Nokia 3310.
How do you smash that?
Well, it smashes things when you drop it.
I put one plus X.
Half, right? One point, yeah. Marques. Yeah, it was a one plus one.
That's all the points.
It was a one plus one, I remember this.
They had so much backlash,
because people would smash their phone
and then not win a new phone.
Oh, I remember this.
Andrew got one point, Marques got two points.
That's an insane event.
Oh, that's the one plus X?
Two points.
Yeah, the one plus X was a little ceramic one.
Oh, wait, no.
What about my lead?
Okay, yeah.
I don't know why I thought the-
My diet doctor lead?
I tried to pick the first one,
and for some reason I thought the X was the first one.
No, the X was like their cheap model
once they started not being as cheap.
I'm only gonna call it Twitter.
So this was 2015, so it wasn't far off.
It was in the beginning.
Yeah. They tried to do like a cheap one and an expensive one
So the one plus X was cheaper and the one plus I guess two or three or whatever
Was one plus three was fire question number two in 1999 Amazon acquired a San Francisco based company called
Alexa Internet Inc. What did Alexa Internet Inc. do?
1999 is nuts.
Yeah. There wasn't even like...
TV.
Nothing.
There wasn't TV?
(*both laugh*)
Wow. It took me a little bit.
I was thinking. What did they do?
What did they do?
Yeah, I don't know.
Ooh, ooh.
All right, who wants to go first?
Three very different answers.
I'm wrong, I'll go first.
I said music streaming. That is not correct
I said scheduling that is also not correct put voice recognition software. That is not correct
Unfortunately, the correct answer was the closest closest Delta
Is it a browser closest Delta with?
the browser company
Internet ink it they did web traffic analysis.
Oh!
I was gonna put that!
I totally forgot about, okay, Alexa.
Wow. Oh, Alexa rankings.
Yeah, rankings.
Oh, that Alexa.
Maybe, I don't know what you're talking about.
Oh, yeah, there used to be Alexa rankings
for every website.
Yeah, you know, is it similar web?
I don't know.
Yeah, Alexa ranking, when I worked at Android Authority,
every month we would like look at our Alexa ranking
to see if we were like bigger or smaller
than our competitors.
Yeah.
Damn, I forgot about that.
That was crazy.
So yeah, nothing to do with Alexa, but.
I totally forgot about that.
Wait, Amazon bought that company?
Yeah, Amazon owned them.
They owned them the whole time.
But they began a partnership with Google in 2002.
That's weird. And then they got shut down. No, they began a partnership with Google in 2002. That's weird.
And then they got shut down.
No, I think they got shut down in 2002.
I guess Amazon wasn't really competing with Google
in any way in 2002.
They got shut down in 2021?
Yeah, I do remember that.
At least they got shut down
instead of being drawn out for 200 years,
getting it wrong every year.
Or being sold to HP.
Seeing their shadow.
Anyway, that's been it.
Thanks for watching, thanks for listening.
Continue to leave your comments for suggestions
for stuff that we should do live in person
for when we do that episode in person at South By,
but otherwise, catch you guys next week.
See you later.
Waveform was produced by Adam Alina and Ellis Rubin
and partner with Fox Media Podcast Network
and introduction music was created by Macell.
Bingo!
Let's go!
I'm gonna come up with my crown and clown on the fly.